Shopland Health: Husband & Wife Doing Life, Family, and Business Together

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Jim & Laurie Shopland are a real couple, sharing real stories about building their life and their business together. We know now, more then ever, the importance of connecting through story. Our reason is clear, to share all that we can with other husband and wife business owners, on the peaks and…

Jim and Laurie Shopland


    • Apr 3, 2019 LATEST EPISODE
    • infrequent NEW EPISODES
    • 23m AVG DURATION
    • 42 EPISODES


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    Latest episodes from Shopland Health: Husband & Wife Doing Life, Family, and Business Together

    Ep #42: Expand in Retail

    Play Episode Listen Later Apr 3, 2019 23:19


    Jim & Laurie walk you through 3 steps to consider when deciding to expand your product into retail. Hint: Be sure to clearly understand the type of customer who would buy your product a second, third and virtually anytime they can get their hands on it. The post Ep #42: Expand in Retail appeared first on Shopland Health Connections.

    Ep #41: Taking Massive Action

    Play Episode Listen Later Mar 26, 2019 20:03


    Jim & Laurie discuss how it would look one year from today if we didn’t give up and just kept taking massive action. Massive action is the action that you are going to take and continue taking until you get the result (GOAL) you want. The first step is to decide WHAT the result (GOAL) is that you want to achieve. The post Ep #41: Taking Massive Action appeared first on Shopland Health Connections.

    Ep #40: Pricing

    Play Episode Listen Later Mar 19, 2019 23:47


    Jim & Laurie discuss the 2 keys to reduce the confusion when determining the price of your natural product. Pricing is the most common hurdle that our clients struggle with to achieve success in their business. We clarify the confusion so many entrepreneurs face in the marketplace when it comes to pricing your Natural Product. The post Ep #40: Pricing appeared first on Shopland Health Connections.

    Ep #39: CBD Update

    Play Episode Listen Later Mar 12, 2019 35:48


    Jim & Laurie discuss whether CBD (Cannabidiol) is an emerging Natural Product ingredient. Although the Cannabis Act enacted in October 2018 in Canada provided some clarity, it also generated a lot of confusion. The post Ep #39: CBD Update appeared first on Shopland Health Connections.

    Ep #38: Unique Qualities

    Play Episode Listen Later Mar 5, 2019 18:55


    Jim & Laurie debate the importance of understanding the unique qualities of your natural product. You need to focus on what is unique about your product and gain a clear understanding of how your product is different than others in the retail market. The post Ep #38: Unique Qualities appeared first on Shopland Health Connections.

    Ep #37: Compelling Reason

    Play Episode Listen Later Feb 26, 2019 16:09


    Jim & Laurie discuss your compelling reason and if you are not where you want to be - review your actions and see what you are putting off to another day. What SMALL QUITS are you doing that seem like “no big deal” today - but are accumulating into one BIG quit? The post Ep #37: Compelling Reason appeared first on Shopland Health Connections.

    Ep #36: Package Design

    Play Episode Listen Later Feb 19, 2019 21:50


    Jim & Laurie discuss package design; the importance of how your consumer uses your product, how it represents your brand and how it looks on a store shelf. Everything needs to flow together and your packaging should not be created in isolation. The post Ep #36: Package Design appeared first on Shopland Health Connections.

    Ep #35: Embrace Discomfort

    Play Episode Listen Later Feb 13, 2019 21:02


    Jim & Laurie talk about getting comfortable with discomfort. For us to achieve our goals we have to be surrounded with unfamiliar surroundings and situations. If you want to get your product listed in a retail store you will go through some discomfort. The post Ep #35: Embrace Discomfort appeared first on Shopland Health Connections.

    Ep #34: Know Your Competition

    Play Episode Listen Later Feb 5, 2019 26:33


    Jim & Laurie discuss what you can learn from knowing your competition. A comprehensive competitive review will provide great ideas that you should implement and some not so great ideas you should avoid. The post Ep #34: Know Your Competition appeared first on Shopland Health Connections.

