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“90% of My Clients Don't Have This One Thing... Until We Build It.”This episode, we get straight into fixing what your brand needs to elevate momentum as well as increased impact and income! get ready to learn:✔️ Why your sales momentum is likely halted — and how your missing Brand Messaging Guide is to blame✔️ The 7 elements every high-converting brand message has (and how to tell if yours does)✔️ The jaw-dropping stats about brands who think they have guidelines — but don't actually enforce them✔️ What's really included in a Brand Messaging Guide (this isn't your Canva template)✔️ A behind-the-scenes peek at how we build one from scratch inside the ICON Method✔️ The story of one client who 3X'd her conversions after we fixed her message✔️ The difference between posting more and messaging better — and why clarity converts95% of companies say they have brand guidelines — but only 25% enforce themLess than 10% of brands maintain consistency across all products and channels69% say their guidelines aren't even widely adoptedIn Randa's words: “90% of the clients I see either don't have a guide, or theirs is outdated.”
Scott looks at how a person might be able to convert his favourite adventure module from Pathfinder 2e to D&D 5.5. DON'T FORGET TO LIKE & SUBSCRIBE! Patreon at https://www.patreon.com/user?u=84724626 Website: https://www.itsamimic.com Email at info@itsamimic.com Social: Instagram at https://www.instagram.com/itsamimic/?hl=en Threads at https://www.threads.net/@itsamimicpodcast Facebook at https://www.facebook.com/itsamimic/ Reddit at https://www.reddit.com/r/ItsaMimic/ Find Us On: Spotify at https://open.spotify.com/show/3Y19VxSxLKyfg0gY0yUeU1 Apple Podcasts https://podcasts.apple.com/us/podcast/its-a-mimic/id1450770037 Podbean at https://itsamimic.podbean.com/ YouTube at https://www.youtube.com/channel/UCzQmvEufzxPHWrFSZbB8uuw Dungeon Master 1: Adam Nason Dungeon Master 2: Scott Script By: Adam Nason, Scott Director: Adam Nason Editor: Adam Nason Executive Producer: Adam Nason Main Theme: Cory Wiebe Musical Scores: Tyler Gibson Logo by: Megan Lengle Other Artwork is owned by Wizards of the Coast. This episode is meant to be used as an inspirational supplement for Dungeons & Dragons 5th Edition and tabletop roleplaying games in general. It's A Mimic! does not own the rights to any Wizards of the Coasts products.
Converting digital leads into clients remains one of the biggest challenges facing financial advisors today, especially with the likelihood that the same leads are being worked by multiple advisors simultaneously. Discover how modern marketing technology stacks powered by AI and automation can transform your lead conversion process. Join host Cary Chaitoff, Vice President of Marketing at C2P, as he sits down with Robert Sofia, founder and CEO of Snappy Kraken, to explore practical strategies for building a growth stack that scales. Discover strategies for enriching lead data, segmenting your audience, and tracking meaningful metrics. Get practical tactics for modernizing your marketing operations and building sustainable growth.Resources:Marketing platforms referenced: Snappy Kraken, FMG Suite, Salesforce Marketing CloudLead generation platforms referenced: SmartAsset, WiserAdvisor, Zoe Financial, Ramsey SmartVestorData enrichment platform referenced: CatchlightStatistics:68% of digital leads are being worked by multiple advisors simultaneously Conversion rates on digital leads increase by approximately 71% when prospects are contacted within the first five minutes (Source: Robert Sofia, Snappy Kraken CEO, as stated in episode)
The I Love CVille Show headlines: Election Day Today In CVille, AlbCo, Central VA Upside/Downside: RT29 Holiday Inn Converting To 191 Apts Fake Threat Terrifies UVA Into 2 Hour Lockdown Youngkin Praises UVA-DOJ Agreement As Fair Deal 303 Alderman Rd Now Pending (Brownstones Location) Vision BBQ Struggling With Doubled Cost Of Beef Ryan Odom Gets 1st Win, Chance Mallory Shines Wake Forest (5-3) at UVA (-6.5), 7 PM, SAT, ESPN If You Need CVille Office Space, Contact Jerry Miller The I Love CVille Show airs live Monday – Friday from 12:30 pm – 1:30 pm on The I Love CVille Network. Watch and listen to The I Love CVille Show on Facebook, Instagram, Twitter, LinkedIn, iTunes, Apple Podcast, YouTube, Spotify, Fountain, Amazon Music, Audible, Rumble and iLoveCVille.com.
Ever wonder why a product with steady views still stalls at the checkout page? We walk through a live teardown of a fall pre-K morning work resource and show exactly how to pinpoint whether thumbnails or the preview are killing conversions. Using simple ratios—view to preview and preview to purchase—we turn a fuzzy problem into a clear plan, then apply it step by step with real numbers and an easy framework you can copy for any TPT listing.First, we map the buyer journey and explain why thumbnails only earn curiosity while the preview must close the sale. Then we run the math: a strong 60.6% view-to-preview rate tells us thumbnails are pulling weight, while a 15% preview-to-purchase rate signals the preview is the bottleneck. From there, we outline fixable gaps: too-small page images, vague skill lists, and missing outcome language that leaves buyers guessing. You'll hear how to redesign the preview like a mini sales page—bold benefit headline, zoomed-in pages with readable overlays, clear skills, two to three minutes per day messaging, and a simple list of flexible uses that fit classrooms and home routines.We also show how improving conversions compounds traffic. Lifting preview-to-purchase from 15% to 33% doesn't just double revenue per 200 views; it nudges TPT's algorithm to show your product more often because it earns more per visitor. Finally, we share practical copy swaps, layout tips, and a smart cross-sell move that invites buyers to explore the full themed line so carts grow beyond a single resource. If you've struggled to boost sales without buying ads, this data-first approach will help you focus on the one change that matters most right now.If you found this helpful, follow the show, share it with a fellow TPT seller, and leave a quick review so more educators can discover these tactics. Got a listing you want us to diagnose next? Send it our way.Watch This Episode on YouTube: https://youtu.be/0b-3Un4RuVQ Check Out My YouTube Channel: https://www.youtube.com/c/laurenfultonMy Instagram: https://www.instagram.com/laurentschappler/My Other YouTube: https://www.youtube.com/@LaurenATschFree Rebranded Teacher Facebook Group: https://www.facebook.com/groups/749538092194115 Support the show
0000019a-49c6-d077-a7ff-7bd6b3de0000https://www.wvik.org/podcast/good-morning-from-wvik-news/2025-11-03/davenport-3rd-street-converting-into-two-way-road-this-weekBrady JohnsonDavenport 3rd Street converting into two-way road this week
Are you generating seller leads but failing to convert them? The truth is, your lead problem is actually a product knowledge problem. This episode gives you the real estate lead conversion script you're missing, showing how we convert home seller leads that other agents give up on.Most agents fail because they don't know how to handle complex deals. We break down why most real estate leads don't convert and show you how to master the tactics that win in a tough real estate market. Forget basic scripts; your true value is in your product knowledge about real estate.In this episode, Aaron Novello and Jose Luiz Morales reveal the strategies they use to increase lead conversion and build a recession proof business.You will learn: ✅ Why "product knowledge" is the new key to real estate conversion. ✅ How to advise clients on competitor offers like a hometap loan review. ✅ The power of creative financing for real estate agents, including Subject To deals and Short Sale scenarios. ✅ How to handle complex seller leads and become the only agent they trust.Don't just generate leads—learn how to convert them.
