Podcasts about digital agencies

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Best podcasts about digital agencies

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Latest podcast episodes about digital agencies

Technology of Beauty
Ep. 189 - Candace Crowe on Elevating Patient Engagement Through Visual Storytelling

Technology of Beauty

Play Episode Listen Later May 27, 2025 34:13


Your Before & After gallery is one of the most powerful marketing tools in your practice. Is it telling the right story?In this episode of The Technology of Beauty, Dr. Grant Stevens sits down with Candace Crowe, Founder and CEO of BRAG Book, to discuss the evolution of aesthetic marketing and the critical role that visual storytelling plays in patient decision-making.Candace shares the journey behind BRAG Book, a purpose-built software designed to help aesthetic practices take control of their Before & After galleries. With features like image quality scoring, SEO optimization, customizable watermarks, and a clean drag-and-drop interface, BRAG Book ensures that practices can present results with precision, consistency, and professionalism.Whether you're a solo practitioner or part of a multi-location group, this episode offers a masterclass in the value of authentic imagery and the technologies shaping the future of aesthetics. Tune in to learn how Candace Crowe is helping elevate industry standards and redefining digital patient engagement on the latest episode of The Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Catalytic Leadership
What Investors Look for in Digital Agencies: Leadership, Capital, and Recurring Revenue with Steve Walsh

Catalytic Leadership

Play Episode Listen Later May 22, 2025 32:33 Transcription Available


Send us a textWhat if you could sit down with the investor who decides whether to fund or pass on a digital agency—and ask him exactly what he looks for?In this episode, I do just that with Steve Walsh, private equity investor and founder of Bison Equity Group. With over 30 years of experience evaluating entrepreneurs and structuring capital strategies, Steve breaks down why most agencies aren't investor-ready, what separates scalable leadership from burnout-driven hustle, and how recurring revenue models change the game when you're building something beyond yourself.We talk about what makes a founder fundable, why capital can kill growth if it comes too soon, and what leadership mindset shifts are required to transition from fulfillment-mode operator to strategic CEO. For agency owners thinking about growth, systemization, or preparing for an eventual exit, this conversation delivers clarity, insight, and hard truths that most don't hear until it's too late.Whether you've already crossed the 7-figure mark or are on your way there, this episode is a roadmap to becoming the kind of leader—and building the kind of business—that investors want to bet on.Books MentionedThink and Grow Rich by Napoleon HillThe Way of the Superior Man by David Deida10X Is Easier Than 2X by Dan Sullivan & Dr. Benjamin HardyFlip the Switch by Coach Micheal BurtConnect with Steve WalshAccess capital strategy tools and grab Steve's book Make the 10X Leap at BisonEquityGroup.com, or connect with him directly at steve@bisonequitygroup.com.

Technology of Beauty
Ep. 188 - John Oakley on Redefining Hair Loss Solutions with Dual-Wavelength LED Therapy

Technology of Beauty

Play Episode Listen Later May 20, 2025 27:31


Can a cap that emits specific light wavelengths truly reverse hair loss? In this episode of The Technology of Beauty, Dr. Grant Stevens sits down with John Oakley, CEO of REVIAN, to explore how their patented dual-wavelength LED therapy is transforming hair restoration. Unlike traditional laser devices, REVIAN's lightweight, cordless cap uses both 620nm and 660nm light to stimulate nitric oxide production, reduce inflammation, and block DHT—all essential to regrowing thicker, healthier hair.With over 60 patents and clinical data showing significantly greater efficacy than competing therapies, REVIAN is leading a new wave in non-invasive hair restoration. It's not just about technology—it's about results. Dr. Stevens and John both use the device personally, and over 55% of users are now women, thanks in part to its ease of use, cordless design, and drug-free, side-effect-free approach.John shares why this dual-wavelength, LED-powered system is more effective than traditional laser caps and how REVIAN's smart app brings real accountability to at-home treatment with a fully integrated therapeutic solution.In a powerful final segment, John opens up about his work in Guatemala with Unearth Hope, a nonprofit bringing basic healthcare to remote villages. His annual mission trips speak to a deeper commitment to healing—whether it's through light-based therapy or hands-on community care. Don't miss this inspiring conversation with one of the true innovators in beauty tech.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Amazing Teams Podcast
The Wake You Leave Behind: Carl Smith on Team Culture, Trust, and Not Being a Control Freak

Amazing Teams Podcast

Play Episode Listen Later May 20, 2025 37:15


Send us a textIn this episode of the Amazing Teams podcast, we sit down with Carl Smith, owner of the Bureau of Digital. Carl shares his journey from agency owner to community leader, reflecting on the role of people, motivation, and creativity in the workplace. He and his guests explore how to balance introversion and extroversion, lead with empathy, and create space for learning through failure. The conversation highlights the power of community, the emotional weight of leadership, and the lasting impact of our actions— “the wake” we leave behind.We dive into:Why ‘PEOPLE' are the core of what makes work betterHow allowing failure supports team growthThe role of chaos in fostering creativityHow strong communities protect themselves from negativity

Technology of Beauty
Ep. 187 - Ahmed Zobi on Transforming Autologous Fat Processing in Aesthetics and Beyond

Technology of Beauty

Play Episode Listen Later May 13, 2025 26:54


Fat grafting is evolving—faster, cleaner, and more effective than ever before. Could a new fat-processing device reshape the future of regenerative beauty?In this episode, Dr. Grant Stevens interviews Ahmed Zobi, CEO of Syntr Health Technologies, about a revolutionary advancement in autologous fat processing. Born from a university research project and fueled by personal motivation, Syntr's rotor-based microfluidic system is the first FDA-cleared device of its kind to be used in a human clinical trial for facial fat grafting.Ahmed explains how this cutting-edge, closed-system platform delivers highly viable fat cells for safer, cleaner, and more consistent outcomes—ideal for mid-face augmentation, breast reconstruction, and even orthopedic support. They dive into Syntr's journey from NIH grants to commercialization, how the device is enabling next-generation PRP and exosome research, and why automation and reproducibility are critical for the future of regenerative medicine.Whether you're a clinician, innovator, or investor, tune in to the latest episode of The Technology of Beauty for insights into the evolving landscape of biotechnological aesthetics.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Catalytic Leadership
The #1 Hiring Mistake Killing Digital Agencies—and the System That Fixes It Forever

Catalytic Leadership

Play Episode Listen Later May 6, 2025 29:33 Transcription Available


Send us a textMost digital agency owners are stuck in a cycle of hiring frustration—relying on resumes, guessing at culture fit, and hoping the next hire works out. In this episode, Dr. William Attaway sits down with Dr. Michael Neal, founder of Build My Team, to reveal the #1 hiring mistake that's stalling agency growth and burning out leaders: trusting the resume.You'll learn how Dr. Neal replaced chaos with clarity using a hiring system that achieves a 97% match rate and radically improves retention and performance. We break down how to automate your hiring process, eliminate guesswork with psychometric assessments, and build a team that runs the business without constant oversight.If you're scaling your agency, overwhelmed by turnover, or feeling stuck in the fulfillment grind, this episode offers a proven roadmap for building the kind of team that makes scaling simple and sustainable.What We Cover:Why resumes are killing your hiring processHow to identify and attract A-players without guessworkSystems for hiring predictably and at scaleLessons from Disney and the Four Seasons on team cultureThe leadership mindset shift from doing to directingBooks MentionedWho Not How by Dan Sullivan & Benjamin HardyThink and Grow Rich by Napoleon HillThe Psychology of Money by Morgan HouselAtomic Habits by James ClearConnect with Dr. Michael Neal: Visit BuildMyTeam.com to schedule a consultation and explore a better way to build your team.hiring mistakes, digital agency leadership, build my team, agency growth, GoHighLevel hiring, leadership coaching, remote team building, team culture, scaling digital agency, automated hiring system, recruiting A-players, agency operationsSupport the showJoin Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence. Free 30-Minute Discovery Call:Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success. Special Offer:Get your FREE copy of Catalytic Leadership: 12 Keys to Becoming an Intentional Leader Who Makes a Difference. Connect with Dr. William Attaway: Website LinkedIn Facebook Instagram TikTok YouTube

Technology of Beauty
Ep. 186 - Thomas Hitchcock on Reimagining Skincare by Rebalancing the Skin Biome

Technology of Beauty

Play Episode Listen Later May 6, 2025 43:18


What if the secret to better skin isn't what you put on, but what already lives there? In this fascinating episode, Dr. Grant Stevens sits down with Thomas Hitchcock, Ph.D., the Chief Innovation Officer at Revance, for a deep dive into the overlooked world of the skin microbiome. Sharing his unique path from a background in genetics and fine arts to pioneering work in tissue engineering, and ultimately, to leading skin health innovation in aesthetics, Thomas unpacks the science behind Biojuve, a revolutionary skincare platform built around live microbes designed to rebalance the skin biome for real, lasting results. From how these microorganisms interact with the skin's natural environment to their role in supporting collagen, reducing inflammation, and enhancing post-procedure recovery, this conversation reveals a transformative new direction for skincare. Whether you're a skincare professional or simply curious about the future of aesthetics, you won't want to miss this thought-provoking episode of The Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Technology of Beauty
Ep. 185 - Dr. David Kirn on Optimizing Fat Grafting Efficiency with a Game-Changing Device

