Podcasts about agency growth

  • 168PODCASTS
  • 642EPISODES
  • 31mAVG DURATION
  • 5WEEKLY NEW EPISODES
  • May 26, 2025LATEST

POPULARITY

20172018201920202021202220232024


Best podcasts about agency growth

Show all podcasts related to agency growth

Latest podcast episodes about agency growth

Pencil Leadership with Chris Anderson
Navigating the Luxury Market in Paris

Pencil Leadership with Chris Anderson

Play Episode Listen Later May 26, 2025 45:59


Gabriel Kaam shares his entrepreneurial journey from web developer to founder of a luxury e-commerce agency serving prestigious brands like Louis Vuitton, Givenchy, and L'Oreal Paris. His specialized approach to helping fashion, beauty, and luxury brands perform better in e-commerce has created a niche that even the largest agencies can't fill.• Founded agency in 2016 after turning his passion for web development into a career• Grew exclusively through referrals rather than cold outreach, which rarely works in the luxury sector• Created a specialized service helping luxury brands create immersive online experiences on enterprise platforms• Positioned his small agency as an advantage rather than limitation when working with prestigious brands• Scaled gradually from solo work to interns to freelancers to building a core team• Found success by focusing on one service rather than trying to do everything• Built sustainability through retainer relationships rather than one-off projects• Recommends transparency in pricing when working with luxury clients• Advises entrepreneurs to start with adjacent markets to luxury before targeting top-tier brands• Values organic growth over rapid expansion to maintain quality and avoid painful contractionsCheck us out online for more episodes about entrepreneurial journeys from zero to success.  This episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something.===========================⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.comOur mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting.Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

The Strategic Travel Entrepreneur
Ep 205 7 Deadly Sins That Prevent Travel Agency Growth

The Strategic Travel Entrepreneur

Play Episode Listen Later May 23, 2025 38:59


Send Rita a text with your thoughts!Get access to over 2000 cruise video clips: https://programs.steeryourmarketing.com/products/courses/view/1166776Join us at Summer Camp at Sea: https://summercampatsea.comFill out the Feedback Form: https://forms.gle/gKRg4QmcN869yWbq9Ready to shake up your travel business and stop the cycle of frustration? I'm breaking down the seven deadly sins keeping travel agency owners stuck - from hiding behind silence to depending too much on supplier content. If you're wondering why your bookings aren't flowing or why growth feels impossible, these business sins might be the culprit! Give your travel biz the tough love it deserves by addressing these fatal mistakes and switching from hobbyist thinking to true CEO mindset. Your business is a living, breathing entity that needs nurturing, so let's get you visible, vocal, and thriving in 2025 and beyond! Questions this episode answers:What mistakes are preventing my travel agency from growing?How can travel advisors stop relying on supplier content for marketing?Why isn't my travel business making money despite my efforts?How important is showing my face and sharing my story as a travel business owner?Why is being specific better than being general in travel marketing?How can I stop treating my travel agency like a hobby and start treating it like a business?Why are referrals not enough to sustain a travel business long-term?How do I develop confidence as a travel advisor to be more visible online?Enjoy (and take action)!---------------------------------------------------------------Check out EVERYTHING I offer to support your travel business journey: https://strategictravelentrepreneurpodcast.com/everything/Say HI on Social:LinkedIn: https://www.linkedin.com/in/ritaperez19/Instagram: http://www.instagram.com/takethehelmvbsFB Group: https://www.facebook.com/groups/529490048073622 Direct EMAIL:rita@steeryourmarketing.com

The Business of You with Rachel Gogos
219 | What Still Works with Local SEO (and What Doesn't) with Bradley Benner

The Business of You with Rachel Gogos

Play Episode Listen Later May 20, 2025 44:37


Have you ever wondered how some service businesses seem to dominate their local markets while others struggle to get seen? The secret might be simpler than you think – and it all starts with how you show up on Google. Today's guest breaks down what really works in local SEO, how to increase your visibility without increasing your workload, and why finding your niche might be the smartest move you can make. Bradley Benner is a leading local SEO expert and the founder of multiple businesses, including TreeCareHQ, Semantic Mastery, Semantic Links, and Semantic SEO. With over a decade of experience in agency building, lead generation, and SEO coaching, Bradley helps both business owners and marketing professionals create systems that convert clicks into clients. Why Local SEO Still Matters Even with the rise of AI-driven search, Google Maps still drives the majority of local leads – nearly 70%, according to Bradley. But most business owners aren't optimizing their Google Business Profiles the right way. From posting geo-tagged photos to writing location-specific content, Bradley shares actionable strategies that help local businesses get seen and generate results. He also emphasizes why local businesses should aim to rank in both Maps and traditional search results. It's not just about visibility – it's about building long-term authority and creating a safety net when algorithms shift. Why Niching Down Changes Everything In 2020, Bradley made a pivotal shift by focusing solely on tree service contractors – a decision that helped him streamline his processes, scale faster, and build a thriving local agency. By specializing, he was able to reuse assets, simplify his marketing, and generate predictable results for his clients. Today, his white-label SEO agencies serve other marketers looking for efficient, proven systems. Whether you're a service-based business owner or a marketing pro supporting them, this episode is packed with practical SEO insights and long-term strategy. Enjoy this episode with Bradley Benner… Soundbytes 8:20-8:34 “Just because we may have a skill like being able to know how to get stuff to rank in Google, that doesn't mean that you're going to be effective at being able to convert that skill into money – not just for yourself as the SEO professional, but for the business that you're selling that service to.” 10:14-10:34 “In 2020 I niched down. I finally decided to ignore anybody else other than tree contractors from my own local SEO agency. And boy, that was the biggest thing, the best thing I could have ever done. Because it simplified my business significantly from the workload.” Quotes “If you can build enough brand strength, you can typically rank well, even if you have terrible SEO.” “About 70% of the leads that are generated from Google Search come from maps.” “One of the most valuable things that they can do is just train their technicians to take three to five photos from a mobile device.” “AI is changing search behavior fast. If your business isn't feeding the model, you're invisible.” Links mentioned in this episode: From Our Guest Website: https://semanticmastery.com/ Connect with Bradley Benner on LinkedIn: https://www.linkedin.com/in/bradleybenner/ Connect with brandiD Download our free guide to learn 16 crucial website updates that attract more leads and convert visitors into clients: https://thebrandid.com/website-tweaks/ Ready to elevate your digital presence with a powerful brand or website? Contact us here: https://thebrandid.com/contact-form/

Pencil Leadership with Chris Anderson
Stop Hiding in Busyness: How to Scale Your Business

Pencil Leadership with Chris Anderson

Play Episode Listen Later May 19, 2025 36:05


After 35 years of experience building companies and helping four reach billion-dollar valuations, Kris Kluver shares his expertise on achieving extraordinary business growth through unreasonable thinking and strategic delegation.• Recognizing when you've become the bottleneck in your business• Breaking through growth ceilings by delegating instead of doing more• Being audacious in your thinking to achieve extraordinary results• Creating clear accountability structures with measurable weekly metrics• Transitioning from reactive to proactive business operations• Using quarterly planning to keep teams focused on key objectives• Simplifying business systems and processes to enable growth• Developing healthy work-life integration rather than seeking balance• Building teams of specialists who excel in their specific areasConnect with Kris Kluver on LinkedIn or visit chriskluver.com to join his bi-monthly leadership lunch and learns or explore his peer circles for business leaders. This episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something.===========================⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.comOur mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting.Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

