The Story Studio Podcast - Writing, Storytelling, and Marketing Advice for Writers & Business

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Stories turn songs into symphonies, events into memories, and lives into legends. In our crowded world, “knowing your story” cuts through the noise so you can make your mark — whether you want to sell more books, increase profits, or just make a difference. At Sterling & Stone, Story is our business. The Story Studio Podcast is where we explore ways we can all tell our stories better.

Johnny B. Truant, Sean Platt, and David Wright


    • Jan 20, 2021 LATEST EPISODE
    • infrequent NEW EPISODES
    • 48m AVG DURATION
    • 146 EPISODES


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    Latest episodes from The Story Studio Podcast - Writing, Storytelling, and Marketing Advice for Writers & Business

    State of the Industry: Patterns and Lessons

    Play Episode Listen Later Jan 20, 2021 48:00


    It’s a wrap! Season 1: State of the Industry is done. After interviewing some truly stellar guests with their fingers on the pulse of what’s going on in all different […]

    State of the Industry with Craig Martell

    Play Episode Listen Later Jan 13, 2021 62:29


    “There’s never been a better time to be an indie author,” Craig Martell says on this episode of the Story Studio Podcast. Craig Martell runs the 20 Books to 50K […]

    State of the Industry with Erin Wright on Apple

    Play Episode Listen Later Jan 6, 2021 62:37


    Erin Wright is a contemporary western romance author who also runs the fantastic online/Facebook Group called Wide For The Win. Erin was initially invited onto the podcast in place of […]

    State of the Industry with Mark Lefebvre from Draft2Digital

    Play Episode Listen Later Dec 16, 2020 62:01


    When the guys first met Mark Leslie Lefevbre, they got to know him as Mark Kobo, because he was working for Kobo back then. Now Mark works for Draft2Digital, through […]

    State of The Industry with Andre Chaperon and Shawn Twing

    Play Episode Listen Later Dec 9, 2020 74:51


    Andre Chaperon and Shawn Twing are writing and business partners. Together they run a website called Tiny Little Businesses (which you can find at https://tinylittlebusinesses.com). Sean first found Andre through […]

    State of the Industry with Damon Courtney from Bookfunnel

    Play Episode Listen Later Dec 2, 2020 62:26


    Once upon a time, there was a fiction writer who wanted to send a free copy of his book to his mom. But he didn’t want her to have to […]

    State of The Industry with Will Dages from Findaway Voices

    Play Episode Listen Later Nov 25, 2020 61:58


    It’s no secret that the audiobook segment of the publishing industry has been growing in recent years. In the last 9 months of stay-at-home orders and quarantines, people have been […]

    State of The Industry with Jane Friedman

    Play Episode Listen Later Nov 18, 2020 57:05


    Sean has known Jane Friedman since before the beginning, way back when Yesterday’s Gone was just the seed of an idea and he approached her to talk about a series […]

    State of The Industry with Dave Chesson from Kindlepreneur

    Play Episode Listen Later Nov 11, 2020 60:22


    In today’s episode, the guys talk to Dave Chesson, founder of Kindlepreneur.com, a website devoted to teaching advanced book marketing. His tactics and insights help both Fiction and Nonfiction authors […]

    State of The Industry with Alex Newton from K-Lytics

    Play Episode Listen Later Nov 4, 2020


    As powerful people are so fond of saying, “Knowledge is Power” and in the world of ebook publishing, Alex Newton’s K-Lytics is a powerful thing. Knowing the real numbers about […]

    State of the Industry with Becca Syme

    Play Episode Listen Later Oct 28, 2020 74:39


    Knowing what to quit doing can be just as important as knowing what to do. Sean and Johnny first encountered Becca Syme through her book, Dear Writer, You need to […]

    State of the Industry with Mark Dawson and James Blatch

    Play Episode Listen Later Oct 21, 2020 59:16


    In today’s episode, the guys sit down with their old friends Mark Dawson and James Blatch to check in on what they’ve been doing and what they see coming in […]

    State of the Industry with Michael Anderle

    Play Episode Listen Later Oct 14, 2020 73:46


    State of the Industry with Michael Anderle The Guys first met Michael Anderle right at the start of his journey in Self-Publishing. He had the (dubious) pleasure of riding in […]

    State of The Industry with Joanna Penn

    Play Episode Listen Later Oct 7, 2020 56:08


    Joanna Penn is a North Star in the Self-Publishing Industry. She is someone who was already there when the guys first got started, and most people think of them as […]

    Welcome To The State of The Industry

    Play Episode Listen Later Sep 30, 2020 50:11


    Welcome to The Story Studio Podcast Season 1: The State of the Industry. Yes, after 131 episodes of The Story Studio Podcast, the show is finally transitioning from Season 0 […]

