Podcasts about direct mail

Real estate direct mail is one of the most consistent deal sources for investors who want to control their own pipeline, and Ryan Saldanha has proof. Ryan does 50+ deals a year in the Tampa market using a direct mail and cold calling system he built after relying on wholesalers left his deal flow inconsistent. His direct mail marketing for real estate runs on the same list he cold calls, and going direct to seller gets him $15 to $20K deeper on every deal. In this episode, he breaks down how he runs a flip-heavy business in a single market and what he's learned about scaling when your fixed costs don't move.   KEY TALKING POINTS: 0:00 - Intro 0:22 - Why They Went Direct-to-Seller 1:41 - Buying Deeper on Deals 2:49 - Marketing Channels They Use 4:30 - Scaling Around Fixed Costs 6:11 - Going Deep vs Going National 8:05 - Premium Pricing Program Explained 9:34 - A Deal That Taught a Lesson 11:56 - Managing Flips and Systems 13:09 - Finding Great Contractors 14:21 - Raising Private Capital 17:08 - Advice for the Next Generation 19:09 - Where to Find Ryan 19:34 - Outro   LINKS: Instagram: Ryan Saldanha https://www.instagram.com/realryansal/   Website: Sell Quick Tampa https://www.sellquicktampa.com/   Instagram: David Lecko https://www.instagram.com/dlecko   Website: DealMachine https://www.dealmachine.com/pod   Instagram: Ryan Haywood https://www.instagram.com/heritage_home_investments   Website: Heritage Home Investments https://www.heritagehomeinvestments.com/

Robert Dow buys and sells raw land across Texas and Oklahoma — mostly sight unseen, almost entirely through direct mail. It's a lean operation built on a simple idea: take infrastructure you already have and point it at a new market. In this conversation, we get into his direct mail philosophy (why novelty beats clever copywriting, why your letter should be about the reader and not you), how he thinks about capital structure and tax efficiency, and his take on AI — that it's a powerful tool but not a durable moat. The edge still comes from domain expertise and knowing immediately which option is worth keeping. We also get into personal finance: a self-directed Roth IRA structure that's quietly been one of his best investments, and why most founders shouldn't be doing private deals. Guest: Robert Dow, founder of Remarkable Land Sponsor: [wayfront.com/tmba](wayfront.com/tmba) Thanks to this week's sponsor Wayfront — the AI-ready operating system for productized agencies. One client portal. One team dashboard. All your data, AI-accessible. TMBA listeners get an extra free month on top of the trial at wayfront.com/tmba. Links: Dan Kennedy — The Ultimate Sales Letter Seth Godin — Purple Cow Seth Godin — Linchpin Al Ries & Jack Trout — The 22 Immutable Laws of Marketing Al Ries — Focus John Ruhlin — Giftology Donald Miller — Building a StoryBrand Aaron Ross — Predictable Revenue Chris Voss — Never Split the Difference Robert Cialdini — Influence Alex Hormozi — $100M Offers Jack Carr — The Terminal List Andy Weir — Project Hail Mary Andy Weir — The Martian Cormac McCarthy — The Road Business Resources Upcoming DC Events

If your direct mail marketing isn't producing deals, the problem is probably volume. Joseph Austin of Next Step Real Estate is sending over 7,000 real estate direct mail postcards a month across the greater Philadelphia area and currently has 16 fix-and-flip projects in motion. In this episode, Joe breaks down his direct mail real estate marketing approach, why mailing 500 pieces a month isn't enough, and how to pair your direct mail campaign with a follow-up call system that actually gets sellers on the phone. He also covers how he decides whether to wholesale or flip each deal and shares the exact call cadence his team uses from the moment a lead comes in.   KEY TALKING POINTS: 0:00 - Intro 0:19 - Joseph Austin's Business 4:05 - Lessons From A Deal 6:27 - How He Finds His Deals & Skip Tracing 11:55 - His First & Second Deal 15:24 - Direct Mail Tips 18:35 - How To Get In Touch With Joe 19:38 - Call Cadence 21:06 - Closing Thoughts 22:48 - Outro   LINKS: Instagram: Joseph Austin https://www.instagram.com/phillyhomebuyer/   Website: Next Step Real Estate https://www.nextstepre.com/   Instagram: David Lecko https://www.instagram.com/dlecko   Website: DealMachine https://www.dealmachine.com/pod   Instagram: Ryan Haywood https://www.instagram.com/heritage_home_investments   Website: Heritage Home Investments https://www.heritagehomeinvestments.com/

Send us Fan MailEpisode 79 of the "Everything Except The Law" podcast has arrived! This time we're speaking with Ben Glass, the founder of Great Legal Marketing, LLC.Ben Glass has been practicing law for over three decades — and for 21 of those years, he's also been running Great Legal Marketing, one of the most trusted organizations in the legal industry for helping attorneys build firms that actually work for their lives.In this episode of Everything Except the Law, host Nick Werker sits down with Ben to talk about how GLM started, why the fundamentals of marketing haven't changed, and what the most important topics are inside GLM's mastermind rooms right now: people, AI, and digital marketing.But this conversation goes deeper than marketing. Ben and Nick trade stories about CrossFit, triple bypass surgery, refereeing youth soccer, and the personal journaling practice that helped Nick transform his own life. Ben opens up about what it really means to build a law firm around happiness, and why the client isn't actually at the top of the priority list.If you've ever wondered whether it's possible to enjoy running a law firm, this episode is for you.Chapters:0:00 Intro & Nick's CrossFit Origin Story2:05 Ben's Triple Bypass & CrossFit Comeback3:37 Soccer Refereeing, Running 4 Miles a Game & Protecting Young Refs5:23 How Great Legal Marketing Got Started 21 Years Ago8:33 Why Law Firms Are an Easy Target for Vendors11:08 How GLM Helps Lawyers Evaluate & Hold Vendors Accountable13:44 The Right Question to Ask Before Spending on Google Ads15:22 The Top 3 Topics at GLM: People, AI & Digital Marketing19:58 Data Quality, Call Tracking & The 83% Referral Rule21:38 The Best First Step for a New Law Firm: Build Your Relationships22:01 Direct Mail, Newsletters & Putting Others First27:31 "Is Someone Wandering Into Someone Else's Office Right Now?"31:36 The Fish Rots at the Head: Culture Starts With the Owner33:12 How to Increase Your Happiness as a Law Firm Owner36:28 Nick's Journaling Journey & Personal Transformation39:06 Mastermind Groups, Accountability & Bragging Rights42:32 How to Join Great Legal Marketing + Renegade Lawyer Marketing BookGuestBen Glass — Founder, Great Legal Marketing | Managing Attorney, Ben Glass Lawgreatlegalmarketing.com | glmsummit.com | benglasslaw.comTopics Covered-How Great Legal Marketing started 21 years ago — and why the appetite was already there-Why the fundamentals of marketing haven't changed and never will (it's all human psychology)-GLM's model: vendor-agnostic education, not a product pitch-The top three mastermind topics right now: people/culture, AI, and digital marketing-Why 83% of Ben Glass Law's revenue comes from human referrals — and what that means for your firm-The best first move for a new lawyer: direct mail, newsletters, and genuine curiosity about others-Why the right question isn't 'how much should I spend on Google Ads?'-Ben's framework for building a firm that fits your life: vision, permission, and people-The four-quadrant exercise for eliminating the things you hate-Why the client is third on Ben's priority list — not first-Mastermind groups: accountability, bragging rights, and seeing that everyone's a little broken-Ben's soccer referee work and his fight to restore sanity to youth sports-Ben's triple bypass surgery and his return to CrossFit-Nick's personal transformation story and the TikTok journal that started it allPeople & Resources MentionedBen Glass — Ben Glass Law (benglasslaw.com) / Great Legal Marketing (greatlegalmarketing.com)Brian Glass — Ben's son and co-leader at Ben Glass Law and Great Legal MarketingGyi Tsakalakis — AttorneySync; presenter at GLM's upcoming boot campConrad Saam — Mockingbird Marketing; presenter at GLM's upcoming boot campDan Kennedy — marketing legend; coined "the money is in the list"Samy Chong — mindset coach (Toronto); Ben's coach for ~12 yearsNick Werker — host, Everything Except the Law PodcastResources:Renegade Lawyer Marketing — Ben Glass's book (available on Amazon)greatlegalmarketing.com — join the email list, find upcoming eventsglmsummit.com — Great Legal Marketing Summit (annual, October)Ben Glass Law — benglasslaw.com (ERISA long-term disability & personal injury, Northern Virginia)Everything Except The Law is a part of the Answering Legal Podcast Network. Learn more about the show here: https://tinyurl.com/4xjerw3w  Interested in learning more about Answering Legal? Book an appointment to speak with us here: https://tinyurl.com/4c9h8xb8 You can also give us a call at 631-212-1899.This podcast is produced and edited by Joe Galotti. You can reach Joe via email at joe@answeringlegal.com.

