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Send a textShould your team be selling merchandise on Amazon?In this episode, Jeremy breaks down the real strategic implications of adding Amazon as a sales channel — from margin math and SEO strategy to customer data ownership and cannibalization risk. If you're responsible for revenue, merchandise, or digital marketing, this is your practical roadmap before you jump in.Key Topics CoveredWhy Amazon is more search engine than storefront — and why that mattersThe real math behind Amazon's 15% referral feeFBA vs. FBM: Fulfillment by Amazon vs. Merchant fulfillmentThe hidden cost of losing first-party customer dataWhy you should never push your fans from Shopify to AmazonHow Amazon SEO works (and why semantic SEO matters)Why city/state-forward merchandise should launch before team-branded itemsHow to prevent Shopify cannibalizationPricing strategy: Why you may want to charge more on AmazonUsing Amazon strictly as an acquisition channelConnecting Shopify to Amazon with Marketplace ConnectModeling margin before listing a single productChapters00:00 Introduction to Selling Merchandise on Amazon 01:59 Why Amazon Is a Powerful Sales Channel 03:48 Revenue Potential During Peak Seasons 05:42 Fulfillment Options: FBA vs FBM 07:08 Understanding Amazon Fees and Margins 08:32 Customer Data Ownership and Marketing Challenges 10:54 The Importance of SEO and Search Demand 13:14 Keyword Strategies and Search Terms 14:58 Starting with City and State Apparel 18:23 Semantic SEO and Listing Optimization 20:12 Connecting Shopify and Amazon 21:32 Getting Started and Learning the Platform 22:29 Pricing, Margins, and Protecting Your Brand 23:25 Strategies to Increase Sales and Customer Lifetime Value 24:46 Balancing Amazon and Shopify for Growth 26:10 Next Steps and Deeper ConversationsCore Strategic Takeaways1. Amazon is an acquisition engine — not a loyalty platform. You will gain reach. You will gain visibility. But Amazon owns the customer relationship — not you.2. Start broad before going branded. City-forward, state-pride, and general baseball apparel can build search velocity and reviews before you launch deeper team SKUs.3. SEO is the real game. Amazon rankings are driven by relevance + performance + conversion velocity. Without visibility, there are no sales.4. Model your numbers before you move inventory. Understand your true profit after fees. Align pricing carefully. Consider charging slightly more on Amazon to protect margin.Resources MentionedShopify Marketplace ConnectMarketplace Connect TipsFulfillment by Merchant Overview & Referral FeesAmazon Seller CentralAmazon Seller UniversitySemantic SEO research toolsJungle ScoutHelium 10Sports Marketing Machine on LinkedInSports Marketing Machine on InstagramBook a call with Jeremy from Sports Marketing Machine
One of the phrases that can put many on the defense is, “We're also talking to a few others.” Sometimes it's said plainly. Other times it's softened into something like, “We're still exploring our options.” Either way, it tends to trigger the same reaction: the urge to explain, justify, or subtly compete. You start thinking about how to stand out, how to defend your pricing, how to make sure you're not the one who gets cut. The trouble is, that instinct almost always works against you. Over-explaining erodes confidence. Competing in comparison pulls you into someone else's frame. And trying to prove your value in that moment often does the opposite. In this episode of Sales Is NOT a Dirty Word, I break down how to handle competition talk without tightening up, avoiding it all together or overexplaining. Instead of reacting, I walk through how to slow the conversation down, stay anchored, and lead it in a way that builds trust rather than pressure. This episode covers: Why conversations about competitors don't have to feel awkward, transactional, or forced How to redirect comparison talk with clarity, confidence, and intention The kinds of questions that help prospects think more clearly about what they actually need Why being genuinely comfortable with “this might not be the right fit” often increases your close rate A real client example where filtering out the wrong fit protected both the deal and the relationship If you've ever wished you had better words when someone brought up your competition, this episode gives you language that feels natural and authority that doesn't need to be announced. Want help crafting what to say in your specific situation? Book a Sales Level-Up Call and we'll build it together: https://calendly.com/aleasha/salesteam-levelup 01:00 – What NOT to do when your prospect mentions other options 01:40 – How to empower instead of persuade 02:30 – Using client pain points with other providers to guide the convo 03:20 – Real example: ad agencies and account access red flags 04:15 – The difference between guiding and convincing 05:00 – When to gently suggest they're looking for a different kind of support 06:00 – Sample questions that highlight gaps in your competition 07:20 – Why trust comes from transparency, not perfection 08:00 – A simple phrase to offer value without attachment 08:45 – Final reminder: You're not here to win a debate. You're here to help them choose the right fit. #SalesIsNotADirtyWord #SalesWithIntegrity #BlackSheepSales #ProspectEmpowerment #CompetitionInSales #SalesStrategy #SalesConversationTips #SalesBoundaries #TrustBasedSelling #AleashaBahr #ClientFitMatters #DiscoveryCallTips #SalesConfidence #ServiceProviderSales #SalesMessaging #HighIntegrityBusiness #SalesPodcast #HandlingObjections #NoMorePressureSelling For more insights on selling without pressure, pretending, or performative tactics:
Why do we suddenly need something the moment we hear “limited time,” “only a few left,” or “exclusive access”? In this episode, I sit down with digital marketing expert and psychologist Dr. Mindy Weinstein to talk about the psychology behind scarcity and why it drives some of your fastest decisions, strongest desires, and biggest purchases. Mindy breaks down the science behind FOMO, how scarcity impacts decision-making at a neurological level, and why businesses use ethical scarcity to build demand, community, and excitement. Tune in to understand how scarcity can transform the way you sell, buy, and make decisions In This Episode You Will Learn Why SCARCITY instantly changes how your brain makes decisions. How FOMO activates urgency and overrides logical thinking. How LIMITED ACCESS increases perceived value. The 4 TYPES OF SCARCITY used in marketing and business. How social media AMPLIFIES scarcity and buying behavior. The PSYCHOLOGY behind product launches, ticket presales, and viral trends. How businesses ethically use scarcity to INCREASE SALES and LOYALTY. How to avoid impulse PURCHASES triggered by urgency marketing. Check Out Our Sponsors: Shopify - Sign up for a one-dollar-per-month trial period at shopify.com/monahan Quince - Step into the holiday season with layers made to feel good and last from Quince. Go to quince.com/confidence Timeline - Get 10% off your first Mitopure order at timeline.com/CONFIDENCE. Northwest Registered Agent - protect your privacy, build your brand and get your complete business identity in just 10 clicks and 10 minutes! Visit https://www.northwestregisteredagent.com/confidencefree Resources + Links Get your copy of Mindy's book "The Power of Scarcity" HERE Learn more about Dr. Mindy Weinstein HERE Call my digital clone at 201-897-2553! Visit heathermonahan.com Sign up for my mailing list: heathermonahan.com/mailing-list/ Overcome Your Villains is Available NOW! Order here: https://overcomeyourvillains.com If you haven't yet, get my first book Confidence Creator Follow Heather on Instagram & LinkedIn Mindy on Instagram & LinkedIn
