Podcasts about Wix

Nutze die exakte Schritt-für-Schritt-Anleitung, mit der wir 500+ Onlineshops systematisch auf dem Weg von 0 auf 10 Mio. €+ Umsatz begleitet haben.

Most sales training focuses on tactics. Paul Ross focuses on the mind making the decision. In this episode of Right About Now, Ryan Alford speaks with Paul Ross — a former founder of the global pickup and seduction community turned elite subconscious sales trainer for Fortune 500 teams. Paul shares why: People don't trust themselves to make buying decisions Logic doesn't close deals — emotion does Focus is the currency of persuasion Asking for the order actually lowers close rates Language creates leadership and compliance Prospects want to be led, even if they say they don't This conversation reframes sales as influence, leadership, and subconscious trust — not scripts or pressure. Sponsors Are you interested in effortlessly growing your bitcoin portfolio?  ↳Gemini Crypto – Gemini.com/card Need help building a website? Wix has got you covered! ↳Go to wix.com/harmony.  That's wix.com/harmony. To start your website today! Host & Guest Info Ryan Alford Host, Right About Now Website: https://ryanisright.com Paul Ross Subconscious Sales Trainer Website: https://www.sellwithsuggestion.com/rightaboutnow

How a Lawyer and a Listicle Launched One of Quantum's Most Influential Media PlatformsEvan Kubes had no physics degree, no engineering background, and no idea what a qubit was when he stumbled across a press release about AWS investing in quantum. What he did have was experience translating complex industries for mainstream audiences — and within months, he and co-founder Alex Challans had turned a Wix website and a "Top 20 Most Influential People in Quantum" listicle into The Quantum Insider, now one of the industry's leading media and intelligence platforms. In this episode, Evan shares how that scrappy start grew into Resonance, a multi-vertical deep tech media company — and why he spent the last year making Our Quantum Future, a feature-length documentary premiering at APS March Meeting that aims to bring quantum out of the echo chamber and onto your screen.Why this episode mattersThis episode marks a new chapter for The New Quantum Era. In the intro, Sebastian shares some big updates — going fully independent, new media projects including the Helgoland 2025 documentary, a newsletter, and broader efforts to build a more accessible and equitable quantum technology ecosystem through open source and open standards. He also announces his new role as a Fellow at the Unitary Foundation. Read the full blog post: A New Chapter.The conversation with Evan Kubes is a perfect fit for this moment. Evan sits at the intersection of quantum's technical community and the broader world trying to make sense of it — a translator between physicists and the public. His story illuminates something the industry rarely discusses: how do you actually build awareness, trust, and market understanding for a technology most people can't explain?The documentary Our Quantum Future, produced for the International Year of Quantum and featuring Nobel laureates, a former CIA officer, and the leaders of Google, Microsoft, and IonQ, is designed for exactly that audience — the curious non-specialist who wants to understand what quantum means for the world. The ethics and national security themes it surfaces are relevant well beyond the quantum community.What you'll learnHow The Quantum Insider went from zero readers to a leading quantum industry platform using a creative "vanity listicle" strategy that got CEOs to respond overnightWhy a lawyer from the esports world saw the same market opportunity in quantum that venture capitalists were pouring billions into — and what that says about the accessibility gap in deep techHow the Resonance media model applies The Quantum Insider playbook to space, AI, and climate tech — and what makes a deep tech vertical ripe for this approachWhat 39 interviews across 40 countries revealed about how the quantum community thinks about ethics — including a striking divide between engineers ("I'm just solving a hard problem") and policymakers ("we need safeguards now")The Oppenheimer parallel: how the documentary draws a direct line between the atomic bomb's development and today's quantum technology, and why some builders don't think about consequences while others think about nothing elseA former CIA operative's reframing of quantum advantage as incremental compounding — 1% better per year for five years — and why that makes quantum feel much more real today than the "break all encryption" narrative suggestsWhy academics and corporate leaders consistently disagree on quantum's timeline, and where Evan lands after a year of filming both campsResources & linksGuest linksThe Quantum Insider — Quantum industry media, intelligence, and data platform co-founded by EvanResonance — Parent company extending the deep tech media model to space, AI, climate tech [link to confirm]Our Quantum Future — Documentary website with sign-up for distribution updatesPeople mentioned in the episodeAlex Challans — Co-founder and CEO of The Quantum Insider; Evan's business partnerNicholas Ogler — Former CIA operative featured in the documentary; redefines quantum advantage from a national security lensDr. Bill Phillips — Nobel Prize-winning physicist; discusses his bet with Carl Williams on the quantum advantage timelineDr. John Doyle — Professor of quantum at Harvard, president of APS; draws the Oppenheimer parallelIlyas Khan — Former CEO of Quantinuum; argues for educational licensing frameworks around quantum technologyEric Cornell — Nobel Prize winner featured in the documentaryMentioned in the introA New Chapter — NQE blog post — Sebastian's full announcement on going independent, new projects, and the future of the podcastUnitary Foundation — Open-source quantum technology ecosystem; Sebastian is now a FellowKey quotes & insights"When Oppenheimer and the most brilliant minds in the world were developing the atom, you had a large group who didn't really understand what they were building — they were just trying to solve a very difficult engineering and physics problem. We posed that same question to engineers at Google today: do you ever think about the potential consequences of what you're building? They said, absolutely not.""Quantum advantage to me is simply: if I can do a certain task 1% better every single year for five years, that compounds quite heavily. A country that uses quantum to improve radar detection by half a percent per year for five years has a massive advantage." — Nicholas Agler, former CIA"We emailed 20 people in the quantum industry — CEOs of Microsoft, Google, IonQ, Atom Computing — and said: Congratulations, you made The Quantum Insider's list of the top 20 most influential people in quantum. Every single person responded and agreed to do an interview.""For any industry to succeed, you've gotta get the venture capitalists and the capital markets around it, and you've gotta get the end users excited. If it's only PhDs talking to each other, it's gonna be a very limited market.""This documentary was not made for the quantum industry. It was made for Joe Blow and Cindy Blow at home who've never heard of this industry — to elevate and highlight all this fascinating work that we're doing."Sponsorqubitsok — Cut Noise. Work Quantum. The quantum computing job board and arXiv research digest built for the community. - Job seekers & researchers: Subscribe free at qubitsok.com — weekly job alerts + daily paper digest filtered by 400+ quantum tags. - Hiring managers: Post your quantum role and reach 500+ targeted subscribers. Use code NEWQUANTUMERA-50 for 50% off your first listing at qubitsok.com/post-job.Join the conversationSee the film: Visit ourquantumfuture.com to sign up for distribution updates — the premiere is at APS March Meeting in Boulder, with broader release to follow.Read the blog ...

In Episode 237 we go back and cover the Fort Donelson in a redo episode. https://cwweeklypod.wixsite.com/my-site*Mobile capability through the app Spaces by Wix. Patreon: https://www.patreon.com/CWweeklypodMaps by Hal Jespersen, www.posix.com/CW, CC BY 3.0,

Hier gehts zu eBay: https://www.ebay.de/ In dieser Folge des Onlineshop Geflüster Podcasts stelle ich dir das neue "Meta-Exit Protokoll" vor. Während sich viele Brands auf Meta-Ads fokussieren und um CPMs kämpfen, skaliert die Konkurrenz auf Google oft unbemerkt und deutlich profitabler. Ich erkläre dir, warum Nutzer mit konkreter Suchintention bis zu fünfmal wertvoller sind als Social-Media-User und wie du Google Ads als effizienten und wartungsarmen Kanal für deinen Shop nutzt. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin __________

Direkt zu eBay: https://www.ebay.de/ In dieser Folge des Onlineshop Geflüster Podcasts sprechen wir darüber, warum der ROAS in deinem Meta Ads Manager dir ein völlig verzerrtes Bild liefern kann – und wie du stattdessen viel smarter auf echte Profitabilität steuerst. Ich erkläre dir, worauf du wirklich achten solltest, um deinen Onlineshop profitabel zu skalieren, ohne dich von scheinbar guten Zahlen blenden zu lassen. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin __________

Editor's Note, by Art Middlekauff Today we continue our Helen Wix series. Last week we saw that Miss Wix was widely recognized for her ability to teach the Charlotte Mason method to professional teachers. This was no easy task, as Wix herself pointed out in a 1927 letter: Indeed, the training of a [university] graduate … The post Education Is a Life first appeared on Charlotte Mason Poetry.

Why are wild peyote populations shrinking, and what can be done about it? In this episode, we explore the sacred medicine of peyote and efforts to conserve it with Leonardo Mercado. We discuss restrictive U.S. laws, unregulated harvesting, ongoing debates, conservation work led by some Native communities, wild vs. greenhouse cultivation and more.For 40 years, Leo has been dedicated to preserving peyote and its seed sources to create a sustainable future for the medicine. He's now Cultivation Director at Seedling Sanctuary in Tucson – a proof of concept program demonstrating an efficient model for the ethical stewardship of peyote. It operates under the Morning Star Conservancy (MSC), a non-profit organization founded by members of the Native American Church (NAC). So what's working, what needs improvement and what support is needed? Take a listen!If you'd like to support the nonprofit Modern Spirit and our podcast, you can make a donation HERE.For more information about Leo and Morning Star Conservancy, and to support conservation efforts: MSC's Website Leo's Instagram They are looking for a permanent home base for the seedlings (preferably in Southern Arizona) - if you have any connections who could help with this, please get in touch with MSC or Leo. Timestamps: (00:00) Opening and Welcome(02:50) Growing Up Around Reservations & Introduction to Cacti(03:47) The Accidental ‘Death/Rebirth'(05:23) Finding an Elder and Vision Quest (07:22) Philosophical Conflict and Protecting Sacred Tradition(09:19) Why Peyote Is Scarcer Than Ever: Supply, Ethics, and Habitat Loss(15:21) Learning with the Wixárika in Mexico(18:04) From Picket Line Roots to Conservation(22:30) Peyote Paradox: Legal Abroad, Restricted Where Needed(27:17) Morning Star in Arizona: Seed Bank, Germination, Proof of Concept(32:13) Seed-to-Ceremony: Donations and Scaling Up(40:31) Natural Culture & How to Help: Land, Funding, and the Future 

236a has a firsthand account of the Trail of Tears. https://cwweeklypod.wixsite.com/my-site*Mobile capability through the app Spaces by Wix. Patreon: https://www.patreon.com/CWweeklypod

Direkt zu eBay: https://www.ebay.de/ In dieser Folge des Onlineshop Geflüster Podcasts spreche ich darüber, warum ChatGPT kein guter Business-Berater ist – und was viele Onlinehändler bei der Nutzung von KI-Tools wie ChatGPT unterschätzen. Ich erkläre, worauf du stattdessen achten solltest, um wirklich smarte Entscheidungen für deinen Onlineshop zu treffen. Viel Spaß beim Anhören! Dein Berend. __________ ✉️ Um nichts zu verpassen, melde dich zum Onlineshop Geflüster Weekly Newsletter an: https://www.berend-heins.de/onlineshop-gefluster-weekly?utm_source=podcast&utm_medium=ad&utm_campaign=newsletter Nutze die exakte Schritt-für-Schritt-Anleitung, mit der wir 500+ Onlineshops systematisch auf dem Weg von 0 auf 10 Mio. €+ Umsatz begleitet haben.

Rush Hour Podcast – Afternoon Episode Sponsored by Wix. Go to wix dot com slash harmony to create a new site today! Sponsored by Quince. Go to quince dot com slash rushhour for free shipping and 365 day returns! Go to rushhourwithdave.com for tickets to my upcoming Asheville NC, Stamford CT and Boston shows! It's day two of Blake Lively vs. Justin Baldoni, and the tension inside the courtroom is building — but Blake herself is nowhere to be seen. We break down why she's absent, what her legal team is signaling, and whether this strategy helps or hurts her case as the drama escalates. Plus, outrage in the Olympic world after a Ukrainian athlete is reportedly disqualified following a powerful tribute honoring fallen Ukrainians. Was it a political violation or a heroic act that crossed Olympic rules? We unpack what happened and why the backlash is growing. On Capitol Hill, Nancy Mace makes headlines for forcefully standing up for Epstein's victims — cutting through partisan noise and demanding accountability. Meanwhile, Senator Mark Kelly scores a major political win over Pete Hegseth in a clash that could have bigger implications moving forward. All that and more in a packed afternoon breakdown. In this episode: Blake Lively vs. Justin Baldoni, Day Two courtroom drama Why Blake Lively isn't at the courthouse Ukrainian Olympian disqualified after tribute controversy Nancy Mace speaks out for Epstein's victims Mark Kelly defeats Pete Hegseth in political showdown The ripple effects behind today's biggest headlines Blake Lively, Justin Baldoni, Ukrainian Olympian, Nancy Mace, Epstein victims, Mark Kelly, Pete Hegseth, Olympics controversy, courtroom drama, political news

Tired of writing blog posts no one reads? Let's fix that. In this episode, I'm walking you through the exact steps to format your blog posts so that people actually want to read them. We're talking real strategies, tactical steps, and zero fluff. If writing makes you nervous, or you feel like no one's clicking through your content, this episode is your starting point. This is part four in our blogging series, and we're covering why structure matters, how to make posts scannable, and how to use headings the right way for both your reader and Google. PLUS—our very first listener question! Sabrina asks about Wix vs. WordPress, and I give you a full breakdown on which is better for long-term growth and monetization. Check Out the Episodes in Our Blogging Series: 381: How to Pick the Right Blog Platform Based on Your Goals 386: What to Write on Your Blog as an Influencer: Your Guide to Content Pillars, Keywords, & Calendars 392: Is Blogging Still Worth It? Yes—Here's How to Get Consistent Traffic   Find It Quickly: 01:31 - Blog Writing Confidence and Structure 02:36 - Formatting Tips for Readable Blog Posts 07:17 - Using Headings for SEO and Readability 12:09 - Final Tips and Encouragement 18:26 - Listener Question: Wix vs WordPress   Mentioned in this Episode: Ask Bree: thrivetogether.blog/askbree Boldfluence: thrivetogether.blog/boldfluence Siteground: siteground.com BigScoots: bigscoots.com 381: How to Pick the Right Blog Platform Based on Your Goals  

