Podcasts about increase sales

What you'll learn in this episode: Why consistency is the single most important factor in lead generation The “commit or quit” mindset shift every salesperson needs How to choose between marketing, prospecting, and networking The real costs of generating leads (time, money, or both) Why 18 months is the magic number for predictable success How to scale and diversify your lead sources as your business grows  

If you've ever looked at your product and thought, “is my packaging actually helping me sell this?” then this episode is going to be really helpful.I'm joined by Daniel Poll, founder of No Ramble, a brand and packaging design studio, and we're talking all about what makes packaging work, both in store and online.Because the reality is, if your product looks the same as everything else, your customer is far more likely to choose based on price. And that's not where most of us want to be.We get into what effective packaging design for Amazon and retail actually looks like, why so many brands end up following the crowd, and what you can do differently if you want to stand out in a way that feels right for your product and your customer.Packaging isn't just about making something look good, it's about helping your customer quickly understand what your product is and why they should choose it.This is one of those episodes that might make you look at your packaging in a completely different way.Find Daniel here:Website: https://noramble.co.uk/Instagram: https://www.instagram.com/noramble/Personal LinkedIn: https://www.linkedin.com/in/daniel-poll/Business LinkedIn: https://www.linkedin.com/company/noramble/LET'S CONNECTFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Amazon Made Easy is now openMy membership, Amazon Made Easy is now open. It's a membership for people who are selling on Amazon (or planning to) and want regular access to support, somewhere to ask questions and talk things through, and a bit of structure and accountability as they grow. Inside, there are live Q&A calls, optional co-working sessions and a small, supportive community. Find out more: https://vickiweinberg.com/membership membershipFree call for Amazon SellersI'm running a free call on 6 May for anyone selling on Amazon (or planning to) who'd like some practical support and a chance to talk things through together. It'll be very relaxed - a mix of updates from me on how best to get Amazon reviews, Q&A and discussion. It's fine to come along and chat, or to just sit back and listen. I'd love to see you there if you're able to join.Amazon Sellers Support & Connect

In this episode of The Portrait System Podcast, Nikki sits down with South Africa–based photographer Simone Dorfman to talk about real-life marketing strategies that actually work. Simone shares how she built a photography business with a $2,000 average sale in a small town by offering personal branding photography, product photography, and content creation services for small businesses.They discuss:• Photography marketing strategies for small markets• How to increase photography pricing through value-adds• Running simple Instagram and Facebook ads• Partnering with stylists and content creators• Packaging B-roll social video with photography sessions• Booking branding clients through networking• Creating photography packages for small business ownersIf you're a photographer looking to increase your photography pricing, attract better branding clients, and simplify your marketing strategy, this episode is packed with actionable advice you can use right away.If you're building a photography business, want to grow your portrait photography income, or are curious about how to make money from photography online, this conversation is packed with actionable advice.

Sales is the whole reason you're doing email marketing. But if you've been quietly helping, hinting, and hoping your subscribers will magically buy without you ever actually asking... this episode is for you. This is the fourth and final episode in The Engagement Fix series, and we're wrapping up with the one everyone really wants to know about: how to increase sales conversions from your emails. You'll learn: Why not asking for the sale is actually doing your subscribers a disservice How to use design and content strategy to create a constant sales runway (without every email feeling promotional) Why automated emails convert 2,361% better than campaigns, and how to use that to your advantage How segmentation removes the fear of annoying people who aren't interested Email marketing has the highest conversion rate of any online channel because you're marketing to a warm audience who already said yes to hearing from you. But conversion doesn't happen in isolation. It's the result of deliverability doing its job, subscribers opening and clicking, content building trust over time, and automations that catch people at exactly the right moment. The sandwich sales strategy, behaviour-triggered automations, and smart segmentation aren't just tactics. They're how you make selling feel like a natural extension of serving, not a reluctant PS at the bottom of an email. By the end of this episode, you'll have a clear picture of how the full engagement system works together, and why fixing each layer compounds into real, consistent sales from your list. Want to see more of what I get up to when I’m not podcasting? Hang out with me on Instagram @yaelkeon Get my freebie: 80+ Fill in the Blank Email Ideas Get the FREE getting started course: Get Started with Email Marketing Shop The Email Marketing Superstore Join The Email Experience 1-1 Consulting See omnystudio.com/listener for privacy information.

This episode is going to show what the future of AI looks like for Etsy sellers, and what they should be adopting now in their shops.  Growth Program open up in May - https://docs.google.com/forms/d/1CQ6mslQ7zYjDUsRdreHaFt_eKVjxVYA9yYeh0MlGBMg The Growth Program is where I will personally teach you the 5 pillars that grow etsy shops. This is not your typical "youtube" advice. This is my proven formula - mixed with personal one on one coaching.  Sign up here - https://docs.google.com/forms/d/1CQ6mslQ7zYjDUsRdreHaFt_eKVjxVYA9yYeh0MlGBMg  

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Heather Roach is the Director of Marketing at Original Footwear Company, a leading manufacturer of tactical footwear for military personnel, first responders, and outdoor enthusiasts. In her role, Heather has worked to evolve the company's approach to SMS from a basic, automated setup to a more hands-on, test-driven strategy centered on personalization and audience segmentation. Her approach emphasizes balancing promotional messaging with meaningful, human communication to strengthen customer relationships and drive performance. In this episode… SMS marketing has often been treated as an afterthought, with many brands plugging in basic flows and hoping for the best. But what happens when a company decides to truly invest in SMS as a core growth channel, making it a personalized, hands-on tool for customer engagement? Could a more thoughtful approach to SMS be the key to unlocking exponential returns for ecommerce businesses? Heather Roach, an ecommerce growth strategist, explains that success with SMS entails intentional, hands-on optimization. Heather emphasizes A/B testing messaging tone, timing, and format to understand what resonates. She highlights the importance of building diverse flows, including abandoned carts, product recommendations, and review requests, while balancing promotional texts with meaningful, human communication. By segmenting audiences, personalizing outreach, and actively managing responses (instead of relying solely on automation), brands can increase ROI, loyalty, and long-term engagement. In this episode of Minds of Ecommerce, Raphael Paulin-Daigle interviews Heather Roach, Director of Marketing at Original Footwear Company, about leveraging SMS for ecommerce growth. Heather unpacks segmentation strategies, balancing promotions with brand voice, and optimizing automated flows for higher conversions.