Are you posting consistently on social media but still struggling to create a steady revenue stream? There is a better way to build a sustainable online business without relying on social media. With a clear sales strategy, you can create steady business growth while strengthening trust building with your audience.In this episode, I break down how to build an email list that becomes a valuable asset for long term success. I cover how to create an opt-in that solves problems and how to set up a welcome sequence that builds a genuine relationship from day one. You'll learn the importance of segmentation to ensure you are always sending the right message to the right person.We are diving into:• How to use email marketing to grow your owned assets and turn a simple lead magnet into long term income instead of depending on social media.• Use marketing automation to build simple systems that capture sales without constant effort.• Write nurture emails that guide people toward a purchase without feeling pushy.• Create consistent revenue in your coaching business by leading your audience through a clear client journey.I'm here to help you build a strong, profitable business that gives you more freedom. When you stay consistent and focus on what you actually control, you can grow your work as a coach in a way that feels steady and sustainable. You deserve a business that supports your life, not one that runs it.CarlyResources from this episode:Therapreneur: A Therapist's Guide to 3x Your Therapy IncomeThe Coach IntensiveListener Giveaway!If you've been loving the podcast, this is the best way to support it and get something amazing back. Visit carlyhillcoaching.com/podcast, scroll down, fill out the 3-question form, and unlock Social Media Mastery instantly.Get 2 FREE months of TherapyNotes and streamline your notes, scheduling, and billing.Use promo code: CarlyExplore More SupportCarly AILooking for more support? Click here to explore different options to work with CarlyWant to start a podcast or grow your existing one? Visit https://julianabarbati.com and let her know I sent you!What was your biggest takeaway from this episode? Drop me a DM on Instagram - I'd love to hear from you!“If your audience didn't respond, it's feedback and not rejection.” - Carly Hill
Most people think income problems are work ethic problems.They're not.In this episode of Confidence Challenge, we break down the Cash Flow Layer of Confidence — where pricing, negotiation, environment, and money psychology collide.Inside this episode:• Why low income is usually a confidence environment problem• The “Favorite Number Formula” for pricing and negotiations• How to structure offers around capacity instead of proximity• How to increase cash flow without increasing stress• Why saving more can equal making more• Monthly vs annual allocation strategy• How to audit your personal and professional finances• Why investing first changes your income psychologyConfidence affects:– How much you charge– How many clients you take– How you negotiate– How you save– How you allocate expensesIf you want to increase your income, close more sales, and operate from power instead of pressure — this is the layer that matters.Subscribe for more business psychology, sales strategy, and confidence training.Support this podcast at — https://redcircle.com/myconfidencescore/exclusive-content
[THE DISTINCTIVE EDGE CLIENT CASE STUDY] What if your marketing didn't just work… it actually made you feel more regulated? In this longer, laugh-out-loud-and-then-get-a-lump-in-your-throat conversation, Meg sits down with Tasha and Brandon (Rules & Rebellion)—burnout business strategists who support heart-centered business owners with Complex Life Circumstances (their term: CLC). If you've ever tried to follow someone's "post every day + hustle harder" blueprint and felt your nervous system slam the brakes… this episode will feel like someone finally telling the truth out loud. Tasha and Brandon share what it's like to build a business while navigating layered realities—ADHD, parenting, perimenopause, chronic stress, flare-ups, caregiving, life transitions—without pretending discipline alone is the answer. They talk about why so many business strategies feel like "duct tape on a Lamborghini," and what changed when they anchored their message in a clear framework and values-led positioning that actually fits real life. We also get into tangible results: how they used a relationship-based private invite strategy to bring in $6,000 more in sales between December and January than ever before, and why the bigger win wasn't just money—it was creating systems that made the business feel safer and more sustainable. And if you've ever thought, "I can't keep doing this… but I also can't not do this work," Tasha's closing message is basically a mic drop. In this episode, we cover: What "Complex Life Circumstances (CLC)" actually means—and why it changes how you market and sell Why most strategies feel like duct tape on a Lamborghini for high-capacity people with layered lives The difference between stabilizing your nervous system vs just soothing it How a framework gives you one clear way to explain what you do (and reduces daily decision fatigue) What changed when they stopped "spraying the internet" with content and started selling with a clear process How private invites work when you're not trying to be templated, pushy, or weird The underrated result: building systems that help you have a business and a life Why your message can't survive on "$27/month energy" if you're here to make real impact How autonomy inside a program creates better results than copy/paste "be like me" coaching Memorable moments / quotes: "It felt like duct tape on a Lamborghini." "It was energizing versus depleting." "I can't not do this work." "You can't survive on $27 a month if you're here to deliver a real message." "Meg never asked us to be her—she asked us to get out of our own way." Connect with Tasha & Brandon (Rules & Rebellion) Instagram: @rulesandrebellion Website: https://www.rulesandrebellion.com/ Podcast: Boldly Becoming You: https://rulesandrebellion.libsyn.com/ Want to apply for The Distinctive Edge? DM Meg on Instagram @MeganYelaney or apply at https://meganyelaney.com/tde
Send us a textWhat if growing your business didn't require chasing algorithms, posting every day, or paying for ads?In this episode of The Good Enough Mompreneur Podcast, Angela sits down with Larissa Banting—an internationally accredited publicist and entrepreneur who built a seven-figure business using strategic publicity instead of social media. This conversation is a must-listen for mompreneurs who want to increase visibility, authority, and sales without burnout.Larissa shares how PR works differently than traditional marketing, why visibility is not a vanity metric, and how even one aligned podcast appearance can create long-term momentum in your business. This episode feels less like an interview and more like a masterclass in sustainable growth.In this episode, you'll learn:Why PR is a non-negotiable foundation for business growthHow publicity builds trust and credibility faster than social mediaHow one podcast appearance can turn into 10+ opportunitiesWhy AI search is changing how experts are discoveredHow to pitch podcasts and media outlets the right wayWhat most entrepreneurs miss when it comes to monetizing visibilityWhy you don't need to be “ready” to be seen—you just need to startAbout Larissa BantingLarissa Banting is an accredited public relations professional with over 30 years of experience in media and publicity. She is the founder of El Bee PR and has worked with major brands including Bombay Sapphire Gin, CBC, CTV, and government organizations.After moving to Costa Rica, Larissa launched one of the first destination wedding planning firms in Central America and grew it to seven figures—without ads or social media—through strategic publicity alone. Today, she helps entrepreneurs amplify their authority, visibility, and profitability through PR that actually works.Connect with Larissa & Explore Her Resources
Simple Steps to Increase Sales! with Neil Rogers delivers practical, no-fluff sales tips you can use right away to boost confidence, connect with customers, and close more deals.
FREE LIVE TRAINING — JANUARY 22ND Sales Cure-All: Overcoming Life Insurance ObjectionsIf you're hearing “I need to think about it,” “It's too expensive,” or “Let me talk to my spouse,” the problem isn't your product — it's where control is getting lost in the conversation.
If you're tired of constantly showing up on your podcast, talking about your products and services, and still not seeing any sales, you are not alone. While most podcasters don't make any sales from their podcasts or struggle to generate leads with their show, it's not an impossible task. This week, episode 28 of Successful Podcasting Unlocked answers the question: What are the proven strategies to increase sales through podcasting?In this episode, I share:Talk about your products and services consistently, mentioning them in every relevant episode. Create SMART (specific, measurable, achievable, relevant, and time-bound) goals.Examples of SMART goals that are aimed toward converting listeners into leads. Strategic and actionable ways to increase conversions with your podcast. To learn more & sign up for the Podcast Growth Intensive, go to galatimedia.com/intensive Be sure to tune in to all the episodes to receive tons of practical tips, tricks, and advice as I answer all your podcasting questions. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!CONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Proud member of the Feminist Podcasters Collective.