Rush Hour – Morning Episode Sponsored by Wix. Go to wix dot com slash harmony to create a new site today! Sponsored by Quince. Go to quince dot com slash rushhour for free shipping and 365 day returns! Get tix for my Stamford Connecticut show now! March 19th, https://stamford.newyorkcomedyclub.com/events/dave-neal-friends-2026-03-19190000 Settlement talks are back on as Blake Lively and Justin Baldoni head into another pivotal day in their legal showdown. Could this case actually wrap before the end of the day — or are we headed straight for a prolonged courtroom battle? We break down what's happening behind the scenes, what leverage each side may have, and what a last-minute deal would really mean. Plus, major movement on the Epstein files as new pressure mounts and fresh details surface. We'll get you caught up on what's changed — and who's suddenly talking. We also cover new developments involving ICE, the political fallout surrounding enforcement policies, and how immigration continues to dominate headlines. On the global stage, the Olympics deliver fresh drama, standout performances, and a few eyebrow-raising moments you won't want to miss. And finally, Republicans signal a new push to investigate big money and political influence — is this serious oversight or strategic optics? In this episode: Blake Lively vs. Justin Baldoni settlement talks resume Could the trial end today? New Epstein files updates ICE policy and enforcement developments Olympics highlights and controversies GOP effort to investigate big money Blake Lively, Justin Baldoni, Epstein files, ICE updates, Olympics news, Republican investigation, big money politics, celebrity legal drama, immigration policy, Rush Hour Podcast

Rush Hour – Afternoon Update Sponsored by Wix. Go to wix dot com slash harmony to create a new site today! Sponsored by Quince. Go to quince dot com slash rushhour for free shipping and 365 day returns! Go to rushhourwithdave.com for tickets to my upcoming Asheville NC, Stamford CT and Boston shows! Settlement talks are officially underway in Justin Baldoni vs. Blake Lively, and the pressure is on. As both sides enter a settlement conference, tensions are sky-high — and fans are raising eyebrows after Ryan Reynolds reportedly failed to show up to support Blake at this critical stage. What does it mean? Is this case inching toward a deal, or are we headed for an all-out courtroom war? Meanwhile on Capitol Hill, it was pure chaos as Attorney General Pam Bondi was grilled by members of Congress over lingering Epstein files questions. Lawmakers pressed her repeatedly, but she refused to give direct answers — fueling even more speculation and outrage. The hearing quickly spiraled into political mayhem, with accusations flying and tempers flaring. We break down: What today's Baldoni–Lively settlement conference could signal Ryan Reynolds' noticeable absence and what insiders are saying The most explosive moments from Pam Bondi's Epstein hearing Why the unanswered questions are only making things worse Buckle up — it's a high-stakes afternoon of Hollywood drama and Washington dysfunction.

Hier kannst du dir die Exportmatrix anschauen: https://www.ebay.de/verkaeuferportal/umsatz-steigern/international-verkaufen In dieser Folge des Onlineshop Geflüster Podcasts ist Isabell von [eBay](https://www.ebay.de) zu Gast. Wir sprechen über die Chancen und Herausforderungen, die eBay als Marktplatz für Onlineshop-Betreiber bietet – und klären, ob sich ein Einstieg für dich lohnt. Du erfährst, was erfolgreiche Händler auszeichnet, welche Vorteile eBay dir im Vergleich zu anderen Plattformen bringen kann und wie du das Beste aus deinem Listing rausholst. Viel Spaß beim Anhören! Dein Berend. __________ ✉️ Um nichts zu verpassen, melde dich zum Onlineshop Geflüster Weekly Newsletter an: https://www.berend-heins.de/onlineshop-gefluster-weekly?utm_source=podcast&utm_medium=ad&utm_campaign=newsletter Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Nutze die exakte Schritt-für-Schritt-Anleitung, mit der wir 500+ Onlineshops systematisch auf dem Weg von 0 auf 10 Mio. €+ Umsatz begleitet haben.

Rush Hour Podcast – Afternoon Update Sponsored by Wix. Go to wix dot com slash harmony to create a new site today! Sponsored by Quince. Go to quince dot com slash rushhour for free shipping and 365 day returns! Get tix for my Stamford Connecticut show now! March 19th, https://stamford.newyorkcomedyclub.com/events/dave-neal-friends-2026-03-19190000 Candace Owens is torching the Super Bowl halftime show and turning her fire toward Turning Point USA, calling out what she sees as hypocrisy inside the conservative movement. We break down Jesse Watters' truly awful take on Bad Bunny and why it's blowing up online. Plus, more developments in the Epstein files — including evidence that Trump flat-out lied — and a roundup of the latest Olympics updates and surprising fun facts you probably missed. Fast, unfiltered, and right on time — let's get into it.

Morning Rush Hour Podcast — Today's Headlines Candace Owens grills TPUSA over their halftime show and puts conservative culture wars back under the microscope Kid Rock fires back at critics and defends his singing after halftime backlash Megyn Kelly goes scorched earth on Bad Bunny and the cultural divide around the Super Bowl performance New Epstein files updates raise fresh questions about who knew what — and when Olympics fun facts you didn't know you needed to start your morning (and immediately flex on friends) Fast takes, culture clashes, political heat, and a little fun before the coffee kicks in.   Sponsored by Wix. Go to wix dot com slash harmony to create a new site today! Sponsored by Quince. Go to quince dot com slash rushhour for free shipping and 365 day returns!   Get tix for my Stamford Connecticut show now! March 19th, https://stamford.newyorkcomedyclub.com/events/dave-neal-friends-2026-03-19190000

The Rush Hour kicks off Monday morning with everything you need to know from Super Bowl Sunday, including reactions to the halftime show, Bad Bunny's moment, and why President Trump couldn't help himself from weighing in. We also break down Kid Rock's role in the cultural crossfire, Trump's latest attacks on Olympians after they spoke out against ICE, and what this says about the current political temperature. Plus, more developments in the Epstein files that refuse to go away. Buckle up — sports, culture, politics, and chaos, all before your first cup of coffee. Sponsored by Wix. Go to wix dot com slash harmony to create a new site today! Sponsored by Quince. Go to quince dot com slash rushhour for free shipping and 365 day returns! Get tix for my Stamford Connecticut show now! March 19th, https://stamford.newyorkcomedyclub.com/events/dave-neal-friends-2026-03-19190000

The Rush Hour Podcast — Afternoon Episode • Travis Kelce is reportedly annoyed with Ryan Reynolds, and the internet is spiraling over what went wrong between the double-date power couples • Jake Paul suddenly starts backtracking on his Bad Bunny comments — was it a misunderstanding or damage control? • Growing bipartisan pressure and public outrage over the continued delay in releasing the Epstein files • Why calls for transparency are getting louder — and who benefits from the silence • Plus, rapid-fire headlines, cultural chaos, and the stories everyone will be talking about tonight Sponsored by Wix. Go to wix dot com slash harmony to create a new site today! Sponsored by Quince. Go to quince dot com slash rushhour for free shipping and 365 day returns!   Get tix for my Stamford Connecticut show now! March 19th, https://stamford.newyorkcomedyclub.com/events/dave-neal-friends-2026-03-19190000

Bonus Sunday Rush Hour — Baldoni vs. Lively Bombshell + Super Bowl Takes Get tix for my Stamford Connecticut show now! March 19th, https://stamford.newyorkcomedyclub.com/events/dave-neal-friends-2026-03-19190000 It's a surprise Sunday drop. New evidence in the Justin Baldoni vs. Blake Lively saga suggests the cast may have known what Blake Lively was doing ahead of time—and it could change how this case is viewed. We break down what's been revealed, why it matters, and who this helps (and hurts) as the narrative keeps shifting. Plus, some Super Bowl thoughts—from the game itself to the moments everyone's already arguing about. Buckle up. Sponsored by Wix. Go to wix dot com slash harmony to create a new site today! Sponsored by Quince. Go to quince dot com slash rushhour for free shipping and 365 day returns!

In Episode 236 we go back and cover the Second Battle of Cabin Creek.   https://cwweeklypod.wixsite.com/my-site *Mobile capability through the app Spaces by Wix.  Patreon:                                  https://www.patreon.com/CWweeklypod