In this episode, Curtis Fenn from REDX shares insights on how data and AI are transforming real estate prospecting and marketing. Discover how long-term AI experience, data quality, and innovative marketing strategies like social media and direct mail are shaping the future of real estate business growth.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true 'white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a "mini-mastermind" with Mike and his private clients on an upcoming "Retreat", either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas "Big H Ranch"? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

Send us Fan MailNonprofit crisis fundraising strategy is not about making every donor message sound urgent—it is about knowing when urgency is real, how to communicate it honestly, and how to keep donor trust intact. In this Fundraisers Friday episode, Julia C. Patrick and Tony Beall take on one of the most familiar fundraising habits in the sector: the constant use of emergency-driven appeals.From “now more than ever” messaging to year-end giving campaigns, this conversation challenges nonprofit leaders to think carefully about the business impact of their fundraising language. Tony explains why repeated crisis appeals can create donor fatigue, especially when supporters receive multiple fear-based messages from several organizations at once. At some point, donors may begin to wonder whether they are investing in impact—or being asked to rescue an unstable organization.Tony offers a clear reminder for fundraising teams: “If everything is urgent, eventually really nothing feels urgent.” That idea becomes the core of this episode. Nonprofits must distinguish between a true community crisis, a temporary emergency program need, a fiscal funding gap, and a normal fundraising cycle. Each situation calls for different communication, different transparency, and a different donor invitation.The duo also explore the difference between disaster-related appeals, funding cuts, year-end campaigns, and mission-based messaging. For some organizations, fear-based messaging may be appropriate when it is grounded in fact and tied directly to the mission. For others, hope and impact may be the stronger path. Tony's advice is direct: “When I was confused about my messaging or what direction I should be going… I always go back to the mission.”The goal is not to avoid urgency. The goal is to use it wisely, honestly, and in service of sustainable mission investment.  00:00:00 Don't Hook Donors on Emergencies 00:02:17 Why Constant Crisis Messaging Creates Donor Fatigue 00:03:22 When Appeals Start Sounding Like a Cry for Help 00:05:26 Disaster Relief vs. Everyday Nonprofit Messaging 00:06:32 How to Define a True Fundraising Crisis 00:10:04 Fiscal Crisis, Funding Cuts, and Donor Transparency 00:13:17 Year-End Appeals Without Panic Messaging 00:16:16 Direct Mail, Donor Lists, and Realistic ROI 00:17:59 Fear, Hope, Impact, and Mission Alignment 00:22:16 Donor Perception and Message Segmentation 00:25:01 Mission Investment vs. Rescue Giving 00:26:48 If Everything Is Urgent, Nothing Feels Urgent #TheNonprofitShow #NonprofitFundraising #DonorEngagementFind us Live daily on YouTube!Find us  Live daily on LinkedIn!Find us Live daily on X: @Nonprofit_ShowOur national co-hosts and amazing guests discuss management, money and missions of nonprofits!  12:30pm ET   11:30am CT  10:30am MT  9:30am PTSend us your ideas for Show Guests or Topics: HelpDesk@AmericanNonprofitAcademy.comVisit us on the web:The Nonprofit Show

In this episode of The Kash & Dash Show, hosts Ted Kaasch and Owen Dashner sit down with Jeff Charlton, founder of REI Print Mail, to talk about why direct mail is still one of the most powerful marketing tools in real estate.Jeff has been an entrepreneur since he was 14, built a major direct mail and printing company, and has bought 27 companies over the last 25 years. But this episode is not just about postcards and mailers. It is about marketing, business, follow-up, execution, and why so many investors are quietly losing deals before they ever get a real shot at them.Jeff breaks down why most direct mail campaigns fail, why cheap lists can cost you more money in the long run, and why investors need to stop treating mail like a one-time lottery ticket. He also explains why direct mail has a “tail,” meaning a mail piece can bring in leads months or even years after it was sent. Ted shares a real example of landing a 14-unit deal from a letter that had been sitting in a drawer for years. Want to learn more from Jeff Charlton?Jeff will be speaking live at Omaha REIA on June 2nd. If you are local, come join us in person. If you are outside Omaha, watch the live stream on The Kash & Dash Show YouTube channel.Jeff and his team also offer a free 15-minute call to help investors review their market, talk through direct mail strategy, and figure out where the opportunity may be.If you are a real estate investor, business owner, wholesaler, flipper, agent, or entrepreneur trying to generate better leads, this episode is worth the listen. You can Join the Omaha REIA - https://omahareia.com/join-todayOmaha REIA on Facebook - https://www.facebook.com/groups/OmahaREIACheck out the National REIA - https://nationalreia.org/ Find Ted Kaasch at www.tedkaasch.com Owen Dashner on Facebook https://www.facebook.com/owen.dashner Instagram - https://www.instagram.com/odawg2424/ Red Ladder Property Solutions - www.sellmyhouseinomahafast.com Liquid Lending Solutions - www.liquidlendingsolutions.com Owen's Blogs - www.otowninvestor.com www.reiquicktips.com Propstream - https://trial.propstreampro.com/reianebraska/Timber Creek Virtual - https://timbercreekvirtual.com/services/MagicDoor - https://magicdoor.com/reia/...

Direct Mail vs. Facebook for Seminars: Lessons from 5 Years of Running Both>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.>> Get the new book beyondintakebook.comResource Links:Fast track your marketing efforts while avoiding common marketing mistakes in our new trainingEstate planning attorney? Stop guessing how to get results from online ads and grow your firm with our client-generating Seminar 3.0 Hosted on Acast. See acast.com/privacy for more information.

Join an active community of RE investors here: https://linktr.ee/gabepetersenREAL ESTATE INVESTING STRATEGIES THAT CREATE FINANCIAL FREEDOM

In part two of Opening the Gates to More Listings meets The Complete Agent, Simon Gates, James Kendall, Dave Warburton and Ian Storey break down how estate agents can use direct mail properly to win better instructions, higher fees and more trust with homeowners.The episode explores why direct mail still works, especially at the mid to higher end of the market, and why the quality of the envelope, handwriting, paper, content and consistency all shape how an agent is perceived before the homeowner ever picks up the phone.The conversation covers quarterly market updates, on-market letters, withdrawn property campaigns, VIP buyer letters, and why direct mail should educate rather than simply advertise. The key message is that prospecting works best when it feels like a service, not a sales pitch.They also discuss how direct mail links with social media, why older high-end homeowners often respond better to print, and how agents can use handwritten, highly targeted communication to separate themselves from generic leaflet drops and AI-generated content.