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Clark County Council voted 4-1 to approve a 0.1 percent sales tax increase that could raise about $6.5 million annually for housing and related services, even though a specific spending plan has not yet been finalized. https://www.clarkcountytoday.com/news/county-council-votes-to-increase-sales-tax-for-yet-to-be-finalized-plan-for-affordable-housing/ #ClarkCounty #VancouverWA #AffordableHousing #LocalGovernment #Taxes #PublicPolicy
New Patient Group™ (Formally known as the Doctor Diamond Club Podcast)
Send us a textClick here to learn more and register you and your team for for NPG Iconic! Click here to follow The Brian Wright Show PodcastClick here to subscribe and watch on The Brian Wright Show YouTube Station Click here to meet with our Founder/CEO, Brian Wright Thank you to our SponsorsNew Patient GroupWrightChat
The Sales Management. Simplified. Podcast with Mike Weinberg
Mike celebrated the 10th anniversary of the release of Sales Management. Simplified. with a free, live "THANK-YOU" web session for sales leaders. Episode 102 is the audio recording of that session where Mike shared his biggest lessons and takeaways from the past decade working to increase sales management effectiveness and answered 15 questions submitted by leaders who registered for the session. He also announced a special limited time promotion on the Sales Management. Simplified. Video Coaching Series. If you'd prefer a video recording of the session, you can WATCH HERE. RESOURCES MENTIONED: Sales Management. Simplified. - the book The Sales Management. Simplified. Video Coaching Series - special promotion Supercharge Your Sales Leadership Event – April 8th info and registration _____________________________ This episode is sponsored by Pursuit Sales Solutions. If you are looking for help adding A-player talent to your team, contact Mike's friends at pursuitsalessolutions.com/weinberg
Send us a textUnderstanding your Amazon customer journey is crucial for sales growth. Learn how to analyze awareness, consideration, and purchase stages to optimize your strategies with the help of My Amazon Guy's expert insights. Discover the steps you can take to fine-tune your advertising and customer targeting for maximum success.Get your hands on the Ultimate Q4 Playbook for Amazon sellers and crush this holiday season! https://bit.ly/46Wqkm3Book a strategy call to dive deeper into your customer journey analytics and unlock real growth for your brand: https://bit.ly/4jMZtxu#AmazonSales #EcommerceGrowth #CustomerJourney #AmazonAdvertising #brandgrowth Watch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Amazon Data & Customer Journey01:10 - Understanding the Amazon Customer Journey Funnel02:20 - Analyzing the Awareness Stage: Key Metrics03:40 - Identifying High Potential Customers in Consideration05:00 - The Importance of Add-to-Cart and Wishlist Data06:15 - How to Optimize Your Amazon Sales Funnel for Better Conversion07:30 - Comparing January vs. March: Key Data Shifts08:45 - Improving New-to-Brand Purchases with Targeted Strategies10:00 - Retargeting Strategies for Repeat Customers on Amazon11:15 - How to Leverage Customer Journey Data to Grow Your Brand----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Send us a textThis testimonial shares the reality of what it's like selling on Amazon as a small business. From delistings to support frustrations, sellers face challenges most shoppers never see. Learn how working with the right Amazon experts can help overcome these roadblocks and keep your brand growing.Tired of Amazon delistings and support nightmares? Get expert help before it costs you your brand: https://bit.ly/4jMZtxuDon't head into Q4 blind! Download the Ultimate Amazon Playbook and crush your sales goals: https://bit.ly/46Wqkm3#AmazonSellers #EcommerceSupport #AmazonDelisting #VendorHelp #AmazonAgencyWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Did You Think It Would Become a Brand?00:20 - Launching at a Therapy Conference00:40 - Getting on Amazon After Buyer Feedback01:00 - Discovering Amazon Vendor Challenges01:40 - Working With a Full Amazon Team02:25 - In-House Hire vs. Agency Model03:00 - Delisting Nightmare and Customer Complaints03:50 - How Amazon Refunds Hurt Small Sellers04:30 - Relying on Experts to Handle Amazon Support05:20 - Frustration With Repetitive Support Emails06:00 - Customers Don't Know They're Hurting Sellers06:50 - Every Seller Has Been There07:13 - No One's Really Prepared — That's Why Support Matters----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Send us a textMaximize your Amazon sales with the right PPC strategy and organic SEO integration. Learn how adjusting your ad spend can double sales without burning through your budget. Discover the best way to use PPC to grow your organic ranking and avoid wasted ad spend, even in competitive markets.Get the Q4 Playbook for Amazon sellers, double your holiday revenue! https://bit.ly/46Wqkm3Ready to increase your sales? Book a strategy session now to optimize your PPC and boost your sales! https://bit.ly/3ZlHh6G #AmazonPPC #AmazonAds #PPCOptimization #AmazonSales #EcommerceTips #AdSpend Watch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 – Introduction: The Role of PPC in Organic Sales Growth00:50 – Decreasing TACoS: Client's Goal to Improve Efficiency01:30 – Organic Growth: Is Sales Growth Happening Without Increased Spend?02:30 – Setting Clear Goals: How to Achieve 40K Sales While Lowering TACoS03:30 – Addressing Low Traffic and Exploring Additional Spend for Growth04:30 – The Importance of a 2:1 Organic to Paid Sales Ratio05:30 – Keyword Performance: Analyzing Strike Zone Keywords06:30 – Finding Opportunities to Boost Rankings and Increase Sales07:20 – Evaluating Ad Spend: Avoiding Wasted Money in Your Campaigns08:10 – The Need for Broad Match Campaigns and Budget Reallocation09:00 – Sponsored Products: Focus on High-Relevance Keywords09:40 – Optimizing Ad Spend and Reducing Wasted Spend for Better ACoS----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Save to listen to daily - This one came highly requested and is likely the fire under your booty that you've been craving and needing. Here for the big hard convos, to hold you in your vision, to upgrade your identity and teach you the strategies to have it all. FOLLOW ON IG hereJoin us in Freedom Society here -Grab My FREE identity upgrade audio course here -
H2 - Segment 2 - Mon Nov 3 2025 Anderson County you have a 1% increase sales tax by going up 14.26 percent reason why they want to get Curtis Loftis out of Columbia
Join Kirsten Roldan, a business coach and burnout expert, on the Business Without Burnout podcast as she shares her journaling method to clear mindset blocks and boost sales.Kirsten explains the crucial role of mindset in business strategy and offers practical steps for self-coaching using a simple model similar to cognitive behavioral therapy. She emphasizes the importance of addressing thoughts about money, time, clients, audience, and self to create impactful results. Discover how consistent mindset work can lead to peaceful, sustainable growth in your business.