SEO expert Favour Obasi-ike, MBA, MS delivers an in-depth comparison of Shopify SEO and Squarespace SEO CMS platforms, focusing on their SEO and CRO capabilities and website development features. This discussion covers critical technical insights about theme management, URL structure optimization, metadata configuration, and platform-specific best practices.Favour shares actionable strategies for improving website visibility, including the importance of regular theme updates, proper sitemap configuration, and effective use of SEO metadata. The session also touches on comparisons with WordPress, Wix, and other CMS platforms, providing business owners with practical guidance for choosing and optimizing their e-commerce and content-driven websites in 2026.Book SEO Services | Quick Links for Social Business>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book SEO Services with Favour Obasi-ike⁠>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick LinksEpisode Key Learning Topics1. Shopify Platform Deep DiveShopify as a closed-source e-commerce CMS platformTheme Liquid customization and custom code implementationImportance of regular theme updates for algorithm visibilityPre-installed sitemap functionality and automated SEO featuresApp ecosystem vs WordPress pluginsMulti-currency and multi-language capabilitiesSchema.org integration for product pages2. Squarespace Platform OverviewUser-friendly, content-driven platform positioningComparison with Shopify for product-based vs content-based websitesQuick setup and on-the-go management capabilitiesIntegration capabilities and limitationsBest use cases for small businesses and content creators3. SEO Metadata OptimizationProper configuration of SEO meta titles and descriptionsOpen Graph (OG) tags for social media sharingURL structure best practices and character optimizationThe importance of unique metadata vs duplicated contentHow to edit SEO metadata in Shopify product pages4. URL Structure StrategyStrategic URL naming conventions for productsUsing numbers strategically in URLs (e.g., "red-roses-12-piece" vs "12-piece-red-roses")Pattern disruption for user attention and click-through optimizationShorter, more concentrated URLs for better visual scanningPre-purchase click optimization through URL clarity5. Technical SEO FundamentalsSitemap management across different platformsGoogle Search Console setup and sitemap submissionThe difference between Google Analytics and Google Search ConsoleNAP (Name, Address, Phone) consistency for local SEORobots.txt configuration and indexing control6. Wix Platform InsightsHidden robots.txt settings affecting blog tag indexingHow to enable tag indexing in Wix SEO settings10-year evolution of the Wix platformCommon indexing issues and solutions7. WordPress vs Closed-Source PlatformsOpen-source flexibility vs closed-source constraintsPlugin management and sitemap conflictsThe analogy of "square footage" for platform capabilitiesWhen to choose WordPress over Shopify/Squarespace8. Content Strategy & Page ManagementThe power of compounding through content updatesUpdating old blog posts alongside publishing new onesFooter copyright year updates as ranking signalsOn-page SEO details that AI and search engines scanCreating and maintaining a content calendar9. Website Maintenance Best PracticesRegular theme updates and their impact on visibilityChecking and updating footer copyright yearsMonitoring broken links and slow page speedsPlatform-specific maintenance requirements (Shopify, Squarespace, WordPress, Webflow, Wix)10. Free Website Audit OfferFavour's offer for surface-level website auditsDeep dive capabilities for root problem identificationMulti-platform support (Shopify, Squarespace, WordPress, Webflow, Wix, Magento, Tilda, Duda)Email newsletter with SEO, marketing, and AI insightsEpisode Timestamps00:00 - Introduction: Shopify SEO vs Squarespace SEO comparison00:53 - Welcome and housekeeping (saving replays, accessing resources)02:36 - Shopify platform overview and e-commerce focus03:01 - Why Shopify stands out (price-friendly, brand-aware, aesthetically pleasing)03:43 - Shopify themes and purchasing considerations05:43 - Critical question: When did you last update your theme?06:40 - How theme updates affect algorithm visibility07:00 - Closed-source vs open-source platforms explained07:08 - Theme Liquid customization in Shopify08:00 - Shopify as your hosting platform08:10 - Apps in Shopify vs plugins in WordPress08:21 - Squarespace positioning and user-friendliness09:00 - Platform comparison analogy: Square footage (500 to 20,000 sq ft)09:33 - When aesthetics and ease-of-use matter most14:00 - Detailed Shopify theme management discussion18:00 - SEO metadata and URL structure fundamentals22:00 - The importance of page quantity and content strategy28:00 - Sitemap management and Google Search Console setup28:15 - Why Shopify pre-installs sitemaps (no conflicts)29:00 - WordPress sitemap conflicts and plugin management29:32 - The sitemap as "the brain of a website"30:00 - Content compounding strategy: updating old posts31:06 - Wix robots.txt issue: blog tags set to "no index" by default32:00 - How to fix Wix tag indexing in SEO settings33:00 - Tags as hashtags and their importance for visibility34:05 - Critical action item: Update your footer copyright year to 202635:00 - Why footer year matters for AI and search engine scanning36:01 - Shopify advantages for multi-language and multi-currency37:03 - Google Search Console vs Google Analytics confusion37:20 - The "reverse gear" moment in SEO audits42:00 - Deep dive into URL structure optimization45:00 - Strategic use of numbers in product URLs48:00 - Open Graph (OG) tags explained52:00 - Schema.org and structured data importance58:00 - Product page SEO metadata workflow in Shopify58:15 - How titles auto-generate URLs and the edit button59:00 - Example: "6-piece red rose bouquet" URL structure59:23 - Optimizing URL readability and pattern disruption60:00 - Pre-purchase click optimization through URL clarity61:00 - Character count optimization for URLs63:00 - Shopify vs Squarespace integration comparison63:16 - Schema.org as the "golden standard" for web documentation63:48 - NAP (Name, Address, Phone) consistency explained64:00 - "Dress how you want to be addressed" philosophy68:00 - Free website audit offer details70:00 - Platforms supported for audits72:00 - Newsletter signup for SEO, marketing, and AI insights74:00 - Surface-level vs deep-dive audit explanation75:00 - Closing remarks and call to actionFrequently Asked Questions (FAQs)Q1: What's the main difference between Shopify and Squarespace?A: Shopify is primarily an e-commerce platform optimized for product stores with extensive selling features (multi-currency, multi-language, robust app ecosystem), while Squarespace is more content-driven and user-friendly, ideal for portfolios, blogs, and smaller businesses that need quick setup without extensive product management.Q2: Why is updating my website theme important for SEO?A: Regular theme updates signal to search engine algorithms that your website has an updated setup and infrastructure. An outdated theme (e.g., last updated in August 2025 when we're in 2026) can cost you visibility because the algorithm may perceive your site as less maintained and current.Q3: What is Theme Liquid in Shopify?A: Theme Liquid is Shopify's templating language that allows you to customize code within the closed-source platform. It's where you would add custom elements like pop-ups, tracking codes, or other modifications that aren't available through standard theme settings.Q4: Do I need to create a sitemap for my Shopify store?A: No. Shopify automatically generates and maintains your sitemap as soon as you publish pages, products, collections, and posts. This is a major advantage over WordPress, where you need to install and configure sitemap plugins and ensure there are no conflicts.Q5: What's the difference between Google Search Console and Google Analytics?A: Google Search Console is for submitting your sitemap and monitoring how search engines crawl and index your site, while Google Analytics tracks visitor behavior and traffic sources. Both are important, but they serve different purposes. You must submit your sitemap to Search Console for proper SEO.Q6: How do I fix the Wix tag indexing problem?A: Go to your Wix dashboard, click Settings (bottom left corner), navigate to SEO Settings, find the Blog Tags section, and disable the "no index" robots.txt setting that's enabled by default. This allows your blog tags to be indexed by search engines.Q7: Why should I update my footer copyright year?A: The footer copyright year (e.g., "© 2026") is on-page text that AI and search engines scan. An outdated year (like "© 2023") signals that your site may not be actively maintained, even if you've updated content elsewhere. It's a simple but important ranking signal.Q8: How should I structure product URLs for better SEO?A: Use strategic placement of descriptive words and numbers. For example, "red-roses-12-piece" is better than "12-piece-red-roses" because users scanning search results will see "red roses" first, then the number variants (6, 12, 36), creating pattern disruption that draws attention and improves pre-purchase clicks.Q9: What is Open Graph (OG) and why does it matter?A: Open Graph tags control how your content appears when shared on social media, messaging apps, and other platforms. When you send a link via WhatsApp or iMessage and see a preview with title and image, that's Open Graph data. Properly configured OG tags ensure your content looks professional when shared.Q10: Should I choose Shopify, Squarespace, or WordPress for my business?A: Choose Shopify if you're running a product-based e-commerce store and need robust selling features. Choose Squarespace if you need a quick, aesthetically pleasing site for content, portfolios, or small-scale selling. Choose WordPress if you need maximum customization, flexibility, and control (open-source), but be prepared for more technical management.Q11: What is NAP and why is it important?A: NAP stands for Name, Address, Phone number. For websites, "address" includes your domain (www address). Consistent NAP information across your website and online directories is crucial for local SEO and helps search engines verify your business legitimacy.Q12: Can I get a free website audit from Favour?A: Yes! Favour offers surface-level website audits to help identify issues like broken links, slow pages, and basic SEO problems. The audit supports multiple platforms including Shopify, Squarespace, WordPress, Webflow, Wix, Magento, Tilda, and Duda. Links are available in the episode description or through the newsletter signup.About the Podcast HostFavour Obasi-ike, MBA, MS is an SEO and digital marketing expert who specializes in helping business owners optimize their websites for search visibility and conversion. Favour offers website audits, SEO consulting, and maintains a detailed email newsletter covering SEO, marketing, and AI insights. Visit our quick links above to get access.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode, we are joined by Don David Wiley, a renowned teacher and elder who advocates in alignment with two living traditions, the Huichol (Wixarika) and Nahua of Mexico. He shares his profound insights on humanity's original relationship with the living forces of Nature, sacred fire, and weather beings. Through his teachings, we explore the importance of restoring the concept of sacred reciprocity, the role of ceremony, and the need for healing the planet by honoring our connection with the powerful forces of Nature. Join us as we navigate the complexities of tradition, modernity, and the wisdom of our ancestors in a quest to live harmoniously with the world around us. Support the Podcast via PayPal https://www.paypal.com/donate/?hosted_button_id=LBGXTRM292TFC&source=url Ancient traditions, ancestral wisdom, and sacred relationships with nature and spirit can guide humanity's return to a more integrated, respectful and balanced way of life. In 1996, Don David Wiley's life was profoundly altered when who would later come to be recognized as the Spirit of Fire, often called Grandfather Fire, appeared before him as an apparition in the garden of a meditation retreat center near Cuernavaca, Mexico. Grandfather sent David to study with two Indigenous elders, Don Lupe Ríos Gonzales of the Wixárika (Huichol) tradition of Mexico's Sierra Madres and Don Lucio Campos Elizalde of the Nahua tradition of the central highlands in formal medicine and ceremonial apprenticeships in these two ancestrally related Indigenous paths. As a result, David received an initiation as a mara'akame – or a shamanic healer, counselor, and ceremonial leader in the Huichol tradition. He was also initiated as a quiapaquiz (caller of the sky-waters, in Nahuatl) or granicero – or weather worker in Spanish, ceremonial leader, and healer from the Nahua path. For an extended interview and other benefits, become an EcoJustice Radio patron at https://www.patreon.com/ecojusticeradio Don David Wiley [https://keepsthefire.org/] is a renowned teacher, elder, and one of the founders of the Sacred Fire global network of initiated firekeepers. He is well-known in traditional circles as one who lends his body as a human vessel to be the “god-speaker man” for Grandfather Fire. He is a healer, ceremonialist, and ritual leader in two ancestrally related Indigenous traditions from Mexico—the Wixárika mara'akame tradition and the Nahua path of weather working and healing. Devoted to the guidance of Spirit, he offers support and teachings to help people reconnect with heart, life, nature, and Divine through ceremony, awareness, and meaningful relationships. Over the years, Grandfather Fire inspired Don David and the community growing around Grandfather's wisdom to spread traditional lifeways worldwide through nonprofits – Sacred Fire [https://sacredfire.org/], which trains Sacred Firekeepers and hosts events, Grupo Tatewarí - Wixárika (Huichol) Tradition. Don David Wiley is part of the Elder Council and the main teacher for the group [https://www.traditionalshamanichealing.org/], and the Granicero website for the Nahua Tradition weather workers [https://www.weatherwork.org/]. Carry Kim, Co-Host of EcoJustice Radio. An advocate for ecosystem restoration, Indigenous lifeways, and a new humanity born of connection and compassion, she is a long-time volunteer for SoCal350, member of Ecosystem Restoration Camps, and a co-founder of the Soil Sponge Collective, a grassroots community organization dedicated to big and small scale regeneration of Mother Earth. Podcast Website: http://ecojusticeradio.org/ Podcast Blog: https://www.wilderutopia.com/category/ecojustice-radio/ Support the Podcast: Patreon https://www.patreon.com/ecojusticeradio PayPal https://www.paypal.com/donate/?hosted_button_id=LBGXTRM292TFC&source=url Executive Producer and Intro: Jack Eidt Hosted by Carry Kim Engineer and Original Music: Blake Quake Beats Episode 277

235a lists some real examples of spy operations affecting campaigns. https://cwweeklypod.wixsite.com/my-site*Mobile capability through the app Spaces by Wix. Patreon: https://www.patreon.com/CWweeklypod

Omer Shai serves as the CMO at Wix. Shai leads a team of over 400 people and is responsible for the company's global online and offline marketing activity, which boasts an incredible growth of approximately 3 million new users every month. Under Shai, the marketing department has executed hundreds of worldwide campaigns for television and social including 5 Super Bowl commercials, creative videos, podcasts and more. AGENDA: 00:00 — The AI Agent Revolution: 93% Automation? 03:55 — Why I'm Buying TWO Super Bowl Ads This Year 08:58 — The $100M Marketing Secret: Brand vs. Performance 13:28 — Why LTV is Bullshit (and What You Should Use Instead) 18:52 — 10x Your Growth: How to Find Tomorrow's Arbitrage 27:10 — SEO is Dying? Why I'm Increasing My Ad Spend Anyway 31:14 — The TikTok Fail: Why Even Big Brands Can't Crack It 36:11 — Stop Selling the "Why": Put the Product in the Center 47:57 — Will AI Make You Unemployed? A Warning for Marketers 52:27 — Why Celebrity Endorsements Never Work  

Send us a textAI isn't killing search — it's reshaping how people discover, evaluate, and choose businesses.In this in terview with Crystal Carter of Wix, we unpack how large language models, AI assistants, and emerging “agent” experiences are changing consumer behavior, local search, and brand visibility. From ChatGPT and Google's AI-driven results to personalization, intent modeling, and task completion, we explore what actually changes — and what doesn't.We also dig into:• Why AI acts more like a complement to search than a replacement• How “choice” and “consideration” evolve in AI-first experiences• What happens when interfaces collapse research, comparison, and action into one flow• Why local, reviews, and brand signals still matter — just differently• What businesses should prepare for as agents begin acting on behalf of usersIf you care about search, local, UX, or how consumers actually make decisions, this is the conversation you want to hear.Subscribe to our newsletters and other content at https://www.nearmedia.co/subscribe/

In Episode 235 we read two firsthand accounts of spy operations in the Civil War. https://cwweeklypod.wixsite.com/my-site*Mobile capability through the app Spaces by Wix. Patreon: https://www.patreon.com/CWweeklypod

[Cold open [Jakes barber shop is obsessed with Peaky Blinders] ends at 08:16.]The Agency Growth Podcast officially has a new website!And it's built on Wix Studio. We kept our promise after our initial conversation with Kobi Gamliel, Head of Wix Studio, 2 years ago in episode 112.We dove in and put our first site on Wix Studio and so far, like it a lot.But... there are still some issues.There are some things that are no-brainers for agencies to want to use Wix Studio, but there are also some deal breakers depending on who you are and what your agency requires.One thing we really like about Wix is their ability to take criticism and feedback and actually do something about it.This episode serves as just that.-----RESOURCES:Want the tools and resources we recommend for agencies? Check them out here:https://www.agencygrowthpod.com/tools-----NEWSLETTERWant the show in your inbox? Sign up for the newsletter!https://www.agencygrowthpod.com/newsletter-----COMMUNITYLooking to join a community of agency owners? Join our Discord!https://discord.gg/uvHRRRFVRD-----CONTACTGot something to say? Send us a message:https://www.agencygrowthpod.com/contact

גיא קצוביץ' מארח את עמית קרפ (Bessemer Venture Partners), ינאי אורון (Vertex Ventures) וברק שוסטר (Battery Ventures) לדיון סוער על האירועים שמעצבים מחדש את ענף ההייטק וההון סיכון בישראל ובעולם. הפרק עוסק בהחלטה המעוררת מחלוקת של Wix להחזיר את העובדים לחמישה ימי עבודה מהמשרד והשפעתה על התרבות הארגונית והפרודוקטיביות.המשתתפים מנתחים את הדוחות הכספיים של OpenAI שצומחת לקצב של 20 מיליארד דולר ARR, דנים באיום הישיר של סוכני בינה מלאכותית (AI Agents) על מודל ה-SaaS המסורתי ועל ענקיות כמו סיילספורס (Salesforce), ובוחנים את המהלך החדש של אנטרופיק (Anthropic) עם Claude Co-work שמשנה את פני התוכנה.(00:00) - פתיחה(01:50) - Wix: עבודה מהמשרד נגד עבודה מהבית(11:05) - ניתוח דוחות OpenAI והכנסות מפרסום ב-ChatGPT(32:55) - משבר מניות SaaS ועתיד חברות התוכנה(42:07) - קלוד קו-וורק (Claude Co-work) וסוכני AI(51:06) - עתיד עולם העבודה ומהפכת ה-AIלאינסטגרם של גיא: https://bit.ly/48OziEHלפודקאסט באינסטגרם: https://bit.ly/4oND8Toלפודקאסט באפל: https://apple.co/3Lfv8Mbלפודקאסט בספוטיפיי: https://bit.ly/47Th96H

ישראל התנגדה, אבל אף אחד לא שאל או התחשב, וארצות הברית הודיעה על מעבר לשלב ב' בעזה. הטורקים והקטארים הם חלק מהשלב הזה, וגם איסוף הנשק מחמאס לא על הפרק. עם ד"ר מיכאל מילשטיין, ראש הפורום ללימודים פלסטיניים במרכז דיין באוניברסיטת תל אביב, נדבר על המציאות בשטח, ועל כך שהעולם לא מוכן לקבל את האלטרנטיבה הישראלית - עוד מלחמה ועוד התנחלויות - ומעדיף שקט. נשאל מה זה אומר לגבי התעצמות חמאס ועתיד המאבק הפלסטיני. בהמשך (38:23) - אחרי עשור, הסתיים אחד המשפטים הארוכים בתולדות המדינה. עורך הדין ואיש התקשורת רונאל פישר קיבל עבודות שירות בלבד. חבר הכנסת משה סעדה מהליכוד שהיה לפני זה בכיר במח"ש הסתבך בשקרים ובהטעיית השופט והפרקליטות, ובעיקר צדק לא נעשה כאן. עם כתבת המשפט שלנו יעל פרידסון ועם איתי רום, כתב תכנית "המקור" - ערוץ 13, נדבר על מה שהשתבש בהליך המשפטי הזה וכיצד הוא ישפיע על התיק נגד בנימין נתניהו. ולבסוף (1:07:30). חברת WIX הודיעה על חזרה מלאה למשרד. לא עוד עבודה מהבית. זה כמובן גרר לתגובות נזעמות מצד העובדים. עם פרופ' שרון טוקר, חוקרת שחיקה בעבודה מהפקולטה לניהול באוניברסיטת תל אביב, נצלול לתוך יחסי הכוחות שבין העובדים למעסיקים, ועידן הבינה המלאכותית שבפתח. See omnystudio.com/listener for privacy information.

