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At nearly 40, Valerie is itching to pay off her student loans and finally become debt-free. But… how? On this episode of How To!, Carvell Wallace brings on Yanely Espinal, financial educator, author of Mind Your Money, and host of the Marketplace podcast Financially Inclined. Yanely breaks down the best ways to pay off your education debt without putting the rest of your life on hiatus. If you liked this episode check out: How To Make a Big Purchase Without Panicking Do you have a problem that needs solving? Send us a note at howto@slate.com or leave us a voicemail at 646-495-4001 and we might have you on the show. Subscribe for free on Apple, Spotify or wherever you listen. How To's executive producer is Derek John. Joel Meyer is our senior editor/producer. The show is produced by Rosemary Belson, with Kevin Bendis. Want more How To!? Subscribe to Slate Plus to unlock exclusive bonus episodes. Plus, you'll access ad-free listening across all your favorite Slate podcasts. Subscribe now on Apple Podcasts by clicking “Try Free” at the top of the How To! show page. Or, visit slate.com/howtoplus to get access wherever you listen. Learn more about your ad choices. Visit megaphone.fm/adchoices
At nearly 40, Valerie is itching to pay off her student loans and finally become debt-free. But… how? On this episode of How To!, Carvell Wallace brings on Yanely Espinal, financial educator, author of Mind Your Money, and host of the Marketplace podcast Financially Inclined. Yanely breaks down the best ways to pay off your education debt without putting the rest of your life on hiatus. If you liked this episode check out: How To Make a Big Purchase Without Panicking Do you have a problem that needs solving? Send us a note at howto@slate.com or leave us a voicemail at 646-495-4001 and we might have you on the show. Subscribe for free on Apple, Spotify or wherever you listen. How To's executive producer is Derek John. Joel Meyer is our senior editor/producer. The show is produced by Rosemary Belson, with Kevin Bendis. Want more How To!? Subscribe to Slate Plus to unlock exclusive bonus episodes. Plus, you'll access ad-free listening across all your favorite Slate podcasts. Subscribe now on Apple Podcasts by clicking “Try Free” at the top of the How To! show page. Or, visit slate.com/howtoplus to get access wherever you listen. Learn more about your ad choices. Visit megaphone.fm/adchoices
Venture capitalists have been welcomed into the Donald Trump administration, and their presence is growing. People who've been in the business of backing startups have been tapped to run the Office of Personnel Management and the Commodity Futures Trading Commission. Another, David Sacks, is the White House artificial intelligence and cryptocurrency czar. Even the vice president, JD Vance, spent time making venture deals before he moved into politics. Sarah Kunst, founder and managing director at Cleo Capital, says that in venture capital, you have to be good at saying no and comfortable taking risks knowing they likely won’t pan out. Marketplace’s Stephanie Hughes asked Kunst what it means to bring these qualities to the federal government.
Venture capitalists have been welcomed into the Donald Trump administration, and their presence is growing. People who've been in the business of backing startups have been tapped to run the Office of Personnel Management and the Commodity Futures Trading Commission. Another, David Sacks, is the White House artificial intelligence and cryptocurrency czar. Even the vice president, JD Vance, spent time making venture deals before he moved into politics. Sarah Kunst, founder and managing director at Cleo Capital, says that in venture capital, you have to be good at saying no and comfortable taking risks knowing they likely won’t pan out. Marketplace’s Stephanie Hughes asked Kunst what it means to bring these qualities to the federal government.
*Content Warning, Listener Discretion Advised* THIS WEEK Sterling got big scammed. Serrated gonna get snowed on again, & Pixy got bleeped. Basically a normal episode of Flag Time at this point. We also talk about future guests and gauging how bad words are. Woooo
Associated Press journalists have been blocked from accessing spaces like the Oval Office after the organization opted not to use the term “Gulf of America.” We’ll unpack the conundrum this creates for other news outlets covering the White House. And, while the GOP eyes spending cuts to key social safety net programs, some Republican representatives are feeling pressure from their constituents. We’ll get into it. Plus, a penny for your thoughts on getting rid of the penny. We’ll weigh in during a round of Half Full/Half Empty! Here’s everything we talked about today: “Hagan Scotten, Adams's Lead Prosecutor, Quits Defiantly” from The New York Times “Republicans rush to soften Trump's cuts” from Politico “Vulnerable Republican fires warning shot on House budget” from Politico “Seeking a Mar-a-Lago Vibe, Trump Considers Paving Over Grass in Rose Garden” from The New York Times “White House Will Continue to Bar Associated Press in Gulf of Mexico Fight” from The New York Times “Opinion | ‘Gulf of America' leads to AP removal from Trump White House events” from The Washington Post “This Is How Much the Average Couple Spends on Valentine’s Day” from U.S. News “Apple and Google Restore TikTok to App Stores in the U.S.” from The New York Times “Americans are turning to social media for financial advice” from Marketplace “So, This 2000s Denim Trend Is About to Blow Up for Spring 2025” from InStyle “What Trump's Plan to Stop Minting Pennies Means for Consumers” from The Wall Street Journal Got a question or comment for the hosts? Email makemesmart@marketplace.org or leave us a voicemail at 508-U-B-SMART.