Pencil Leadership with Chris Anderson
The Art of Travel Hacking

Pencil Leadership with Chris Anderson

Play Episode Listen Later May 13, 2025 35:20


Credit card points are more powerful than most travelers realize, often worth five times more when used strategically rather than cashed out for statement credits. • Points strategy coach Julia Menez transitioned from actuary to travel hacking expert during the pandemic• Credit card companies intentionally make it easy to redeem points for low-value options like statement credits• The most valuable strategy is transferring points to airline partners rather than using credit card travel portals• Flexible, transferable points (Chase, Amex, Capital One) offer more options than airline-specific cards• Book travel 10-11 months in advance for best award availability• Use "positioning flights" to access better deals from major hub airports• Don't avoid all annual fees – analyze whether the benefits outweigh the cost• Business class offers the best balance between points required and comfort received• Alaska and American Airlines programs offer excellent value for booking partner airlines• Consider underrated options like Choice Hotels for international stays, especially in Scandinavia and Japan Visit geobreezetravel.com/freecourse to access Julia's free beginner course on travel hacking. This episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something.===========================⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.comOur mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting.Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

Smart Talk Series
Bonus: Thought Leadership for Agency Growth with Chip Griffin & Melissa Vela-Williamson

Smart Talk Series

Play Episode Listen Later May 13, 2025 30:36


Enjoy a bonus conversation between Melissa and Chip Griffin about Melissa's unique journey in public relations and the importance of content creation.

The Happy Clients Podcast
Avoid These Mistakes: Agency Growth Advice from Jason Swenk

The Happy Clients Podcast

Play Episode Listen Later May 12, 2025 19:19


If you're an agency owner who's ever felt the “I built this thing but now it's running my life” burnout creeping in—this one's for you.In this episode, Taylor sits down with Jason Swenk, the OG agency advisor and exit strategist, to talk about what it really takes to build an agency that works for you, not the other way around. Jason's been in the agency trenches—scaling, selling, and now coaching others to do the same—and his insight is a goldmine for any founder craving freedom, not just more figures on a spreadsheet.[HELPFUL LINKS] Onboarding Checklist: Grab⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ onboarding checklist here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠[ABOUT THIS PODCAST]Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.Cheers, to happy clients!

Pencil Leadership with Chris Anderson
Sculpting Your Destiny Through Radical Accountability

Pencil Leadership with Chris Anderson

Play Episode Listen Later May 5, 2025 29:27 Transcription Available


Send us a textChris sits down with Kayla Logue, bestselling author and founder of Move Into Words, who shares her transformative journey from following society's expectations to creating a purpose-driven life defined on her own terms.• Walking away from a traditional path during the pandemic with just $900 to start fresh• Discovering journaling as a transformative daily practice that provides mental clarity• Implementing radical self-accountability by focusing only on what you can control• Creating Operation One Million Journals to help others find purpose and clarity• Building confidence through consistent physical and mental health practices• Redefining success beyond external validation to focus on personal fulfillment• Finding freedom through entrepreneurship and controlling your own time• Avoiding comparison traps that derail your progress and satisfaction• Celebrating small victories along the journey instead of fixating on big goals• Developing resilience by doing difficult things when you don't feel like itConnect with Kayla at KaylaLogue.com for resources, coaching opportunities, and information about her nonprofit work.Support the showThis episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

Pencil Leadership with Chris Anderson
What Every Entrepreneur Gets Wrong About Building Their Dream Team

Pencil Leadership with Chris Anderson

Play Episode Listen Later Apr 28, 2025 44:45 Transcription Available


Send us a textKasim Aslam, founder of Solutions 8 and expert in hiring remote top 1% talent, reveals how entrepreneurs can build extraordinary teams by treating people as "miracles" rather than commodities. He shares his counterintuitive approach to finding and empowering exceptional talent while leveraging AI as a tool that makes human uniqueness more valuable than ever.• Entrepreneurs are "broken people" who experience dopamine during pursuit rather than achievement of goals• Most business books treat employees as interchangeable commodities, leading to mediocre results• The Pareto principle shows that 20% of people produce 80% of results – fight this natural distribution at your peril• US employers struggle to hire top talent locally as they compete with tech giants and entrepreneurship• International hiring creates win-win situations where your US company becomes an aspirational employer• Pay 10% above the high watermark (not median) to access talent that performs 10-100x better• Use paid trial projects instead of resumes and interviews to identify exceptional candidates• AI replaces tasks rather than jobs, making mediocre employees dangerous while making exceptional ones more valuable• Delegate projects not tasks, and focus on outputs rather than time spent• Virtual work requires intentional connection through small teams, shared interests, and occasional in-person gatheringsStart building your dream team today by identifying what miracle workers you need and creating the conditions for them to thrive.Support the showThis episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

The Agency Profit Podcast
The Three Immutable Laws of Profitability, With Marcel Petitpas

The Agency Profit Podcast

Play Episode Listen Later Apr 23, 2025 48:34


Points of Interest1:02 – 1:38 – Intro: Marcel introduces the session as a condensed version of his All-in Agency Summit talk, aimed at equipping agencies with the key levers to diagnose and improve profitability.3:05 – 3:18 – 80/20 Profitability Focus: The goal is to give agencies 20% of the knowledge that provides 80% of the insight needed to take control of profitability, regardless of market conditions.4:28 – 6:27 – The Growth Trap Cycle: Agencies often get stuck in a cycle of hiring during growth, losing profitability, scaling again, and repeatedly encountering the same financial challenges at larger scales.6:42 – 7:01 – Identifying the Real Problem: Founders are urged to identify whether their agency's issue is inefficient delivery (indigestion) or lack of revenue (starvation) to avoid insolvency.9:01 – 10:06 – Financial Metrics Foundation: Understanding core financial metrics—especially agency gross income (AGI)—is essential to making better business decisions beyond tax reporting.14:24 – 18:05 – Delivery Margin as the Core Metric: Agencies should aim for delivery costs to stay under 50% of AGI, enabling better spending on overhead and stronger profitability.21:44 – 26:44 – Lever 1: Average Cost Per Hour: Lowering the average cost of labor through delegation and improved processes helps reduce delivery costs and increase profitability.28:03 – 31:55 – Lever 2: Average Billable Rate (ABR): Maximizing revenue per hour of delivery time, regardless of billing model, improves margins—either by pricing higher or working more efficiently.34:17 – 38:24 – Lever 3: Utilization Rate: Utilization measures how much team capacity is spent on client work; improving it by selling more work or adjusting staff size directly affects profitability.42:01 – 44:45 – Utilization Benchmarks: Weekly and annual utilization targets vary by role; producers should aim for 75%+ weekly, and teams should average 50–65% annually including all roles.45:27 – 49:26 – Impact of Levers on Profit: A case study illustrates how modest gains in utilization and ABR can shift profit margins from 10% to 40%, increasing valuation by up to 500% without hiring or cutting overhead.Show NotesAll-in Agency SummitChris Dubois & Dynamic Agency OSFree Agency Profit ToolkitFree access to our Model PlatformParakeeto Foundations CourseLove the PodcastLeave us a review here.