Are you pricing like a business owner or quietly resenting every order? In this hot-seat episode, I sit down with Nida from LaMaya Blush and answer her biggest questions on pricing strategy, niching, content, and attracting premium customers. We dig into the "resentment price" (and why it silently sabotages sales), how to niche so specifically it feels scary, and why your business does not need to be on every platform to scale. I share my 3 steps if I had to start from scratch today, the mindset shift that keeps you steady when sales dip, and the kind of human, non-curated content that actually builds trust in a world of AI. If you're a jewelry designer ready to grow with intention—pricing, brand positioning, Instagram Lives, and premium customer experience—this one's for you. What You Will Learn in this Episode: How to find and fix your resentment price so you stop repelling sales The "so-niche-it's-scary" approach to stand out in a crowded market Why strategy > platforms (and how to choose the right ones) How to detach your self-worth from monthly sales and lead like a CEO Topics Discussed: Pricing frameworks vs. the resentment price Niching, storytelling, and brand identity Minimum viable product + real-world feedback Instagram vs. TikTok and human-first content Premium buyers & building a premium experience CEO mindset, boundaries, and sustainability __________________________ Ready to grow + scale your jewelry business? Work with me → jewelrybusinessacademy.ca/fast-track If you loved today's episode, hit subscribe so you never miss a strategy drop. DM me your biggest takeaway on Instagram → @robynclarkcoaching Grab my free business guides → linktr.ee/robynclarkcoaching Nida's Instagram | https://www.instagram.com/lamayablush/ Nida's Website | https://lamayablush.com/
Send us a textThis new Amazon feature offers unparalleled insights into tracking customer journeys, allowing sellers to understand customer behavior and product performance. With detailed analytics, you can now measure customer acquisition costs, lifetime value, and new customer rates. By utilizing this data, you'll be able to optimize your product listings and advertising strategies effectively, ensuring continued growth for your brand. This powerful tool brings data-driven decision-making to the forefront of your business.Ready to elevate your Amazon sales? Let's discuss how these features can transform your brand, book a strategy call now! https://bit.ly/4jMZtxuCrush your Q4 goals, download the Q4 Selling Playbook built for serious Amazon sellers: https://bit.ly/46Wqkm3#AmazonSales #CustomerInsights #EcommerceGrowth #BrandAnalytics #AmazonAdvertising #AmazonSellers #SalesGrowthWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Relying only on Amazon? Download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7TyqjStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Introduction to Amazon's new feature for tracking customer journey00:30 - Viewing customer data for new and existing customers01:15 - Understanding customer lifetime value and acquisition costs02:00 - How to calculate new customer acquisition cost02:40 - Analyzing search channel performance and conversion rates03:00 - Understanding search impression conversion rate for Amazon products03:30 - Insights on customer behavior for new vs. existing customers04:00 - Tracking how products perform over time and top performers04:45 - Discussing Amazon's data on add-to-cart numbers vs. purchases05:10 - Wrap-up: How this feature can improve Amazon listings and sales----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Send us a textIn this AMA compilation, we answer the top 5 questions from our community about growing your brand in niche Amazon markets. From targeting new customers with sponsored product ads to pricing strategies for competitive categories, these insights will help you boost your market share and visibility. Whether you're dealing with limited keywords or a highly competitive market, these actionable strategies can drive real results for your business.Want personalized advice on your niche strategy? Book a call now and get the best tactics for your brand: https://bit.ly/4jMZtxuGrab the Ultimate Q4 Playbook and win the busiest season before it starts: https://bit.ly/46Wqkm3#AmazonMarketing #AmazonSellingTips #NicheMarketGrowth #BrandBuilding #AmazonStrategiesWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Top 5 AMA Questions00:14 - Question 1: Growing Your Brand in Niche Categories01:00 - Question 2: Using Sponsored Product Ads for New Customers02:09 - Question 3: One Brand vs. Multiple for Different Niches03:05 - Question 4: Pricing Strategy in Competitive Markets03:27 - Question 5: Aggressive vs. Conservative Sales Strategies03:54 - Resources for Perfect Launch and PPC Strategies----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Send us a textIn this video, we compare two key strategies to boost your Amazon sales: strikethrough discounts vs. coupon codes. Learn the benefits of both, and why strikethroughs often outperform coupons for increasing visibility and conversion rates. Find out how to use price to your advantage without competing on cost and drive more sales with the right pricing strategy.Want to drive more sales with the right pricing strategy? Book a call today to optimize your Amazon listing and boost your conversions: https://bit.ly/4jMZtxuGrab the Ultimate Q4 Playbook and win the busiest season before it starts: https://bit.ly/46Wqkm3#AmazonPricing #EcommerceStrategy #StrikethroughDiscount #AmazonSales #PriceOptimizationWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 – Coupons vs Strikethrough Discounts: What's Better?00:05 – Why Strikethroughs Are Effective for Click-Through Rate01:15 – The Impact of Price on Conversion and Sales02:00 – How to Compete with Higher-Priced Products03:00 – Strikethrough Pricing vs Coupons in Advertising04:10 – Why Some Discounts Don't Work as Expected05:30 – How to Handle Pricing Errors on Amazon06:20 – Competitor Pricing: How to Stay Competitive07:10 – Building Loyalty with Premium Products08:00 – Avoid Competing on Price Alone: Focus on Differentiation09:00 – Re-launching Your Product Without Lowering the Price10:10 – How to Tackle Competitors with Aggressive Discounts11:00 – Managing Off-Amazon Pricing for Consistency12:00 – The Impact of MAP Pricing and Keeping Prices Stable13:00 – Final Thoughts on Dynamic Pricing Strategy----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Send us a textPremium A+ Content offers more image space, larger modules, and video options to enhance your listing. Compared to Standard A+ Content, it increases engagement through better visuals and scroll depth. This can help improve sales, conversions, and time on page when implemented correctly.Need A+ Content that converts? Let our team build it for you, fast, optimized, and fully done: https://bit.ly/4qmaHgQGrab the Ultimate Q4 Playbook and win the busiest season before it starts: https://bit.ly/46Wqkm3Watch these videos on Youtube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Should You Upgrade to Premium A+ Content?00:35 - What Amazon Says About A+ Content Sales Impact01:22 - A Look at Real Listings with and without Premium A+02:30 - How Premium A+ Builds Micro Commitments03:45 - Standard A+ vs Premium Real Estate Comparison05:06 - The Real Benefit: More Scroll = More Sales06:00 - Requirements for Premium A+ Eligibility07:10 - Module Count and Width Differences08:22 - Final Breakdown of Premium A+ Features09:41 - Why Premium A+ Content Is the Better Long-Term Move----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Send us a textMany sellers focus only on ACoS when tracking performance, but that doesn't give the full picture. TACoS includes total sales and reveals if ad spend is growing the business or just maintaining it. Tracking this metric helps sellers understand profitability and organic growth on Amazon.See how your TACoS stacks up, get expert advice on your Amazon growth strategy: https://bit.ly/3ZlHh6G Grab the Ultimate Q4 Playbook and win the busiest season before it starts: https://bit.ly/46Wqkm3#AmazonAds #TACoSMetric #AmazonSellerTips #EcommerceGrowth #amazonadvertising Watch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - ACoS vs TACoS: What Should You Track?00:41 - Understanding ACoS and ROAS on Amazon01:50 - Why Profitability is More Than Just ACoS02:55 - What TACoS Really