Matchcast | Digital Marketing Podcast

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Podcast by Matchnode Digital Marketing

Matchnode Digital Marketing


    • Oct 31, 2018 LATEST EPISODE
    • infrequent NEW EPISODES
    • 26m AVG DURATION
    • 19 EPISODES


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    Latest episodes from Matchcast | Digital Marketing Podcast

    B2B vs B2C & Search vs Social | Podcast w/ Andy Crestodina – Matchcast Episode 20.0

    Play Episode Listen Later Oct 31, 2018 26:17


    B2B vs B2C & Search vs Social | Podcast w/ Andy Crestodina – Matchcast Episode 20.0 by Matchnode Digital Marketing

    Travel & Tourism PR in a Digital World: David Zapata Podcast - Matchcast Episode 18.0

    Play Episode Listen Later Sep 14, 2017 20:08


    Chris is joined by David Zapata, president and founder of Zapwater Communications. They talk about his company's experience in travel and tourism PR. With topics including some background on Zapwater, the difference between PR and Digital Marketing for Travel instead of other enterprises, how to create and inspire demand for specific, "off-the-beaten-path" locations, and the future of digital marketing in the travel and tourism PR industry.

    Marketing Lifestyle Brands with Carrie Lannon - Matchcast Episode 17.0

    Play Episode Listen Later May 3, 2017 23:09


    Chris is joined by Carrie Lannon, public relations leader and chief brand officer at Zapwater Communications. They talk about her experiences in branding from owning her own marketing agency to being in an in-house position overseeing public relations. With topics including how well top fashion brands build and defend their image to what is really important to millennial consumers today.

    Art, Design, And Conversion W: Nate Azark - Matchcast Episode 16.0

    Play Episode Listen Later Mar 7, 2017 29:32


    Chris is joined by Nate Azark, of 12 Line Studio, to talk about art, design, and conversion. They chat about Nate's start as an artist, his transition from analog to digital design, his thoughts on art versus design in general and whether art needs to be sacrificed for conversion, and what trends Nate sees coming over the next ten years. Find this episode on our blog: http://www.matchnode.com/blog/art-design-conversion-w-nate-azark-matchcast-episode-16-0/

    Web Analytics with Ryan Evans @ Tend.io - Matchcast Episode 15.0

    Play Episode Listen Later Feb 17, 2017 29:43


    Chris is joined by Ryan Evans, co-founder at Tend.io, to chat about web analytics. They chat about why analytics and data matter and what are keys areas for improving how platforms help business owners understand their customers. They dive into making analytics easier to understand, developing cross-device and cross-browser analytics, and whether or not this is creepy. Even the FTC is commenting on the pros and cons of cross device tracking. Find this episode on our blog: http://www.matchnode.com/?p=4064&preview=true

    Communication - Matchcast Episode 14.0

    Play Episode Listen Later Feb 10, 2017 23:36


    Communication can make or break an agency relationship. How much communication should there be at the start of a new client relationship? How often should you follow up with the client once you are 'in sync'? What happens when the team you are working with changes? And what tools are available to facilitate cooperation? Brian and Chris tackle the answers to these questions in this new episode. Find this episode on our blog: http://www.matchnode.com/?p=4050&preview=true

    SEO Content Strategy W/ Maddy Osman Matchcast Episode 13.0

    Play Episode Listen Later Dec 28, 2016 30:54


    SEO Content Strategy W/ Maddy Osman Matchcast Episode 13.0 by Matchnode Digital Marketing

    Sue Reddel: Chicago Digital Marketing as Agency, Indie, & Influencer - Matchcast 12.0

    Play Episode Listen Later Nov 15, 2016 40:06


    Sue Reddel and Chris from Matchnode discuss Chicago digital marketing through the lens of her career path: in-house at a small business, at a big Chicago ad agency (Starcom), independent, and currently as an influential blogger as co-founder of foodtravelist.com. For show notes, see matchnode.com/blog/chicago-digital-marketing-agency-indie-influencer-sue-reddel-matchcast-episode-12-0

    B2B Buyer Personas and Jospeh Campbell's Hero's Journey: Ardath Albee - Matchcast 11.0

    Play Episode Listen Later Oct 12, 2016 29:16


    B2B Buyer Personas and Jospeh Campbell's Hero's Journey: Ardath Albee - Matchcast 11.0 by Matchnode Digital Marketing

    Teaching Digital Marketing With Sarah Robbins - Matchcast Episode 10.0

    Play Episode Listen Later Oct 10, 2016 17:37


    Transcription of this podcast with show notes can be found at: http://www.matchnode.com/blog/teaching-digital…ast-episode-10-0/

    Email Optimization With Jessica Best - Matchcast Episode 9.0

    Play Episode Listen Later Sep 8, 2016 28:40


    Transcription of this podcast with show notes can be found at: http://www.matchnode.com/blog/email-optimization-jessica-best-matchcast-episode-9-0/

    Digital Marketing "Public Signals" Checklist - Matchcast Episode 8.0

    Play Episode Listen Later Aug 26, 2016 31:03


    Chris Madden and Brian Davidson introduce Matchnode's new video series which will look at traffic generation and conversion optimization signals from interesting companies that are publicly available. Transcription of this podcast with show notes can be found at: http://www.matchnode.com/blog/digital-marketing-public-signals-checklist-matchcast-episode-8-0/

    Aaron Orendorff Podcast - Content Marketing: Let's Get Rejected

    Play Episode Listen Later Aug 7, 2016 21:57


    Transcription of this podcast with show notes can be found at: http://www.matchnode.com/blog/aaron-orendorff-podcast-lets-get-rejected/

    Oli Gardner (Unbounce) Podcast - What's Next, Machine Learning, & Conversion Trends

    Play Episode Listen Later Jul 13, 2016 17:16


    Transcription of this podcast with show notes can be found at: http://www.matchnode.com/blog/oli-gardner-matchcast-digital-marketing-podcast/

    Digital Agency Growth with Jason Swenk - Matchcast Episode 5.0

    Play Episode Listen Later Jul 6, 2016 30:16


    Transcription of this podcast with show notes can be found at: http://www.matchnode.com/blog/digital-agency-growth-jason-swenk/

    Advanced Facebook Marketing with Jon Loomer - Matchcast Episode 4.0

    Play Episode Listen Later Jun 14, 2016 23:06


    Transcription of this podcast with show notes can be found at: http://www.matchnode.com/blog/advanced-facebook-marketing-jon-loomer-matchcast-episode-4-0/

    Curiosity And Empathy In Digital Marketing - Matchast Episode 3.0

    Play Episode Listen Later May 11, 2016 22:11


    Transcription of this podcast with show notes can be found at: http://www.matchnode.com/blog/curiosity-empathy-digital-marketing-matchcast-episode-3-0/

    Web Analytics Podcast - Matchcast Episode 2.0

    Play Episode Listen Later Apr 12, 2016 27:58


    Transcription of this podcast with show notes can be found at: http://www.matchnode.com/blog/web-analytics-podcast/

    Lifetime Value (LTV) -- Matchcast Episode 1.0

    Play Episode Listen Later Mar 30, 2016 26:36


    Transcription of this podcast with show notes can be found at: http://www.matchnode.com/blog/matchnodecast-episode-1-0-lifetime-value-ltv/

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