Associated Press journalists have been blocked from accessing spaces like the Oval Office after the organization opted not to use the term “Gulf of America.” We’ll unpack the conundrum this creates for other news outlets covering the White House. And, while the GOP eyes spending cuts to key social safety net programs, some Republican representatives are feeling pressure from their constituents. We’ll get into it. Plus, a penny for your thoughts on getting rid of the penny. We’ll weigh in during a round of Half Full/Half Empty! Here’s everything we talked about today: “Hagan Scotten, Adams's Lead Prosecutor, Quits Defiantly” from The New York Times “Republicans rush to soften Trump's cuts” from Politico “Vulnerable Republican fires warning shot on House budget” from Politico “Seeking a Mar-a-Lago Vibe, Trump Considers Paving Over Grass in Rose Garden” from The New York Times “White House Will Continue to Bar Associated Press in Gulf of Mexico Fight” from The New York Times “Opinion | ‘Gulf of America' leads to AP removal from Trump White House events” from The Washington Post “This Is How Much the Average Couple Spends on Valentine’s Day” from U.S. News “Apple and Google Restore TikTok to App Stores in the U.S.” from The New York Times “Americans are turning to social media for financial advice” from Marketplace “So, This 2000s Denim Trend Is About to Blow Up for Spring 2025” from InStyle “What Trump's Plan to Stop Minting Pennies Means for Consumers” from The Wall Street Journal Got a question or comment for the hosts? Email makemesmart@marketplace.org or leave us a voicemail at 508-U-B-SMART.
In this episode, Carrie Miller reveals a new secret marketplace where she sells 30 units daily and shares powerful health hacks that kept her feeling her best for 3 years. ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Join us as we welcome Carrie Miller, Principal Brand Evangelist at Helium 10, back to the show, where she shares her exciting journey navigating the e-commerce landscape. Carrie has been thriving on a lesser-known platform called Flip, selling an impressive 30 units daily. She talks about her strategic approaches, including leveraging product inserts to collect customer emails, which has significantly boosted her Shopify sales. Additionally, Carrie shares insights into her ongoing ventures on Amazon with two family brands and her exploration of TikTok Shop, while addressing the challenges she faced with Walmart listings and her plans for improvement. Explore the world of e-commerce with us as we discuss the rising trend of social media platforms becoming major shopping hubs. We talk about a popular new app that's capturing the attention of sellers and influencers alike. The app allows anyone to earn commissions by creating product-related videos, providing exposure and sales despite daily unpredictability. The conversation touches on the potential shift of influencers to this platform due to TikTok bans, and the exciting opportunities this presents for sellers seeking to diversify their strategies. Listen in as we analyze the complexities of manufacturing and logistics within e-commerce, focusing on Carrie's decision to move to a closer 3PL in Reno for enhanced inventory flexibility. We discuss the challenges of transitioning into a Flip influencer and the potential for earning extra income through creative content. The conversation also highlights Carrie's experience with manufacturing decisions, from Turkey to future plans in the U.S., and the strategic use of Helium 10 tools to optimize product listings and maintain a competitive edge. Finally, we touch on health hacks with the powerful benefits of black seed oil and the latest features of Helium 10 that aid sellers in maximizing their marketplace success. In episode 640 of the Serious Sellers Podcast, Bradley and Carrie discuss: 00:00 - New Marketplace Success and Health Hacks 02:28 - Warehouse Logistics Flexibility and Accessibility 05:16 - Introduction to Flip Platform for Sellers 06:41 - E-Commerce Success Strategies 08:58 - Social Media Platform Migration and Influencers 14:58 - Manufacturing and E-Commerce Strategy Analysis 15:47 - Making Money Through Social Media Platforms 22:14 - Strategies for Keyword Analysis and Advertising 26:07 - Navigating Amazon-Selling Challenges and Strategies 29:35 - Carrie's Health Hacks 30:23 - Favorite Helium 10 Features Discussion
On this week’s Marketplace “Tech Bytes: Week in Review,” we’ll talk about Apple launching a new health research study and BuzzFeed starting a new social media platform. But first, the U.S. is pushing back against global AI regulation. This week there was a kind of who's who of AI and government at the Artificial Intelligence Action Summit in Paris. French President Emmanuel Macron reportedly said there should be rules for this technology and that AI cannot be the Wild West. But the country that's home to the original Wild West wants to forge ahead. U.S. Vice President JD Vance delivered a speech underlining the Donald Trump administration’s intent to develop AI without worrying about the risks. Marketplace’s Stephanie Hughes spoke with Jewel Burks Solomon, managing partner at the venture firm Collab Capital, about these topics for this week's “Tech Bytes.”
On this week’s Marketplace “Tech Bytes: Week in Review,” we’ll talk about Apple launching a new health research study and BuzzFeed starting a new social media platform. But first, the U.S. is pushing back against global AI regulation. This week there was a kind of who's who of AI and government at the Artificial Intelligence Action Summit in Paris. French President Emmanuel Macron reportedly said there should be rules for this technology and that AI cannot be the Wild West. But the country that's home to the original Wild West wants to forge ahead. U.S. Vice President JD Vance delivered a speech underlining the Donald Trump administration’s intent to develop AI without worrying about the risks. Marketplace’s Stephanie Hughes spoke with Jewel Burks Solomon, managing partner at the venture firm Collab Capital, about these topics for this week's “Tech Bytes.”