Rick Rappe is President and Owner of RPM Direct Marketing, a firm focused on direct mail strategy, testing, and optimization. With over 30 years of experience in direct marketing, he previously held senior management roles at Hackeragency including Vice President of Account Services. Earlier in his career, Rick also led agency work on AT&T direct mail programs for more than 10 years, overseeing hundreds of programs, thousands of test packages, and more than 1.5 billion pieces of direct response mail. In this episode… Direct mail remains a powerful growth channel because it can combine precise targeting, compelling offers, and measurable response data. The challenge is that many organizations either test too slowly or fail to connect creative, targeting, attribution, and sales conversion into one system. How can companies make direct mail faster, more predictable, and easier to scale? According to Rick Rappe, a direct mail strategist and performance optimization expert, companies need a structured testing methodology that identifies the strongest combinations of audience, offer, format, and messaging early in the process. He explains that direct mail works best when marketers treat it like a research and development effort, track response carefully, compare mailed and non-mailed groups, and align campaign goals with sales capacity. That approach helps brands move from guesswork to repeatable performance. On this episode of The Top Business Leaders Show, John Corcoran welcomes Rick Rappe, President and Owner of RPM Direct Marketing, for a conversation about building high-performing direct mail programs through structured testing. Rick explains the Rapid Performance Method, the role of targeting and offer strategy, how to improve attribution, and why companies need an R&D mindset to make direct mail scalable and profitable.

Στο 200ό επεισόδιο του podcast Business & Marketing Tips της Athens Voice με τίτλο «Direct mail: Η παραδοσιακή μορφή επικοινωνίας κάνει την επανεμφάνισή της», επιστρέφουμε σε ένα εργαλείο που πολλοί θεωρούσαν ξεπερασμένο — και όμως σήμερα επανέρχεται πιο δυναμικά από ποτέ. Από το μαζικό στο στοχευμένο, το direct mail του σήμερα δεν έχει καμία σχέση με εκείνο της δεκαετίας του 1980. Τότε, ήταν μια διαδικασία χωρίς ακρίβεια, χωρίς προσωποποίηση και χωρίς πραγματικό έλεγχο. Σήμερα, με τη δύναμη των δεδομένων και της ανάλυσης, μετατρέπεται σε ένα απόλυτα στοχευμένο εργαλείο επικοινωνίας. Δεν μιλάμε πλέον για «junk mail», αλλά για μηνύματα που φτάνουν στο σωστό άτομο, τη σωστή στιγμή, με περιεχόμενο που έχει πραγματική αξία. Από προσωποποιημένες προσφορές μέχρι δημιουργικά formats που ξεχωρίζουν, το direct mail αποκτά ξανά θέση στο σύγχρονο marketing mix. Παράλληλα, η σύνδεσή του με το digital —μέσα από QR codes, landing pages και εξατομικευμένες εμπειρίες— δημιουργεί ένα υβριδικό μοντέλο επικοινωνίας που συνδυάζει το φυσικό με το ψηφιακό. Σε αυτό το podcast αναλύουμε γιατί το direct mail επιστρέφει, πώς έχει εξελιχθεί, και πώς μπορεί να αξιοποιηθεί στρατηγικά χωρίς υπερβολές — ως μέρος ενός ισορροπημένου και αποτελεσματικού πλάνου marketing. Γιατί τελικά, δεν είναι θέμα καναλιού. Είναι θέμα timing, στόχευσης και εμπειρίας.

Interested in a complimentary market scan or ads workshop from Valpak? Click here: http://asktommypodcast.com/Valpak In this episode of The Home Service Expert, Tommy sits down with Dan Harlacher from Valpak, a marketing expert with over 30 years of experience helping local businesses generate leads and grow through targeted direct mail and data-driven marketing strategies. While many marketers focus only on digital advertising, direct mail continues to be one of the most powerful and underutilized lead generation tools, especially for home service businesses. Valpak has evolved from the iconic blue envelope into a sophisticated omnichannel marketing platform combining direct mail, digital advertising, and advanced audience targeting. Dan breaks down how businesses can use data, targeting, and integrated marketing campaigns to drive measurable ROI and consistently generate new customers. You'll learn why direct mail still works in the digital age and the biggest marketing mistakes local businesses make. You'll also learn how to target the right homeowners for home services, strategies to increase response rates and conversions, and why omnichannel marketing is the future for local businesses. If you're a home service business owner, entrepreneur, or marketer looking to generate more leads, this episode is packed with practical insights you can implement immediately. Timestamps: 00:00:00 Cold Open 00:00:11 Title Sequence VO 00:00:30 Show Notes VO 00:01:16 Intro Into Interview 00:58:24 Outro

Tune in to our weekly LIVE Mastermind Q+A Podcast for expert advice, peer collaboration, and actionable insights on success in the Probate, Divorce, Late Mortgage/Pre-Foreclosure, and Aged Expired niches! In this episode, Alyssa and Jessica from the marketing team explain why direct mail remains a cornerstone of real estate marketing, even in a crowded digital landscape. They highlight how the moment someone physically touches a mail piece creates stronger memory recall than scrolling past emails or banners. The discussion covers when to mail, what to send, and how to design campaigns that stay visible over time. Guidance is tailored to probate, divorce, pre-probate, late mortgage, and other niche leads, emphasizing credible branding, simple typography, and consistent color palettes. You'll get practical tips on envelope design, letters, postcards, brochures, and useful add-ons like checklists and resource guides. They stress testing and segmentation, treating non-responders, warm leads, and new prospects differently while keeping messaging cohesive. The episode also covers combining mail with digital channels for higher results, with benchmarks showing 9% house-list and 5% prospect-list responses, improving further with email, retargeting, SEO, and social. Real-world examples illustrate how recurring touches build trust, and how automation keeps campaigns running while you scale. Finally, Jessica invites listeners to book time for personalized branding guidance, emphasizing that long-term, multi-channel campaigns move probate and other niche deals forward effectively. Key Takeaways:  Direct mail is strongest when paired with digital marketing. Combining mail with websites, landing pages, and online follow-up creates multiple touchpoints that drive engagement. Physical mail captures attention in ways digital cannot. When someone handles a mail piece, it boosts attention and memory recall, helping your message stand out. Consistent branding builds trust. Using the same visuals, messaging, and tone across letters, postcards, and online channels reinforces credibility over time. Segmenting leads and testing improves ROI. Targeting specific audiences and experimenting with styles, messaging, and timing identifies the best response rates. Long sales cycles reward persistence. In niches like probate and divorce, consistent outreach keeps you top-of-mind until prospects act. Automation keeps campaigns consistent. Autopilot systems and scheduled mailings run marketing smoothly with less manual effort. QR codes and landing pages accelerate conversions. Quick access bridges offline and online engagement, making it easier for prospects to act. To learn more, visit https://www.AllTheLeads.com or call (844) 532-3369 to check how many leads are available in your market. #DirectMailMarketing #RealEstateMarketing #RealEstateLeads #LeadGeneration Previous episodes: AllTheLeads.com/probate-mastermindInterested in Leads? AllTheLeads.comJoin Future Episodes Live in the All The Leads Facebook Mastermind Group:  https://facebook.com/groups/alltheleadsmastermindBe sure to check out our full Mastermind Q&A PlaylistSupport the show

In a world where nonprofits are competing with overcrowded inboxes, direct mail is experiencing a comeback. And if your direct mail looks the same as everyone else's, there's a good chance it's heading straight for the recycling bin.Brandon Gaty and Cait Connolly work at LettrLabs and help brands create hyper-personalized donor experiences with robotics-powered handwritten mail. This makes it possible to personalize EVERY piece of mail at scale!So today, we are unpacking how to spark joy in someone's mailbox, how segmentation and automation can dramatically improve ROI, where you might be overspending, and why focusing on donor retention and upgrades before acquisition can unlock faster resultsResources & Links LettrLabs is the proud presenter of Missions to Movements. LettrLabs helps nonprofits build lasting donor relationships through real, handwritten mail that's fully automated - turning moments of intent into meaningful connection. From thank-yous to impact updates, they help you cut through with mail donors actually open, remember, and trust. Join me and the LettrLabs team on March 30th at 1pm Eastern for a FREE webinar that will showcase even more examples and case studies of how direct mail can work for you. The Monthly Giving Builder: Generate your comprehensive monthly giving plan and build your program step by step - with a guided companion working alongside you from start to finish. Let's Connect! Send a DM on Instagram or LinkedIn and let us know what you think of the show! My book, The Monthly Giving Mastermind, is here! Grab a copy here and learn my framework to build, grow, and sustain subscriptions for good. Want to book Dana as a speaker for your event? ...

