Podcasts about associations

What does 2026 hold for indie authors and the publishing industry? I give my thoughts on trends and predictions for the year ahead. In the intro, Quitting the right stuff; how to edit your author business in 2026; Is SubStack Good for Indie Authors?; Business for Authors webinars. If you'd like to join my community and support the show every month, you'll get access to my growing list of Patron videos and audio on all aspects of the author business — for the price of a black coffee (or two) a month. Join us at Patreon.com/thecreativepenn. Joanna Penn writes non-fiction for authors and is an award-winning, New York Times and USA Today bestselling thriller author as J.F. Penn. She's also an award-winning podcaster, creative entrepreneur, and international professional speaker. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below. (1) More indie authors will sell direct through Shopify, Kickstarter, and local in-person events (2) AI-powered search will start to shift elements of book discoverability (3) The start of Agentic Commerce (4) AI-assisted audiobook narration will go mainstream (5) AI-assisted translation will start to take off beyond the early adopters (6) AI video becomes ubiquitous. ‘Live selling' becomes the next trend in social sales. (7) AI will create, run, and optimise ads without the need for human intervention (8) 1000 True Fans becomes more important than ever You can find all my books as J.F. Penn and Joanna Penn on your favourite online store in all the usual formats, or order from your local library or bookstore. You can also buy direct from me at CreativePennBooks.com and JFPennBooks.com. I'm not really active on social media, but you can always see my photos at Instagram @jfpennauthor. 2026 Trends and Predictions for Indie Authors and Book Publishing (1) More indie authors will sell direct through Shopify, Kickstarter, and local in-person events — and more companies like BookVault will offer even more beautiful physical books and products to support this. This trend will not be a surprise to most of you! Selling direct has been a trend for the last few years, but in 2026, it will continue to grow as a way that independent authors become even more independent. The recent Written Word Media survey from Dec 2025 noted that 30% of authors surveyed are selling direct already and 30% say they plan to start in 2026. Among authors earning over $10,000 per month, roughly half sell direct. In my opinion, selling direct is an advanced author strategy, meaning that you have multiple books and you understand book marketing and have an email list already or some guaranteed way to reach readers. In fact, Kindlepreneur reports that 66% of authors selling direct have more than 5 books, and 46% have more than 10 books. Of course, you can start with the something small, like a table at a local event with a limited number of books for sale, but if you want to consistently sell direct for years to come, you need to consider all the business aspects. Selling direct is not a silver bullet. It's much harder work to sell direct than it is to just upload an ebook to Amazon, whether you choose a Kickstarter campaign, or Shopify/Payhip or other online stores, or regular in-person sales at events/conferences/fairs. You need a business mindset and business practices, for example, you need to pay upfront for setup as well as ongoing management, and bulk printing in some cases. You need to manage taxes and cashflow. You need to be a lot more proactive about marketing, as you won't sell anything if you don't bring readers to your books/products. But selling direct also brings advantages. It sets you apart from the bulk of digital only authors who still only upload ebooks to Amazon, or maybe add a print on demand book, and in an era of AI rapid creation, that number is growing all the time. If you sell direct, you get your customer data and you can reach those customers next time, through your email list. If you don't know who bought your books and don't have a guaranteed way to reach them, you will more easily be disrupted when things change — and they always change eventually. Kindlepreneur notes that “45% of the successful direct selling authors had over 1,000 subscribers on their email lists,” with “a clear, positive correlation between email list size and monthly direct sales income — with authors having an email list of over 15,000 subscribers earning 20X more than authors with email lists under 100 subscribers.” Selling direct means faster money, sometimes the same day or the same week in many cases, or a few weeks after a campaign finishes, as with Kickstarter. And remember, you don't have to sell all your formats directly. You can keep your ebooks in KU, do whatever you like with audiobooks, and just have premium print products direct, or start with a very basic Kickstarter campaign, or a table at a local fair. Lots more tips for Shopify and Kickstarter at https://www.thecreativepenn.com/selldirectresources/ I also recommend the Novel Marketing Podcast on The Shopify Trap: Why authors keep losing money as it is a great counterpoint to my positive endorsement of selling direct on Shopify! Among other things, Thomas notes that a fixed monthly fee for a store doesn't match how most authors make money from books which is more in spikes, the complexity and hassle eats time and can cost more money if you pay for help, and it can reduce sales on Amazon and weaken your ranking. Basically, if you haven't figured out marketing direct to your store, it can hurt you.All true for some authors, for some genres, and for some people's lifestyle. But for authors who don't want to be on the hamster wheel of the Amazon algorithm and who want more diversity and control in income, as well as the incredible creative benefits of what you can do selling direct, then I would say, consider your options in 2025, even if that is trying out a low-financial-goal Kickstarter campaign, or selling some print books at a local fair. Interestingly, traditional publishers are also experimenting with direct sales. Kate Elton, the new CEO of Harper Collins notes in The Bookseller's 2026 trend article, “we are seeing global success with responsive, reader-driven publishing, subscription boxes and TikTok Shop and – crucially – developing strategies that are founded on a comprehensive understanding of the reader.” She also notes, “AI enables us to dramatically change the way we interact with and grow audiences. The opportunities are genuinely exciting – finding new ways to help readers discover books they will love, innovating in the ways we market and reach audiences, building new channels and adapting to new methods of consuming content.” (2) AI-powered search will start to shift elements of book discoverability From LinkedIn's 2026 Big Ideas: “Generative engine optimization (GEO) is set to replace search engine optimization (SEO) as the way brands get discovered in the year ahead. As consumers turn to AI chatbots, agentic workflows and answer engines, appearing prominently in generative outputs will matter more than ranking in search engines.” Google has been rolling out AI Mode with its AI Overviews and is beginning to push it within Google.com itself in some countries, which means the start of a fundamental change in how people discover content online. I first posted about GEO (Generative Engine Optimisation) and AEO (Answer Engine Optimisation) in 2023, and it's going to change how readers find books. For years, we've talked about the long tail of search. Now, with AI-powered search, that tail is getting even longer and more nuanced. AI can understand complex, conversational queries that traditional search engines struggled with. Someone might ask, “What's a good thriller set in a small town with a female protagonist who's a journalist investigating a cold case?” and get highly specific recommendations. This means your book metadata, your website content, and your online presence need to be more detailed and conversational. AI search engines understand context in ways that go far beyond simple keywords. The authors who win in this new landscape will be those who create rich, authentic content about their books and themselves, not just promotional copy. As economist Tyler Cowen has said, “Consider the AIs as part of your audience. Because they are already reading your words and listening to your voice.” We're in the ‘organic' traffic phase right now, where these AI engines are surfacing content for ‘free,' but paid ads are inevitably on the way, and even rumoured to be coming this year to ChatGPT. By the end of 2026, I expect some authors and publishers to be paying for AI traffic, rather than blocking and protesting them. For now, I recommend checking that your author name/s and your books are surfaced when you search on ChatGPT.com as well as Google.com AI Mode (powered by Gemini). You want to make sure your work comes up in some way. I found that Joanna Penn and J.F. Penn searches brought up my Shopify stores, my website, podcast, Instagram, LinkedIn, and even my Patreon page, but did not bring up links to Amazon. If you only have an author presence on Amazon, does it appear in AI search at all? Do you need to improve anything about what the AI search brings up? Traditional publishers are also looking at this, with PublishersWeekly doing webinars on various aspects of AI in early 2026, including sessions on GEO and how book sales are changing, AI agents, and book marketing. In a 2026 predictions article on The Bookseller, the CEO of Bloomsbury Publishing noted, “The boundaries of artificial intelligence will become clearer, enabling publishers to harness its benefits while seeking to safeguard the intellectual property rights of authors, illustrators and publishers.” “AI will be deeply embedded in our workflows, automating tasks such as metadata tagging, freeing teams to focus on creativity and strategy. Challenges will persist. Generative AI threatens traditional web traffic and ad revenue models, making metadata optimisation and SEO critical for visibility as we adjust to this new reality online.” (3) The start of Agentic Commerce AI researches what you want to buy and may even buy on your behalf. Plus, I predict that Amazon does a commerce deal with OpenAI for shopping within ChatGPT by the end of 2026. In September 2025, ChatGPT launched Instant Checkout and the Agentic Commerce Protocol, which will enable bots to buy on websites in the background if authorised by the human with the credit card. VISA is getting on board with this, so is PayPal, with no doubt more payment options to come. In the USA, ChatGPT Plus, Pro, and Free users can now buy directly from US Etsy sellers inside the chat interface, with over a million Shopify merchants coming soon. Shopify and OpenAI have also announced a partnership to bring commerce to ChatGPT. I am insanely excited about this as it could represent the first time we have been able to more easily find and surface books in a much more nuanced way than the 7 keywords and 3 categories we have relied on for so long! I've been using ChatGPT for at least the last year to find fiction and non-fiction books as I find the Amazon interface is ‘polluted' by ads. I've discovered fascinating books from authors I've never heard of, most in very long tail areas. For example, Slashed Beauties by A. Rushby, recommended by ChatGPT as I am interested in medical anatomy and anatomical Venuses, and The Macabre by Kosoko Jackson, recommended as I like art history and the supernatural. I don't think I would have found either of these within a nuanced discussion with ChatGPT. Even without these direct purchase integrations, ChatGPT now has Shopping Research, which I have found links directly to my Shopify store when I search for my books specifically. Walmart has partnered with OpenAI to create AI-first shopping experiences, and you have to wonder what Amazon might be doing? In Nov 2025, Amazon signed a “strategic partnership” with OpenAI, and even though it's focused on the technical side of AI, those two companies in a room together might also be working on other plans … I'm calling it for 2026. I think Amazon will sign a commerce agreement with OpenAI sometime before the end of the year. This will enable at least recommendation and shopping links into Amazon stores (presumably using an OpenAI affiliate link), or perhaps even Instant Checkout with ChatGPT for Amazon. It will also enable a new marketing angle, especially if paid ads arrive in ChatGPT, perhaps even integrating with Amazon Ads in some way as part of any possible agreement, since ads are such a good revenue stream for Amazon anyway. The line between discovery, engagement, and purchase is collapsing. Someone could be having a conversation with an AI about what to read next, and within that same conversation, purchase a bookwithout ever leaving the chat interface. This already happens within TikTok and social commerce clearly works for many authors. It's