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With their first-year behind them Tyler Basu co-founder of Influence and Scale business and Podcast, humbly shares that it was not a quick process to success. In fact, it has been 10 years of adding a variety of skill sets to allow this traction in their first year. Influence and Scale works with clients to help generate consistent traffic, leads, and sales using inbound marketing. Explore some downloadable resources, free training, and more at:https://influenceandscale.com/content-marketing-resources/ ( influenceandscale.com/resources) Don't miss these highlights: How his time with Thinkific allowed him to gain invaluable experience Explains the importance of having strong systems in place to ensure consistency Discusses the value of data-driven decisions The process of vetting potential clients to ensure there will be a great relationship Divulges the amount of research and testing that was done in-house before the launch of their online training program About the Guest: Tyler Basu is a Content Marketing Strategist that specializes in helping 6 and 7 figure businesses create and promote content that drives qualified traffic and leads online. After spending his early twenties working in numerous industries including financial planning and direct sales, Tyler launched his first podcast, Chatting With Champions, while working as a real estate agent in 2013. In the process of interviewing over 100 successful entrepreneurs for his podcast, he developed a passion for content creation and digital marketing. Tyler left the real estate industry in 2015 to focus exclusively on working with other entrepreneurs to create content and help build their brands online. This led to joining http://www.thinkific.com/ (Thinkific), a software platform for creating and selling online courses, as their Content Marketing Manager from 2016-2019. He also created http://www.lifestylebusinessmag.com/ (Lifestyle Business Magazine & Podcast), an online publication dedicated to helping entrepreneurs learn how to build a life and business on their own terms. In 2019, Tyler co-founded http://www.influenceandscale.com/ (Influencer Studio), a content marketing agency that offers training, consulting, and done-for-you content marketing services to 6 and 7 figure businesses. He's been featured in dozens of online publications and podcasts including Entrepreneur, Foundr, Influencive, Funnel Magazine, Conscious Millionaire, Nice Guys On Business, Create Your Own Life, and Publishing Profits. http://www.influenceandscale.com/ (http://www.influenceandscale.com/ ) About the Host: Duff Gardner is an award-winning 7-figure marketer, startup founder and digital producer. Today, he leverages his 30+ years in a diverse range of businesses and his journey overcoming a series of out-of-the-blue panic attacks to help impact-driven entrepreneurs leverage the power of what he calls “startup thinking” to start, scale and serve in a big way. He is the host of the podcast Off My Duff - The Entrepreneur Podcast and Founder of the training company Offers that Sell. Duff holds an MSc. in Learning Sciences and Information Technology from Carnegie Mellon Silicon Valley, is a fierce advocate of LGBT+ rights and animal rescue, and lives in beautiful Victoria BC. His mantra is: “teach what you love, live from your truth”. http://www.offmyduff.com (www.offmyduff.com) Website - https://duffgardner.com/ (https://duffgardner.com/) Linked in - https://www.linkedin.com/in/duffgardner/ (https://www.linkedin.com/in/duffgardner/) Facebook - https://www.facebook.com/offmyduff (https://www.facebook.com/offmyduff) Instagram - https://www.instagram.com/duffgardner/ (https://www.instagram.com/duffgardner/) Twitter - https://twitter.com/offmyduff (https://twitter.com/offmyduff) Youtube - https://www.youtube.com/c/DUFFGARDNER/ (https://www.youtube.com/c/DUFFGARDNER/) Thanks for listening! Thanks so...
