99 Challenges

This episode focuses on YouTube. How can a business launch a YouTube show? How does the YouTube algorithm work? What are the options for a business to find its audience on video platforms? What is the future of streaming video? Are there more than just dull explainer videos for businesses? To discuss, I invited Gergo Szabo, CEO of Special Effects Media, a YouTube production agency.

This episode focuses on leadership during challenging times. How owners and co-founders should approach leadership? Can we learn leadership skills, and how? How leaders should respond to challenges? To discuss the topic, I invited Dr. Jonathan H. Westover, author, and professor of Organizational Leadership and department chair in the Woodbury School of Business and leadership consultant at Human Capital Innovations.

This episode focuses on how companies can organize engaging online events. Online conferences, workshops usually lack human touch - an emerging European startup is here to address that with built-in collaboration with attendees. I invited Alex Spahn, co-founder of Veertly to discuss the topic.

This episode focuses on how companies can adapt to the changing work environments. How can businesses create remote work policies? What are the key benefits of having a remote team? How can you get the necessary skills to create an amazing remote work landscape for your company? To discuss, I invited Iwo Szapar, co-founder of Remote-How.

This episode focuses on positioning and specialization. How daily publishing of content can help you to gain focus. When and how you need to specialize your business. What is the difference between specialization and finding a niche? What are the steps for a positioning process? To discuss, I invited positioning expert Philip Morgan who helps indie consultants to specialize & position their business.

This episode focuses on podcasting. How businesses use podcasting? Should you start a podcast as a business? Why podcasting equals networking? How should you create a process to create a great podcast? To discuss, I invited Jake Jorgovan, founder of Content Allies who helps businesses to launch and produce amazing podcast shows.

This episode focuses on coworking. What is the future of the office? How can we use work-from-home initiatives and coworking to boost local suburban neighborhoods' economies? How can support local business with suburban coworking centers? How can you share your home with other coworkers to do meaningful work? To discuss, I invited Christelle Rohaut, the co-founder and CEO of Codi, a shared office space solution provider.

This episode focuses on innovation. How does innovation work for companies? How to implement an effective innovation process? What is strategic foresight? To discuss the topic, I invited Chris Kalaboukis, the optimistic futurist. We also discuss why we can't learn from the past, and why are all futurologists are like meteorologists. And where are all the Tamagochis?

This episode focuses on how businesses can implement blockchain in their business. Should you hop on the blockchain train? How should you start with it? Do you want to outsource your blockchain project, or build in-house capabilities? For this discussion, I invited Freddy Zwanzger, Chief Data Officer and co-founder of Anyblock Analytics. Apart from the use cases for blockchain, we also discuss the future of blockchain. And cat avatars of the creative industry, obviously.

This episode focuses on marketing automation. Why a business should use marketing automation? How a business can improve their marketing with automation? How to get better open rates for your newsletters? For this discussion, I invited Joey Keller, CTO of Friendly, a Swiss-based marketing automation tool. Apart from the practical advices, we also discuss the fool-proof strategies for a successful marketing automation setup.

This episode focuses on sales. More specifically, how to scale your business with a successful revenue team. How to build up a sales team, how to hire a salesperson? What is the difference between sales and marketing? How business founders should approach sales? For this discussion, I invited Damian Thompson, Chief Revenue Officer of REVteam, a veteran in the sales industry. Apart from the practical advices, we also discuss the future of sales, how the commission-based sales model is broken, and many more.

This episode focuses on team culture. More specifically, remote team culture. How can you preserve, maintain or even make your team culture more vivid when all your co-workers work from home or at a remote location? To discuss, we invited Michael Youngblood, CEO of Unsettled. Michael gave us insights into how a company can embrace remote work for their team and the key goals they need to fix first. We also discussed why work is more than just processes and deliverables and how we can preserve human nature within an organization, especially when it is remote. This episode is brought to you by Anywhere Consulting. We solve problems for growing companies. We follow up each episode with more content - visit us and say hi at the99challenges.com.

This episode focuses on intellectual property & innovation, especially patents for innovators.We invited Iain Russell from Russell IP, who is in an exclusive and unique situation. He is both a patent attorney and an innovator who owns several patents to his name. We discuss how a startup can approach innovation. What's the difference between problem-focused and future-focused innovation? How should you build up your idea to get a patent for it? What are the basics you need to get right with intellectual property. And where are all the drones? This episode is brought to you by Anywhere Consulting. We solve problems for growing companies. We follow up each episode with more content - visit us and say hi at the99challenges.com.

This episode focuses on how to get the most out of webinars. Webinars are everywhere since the pandemic hit us. We invited a webinar expert Jon Schumacher to our show to dive deep into what makes a webinar successful. We discuss the first steps of hosting an online event. We provide insights on how to produce a great presentation. We also talk about the different webinar formats, and the future of the webinar platform. This episode is brought to you by Anywhere Consulting. We solve problems for growing companies. We follow up each episode with more content - visit us and say hi at the99challenges.com.

This episode focuses on 2021's hot topic: remote work. We couldn't name a company, business size, or industry that is not facing this new challenge today, especially due to the pandemic situation. We dive deep into how you can shift from a traditional working structure to a new one. We also discuss the best practices for finding the best talents out there. We also provide insights into successful remote management tactics. This episode is brought to you by Anywhere Consulting. We solve problems for growing companies. We follow up each episode with more content - visit us and say hi at the99challenges.com.

This episode focuses on the legal matters that every business owner should attend. We invited Vanessa Challess to our show to share insights on the legal essentials for growing companies. Vanessa is the founder of Tiger Law; a UK-based law firm specialized in growing companies. We dive deep into the first steps you should focus on as a just-starting business. We discuss when to expand your legal options and hire an internal solicitor or an external law office. We also discuss the main missteps you can make if you don't treat legal matters as a preventive measure. This episode is brought to you by Anywhere Consulting. We solve problems for growing companies. We follow up each episode with more content - visit us and say hi at the99challenges.com.

This episode focuses on user testing and user research. We invited Zsolt Kocsmarszky to our show to share insights on how to do user research online. Zsolt is the founder of Ping Pong, a company that provides moderated user research. We dive deep into the why, when, and how. We discuss why you need user testing, why you need to validate your ideas with testing. We provide insights on when you need to do it and what preliminary research you need to safely start user research. We provide the 3 most important steps you need to do when doing user research on your own. This episode is brought to you by Anywhere Consulting. We solve problems for growing companies. We follow up each episode with more content - visit us and say hi at the99challenges.com.

This episode focuses on one of the first challenges that any business can face - creating a go-to-market strategy for their product or service. We invited David Odier, founder of Launch Mappers, to discuss the crucial steps every business needs to take before entering the market. First, we define what & why you need a strategy for market entry. David helps us broaden our previous understanding of scenarios like these - it is not just marketing & sales, but much more.Second, we focus on why timing is essential for market entry - but sometimes it is not enough. Can you have the wrong product but enter via the right timing? Do you need to be first? Third, we share some practical details on how to start creating your go-to-market strategy, where you need to focus your attention first, what would be the next steps in the process.This episode is brought to you by Anywhere Consulting. We solve problems for growing companies. We follow up each episode with more content - visit us and say hi at the99challenges.com.