Get AudioBooks for Free Best Self-improvement Motivation Increase Sales Fast by Offering Smart Payment Terms Boost conversions and close more deals by offering payment terms. Discover proven strategies to reduce friction, attract buyers, and grow revenue fast. Get AudioBooks for Free ⁠We Need Your Love & Support ❤️ https://buymeacoffee.com/myinspiration #Motivational_Speech #motivation #inspirational_quotes #motivationalspeech

**In this episode of the Becoming a Pharmacy Badass Podcast, Heather Harrow sits down with Dr. Frederick M. Chaleff, founder of Scimera MD, to talk about how independent pharmacies can move beyond guesswork and start recommending products with confidence.**   **Show Notes:** 1. **Introduction** [0:00] 2. **Development and Unique Features of Scimera Products** [1:41] 3. **Importance of Independent Pharmacies and Pharmacist Authority** [4:22] 4. **Multivitamin Product and Its Benefits** [5:36] 5. **Focus MD and Its Clinical Benefits** [10:53] 6. **Educational Support and Accessibility of Scimera Team** [15:32] 7. **Probiotic Product and Its Comprehensive Benefits** [21:12] 8. **Strategies for Pharmacies to Increase Sales and Patient Satisfaction** [25:47] 9. **Ordering and Support for Pharmacies** [27:26] 10. **Conclusion and Future Plans** [32:04]   ----- #### **Becoming a Badass Pharmacy Owner Podcast is a Proud to be Apart of the Pharmacy Podcast Network**

Learn more about the Ultimate Money Stacking Bundle here: https://www.allieireeves.com/money-stacking-bundle

Send a textShould your team be selling merchandise on Amazon?In this episode, Jeremy breaks down the real strategic implications of adding Amazon as a sales channel — from margin math and SEO strategy to customer data ownership and cannibalization risk. If you're responsible for revenue, merchandise, or digital marketing, this is your practical roadmap before you jump in.Key Topics CoveredWhy Amazon is more search engine than storefront — and why that mattersThe real math behind Amazon's 15% referral feeFBA vs. FBM: Fulfillment by Amazon vs. Merchant fulfillmentThe hidden cost of losing first-party customer dataWhy you should never push your fans from Shopify to AmazonHow Amazon SEO works (and why semantic SEO matters)Why city/state-forward merchandise should launch before team-branded itemsHow to prevent Shopify cannibalizationPricing strategy: Why you may want to charge more on AmazonUsing Amazon strictly as an acquisition channelConnecting Shopify to Amazon with Marketplace ConnectModeling margin before listing a single productChapters00:00 Introduction to Selling Merchandise on Amazon 01:59 Why Amazon Is a Powerful Sales Channel 03:48 Revenue Potential During Peak Seasons 05:42 Fulfillment Options: FBA vs FBM 07:08 Understanding Amazon Fees and Margins 08:32 Customer Data Ownership and Marketing Challenges 10:54 The Importance of SEO and Search Demand 13:14 Keyword Strategies and Search Terms 14:58 Starting with City and State Apparel 18:23 Semantic SEO and Listing Optimization 20:12 Connecting Shopify and Amazon 21:32 Getting Started and Learning the Platform 22:29 Pricing, Margins, and Protecting Your Brand 23:25 Strategies to Increase Sales and Customer Lifetime Value 24:46 Balancing Amazon and Shopify for Growth 26:10 Next Steps and Deeper ConversationsCore Strategic Takeaways1. Amazon is an acquisition engine — not a loyalty platform. You will gain reach. You will gain visibility. But Amazon owns the customer relationship — not you.2. Start broad before going branded. City-forward, state-pride, and general baseball apparel can build search velocity and reviews before you launch deeper team SKUs.3. SEO is the real game. Amazon rankings are driven by relevance + performance + conversion velocity. Without visibility, there are no sales.4. Model your numbers before you move inventory. Understand your true profit after fees. Align pricing carefully. Consider charging slightly more on Amazon to protect margin.Resources MentionedShopify Marketplace ConnectMarketplace Connect TipsFulfillment by Merchant Overview & Referral FeesAmazon Seller CentralAmazon Seller UniversitySemantic SEO research toolsJungle ScoutHelium 10Sports Marketing Machine on LinkedInSports Marketing Machine on InstagramBook a call with Jeremy from Sports Marketing Machine

One of the phrases that can put many on the defense is, “We're also talking to a few others.” Sometimes it's said plainly.  Other times it's softened into something like, “We're still exploring our options.”  Either way, it tends to trigger the same reaction: the urge to explain, justify, or subtly compete. You start thinking about how to stand out, how to defend your pricing, how to make sure you're not the one who gets cut. The trouble is, that instinct almost always works against you. Over-explaining erodes confidence. Competing in comparison pulls you into someone else's frame. And trying to prove your value in that moment often does the opposite. In this episode of Sales Is NOT a Dirty Word, I break down how to handle competition talk without tightening up, avoiding it all together or overexplaining.  Instead of reacting, I walk through how to slow the conversation down, stay anchored, and lead it in a way that builds trust rather than pressure. This episode covers: Why conversations about competitors don't have to feel awkward, transactional, or forced How to redirect comparison talk with clarity, confidence, and intention The kinds of questions that help prospects think more clearly about what they actually need Why being genuinely comfortable with “this might not be the right fit” often increases your close rate A real client example where filtering out the wrong fit protected both the deal and the relationship If you've ever wished you had better words when someone brought up your competition, this episode gives you language that feels natural and authority that doesn't need to be announced. Want help crafting what to say in your specific situation? Book a Sales Level-Up Call and we'll build it together: https://calendly.com/aleasha/salesteam-levelup 01:00 – What NOT to do when your prospect mentions other options 01:40 – How to empower instead of persuade 02:30 – Using client pain points with other providers to guide the convo 03:20 – Real example: ad agencies and account access red flags 04:15 – The difference between guiding and convincing 05:00 – When to gently suggest they're looking for a different kind of support 06:00 – Sample questions that highlight gaps in your competition 07:20 – Why trust comes from transparency, not perfection 08:00 – A simple phrase to offer value without attachment 08:45 – Final reminder: You're not here to win a debate. You're here to help them choose the right fit. #SalesIsNotADirtyWord #SalesWithIntegrity #BlackSheepSales #ProspectEmpowerment #CompetitionInSales #SalesStrategy #SalesConversationTips #SalesBoundaries #TrustBasedSelling #AleashaBahr #ClientFitMatters #DiscoveryCallTips #SalesConfidence #ServiceProviderSales #SalesMessaging #HighIntegrityBusiness #SalesPodcast #HandlingObjections #NoMorePressureSelling For more insights on selling without pressure, pretending, or performative tactics:

Why do we suddenly need something the moment we hear “limited time,” “only a few left,” or “exclusive access”? In this episode, I sit down with digital marketing expert and psychologist Dr. Mindy Weinstein to talk about the psychology behind scarcity and why it drives some of your fastest decisions, strongest desires, and biggest purchases. Mindy breaks down the science behind FOMO, how scarcity impacts decision-making at a neurological level, and why businesses use ethical scarcity to build demand, community, and excitement. Tune in to understand how scarcity can transform the way you sell, buy, and make decisions In This Episode You Will Learn Why SCARCITY instantly changes how your brain makes decisions. How FOMO activates urgency and overrides logical thinking. How LIMITED ACCESS increases perceived value. The 4 TYPES OF SCARCITY used in marketing and business. How social media AMPLIFIES scarcity and buying behavior. The PSYCHOLOGY behind product launches, ticket presales, and viral trends. How businesses ethically use scarcity to INCREASE SALES and LOYALTY. How to avoid impulse PURCHASES triggered by urgency marketing. Check Out Our Sponsors: Shopify - Sign up for a one-dollar-per-month trial period at shopify.com/monahan Quince - Step into the holiday season with layers made to feel good and last from Quince. Go to quince.com/confidence Timeline - Get 10% off your first Mitopure order at timeline.com/CONFIDENCE. Northwest Registered Agent - protect your privacy, build your brand and get your complete business identity in just 10 clicks and 10 minutes! Visit https://www.northwestregisteredagent.com/confidencefree Resources + Links Get your copy of Mindy's book "The Power of Scarcity" HERE Learn more about Dr. Mindy Weinstein HERE Call my digital clone at 201-897-2553!  Visit heathermonahan.com Sign up for my mailing list: heathermonahan.com/mailing-list/  Overcome Your Villains is Available NOW! Order here: https://overcomeyourvillains.com  If you haven't yet, get my first book Confidence Creator Follow Heather on Instagram & LinkedIn Mindy on Instagram & LinkedIn