The Handbook: The Agency Operations Podcast
Pricing, Profitability & Predictions with Karl Sakas

The Handbook: The Agency Operations Podcast

Play Episode Listen Later Apr 22, 2025 48:23 Transcription Available


What if you could charge more, and keep your best clients happy?Karl Sakas has spent over 20 years in agency operations and consulting, helping more than 600 agencies shift from reactive to strategic. In this episode, he joins us to break down why pricing isn't just about numbers – it's an ops play, and one that can define your agency's future.Here's what we get into:• Why time & materials pricing is on the way out, and what to do instead• How to use “value anchoring” as a bridge to value-based pricing• How to strategically churn clients that are holding you back• Why you should consider raising your prices annually• Why AI tools shouldn't just make you faster, but more profitable tooWhether you're raising rates, tightening up scope, or exploring performance-based models, this episode is full of sharp, practical insights to help you price smarter and scale with confidence.

Pencil Leadership with Chris Anderson
From WWII to Wealth

Pencil Leadership with Chris Anderson

Play Episode Listen Later Apr 21, 2025 37:21 Transcription Available


Send us a textJohn Brink shares his extraordinary journey from surviving Nazi-occupied Holland as a child to building the largest secondary lumber manufacturer in Canada with just $25.47 and a dream. He reveals how discovering his ADHD later in life helped him reframe what others saw as a limitation into what he now calls his "superpower."• Surviving in war-torn Holland during Nazi occupation as a child, witnessing Allied bombings and suffering through hunger and cold • Arriving in Canada with virtually nothing and working his way up from cleaner to mill superintendent in just 18 months• Building Brink Forest Products and expanding into four business "silos" including lumber, logistics, real estate, and media• Discovering his ADHD at age 57 and embracing it as a strength rather than a limitation• Becoming North America's oldest competitive bodybuilder at 84 while continuing to lead his companies• Taking a controversial stand against fraudulent industry practices that nearly bankrupted him• Finding fulfillment through giving back to the community and creating opportunities for othersFollow, subscribe, and leave a review to help us get this content to more people. Visit johnbrink.com to learn more about John's books and businesses.Buzzsprout - Let's get your podcast launStart for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showThis episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

The Agency Profit Podcast
How to Appeal to More Clients Without Diluting Your Niche, With John Meyer

The Agency Profit Podcast

Play Episode Listen Later Apr 16, 2025 33:25


Points of Interest1:04 – 1:46 – Introduction of John Meyer: Marcel introduces John Meyer, highlighting his experience as a successful agency owner, seller, and current business coach.2:10 – 2:30 – John's Current Focus with Leadmore: John explains his mission with Leadore: coaching agency owners to avoid solopreneur traps and scale their businesses.2:30 – 3:11 – "No More Solo" Coaching Program: Details of John's group coaching for agencies in the $100k-$400k range focused on delegation and growth.3:11 – 3:37 – Coaching for Scaling Agency CEOs: Information on John's one-on-one coaching for CEOs aiming to delegate and further scale their agencies beyond $500k.4:32 – 5:30 – The Founding Story of Lemonly: John recounts the pivot from a broad digital agency to specializing in infographics for better focus and impact.5:36 – 6:50 – Strategic Niche of Infographics: How Lemonly's focus on infographics led to recognition and work with major brands like Netflix and MLB.8:38 – 9:25 – The Challenge of Scaling a Niche: The episode transitions to discussing the dilemma of staying niched versus widening services for continued growth.14:51 – 15:03 – Introduction to the Product Ladder: John introduces his framework of four ways service businesses can generate revenue.15:03 – 17:18 – Levels of the Product Ladder Explained: A brief overview of the custom, done-for-you, done-with-you, and DIY service levels.17:54 – 18:08 – Utilizing the Ladder for Increased Profit: The concept of moving clients up or down the ladder and repackaging services for better retention and profitability.26:58 – 28:31 – Avoiding Custom Work at "Done-For-You" Prices: John cautions against providing bespoke services while charging for standardized offerings.Show NotesConnect with John:Johntmeyer.comLinkedInInstagramYouTubeLove the PodcastLeave us a review here.

Pencil Leadership with Chris Anderson
Risk, Reward, and Resilience: Building a Law Firm from Scratch

Pencil Leadership with Chris Anderson

Play Episode Listen Later Apr 14, 2025 29:13 Transcription Available


Send us a textLem Garcia shares his journey of building one of Southern California's fastest growing personal injury law firms from scratch, discussing the risks, challenges, and rewards of entrepreneurship. He details his path from being heavily in debt to creating a successful business through determination, resourcefulness, and strategic marketing.• Taking risks is essential to entrepreneurial success• Starting a business is like flying a plane—getting off the ground takes the most energy• The first year of business is the hardest, especially when revenue is delayed• Local SEO and customer reviews were key growth drivers in the early stages• The legal industry faces increasingly competitive and expensive marketing challenges• Creating free content on social media is an effective strategy for those with limited budgets• Immigrant mentality provided a foundation of frugality, hard work, and problem-solving• Finding harmony between business and family means other interests often take a backseat• "This too shall pass" serves as a guiding principle through both challenges and successes• Express gratitude even for difficulties, viewing them as opportunities for growthConnect with Lem on Instagram @lemgarcialaw or email him at lem@lemgarcialaw.comSupport the showThis episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

The Vertical Go-To-Market Podcast
AI, Value, and Vertical Focus: The New Agency Growth Formula

The Vertical Go-To-Market Podcast

Play Episode Listen Later Apr 9, 2025 39:45


Join Corey Quinn and Nick Petroski, Founder of Promethean Research, as they dive into the 2025 Digital Agency Report. Discover key trends shaping agency growth—from specialization and service expansion to AI integration and value-based pricing. Packed with data-driven insights, this episode explores how agencies can navigate economic shifts, staffing changes, and increasing sales complexity to stay competitive and profitable in a rapidly evolving landscape. Promethean Research is the leading research firm covering the digital agency industry. Since 2015, Jonathan has helped over 100 digital agency owners better understand their industry and chart more effective paths to success. Tune in to be one of them! Episode Highlights: - The Power of Specialization: Why niche-focused agencies are outpacing generalists in growth and profitability. - Smart Service Expansion: How to scale offerings without diluting your agency's core value. - Targeting Larger Clients: The benefits and complexities of moving upmarket. - Sales Complexity & Strategy: Adapting your sales approach based on client size and expectations. - Value-Based Pricing: Unlocking better margins by shifting away from hourly billing. - AI as an Operational Edge: How agencies are integrating AI beyond just copywriting and coding. - Flexible Staffing Models: The rise of contractors and remote teams for greater agility. - Data-Driven Decision-Making: Why insights, not instincts, should guide agency growth. - Workforce Trends: How hybrid work and strategic positioning attract top talent. - The Future Agency Model: Smaller, specialized, and more profitable. The resources mentioned in this episode are: - Buy the State of Digital Services 2025 Report: https://bit.ly/4jlt6pw - Connect with Nicholas Petroski on LinkedIn: https://www.linkedin.com/in/nicholaspetroski - Escape the generalist trap with my best-selling book “Anyone, Not Everyone” and discover how to become the go-to agency in a vertical market https://www.AnyoneNotEveryone.com

Pencil Leadership with Chris Anderson
From Doctor Dreams to $2 Billion in Private Markets