Technology of Beauty

Play Episode Listen Later Apr 29, 2025 22:01


Can one device transform the future of fat grafting? Join Dr. Grant Stevens on this compelling episode of The Technology of Beauty as he welcomes Dr. David Kirn, the innovative mind behind the Orchid device—a cutting-edge, all-in-one system engineered to simplify and optimize the fat grafting process. Designed with both efficiency and predictability in mind, Orchid enables surgeons to harvest, purify, and re-inject fat using a completely mechanical, self-contained system that eliminates the need for centrifuges, decanting, or a complex setup.In this episode, David explains how his years in aesthetic surgery and a longstanding frustration with the inefficiencies of traditional fat grafting led to the development of this revolutionary tool. By using an FDA-approved absorbent material to remove oil and aqueous content, the Orchid device delivers a consistently high-quality fat graft with minimal waste and maximum viability. With each cycle taking only minutes, the system allows for fat grafting procedures to be performed in-office, significantly cutting down time and overhead for physicians while offering long-lasting, natural results for patients.David also shares insights into the FDA pathway, future product expansions, and how Orchid could position itself as a market disruptor—not just in facial fat grafting, but also in breast and body applications. If you're interested in the technology reshaping aesthetic medicine, this is one episode you don't want to miss.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Technology of Beauty
Ep. 121 - Live from AIS 2025: Alon Bloomenfeld of Raziel Therapeutics

Technology of Beauty

Play Episode Listen Later Apr 25, 2025 12:44


What if fat loss could be achieved without impacting metabolism? Recorded live at AIS 2025, Dr. Grant Stevens speaks with Alon Bloomenfeld, Executive Chair of Raziel Therapeutics, about a new class of injectable fat reduction—one that works locally, not systemically. Unlike semaglutide or other metabolic treatments, this lipophilic compound directly destroys fat cells at the site of injection, offering a highly targeted, non-surgical solution for body contouring. With FDA Phase III trials underway, Bloomenfeld shares what sets this breakthrough apart.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

The Vertical Go-To-Market Podcast
How to Sell or Buy a Digital Agency the Right Way

The Vertical Go-To-Market Podcast

Play Episode Listen Later Apr 23, 2025 38:51


Join Corey Quinn and Azim Nagree—Head of M&A at Herringbone Digital—as they unpack the M&A process for digital agencies looking to scale, exit, or acquire. Azim shares what acquirers really look for, why specialization boosts valuation, and how to prepare your agency for a successful acquisition or exit. With deep expertise in scaling revenue engines and improving retention, Azim offers actionable insights on due diligence, financing options, and communicating with clients and employees during transitions. Whether you're looking to buy, sell, or simply grow smarter, this conversation is packed with practical advice for agency leaders. Tune in! Episode Highlights: - The Exit Strategy Few Agencies Plan For — And why waiting too long could cost you millions. - The Real Value of Specialization — How niching down boosts agency valuation in M&A. - Seller Financing Decoded — When it works, when it doesn't, and how to use it to your advantage. - What Buyers Are Really Looking For — Hint: it's not just your client roster. - Due Diligence Dealbreakers — The hidden issues that kill agency acquisitions before they close. - M&A on a Budget — How smaller agencies can still play (and win) in the acquisition game. - The One Metric That Makes or Breaks a Sale — And why most agencies overlook it. - AI's Role in Your Next Deal — Why automation and innovation could tip the scales in your favor. - The Communication Mistake That Spooks Clients — How to keep trust intact during a transition. - Buying Without Breaking — How to align culture and systems when acquiring another agency. The resources mentioned in this episode are: - Connect with Azim Nagree on LinkedIn: https://www.linkedin.com/in/azimnagree - Learn more about Herringbone Digital: https://www.herringbonedigital.com - Escape the generalist trap with my best-selling book “Anyone, Not Everyone” and discover how to become the go-to agency in a vertical market https://www.AnyoneNotEveryone.com

Technology of Beauty
Ep. 120 - Live from AIS 2025: Shaping the Future of Aesthetics

Technology of Beauty

Play Episode Listen Later Apr 23, 2025 22:56


Step inside The Aesthetic Society's transformation as Dr. Grant Stevens hosts a special episode live from AIS 2025 in Austin, Texas. Joined by Past President Dr. Kiya Movassaghi, Current President Dr. Tracy Pfeifer, and CEO Mark Theis, this powerhouse panel explores the strategic evolution of The Aesthetic Society — touching on rebranding, inclusive membership, and data-driven leadership. From governance reforms to the creation of the Allied Pro tier and the reimagined "Aesthetic MEET" experience, discover how these visionary leaders are shaping the future of aesthetics.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Technology of Beauty
Ep. 119 - Live from AIS 2025: Daniel De Boer of Croma-Pharma

Technology of Beauty

Play Episode Listen Later Apr 22, 2025 9:40


From the tennis court to the top of global aesthetics, Daniel De Boer's journey is nothing short of remarkable. In this episode of The Technology of Beauty, Dr. Grant Stevens welcomes Daniel to the show during the Aesthetic Innovation Summit in Austin, Texas. As a leader at Croma-Pharma, Daniel shares his professional evolution—from early roles at Galderma and Allergan to shaping the strategic global vision at his current venture. Discover the unique challenges and opportunities of launching aesthetic products in the U.S., and hear firsthand what it takes to succeed in today's dynamic beauty industry.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Technology of Beauty
Ep. 118 - Live from AIS 2025: Joe Gasque of Medshift

Technology of Beauty

Play Episode Listen Later Apr 22, 2025 8:56


What if you could secure financing for a six-figure aesthetic device in under 30 seconds?In this episode of The Technology of Beauty, Dr. Grant Stevens sits down with Joe Gasque, CEO of MedShift, to explore how his company is transforming the business of beauty. Recorded live at the Aesthetic Innovation Summit in Austin, Texas, Joe explains how MedShift is revolutionizing financing, streamlining practice operations, and building an Amazon-style marketplace for aesthetic providers. With over $400 million now backing their initiatives, MedShift is empowering practices and manufacturers alike with unmatched agility and technology. Don't miss this insider look at what's next for aesthetics.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Technology of Beauty
Ep. 117 - Live from AIS 2025: Caro Van Hove of Tiger Aesthetics

Technology of Beauty

Play Episode Listen Later Apr 18, 2025 13:16


A new frontier in aesthetic medicine is emerging, built on adipose innovation. In this episode of The Technology of Beauty, Dr. Grant Stevens sits down with Caro Van Hove, the new CEO of Tiger Aesthetics, to discuss how the company is transforming the beauty landscape. From strategic acquisitions to the launch of alloClae — an off-the-shelf structural adipose tissue product — Caro shares the vision behind a fully self-funded, vertically integrated business redefining what's possible in body contouring and beyond.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Technology of Beauty
Ep. 116 - Live from AIS 2025: Juan José Chacón of Motiva

Technology of Beauty

Play Episode Listen Later Apr 17, 2025 8:36


The future of breast aesthetics is here — and it's smarter than ever. In this eye-opening episode of The Technology of Beauty, Dr. Grant Stevens welcomes Juan José Chacón, founder of Motiva, who shares the fascinating story behind his journey from Costa Rica to pioneering one of the most advanced breast implant technologies on the market — with biosensor integration providing real-time health insights. With a focus on innovation and a commitment to women's health, Motiva is redefining the future of breast aesthetics and reconstruction.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

The Vertical Go-To-Market Podcast
Innovation Essentials for Digital Agencies in 2025 | Jon Morris

The Vertical Go-To-Market Podcast

Play Episode Listen Later Apr 16, 2025 45:52


What would happen if you allocated at least 5% of your agency's revenue to innovation? Join Corey Quinn as he chats with Jon Morris—CEO/Chairman of Fiscal Advocate—about the essential role of innovation in scaling digital agencies. Drawing from his success building and advising high-growth firms, Jon shares how agencies can stay competitive by prioritizing innovation, defining their ideal client, and allocating resources wisely—even on a tight budget. From AI and client experience to specialization and gross margin, this episode breaks down the key metrics and mindset behind smarter, faster growth. Whether you're running a large agency or a small team, this episode is full of practical strategies you can implement today to drive real results. Episode Highlights: - The #1 Investment Most Agencies Ignore — And why skipping it could be stalling your growth. - What Top Agencies Know About Their Ideal Clients — This simple shift changes everything. - AI: Friend or Foe? — The surprising ways it's already reshaping client experiences. - The Secret to Building a Team That Actually Innovates — It's not what you think. - How to Measure Innovation — And why most agencies get it completely wrong. - Why 5% Could Be Your Magic Number — And what happens when you commit to it. - A Quiet Shift in How Services Are Designed — Few are noticing, but it's changing the game. - The Metric You're Probably Overlooking — It's simple, powerful, and easily forgotten. - The Real Reason Specialization Fuels Innovation — And how to tap into it. - Innovation on a Budget? — Yes, it's possible. Learn how small teams are doing big things. - What Happens When You Start Rewarding the Wrong People — And how to fix it fast. - The 4 Metrics That Matter Most — Everything else might just be noise! The resources mentioned in this episode are: Check out Fiscal Advocate's strategic planning and FP&A services: https://www.fiscaladvocate.com Learn about Jon's business intelligence company, EngineBI: https://enginebi.net Connect with Jon Morris on LinkedIn: https://www.linkedin.com/in/jonmorrisramsayinnovations Escape the generalist trap with my best-selling book “Anyone, Not Everyone” and discover how to become the go-to agency in a vertical market https://www.AnyoneNotEveryone.com