What if your website is quietly turning people away without you ever knowing it? In this episode of Unstoppable Mindset, Michael Hingson talks with Lori Osbourne, a branding strategist and web accessibility advocate whose personal health journey reshaped how she helps businesses show up online. Lori shares how unclear messaging, weak branding, and inaccessible websites block trust, visibility, and growth. Together, they unpack why accessibility is not just about compliance, but about inclusion, credibility, and better SEO, and how simple changes like clearer messaging, alt text, contrast, and video captions can transform both user experience and business results. Highlights: 00:01 – Understand why disability is often left out of diversity conversations and why that needs to change 13:56 – Learn how a life-altering health crisis forced a complete reset in career and priorities 27:10 – Discover why a website alone is not enough to establish authority or visibility 34:19 – Learn why unclear messaging is the biggest reason websites fail to convert 44:43 – Understand what website accessibility really means and who it impacts 59:42 – Learn the first step to take if your online presence feels overwhelming About the Guest: Lori Osborne, affectionately known as The Authority Amplifier, is a Brand Strategist, Website Consultant, and the founder of BizBolster Web Solutions. With over 25 years in technology and nearly a decade of experience helping coaches, consultants, authors, and speakers build a profitable online presence, Lori is the powerhouse behind The Authority Platform™, a complete done-for-you system designed to transform overwhelm into opportunity. Her signature branding process, The Authority Blueprint™, helps clients clarify their message, define their visual and verbal identity, and identify what truly sets them apart in their field. She then brings that strategy to life with an authority-building website - strategically crafted on the Duda platform to reflect credibility, connect authentically, and convert consistently - without the headaches of WordPress maintenance or tech confusion. Unlike agencies that offer cookie-cutter sites or developers who disappear after launch, Lori builds long-term relationships by delivering personalized, high-touch service. Through The Authority Platform™, she combines brand clarity, trust-building web design, lead generation funnels, SEO, accessibility, and sales systems into one cohesive, visibility-driving engine. Lori is known for her warmth, resilience, and insightfulness, and for making her clients feel fully seen and heard. If you're ready to stop spinning your wheels with digital tools that don't deliver, and finally create a platform that amplifies your voice, authority, and impact, Lori is your strategic partner. Ways to connect with Lori**:** https://www.bizbolster.com/ https://www.linkedin.com/in/loriaosborne/ https://www.facebook.com/bizbolster https://www.instagram.com/bizbolsterlori Link to Freebie: https://www.bizbolster.com/vip-visibility-audit About the Host: Michael Hingson is a New York Times best-selling author, international lecturer, and Chief Vision Officer for accessiBe. Michael, blind since birth, survived the 9/11 attacks with the help of his guide dog Roselle. This story is the subject of his best-selling book, Thunder Dog. Michael gives over 100 presentations around the world each year speaking to influential groups such as Exxon Mobile, AT&T, Federal Express, Scripps College, Rutgers University, Children's Hospital, and the American Red Cross just to name a few. He is Ambassador for the National Braille Literacy Campaign for the National Federation of the Blind and also serves as Ambassador for the American Humane Association's 2012 Hero Dog Awards. https://michaelhingson.com https://www.facebook.com/michael.hingson.author.speaker/ https://twitter.com/mhingson https://www.youtube.com/user/mhingson https://www.linkedin.com/in/michaelhingson/ accessiBe Links https://accessibe.com/ https://www.youtube.com/c/accessiBe https://www.linkedin.com/company/accessibe/mycompany/ https://www.facebook.com/accessibe/ Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can subscribe in your favorite podcast app. You can also support our podcast through our tip jar https://tips.pinecast.com/jar/unstoppable-mindset . Leave us an Apple Podcasts review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts. Transcription Notes: Michael Hingson  00:00 Access Cast and accessiBe Initiative presents Unstoppable Mindset. The podcast where inclusion, diversity and the unexpected meet. Hi, I'm Michael Hingson, Chief Vision Officer for accessiBe and the author of the number one New York Times bestselling book, Thunder dog, the story of a blind man, his guide dog and the triumph of trust. Thanks for joining me on my podcast as we explore our own blinding fears of inclusion unacceptance and our resistance to change. We will discover the idea that no matter the situation, or the people we encounter, our own fears, and prejudices often are our strongest barriers to moving forward. The unstoppable mindset podcast is sponsored by accessiBe, that's a c c e s s i capital B e. Visit www.accessibe.com to learn how you can make your website accessible for persons with disabilities. And to help make the internet fully inclusive by the year 2025. Glad you dropped by we're happy to meet you and to have you here with us. Michael Hingson  01:17 Well, hello everyone. Welcome to unstoppable mindset where inclusion, diversity and the unexpected meet. I am your host, Michael Hingson, or you can call me Mike, it's fine, and I gave the full title of the podcast for a very specific reason. Where inclusion, diversity and the unexpected meet, typically, diversity people never want to include disabilities in what they discuss or what they do. And if you ask the typical diversity people, what's diversity? They'll talk about race, gender, sexual orientation, and they don't deal with disabilities. But the reality is, and they say that disability isn't a real mindset. Well, Balderdash, it is. Just asked the 25% of America's population, according to the CDC, that has a disability, and they'll tell you that disability is a minority. But the reason I bring it all up is today, we get to talk with Lori Osborne, and she is a person who's been very deeply involved in website development, in branding and coaching, and she is very concerned about and likes to try to help deal with the issue of accessibility on websites. So we're going to have a fun time talking about all of that, much less the platform she uses, as opposed to WordPress, and I'm really curious to hear more about that, because I've my website is a WordPress website, but, but, you know, I think there are so many different ways to deal with things today. We'll, we'll have a fun time. But Lori, welcome to unstoppable mindset. We're glad you're here. Thank you Lori Osbourne  02:56 so much for having me. Mike, I love being here. Cannot wait to talk. Michael Hingson  03:01 Well, let's do it. Why don't we start by you telling us kind about the early Laurie growing up and all that stuff, and kind of how you got started. Okay, start at the beginning. Lori Osbourne  03:14 At the beginning. All right. I was born in San Diego. More your neck of the woods. San Diego Naval Hospital, but only got to live in California for two years, which I've always been disappointed about. My my family had my grandfather built a home in La Jolla. So you know, I was I've always been jealous of how my mom got to grow up, but I only got to spend two years there and then I got moved to Norman, Oklahoma, home of the Sooners, never watched football, never went to one football game my entire life. Michael Hingson  03:51 I've never been to a professional or college football game. My wife had, but I never got to go to a football game. I think it'd be kind of fun to do once, as long as I could still pick it up on the radio and know what's going on. Lori Osbourne  04:03 There you go. Yeah, I had zero interest in football until I met my current husband in 2011 and he doesn't miss a professional football game, an NFL game. So I have, I have come to embrace it and enjoy the Pittsburgh Steelers and the Kansas City Chiefs. So there you go. Michael Hingson  04:24 So you're in Florida and you don't root for a Florida team, huh? Lori Osbourne  04:29 I don't, we won't hold it again, you know. Well, you know, I'm one of those. So I moved from Oklahoma to Colorado to Denver area. So I was a Broncos fan when I lived in Colorado, but that was the days of, oh my gosh. Now my mind is going to completely go blank. This is so embarrassing. The the Great, the greatest Broncos player who is now a general manager, John, oh my gosh. Can think of a it'll come to me. But anyway, he, you know, we. Were actually like, yes, thank you. Thank you very much. Elway. Yes, I was a guest. So we were actually, like, winning Super Bowls when I first moved there, so, you know, and then it went, kind of went. Then I became a Peyton Manning fan, and my husband's from Pennsylvania, and he's like, you can't just change your mind about who you support every time we move. And I'm like, but I can't, yeah, why not? So when we moved to Florida, I Michael Hingson  05:26 the Jaguars, jaguars, yeah, yeah, they Lori Osbourne  05:29 just haven't been a great team. And I I watched Mahoney, Mahoney play for Kansas City, and I just fell in love with how he plays and just his style and his leadership, and I just became a Kansas City fan, just because I love watching him. And last season was a little disappointing because he didn't throw as much, but, but, you know, he's, he's amazing, so that's that's my reasoning. Michael Hingson  06:03 So So you you didn't fall in love with Travis Kelsey and try to go steal him away from Taylor Swift before things got serious? Lori Osbourne  06:12 No, no, I was already in love with my current husband. Michael Hingson  06:15 So see, tell him that there are some things and some loves that do transcend location. Lori Osbourne  06:23 There you go. Yes, absolutely. Well, you know, he's so obsessed with football that we I actually included in our marriage vows that I would support him through his two fantasy football teams and a lifetime of football in my future, because I knew I was marrying football when I married him. Michael Hingson  06:46 One of the things that spoils me about sports out here, and it's not so much anymore, but it used to be the case is, I think that here in especially southern California, we had the best sports announcers in the business. We had Vin Scully doing baseball, and I think that it'll be a long, long time before anyone comes up to the caliber of Vince Scully. And there, there are things that they do now that that really messed that up. But Vinnie was a was was the best. We had Dick Enberg, who did football and and other people. And Chick Hearn did basketball. Chick hurr had talked so fast that I don't know how he was able to do it, but I learned how to listen fast because I grew up listening to Chick Hearn new basketball. I love it. So, so I got spoiled on sports, listening to those announcers. I keep up with football from a news standpoint, especially when it gets close to the Super Bowl, so I can decide who I'm going to if anybody for for in the Super Bowl when they have it. Yeah, I do kind of like the Rams, because I live out here and I've always kind of liked them, although I was mad at them when they moved to St Louis for a while, but, but still, they're the Rams. I mean, we'll see what they do this year. I think they've got a good coach, but I by no means am a football expert or anything like that. I keep up though. Lori Osbourne  08:08 Me neither. I, yeah, I kind of joke, you know, my husband will watch like, you know, eight games at once, the red zone or the whatever, and it's flipping around. And I just can't, so I just joke I'm a fourth quarter watcher. On Sunday nights, Monday nights, I'll watch the fourth quarter and because that's where you know if it's gonna happen, that's where it's gonna happen if it's gonna be worth watching. Michael Hingson  08:30 Yeah, well, I'll be interested to see what happens tomorrow, because the Chargers are playing the chiefs in Brazil. Lori Osbourne  08:41 Yes, and I don't, I don't even know if we're going to get to watch it, because, you know, the NFL spread out across all these different platforms now, and if you don't have the platform, you're out of luck. Michael Hingson  08:52 I think it's going to be on TV. It'll be watchable, but it starts at 530 Pacific Time, and I don't quite understand that. If they're doing it live, that would mean it's going to start at nine. Start at 930 in the evening in San Paulo. So I don't know how all that's going to work. We'll see. Lori Osbourne  09:07 Yeah, yeah, we shall see. Yeah, we're I don't know if we're watching tomorrow nights, but my husband's definitely watching tonight, for sure. Well, I Michael Hingson  09:15 don't think there are more games on tomorrow other than that one, so maybe he will. And maybe you actually get to focus and just see one game, Lori Osbourne  09:24 right, right? That's, that's, that's the nice part about the non Sunday games. Usually it's just, Michael Hingson  09:31 well, so you, so you grew up and you, you only lived in California for two years, and then where did you go? Lori Osbourne  09:40 I lived in Norman, that's right, until I was 29 I actually found my birth father when I was 23 and moved to Colorado to get to know him and his family. Michael Hingson  09:55 So you were a diamond. Lori Osbourne  10:00 Not really. I just, he was just never part of my life. Your mom married someone else, yeah, okay, yeah. I always had. My mom just didn't have my dad. And it's, you know, it's been an interesting experience, because, you know, being in my 20s when I met him, and my mom and I were opposite growing up, and I never understood my personality, because she was quiet and passive and wanted to work in the same job her entire life, and I was the opposite. I was vivacious and loud and aggressive and always wanted to be self employed. Then I met my dad and went, Oh, it explained it all, I'm just like him. It's crazy how the you know the genes work for sure, Michael Hingson  10:51 but you got to know him, and the relationship was a good one. Lori Osbourne  10:55 Yeah, yeah, right. We just, he's in Idaho now. We just got back a couple of weeks ago from visiting. I mean, it's been interesting, trying to enter a family, you know, in your 20s is is bizarre. I kind of, I kind of equate it to being an in law, like, I'm not quite all the way in, because I, you know, I didn't grow up with these people. They don't know me. But, yeah, it's been interesting. So where in Idaho, near Coeur d'Alene Sand Point near Michael Hingson  11:25 standpoint, I have a brother in law who lives in Ketchum, in Sun Valley, and who is an avid skier, and has been an avid skier basically his whole life. Now the real big question is, of course, where is your father when it comes to football, Lori Osbourne  11:46 my father does not sit still. Okay? That is, that is one way that we are different. He I joke that he'll probably outlive me. I mean, he lives on 14 acres. I think he just, they just sold 40 Acres. But he doesn't. He never sits still. He He's always going, going, going, working on, you know, he had, he had his business, which he sort of still does. But he works on fences or helps with the does something with the horses or the hay or the, you know, it's just it. He works his plan does not I don't think he the TV when we were there was on music the entire time. Yep. Michael Hingson  12:30 So hardly a person who tends to watch football. Well, that's okay. So you, you grew up in Norman? Did you go to college there or in the area? Lori Osbourne  12:43 I went for a year and then couldn't figure out how to keep paying for it. I honestly didn't even realize financial aid was a thing. So I started in the workforce and became a recruiter, technical recruiter, pretty early in my career. I did that for 12 years, and then started my own recruiting business and got my degree during that time. So I got a bachelor's degree in business administration, 4.0 average while working. Proud of that, but I was in my 30s, and then I got cancer right after that, had colon cancer at 36 which I blame an 18 year abusive, horrible marriage, I think really led to that, but it pushed me To get out of that horrible abuse of marriage. And then a few years later, I met my current husband, and I am the happiest I've ever been, Michael Hingson  13:51 but you also were able to, in one way or another, beat the cancer Lori Osbourne  13:58 I was, yes, it was actually stage one colon cancer. Only had surgery so that one, yeah, didn't even have to have chemo or radiation. And actually, what got me into my current business? I was a when I got divorced, I did this is kind of funny to me. I when I got divorced, I decided I no longer wanted to be straight commission, and because I had gotten a job after after the cancer, and now I'm self employed. And so why? I think I wouldn't want to be straight commission, but it's okay to be self employed, but it's a completely different mindset. You know yourself very much a different mindset. But I was in tech. I moved from recruiting into hands on technology. I did project management, software testing, I looked at websites and helped design websites from a business perspective, but I was never, never a coder, never, you know, did the visual design? Nine and in 2015 I we had just moved to the opposite side of Denver. We had just changed, I had just changed jobs, had a brand new home, and then found out I had a brain tumor. Michael Hingson  15:15 Oh, gosh, yeah, you're just an attention getting person. Lori Osbourne  15:19 That's all you. I know. That's it. I just walk around going, yep, that's it. So, yeah. So I, I ended up leaving the job because it was, it was very traumatic. I ended up having two surgeries. They couldn't remove the tumor. It's part of my carotid artery. It's a meningioma. It's benign, but it's part of my carotid artery, and it was causing my left eye to droop, so they went in to get it off the optical nerve and nicked the carotid and caused a brain bleed. And that brain bleed caused that drooping eye to become a half blind eye. So I ended up, for about a year and a half, I had double vision. I also had found out I had a stroke from it, I was having problems with words and forming, you know, the right words. And I had no tolerance for stress for a long time, so there was no way I was going back to project management in the IT world, right? This wasn't so I literally, I spent about a year recovering and just started messing around, going, Okay, well, what can I do with the talents that I have? And I started building a website on Squarespace, and it was called Health Net, like grandma. And it was just talking about my I lost my mother and my grandmother to cancer at 63 both at 63 and then I had gone through what I went through. And I just wanted to share the stories, you know, the what I've learned from a health perspective. And in doing that, went, wow. Why have I not been developing websites the last 20 years? This is what I should be doing. I love this, and I bet other business owners could really use some help doing this. And that's when my business was born. Michael Hingson  17:20 Wow. How did they discover the brain tumor? Lori Osbourne  17:26 It started with me falling asleep at my brand new job desk. Was I could not hold my eyes open. I actually thought it was an adrenal reaction to leaving a super high stress job to a very boring job, but it was not. They did all these tests. They put me on thyroid medication, which helped, and then my left eye started drooping, like literally within weeks together and and it was funny, because they they sent me to an eye doctor, and the eye doctor sent me to an eye surgeon, and they wanted to do surgery on it. And I'm like, don't you want to figure out why this is happening? Like, I don't want you to touch my eye until you know why my eye is drooping. And my doctor thought that was the craziest thing she'd ever heard. So she goes, Well, have we done an MRI yet? And I said, No, so they sent me for an MRI that day. And lo and behold, not only do you have a brain tumor, but you have had a stroke. Okay. Gosh, you know, she did not want to share that news, those news with me. She was very embarrassed. Probably, well, Michael Hingson  18:43 but you need to know, yeah, and clearly you already had demonstrated that you had an analytical mind, and it would be valuable for you to know, because it would help you in dealing with making decisions, or thinking about what decisions to make going forward, right? Yeah, so you did. So you went through the surgeries and all of that, and what, what happened to your your left eye, Lori Osbourne  19:10 it, it's still mostly blind. I have a sliver of vision that I can't control. So if I go to the eye doctor, they try to get me to look at the chart, and I can't focus it on the chart, and I get very frustrated. I blocked it for the first year. Now my eyes are so it's it's developed its own way of working, so I can't even block it anymore without causing worse headaches than I already have. Bad headaches kind of came out of all of this. So I really just live with it. I live with the headaches, and I ignore it as much as I possibly can and and hope it's improved slightly over. The last 10 years, they told me it would never improve. But, you know, our brains are amazing things, and it's it's trying, but it's still not. I just tell them make the left eye prescription the same as the right eye because it makes no difference. Yeah. Michael Hingson  20:17 Well, so with, with with all that you've you've dealt with, with, with this clearly, you figured out a way to go forward, and you've, now, I assume, used all that happened to you, and you've analyzed it in some way or another, that you have made some decisions about what you want to do with your life, which is namely the whole brand development and web development and dealing with accessibility, which is pretty cool. Lori Osbourne  20:51 Yeah, yeah, I am. Once I discovered that passion and the I honestly never realized I had the creative side of me. I knew I had the analytical I knew I had the project management and tech, but once I realized I actually have a very strong creative side, then websites were the way to go. And it's it's really I can be working on a website for four hours straight and feel no pain, and that that alone tells me I'm doing what I'm supposed to be doing. I love it that much, and I feel like I'm that talented at it. Michael Hingson  21:30 I think you've made a very interesting observation, and one that I relate to very well, which is working commission is one thing, but working for yourself, which, in some senses, is the same, but it's totally different, and you have to have a different mindset to make it work. Lori Osbourne  21:48 Oh, absolutely, yes. I mean, I'm I'm not selling a product for someone else. I'm selling myself, and I am the product, and I have to live by my my values and my mission and my why, which is completely different than selling services for someone else, for straight commission. Michael Hingson  22:12 I have always told my the people who I hired as sales people to analyze and and think about what they do. And one of the things that I did with every person I ever hired was I would say, tell me what you're going to sell. And literally, all but one person said, Oh, we're going to sell the product. This is the product we're selling. This is what it does. But the best sales guy I ever hired, when I asked that question, Said, the only thing I have to sell is myself and my word, and I need you to back me up when I give my word about something, Michael Hingson  22:50 great answer. It was, it was the actual, it was the answer I was looking for. And I said, well, as long as we communicate, and I know what you're going to say, and that's all about trust, I'm going to back you up. And never had an issue. And in fact, he and I worked very well together, because we figured out how my talents in sales and management could augment and accentuate what he did, so that the two of us could work together. And I think that's that's so important, but you're right. The only thing any really good salesperson has to sell is themselves, and you have to be true to your own attitudes. Yes, yes, which is so Lori Osbourne  23:33 integrity is everything. I mean, if you especially as a small business owner, I mean, and I'm in a very small community, and I this. I only lived here since 2018 and it's kind of been shocking to me how how a small community works. But if you do it right, everybody knows your name. If you do it wrong, everybody knows your name. Yeah, it's you know when, every time I get a call because the chamber has referred me again. I just smile, and I'm like, Okay, I'm doing it right, you know? And it's, to me, it's all about integrity. If you, if you say you're going to do something, do it, and if you can't do it, say you can't do it, say you can't do right, or say I'm going to figure it out. Yeah, you know, I didn't. I charged very little my first few years, and I always my first few years, I told clients, I don't know what I'm doing yet, so I'm not charging you for the time that I'm learning. I'm going to charge you for the time that I'm actually accomplishing something. Michael Hingson  24:30 One of the things I always told every again, every salesperson I ever hired is for at least the first year. You're a student. No matter what you think you know and what you know about sales, when you're working with customers, you're a student, ask them questions, really learn from them, because they want you to be successful, even if you don't think they do. And the reality is that, in general, they do want you to be successful, and the more you encourage them to teach you, the better relationship you're going to develop. Lori Osbourne  24:59 Absolutely. And 100% yes. Michael Hingson  25:02 So how long ago did you end up having the brain tumor? Lori Osbourne  25:07 I was diagnosed in August of 2015 So wow, I'm, I'm at exactly 10 years. 