Podcasts about direct mail

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Best podcasts about direct mail

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Latest podcast episodes about direct mail

REI Rookies Podcast (Real Estate Investing Rookies)
Lead Generation Hacks Every Investor Must Know! w/ Nicholas Nick

REI Rookies Podcast (Real Estate Investing Rookies)

Play Episode Listen Later Apr 10, 2025 29:31


Discover lead generation hacks every real estate investor must know! In this value-packed episode, Nicholas Nick, founder of Lead Mining Pros, shares his journey from managing restaurants to becoming a powerhouse in real estate investing. With over eight years of experience, Nicholas has mastered the art of generating high-quality leads, making it easier for investors like you to grow your investment portfolio and build generational wealth.

INspired INsider with Dr. Jeremy Weisz
[Direct Response Series] Leveraging Direct Mail To Supercharge Your Business With Mike Gunderson

INspired INsider with Dr. Jeremy Weisz

Play Episode Listen Later Apr 8, 2025 55:47


​Mike Gunderson is the President of Gundir, an award-winning direct marketing agency specializing in traditional offline channels, particularly direct mail. Since 2003, Gundir has been helping businesses drive new leads and close more sales. In addition to Gundir, Mike is the Founder and CEO of PostReminder, a direct response platform that merges traditional direct mail with digital engagement through enhanced QR technology. This innovation allows customers to set reminders for upcoming sales and events, enhancing consumer engagement and driving action.  In this episode… Direct mail may seem like a thing of the past, but in today's digital world, it's proving to be one of the most effective ways to cut through the noise and capture attention. While email inboxes overflow and social media ads get ignored, direct mail offers a tangible, high-impact way to engage potential customers. But how do you make it work for your business? According to Mike Gunderson, a leading expert in direct response marketing, direct mail remains one of the most powerful tools for businesses looking to generate leads and drive conversions. He highlights how a strategic mix of creative design, data-driven targeting, and compelling offers can significantly outperform digital ads. By leveraging personalization, innovative formats, and even sensory elements, companies can create a memorable experience that boosts response rates. With careful testing and optimization, direct mail can become a scalable, high-ROI marketing channel. In this episode of the Inspired Insider Podcast, host Dr. Jeremy Weisz sits down with Mike Gunderson, President of Gundir, to discuss how businesses can use direct mail to supercharge their marketing. Mike shares insights on common mistakes companies make with direct mail, the role of data in campaign success, and the power of testing different formats to optimize results. He also reveals how his innovative platform, PostReminder, is helping businesses merge direct mail with digital engagement.

Commercially Speaking
The Last CRE Marketing Video You'll Ever Need - with Wes Gay

Commercially Speaking

Play Episode Listen Later Apr 8, 2025 42:41


Marketing isn't magic—it's just sales at scale. In this episode of Commercially Speaking, Bo and Timmy sit down with marketing expert Wes Gay to unpack why most commercial real estate professionals struggle to generate leads—and what to do about it.From crafting crystal-clear messaging to playing the guide (not the hero), Wes walks brokers through a smarter, simpler way to get real results. You'll learn:Why flexing on social media backfiresHow to talk so your ideal client actually listensThe 3 things every broker should be doing to win more dealsWhy storytelling frameworks like StoryBrand can radically shift your approachThe power of empathy in establishing authority and trustWhether you're a seasoned broker or just trying to get your marketing off the ground, this episode will change how you think about building your brand.

Rising Entrepreneurs Podcast
Why Direct Mail Still Works (And How To Do It Right) With Rick Rappe

Rising Entrepreneurs Podcast

Play Episode Listen Later Apr 3, 2025 46:13


Rick Rappe is the President and Owner of RPM Direct Marketing, a Seattle-based agency specializing in direct mail marketing services, including lead generation, acquisition, loyalty, and win-back programs. With over 30 years of experience in the industry, Rick has developed and managed some of the largest and most successful direct-marketing-driven sales channels in the country. Under his leadership, RPM delivers performance-driven direct mail programs tailored to clients' unique goals. In this episode… Direct mail often gets overlooked in today's digital world, but it's quietly powering some of the biggest marketing wins behind the scenes. While everyone's chasing online clicks and social media impressions, there's a different channel consistently driving actual sales. So, why does direct mail still work, and what's the right way to use it? According to Rick Rappe, a direct response marketing expert, direct mail works because it's tangible, measurable, and scalable when done correctly. He highlights that success hinges on understanding key variables like cost per sale, audience segmentation, and offer structure. The impact? High-performing campaigns that often outperform digital in both engagement and ROI. Rick also stresses the value of rigorous testing, using his Rapid Performance Method to optimize everything from list targeting to format design. This strategic, data-driven approach transforms mailers from static promotions into dynamic sales engines. In this episode of the Rising Entrepreneurs Podcast, host Dr. Jeremy Weisz sits down with Rick Rappe, President and Owner of RPM Direct Marketing, to discuss how to build direct mail campaigns that actually convert. They explore why the proper format matters more than flash, how to avoid the most common mistakes marketers make, and why testing beats guessing every time. Rick also gives advice on integrating AI into direct mail strategy.

Inner Edison Podcast by Ed Parcaut
Exploring LinkedIn Growth Strategies with Colin Hirdman on Inner Edison Podcast

Inner Edison Podcast by Ed Parcaut

Play Episode Listen Later Apr 1, 2025 43:19


Welcome to the Ed Parcaut Show! In this episode, Ed sits down with Colin Hirdman, a seasoned entrepreneur with a keen expertise in leveraging LinkedIn for business growth. They dive into Colin's unexpected journey into entrepreneurship that started at a birthday party, and his early days in the data processing business during the mid-90s. Colin shares his insights on transitioning from direct mail to digital marketing, selling his first business in 2006, and co-founding Monkey Island Ventures. Listen in as they explore the art of building authentic connections on LinkedIn, Colin's philosophy on audience building, and the detailed process of using LinkedIn Live Streams to engage with potential clients. Whether you're an aspiring entrepreneur or a business professional looking to sharpen your LinkedIn game, this episode is packed with valuable tips and strategies to help you succeed. Tune in now to learn how to create meaningful interactions and establish thought leadership on the platform.  **Contact Ed Parcaut:** -

Talking Tactics
Ep. 48: Using Cold Calls to Turn Direct Mail into Major Gifts

Talking Tactics

Play Episode Listen Later Apr 1, 2025 20:16


Most fundraisers accept a 1.5% response rate from direct mail as standard. But Brenda Turner? She used cold calls to push that number to a staggering 20%, securing four major donors from just 37 letters.Brenda, a certified fundraising executive with 16+ years of experience and nearly $1 billion raised, shares the exact tactic that made her outreach so effective. She breaks down her approach—from writing an “audacious” letter to making fearless follow-up calls—and explains why phone calls are an underutilized secret weapon in fundraising.Guest Name: Brenda Marie Turner, Founder, Turner Divine ConsultingGuest Social: LinkedIn - https://www.linkedin.com/in/brendamarieturner/Instagram - @brendamarieturnerGuest Bio: Brenda has over 16 years of experience as a nonprofit fundraising professional. As an employee and consultant, she has directly raised more than $40 million and has indirectly raised nearly $1 billion. Brenda's comprehensive experience includes annual giving (direct mail and e-solicitations, volunteer-led peer-to-peer solicitations and phone-a-thons), major gifts, planned giving, corporate partnerships/sponsorships, and institutional giving. She is also well-versed in the management of events, volunteers, staff, and stewardship processes, as well as management of CRMs. She is also a professional singer (mostly opera/classical) and uses those skills when presenting thoughtfully prepared and engaging fundraising concepts to myriad audiences.Brenda has held an active Certified Fund Raising Executive (CFRE) credential since 2017, sits on the board of AFP-NYC, the conference planning committee of the African American Development Officers Network, and is a current member of the Women of Color in Fundraisers Association. Learn more at brendamarieturner.com. - - - -Connect With Our Host:Dayana Kibildshttps://www.linkedin.com/in/dayanakibilds/About The Enrollify Podcast Network:Talking Tactics is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.Attend the 2025 Engage Summit! The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register