Want the resources mentioned in the training?Instagram ➡️ https://www.instagram.com/mikereillync/Follow this link for the Free training:https://level.strsecrets.com/pc-bookYou want to grow a property management business, you will eventually hit the same wall:You become the person slowing things down.In this video, I share the exact playbook we built before hiring our first salesperson.Inside this training you'll learn:• The perfect type of property we target• The exact type of homeowner we want to work with• The biggest problems Airbnb owners face today• How we show our value to sign new clients• The "UI Method" for finding struggling Airbnb properties• The exact numbers and goals we set for our sales team• The best ways we find and talk to new owners• Our step-by-step sales process and first phone calls• What happens right after an owner signs with usIf you want to grow your company to 30, 40, or 50+ properties, you need a sales plan that works every single time.This episode shows you exactly how we built ours.Subscribe for new weekly videos ➡️ https://bit.ly/2Nrn4XOTimestamps:00:00 – Why You Need a Sales Plan01:12 – The 4 Steps of Our Sales Playbook02:10 – Finding the Perfect Property03:05 – The Perfect Homeowner04:18 – Problems Airbnb Owners Face05:45 – Creating a Strong Offer07:00 – Why You Need a CRM Software08:50 – Sales Goals and Numbers to Track10:20 – The Experiment: 120 Calls in 6 Weeks11:35 – Our Sales Win Rates12:18 – How to Find Leads: The UI Method13:30 – Using Referrals and Partners14:05 – Direct Mail and Ads15:05 – Running Facebook Ads for Leads16:10 – Our Sales Process17:20 – The First Call and Asking Questions18:15 – Handling Owner Concerns19:05 – Bringing on a New Owner20:00 – Weekly Sales Tracking21:10 – Hiring and Testing a SalespersonConnect with us on other social media platforms:STR Secrets FB group ➡️ https://www.facebook.com/groups/STRentalsecretsMichael Sjogren FB Page ➡️ https://www.facebook.com/theAirbnbGuyInstagram ➡️ https://www.instagram.com/miike.sjogrenLinkedin ➡️ https://www.linkedin.com/in/mikesjogren

Want the resources mentioned in the training?Instagram ➡️ https://www.instagram.com/mikereillync/Follow this link for the Free training:https://level.strsecrets.com/pc-bookYou want to grow a property management business, you will eventually hit the same wall:You become the person slowing things down.In this video, I share the exact playbook we built before hiring our first salesperson.Inside this training you'll learn:• The perfect type of property we target• The exact type of homeowner we want to work with• The biggest problems Airbnb owners face today• How we show our value to sign new clients• The "UI Method" for finding struggling Airbnb properties• The exact numbers and goals we set for our sales team• The best ways we find and talk to new owners• Our step-by-step sales process and first phone calls• What happens right after an owner signs with usIf you want to grow your company to 30, 40, or 50+ properties, you need a sales plan that works every single time.This episode shows you exactly how we built ours.Subscribe for new weekly videos ➡️ https://bit.ly/2Nrn4XOTimestamps:00:00 – Why You Need a Sales Plan01:12 – The 4 Steps of Our Sales Playbook02:10 – Finding the Perfect Property03:05 – The Perfect Homeowner04:18 – Problems Airbnb Owners Face05:45 – Creating a Strong Offer07:00 – Why You Need a CRM Software08:50 – Sales Goals and Numbers to Track10:20 – The Experiment: 120 Calls in 6 Weeks11:35 – Our Sales Win Rates12:18 – How to Find Leads: The UI Method13:30 – Using Referrals and Partners14:05 – Direct Mail and Ads15:05 – Running Facebook Ads for Leads16:10 – Our Sales Process17:20 – The First Call and Asking Questions18:15 – Handling Owner Concerns19:05 – Bringing on a New Owner20:00 – Weekly Sales Tracking21:10 – Hiring and Testing a SalespersonConnect with us on other social media platforms:STR Secrets FB group ➡️ https://www.facebook.com/groups/STRentalsecretsMichael Sjogren FB Page ➡️ https://www.facebook.com/theAirbnbGuyInstagram ➡️ https://www.instagram.com/miike.sjogrenLinkedin ➡️ https://www.linkedin.com/in/mikesjogren

Direct mail isn't dead—you're just doing it wrong. Learn the 5 proven strategies that helped contractors generate millions, including past customer campaigns, radius marketing, and the Wall Drug frequency principle that crushes digital-only competitors in 2025.

Austin Marvel joins the show to explain why land investing is becoming a safer and more lucrative alternative to traditional house flipping. This episode dives into the "survey hack" for subdividing property, leveraging AI for lead generation, and the importance of relationship-building when dealing with complex situations like probate and terminal illness.Learn how to navigate the land market, refine your data, and use modern tools to scale your real estate business. And don't forget to check out the TTP Training Program for more elite training!---------Show notes:(0:00) Beginning of today's episode (1:03) Handling complex probate and "no expiration" contracts (3:24) Building relationships with probate attorneys (7:02) Leveraging conversational AI (Maya) for cold calling (7:55) Subdividing property before closing (11:12) A $135,000 land flip with a terminal seller (13:26) Why bigger acreage beats small infill lots (16:30) Cold calling vs. PPC vs. Direct Mail (25:01) How AI tools like Claude are replacing virtual assistants (27:19) Upcoming Land Mastermind in April ----------Resources:U.S. Lead ListThe Land LeagueClaudeTo speak with Brent or one of our other expert coaches call (281) 835-4201 or schedule your free discovery call here to learn about our mentorship programs and become part of the TribeGo to Wholesalingincgroup.com to become part of one of the fastest growing Facebook communities in the Wholesaling space. Get all of your burning Wholesaling questions answered, gain access to JV partnerships, and connect with other "success minded" Rhinos in the community.It's 100% free to join. The opportunities in this community are endless, what are you waiting for?

Send a textIn this quick-tip episode of The Private Practice Survival Guide, Brandon Siegel breaks down three practical ways to improve your direct mail results by sharpening one thing most campaigns get wrong: the call to action (CTA). He explains what a CTA actually is, why clarity beats cleverness, and how to structure a single, bold next step your audience can understand in five seconds or less.You'll learn how to reduce friction (so people can act fast), how to use urgency without sounding gimmicky, and how to align your direct mail CTA with a mobile-optimized landing page experience that converts. Brandon also walks through a standout case study: a clinic that used a retention-based Hawaii vacation incentive to attract and hire five physical therapists in 180 days—showing how lifestyle-driven CTAs can outperform cash bonuses when they reflect culture, values, and long-term commitment.If you want higher ROI from direct mail—whether you're recruiting, generating leads, or filling schedules—this episode provides a simple CTA checklist you can apply immediately, plus a clear action step to audit your last campaign and upgrade what happens next.Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today's business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. Get In Touch With MePodcast Website: https://www.privatepracticesurvivalguide.com/LinkedIn: https://www.linkedin.com/in/brandonseigel/Instagram: https://www.instagram.com/brandonseigel/https://wellnessworksmedicalbilling.com/Private Practice Survival Guide Book This show is proudly produced at PS Studios — learn more https://www.psstudios.co

