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Ready for a Masterclass in SEO and content creation? Today's guest is Glen Allsopp, founder of Detailed.com, the SEO Blueprint course, and gaps.com. Glen is an absolute beast when it comes to his content output, and his thorough data studies are shared widely in and out of the SEO world when he publishes them. He also does $40 website audits that sell out immediately when they're open to the public. Glen, who is notoriously private, doesn't normally do podcasts and he never speaks at conferences. That's why this episode of Ahrefs Podcast is audio only. But one thing Glen isn't shy about is sharing his vast SEO and business wisdom with the world. In this episode, you'll learn: (0:00) Intro (01:45) Maintaining Privacy (8:49) How does Glen make money (10:41) What he focuses on (17:03) What his team looks like (23:47) Not scaling his agency (28:01) What he gets out of his $40 audits (34:29) Creating the Detailed SEO extension (39:47) What to pay workers (42:10) The evolution of Detailed (47:12) Detailed research (54:12) Promoting Detailed content (1:00:10) How Glen approaches ideas (1:06:07) iPhone link building (1:10:17) Building relationships (1:15:00) Super pixels (1:26:10) How Glen stays organized (1:31:25) The current state of SEO (1:42:56) Gaps (1:50:30) Who Glen looks up to (1:52:56) Media companies _________________________________________________ If you enjoyed this episode, please subscribe! Where to find Glen: X: https://x.com/ViperChill LinkedIn: https://www.linkedin.com/in/glen-allsopp-63084025/ Website: https://detailed.com/ SEO Blueprint: https://seoblueprint.com/ Gaps: https://gaps.com/ Where to find Tim: LinkedIn: https://www.linkedin.com/in/timsoulo/ X: @timsoulo Website: https://www.timsoulo.com/ ________________________________________________ Referenced in the episode: $40 website audits: https://detailed.com/audit/ Blog Tyrant: https://www.blogtyrant.com/SEO META in 1 Click: https://chromewebstore.google.com/detail/seo-meta-in-1-click/bjogjfinolnhfhkbipphpdlldadpnmhcBloggerJet: https://bloggerjet.com/Copyblogger: https://copyblogger.com/ProBlogger: https://problogger.com/Darren Rowse: https://darrenrowse.com/How 16 Companies are Dominating the World's Google Search Results (2024 Edition): https://detailed.com/google-control/ TechRadar: https://www.techradar.com/pro/could-google-be-using-reddit-to-revive-an-ancient-failed-project-60000-redditors-may-well-be-mturking-for-google-answers-20TechCrunch: https://techcrunch.com/2024/03/05/amazons-new-rufus-chatbot-isnt-bad-but-it-isnt-great-either/Mark Rofe (@iamrofe): https://x.com/iamrofeSiege Media: https://www.siegemedia.com/ Ross Hudgens: https://x.com/RossHudgensPomodoro technique: https://en.wikipedia.org/wiki/Pomodoro_TechniqueSeeking Alpha: https://seekingalpha.com/Retro Dodo: https://retrododo.com/Brian Morrissey: https://x.com/bmorrisseyThe Rebooting: https://www.therebooting.com/Neil Vogel: https://www.linkedin.com/in/neilvogel/Joshua Hardwick: https://x.com/joshuachardwick
How has the affiliate marketing space shifted from an SEO point of view? Wix's Mordy Oberstein and Crystal Carter look into the future of affiliate marketing, from profitability to new obstacles ahead. SEO legend Glenn Gabe helps you understand how the SEO landscape for affiliate marketers has changed, and how affiliate marketers can adapt to the new Google UX and content quality standards. Plus, Crystal and Mordy investigate the viability of affiliate marketing as a whole as they take a trip to the great beyond. The rulebook is evolving! Join us this week as we discover the possibilities and pitfalls of affiliate marketing in today's SEO environment here on the SERP's Up SEO Podcast! Key Segments [00:01:41] What's On This Episode of SERP's Up? [00:02:51] Focus Topic Guest: Glenn Gabe [00:03:10] Focus Topic of the Week: The Current State of Affiliate Marketing [00:26:01] The Great Beyond [00:36:53] Snappy News [00:43:01] Follow of the Week Hosts, Guests, & Featured People: Mordy Oberstein Crystal Carter Glenn Gabe on X Glenn Gabe on LinkedIn Glenn Gabe on Mastodon Si Quan Ong Joshua Hardwick Resources: SERP's Up Podcast Wix SEO Learning Hub Searchlight SEO Newsletter Wix Studio Wix Studio YouTube Wix Studio Partners Program G-Squared Interactive 5 ways that Google's helpful content system could evolve Glenn Gabe: Google Reviews Update News: Google Ends Video Carousel Structured Data Test Google Search Tests Thumbs Up/Down Buttons In Product Grid Results Google Will Fight Site Reputation Abuse Spam Both With Manual Actions & Algorithms
In this week’s episode of Strike Gold, we speak with Joshua Hardwick, head of content at Ahrefs, a company that develops SEO tools and resources to grow your search traffic. Our conversation well left us speechless! This episode is little the antichrist of the growth hacking bible - but a very interesting lesson in making brave marketing choices.