The Marketing Architects
Nerd Alert: The Psychology Behind Direct Mail Performance

The Marketing Architects

Play Episode Listen Later Mar 27, 2025 9:57


Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We're breaking down highly involved, complex research into plain language and takeaways any marketer can use.In this episode, Elena and Rob uncover what design elements actually drive direct mail success. They explore research showing that opening and keeping mail require different strategies, with personalization playing a critical role in campaign effectiveness.Topics covered: [01:00] "The Effects of Mailing Design Characteristics on Direct Mail Campaign Performance"[02:45] The impact of extreme personalization[03:40] Why opening rates don't correlate with keeping rates[05:10] Design elements that increase open rates[06:00] Features that make people keep mail instead of tossing it[07:30] Finding the balance between brand building and direct response  To learn more, visit marketingarchitects.com/podcast or subscribe to our newsletter at marketingarchitects.com/newsletter  Resources: Feld, S., Frenzen, H., Krafft, M., Peters, K., & Verhoef, P. C. (2013). The effects of mailing design characteristics on direct mail campaign performance.International Journal of Research in Marketing, 30(2), 143-159. https://doi.org/10.1016/j.ijresmar.2012.07.003  Get more research-backed marketing strategies by subscribing to The Marketing Architects on Apple Podcasts, Spotify, or wherever you listen to podcasts.

Contractors Toolbox
What Makes Website Retargeting & Targeted Direct Mail Work Wonders for Contractor Lead Generation Efforts? | David Michaelson

Contractors Toolbox

Play Episode Listen Later Mar 25, 2025 24:38


In this episode, CCN Director of Member & Partner Experience Drew Barto talks with Celebration Marketing Founder & Owner David Michaelson. David has been in the direct mail advertising industry for more than 30 years and has extensive experience helping home improvement companies generate leads and close more sales. You'll learn about the benefits of several personalized targeted direct mail programs, including neighborhood proximity mailings and new mover mailers. Plus, you'll find out ways in which contractors are using website visitor retargeting to create killer marketing campaigns that generate low-cost, high-quality leads. This episode is ideal for contractors that are looking for new lead sources or seeking step-by-step directions on implementing direct mail campaigns that help you dominate your local market.

Rising Entrepreneurs Podcast
[EO Silicon Valley] Leveraging Direct Mail To Supercharge Your Business With Mike Gunderson

Rising Entrepreneurs Podcast

Play Episode Listen Later Mar 20, 2025 55:33


Mike Gunderson is the President of Gundir, an award-winning direct marketing agency specializing in traditional offline channels, particularly direct mail. Since 2003, Gundir has been helping businesses drive new leads and close more sales. In addition to Gundir, Mike is the Founder and CEO of PostReminder, a direct response platform that merges traditional direct mail with digital engagement through enhanced QR technology. This innovation allows customers to set reminders for upcoming sales and events, enhancing consumer engagement and driving action. In this episode… Direct mail may seem like a thing of the past, but in today's digital world, it's proving to be one of the most effective ways to cut through the noise and capture attention. While email inboxes overflow and social media ads get ignored, direct mail offers a tangible, high-impact way to engage potential customers. But how do you make it work for your business? According to Mike Gunderson, a leading expert in direct response marketing, direct mail remains one of the most powerful tools for businesses looking to generate leads and drive conversions. He highlights how a strategic mix of creative design, data-driven targeting, and compelling offers can significantly outperform digital ads. By leveraging personalization, innovative formats, and even sensory elements, companies can create a memorable experience that boosts response rates. With careful testing and optimization, direct mail can become a scalable, high-ROI marketing channel. In this episode of the Rising Entrepreneurs Podcast, host Dr. Jeremy Weisz sits down with Mike Gunderson, President of Gundir, to discuss how businesses can use direct mail to supercharge their marketing. Mike shares insights on common mistakes companies make with direct mail, the role of data in campaign success, and the power of testing different formats to optimize results. He also reveals how his innovative platform, PostReminder, is helping businesses merge direct mail with digital engagement.

WNY Entrepreneur
From Idea to Industry Disruptor: How Bill Testa Revolutionized Direct Mail Marketing

WNY Entrepreneur

Play Episode Listen Later Mar 19, 2025 29:26


Bill Testa, President & CEO of DirectMail 20|20 and creator of Frintz™, has spent over 40 years transforming the printing and marketing industry. He turned a bold idea into a patented business model that delivers free printed photos while offering advertisers a 100% open rate marketing opportunity. Beyond business, Bill is passionate about community impact, serving as Rotary Club President and supporting causes like breast cancer research and the Special Olympics through the Frintz Fund. In this episode, he shares how he built a disruptive business, the importance of patents and scaling efficiently, and the mindset shifts that helped him overcome challenges. Whether you're a business owner or aspiring entrepreneur, Bill's insights on innovation, resilience, and giving back will inspire you. Tune in for an episode packed with real-world lessons and entrepreneurial wisdom!

The Business of You with Rachel Gogos
210 | Elevating Customer Experience to Extend Lifetime Value with Mark Stern

The Business of You with Rachel Gogos

Play Episode Listen Later Mar 18, 2025 33:59


Could your digital business benefit from more physical marketing? Mark Stern is reimagining direct mail with experiential boxes designed to set your customers up for success and extend lifetime value.  Mark is a serial entrepreneur and founder of the Custom Box Agency, a design agency that specializes in optimizing the customer journey through direct mail. His innovative work caught the attention of Forbes, which featured him as one of the Next 1,000 Entrepreneurs redefining the American Dream. He was also highlighted in Joey Coleman's Wall Street Journal Bestseller, Never Lose an Employee Again. Before embarking on his entrepreneurial path, Stern was a top-ranked strategy consultant at Deloitte Consulting, the world's largest consulting firm. He is an MBA graduate from Duke University. Stern is also a six-time Spartan Trifecta holder and serves as a mentor at South by Southwest (SXSW), guiding up-and-coming startups.  Connecting the Digital to the Physical The idea for the Custom Box Agency was born out of Mark's experience buying online courses. After spending $2,000+ on a course, he was left to print out the workbook or go to the store to track down what he needed to get started. Oftentimes, he didn't end up starting at all. He began to wonder how course creators could better set their students up for success–beyond simply sending swag with the company logo. When Mark started shipping out his boxes, the idea immediately caught on. People shared unboxing videos and became unofficial ambassadors and salespeople for the business. In the first year, Custom Box Agency grew from zero to a million dollars in revenue, all through organic word-of-mouth. The 3 Customer Journeys One key aspect of Mark's custom box business is tailoring the boxes to the customer journey. There are three different types of journeys throughout the customer lifecycle: acquisition, delivery, and retention. And within those journeys, there are multiple steps. On the acquisition journey, prospects might discover you through social media, SEO, or in-person events. After someone finds you, you don't necessarily want to pitch them right away–those are cold leads. So you might nurture them through case studies, demos, or free content to build more of a relationship with them. From there, you have to close them as a customer. What does the point of sale look like?  After someone buys your product, you need to take them from onboarding to delivering the value you promised. Retention involves recognizing your clients. How do you celebrate them when they hit a milestone or introduce the next way that you can serve them? If someone goes through one journey, the question is, what's next?  Enjoy this episode with Mark Stern… Soundbytes 5:57-6:22 “If you have something digital, you need something physical to complement it. And now, in this day and age, where it's becoming even more relevant, is the rise of AI. We have so much digital content being pumped into the system. When we think about experience, design experiences seen through the senses, everything digital is only what you see and hear. A podcast is what you hear, YouTube is what you see and hear, and Facebook scrolling is what you see. I can activate the kinesthetic, touch, taste, and smell.” 13:28-13:42 “Recognition is huge. How do I celebrate you and see you when you hit a milestone or introduce the next way that I can serve you? So when we think about journey stacking, if people get through one journey, the question is, what's next? And that becomes the retention play. How do I extend the relationship and extend lifetime value?”  25:32-25:57 “How are we thinking about the programs we're creating, and are we engineering a replayable story? And we should be. The example I tell course creators and coaches all the time is, have you ever played a song and then six months later, listened to the song again and it had a new meaning? Or have you ever watched a movie and then years later, watched it again and it was a completely different experience? That's because we evolve.”  Quotes “It started this idea of, if you have something digital, you need something physical to compliment it.” “We went from zero to a million in the first year via word of mouth, just because we had a unique perspective on how can we truly set people up for success.” “Swag means stuff without a goal. Stop sending people stuff. Truly engineer the things that they need to be set up for success.” “People love getting surprises in the mail.”  “As an entrepreneur, it's important that we hold a bigger vision for our people than they hold for themselves.”  Links mentioned in this episode: From Our Guest Website: https://customboxagency.com/ Connect with Mark Stern on LinkedIn: https://www.linkedin.com/in/marustern/ Connect with brandiD Download our free guide to learn 16 crucial website updates that attract more leads and convert visitors into clients: https://thebrandid.com/website-tweaks/ Ready to elevate your digital presence with a powerful brand or website? Contact us here: https://thebrandid.com/contact-form/