Measures04:02 - Example: 10x Ad Spend with Same TACoS05:45 - Why Stable TACoS Shows Real Brand Growth06:46 - Healthy TACoS Range for Most Sellers07:17 - Other Metrics: P-TACoS, POAS, and When to Use Them08:01 - The Final Word: ACoS is Not Enough----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Send us a textLaunching a product on Amazon? You need the right campaign structure, not just a budget. From longtail keyword targeting to avoiding early waste on display ads, this video breaks down what actually works. Learn how to launch with broad, phrase, and exact match strategies for faster ad traction and better conversions.Crush your Q4 goals, download the Q4 Selling Playbook built for serious Amazon sellers: https://bit.ly/46Wqkm3Start strong from day one, let's map out your PPC launch strategy together: https://bit.ly/3ZlHh6G #AmazonSelling #VineProgram #AmazonReviews #FBAnews #amazontips Watch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Relying only on Amazon? Download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7TyqjStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - How Many Campaigns to Launch With a New Product 00:26 - Longtail Keyword Strategy Using Competitor Research 01:26 - Targeting Luxury Niches and Differentiation 01:48 - Best Match Types for Product Launch Campaigns 02:17 - Why Ads Don't Convert Immediately at Launch 03:07 - Understanding Ad History and Conversion Delay 03:16 - Keep Winning Keywords in Campaigns With History 03:44 - Can You Launch Without PPC on Amazon? 04:26 - Ideal PPC Budget for a 500-Unit Product Launch 04:48 - Why Ad Spend Matters Less Than Performance Metrics ----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
The Sales Management. Simplified. Podcast with Mike Weinberg
In Episode 98, Mike excitedly reveals something he's been teasing for several months. Listen in as he hosts his former client, dear friend from Ireland, and now partner, Fergal O'Carroll. After 35 successful years in sales and sales leadership, Fergal launched Supercharge Your Sales Velocity in 2024 with the mission of empowering sales teams to drive MORE OPPORTUNITIES, BIGGER DEALS, & FASTER WINS. Among his many passions, Fergal was an early adopter of generative AI, and he is the catalyst behind the launch of the massively upgraded offering they are announcing today, YOUR SALES STORY with an AI Assist. You may never hear Mike as passionate about a topic as he is in this episode, reminding sales leaders that their messaging, their sales story, is the team's most critical sales weapon. When your team's sales story is great, EVERYTHING is easier, you secure more meetings, face less resistance, decommoditize the conversation, justify premium pricing, and increase margins and win rates! NOTHING increases a sales team's confidence or effectiveness more (or faster) than empowering them with compelling, customer issue and customer outcome-focused, differentiated sales messaging. Enjoy Fergal and Mike's conversation, and here's to sharper messaging and MORE NEW SALES! RESOURCES MENTIONED IN THIS EPISODE: YOUR SALES STORY with AI Assist February 2026 Supercharge Your Sales Leadership Event This episode is sponsored by Pursuit Sales Solutions. If you are looking for help adding A-player talent to your team, contact Mike's friends at pursuitsalessolutions.com/weinberg
Send us a textMost sellers underestimate how seasonality affects even the most basic items on Amazon. From toothpaste and dog treats to batteries and baby gates, everything shifts with the calendar. This video breaks down surprising patterns and how timing can impact your inventory and sales decisions.Still planning inventory without seasonality in mind? Book a strategy call before Q4 hits hard: https://bit.ly/4jMZtxuReady to grow beyond peak seasons? Book a call and let's talk brand growth: https://bit.ly/470KXxF#AmazonSeasonality #AmazonInventory #FBAPlanning #Q4Sales #amazonsellertips Watch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Maximize your holiday sales with our Ultimate Q4 Playbook, grab it before it's too late! https://bit.ly/46Wqkm3Plan for a booming holiday season with the 2025 Ecommerce Holiday Playbook. Download the guide now and grow beyond Amazon: https://bit.ly/4hbygovStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 – Every Product Might Be a Gift 00:17 – Why Seasonality Affects All Products 00:52 – Toilet Paper, Toothpaste, and Seasonality Examples 01:35 – Even Shoe Cleaning Kits Have a Season 02:00 – Vitamins, Hairbrushes, and Q4 Trends 02:40 – How Automotive Tools Sell by Season 03:12 – The Coffin Example: Yes, Even That Has a Season 03:54 – Baby Gates and the Baby Shower Effect 04:41 – Batteries and Their Strong Q4 Sales Pattern 05:31 – Why Gifting Drives Q4 Sales for Odd Products 06:02 – Summer Products Can Still Sell in Q4 06:50 – Why You Still Need Inventory for Off-Season 07:48 – Seasonal Trends in Medicine and Headache Relief 08:40 – Proving Seasonality with Real Product Sales Charts 09:47 – Baby Birth Rates and Crawling Patterns Affect Sales 10:36 – Dental Floss and Q1 Dental Trends 11:04 – Seasonality of Power Backup Devices (APCs) 11:38 – Why Trash Bag Sales Jump in Q4 12:08 – Understanding Seasonality to Plan Inventory Right----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
In this episode of SaaS Fuel, host Jeff Mains welcomes Harish Chandramowli, CEO of Flare, to unpack the evolution of ERP systems in the age of AI—specifically for fashion brands and SMBs.Harish shares insights from his unique career path, spanning cybersecurity at Johns Hopkins, engineering at Bloomberg and MongoDB, to tackling unstructured data and workflow automation for modern retailers. The conversation dives deep into the intersection of technology, scalable team building, and founder-led sales—along with candid lessons learned while bootstrapping, selling, and leading distributed teams across the globe.Key Takeaways00:00 Tech Innovation and People-First Leadership06:18 "SMB Market Gap: Custom ERP Needed"07:29 Flexible ERP Solutions with MongoDB12:34 AI Streamlines ERP Communication15:55 Increase Sales with Incomplete Products18:40 "Benefits of Technical Founders"23:02 Cultural Sensitivity in Global Teams25:41 Delegation as a Learning Opportunity29:43 "Team Growth and Skill Challenges"32:37 AI-Driven Business Insights36:22 Optimizing Workflow with AI Automation39:58 Future Growth: Strategies & Insights40:49 "SaaS Fuel Podcast Overview"Tweetable QuotesThe Power of Flexible Data: "One of the things that I learned in MongoDB is flexible data has so much power. It's so much easier to help people understand their business without having to pay." — Harish Chandramowli AI Revolutionizing Supply Chain Communication: "AI can learn. Your emails say that, hey, you got an email from your factory saying that things are getting delivered and AI can parse your attachment, fill in those data, you just need to verify and approve it and the workflow is done." — Harish Chandramowli Viral Topic: The Importance of Cultural Understanding in Global Teams: "Understanding each other's culture goes a long way in people feeling close to you." — Harish Chandramowli SaaS Leadership LessonsUnderstand Before You Automate: Deeply map out a customer's workflow before implementing automation. AI is most powerful when embedded where the real pain is.Founders Must Stay Hands-On: Engaged, founder-led sales and customer interactions are critical in the early stages—don't retreat into just building.Hire for Culture & Autonomy: Successful distributed teams thrive on self-motivation, global empathy, and transparent communication.Don't Fear Delegation: Letting your team handle challenges increases their growth and the company's overall resilience.Sales and Engineering Need Real Collaboration: Break down silos by involving engineers in sales calls and non-technical staff in planning meetings.Contextualize AI's Role for Customers: When selling AI-driven solutions, focus on the concrete problem solved, not the flashy technology. Realism and transparency build trust.Guest Resourcess.c.harish@gmail.comharish@flairesoftware.com https://www.flairesoftware.com/ https://www.linkedin.com/in/scharish/Episode SponsorThe Captain's KeysSmall Fish, Big Pond –