Is direct mail actually back in 2026 — or is it a dinosaur channel that should stay extinct?In this episode of Owned and Operated, John Wilson sits down with Sam Preston (CEO of Service Scalers) to break down how the best home service companies are using direct mail as direct response, why some operators get 14x ROI while others lose money mailing the same market, and the exact levers you can pull to make mailers perform (audience, offer, format, frequency, and iteration).They also get into why “legacy media” still works when executed well, how to think about underserved markets, and why your offer + ticket size determines whether direct mail prints money… or burns it.Key Topics Covered:Why “someone in your market is winning” with direct mail (even if you think it's dead)The 4 audiences to mail (members → active customers → inactive customers → net-new)What formats work: postcards, letters, Valpak, door hangers, even “weird” creative mail

Send a textWelcome to the Laundromat Resource podcast! In this episode, host Jordan Berry shares a comprehensive, free, three-part course packed with everything you need to know about buying your first laundromat. Whether you're new to the business or looking to up your game, Jordan Berry breaks down the process into straightforward, actionable steps.You'll learn how to find laundromat deals using a proven six-step system that leverages public markets, broker networks, and off-market opportunities. Jordan Berry introduces powerful tools like the Laundromat DFY (Done For You) platform, designed to help you organize leads and track your progress—completely free of charge.But the journey doesn't stop at finding a deal. The course dives deep into how to properly evaluate a laundromat's value, craft compelling offers, and perform thorough due diligence to avoid costly mistakes. With practical tips, real industry insights, and free resources provided throughout, this episode is your ultimate guide to making smart, informed decisions as you enter the laundromat business.Grab your notepad, get ready for step-by-step advice, and start your journey toward laundromat ownership today!In this episode; Jordan discuss:00:00 "CRM for Tracking Deal Action"07:30 Activity Logging Workflow14:32 Broker Outreach: Minimum Info & Cadence16:28 Targeted Laundromat Listing Strategy25:57 "Laundromat Deals and Direct Mail"30:27 "Laundromat Deal Analysis Explained"34:15 "Laundromat Analysis Tool Overview"43:26 "Quick Wins for Higher Income"47:01 "Maximizing Lease Terms Advice"51:13 Laundromat Valuation and Buyer Demand59:08 "Buying Your First Laundromat"01:04:31 "Tracking Laundry Machine Usage"01:07:05 "Verifying Laundromat Income Methods"01:10:49 "Machine Model Numbers Matter"01:16:26 Avoiding Hidden Business Expenses01:21:47 "Laundromat Ownership Made Easy"

If you think direct mail is dead, Dan Kennedy has a few words for you: It's not merely surviving. It's THRIVING. In this episode, Dan is joined by direct mail expert Craig Simpson and Agora Publishing's own Jon Alexander to reveal how some of the biggest financial publishers in the world are using mail to drive webinar registrations, upsells, and long-term customer value. You'll hear how smart businesses - big and small - are using physical mail to bypass digital noise, tie their messaging to current events, and even go negative to acquire high-value customers. This is your proof that direct mail isn't old school... It's just underused. MagneticMarketing.com NoBSLetter.com

257: In this episode, I'm joined by Kay Walker, a former short-term rental powerhouse who built a portfolio of 100+ Airbnb units before pivoting into land investing.(Show Notes: REtipster.com/257)We talk about her first accidental land deal, how she made more money with fewer headaches, and why she intentionally keeps her business small. Kay reveals how her STR experience shaped her land approach, how she transformed her direct mail strategy, and why control and creativity give her the edge.We also dig into her standout marketing tactics, why she mails everything herself, her thoughts on being a woman of color in this space, and what she'd do differently if she had to start over.If you want to learn land from someone who doesn't follow the typical playbook, this is it.

We explore how intelligent gifting breaks through AI-filtered inboxes, using psychology, data, and timing to earn real conversations and long-term loyalty. Kris Rudeegraap of Sendoso shares playbooks for stage-based sends, retention strategies, and staying human in an agentic future.• reciprocity, curiosity and tangible novelty driving attention• AI-assisted personalization for interests, timing and delivery channel• stage-based guardrails that unlock premium sends mid-funnel• timely low-cost sends outperforming expensive but irrelevant gifts• CAC, velocity and opportunity cost framing for ROI• shifting marketing metrics toward revenue and NRR• proving value when users never log into your app• human-in-the-loop creativity to avoid AI cringe• retention and expansion use cases for customer successA box at your door still beats the smartest subject line, sparks genuine conversations, and accelerates pipeline without feeling transactional. Kris blends a decade of logistics, a modern data engine, and a human-first ethos to explain why clever, timely sends often outperform expensive swag—and how to scale that tastefulness with AI.We dig into the psychology behind physical sending—reciprocity, curiosity, and the emotional lift of a tangible, personalized moment—and translate it into practical plays for sales, marketing, and customer success. You'll hear how stage-based guardrails in your CRM can unlock premium sends mid-funnel, why delivery confidence (home versus office) matters post‑COVID, and how small, useful gestures—like a rideshare credit on conference day—drive replies that mass email can't. Kris also shares how Sendoso is evolving from pure logistics to a data-rich recommendation layer that helps teams decide what to send, when to send, and where to deliver.We also explore the agentic future: AI agents summarizing inboxes, go‑to‑market engineers orchestrating workflows, and the reality that a human still signs the contract. Kris offers a candid view on pricing models, proving ROI when users never log into your app, and why NRR and expansion deserve a bigger share of marketing's attention. If you're ready to replace noise with nuance—earning meetings faster and strengthening renewals through meaningful touchpoints—this conversation gives you the framework and the guardrails to do it right.Kris Rudeegraap:  https://www.linkedin.com/in/rudeegraap/Kris Rudeegraap, the Co-Founder and Co-CEO of Sendoso, the leading Direct Mail and Gifting Platform which has seen over $250M+ spent on the platform globally.  A self-described "Sales CEO" who is redefining how B2B companies cut through the digital noise to build authentic relationships,  Before founding Sendoso, he was a top-performing Account Executive at Talkdesk and a founding team member at Piqora.  Kris is a California native, an alumnus of California State University, Chico and currently resides in the San Francisco Bay Area.Website: https://www.position2.com/podcast/Rajiv Parikh: https://www.linkedin.com/in/rajivparikh/Sandeep Parikh: https://www.instagram.com/sandeepparikh/Email us with any feedback for the show: sparkofages.podcast@position2.com

Andrew Becker is with wholesaling powerhouse Brent Daniels! Brent shares his journey from losing everything in the 2008 crash to building a massive empire using the "Four-Headed Monster" of Google marketing. He reveals why inbound leads from Google PPC and SEO are the highest converting leads in the industry and how to dominate the four critical spots on the first page of Google to capture motivated sellers who are ready to act now. In this deep dive, Brent breaks down his internal sales process, emphasizing the critical "speed to lead" rule—you have exactly 30 seconds to respond to an inbound lead before your chances of conversion drop. He explains the "keys" analogy for why sellers choose speed and convenience over price, how to track the right KPIs to ensure profitability, and why focusing on "ugly houses" rather than just any lead is the secret to high margins. More wholesaling lessons if you join the TTP Training Program today. ---------Show notes:(0:50) Beginning of today's episode(3:29) The "Rich Dad Poor Dad" moment that changed everything (5:25) Losing it all in 2008 and rebuilding through "Talking to People" (7:12) Wholesaling 101: The three main exit strategies (Flip, Hold, Assign) (9:54) The "Four-Headed Monster" of Google: PPC, GMB, SEO, and YouTube (12:09) Speed, Convenience, vs. Price: The "Keys" Analogy for motivated sellers (16:28) The 30-Second Rule: Why speed to lead is non-negotiable (19:56) Quality over Quantity: Why you shouldn't make an offer on every single lead (21:54) The vital KPIs: Live answer rates, leads per deal, and marketing ROI (24:33) Resources for finding off-market deals ----------Resources:TTP InsiderBrent Daniels YouTube Channel To speak with Brent or one of our other expert coaches call (281) 835-4201 or schedule your free discovery call here to learn about our mentorship programs and become part of the TribeGo to Wholesalingincgroup.com to become part of one of the fastest growing Facebook communities in the Wholesaling space. Get all of your burning Wholesaling questions answered, gain access to JV partnerships, and connect with other "success minded" Rhinos in the community.It's 100% free to join. The opportunities in this community are endless, what are you waiting for?