Technology of Beauty
Ep. 115 - Live from AIS 2025: Don Maree of AlumierMD

Technology of Beauty

Play Episode Listen Later Apr 16, 2025 13:45


Can a skin care brand guarantee its products never end up on unauthorized websites? This one can.Join Dr. Grant Stevens as he interviews Don Maree, a key leader at AlumierMD, live from the Aesthetic Innovation Summit in Austin. In this illuminating discussion, Don shares how AlumierMD has mastered product integrity, physician support, and global expansion—all while staying ahead of trends in peptides, clean formulations, and digital retail. If you're curious where aesthetic skin care is headed, this episode is a must.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Technology of Beauty
Ep. 114 - Live from AIS 2025: Cindy Eckert of Sprout Pharmaceuticals

Technology of Beauty

Play Episode Listen Later Apr 14, 2025 13:51


What if aesthetic medicine could do more than enhance how patients look—what if it could also elevate how they feel? In this provocative episode, Dr. Grant Stevens welcomes Cindy Eckert, the visionary founder of Sprout Pharmaceuticals and champion of female sexual health. Broadcasting from the Aesthetic Innovation Summit in Austin, TX, Cindy reveals how Addyi, the first FDA-approved libido pill for women, is reshaping conversations around beauty, desire, and wellness. Learn how this disruptive prescription product is becoming a must-have offering in aesthetic practices nationwide on the latest episode of The Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Absolute Business Mindset podcast
Lessons Learned: Transitioning from a Digital Agency to Fearless Business Coaching with Robin Waite

Absolute Business Mindset podcast

Play Episode Listen Later Apr 14, 2025 57:57


Send us a textJoin host Marc Hayward in an insightful episode of Business Growth Talks with special guest Robin Waite, an illustrious figure in the business coaching sphere known for pioneering the Fearless Business coaching accelerator. In this engaging dialogue, Robin shares his journey from running a digital agency to helping business owners conquer their fears and scale their operations effectively. Dive into discussions on overcoming burnout, the relevance of fixed versus growth mindsets, and strategies to transition from hourly-based pricing to productized service offerings for optimal business success.As the conversation unfolds, Robin emphasizes the importance of adopting a growth mindset to tackle challenges in entrepreneurship. He draws on personal anecdotes to illustrate the arduous path of business ownership and reveals how employing deliberate strategies can lead to enhanced revenue and personal freedom. The episode delves into Robin's transformative journey—having navigated significant career turning points like selling his agency amid burnout and utilizing his expansive knowledge to empower others through Fearless Business. Enriched with themes of innovation and resilience, this episode serves as a comprehensive guide for budding entrepreneurs seeking sustainable growth strategies.Key Takeaways:The distinction between fixed and growth mindsets is crucial, with a growth mindset focusing on solving problems through open-ended questioning and innovation.Robin's Fearless Business accelerator helps businesses shift from hourly billing to productized services, enabling professionals to enhance value and double their income.Burnout is a reality in entrepreneurship, but it's possible to avert it by prioritizing self-care and recognizing early signs.Building a community through group coaching can significantly amplify client success rates and foster a supportive entrepreneurial environment.Testing new business strategies within a 90-day framework allows entrepreneurs to identify what works and focus efforts on those endeavors that truly yield results.Resources:Fearless Business Website: Fearless BusinessOnline Business Startup: AmazonTake Your Shot: AmazonRich Litvin's Podcast and The Prosperous Coach: WebsiteExplore this insightful conversation on navigating the complexities of business growth. Engage with strategies, experiences, and transformative advice from industry experts like Robin Waite. Stay connected for more episSupport the showIf you want to watch the full video of this episode go to:https://www.youtube.com/@markhayward-BizGrowthTalksDo you want to be a guest on multiple podcasts as a service go to:www.podcastintroduction.comFind more details about the podcast and my coaching business on:www.businessgrowthtalks.comFind me onLinkedIn - https://www.linkedin.com/in/mark-hayw...Tik Tok - https://www.tiktok.com/@mjh169183YouTube Shorts - https://www.youtube.com/@markhayward-BizGrowthTalks/shorts

Technology of Beauty
Ep. 113 - Live from AIS 2025: Ryan Beal on Transforming Aesthetics and Oncology with Transcutaneous Therapeutics

Technology of Beauty

Play Episode Listen Later Apr 1, 2025 27:46


What if your skin could do more than protect you? In this thought-provoking episode of The Technology of Beauty, Dr. Grant Stevens sits down with Ryan Beal, the CEO of Dyve Biosciences, to explore how transcutaneous drug delivery is poised to reshape both the aesthetics industry and the field of oncology. With Dyve's pioneering platform, molecules once limited to injections or oral delivery are now being driven through the skin — offering a powerful new frontier in treatment possibilities.Ryan walks us through Dyve's surprising evolution from skincare applications and elite athletic performance enhancement to its most ambitious moonshots: noninvasive fat reduction and improving chemotherapy effectiveness through targeted pH modulation.This episode also takes a personal turn, as Ryan opens up about his recent battle with cancer—a diagnosis that came just months after speaking about oncology research on a previous episode. Now a survivor, Ryan shares how his company's technology played a direct role in his treatment, potentially boosting the efficacy of his own chemotherapy regimen. It's a powerful testament to the impact of innovation when professional purpose and personal experience collide.From fat-melting topicals to transdermal neurotoxins and tumor microenvironment alkalinization, Ryan Beal offers an inspiring look at how Dyve Biosciences is transforming medicine one molecule—and one patient—at a time. Don't miss this candid, cutting-edge conversation about the future of drug delivery and the deeply human stories behind biotech breakthroughs on the latest episode of The Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

ICT Pulse Podcast
ICTP 344: Digital sovereignty versus digital agency in the Caribbean region, with Matthew Cowen

ICT Pulse Podcast

Play Episode Listen Later Mar 26, 2025 69:28


Digital sovereignty has been a hot topic over the past several weeks, with data sovereignty and AI sovereignty being the subjects of such conversations. However, how does digital agency fit into the mix? With IT Specialist, Researcher and Digital Analyst, Matthew Cowen, we discuss digital sovereignty and digital agency, including:   *  Could digital sovereignty lead to increased fragmentation of the internet?   *  How can we balance the need for individual digital agency with the need for online safety and security?   *  How do the goals of digital sovereignty and digital agency intersect or conflict?   *  Can a country achieve digital sovereignty without respecting the digital agency of its citizens?   The episode, show notes and links to some of the things mentioned during the episode can be found on the ICT Pulse Podcast Page (www.ict-pulse.com/category/podcast/)       Enjoyed the episode?  Do rate the show and leave us a review!       Also, connect with us on: Facebook – https://www.facebook.com/ICTPulse/   Instagram –  https://www.instagram.com/ictpulse/   Twitter –  https://twitter.com/ICTPulse   LinkedIn –  https://www.linkedin.com/company/3745954/admin/   Join our mailing list: http://eepurl.com/qnUtj    Music credit: The Last Word (Oui Ma Chérie), by Andy Narrell Podcast editing support:  Mayra Bonilla Lopez ----------------

Catalytic Leadership
White-Label SaaS & Client Retention: The Future of Digital Agencies with Shaun Clark

Catalytic Leadership

Play Episode Listen Later Mar 25, 2025 31:47 Transcription Available


Send us a textScaling a digital agency is hard—especially when client churn and inconsistent revenue hold you back. But what if your agency could generate predictable, recurring income while reducing churn? In this episode of the Catalytic Leadership Podcast, Dr. William Attaway sits down with Shaun Clark, CEO & Co-Founder of HighLevel, to uncover the future of digital agency growth through white-label SaaS and automation.Shaun shares his entrepreneurial journey, how HighLevel became a game-changer for agencies, and why automation and white-label solutions are the key to scalable, profitable growth. Whether you're struggling with client retention, lead generation, or scaling beyond service-based revenue, this episode provides actionable strategies to future-proof your agency. If you're an agency owner looking to build a recurring revenue model and create a sustainable, high-growth business, this is a must-listen.Connect with Shaun ClarkWant to learn more about white-label SaaS and agency automation? Connect with Shaun and explore the resources at HighLevel's YouTube channel for expert insights, training, and success stories. Just search “HighLevel” on YouTube to get started.Books Mentioned:The Essays of Warren Buffett – Warren BuffettRight now, you can get an extra 20% off your ticket for the Scale with Stability Summit with my exclusive code CATALYTIC20 at checkout.Visit scalewithstability.com to grab your ticket—I hope to see you there! Right now, you can get an extra 20% off your ticket for the Scale with Stability Summit with my exclusive code CATALYTIC20 at checkout.Visit scalewithstability.com to grab your ticket—I hope to see you there! Right now, you can get an extra 20% off your ticket for the Scale with Stability Summit with my exclusive code CATALYTIC20 at checkout.Visit scalewithstability.com to grab your ticket—I hope to see you there!Support the showJoin Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence. Free 30-Minute Discovery Call:Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success. Special Offer:Get your FREE copy of Catalytic Leadership: 12 Keys to Becoming an Intentional Leader Who Makes a Difference. Connect with Dr. William Attaway: Website LinkedIn Facebook Instagram TikTok YouTube