Sean Garner, a marketing expert for local service businesses, helps companies dominate their industries through a combination of strategy, sales funnels, SEO, and StoryBrand messaging. He emphasizes that success requires both mastery of your craft and a growth mindset, not just flashy marketing tactics. Garner uses a “Marketing Domination Framework” to build, fill, and optimize sales funnels, turning skilled professionals into recognized industry leaders while capturing and nurturing leads effectively. In this episode of Marketer of the Day, Garner advocates for service-based businesses to leverage video podcasts as a content strategy, repurposing them into blogs, social posts, and emails to maximize reach and authority. He emphasizes that strong marketing starts with the right words and messaging that address customer needs, rather than relying on logos or superficial branding. By highlighting the importance of systems like sales funnels and SEO, he shows how proper implementation can turn skilled professionals into recognized industry leaders. Garner stresses taking action, noting that knowledge alone is useless without execution, and invites businesses to work with his agency at seangarner.co for tailored, high-impact marketing support. Quotes: "Marketing doesn't start with logos or flashy visuals. It starts with words that speak directly to your customer's needs and problems. When you master that, everything else becomes easier." "Knowledge alone won't grow your business. You need systems, execution, and consistency. Without action, even the best ideas stay useless." "A strong sales funnel is more than a tool—it's a framework that turns skilled professionals into recognized leaders in their industries while capturing and nurturing leads effectively." "Video podcasts are a goldmine for service-based businesses. Repurpose them into blogs, emails, and social posts to expand reach, build authority, and connect with your audience in multiple ways." Resources: Connect with Sean Garner on LinkedIn Follow Sean Garner on Facebook Marketing Agency for Local Service Business Owners Who Want to Dominate Online
In this episode of The Roofer Show, host Dave Sullivan is joined once again by Ryan Groth from Sales Transformation Group. They dive into how roofing contractors can actually make more money, not by just chasing after more leads, but by getting better at turning those leads into real jobs. Dave and Ryan chat about what it takes to build a strong sales team, why having a clear sales process matters, and how setting up accountability and clear KPIs can make a big difference. Ryan also shares some great tips for handling sales when business is slow, how to use technology to your advantage, and why fractional sales management might be worth considering. If you're a contractor looking for practical ways to grow your business, run things more smoothly, and build a sales team that really performs, you'll find plenty of useful advice in this episode.What you'll hear in this episode:Converting existing leads versus generating more leads for roofing contractorsStrategies for building effective sales teams within roofing businessesThe importance of implementing structured sales processes and accountability measuresUtilizing technology and AI to enhance lead response and booking efficiencyHaving a consultative, question-based sales approach to improve customer engagementTracking key performance indicators (KPIs) to measure sales effectiveness and drive accountabilityRole of referrals and self-generated leads in achieving higher conversion ratesPlanning and strategizing for slower sales seasons to maintain business momentumNecessity of creating systems that allow business owners to step back from daily operationsOngoing training and coaching for sales teams to foster growth and performance improvementResources:Connect with Ryan Groth and the Sales Transformation GroupWebsite Book a Call!Sales Athlete podcastLinkedInYouTubeConnect with Dave!Free Strategy CallWant to grow a more profitable roofing business? Book a free strategy call with Dave here → davesullivan.as.me/free-strategy-callFree ResourceDownload your FREE 1-Page Business Plan for Roofing Contractors → theroofershow.com/planWatch on YouTubeSubscribe for weekly tips and full episodes → @DaveSullivanRooferShowTrusted & Vetted SponsorsRuby Receptionists – US-based professionals who answer your phones live, leave a great first impression, and tee up the sale. Get $150 off your first month → theroofercoach.com/ruby.ProLine – Automate your follow-up and close more jobs with text, email, and CRM integration. Try it FREE + save 50% off your first month with code DAVE50 → useproline.com.SMA Support – Roofing-specific virtual assistants who know the...
#316 Rebekah Pierce runs a regenerative sheep farm in upstate New York and has cracked the code on making solar farms work for agriculture. Her new book "Agri Energy" reveals how combining solar panels with farming creates a win for developers, farmers, and rural communities.The land use math is stunning. The US dedicates 30 million acres to growing corn for ethanol fuel. Solar panels are 100 times more efficient at converting land into energy. We need just 1% of US land (23 million acres) to supply all our electricity with solar alone. Converting those ethanol acres to dual-use solar could power 100% of electricity needs AND a nationwide EV fleet.Rebekah Pierce is the author of "Agri Energy" (Island Press, November 2025) and owner of JR Pierce Family Farm in Clinton County, New York. She started with backyard chickens in 2015 and now grazes sheep across half a dozen solar projects in three counties. She writes about regenerative agriculture, solar grazing, and the intersection of farming and renewable energy.Key Discussion Points:Why corn-to-ethanol uses massive land area with terrible efficiency (100 to 200x worse than solar)How solar grazing cuts O&M costs for developers while creating farmer incomeThe real threat to farmland: urbanization takes far more land than solar ever will100,000 farms lost between 2011-2018 as average farmer age hits 58Technical requirements: water access, secure fencing, interior paddocks for rotational grazingTopsoil loss: one pound per bushel of corn producedResources: American Solar Grazing Association (ASGA) and REFA (Renewable Energy Farmers of America)The book covers far more than sheep and solar. Rebekah researched all the ways agriculture and renewables intersect, from wind farms to battery storage to elevated tracking systems for larger livestock.Connect with Rebekah Pierce Website: www.jrpiercefamilyfarm.com/LinkedIn: www.linkedin.com/in/rebekah-pierce-writer/Book: "Agri Energy" available November 2025 on Amazon and Island Presshttps://islandpress.org/books/agri-energy#desc Support the showConnect with Tim Clean Power Hour Clean Power Hour on YouTubeTim on TwitterTim on LinkedIn Email tim@cleanpowerhour.com Review Clean Power Hour on Apple PodcastsThe Clean Power Hour is produced by the Clean Power Consulting Group and created by Tim Montague. Contact us by email: CleanPowerHour@gmail.com Corporate sponsors who share our mission to speed the energy transition are invited to check out https://www.cleanpowerhour.com/support/The Clean Power Hour is brought to you by CPS America, maker of North America's number one 3-phase string inverter, with over 6GW shipped in the US. With a focus on commercial and utility-scale solar and energy storage, the company partners with customers to provide unparalleled performance and service. The CPS America product lineup includes 3-phase string inverters from 25kW to 275kW, exceptional data communication and controls, and energy storage solutions designed for seamless integration with CPS America systems. Learn more at www.chintpowersystems.com
Ben Criddle talks BYU sports every weekday from 2 to 6 pm.Today's Co-Hosts: Ben Criddle (@criddlebenjamin)Subscribe to the Cougar Sports with Ben Criddle podcast:Apple Podcasts: https://itunes.apple.com/us/podcast/cougar-sports-with-ben-criddle/id99676
WM serves 20 million customers by executing a unified, purpose-driven strategy. But how does a company of this scale truly guarantee reliable service? This week on The Modern Customer Podcast, Michael Watson, SVP and Chief Customer Officer at WM, explains this strategy. He details the company's unique operational model, which integrates sales, revenue, and customer experience functions under his leadership—a forward-thinking strategy that breaks down the departmental silos common in large enterprises. This powerful alignment allows WM to drive profitable growth while relentlessly championing environmental and customer responsibility, offering a crucial lesson for listeners. Learn how operational rigor and a People-First culture are the ultimate accelerators for profitable growth. Don't miss this one! Tune in now! Visit WM's website to learn more: https://www.wm.com/ Blake Morgan is a customer experience futurist, keynote speaker, and author of three books on customer experience. Her new book is called The 8 Laws of Customer-Focused Leadership: The New Rules for Building A Business Around Today's Customer. Follow Blake Morgan on LinkedIn For regular updates on customer experience, sign up for her weekly newsletter here.
In this episode, we reveal the invisible architecture behind high-converting blogs and why traffic alone isn't enough. Learn how building a strategic customer journey—beyond just content—is the key to consistent income. Discover the seven essential pieces of your business system, including audience research, website design, email marketing, sales funnels, and powerful offers. Stop wasting time on the wrong tasks and start constructing the infrastructure that actually drives sales. Perfect for bloggers ready to scale their business and turn passion into profit.What You'll Learn in This Episode:Why most bloggers build content farms instead of conversion systemsThe difference between content creation and business architectureHow to understand your audience at a deep level for better messagingCreating a high-converting website that functions as a sales machineDesigning strategic blog posts that lead to conversionsBuilding relationships with email marketing that nurtures and sellsCrafting a seamless sales funnel that guides your blogging audience to buyHow to develop a clear, irresistible offer that solves real problemsWhy each piece of your system needs to work together for maximum resultsWhat to do if your current system is broken or missing key elementsResources & Links:Book a strategy call to build your business systemLearn more about transforming your blog into a profitable businessSubscribe & Review: Loved this episode? Subscribe and leave a review to help more bloggers unlock their business potential!Takeaways: Many bloggers mistakenly believe their lack of income results from insufficient traffic or content creation. The fundamental issue lies in the absence of a cohesive sales system designed to convert visitors into customers. Understanding the audience's pain points is crucial in creating blog content that resonates and converts effectively. A high-converting website must not only be visually appealing but also strategically designed to facilitate sales progression.