JKP Holdings Note Investing: Responsible Investing
132 - Mastering Direct Mail Marketing for Real Estate Notes w/ Jeff Armstrong

JKP Holdings Note Investing: Responsible Investing

Play Episode Listen Later Mar 7, 2025 64:36


In this episode, hosts Dave Putz and Nathan Turner discuss the latest trends in note investing, upcoming note conferences, and the right way to broker notes. Special guest Jeff Armstrong, a 34-year veteran in the industry, shares his direct mail marketing secrets, breaking down everything from letter formatting, paper type, envelope selection, postage, and follow-ups to get the best response rates.Jeff also explains how he transitioned from real estate to becoming a successful note investor, the importance of networking at conferences, and why being the bank is better than being a landlord. If you're looking to scale your note business or improve your deal flow, this episode is packed with invaluable insights.To obtain this week's Real Estate Notes Show guest Jeff Armstrong's information, use this link https://bit.ly/4i3OEGO**Never Miss a Live Show**, Add our Calendar to yours! Google - https://bit.ly/3Djr8GL Apple/Outlook - https://bit.ly/3Dhj9tyWe Buy Notes go to our site for more information! FAQs and Submit Your NoteWatch this video on Youtube: Watch VideoOur new Website Updated Tools, Resources, Bid Calculator, Education and over 100 assets for sale: ⁠https://www.jkpholdings.com/note-investor-education⁠Youtube Channel: https://www.youtube.com/c/JKPholdingsllc?sub_confirmation=1Upcoming Live Webinars: https://www.jkpholdings.com/webinarsDME (Diversfied Mortgage Expo) Note Conference Video Recordings - ⁠PurchaseSOCIAL MEDIAFB Group: https://www.facebook.com/groups/EastCoastDistressedNoteInvesting/Facebook: https://www.facebook.com/JKPHoldings/Linkedin: https://www.linkedin.com/company/jkp-holdings-llc#noteinvesting #mortgagenotes #investor #mortgagenote #realestate #realestateinvestor0:00 - Notes Show Intro1:22 - Overcoming the Fear of Stepping Away2:36 - Current Note Investing Market Trends3:44 - Exciting New Sources for Non-Performing Notes4:52 - The Last-Minute Foreclosure Payoff Strategy6:16 - Why You Should Attend Note Conferences7:01 - The Secret to Finding More Note Deals8:29 - The Right Way to Broker Notes10:00 - Meet Jeff Armstrong: 34 Years in Notes12:26 - How Jeff Started in the Note Business14:53 - Be the Bank, Not the Landlord16:12 - The Power of Direct Mail for Notes19:59 - The Best Note Conference to Attend26:22 - How to Craft the Perfect Note Mailer33:26 - The Best Envelope & Paper for Direct Mail42:52 - Why First-Class Mail Beats Bulk Mail50:06 - Jeff's Direct Mail Response Rates57:00 - The Power of Follow-Up Postcards1:03:08 - What's Ahead for the Note Market

Honest eCommerce
Bonus Episode: Scaling Without Running Out of Cash with Aaron Schwartz

Honest eCommerce

Play Episode Listen Later Mar 6, 2025 22:16


Aaron Schwartz is a DTC business builder, investor, and advisor to some of the most innovative commerce tech companies. With a sharp eye for scaling brands and solving complex operational challenges, Aaron has played a pivotal role in shaping the future of Ecommerce.Before founding Orita, Aaron built a $1M+ watch brand on Shopify, co-founded Passport Shipping to simplify international logistics, and served as the president of Loop Returns, helping brands optimize their post-purchase experience. His hands-on experience across shipping, returns, and AI-driven customer insights makes him a trusted expert in the DTC space.Today, as the founder of Orita, Aaron is on a mission to help brands unlock the power of their customer data. Orita uses AI to analyze millions of data points, enabling brands to make smarter, more profitable marketing and retention decisions. By focusing on machine learning-driven personalization, Aaron is helping DTC brands move beyond guesswork and into data-backed growth strategies.With degrees from Columbia and UC Berkeley Haas, Aaron brings both academic rigor and real-world experience to the table. When he's not revolutionizing the Ecommerce industry, he's a dedicated father of two—and pretty funny when he's not in business mode.In This Conversation We Discuss: [00:42] Intro[00:56] Building smarter customer insights with AI[02:48] Switching from brand to SaaS[05:18] Focusing on customers before scaling up[07:04] Solving data problems for brands[08:41] Using machine learning to predict customer behavior[11:04] Updating customer data daily for better marketing[14:18] Investing in AI-powered customer insights[16:33] Filtering out the wrong customers[17:12] Using AI to boost retention[18:34] Finding hidden revenue in your email listResources:Subscribe to Honest Ecommerce on YoutubeGrow sales from existing customers with AI optimization orita.ai/Follow Aaron Schwartz linkedin.com/in/aaroncharlesschwartzIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

Beyond The Story with Sebastian Rusk
Direct Mail Meets Digital - How Rusty Dycus Blends Offline and Online Marketing for Maximum ROI

Beyond The Story with Sebastian Rusk

Play Episode Listen Later Mar 6, 2025 21:20


Send us a textIn episode 249 of Beyond The Story, Sebastian Rusk interviews Rusty Dycus, the Owner and President of Olde School Marketing, as he discusses his 23-year tenure in the apparel industry, where he thrived by creating small companies within a larger corporation, highlighting the freedom and passion that entrepreneurship has brought to his life. Tune in to hear more about Rusty's inspiring story and insights into the entrepreneurial mindset.TIMESTAMPS[00:01:06] Early entrepreneurship and success.[00:07:07] The art of networking.[00:10:01] Effective networking strategies.[00:11:15] Pay to play networking groups.[00:15:14] Direct mail marketing effectiveness.[00:18:51] Rapid company creation.QUOTES“Just go be human and watch what happens. Go invest in other people. And it's fun watching what happens because people connect, relationships start brewing. And then over time, it's amazing to watch what kind of business is created.” - Rusty Dycus“I built my entire brand networking, but these days it's more of strategic networking because I do come from the school of thought that people at networking events are broke and they're there for free ****.” - Sebastian Rusk“So you've got to find the right audience. You've got to get in front of it. I pay to play. Other people pay me to play. When there's money involved, people are invested.” - Rusty Dycus==========================Need help launching your podcast?Schedule a Free Podcast Strategy Call TODAY!PodcastLaunchLabNow.com==========================SOCIAL MEDIA LINKSSebastian RuskInstagram: https://www.instagram.com/podcastlaunchlab/Facebook: Facebook.com/sruskLinkedIn: LinkedIn.com/in/sebastianrusk/YouTube: Youtube.com/@PodcastLaunchLabRusty DycusInstagram: https://www.instagram.com/rdycus1876/Facebook: https://www.facebook.com/rusty.dycus/LinkedIn: https://www.linkedin.com/in/rusty-dycus-9349a8/WEBSITEOlde School Marketing: https://oldeschoolmarketing.com/==========================PAYING RENT? Earn airlines when you do with the Bilt Rewards MastercardAPPLY HERE: https://bilt.page/r/2H93-5474