possible that the next development for book discoverability and sales might be within AI chats. This will likely stratify the already fragmented book eco-system even more. Some readers will continue to live only within the Amazon ecosystem and (maybe) use their Rufus chatbot to buy, and others will be much wider in their exploration of how to find and discover books (and other products and services). If you haven't tried it yet, try ChatGPT.com Shopping Research for a book. You can do this on the free tier. Use the drop down in the main chat box and select Shopping Research. It doesn't have to be for your book. It can be any book or product, for example, our microwave died just before Christmas so I used it to find a new one. But do a really nuanced search with multiple requirements. Go far beyond what you would search for on Amazon. In the results, notice that (at the time of writing) it does not generally link to Amazon, but to independent sites and stores. As above, I think this will change by the end of 2026, as some kind of commerce deal with Amazon seems inevitable. (4) AI-assisted audiobook narration will go mainstream I've been talking about AI narration of audiobooks since 2019, and over the years, I've tried various different options. In 2025, the technology reached a level of emotional nuance that made it much easier to create satisfying fiction audio as well as non-fiction. It also super-charges accessibility, making audio available in more languages and more accents than ever before. Of course, human narration remains the gold standard, but the cost makes it prohibitive for many authors, and indeed many small traditional publishers, for all books. If it costs $2000 – $10,000 to create an audiobook, you have to sell a lot to make a profit, and the dominance of subscription models have made it harder to recoup the costs. Famous narrators and voice artists who have an audience may still be worth investing in, as well as premium production, but require an even higher upfront cost and therefore higher sales and streams in return. AI voice/audio models are continuing to improve, and even as this goes out, there are rumours on TechCrunch that OpenAI's new device, designed by Jony Ive who designed the iPhone, will be audio first and OpenAI are improving their voice models even more in preparation for that launch. In 2026, I think AI-narrated audio will go mainstream with far-reaching adoption across publishing and the indie author world in many different languages and accents. This will mean a further stratification of audiobooks, with high quality, high production, high cost human narrated audio for a small percentage of books, and then mass market, affordable AI-narrated audio for the rest. AI-narrated audiobooks will make audio ubiquitous, and just as (almost) every print book has an ebook format, in 2026, they will also have an audio format. I straddle both these worlds, as I am still a human audiobook narrator for my own work. I human-narrated Successful Self-Publishing Fourth Edition (free audiobook) and The Buried and the Drowned, my short story collection. I also use AI narration for some books. ElevenLabs remains my preferred service and in 2025, I used my J.F. Penn voice clone for Death Valley and also Blood Vintage, while using a male voice for Catacomb. I clearly label my AI-narration in the sales description and also on the cover, which I think is important, although it is not always required by the various services. You can distribute ElevenLabs narrated audiobooks on Spotify, Kobo Writing Life, YouTube, ElevenReader, and of course your own store if you use Shopify with Bookfunnel. There are many other services springing up all the time, so make sure you check the rights you have over the finished audio, as well as where you can sell and distribute the final files. If they are just using ElevenLabs models in the back-end, then why not just do that directly? (Most services will be using someone's model in the back-end, since most companies do not train their own models.) Of course, you can use Amazon's own narration. While Amazon originally launched Audible audiobooks with Virtual Voice (AVV) in November 2023, it was rolled out to more authors and territories in 2025. If your book is eligible, the option to create an audiobook will appear on your KDP dashboard. With just a few clicks, you can create an audiobook from a range of voices and accents, and publish it on Amazon and Audible. However, the files are not yours. They are exclusive to Amazon and you cannot use them on other platforms or sell them direct yourself. But they are also free, so of course, many authors, especially those in KU, will use this option. I have done some for my mum's sweet romance books as Penny Appleton and I will likely use them for my books in translation when the option becomes available. Traditional publishers are experimenting with AI-assisted audiobook narration as well. MacMillan is selling digital audiobooks read by AI directly on their store. PublishersWeekly reports that PRH Audio “has experimented with artificial voice in specific instances, such as entrepreneur Ely Callaway's posthumous memoir The Unconquerable Game,” when an “authorized voice replica” was created for the audiobook. The article also notes that PRH Audio “embrace artificial intelligence across business operations—my entire department [PRH Audio] is using AI for business applications.” And while indie authors can't use AI voices on ACX right now, Audible have over 100 voices available to selected publishing partnerships, as reported by The Guardian with “two options for publishers wishing to make use of the technology: “Audible-managed” production, or “self-service” whereby publishers produce their own audiobooks with the help of Audible's AI technology.” In 2026, it's likely that more traditional publishers — as well as indie authors — will get their backlist into audio with AI narration. (5) AI-assisted translation will start to take off beyond the early adopters Over the years, I've done translation deals with traditional publishers in different languages (German, French, Spanish, Korean, Italian) for some fiction and non-fiction books. But of course, to get these kinds of deals, you have to be proactive about pitching, or work with an agent for foreign rights only, and those are few and far between! There are also lots of languages and territories worldwide, and most deals are for the bigger markets, leaving a LOT of blue water for books in translation, even if you have licensed some of the bigger markets. I did my first partially AI-translated books in 2019 when I used Deepl.com for the first draft and then worked with a German editor to do 3 non-fiction books in German. While the first draft was cheap, the editing was pretty expensive, so I stopped after only doing a couple. I have made the money back now, but it took years. In 2025, AI Translation began to take off with ScribeShadow, GlobeScribe.ai, and more recently, in November 2025, Kindle Translate boosting the number of translated books available. Kindle Translate is (currently) only available to US authors for English into Spanish and also German into English, but in 2026, this will likely roll out to more languages and more authors, making it easier than ever to produce translations for free. Of course, once again, the gold standard is human translation, or at least human-edited translations, but the cost is prohibitive even just for proof-reading, and if there is a cheap or even free option, like Kindle Translate, then of course, authors are going to try it. If the translation gets bad reviews, they can just un-publish. There are many anecdotal stories of indie success in 2025 with AI-translated genre fiction sales (in series) in under-served markets like Italian, French, and Spanish, as well as more mainstream adoption in German. I was around in the Kindle gold-rush days of 2009-2012 and the AI-translation energy right now feels like that. There are hardly any Kindle ebooks in many of these languages compared to how many there are in English, so inevitably, the rush is on to fill the void, especially in genres that are under-served by traditional publishers in those markets. Yes, some of these AI translated books will be ‘AI-slop,' but readers are not stupid. Those books will get bad reviews and thus will sink to the bottom of the store, never to be seen again. The AI translation models are also improving rapidly, and Amazon's Kindle Translate may improve faster than most, for books specifically, since they will be able to get feedback in terms of page reads. Amazon is also a major investor in Anthropic, which makes Claude.ai, widely considered the best quality for creative writing and translation, so it's likely that is used somewhere in the mix. Some traditional publishers are also experimenting with AI-assisted translation, with Harlequin France reportedly using AI translation and human proofreaders, as reported by the European Council of Literary Translators' Associations in December 2025. Academic publisher Taylor and Francis is also using AI for book translation, noting: “Following a program of rigorous testing, Taylor & Francis has announced plans to use AI translation tools to publish books that would otherwise be unavailable to English-language readers, bringing the latest knowledge to a vastly expanded readership.” “Until now, the time and resources required to translate books has meant that the majority remained accessible only to those who could read them in the original language. Books that were translated often only became available after a significant delay. Today, with the development of sophisticated AI translation tools, it has become possible to make these important texts available to a broad readership at speed, without compromising on accuracy.” (6) AI video becomes ubiquitous. ‘Live selling' becomes the next trend in social sales. In 2025, short form AI-generated video became very high quality. OpenAI released Sora 2, and YouTube announced new Shorts creation tools with Veo 3, which you can also use directly within Gemini. There are tons of different AI video apps now, including those within the social media sites themselves. There is more video than ever and it's much easier to create. I am not a fan of short form video! I don't make it and I don't consume it, but I do love making book trailers for my Kickstarter campaigns and for adding to my book pages and using on social media. I made a trailer for The Buried and the Drowned using Midjourney for images and then animation of those images, and Canva to put them together along with ElevenLabs to generate the music. But despite the AI tools getting so much easier to use, you still have to prompt them with exactly what you want. I can't just upload my book and say, “Make a book trailer,” or “Make a short film.” This may change with generative video ads, which are likely to become more common in 2026, as video turns specifically commercial. Video ads may even be generated specifically for the user, with an audience of one, maybe even holding your book in their hands (using something like Cameos on Sora), in the same way that some AI-powered clothing stores do virtual try-ons. This might also up-end the way we discover and buy things, as the AI for eCommerce and Amazon Sellers newsletter says about OpenAI's Sora app, “OpenAI isn't just trying to build a TikTok competitor. They're building a complete reimagining of how we discover and buy things …” “The combination of ChatGPT's research capabilities and Sora's potential for emotional manipulation—I mean, “engagement”—could create something we've never seen before: an AI ecosystem that might eventually guide you through every type of purchase, from the most considered to the most impulsive.” In 2026, there will be A LOT more AI-generated video, but that also leads to the human trend of more live video. While you can use an AI avatar that looks and sounds like you using tools like HeyGen or Synthesia, live video has all the imperfect human elements that make it stand-out, plus the scarcity element which leads to the purchase decision within a countdown period. Live video is nothing new in terms of brand building and content in general, but it seems that live events primarily for direct sales might be a thing in 2026. Kim Kardashian hosted Kimsmas Live in December 2025 with a 45 minute live shopping event with special guests, described as entertainment but designed to be a sales extravaganza. Indie authors are doing a similar thing on TikTok with their books, so this is a trend to watch in 2026, especially if you feel that live selling might fit with your personality and author business goals. It's certainly not for everyone, but I suspect it will suit a different kind of creator to those who prefer ‘no face' video, or no video at all! On other aspects of the human side of social media, Adam Mosseri the CEO of Instagram put a post on Threads called Authenticity after Abundance. He