Fear of public speaking is simply a signal that you care.It's not a stop sign on the road to your next opportunity. Everyone feels butterflies before stepping up to the mic. The difference is how you use that energy. Most avoid the stage.What if your past failures could fuel your future success? Learn how to flip fear on its head, no matter if you're just starting out or haunted by a slip-up from your speaking past.Here's what you'll learn:How to reframe fear and nerves into excitement, so you perform at a higher level when it matters mostSteps to normalize fear as part of the speaking journey, so you won't let nerves sabotage your next big opportunityStrategies for coming back after a failed speech or criticism, so you bounce forward instead of shrinking backThe most powerful way to build lasting confidence before you even walk on stage, so you look and sound like a proWhen you face your fears, doors open and the spotlight finds you, say yes, and become in demand.*****Craft your Compelling, Captivating, and Converting speech. Take $250 off with code BIDLISTENER at https://speakandstandout.com/offer-indss *****Links and resources mentioned in this episode:Get your copy of 17 Magic Phrases at https://SpeakAndStandOut.com/MagicGrab the FREE resource Directory of Places to Speak https://SpeakAndStandOut.com/DirectoryFollow me on Instagram at https://instagram.com/laurieann.murabitoClick and read more over on my website. https://SpeakAndStandOut.comIf you're looking for support to grow your business faster, get fully booked and profitable, book a call to explore if you'd be a good fit for one of my programs. schedule a call at. https://speakandstandout.com/speaker-success
Pennsylvania Pursues Data Center Hub Status, Converting Golf Courses. Jim McTague reports on Pennsylvania's effort to become a data center hub, citing over $90 billion committed investment statewide. York County secured $5 billion, with plans including converting Brierwood Golf Course into a data center. This effort faces public resistance fueled by fears of higher electricity and water prices. McTague notes that consumer spending in Lancaster County is "steady." The conversion of golf courses reflects the decline of golf, seen as a "dinosaur" activity that takes too much time.
Discover why your WordPress traffic generates zero customers. Learn simple tests to identify conversion barriers and turn visitors into paying clients fast. Visit https://wordpressoptimization.com/ for more info. WordPress Dynamics City: Omaha Address: 2405 S 49th St Website: https://wordpressoptimization.com/ Phone: +1-712-635-7879
"I can handle you"In this podcast episode, fangirl Jillian and her husband Tyler are breaking down season 1 of Netflix's Nobody Wants This! They discuss why this show is such a hit, Adam Brody & Kristen Bell's incredible chemistry and how the "ick" can happen to anyone. Jillian breaks down her top romantic moments on the show while Tyler explains some deeper themes of the show you might have missed. They wrap up with what they'd like to see in season 2!00:00:00 Reenactment of scene00:02:04 The Ick00:07:23 Introduction00:08:00 Nobody Wants This is Jillian's favorite show right now00:11:19 Subverting romcom expectations00:13:23 Adam Brody and Kristen Bell - performances and chemistry00:22:08 Character names explained00:25:56 Top 5 romantic moments00:26:32 Noah walks Joanne to her car when they meet00:27:49 Adult Store date00:31:13 Rabbi and relationship podcaster are similar jobs?00:32:44 Noah runs after Joanne post bat mitzvah00:34:46 Noah saying "I can handle you"00:38:03 This show is deeper than it seems00:40:32 Joanne is likable and not perfect00:42:30 Noah and Joanne's first kiss00:44:58 Noah stands up to his mother00:47:52 Miriam's bat mitzvah00:50:19 Sasha and Morgan the "loser siblings"00:55:09 Texting "I think I'm pregnant" as a joke00:56:34 Rebecca - the ring, accident, Morgan lies00:59:54 Blackmail01:00:41 Shabbat dinner01:01:02 Noah keeps coming back01:01:49 Rebecca box01:02:45 Esther is tough01:05:55 Converting to Judaism01:06:21 Season 2 predictionsBuy our merch: https://www.etsy.com/shop/PreviouslyOnTeenTVFollow Previously On Teen TV on Instagram: https://www.instagram.com/previouslyon_teentv/Follow Previously On Teen TV on TikTok: https://www.tiktok.com/@previouslyon_teentvSubscribe to our YouTube: https://www.youtube.com/channel/UCe2lgvvZGKMrQ8v24FmDdWQ?sub_confirmation=1
Paul Marden and Andy Povey head to the VAC 2025 Conference at the Queen Elizabeth II Centre in Westminster, London, to explore the evolving world of attraction retail and e-commerce.With special participation from Skip the Queue's founding host, Kelly Molson, the conversation delves into practical steps for creating seamless, authentic and profitable online experiences.Joining him are industry experts Stephen Spencer, Director of Stephen Spencer and Associates, and Simon Jones, Managing Director of Navigate Agency, to discuss how attractions can create e-commerce gift shops that truly enhance the visitor experience.They discuss the Visitor Attraction Playbook and explore how storytelling, sustainability and smart integration can transform your retail offer from an afterthought into a powerful brand extension.This episode also marks the launch of our brand-new playbook: ‘The Retail Ready Guide to Going Beyond the Gift Shop' — your go-to resource for building a successful e-commerce strategy that connects with your audience and drives sustainable growth.Download your FREE copy here: https://pages.crowdconvert.co.uk/skip-the-queue-playbook Skip the Queue is brought to you by Rubber Cheese, a digital agency that builds remarkable systems and websites for attractions that helps them increase their visitor numbers. Your hosts are Paul Marden and Andy Povey.If you like what you hear, you can subscribe on iTunes, Spotify, and all the usual channels by searching Skip the Queue or visit our website SkiptheQueue.fm.If you've enjoyed this podcast, please leave us a five star review, it really helps others find us. And remember to follow us on LinkedIn. Show references: Stephen Spencer, Ambience Director of Stephen Spencer and Associateshttps://www.stephenspencerassociates.com/https://www.linkedin.com/in/customerexperiencespecialist/Simon Jones, Managing Director of Navigate Agencyhttps://www.navigate.agency/https://www.linkedin.com/in/simontjones/Kelly Molson, Skip the Queue's founding host, Agency Advisor, Kelly Molson Consultinghttps://www.kellymolson.co.uk/ https://www.linkedin.com/in/kellymolson/ The 2025 Visitor Attraction Website Survey is now LIVE! Dive into groundbreaking benchmarks for the industryGain a better understanding of how to achieve the highest conversion ratesExplore the "why" behind visitor attraction site performanceLearn the impact of website optimisation and visitor engagement on conversion ratesUncover key steps to enhance user experience for greater conversionsTake the Rubber Cheese Visitor Attraction Website Survey Report
Building a Doodle Empire Through Community-Driven Product DevelopmentGuest: Elina Panteleyeva, Founder of Dood WoofEpisode SummaryIn this insightful episode of Talk Commerce, Elina Panteleyeva shares how she transformed a 2023 layoff into a thriving ecommerce business focused exclusively on doodle owners. After discovering the audience-first approach from Ryan's "12 Months to 1 Million," Elina spent six months building a community before launching her first product. Through direct engagement in Facebook groups, she identified matting as the primary challenge for doodle owners and used ChatGPT to brainstorm solutions, leading to her all-natural detangler spray.Her organic launch strategy proved remarkably successful, achieving #1 new release on Amazon without paid advertising by leveraging her pre-built community of email subscribers and social media followers. The conversation covers her transparent approach to handling negative reviews, turning potential reputation damage into trust-building opportunities, and her systematic method for generating positive reviews through authentic customer relationships.Elina emphasizes continuous product development through customer feedback, conducting regular interviews to validate new concepts before manufacturing. Her content strategy focuses on providing genuine value through weekly blog posts and comprehensive FAQs, which serve dual purposes of helping customers and boosting SEO. Rather than expanding to other dog breeds, she maintains laser focus on the doodle market to maximize lifetime customer value and build deeper community connections. The episode concludes with information about her consulting services for entrepreneurs looking to build brands on limited budgets through community-driven strategies.[00:00 - 00:40] Introduction & Guest BackgroundHost introduction and welcome. Elina introduces herself as founder of Dood Woof and discusses her passion for DJing as a creative outlet. Brief overview of her ecommerce dog brand focused on the doodle market.[00:40 - 01:30] DJing Passion & LifestyleElina discusses her DJing hobby and live performances. Challenges of late-night gigs vs. lifestyle preferences. House parties and collaborative DJ sessions with friends. Humorous exchange about Las Vegas billboard aspirations.[01:30 - 02:15] Free Joke ProjectBrent's "Von Barked" pun and Netflix joke. Elina's rating: 10.3 out of 13 with granular scoring.[02:15 - 04:40] Origin Story & Business FoundationBackground: Immigration from Ukraine at age 3. Traditional career path through tech industry. 