    SSP131 Big Changes Coming

    Play Episode Listen Later Sep 23, 2020 46:15


    In today’s episode, the guys, along with Bonnie and Niamh, talk about the big changes coming to the Story Studio Podcast in the coming weeks. This episode is the last […]

    SSP130 How To Write Anything with Sean

    Play Episode Listen Later Sep 16, 2020 56:19


    Out of everyone in the story studio, Sean is probably the most versatile author who can dexterously turn his hand from one genre and form to another quickly and with […]

    SSP129 Pantsing Complex Plots with Johnny

    Play Episode Listen Later Sep 9, 2020 48:15


    Johnny B Truant writes complex stories. Stories with plots that tend to branch out and get more complex by the chapter and book throughout a series. If you’ve read Invasion, […]

    SSP128 Raising Tension with Dave

    Play Episode Listen Later Sep 2, 2020 32:58


    If you’ve ever read a David Wright story, you’ve experienced narrative tension. But how does Dave do it so well? And how does he crank it up a notch higher […]

    SSP127 Creating Culture with Vered

    Play Episode Listen Later Aug 26, 2020 51:58


    Worldbuilding is about building both the hardware and software that supports a story. Culture is the software. How we interact with the hardware, how we view it and use it, […]

    SSP126 Commercialism and Trends with Niamh

    Play Episode Listen Later Aug 19, 2020 65:52


    When the critics can’t stop talking about something, and people can’t stop talking about it too, you hit that sweet spot we all look for in terms of finding ways […]

    SSP125 Evolving Writing Process with Ninie

    Play Episode Listen Later Aug 12, 2020 58:11


    Ninie Hammon wrote in the newspaper world for 25 years before she started writing novels. When she started writing novels, 12-13 years ago, she never thought about the process. She […]

    SSP124 Making a Living as an Artist with Eileen

    Play Episode Listen Later Aug 5, 2020 54:22


    In today’s episode of The Story Studio Podcast, the guys talk with Eileen Rose who is a member of the Sterling and Stone Story Studio. Before Eileen joined the Story […]

    SSP123 Idea Parkour with Joel

    Play Episode Listen Later Jul 22, 2020 55:59


    Different people come up with ideas and brainstorm in different ways. In the Sterling & Stone Story Studio, all of the authors bring stories to the table to brainstorm at […]

    SSP122 The Guys Watch: Doctor Sleep

    Play Episode Listen Later Jul 15, 2020 60:25


    On today’s episode, the guys talk about watching the movie Doctor Sleep and the Shining franchise. They have a lot to say about movie adaptations from books, about one book […]

    SSP121 The Guys Discuss: Darlings We've Murdered

    Play Episode Listen Later Jul 8, 2020 52:04


    We’ve all heard from writing classes and craft books that we need to murder our darlings. In today’s episode, the guys discuss the darlings they’ve murdered both for themselves and […]

    SSP 120 The Guys Discuss: What We've Learned So Far in 2020

    Play Episode Listen Later Jul 1, 2020 42:48


    We are living in a Black Mirror episode. Dave always was living in a Black Mirror episode, but 2020 is the year the rest of the world joined him there. […]

    SSP119 The Guys Discuss: How To Watch and Read Like A Writer

    Play Episode Listen Later Jun 24, 2020 49:31


    In today’s episode, Johnny and Dave switch roles. Dave is excitedly working on his new project in the Yesterday’s Gone universe, and Johnny wishes an asteroid would hit the earth […]

    SSP118 The Guys Discuss: Collaboration with J. Thorn

    Play Episode Listen Later Jun 17, 2020 55:17


    In today’s episode, Dave reveals his plans for any physical fights he may or may not have in the future and how he will make sure that whoever he battles […]

    SSP117 Making a Living Writing with Rachael Herron

    Play Episode Listen Later Jun 10, 2020 54:29


    Being a writer requires doing the seriously hard work of writing. But making a living writing requires more. In today’s episode, Rachael Herron talks about all the different income streams […]

    SSP116 The Guys Watch: The Godfather

    Play Episode Listen Later Jun 3, 2020 53:46


    In today’s episode of The Story Studio Podcast Sean and Johnny rewatched The Godfather and Dave watched it for the first time and asked some great questions of each other. […]

    SSP115 The Guys Discuss: Avoiding Burnout

    Play Episode Listen Later May 27, 2020 55:20


    Getting to do what you love for a living is pretty incredible. But when you are building your author career through writing and releasing books in series, there is a […]

    SSP114 The Guys Discuss: When a Story Gets Stuck

    Play Episode Listen Later May 20, 2020 62:23


    Ever have a story get stuck? There are a few different ways in which this can happen. Sometimes a story gets mechanically stuck where you’ve written your way into some […]

    SSP113 The Guys Discuss: Building Worlds Together

    Play Episode Listen Later May 13, 2020 52:49


    Have you ever wanted to collaborate with another author or multiple authors to build a fictional world where you can come together to create extraordinary stories? More inputs mean more […]