Real Estate Coaching Radio
Direct Mail That Works: 7 Proven Strategies for Real Estate Agents

Real Estate Coaching Radio

Play Episode Listen Later Mar 4, 2025 54:05


Welcome back to America's #1 Daily Podcast,  featuring America's #1 Real Estate Coaches and Top EXP Realty Sponsors in the World, Tim and Julie Harris. Ready to become an EXP Realty Agent and join Tim and Julie Harris?  Visit: https://whylibertas.com/harris or text Tim directly at 512-758-0206. IMPORTANT: Join #1 Real Estate Coaches Tim and Julie Harris's Premier Coaching now for FREE. Included is a DAILY Coaching Session with a HARRIS Certified Coach. Proven and tested lead generation, systems, and scripts designed for this market. Instant FREE Access Now: YES, Enroll Me NOW In Premier Coaching https://premiercoaching.com Thinking about launching a mail campaign? Don't waste time on generic, forgettable drip campaigns like recipe cards that go straight to the trash. Instead, send targeted, high-value messages with a clear call to action—every single time. When done right, direct mail can still generate high-quality leads and position you as the go-to agent in your market. Here are 10 direct mail strategies that are delivering real results today. Secret: 1800HomeHotline.com is better than just your phone number on all of these mailers! HUGE Announcement: You will love this! Looking for the full outline from today's presentation? Our DAILY Newsletter featured lead generation systems, real estate scripts, daily success plans and (YES) the notes or today's show. Best part? The newsletter is free! https://harrisrealestatedaily.com/

The Level 10 Contractor Daily Podcast
2003: 5 Ways To Use Direct Mail In Your Marketing

The Level 10 Contractor Daily Podcast

Play Episode Listen Later Mar 3, 2025 18:15


Rich has got five ways for you to do old school MAIL marketing in your business!

SimpleBiz360 Podcast
What if the use of DIRECT MAIL could increase your revenue? OMOQ #37

SimpleBiz360 Podcast

Play Episode Listen Later Feb 25, 2025 0:57


What if something “OLD SCHOOL” could be considered “FRESH” by our customers? Maybe it's time to take a trip to the post office!Support the show

Sold Right Away - Realtors Conspiracy Podcast
The REALTOR'S Formula for long-term success w. Daniella Quattro

Sold Right Away - Realtors Conspiracy Podcast

Play Episode Listen Later Feb 25, 2025 45:26


Are you struggling to stay consistent, generate leads, and build a real estate business that thrives in any market? In this episode of Sold Right Away, we sit down with Daniella Quattro from Quattro Real Estate Group to uncover the winning formula for long-term success in real estate. With over two decades of experience, Daniella shares the hard-earned lessons, strategies, and mindset shifts that helped her become a top-producing agent. From building a powerful personal brand to mastering lead generation and client relationships, this episode is packed with actionable insights you won't want to miss.

The REtipster Podcast
Dave Denniston's $4M Land Empire Blueprint (and an Unmissable Event)

The REtipster Podcast

Play Episode Listen Later Feb 18, 2025 74:51 Transcription Available


209: In this episode of the REtipster Podcast, Dave Denniston discusses the ins and outs of running a multi-million dollar land business. We explore how to scale effectively, the role of AI in growing a land business, and the surprising marketing strategies that still work in 2025.(Show Notes: REtipster.com/209)We also dive into the Land UnConference, a game-changing event for land investors, and the launch of Leadership in Land, a free initiative to help you master team-building and leadership.Whether you're an aspiring land investor or a seasoned pro, this episode is packed with actionable insights to grow your business.

Custom Apparel Startups
Episode 201 - Grow Your Business with Direct Mail - Featuring Taylor

Custom Apparel Startups

Play Episode Listen Later Feb 18, 2025 52:53


In this episode of the Custom Apparel Startups Podcast, host Marc Vila is joined by Michael Palme and Austin Gordon from Taylor to discuss how direct mail can be a game-changer for custom apparel, sign, and promotional product businesses. While digital marketing gets a lot of attention, direct mail remains a powerful and underutilized tool for targeting new customers, retaining existing clients, and cutting through the clutter of online ads.Michael and Austin break down how direct mail works, how to effectively use data to reach the right audience, and how you can integrate it with digital advertising for even greater results. Whether you're a startup looking to establish your brand or an established business aiming for the next level, this episode will give you practical strategies to expand your reach and increase sales.Topics Covered in This Episode:✅ Why direct mail still works in a digital world✅ How to use data to target the perfect audience for your business✅ The cost of direct mail—how much should you budget?✅ How to track results and measure ROI✅ The best types of mail pieces for apparel and sign businesses✅ Combining direct mail with digital ads for maximum impact✅ How to start a direct mail campaign—step-by-step guide✅ Common mistakes to avoid when using direct mail marketingListen now and learn how to use direct mail to take your business to the next level!

Hyper Local Real Estate Agent - Strategies to DOMINATE your Farm & become the Neighborhood Realtor

Ready for the easy button on postcards? Check out ⁠www.GEOsential.com⁠ Join the free Mailer Bootcamp to send your first (or next!) 10X Mailer: ⁠www.MailerMomBootcamp.com⁠ I help Real Estate Agents develop BRANDED content that will position them as the AREA EXPERT through proven strategies to rapidly grow their business and position them as the area expert that everyone wants to work with to buy and sell their home! 2 bestselling books on Postcards for Real Estate Agents are available on Amazon: *Success with Real Estate Mailers *Success with Just Listed & Just Sold Postcards

The Multifamily Wealth Podcast
#269: Generating A Massive Deal Pipeline With Direct Mail in a Competitive Market + Buying Rentals in a Tenant-Friendly State With Enis Shehu

The Multifamily Wealth Podcast

Play Episode Listen Later Feb 11, 2025 55:10


In this episode, I chat with Enis Shehu, a seasoned real estate investor based in Boston, MA. Enes shares his journey into real estate, from his early days of flipping properties to building a robust rental portfolio with his team at Whiteacre Properties.Join us as we dive into Enis's unique approach to sourcing off-market deals, focusing on direct-to-seller marketing strategies, and the importance of consistency in outreach. He discusses the challenges of navigating the complex landlord-tenant laws in Massachusetts and how they adapt their strategies for different types of properties, particularly in the competitive Greater Boston market.Here are some key takeaways from the episode:The evolution of Enis's investing strategy over the past decadeInsights into their direct mail marketing and how they adjust messaging for different seller profilesThe significance of understanding tenant dynamics and budgeting for potential challengesTips for new investors looking to start their journey in real estateAre you looking to invest in real estate but don't want to deal with the hassle of finding great deals, signing on debt, and managing tenants? Aligned Real Estate Partners provides investment opportunities to passive investors looking for the returns, stability, and tax benefits multifamily real estate offers, but without the work - join our investor club to be notified of future investment opportunities.Connect with Axel:Follow him on InstagramConnect with him on LinkedinSubscribe to our YouTube channelLearn more about Aligned Real Estate PartnersConnect with Enis:Connect with him on LinkedInMessage him on his Email AddressKnow more about Boston Real Estate Connection Meetup GroupWhiteacre Properties:Facebook - https://www.facebook.com/whiteacrepropertiesInstagram - https://www.instagram.com/whiteacreproperties/YouTube - https://www.youtube.com/c/WhiteacrePropertiesWebsite - https://www.whiteacreproperties.com/