10 years. Yeah, I didn't, oh my gosh. September 22 will be my my first surgery dates. There you go. Wow. Right at 10 years Michael Hingson  25:23 See, I'm glad we we help you remember, Lori Osbourne  25:27 I can't, I can't believe that was, like, not even on my mind. I mean, it was actually September 17. Was the first surgery, that's right, and it's the same day as my dog's birthday. And we were just talking about my dog's birthday yesterday, but I didn't even think about the tumor. So well, it's all good Michael Hingson  25:47 a week from next Wednesday. But you know, you you obviously are doing well, well, so how did your your business in the the way you do things and what you do? How did all that change after the surgery, or had you already started down the road of branding and being a branding coach and website development and accessibility? Lori Osbourne  26:10 No, all of this came as a result of all of it. So it literally just grew with me, as I, you know, transitioned into life again, and being able to function mentally and physically, I would just start, you know, working on a little bit of, you know, a couple of websites. The first website I built was from for a realtor that we worked with. We did three different deals with him in two years. He was this great Scottish guy, great personality, and his website was horrific. And I begged him to let me do it. It was a I think we ended up doing 39 pages total, and just read redid the whole thing. He loved it. A lot of it's still in place 10 years later. But I just, I just started building, and then we moved to the area we are now outside Jacksonville, and I found a local networking group and started meeting people and getting introduced to businesses and just slowly built and learned a little bit at a time, and learned a little bit more. And then it was not actually until last year I realized that I have branding skills and talent that I haven't been promoting. I was using the skills and I was building on brand websites, but I didn't say that, and I didn't recognize it as a separate talent from website development. I kind of thought everybody did that, until I realized that that's not true. So I've been doing it, and a lot of it is just, I the natural, just natural talent for color and almost like designing houses. Like I knew I was really good at designing houses, but I didn't recognize that that translated to websites. And so for last, like, year to 18 months, I've really kind of bought into the brand strategy piece of what I offer. Michael Hingson  28:19 Well, how did you develop this concept of authority platforms, and what is it? Lori Osbourne  28:27 So the authority platform is what I'm calling the full package. It kind of started when I got really frustrated with everybody telling me or everybody's an exaggeration, but so many people saying, Oh, you don't need a website. You just need landing pages. And I would try to educate people that landing pages are not enough, but I couldn't put it in the right words, and when I started really looking at it, going, well, landing pages are great, if you have the visibility to get people to the landing page, and if you've built a relationship in a different way, if it's through speaking or through a book or through other types of promotions, then yes, the landing page can help or maybe replace the website. But where that led me was a website alone is also not enough. We need full visibility. We need to be seen in a lot of different ways to establish our authority as experts. So with the authority platform, I'm looking at the brand and understanding the brand, the website, the lead magnet, the funnels, the search engine optimization, and then helping them also have a good CRM to manage all of this, hooking them up with with good speaking coaches or podcast. Opportunities and just looking at it from a full life cycle of being visible and showing that authority online. Michael Hingson  30:10 And how's that gone over? Lori Osbourne  30:14 It's, I'm still building it honestly, the website's absolutely I'm I'm really working on building the collaboration pieces for the rest of it to truly say, Yes, I have the authority platform, the branding packages that I'm offering and the branding pieces that I'm doing are making a significant difference in the quality of the websites I'm building, because I come out of it with a custom GPT that they can use, and I can use that really establishes that baseline for the brand and the bringing in their values, bringing in their communication style, and bringing in their ideal client and how to speak to that ideal client. So the GPT is built around all of that, which is perfect when we're building the content for the website. So I would say, you know, we're 75% of the way there to having my true authority platform. But I'm still building, you know, authority building websites every day. Michael Hingson  31:20 Well, I gather that you don't tend to like to use WordPress. You use Duda as a platform builder and so on. Tell me, I'm curious why and what, and I don't have any any disagreement or or really knowledge to talk intelligently about it. But tell me why you use Duda and what, what it brings. Lori Osbourne  31:44 So my my challenges with WordPress started with my first client in Florida. They there was a nonprofit. They had no idea what they were doing, and I'm like, I I'm techie. I can go in, I can figure it out, and I could not figure out WordPress, and I got very frustrated with it going, how in the world does anybody else do this? So I kind of stayed away from it for a little while, and I was building on Squarespace for a time, and then I discovered Duda. I consider Duda to be the best of Wix and Squarespace. It's very similar. But the things I don't like about Wix, I don't like about Squarespace, Duda has resolved. It's also very customer oriented and SEO oriented and accessibility oriented. So there's a lot of advantages to the platform. The reason I don't support WordPress is I've had too many, too many people come to me with broken websites. Too many WordPress people do not educate their clients that that you have to update the plugins, and they don't. They just leave them and don't offer to do that for them, and it's it's an unnecessary addition that I don't think most people need for their website. There's plenty of things that we can do and do to that we can do exactly like WordPress without the headaches of that extra tech and plugins breaking and security breaking because the plugins are breaking, and it's it just it's too unnecessary, in my opinion. I tried to support WordPress for about a year and a half, and I found that I was not helping my Duda clients because the WordPress was always so much high maintenance. And those were the websites that were going down, and those are the websites that were having issues where my due to clients, their websites were never down, they never had issues. Michael Hingson  33:51 But don't need, but don't you, from time to time need to provide any kind of updates to Duda doesn't. Aren't there as the as the whole website evolves, doesn't, don't you need to find ways to evolve what they are and what they do Lori Osbourne  34:05 on the front end, on the front end, absolutely I mean, but from the back end, from a platform perspective, Duda handles all of that. It's self contained. Got it? I don't have to worry about that. And they're also always adding new features, which is another thing I absolutely love about them there, and I have yet to find, let me rephrase that. I've probably found a couple of things that if I could not duplicate on Duda to match WordPress, it would require code, and I don't code, but I can still achieve the goal of what my clients are looking for. There's nothing that they've said I have to have this that I can't provide. And the offset of not having the worry around the tech is has always been worth it. Michael Hingson  34:55 So the creators of Duda in the background as. They make updates and changes, they go out to everybody who uses it to create their websites automatically. Is that? Is that what happens? Lori Osbourne  35:07 Okay, yeah, it's seamless. Yeah, you don't even, you have no idea that there's even updates being done. It's completely seamless. Michael Hingson  35:15 Yeah, okay, well, I understand that. That makes a lot of sense. What's the one mistake that you find that keeps business owners from really progressing and keeping their websites and them invisible? What's the biggest mistake you see? Lori Osbourne  35:36 Messaging unclear, messaging which, which really goes back to the brand. If you don't understand your brand, you don't understand your why, and you don't know how to express how you solve problems for your ideal client, let me, let me rephrase. If you don't even know your ideal client is and you're trying to speak to them, a lot of people think they sell to everyone, and when you try to sell to everyone, you sell to no one. And if you are trying to speak to the masses from your website, you're going to lose the people you really want to reach. So it comes down to that, that niching down factor and really understanding your ideal client, so that when they hit your website, they immediately know you understand my problem and you can fix it. And it really comes down to that versus I can fix, you know, I can build a website for anybody. Well, then that makes me no different than a website developer down the street. Then it comes down to a price comparison, and then we're just bidding against each other. So you've gotta, you've gotta what makes you special, and what and and your why is a big part of that. Your values are a big part of that. And speaking the right language and that messaging. Michael Hingson  37:03 Can you tell me a story of maybe one customer that you worked with where you can demonstrate exactly what you're talking about here and why it made a difference without mentioning customer names, but the story? Lori Osbourne  37:17 Oh, yeah, um, you know, it's been a while since I did that realtor, but that realtor is still just such a great example, because you the fact that he was from Scotland doesn't necessarily seem significant, but it really does, because, you Know that Scottish accent made him endearing. He was a very professional, good looking guy. And you go out to his website, and it was, I can still see it today. It was like green and this old, funky text, and it, it represented him in no way. And I remember the first thing he told me was, you know, I've got this video where I introduced myself and I went, why in the world is that not on your homepage, like what people need to hear you speak and see you and experience you. He was phenomenal. And we did three deals with him. He was phenomenal at what he did, and that what, you know, if we had just rebuilt his website and just did the video, it would have that alone would have made a huge difference in people knowing who they were working with and how he was different. And another example I can give more recently, I work with a mentor who mentors seven figure coaches on how to work harder, make more money and and do it in less, less investment of your time. And when I took over her WordPress website for for two years, I just kept repeating and rebuilding the same crap, basically. And finally, when I decided to leave WordPress, I said, you know, I really want to start all over. And I realized in that two years, you know, I had not taken the time to really get to know her brand. And when we sat down and really learned what made her special and different, and we were able to capture that in in the website, that the difference in the experience was night and day, you know, before it was just text, and, you know, a little bit of information. She never referred anybody to her website. And now it, you know, opens with a video. She's also a professional speaker. Opens with a video of her speaking. She is very she's a. Ballroom dancer on the side, she's very elite. So we, you know, pulling in things like gold and video, I have a lot of motion on the website with gold moving because it, it, it's that brand of that dancer that, you know, that eliteness of it and it, it's subtle, and it has nothing to do with the messaging side that I just mentioned, but it's still back to the brand and the representing of who you are, who she is, what we're selling, you know, we're selling ourselves. Michael Hingson  40:33 Yeah, well, websites and website developers put all sorts of things out there and that that's not necessarily a good thing. But what are some signs that a business's online presence don't necessarily match their real life expertise? Because I I believe that people see through people who just sort of talk, and I think that that all too often, you get this reaction, oh, they're just talking that isn't what they really believe or that isn't what they really know. So what are some signs that the online presence doesn't match what they really know and what they really are? Lori Osbourne  41:15 Part of it is that that genericness, if you if you can't even say who you are serving, then you're obviously the person you're looking at is obviously not clear about their ideal client. If it's not clear who they are serving, and if it's this just generic message of not in these words, but we're the best use us. You know, there's, there's no detail about what makes them different and how they specifically solve your problem. If the website is completely outdated or generic, that may or may not allude to anything but it, it definitely shows that they don't, are not using their website to show their expertise. The other huge thing, I would say, is testimonials. Every website should have reviews. I mean, what better way to sell ourselves than to have someone else say how we're different, how we operate and why we're the why we're the best. That is huge. If it's all about them, as in the person's website you're looking at, if it's not, if I'm, if I'm getting on a website and they're not even acknowledging what's in it for me and how they're going to solve my problems, then I'm not going to have any confidence that they have any idea how to solve my problems. They haven't even they haven't even talked about my problems. They haven't even mentioned my problems. They're just telling me that they're selling me something, and this is how much it costs, and this is what it's going to do. But I but do you get me? Do you know? Do you understand me? I think all those are it's really important that we are speaking to the ideal client in their language about their problem. Michael Hingson  43:10 I have heard so many times and totally agree with and work to do this myself. Michael Hingson  43:18 The whole concept of when I'm invited to speak, it's not about me. Yeah, I'm invited to speak, but my job is to enhance, to help to make life as easy as possible for the event organizer, to help the event organizer make this, the whole conference, even better than they thought it would be. And and I have to do that because it's not about me, and it should never be about me as such, right? Lori Osbourne  43:48 It's also about your audience and your audience, yeah, so that they know you want them to want to know more. Yeah, that's also the purpose of your website to make people want to know more. Michael Hingson  44:01 Yeah, very true, and it should be that way. And if you're doing it right, you'll also provide more for them to know. Right? Lori Osbourne  44:15 Absolutely. Well, that would be something else that I would say I I always encourage people to give away as much as possible on their website. It if people know that you really want to help me solve my problems, and you're willing to give me something for free that starts a relationship. And that's really, at the end of the day, that's the point of the website. It's not to sell, it's to start a relationship. It's like the first step of dating. We're not getting married yet. We're dating, and if you're if you're giving away a piece of yourself through a video or a download or even a free course. Course, that's it. That's going to endear the audience to to want to come back for more. And even blogs, great blogs will get people coming back for more. And people always go, Well, you know, if I give everything away, I'm not going to make any money. No, you give away what? What doesn't cost you time, but is giving some knowledge so that they want more, and they know that you you get them, and they can trust, you know, like and trust so they can build that, that base for a relationship. Michael Hingson  45:32 Yeah, and it, it makes perfect sense. It is all about building trust. And everything that we do is all about building trust, and the more trust you build, the more loyalty you'll create. Lori Osbourne  45:47 Absolutely, yes, absolutely. Michael Hingson  45:49 So we've talked about website accessibility. What is website accessibility and why is it something that people really should focus on? Why is it important? Lori Osbourne  45:59 That feels weird coming from you, Mike, Michael Hingson  46:03 because I know you are an expert in this, but I preach it, but I preach it all the time, so I want to hear what somebody else has to say, and I want people who are watching and listening to this hear from somebody else other than me. Okay, that's the motivation behind it. Lori Osbourne  46:18 All right. All right. Well, website accessibility is at its core. It's making the website available and usable for everyone, including those with disabilities. So whether it's blindness or inability to use a mouse or you said it earlier, dyslexic, Michael Hingson  46:40 epilepsy, any number of things, right? Lori Osbourne  46:43 So anybody, just like accessibility for a ramp into a store, it's allowing me, from my home, as as a disabled person, to be able to function on your website. And as we know, I believe the stat is 20% of people have some kind of disability. It's also an inclusion. It is a piece of I consider a piece of your marketing, because if you are excluding 20% of the people with your website, why? Why are you doing that? It also builds strong Search Engine Optimization. Because if you look at all of the guidelines for accessibility, they're very similar to the guidelines you need to have in place for good search engine optimization. Google is looking for the exact same things. Yep. So it's it's really just making your website available to everyone Michael Hingson  47:42 well, and the reality is, well, let me ask this question, rather than me just saying it beyond legal compliance. Why should accessibility be a priority in website design? You've kind of alluded to it already. Lori Osbourne  47:56 Yeah, part of what I just said, it's including everyone. It's not excluding 20% of your market, and it's building trust, inclusivity and credibility. It's, it's, and it to me, it's showing that you care. It's, it's very bothersome to me when someone says, Well, I probably won't get sued, so I'm not going to worry about it. Okay? But why do you want to not do these basic things so that everyone can access your website? Well? Michael Hingson  48:33 And also, in reality, it does get back to if you're a website owner, that is, you're a company that has a website, and you recognize that the job of your website is to help people see why you have something they need. The fact of the matter is, do you really want to not make available to 20 or 25% of the population your website, or to put it another way, don't you want to make sure that you are making your information available to everyone? And that's what the real reason for website accessibility is truly all about. The fact of the matter is that it's good business to make your website accessible. Lori Osbourne  49:24 Absolutely, yes, absolutely. Michael Hingson  49:26 What are some high impact changes that you think that website owners can make, to make their websites or to have their websites be more accessible, maybe even just some simple things? Lori Osbourne  49:38 Oh, there are so many simple things. I mean, the easiest thing that so many people miss is adding alt text to images. I mean, it's, and it's one thing I love about Duda, by the way, it they do it with AI and do it for you, and you can edit it. It's so, so wonderful. But it's, it's a simple step. It also is. Great step to even help with SEO, because you can include some keywords there, but that that alt text tells someone that's using a tool that's blind exactly what that image is, and what is the point in putting that image on your website if it's not going to provide any value to those that can't see. I mean that, in my opinion, another thing is the contrast in colors. A lot of people don't understand that contrasting colors has a lot to do with readability, and if you are putting two colors together, I mean, think about it even from a scene person, if you're looking at it and you can't read it. It's not accessible, right? So, you know, have high contrast in the colors of text on anything over it. Don't try to put something over an image that can't be read that just just, don't do it. Skip that. I was just doing this on my website today. I was trying to put an image, and I went, you know what? That's just not going to work. I'm going back to a solid color. It doesn't it's it and it, you know, that's from a business perspective as well. Because even if you're not thinking about accessibility, if someone can't read the text or can't read the button, they're not going to click it. You're not going to read it. They're not going to buy it if they can't read it. So simple little things like that. Those would be the two biggest things I would say. And then just, you know, little additional things like making sure that your website is converting properly to mobile, if it's if it's not, if things are coming off the page, because you didn't bother to look at the mobile side, which is easy to miss on many platforms that can have a huge impact on the scene and those that need the tools or need accessibility pieces that's, you know, commonplace design and very easy thing to fix. Michael Hingson  52:11 It's been a while since I looked at this website, and I think it's not quite what it used to be, but for a while, my favorite website, absolutely. My favorite website for accessibility was the website of the National Security Agency, nsa.gov, Michael Hingson  52:31 of all the websites in the entire world. The reason I liked it is that not only did they have all text on images if you were using a screen reader and you moved your cursor over an image, you suddenly got a very detailed description of that image, like you. Michael Hingson  52:55 You moved your cursor where you used your screen reader to move over the American flag. It would say the American flag on a flagpole hanging in front of the opening to the building of the National Security Agency. Yada yada yada. I mean, it's just everything was there. It was the most amazing website. I don't know that it's that way anymore. I haven't looked at it in a little while, but I was very impressed with how much they did and relative and relevantly and appropriately so to make sure that everything on that website was totally usable. And a lot of people could say, Well, why do I have to do that? And the answer is, you have to do it for the same reason that you want to make your website accessible, if you will, for people who don't happen to have a disability. The reality is, all those things that you put on the website for people who can see them and so on, like pictures and so on, if you don't make those things accessible, you're doing a disservice to a significant amount of the population. Whereas, if you do it all, then while you can look at the picture, I can hear all about it, and that's the way it ought to Lori Osbourne  54:10 be well. And there's so much I mean to me that is an opportunity to to even go further with the folks that need the screen reader. Because, I mean, when I'm and I mentioned that dude, it does it with AI, but they, they do it too generically. When I go in, I'm doing exactly what you're talking about. I want to, I want to build the presence of the picture. This is who they're doing, who it is from the business, and this is what they're doing, and this is what you know, this offer is talking about that's an extra sales opportunity right there. For those that you know, need the alt text, why not use that? Michael Hingson  54:49 And also, I'm amazed at how many people may look at pictures and so on and look at words and not really pay attention to them very well, because they just kind of skip over it. So the more you can do to attract people's attention to the right things. Is relevant too. I'm amazed at how many people just gloss over so much. Lori Osbourne  55:09 Oh, absolutely. Well, you know, this kind of become our society, yeah, short attention span for sure. You know, I want to mention two videos. I really feel like people need videos on their website, especially of themselves, because it helps people get to know you. But you need to have that closed captioning and again, dialog. Michael Hingson  55:33 You need to have dialog so that a person who can't see the video will also know what the video shows. Lori Osbourne  55:41 Explain, explain what you mean by that a little bit more. Michael Hingson  55:44 So you go to a website, and there's a video, and you click it, and you start hearing music, and that's all you hear, even though, on the screen you see a person walking down the street, walking into somebody's store, finding a product they want and buying it. But if you don't have a way to make that information audibly accessible to people who can't see the images and who don't see the videos, then what good is it you haven't made it accessible? Yes, closed captioning works for deaf or hard of hearing people, but again, there's so much more that needs to be done. Wow. Lori Osbourne  56:25 Thank you for sharing that, Mike. You just gave me more to think about on videos. Michael Hingson  56:31 One of my favorite commercials to pick on today, and for the longest time, I had no idea at all what it was about. It starts out with music, and somebody says something like, so what do people over 60s show and bring out today? And they talk about love and they talk about something else, and suddenly the sound goes dead, and all you hear for the next 20 seconds or more is this high pitched whistle sound. Ooh, yeah. And I finally got somebody. I finally was in a room with somebody when I heard the beginning of this, and I said, What is it showing? And all it was showing, and what, apparently it is, is a promotion for people getting the RSV vaccination. Lori Osbourne  57:19 Oh, right. Oh, I do know what commercial you're talking about, yes, but text just goes on the screen. Michael Hingson  57:26 RSV, RSV, RSV. But there's nothing that says what that is at all, period, Lori Osbourne  57:33 because they're trying to make the point that you're that your life shuts down when this hits. But yeah, for someone like you, that's completely worthless. Michael Hingson  57:41 Not only does my life not shut down, my life gets very active, and I want to go off and find those commercial designers and show them what true accessibility really ought to be about. But that's another story. But yeah, Lori Osbourne  57:53 yeah, exactly, wow. I mean, I think about you every time I see that commercial, those rare times I see commercials, Michael Hingson  58:05 what's one of the what's one of the myths about branding and websites that you could erase, that you really wish you could race forever? Lori Osbourne  58:18 I probably told you to ask me that question, and now I'm stumped by how I want to answer it. I think, I think I know where I wanted to go with that. Yes, a lot of people think branding is just colors and fonts, and honestly, when I first started doing it, I thought it was just colors and fonts. And I kind of go, I went into Okay, colors and fonts, and then consistency, okay, we want to make sure we got we're consistent with our colors and fonts across everything that we do that's that's branding, that's visual branding. But real branding is Our Story. Is who we are, what we stand for and who we serve. It's the package of everything around what we're selling, back to selling ourselves and really understanding this package and making that consistent across everything. And consistency is huge, in my opinion, when it comes to branding, if you have a different header image or marketing image on every single thing you do and there's no consistency in the look, then you're not going to be memorable. You. I can't help you see this, Mike, but anyone that does go out to anything of mine, I have a very consistent image that was used to build my logo, and it's on everything that I do. I also wear very bright, colorful glasses. Everything I do is very bright and colorful, and it's memorable when people see me and they see my glasses, it can be three years later and they go. I don't remember your name, but boy, I remember those glasses. You know, it's, it's, and that's part of my branding. When people say, I love your your glasses, I go, thank you. It's part of my branding. Yeah. So it's a, it's an overall everything about you. When people describe me, they usually describe me as bright and colorful, like, that's, that's one of the first things that comes to their their mind, and then they it translates to energy, because they think bright, colorful energy. So it's, you know what branding really is, is, what do people say about you when you're not in the room? Michael Hingson  1:00:30 Yeah, that's, that's a good that's what it is. Well, if there is a business owner who is in our audience today who feels overwhelmed by their digital presence. What would you suggest is the first step they should take to change that? Lori Osbourne  1:00:47 Well, the the first thing I would love to see anyone do is sign up for a visibility review or audit with me, so that we can look at your presence and talk about it, and I can give you some very specific suggestions for how to improve your online visibility. If you're wanting to do something on your own and you're you're trying to figure out where to start, sit down and look at first, your your homepage, in your first line of every bit of your marketing and ask yourself, does it say who I serve and how I serve them, and the problems that I solve. Because every ounce of your marketing needs to say that immediately you have less than eight seconds when someone hits your website. And there's all kinds of some people say three, some people say 10s and 15. I just leave it at eight. Do eight or eight or less seconds on your website. So start there is my messaging clear? And then look at your website overall and does it represent me and the message I want people to see. We can go into a whole lot more about it being up to date and everything else, but that's where I would start, right there. Michael Hingson  1:01:58 So how do people reach out to you to get your help to deal with all of this. Lori Osbourne  1:02:02 Well, you can obviously go to my website, which is biz bolster.com, B, I, Z, B, O, L, S, T, E, r.com and I believe you will be sharing a link to that visibility audit. Just sign up for that or a free strategy session. But I encourage the visibility audit, because it literally takes about an hour of my time to check out everything about you and then share that with you. So this is an investment that I'm willing to give you to help you all understand how you show up online, and then what to do about Michael Hingson  1:02:45 it, biz, bolster.com, I hope people will do that, and they can reach out and contact you through that website. Lori Osbourne  1:02:53 Yes, click on, let's chat, and it gives you all the all the calls that you can sign up for in my calendar, and I would absolutely love to speak to anybody that has questions or wants some direction. Michael Hingson  1:03:07 Well, cool. Well, I really appreciate you being here today and spending so much time talking about all this, and I hope people will take it to heart. Wherever you are listening. Reach out, biz, bolster.com and get some insights and get some help to improve the website the web world, because only about 3% of all websites are really accessible today, which means there are a whole lot that are not, and there is no real excuse for that being the case. So reach out and Michael Hingson  1:03:41 you can get all the help that you need. I'd love to hear from you, to hear what you think about today's podcast. Please feel free to email me at Michael H, I m, I C, H, A, E, L, H, I at accessibe, A, C, C, E, S, S, i, b, e.com, and wherever you're listening, please give us a five star review. We value your ratings and your reviews a lot, and I but I do want to hear from you. I want to hear what your thoughts are. Also, if you know of anyone who might make a good guest for unstoppable mindset, Lori, including you, would really appreciate you introducing us, because we're always looking for people who have great stories to tell, and today has certainly been one of my favorite podcast recordings in a long time, and that's because we really did have fun, and I think we accomplished a lot and we learned a lot. So I want to thank you, Lori, once again, for being here and for being a part of unstoppable mindset. Lori Osbourne  1:04:35 Thank you, Mike. It has definitely been a pleasure. I've enjoyed talking with you a lot. Michael Hingson  1:04:42 You have been listening to the Unstoppable Mindset podcast. Thanks for dropping by. I hope that you'll join us again next week, and in future weeks for upcoming episodes. To subscribe to our podcast and to learn about upcoming episodes, please visit www dot Michael hingson.com slash podcast. Michael Hingson is spelled m i c h a e l h i n g s o n. While you're on the site., please use the form there to recommend people who we ought to interview in upcoming editions of the show. And also, we ask you and urge you to invite your friends to join us in the future. If you know of any one or any organization needing a speaker for an event, please email me at speaker at Michael hingson.com. I appreciate it very much. To learn more about the concept of blinded by fear, please visit www dot Michael hingson.com forward slash blinded by fear and while you're there, feel free to pick up a copy of my free eBook entitled blinded by fear. The unstoppable mindset podcast is provided by access cast an initiative of accessiBe and is sponsored by accessiBe. Please visit www.accessibe.com . AccessiBe is spelled a c c e s s i b e. There you can learn all about how you can make your website inclusive for all persons with disabilities and how you can help make the internet fully inclusive by 2025. Thanks again for Listening. Please come back and visit us again next week.

