The CEO Launch Podcast

When it comes to hiring friends and family, many business owners have mixed feelings. Some think it's a great idea and others cringe at the thought. In this episode, Bernadette shares how hiring her mom has been the best addition to her business. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

It might seem odd but there are times when you can over-prepare. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

Sometimes in business, we spend time doing things that aren't really a priority. In this episode, the duo discusses ways you can determine what's important. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

Sometimes in business, you have to make tough decisions. In this episode, the duo talks about setting business boundaries. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

When you know you have the solution to someone else's problem, it makes it easier for you to show up. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

In this episode, the duo shares how building relationships (business and personal) requires intentionality and management. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

One thing the pandemic has taught us all is life is uncertain and you don't have to be old to die. In this episode, the duo talks about the importance of estate plans and how they impact your business. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

In this episode, the pair discuss how expecting others to work on your last-minute requests can put a strain on a business or personal relationship.Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

Some people have businesses and others have hustles. In this episode, the duo discusses the differences between the two and share equal respect for them both. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

In this episode, the pair discusses how important it is for business owners to make it easy for their customers/clients to do business with them. With all the choices clients have today, you want to give them a reason why they should do business with you.  Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

In this episode, Bernadette gets vulnerable and discusses how her divorce made her view of "quitting" different. The pair discusses the difference between knowing when to quit and when to start over.  Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

After a year-long hiatus, Bernadette and Kenya come back to share more about how 2021 shaped their lives and businesses. They discuss the importance of taking breaks as business owners and how decompressing can help you build your business.Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

In part 2 of the CEO Launch special holiday episodes, and the season 1 finale,  Bernadette and Kenya share more about their unique mother-daughter bond. They discuss how they impact, support, and hold each other accountable while reflecting on this past year. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

In this special holiday episode Bernadette and Kenya pay tribute to the family member who started the CEO legacy: Hattie Washington. Featuring interviews with Bernadette's grandmother and Kenya's grandmother, we get an intimate look at the matriarchs of their family. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

In this episode Bernadette and Kenya discuss the new currency - relationships! Kenya leads with a story that highlights how building and nurturing relationships yields better results than chasing numbers. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

In this episode, Kenya kicks us off with a story that leads into a conversation about playing the long game. Bernadette and Kenya provide us with insight on how to be intentional about the goals that take an extended period o f time to accomplish. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

In this week's episode Bernadette and Kenya discuss how important it is to remember to celebrate your wins, and how to intentionally set goals to give yourself a reason to celebrate. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

This week Bernadette and Kenya discuss how they define success for themselves, while encourage you to create your own definition of success. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

In this episode Kenya leads the discussion as she shares how small business and entrepreneurship has impacted her decisions, thoughts, and feelings in her life.  Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

This week Bernadette and Kenya discuss how to deal with the distractions that are sure to come as you build your business. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

In this week's episode Bernadette and Kenya discuss the struggles of admitting when you need help as a solo entrepreneur, and the benefits of partnerships as you build your dream team.Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

In this episode Kenya shares her “Lima Bean Story,” which eases into a larger conversation with Bernadette about instant gratification, patience, perseverance, and finding the balance between playing the short and long game as an entrepreneur. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media: FacebookInstagramTwitter YouTubeDownload and subscribe wherever you listen to podcasts.

This week Bernadette & Kenya share their business pet peeves. While funny, they share down to earth reasons why business owners should strive to avoid these.  Tag us on social media if we share one that you dislike as well. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.

This week Bernadette and Kenya discuss how practice does not make perfect because perfection is not real. Many aspiring entrepreneurs never get started because they are waiting for the perfect time. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.

This week, Bernadette and Kenya discuss why it's important to show up as your authentic self in every space you walk in. Particularly as a business owner, you want to make sure your message and your mission are aligned with your actions. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.

This week, Bernadette and Kenya discuss how sometimes, you just have to do what you have to do! With a quirky story from Kenya's childhood, they share why it's important to "just clean the bathroom."  Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.

In this week's episode, Kenya discusses how her journey of securing scholarship money for college and how this shaped her overall work ethic and affect towards doing it even when it's hard. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.

In this episode, Bernadette and Kenya keep it real about a reality of life and entrepreneurship: you don't always win. Listen to find out the ways they both had to cope and build from severe rejections in their life and their careers and how this helped them become the entrepreneurs they are today.Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.