Real Estate Marketing Dude
Farming, SOI Nurturing & Attracting With Direct Mail (ft. Janine Sasso)

Real Estate Marketing Dude

Play Episode Listen Later Feb 10, 2025 37:25


Painter Marketing Mastermind Podcast
Send It: Direct Mail in the Digital Age

Painter Marketing Mastermind Podcast

Play Episode Listen Later Jan 27, 2025 41:21


Listen to this episode of Paint Radio where Brandon Pierpont discusses his most recent APC article 'Send It: Direct Mail in the Digital Age'. Brandon runs a marketing column in the American Painting Contractor Magazine called "Painter's Playbook", where he breaks down current marketing trends that painting company owners need to be aware of. This episode provides a great breakdown of everything direct mail and how to win in that space in 2025! Check out the APC Article 'Send It: Direct Mail in the Digital Age': https://paintmag.com/digital-editions/#flipbook-december-2024/35/

Russell Realty Minute
Direct Mail Stats

Russell Realty Minute

Play Episode Listen Later Jan 24, 2025 2:01


Evan Russell Real Estate Broker Owner discusses how to budget your direct mail campaigns.  

Hyper Local Real Estate Agent - Strategies to DOMINATE your Farm & become the Neighborhood Realtor

Ready for the easy button on postcards? Check out ⁠www.GEOsential.com⁠ Join the free Mailer Bootcamp to send your first (or next!) 10X Mailer: ⁠www.MailerMomBootcamp.com⁠ I help Real Estate Agents develop BRANDED content that will position them as the AREA EXPERT through proven strategies to rapidly grow their business and position them as the area expert that everyone wants to work with to buy and sell their home! 2 bestselling books on Postcards for Real Estate Agents are available on Amazon: *Success with Real Estate Mailers *Success with Just Listed & Just Sold Postcards

7 Figures Club: A Business Growth Podcast
266: Direct Mail Secrets! (w/ WILSON ZEHR!)

7 Figures Club: A Business Growth Podcast

Play Episode Listen Later Jan 22, 2025 48:39


Dr. Wilson Zehr is a tech industry veteran with over 20 years of experience, particularly in internet-based software (SaaS). He's worn many hats throughout his career, starting as a software engineer and then moving into marketing, management, leadership roles, and even teaching at a university. This diverse background gives him a unique perspective on the tech world. One of his most interesting ventures is Zairmail, a service that lets you send physical mail with the convenience of email. Imagine sending a letter without having to find a stamp or go to the post office – that's Zairmail! This innovative idea highlights Dr. Zehr's entrepreneurial spirit and his ability to use technology to solve everyday problems. Beyond Zairmail, Dr. Zehr has a deep understanding of the entire life cycle of a product, from the initial idea to marketing it to customers. He's also skilled at building partnerships and leading teams, essential skills in today's fast-paced business world. His experience in the classroom further emphasizes his commitment to sharing his knowledge and contributing to the next generation of tech leaders. In this podcast interview, we'll dive deeper into Dr. Zehr's journey, exploring his insights on the evolution of the tech industry, the challenges of entrepreneurship, and the inspiration behind Zairmail. Tune in to hear from a true tech innovator who seamlessly blends technology with real-world solutions. For More Info: https://www.zairmail.com/zairmail-about-us.asp

The Jeff Bullas Show
The Surprising Comeback of Direct Mail & How AI Makes It Better

The Jeff Bullas Show

Play Episode Listen Later Jan 16, 2025 54:45


Wilson Zehr is an experienced technology entrepreneur and academic. As the Founder of Cendix (Zairmail), a company streamlining the process of sending physical mail for business development, Wilson brings a unique perspective to direct mail marketing in today's digital age. (While some might see it as outdated, it definitely still does work!) Throughout his career, he's had the opportunity to launch a total of 6 tech startups and raise $60 million in venture capital, while maintaining a strong belief in the power of direct mail for customer engagement. What you will learn How direct mail is cutting through digital clutter and becoming a powerful tool in modern marketing. Why combining digital automation with physical mail can make marketing faster, easier, and more effective. How AI is being used to improve the speed, accuracy, and targeting of direct mail campaigns. Why AI still struggles to replicate human creativity and the emotional impact of storytelling. The biggest lessons from launching six startups, including how past actions shape future opportunities.

Remarkable Results Radio Podcast
Marketing VS Branding: Explained [THA 415]

Remarkable Results Radio Podcast

Play Episode Listen Later Jan 10, 2025 38:13


Thanks to our Partners, NAPA TRACS, and Today's Class Shop owner Andy Bizub, CEO of Midwest Performance Cars, shares how collaborating with designer Pam Esposito transformed his company's branding and communication strategies. Pam, with over 25 years of experience, explains the difference between branding and marketing, emphasizing emotional connections and authenticity. The episode highlights the importance of consistent, meaningful branding and the long-term benefits of investing in a strong brand identity. Andy Bizub, Midwest Performance Cars, Chicago and Northbrook, IL.  Andy's previous episodes HERE. Pam Esposito, Esposito Design Show Notes Watch Full Video Episode MACS Training Event & Trade Show, Jan 30 – Feb 1, Orlando, FL: https://macsmobileairclimate.org/ Understanding Branding vs. Marketing (00:03:02) The Role of a Brand Steward (00:04:47) The Impact of Strong Branding (00:05:04) The Art of Communication in Branding (00:06:58) User Experience in Branding (00:09:33) Building Trust Through Reporting (00:10:58) Creative Presentation of Company Achievements (00:11:26) Authenticity in Branding (00:13:09) Using Stock Imagery Effectively (00:14:09) The Importance of Direct Mail (00:20:22) The Importance of Long-Term Advertising (21:32) Branding for All Makes and Models (21:44) Innovative Advertising Strategies (22:59) Avoiding Discount-Driven Marketing (24:10) Educating Customers on Service Quality (25:21) Creative Risks in Advertising (27:15) Highlighting Female Talent in Branding (29:13) The Power of Strong Visuals (30:08) Teaching Design Principles (30:31) Real-World Applications in Design Education (32:33) The Value of Good Design (35:03) Investing in Quality Branding (36:15) Thanks to our Partner, NAPA TRACS NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Thanks to our Partner, Today's Class Optimize training with Today's Class: In just 5 minutes daily, boost knowledge retention and improve team performance. Find Today's Class on the web at https://www.todaysclass.com/ Connect with the Podcast: -The Aftermarket Radio Network: https://aftermarketradionetwork.com -Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/ -Join Our Private Facebook Community: 

Sports Marketing Machine Podcast
96 - Why Direct Mail Deserves a Spot in Your Marketing Mix This Season

Sports Marketing Machine Podcast

Play Episode Listen Later Jan 9, 2025 11:57


Send us a textIn this episode of the Sports Marketing Machine podcast, host Jeremy Neisser discusses the resurgence of direct mail as a powerful marketing tool for sports teams. He highlights its high open rates, tangibility, and reduced competition compared to digital ads. Neisser shares successful case studies from teams utilizing direct mail for sponsorship and alumni donations, emphasizing the importance of timing, targeting, and messaging in crafting effective campaigns. He encourages teams to consider direct mail as a viable option in their marketing strategies.TakeawaysDirect mail is making a comeback in sports marketing.High open rates of direct mail can lead to better engagement.Direct mail offers a tangible item that leaves a lasting impression.Less competition in mailboxes compared to crowded email inboxes.Successful campaigns can yield significant returns on investment.Targeting specific lists can enhance the effectiveness of campaigns.Timing is crucial for the success of direct mail campaigns.Keep messaging simple to avoid overwhelming recipients.Direct mail can be a cost-effective marketing strategy.Consider direct mail as a complement to digital marketing efforts.Chapters00:00 - The Comeback of Direct Mail in Sports Marketing02:49 - Success Stories: Direct Mail Campaigns in Action06:03 - Strategies for Effective Direct Mail Campaigns08:50 - Planning and Execution of Direct Mail CampaignsSports Marketing Machine on LinkedInSports Marketing Machine on InstagramBook a call with Jeremy from Sports Marketing Machine

Real Estate Investing Secrets - FlipNerd (Audio Version)

Hey everybody, welcome to the Investor Fuel Mastermind Podcast. This is episode 2, my first real episode, and today my pal Todd Swaggerty joins me on the show. Todd sends millions of pieces of mail a month and is a highly respected figure in our industry. Today, we talk about what it means to be a business owner, even before you achieve some level of success and what makes you keep pushing forward and what's driving you to be successful...lots of great stuff shared in this show! Check it out!