On today's episode, we welcome Jacob Zuppke, CEO of Whisker — the company behind Litter-Robot, one of the most iconic and trusted products in modern pet care.Under Jacob's leadership, Whisker has grown into a multi-hundred-million-dollar consumer technology company, surpassing $1 billion in revenue over the past four years—all without raising a single dollar of venture capital. What began as a niche solution for cat owners has evolved into a category-defining brand built on product obsession, deep customer insight, and a relentless focus on design, performance, and autonomy.In this episode, Jacob shares how Whisker transformed convenience into connected care, why data and design are shaping the future of intelligent pet care, and what it takes to build a true consumer love brand outside Silicon Valley. We also dive into scaling DTC alongside retail, leading without VC pressure, and how Whisker's newest generation of products is moving beyond cleaning into personalized, proactive pet health. This conversation is packed with insights for founders, operators, and anyone building enduring consumer brands. Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at karagoldin@gmail.com. You can also find me @‌KaraGoldin on all networks. To learn more about Jacob Zuppke and Whisker:https://www.linkedin.com/in/jacobzuppke/ LinkedInhttps://www.instagram.com/jzuppke/https://www.instagram.com/thelitterrobot/https://www.whisker.com Sponsored By:BetterWild - up to 40% off your order at betterwild.com/KARAGOLDINLinkedIn Jobs - Head to LinkedIn.com/KaraGoldin to post your job for free.Wix -Ready to create your website? Sign up for free at Wix.comStamps.com - Go to Stamps.com and use code kara to get sixty days risk-free! Check out our website to view this episode's show notes: https://karagoldin.com/podcast/789