This week, instead of pointing to the latest SEO news, we’re going to talk about Keyword Cannibalization, and want to share a great article that breaks it down, from Joshua Hardwick at ahrefs. Amber’s favorite part of the article: Keyword cannibalization is when a single website (e.g. ahrefs.com) unintentionally targets the same keyword across multiple … Episode 47 – The One About Duplicate Content and Keyword Cannibalization Read More » The post Episode 47 – The One About Duplicate Content and Keyword Cannibalization appeared first on Theory of Content.
Using Ahrefs' tools to find high-quality link opportunities quickly and efficiently.
Joshua Hardwick with Jason Barnard at Digital Olympus 2019 Joshua Hardwick talks with Jason Barnard (The Brand SER Guy) about link building and outreach. Starts by gamely answering a question about Javascript. Then suggests how we can get guest blogging opportunities (starting in Bali, of all places!). Network a lot (in real life, not just online), be honest, be frank, be yourself… then once you get the guestblogging flywheel going, you'll be all set. But, despite networking in person and trying too hard to be way too charming, I completely fail to get a link from Joshua… there is a lesson there somewhere (if only I can find it). Are mentions worth chasing without links? Not if you want to rank for anything worthwhile, it seems. Hrefs did a study last year – almost a billion pages – and found a straight correlation between links and ranking. Joshua hopes to rerun the study to see if that correlation is less strong a year on. I end with a very stupid question : what is your favourite topic for blog posting.
Joshua Hardwick with Jason Barnard at Digital Olympus 2019 Joshua Hardwick talks with Jason Barnard (The Brand SER Guy) about link building and outreach. Starts by gamely answering a question about Javascript. Then suggests how we can get guest blogging opportunities (starting in Bali, of all places!). Network a lot (in real life, not just online), be honest, be frank, be yourself… then once you get the guestblogging flywheel going, you'll be all set. But, despite networking in person and trying too hard to be way too charming, I completely fail to get a link from Joshua… there is a lesson there somewhere (if only I can find it). Are mentions worth chasing without links? Not if you want to rank for anything worthwhile, it seems. Hrefs did a study last year – almost a billion pages – and found a straight correlation between links and ranking. Joshua hopes to rerun the study to see if that correlation is less strong a year on. I end with a very stupid question : what is your favourite topic for blog posting.
Starts by gamely answering a question about Javascript. Then suggests how we can get guest blogging opportunities (starting in Bali, of all places!). Network a lot (in real life, not just online), be honest, be frank, be yourself… then once you get the guestblogging flywheel going, you’ll be all set. But, despite networking in person and trying too hard to be way too charming, I completely fail to get a link from Joshua… there is a lesson there somewhere (if only I can find it). Are mentions worth chasing without links? Not if you want to rank for anything worthwhile, it seems. Hrefs did a study last year – almost a billion pages – and found a straight correlation between links and ranking. Joshua hopes to rerun the study to see if that correlation is less strong a year on. I end with a very stupid question : what is your favourite topic for blog posting.