Are you posting consistently on social media but still struggling to create a steady revenue stream? There is a better way to build a sustainable online business without relying on social media. With a clear sales strategy, you can create steady business growth while strengthening trust building with your audience.In this episode, I break down how to build an email list that becomes a valuable asset for long term success. I cover how to create an opt-in that solves problems and how to set up a welcome sequence that builds a genuine relationship from day one. You'll learn the importance of segmentation to ensure you are always sending the right message to the right person.We are diving into:• How to use email marketing to grow your owned assets and turn a simple lead magnet into long term income instead of depending on social media.• Use marketing automation to build simple systems that capture sales without constant effort.• Write nurture emails that guide people toward a purchase without feeling pushy.• Create consistent revenue in your coaching business by leading your audience through a clear client journey.I'm here to help you build a strong, profitable business that gives you more freedom. When you stay consistent and focus on what you actually control, you can grow your work as a coach in a way that feels steady and sustainable. You deserve a business that supports your life, not one that runs it.CarlyResources from this episode:Therapreneur: A Therapist's Guide to 3x Your Therapy IncomeThe Coach IntensiveListener Giveaway!If you've been loving the podcast, this is the best way to support it and get something amazing back. Visit carlyhillcoaching.com/podcast, scroll down, fill out the 3-question form, and unlock Social Media Mastery instantly.Get 2 FREE months of TherapyNotes and streamline your notes, scheduling, and billing.Use promo code: CarlyExplore More SupportCarly AILooking for more support? Click here to explore different options to work with CarlyWant to start a podcast or grow your existing one? Visit https://julianabarbati.com and let her know I sent you!What was your biggest takeaway from this episode? Drop me a DM on Instagram - I'd love to hear from you!“If your audience didn't respond, it's feedback and not rejection.” - Carly Hill

[THE DISTINCTIVE EDGE CLIENT CASE STUDY] What if your marketing didn't just work… it actually made you feel more regulated? In this longer, laugh-out-loud-and-then-get-a-lump-in-your-throat conversation, Meg sits down with Tasha and Brandon (Rules & Rebellion)—burnout business strategists who support heart-centered business owners with Complex Life Circumstances (their term: CLC). If you've ever tried to follow someone's "post every day + hustle harder" blueprint and felt your nervous system slam the brakes… this episode will feel like someone finally telling the truth out loud. Tasha and Brandon share what it's like to build a business while navigating layered realities—ADHD, parenting, perimenopause, chronic stress, flare-ups, caregiving, life transitions—without pretending discipline alone is the answer. They talk about why so many business strategies feel like "duct tape on a Lamborghini," and what changed when they anchored their message in a clear framework and values-led positioning that actually fits real life. We also get into tangible results: how they used a relationship-based private invite strategy to bring in $6,000 more in sales between December and January than ever before, and why the bigger win wasn't just money—it was creating systems that made the business feel safer and more sustainable. And if you've ever thought, "I can't keep doing this… but I also can't not do this work," Tasha's closing message is basically a mic drop. In this episode, we cover: What "Complex Life Circumstances (CLC)" actually means—and why it changes how you market and sell Why most strategies feel like duct tape on a Lamborghini for high-capacity people with layered lives The difference between stabilizing your nervous system vs just soothing it How a framework gives you one clear way to explain what you do (and reduces daily decision fatigue) What changed when they stopped "spraying the internet" with content and started selling with a clear process How private invites work when you're not trying to be templated, pushy, or weird The underrated result: building systems that help you have a business and a life Why your message can't survive on "$27/month energy" if you're here to make real impact How autonomy inside a program creates better results than copy/paste "be like me" coaching Memorable moments / quotes: "It felt like duct tape on a Lamborghini." "It was energizing versus depleting." "I can't not do this work." "You can't survive on $27 a month if you're here to deliver a real message." "Meg never asked us to be her—she asked us to get out of our own way." Connect with Tasha & Brandon (Rules & Rebellion) Instagram: @rulesandrebellion Website: https://www.rulesandrebellion.com/  Podcast: Boldly Becoming You: https://rulesandrebellion.libsyn.com/    Want to apply for The Distinctive Edge? DM Meg on Instagram @MeganYelaney or apply at https://meganyelaney.com/tde    

Send us a textWhat if growing your business didn't require chasing algorithms, posting every day, or paying for ads?In this episode of The Good Enough Mompreneur Podcast, Angela sits down with Larissa Banting—an internationally accredited publicist and entrepreneur who built a seven-figure business using strategic publicity instead of social media. This conversation is a must-listen for mompreneurs who want to increase visibility, authority, and sales without burnout.Larissa shares how PR works differently than traditional marketing, why visibility is not a vanity metric, and how even one aligned podcast appearance can create long-term momentum in your business. This episode feels less like an interview and more like a masterclass in sustainable growth.In this episode, you'll learn:Why PR is a non-negotiable foundation for business growthHow publicity builds trust and credibility faster than social mediaHow one podcast appearance can turn into 10+ opportunitiesWhy AI search is changing how experts are discoveredHow to pitch podcasts and media outlets the right wayWhat most entrepreneurs miss when it comes to monetizing visibilityWhy you don't need to be “ready” to be seen—you just need to startAbout Larissa BantingLarissa Banting is an accredited public relations professional with over 30 years of experience in media and publicity. She is the founder of El Bee PR and has worked with major brands including Bombay Sapphire Gin, CBC, CTV, and government organizations.After moving to Costa Rica, Larissa launched one of the first destination wedding planning firms in Central America and grew it to seven figures—without ads or social media—through strategic publicity alone. Today, she helps entrepreneurs amplify their authority, visibility, and profitability through PR that actually works.Connect with Larissa & Explore Her Resources

Simple Steps to Increase Sales! with Neil Rogers delivers practical, no-fluff sales tips you can use right away to boost confidence, connect with customers, and close more deals.

FREE LIVE TRAINING — JANUARY 22ND Sales Cure-All: Overcoming Life Insurance ObjectionsIf you're hearing “I need to think about it,” “It's too expensive,” or “Let me talk to my spouse,” the problem isn't your product — it's where control is getting lost in the conversation.

If you're tired of constantly showing up on your podcast, talking about your products and services, and still not seeing any sales, you are not alone. While most podcasters don't make any sales from their podcasts or struggle to generate leads with their show, it's not an impossible task. This week, episode 28 of Successful Podcasting Unlocked answers the question: What are the proven strategies to increase sales through podcasting?In this episode, I share:Talk about your products and services consistently, mentioning them in every relevant episode. Create SMART (specific, measurable, achievable, relevant, and time-bound) goals.Examples of SMART goals that are aimed toward converting listeners into leads. Strategic and actionable ways to increase conversions with your podcast. To learn more & sign up for the Podcast Growth Intensive, go to galatimedia.com/intensive Be sure to tune in to all the episodes to receive tons of practical tips, tricks, and advice as I answer all your podcasting questions. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!CONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Proud member of the Feminist Podcasters Collective.