Technology of Beauty
Ep. 112 - Live From AIS 2025: Jeff Bedard of Crown Aesthetics on Acquiring Revance and Building Out a Complete Aesthetic Portfolio

Technology of Beauty

Play Episode Listen Later Mar 25, 2025 22:48


What happens when a seasoned industry leader acquires one of the most closely watched companies in aesthetics? In this episode of The Technology of Beauty, recorded live at AIS 2025, Dr. Grant Stevens is joined by Jeff Bedard, Founder and CEO of Crown Laboratories, to discuss the recent acquisition of Revance and what it means for the evolving aesthetics landscape.Reflecting on his path from starting Crown Laboratories to building a diversified portfolio that now includes leading skincare, microneedling, and regenerative products, Jeff shares the strategic thinking behind the Revance acquisition, and how they plan to engage more directly with plastic surgeons and other key specialists moving forward.Tune in for an exclusive conversation, offering insight into the trends shaping patient expectations, and the role innovation will play in expanding treatment options across the field of aesthetics, on the latest episode of The Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
What's the Right Social Media Strategy for Your Digital Agency? with Elizabeth Stone | Ep #777

Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

Play Episode Listen Later Mar 23, 2025 19:45


Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Does your digital agency a strong social media presence? Wondering which content types and platforms deliver the best results? Today's featured guest runs a social media agency that focuses on a carefully selected roster of clients. She began her career as a stay-at-home mom with exceptional social media instincts and built a thriving agency in just five years. She views social media as a necessary evil for brands and has successfully guided clients with strategically planned and curated content. Join us as she shares what's currently working in social media, her proven strategies, valuable advice for agency owners, and why she personally avoids social media in her spare time. Elizabeth Stone is owner of SociaSavvy, a boutique social media marketing agency who got into the business wanting a challenge and a creative outlet. Now with nearly five years of experience, she reflects on what she's learned about social media, what's working and what's not, and why client's shouldn't ask for a month's work of content in such a rapidly changing space. In this episode, we'll discuss: The power of resilience, determination, and adaptability. Making cross-platform content. Delegating tasks to avoid burnout. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources Wix: Today's episode of the Smart Agency Masterclass is sponsored by Wix Studio, the all-in-one platform designed to help agencies scale without the headaches. With intuitive tools, robust native business solutions, and low maintenance, Wix Studio lets your team focus on what matters most—delivering exceptional value to your clients. Ready to take your agency to the next level? Visit wix.com/studio and discover how Wix Studio can transform your workflow, boost profits, and strengthen client relationships. The Power of Determination, Resilience, and Adaptability Elizabeth never imagined pursuing marketing or business immediately after college. Instead, she fast-tracked her education and embraced life as a new mom. However, she soon found herself craving both a creative outlet and a way to contribute financially to her household. Fascinated by social media, she offered to help local businesses build their online presence across various platforms, initially working almost for free to develop her portfolio. Her remarkable results with these early clients enabled her to target her ideal market, and as demand grew beyond what she could handle alone, she began expanding her team. Throughout her five years running the agency, Elizabeth has discovered success in marketing requires less of a formal education and more determination, resilience in the face of rejection, and adaptability. Her experience has also given her a nuanced perspective on social media. She views it as a "necessary evil" for businesses that can significantly boost brands while recognizing its potentially addictive nature for individuals. The Rise of ‘Low-Quality' High-Quality Content With the ever-changing nature of social media platforms, most of the "social media hacks" we see are typically obsolete by the time you implement them. This is a reality that frustrates businesses hoping to plan ahead. Elizabeth often finds herself explaining to clients why preparing a month's worth of content isn't feasible; in such a fast-moving environment, content created today will likely be irrelevant within a few weeks. Regarding current effective strategies, Elizabeth confirms that video continues to dominate social platforms. She highlights the rise of "low quality content"—actually high-quality, meticulously planned material deliberately designed to appear candid and spontaneous. Elizabeth also advises businesses to release their attachment to "vanity numbers." Unlike a few years ago when engagement metrics were relatively consistent, today's social landscape is unpredictable—one post might completely flop while the next becomes an unexpected hit. This volatility makes traditional performance metrics less reliable indicators of overall social media success. Making Videos that Get Your Audience's Attention Regarding effective strategies, Elizabeth emphasizes that all social media videos should incorporate both voiceover and subtitles to capture different viewer preferences. Some users engage through audio elements while others browse with sound off, relying entirely on subtitles. She recommends using short clips to maintain momentum, acknowledging today's shortened attention spans and the need to sustain viewer interest. She also prefers videos are prepared and shot by her agency team rather than working with content recorded by the client. In her experience, clients often appear nervous on camera, but with proper coaching from her team, they can focus on their message rather than the recording process She also advocates for cross-platform posting to reach audiences with varying content preferences. While some users gravitate toward short, fast-paced content, others engage more deeply with longer YouTube videos. The optimal approach depends on understanding where your specific audience consumes content. Interestingly, she notes a current trend returning to longer-form content on both TikTok and Instagram. This constant evolution is precisely what Elizabeth loves about the social media landscape—its perpetual changes ensure the work never becomes monotonous. Delegating Tasks to Avoid Burnout As the agency owner, one of the things that Elizabeth sought to quickly delegate was keeping up with social media trends. It's important for the agency to be always up to speed with any new trends for their content creation. However, it was personally exhausting to be on these platforms scrolling every day. It was mentally taxing and took away from her time with her family. Her solution was creating a specialized role dedicated to tracking new trends, typically filled by younger team members. This position requirea regular rotation, as even the most enthusiastic employees eventually experience burnout from constant scrolling. Nevertheless, establishing this position proved to be the right decision—one she's grateful to have removed from her own responsibilities. For any growing agency, there comes a time when further expansion depends largely on your willingness to delegate and get out your team's way as they learn to own their roles. For Elizabeth, it was a surprisingly hard step to take but very much worth it and a key to staying creative as she delegated the tasks that most drained her. The Key to Success for any Digital Agency Elizabeth launched her business just before Covid-19 hit and successfully navigated the challenges of the pandemic, helping her clients connect with audiences through social media. This early experience taught her to expect ups and downs as a natural part of running a business—a mindset she encourages other agency owners to adopt. She firmly believes that, regardless of the political or economic climate, there's always an opportunity to pivot and adapt. For her, success is within reach for every agency owner who embraces this resilient and flexible mindset. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

Technology of Beauty
Ep. 111 - Live from AIS 2025: Domenic Serafino | Ulvera AI

Technology of Beauty

Play Episode Listen Later Mar 21, 2025 13:07


Dr. Grant Stevens sits down with Domenic Serafino at the Aesthetic Innovation Summit to hear about a new technology called Ulvera AI.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

7 Figures Club: A Business Growth Podcast
273: Launch Your Own Digital Agency! (w/ ZARAR AMEEN!)

7 Figures Club: A Business Growth Podcast

Play Episode Listen Later Mar 11, 2025 24:37


Zarar Ameen is the CEO of launch My Agency and CANZ Group, and is known as the "Million Dollar Agency Advisor." He has launched over 300 digital marketing agencies and has extensive experience in the digital marketing space. His primary focus is on helping eCommerce store owners, whether they are just starting out, stuck, or already established, to create systems that generate sales and growth for financial freedom. As the CEO of CANZ Marketing since 2017, he has built a digital agency that specializes in assisting eCommerce businesses. His team, with decades of experience, focuses on helping clients reach their audience and build long-term customer relationships. Additionally, Ameen is the owner of CANZ Studios and Lads Technologies, both under the CANZ Group umbrella, focusing on mobile games and applications. CANZ Studios develops games across various genres for US and European markets, utilizing a team of developers to create engaging user experiences. Ameen's experience also includes serving as the CMO of VitalSoftTech, where he was responsible for driving website traffic and customer conversions. He was also a co-founder of an on-demand grocery delivery startup in Silicon Valley. His professional network highlights him as a highly skilled digital marketer, particularly in Facebook advertising and eCommerce strategies. Numerous testimonials emphasize his expertise, work ethic, and ability to deliver results for clients. His reputation is further supported by endorsements from colleagues and clients who praise his innovative solutions, dedication, and professionalism. He is consistently described as a top-tier marketer with a strong understanding of the digital landscape. His ability to build and scale businesses, coupled with his expertise in paid advertising and sales funnels, makes him a valuable asset to any business looking to grow their online presence. For More Info: https://www.instagram.com/zararameen

Garlic Marketing Show
The Biggest Mistakes Digital Agencies Make Before Selling and How to Scale Profit for an Exit

Garlic Marketing Show

Play Episode Listen Later Mar 6, 2025 31:09


Most agency owners think selling their business will be easy. The reality? Most agencies aren't even sellable.Jonathan Baker, Practice Lead, M&A at Punctuation, breaks down exactly how to make your agency valuable, what buyers actually look for, and how to avoid the biggest M&A mistakes.If you're even thinking about selling your agency, you need to start setting it up NOW.What You'll Learn:The truth about selling a digital agencyWhat's a healthy profit margin for an agency? (If it's under 20%, you're in trouble)How much should agency owners actually pay themselves? (Most get this wrong)The #1 component to scaling an agency's profit for exitWhy founder-led sales are a trap (and what to do instead)How to price your agency services (hourly rates vs. value-based pricing)The biggest growth mistake agencies make before sellingHow to find a fun AND profitable nicheConnect with Jonathan Baker:Website - https://punctuation.com/Linkedin - https://www.linkedin.com/in/jonathandavidbaker/M&A Guidance - https://punctuation.com/garlic/Resources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.