Joshua Hardwick with Jason Barnard at Digital Olympus 2019 Joshua Hardwick talks with Jason Barnard about link building and outreach. Starts by gamely answering a question about Javascript. Then suggests how we can get guest blogging opportunities (starting in Bali, of all places!). Network a lot (in real life, not just online), be honest, be frank, be yourself… then once you get the guestblogging flywheel going, you'll be all set. But, despite networking in person and trying too hard to be way too charming, I completely fail to get a link from Joshua… there is a lesson there somewhere (if only I can find it). Are mentions worth chasing without links? Not if you want to rank for anything worthwhile, it seems. Hrefs did a study last year – almost a billion pages – and found a straight correlation between links and ranking. Joshua hopes to rerun the study to see if that correlation is less strong a year on. I end with a very stupid question : what is your favourite topic for blog posting.
The episode is sponsored by Plesk and Freemius. SEO research may sound daunting to some, but there are some basic methods and tools that everyone should be using. The Ahrefs team recently got in touch with me when I published this article on WP Mayor discussing WordPress' performance in comparison to other CMS options. That led to discussions around Ahrefs, and eventually, this episode. I'm joined by Joshua Hardwick, the Head of Content at Ahrefs, to discuss SEO research techniques using tools from Google, Ahrefs, and others. We delve into a number of areas that every site owner should be aware of and a few technical ones for those who already know the basics. Among the topics we discussed are: What is SEO? What is keyword research and what tools can we use for it? What are backlinks and how can we build more? How to understand what type of content you should focus on to bring in more visitors? Analyzing your competition through tools such as Ahrefs. Finding competing domains that you weren't aware of. Does social outreach have an impact on SEO? We went a little deeper in certain areas so it's certainly worth listening to the entire episode. Whether you're just getting started with SEO research or you're looking for some new ideas, Joshua's got you covered. Links: Ahrefs Free SEO tools recommended by Ahrefs Google's SEO Starter Guide Twitter: @ahrefs Twitter: @JoshuaCHardwick Youtube: Ahrefs Channel
Linkable assets are awesome pages on your website that you can leverage for links over and over again. But “linkable assets” are not created solely to attract links. There are a ton of other benefits such as social shares, brand awareness, monetization, etc.In this episode, we'll be looking at what types of content work well as “linkable assets,” how you can create such content yourself, and how you can earn links with them.Source: https://ahrefs.com/blog/linkable-assets/Presented by BestSEOPodcast.com (The Unknown Secrets of Internet Marketing Podcast)Having first aired in 2009, with 3.6 million downloads in 100+ counties, “SEO Podcast, Unknown Secrets of Internet Marketing” has become one of the longest running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.Great for marketers, business owners and agencies from the novice to experienced in using the internet to market and grow a brand!You can also watch this podcast episode here: https://bit.ly/3a8SsGn
Linkable assets are awesome pages on your website that you can leverage for links over and over again. However, because they have to be extraordinary they are not easy to make. That means you want each one that you create to be a hit. Join Matt and Chris for another thrilling episode of the Best SEO Podcast, featuring "6 Linkable Asset Types (And EXACTLY How to Earn Links With Them)" by Joshua Hardwick. Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, Unknown Secrets of Internet Marketing” has become one of the longest running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape. For those new to the podcast, choose a past topic among the vast library of almost 500 episodes of all topics related to internet marketing: SEO, PPC, Email Automation, social media marketing and more.. Great for marketers, business owners and agencies from the novice to experienced in using the internet to market and grow a brand! www.bestseopodcast.com
SEO Tip : When working with a restricted product, maximize local SEO first.Join Matt and Chris for another thrilling episode of the Best SEO Podcast, featuring "6 Linkable Asset Types (And EXACTLY How to Earn Links With Them)" by Joshua Hardwick.Source: https://ahrefs.com/blog/linkable-assets/Presented by BestSEOPodcast.com (The Unknown Secrets of Internet Marketing Podcast)Having first aired in 2009, with 3.6 million downloads in 100+ counties, “SEO Podcast, Unknown Secrets of Internet Marketing” has become one of the longest running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.Great for marketers, business owners and agencies from the novice to experienced in using the internet to market and grow a brand!You can also watch this podcast episode here: http://bit.ly/3jH1dKZ