Etsy is improving as a marketplace for SVG Designers almost daily. There has been a huge surge of online creatives and Etsy has taken a turn and now they have begun to cater to us mamas who have littles and kids still at home. In this episode, I'm covering the twelve ways that Etsy is the perfect marketplace for digital creatives. I'm also sharing the basic essentials you need to get started in your shop and where you should be devoting your time when you're first starting out.EPISODE NOTES: https://kaseyclin.com/blogs/podcast/why-is-etsy-the-perfect-marketplace-for-digital-creativesThanks for listening! Click one of the links below to. Learn how to design for crafting machines such as Cricut, Silhouette, Glowforge, sublimation or embroidery. Check out my designs on Etsy
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Randy Tan is Founder at LookingFour.LookingFour launched a new marketplace - LookingFour Jobs, where employers can post their job openings, and job finders can easily find a job suitable for their skills. Affordable hiring para kay Bossing! LookingFour navigated the past years under fierce competition and with harsh economics, and they are also integrating AI for their marketplace features.IN THIS EPISODE | 01:33 Ano nga ba ang LookingFour? | 04:58 What are important updates for the startup? | 19:33 What is the new product about? | 32:29 What are your learnings and experiences in the startup world? | 47:21 How can listeners find more information?LOOKINGFOUR | Website: https://lookingfour.com | Website: https://jobs.lookingfour.com | Facebook: https://facebook.com/LookingFourPHTHIS EPISODE IS CO-PRODUCED BY:SPROUT SOLUTIONS | Website: sprout.ph | Sprout Payroll Starter: bit.ly/SproutPayrollStarterAPEIRON | Website: apeirongrp.com | Facebook:www.facebook.com/apeirongrpAIMHI | Website: aimhi.ai | Facebook: facebook.com/aimhiconstructionCHECK OUT OUR PARTNERS | Ask Lex PH Academy:asklexph.com (Get 5% discount on e-learning courses! Code: ALPHAXSUP) | UNAWA:unawa.asia | SkoolTek: https://skooltek.co | Better Support:bettersupport.io (They are offering a referral program for anyone who can bring in new BPO clients! Send us a message to know more) | Britana:britanaerp.com | Wunderbrand:wunderbrand.com | Fail Coach:fail.coach | Drive Manila:facebook.com/drivemanilaph | EastPoint Business Outsourcing Services:facebook.com/eastpointoutsourcing | Doon:doon.ph | Hier Business Solutions:hierpayroll.com | DVCode Technologies:dvcode.tech | Mata Technologies:mata.ph | Smile:getsmileapi.com | OneCFO:onecfoph.co (Get 10% discount on CFO services! Code: ONECFOXSUP) | Mommyki Super Pet App:mommyki.com | Ignite Careers:ignitecareers.ph | LookingFour Buy & Sell Online:lookingfour.com | NutriCoach:nutricoach.com | Digest PH:digest.ph (Get 10% discount on legal services! Code: DIGESTXSUP) | Contakt RFID Business Cards:contakt-ph.com (Get 10% discount on RFID Business Cards! Code: CONTAKTXSUP) | Uplift Code Camp:upliftcodecamp.com (Get 5% discount on software development bootcamps and courses! Code: UPLIFTSTARTUPPH) | Wasteless PH | Tech Tribe | YEY | Board Prep | DOHE Philippines | EdFolio | HiveRooms | Kazam | CodeChum | Jur.ph | Big Giant Games | Agile Data Solutions - Hustle PH | Pahatid PH | Founders Launchpad | Pareto Consulting | SeriousMDSTART UP PODCAST PH | YouTube: youtube.com/StartUpPodcastPH | Spotify: open.spotify.com/show/6BObuPvMfoZzdlJeb1XXVa | Apple Podcasts: podcasts.apple.com/us/podcast/start-up-podcast/id1576462394 | Facebook: facebook.com/startuppodcastph | Patreon:patreon.com/StartUpPodcastPH | Website: phstartup.onlineThis episode is edited by the team at: tasharivera.com
There’s a concept in business called the first-mover advantage. Basically, it means that if you’re the first company with a successful product in a new market, you have the opportunity to dominate the market and fend off rivals. But that advantage can be short-lived. Take Netscape Navigator, the first popular commercial web browser. Microsoft entered the field with Internet Explorer, and it wasn’t long before Navigator crashed. In AI chatbots, two of the first movers are OpenAI and Anthropic. But recently the Chinese company DeepSeek made a splash with an AI chatbot that it reportedly developed for a fraction of what its competitors have spent. Marketplace’s Stephanie Hughes spoke with historian Margaret O’Mara, author of the book “The Code: Silicon Valley and the Remaking of America,” about whether America’s artificial intelligence industry should be worried about newcomers like DeepSeek.