said, “Everything that made creators matter—the ability to be real, to connect, to have a voice that couldn't be faked—is now suddenly accessible to anyone with the right tools.” “Deepfakes are getting better and better. AI is generating photographs and videos indistinguishable from captured media. The feeds are starting to fill up with synthetic everything. And in that world, here's what I think happens.Creators matter more.” It's a long article so just to pick a few things from it: “We like to talk about “AI slop,” but there is a lot of amazing AI content … we are going to start to see more and more realistic AI content.” I've talked to my Patreon Community about this ‘tsunami of excellence' as these tools are just getting better and better and the word ‘slop' can also be applied to purely human output, too. If you think that AI content is ‘worse' than wholly human content, in 2026, you are wrong. It is now very very good, especially in the hands of people who can drive the AI tools. Back to Adam's post: “Authenticity is fast becoming a scarce resource, …The creators who succeed will be those who figure out how to maintain their authenticity [even when it can be simulated] …” “The bar is going to shift from “can you create?” to “can you make something that only you could create?” He talks about how the personal content on Instagram now is: “unpolished; it's blurry photos and shaky videos of people's daily experiences … flattering imagery is cheap to produce and boring to consume. People want content that feels real… Savvy creators are going to lean into explicitly unproduced and unflattering images of themselves. In a world where everything can be perfected, imperfection becomes a signal. Rawness isn't just aesthetic preference anymore—it's proof. It's defensive. A way of saying: this is real because it's imperfect.” While I partially love this, and I really hope it's true, as in I hope we don't need to look good for the camera anymore I would also challenge Adam on this, because pretty much every woman I know on social media has been sent sexual messages, and/or told they are ugly and/or fat when posting anything unflattering. I've certainly had both even for the same content, but I don't expect Adam has been the target for such posting! But I get his point. He goes on:“Labeling content as authentic or AI-generated is only part of the solution though. We, as an industry, are going to need to surface much more context about not only the media on our platforms, but the accounts that are sharing it in order for people to be able to make informed decisions about what to believe. Where is the account? When was it created? What else have they posted?” This is exactly what I've been saying for a while under my double down on being human focus. I use my Instagram @jfpennauthor as evidence of humanity, not as a sales channel. You can do both of course, but increasingly, you need to make sure your accounts at places have longevity and trust, even by the platforms themselves. Adam finishes: “In a world of infinite abundance and infinite doubt, the creators who can maintain trust and signal authenticity—by being real, transparent, and consistent—will stand out.” For other marketing trends for 2026, I recommend publicist Kathleen Schmidt's SubStack which is mostly focused on traditional publishing but still interesting for indies. In her 2026 article, she notes: “We have reached a social media saturation point where going viral can be meaningless and should not be the goal; authenticity and creativity should. She also says, “In-person events are important again,” and, “Social media marketing takes a nosedive… we have reached a saturation point … What publishers must figure out is how to make their social media campaigns stand out. If they remain somewhat uninspired, the money spent on social ads won't convert into book sales.” I think this is part of the rise of live selling as above, which can stand out above more ‘produced' videos. Kathleen also talks about AI usage. “AI can help lighten the burden of publicity and marketing.” “A lot of AI tools are coming to market to lessen the load: they can write pitches, create media lists for you, send pitches for you, and more. I know the industry is grappling with all things AI, but some of these tools are huge time savers and may help a book more than hurt it.” On that note … (7) AI will create, run, and optimise ads without the need for human intervention Many authors will be very happy about this as marketing is often the bane of our author business lives! As I noted in my 2026 goals, I would love to outsource more marketing tasks to AI. I want an “AI book marketing assistant” where I can upload a book and specify a budget and say, ‘Go market this,' then the AI will action the marketing, without me having to cobble together workflows between systems. Of course, it will present plans for me to approve but it will do the work itself on the various platforms and monitor and optimize things for me. I really hope 2026 is the year this becomes possible, because we are on the edge of it already in some areas. Amazon Ads launched a new agentic AI tool in September 2025 that creates professional-quality ads. I've also been working with Claude in Chrome browser to help me analyse my Amazon Ad data and suggest which keywords/products to turn off and what to put more budget into. I'll do a Patreon video on that soon. Meta announced it will enable AI ad creation by the end of 2026 for Facebook and Instagram. For authors who find ad creation overwhelming or time-consuming, this could be a game-changer. Of course, you will still need a budget! (8) 1000 True Fans becomes more important than ever Lots of authors and publishers are moaning about the difficulty of reaching readers in an era of ‘AI slop' but there is no shortage of excellent content created by humans, or humans using AI tools. As ever, our competition is less about other authors, or even authors using AI-assisted creation, we're competing against everything else that jostles for people's attention, and the volume of that is also growing exponentially. I've never been a fan of rapid release, and have said for years that you can't keep up with the pace of the machines. So play a different game. As Kevin Kelly wrote in 2008, If you have 1000 true fans, (also known as super fans), “you can make a living — if you are content to make a living but not a fortune.” [Kevin Kelly was on this show in 2023 talking about Excellent Advice for Living.] Many authors and the publishing industry are stuck in the old model of aiming to sell huge volumes of books at a low profit margin to a massive number of readers, many of them releasing ever faster to try and keep the algorithms moving. But the maths can work for the smaller audience of more invested readers and fans. If you only make $2 profit on an ebook, you need to sell 500 ebooks to make $1000, and then do it again next month. Or you can have a small community like my patreon.com/thecreativepenn where people pay $2 (or more) a month, so even a small revenue per person results in a better outcome over the year, as it is consistent monthly income with no advertising. But what if you could make $20 profit per book? That is entirely possible if you're producing high quality hardbacks on Kickstarter, or bundle deals of audiobooks, or whole series of ebooks. You would only need to sell to 50 people to make $1000. What about $100 profit per sale, which you can do with a small course or live event? You only need 10 people to make $1000, and this in-person focus also amplifies trust and fosters human connection. I've found the intimacy of my live Patreon Office Hours and also my webinars have been rewarding personally, but also financially, and are far more memorable — and potentially transformative — than a pre-recorded video or even another book. From the LinkedIn 2026 Big Ideas article: “In an AI-optimized world, intentional human connection will become the ultimate luxury.” The 1000 True Fans model is about serving a smaller, more personal audience with higher value products (and maybe services if that's your thing). As ever, its about niche and where you fit in the long long long long long tail. It's also about trust. Because there is definitely a shortage of that in so many areas, and as Adam Mosseri of Instagram has said, trust will be increasingly important. Trust takes time to build, but if you focus on serving your audience consistently, and delivering a high quality, and being authentic, this emerges as part of being human. In an echo of what happened when online commerce first took off, we are back to talking about trust. Back in 2010, I read Trust Agents: by Julien Smith and Chris Brogan, which clearly needs a comeback. There was a 10th anniversary edition published in 2020, so that's worth a read/listen. Chris Brogan was also on this show in 2017 when we talked about finding and serving your niche for the long term. That interview is still relevant, here's a quick excerpt, where I have (lightly edited) his response to my question on this topic back in 2017: Jo: The principle of know, like, and trust, why is that still important or perhaps even more important these days? Chris: There are a few things that at play there, Joanna. One is that the same tools that make it so easy for any of us to start and run a business also allow certain elements to decide whether or not they want to do something dubious. And with all new technologies that come, you know, there's nothing unique about these new technologies. In the 1800s, anyone could put anything in a bottle and sell it to you and say, this is gonna cure everything. Cancer — gone. And the bottle could have nothing in. You know, it could be Kool-Aid. And so, the idea of trying to understand what's behind the business though, one beautiful thing that's come is that we can see in much more dimensions who we're dealing with. We can understand better who's the face behind the brand. I really want people to try their best to be a lot clearer on what they stand for or what they say. And I don't really mean a tagline. I mean, humans don't really talk like that. They don't throw some sentence out as often as they can that you remember them for that phrase. But I would say that, we have so many media available to us — the plural of mediums — where we can be more of ourselves. And I think that there's a great opportunity to share the ‘you' behind the scenes, and some people get immediately terrified about this, ‘Ah, the last thing I want is for people to know more about me,' but I think we have such an opportunity. We have such an opportunity to voice our thoughts on something, to talk about the story that goes behind the product. We were all raised on overly produced material, but I think we don't want that anymore. We really want clarity, brevity, simplicity. We want the ability for what we feel is connection and then access. And so I think it's vital that we connect and show people our accessibility, not so that they can pester us with strange questions, but more so that you can say, this person stands with their product and their service and this person believes these things, and I feel something when I hear them and I wanna be part of that.” That's from Chris Brogan's interview here in 2017, and he is still blogging and speaking at writing at ChrisBrogan.com and I'm going to re-listen to the audiobook of Trust Agents again myself as I think it's more relevant than ever. The original quote comes from Bob Burg in his 1994 book, Endless Referrals, “All things being equal, people will do business with, and refer business to, those people they know, like and trust.” That still applies, and absolutely fits with the 1000 True Fans model of aiming to serve a smaller audience. As Kevin Kelly says in 1000 True Fans, “Instead of trying to reach the narrow and unlikely peaks of platinum bestseller hits, blockbusters, and celebrity status, you can aim for direct connection with a thousand true fans.” “On your way, no matter how many fans you actually succeed in gaining, you'll be surrounded not by faddish infatuation, but by genuine and true appreciation. It's a much saner destiny to hope for. And you are much more likely to actually arrive there.” In 2026, I hope that more authors (including me!) let go of ego goals and vanity metrics like ranking, gross sales (income before you take away costs), subscribers, followers, and likes, and consider important business numbers like profit (which is the money you have after costs like marketing are taken out), as well as number of true fans — and also lifestyle elements like number of weekends off, or days spent enjoying life and not just working! OK, that's my list of trends and predictions for 2026. Let me know what you think in the comments. Do you agree? Am I wrong? What have I missed? The post 2026 Trends And Predictions For Indie Authors And The Book Publishing Industry with Joanna Penn first appeared on The Creative Penn.