Pencil Leadership with Chris Anderson

Play Episode Listen Later Apr 7, 2025 42:30 Transcription Available


Send us a textChris Anderson welcomes Jeremy Hill, a seasoned entrepreneur with 25 years of experience in private markets who has facilitated over $2 billion in deals through JB Capital. Their conversation offers profound insights on entrepreneurship, faith, family values, and maintaining character in business.• Private markets defined as everything beyond traditional stocks and bonds - from private equity to small businesses to alternative investments• When seeking investors, look beyond money for partners who bring additional value through connections, experience, or industry knowledge• The best business partnerships accelerate growth through resources beyond just financial capital• Jeremy initially pursued becoming a doctor not for medicine but for the lifestyle and respect it commanded• Traditional values like dressing well, speaking properly, and maintaining manners still matter in business• Throw out the concept of "work-life balance" and focus instead on harmony and consistent quality time with family• Marriage during entrepreneurship requires choosing each other repeatedly despite career uncertainties• Faith provides essential alignment and foundation for leadership in business and family• A resurgence of traditional values and appreciation for small business is emerging among younger generations• Growth requires struggle - wear your challenges as a badge of honor rather than avoiding discomfortConnect with Jeremy on social media @JeremyBHill or through JB Capital's website to learn more about his work in private markets and men's leadership groups.Support the showThis episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

Build a Better Agency Podcast
Episode 495 Strategies for Unlocking Agency Growth with Drew McLellan

Build a Better Agency Podcast

Play Episode Listen Later Mar 31, 2025 37:35


Welcome to another episode of Build a Better Agency! In this solo cast, host Drew McLellan takes center stage to discuss a critical topic that every agency owner should consider—broadening the concept of growth beyond the traditional metrics like headcount and gross billings. As an agency leader, you'll gain fresh perspectives on how to leverage different growth strategies that go beyond the surface level. Drew delves into the importance of enhancing your agency's growth across various dimensions. He emphasizes the need for agencies to focus on increasing their adjusted gross income, not just through acquiring new clients but also by maximizing the potential of existing ones. Drew challenges agency owners to rethink efficiency, suggesting innovative ways to manage cost of goods and improve team structures through global talent pools and flexible work arrangements. Listeners will also be encouraged to concentrate on retaining clients and top talent, creating a stable foundation for long-term success. Drew outlines how educating both your internal team and clients can lead to more robust relationships and, ultimately, increased agency profitability. A particularly noteworthy point is that true agency growth should translate into better compensation for owners, stressing the holistic value of growth. Don't miss this episode if you're ready to explore comprehensive growth strategies that extend beyond just numbers. Drew's insights will provide you with actionable steps to transform your agency's approach to growth, offering a renewed sense of purpose and direction in how you develop and sustain your business. A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. What You Will Learn in This Episode: Rethinking agency growth beyond headcount and gross billings The significance of continual learning and teaching within the agency Strategies for increasing adjusted gross income and profitability The vital role of client and team member retention in agency success Exploring flexible team structures and global talent for agency growth Developing a comprehensive plan for agency owner compensation   Embracing new business opportunities through deeper client relationships [

Pencil Leadership with Chris Anderson
Goal-Setting on Steroids: Why Your Business Needs More Than Just a Number

Pencil Leadership with Chris Anderson

Play Episode Listen Later Mar 31, 2025 25:41 Transcription Available


Send us a textCarrie shares powerful insights on how a clear business vision leads to entrepreneurial success and personal fulfillment. She draws from her own journey of transforming from a corporate employee to a successful entrepreneur who helps others clarify their vision and achieve their goals.• Turning a written vision into reality through clarity and purpose• Why many entrepreneurs are running "expensive hobbies" rather than profitable businesses • Using vision to distinguish between opportunities that align with your goals and those that don't• The importance of setting real revenue targets tied to specific outcomes rather than arbitrary numbers• How vision encompasses seven life areas: faith, family, friends, fitness, fun, finances, and field• Finding your purpose hidden within your vision writing• Looking three years ahead when creating your vision to make it more tangible and achievable• Maintaining resilience through challenges when your vision is compelling enoughDownload Carrie's free "Vision is Victory" guide to help clarify your entrepreneurial vision and set yourself up for success.Support the showThis episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

The Agency Profit Podcast
Prove Your Value & Increase Retention, With Mari-Liis Vaher

The Agency Profit Podcast

Play Episode Listen Later Mar 19, 2025 41:04


Points of Interest01:09 – 01:46 – Meet Today's Guest: Mari-Liis Vaher: Marketing pro, entrepreneur, and author of The Greatest Marketer in the World, Mari-Liis is here to help agencies prove their value and keep clients happy.03:04 – 03:40 – The Big Marketing Trust Issue: Ever had a client drop you out of nowhere, even though you were hitting all their goals? Mari-Liis explains why so many agencies struggle to prove their worth.07:10 – 07:57 – Marketing Is More Than Just Ads: Think marketing is just running social media and ad campaigns? Mari-Liis breaks down why it's actually a full system that needs to align with sales and leadership.11:51 – 12:36 – Scaling vs. Burning Out: Mari-Liis shares the hard lessons from running (and exiting) a seven-figure agency—why she left behind endless client work to build something more sustainable.17:04 – 17:46 – The Power of the “MIP Hour”: Setting aside an hour of focused, distraction-free work time each day can be a total game-changer for your productivity and stress levels.24:47 – 25:26 – Don't Just Take Clients at Their Word: When a client asks for SEO, Facebook ads, or a website, do you ask why? Mari-Liis explains why digging deeper leads to better results.28:24 – 29:06 – The #1 Killer of Good Marketing: Most marketing doesn't fail because the ideas are bad—it fails because of bad communication. Here's how to make sure everyone's on the same page.37:41 – 38:30 – Why Keeping Clients in the Loop Is Everything: If you're not giving your clients updates, they're making up their own (usually bad) stories about what's happening. Avoid that trap!42:42 – 43:07 – Freebies & Book Launch: Get Mari-Liis' free productivity guide, take a DISC personality test, and get early access to The Greatest Marketer in the World!Show NotesFree Productivity Guide for Overwhelmed Marketers - Learn how to work smarter, not harder: Download Here Free DISC Personality Type Test to Boost Your Impact in Communication – Understand how to communicate effectively in sales and marketing: Get It Free With Code MARCEL (this is a paid tool but with the coupon MARCEL, it is possible to download it for free.)Book Coming Soon: TheGreatestMarketer.comConnect with Mari-Liis:WebsiteLinkedInInstagramFacebookTikTokLove the PodcastLeave us a review here.

Pencil Leadership with Chris Anderson
The Blind Spots That Derail Your Business Journey

Pencil Leadership with Chris Anderson

Play Episode Listen Later Mar 17, 2025 31:49 Transcription Available


Send us a textNavigating entrepreneurship requires more than hustle – it demands a CEO's compass to guide you past blind spots and toward true success. Deb Coviello shares critical insights on finding your direction while building a sustainable business.• Understanding your leadership style and unique value before diving into business activities• Building a network early rather than waiting until you need clients• Standing out through differentiation instead of competing on the same terms as others• Developing a relationship-based approach to sales that doesn't feel pushy• Creating systems to maintain connections and nurture relationships over time• Investing in yourself through coaching and personal development• Learning from "failures" by seeing them as valuable redirections• Identifying your true strengths through the entrepreneurial journey• Focusing on peace of mind rather than solely pursuing financial results• Approaching business with patience, persistence, and genuine care for connectionsConnect with Deb Coviello on LinkedIn or visit dropinceo.com to subscribe to her newsletter. Her book "The CEO's Compass" is available on Amazon and now as an audiobook.Support the showThis episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

Up Next
UN 354 - Brad Farris. Scaling Agencies.