Catalytic Leadership
How To Start & Scale Digital Agency To Better Success With Josh Nelson

Catalytic Leadership

Play Episode Listen Later Mar 4, 2025 28:36 Transcription Available


Send us a textScaling a digital agency isn't just about landing clients—it's about building a sustainable, profitable business that retains them. In this episode, I sit down with Josh Nelson, founder of Plumbing & HVAC SEO and Seven Figure Agency, to uncover the strategies behind his multi-million dollar success.Josh shares how he went from shutting down his first agency to building one of the fastest-growing companies in the U.S. We discuss the importance of niche specialization, why most agencies struggle with retention, and how the real game-changer is focusing not just on leads, but on generating revenue for clients.If you're an agency owner looking to scale, Josh's insights on leadership, mentorship, and business growth will give you the roadmap you need. He also reveals the common mistakes agency owners make—and how you can avoid them. Plus, we dive into the latest trends shaping the digital marketing landscape.Don't miss this conversation packed with actionable insights to help you build a thriving agency.Connect with Josh Nelson: Josh Nelson has built a multi-million dollar agency and now dedicates his time to helping other agency owners scale with proven strategies. If you're serious about growing your agency, grab a copy of his book, The Seven Figure Agency Roadmap, at 7figureagency.com or cRight now, you can get an extra 20% off your ticket for the Scale with Stability Summit with my exclusive code CATALYTIC20 at checkout.Visit scalewithstability.com to grab your ticket—I hope to see you there! Right now, you can get an extra 20% off your ticket for the Scale with Stability Summit with my exclusive code CATALYTIC20 at checkout.Visit scalewithstability.com to grab your ticket—I hope to see you there! Right now, you can get an extra 20% off your ticket for the Scale with Stability Summit with my exclusive code CATALYTIC20 at checkout.Visit scalewithstability.com to grab your ticket—I hope to see you there!Support the showJoin Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence. Free 30-Minute Discovery Call:Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success. Special Offer:Get your FREE copy of Catalytic Leadership: 12 Keys to Becoming an Intentional Leader Who Makes a Difference. Connect with Dr. William Attaway: Website LinkedIn Facebook Instagram TikTok YouTube

Thank God for Nostr
Superbloom

Thank God for Nostr

Play Episode Listen Later Mar 4, 2025 101:38


Jon is the developer of the Coracle and Flotilla nostr clients, and the host of the Thank God for Nostr Podcast. He is focused on discovering what a healthy social network would look like, and helping nostr make that vision a reality. Find Jon on Nostr at npub1jlrs53pkdfjnts29kveljul2sm0actt6n8dxrrzqcersttvcuv3qdjynqn , on twitter @hodlbod and on Coracle.social.Jordan Bush is the founder and the Head of Content and Education at TGFB Media and host of the Thank God for Bitcoin Podcast. Find Jordan on Twitter @jmbushwrites.The Thank For Nostr Podcast is a TGFB Media production. TGFB Media exists to educate and equip Christians to understand Bitcoin and use it for the glory of God and the good of people everywhere.

Eight by Kate
Navigate the Digital Landscape: 8 Tips for Business Marketing Success

Eight by Kate

Play Episode Listen Later Feb 22, 2025 5:19


Before you launch your small business marketing, learn these 8 essential truths to avoid common pitfalls. From understanding your audience to the power of storytelling, this podcast covers the crucial steps to marketing success. Don't treat all channels the same, know your customer, and remember to have fun! Get ready to build your marketing empire. Schedule a FREE strategy session today!

UBC News World
Charleston, WV Lead Generation, SEO & Web Design: Full-Service Digital Agency

UBC News World

Play Episode Listen Later Feb 20, 2025 2:14


From intuitive and stunning websites to cutting-edge SEO techniques, Charleston, West Virginia-based XAPP DESIGN Inc (+1-866-477-9277) offers a comprehensive online marketing solution to help businesses thrive in the digital era. Go to https://www.xappmarketing.com for more information. XAPP DESIGN INC City: Charleston Address: 505 Ohio Ave Website: https://www.xappdesign.com

The Agency Profit Podcast
Visual Client Communication & Building SaaS in an Agency, With Mikael Dia

The Agency Profit Podcast

Play Episode Listen Later Feb 19, 2025 38:08


Points of Interest01:04 – 01:35 – Guest Introduction – Mikael Dia of Funnelytics: Mikael Dia, former agency owner turned SaaS entrepreneur, shares his journey from running an agency to founding Funnelytics, a tool designed to visually map and analyze digital marketing funnels.06:24 – 08:20 – How Funnelytics Was Born: Funnelytics emerged from the need to overlay real marketing data on top of strategic visualizations, allowing agencies and marketers to prove and optimize their funnel strategies effectively.08:25 – 10:05 – The Importance of Visual Communication in Business: Marcel and Mikael discuss how visual communication aids in client understanding, enhances learning, and fosters trust, a principle rooted in adult learning theory.10:42 – 12:13 – Impact of Visual Strategies on Agency Sales & Retention: Using visual models in sales processes helped Mikael's agency close deals faster and at higher prices by positioning services as strategic solutions rather than commodity offerings.12:24 – 14:06 – Enhancing Client Retention with Visual Reporting: By consistently tying marketing efforts back to a visualized strategy, agencies can effectively communicate progress, highlight bottlenecks, and demonstrate value to clients.15:02 – 17:08 – Clients Need a Clear Path, Not Just Services: Clients struggle to see how individual marketing services fit into a bigger strategy. Mapping out a clear pathway from initial engagement to desired outcomes transforms how clients perceive agency value.20:56 – 24:06 – Transitioning from an Agency to a SaaS Business: Mikael shares key lessons from shifting from an agency to SaaS, emphasizing the importance of knowing one's strengths, finding a technical co-founder, and solving real customer problems.27:19 – 32:24 – Common Pitfalls in SaaS Development: Mikael and Marcel discuss the challenges of product development, the need for technical expertise, and the mistake of building features based on assumptions rather than market feedback.32:42 – 36:12 – The Reality of Finding Product-Market Fit: The conversation highlights the challenge of achieving product-market fit, the importance of iterating quickly, and the value of starting with a service-first approach before building software.37:03 – 39:00 – Shifting Mindsets: From Proving Yourself Right to Proving Yourself Wrong: Marcel shares a key insight: the biggest shift in product development success comes when founders move from trying to validate their own ideas to actively seeking to disprove them as quickly as possible.Show NotesConnect with MikaelLinkedInFacebookFacebook GroupFunnelyticsLove the PodcastLeave us a review here.

Technology of Beauty
Ep. 110 - Alex Thiersch on Helping Med Spas Navigate Compliance to Amplify Growth

Technology of Beauty

Play Episode Listen Later Feb 18, 2025 41:11


As the med spa industry continues to experience explosive growth, the regulatory landscape is becoming more complex than ever. Navigating compliance isn't just about avoiding penalties—it's about ensuring long-term success in an landscape that's constantly evolving. To kick off the sixth season of The Technology of Beauty, Dr. Grant Stevens sits down with Alex Thiersch, the CEO and founder of the American Med Spa Association, for a must-listen conversation on the compliance challenges shaping the future of medical aesthetics.From understanding key legal risks to implementing best practices to safeguard your business, Alex shares critical insights that every med spa owner, provider, and entrepreneur needs to know. Whether you're expanding your practice, introducing new treatments, or simply trying to stay ahead of regulatory shifts, this episode will give you the tools to navigate compliance with confidence—and use it as a foundation for growth.Tune in as we launch Season 6 with an episode that sets the stage for a year of innovation and insight on The Technology of Beauty!» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

Turning Point with Blaine Bertsch
Robert Grazioli of Bread

Turning Point with Blaine Bertsch

Play Episode Listen Later Feb 18, 2025 56:18


In this episode of Turning Point, Blaine chats with Robert Grazioli, the Managing Partner of Bread, a Brooklyn-based Digital Agency. They dive into the dynamic world of entrepreneurship, highlighting the unique challenges and growth opportunities founders face—especially those transitioning from service-based businesses to product development. They explore key topics such as overcoming imposter syndrome, leveraging customer feedback, and the critical mindset shift needed to succeed in new ventures.The conversation uncovers the often unexpected path entrepreneurs take, emphasizing the importance of learning from mistakes, balancing mental health, and fostering strong relationships. They discuss how venture capital can influence decision-making, the essential role of engineering in product development, and the value of persistence and conviction. Tune in to gain insight into maintaining personal growth, engaging in creative outlets, and building long-term success through collaboration, execution, and patience.Don't miss an episode of Turning Point! Subscribe, follow, and like for actionable insights and lessons from those who have successfully navigated the complexities of building a business.Watch on YouTube: https://youtu.be/dRJxsdOXOlEListen on your favorite podcast network or at turningpoint.buzzsprout.comLearn more about Bread at madebybread.comConnect with Robert at linkedin.com/in/robert-j-grazioli#Entrepreneur #founder #business #turningpoint #entrepreneurstoriesMaster the Future of Your Finances. From cash flow management to forecasting and scenario planning, see the impact of your decisions before you act. dryrun.com

Showcasing the best people in paid media marketing
#EP170 - How To Be a Great Manager, with Paddy Moogan

Showcasing the best people in paid media marketing

Play Episode Listen Later Feb 5, 2025 32:19


Send us a textWelcome back to the Marketing Freaks. It's been an extended break, but we're back to bring you industry insights from some of the key figures in the industry. In this episode of the Marketing Freaks podcast, Jon is joined by Paddy Moogan, consultant, agency leader, and author of The New Leader newsletter, to unpack what it really takes to be an effective manager. Stepping into a management role can be both exciting and daunting, yet many new managers receive little to no training when taking on this new responsibility. From developing self-awareness to balancing people leadership with commercial success, Paddy shares insights from his career, including lessons learnt from his own transition into management. Key takeaways:Learn what the most underrated yet powerful skills in management.Discover how to develop self-awareness and use it to shape your leadership approach.Gain insight into balancing people management with commercial responsibility.Learn why most new managers don't receive formal training, and what you can do to bridge the gap.Discover how to handle difficult conversations with confidence and clarity.Discover how to scale your influence and set your team up for long-term success.Whether you're new to leading a team or looking to refine your leadership approach, this conversation is packed with valuable advice to help you navigate the challenges of management.