On today’s episode I’m joined by my good friend Tyler Basu, who I’ve personally dubbed the Content Marketing Genius. Tyler is a Co-Founder of Influencer Studio, a company focused on helping you spread your reach by repurposing your content and delivering it to multiple platforms. Today we follow Tyler’s journey from real estate to content marketing, how to create a pricing strategy, and how to create a model that lets you grow alongside your clients. If you have any interest in content marketing strategy, you’re going to love Tyler’s perspective and expertise. Ready to level up your business and join an incredible mastermind of high powered individuals? Send me a message at ryan@ryanniddel.comto get more information on this incredible opportunity. Click here to join the impactful Mindset Matters group on Facebook: https://www.facebook.com/groups/the7figuremindset/ Head to Amazon to pick up the Six Figure Blueprint now! http://social.7fbs.com/SixFigure Are you interested in a brief conversation to see how to grow your coaching practice? Head here to book a time to chat: https://www.calendly.com/7fcs/brainstorm Connect With Tyler: IG: https://www.instagram.com/tyler.basu Web: https://influenceandscale.com/
On today’s episode I’m joined by my good friend Tyler Basu, who I’ve personally dubbed the Content Marketing Genius. Tyler is a Co-Founder of Influencer Studio, a company focused on helping you spread your reach by repurposing your content and delivering it to multiple platforms. Today we follow Tyler’s journey from real estate to content marketing, how to create a pricing strategy, and how to create a model that lets you grow alongside your clients. If you have any interest in content marketing strategy, you’re going to love Tyler’s perspective and expertise. Ready to level up your business and join an incredible mastermind of high powered individuals? Send me a message at ryan@ryanniddel.comto get more information on this incredible opportunity. Click here to join the impactful Mindset Matters group on Facebook: https://www.facebook.com/groups/the7figuremindset/ Head to Amazon to pick up the Six Figure Blueprint now! http://social.7fbs.com/SixFigure Are you interested in a brief conversation to see how to grow your coaching practice? Head here to book a time to chat: https://www.calendly.com/7fcs/brainstorm Connect With Tyler: IG: https://www.instagram.com/tyler.basu Web: https://influenceandscale.com/
Tips on how to gain attention and increase sales with Tyler Basu We help people create content to gain attention and then we make sure that we bridge the gap to actually getting some leads and some appointments. I'll start at the bottom of the funnel process. I like to focus on things that are the closest to the money. It's not about the time, it's about the resources that are poured into it. You can really speed up building your audience if you're a bit more generous with the money you spend on doing that. If you're not spending money on ads, there is a cost to creating content too and that cost is your time. And every entrepreneur should know what the value of their time is. Just focus on the fundamentals. Do the things that make you the most money and then later when you have a bigger team, more resources, then you can add all more layers of complexity. I learned about pre-selling. Building up a list or doing some outreach and talking to people and seeing if you can sell them your thing before you actually create it. _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ SHARE THIS POST: HOW TO GAIN ATTENTION AND INCREASE SALES [just click to tweet] HOW TO GAIN ATTENTION AND INCREASE SALES We help people create content to gain attention and then we make sure that we bridge the gap to actually getting some leads and appointments. _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ Doug: So kind of where do you start? Tyler: I start closest to the money. So if somebody has got an offer I say, "Okay, great. What's the step that comes right before somebody buys from you?" Doug: Well, welcome back listeners, another episode of Real Marketing Real Fast. I think you're going to really enjoy our episode today. We're going to talk about creating content, but more importantly, we're going to talk about how to take the content that you're already creating if you are creating content and how to make it convert. So how to use your content strategy to generate leads and sales. And then if you're not generating the content, our guest is going to help cover off some tips and techniques on how to create content. So our guest today is Tyler Basu. I met Tyler in San Diego. We're both icons of influence at the New Media Summit a few years ago and we just really connected and really hit it off and I've got a lot of respect for Tyler and what he does. Tyler is a Content Marketing Strategist and what he does is he specializes in helping startups and entrepreneurs create content that drives qualified traffic and leads to their business. He's the co-founder of a company called Influencer Studio. It's a content marketing agency that offers content creation, publishing and promotional service to entrepreneurs. He's also a publisher of a lifestyle business magazine and podcast and an online publication dedicated to helping entrepreneurs help to build a life and business on their own terms. So I'd like to welcome Tyler Basu to the Real Marketing Real Fast podcast. Well, Hey Tyler, welcome to the Real Marketing Real Fast podcast today. Tyler: Doug, it's a pleasure to be here man. I'm really grateful to be on your show. Doug: Yeah, it was great. I mean we connected a couple of years ago at the New Media Summit because you are an Icon of Influence and we kind of stayed in touch so we both drove or flew down from the same neighborhood to down in San Diego and enjoy some sunshine and some great conversations. Tyler: I remember that. I remember being at the restaurant table with you and we were laughing about all my rejection I faced doing door to door sales. They were good times. Yeah. Doug: Well I mean you come from a sales background and it's interesting because now you're helping businesses with their marketing, marketing funnels, and content. So it's always great to have someone who's worked on both sides of the ledger, where often sales and marketing are arm wrestling each other. Tyler: Yeah.