Clark County Council voted 4-1 to approve a 0.1 percent sales tax increase that could raise about $6.5 million annually for housing and related services, even though a specific spending plan has not yet been finalized. https://www.clarkcountytoday.com/news/county-council-votes-to-increase-sales-tax-for-yet-to-be-finalized-plan-for-affordable-housing/ #ClarkCounty #VancouverWA #AffordableHousing #LocalGovernment #Taxes #PublicPolicy

Send us a textClick here to learn more and register you and your team for for NPG Iconic! Click here to follow The Brian Wright Show PodcastClick here to subscribe and watch on The Brian Wright Show YouTube Station Click here to meet with our Founder/CEO, Brian Wright Thank you to our SponsorsNew Patient GroupWrightChat

Mike celebrated the 10th anniversary of the release of Sales Management. Simplified. with a free, live "THANK-YOU" web session for sales leaders.  Episode 102 is the audio recording of that session where Mike shared his biggest lessons and takeaways from the past decade working to increase sales management effectiveness and answered 15 questions submitted by leaders who registered for the session. He also announced a special limited time promotion on the Sales Management. Simplified. Video Coaching Series.   If you'd prefer a video recording of the session, you can WATCH HERE.   RESOURCES MENTIONED:   Sales Management. Simplified. - the book   The Sales Management. Simplified. Video Coaching Series - special promotion   Supercharge Your Sales Leadership Event –  April 8th info and registration   _____________________________   This episode is sponsored by Pursuit Sales Solutions. If you are looking for help adding A-player talent to your team, contact Mike's friends at pursuitsalessolutions.com/weinberg  

Send us a textUnderstanding your Amazon customer journey is crucial for sales growth. Learn how to analyze awareness, consideration, and purchase stages to optimize your strategies with the help of My Amazon Guy's expert insights. Discover the steps you can take to fine-tune your advertising and customer targeting for maximum success.Get your hands on the Ultimate Q4 Playbook for Amazon sellers and crush this holiday season! https://bit.ly/46Wqkm3Book a strategy call to dive deeper into your customer journey analytics and unlock real growth for your brand: https://bit.ly/4jMZtxu#AmazonSales #EcommerceGrowth #CustomerJourney #AmazonAdvertising #brandgrowth Watch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Amazon Data & Customer Journey01:10 - Understanding the Amazon Customer Journey Funnel02:20 - Analyzing the Awareness Stage: Key Metrics03:40 - Identifying High Potential Customers in Consideration05:00 - The Importance of Add-to-Cart and Wishlist Data06:15 - How to Optimize Your Amazon Sales Funnel for Better Conversion07:30 - Comparing January vs. March: Key Data Shifts08:45 - Improving New-to-Brand Purchases with Targeted Strategies10:00 - Retargeting Strategies for Repeat Customers on Amazon11:15 - How to Leverage Customer Journey Data to Grow Your Brand----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textThis testimonial shares the reality of what it's like selling on Amazon as a small business. From delistings to support frustrations, sellers face challenges most shoppers never see. Learn how working with the right Amazon experts can help overcome these roadblocks and keep your brand growing.Tired of Amazon delistings and support nightmares? Get expert help before it costs you your brand: https://bit.ly/4jMZtxuDon't head into Q4 blind! Download the Ultimate Amazon Playbook and crush your sales goals: https://bit.ly/46Wqkm3#AmazonSellers #EcommerceSupport #AmazonDelisting #VendorHelp #AmazonAgencyWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Did You Think It Would Become a Brand?00:20 - Launching at a Therapy Conference00:40 - Getting on Amazon After Buyer Feedback01:00 - Discovering Amazon Vendor Challenges01:40 - Working With a Full Amazon Team02:25 - In-House Hire vs. Agency Model03:00 - Delisting Nightmare and Customer Complaints03:50 - How Amazon Refunds Hurt Small Sellers04:30 - Relying on Experts to Handle Amazon Support05:20 - Frustration With Repetitive Support Emails06:00 - Customers Don't Know They're Hurting Sellers06:50 - Every Seller Has Been There07:13 - No One's Really Prepared — That's Why Support Matters----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textMaximize your Amazon sales with the right PPC strategy and organic SEO integration. Learn how adjusting your ad spend can double sales without burning through your budget. Discover the best way to use PPC to grow your organic ranking and avoid wasted ad spend, even in competitive markets.Get the Q4 Playbook for Amazon sellers, double your holiday revenue! https://bit.ly/46Wqkm3Ready to increase your sales? Book a strategy session now to optimize your PPC and boost your sales! https://bit.ly/3ZlHh6G #AmazonPPC #AmazonAds #PPCOptimization #AmazonSales #EcommerceTips #AdSpend Watch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 – Introduction: The Role of PPC in Organic Sales Growth00:50 – Decreasing TACoS: Client's Goal to Improve Efficiency01:30 – Organic Growth: Is Sales Growth Happening Without Increased Spend?02:30 – Setting Clear Goals: How to Achieve 40K Sales While Lowering TACoS03:30 – Addressing Low Traffic and Exploring Additional Spend for Growth04:30 – The Importance of a 2:1 Organic to Paid Sales Ratio05:30 – Keyword Performance: Analyzing Strike Zone Keywords06:30 – Finding Opportunities to Boost Rankings and Increase Sales07:20 – Evaluating Ad Spend: Avoiding Wasted Money in Your Campaigns08:10 – The Need for Broad Match Campaigns and Budget Reallocation09:00 – Sponsored Products: Focus on High-Relevance Keywords09:40 – Optimizing Ad Spend and Reducing Wasted Spend for Better ACoS----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Save to listen to daily - This one came highly requested and is likely the fire under your booty that you've been craving and needing. Here for the big hard convos, to hold you in your vision, to upgrade your identity and teach you the strategies to have it all. FOLLOW ON IG hereJoin us in Freedom Society here -Grab My FREE identity upgrade audio course here -

Join Kirsten Roldan, a business coach and burnout expert, on the Business Without Burnout podcast as she shares her journaling method to clear mindset blocks and boost sales.Kirsten explains the crucial role of mindset in business strategy and offers practical steps for self-coaching using a simple model similar to cognitive behavioral therapy. She emphasizes the importance of addressing thoughts about money, time, clients, audience, and self to create impactful results. Discover how consistent mindset work can lead to peaceful, sustainable growth in your business.