Technology of Beauty
Ep. 109 - Live at Sciton Skin CEO with Dr. Sherrif Ibrahim

Technology of Beauty

Play Episode Listen Later Jan 21, 2025 27:07


"You can use every product on earth every day for the rest of your life, but it won't do what one BBL Heroic treatment does for your skin … it's nothing short of magic."In this special episode of the Technology of Beauty, recorded live at Sciton's Skin CEO event, Dr. Sherrif Ibrahim provides an insider's perspective on the revolutionary advancements in Sciton's BBL HEROic systems, detailing how these cutting-edge technologies are transforming the landscape of aesthetic medicine. From treating skin conditions like melasma and sun damage to exploring the role of lasers in preventative care, he dives into the science behind personalized treatments that deliver unparalleled results.The discussion also explores the future of dermatology, touching on the role of molecular biotechnology, genetic profiling, and the integration of tailored skincare solutions. Whether you're a professional in the field or simply passionate about skincare innovation, don't miss this chance to explore how science and technology are merging to redefine beauty standards and elevate patient care on the latest episode of The Technology of Beauty.» Apple Podcasts | https://podcasts.apple.com/us/podcast/technology-of-beauty/id1510898426» Spotify | https://open.spotify.com/show/0hEIiwccpZUUHuMhlyCOAm» Recent episodes | https://www.influxmarketing.com/technology-of-beauty/» Instagram | https://www.instagram.com/thetechnologyofbeauty/» LinkedIn | https://www.linkedin.com/company/the-technology-of-beauty/The Technology of Beauty is produced by Influx Marketing, The Digital Agency for Aesthetic Practices. https://www.influxmarketing.com/Want more aesthetic insights? Subscribe to Next Level Practices, the show where we discuss the ever-changing world of digital marketing and patient acquisition and bring you the latest ideas, strategies, and tactics to help you take your practice to the next level. https://www.influxmarketing.com/next-level-practices/

UBC News World
Sacramento Digital Agencies Can Streamline B2B Lead Generation With This Service

UBC News World

Play Episode Listen Later Jan 17, 2025 3:03


Brigins Digital Consultants is offering powerful custom marketing strategies in the B2B market, guaranteeing your team $15,000 in MRR growth in the first 90 days. Contact them today at https://go.workwithbrigins.com/now Brigins Digital Consultants City: Sacramento Address: 5033 13th Avenue Website: https://www.brigins.com

The Agency Profit Podcast
The Problem With Benchmarking and What to Do Instead

The Agency Profit Podcast

Play Episode Listen Later Jan 1, 2025 32:04


Points of Interest00:00 – 00:47 – Intro and Gratitude: Marcel thanks listeners and sets up the episode's focus on benchmarking traps and performance evaluation.00:47 – 01:33 – The Benchmarking Trap: Marcel introduces the risks of relying on external benchmarks instead of understanding your agency's internal performance model.01:33 – 02:53 – Rate Benchmarking Limitations: Marcel explains why comparing rates fails to provide meaningful insights, especially with modern pricing models.02:53 – 05:00 – Flat Fees and Efficiency: He discusses the rise of value-based and project pricing, and how efficiency affects realized rates.05:00 – 06:08 – Realized Rates vs. Rate Cards: Marcel highlights that listed rates (rate cards) rarely reflect the actual rates agencies earn.06:08 – 07:29 – The Power of Average Billable Rate: Marcel introduces average billable rate as a more meaningful metric, blending efficiency and pricing insights.07:29 – 09:30 – Challenges in Measurement: Marcel explains why few firms measure key metrics like average billable rate and the inconsistencies in benchmarking them.09:30 – 12:26 – Revenue per FTE Caution: He critiques absolute revenue-per-FTE benchmarks, emphasizing cost structure and geography's role in profitability.12:26 – 14:00 – Look Inward First: Marcel urges agencies to focus inward on their business models instead of seeking external validation.14:00 – 17:33 – Understanding Your Agency Model: Marcel explains how to map team structure, capacity, and time allocation to determine delivery and utilization ceilings.17:33 – 19:48 – Budgets and Cost Breakdown: He emphasizes categorizing hard costs into delivery, sales, admin, and facilities to build a clear financial model.19:48 – 22:44 – Revenue Potential Example: Marcel demonstrates how capacity, utilization rate, and average billable rate determine an agency's revenue potential.22:44 – 25:00 – Delivery Margin and Overhead Benchmarks: He shares benchmarks for delivery margin (50–60%) and overhead costs (20–30% of AGI) to evaluate profitability.25:00 – 28:47 – Operating Profit Targets: Marcel outlines healthy operating profit margins (20–30%) and explains how utilization and billable rates interact within a model.28:47 – 31:00 – Beta Tool for Agencies: Marcel announces Parakeeto's beta software for modeling agency performance, offering free access for listeners to analyze and improve their businesses.Show NotesPricing models / Margin TargetsEpisode on RatesToolkit LinkLink for our beta free access to our model softwareLove the PodcastLeave us a review here.

Catalytic Leadership
How To Scale Digital Agencies For Long-Term Success With Cris Rodriguez

Catalytic Leadership

Play Episode Listen Later Dec 12, 2024 38:39 Transcription Available


Send us a textIn this episode, I sit down with Cris Rodriguez, founder of Grow Pro Agency, who's making a significant impact in both martial arts and digital marketing. Starting in martial arts at a young age, Cris discovered how the discipline, resilience, and leadership skills she learned on the mat could fuel success in the business world. She shares her journey from martial arts instructor to building a thriving agency that serves nearly 500 clients.  We dive into the unique challenges of leading a high-volume, low-ticket agency, managing an in-office team in a post-COVID world, and establishing a strong social media presence. Cris reveals the highs and lows of her entrepreneurial path, from early financial struggles and intense pressure to achieve her goals, to her philosophy of “best known beats best” in personal branding. She leaves listeners with actionable insights on consistency, discipline, and the compound effect of small steps over time—guiding principles that can transform both personal and professional growth. Connect with Cris Rodriguez: Connect with Cris Rodriguez on Instagram to dive deeper into her journey, get insights on martial arts and business growth, and follow her consistent approach to achieving big results in life and leadership. Search for @CrisLeeRodriguez and start learning from one of the best! Books Mentioned:The Compound Effect by Darren Hardy Join the New Catalytic Leadership CommunityCheck out our new online membership site, with new resources by Dr. William Attaway and his team added weekly: https://checkout.catalyticleadership.net/Support the showJoin Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence. Free 30-Minute Discovery Call:Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success. Special Offer:Get your FREE copy of Catalytic Leadership: 12 Keys to Becoming an Intentional Leader Who Makes a Difference. Connect with Dr. William Attaway: Website LinkedIn Facebook Instagram TikTok YouTube

Warrior Mindset
Balancing Virtual Worlds and Real Life Responsibility

Warrior Mindset

Play Episode Listen Later Dec 9, 2024 54:56


Transitioning from a busy digital agency to a remote work setup brought lessons in autonomy, collaboration, and balance. In this episode, we share our journey of working with industry giants like Facebook and Epic Games, navigating the risks of overcommitting, and fostering diverse client relationships and creative spaces. We also explore personal growth through fear, martial arts, stoicism, and how practices like meditation, running, and community support shaped our leadership, especially during the pandemic. With stories of friendship, gratitude, and resilience, we reflect on the moments and mementos that symbolize growth and enduring connections.--------- EPISODE CHAPTERS ---------(0:00:00) - Casual Chat About Video Games(0:11:10) - Transition to Remote Leadership and Burnout(0:24:24) - Growth and Resilience During Pandemic(0:38:02) - Navigating Fear and Stoicism in Leadership(0:45:10) - Meditation, Stoicism, and Personal Growth(0:59:15) - Reflecting on Friendship and GratitudeSend us a text