There’s a concept in business called the first-mover advantage. Basically, it means that if you’re the first company with a successful product in a new market, you have the opportunity to dominate the market and fend off rivals. But that advantage can be short-lived. Take Netscape Navigator, the first popular commercial web browser. Microsoft entered the field with Internet Explorer, and it wasn’t long before Navigator crashed. In AI chatbots, two of the first movers are OpenAI and Anthropic. But recently the Chinese company DeepSeek made a splash with an AI chatbot that it reportedly developed for a fraction of what its competitors have spent. Marketplace’s Stephanie Hughes spoke with historian Margaret O’Mara, author of the book “The Code: Silicon Valley and the Remaking of America,” about whether America’s artificial intelligence industry should be worried about newcomers like DeepSeek.
For our special series “Unlocking The Gates,” Marketplace special correspondent Lee Hawkins investigates how his family got into their house after a nighttime real estate deal allowed Black families to buy into a Minnesota suburb. Today, we’ll explore It’s about how racial discrimination in Minnesota became national policy after endorsement by wealthy business owners and powerful politicians. But first: There’s not much vacant retail space these days. What gives?
For our special series “Unlocking The Gates,” Marketplace special correspondent Lee Hawkins investigates how his family got into their house after a nighttime real estate deal allowed Black families to buy into a Minnesota suburb. Today, we’ll explore It’s about how racial discrimination in Minnesota became national policy after endorsement by wealthy business owners and powerful politicians. But first: There’s not much vacant retail space these days. What gives?
Welcome to the Shawn Bolz Show! In just one Super Bowl, we've seen incredible cultural shifts under a new administration. Beyond the game itself, the amount of Christian narratives woven into the event shows that Americans may be longing to return to their Christian roots. Meanwhile, Elon Musk has been exposing how various government departments operate, acting like a wrecking ball to special interests. His fight against DEI initiatives—once well-intentioned but now highly politicized—has sparked outrage from some, but for many Americans, it feels like long-overdue fairness. And in a surprising twist, Trump's approval rating on CNN has hit 70%—a number no one expected. Where is America headed in the coming years? Let's dive in! Watch on YouTube: https://youtube.com/live/Gj8jErnQwQ8 Come join me on my Social Media: Facebook: Shawnbolz Twitter: ShawnBolz Instagram: ShawnBolz TikTok: ShawnBolz YouTube: ShawnBolzofficial Find me on TV: TBN: https://www.tbn.org/people/shawn-bolz Watch my series on the names of God: Discovering God series: https://bit.ly/3erdrJ9 Watch my series on hearing God's voice: Translating God series: https://bit.ly/3xbcSd5 Watch my weekly series/Vodcast on CBN News Network: Exploring the Marketplace https://bit.ly/3B81e41 Join me for my podcasts on Charisma Podcast Network: News Commentary: Prophetic Perspectives: https://bit.ly/3L9b5ej Exploring the Marketplace: https://bit.ly/3QyHoo5 Exploring the Prophetic: https://bit.ly/3QyHoo5 Take a class or attend an event at our Spiritual Growth Academy: Our 4 week classes and monthly events are designed to do the heavy lifting in your spiritual growth journey. Learn how to hear from God, stay spiritually healthy, and impact the world around you: https://bit.ly/3B2luDR Take a read: Translating God - Hearing God's voice for yourself and the world around you https://bit.ly/3RU2X3F Encounter - A spiritual encounter that will shape your faith https://bit.ly/3tNAW4Y Through the Eyes of Love - http://bit.ly/2pitHTb Wired to Hear - Hearing God's voice for your place of career and influence https://bit.ly/3kLsMn9 Growing Up With God - Chapter book and kids curriculum https://bit.ly/3eDRF5a Keys to Heaven's Economy - Understanding the resources for your destiny: https://bit.ly/3TZAc7u Read my articles: At CBN News : https://bit.ly/3BtwSdp At Charisma News : https://bit.ly/3RxPJtz Email My Assistant: events@bolzministries.com Our resources: resources@bolzministries.com Our office: info@bolzministries.com
BobWP announces the WooCommerce Marketplace hitting 1,000 extensions and shares updates on streamlined workflows and quicker approvals within 1-4 days. WooCommerce is accepting both free and freemium products, encouraging builders to submit their extensions here.
This week, we’re kicking off “Unlocking The Gates: How the North led housing discrimination in America.” The special series from Marketplace special correspondent Lee Hawkins investigates the relationship between housing access and economic opportunity. Today, Hawkins explains how a secret nighttime business deal unlocked the gates of a Minnesota suburb for dozens of Black families — his own family included. But first, the Trump administration mulls shrinking federal agencies that regulate banking.
This week, we’re kicking off “Unlocking The Gates: How the North led housing discrimination in America.” The special series from Marketplace special correspondent Lee Hawkins investigates the relationship between housing access and economic opportunity. Today, Hawkins explains how a secret nighttime business deal unlocked the gates of a Minnesota suburb for dozens of Black families — his own family included. But first, the Trump administration mulls shrinking federal agencies that regulate banking.
Today's letter is about a guy being fat shamed.....by his future wife.