The Action Academy | Millionaire Mentorship for Your Life & Business
How Rob Dubroc Landed A $41.4 MILLION DOLLAR Self Storage Deal From A Piece Of Direct Mail

The Action Academy | Millionaire Mentorship for Your Life & Business

Play Episode Listen Later Dec 24, 2024 44:23


Rob (@robdubroc) was a local self storage investor UNTIL a piece of direct mail landed him a $41.4M dollar deal that required him to raise $15M for - in his first ever capital raise. Want To Quit Your Job In The Next 6-18 Months Through Buying Commercial Real Estate & Small Businesses?

The Rhino Daily Podcast
3581 - Study Says Direct Mail Is Making A Comeback

The Rhino Daily Podcast

Play Episode Listen Later Dec 24, 2024 17:01


Of course, sharp business owners and entrepreneurs have never stopped profiting from it. Steve Sipress, entrepreneur, AI, tips, ideas, help, small, business, tactics, success, profits, growth, results, consultant, artificial, intelligence, menial, repetitive, tasks, automate, automation, workflows, advertising, marketing, sales, leads, generation, gen, direct, mail, email,

Mostly Automotive Marketing with Matt Wilson
Season 9 Finale / Best Direct Mail Piece Ever

Mostly Automotive Marketing with Matt Wilson

Play Episode Listen Later Dec 20, 2024 8:18


In the Season 9 finale of Mostly Marketing with Matt Wilson, Matt shares the story of the single best direct mail piece he's ever received—and gives credit where credit is due to the dealership that sent it. But here's the kicker: that already-great mailer could have been even more effective with a programmatic display campaign from SilverBack Advertising. Tune in to find out how you can elevate your direct mail strategy to new heights and drive even greater results!  Mostly Marketing with Matt Wilson is a bi-weekly-ish podcast all about marketing… mostly. You can listen and download on all major podcast platforms, including Apple Podcasts, Google Podcasts, Spotify, and Anchor.  Stay connected: 

The Cody Askins Podcast Network
Does Direct Mail ACTUALLY Work For Insurance Agents? (Cody Askins & Rusty Dycus)

The Cody Askins Podcast Network

Play Episode Listen Later Dec 20, 2024 45:46


Today I'm joined by Rusty Dycus from Olde School Marketing to talk about new cutting-edge strategies in the world of direct mail marketing for insurance agents. We dive deep into Rusty's story, and share tips and tricks on how insurance agents can find success with different marketing strategies. This is an interview you don't want to miss!

The Forever Cash Life Real Estate Investing Podcast: Create Cash Flow and Build Wealth like Robert Kiyosaki and Donald Trump

In this episode of The Jack Bosch Show, Jack sits down with Joe Roberts, founder of Landcaller.com, to explore the evolving world of land flipping. Discover how cold calling outperforms direct mail in certain scenarios and why blending both strategies can be a game-changer. Joe shares insider tips on reaching landowners, handling leads efficiently, and building a scalable land business. Whether you're a seasoned flipper or just starting, this episode is packed with actionable advice to grow your business. Learn more about Joe's services at Landcaller.com  

Missions to Movements
How the Canada Post Strike Inspired Hope Centre Ministries to Rethink Direct Mail Delivery

Missions to Movements

Play Episode Listen Later Dec 18, 2024 37:16 Transcription Available


I'd love to hear from you! Send me a text message here and let me know what you thought about the episode. :)The Canada Post strike began on November 15th, and Shellie Power, the Executive Director of Hope Centre Ministries, is here to shine a light on the fascinating creative strategies she's crafted to maintain crucial donor communications. (Hint: it's pretty heartwarming!)We talk about the strike's ripple effect that has been felt across sectors and how it's challenging nonprofits to find innovative ways to keep fundraising efforts afloat.Shellie turned these postal delays into a chance for personal connection with donors. By hand-delivering not just mail, but also cookies, they transformed a setback into a joyful engagement opportunity. We dig into the logistics of their approach and how it led to increased donations and stronger relationships. This episode is a testament to the resilience and innovation that nonprofits bring to bear during crises, fostering community and connection even amidst adversity.Resources & LinksConnect with Shellie on the Hope Centre Ministries website, on LinkedIn, or via email at shellie@hopecentreministries.org. My book, The Monthly Giving Mastermind, is here! Grab a copy here and learn my framework to build, grow, and sustain subscriptions for good.Join The Sustainers, my Slack community for nonprofit professionals growing and scaling a recurring giving program.Want to make Missions to Movements even better? Take a screenshot of this episode and share it on Instagram. Be sure to tag @positivequation so I can connect with you. The 2nd Annual Monthly Giving Summit is coming February 26th and 27th. Learn more and apply to be a speaker.Let's Connect! Send a DM on Instagram or LinkedIn and let us know what you think of the show! Head to YouTube for digital marketing how-to videos and podcast teasers Want to book Dana as a speaker for your event? Click here!

AZREIA Show
Unlock Real Estate Wealth: Wholesaling Secrets for 2025

AZREIA Show

Play Episode Listen Later Dec 13, 2024 52:13


Join Marcus Maloney and Mike Del Prete in this episode of the AZREIA show as they dive into the essentials of wholesaling real estate. With over 14 years of experience, they share personal success stories, reveal critical marketing strategies, and discuss the importance of networking and market knowledge. Learn how to navigate wholesaling in any market, the differences between various real estate investment strategies, and the vital components needed to excel. Plus, get details about upcoming events and workshops to further boost your real estate journey!   Key Takeaways: 01:22 The Importance of Monthly Meetings 02:10 Starting the New Year with Wholesaling 02:21 Wholesaling Basics and Lead Generation 03:43 Upcoming Events and Guest Speakers 04:48 What is Wholesaling Real Estate? 07:27 Wholesaling vs Traditional Real Estate 20:42 Key Players in a Wholesale Transaction 24:45 Current Housing Market and Opportunities 27:34 Thriving Market Dynamics 28:10 Opportunities in Flipping and Renting 29:27 Networking for Deals 30:45 Seasonal Market Trends 34:24 The Power of Direct Mail 40:17 Success Stories and Strategies 50:37 Upcoming Events and Workshops ---- The Arizona Real Estate Investors Association provides its members the education, market information, support, and networking opportunities that will further the member's ability to successfully invest in Real Estate. Join AZREIA here. Is a Career in Real Estate Right For You? Take AZREIA's Real Estate Investing Entrepreneurial Self-Assessment at  