Send us a textIn this annual predictions spectacular, Amith Nagarajan and Mallory Mejias kick off 2026 by looking back at how well their 2025 AI forecasts held up (spoiler: pretty darn well) and then boldly lay out what's coming next for artificial intelligence, associations, and knowledge work. From real-world AI recruiting agents and voice-first interfaces to the rise of AI literacy as a job requirement, the shift from SEO to AEO, and the very real possibility of AI-native platforms disrupting traditional associations, this episode is packed with practical insight and big-picture thinking. Whether you're an association leader or just trying to stay ahead of the curve, this conversation is both a wake-up call and a roadmap for making 2026 the year you move from experimenting with AI to truly leading with it. 

This investigation looks at what existed before Goliath Ventures Inc ever collapsed — before missed payouts, before silence, before the excuses. It examines how trust was established, how credibility was borrowed, and how millions were raised long before anything verifiable was ever built.This is not a hindsight critique. It's a reconstruction of origins.HOW TO REPORT GOLIATH VENTURES INCdehek.com/general/scam-fraud-investigations/how-to-report-goliath-ventures-inc-and-take-action-if-youve-lost-money/THE FOUNDATION BEFORE THE MONEYGoliath Ventures did not begin with a functioning product, a proven trading operation, or verifiable revenue. What it began with was proximity — to people, to narratives, to perceived success. Introductions mattered more than evidence. Associations mattered more than documentation. Early confidence replaced early proof.From the outset, there were ambitious claims about crypto mining, liquidity pools, and sophisticated strategies. Yet there is no clear record of mining ever being operational, no evidence of mined bitcoin sold to the market, and no independently verifiable proof that any promised strategy was producing external revenue.That distinction matters.THE SHIFT IN THE STORYAs time went on, the narrative evolved. Bitcoin mining faded into the background. Liquidity provision became the new explanation. The language grew more technical, more abstract, and harder for the average investor to challenge. Contracts referenced specific mechanisms, but public explanations rarely matched how those mechanisms actually work.At the same time, fixed rates of return were offered — monthly, quarterly, yearly. That is not how legitimate mining or liquidity provision typically operates. Profit-sharing is variable. Risk is explicit. Guarantees are rare.BORROWED CREDIBILITYWhat did work was trust by association. People trusted people who trusted other people. Social proof traveled faster than verification. Questions were softened by familiarity. Skepticism was reframed as negativity. The absence of proof was masked by confidence and repetition.In environments like this, belief spreads faster than facts.WHEN PAYMENTS STOPPEDOnce payouts became delayed, then missed entirely, the tone changed. Communication shifted. Responsibility blurred. Investors were told to be patient. Explanations multiplied, but clarity did not.Crucially, despite repeated claims that investments were “fully insured,” there has been no evidence presented that any insurance claim was ever filed to cover missed payouts — raising serious questions about whether such insurance ever existed in the first place.INTENT, FAILURE, AND ACCOUNTABILITYSome argue that if Goliath began with legitimate intent, then this is simply a failed business, not a crime. That question matters legally. But intent is not proven by good storytelling — it's proven by actions, records, and outcomes.A project that never gets off the ground, never produces verifiable external revenue, and yet consistently offers fixed returns while raising new funds does not automatically become legitimate simply because failure is claimed after the fact.This investigation does not declare guilt. It documents what can — and cannot — be shown.And what's missing is just as important as what's claimed.WHY ORIGINS MATTERIf the foundBuy Me a Coffee I'm on @buymeacoffee. If you like my work, you can buy me a coffee and share your thoughts.Support the show