    Ep #33: Overcoming Fear

    Play Episode Listen Later Jan 29, 2019 25:28


    Jim & Laurie discuss what you need to know about FEAR and how to overcome it. Fear has a way of stopping us in your tracks and holding us back from moving forward in our business. The post Ep #33: Overcoming Fear appeared first on Shopland Health Connections.

    Ep #32: Retail Risks

    Play Episode Listen Later Jan 22, 2019 24:24


    Jim & Laurie discuss the 3 greatest risks when selling your product in retail. If you are expanding your product, or currently selling, in retail you need to understand these risks. The post Ep #32: Retail Risks appeared first on Shopland Health Connections.

    Ep #31: Implement Your Retail Calendar

    Play Episode Listen Later Jan 15, 2019 22:42


    Jim & Laurie discuss the 3 most important deadlines to implement your Retail Calendar like a pro. If you are selling your product in Retail, you need to master the retail calendar. The post Ep #31: Implement Your Retail Calendar appeared first on Shopland Health Connections.

    Ep #30: How to Avoid Overwhelm

    Play Episode Listen Later Jan 8, 2019 32:51


    Jim & Laurie provide 3 solutions that help you avoid OVERWHELM. It is the start of a new year, we have set our goals, and we are already asking ourselves how we are going to do all of this. Feeling a little overwhelmed? The post Ep #30: How to Avoid Overwhelm appeared first on Shopland Health Connections.

    Ep #29: How to Reduce Financial Stress

    Play Episode Listen Later Jan 2, 2019 35:57


    Your finances are a huge component of your business and can also be a huge component of how much stress you have. Jim & Laurie talk with the Founder of Financial Story, Elizabeth Ralph, who shares tips and tools to manage your mindset for all level of business owners so that you can become more confident with your finances in 2019. The post Ep #29: How to Reduce Financial Stress appeared first on Shopland Health Connections.

    Ep #28: Year in Review

    Play Episode Listen Later Dec 27, 2018 26:33


    We often just focus on the goal ahead of us and once we achieve it we create a bigger goal and start working on it without paying much attention to the fact we achieved the goal we set out to achieve. It can feel like we are always moving toward and never arriving. Jim & Laurie encourage you to take the time to review everything from this past year and ask yourself if it was the year you wanted it to be. The post Ep #28: Year in Review appeared first on Shopland Health Connections.

    Ep #27: Trade Shows

    Play Episode Listen Later Dec 19, 2018 27:47


    Getting in front of your customer is critical. Trade Shows are an effective way to grow your business, but there are strategies you need to take to ensure you get your return on investment! Listen as Jim and Laurie share what to do before, during and after you attend a trade show to get the best results. The post Ep #27: Trade Shows appeared first on Shopland Health Connections.

    Ep #26: Goal Getting

    Play Episode Listen Later Dec 12, 2018 27:15


    6 steps to GOAL GET. If you are tired of simply setting goals and dreaming about “if” they were to come true and you’re excited to start taking action to ensure they do - this is for you! Listen as Jim and Laurie share their 6 steps they use to GOAL GET. The post Ep #26: Goal Getting appeared first on Shopland Health Connections.

    Ep #25: Glass Straws

    Play Episode Listen Later Dec 4, 2018 32:37


    Get ready to be inspired as Jim and Laurie talk with the founders of Enviro Glass Straws. Tyler and Leah’s ingenuity is amazing! They share how they saw an unmet need in the natural product market and created a successful and meaningful business. The post Ep #25: Glass Straws appeared first on Shopland Health Connections.

    Ep #24: Mindset Blocks

    Play Episode Listen Later Nov 28, 2018 27:36


    There are three common mindset blocks that hold us back from having the success we work so hard to achieve. Jim & Laurie discuss how you don’t have to fall into these mindset traps if you know what to look for and how to deal with them! The post Ep #24: Mindset Blocks appeared first on Shopland Health Connections.