    SSP112 Characterization Hacks with Bonnie Part 2

    Play Episode Listen Later May 6, 2020 61:32


    In today’s episode, Sean and Johnny continue the conversation with Bonnie about Characterization Hacks. They talk about commercial characters, over-the-top superman characters, supermen with relatable flaws, everyman characters, and more. […]

    SSP111 The Guys Discuss: Balancing Structure & Creativity

    Play Episode Listen Later Apr 29, 2020 52:56


    Creating outlines and beats can keep you moving by always knowing what’s next when a pure pantser might have to stop and figure out what happens. But sometimes too much […]

    SSP110 Characterization Hacks with Bonnie

    Play Episode Listen Later Apr 22, 2020 61:12


    People don’t fall in love with plots, devices, and settings. At least most people don’t. When someone falls in love with a book or a story, most often they are […]

    SSP109 The Guys Watch: The Watchmen Part 2

    Play Episode Listen Later Apr 15, 2020 56:42


    In last week’s episode, The Guys Watch: The Watchmen Part 1, the guys and the Story Studio discussed The Watchmen. They went into all kinds of detail about what worked […]

    SSP108 The Guys Watch: The Watchmen Part 1

    Play Episode Listen Later Apr 8, 2020 77:12


    On today’s episode, most of the Sterling & Stone Story Studio appears along with the guys to discuss The Watchmen. The whole studio watched it together and in this, part […]

    SSP107 The Guys Discuss: Battling Resistance

    Play Episode Listen Later Apr 1, 2020 58:40


    In The War of Art, Steven Pressfield personifies Resistance as an almost corporeal being of sorts, something that must be faced, battled, and defeated and a daily basis in order […]

    SSP106 The Guys Discuss: Our Favorite Tools

    Play Episode Listen Later Mar 25, 2020 43:20


    What are the tools you love and use every day to help you do all the things you need to get done? The guys share a few of their favorites […]

    SSP105 The Guys Discuss: If We New Then…

    Play Episode Listen Later Mar 18, 2020 43:03


    If we only knew then what we know now. The guys insist that they don’t legitimately have regrets, but if they had a time machine and could go back to […]

    SSP104 The Guys Talk: Writing and Marketing with Jeff Haskell

    Play Episode Listen Later Mar 11, 2020 61:33


    In today’s episode, the guys talk with Jeff Haskell, an author they met at S3, the Story Shop Summit in Austin, Tx. Jeff writes Superhero science fiction, a little bit […]

    SSP103 The Guys Answer: Anthologies and Serials

    Play Episode Listen Later Mar 4, 2020 40:49


    On today’s episode, the guys answer listener questions about anthologies and serials. Anthologies are collections of works (stories, poems, or episodes) that each stand on their own but may sometimes […]

    SSP102 The Guys Watch Being John Malkovich (SPOILERS!)

    Play Episode Listen Later Feb 26, 2020 56:18


    In today's episode, the guys talk about watching Being John Malkovich. Spoiler Alert: Be warned, if you haven’t seen it yet, this episode may very well spoil it for you. […]

    SSP101 The Guys Discuss When Life Gets In The Way

    Play Episode Listen Later Feb 19, 2020 49:55


    It's difficult to create great work when your confidence gets rocked or when your emotional self is in turmoil. There are so many things that can put a kink in […]

    SSP100 The Guys Discuss: What We've Stopped Doing

    Play Episode Listen Later Feb 12, 2020 49:15


    Episode 100! A milestone indeed. The guys have hit it several times on past podcasts like The Self-Publishing Podcast and others and joke that they often end up changing the […]

    SSP099 The Guys Discuss: Serial Fiction

    Play Episode Listen Later Feb 5, 2020 56:46


    Dave always loved Green Mile by Stephen King and really wanted to do something serial-based. In 2008 Available Darkness was the first thing Dave and Sean serialized on their website. […]

    SSP098 The Guys Try: Productivity Techniques

    Play Episode Listen Later Jan 29, 2020 57:38


    What productivity systems and techniques work best for creatives and specifically writers? The Story Studio Podcast wanted to find out. On today's episode Dave, Sean, and Johnny try out three […]

    SSP097 Writing For Television with Jono Matt

    Play Episode Listen Later Jan 22, 2020 76:34


    Jono Matt is a writer in LA and the scrappiest MF Johnny has ever met. Recently, Jessie Cole came on the show to talk about Savana Bananas, the sitcom that […]

    SSP096 The Guys Discuss: Binge Culture for Storytellers

    Play Episode Listen Later Jan 15, 2020 55:02


    Once upon a time, if you wanted to binge-watch your favorite show, you had to record each episode from TV and wait to save up all the episodes so you […]

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