In this final episode of 2025, host Colleen Gallagher, CEO of OnWrd & UpWrd, reflects on a year of learning, listening, and leadership across 53 episodes of The Association Insights Podcast this year.From member value and communications to AI, advocacy, culture, and leadership, this solocast pulls together the most consistent themes that emerged across conversations with association CEOs, communicators, strategists, and builders navigating a year defined by uncertainty—and intentional change.Rather than predictions or hype, this episode focuses on what association leaders actually shared about what's working, what's shifting, and what deserves more focus as we head into 2026.Key Reflections from 2025Uncertainty is the environment—strategy is the responseRelationships, not transactions, drive influence and trustMember value is defined by experience, not benefits listsData matters only when it's used to adjust and improveAI is a leadership decision, not just a technology oneCulture determines whether strategy succeeds or stallsColleen also offers reflection questions to help association leaders close out the year with clarity—and outlines what associations should be prioritizing in 2026, grounded directly in insights shared throughout the podcast.

This week I sit down with Dr. Stephen Porges, a Distinguished University Scientist at Indiana University where he is the founding director of the Traumatic Stress Research Consortium. He is Professor of Psychiatry at the University of North Carolina, and Professor Emeritus at both the University of Illinois at Chicago and the University of Maryland. He served as president of the Society for Psychophysiological Research and the Federation of Associations in Behavioral & Brain Sciences and is a former recipient of a National Institute of Mental Health Research Scientist Development Award. He has published more than 400 peer-reviewed papers across several disciplines including anesthesiology, biomedical engineering, critical care medicine, ergonomics, exercise physiology, gerontology, neurology, neuroscience, obstetrics, pediatrics, psychiatry, psychology, psychometrics, space medicine, and substance abuse. In 1994 he proposed the Polyvagal Theory, a theory that links the evolution of the mammalian autonomic nervous system to social behavior and emphasizes the importance of physiological state in the expression of behavioral problems and psychiatric disorders. The theory is leading to innovative treatments based on insights into the mechanisms mediating symptoms observed in several behavioral, psychiatric, and physical disorders. ​ He is the author of multiple books on his Polyvagal Theory: including the Neurophysiological foundations of Emotions, Attachment, Communication, and Self-regulation, as well as Polyvagal Safety: Attachment, Communication, Self-Regulation. His newest book cowritten with his son is called Our Polyvagal World, How Safety and Trauma Change Us. Dr. Porges is the creator of a music-based intervention, the Safe and Sound Protocol ™ (SSP), which is used by therapists to improve social engagement, language processing, and state regulation, as well as to reduce hearing sensitivities. This is such a fascinating conversation. He brings the worlds of psychiatry and anthropological physiology into union for us to understand the why of trauma reactions and the future unwinding that is now possible. This is a must listen to conversation if you know anyone with trauma history. Please enjoy my conversation with Professor Porges, Dr. M

Research Evaluates Associations of Type 2 Diabetes, Dental Diseases, Poor Oral Hygiene, and Heart Failure RiskBy Today's RDH ResearchOriginal article published on Today's RDH: https://www.todaysrdh.com/research-evaluates-associations-of-type-2-diabetes-dental-diseases-poor-oral-hygiene-and-heart-failure-risk/Need CE? Start earning CE credits today at ⁠https://rdh.tv/ce⁠ Get daily dental hygiene articles at ⁠https://www.todaysrdh.com⁠ Follow Today's RDH on Facebook: ⁠https://www.facebook.com/TodaysRDH/⁠Follow Kara RDH on Facebook: ⁠https://www.facebook.com/DentalHygieneKaraRDH/⁠Follow Kara RDH on Instagram: ⁠https://www.instagram.com/kara_rdh/⁠

Les Français sont plus généreux les derniers jours de l'année. Un constat également fait par France Générosités qui assure que les 29, 30 et 31 décembre sont généralement ceux où la population française sort le plus la carte bleue pour les associations. Hébergé par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

This week, we're revisiting some of our favorite interviews of 2025, including this conversation with Erin Drake of the WNBA Players Association, and Meghann Burke and Tori Huster of the NWSL Players Association. The trio joined Sarah in late October to discuss what collective bargaining negotiations look like behind the scenes, what the two PAs have learned from each other, and how systems need to change in order for investment in women's sports to make it to the players that built the leagues. Read the Guardian article about the NWSLPA and WNBPA collab here Follow the WNBPA here Leave us a voicemail at 872-204-5070 or send us a note at goodgame@wondermedianetwork.com Follow Sarah on social! Bluesky: @sarahspain.com Instagram: @Spain2323 Follow producer Alex Azzi! Bluesky: @byalexazzi.bsky.social Instagram: @AzziArtwork Follow the NWSLPA here See omnystudio.com/listener for privacy information.

durée : 00:20:19 - Journal de 12h30 - Plusieurs associations dont "Droit au logement" demandent l'application de la loi " réquisition " . " On ne compte plus les logements vides" argumentent-elles et les sans domicile fixe endurent des conditions hivernales .

durée : 00:20:19 - Journal de 12h30 - Plusieurs associations dont "Droit au logement" demandent l'application de la loi " réquisition " . " On ne compte plus les logements vides" argumentent-elles et les sans domicile fixe endurent des conditions hivernales .

Bienvenue dans ce nouvel épisode de Toutes Puissantes ! ✨Aujourd'hui, j'accueille Maitre Inès SAAD ELLAOUI, avocate en Droit du Travail au barreau de Paris depuis 2010.Elle lutte contre les violences, harcèlements et discriminations au travail, qu'elle a elle-même subis. Engagée sur les réseaux, elle rend le droit accessible et dénonce les dérives du monde du travail.Elle aide les salariés en souffrance à reprendre le pouvoir et accompagne les entreprises pour prévenir les violences et instaurer une tolérance zéro.Bonne écoute !

Send us a textIn this special holiday edition of Sidecar Sync, Amith Nagarajan and Mallory Mejias unwrap two stories that feel wildly different—but point to the same big idea: technology breaks barriers we once assumed were permanent. First, they dive into the NFL's quiet fascination with supersonic flight and how faster-than-sound travel could reshape sports, conferences, and global strategy. Then they shift gears to AI, unpacking a massive new study analyzing 100 trillion tokens of real-world usage to reveal how people actually use AI—from role-play and storytelling to agentic workflows and open-source models. Together, these stories challenge associations to rethink what's “unsolvable,” adopt an abundance mindset, and ask the most important question of all: what's your supersonic moment?