Catalytic Leadership
How to Succeed in Scaling Digital Agencies With Ahmet Yavuz

Catalytic Leadership

Play Episode Listen Later Nov 28, 2024 49:03 Transcription Available


Send us a textScaling a digital agency in a niche market is a relentless challenge—and Ahmet Yavuz understands this better than most. In this episode, I sit down with Ahmet, founder of Furniture Marketing Pros, to explore the journey from software developer to agency leader. Together, we discuss the tough realities of growing a business focused on a specific industry and the critical lessons Ahmet has learned along the way. With a rapidly expanding team and high client expectations, Ahmet shares his insights on building a culture of accountability, mastering remote team dynamics, and the need for continuous personal and professional growth.A core part of our conversation delves into Ahmet's commitment to client success and integrity—why he prioritizes delivering promised results and how he has structured his business to meet these high standards. Ahmet also opens up about his growth journey, discussing daily routines, reading, and the power of mentorship that equips him to lead at a higher level each year. For entrepreneurs and agency owners alike, this episode offers powerful takeaways for those looking to scale their digital business while navigating the complexities of leadership, team management, and client relations.  Connect with Ahmet Yavuz: As a leader navigating the intersection of digital marketing and software development, Ahmet Yavuz brings invaluable insights for anyone scaling a niche business in a competitive market. Connect with him through Furniture Marketing Pros or find him on LinkedIn to discover strategies that can help your business thrive. Books Mentioned: Traction by Gino Wickman Ready to Finish 2024 Strong?Don't wait until December to address your challenges. There's a few months left in 2024, now is the time to plan for a strong finish! Book a free strategy call with Dr. William Attaway to create a plan for impactful results. Support the showJoin Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence. Free 30-Minute Discovery Call:Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success. Special Offer:Get your FREE copy of Catalytic Leadership: 12 Keys to Becoming an Intentional Leader Who Makes a Difference. Connect with Dr. William Attaway: Website LinkedIn Facebook Instagram TikTok YouTube

Catalytic Leadership
How to Scale Digital Agencies for Long-Term Growth With Nick Hoard

Catalytic Leadership

Play Episode Listen Later Nov 26, 2024 37:12 Transcription Available


Send us a textNavigating the journey of growth in today's digital landscape isn't for the faint of heart, especially when client retention and team culture are at stake. In this episode, I sit down with Nick Hoard, a seasoned digital marketing entrepreneur, to discuss the strategies and insights that led him to build two successful agencies: Nick the Marketer and Patient Care Marketing Pros. Nick shares how his path to digital success began out of necessity—losing clients to full-service agencies motivated him to master SEO and web design. This episode dives into Nick's evolution as a leader, from dealing with arrogance in his early career to embracing a teachable spirit. He emphasizes the importance of adaptability in a rapidly changing industry, especially with the onset of AI. We also explore the unique feedback systems Nick has implemented, like his weekly emoji-based team check-ins, which foster a culture of transparency and empower his team to take ownership. For leaders seeking ways to scale their businesses while building a positive, values-driven culture, this episode offers practical, actionable insights you won't want to miss. Connect with Nick Hoard: To learn more from Nick Hoard's wealth of experience in digital marketing and team leadership, connect with him on LinkedIn for insightful discussions or follow Nick the Marketer on TikTok for a glimpse into his agency's creative energy and strategies! Books Mentioned:The Motive by Patrick Lencioni Ready to Finish 2024 Strong?Don't wait until December to address your challenges. There's a few months left in 2024, now is the time to plan for a strong finish! Book a free strategy call with Dr. William Attaway to create a plan for impactful results. Support the showJoin Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence. Free 30-Minute Discovery Call:Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success. Special Offer:Get your FREE copy of Catalytic Leadership: 12 Keys to Becoming an Intentional Leader Who Makes a Difference. Connect with Dr. William Attaway: Website LinkedIn Facebook Instagram TikTok YouTube

The Radcast with Ryan Alford
Nick Gernert, CEO of WordPress VIP, talks AI, SEO, and Owning Your Digital Space

The Radcast with Ryan Alford

Play Episode Listen Later Nov 19, 2024 49:31


In this episode of "Right About Now," host Ryan Alford and guest Nick Gernert, CEO of WordPress VIP, discuss the evolution of WordPress from a blogging platform to a dominant content management system (CMS). Gernert shares his journey from digital agencies to leading WordPress VIP, emphasizing the platform's importance in the corporate landscape. The conversation explores the challenges of convincing large organizations to adopt WordPress and the role of AI in enhancing content creation. Gernert advocates for a human-centric approach to AI integration, ensuring technology empowers rather than replaces content creators. The episode underscores WordPress's commitment to simplifying digital content management.TAKEAWAYSEvolution of WordPress from a blogging platform to a leading content management system (CMS).Market dominance of WordPress, with 43% of the top 10 million websites using its technology.Challenges faced by corporate clients in adopting WordPress as a primary business tool.Corporate skepticism regarding the use of WordPress for complex applications.Importance of security, compliance, and reliability in legitimizing WordPress for larger organizations.The role of people in digital transformation and the need for broader access to digital tools.Comparison of simplicity versus complexity in CMS platforms and the advantages of WordPress's user-friendly nature.Integration of artificial intelligence (AI) in content management and its potential to enhance human creativity.Current state of AI adoption among WordPress users and the goal of seamless AI integration.Future outlook for WordPress, emphasizing the importance of adapting to technological advancements and user needs. If you enjoyed this episode and want to learn more, join Ryan's newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.

Catalytic Leadership
How To Scale Digital Agencies Without Burnout With Frankie Fihn

Catalytic Leadership

Play Episode Listen Later Nov 19, 2024 37:57 Transcription Available


Send us a textAs business leaders, we can often find ourselves trapped in a role where everything depends on us. In this episode, I sit down with Frankie Fihn, who shares his journey from the early days of scrambling to keep up with client demands to building three successful digital marketing agencies. Frankie opens up about the challenges of scaling a service-based business and the common pitfall of becoming the product yourself, leading to burnout. We dive into his unique strategies for transitioning from custom services to standardized solutions that can scale without draining your time and energy. Frankie also reveals how building processes and empowering your team through delegation can be the key to freedom. If you've ever felt overwhelmed by the demands of running a service-based business, this episode is packed with actionable insights to help you regain control, build systems, and lead your business toward sustainable growth. Connect with Frankie Fihn: If you're ready to take control of your business and avoid the burnout trap, connect with Frankie Fihn. Grab his book, Beyond the Agency Box, or join his Facebook community, where you'll find high-level insights and strategies to scale your business sustainably. Books Mentioned:Beyond the Agency Box by Frankie Fihn Ready to Finish 2024 Strong?Don't wait until December to address your challenges. There's a few months left in 2024, now is the time to plan for a strong finish! Book a free strategy call with Dr. William Attaway to create a plan for impactful results. Support the showJoin Dr. William Attaway on the Catalytic Leadership podcast as he shares transformative insights to help high-performance entrepreneurs and agency owners achieve Clear-Minded Focus, Calm Control, and Confidence. Free 30-Minute Discovery Call:Ready to elevate your business? Book a free 30-minute discovery call with Dr. William Attaway and start your journey to success. Special Offer:Get your FREE copy of Catalytic Leadership: 12 Keys to Becoming an Intentional Leader Who Makes a Difference. Connect with Dr. William Attaway: Website LinkedIn Facebook Instagram TikTok YouTube

Entrepreneur Conundrum
Profitability Made Simple: Insights from Marcel Petitpas on Metrics That Matter

Entrepreneur Conundrum

Play Episode Listen Later Nov 18, 2024 32:17


Episode Notes:Guest Introduction: Marcel Petitpas, CEO and co-founder of Parakeeto, specializing in agency profitability optimization.Background: Marcel's journey from identifying a key gap in agency metrics to creating Parakeeto, which provides actionable data for agencies.Ideal Clients: Agencies in the digital and creative spaces, typically working on website and digital design projects and looking to optimize profitability.Organic Growth: Marcel's approach to audience building by partnering with industry influencers, rather than focusing on paid ads.Operational Insight: Parakeeto's framework simplifies understanding profitability, future planning, and project estimation, especially for agencies.Time Tracking & Team Engagement: Marcel shares effective strategies for implementing time tracking without frustrating team members.Big Goals: Parakeeto's vision of transitioning from consulting to software products to make profitability tools accessible for smaller agencies.Advice on Success: Marcel's belief in embracing discomfort and doing hard things for lasting growth and fulfillment.Key Questions(01:26) Tell us how you are where you are today, how you got where you are today.(02:13) Who is your ideal avatar.(03:04) Are there certain niches that you work within?(04:03) How do you get in front of your potential clients?(05:23) Do you still keep up with that strategy now?(05:52) What social media do you use?(07:16) What are some big goals that you guys have in the next year or two?(08:32) How would that affect your business?(09:41) What do you feel is the number one roadblock that's stopping you guys from reaching that goal?(10:53) In the introduction, we had talked about how you help people read those crazy numbers and to be able to interpret it easily. How do you help with that?(13:03) Is that the same framework that you use for helping with future planning and project estimations and stuff?(15:17) You had touched on it a bit, but do you have any advice or whatever on how to figure out if I should bill for my time or the value or something else?(18:59) And that framework or that pricing quadrant, that's different than your four-step agency flywheel system, correct?(21:26) Let's jump over to staff and time tracking and how to do it the right way that doesn't tick them off, and then maybe something more useful than time sheets. What do you got?(26:53) What's the best advice advice that you have ever received?(29:29) What's the best advice you've ever given?(30:00) We've touched on a bunch of things, but is there anything else that you wanted to touch on or circle back on?(31:11) Where can we learn more about you and what you do?(31:40) And what's your podcast name?Marcel Petitpashttps://parakeeto.comhttps://agencyprofitpodcast.simplecast.com/https://parakeeto.com/blog/the-agency-profitability-flywheel-marcel-petipas-episode-40/https://www.linkedin.com/in/marcelpetitpas/https://parakeeto.com/blog/how-to-identify-the-right-pricing-strategy-for-your-produc-with-marcel-petitpas-episode-68/https://parakeeto.com/toolkit/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.comwww.distinctdigitalmarkting.co