    Ep #23: Goal Setting

    Play Episode Listen Later Nov 20, 2018 27:40


    Are you in the midst of setting goals for 2019 and the strategies you need to implement in order to achieve them? Jim and Laurie talk about the importance of goal setting and how to use your future-self mindset as a tool in achieving your goals. The post Ep #23: Goal Setting appeared first on Shopland Health Connections.

    Ep #22: Why Hire a Broker?

    Play Episode Listen Later Nov 13, 2018 21:26


    Jim & Laurie discuss why you would hire a Natural Product Broker vs a Distributor. Do you need to grow your sales, expand your business or find new markets? Learn about the benefits of working with a Broker. The post Ep #22: Why Hire a Broker? appeared first on Shopland Health Connections.

    Ep #21: FAQs Part 1

    Play Episode Listen Later Nov 6, 2018 39:27


    Jim answers your most commonly asked questions regarding selling a natural product and all the ins and outs of the business. We sat down and fired away 10 of the most common questions asked by you …our listener! The post Ep #21: FAQs Part 1 appeared first on Shopland Health Connections.

    Ep #20: Retail Planning

    Play Episode Listen Later Oct 31, 2018 27:40


    Jim & Laurie discuss how the annual planning process works in Retail and how you can take advantage of it to launch your new product and grow your existing brand. The post Ep #20: Retail Planning appeared first on Shopland Health Connections.

    Ep #19: Online Marketing

    Play Episode Listen Later Oct 16, 2018 21:45


    Jim & Laurie discuss a few nuggets on their approach to the online marketing world. A little of the good, the bad and the comical! The post Ep #19: Online Marketing appeared first on Shopland Health Connections.

    Ep #18: Money Beliefs

    Play Episode Listen Later Oct 9, 2018 17:44


    Jim & Laurie discuss how important it is to examine your beliefs around money when starting a new business and hope to make money at it. Your current financial situation will be evidence of your current money belief. The post Ep #18: Money Beliefs appeared first on Shopland Health Connections.

    Ep #17: Ellie Bianca

    Play Episode Listen Later Oct 2, 2018 27:36


    Have you ever wondered if there is a secret recipe to taking an idea and turning it into a successful, thriving natural product skin care business? Jim and Laurie sat down with the Founder of Ellie Bianca, Evelyne Nyairo and they were not at all surprised by what she shared. The post Ep #17: Ellie Bianca appeared first on Shopland Health Connections.

    Ep #16: Start Here

    Play Episode Listen Later Sep 18, 2018 21:18


    Are you a Natural Product entrepreneur wondering where to start your business? Jim & Laurie suggest you start here with these 3 steps. The post Ep #16: Start Here appeared first on Shopland Health Connections.

    Ep #15: Self Confidence

    Play Episode Listen Later Sep 11, 2018 17:47


    Laurie answers questions from Jim on why people lack self confidence and how they can use a few simply tools to build their confidence, today. The post Ep #15: Self Confidence appeared first on Shopland Health Connections.

    Ep #14: Your Customer Name

    Play Episode Listen Later Sep 5, 2018 15:03


    Do you know your customer’s name? Jim & Laurie discuss the importance of knowing your customer. You need to narrow and focus on understanding who your customer is. The post Ep #14: Your Customer Name appeared first on Shopland Health Connections.

    Ep #13: Find More Time

    Play Episode Listen Later Aug 29, 2018 20:16


    Feeling stressed about time? Don't throw your To Do list out the window. Do these 3 things right now to find more time. The post Ep #13: Find More Time appeared first on Shopland Health Connections.

    Ep #12: Your Customer’s Language

    Play Episode Listen Later Aug 21, 2018 28:01


    Jim talks with industry gurus - Kenny and Phil from This Commerce Life. They all share their expertise in the right timing, mindset and expectations of selling your Natural Product online. The post Ep #12: Your Customer’s Language appeared first on Shopland Health Connections.