Episode 58 Inside India's Leather Sector: Footwear Manufacturing, MSMEs, Clusters, Kanpur Decline, Challenges & Growth Potential | MSME TALK® Welcome back to MSME TALK® Industry Bite. In this episode, MSME TALK® explores one of India's oldest and most labour-intensive sectors — the Leather & Footwear Industry — employing 4.2 million people and contributing significantly to exports and foreign exchange.Hosted by Swapnil, Economist & Researcher at MSME TALK®, this is Part 1 of a special 2-episode series that breaks down the scale, challenges, processes, clusters, and MSME realities of this massive sector.00:00:00 – Intro: India Leather & Footwear Industry 00:00:34 – Leather Sector Size & Key Facts 00:01:31 – India's Global Rank & Growth Forecast 00:02:15 – Footwear Market: Organized vs Unorganized 00:03:24 – Role of MSMEs in Leather Industry 00:04:22 – Leather Tanning Process Explained 00:05:52 – Types of Tanning (Chrome, Veg, Eco-Friendly) 00:06:35 – MSME Challenges in Leather Manufacturing 00:06:57 – Footwear Manufacturing Process 00:08:06 – Leather Garments & Accessories Overview 00:08:38 – Production Trends: Pre & Post COVID 00:09:41 – Declining Global Leather Demand 00:10:00 – Kanpur Leather Industry Story 00:12:31 – Environmental Norms & Compliance Issues 00:13:08 – Key Leather & Footwear Clusters (TN, WB, UP) 00:13:45 – Tamil Nadu's Rise in Leather Exports 00:14:38 – Industry Bodies & Associations 00:15:03 – Future Outlook: Growth & Sustainability 00:15:44 – Closing & What's Next in Part 2MSME TALK Podcast enters Peak Ranking Chart of 20+ Countries in the Apple Podcast Country Entrepreneurship Category. WhatsApp : Send hi - https://wa.me/918097665085 LinkedIn Facebook Instagram Twitter Website Contact us : connect@msmetalk.comClick to All Social Media , Podcast etc links at one place Please give your rating and reviews on apple podcast or Spotify

On this episode of The Association Podcast, we welcome repeat guest Jeff De Cagna, AIMP, FRSA, FASAE, and Executive Advisor at Foresight First LLC,  for a deep dive into the challenges and considerations involving AI and association boards. We discuss the Future of Association Boards (FAB) Report, which De Cagna curated and edited, touching on the importance of creating a better future for association boards. Jeff stresses the need for ethical reflection in adopting AI, the concept of stewardship over traditional leadership, and fostering humanity within organizational purposes. The conversation also covers practical approaches for boards, board readiness, and actions association leaders can take to effectively navigate the evolving landscape.FAB Report

A Virtual Roundtable ReplayIn this holiday-week episode of The Association Insights Podcast, we're re-airing our December LinkedIn Live roundtable, Member Value Reimagined—How Associations Are Evolving to Meet Modern Expectations.As member expectations continue to evolve, associations are rethinking what value truly means—beyond benefits to belonging, relevance, and impact. Hosted by Colleen Gallagher, President & CEO of OnWrd & UpWrd and publisher of Association Insights, this candid conversation features Stephanie Denvir of the Healthcare Financial Management Association, Kerri McGovern of the Council for Advancement and Support of Education, and Brian Peters of The Adhesive & Sealant Council, sharing how they're adapting engagement, personalization, and retention strategies heading into 2026.

La France croule sous les déchets textiles, des vêtements usagés ou passés de mode. Les Français achètent deux fois plus de vêtements neufs par an qu'il y a 40 ans. Des vêtements de moins bonne qualité et plus difficiles à recycler. Sous la pression des acteurs de la filière de gestion de ces déchets – des associations pour la plupart –, le gouvernement a décidé d'agir. Début 2026, le cahier des charges de Refashion, l'éco-organisme chargé de faire appliquer le principe du pollueur-payeur, va évoluer. Il devra notamment soutenir le développement de la filière recyclage. À la friperie solidaire de Choisy-le-Roi, près de Paris, 25 personnes gèrent les dons de particuliers et en revendent une partie pour financer l'insertion professionnelle des salariés.  Au premier étage du bâtiment, juste au-dessus de la boutique, une immense salle est remplie de vêtements. Des chariots qui débordent, des cartons et des piles. Au fond, un mur de sacs-poubelle. Un par un, les salariés de la friperie solidaire de Choisy-le-Roi, près de Paris, les ouvrent et les trient. Nantenin fait une première sélection, durant laquelle elle écarte les textiles troués, tachés, usés. « C'est un pull, mais trop peluché. C'est pas un super sac, énumère-t-elle en égrenant les vêtements usagés. Il y a de moins en moins d'affaires. Raison pour laquelle on garde tout ce qui est en bon état, été comme hiver. » La jeune femme a pour consigne d'être plus exigeante en revanche avec les vêtements pour femme. « On essaye d'avoir un tri plus drastique sur les matières pour l'été, parce que nous en avons une énorme quantité et de mauvaise qualité », justifie Fanny Bluteau, encadrante technique au tri des textiles. Elle n'a pas besoin de fouiller longtemps pour trouver un exemple à nous montrer, une jupe d'une marque de fast fashion, en l'occurrence : « Typiquement, celle-ci. Vous voyez la matière très fine qui est en polyester. On voit déjà que les lavages ont abîmé le vêtement. Il y a des fils tirés. Nous savons que s'il y a encore un ou deux lavages sur ce vêtement, il ne sera plus utilisable. Il y a une question éthique là-dedans, parce que nous ne voulons pas vendre de vêtements aux clients qui vont leur durer deux jours. » Plusieurs étapes de sélection Après plusieurs étapes de sélection, ce que l'on appelle la crème alimentera bientôt cinq boutiques à Paris et en proche banlieue. D'immenses cabas seront aussi distribués à des associations. Le reste – l'invendable et l'importable – est stocké au rez-de-chaussée du bâtiment. « Vous voyez cette quantité ? Nous n'avons jamais connu cela, s'exclame Ludovic Vasseur, directeur de la Friperie solidaire, en désignant des montagnes de sacs, une trentaine de mètres cubes environ. C'est tout ce qui va partir en déchetterie. Ou en recyclage, pour une part assez faible. Il y a 10 ans, notre taux de réemploi était autour de 50 à 55 %. Il descend aujourd'hui à 30 %, peut-être même en dessous à cause des achats neufs faits par les clients. Nos dons reflètent les habitudes de consommation. » Si les 70 % de textiles restants s'entassent ici depuis des mois, c'est que tout le reste de la filière est bouché : un système de collecte sous-financé, des capacités de recyclage insuffisantes et les marchés de la fripe africains et sud-américains saturés. La filière n'a pas d'autre choix que de se réinventer, les montagnes de vêtements risquant bientôt de s'écrouler. À lire aussiLa seconde vie des objets, pilier essentiel de l'économie circulaire

Tim Hutchison is one of the most respected and much liked male players to represent the WA Country XI in the past decade. Tim is an inspiring example of someone who has lived the journey of WA Country Cricket nearly all of his life and has committed to playing at the highest level he can and ensure that others have that opportunity as well. This episode of Out on the Paddock explores Tim's pathway to becoming one of the most capped players for WA Country in its history and why carnivals such as the Australian Country Cricket Championships have allowed him to feel fulfilled in his desire to see WA Country compete successfully on the biggest of stages possible. Somewhat of a journeyman that has taken him via 3 or 4 of WA Country's biggest associations so far in his Country Cricket career, Tim explains how each of those Associations and the Clubs he has played for have had differing positive effects to aid his development as a player and also get a better appreciation of why WA Country Cricket is both diverse and great place to play. The influence of family, mate-ships and the challenges that go with playing regional Cricket at times, all stand out in this episode. It is a great listen from a universally recognised great guy. Hosted on Acast. See acast.com/privacy for more information.

Kunal Naik nommé Chairman de la NADC : une nomination saluée par les ONG et associations by TOPFM MAURITIUS

durée : 00:05:21 - La chronique cuisine d'Elvira Masson - par : Elvira Masson - Entre gourmandise engagée et solidarité nécessaire, Du pain-liné anti-gaspi de Justine Lebas aux actions essentielles du Recho et de Refugee Food, zoom sur celles et ceux qui nourrissent autant les corps que les liens sociaux. Vous aimez ce podcast ? Pour écouter tous les autres épisodes sans limite, rendez-vous sur Radio France.