Marketing Mindset Podcast
Direct Mail E-Commerce Strategies with Michael Epstein

Marketing Mindset Podcast

Play Episode Listen Later Dec 12, 2024 21:08


In this episode of Marketing Mindset, Colby interviews Michael Epstein from Postpilot, diving into the resurgence and strategic role of direct mail in the digital marketing landscape. Michael, a seasoned e-commerce entrepreneur, explains how direct mail offers a distinct advantage, especially as digital ad platforms become more competitive and costly.  Tune in to learn about Postpilot's evolution from a retention-focused tool to a comprehensive prospecting solution. Michael shares how, by leveraging Acquisition AI, Postpilot can identify lookalike audiences and enable brands to send targeted mailers to new potential customers.  Colby and Michael also discuss how direct mail campaigns can be customized and automated, share tips on creative best practices for direct mail, and discuss how brands can strengthen an omnichannel strategy by reaching a broader range of customers and reducing reliance on digital channels. Follow Colby on LinkedIn: ⁠https://www.linkedin.com/in/colby-flood/⁠ Follow Colby on Twitter: ⁠https://twitter.com/Colby__Flood⁠ Visit our Agency website: ⁠www.brighterclick.com⁠ Learn more about our creative strategy software: ⁠https://www.dataally.ai/

Paint Radio || American Painting Contractor
Sending success with Direct Mail

Paint Radio || American Painting Contractor

Play Episode Listen Later Dec 10, 2024 39:37


In this episode, we talk about how to use Direct Mail to generate leads. Although it may seem old school, Direct Mail as a marketing channel is still surprisingly effective, especially for home-based services. Our guest is Brandon Pierpont, the founder of Painter Marketing Pros and author of the APC magazine column: “Painter's Playbook.” He walks us through the kinds of Direct Mail, and how to ensure you get a solid ROI. https://paintmag.com/

Art Marketing Podcast: How to Sell Art Online and Generate Consistent Monthly Sales

Join us in this inspiring episode of the Art Marketing Podcast as host Patrick interviews photographer Ken Wiele, who shares his remarkable journey from a retired band teacher to a successful artist. Discover how Ken leveraged personal connections and storytelling to sell over $50,000 in art within just three years, all while building a loyal customer base. Learn about the power of emotional engagement in art sales, the importance of niche marketing, and Ken's unique approach to combining photography with his late mother's poetry in a bestselling book. Tune in for valuable insights and motivation for artists and photographers alike!   (00:00) - Personal Connections and Sales Success (05:30) - Ken's Origin Story (10:00) - Sales Growth Over Three Years (15:00) - Finding a Niche in Nature Photography (20:00) - The Power of Personal Connection (25:00) - The Role of Direct Mail in Marketing (30:00) - Building a Brand Around Local Nature (35:00) - The Importance of Storytelling in Art (40:00) - The Impact of a Book on Sales (45:00) - Future Goals and Aspirations (50:00) - Advice for New Artists (55:00) - Final Thoughts and Gratitude   Ken's Website https://www.kenwielephotography.com/  Ken's Instagram https://www.instagram.com/kenwielephotography  Keep up with the latest https://linktr.ee/artmarketingpodcast  

The Nifty Thrifty Dentists
Revolution of Direct Mail for Dentists: Insights from MVP Mailhouse at SmileCon 2025 w/ Dr. Glenn Vo

The Nifty Thrifty Dentists

Play Episode Listen Later Dec 2, 2024 37:50


Join us live from SmileCon 2025 in New Orleans as Dr. Glenn Vo sits down with two powerhouse guests from MVP Mailhouse: Reece Mower (Senior Director of Sales) and Paige Lloyd (Marketing Consultant). Together, they share their expertise on how MVP Mailhouse is transforming direct mail into a data-driven, strategic tool for dental practices of all sizes. From tailored marketing strategies to front-office training, learn how MVP Mailhouse goes beyond postcards to build true partnerships with dentists, ensuring both patient acquisition and practice growth.

Marketing B2B Technology
The Future of Marketing through Gifting and Direct Mail - Kris Rudeegraap - Sendoso

Marketing B2B Technology

Play Episode Listen Later Nov 28, 2024 23:34


Kris Rudeegraap, Co-CEO and Co-Founder of Sendoso, shares how his experience in software sales led him to create a platform simplifying personalized gifting and direct mail. With global fulfillment centers and a robust marketplace, Sendoso helps marketers connect with prospects more effectively by leveraging personalization. Kris highlights Sendoso's competitive advantages, including enterprise-grade features, data capabilities, and successful campaigns for many brands. He underscores the importance of multi-channel marketing, creative strategies, networking, and long-term brand growth, showcasing how gifting can transform B2B outreach. About Sendoso Sendoso is a direct marketing automation platform that helps businesses enhance their engagement strategies through personalized gifting. By combining digital and physical sending options, Sendoso enables companies to create meaningful connections with customers, prospects, and employees. With intelligent analytics and tailored campaign solutions, Sendoso supports revenue growth, customer retention, and team recognition initiatives, making it a valuable tool for relationship-driven marketing. About Kris Rudeepraap Kris Rudeegraap, a key figure at Sendoso with more than a decade of go-to-market experience, has crafted solutions that resonate with 33,000 B2B tech enthusiasts globally. His insights into the future of marketing are both innovative and client-focused. Time Stamps 00:00:36 - Kris's Career Journey and the making of Sendoso. 00:01:40 - Understanding Sendoso: Corporate Gifting and Direct Mail 00:03:25 - How Sendoso Simplifies Gifting for Marketers 00:04:44 - Positioning Sendoso Against Competitors 00:07:34 - Value Perception: Gifts vs. Bribery 00:09:38 - Customer Segmentation: Enterprise vs. Smaller Businesses 00:10:21 - Successful Campaigns: Creative Gifting Examples 00:12:49 - International Gifting: Overcoming Geographic Challenges 00:14:27 - The Role of Marketers in Gifting Strategies 00:15:57 - Future of Marketing: Trends and Technology 00:19:19 - Final Thoughts: Networking and Career Advice 00:20:55 - Conclusion and Contact Information Quotes "Your network is your net worth. So, don't be scared to go meet with another person.” Kris Rudeepraap, Co-CEO and Co-Founder Follow Kris: Kris Rudeegraap on LinkedIn: https://www.linkedin.com/in/rudeegraap/ Sendoso website: https://www.sendoso.com/ Sendoso on LinkedIn: https://www.linkedin.com/company/sendoso/ Follow Mike: Mike Maynard on LinkedIn: https://www.linkedin.com/in/mikemaynard/ Napier website: https://www.napierb2b.com/ Napier LinkedIn: https://www.linkedin.com/company/napier-partnership-limited/ If you enjoyed this episode, be sure to subscribe to our podcast for more discussions about the latest in Marketing B2B Tech and connect with us on social media to stay updated on upcoming episodes. We'd also appreciate it if you could leave us a review on your favourite podcast platform. Want more? Check out Napier's other podcast - The Marketing Automation Moment: https://podcasts.apple.com/ua/podcast/the-marketing-automation-moment-podcast/id1659211547  

The Build Good Fundraising Podcast
#100: Thoughts on 100 episodes of the podcast—and where we are going

The Build Good Fundraising Podcast

Play Episode Listen Later Nov 27, 2024 43:27


Send us a textToday we're celebrating our 100th episode! Come sit down for a fireside chat (complete with Diet Coke) to share the honest story of how this podcast started, where it's headed, and what that means for BuildGood—and for you.Mike gets real about why the original podcast strategy was completely wrong—and why that might've been the best thing that could've happened. In today's chat you'll also hear how BuildGood has grown from a solo consultant to a team of 15 passionate fundraisers. Plus, you'll learn some of the exciting results we're seeing with clients—including one digital campaign that's generating returns that seem almost too good to be true.If you've loved the podcast so far you'll love this peek behind the curtain at what's coming next—including some changes that listeners have been asking for.—➡️ Join our FREE training on how to build a fundraising flywheel that can 2x your revenue—without hiring more fundraisers or changing your tech and tools https://flywheel.buildgood.com 