2023 layoff as catalyst for entrepreneurship. Discovery of "12 Months to 1 Million" book by Ryan. Audience-first approach vs. product-first methodology. Choosing doodle market due to organic content potential.[04:40 - 05:15] Market Research & Product IdeationFacebook group engagement strategy. Customer interviews about doodle challenges. Matting identified as primary problem. ChatGPT integration for product brainstorming. Decision to create all-natural detangler spray.[05:15 - 07:05] Launch Strategy & Amazon SuccessSix-month audience building phase. Email list and Instagram growth (600-1000 followers). Manufacturing process documentation. Launch day coordination and Amazon algorithm triggering. Achieving #1 new release status through organic traffic.[07:05 - 08:20] Review Management PhilosophyAmazon's strict policies on review incentives. Proactive review request strategies. Understanding review psychology (negative bias). Building systematic approaches for review generation.[08:20 - 10:10] Handling Negative ReviewsInevitability of bad reviews. Case study: Leaky bottle situation. Transparent communication with email list. Converting problems into trust-building opportunities. The 28:1 ratio (five-star reviews needed to counteract one-star).[10:10 - 12:15] Product Development ProcessContinuous audience feedback integration. Customer interview methodology for new products. Problem-solution fit validation. Contrast with traditional product development approaches. Creating products customers actively want vs. need creation.[12:15 - 14:40] Content Strategy & SEOQuestion-answer format implementation. Multi-channel customer inquiry management. Weekly blog content creation schedule. Value-driven content examples (grooming tips, DIY recipes). SEO optimization through helpful resources.[14:40 - 15:35] Market Focus & Expansion PhilosophyDecision to remain doodle-focused. Lifetime customer value prioritization. Community building vs. customer acquisition costs. "Doodle domination" strategy explanation.[15:35 - 16:25] Shameless PlugIntroduction of consulting services. "Branding on a budget" concept. Website: www.alinatalksbrand.com. Focus on community-building strategies.[16:25 - 16:30] ClosingFinal thanks and wrap-up.https://doodwoof.com/?srsltid=AfmBOooMyH00dW3RuNOQGz4OnWVEmQyvsOdcY4UP3DS8WLGpqRnpWrlc&variant=51603826245948
You don't become a thought leader by waiting for someone else to call you a Thought Leader. You decide to lead with your own ideas. Too many brilliant business owners play small, holding back ideas that could change how people think. Stop waiting for permission and start sharing your unique point of view.These five steps will help you clarify what you stand for and amplify your message, so your audience starts referring you whenever your topic comes up.Here's what you'll learn:How to clarify your unique point of view, so your perspective stands out and challenges the status quoThe power of sharing your ideas publicly, so you gain visibility and credibility even if you're just starting outHow to use stories and data to support your message, so people remember and trust what you sayWhy consistency across all platforms is key, so you grow your reputation as the expert in your fieldThe real benefits of collaborating with others, so you stop competing and start building greater influenceClaim your spot as a thought leader, because no one is coming to slip a certificate under your pillow.**** Join IN Demand...the Membership at https://SpeakAndStandOut.com/IND*****Craft your Compelling, Captivating, and Converting speech. Take $250 off with code BIDLISTENER at https://speakandstandout.com/offer-indss *****Links and resources mentioned in this episode:Grab the FREE resource Directory of Places to Speak https://SpeakAndStandOut.com/giftFollow me on Instagram https://instagram.com/laurieann.murabitoClick and read more into over on my website. https://SpeakAndStandOut.comIf you're looking for support to grow your business faster, get fully booked and profitable, book a call to explore if you'd be a good fit for one of my programs. schedule a call at. https://speakandstandout.com/speaker-success
Free Offerings to Get You StartedFind your content block ResourcesJoin the TikTok Growth AcceleratorRepurpose Ai: Streamline your content creation and repurpose effortlessly with Repurpose Ai.Later Content Scheduling: Simplify your social media strategy with Later.Flodesk: Elevate your email marketing with Flodesk – get 50% off your first year using this link.Other Resources:Submit a question to be featured on the podcast and receive live coaching! Send a voice note or fill out the question form.Where To Find Us:Instagram: @sigma.wmnTikTok: @sigma.wmnNewsletter: Subscribe here.Threads: @sigma.wmn.Same content. Wildly different results. In this episode I share a simple case study comparing 1.6M views on TikTok with 300K views on Instagram using the exact same videos. We unpack what this says about organic reach in 2025, how platform culture shapes performance, and why your energy is better spent where discovery and search are working for you, not against you.You will hear how TikTok's discovery model still surfaces new creators, why relatability beats hyper-polish, and how in-app search sends warm, ready-to-buy traffic to your offers. We look at a practical repurposing flow from TikTok to Reels, the metrics that matter for conversion, and how to design a simple system so your short-form video behaves like a 24/7 sales call while you are offline.If you have been pouring time into content without the return, this conversation will help you shift platform focus with intention, protect your energy, and build aligned visibility that translates into sales, list growth and brand authority.Tune in to hear:What the 1.6M vs 300K case study reveals about organic reach and platform differences.How to convert platform reach into real business growth with search friendly, relatable content.A simple repurposing workflow that saves time and keeps your message consistent across channels.Find the Complete Show Notes Here → https://sigmawmn.com/podcastIn This Episode, You'll Learn:How TikTok's discovery and search mechanics give new and established creators outsized reach.How to choose topics and hooks that align with platform culture to improve watch time and saves.How to turn views into enquiries using chemistry call content and clear next steps.How to repurpose from TikTok to Instagram without losing clarity or momentum.Themes & Time Stamps:0:49 Comparing TikTok vs Instagram reach. A personal case study1:36 TikTok Accelerator programme and Content Block quiz2:06 Setting up creation tools and scheduling apps2:41 Intentional content creation strategy3:16 Content repurposing. From TikTok to Instagram Reels4:02 Understanding algorithm differences between platforms6:33 Converting social reach into business growth7:43 Authenticity on TikTok vs Instagram culture9:08 Platform currency. Relatability vs aspiration10:03 Creating natural, conversational content for TikTok
Sister Iptissam Azar shares powerful strategies for reaching Access Challenge Nations through relational evangelism and biblical hospitality. She outlines practical approaches for building trust with collectivist cultures by finding common ground and showing Christ's love through consistent relationships.• Collectivist cultures (most of the world outside North America) build trust through long-term relationships, not accomplishments• Biblical hospitality means love for strangers and differs greatly from modern Western hospitality• Discipleship can and should begin before conversion through authentic relationship building• Oneness Apostolics are uniquely positioned to reach Muslims through shared belief in one God and holy living• Miracles happen anywhere life happens, not just in church services• Finding commonality in dress, family values, and moral standards creates natural bridges• Political opinions should never hinder gospel opportunities with immigrant communities• Trust is built at home over meals, not through arguments or direct confrontationIf you're interested in learning more about effective tools for reaching Access Challenge Nations, download the free resources mentioned in this episode through the link in our show notes.We love to hear from our listeners! Thank you! https://www.amazon.com/dp/1639030158?ref_=cm_sw_r_cp_ud_dp_VZBSV9T4GT4AMRWEWXJE&skipTwisterOG=1 Support the show https://www.youtube.com/@charlesgrobinette https://www.instagram.com/charles.g.robinette/ https://author.amazon.com/books https://radicallyapostolic-merch.com www.charlesgrobinette.com
In medical research, having good data in invaluable toward gaining better information, and is the key to increasing medical knowledge. Discover The Data Science Institute: Converting Data into Knowledge…inside this edition of CTSI Discovery Radio!
In this episode, Becky Beach interviews Alice Seba, founder of Numo and Ekit Hub University, about crafting high-converting sales pages. Alice shares actionable strategies including using attention-grabbing headlines, organizing content for skimmability, highlighting benefits, and using FAQs to overcome objections. She emphasizes the power of visuals for digital products and the importance of testing elements like headlines and CTAs through A/B testing. The conversation also covers organic traffic strategies like partnerships, podcasting, and affiliate marketing, with a strong focus on community building and relationship-driven promotion. Alice introduces Numo as a beginner-friendly sales page builder with done-for-you templates and automation tools, ideal for those overwhelmed by tech. Check out the show notes at BeckyBeachShow.com.