In the second hour of "Connections with Evan Dawson" on Feb. 12, 2025, we speak with owners of plant-based and vegan businesses and explore the plant-based food marketplace.
Don't miss Sri Rajagopalan, Host of The CPG Guys - on this kickoff episode of Season 12 of The CMO Suite podcast - presented by MiO Marketplace and hosted by Sean Halter.
Mattoboard, the makers of web-based software designed to simplify the creative process for interior designers and architects, is getting into AI. On Tuesday, the startup announced its $2 million seed funding round, which will support the launch of a new feature called Design Stream, an AI-driven visual search and discovery tool. Learn more about your ad choices. Visit podcastchoices.com/adchoices
About 1 in 4 U.S. jobs requires an occupational license, according to the National Conference of State Legislatures. Licensing requirements differ by state and can apply to everyone from barbers to lawyers. The general idea, of course, is to keep unqualified workers out. But technology, and specifically artificial intelligence, is making inroads. Rebecca Haw Allensworth, a law professor at Vanderbilt University, is also author of the new book “The Licensing Racket: How We Decide Who Is Allowed to Work, and Why It Goes Wrong.” She told Marketplace’s Stephanie Hughes that in some instances, AI is letting consumers bypass licensed workers altogether.
About 1 in 4 U.S. jobs requires an occupational license, according to the National Conference of State Legislatures. Licensing requirements differ by state and can apply to everyone from barbers to lawyers. The general idea, of course, is to keep unqualified workers out. But technology, and specifically artificial intelligence, is making inroads. Rebecca Haw Allensworth, a law professor at Vanderbilt University, is also author of the new book “The Licensing Racket: How We Decide Who Is Allowed to Work, and Why It Goes Wrong.” She told Marketplace’s Stephanie Hughes that in some instances, AI is letting consumers bypass licensed workers altogether.
From Amazon's explosive growth to its evolving policies, this episode covers everything you need to know about the Buy Box. Scott explores how shipping speeds and location impact Buy Box ownership, introduces a groundbreaking new tool for regional analysis, and offers strategic recommendations for large brands and resellers. Scott also touches on Amazon vs. TikTok Shop/Shopify and the latest reimbursement policy changes. Don't miss out on these crucial insights! Listen now and start dominating the Amazon Buy Box. Episode Notes: 00:09 - Winning the Amazon Buy Box 01:51 - Insights on Amazon's Growth 05:05 - Amazon's Policy Changes 09:10 - Buy Box Dynamics 10:20 - New Tool Introduction 13:22 - Implications for Large Brands and Resellers 13:41 - Strategic Recommendations 16:00 - SmartScout iPhone App Email: scott@smartscout.com LinkedIn: linkedin.com/in/scott-needham-a8b39813 Related Post: Stop Losing Sales: Introducing the Buy Box Map for Amazon Sellers
Next in Media spoke with David Kostman, CEO of Teads (formerly Outbrain) about the company's plans to bring together performance advertising, web video and TV, and move beyond its reputation as haven for 'cheap' ads. Kostman also talked about how publishers are preparing for more AI-driven search and content discovery, and whether brands are as invested as they should be in news and the open web.Takeaways:Outbrain & Teads: A Game-Changing Merger for the Open InternetThe Outbrain-Teads merger creates a $1.7 billion ad powerhouse, merging native performance and premium video advertising to serve brands across the entire marketing funnel.The Power of Controlled Real Estate & First-Party DataUnlike traditional ad networks, Teeds secures exclusive publisher inventory, ensuring premium ad placement without competing in an auction model.AI & The Future of Digital Advertising OptimizationTeeds is integrating AI-driven predictive analytics for automated media buying and ad optimization, enhancing real-time targeting.CTV Advertising & The Evolution of Small Business ReachTeeds is making a strong push into Connected TV (CTV), with exclusive placements on OEM home screens like LG and Hisense.AI, Content Discovery & The Fight for Quality JournalismWith the rise of AI-generated content, premium publishers are at risk. Teeds is doubling down on supporting quality journalism, ensuring trusted news sites get premium monetization opportunities.
TUESDAY HR 3 Monster Sports - Orlando Magic. Daytona 500. NFL Big Game viewership. The Super Bowl Commercials Russ selling stuff on Marketplace.
John is moving and selling a TON of his stuff on Facebook Marketplace. He originally didn't want to use it because of bad past experiences, but it has all been pretty successful this time around. What was your big Facebook Marketplace score? Or has it been nothing but a failure for you?