What if you could turn every mailbox in your neighborhood into a $1,000 payday? That's exactly what Rachel and Dalton from Big Sky Automation have been doing with Every Door Direct Mail (EDDM) postcards. Here's the idea: the Postal Service lets you deliver a postcard to every home on a mail route for about $0.25 apiece. You can use that to advertise your own business — or you can do what Rachel and Dalton do and sell that exposure to other local businesses. By stacking multiple advertisers onto a single oversized postcard, they spread out the cost, create an affordable local advertising product, and keep the difference as profit. They've mailed 20 postcards in about seven months, so this isn't a one-off experiment. In this episode, they break down exactly how the model works — and why it keeps businesses coming back. (Want to learn how to do this in your own area? Check out their free mini course at CommunityCardPlaybook.com) Tune in to Episode 719 of the Side Hustle Show to learn: how the Every Door Direct Mail side hustle works how to sell it to local businesses how to make it repeatable and scalable Full Show Notes: $1,000 per Postcard: The Every Door Direct Mail Side Hustle New to the Show? Get your personalized money-making playlist ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Sponsors: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Indeed⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ – Start hiring NOW with a $75 sponsored job credit to upgrade your job post! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Quo (formerly OpenPhone)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ — Get 20% off of your first 6 months! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Shopify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ — Sign up for a $1 per month trial! About The Side Hustle Show This is the entrepreneurship podcast you can actually apply! The award-winning small business show covers the best side hustles and ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠side hustle ideas⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. We share how to start a business and ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠make money online⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and offline, including online business, side gigs, freelancing, marketing, sales funnels, investing, and much more. Join 100,000+ listeners and get legit business ideas and ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠passive income⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ strategies straight to your earbuds. No BS, just actionable tips on how to start and grow your side hustle. Hosted by Nick Loper of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Side Hustle Nation⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

Performance marketers struggle with direct mail attribution and speed. Ryan Ferrier is CEO of Lob, the direct mail automation platform serving over 12,000 businesses with API-driven personalized campaigns. The discussion covers AI-powered delivery optimization that automatically selects standard vs. first-class postage based on speed requirements, real-time address verification APIs that prevent undeliverable mail and save millions in wasted sends, and QR code attribution systems with personalized URLs achieving 5% average conversion rates and up to 30% for compliance-ready campaigns.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Performance marketers struggle with direct mail attribution and speed. Ryan Ferrier is CEO of Lob, the direct mail automation platform serving over 12,000 businesses with API-driven personalized campaigns. The discussion covers AI-powered delivery optimization that automatically selects standard vs. first-class postage based on speed requirements, real-time address verification APIs that prevent undeliverable mail and save millions in wasted sends, and QR code attribution systems with personalized URLs achieving 5% average conversion rates and up to 30% for compliance-ready campaigns.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Direct mail conversion rates outperform email by 300%. Ryan Ferrier is CEO of Lob, the direct mail automation platform serving over 12,000 businesses including L'Occitane and SimpliSafe. His team discusses API-triggered mail campaigns that respond to cart abandonment within three days, AI algorithms that optimize postage costs by routing mail through national printer networks, and QR code attribution systems generating 25% conversion rates for personalized landing pages.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Direct mail conversion rates outperform email by 300%. Ryan Ferrier is CEO of Lob, the direct mail automation platform serving over 12,000 businesses including L'Occitane and SimpliSafe. His team discusses API-triggered mail campaigns that respond to cart abandonment within three days, AI algorithms that optimize postage costs by routing mail through national printer networks, and QR code attribution systems generating 25% conversion rates for personalized landing pages.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Direct mail faces attribution and personalization challenges despite rising investment. Ryan Ferrier is CEO of Lob, the direct mail automation platform serving over 12,000 businesses with API-driven mail campaigns. The discussion covers AI-powered routing algorithms that optimize speed versus cost trade-offs, personalized QR codes with custom landing pages achieving 5% average conversion rates, and automated address verification systems that prevent undeliverable mail sends.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Direct mail faces attribution and personalization challenges despite rising investment. Ryan Ferrier is CEO of Lob, the direct mail automation platform serving over 12,000 businesses with API-driven mail campaigns. The discussion covers AI-powered routing algorithms that optimize speed versus cost trade-offs, personalized QR codes with custom landing pages achieving 5% average conversion rates, and automated address verification systems that prevent undeliverable mail sends.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What if the customer experience principles behind Disney-level service and NASA-grade operational excellence could be applied to your business, without increasing your costs? In this episode of the Grownlearn Podcast, host Zorina Dimitrova, Investment Matchmaker & Strategic Growth Advisor, sits down with Vance Morris, a customer experience expert who has worked with Disney, NASA, and the Kennedy Center.

Todd Toback breaks down the exact system he uses to turn direct mail into a long-term, high-ROI investment. If you're frustrated with crowded cold-calling and texting channels, this episode shows why the most successful wholesalers still rely on postcards and how to make them work consistently.This is a no-fluff breakdown of the 10 principles that actually drive profit, not just response rates.---------Show notes:(1:03) Beginning of today's episode(2:09) Why are the most successful wholesalers still using direct mail—and why do most people quit too early.(3:39) Consistency is everything(6:25) Use proven mail pieces(8:28) Why do the best lead come from the tail end of mailing(10:33) Measure ROI not expenses(12:04) Recap of the principles----------Resources:No Limits Selling SystemTo speak with Brent or one of our other expert coaches call (281) 835-4201 or schedule your free discovery call here to learn about our mentorship programs and become part of the TribeGo to Wholesalingincgroup.com to become part of one of the fastest growing Facebook communities in the Wholesaling space. Get all of your burning Wholesaling questions answered, gain access to JV partnerships, and connect with other "success minded" Rhinos in the community.It's 100% free to join. The opportunities in this community are endless, what are you waiting for?