Truth bomb: your content body can make or break your conversions. Hooks and intros grab attention, but it's the body that solves the problem and earns the sale. In this episode, I'm walking you through a seven-point checklist to make sure your content body actually does its job. Think of this as your roadmap for stronger, more persuasive content. And if you're ready to stop losing sales to fuzzy messaging, join me live inside the Master Your Messaging Masterclass—where I'll personally review your homepage copy, help you fix weak spots, and show you how to boost conversions right away. Spots are limited, so grab yours now before they're gone. Join the Master Your Messaging Masterclass before seats are gone! email: info@faithhanan.com
Episode 187: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeLow conversion rates cost online business owners thousands in lost revenue every day. Without understanding the psychological triggers that drive buying decisions, even great products and services struggle to convert visitors into customers.In this episode, DJ Sprague teaches us how to leverage behavioral science principles to dramatically increase sales conversions. He reveals powerful strategies including using social proof and popularity signals to build instant trust, implementing scarcity and FOMO effectively, reducing friction by limiting choices and simplifying forms, strategic price anchoring to maximize revenue, and displaying reviews (including negative ones) to boost credibility. DJ also shares specific tactics like the "Hobson Plus One" approach, optimal button placement, and why showing your phone number matters more than you think.About DJ Sprague: Duane "DJ" Sprague is an international best-selling author, keynote speaker, and podcaster with over 35 years of marketing experience. As CMO of multi-million dollar ecommerce sites, he has helped global brands including Kodak, Toyota, Hyundai, and professional sports teams in the NBA, NASCAR, and MLS increase their revenue. Currently CMO of Shopper Approved, the world's first Diamond Cialdini Certified Agency, DJ helps online brands grow through proven strategies in reputation management, behavioral science, and marketing optimization.DJ is also co-author of Reputation King and The Influence Advantage, an Amazon international bestseller. He holds a Master's degree in Integrated Marketing Communications, is the 1st Place Gold Award recipient of the international ECHO Marketing Edge Challenge, and has earned 71 professional certifications in E-commerce Marketing, Behavioral Science, SEO, PPC, and Digital Marketing.Grab Your FREE Copy of “Reputation King”: https://www.reputationking.com/download/Connect with DJ:https://www.shopperapproved.com/ https://www.linkedin.com/company/shopperapproved https://www.linkedin.com/in/duanesprague/ https://www.youtube.com/c/ShopperApprovedWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer
Stop what you are doing foodpreneur - listen to this short episode and then DO this customer journey exercise for your sales channels. You will be amazed at the things that you find that can make all the difference in customers finding you, purchasing from you, and building a long-lasting relationship with your brand. Fixing things NOW in the customer experience will make all the difference for your holiday sales online or in person. Want my eyes on your website or other sales channels like markets or wholesale? Book a strategy session and let's make it better so you make more money!The Sales Channel Challenge is happening LIVE October 21 - 23. This is everything you need to know about selling at farmers markets, online or into stores from licensing to pricing to sales. It's just $27 and comes with a roadmap to launch and grow your business your way. http://foodbizsuccess.com/challenge Brand new training just dropped
Most entrepreneurs don't have a marketing problem; they have a messaging problem. If you feel like you're posting, pitching, and doing all the things but only getting "I love your vibe!" instead of paying clients, this episode is the truth bomb you need to hear. Your core message is the bridge between you and your ideal client, and if it's fuzzy, it's costing you money, impact, and scale.In this practical, no-fluff solo episode, Samantha Warren is giving you the keys to finally nail your message. She breaks it down into three simple but powerful questions that will help you distill your genius, clarify your offer, and cut through the noise. Learn why a clear message is the most important profit lever in your business and the difference between being a nice-to-follow "influencer" and a sought-after expert. This is the hallelujah moment your brand has been waiting for.TIMESTAMPS: 01:32 How to get clear on your core message01:46 The 3 Questions to Ask for Clarity03:35 What Problem Do You Solve? 06:11 What Unclear Messaging is Costing You07:00 What to Do When You Get “I love your vibe” instead of “How do I work with you?”09:22 The Simplicity Test13:04 The Invitation to Clarify Your Message>> RESOURCES + LINKSGet On My Insider List – https://voiceandvisibility.myflodesk.com/optinFollow Sam on InstagramFollow Sam on TiktokSubscribe on Youtube
Send us a textQ4 on Amazon can make or break your year. Planning inventory shipments early is the most important step to avoid stockouts and missed sales. This video walks through FBA deadlines, mid-December shopping trends, and how to manage rising fulfillment fees while keeping your listings competitive.Make sure your Q4 sales don't stall, book a strategy call to get your FBA strategy locked in: https://bit.ly/4jMZtxu#Q4AmazonTips #AmazonInventory #HolidaySalesStrategy #EcommercePrep #FBASellingWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Stop relying only on Amazon, download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7TyqjStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Why Q4 Is Different on Amazon00:40 - How Holiday Shopping Has Shifted Online01:25 - Be Ready: Inventory Timing Tips01:59 - Amazon's Holiday Deal Events Breakdown02:33 - The Real Q4 Sales Surge Isn't on Black Friday03:06 - Understanding Shopping Behavior Before Mid-December03:56 - Deal Strategy vs. Profit Margins04:46 - Key Amazon Inventory Dates & Deadlines05:30 - Sending Late? What to Know About Shipments06:39 - Rising FBA Fees and Holding Costs in Q407:23 - Why Q4 Still Delivers High ROI on PPC07:41 - Final Tips for Q4 Inventory & Managing Amazon Chaos----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Send us a textMany sellers overspend on exact match ads without realizing the wasted potential. This breakdown shows why broad, phrase, and auto campaigns often uncover better keywords. Real examples reveal how sellers can miss valuable sales opportunities by chasing volume only.Turn wasted ad spend into real profit, book a strategy call to fix your PPC targeting today: https://bit.ly/3ZlHh6G Take control of your ad strategy before Amazon does it for you, book your PPC call today: https://bit.ly/4jMZtxu#AmazonAds #PPCstrategy #AmazonAutomation #KeywordTargeting #AdSpendOptimizationWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Stop relying only on Amazon, download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7TyqjStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Why Exact Match Ads Waste Seller Budgets 00:26 - Experience Running PPC for Almost 10 Years 01:01 - Seller Mindset Around Relevancy and Search Volume 01:37 - Data From 400 Brands on Match Type Spend 02:16 - Why Exact Match Misses Keyword Opportunities 02:39 - Sellers Chasing High Search Volume Mistakes 02:53 - Keyword Example: Markers vs Dry Erase Markers 04:36 - Long-Tail Keyword Phrases Sellers Overlook 05:24 - Niche Phrases Like Green Dry Erase Markers 06:10 - Competitor Targeting and Missed Brand Phrases 07:28 - The Problem With Closing Yourself Off With Exact 08:15 - When Exact Is Useful but Limited 08:45 - Relevance in Niche Keywords vs Broad Terms 09:13 - Final PPC Tips and Match Type Strategy ----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Most businesses don't fail because of bad offers. They fail because they don't ask enough people to buy.In this episode of the CEO Sales Strategies Podcast, Doug C. Brown sits down with serial entrepreneur Joe Rare to break down why most businesses plateau — and how to scale sales using the law of averages, daily activity, and compounding consistency.You'll learn why fear and ego quietly block sales growth, how to reframe rejection as part of the math, and why 100 days of consistent outreach won't just grow your revenue — it will change who you are as a seller and leader.In this episode, you'll discover: ✅ Why most businesses don't ask enough people to buy ✅ How fear and ego quietly sabotage sales performance ✅ Why the law of averages guarantees predictable results ✅ How daily activity compounds into confidence + growth ✅ Why identity change is the key to long-term sales success