Dr Shane Enete's bookWhole Heart Finances websiteKingdomadvisors.comCompany stock screenersinspireinsight.combriinstitute.comevalueator.comKingdomadvisors.com
In this episode, we sit down with Jesse Ringer, Founder and CEO of Method + Metric, to explore the evolving world of SEO and digital marketing. Jesse shares insights on how his diverse background in marketing, PR, and video production shapes his unique approach to SEO—moving beyond technical tactics to a holistic strategy that drives real business results. We discuss the ever-present "SEO is dead" debate, the rise of AI in search, and why trust and transparency are crucial in an industry filled with shady tactics. Jesse emphasizes the power of content, digital PR, and business strategy over shortcuts, highlighting how conversion rate optimization (CRO) is just as vital as traffic generation. For businesses looking to stand out, Jesse provides actionable advice on building authority, leveraging YouTube, and using LinkedIn for growth. He also shares SEO strategies for unique cases like luxury lighting brands, AI betting tools, and affiliate marketplaces, stressing the importance of niche targeting and audience understanding. If you're an affiliate marketer, SEO enthusiast, or business owner, this episode is packed with real-world strategies to help you navigate the ever-changing digital landscape. Podcast Key Takeaways with Time Stamps [00:00:00] Introduction to Jesse Ringer – Founder of Method + Metric, an SEO agency based in Vancouver. His background spans marketing, PR, social media, and video production. [00:01:00] SEO is More Than Just Technical Work – Jesse emphasizes the need for a holistic marketing approach, combining content, PR, and business strategy. [00:02:14] "SEO is Dead" Myth in 2025 – Jesse discusses how SEO has been declared dead for years, but as long as search engines exist, SEO will remain essential. [00:03:01] Transparency in SEO Matters – Jesse believes in sharing knowledge freely, rather than hoarding SEO secrets, to create a better industry standard. [00:04:08] Shady SEO Tactics Create Distrust – Many agencies overpromise and underdeliver, making it crucial to prove expertise through case studies and transparency. [00:06:03] Leveraging LinkedIn & Other Platforms – LinkedIn has evolved beyond job hunting—it's now a powerful marketing and networking tool. [00:07:13] SEO Community Helps Navigate Algorithm Changes – With frequent Google updates, staying engaged with the SEO community helps businesses adapt and pivot. [00:10:12] Case Study: AI Betting Website Struggling with SEO – Jesse advises focusing on content, value proposition, and user trust rather than just AI as a selling point. [00:14:28] Case Study: Luxury Lighting Business – Instead of chasing high rankings, PR, link-building, and influencer marketing in design and architecture spaces are more effective. [00:19:00] E-commerce vs. Affiliate SEO – SEO trends show that e-commerce is gaining priority, meaning affiliate marketers need to adapt and innovate to stay competitive. [00:21:05] Building an M&A Marketplace for Affiliate Websites – Jesse suggests prioritizing SEO, content marketing, and buyer-focused messaging for success. [00:24:10] Ranking as #3 is Still Profitable – You don't need to be #1—even ranking third or fourth can be highly lucrative in competitive industries. [00:29:42] The Untapped Opportunity in Podcast SEO – Many niches, like slots and gambling, lack strong podcast content, making it a great SEO play for ranking and link-building. [00:32:58] Conversion Rate Optimization (CRO) is Critical for SEO – More traffic doesn't equal more sales. Optimizing for conversions is just as important as ranking. [00:34:38] The Hidden SEO Killer: Broken Forms & Poor UX – Jesse shares a real-life example where a company's contact form was broken, leading to massive revenue loss. [00:36:09] Google Ads Complexity is Intentional – Ad platforms like Google Ads make it deliberately difficult to optimize efficiently, pushing businesses to spend more. [00:38:04] The Future of Affiliate Marketing & Business Intelligence – Trust is more important than ever. Authenticity and credibility are key to long-term success. [00:39:50] Affiliate Marketing vs. Big Publishers – Large media outlets like NYT & Fortune dominate rankings, but their affiliate efforts lack genuine product knowledge. [00:40:28] The Real Key to Affiliate Success: Trust & Transparency – Building trust with an audience is the best way to succeed in affiliate marketing, despite algorithmic shifts. [00:41:11] Where to Find Jesse Ringer – Jesse is active on LinkedIn and shares valuable SEO resources at MethodMetric.com.
Geography has been part of President Trump’s agenda. His first day on the job, he signed an executive order changing the name of the Gulf of Mexico to the Gulf of America, and Denali, the highest peak in North America, will now go back to being called Mount McKinley.Private companies that make maps — analog or digital — don’t have to follow suit but at least one is. Google said in a post on X that it has long had a practice of applying name changes from official government sources. So, once the official federal naming database is changed, it’ll update Google Maps for people in the U.S. Marketplace’s Stephanie Hughes spoke with, Sterling Quinn Professor of Geography at Central Washington University, about whether tech companies generally have standard operating procedures around name changes.
Geography has been part of President Trump’s agenda. His first day on the job, he signed an executive order changing the name of the Gulf of Mexico to the Gulf of America, and Denali, the highest peak in North America, will now go back to being called Mount McKinley.Private companies that make maps — analog or digital — don’t have to follow suit but at least one is. Google said in a post on X that it has long had a practice of applying name changes from official government sources. So, once the official federal naming database is changed, it’ll update Google Maps for people in the U.S. Marketplace’s Stephanie Hughes spoke with, Sterling Quinn Professor of Geography at Central Washington University, about whether tech companies generally have standard operating procedures around name changes.