Up Next

Play Episode Listen Later Mar 13, 2025 29:57


In this interview, Brad Farris, a seasoned advisor with over 20 years of experience helping agencies scale their businesses to the $3-5 million range, discusses the unique challenges agencies face as they grow, particularly when trying to break through that crucial $1 million revenue mark. He offers invaluable insights into leadership, profitability, client acquisition, and team management.

Garlic Marketing Show
Google Insider Aaron Levenstadt Shares Secrets to Agency Growth and Sales Success

Garlic Marketing Show

Play Episode Listen Later Mar 12, 2025 41:22


What if your sales strategy is holding back your agency's growth?Aaron Levenstadt, former Googler and founder of Agency Alliance shares how he scaled and exited two agencies by mastering sales and specialization.If you're running an agency, selling a service, or struggling to close deals—this episode will change the way you approach sales.What You'll Learn:The bedrock changes Aaron made to scale and exit two agenciesThe Three W's Framework that fixes broken sales callsThe biggest sales mistakes killing agency growthThe most common question agencies answer wrong on sales callsHow to structure your offer so clients stop hesitatingReawakening sleeping leads (you don't need more leads!)The Dr. Seuss book that will make you a better salespersonWhy founder-led sales aren't the problem—it's your processConnect with Aaron Levenstadt:Website - https://www.joinagencyalliance.com/Linkedin - https://www.linkedin.com/in/aaronlevenstadtEmail - Aaron@joinagencyalliance.comResources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.

The Ridiculously Amazing Insurance Podcast
Insurance Templates: Streamline Communication & Retention

The Ridiculously Amazing Insurance Podcast

Play Episode Listen Later Mar 11, 2025 3:14


In this episode of the Ridiculously Amazing Insurance Agent Podcast, we dive into the power of communication templates and how they can transform your insurance agency's customer service and efficiency.

The Agency Blueprint
Agency Growth: $0 - $36m In 36 Months w/ Angelo Perone

The Agency Blueprint

Play Episode Listen Later Mar 11, 2025 48:16


From top car salesman to gym owner to running a $36M legal marketing agency, Angelo Perrone has done it all—without chasing clients, endless meetings, or managing client expectations. Just a smarter way to run a lead generation agency.In this episode, we break down how he built a results-guaranteed model for personal injury attorneys, cracked the code on Facebook and YouTube ads, and mastered the art of trust-building in the legal space.If you want to know what it takes to generate high-quality leads for attorneys (and actually deliver results), this is the video to watch.KEY NOTES:00:00 - Introduction to Angelo Perrone00:10 - Transition to Marketing Agency10:01 - Market Perception of Legal Services13:03 - Targeting on Meta14:01 - Creative Strategy Insights15:00 - The Role of Data in Advertising19:04 - Lead Qualification Process26:40 - Agency Model Pricing31:52 - Influencer Marketing Plans33:35 - Copywriting Methods42:39 - AI's Role in Marketing45:08 - Business Advice Offer47:43 - Ad Spend Minimums

Pencil Leadership with Chris Anderson
Hold My Beer While I Pivot My Entire Career

Pencil Leadership with Chris Anderson

Play Episode Listen Later Mar 10, 2025 36:00 Transcription Available


Send us a textTom Altman shares his transformative career journey from radio DJ to tech entrepreneur and fractional executive, reflecting on life lessons learned along the way.• Started as a radio DJ before transitioning to web development in the late 1990s• Witnessed the evolution of radio from manual operations to fully automated systems• Built early e-commerce platforms and shopping carts when online purchasing was just emerging• Worked with newspaper and TV station managing technical aspects during weather emergencies• Transitioned to e-commerce and ERP implementation for 10-12 years• After being let go from corporate positions twice, found greater happiness in the fractional executive space• Helps businesses access C-suite expertise without full-time executive costs• Discusses the challenge of balancing client work with networking and business development• Uses time-blocking and AI tools to maintain productivity and organization• Emphasizes that family should never be sacrificed for work• Believes authentic connections and relationships matter more than digital distractionsConnect with Tom on LinkedIn to learn more about fractional executive services or just to chat about technology, AI, and motorcycles.Support the showThis episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

Duct Tape Marketing
Agency Growth Starts with Existing Clients

Duct Tape Marketing

Play Episode Listen Later Mar 6, 2025 22:54


Agency growth consultant, author, and podcast host Max Traylor discusses how marketing agencies can dramatically increase profitability by focusing on existing client relationships rather than constantly chasing new business. Max shared strategies for improving client retention through smarter pricing models and positioning your agency as a true marketing leader for clients. This insightful discussion offers practical guidance for agency owners looking to future-proof their business model and significantly boost their bottom line without the endless hustle for new clients. Today we discussed: [00:00] Opening [00:09] Introducing Max Traylor [01:29] Are Agencies in Trouble? [04:25] Leadership is Missing [07:00] Growing Revenue with Current Clients [11:46] Are Retainers the Right Way To Go? [15:36] Productizing Your Services [18:01] Advice on Starting a Consulting Service Today More About Chuck Blakeman Check out Max Traylor's Website Connect with Max Traylor on LinkedIn Read Consultants Survival Guide by Max Traylor Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!

Pencil Leadership with Chris Anderson
Empowering Entrepreneurs to Embrace Their True Calling

Pencil Leadership with Chris Anderson

Play Episode Listen Later Mar 3, 2025 33:27 Transcription Available


Send us a textMastering your messaging is crucial for entrepreneurs looking to stand out in a crowded space. Michael Drew discusses the importance of understanding your soul purpose, developing clear brand values, and creating compelling narratives to effectively connect with your audience.• Importance of mastering your messaging for success • Understanding and discovering your soul purpose • Overcoming self-limiting beliefs and societal conditioning • Defining core values as a roadmap for business • Utilizing storytelling to create impactful branding • Creating a character diamond for clear brand identity • Crafting memorable phrases that resonate with the audienceSupport the showThis episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

The Vertical Go-To-Market Podcast
3 Secrets to Sustainable Agency Growth: Hiring, Specializing, and Knowing Your Why | Jacob Baadsgaard