In this week's episode Rabbi Kohn discusses the rik of being connected with the wrong people. When we are around negative things it will effect us. He also brings out a lesson from Chanukah on how the holiday is the time for us to focus on whats on the inside and not be held back by our "gates". Subscribe to The Practical Parsha Podcast. For questions or comments please email RabbiShlomoKohn@gmail.com. To listen to Rabbi Kohn's other podcast use this link- the-pirkei-avos-podcast.castos.com/  If you would like to support this podcast please use this secure link to donate: SUPPORT THE PODCAST Chapters (00:00:00) - Practical Parasha: The Sydney Synagogue tragedy(00:04:57) - The Parsha(00:08:51) - The Parasha(00:12:50) - The Bad Associations of Paro(00:18:37) - Chanukah

Send us a textDomain-specific AI is having its ‘main character' moment—and Amith Nagarajan and Mallory Mejias break down three sharp examples. They unpack Three Points Law, an AI-first UK firm using tools like Legora and Qanooni to move beyond billable hours into value-based pricing; dive into Project Prometheus, Jeff Bezos' big bet on ‘physical AI' that learns from real-world experiments; and explore OpenEvidence as evidence-grounded clinical copilots surge in adoption alongside the American Hospital Association's push for practical implementation. The throughline for associations: your domain expertise can become your biggest AI advantage—if you pick the right path between partnering, aggregating, or building.  

Thank you, internet, for reminding us that there are groups of adults who are obsessed with making rules and regulating their neighbors. After coming across a video of a man losing his mind over what shade of beige his neighbor's house was painted, we knew that we needed to dive deeper into the world of Home Owner's Associations. THANKS SPONSORS INDACLOUD - If you're 21 or older, get 25% OFF your first order + free shipping @IndaCloud with code LADIES at https://inda.shop/LADIES! #indacloudpod NOCD - If you're struggling with OCD or unrelenting intrusive thoughts, NOCD can help. Book a free 15 minute call to get started: https://learn.nocd.com/LADIES Mint Mobile - Turn your expensive wireless present into a huge wireless savings future by switching to Mint. Shop Mint Unlimited Plans at http://mintmobile.com/ladies SKIMS - https://www.skims.com/ladies Learn more about your ad choices. Visit podcastchoices.com/adchoices

Commentary by Dr. Jian'an Wang.

Details are emerging about the gunmen behind last night's deadly attack at Sydney's Bondi Beach. 15 people were killed and dozens more were injured after the shooters opened fire into a crowd of people celebrating the first day of Hanukkah. National security expert and Australian National University research fellow Dr Levi West says the father mustn't have raised any alarm bells when he applied for a gun license. "Associations that your son has with people is not necessarily sufficient to rule you out of measures. The New South Wales state Government is talking about tightening what is some of the toughest gun laws in the world." LISTEN ABOVESee omnystudio.com/listener for privacy information.

Chaque samedi, découvrez une compilation thématisée des meilleurs chroniques de Philippe Caverivière ! Dans ce best of, l'humoriste fait face à Marylise Léon, Sébastien Boueilh ou encore Michel Picon.Hébergé par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

Chaque samedi, découvrez une compilation thématisée des meilleurs chroniques de Philippe Caverivière ! Dans ce best of, l'humoriste fait face à Marylise Léon, Sébastien Boueilh ou encore Michel Picon.Hébergé par Audiomeans. Visitez audiomeans.fr/politique-de-confidentialite pour plus d'informations.

durée : 00:14:38 - Journal de 8 h - Dans un rapport publié ce jeudi, l'Union nationale des familles de féminicides et la Fondation des Femmes dénoncent la "démobilisation" des pouvoirs publics en matière de lutte contre les violences faites aux femmes.

durée : 00:14:38 - Journal de 8 h - Dans un rapport publié ce jeudi, l'Union nationale des familles de féminicides et la Fondation des Femmes dénoncent la "démobilisation" des pouvoirs publics en matière de lutte contre les violences faites aux femmes.

Dans cet épisode d'Aventtitudes, je ne recommande pas un livre ou un film.Je vous recommande de trouver un espace. Votre espace communautaire.Pour quoi faire ? Lesquels existent ?Je vous présente des exemples de collectifs et associations d'asiodesncendant•es et plus en détail ce qu'on fait nous, dans l'association Asiattitudes. Mélanie Hong***Aventtitudes est une série de mini-épisodes proposée par les membres de l'association Asiattitudes. Des recommandations culturelles pour faire rayonner nos histoires, amplifier les voix des personnes asio-descendantes et célébrer nos identités.

On this episode, Erin Beasley visits with Andy Berry, Executive Vice President of the Mississippi Cattlemen's Association and a state senator, for a conversation rooted in the traditions and teamwork of Deep South cattle country. Together, they look back at the history and structure of Mississippi's association and talk about how state cattlemen's groups across the region work side-by-side with their Beef Councils to keep the industry strong and moving forward. While meeting in Washington, D.C., Erin and Andy also shine a light on the importance of building up young leaders within each state association, making sure the next generation is ready to carry the banner for Southeastern cattlemen.

durée : 00:14:38 - Journal de 8 h - Dans un rapport publié ce jeudi, l'Union nationale des familles de féminicides et la Fondation des Femmes dénoncent la "démobilisation" des pouvoirs publics en matière de lutte contre les violences faites aux femmes.

Ullie Appelbaum, brand strategist and author of The Science of Brand Associations, explains how cognitive psychology's associative network theory and neuroscience research inform brand building. The conversation covers how information is stored as connected nodes in memory, the 5-95 rule showing brand predisposition represents 70% of future sales, and the 60-40 optimal mix of brand building to performance marketing. Appelbaum discusses how cultural associations age and require modernization, methods for shifting brand associations, creating differentiation in commodity categories, and why internal stakeholder alignment on brand positioning is essential before external execution.

On this episode of The Association Podcast, we welcome back Alex Mouw, Principal Strategic Advisor at AWS for Nonprofits. Highlighting the importance of strategic alignment and the value of diverse stakeholder involvement, Alex provides insightful guidance on implementing AI solutions sustainably and effectively. The discussion touches on the evolving role of technology in nonprofits, the necessity of a culture that supports experimentation, and how to decide between building or buying technology solutions. We also discuss the Imagine Grant, AWS resources for nonprofit organizations, and what skills are essential for today's tech landscape. 

Send us a textIn this eye-opening episode, Mallory Mejias sits down with Ernie Svenson—better known as Ernie the Attorney—to talk tech, tradition, and the tectonic shifts in how professionals learn and connect. A former litigator turned AI advocate, Ernie shares why he believes many associations are at a crossroads: adapt to how members actually work today or risk becoming irrelevant. From the viral LinkedIn post that questioned the value of bar associations, to the behind-the-scenes of building a thriving online community for lawyers, this conversation is packed with practical takeaways for association leaders. Ernie Svenson is a former New Orleans litigator who now helps solo and small-firm lawyers simplify their practices through automation, outsourcing, and practical tech. Known as “Ernie the Attorney,” he founded the Inner Circle, a membership community for lawyers seeking a simpler, more enjoyable practice. He's authored several ABA books, is a frequent speaker, and has been recognized as an ABA Legal Rebel and Fastcase 50 honoree.  https://ernietheattorney.net/ https://www.linkedin.com/in/ernieattorney/

In this episode, recorded live at TSAE's New Ideas Annual Conference in San Antonio, hosts Steven Stout, FASAE, CAE, and Katy Markert sit down with Christian Malesic, MBA, CAE, CMP, IOM, an eight-time CEO with more than 28 years of leadership experience. Christian shares his remarkable path from Air Force officer to association executive, highlighting the strategies and mindset that have guided his success in organizational turnarounds. He discusses the critical role of strong governance, financial discipline, and relationship-building in driving meaningful change, while also reflecting on his passion for nonprofit work and lifelong learning. Packed with practical insights and real-world experience, this conversation offers valuable guidance for both emerging and seasoned association leaders. Better by Association is produced by Association Briefings.   Show Notes Christian D. Malesic, MBA, CAE, CMP, IOM is an eight-time CEO with over 28 years of experience. He motivates audiences as a speaker, trainer, & lecturer and moves needles as a Turnaround CEO, consultant, and recognized expert in Association Management. His peers continue to recognize his servant's heart with numerous national and state awards from various organizations for many and varied industry accomplishments. Most notably, he was heralded in 2012 as the nation's Best New Executive Officer and is the 2024 Dallas / Fort Worth Association (DFWAE) Executive of the Year and the 2025 CAE of the Year. With over two dozen nationally published “business-best-practices” articles to his name, Christian is also a resourceful & accomplished executive. He has served on 22 different local, regional, and national Boards himself. He received his MBA with distinguished honors from Shippensburg University of Pennsylvania plus three bachelor's degrees in: Electrical Engineering & Government from Lehigh University and Business Administration with a Concentration in Marketing from Elizabethtown College. Christian is a Certified Association Executive (CAE), a Certified Meeting Professional (CMP), and is a graduate of the prestigious Institute for Organizational Management (IOM), the most highly respected program nationwide for Association Management. He is a current member in good standing of the Texas Society of Association Executives (TSAE) and the Dallas / Fort Worth Society of Association Executives (DFWAE).