SEO Tip - Dude: When working with a restricted product, maximize local SEO first. Join Matt and Chris for another thrilling episode of the Best SEO Podcast, featuring "6 Linkable Asset Types (And EXACTLY How to Earn Links With Them)" by Joshua Hardwick. Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, Unknown Secrets of Internet Marketing” has become one of the longest running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape. For those new to the podcast, choose a past topic among the vast library of almost 500 episodes of all topics related to internet marketing: SEO, PPC, Email Automation, social media marketing and more.. Great for marketers, business owners and agencies from the novice to experienced in using the internet to market and grow a brand! www.bestseopodcast.com
A “linkable asset” is a piece of content purposely crafted with the intention of attracting links—usually from other websites in your niche. But “linkable assets” are not created solely to attract links. There are a ton of other benefits such as social shares, brand awareness, monetization, etc.In this episode, we'll be looking at what types of content work well as “linkable assets,” how you can create such content yourself, and how you can earn links with them.Source: https://ahrefs.com/blog/linkable-assets/Presented by BestSEOPodcast.com (The Unknown Secrets of Internet Marketing Podcast)Having first aired in 2009, with 3.6 million downloads in 100+ counties, “SEO Podcast, Unknown Secrets of Internet Marketing” has become one of the longest running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.Great for marketers, business owners and agencies from the novice to experienced in using the internet to market and grow a brand!You can also watch this podcast episode here: http://bit.ly/3d1fXDj
A “linkable asset” is a piece of content purposely crafted with the intention of attracting links—usually from other websites in your niche. Because people rarely link to commercial content, “linkable assets” are almost never product pages or commercial content of any kind. Some people also create “linkable assets” with the intention of ranking for high-volume keywords. However, this only works if there is overlap between the topic of your “asset” and one or more high-volume keywords (which isn’t always the case). Join Matt and Chris for another thrilling episode of the Best SEO Podcast, featuring "6 Linkable Asset Types (And EXACTLY How to Earn Links With Them)" by Joshua Hardwick. Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, Unknown Secrets of Internet Marketing” has become one of the longest running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape. For those new to the podcast, choose a past topic among the vast library of almost 500 episodes of all topics related to internet marketing: SEO, PPC, Email Automation, social media marketing and more.. Great for marketers, business owners and agencies from the novice to experienced in using the internet to market and grow a brand! www.bestseopodcast.com
Another fun-filled episode with Chris Burres and Matt Bertram covering everything you need to know about SEO Title tags. Your BestSEOPodcast hosts discusses a 4‑step process for creating title tags that work every time.Source: http://bit.ly/2ZEKfnBPresented by BestSEOPodcast.com (The Unknown Secrets of Internet Marketing Podcast)Having first aired in 2009, with 3.6 million downloads in 100+ counties, “SEO Podcast, Unknown Secrets of Internet Marketing” has become one of the longest running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.Great for marketers, business owners and agencies from the novice to experienced in using the internet to market and grow a brand!You can also watch this podcast episode here: http://bit.ly/3aJknNy
Fun Fact: Title tags are more valuable than you may realize. It’s important to create one that works perfectly for your content. Check out this 4-step process on how to create the perfect title tag in episode 409. Join Chris & Matt this week for an exciting discussion on “How to Craft the Perfect SEO Title Tag (Our 4-Step Process)” by Joshua Hardwick on the ahrefs blog. Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, Unknown Secrets of Internet Marketing” has become one of the longest running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape. For those new to the podcast, choose a past topic among the vast library of almost 500 episodes of all topics related to internet marketing: SEO, PPC, Email Automation, social media marketing and more.. Great for marketers, business owners and agencies from the novice to experienced in using the internet to market and grow a brand! www.bestseopodcast.com