Financial Advisor Marketing Podcast
How To Get Clients With Direct Mail

Financial Advisor Marketing Podcast

Play Episode Listen Later Nov 25, 2024 29:20


Direct mail is the most underrated—and most effective—way for financial advisors to get clients.  But… only if you know what goes into making a direct mail campaign successful.  Problem is, this is something most financial advisors are clueless about. Well, until they listen to this episode at least.  In today's show, you'll discover (from someone who has spent tens of thousands of dollars on ink and paper alone) how to get more clients with direct mail, the biggest mistakes financial advisors make with direct mail, and some of my best-kept secrets for boosting your direct mail response rate.  Listen now. Show highlights include: The best direct mail call-to-action for financial advisors to maximize your response rate (2:08)  The sneaky, psychological sentence to add to your direct mail campaign to boost your response rate (2:33)  Why writing a letter from your company (instead of you) will kill conversions before your prospects even open it (4:57)  The #1 ingredient any direct mail campaign must have to be successful (5:20)  How to know with near certainty whether your direct mail campaign will be profitable (before you even buy the stamps) (5:47)  Why being featured in media outlets gives you an unfair advantage when writing direct mail letters (10:11)  The simple “Receipt” personalization trick that forces your recipients to open and read your letter (15:09)  This is the single biggest mistake I see financial advisors making when they try to use direct mail (20:46)  Since you listen to this podcast, I want to give you a gift:  If you subscribe to the Inner Circle Newsletter, I'll send you a collection of seven “objection busting” and copyright free emails, personally written by me, that you can use right away to begin getting more clients. Sign up here: https://TheAdvisorCoach.com/Coaching. Then, let me know you subscribed, and I will reply back with a link where you can download them for free.  Subscribe to my email newsletter and get a free copy of 57 of my favorite financial advisor marketing ideas here: https://TheAdvisorCoach.com/57MT 

Stories With Traction
#138: Are You Putting Print to Work?

Stories With Traction

Play Episode Listen Later Nov 8, 2024 22:06


SHOW NOTES:SUMMARY: In this episode, Kevin Connor and Matt Zaun talk about how storytelling can be woven into print material and how you can get print to work for you. KEVIN CONNOR: Kevin is a partner at Modern SBC. Some of the projects that Modern SBC routinely works on:- Copywriting and content creation- Logo and corporate identity creation- Tradeshow/exhibits/virtual tradeshow exhibits- Branded Promotional Products/Corporate Apparel- Website creation/interactive experiences and associated launch activities- Corporate Communications (online and offline sales literature, direct mail, newsletters, packaging, print management/distribution, sales kits, etc.)For more info, check out Kevin and Modern SBC here:Kevin Connor LinkedInModern SBCMATT ZAUN: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt's past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry. For more info, check out Matt Zaun HERE. 

Real Estate Investing Mastery Podcast
My Direct Mail Swap » 1366

Real Estate Investing Mastery Podcast

Play Episode Listen Later Nov 1, 2024 21:02


Want to know the secret to making a lot of money in real estate investing? Plain old, boring direct mail. Here, I'm going to be talking about some of the direct mail strategies that I use in my business and how you can get my direct mail swipe file to use in your business for free. What's in that file has made me millions of dollars.Direct mail has always worked, and it always will work. In my business, it's still our number one lead generation activity. We do postcards and letters. When I was first starting out, at one point my back was against the wall. I had to go all-in on one strategy and direct mail was the winner. If you want to get your hands on these valuable resources for free, head to the link below. What's Inside:—Why direct mail is still my number one lead generation strategy—How to make direct mail work in your real estate business—How to access my direct mail swipe file for free

SharkPreneur
1093: Revolutionizing Direct Mail with Wilson Zehr

SharkPreneur

Play Episode Listen Later Oct 23, 2024 20:16


Wilson Zehr is the founder of Zairmail, a company revolutionizing direct mail services by making mailing campaigns as easy as sending emails. Wilson is an accomplished entrepreneur, academic, and thought leader in the fields of marketing, innovation, and business strategy. With over 25 years of experience in the technology and telecommunications industries, he has founded or participated in 6 large-scale technology startups, raising over $60 million in venture capital funding in his career. Listen to this informative Sharkpreneur episode with Wilson Zehr about the evolution of direct mail marketing and how Zairmail makes it more accessible for businesses of all sizes. Here are some of the beneficial topics covered on this week's show: - Why integrating traditional mail with modern technology helps marketing campaigns - What types of businesses benefit from using direct mail as a tool for businesses - How Zairmail can help your business save time and money with software leveraging - Why using first-class stamps and color in direct mail can increase engagement rates - How Zairmail's Speedy app simplifies the mailing process for even single letters Connect with Wilson: Website: https://www.zairmail.com/ LinkedIn: https://www.linkedin.com/in/wilsonzehr/ Links Mentioned: https://www.zairmail.com/speedy Learn more about your ad choices. Visit megaphone.fm/adchoices

A Better Life with Brandon Turner
How Ryan Dossey Used Direct Mail to Close 74 Real Estate Deals in One Year

A Better Life with Brandon Turner

Play Episode Listen Later Oct 22, 2024 97:01


Welcome to The BetterLife Podcast! Our names are Brandon Turner and Cam Cathcart and we teach people how to BUILD WEALTH WITHOUT LOSING THEIR SOUL through real estate investing!So if you like what we're putting out, please do us a favor by:subscribing to the showleaving us a ratingsending this episode to a friend==========

BiggerPockets Real Estate Podcast
Making 6 Figures Investing After Quitting His $40K/Year Job for Real Estate

BiggerPockets Real Estate Podcast

Play Episode Listen Later Oct 21, 2024 42:30


What if you could not only replace but make MUCH more than your W2 salary with real estate investing? Now, imagine you could do it all in just two years. Sounds impossible, right? Today's guest did precisely that, with more barriers than most. Jon Boyd left his W2 job to pursue real estate investing full-time, all while having to provide for his family of six! Now, he's making much more than his job ever paid him and is building serious wealth in the process. How's he doing it? It's simple: direct-to-seller strategies anyone can try.  Unlike many real estate investors, Jon skipped heavily investing during the 2010s, so his wealth is NOT due to the rapid appreciation of 2020 - 2023. As his W2 whittled him down day by day, Jon knew he needed an exit option. So, he tried one simple direct-to-seller marketing strategy, found a great deal, made a serious profit, and decided, “Let's go ALL-IN!”  Now, just a few years later, he's a full-time real estate investor, doing over a dozen house flips in a year, with a portfolio of five rental properties, and making MUCH more than his job was paying. The best part? He does almost all of it himself, and if you're willing to push past your comfort zone, you can, too! In This Episode We Cover: The one direct-to-seller marketing strategy Jon uses to find off-market, undervalued deals How to plan your financial safety nets when quitting your job for real estate  How to talk to a potential seller so they feel comfortable giving you the deal  The one thing you should do before you quit your job (or you'll regret it!) How Jon does over a dozen house flips a year with ZERO employees  An unbelievably creative seller finance deal that most investors would never think of  And So Much More! Links from the Show Join BiggerPockets for FREE Let Us Know What You Thought of the Show! Grab Henry's New Book, “Real Estate Deal Maker” Find Investor-Friendly Lenders 10 Steps to Kickstart a Winning Direct Mail Campaign Connect with Jon Connect with Henry Connect with Dave (00:00) Intro (01:09) Given Golden Advice Early (03:43) Quitting His W2 Job (08:54) Taking a Big Risk (12:21) Looking for Off-Market Deals (16:10) Profit on Direct Mail (19:09) How to Talk to Sellers (22:56) Jon's Current Portfolio & Business (24:24) Doing 12-14 Flips by HIMSELF! (28:28) Most Creative Real Estate Deal Ever? (31:49) Can Anyone Do This? Check out more resources from this show on BiggerPockets.com and https://www.biggerpockets.com/blog/real-estate-1033 Interested in learning more about today's sponsors or becoming a BiggerPockets partner yourself? Email advertise@biggerpockets.com. Learn more about your ad choices. Visit megaphone.fm/adchoices