Zevi Arnovitz is a product manager at Meta with no technical background who has figured out how to build and ship real products using AI. His engineering team at Meta asks him to teach them how he does what he does. In this episode, Zevi breaks down his complete AI workflow that allows non-technical people to build sophisticated products with Cursor.We discuss:1. The complete AI workflow that lets non-technical people build real products in Cursor2. How to use multiple AI models for different tasks (Claude for planning, Gemini for UI)3. Using slash commands to automate prompts4. Zevi's “peer review” technique, which uses different AI models to review each other's code5. Why this might be the best time to be a junior in tech, despite the challenging job market6. How Zevi used AI to prepare for his Meta PM interviews—Brought to you by:10Web—Vibe coding platform as an APIDX—The developer intelligence platform designed by leading researchersFramer—Build better websites faster—Episode transcript: https://www.lennysnewsletter.com/p/the-non-technical-pms-guide-to-building-with-cursor—Archive of all Lenny's Podcast transcripts:https://www.dropbox.com/scl/fo/yxi4s2w998p1gvtpu4193/AMdNPR8AOw0lMklwtnC0TrQ?rlkey=j06x0nipoti519e0xgm23zsn9&st=ahz0fj11&dl=0—Where to find Zevi Arnovitz• X: https://x.com/ArnovitzZevi• LinkedIn: https://www.linkedin.com/in/zev-arnovitz• Website: https://zeviarnovitz.com—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction to Zevi Arnovitz(04:48) Zevi's background and journey into AI(07:41) Overview of Zevi's AI workflow(14:41) Screenshare: Exploring Zevi's workflow in detail(17:18) Building a feature live: StudyMate app(30:52) Executing the plan with Cursor(38:32) Using multiple AI models for code review(40:40) Personifying AI models(43:37) Peer review process(45:40) The importance of postmortems(51:05) Integrating AI in large companies(53:42) How AI has impacted the PM role(57:02) How to improve AI outputs(58:15) AI-assisted job interviews(01:02:57) Failure corner(01:06:20) Lightning round and final thoughts—Referenced:• Becoming a super IC: Lessons from 12 years as a PM individual contributor | Tal Raviv (Product Lead at Riverside): https://www.lennysnewsletter.com/p/the-super-ic-pm-tal-raviv• Wix: https://www.wix.com• Building AI Apps: From Idea to Viral in 30 Days: https://www.youtube.com/watch?v=j2w4y7pDi8w• Riley Brown on YouTube: https://www.youtube.com/channel/UCMcoud_ZW7cfxeIugBflSBw• Greg Isenberg on YouTube: https://www.youtube.com/@GregIsenberg• Bolt: https://bolt.new• Inside Bolt: From near-death to ~$40m ARR in 5 months—one of the fastest-growing products in history | Eric Simons (founder and CEO of StackBlitz): https://www.lennysnewsletter.com/p/inside-bolt-eric-simons• Lovable: https://lovable.dev• Building Lovable: $10M ARR in 60 days with 15 people | Anton Osika (co-founder and CEO): https://www.lennysnewsletter.com/p/building-lovable-anton-osika• StudyMate: https://studymate.live• Dibur2text: https://dibur2text.app• Claude: https://claude.ai• Everyone should be using Claude Code more: https://www.lennysnewsletter.com/p/everyone-should-be-using-claude-code• Bun: https://bun.com• Zustand: https://zustand.docs.pmnd.rs/getting-started/introduction• Cursor: https://cursor.com• The rise of Cursor: The $300M ARR AI tool that engineers can't stop using | Michael Truell (co-founder and CEO): https://www.lennysnewsletter.com/p/the-rise-of-cursor-michael-truell• Wispr Flow: https://wisprflow.ai• Linear: https://linear.app• Linear's secret to building beloved B2B products | Nan Yu (Head of Product): https://www.lennysnewsletter.com/p/linears-secret-to-building-beloved-b2b-products-nan-yu• Cursor Composer: https://cursor.com/blog/composer• Replit: https://replit.com• Behind the product: Replit | Amjad Masad (co-founder and CEO): https://www.lennysnewsletter.com/p/behind-the-product-replit-amjad-masad• Base44: https://base44.com• Solo founder, $80M exit, 6 months: The Base44 bootstrapped startup success story | Maor Shlomo: https://www.lennysnewsletter.com/p/the-base44-bootstrapped-startup-success-story-maor-shlomo• v0: https://v0.app• Everyone's an engineer now: Inside v0's mission to create a hundred million builders | Guillermo Rauch (founder & CEO of Vercel, creators of v0 and Next.js): https://www.lennysnewsletter.com/p/everyones-an-engineer-now-guillermo-rauch• Cursor Browser mode: https://cursor.com/docs/agent/browser• Google Antigravity: https://antigravity.google• Grok: https://grok.com• Zapier: https://zapier.com• Airtable: https://www.airtable.com• Build Your Personal PM Productivity System & AI Copilot: https://maven.com/tal-raviv/product-manager-productivity-system• The definitive guide to mastering analytical thinking interviews: https://www.lennysnewsletter.com/p/the-definitive-guide-to-mastering-f81• AI tools are overdelivering: results from our large-scale AI productivity survey: https://www.lennysnewsletter.com/p/ai-tools-are-overdelivering-results-c08• Yaara Asaf on LinkedIn: https://www.linkedin.com/in/yaarasaf• The Pitt on Prime Video: https://www.amazon.com/The-Pitt-Season-1/dp/B0DNRR8QWD• Severance on AppleTV+: https://tv.apple.com/us/show/severance/umc.cmc.1srk2goyh2q2zdxcx605w8vtx• Loom: https://www.loom.com• Cap: https://cap.so• Supercut: https://supercut.ai...References continued at: https://www.lennysnewsletter.com/p/the-non-technical-pms-guide-to-building-with-cursor—Recommended books:• The Fountainhead: https://www.amazon.com/Fountainhead-Ayn-Rand/dp/0451191153• Shoe Dog: A Memoir by the Creator of Nike: https://www.amazon.com/Shoe-Dog-Memoir-Creator-Nike/dp/1501135910• Mindset: The New Psychology of Success: https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck/dp/0345472322—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. To hear more, visit www.lennysnewsletter.com