BIG GAME: Kendrick Lamar's Halftime show, BOOB TUBE: "Dexter: Original Sin," Marketplace Price is Right, and BIG GAME: Martha and Jimmy are stuck in the uncanny valley Learn more about your ad choices. Visit podcastchoices.com/adchoices
Does anybody in Australia care about the Superbowl? We’re about to be joined by Dailyroastchook What food do you eat every day? Zach thinks you shouldn’t be able to reserve a Marketplace item Dailyroastchook joins the show Getting To Know You Make My Day See omnystudio.com/listener for privacy information.
Today on our show:Trump eliminates the de minimis for ChinaAI won't solve all the problems, but we don't realize it yetUPS Q4 2024 earnings: steering towards margin, away from AmazonAI is not the new SEO. Brands could be in a marketplace without realizing itAnd finally, The Investor Minute, which contains 5 items this week from the world of venture capital, acquisitions, and IPOs.Today's episode is sponsored by Mirakl.https://www.rmwcommerce.com/ecommerce-podcast-watsonweekly
#airtable #on2air #builtonair 2/4/2025 - BuiltOnAir Live Podcast Full Show - S21-E05 ___________________________ The BuiltOnAir podcast is a live weekly show highlighting everything happening in the Airtable universe. Check us out at BuiltOnAir.com/join. Join our community, join our Slack channel, and see what's happening. ------------------------ SPONSORED BY On2Air - Airtable Apps and Integrations to run your business operations in Airtable Start a free 14-day trial of On2Air Apps - https://on2air.com?via=podcast ------------------------ ___________________________ IN THIS EPISODE
#airtable #on2air #builtonair 1/28/2025 - BuiltOnAir Live Podcast Full Show - S21-E04 ___________________________ The BuiltOnAir podcast is a live weekly show highlighting everything happening in the Airtable universe. Check us out at BuiltOnAir.com/join. Join our community, join our Slack channel, and see what's happening. ------------------------ SPONSORED BY On2Air - Airtable Apps and Integrations to run your business operations in Airtable Start a free 14-day trial of On2Air Apps - https://on2air.com?via=podcast ------------------------ ___________________________ IN THIS EPISODE
On this week’s Marketplace “Tech Bytes: Week in Review,” we’ll explore OpenAI’s inroads in higher education. Plus, how passengers can get on a waitlist to hail a driverless car in Austin, Texas. But first, a look at how Google is changing its approach to artificial intelligence. In 2018, the company published its “AI principles,” guidelines for how it believed AI should be built and used. Google originally included language that said it would not design or deploy AI to be used in weapons or surveillance. That language has now gone away. Google didn’t respond to our request for comment, but it did say in a blog post this week that companies and governments should work together to create AI that, among other things, supports national security. Marketplace’s Stephanie Hughes spoke with Natasha Mascarenhas, reporter at The Information, about these topics for this week's “Tech Bytes.”
On this week’s Marketplace “Tech Bytes: Week in Review,” we’ll explore OpenAI’s inroads in higher education. Plus, how passengers can get on a waitlist to hail a driverless car in Austin, Texas. But first, a look at how Google is changing its approach to artificial intelligence. In 2018, the company published its “AI principles,” guidelines for how it believed AI should be built and used. Google originally included language that said it would not design or deploy AI to be used in weapons or surveillance. That language has now gone away. Google didn’t respond to our request for comment, but it did say in a blog post this week that companies and governments should work together to create AI that, among other things, supports national security. Marketplace’s Stephanie Hughes spoke with Natasha Mascarenhas, reporter at The Information, about these topics for this week's “Tech Bytes.”
Elon Musk and the rest of the DOGE gang have been inside the guts of the federal government attempting to shut down agencies and gain access to the Treasury Department’s main payment system. We'll discuss the constitutionality of it all and why some members of Congress may be reluctant to say it like it is. Plus, the toy business is paying attention to prices as Trump threatens trade war. And, AI is making a splash at the 2025 Super Bowl. Here's everything we talked about today: Watch: “Rep. Khanna: If Elon Musk finds fraud or wasteful spending, come to Congress and force a vote on it” by CNBC Television “Is the way Trump and Musk are running the economy even legal?” by Marketplace “Trump admin agrees to limit DOGE access to Treasury payments system” from Axios “Musk DOGE agents access sensitive personnel data, alarming officials” by The Washington Post “U.S. nonprofits still reeling from federal funding freeze” from Marketplace 2024 Q4 Earnings Call from Alphabet Investor Relations “Mattel may hike prices for Barbie, Hot Wheels and other toys after Trump tariffs” by CBS News “Fast fashion, laptops and toys are likely to cost more due to US tariffs on Chinese imports” from AP News Watch: Act Like You Know :60 | GoDaddy Super Bowl Commercial 2025 on YouTube “Super Bowl to feature AI product ads from Big Tech” from Marketplace Join us tomorrow for “Economics on Tap.” The YouTube livestream starts at 3:30 p.m. Pacific time, 6:30 p.m. Eastern.