Nevada solar companies are transforming customer acquisition through content marketing that educates rather than sells. Discover the specific formats, tools, and strategies that turn confused buyers into confident customers and drive remarkable ROI.Learn more: https://www.trustedmarketing.se/ M&J Trusted Marketing City: Växjö Address: 11 Södra Järnvägsgatan Website: https://www.trustedmarketing.se
Hour 3 for 10/16/25 Drew and Elizabeth pray the Chaplet of Divine Mercy (1:00). Then Elizabeth Stimpson Chapman covers converting your spouse (30:48). Topics: Elizabeth Leseur (36:25), caller: I prayed for 63 years for my spouse (37:37), my husband left the Church (41:24), and my spouse converted (48:43). Link: https://www.emilystimpsonchapman.com/
#632 Ever wonder how to sell your online program on autopilot? In this episode, host Brien Gearin sits down with email marketing expert Allison Hardy, who helps online coaches and entrepreneurs automate their sales through strategic email funnels. Allison shares how being laid off while six months pregnant led her to launch her first business — and eventually discover her passion for sustainable, system-driven marketing. She breaks down what makes an email funnel truly convert, how to overcome the fear of selling, and why unsubscribes can actually be a good thing. You'll also get a peek behind the scenes of her membership, Emails That Sell, and learn how she blends automation, authenticity, and AI to help clients scale with ease! What we discuss with Allison: + Turning job loss into entrepreneurship + Building a sustainable online business + Transitioning from fitness to email marketing + Finding clients and building trust early on + The psychology of selling without being “salesy” + Email funnel structure and must-have sequences + Importance of consistent email frequency + Plain text vs. image-heavy email strategy + Using AI to streamline email creation + Growing recurring revenue through memberships Thank you, Allison! Check out Allison Hardy at AllisonHardy.com. Follow Allison on Instagram. To get access to our FREE Business Training course go to MillionaireUniversity.com/training. And follow us on: Instagram Facebook Tik Tok Youtube Twitter To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Want to hear from more incredible entrepreneurs? Check out all of our interviews here! Learn more about your ad choices. Visit megaphone.fm/adchoices
What if teaching more was actually hurting your sales? In this episode, I'm sitting down with Colin Boyd — one of the world's top speaking and sales coaches, trusted by Amy Porterfield, Jenna Kutcher, and other top entrepreneurs — to unpack the psychology behind high-converting presentations. You'll learn: ✅ Why over-teaching kills conversions (and what to do instead) ✅ How to speak with stories and frameworks that inspire people to buy ✅ The “Lose-the-Sale Line” every entrepreneur needs to know ✅ How to remove resistance, increase desire, and reveal your vehicle — the 3 steps to presentations that sell ✅ How to sell from stage, webinar, or camera without feeling pushy If you're a coach, creator, or entrepreneur who wants to grow your income by communicating more effectively, this episode will change how you speak — and how your audience responds.
In this week's episode of Catholic ReCon, testimonies from reverts and converts, guest Mallory Johnson of @mallorysplace303 shares a brilliant testimony in the making! @HowToBeChristian Good job explaining Romans!#Catholic #Protestant #Testimony #Calvinist #Reformed #Debate #Video #Pope #Bishop #Conversion #Interview ▶To support this channel, visit eddietrask.com/sponsorship▶This is the home of powerful, real-life faith transformations
Most service providers rely on selling to their warm audience and using launches, funnels, or daily posting to book high-ticket clients. But Latesha Lynch lands 2–3 every month — while working just 20 hours a week and skipping sales calls. In the last five months, she's booked 13 clients. 69% were cold leads who found her through Threads, Upwork, ChatGPT, or even old YouTube videos — and still converted into $2,500–$5,000 clients. In this case study, Latesha shares her unconventional approaches to attracting cold leads and converting them quickly. Thank you to our sponsor: Create a cohesive brand in 30 days using the WorkPlay Method. The #1 done-for-you branding solution! Use code 'CEO' when you apply: https://www.theworkplaymethod.com/schedule Connect with Latesha: https://hermarketingcoach.com/ Low Capacity, High Income Private Podcast: https://revolutionarysociety.com/private-podcast LinkedIn: https://linkedin.com/in/lateshalynch IG: @hermarketingcoach Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://cubicletoceo.co/quiz If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so we can repost you. Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Subscribe for new episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices
Public speaking isn't just about standing on a stage, it's the ultimate tool for personal growth and visibility.Imagine mastering the skills to keep your cool when everything goes wrong. What if you could walk into any room and adapt on the spot, no matter what chaos unfolds? That's exactly what you'll discover in this episode.Developing high-performance skills through speaking can transform not only your business, but your life. You'll hear real stories about facing big obstacles, quick pivots, and gaining the confidence to lead, connect, and bounce back stronger after slip-ups.***** Book a Speaker Success call at https://SpeakAndStandOut.com/speaker-success **********Craft your Compelling, Captivating, and Converting speech. Take $250 off with code BIDLISTENER at https://speakandstandout.com/offer-indss *****Links and resources mentioned in this episode:Get your copy of 17 Magic Phrases at https://SpeakAndStandOut.com/MagicGrab the FREE resource Directory of Places to Speak https://SpeakAndStandOut.com/DirectoryFollow me on Instagram at https://instagram.com/laurieann.murabitoClick and read more over on my website. https://SpeakAndStandOut.comIf you're looking for support to grow your business faster, get fully booked and profitable, book a call to explore if you'd be a good fit for one of my programs. schedule a call at. https://speakandstandout.com/speaker-success
Navigating cultural barriers is the most significant challenge in effective evangelism, more critical than language barriers which can be overcome with technology.• Individualist Western cultures and collective immigrant cultures operate with fundamentally different values systems• Apostolic churches already function more collectivistically than secular Western culture, giving us a unique advantage in reaching immigrants• Approximately one in six people in North America comes from a collective cultural background• Time perception differs dramatically between cultures - relationship focus vs task focus• Hierarchical respect structures must be understood when evangelizing collective cultures• Patronage relationships can be sanctified for kingdom purposes when approaching immigrant communities• Global migration represents a strategic opportunity to reach access-challenged nations through their emigrants• Hospitality is not just fellowship but specifically means "love of strangers" and is biblically commanded• Cultural offenses often occur unintentionally, with neither party aware of the disconnect• Collective cultures process through shame rather than guilt, requiring different gospel approachesIf you're interested in connecting with Dr. Azar's ministry or accessing multicultural ministry resources, find him through Facebook or the website links provided.We love to hear from our listeners! Thank you! https://www.amazon.com/dp/1639030158?ref_=cm_sw_r_cp_ud_dp_VZBSV9T4GT4AMRWEWXJE&skipTwisterOG=1 Support the show https://www.youtube.com/@charlesgrobinette https://www.instagram.com/charles.g.robinette/ https://author.amazon.com/books https://radicallyapostolic-merch.com www.charlesgrobinette.com
Featured on WGN Radio's Home Sweet Home Chicago on 10/11/25: Shaun Peters of Lindeman Chimney, Fireplace, Heating, and Cooling joined the show to talk about converting wood fireplaces into gas fireplaces and answer listener questions. To learn more about what Lindemann Chimney, Fireplace, Heating, and Cooling can do for you, go to lindemann.com or give them a call at […]
Pulling back the curtain on one of the most dynamic minds in digital marketing — Dominique Bradley, nown for transforming complex CRM automation into simple, scalable systems, he isn't just a tech guy — he's a full-stack brand strategist who connects the dots between your story, systems, and sales. In this episode, host Travis Brady dives into Dom's 4 stages between marketing and the sales process, revealing how brands can build automation that actually converts. Tune in to The Story Behind the Brand to discover how strategy, creativity, and execution fuse to create marketing that moves people and profits. Click the link to join the next brotherhood event in Arizona. https://arizonabrotherhood.com/bhmastermind One of the best ways to grow your brand and business is through speaking! We have speaking partnerships available for those who are serious about their brand and want to grow their business. To apply to speak at one of our 2025 events go to Https://benextgen.com/apply-to-speak/ Fill out an application & one of our team members will reach out to see if it's a good fit! Building your brand or re-branding to grow your business? Checkout the “Find Your Brand-X Factor Docuseries. This video series is dedicated to helping you find, create, and evolve your brand and create the story behind your brand.. https://www.findyourbrandxfactor.com/ TravisBradyBrands.com Instagram: https://www.instagram.com/travisbradybrands/
Is your author website quietly sabotaging your book sales?This week's episode tackles one of the biggest blind spots for authors: turning your website into a traffic magnet that actually sells books.Our guest expert, Carolyn Choate, founder of Financially Free Author, is a heart-guided sales funnel builder and multi-genre author who's mastered the art of driving authentic, sustainable website traffic. In this lively and insight-packed conversation, Carolyn reveals how to transform your site from a static “digital business card” into a dynamic sales engine. You'll learn how to attract your ideal readers, nurture real relationships, and make your website work for you 24/7.Key Takeaways1. Grab Attention in 3 Seconds Hook visitors fast with a homepage that clearly states the problem you solve and offers a can't-miss freebie.2. Lead Magnets That Work Skip the boring newsletter sign-up. Offer something irresistible like a book excerpt or exclusive tips that turns browsers into subscribers.3. The Four Traffic Pillars Master the only four traffic streams that matter: partnerships, organic content, organic outreach, and ads (once your site converts).4. Play to Your Strengths Stop chasing trends. Build your marketing strategy around what feels natural and sustainable for you.5. Turn Clicks into Fans Use simple, authentic follow-up emails to build trust and turn visitors into loyal book buyers over time.If you've ever wondered why your website traffic isn't translating into sales, this episode is your wake-up call.Tune in and discover how to make your author website your most powerful marketing asset—without sacrificing your authenticity or your sanity.Here's how to connect with Carolyn:WebsiteLinkedIn The Funnel Mapping Strategy Call*************************************************************************You're one idea or connection away from transforming your life and sharing your message with the world. At the free 3-Day Virtual Expert's Bootcamp (Oct 17–19), bestselling author and 5x TEDx speaker Corey Poirier reveals how to land TEDx Talks, build your speaking business, and reach millions. Join world-class guests like Patty Aubery, Jeff Walker, and Les Brown—and get a bonus laser-coaching session. Grab your free spot now!