Mostly Growth on YouTube: https://www.youtube.com/@MostlyGrowthMostly Growth on Apple: https://podcasts.apple.com/us/podcast/mostly-growth/id1842238102Mostly Growth on Spotify: https://open.spotify.com/show/3KDtaLaXx1obFp5PUhZ6V3In this episode of Mostly Growth, CJ Gustafson, Kyle Poyar, and Ben Hillman unpack a wide-ranging set of predictions and observations about where go-to-market strategy, AI, and pricing models are headed next. They discuss why what ChatGPT says about your product may become a core marketing KPI, the resurgence of direct mail and physical touchpoints in an AI-saturated world, and why “almost as good as a human” is a dangerous positioning for AI-driven products. The conversation also explores AI monetization paths through advertising, the risk of an AI infrastructure timing mismatch leading to a broader financial pullback, and what historical parallels like railroads and the Sears catalog can teach us about today's buildout. The episode closes with real-world pricing lessons, from energy-as-a-service solar subscriptions to the surprisingly massive standalone economics of Apple's AirPods, tying together how distribution, perception, and monetization shape durable growth.—SPONSORS:Pulley is the cap table management platform built for CFOs and finance leaders who need reliable, audit-ready data and intuitive workflows, without the hidden fees or unreliable support. Switch in as little as 5 days and get 25% off your first year: https://pulley.com/mostlymetricsMetronome is real-time billing built for modern software companies. Metronome turns raw usage events into accurate invoices, gives customers bills they actually understand, and keeps finance, product, and engineering perfectly in sync. That's why category-defining companies like OpenAI and Anthropic trust Metronome to power usage-based pricing and enterprise contracts at scale. Focus on your product — not your billing. Learn more and get started at https://www.metronome.com—LINKS:Mostly Metrics: https://www.mostlymetrics.comCJ on LinkedIn: https://www.linkedin.com/in/cj-gustafson-13140948/Growth Unhinged: https://www.growthunhinged.com/Kyle on LinkedIn: https://www.linkedin.com/in/kyle-poyar/Slacker Stuff: https://www.slackerstuff.com/Ben on LinkedIn: https://www.linkedin.com/in/slackerstuff/—RELATED EPISODES:996 Culture, Exploding AI Bills & SaaS Chaoshttps://youtu.be/qhrxDL0gsRoThe Layer-Cake Playbook for Vertical SaaS Growth | with Roland Ligtenberghttps://youtu.be/yPxWvhPISKoOpenAI's Impossible Math: $500B or Bust?https://youtu.be/L6PLnvjcnpkFrom Birding Apps to Billion-Dollar Bundles: The Future of SaaS Growthhttps://youtu.be/mzITrIP70OkWhere Did All the Middle Managers Go?https://youtu.be/LvN7RzmApPU—TIMESTAMPS:00:00:00 Preview and Intro00:01:40 Sponsors — Pulley, Metronome00:04:00 Welcome Back And Consumer Friction00:05:29 Insurance Middlemen Frustrations00:07:07 Explaining Newsletter Businesses00:07:58 Family Perceptions Of Work00:09:05 GTM And Growth Predictions00:10:19 Trust And Objectivity In ChatGPT00:12:01 ChatGPT As Marketing KPI00:14:14 Direct Mail Marketing Comeback00:15:56 Tech Buying Media Assets00:17:52 Fake Subscribers And Email Lore00:19:03 AI Quality Over Automation00:22:11 AI Healthcare And Ad Models00:24:40 Advertising Fuels AI Economics00:25:40 AI Boom Versus Bust Timing00:27:49 Infrastructure Before Killer Apps00:30:21 Railroad Economics And Real Estate00:30:46 Solar Subscriptions And Pricing00:32:50 AirPods As Recurring Revenue00:34:57 Show Outro And Credits#MostlyGrowthPodcast #GrowthMarketing #AITrends #GoToMarket #StartupStrategy This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cjgustafson.substack.com

Most investors say direct mail “doesn't work”—but top investors know that's not true. In this episode, we break down the five exact steps top investors use to win with direct mail, from building the right lists and sending mail that actually stands out, to answering calls live, staying consistent long enough to see results, and following up until deals close. This is the same framework that's been tied to over $100 million in profits and equity from direct mail campaigns across multiple markets. KEY TALKING POINTS:0:00 - The Lead Engine That's Generated $100M+0:19 - Step 1: Lists3:31 - Step 2: Be Creative7:34 - Step 3: Answer The Phone LIVE8:53 - Step 4: Consistency Is Key12:34 - Step 5: Follow Up14:54 - Outro LINKS:Instagram: Justin Dosseyhttps://www.instagram.com/justinmdossey/ Website: Ballpoint Marketinghttps://www.ballpointmarketing.com/ Instagram: David Leckohttps://www.instagram.com/dlecko Website: DealMachinehttps://www.dealmachine.com/pod Instagram: Ryan Haywoodhttps://www.instagram.com/heritage_home_investments Website: Heritage Home Investmentshttps://www.heritagehomeinvestments.com/

In this episode, Dr. Glenn Vo brings back a long-time friend of the community: Aaron Boone, former pro football player, CEO & founder of MVP Mailhouse. If you think direct mail is “old school,” you haven't seen what MVP is doing. Aaron and his team have mailed over 100 million postcards for dentists and track everything... from where your best patients live, to which offers they respond to, to how your front desk handles every call. This isn't “spray and pray” mailing. This is data-driven direct mail built to generate revenue, not just phone calls. You'll hear how MVP Mailhouse: ⦁ Maps where your BEST patients already come from (down to neighborhoods) ⦁ Targets their neighbors instead of wasting money mailing your existing patients ⦁ Tracks every call with unique numbers for each mailing and area ⦁ Scores front desk performance and helps you improve conversions ⦁ Matches each new patient and dollar back to the homes that got the mailers …so you finally know your true ROI from direct mail.

Curious how one direct mail lead turned into a $35K payday?

One way to generate large, short-term profits in Real Estate is flipping houses. There are many methods to finding great deals, and the money to acquire these properties is readily available when the deals make sense. You can find houses via auctions, wholesalers, or tried and true direct marketing efforts like flyers, Direct Mail, driving neighborhoods, even knocking on doors. Dan Cantillana, or Dan Can, is a successful insurance broker in Spokane, Washington who has expanded into flipping 30-40 houses per year over the past several years.  

In this episode of the Brand Narrative podcast, Matt interviews Direct One CEO Evan Stewart to discuss today's dynamics of targeting customers with direct mail. Evan shares insights, misconceptions, and best practices related to direct marketing including: the power of personalization through variable data setting expectations for campaigns what things are working now more than ever combining physical mail with digital marketing building a winning list using QR codes wisely the power of a strong offer measuring ROI The Brand Narrative podcast is produced and published by Findsome & Winmore and hosted by Matt Certo, agency CEO and author of Formulaic: How Thriving Companies Market from the Core.

The Enduring Power of Direct Mail: Expert Insights from Zairmail's Wilson ZehrIn this episode of The Thoughtful Entrepreneur, host Josh Elledge welcomes Wilson Zehr, Founder and CEO of Zairmail, for a deep exploration into why direct mail is still one of the most effective marketing channels in today's digital-first world. Wilson draws from decades of experience—plus a surprising connection to competitive swimming—to illustrate how businesses can blend digital convenience with physical mail for unmatched engagement and ROI. This episode offers a practical, insightful guide for any leader looking to leverage direct mail to scale their business.Direct Mail as a Competitive Advantage in a Digital EraWilson opens the conversation by comparing the discipline of competitive swimming to the discipline required to launch successful marketing campaigns. New swimmers must warm up, refine their technique, and focus on continuous improvement—principles that apply seamlessly to businesses exploring direct mail for the first time. He emphasizes the importance of starting with small, targeted campaigns and refining strategy over time.The discussion then highlights how Zairmail's platform blends the ease of digital workflows with the impact of physical mail. Businesses can upload documents, preview their mail in real time, and send campaigns with a single click. With next-day processing and a nationwide production network, Zairmail ensures speed, scalability, and reliability across every campaign.Wilson also breaks down why direct mail continues to outperform expectations in 2024. From owning the “mail moment” to delivering strong ROI and enabling precise demographic targeting, physical mail creates a level of attention and trust that digital ads struggle to achieve. Whether using postcards, letters, snap packs, or self-mailers, choosing the right format can dramatically improve response rates and engagement.About Wilson ZehrWilson Zehr is the Founder and CEO of Zairmail and a seasoned marketing expert with 26+ years of experience helping organizations execute high-impact direct mail campaigns. Wilson's background in both technology and traditional media uniquely positions him to bridge the gap between digital tools and physical marketing performance.Connect with Wilson on LinkedIn.About ZairmailZairmail is a leading direct mail platform that makes sending physical mail as simple as sending an email. With next-day processing, nationwide facilities, real-time previews, and data-driven targeting tools, Zairmail empowers businesses of all sizes to launch fast, reliable, and high-ROI direct mail campaigns.Links Mentioned in This EpisodeZairmail WebsiteWilson Zehr LinkedIn ProfileKey Episode Highlights:How swimming principles translate into better marketing executionWhy direct mail continues to deliver high ROI in 2024The four main direct mail formats and when to use eachHow Zairmail blends digital workflows with physical mail for unmatched efficiencyExpert tips on targeting, creative, testing, and integrating digital channelsConclusionWilson Zehr reinforces that direct mail isn't outdated—it's a powerful, underutilized differentiator. By integrating digital...