In 234b we revisit Cedar Creek in connection with Phil Sheridan. https://cwweeklypod.wixsite.com/my-site*Mobile capability through the app Spaces by Wix. Patreon: https://www.patreon.com/CWweeklypod

Morning Rush Hour is packed with breaking updates and behind-the-scenes details you won't hear anywhere else. We dive into Blake Lively vs. Justin Baldoni, unpacking why Liz Plank wanted to go no-contact with Baldoni and sharing newly surfaced Baldoni deposition updates. Plus, Caroline Leavitt responds to mounting questions over ICE brutality, and we break down what her answers really mean. All that, the latest headlines, and so much more—your morning news, without the spin. Sponsored by Wix. Sign up for free at wix dot com Sponsored by Quince. Go to quince dot com slash rush hour for 365 day returns and free shipping!

Rush Hour Podcast – Afternoon Edition Donate to Harry Jarin here: https://www.harrymd5.com/ Sponsored by Wix. Sign up for free at wix dot com Sponsored by Quince. Go to quince dot com slash rush hour for 365 day returns and free shipping! The Blake Lively vs. Justin Baldoni saga heats up as more tea spills from Baldoni's deposition, with new details adding fuel to an already messy legal showdown. Plus, Joe Rogan breaks ranks and questions ICE's tactics, sparking backlash and debate across the political spectrum. And don't miss our interview with Harry Jern, congressional candidate in Maryland, on why he's running and what he thinks Washington is getting wrong. All of this and more on today's Rush Hour.

How I Would Start My Private Practice: with $1,000What would it actually look like to launch a solo private practice with just $1,000? In this episode, Julie Herres kicks off a practical three-part series walking you through exactly how she would build a private practice from the ground up—starting with a shoestring budget. Julie shares candid insights, must-have tools, and where not to spend your cash, all while keeping things approachable (and a little bit fun).  What You'll Learn:How to Prioritize Your $1,000Which foundational steps are absolutely necessary, and what can wait until later DIY Strategies to Stretch Your BudgetCommon Pitfalls to AvoidResources and LinksPrivate Practice Startup Course: https://www.greenoakaccounting.com/startup12Paperwork Packages:Private Practice Startup Paperwork Base: https://www.privatepracticestartup.com/private-practice-paperwork-basePrivate Practice Startup paperwork: https://the-private-practice-startup.thrivecart.com/base-package-299/?affiliate=greenoakFree HIPAA add-on: https://www.privatepracticestartup.com//hipaa-form?affiliate=greenoakBe Your Own Biller:Membership: https://www.beyourownbiller.com/byob-membershipCourse: https://www.beyourownbiller.com/ LLC/PLLC: Typically $50–$100 (check your state's Secretary of State website)Domain Name:$15/year at the time of recordingvia Squarespace: https://www.squarespace.com/or Wix: https://www.wix.com/ Google Workspace (Email): $14/month at the time of recordingSign up: https://workspace.google.com/Google Workspace for Business: https://workspace.google.com/lp/business/ How to get a BAA from Google (for HIPAA): https://support.google.com/a/answer/3407054?hl=enEMR/EHR: $50–$100/month (compare options for features, ease, and integration)Miscellaneous Listings or Memberships: $0–$50/month (Psychology Today, TherapyDen, etc.)Wix Website: Core or Light plan

Rush Hour Podcast — Afternoon Episode Sponsored by Wix. Sign up for free at wix dot com Sponsored by Quince. Go to quince dot com slash rush hour for 365 day returns and free shipping! • Blake Lively vs. Justin Baldoni: A Sony executive's deposition shakes things up as she defends Baldoni's conduct on set and pushes back on the latest claims • OnlyFans "Sin Tax" Debate: Sophie Raine responds to a Florida gubernatorial candidate's proposal in a wide-ranging interview with Caitlin Bailey, a leading advocate for sex workers' rights • Power, politics, pop culture, and the narratives shaping today's headlines All of this and more on the Rush Hour podcast.

Rush Hour Podcast — Afternoon Edition Sponsored by Wix. Sign up for free at wix dot com Sponsored by Quince. Go to quince dot com slash rush hour for 365 day returns and free shipping! • Blake Lively vs. Justin Baldoni: The legal war heats up as Baldoni's team aggressively pushes back against allegations of verbal abuse, calling the claims false and reputationally damaging, while Lively's camp continues to press forward. • Illinois sues Kristi Noem: The state of Illinois files a sweeping lawsuit against DHS Secretary Kristi Noem, accusing federal immigration officials of overreach and dangerous enforcement tactics. • ICE killing sparks outrage: Fallout continues after ICE officials killed Renae Good, with protests growing nationwide and fierce criticism over how the situation was handled. • Trump responds: Trump defends the ICE agent involved, doubling down on law-and-order rhetoric and igniting backlash from civil rights advocates and local leaders. • And so much more: The latest political chaos, media reactions, and cultural fallout — all broken down, fast. Rush Hour — the stories everyone's talking about, without the spin.

Rush Hour Podcast — Morning Edition Sponsored by Wix. Sign up for free at wix dot com Sponsored by Quince. Go to quince dot com slash rush hour for 365 day returns and free shipping! The Blake Lively vs. Justin Baldoni case just detonated into full pop-culture chaos. In this morning's episode, I break down the depositions that are rocking Hollywood, including the moment Blake Lively's legal team allegedly doxed Justin Baldoni—sparking absolute insanity inside and outside the courtroom. I've got all the latest updates and the wildest moments from Baldoni's deposition, what it could mean for the case moving forward, and why this legal battle is quickly becoming one of the messiest celebrity showdowns we've seen in years. You don't want to miss this one. Topics include: The deposition moments sending shockwaves through pop culture Allegations of doxing and the fallout it triggered Key revelations from Justin Baldoni's deposition How this case could reshape the narrative around celebrity lawsuits

Rush Hour Podcast — Afternoon Edition Sponsored by Wix. Sign up for free at wix dot com Sponsored by Quince. Go to quince dot com slash rush hour for 365 day returns and free shipping! Candace Owens is back in the headlines, and things are getting surreal. Candace claims Charlie Kirk came to her in a dream—and says he's currently stuck in purgatory. We break down what she meant, how the internet reacted, and why her ongoing war with Ben Shapiro and The Daily Wire just keeps escalating. Is this a full-blown political and media civil war on the right? Plus, major international developments as French President Emmanuel Macron calls out the United States over accusations of "stealing Greenland," with sharp words from the European Union and growing global tension. And back at home, we dig into the latest ICE updates and the looming question surrounding Venezuela: who's actually going to pay for this mess? Wild stories, strange dreams, geopolitical chaos, and media feuds—this episode has it all. Topics include: Candace Owens claims Charlie Kirk appeared in her dream… from purgatory The escalating Candace Owens vs. Ben Shapiro & Daily Wire fallout Macron and the EU accuse the U.S. of stealing Greenland ICE updates and the financial fallout tied to Venezuela What it all means moving forward

Rush Hour Podcast — Morning Edition We're breaking down the latest twists in the Blake Lively vs. Justin Baldoni saga, as new details and reactions continue to reshape the public narrative. Also making headlines: Home Alone actor Daniel Stern is facing serious legal trouble after reports of an arrest for allegedly soliciting a prostitute — what we know so far and why the story is blowing up online. Plus, AOC sounds off on ICE and immigration enforcement, sparking fierce reactions across the political spectrum. And Senator Mark Kelly takes legal action against Pete Hegseth, escalating an already explosive feud between the Arizona senator and the Defense Secretary. All of this and more on today's Rush Hour. Sponsored by Wix. Sign up for free at wix dot com Sponsored by Quince. Go to quince dot com slash rush hour for 365 day returns and free shipping!  

Rush Hour Podcast – Monday Morning Edition Sponsored by Wix. Sign up for free at wix dot com Sponsored by Quince. Go to quince dot com slash rush hour for 365 day returns and free shipping! The week kicks off with absolute chaos. Nikki Glaser hosts the Golden Globes and goes scorched earth, ripping into CBS and the Justice Department in a monologue that has Hollywood and Washington buzzing. Meanwhile, Donald Trump floats the idea of invading Greenland—prompting a swift and serious response from NATO—and turns up the pressure on the Federal Reserve by pushing an investigation into Jerome Powell in an apparent attempt to coerce lower interest rates. From media meltdowns to geopolitical madness, it's a morning packed with the wildest stories making headlines. Today's episode covers: Nikki Glaser's brutal Golden Globes hosting and why her jokes hit a nerve CBS and the Justice Department caught in the cultural crossfire Trump's Greenland invasion talk and NATO's response Trump targeting Fed Chair Jerome Powell over interest rates Why this all signals a completely unhinged news cycle All of this and more on the Rush Hour Podcast.

Episode 234 talks Phil Sheridan. https://cwweeklypod.wixsite.com/my-site*Mobile capability through the app Spaces by Wix. Patreon: https://www.patreon.com/CWweeklypod

אדם פישר, שותף מנהל בקרן בסמר (Bessemer Venture Partners) ואחד המשקיעים הבולטים בישראל, חושף במפגש נדיר את המתודולוגיה שמאפשרת לו לזהות הצלחות של מיליארדי דולרים בתחילת הדרך, ומה גרם לו להשקיע בסטארט-אפים כמו Wix, Fiverr ו-Melio. בנוסף שוחחנו על השלכות הבינה המלאכותית, מדוע השנתיים האחרונות משכו משקיעים זרים לישראל, ולמה בישראל יזמים סדרתיים חוזרים להקים סטארט-אפ שני ושלישי ומגייסים עשרות מיליונים בסבב סיד (והאם זו בועה). פתיחה והכרות עם אדם פישר - 0:00התפתחות התעשייה הישראלית מ-96' עד היום - 1:23השפעת AI על מודלים עסקיים וחדשנות - 3:21תחרות בין קרנות זרות בשוק הישראלי - 8:24יזמים סדרתיים והתופעה הישראלית הייחודית - 14:26גודל הסבבים וההשקעות הגדולות - 18:00מה מעניין את בסמר בישראל כיום - 22:26תכונות של יזמים מצליחים - 23:01תהליך קבלת החלטות השקעה בבסמר - 29:09דוגמאות מההצלחות הגדולות - ויקס ומיליו - 35:40מה מדליק ומה מדאיג בתעשייה הישראלית - 38:20יוזמת החזרת חוקרים לישראל - 44:40מעורבות בהסברה ופעילות ציבורית - 47:00פילנתרופיה וספורט כאיזון לעסקים - 51:48השראה מספרות והיסטוריה - 54:20עצות למשקיעים צעירים - 56:59התמודדות עם אי-ודאות וקבלת החלטות - 59:06

233b talks about Spencer carbines. https://cwweeklypod.wixsite.com/my-site*Mobile capability through the app Spaces by Wix. Patreon: https://www.patreon.com/CWweeklypod