Send us a textAmazon recently added changes to campaign setup that can raise ad costs automatically. Sellers need to be aware of new ad placements like TV streaming and segment targeting that could impact results. These shifts in PPC settings affect spend, visibility, and how your campaigns perform overall.Worried your ad budget is slipping away? Lock in a call now to protect your margins: https://bit.ly/4jMZtxu#AmazonAds #AmazonPPC #AdBudget #amazonppcupdate #AmazonSellingTipsWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Stop relying only on Amazon, download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7TyqjStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - 3 Big Changes in Amazon Ads You Must Know 00:12 - Auto-Bid Increase Feature Hidden in Campaign Settings 01:22 - Why Prime Day Isn't Worth a 50% Bid Boost 02:44 - TV Ads on Amazon: New Opportunity or Waste of Budget? 04:01 - When Should You Test TV Ads as a Brand? 05:02 - Budget Allocation Guide by Brand Size 06:12 - Amazon Ad Spec Requirements for Video Campaigns 07:30 - Common Mistake in Video Ads That Hurts Results 08:32 - CPM Bidding Risks Explained 10:04 - Lack of Ad Placement Control in Seller Central 10:33 - New B2B Targeting Feature: Worth Testing? 12:22 - Final Thoughts + Where to Get More PPC Help ----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Send us a textShipping container losses and Amazon warehouse damage are hurting sellers more than ever.Many aren't being paid the full value of their products and are left fighting Amazon's logistics.Inventory loss, delayed deliveries, and low refunds are squeezing ecommerce brands hard.Sick of losing money every time Amazon messes up your inventory? Get help from real pros with zero fees! Contact us at myrefundguy.com#LostInventoryAmazon #AmazonRefundIssues #FBAReimbursement #DamagedGoodsAmazonWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Stop relying only on Amazon, download the DTC GrowthStack and start scaling your brand your way: https://bit.ly/4p7TyqjStop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Massive Shipping Disaster at Long Beach00:19 - Products Worth Millions Lost at Sea00:40 - Brands Like Data Dive Affected by the Incident01:09 - What Amazon Does With Damaged Inventory01:47 - Why Amazon Sellers Are Left With Less02:17 - How Sellers Can Recover From Logistics Failures----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
This is Part 5 of Steve Coughran's book Cash Flow. Steve introduces the first lever of cash flow: volume. He explains why selling more only creates value if it's profitable, how to fix weak sales and marketing systems, and how the revenue flywheel drives sustainable growth without burning cash.LinkedIn | YouTube coltivar.com
Send us a textAmazon's new rule automation for bids and targeting changes how sellers run ad campaigns. With added performance filters, sellers can now automatically move high-performing keywords from auto to manual campaigns. This update brings more precision to keyword targeting, dayparting, and overall ad spend control.Take control of your ad strategy before Amazon does it for you, book your PPC call today: https://bit.ly/4jMZtxu#AmazonAds #PPCstrategy #AmazonAutomation #KeywordTargeting #AdSpendOptimizationWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Stop relying only on Amazon, download the DTC GrowthStack and start scaling your brand your way.Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYXFix what's burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Timestamps00:00 - Amazon Adds New Rule-Based Automation 00:25 - Bid Adjustments and Dayparting Strategy 01:18 - Targeting Filters for Auto Campaigns 02:10 - Setting Conversion Filters for New Targets 03:02 - Rules for Match Types and Manual Campaigns 03:45 - Exact vs Phrase vs Broad in Automation 04:20 - Avoiding Uncontrolled Keyword Additions 05:05 - Using 30-Day Data and Clickthrough Rate Filters 05:45 - Why This Isn't Just “Set and Forget”----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Send us a textMost Amazon sellers still follow the outdated 60/30/10 ad spend model, but the real numbers prove otherwise. Sponsored products continue to outperform by a wide margin, while sponsored brands and display ads need a smaller share of your budget. This video breaks down PPC trends based on hundreds of millions in ad spend across thousands of advertisers.Stop burning ad budget, get a full audit and fix your PPC allocation with a strategy that actually works: https://bit.ly/4jMZtxu#AmazonAdvertising #PPCStrategy #EcommerceMarketing #AmazonDSP #adspend Watch these videos on YouTube:Use Brand Analytics to Increase Sales youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4&utm_content=342074038&utm_medium=social&utm_source=youtube&hss_channel=ytc-UClUSEsDS2sdgNJfCcCM_5UwSimplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=12-----------------------------------------------Tired of guessing where your ad dollars go? Download our PPC guide and run campaigns that convert: https://bit.ly/4lF0OYXYour listings won't rank themselves. Get the SEO toolkit built for sellers who want real traffic: https://bit.ly/3JyMDGoProblems hit hard when you're not ready. Grab the Amazon Crisis Kit now, before you actually need it: https://bit.ly/4maWHn0If you're serious about growth, stop playing small. Book a DTC call and take control of your brand's future: https://bit.ly/4kOz6rrTimestamps00:00 - The Wrong Ad Advice Everyone Is Copying00:20 - Real PPC Spend Data From 400 Brands00:58 - Confirming the Data With Another Agency01:44 - Are You Overspending on Sponsored Display?02:31 - Amazon DSP Is Changing Everything03:22 - Why DSP Traffic Is the Cheapest Traffic Right Now04:00 - Amazon's Strategy Behind Stopping Google Shopping04:45 - Amazon Is Now a Marketing Company05:22 - Final Thoughts: Fixing Your PPC Budget Allocation----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Send us a textAmazon is back on Google Ads… sort of. But only outside the U.S. and that move says a lot. With less competition on U.S. Google Shopping, this may be the best shot DTC brands have all year. Lower CPCs and open ad space create a rare moment to test strategy and win market share.Let our team run your Google Ads while Amazon stays out of the way, this window won't stay open: https://bit.ly/3JJLHPCWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Capitalize on lower CPCs now, download the PPC guide built for sellers ready to scale off-Amazon: https://bit.ly/4lF0OYXWant visibility while Amazon is quiet? Get the SEO toolkit and own your traffic on and off Google: https://bit.ly/3JyMDGoDon't wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0Amazon pulled back. That's your shot. Book a DTC call and run Google Ads that actually convert: https://bit.ly/4kOz6rrTimestamps00:00 - Amazon Drops Out of Google Shopping Ads00:18 - They're Back... But Only Outside the U.S.00:52 - Why Amazon Is Stress Testing Google Shopping01:37 - Will Amazon Return Before Q4?02:00 - Strategic Shopping Events and Spend Timing02:36 - What This Means for U.S. DTC Brands03:08 - Less Competition = Lower Google Ad Costs03:41 - Why Now Is the Time to Launch Google Ads04:24 - Prepping for Q4 with Early Google Ads05:02 - Where to Learn Google Shopping for DTC Brands05:47 - Final Thoughts on Gaining Market Share Now----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Scott invites Jeremy, founder and CEO of Euka.ai, to tell us how TikTok Shop is transforming e-commerce growth. Jeremy shares how brands are leveraging micro-creators and affiliates to generate viral content, scale sales, and even create a halo effect that boosts demand on Amazon. Together, they unpack why TikTok has become a key driver for brands looking to go from zero to $100M in record time. Scott and Jeremy also discuss how Euka's AI-powered platform helps brands automate creator outreach, re-engagement, and incentive programs to keep affiliates producing high-performing content. Episode Notes: 00:18 - Jeremy Yaoxin Ding Introduction 02:35 - The TikTok Affiliate Model Explained 05:40 - Yuka's Tools for Brand Success 06:47 - Activating and Incentivizing Creators 09:38 - Category Suitability and Limitations 11:15 - The Evolving TikTok Shop Landscape 12:49 - Managing Creator Saturation 15:58 - TikTok Shop's Halo Effect on Amazon Sales 18:05 - LTV-to-CAC Metric 19:44 - Performance Marketing and Incrementality 20:51 - Where Social Commerce Is Going 23:07 - Practical Steps for TikTok Shop Newcomers Related Post: How Amazon Sellers Can Use Content Marketing to Increase Sales and Build Brand Authority How to Reach Jeremy: LinkedIn: linkedin.com/in/jeremy-yaoxin-ding-6bb60554 Website: https://www.euka.ai/about Email: jeremy@euka.ai Scott's Links: LinkedIn: linkedin.com/in/scott-needham-a8b39813 X: @itsScottNeedham Instagram: @smartestseller YouTube: www.youtube.com/@smartestamazonseller2371 Newsletter: https://www.smartscout.com/newsletter-sign-up Blog: https://www.smartscout.com/blog