Master Deal Maker Secrets
Episode 217 - Three Warning Signs that Your Digital Agency is Gaslighting You

Master Deal Maker Secrets

Play Episode Listen Later Nov 18, 2024 13:42


If you are like the majority of clients I speak to, you may not be working with a digital agency yet, but it's probably on your radar to do at some point. If you are paying a digital agency to generate leads for you, then this week's episode will be a super important one for you. This week we are going to talk about what you should expect from a digital agency in terms of performance but just as importantly, how to spot it early if they are not doing the right thing. Paid lead generation is so important and can literally make or break a business. (new enquiries are like oxygen for most businesses) I have seen and had first hand experience with a number of my clients who stayed way too long with digital agencies who were underperforming. Here's how to spot the warning signs early so you can get out fast and stop the bleeding before the rot sets in.

The Mind Of George Show
The Heart of a Successful Agency with Gabrielle Tongol

The Mind Of George Show

Play Episode Listen Later Nov 15, 2024 65:25


Today I sat down with the incredible Gabrielle Tongol to chat about entrepreneurship, client relationships, and team dynamics. We went deep into why delivery is key for client satisfaction and how caring about outcomes goes way beyond just fulfilling contracts. Gabs shares her take on creating a family-like culture within your team, embodying core values, and empowering your people while keeping communication strong.We also talk about the importance of curiosity when outsourcing tasks, setting clear expectations, and why mistakes should be seen as opportunities to learn—not moments for blame. Whether you're managing your personal brand alongside your business or trying to find joy in the day-to-day hustle, this episode is packed with tips to help you thrive with:Delivering exceptional service to boost client satisfaction and retention.Using open communication to set clear expectations and boundaries.Empowering your team to encourage innovation and better results.Investing in personal growth to lead effectively.Make sure to connect with Gabs on Instagram and website or her agency's Instagram and stay tuned for more amazing insights. –We weren't meant to do this alone… Whether it be business, relationships, or life. This is why this is an invitation for you…to join us inside the Relationships Beat Algorithms Alliance!!!Click here for a summary of the Alliance because if you're coming here into the show notes, there's a good chance you already know! ;)—We've made it easy to see George's top 10 book recommendations! Click here to find George's top 10 recommended books for mindset, customer journey, and relationships. —Questions or comments about the episode? I'd love to hear from you! Send me a DM over on Instagram @itsgeorgebryant or pop on over to our free Facebook community, Relationship Beat Algorithms. —Links not showing? Hop on over to our podcast blog, mindofgeorge.com/podcast for all the links from the show notes.—What do we talk about in this episode?01:45 Guest Introduction: Meet Gabs04:00 The Importance of Delivery in Business06:29 Understanding Gabs' Agency and Services08:21 Balancing Client Needs and Team Well-being15:07 Core Values and Team Culture18:11 Fostering a Family-like Team Environment23:26 Leadership and Personal Development28:37 Delegation and Empowering the Team32:07 Curiosity and Communication in Outsourcing34:47 The Importance of Communicating the 'Why'35:41 Common Mistakes When Hiring an Agency37:48 Setting Expectations with Agencies39:10 Adjusting to Agency Workflows40:12 The Benefits of Working with an Agency43:41 Favorite Problems to Solve for Clients46:31 Documenting Processes as a Solopreneur50:37 Balancing Multiple Roles and Brands53:18 Embracing Change and Iteration

Garlic Marketing Show
How Selling Your Digital Agency Can Be a Strategy for Scaling Not Just an Exit with Todd Taskey

Garlic Marketing Show

Play Episode Listen Later Oct 9, 2024 29:03


Ever thought about scaling your digital agency by selling it? On this week's Garlic Marketing Show, we dive into a fascinating conversation with Todd Taskey from Potomac Business Capital, who shares how selling your agency could be the key to unlocking new growth opportunities.Todd reveals the keys to building a great company, making your agency irresistible to buyers, and the often-overlooked strategy of scaling through selling. Plus, real stories of agencies that have grown exponentially after leveraging strategic sales.This episode is packed with insights that could change the way you think about growing your business. Don't miss it!What You'll Learn:Important Factors That Make Your Agency Attractive to Buyers, Like Recurring Revenue and Client RetentionCommon Pitfalls That Can Prevent a Deal from Closing and How to Avoid ThemReal-Life Examples of Successful Agency Sales and What Made Them Stand Out to Private Equity FirmsThe Critical Role That Strong Financials, Sales, and Marketing Play in Securing a Higher ValuationWhy Building a Sales Function, Rather Than Just Hiring a Salesperson, Is Crucial for Agency GrowthHow Private Equity Views Agency Acquisitions and How You Can Leverage Their Resources for Long-Term GrowthConnect with Todd Taskey:WebsiteLinkedinPodcastResources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.

Anxious Filmmaker with Chris Brodhead
#63 The Road to Million Dollar Agencies w/ Karen Hite, CEO & Co-founder, Committed Mastermind │ Hite Digital │ Digital Agency Hacker

Anxious Filmmaker with Chris Brodhead

Play Episode Listen Later Sep 23, 2024 35:15


Download Chris's FREE E-Book on “How To Find Ultra High Net Worth Clients" from https://UHNWC.com/   Karen Hite (https://thehites.com/) and his husband, JC, are passionate about helping agency owners scale their businesses and lead them to success. She is the CEO of the Committed Mastermind and co-founded Hite Digital with her husband, JC. Hite Digital is a Digital Marketing Agency focused on serving both their teammates and clients. They believe in empowering businesses by delivering effective digital marketing solutions through PPC, SEO, Web Services, and FB Ads, all while creating one of the best places to work in America. In this episode, Chris and Karen discuss: 1. The Secret to White Label Success 2. Finding Your Business's 'Number Two 3. Scaling Without Sacrificing Quality 4. Creating Repeatable Processes to Sustain Agency Growth LinkedIn: https://www.linkedin.com/in/karen-hite-43909336/  Website: https://thehites.com/                 https://mastermind.digitalagencyhacker.com/                 https://committedmastermind.com/  Facebook: https://web.facebook.com/thekarenhite/?_rdc=1&_rdr  Instagram: https://www.instagram.com/thekarenhite/  YouTube: https://www.youtube.com/@KarenHite_  Book: https://www.amazon.com/Digital-Agency-Hacker-Forget-Tactical/dp/B0BR9CB2J6  Maximize your marketing, close more clients, and amplify your AUM by following us on:  Instagram:  https://instagram.com/ultrahighnetworthclients  TikTok: https://tiktok.com/ultrahighnetworthclients  YouTube: https://www.youtube.com/@uhnwc Facebook: https://www.facebook.com/UHNWCPodcast  Twitter: https://twitter.com/uhnwcpodcast  iTunes:  https://podcasts.apple.com/au/podcast/ultra-high-net-worth-clients-with-chris-brodhead/id1569041400 Spotify: https://open.spotify.com/show/4Guqegm2CVqkcEfMSLPEDr Website: https://uhnwc.com  Work with us: https://famousfounder.com/fa  DISCLAIMER: This content is provided by Chris Brodhead for the general public and general information purposes only. This content is not considered to be an offer to buy or sell any securities or investments. Investing involves the risk of loss and an investor should be prepared to bear potential losses. Investment should only be made after thorough review with your investment advisor considering all factors including personal goals, needs and risk tolerance. 

Entrepreneurs on Fire
From Zero to 8-figures - How Alex Cleanthous Overcame a Stutter & Built a Global Digital Agency: An EOFire Classic from 2021

Entrepreneurs on Fire

Play Episode Listen Later Aug 23, 2024 21:06


From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Alex is an entrepreneur, writer, marketing leader, and co-founder of Webprofits, Australia's largest private digital consultancy. With 17+ years experience, Alex stays at the forefront of digital innovation and growth. Top 3 Value Bombs 1. The challenge in scaling a service-based company is about being excellent in your service and balancing between sales and profit. 2. The hardest part of your journey is constant learning and constant change. 3. It doesn't matter where you start from; you can achieve amazing things by being persistent and dedicating yourself to lifelong learning. Get a copy of Alex's book for FREE and learn how to drive growth in a fast-changing digital world - The Growth Manifesto Sponsors HubSpot Starting a business doesn't have to be so hard. Go to click HubSpot.com/ent to download HubSpot's Entrepreneurship Kit for free right now Vanta Helps SaaS businesses of all sizes manage risk and prove security in real time. Vanta has a special offer waiting for you of 1,000 dollars off at Vanta.com/fire Thought-Leader Ever thought about giving a TEDx talk. Visit Thought-Leader.com/fire to join a free training and learn how to land a TEDx Talk and spread your message to millions