The Vertical Go-To-Market Podcast

Play Episode Listen Later Feb 26, 2025 51:47


Struggling to scale your agency and get ahead of your competition? In this episode, Corey welcomes Jacob Baadsgaard, Founder and CEO of Disruptive Advertising and Disruptive University, to break down his strategies for building and scaling a high-performing marketing agency. Jake shares how a strong sales strategy, smarter hiring practices, and a greater focus on clients helped Disruptive Advertising become a leading agency in the marketing world. Stop wasting your budget on strategies that aren't working. If you want to scale smarter and achieve sustainable growth, get ready to take notes! Episode Highlights: - Grow Your Agency Sustainably: Inbound marketing strategies that fuel sustainable growth - Niching Down: The biggest pitfalls of expanding service offerings—and how to avoid them - Hiring Strategies: Why hiring for adaptability beats hiring for experience - Managing Client Success: Why account managers are powerful drivers of client success - Lead With Purpose: How defining your "why" leads to purpose-driven leadership - Beat the Competition: How to leverage data to give your agency a competitive edge Key Insights: - Use Data to Make Choices: Data-driven decision-making is crucial for making informed, effective marketing choices that drive agency growth. - Hire for Adaptability: Hiring for drive over experience allows you to build a more adaptable team that can grow with your agency. - Relationships, Retention, Referrals: Strategic client relationships built on trust and understanding lead to better retention and more referrals. - Know Your “Why”: Knowing your agency's purpose keeps everyone aligned with your vision, fueling motivation and long-term success. The resources mentioned in this episode are: - Become the go-to authority in your perfect vertical market - Corey's 3-Month Intensive Program: http://coreyquinn.com/dsa - Check out Disruptive University: https://www.disruptiveuniversity.com - Check out Disruptive Advertising: https://disruptiveadvertising.com - Connect with Jake on LinkedIn: https://www.linkedin.com/in/jakebaadsgaard

Women Who Execute with Jen Vazquez
265 | From Burnout to Badass: How Pia Silva Scales Small Agencies to $30K+ Months Without Employees

Women Who Execute with Jen Vazquez

Play Episode Listen Later Feb 26, 2025 34:34


Send us a textWant to scale your agency to $30K months without hiring a team? Pia Silva shares her no-BS formula to maximize profits, streamline services, and work less while earning more. Learn how to ditch free proposals, charge premium rates, and simplify success. Tune in now!

Pencil Leadership with Chris Anderson
Balancing Emotional Intelligence and AI

Pencil Leadership with Chris Anderson

Play Episode Listen Later Feb 24, 2025 27:23 Transcription Available


Send us a textThe episode explores the vital intersection of emotional intelligence and artificial intelligence, emphasizing that while AI continues to rise, the need for emotional awareness and connection remains crucial. Listeners are encouraged to reflect on their emotional intelligence to effectively navigate personal relationships and broader societal challenges. • Robin shares his journey into emotional intelligence • Definition of emotional intelligence and its significance • The role of EI in the age of AI • Concerns about a global recession in emotional intelligence • Balancing authoritative and empathetic approaches in coaching • The implications of AI for enhancing or detracting from EI • Practical tools for developing emotional intelligence through technology • Call to connect with Robin and explore his online coursesSupport the showThis episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

The Agency Profit Podcast
Visual Client Communication & Building SaaS in an Agency, With Mikael Dia

The Agency Profit Podcast

Play Episode Listen Later Feb 19, 2025 38:08


Points of Interest01:04 – 01:35 – Guest Introduction – Mikael Dia of Funnelytics: Mikael Dia, former agency owner turned SaaS entrepreneur, shares his journey from running an agency to founding Funnelytics, a tool designed to visually map and analyze digital marketing funnels.06:24 – 08:20 – How Funnelytics Was Born: Funnelytics emerged from the need to overlay real marketing data on top of strategic visualizations, allowing agencies and marketers to prove and optimize their funnel strategies effectively.08:25 – 10:05 – The Importance of Visual Communication in Business: Marcel and Mikael discuss how visual communication aids in client understanding, enhances learning, and fosters trust, a principle rooted in adult learning theory.10:42 – 12:13 – Impact of Visual Strategies on Agency Sales & Retention: Using visual models in sales processes helped Mikael's agency close deals faster and at higher prices by positioning services as strategic solutions rather than commodity offerings.12:24 – 14:06 – Enhancing Client Retention with Visual Reporting: By consistently tying marketing efforts back to a visualized strategy, agencies can effectively communicate progress, highlight bottlenecks, and demonstrate value to clients.15:02 – 17:08 – Clients Need a Clear Path, Not Just Services: Clients struggle to see how individual marketing services fit into a bigger strategy. Mapping out a clear pathway from initial engagement to desired outcomes transforms how clients perceive agency value.20:56 – 24:06 – Transitioning from an Agency to a SaaS Business: Mikael shares key lessons from shifting from an agency to SaaS, emphasizing the importance of knowing one's strengths, finding a technical co-founder, and solving real customer problems.27:19 – 32:24 – Common Pitfalls in SaaS Development: Mikael and Marcel discuss the challenges of product development, the need for technical expertise, and the mistake of building features based on assumptions rather than market feedback.32:42 – 36:12 – The Reality of Finding Product-Market Fit: The conversation highlights the challenge of achieving product-market fit, the importance of iterating quickly, and the value of starting with a service-first approach before building software.37:03 – 39:00 – Shifting Mindsets: From Proving Yourself Right to Proving Yourself Wrong: Marcel shares a key insight: the biggest shift in product development success comes when founders move from trying to validate their own ideas to actively seeking to disprove them as quickly as possible.Show NotesConnect with MikaelLinkedInFacebookFacebook GroupFunnelyticsLove the PodcastLeave us a review here.

Pencil Leadership with Chris Anderson
Turning High Achievers into Effective Leaders

Pencil Leadership with Chris Anderson

Play Episode Listen Later Feb 17, 2025 36:49 Transcription Available


Send us a textThis episode highlights the journey from high achiever to effective leader, discussing the core strategies and mindsets required for successful leadership. Listeners will learn about the traits of effective leaders, the importance of empathy maps, and how to navigate the complexities of hybrid work environments. • Transitioning from individual success to team leadership • Key traits that successful leaders possess • The importance of empathy and individualized approaches • Strategies for fostering candid feedback within teams • Navigating hybrid work dynamics for effective collaboration • Insights on adapting leadership styles to changing environments • Overview of resources available in Mark's new book, "The Rising Leader Handbook"Support the showThis episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

The Ridiculously Amazing Insurance Podcast
When To Get An Insurance Producer To Grow Your Agency?

The Ridiculously Amazing Insurance Podcast

Play Episode Listen Later Feb 17, 2025 13:07


In this episode of the Ridiculously Amazing Insurance Agent Podcast, we discuss When to Get an Insurance Producer? and how this key decision can help grow your agency!

INspired INsider with Dr. Jeremy Weisz
[Top Agency Series] Mastering Niches and Agency Growth Strategies With Shamil Shamilov

INspired INsider with Dr. Jeremy Weisz

Play Episode Listen Later Feb 13, 2025 39:25


Shamil Shamilov is the Founder of dNOVO Group, a digital marketing agency dedicated to growing legal, medical, and home services businesses. With over 13 years of experience in business development and online lead generation, he has successfully helped scale numerous businesses and retained long-term clients across various niches. Shamil holds a background in political science, having studied in Ireland, but found his calling in the business world, leading to the establishment of his agency. In this episode… In the rapidly changing environment of digital marketing, agile adaptation is essential. Finding your niche while offering diverse services requires strategic foresight and cultivating strong client relationships. How can agencies survive and thrive in this dynamic landscape by reframing unexpected obstacles as opportunities for innovation and growth? A well-seasoned internet marketing professional, Shamil Shamilov shares his journey of transforming a general digital marketing agency into a specialized powerhouse, focusing on legal, medical, and home improvement industries. He recounts his experiences overcoming the challenges of a business split and the pandemic shortly after. Shamil navigated this rocky period by retaining key clients and staff, emphasizing the importance of relationships and resilience. He discussed the strategic choice of not turning away clients from other sectors, enabling his agency to build robust case studies and adapt to the changing demands of the digital marketing world. In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz interviews Shamil Shamilov, Founder of dNOVO Group, about mastering agency evolution and niche adaptation. Shamil discusses how dNOVO Group helps its clients, how to make amicable business breakups and partnerships, the evolution of niche focus and services at dNOVO Group, and agency growth models.