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1780: Brian Tracy outlines ten powerful closing techniques that boost sales by aligning with buyer psychology and building genuine belief in your product. By mastering timing, trust, and tailored communication, sales professionals can confidently guide prospects from hesitation to commitment. Read along with the original article(s) here: https://www.briantracy.com/blog/sales-success/how-to-increase-sales-10-effective-closing-techniques-believe-in-your-company-what-you-are-selling-buyer-decision-process/ Quotes to ponder: "All top salespeople are optimists who expect the sale to happen." "Closing is a natural part of the sales conversation when the rest of the process has been handled correctly." "When you truly believe in your product or service, it comes through in everything you do." Episode references: Zig Ziglar's Secrets of Closing the Sale: https://www.amazon.com/Secrets-Closing-Sale-Zig-Ziglar/dp/0800759753 SPIN Selling by Neil Rackham: https://www.amazon.com/SPIN-Selling-Neil-Rackham/dp/0070511136 The Psychology of Selling: https://www.amazon.com/Psychology-Selling-Increase-Sales-Faster/dp/0785288066 Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1780: Brian Tracy outlines ten powerful closing techniques that boost sales by aligning with buyer psychology and building genuine belief in your product. By mastering timing, trust, and tailored communication, sales professionals can confidently guide prospects from hesitation to commitment. Read along with the original article(s) here: https://www.briantracy.com/blog/sales-success/how-to-increase-sales-10-effective-closing-techniques-believe-in-your-company-what-you-are-selling-buyer-decision-process/ Quotes to ponder: "All top salespeople are optimists who expect the sale to happen." "Closing is a natural part of the sales conversation when the rest of the process has been handled correctly." "When you truly believe in your product or service, it comes through in everything you do." Episode references: Zig Ziglar's Secrets of Closing the Sale: https://www.amazon.com/Secrets-Closing-Sale-Zig-Ziglar/dp/0800759753 SPIN Selling by Neil Rackham: https://www.amazon.com/SPIN-Selling-Neil-Rackham/dp/0070511136 The Psychology of Selling: https://www.amazon.com/Psychology-Selling-Increase-Sales-Faster/dp/0785288066 Learn more about your ad choices. Visit megaphone.fm/adchoices
Nikki Rausch is the Sales Maven! Today, she's chatting with us about how to have effective sales conversations and about creating a sales strategy that connects without pressuring potential clients. How can we sell better and sell more? Listen as Nikki shares about her background and work. Get a FREE MONTH with the Inventory Genius Calculator - https://www.ciarastockeland.com/inventory-genius-calculator Work with Me - https://www.ciarastockeland.com/work-with-meVisit the Bookstore - https://www.ciarastockeland.com/bookstoreSign Up for Free Weekly Tips and Trainings - https://www.ciarastockeland.com/subscribe Connect with the Sales Maven:Website: https://yoursalesmaven.com/ More About the Episode Sponsor:Finding Freedom Financial Services (https://www.findingfreedomfinancial.com/) - Get help managing your business finances!
Send us a textHigh import fees and complex tax rules make shopping on Amazon expensive in the Philippines. Customs duties, VAT charges, and CIF value calculations often raise costs above the product price, especially for electronics and branded goods. These barriers limit consumer choice, slow innovation, and discourage global brands from expanding into the market.#PhilippinesEconomy #OnlineShoppingPH #ImportFees #EcommercePhilippinesNeed expert advice on handling import fees and cutting costs for online orders? Book a call with experts! https://bit.ly/4jMZtxuWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://hubs.ly/Q03BH19K0Simplify Amazon Listing Compliance https://hubs.ly/Q03BH0H00-----------------------------------------------Download our PPC Guide and start running ads that actually pay off: https://bit.ly/4lF0OYXGrab the Crisis Kit. Better to have it and not need it, than need it and not have it: https://bit.ly/4maWHn0Growing your brand? Book a DTC call and get a real growth plan: https://bit.ly/4kOz6rrTimestamps00:00 - Why Amazon faces challenges in the Philippines00:38 - Import fees higher than product value01:12 - Breaking down VAT and customs duty02:27 - How electronics face higher tax rates03:30 - Price thresholds that trigger import taxes04:18 - The effect on middle-class and high-value purchases06:20 - Barriers to innovation and product access07:50 - Example: scarcity of specific brands locally08:58 - Logistics vs. policy challenges10:08 - Impact on perishable and imported goods11:41 - Long-term outlook for e-commerce in the Philippines----------------------------------------------Follow us:LinkedIn: https://hubs.ly/Q03BH1CC0Instagram: https://hubs.ly/Q03BH1nD0Pinterest: https://hubs.ly/Q03BH0Gb0Twitter: https://hubs.ly/Q03BG_tp0Subscribe to the My Amazon Guy podcast: https://hubs.ly/Q03BH1460Apple Podcast: https://hubs.ly/Q03BH0050Spotify: https://hubs.ly/Q03BG_4m0Support the show
Send us a textPuppet products with low search volume won't scale without paid ads to drive visibility. Skipping PPC in competitive but niche categories limits ranking and holds back review growth. Using parentage strategy and sponsored ads together can multiply exposure and improve sales faster.Still avoiding ads? Let's set up one low-risk campaign that actually proves it works: https://bit.ly/3ZlHh6G #AmazonPPC #ParentageStrategy #LowBudgetAds #AmazonVisibility #ProductRankingWatch these videos on YouTube:Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11-----------------------------------------------Struggling with your listing? Contact us: https://bit.ly/4kRnPa7Get expert advice, book a free coaching call now: https://bit.ly/4jMZtxuTimestamps00:00 - Client Hesitation to Run Any PPC00:14 - Why Even $200 Can Show Results00:30 - Catch-All Campaign Strategy for Low Volume Products00:53 - No Progress Without Ads in Niche Categories01:14 - Why Testing SEO Without Ads Can Backfire01:50 - When Clients Resist PPC, What to Do02:16 - Why Organic Ranking Won't Beat Sponsored Competitors02:41 - Search Volume Breakdown for Hand and Finger Puppets03:14 - Merging Products Increased Indexing and Visibility03:36 - Does More Real Estate Beat Parentage?04:14 - Why Parentage Helps Rankings and Reviews04:30 - Competitor Ad Visibility vs. Zero PPC05:25 - Using Review Count as a Conversion Tool05:47 - Only Improved Listing Was Parented—Why That Matters06:21 - QR Code and Link Mentioned----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Love travel and planning it, but hate the sales part? In this episode, Brianna and guest Glenda from The Art of Selling Travel delve into the art of sales and client relations. Glenda shares her seasoned approach to pricing negotiations and reframing rejection, all while maintaining an authentic human connection. She provides invaluable insights on asking the right questions and building rapport that help build connections with clients. Through this candid discussion and personal stories, they unravel the complexities of selling travel experiences, advocating the power of conversation over assumption.*For the next few weeks, enjoy replays of listener favorite episodes that were previously behind a paywall. We will be back soon with newly-recorded content.
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