Send us a textThis new Amazon feature offers unparalleled insights into tracking customer journeys, allowing sellers to understand customer behavior and product performance. With detailed analytics, you can now measure customer acquisition costs, lifetime value, and new customer rates. By utilizing this data, you'll be able to optimize your product listings and advertising strategies effectively, ensuring continued growth for your brand. This powerful tool brings data-driven decision-making to the forefront of your business.Ready to elevate your Amazon sales? Let's discuss how these features can transform your brand, book a strategy call now! https://bit.ly/4jMZtxuCrush your Q4 goals, download the Q4 Selling Playbook built for serious Amazon sellers: https://bit.ly/46Wqkm3#AmazonSales #CustomerInsights #EcommerceGrowth #BrandAnalytics #AmazonAdvertising #AmazonSellers #SalesGrowthWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Relying only on Amazon? Download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7TyqjStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Introduction to Amazon's new feature for tracking customer journey00:30 - Viewing customer data for new and existing customers01:15 - Understanding customer lifetime value and acquisition costs02:00 - How to calculate new customer acquisition cost02:40 - Analyzing search channel performance and conversion rates03:00 - Understanding search impression conversion rate for Amazon products03:30 - Insights on customer behavior for new vs. existing customers04:00 - Tracking how products perform over time and top performers04:45 - Discussing Amazon's data on add-to-cart numbers vs. purchases05:10 - Wrap-up: How this feature can improve Amazon listings and sales----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textIn this AMA compilation, we answer the top 5 questions from our community about growing your brand in niche Amazon markets. From targeting new customers with sponsored product ads to pricing strategies for competitive categories, these insights will help you boost your market share and visibility. Whether you're dealing with limited keywords or a highly competitive market, these actionable strategies can drive real results for your business.Want personalized advice on your niche strategy? Book a call now and get the best tactics for your brand: https://bit.ly/4jMZtxuGrab the Ultimate Q4 Playbook and win the busiest season before it starts: https://bit.ly/46Wqkm3#AmazonMarketing #AmazonSellingTips #NicheMarketGrowth #BrandBuilding #AmazonStrategiesWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Top 5 AMA Questions00:14 - Question 1: Growing Your Brand in Niche Categories01:00 - Question 2: Using Sponsored Product Ads for New Customers02:09 - Question 3: One Brand vs. Multiple for Different Niches03:05 - Question 4: Pricing Strategy in Competitive Markets03:27 - Question 5: Aggressive vs. Conservative Sales Strategies03:54 - Resources for Perfect Launch and PPC Strategies----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textIn this video, we compare two key strategies to boost your Amazon sales: strikethrough discounts vs. coupon codes. Learn the benefits of both, and why strikethroughs often outperform coupons for increasing visibility and conversion rates. Find out how to use price to your advantage without competing on cost and drive more sales with the right pricing strategy.Want to drive more sales with the right pricing strategy? Book a call today to optimize your Amazon listing and boost your conversions: https://bit.ly/4jMZtxuGrab the Ultimate Q4 Playbook and win the busiest season before it starts: https://bit.ly/46Wqkm3#AmazonPricing #EcommerceStrategy #StrikethroughDiscount #AmazonSales #PriceOptimizationWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 – Coupons vs Strikethrough Discounts: What's Better?00:05 – Why Strikethroughs Are Effective for Click-Through Rate01:15 – The Impact of Price on Conversion and Sales02:00 – How to Compete with Higher-Priced Products03:00 – Strikethrough Pricing vs Coupons in Advertising04:10 – Why Some Discounts Don't Work as Expected05:30 – How to Handle Pricing Errors on Amazon06:20 – Competitor Pricing: How to Stay Competitive07:10 – Building Loyalty with Premium Products08:00 – Avoid Competing on Price Alone: Focus on Differentiation09:00 – Re-launching Your Product Without Lowering the Price10:10 – How to Tackle Competitors with Aggressive Discounts11:00 – Managing Off-Amazon Pricing for Consistency12:00 – The Impact of MAP Pricing and Keeping Prices Stable13:00 – Final Thoughts on Dynamic Pricing Strategy----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textPremium A+ Content offers more image space, larger modules, and video options to enhance your listing. Compared to Standard A+ Content, it increases engagement through better visuals and scroll depth. This can help improve sales, conversions, and time on page when implemented correctly.Need A+ Content that converts? Let our team build it for you, fast, optimized, and fully done: https://bit.ly/4qmaHgQGrab the Ultimate Q4 Playbook and win the busiest season before it starts: https://bit.ly/46Wqkm3Watch these videos on Youtube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Should You Upgrade to Premium A+ Content?00:35 - What Amazon Says About A+ Content Sales Impact01:22 - A Look at Real Listings with and without Premium A+02:30 - How Premium A+ Builds Micro Commitments03:45 - Standard A+ vs Premium Real Estate Comparison05:06 - The Real Benefit: More Scroll = More Sales06:00 - Requirements for Premium A+ Eligibility07:10 - Module Count and Width Differences08:22 - Final Breakdown of Premium A+ Features09:41 - Why Premium A+ Content Is the Better Long-Term Move----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textMany sellers focus only on ACoS when tracking performance, but that doesn't give the full picture. TACoS includes total sales and reveals if ad spend is growing the business or just maintaining it. Tracking this metric helps sellers understand profitability and organic growth on Amazon.See how your TACoS stacks up, get expert advice on your Amazon growth strategy: https://bit.ly/3ZlHh6G Grab the Ultimate Q4 Playbook and win the busiest season before it starts: https://bit.ly/46Wqkm3#AmazonAds #TACoSMetric #AmazonSellerTips #EcommerceGrowth #amazonadvertising Watch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - ACoS vs TACoS: What Should You Track?00:41 - Understanding ACoS and ROAS on Amazon01:50 - Why Profitability is More Than Just ACoS02:55 - What TACoS Really Measures04:02 - Example: 10x Ad Spend with Same TACoS05:45 - Why Stable TACoS Shows Real Brand Growth06:46 - Healthy TACoS Range for Most Sellers07:17 - Other Metrics: P-TACoS, POAS, and When to Use Them08:01 - The Final Word: ACoS is Not Enough----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textLaunching a product on Amazon? You need the right campaign structure, not just a budget. From longtail keyword targeting to avoiding early waste on display ads, this video breaks down what actually works. Learn how to launch with broad, phrase, and exact match strategies for faster ad traction and better conversions.Crush your Q4 goals, download the Q4 Selling Playbook built for serious Amazon sellers: https://bit.ly/46Wqkm3Start strong from day one, let's map out your PPC launch strategy together: https://bit.ly/3ZlHh6G #AmazonSelling #VineProgram #AmazonReviews #FBAnews #amazontips Watch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Relying only on Amazon? Download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7TyqjStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - How Many Campaigns to Launch With a New Product  00:26 - Longtail Keyword Strategy Using Competitor Research  01:26 - Targeting Luxury Niches and Differentiation  01:48 - Best Match Types for Product Launch Campaigns  02:17 - Why Ads Don't Convert Immediately at Launch  03:07 - Understanding Ad History and Conversion Delay  03:16 - Keep Winning Keywords in Campaigns With History  03:44 - Can You Launch Without PPC on Amazon?  04:26 - Ideal PPC Budget for a 500-Unit Product Launch  04:48 - Why Ad Spend Matters Less Than Performance Metrics  ----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