In this episode of The Directed IRA Podcast, tax attorneys Matt Sorensen and Mark J. Kohler reveal one of the most powerful strategies for crypto investors, how to grow and withdraw your crypto profits completely tax free using a Crypto Roth IRA.They break down three key scenarios every crypto holder needs to understand:Getting started, how to buy crypto in a Roth IRA even if you are new to retirement accounts.Converting existing IRAs or 401(k)s, how to roll over or convert funds into Roth dollars to start investing in crypto.High net worth or business owners, how to use Roth Solo 401(k)s, HSAs, and Coverdells to expand your tax free crypto empire.You will also learn the “No More Taxes on My Crypto Pledge,” why it is never too late to start, and how strategic planning can protect your wealth while maximizing long term gains.Matt and Mark share real examples from clients, explain the difference between traditional and Roth accounts, and highlight the unique advantages Directed IRA offers for crypto investors, including low fees, easy app based trading, and full IRS compliance.If you believe in the future of crypto and want to keep every penny of your gains, this episode is your roadmap to doing it the smart, legal, and tax free way.Chapters: 00:06 - Why a Crypto Roth Exists02:50 - Three Paths to a Crypto Roth05:00 - Rolling Over Old IRAs and 401(k)s07:20 - Converting Traditional to Roth Strategically08:56 - Solo 401k Power for Business Owners10:53 - The “No More Taxes” Pledge for New Buys13:13 - Using Family, HSA, and Coverdell Buckets16:01 - Costs, Providers, and Getting Help19:35 - Disclaimers and Final TakeawaysTake the pledge. Stop paying taxes on your crypto. Start building your future tax free with Directed IRA.Directed IRA Homepage: https://directedira.com/ Directed IRA Explore (Linktree): https://linktr.ee/SelfDirectedIRA Book a Call: https://directedira.com/appointment/ Other:Mat Sorensen: https://matsorensen.com & https://linktr.ee/MatSorensen KKOS: https://kkoslawyers.comMain Street Business https://mainstreetbusiness.com
Beth Ginter, executive Director of the Chesapeake Conservation Landscaping Council, describes her organization's successful program to enlist an often-resistant profession as advocates for environmental activism.
Side Hustle with Soul | BUSINESS | ENTREPRENEURSHIP | PERSONAL DEVELOPMENT | CREATING A SIDE HUSTLE
In this episode of For the 23% podcast, host Dielle Charon shares her journey and insights into the world of podcasting, particularly for women of color entrepreneurs. She discusses the benefits and challenges of podcasting, the different formats available, and the essential types of episodes to create. Dielle emphasizes the importance of understanding the logistics of starting a podcast, strategies for growth, and common mistakes to avoid. She also reveals her plans for the future of the podcast, including more interviews with inspiring women of color. Chapters 00:00 Introduction to For the 23% Podcast 00:53 The Power of Podcasting for Entrepreneurs 05:03 Understanding Podcasting Downsides 07:10 Podcast Formats: Thought Leadership vs. Creator 11:12 Essential Podcast Episode Types 23:27 Logistics of Starting a Podcast 28:59 Strategies for Growing Your Podcast 33:30 Common Podcasting Mistakes and Lessons Learned 37:08 Future Directions for the Podcast For the 23% is the women of color business and entrepreneurship podcast hosted by multi-million-dollar entrepreneur Dielle Charon. Each week you'll learn how to grow your sales, money, and freedom so we can increase the 23% of business owners who are women of color. Website: ForThe23Percent.com Membership: ForThe23Percent.com/membership Instagram: @ForThe23Percent
Join me for a conversation with my guest, Anthony Costello, as we dive into the rising trend of young people, especially Gen Z, converting to Roman Catholicism. Discover what's driving this shift— from the appeal of tradition and liturgical beauty to frustrations with modern evangelicalism. We also tackle tough questions, including the historical and contemporary tensions around anti-Semitism in some Catholic circles, and explore the impact of Vatican II and traditionalist movements. Tune in for a balanced, thought-provoking discussion on faith, culture, and identity. #Catholicism #GenZFaith #ReligiousTrends #VaticanII #Christianity #TradCatholic #FaithAndCulture Read Anthony's article: "3 (or 4) Types of Anti-Semitism, And Why We Must Fight Them" –– https://www.patheos.com/blogs/theologicalapologetics/2022/11/three-or-four-types-of-anti-semitism-and-how-to-fight-against-them/ Watch the video mentioned by Anthony with Catholic apologist, Trent Horn: " Protestantism is Winning (and the Lesson for Catholics)" https://www.youtube.com/watch?v=OcM4lpTvhaU Watch the panel discussion from the Philos Project mentioned by Anthony: https://www.youtube.com/watch?v=RTePJr2LeD4 Nostre Aetate (official statement of the Roman Catholic Church on Jews): https://www.vatican.va/archive/hist_councils/ii_vatican_council/documents/vat-ii_decl_19651028_nostra-aetate_en.html My playlist related to Catholicism, Orthodoxy and Christian Ecumenism: https://www.youtube.com/playlist?list=PLHfxxaVbHJabAOkW366yEAXc_mLFWWRtT
John McMullen joins Zander Krause on Birds 365 to respond to Philadelphia Eagles fans questioning A.J. Brown's role in the failed deep shot vs. Denver. Was it really on him? Full breakdown and analysis from inside the team.#PhiladelphiaEagles #AJBrown #Birds365 #EaglesNation #FlyEaglesFlySUPPORT & MEMBERSHIPSJoin JAKIB Sports for giveaways & bonus perks:https://www.youtube.com/@jakibsports/joinFOLLOW JAKIB SPORTSYouTube: https://www.youtube.com/@jakibsportsTwitter/X: https://twitter.com/JAKIBSportsInstagram: https://instagram.com/jakibsportsFacebook: https://facebook.com/JAKIBSportsSupport this podcast at — https://redcircle.com/birds-365/donationsPrivacy & Opt-Out: https://redcircle.com/privacy
Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works
In this episode, your hosts Suzi Dafnis and Michelle Falzon continue building out your repeatable sales engine with the final four parts of their 9-part “Systemising the Sale” self-check. In Part 2 of Systemising the Sale: How to Build a Repeatable Process for Making High-Converting Offers” we dig into the practical infrastructure behind consistent conversions: sales assets you can actually find, follow-up that doesn't rely on memory, numbers that inform smarter moves, and a debrief rhythm that compounds your learnings. The red / orange / green ratings are BACK! Find out how you rate and where the gaps are in YOUR sales systems. Listen to This Episode to Hear More About: Stop rewriting everything: How a central Sales Toolkit turns scattered files into reusable, revenue-driving assets you refine—not reinvent. The real reason follow-up stalls: Why “I don't want to pester them” keeps you stuck—and the simple, respectful cadence that converts warm leads. Build once, reuse forever: Slide decks, email sequences, objection handlers, and Canva templates that speed execution and maintain message consistency. What to do when leads go cold: A plug-and-play follow-up ladder (emails, DMs, texts, retargeting) you prep before launch day. Metrics that matter: The 3 numbers (Leads, Sales, Conversion Rate) that diagnose bottlenecks—plus easy add-ons like source tracking and offer-day patterns. From gut feel to good calls: How lightweight dashboards help you decide when to turn the dials mid-promo (and what to ignore). Debrief like a pro: The 5-question template that turns every campaign into an accelerator for the next one. Rinse, repeat, and delegate: Naming conventions, timing rules, and ownership that let a VA or team member run the playbook without you. What to do when your sales page underperforms: Small tests to run next time so you keep momentum without rebuilding the whole funnel. And much more… Also Mentioned in This Episode: Apply For Mastermind Ready to scale your business? Explore the HerBusiness Marketing Success Mastermind for expert support and community. Apply Now Join the HerBusiness Network Find out why HerBusiness is Australia's leading network for women business owners. Join Now EP270 – Systemising the Sale: How to Build a Repeatable Process for Making High-Converting Offers Part 1 https://herbusiness.com/podcast/how-to-build-a-repeatable-process-for-making-high-converting-offers-part1/ EP251 – Winning Proposals – How to Get More Clients to Say Yes More Often (Part 1) https://herbusiness.com/podcast/winning-proposals-how-to-get-more-clients-to-say-yes-more-often-part-1/ EP252 – Winning Proposals – How to Get More Clients To Say Yes More Often (Part 2) https://herbusiness.com/podcast/winning-proposals-how-to-get-more-clients-to-say-yes-more-often-part-2/ EP59 – How to Reach Out to Your Audience After Losing Touch https://herbusiness.com/podcast/59-reach-audience-losing-touch/ EP8 – How To Create a New Client Nurture Email Campaign https://herbusiness.com/podcast/08-create-new-client-nurture-email-campaign/ Jeff Walker https://jeffwalker.com/ Kaye Ure – Styling Individuals https://stylingindividuals.com/