    Our 1st Course

    Play Episode Listen Later Aug 7, 2018 18:38


    Jim and Laurie created the Natural Product Academy to help creators get their concept to consumer, confidently! The inaugural course, Natural Product to Profit Workshop, will help natural product creators validate their idea in 3 live training sessions and help you determine if your natural product will make money. The post Our 1st Course appeared first on Shopland Health Connections.

    We Are Launching

    Play Episode Listen Later Aug 1, 2018 18:03


    Jim & Laurie were expecting to expand their business in an entirely different direction until they noticed a HUGE need for the Natural Product creators like you. And they knew they needed to do something to help! The post We Are Launching appeared first on Shopland Health Connections.

    Thinking of Retail?

    Play Episode Listen Later Jul 25, 2018 22:52


    Jim catches up with some old friends from his retail days, Phil & Kenny from This Commerce Life. They share their stories of not always looking before you jump. Sometimes you go on your gut, jump, and adjust your course as you go. The post Thinking of Retail? appeared first on Shopland Health Connections.

    Top Trends in Natural Products Podcast 2

    Play Episode Listen Later Jul 18, 2018 21:24


    Natural Product sales in the USA passed $200 Billion in 2017! For all you Natural Product creators – there has never been a better time than right now to take your Natural Product idea to market. Jim and Laurie continue to share the additional top three trends that are making money in the Natural Product industry right now. The post Top Trends in Natural Products Podcast 2 appeared first on Shopland Health Connections.

    Top Trends in Natural Products Podcast

    Play Episode Listen Later Jul 10, 2018 18:17


    Over 84 % of Canadians use natural health products. There is no better time than NOW to get involved in this booming industry. Laurie and Jim reveal 2 of the 5 top trends that are hitting it out of the ball park in the Natural Product industry. The post Top Trends in Natural Products Podcast appeared first on Shopland Health Connections.

    Business Time

    Play Episode Listen Later Jun 27, 2018 18:42


    Jim and Laurie talk about the investment of TIME. As entrepreneurs, we all spend time IN our business, but we don’t often think about how we spend time ON our business and even how important time is OUTSIDE our business. The post Business Time appeared first on Shopland Health Connections.

    Ep #5: realaloe and maui vera

    Play Episode Listen Later Jun 19, 2018 24:02


    Jim and Laurie welcome - Randy Rosenhek - President of Naturally Canadian Superfoods. Randy shares his wealth of knowledge and insights into the natural product retail business with us. He describes his transition from corporate life to an entrepreneur and his decision to import a natural product into Canada. The post Ep #5: realaloe and maui vera appeared first on Shopland Health Connections.

    CBD

    Play Episode Listen Later Jun 13, 2018 24:16


    Jim & Laurie discuss the Senate of Canada’s recent approval of Bill C-45 (the Cannabis Act). It has swung the doors open to an emerging natural health industry and the natural ingredient called CBD. The post CBD appeared first on Shopland Health Connections.

    Validation

    Play Episode Listen Later May 15, 2018 19:19


    Jim & Laurie talk about the three steps to validate your idea before you invest any money. One of the biggest missteps we see with Natural Health start up businesses is jumping into production too quickly. The post Validation appeared first on Shopland Health Connections.

    Expand

    Play Episode Listen Later May 2, 2018 25:16


    Jim & Laurie talk about how they needed to EXPAND their thinking in order to grow their business. They offer tips on what worked for them individually as well as a couple, so they could set bigger goals for their business. The post Expand appeared first on Shopland Health Connections.

    Welcome to our Podcast

    Play Episode Listen Later Apr 18, 2018 18:17


    Jim and Laurie share the excitement of launching their first podcast all due to the love and support of their connections – that’s you! The post Welcome to our Podcast appeared first on Shopland Health Connections.

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