Geek out with Jornaya Talks Mortgage on the latest issues affecting the industry, marketers, and the consumer. For more information and additional content, please visit jornaya.com/jornayatalks/mortgage or email us at jornayatalks@jornaya.com.
Consumers often invest their life savings into the home of their dreams. But that story can go awry in a wire fraud scheme.FundingShield's API-driven fintech services allow lenders, investors, homebuyers, and title companies to confirm wired funds are going to intended recipients and transactions are free of impact from cyber fraud, phishing, business email compromise, or title fraud. Join Jornaya Head of Consumer Finance Mike Eshelman, CMB, as he talks with the Chairman & CEO of FundingShield Ike Suri. The pair talk about everything from mitigating risk and cutting down operating costs to producing movies and why Mike dubbed Ike the most interesting man in mortgage.
Today's borrowers expect fast, efficient, error-free mortgage lending. As a result, lenders are turning to data intelligence and technology to prepare them for the future. Join Jornaya Head of Consumer Finance Mike Eshelman, CMB as he talks with Josh Friend, Founder & CEO of Insellerate, a leading borrower engagement platform, about what to expect in 2021. Mike and Josh talk about the changes lenders can make, discuss technology to transform and identify ways to fully embrace a complete digital interaction.
Hear how to use AI to identify and leverage the unique skills of your people to maximize productivity and drive better performance in your mortgage lead conversions. Join Mike Eshelman, CMB, Head of Consumer Finance at Jornaya, as he talks with Ethan Ewing, CEO of ProPair, about using machine learning applications to better assign and prioritize leads. They discuss moving sales organizations from fixed rules to automated and predictive real-time decisions. Listen today!
Join Jornaya's Head of Consumer Finance as he talks with Matt Tillman, President of RateMarketplace, about the changes in mortgage lead generation—from the inception of the Internet to sophisticated marketing technology targeting efforts. Listen as they share their success based on developing a better understanding of the consumer journey to send the right message at the right time.
As Executive Vice President - National Retail for Gold Star Mortgage Financial Group, Eric Mitchell has helped to attract, develop, and employ the highest caliber mortgage professionals and branches. He's taken more than two decades to develop simple, practical strategies to take sales professionals off cruise control and declare success. Join Jornaya Head of Consumer Finance Mike Eshelman as he talks to Eric about his career and his newest book, The Why of Money, in the latest episode of Jornaya Talks Mortgage.
When banks compete, Jeff wins! Join Mike Eshelman, Head of Consumer Finance at Jornaya, as he talks with colleague Jeff Piotrowski, Senior Director at Jornaya, about his experience filling out a lead generation form and being matched with multiple lenders, how his current servicer failed, and signing closing papers during a pandemic, in a mask, in his garage.
Digital mortgages weren't prominent in the industry 7 years ago, which was the last time Jornaya's Head of Consumer Finance Mike Eshelman went through the process. A lot has changed since and the seamless experience created by the right lender can make or break the customer experience. Join Mike as he talks with fellow Jornayan Jeff Piotrowski, Senior Director, about his major-life shopping experience with two different banks, their digital mortgage platforms, and how he made his final decision. (Spoiler alert: one bank failed miserably and one nailed it!)
Direct mail works when you know how to work it. It takes a partner who is able to build a sophisticated model that targets the right consumers at the right time, says President at Analytic Marketing Partners (AMP) in this episode of Jornaya Talks Mortgage. Godwin, who has 35 years of experience in direct marketing, data modeling, analytics and strategic business consulting joins longtime friend Mike Eshelman, Head of Consumer Finance at Jornaya to talk about ways to analyze specific direct marketing initiatives. Hear how direct mail can be your secret weapon.
The Telephone Consumer Protection Act (TCPA) is by far one of the most confusing laws to hit our ecosystem. It requires prior express written consent for non-emergency autodialed, prerecorded, or artificial voice calls to wireless phone numbers, as well as for pre recorded telemarketing calls to residential wireline numbers. But there's more, as the Czar of TCPAWorld Eric Troutman describes in this episode of Jornaya Talks Mortgage. Troutman, one of the country's prominent class action defense lawyers and nationally recognized in TCPA litigation and compliance, talks with Jornaya Head of Consumer Finance Mike Eshelman about the intricacies of this law and how to maintain compliance.
With nearly 30 years of mortgage experience. Owen has kept his focus on serving consumers and keeping his finger on the pulse of the industry, especially in the city of Houston. On this episode of the Jornaya Talks Mortgage, Owen Raun of First United Bank Mortgage discusses with Jornaya's Head of Consumer Finance, Mike Eshelman, about the changes he's seen in the industry and how the industry is reacting to the Coronavirus pandemic.
In 2004, Dale Vermillion took what would be a life-changing trip to India. There he confronted extreme poverty, orphaned children, and a neglected nation. Determined to do his part, he returned home and has been working for the better good since. Join Mike Eshelman, Head of Consumer Finance, as he talks with Dale about his charitable work, how "others first" is a way of life, and his background in the mortgage industry. For those not familiar with Dale, he is one of the most well-known mortgage trainers, speakers, and consultants in the country. His award-winning Mortgage Champions sales training is the industry standard and is the official training program of LendingTree University. For additional information and content, please visit jornaya.com/jornayatalks.
AI, chatbots, and mobile apps are rapidly changing how consumers of all ages approach the homebuying process. These advances are also creating better customer experience in the changing mortgage landscape. Join Jornaya Head of Consumer Finance Mike Eshelman as he catches up with Grant Moon, CEO of Home Captain, on the unique intersection of technology and humans that's creating a better mortgage experience. The two also discuss the current state of the industry and speculate on what the future holds. For additional information and content, please visit jornaya.com/jornayatalks.
The path to the consumer is varied now more than ever before—and while the COVID-19 pandemic may be driving this change, it's part of an evolution that's been underway for some time. Join Jornaya Head of Consumer Finance Mike Eshelman and Alec Hanson, SVP of Production at loanDepot, as they discuss the evolution of the industry, how consumer behavior is evolving, and how to make sense of it all. For additional information and content, please visit jornaya.com/jornayatalks.
It's a crazy time in the mortgage industry. Because of COVID-19, much of the country is under a quarantine but lenders can't stop in their tracks. Join Jornaya's Head of Consumer Finance Mike Eshelman as he talks with Founder of SDP Solutions and industry veteran Scott Payne about lead and loan management in these uncertain times. You'll hear tips and tricks for navigating these uncharted waters that you'll find useful now--and into the future. For additional information and content, please visit jornaya.com/jornayatalks.
Geek out with Jornaya Talks Mortgage on the latest issues affecting the industry, marketers, and the consumer. For more information and additional content, please visit jornaya.com/jornayatalks/mortgage or email us at jornayatalks@jornaya.com.