On today's episode, Bernadette discusses how her basketball career helped her ball out in the business world. Listen to find out the small piece of advice her college coach gave her that's helped her build her empire. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.

In this episode, Kenya discusses how she overcame her initial self-doubt to start her business. With the wise words from some of her favorite people, she has been able to build the business of her dreams. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.

In this episode, Bernadette gets vulnerable about a HUGE mistake she made in business. Listen to see what she did and what she learned.Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.

In this week's episode, Bernadette and Kenya discuss why you need a community to help start and build your business. Every business owner wants and need support, but as you are growing your business, you must understand that support and patronage are not synonymous. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.

On this week's episode, Bernadette and Kenya discuss why keeping your day job could be beneficial in the first few years of starting your business. They explain why job shaming as an entrepreneur is counterproductive and give further insight on how full-time employment can prepare you to be a better boss. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.

Bernadette and Kenya discuss a few of the many lessons they learned “growing up together” as mother and daughter in business. For Bernadette, it was all about showing Kenya that she could do anything she put her mind to. For Kenya, it was knowing that the only person stopping her was herself. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.

Finding time to do anything outside of work as an entrepreneur can be a challenging, but finding time to date can seem like a miracle! Outside of meetings, invoices, and doing the actual work, it can be hard for entrepreneurs to find time to get out and meet other people, let alone maintain a healthy relationship. Still, Bernadette and Kenya discuss some ways that they've been able to prioritize dating in their busy lives and talks about the things they look for in a partner. Even with a topic like dating, this duo still found some key takeaways in their conversations. When dating as an entrepreneur, you want find someone who:Gets and accepts youMakes you want to be a better personBelieves in what you're doing Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.

Despite what's portrayed in the media, entrepreneurship is not all glitz, glam, and good food.  As business owners (especially those just starting out), there are a number of sacrifices you have to make to keep your business afloat. In this week's episode, Bernadette and Kenya explore the different sacrifices they've made to help them become the entrepreneurs they are today. Even with the vast differences in their experience, they each had similar advice for all the listeners out there: 1.        Allow yourself to make mistakes.2.        Know that you don't have to do everything.3.        Remember you determine your priorities. Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.

In this episode, we explore how we discovered purpose in our current businesses. Being that her mom is an "OG" in entrepreneurship, Kenya decides to take some time in this episode to ask Bernadette to discuss her recipe for building a legacy business. Similarly, Kenya discusses how being a "dualpreneur" fulfills two purposes in her early stages of owning a business.Here's some quick questions to ask yourself to assess your fulfillment in your business: 1.        What was your personal mission to start your business? 2.        What keeps you going in your business?3.        What do you want the legacy of your business to be?Join their online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.Hosts: @TrustBernadette & @KenyaLSJohnsonWant to learn more about how to start your business the right way? Grab a copy of The Business Blueprint 2.0

In this week's episode, we drop a bomb on each other about our feelings towards entrepreneurship… neither of us never thought we would become entrepreneurs and one of us was resisting it all together! Thankfully, some specific instances in our lives got us back on track and we learned some important lessons along the way:1.        Representation matters in business too!2.        Finding your path and knowing who you are!Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.Hosts: @TrustBernadette & @KenyaLSJohnsonWant to learn more about how to start your business the right way? Grab a copy of The Business Blueprint 2.0

In our first full episode, we felt it was only right that we talked about our first businesses. To our surprised, we both joined the entrepreneur gang as Candy Ladies! Well sorta… we each found a few bumps in the road that didn't quite lead us to the LLC path (yet) but taught us some valuable lessons.While their stories had VERY different outcomes, the takeaways were equally powerful! Know your business!Be legit! Research your market!Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.Hosts: @TrustBernadette & @KenyaLSJohnsonWant to learn more about how to start your business the right way? Grab a copy of The Business Blueprint 2.0

“The CEO Launch” is a weekly conversation between Bernadette and Kenya, two small business owners, who just so happen to be mother and daughter. In this podcast, they explore the generational difference of their journeys to becoming CEOs and give timeless and relevant advice to aspiring and up and coming entrepreneurs.   Learn a little more about Bernadette and Kenya as they tell you more about who they are and their hopes for the show! Join our online community "The Efficient CEO Movement" on Facebook and follow them on social media:FacebookInstagramTwitterYouTubeDownload and subscribe wherever you listen to podcasts.Hosts: @TrustBernadette & @KenyaLSJohnsonWant to learn more about how to start your business the right way? Grab a copy of The Business Blueprint 2.0