Tyler Basu is a Content Strategist that specializes in helping personal brands and online entrepreneurs scale their business. He's the Co-Founder of Influencer Studio, a marketing agency that offers done-for-you content marketing and webinar presentation development services for entrepreneurs. He's also the Publisher of Lifestyle Business Magazine & Podcast, an online publication dedicated to helping entrepreneurs learn how to build a life and business on their own terms. Highlights From This Episode: How making a commitment to mastery affects your business Asking what your market needs before ever creating the program The golden piece, sharing your expertise Trial and error before success Biggest lesson from interviewing over 200 entrepreneurs Links & Resources From This Episode: Learn More: https://tylerbasu.com https://lifestylebusinessmag.com/ https://www.myinfluencerstudio.com/ https://www.facebook.com/thetylerbasu https://www.linkedin.com/in/tylerbasu/ https://twitter.com/tylerbasu https://www.instagram.com/tyler.basu/ Resources: Profitable Content Creation & Promotion Worksheet (tylerbasu.com/worksheet) Awesome FREE Resources for YOU! Check out our blog! Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a note in the comment section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on iTunes or Stitcher. You can also subscribe from the podcast app on your mobile device. Leave us an iTunes review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They expose our show to more awesome listeners like you. If you have a minute, please leave a review on iTunes. Val Low is a focus & efficiency mentor & coach to entrepreneurs to clear the business clutter and thrive. Through her Focus&FreedomTM Method and Planner many entrepreneurs have experienced more focus, time and freedom. Val loves nothing better than showing entrepreneurs how to calm the overwhelm and distractions with focus and efficiency strategies and tools that enable them to have the freedom to do the things that matter most in their business and life. Visit Val’s Website: https://vallow.me/ Connect with Val on Facebook: https://www.facebook.com/ValJLow/ Connect with Val on Linked In: https://www.linkedin.com/in/val-low
Conscious Millionaire J V Crum III ~ Business Coaching Now 6 Days a Week
Welcome to the Conscious Millionaire Show for entrepreneurs who want to Make Your First Million, with your Host, JV Crum III… Tyler Basu: Create a High Converting Online Sales Presentation Tyler Basu is the Co-Founder & CEO of Influencer Studio, a marketing agency that specializes in helping entrepreneurs with high-ticket programs and services create automated webinars that convert prospects into qualified sales calls. He’s also the Publisher of Lifestyle Business Magazine & Podcast. Like this Podcast? Get every episode delivered to you free! Subscribe in iTunes And, download your free gift today... Get the 7-Figure Formula to Make Millions – Click Here! Conscious Millionaire Network has over 1,800 episodes and 12 Million Listeners in 190 countries. Our Conscious Millionaire Show was named in Inc Magazine as one of the Top 13 Business Podcasts!
Welcome to the Conscious Millionaire, High Performance Marketing Podcast with your Host, JV Crum III... Tyler Basu: Create a High Converting Online Sales Presentation Tyler Basu is the Co-Founder & CEO of Influencer Studio, a marketing agency that specializes in helping entrepreneurs with high-ticket programs and services create automated webinars that convert prospects into qualified sales calls. He’s also the Publisher of Lifestyle Business Magazine & Podcast. Are you a coach or consultant who is tired of feeling stuck or you just don't know which step to take next? Get in the High Performer Lane by downloading JV's new High Performer Formula with the exact steps for your to play at the top of your game. Download it by clicking here now. Like this Podcast? Then get every episode delivered to YOU! Subscribe in iTunes Please help spread the word. Subscribing and leaving a review helps other coaches and consultants find our podcast…and make their big difference. They will thank you for it. Please help spread the word. Subscribing and leaving a review helps other coaches, consultants, or business owners find our podcast…and make their big difference. They will thank you for it. Conscious Millionaire Podcast: With over 1,800 episodes and 12 Million Listeners in 190 countries, this is the Podcast and Radio Network for entrepreneurs, business owners, and business coaches who want to reach their First Million and make a Big Impact. Our Conscious Millionaire Podcast was named in Inc Magazine as one of the Top 13 Business Podcasts.
Welcome to the Conscious Millionaire Show for entrepreneurs who want to Make Your First Million, with your Host, JV Crum III… Tyler Basu: Create a High Converting Online Sales Presentation Tyler Basu is the Co-Founder & CEO of Influencer Studio, a marketing agency that specializes in helping entrepreneurs with high-ticket programs and services create automated webinars that convert prospects into qualified sales calls. He's also the Publisher of Lifestyle Business Magazine & Podcast. Like this Podcast? Get every episode delivered to you free! Subscribe in iTunes And, download your free gift today... Get the 7-Figure Formula to Make Millions – Click Here! Conscious Millionaire Network has over 1,800 episodes and 12 Million Listeners in 190 countries. Our Conscious Millionaire Show was named in Inc Magazine as one of the Top 13 Business Podcasts!
Tyler Basu is a Content Marketing Consultant & Client Acquisition Strategist for fast-growth startups, coaches, consultants, and service providers. Like many others before him, Tyler’s interest in business was sparked by the book Rich Dad Poor Dad by Robert Kiyosaki. Driven mostly by ambition (and lots of trial and error!), he spent his early twenties working in several different industries including financial planning, promoting seminars, direct sales, and selling real estate. Tyler launched his first podcast, Chatting With Champions, while working as a real estate agent in 2013. In the process of interviewing more than 100 successful entrepreneurs for his podcast, he developed a fascination for content marketing and online business. He left the real estate industry in 2015 to focus exclusively on helping other people and companies create content and build their brands online. This led to becoming the Content Marketing Manager for Thinkific, the most trusted platform for creating and selling online courses, in 2016. Tyler is the Founder and Publisher of Lifestyle Business Magazine & Podcast, and the Co-Founder of Influencer Studio, a digital marketing agency that specializes in helping fast-growth startups, coaches, consultants, and service providers create content marketing and client acquisition systems to scale their business. You'll love his big reveal towards the end of the show, something he's never shared with anyone before! Learn. Create. Thrive. www.InspiredConversations.net www.AmySchuber.com