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If you're looking to build or maintain your company as a leader in its field, content marketing can amplify your reputation. That's according to Sarah Mitchell of Lush Digital Media, who examines the different kinds of content marketing and what does and doesn't work. Don't expect quick returns – it's a long-term business strategy, Sarah insists, with great rewards for those who persevere. http://www.businessessentials.com.au
Online marketplaces and digital platforms are ideal candidates for podcasting as it personalises their brands and allows for a deeper connection with consumers. Digital strategist, Bec Kempster, discusses some of the ways online marketplaces and communities can use podcasting, what brands are doing it well and how podcasting differs from other forms of communication, like video. Also, we hear from Sarah Mitchell, Director of Content Strategy at Lush Digital Media, who was sceptical of podcasting at first, but now is firmly converted to its unique way of connecting with audiences. Sarah insists it's important to be resilient – don't worry about small numbers in the beginning because it takes time to build an audience. Presented by Nick Schildberger and Chris Ashmore of BE Media Production. More Information Churchill Club http://www.churchillclub.org.au Lush Digital Media http://lushdigital.com Podcasting Essentials is produced by: SoundCartel soundcartel.com.au +61 3 9882 8333
James Lush is the CEO of Lush Digital Media and a local radio personality in Perth. Listen to hear about how the media industry is undergoing massive upheaval due to digital disruption and how James is looking to the future. We also discuss Jame's commitment to his values and how that shapes his role as a leader and everything his team does. Listen now.
The latest apartment developments, some large resources finds, state ICT practices, Associations and a feature on oil and gas are among the stories discussed by James Lush from Lush Digital Media and Mark Pownall and Saskia Pickles from Business News. You can subscribe to this podcast on iTunes by searching 'business news'.
The latest apartment developments, some large resources finds, state ICT practices, Associations and a feature on oil and gas are among the stories discussed by James Lush from Lush Digital Media and Mark Pownall and Saskia Pickles from Business News. You can subscribe to this podcast on iTunes by searching 'business news'.
EPA's shark cull announcement, Anketell port, Navitas' move, luxury boat builders, Triplify (app business of the week) and a feature on small bars are among the stories discussed by James Lush from Lush Digital Media and Mark Pownall and Shanna Crispin from Business News. You can subscribe to this podcast on iTunes by searching 'business news'.
EPA's shark cull announcement, Anketell port, Navitas' move, luxury boat builders, Triplify (app business of the week) and a feature on small bars are among the stories discussed by James Lush from Lush Digital Media and Mark Pownall and Shanna Crispin from Business News. You can subscribe to this podcast on iTunes by searching 'business news'.
Apache Gas possible spin-off in overseas assets, Troy Buswell quits politics - does this leave a seat for Matt Birney? The mining tax affecting superannuation, the biotech industry drowning in negativity according to the latest reporting results and our gold miners feature are among the stories discussed by James Lush from Lush Digital Media and Mark Pownall from Business News. You can subscribe to this podcast on iTunes by searching 'business news'.
Apache Gas possible spin-off in overseas assets, Troy Buswell quits politics - does this leave a seat for Matt Birney? The mining tax affecting superannuation, the biotech industry drowning in negativity according to the latest reporting results and our gold miners feature are among the stories discussed by James Lush from Lush Digital Media and Mark Pownall from Business News. You can subscribe to this podcast on iTunes by searching 'business news'.
Asset sales, reporting season, Qantas, Atlas Iron, BC Iron and a feature on architects & planners are among the stories discussed by James Lush from Lush Digital Media with Mark Pownall and Dan Wilkie from Business News. You can subscribe to this podcast on iTunes by searching 'business news'.
Asset sales, reporting season, Qantas, Atlas Iron, BC Iron and a feature on architects & planners are among the stories discussed by James Lush from Lush Digital Media with Mark Pownall and Dan Wilkie from Business News. You can subscribe to this podcast on iTunes by searching 'business news'.
BC Iron's take over bid, Gindalbie, banking and Telstra profits, Masters, and a feature on Margaret River wineries are among the stories discussed by James Lush from Lush Digital Media with Mark Pownall and Shanna Crispin from Business News. You can subscribe to this podcast on iTunes by searching 'business news'.
BC Iron's take over bid, Gindalbie, banking and Telstra profits, Masters, and a feature on Margaret River wineries are among the stories discussed by James Lush from Lush Digital Media with Mark Pownall and Shanna Crispin from Business News. You can subscribe to this podcast on iTunes by searching 'business news'.
Rio Tinto's latest results, Matilda Bay Brewery land sale, gold royalties, Lush Digital Media, a feature on innovation and Water Corp are among the stories discussed by James Lush from Lush Digital Media with Mark Pownall and Saskia Pickles from Business News. You can subscribe to this podcast on iTunes by searching 'business news'.
Rio Tinto's latest results, Matilda Bay Brewery land sale, gold royalties, Lush Digital Media, a feature on innovation and Water Corp are among the stories discussed by James Lush from Lush Digital Media with Mark Pownall and Saskia Pickles from Business News. You can subscribe to this podcast on iTunes by searching 'business news'.