In Episode 98, Mike excitedly reveals something he's been teasing for several months. Listen in as he hosts his former client, dear friend from Ireland, and now partner, Fergal O'Carroll. After 35 successful years in sales and sales leadership, Fergal launched Supercharge Your Sales Velocity in 2024 with the mission of empowering sales teams to drive MORE OPPORTUNITIES, BIGGER DEALS, & FASTER WINS. Among his many passions, Fergal was an early adopter of generative AI, and he is the catalyst behind the launch of the massively upgraded offering they are announcing today, YOUR SALES STORY with an AI Assist. You may never hear Mike as passionate about a topic as he is in this episode, reminding sales leaders that their messaging, their sales story, is the team's most critical sales weapon. When your team's sales story is great, EVERYTHING is easier, you secure more meetings, face less resistance, decommoditize the conversation, justify premium pricing, and increase margins and win rates! NOTHING increases a sales team's confidence or effectiveness more (or faster) than empowering them with compelling, customer issue and customer outcome-focused, differentiated sales messaging. Enjoy Fergal and Mike's conversation, and here's to sharper messaging and MORE NEW SALES!   RESOURCES MENTIONED IN THIS EPISODE: YOUR SALES STORY with AI Assist February 2026 Supercharge Your Sales Leadership Event   This episode is sponsored by Pursuit Sales Solutions. If you are looking for help adding A-player talent to your team, contact Mike's friends at pursuitsalessolutions.com/weinberg

Send us a textMost sellers underestimate how seasonality affects even the most basic items on Amazon. From toothpaste and dog treats to batteries and baby gates, everything shifts with the calendar. This video breaks down surprising patterns and how timing can impact your inventory and sales decisions.Still planning inventory without seasonality in mind? Book a strategy call before Q4 hits hard: https://bit.ly/4jMZtxuReady to grow beyond peak seasons? Book a call and let's talk brand growth: https://bit.ly/470KXxF#AmazonSeasonality #AmazonInventory #FBAPlanning #Q4Sales #amazonsellertips Watch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Maximize your holiday sales with our Ultimate Q4 Playbook, grab it before it's too late! https://bit.ly/46Wqkm3Plan for a booming holiday season with the 2025 Ecommerce Holiday Playbook. Download the guide now and grow beyond Amazon: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 – Every Product Might Be a Gift  00:17 – Why Seasonality Affects All Products  00:52 – Toilet Paper, Toothpaste, and Seasonality Examples  01:35 – Even Shoe Cleaning Kits Have a Season  02:00 – Vitamins, Hairbrushes, and Q4 Trends  02:40 – How Automotive Tools Sell by Season  03:12 – The Coffin Example: Yes, Even That Has a Season  03:54 – Baby Gates and the Baby Shower Effect  04:41 – Batteries and Their Strong Q4 Sales Pattern  05:31 – Why Gifting Drives Q4 Sales for Odd Products  06:02 – Summer Products Can Still Sell in Q4  06:50 – Why You Still Need Inventory for Off-Season  07:48 – Seasonal Trends in Medicine and Headache Relief  08:40 – Proving Seasonality with Real Product Sales Charts  09:47 – Baby Birth Rates and Crawling Patterns Affect Sales  10:36 – Dental Floss and Q1 Dental Trends  11:04 – Seasonality of Power Backup Devices (APCs)  11:38 – Why Trash Bag Sales Jump in Q4  12:08 – Understanding Seasonality to Plan Inventory Right----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

In this episode of SaaS Fuel, host Jeff Mains welcomes Harish Chandramowli, CEO of Flare, to unpack the evolution of ERP systems in the age of AI—specifically for fashion brands and SMBs.Harish shares insights from his unique career path, spanning cybersecurity at Johns Hopkins, engineering at Bloomberg and MongoDB, to tackling unstructured data and workflow automation for modern retailers. The conversation dives deep into the intersection of technology, scalable team building, and founder-led sales—along with candid lessons learned while bootstrapping, selling, and leading distributed teams across the globe.Key Takeaways00:00 Tech Innovation and People-First Leadership06:18 "SMB Market Gap: Custom ERP Needed"07:29 Flexible ERP Solutions with MongoDB12:34 AI Streamlines ERP Communication15:55 Increase Sales with Incomplete Products18:40 "Benefits of Technical Founders"23:02 Cultural Sensitivity in Global Teams25:41 Delegation as a Learning Opportunity29:43 "Team Growth and Skill Challenges"32:37 AI-Driven Business Insights36:22 Optimizing Workflow with AI Automation39:58 Future Growth: Strategies & Insights40:49 "SaaS Fuel Podcast Overview"Tweetable QuotesThe Power of Flexible Data: "One of the things that I learned in MongoDB is flexible data has so much power. It's so much easier to help people understand their business without having to pay." — Harish Chandramowli AI Revolutionizing Supply Chain Communication: "AI can learn. Your emails say that, hey, you got an email from your factory saying that things are getting delivered and AI can parse your attachment, fill in those data, you just need to verify and approve it and the workflow is done." — Harish Chandramowli Viral Topic: The Importance of Cultural Understanding in Global Teams: "Understanding each other's culture goes a long way in people feeling close to you." — Harish Chandramowli SaaS Leadership LessonsUnderstand Before You Automate: Deeply map out a customer's workflow before implementing automation. AI is most powerful when embedded where the real pain is.Founders Must Stay Hands-On: Engaged, founder-led sales and customer interactions are critical in the early stages—don't retreat into just building.Hire for Culture & Autonomy: Successful distributed teams thrive on self-motivation, global empathy, and transparent communication.Don't Fear Delegation: Letting your team handle challenges increases their growth and the company's overall resilience.Sales and Engineering Need Real Collaboration: Break down silos by involving engineers in sales calls and non-technical staff in planning meetings.Contextualize AI's Role for Customers: When selling AI-driven solutions, focus on the concrete problem solved, not the flashy technology. Realism and transparency build trust.Guest Resourcess.c.harish@gmail.comharish@flairesoftware.com https://www.flairesoftware.com/ https://www.linkedin.com/in/scharish/Episode SponsorThe Captain's KeysSmall Fish, Big Pond –

Truth bomb: your content body can make or break your conversions. Hooks and intros grab attention, but it's the body that solves the problem and earns the sale. In this episode, I'm walking you through a seven-point checklist to make sure your content body actually does its job. Think of this as your roadmap for stronger, more persuasive content. And if you're ready to stop losing sales to fuzzy messaging, join me live inside the Master Your Messaging Masterclass—where I'll personally review your homepage copy, help you fix weak spots, and show you how to boost conversions right away. Spots are limited, so grab yours now before they're gone. Join the Master Your Messaging Masterclass before seats are gone! email: info@faithhanan.com

Stop what you are doing foodpreneur - listen to this short episode and then DO this customer journey exercise for your sales channels. You will be amazed at the things that you find that can make all the difference in customers finding you, purchasing from you, and building a long-lasting relationship with your brand. Fixing things NOW in the customer experience will make all the difference for your holiday sales online or in person. Want my eyes on your website or other sales channels like markets or wholesale? Book a strategy session and let's make it better so you make more money!The Sales Channel Challenge is happening LIVE October 21 - 23. This is everything you need to know about selling at farmers markets, online or into stores from licensing to pricing to sales. It's just $27 and comes with a roadmap to launch and grow your business your way. http://foodbizsuccess.com/challenge Brand new training just dropped