Elon Musk and the rest of the DOGE gang have been inside the guts of the federal government attempting to shut down agencies and gain access to the Treasury Department’s main payment system. We'll discuss the constitutionality of it all and why some members of Congress may be reluctant to say it like it is. Plus, the toy business is paying attention to prices as Trump threatens trade war. And, AI is making a splash at the 2025 Super Bowl. Here's everything we talked about today: Watch: “Rep. Khanna: If Elon Musk finds fraud or wasteful spending, come to Congress and force a vote on it” by CNBC Television “Is the way Trump and Musk are running the economy even legal?” by Marketplace “Trump admin agrees to limit DOGE access to Treasury payments system” from Axios “Musk DOGE agents access sensitive personnel data, alarming officials” by The Washington Post “U.S. nonprofits still reeling from federal funding freeze” from Marketplace 2024 Q4 Earnings Call from Alphabet Investor Relations “Mattel may hike prices for Barbie, Hot Wheels and other toys after Trump tariffs” by CBS News “Fast fashion, laptops and toys are likely to cost more due to US tariffs on Chinese imports” from AP News Watch: Act Like You Know :60 | GoDaddy Super Bowl Commercial 2025 on YouTube “Super Bowl to feature AI product ads from Big Tech” from Marketplace Join us tomorrow for “Economics on Tap.” The YouTube livestream starts at 3:30 p.m. Pacific time, 6:30 p.m. Eastern.
Elon Musk and the rest of the DOGE gang have been inside the guts of the federal government attempting to shut down agencies and gain access to the Treasury Department’s main payment system. We'll discuss the constitutionality of it all and why some members of Congress may be reluctant to say it like it is. Plus, the toy business is paying attention to prices as Trump threatens trade war. And, AI is making a splash at the 2025 Super Bowl. Here's everything we talked about today: Watch: “Rep. Khanna: If Elon Musk finds fraud or wasteful spending, come to Congress and force a vote on it” by CNBC Television “Is the way Trump and Musk are running the economy even legal?” by Marketplace “Trump admin agrees to limit DOGE access to Treasury payments system” from Axios “Musk DOGE agents access sensitive personnel data, alarming officials” by The Washington Post “U.S. nonprofits still reeling from federal funding freeze” from Marketplace 2024 Q4 Earnings Call from Alphabet Investor Relations “Mattel may hike prices for Barbie, Hot Wheels and other toys after Trump tariffs” by CBS News “Fast fashion, laptops and toys are likely to cost more due to US tariffs on Chinese imports” from AP News Watch: Act Like You Know :60 | GoDaddy Super Bowl Commercial 2025 on YouTube “Super Bowl to feature AI product ads from Big Tech” from Marketplace Join us tomorrow for “Economics on Tap.” The YouTube livestream starts at 3:30 p.m. Pacific time, 6:30 p.m. Eastern.
Elon Musk and the rest of the DOGE gang have been inside the guts of the federal government attempting to shut down agencies and gain access to the Treasury Department’s main payment system. We'll discuss the constitutionality of it all and why some members of Congress may be reluctant to say it like it is. Plus, the toy business is paying attention to prices as Trump threatens trade war. And, AI is making a splash at the 2025 Super Bowl. Here's everything we talked about today: Watch: “Rep. Khanna: If Elon Musk finds fraud or wasteful spending, come to Congress and force a vote on it” by CNBC Television “Is the way Trump and Musk are running the economy even legal?” by Marketplace “Trump admin agrees to limit DOGE access to Treasury payments system” from Axios “Musk DOGE agents access sensitive personnel data, alarming officials” by The Washington Post “U.S. nonprofits still reeling from federal funding freeze” from Marketplace 2024 Q4 Earnings Call from Alphabet Investor Relations “Mattel may hike prices for Barbie, Hot Wheels and other toys after Trump tariffs” by CBS News “Fast fashion, laptops and toys are likely to cost more due to US tariffs on Chinese imports” from AP News Watch: Act Like You Know :60 | GoDaddy Super Bowl Commercial 2025 on YouTube “Super Bowl to feature AI product ads from Big Tech” from Marketplace Join us tomorrow for “Economics on Tap.” The YouTube livestream starts at 3:30 p.m. Pacific time, 6:30 p.m. Eastern.
Among President Donald Trump's many executive orders is one calling for a “next-generation missile defense shield.” The White House calls this the Iron Dome for America. The order says it should defend against all sorts of missile attacks and include “space-based interceptors” that could potentially act as both sensors and weapons. It reminded retired Air Force Maj. Gen. Robert Latiff of a Ronald Reagan-era program he worked on: the Strategic Defense Initiative, or SDI, known popularly, and especially to its critics, as “Star Wars.” Marketplace’s Stephanie Hughes spoke with Latiff about whether the U.S. has the technology, money and time to make this grand project work.
Among President Donald Trump's many executive orders is one calling for a “next-generation missile defense shield.” The White House calls this the Iron Dome for America. The order says it should defend against all sorts of missile attacks and include “space-based interceptors” that could potentially act as both sensors and weapons. It reminded retired Air Force Maj. Gen. Robert Latiff of a Ronald Reagan-era program he worked on: the Strategic Defense Initiative, or SDI, known popularly, and especially to its critics, as “Star Wars.” Marketplace’s Stephanie Hughes spoke with Latiff about whether the U.S. has the technology, money and time to make this grand project work.