The Agency Profit Podcast
Why Most Reporting Systems Fail, & What to Do Instead, With Ben Zittlau

The Agency Profit Podcast

Play Episode Listen Later Feb 12, 2025 51:15


Points of Interest01:00 – 01:45 – Guest Introduction: Marcel welcomes back his co-founder, Ben Zittlau, highlighting his expertise in data operations and agency growth strategies.03:35 – 05:50 – Scaling Data Operations: Lessons from Jobber: Ben shares insights from his experience at Jobber, detailing the challenges of building and scaling a data operations team in a fast-growing company.08:43 – 13:14 – Why Agencies Struggle to Get Insights from Their Data: Discussion on how agencies collect vast amounts of data across multiple tools but fail to derive meaningful insights due to fragmentation and inconsistency.13:15 – 16:05 – The Myth of a “Single Source of Truth: Marcel and Ben challenge the common belief that pushing all data into a single platform solves reporting issues, highlighting the reality of messy operational data.19:26 – 21:48 – The Limitations of All-in-One Software Solutions: Exploring why all-in-one agency management tools often fail to deliver on their promise of seamless reporting and data integration.24:43 – 27:44 – The Hidden Costs of Locking into a Single Platform: Discussion on how agencies become “trapped” by software providers, making it difficult to switch tools without major operational disruptions.30:29 – 35:53 – How to Integrate Data Without Sacrificing Flexibility: A deep dive into the challenges of stitching data from various tools while maintaining adaptability and historical accuracy.35:54 – 41:14 – Accuracy vs. Precision: Why Clean Data is a Myth: Why agencies should focus on broader trends instead of pursuing impossible data perfection, and how to handle data inconsistencies effectively.41:15 – 44:15 – A Modern Data Approach: Extract, Transform, Load (ETL): Introduction to the ETL process, which allows agencies to clean and transform data before reporting, improving reliability and flexibility.50:14 – 52:00 – Lessons from Finance: What Agencies Can Learn from Accounting: Marcel compares data operations to bookkeeping, explaining how structured financial workflows can serve as a model for better agency data management.Show NotesConnect with Ben via LinkedInFree ToolkitParakeeto Foundations CourseLove the PodcastLeave us a review here.

Pencil Leadership with Chris Anderson
Transforming Discomfort into Entrepreneurial Triumph

Pencil Leadership with Chris Anderson

Play Episode Listen Later Feb 10, 2025 38:43 Transcription Available


Send us a textThis episode explores the vital role of discomfort in entrepreneurship, highlighting how embracing the uncomfortable can often lead to growth and connection. Amber, a success architect, shares her journey from a safe corporate life to an entrepreneurial path filled with learning and relationships, encouraging listeners to confront their fears and recognize that everyone experiences uncertainty.• Understanding discomfort as a sign of growth • The biological basis behind safety mechanisms • Importance of challenging perceptions about security • Real-life examples of embracing risks in personal journeys • Building genuine connections in a "trust recession" • Practical strategies for reaching out and supporting others • Recognizing the commonality of discomfort in every entrepreneurial journeySupport the showThis episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

Pencil Leadership with Chris Anderson
Unleashing Potential by Facing Personal Challenges

Pencil Leadership with Chris Anderson

Play Episode Listen Later Feb 3, 2025 41:46 Transcription Available


Send us a textThis podcast focuses on the evolution of leadership and the importance of self-reflection, clarity, and resilience in fostering effective leadership. It dives into navigating challenges, embracing hardship, and building trust within teams for sustainable growth.• Emphasizing self-reflection and honesty in leadership• Understanding the value of clarity in team dynamics• Transforming hardships into opportunities for growth• The significance of fostering a culture of accountability• Encouraging openness and vulnerability among leaders• Identifying the importance of relationships in organizational success• Engaging in honest, constructive feedback loop practices• Leveraging personal struggles as catalysts for growth• The balance between delegation and personal growth• Features resources and tools for personal leadership developmentSupport the showThis episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

Everbros: Agency Growth Podcast
Our 2024 Financial Recap and Agency Growth: A Year in Review | Episode 140

Everbros: Agency Growth Podcast

Play Episode Listen Later Jan 31, 2025 68:16


We open this special, yearly episode with the announcement of Jake and the Agency Growth Podcast's acquisition of the r/agency subreddit. Head over to r/agency and start engaging with the agency community!This year we spend some time recapping our 2024 year with our agency. We talk about what our goals were and where we actually ended up. Jake also took some time and calculated month-over-month and year-over-year churn and growth rates uncovering some surprising details about when and how our agency grows extremely predictably.Previous Financial Recap episodes (#34 and #88)----------------------------------Our recommended agency tools:everbrospodcast.com/recommended-tools/----------------------------------⭐⭐⭐⭐⭐As always, if you enjoyed this episode or this podcast in general and want to leave us a review or rating, head over to Apple and let us know what you like! It helps us get found and motivates us to keep producing this free content.----------------------------------Want to connect with us? Reach out to us on the everbrospodcast.com website, subscribe to us on YouTube, or connect with us on socials:YouTube: @agencyuTwitter/X: @theagency_uLinkedIn: linkedin.com/company/agencyuFacebook: facebook.com/theagencyuInstagram: @theagencyuReddit: r/agency & u/JakeHundleyTikTok: @agency.u

Pencil Leadership with Chris Anderson
Growing Your Sales Career with Strategic Insight

Pencil Leadership with Chris Anderson

Play Episode Listen Later Jan 27, 2025 41:15 Transcription Available


Send us a textSupport the showThis episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

The Agency Profit Podcast
First Principles Software Implementation In Your Agency, With Henrik Becker

The Agency Profit Podcast

Play Episode Listen Later Jan 22, 2025 37:44


Points of Interest00:51 – 01:29 – Introduction to Henrik Becker: Marcel introduces Henrik Becker, an expert in agency coaching, EOS implementation, and CRM systems, now leading Rev Hops to improve agency sales and marketing systems.01:30 – 02:13 – Henrik's Career Journey: Henrik details his evolution from systematic marketing in 2010 to specializing in CRM platforms like Salesforce and HubSpot, emphasizing management systems for success.03:42 – 04:48 – Aligning CRM with Operations: Marcel and Henrik stress that CRMs and operational tools should address fundamental business issues, adopting a first-principles approach to technology.04:49 – 07:04 – Common CRM Problems: Henrik identifies signs of ineffective CRM use, such as Excel dependency, poor adoption, and data inaccuracies, which undermine sales and marketing efforts.09:18 – 11:24 – CRM Implementation is a Process, Not an Event: CRM implementation requires ongoing adjustments as the business evolves, rather than being treated as a one-time project.11:25 – 13:16 – Steps for a Successful CRM Setup: Henrik outlines a structured CRM setup approach: align on the problem, document processes, define requirements, design solutions, and implement incrementally.16:06 – 18:24 – Focus on Simplicity and Quick Wins: Starting with a simplified CRM setup to deliver quick wins builds momentum, avoiding over-engineered systems.18:25 – 20:42 – Avoiding Operational Complexity: Henrik and Marcel advise against overly complex systems, advocating for implementations aligned with team capabilities.20:43 – 23:08 – Agile vs. Waterfall in CRM Implementation: Henrik critiques improper Agile usage in CRM projects, recommending clear planning and incremental adjustments over chaotic trial-and-error.23:09 – 25:13 – Adapting to Change: Successful CRM implementations require regular updates to keep systems relevant and aligned with business evolution.29:24 – 32:08 – Marcel's Choice to Build at Scale: Marcel shares his decision to scale Parakeeto, balancing cash flow, risk, and long-term enterprise value.36:06 – 38:54 – Final Words of Advice: Henrik emphasizes prioritizing processes, accountability, and alignment before choosing or changing a CRM system, as software is secondary to clear operations.Show NotesConnect with HenrikLinkedInRevHopsLove the PodcastLeave us a review here.