Most entrepreneurs don't have a marketing problem; they have a messaging problem. If you feel like you're posting, pitching, and doing all the things but only getting "I love your vibe!" instead of paying clients, this episode is the truth bomb you need to hear. Your core message is the bridge between you and your ideal client, and if it's fuzzy, it's costing you money, impact, and scale.In this practical, no-fluff solo episode, Samantha Warren is giving you the keys to finally nail your message. She breaks it down into three simple but powerful questions that will help you distill your genius, clarify your offer, and cut through the noise. Learn why a clear message is the most important profit lever in your business and the difference between being a nice-to-follow "influencer" and a sought-after expert. This is the hallelujah moment your brand has been waiting for.TIMESTAMPS: 01:32 How to get clear on your core message01:46 The 3 Questions to Ask for Clarity03:35 What Problem Do You Solve? 06:11 What Unclear Messaging is Costing You07:00 What to Do When You Get “I love your vibe” instead of “How do I work with you?”09:22 The Simplicity Test13:04 The Invitation to Clarify Your Message>> RESOURCES + LINKSGet On My Insider List – https://voiceandvisibility.myflodesk.com/optinFollow Sam on InstagramFollow Sam on TiktokSubscribe on Youtube

Send us a textQ4 on Amazon can make or break your year. Planning inventory shipments early is the most important step to avoid stockouts and missed sales. This video walks through FBA deadlines, mid-December shopping trends, and how to manage rising fulfillment fees while keeping your listings competitive.Make sure your Q4 sales don't stall, book a strategy call to get your FBA strategy locked in: https://bit.ly/4jMZtxu#Q4AmazonTips #AmazonInventory #HolidaySalesStrategy #EcommercePrep #FBASellingWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Stop relying only on Amazon, download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7TyqjStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Why Q4 Is Different on Amazon00:40 - How Holiday Shopping Has Shifted Online01:25 - Be Ready: Inventory Timing Tips01:59 - Amazon's Holiday Deal Events Breakdown02:33 - The Real Q4 Sales Surge Isn't on Black Friday03:06 - Understanding Shopping Behavior Before Mid-December03:56 - Deal Strategy vs. Profit Margins04:46 - Key Amazon Inventory Dates & Deadlines05:30 - Sending Late? What to Know About Shipments06:39 - Rising FBA Fees and Holding Costs in Q407:23 - Why Q4 Still Delivers High ROI on PPC07:41 - Final Tips for Q4 Inventory & Managing Amazon Chaos----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textMany sellers overspend on exact match ads without realizing the wasted potential. This breakdown shows why broad, phrase, and auto campaigns often uncover better keywords. Real examples reveal how sellers can miss valuable sales opportunities by chasing volume only.Turn wasted ad spend into real profit, book a strategy call to fix your PPC targeting today: https://bit.ly/3ZlHh6G Take control of your ad strategy before Amazon does it for you, book your PPC call today: https://bit.ly/4jMZtxu#AmazonAds #PPCstrategy #AmazonAutomation #KeywordTargeting #AdSpendOptimizationWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Stop relying only on Amazon, download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7TyqjStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Why Exact Match Ads Waste Seller Budgets  00:26 - Experience Running PPC for Almost 10 Years  01:01 - Seller Mindset Around Relevancy and Search Volume  01:37 - Data From 400 Brands on Match Type Spend  02:16 - Why Exact Match Misses Keyword Opportunities  02:39 - Sellers Chasing High Search Volume Mistakes  02:53 - Keyword Example: Markers vs Dry Erase Markers  04:36 - Long-Tail Keyword Phrases Sellers Overlook  05:24 - Niche Phrases Like Green Dry Erase Markers  06:10 - Competitor Targeting and Missed Brand Phrases  07:28 - The Problem With Closing Yourself Off With Exact  08:15 - When Exact Is Useful but Limited  08:45 - Relevance in Niche Keywords vs Broad Terms  09:13 - Final PPC Tips and Match Type Strategy  ----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Most businesses don't fail because of bad offers. They fail because they don't ask enough people to buy.In this episode of the CEO Sales Strategies Podcast, Doug C. Brown sits down with serial entrepreneur Joe Rare to break down why most businesses plateau — and how to scale sales using the law of averages, daily activity, and compounding consistency.You'll learn why fear and ego quietly block sales growth, how to reframe rejection as part of the math, and why 100 days of consistent outreach won't just grow your revenue — it will change who you are as a seller and leader.In this episode, you'll discover: ✅ Why most businesses don't ask enough people to buy ✅ How fear and ego quietly sabotage sales performance ✅ Why the law of averages guarantees predictable results ✅ How daily activity compounds into confidence + growth ✅ Why identity change is the key to long-term sales success