SponsorsDigits - https://uqb.promo/digitsAssembly - https://uqb.promo/assemblyAFWA - https://uqb.promo/afwaConverting from QuickBooks Desktop to Online doesn't have to mean rebuilding your payroll from scratch or losing all your attachments. Dan joins Alicia and reveals how matching your Intuit ID, QuickBooks admin, and QBO primary admin can bring employee data, pay rates, and direct deposit information over automatically, even with 431 employees. He also uncovers the quietly released feature that now migrates attachments, along with the specific file prep steps needed to make it work.LINKSAlicia's book about Converting from QBDT to QBO: http://royl.ws/QBDT_to_QBO QBO Bootcamp: http://royl.ws/QBO-Fundamentals-Course?affiliate=5393907 New Bank Transactions Feed Class: http://royl.ws/QuickBooks-Online-Banking?affiliate=5393907Reconciling in QBO Class: http://royl.ws/Reconciling-In-QBO?affiliate=5393907Women Who Count Conference: https://www.afwa.org/women-who-count/Intuit Connect: https://www.intuit.com/intuitconnect/Hector and Carlos Garcia's Reframe Conference: https://reframe.shoprocket.io/#!/reframe-2025-effective-pricing-for-accountantsRightTool.app - mention ROYALWISE for 20% off the Pro versionAttachment Conversion: https://snip.ly/UQAPAttach Payroll and Payments Conversion Blog: https://snip.ly/UBAPayrollDTM QB Power Hour Webinar on Payroll and Attachment Conversions w/ Demo: https://snip.ly/UQAQBPHConversionhttps://www.schoolofbookkeeping.com/ Schoolofbookkeeping YouTube: https://www.youtube.com/@schoolofbookkeeping?sub_confirmation=1 We want to hear from you!Send your questions and comments to us at unofficialquickbookspodcast@gmail.com.Join our LinkedIn community at https://www.linkedin.com/groups/14630719/Visit our YouTube Channel at https://www.youtube.com/@UnofficialQuickBooksPodcast?sub_confirmation=1 Sign up to Earmark to earn free CPE for listening to this podcasthttps://www.earmark.app/onboarding (00:00) - Welcome to The Unofficial QuickBooks Accountants Podcast (00:58) - Understanding Migration vs. Conversion (02:35) - Challenges in Migrating Payroll (05:50) - The Importance of Admin Roles (17:41) - Migrating Attachments (23:04) - Practical Tips for Migration (30:26) - Upcoming Events and Conferences
Most entrepreneurs don't have a marketing problem; they have a messaging problem. If you feel like you're posting, pitching, and doing all the things but only getting "I love your vibe!" instead of paying clients, this episode is the truth bomb you need to hear. Your core message is the bridge between you and your ideal client, and if it's fuzzy, it's costing you money, impact, and scale.In this practical, no-fluff solo episode, Samantha Warren is giving you the keys to finally nail your message. She breaks it down into three simple but powerful questions that will help you distill your genius, clarify your offer, and cut through the noise. Learn why a clear message is the most important profit lever in your business and the difference between being a nice-to-follow "influencer" and a sought-after expert. This is the hallelujah moment your brand has been waiting for.TIMESTAMPS: 01:32 How to get clear on your core message01:46 The 3 Questions to Ask for Clarity03:35 What Problem Do You Solve? 06:11 What Unclear Messaging is Costing You07:00 What to Do When You Get “I love your vibe” instead of “How do I work with you?”09:22 The Simplicity Test13:04 The Invitation to Clarify Your Message>> RESOURCES + LINKSGet On My Insider List – https://voiceandvisibility.myflodesk.com/optinFollow Sam on InstagramFollow Sam on TiktokSubscribe on Youtube
Your Instagram ads might be getting views, maybe even likes, but are they actually getting SALES? In this short episode, I share three common reasons why Instagram ads sometimes fail to convert and offer practical ways to rethink your approach. Website: https://philgrahamdigital.com
Heather takes listeners inside her own funnel on the Kindergarten Ready side of her business, sharing exactly how it's set up, what products she relies on, and the strategy behind it all. She walks through each step, from the freebies that bring people in, to the tripwires, upsells, and even her spicy “no thanks” links that keep conversions moving. And she doesn't just share ideas! Hear her real numbers, price tests, and the order bumps that are working for her right now (including one with a 60% add-on rate!). Tune in for more simple ways to build a funnel that works for you. And if you missed Heather's interview with Laura Kebart, be sure to click here and catch up!Key Takeaways:(02:20) Kindergarten Ready funnels; where most customers first find her(04:55) The tripwire offer that converts cold leads into paying customers(12:10) The choose-your-own-adventure upsell(13:40) What happens if someone says “no thanks” along the way(15:25) How split testing boosted her tripwire conversions to 13%Grab the free Teacher Biz Starter Guide at teacherbiz.com/startConnect With Heather:teacherbiz.com/aboutinstagram.com/teacherbiz
Nesrine Changuel helped build Spotify, Google Chrome, and Google Meet. Her work has helped her discover the importance of emotional connection in building successful products. At Google, she served as a dedicated “delight PM,” a role specifically focused on making products more delightful. She recently published Product Delight, a book that provides a practical framework for creating products that serve both functional and emotional needs. Based in Paris, she now coaches founders and CPOs on implementing delight strategies in their organizations.What you'll learn:1. Why delight is a business strategy, not just “sprinkling confetti” on top of functionality2. How to identify emotional motivators that drive product retention3. The 50-40-10 rule for balancing delight in your roadmap4. The 4-step delight model5. The origin story of Spotify's Discover Weekly6. Why B2B products need delight just as much as B2C products7. How to get buy-in from skeptical leaders who think delight is a luxury—Brought to you by:DX—The developer intelligence platform designed by leading researchers: https://getdx.com/lennyJira Product Discovery—Confidence to build the right thing: https://atlassian.com/lennyLucidLink—Real-time cloud storage for teams: https://www.lucidlink.com/lenny—Transcript: https://www.lennysnewsletter.com/p/a-4-step-framework-for-building-delightful-products—My biggest takeaways (for paid newsletter subscribers): https://www.lennysnewsletter.com/i/174199489/my-biggest-takeaways-from-this-conversation—Where to find Nesrine Changuel:• LinkedIn: https://www.linkedin.com/in/nesrinechanguel/• Newsletter: https://nesrinechanguel.substack.com/• Website: https://nesrine-changuel.com/—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction to Nesrine and product delight(04:56) Why delight matters(09:17) What makes a feature “delightful”(12:29) The three pillars