The Creative Voyage Podcast
Brand Identity, Design Craft and Growing a Studio with Perniclas Bedow (E31)

The Creative Voyage Podcast

Play Episode Listen Later Jan 21, 2025 63:56


This episode features Perniclas Bedow, the founder and creative director behind Bedow, a Stockholm-based design and branding studio. We cover topics such as Bedow's approach to crafting visual identities, their studio culture and growth, work routines and organization of the studio, career advice for young creatives, lessons that Perniclas got from the “Grafisk Design,” a podcast which he hosted, and much more.Perniclas Bedow is the founder and creative director behind Bedow, a Stockholm-based design and branding studio. Founded in 2005 and currently run by Perniclas and his partner Anders Bollman, Bedow transcends the stereotypical Scandinavian style, blending handcrafted elements with innovative design techniques. The British magazine “It's Nice That” dubbed their work as “simple, thoughtful, practical design that's easy to engage with and comfortable to have around.”Renowned for its progressive approach, Bedow's portfolio boasts an impressive array of Swedish and international clients, including Aller Media, Coop, Neko Health, Unesco and Unicef. Their work has been featured in esteemed publications such as Fantastic Man, Monocle, and The Washington Post. And, over the years, they've also won many prestigious design awards from the Art Directors Club, Cannes Lions, D&AD, One Show, Type Directors Club and more.In addition to their design work, Bedow has also made a mark in the world of podcasting, with Perniclas hosting the acclaimed series Grafisk Design. During its run, Grafisk Design featured interviews with fifteen prominent designers in the Swedish graphic design community, further solidifying Bedow's reputation as a leader in the field.Full transcript and more at https://creative.voyage/

Pencil Leadership with Chris Anderson
Unlocking the Future of Meditation and Technology

Pencil Leadership with Chris Anderson

Play Episode Listen Later Jan 20, 2025 32:00 Transcription Available


Send us a textThis episode emphasizes the transformative power of mindfulness and gratitude, showcasing how they can shape not only the lives of athletes but also entrepreneurs. Walker Ferguson shares insights from his personal journey and practical techniques for cultivating mindfulness, highlighting its importance in mental health and overall well-being.• Discussion on the importance of mindfulness and emotional intelligence in sports and business• Walker's personal journey in college football and the challenges he faced• The role of gratitude in shifting perspectives and enhancing mental clarity• Practical tips for daily mindfulness practices, including journaling and meditation• Debunking misconceptions around meditation and mindfulness• Exploring the connection between mindfulness, technology, and personalized meditation experiences• Importance of sleep stories and their impact on mental health• Emphasizing action and commitment to mindfulness for personal growth and success• Predictions on the future trends in mindfulness and its adoption by younger generationsSupport the showThis episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

Agency Intelligence
GPP: Creating Intentional Agency Growth with Tim Leman, CEO at Gibson

Agency Intelligence

Play Episode Listen Later Jan 15, 2025 44:51


Tim Leman, CEO at Gibson, joins the show today to talk through one of the biggest catalysts of growth at your insurance practice: Intentionality. How do you build your business to grow in the areas you most want to grow, in the locations you most want to hit, and with the beliefs you most want to instill in your team? From the corporate level all the way down to the individual producers, learn how to get everyone on the same page and pushing toward the same goal. Tim covers sales, recruiting, making connections, and, most importantly, building an intentional process. Enjoy the episode! Episode Links: Ellerbrock-Norris: https://www.ellerbrock-norris.com Ellerbrock-Norris Wealth Strategies: https://www.ellerbrock-norris-ws.com Gibson: https://www.thegibsonedge.com LAUNCH: https://getlaunch.io/ Elliot Bassett: https://www.linkedin.com/in/elliot-bassett-aip-cpcu-84499515 Tim Leman: https://www.linkedin.com/in/timleman This episode is sponsored by LAUNCH. In the world of insurance, independent agencies fight to survive. Brokers are forced to compete by blocking markets and bid for the lowest price. Worse yet, the industry is fragmented. Agencies find it difficult to collaborate across division on the same client. Millions of dollars in potential revenue are left on the table. And agency owners lie awake at night wondering how to scale. THAT'S WHERE LAUNCH COMES IN. Access the full-revenue potential in your existing book of business. See opportunities other agencies can't. Offer more value. Gain a competitive advantage in a commoditized market. Visit https://getlaunch.io/ to learn more

Pencil Leadership with Chris Anderson
Conquer Your Public Speaking Fears

Pencil Leadership with Chris Anderson

Play Episode Listen Later Jan 13, 2025 31:12 Transcription Available


Send us a textOur episode explores the transformative power of public speaking and how anyone can develop this skill by sharing their unique story. With insights from expert Jesse Cruz, we discuss overcoming self-doubt, structuring presentations, and even the art of virtual speaking, encouraging everyone to take action and find their voice. • Discussing the importance of discovering your unique story • Overcoming fears related to public speaking • Practical steps to start your speaking journey • Exploring effective presentation structures • Emphasizing the importance of audience engagement • Evaluating the pros and cons of paying to speak • Highlighting the significance of creating your own speaking opportunitiesSupport the showThis episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

Build a Better Agency Podcast
EP 482: How extraordinary thinking leads to extraordinary agency growth with Tori Boats

Build a Better Agency Podcast

Play Episode Listen Later Dec 30, 2024 56:24


Agency growth and biz dev can feel like an uphill battle when we're already so tired, overworked, and burnt out. But it doesn't have to be hard or add anything extra on our already full to-do lists. In fact, it shouldn't be difficult at all.  Tori Boats joined me this week to help close out the year on a high note and show us that setting our agencies up for exponential growth in 2025 doesn't have to be tough — and it can even be fun.  If you're feeling that end of the year slump, this episode should inspire you to rediscover that creative spark that motivated you to start an agency in the first place. No worrying about what's profitable or competitive — just pure creative and visionary ideations that will give you the fresh thinking you need to start off 2025 on the right foot.  A big thank you to our podcast's presenting sponsor, White Label IQ. They're an amazing resource for agencies who want to outsource their design, dev, or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here. In This Episode: What gets in the way of the spark of agency ownership Getting into an innovative and creative headspace Translating a creative spark into sustainable agency growth Centering your clients' needs instead of yourself or the agency Challenge yourself to come up with silly, unrealistic ideas Infusing energy, excitement, excitement, and visionary ideas to agency employees Having a vision is the key to getting unstuck The 5 mistakes agency owners make that keep us stuck