Send us a textAmazon recently added changes to campaign setup that can raise ad costs automatically. Sellers need to be aware of new ad placements like TV streaming and segment targeting that could impact results. These shifts in PPC settings affect spend, visibility, and how your campaigns perform overall.Worried your ad budget is slipping away? Lock in a call now to protect your margins: https://bit.ly/4jMZtxu#AmazonAds #AmazonPPC #AdBudget #amazonppcupdate #AmazonSellingTipsWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Stop relying only on Amazon, download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7TyqjStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - 3 Big Changes in Amazon Ads You Must Know  00:12 - Auto-Bid Increase Feature Hidden in Campaign Settings  01:22 - Why Prime Day Isn't Worth a 50% Bid Boost  02:44 - TV Ads on Amazon: New Opportunity or Waste of Budget?  04:01 - When Should You Test TV Ads as a Brand?  05:02 - Budget Allocation Guide by Brand Size  06:12 - Amazon Ad Spec Requirements for Video Campaigns  07:30 - Common Mistake in Video Ads That Hurts Results  08:32 - CPM Bidding Risks Explained  10:04 - Lack of Ad Placement Control in Seller Central  10:33 - New B2B Targeting Feature: Worth Testing?  12:22 - Final Thoughts + Where to Get More PPC Help ----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textShipping container losses and Amazon warehouse damage are hurting sellers more than ever.Many aren't being paid the full value of their products and are left fighting Amazon's logistics.Inventory loss, delayed deliveries, and low refunds are squeezing ecommerce brands hard.Sick of losing money every time Amazon messes up your inventory? Get help from real pros with zero fees! Contact us at myrefundguy.com#LostInventoryAmazon #AmazonRefundIssues #FBAReimbursement #DamagedGoodsAmazonWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Stop relying only on Amazon, download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7TyqjStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Massive Shipping Disaster at Long Beach00:19 - Products Worth Millions Lost at Sea00:40 - Brands Like Data Dive Affected by the Incident01:09 - What Amazon Does With Damaged Inventory01:47 - Why Amazon Sellers Are Left With Less02:17 - How Sellers Can Recover From Logistics Failures----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textAmazon's new rule automation for bids and targeting changes how sellers run ad campaigns. With added performance filters, sellers can now automatically move high-performing keywords from auto to manual campaigns. This update brings more precision to keyword targeting, dayparting, and overall ad spend control.Take control of your ad strategy before Amazon does it for you, book your PPC call today: https://bit.ly/4jMZtxu#AmazonAds #PPCstrategy #AmazonAutomation #KeywordTargeting #AdSpendOptimizationWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Stop relying only on Amazon, download the DTC GrowthStack and start scaling your brand your way.Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Amazon Adds New Rule-Based Automation  00:25 - Bid Adjustments and Dayparting Strategy  01:18 - Targeting Filters for Auto Campaigns  02:10 - Setting Conversion Filters for New Targets  03:02 - Rules for Match Types and Manual Campaigns  03:45 - Exact vs Phrase vs Broad in Automation  04:20 - Avoiding Uncontrolled Keyword Additions  05:05 - Using 30-Day Data and Clickthrough Rate Filters  05:45 - Why This Isn't Just “Set and Forget”----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textMost Amazon sellers still follow the outdated 60/30/10 ad spend model, but the real numbers prove otherwise. Sponsored products continue to outperform by a wide margin, while sponsored brands and display ads need a smaller share of your budget. This video breaks down PPC trends based on hundreds of millions in ad spend across thousands of advertisers.Stop burning ad budget, get a full audit and fix your PPC allocation with a strategy that actually works: https://bit.ly/4jMZtxu#AmazonAdvertising #PPCStrategy #EcommerceMarketing #AmazonDSP #adspend Watch these videos on YouTube:Use Brand Analytics to Increase Sales youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4&utm_content=342074038&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5UwSimplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=12-----------------------------------------------Tired of guessing where your ad dollars go? Download our PPC guide and run campaigns that convert: https://bit.ly/4lF0OYXYour listings won't rank themselves. Get the SEO toolkit built for sellers who want real traffic: https://bit.ly/3JyMDGoProblems hit hard when you're not ready. Grab the Amazon Crisis Kit now, before you actually need it: https://bit.ly/4maWHn0If you're serious about growth, stop playing small. Book a DTC call and take control of your brand's future: https://bit.ly/4kOz6rrTimestamps00:00 - The Wrong Ad Advice Everyone Is Copying00:20 - Real PPC Spend Data From 400 Brands00:58 - Confirming the Data With Another Agency01:44 - Are You Overspending on Sponsored Display?02:31 - Amazon DSP Is Changing Everything03:22 - Why DSP Traffic Is the Cheapest Traffic Right Now04:00 - Amazon's Strategy Behind Stopping Google Shopping04:45 - Amazon Is Now a Marketing Company05:22 - Final Thoughts: Fixing Your PPC Budget Allocation----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us a textAmazon is back on Google Ads… sort of. But only outside the U.S. and that move says a lot. With less competition on U.S. Google Shopping, this may be the best shot DTC brands have all year. Lower CPCs and open ad space create a rare moment to test strategy and win market share.Let our team run your Google Ads while Amazon stays out of the way, this window won't stay open: https://bit.ly/3JJLHPCWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Capitalize on lower CPCs now, download the PPC guide built for sellers ready to scale off-Amazon: https://bit.ly/4lF0OYXWant visibility while Amazon is quiet? Get the SEO toolkit and own your traffic on and off Google: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Amazon pulled back. That's your shot. Book a DTC call and run Google Ads that actually convert: https://bit.ly/4kOz6rrTimestamps00:00 - Amazon Drops Out of Google Shopping Ads00:18 - They're Back... But Only Outside the U.S.00:52 - Why Amazon Is Stress Testing Google Shopping01:37 - Will Amazon Return Before Q4?02:00 - Strategic Shopping Events and Spend Timing02:36 - What This Means for U.S. DTC Brands03:08 - Less Competition = Lower Google Ad Costs03:41 - Why Now Is the Time to Launch Google Ads04:24 - Prepping for Q4 with Early Google Ads05:02 - Where to Learn Google Shopping for DTC Brands05:47 - Final Thoughts on Gaining Market Share Now----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Scott invites Jeremy, founder and CEO of Euka.ai, to tell us how TikTok Shop is transforming e-commerce growth. Jeremy shares how brands are leveraging micro-creators and affiliates to generate viral content, scale sales, and even create a halo effect that boosts demand on Amazon. Together, they unpack why TikTok has become a key driver for brands looking to go from zero to $100M in record time. Scott and Jeremy also discuss how Euka's AI-powered platform helps brands automate creator outreach, re-engagement, and incentive programs to keep affiliates producing high-performing content.   Episode Notes: 00:18 - Jeremy Yaoxin Ding Introduction 02:35 - The TikTok Affiliate Model Explained 05:40 - Yuka's Tools for Brand Success 06:47 - Activating and Incentivizing Creators 09:38 - Category Suitability and Limitations 11:15 - The Evolving TikTok Shop Landscape 12:49 - Managing Creator Saturation 15:58 - TikTok Shop's Halo Effect on Amazon Sales 18:05 - LTV-to-CAC Metric 19:44 - Performance Marketing and Incrementality 20:51 - Where Social Commerce Is Going 23:07 - Practical Steps for TikTok Shop Newcomers   Related Post: How Amazon Sellers Can Use Content Marketing to Increase Sales and Build Brand Authority   How to Reach Jeremy: LinkedIn: linkedin.com/in/jeremy-yaoxin-ding-6bb60554 Website: https://www.euka.ai/about Email: jeremy@euka.ai   Scott's Links: LinkedIn: linkedin.com/in/scott-needham-a8b39813 X: @itsScottNeedham Instagram: @smartestseller YouTube: www.youtube.com/@smartestamazonseller2371 Newsletter: https://www.smartscout.com/newsletter-sign-up Blog: https://www.smartscout.com/blog

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1780: Brian Tracy outlines ten powerful closing techniques that boost sales by aligning with buyer psychology and building genuine belief in your product. By mastering timing, trust, and tailored communication, sales professionals can confidently guide prospects from hesitation to commitment. Read along with the original article(s) here: https://www.briantracy.com/blog/sales-success/how-to-increase-sales-10-effective-closing-techniques-believe-in-your-company-what-you-are-selling-buyer-decision-process/ Quotes to ponder: "All top salespeople are optimists who expect the sale to happen." "Closing is a natural part of the sales conversation when the rest of the process has been handled correctly." "When you truly believe in your product or service, it comes through in everything you do." Episode references: Zig Ziglar's Secrets of Closing the Sale: https://www.amazon.com/Secrets-Closing-Sale-Zig-Ziglar/dp/0800759753 SPIN Selling by Neil Rackham: https://www.amazon.com/SPIN-Selling-Neil-Rackham/dp/0070511136 The Psychology of Selling: https://www.amazon.com/Psychology-Selling-Increase-Sales-Faster/dp/0785288066 Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1780: Brian Tracy outlines ten powerful closing techniques that boost sales by aligning with buyer psychology and building genuine belief in your product. By mastering timing, trust, and tailored communication, sales professionals can confidently guide prospects from hesitation to commitment. Read along with the original article(s) here: https://www.briantracy.com/blog/sales-success/how-to-increase-sales-10-effective-closing-techniques-believe-in-your-company-what-you-are-selling-buyer-decision-process/ Quotes to ponder: "All top salespeople are optimists who expect the sale to happen." "Closing is a natural part of the sales conversation when the rest of the process has been handled correctly." "When you truly believe in your product or service, it comes through in everything you do." Episode references: Zig Ziglar's Secrets of Closing the Sale: https://www.amazon.com/Secrets-Closing-Sale-Zig-Ziglar/dp/0800759753 SPIN Selling by Neil Rackham: https://www.amazon.com/SPIN-Selling-Neil-Rackham/dp/0070511136 The Psychology of Selling: https://www.amazon.com/Psychology-Selling-Increase-Sales-Faster/dp/0785288066 Learn more about your ad choices. Visit megaphone.fm/adchoices