of delight(13:03) Pillar 1: Removing friction (Uber refund example)(15:07) Pillar 2: Anticipating needs (Revolut eSIM example)(17:21) Pillar 3: Exceeding expectations (Edge coupon example)(18:35) The “confetti effect” and when it actually works(22:02) B2B vs. B2C: Why all products need emotional connection(29:52) The Delight Model: A 4-step framework(30:57) Step 1: Identifying user motivators (functional and emotional)(33:55) Step 2: Converting motivators into product opportunities(34:46) Step 3: Identifying solutions with the delight grid(36:46) Step 4: Validating ideas with the delight checklist(40:22) The Delight Model summarized(42:18) The importance of familiarity (Spotify Discover Weekly story)(45:21) Real examples: Chrome's tab management solution(51:32) Google Meet's solution for “Zoom fatigue”(55:02) Getting buy-in from skeptical leaders(59:39) Prioritizing delight: The 50-40-10 rule(1:02:41) Creating a culture of delight in your organization(1:06:45) The habituation effect(1:08:15) When delight goes wrong: Apple reactions example(1:10:21) How delight motivates product teams(1:12:24) Lightning round and final thoughts—Referenced:• Spotify: https://open.spotify.com/• Linear: https://linear.app/• How Linear builds product: https://www.lennysnewsletter.com/p/how-linear-builds-product• Jira: https://www.atlassian.com/software/jira• Asana: https://asana.com/• Monday: https://monday.com/• The Product Delight Model: https://nesrinechanguel.substack.com/p/the-product-delight-model• Revolut: https://www.revolut.com/• How Revolut trains world-class product managers: The “local CEO” model, raw intellect over experience, and a cultural obsession with building wow products | Dmitry Zlokazov (Head of Product): https://www.lennysnewsletter.com/p/how-revolut-trains-world-class-product-managers• Microsoft Cashback: https://www.microsoft.com/en-us/edge/features/shopping-cashback• Superhuman's secret to success: Ignoring most customer feedback, manually onboarding every new user, obsessing over every detail, and positioning around a single attribute: speed | Rahul Vohra (CEO): https://www.lennysnewsletter.com/p/superhumans-secret-to-success-rahul-vohra• Brian Chesky's secret mentor who died 9 times, started the Burning Man board, and built the world's first midlife wisdom school | Chip Conley (founder of MEA): https://www.lennysnewsletter.com/p/chip-conley• Workday: https://www.workday.com/• SAP: https://www.sap.com/• ServiceNow: https://www.servicenow.com/• Salesforce: https://www.salesforce.com/• GitHub: https://github.com/• Atlassian: https://www.atlassian.com/• Snowflake: https://www.snowflake.com/• Data Superheroes: https://www.snowflake.com/en/data-superheroes/• Google Meet: https://meet.google.com/• Andy Nesling on LinkedIn: https://www.linkedin.com/in/andynesling/• Matic: https://maticrobots.com/• Diego Sanchez's (Senior Product Manager at Buffer) post on LinkedIn: https://www.linkedin.com/feed/update/urn:li:activity:7365014292091346945/• Miro: https://miro.com/• Arc browser: https://arc.net/• Competing with giants: An inside look at how The Browser Company builds product | Josh Miller (CEO): https://www.lennysnewsletter.com/p/competing-with-giants-an-inside-look• Migros Supermarket: https://www.migros.ch/• The rise of Cursor: The $300M ARR AI tool that engineers can't stop using | Michael Truell (co-founder and CEO): https://www.lennysnewsletter.com/p/the-rise-of-cursor-michael-truell• Building Lovable: $10M ARR in 60 days with 15 people | Anton Osika (CEO and co-founder): https://www.lennysnewsletter.com/p/building-lovable-anton-osika• Linear's secret to building beloved B2B products | Nan Yu (Head of Product): https://www.lennysnewsletter.com/p/linears-secret-to-building-beloved-b2b-products-nan-yu• Suno: https://suno.com• Snapchat: https://www.snapchat.com/• Use Reactions, Presenter Overlay, and other effects when videoconferencing on Mac: https://support.apple.com/en-us/105117• Dr. Lipp: https://drlipp.com/• How to be the best coach to product people | Petra Wille (Strong Product People): https://www.lennysnewsletter.com/p/how-to-be-the-best-coach-to-product• The Great American Baking Show: https://www.imdb.com/title/tt21822674/• Le Meilleur Pâtissier: https://en.wikipedia.org/wiki/Le_Meilleur_P%C3%A2tissier• The Upside on Amazon Prime: https://www.amazon.com/gp/video/detail/amzn1.dv.gti.3cb8500f-31af-9f4f-5dec-701e086d58e8• The Intouchables: https://www.imdb.com/title/tt1675434/• Yoyo stroller: https://www.stokke.com/USA/en-us/category/strollers/yoyo-strollers• UppaBaby strollers: https://uppababy.com/strollers/—Recommended books:• Product Delight: How to Make Your Product Stand Out with Emotional Connection: https://www.amazon.com/Product-Delight-Stand-Emotional-Connection-ebook/dp/B0FGZ93D9Y/• Factfulness: Ten Reasons We're Wrong About the World—and Why Things Are Better Than You Think: https://www.amazon.com/Factfulness-Reasons-World-Things-Better/dp/1250107814• STRONG Product Communities: The Essential Guide to Product Communities of Practice: https://www.amazon.com/STRONG-Product-Communities-Essential-Practice/dp/3982235189/r—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.Lenny may be an investor in the companies discussed. To hear more, visit www.lennysnewsletter.com
Ever wonder why your social media efforts aren't translating to actual sales? The answer might surprise you. Most entrepreneurs make the critical mistake of overloading their audience with information instead of guiding them toward a clear next step. When you're busy creating reels, sharing recipes, and offering countless solutions, your potential customers become overwhelmed rather than inspired to buy.The heart of effective marketing isn't about impressing your audience or going viral—it's about conversion. Too often, we create content for our peers instead of our actual buyers. Think about it: if you're a food blogger, other food bloggers aren't coming to you for recipes; they're creating their own! Your visibility strategy needs to target people who will actually purchase what you're offering.Transformation is what sells, not information. When potential customers see how your products or services have genuinely changed the lives of people like them, they can envision the same results for themselves. This is why storytelling is so powerful—it builds trust through proof rather than promises. Whether you're planning trips to Spain or offering digital courses, sharing client success stories helps your audience understand exactly how you're different and why your solution is the answer they've been searching for.Many of my clients struggle with the sales portion of their marketing funnels. They can create content all day long but freeze when it comes to actually asking for the sale. That's why I'm hosting the "Turning Visibility Into Sales Challenge" from October 6th through 10th. We'll work together to build your confidence in selling without feeling like a used car salesman. You'll learn practical strategies to convert your audience without having to completely overhaul your existing content. Ready to transform your visibility into actual revenue? Save your seat using the link in the show notes and let's turn your audience into customers!
HEADLINE: EU Schemes to Fund Ukraine with Frozen Russian Assets, While Oil Prices Fluctuate GUEST NAME: Michael Bernstam SUMMARY: The EU devises a "clever scheme" to fund Ukraine with Russia's frozen assets by converting cash into zero-interest bonds held by Euroclear, effectively confiscating the funds while navigating legal obstacles, as global oil markets remain volatile. The EU and G7 plan to use $170 billion of frozen Russian assets, largely held by Euroclear in Belgium, to fund Ukraine. This "confiscation" involves the European Union issuing zero-interest bonds to Euroclear, allowing cash to be transferred to Ukraine as an unpayable loan. Meanwhile, Brent crude oil prices fluctuate, influenced by sanctions and Trump's calls to stop buying Russian oil. 1907 OSTEND