Fewer than five of charity: water's donors wrote a check during a 75,000-piece direct mail test, yet direct mail STILL lifted revenue by 1.5-2%!Behavioral science expert and DonorVoice founder Kevin Schulman is here to talk about why traditional direct mail metrics fall short, why your “non-check-writers” may be your biggest missed opportunity, and how personality-based messaging can transform donor engagement.You'll hear the inside story of a charity: water experiment that tested postcards vs. full letters, QR codes on the outer envelope, and personality trait targeting based on the Big Five framework. Kevin and I also dig into measuring donor commitment, what predicts retention, and how some nonprofits are increasing their first-year monthly donor retention by 6-9 percentage points simply by adjusting their communication volume. If you're rethinking how direct mail fits into your world, this episode will reshape how you design, segment, and evaluate your campaigns.Resources & LinksConnect with Kevin on LinkedIn and learn more about DonorVoice on their website.Check out the book I'm currently reading, Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect, by Will Guidara.This show is brought to you by GivingTuesday! GivingTuesday is a global generosity movement that started in 2012 with a simple idea: a day to do good. This year, on Tuesday, December 2, 2025, join the conversation: share your favorite nonprofit's campaign, volunteer for a cause you care about, share an act of kindness, or encourage your audience to do the same. Use #GivingTuesday, tag @GivingTuesday, and visit GivingTuesday.org/Participate to get involved and inspire others! Let's Connect! Send a DM on Instagram or LinkedIn and let us know what you think of the show! My book, The Monthly Giving Mastermind, is here! Grab a copy here and learn my framework to build, grow, and sustain subscriptions for good. Want to book Dana as a speaker for your event? Click here!

I just dropped $13,000 in one week on direct mail.‍That sounds like a lot until you see the results…‍For every 8,200 letters we send, we get a signed contract. ‍Every single drop.‍It's the same system I break down in this week's episode of The Bottom Line.‍And Dr. Sheri reveals how she uses thoughtful gestures to close deals.‍Now, here's the thing…‍Direct mail works. I've sent millions of pieces since 2015.‍But not everyone has $13,000 a week to spend on marketing.‍And honestly? You don't need to.‍That's why I built the Blackbox Challenge.‍It's the same systematic approach I use for paid marketing, but it costs you $0.‍Instead of spending thousands chasing sellers, you position yourself so deal hunters send you their best deals.‍100+ off-market properties. Every week. Straight to your inbox.‍Without ads, cold calls, or direct mail.‍The 4-Day Blackbox Challenge kicks off on Monday, November 10th.‍Join the 4-Day Blackbox Challenge (November 10-13) >>‍Catch you later!LINKS & RESOURCES1,000 FREE Seller LeadsGet your first 1,000 seller leads FREE from our partner BatchLeads and start closing deals immediately. CLICK HERE: http://leads.getbatch.co/mztQkMr7 Figure Flipping UndergroundIf you want to learn how to make money flipping and wholesaling houses without risking your life savings or "working weekends" forever... this book is for YOU. It'll take you from "complete beginner" to closing your first deal or even your next 10 deals without the bumps and bruises most people pick up along the way. If you've never flipped a house before, you'll find step-by-step instructions on everything you need to know to get started. If you're already flipping or wholesaling houses, you'll find fast-track secrets that will cut years off your learning curve and let you streamline your operations, maximize profit, do MORE deals, and work LESS. CLICK HERE: https://hubs.ly/Q01ggDSh0 7 Figure RunwayFollow a proven 5-step formula to create consistent monthly income flipping and wholesaling houses, then turn your active income into passive cash flow and create a life of freedom. 7 Figure Runway is an intensive, nothing-held-back mentoring group for real estate investors who want to build a "scalable" business and start "stacking" assets to build long-term wealth. Get off-market deal sourcing strategies that work, plus 100% purchase and renovation financing through our built-in funding partners, a community of active investors who will support and encourage you, weekly accountability sessions to keep you on track, 1-on-1 coaching, and more. CLICK HERE: https://hubs.ly/Q01ggDLL0 7 Figure Real Estate Ready RoomUse this proven blueprint to launch and grow your real estate investing business. Step-by-step video course takes you through everything you need to know… and we'll jump on WEEKLY workshops to break down each step with you LIVE! Think of it like getting a master's degree in tactical real estate investing for a fraction of the cost. CLICK HERE: https://7figureflipping.com/ready Connect with us on Facebook and Instagram: @7figureflipping Hosted on Acast. See acast.com/privacy for more information.

Is direct mail still relevant in today's digital world? In this insightful interview, Phil Cooke https://philcooke.com talks with Mark Dreistadt, founder and president of Infinity Concepts, about why direct mail remains the foundation of successful fundraising—and how digital tools like email, Google ads, social media, and text-to-give options are transforming donor engagement for nonprofits and ministries. Discover practical fundraising tactics, donor acquisition strategies, and how to balance traditional and digital communication to maximize results. Learn why relationship building, speed of donor response, and a well-articulated vision are key to growing your ministry or nonprofit organization.

How do you scale a wholesaling business to $65K in monthly marketing while keeping a 4–5X ROI? In this episode, Joe and Devin Hager reveal the systems, strategies, and mindset that helped them build a powerhouse operation.They break down their lead-to-appointment ratios, the four pillars that drive seller motivation, and the pros and cons of PPC versus direct mail. You'll also learn how they approach negotiations, ask the right questions, and focus on buying houses—not just making offers. Be sure to check out the TTP Training Program.---------Show notes:(0:50) Beginning of today's episode(2:08) Lead to appointment ratio(3:19) The four pillars of motivation(6:09) PPC vs Direct Mail(9:35) Monthly budget in terms of marketing(14:10) Negotiating ang communicating(15:30) Listening and asking the right questions(26:10) You don't make offers you buy houses----------Resources:PropertyLeadsiSpeedtoLeadJoe HomebuyerFollow Devin on InstagramTo speak with Brent or one of our other expert coaches call (281) 835-4201 or schedule your free discovery call here to learn about our mentorship programs and become part of the TribeGo to Wholesalingincgroup.com to become part of one of the fastest growing Facebook communities in the Wholesaling space. Get all of your burning Wholesaling questions answered, gain access to JV partnerships, and connect with other "success minded" Rhinos in the community.It's 100% free to join. The opportunities in this community are endless, what are you waiting for?

Every screen feels crowded these days—feeds stacked with ads, inboxes bursting with unread promotions, and attention spans stretched thin. In that kind of environment, even good marketing slips past unnoticed, lost in the constant scroll. Physical mail, on the other hand, shows up differently; it can't be swiped away in a second or buried under notifications. There's something about holding a piece of communication in your hands that makes it harder to ignore. In a digital-first world, that small bit of tangibility can feel surprisingly refreshing. https://youtu.be/JiN1BhP_trc Carlos Alonso deSantos, owner of Catdi Printing, has grown a family print shop into a national business across the U.S. and Canada. His start came from helping promote his parents' art gallery, which revealed a gap in affordable print services. Today, he talks about the evolution of direct mail and why design and targeting matter more than ever. He also highlights how AI is reshaping print marketing, blending traditional reach with modern precision. Stay tuned! Quotes: “People like to get tangible marketing materials—whether that be a flyer or a direct mail piece.” “AI is a definite game changer. Just in the past year or two, what it's been capable of doing is just amazing.” “It is a touches repetition game. It's definitely like—the more times people see your piece, even if the first time they may throw it away.” Resources: Boost your business with Catdi Printing's all-in-one printing and direct mail solutions. Connect with Carlos Alonso deSantos on LinkedIn