South Africa's exchange‑traded fund (ETF) industry has just marked its 25th anniversary, with assets under management climbing from R165 billion at the end of 2024 to R285 billion by September 2025 - a surge of more than 70% in nine months. Nerina Visser, co‑owner of ETFSA and South Africa's leading ETF strategist, says the milestone underscores the industry's growth potential. “There is a lot of runway left,” she told BizNews in an interview. Despite the rapid expansion, ETFs still account for less than 7% of South Africa's overall investment universe, according to the Associations for Savings and Investments in South Africa. (ASISA). Visser expects that to change in 2026 as more active managers launch listed funds, income‑focused ETFs attract capital, and smartphone platforms remove barriers to entry. She highlights the appeal across investor groups: younger investors are drawn to instant diversification and the ability to start with as little as R300, while institutions and experienced investors value the transparency, speed, and low fees. With the launch of actively managed ETFs on money app, Shyft from Ninety One, investors can now combine professional portfolio management with the ease of digital trading. The platform offers access to more than 1 200 global and local shares and ETFs, available regardless of where investors bank. Visser believes this combination of innovation and accessibility means many more South Africans will begin treating ETFs as a core part of their portfolios rather than a niche alternative in the year ahead.

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Join the conversation with C4 & Bryan Nehman.  C4 & Bryan kicked off the show this morning discussing the MD state education associations priorities for 2026.  Two teens steal a car & then hit a cop in the process.  Is college football dead, a lot of teams are pulling out of bowl games.  Super human AI is coming, is that good or bad for the world? Howard County States Attorney Rich Gibson joined the show as well.  Listen to C4 & Bryan Nehman live weekdays from 5:30 to 10am on WBAL News Radio 1090, FM 101.5 & the WBAL Radio App! 

Send us a textInsurance companies allow — and even encourage — billing for non-covered services… Meanwhile, some association leaders accuse dentists of unethical billing for using the exact CDT codes the ADA created.You can't make this stuff/shit up.If your blood pressure isn't elevated yet, just wait.We're going to talk about:How dental associations became the enforcement arm for insurers instead of advocates for dentists.Why certain leaders have adopted insurer-aligned mindsets that actively harm the profession.How the ADA's own language contradicts what associations preach.And why it's time — long overdue — for dentists to say: Enough. Is. Enough.Support the show

Rendez-vous sur Énergie Partagée pour en savoir plus : https://energie-partagee.org/souscrire-votre-argent-agit/Participer au Maxi Jeu Concours du Noël des Nouveaux Récits : https://tally.so/r/pbb8WVDécembre est un mois que j'aime particulièrement. J'aime son ambiance, sa douceur, cette impression de vivre tous ensemble un moment un peu à part. Décembre est un mois difficile pour toutes celles et ceux qui vivent l'exclusion, la précarité ou la solitude.Alors, aujourd'hui (et comme chaque année) j'avais envie de vous partager quelques idées simples pour faire de ce mois de décembre un mois de solidarité.Je reviens d'abord sur une étude menée auprès de 4 300 associations françaises dont les résultats sont alarmants. Beaucoup d'associations sont fragilisées, manquent de moyens alors même que les besoins ne cessent d'augmenter. Dans cet épisode, je vous propose plusieurs façons très concrètes d'agir :Faire un tri et déposer des jouets ou des objets chez Emmaüs, au Secours Populaire ou dans une structure près de chez vous.Donner du temps grâce à JeVeuxAider.gouv.fr : lire en EHPAD, aider à trier des dons, participer à un réveillon solidaire, écrire à des personnes isolées…Soutenir les maraudes, particulièrement nécessaires pendant l'hiver.Faire un don, si vous le pouvez. Les dons sont défiscalisés et vraiment précieux pour notre tissu associatif.Cette année, grâce à vous, Basilic a pu faire deux dons : l'un à La Maison des Femmes, l'autre à Résilience Montagne, portée par Valérie Paumier. Deux associations dont j'admire le travail.Avec le Noël des Nouveaux Récits, j'ai envie de t'accompagner chaque jour vers des fêtes plus douces, plus conscientes et vraiment alignées avec ce qui compte pour toi. Un rendez-vous quotidien pour alléger la charge mentale et retrouver du sens pendant les fêtes !Source : Enquête : https://lemouvementassociatif.org/sante-financiere-des-associations-plus-quune-alerte-une-urgence/Participer au Maxi Jeu Concours du Noël des Nouveaux Récits : https://tally.so/r/pbb8WVRendez-vous sur Énergie Partagée pour en savoir plus : https://energie-partagee.org/souscrire-votre-argent-agit/

In this episode of The Association Insights Podcast, host Colleen Gallagher kicks off our Big Ideas & Trends Series with a candid conversation about what it really takes for associations to innovate.Colleen is joined by Elizabeth Weaver Engel, M.A., CAE, Chief Strategist, Spark Consulting; Jamie Notter, Culture Scientist; and Chrissy Bagby, CAE, PMP, Chief Strategy Officer, American Association of Veterinary State Boards (AAVSB).They unpack the new white paper and share how Lean Startup thinking, paired with culture change, can help associations test ideas, reduce risk, and stop “we've always done it this way” from running the show.Key HighlightsIt's Not the Method, It's the Culture: Why associations don't have an idea problem—they have a culture and psychological safety problem.AAVSB's Story: How Chrissy's team moved from big, risky builds to structured experiments, shared understanding, and the role of the “cooperative skeptic.”Build–Measure–Learn in Real Life: What to measure early on, why behavior beats opinions, and how to use data without getting paralyzed by it.Boards, Staff, and Decision Clarity: Practical ways to define roles, set guardrails, and bring volunteer leaders along without slowing everything down.

The Listing Bits Podcast is now available on your favorite podcast player! Overview Greg sits down with returning guest Annie Ives, CEO of CLAW/The MLS™, to discuss major industry changes following NAR policy shifts, the rise of MLS-only memberships, exclusive-listing strategies, and the rapid growth of CLAW's in-house technology products including Vesta Plus, Checkmate, Showing software, and MarketSnap. Annie also shares insights on managing a high-end market, delivering strong customer service, and the future role of MLSs in a shifting industry. Key Takeaways NAR's policy changes are already increasing MLS-only membership interest, especially in California's Thompson state environment. Annie expects MLS-only membership to rise from ~15% to potentially 25–30% as agents look to cut costs. Associations may face pressure to restate their value proposition as non-dues revenue becomes increasingly important. CLAW is launching a new listing status: MLS Exclusive — allowing listings to remain off-market-facing while still visible to MLS members. MLS Exclusive listings accrue no DOM and no public price-change history while in that status. CLAW continues to grow its in-house technology stack, including: Vesta Plus MLS platform Checkmate compliance software (now used by ~200k agents) Showing software MarketSnap analytics Annie credits their success to customization, rapid iteration, and client-driven feature development. She predicts MLSs will increasingly become technology companies, especially as revenue from dues becomes less stable. Future industry direction remains uncertain, but Annie emphasizes persistence, adaptability, and building strong teams as core to longevity. Links: Vesta Plus – Request a demo   Sponsors Trackxi – Real Estate's #1 Deal Tracking Software Giant Steps Job Board – Where ORE gets hired Production and editing services by: Sunbound Studios  

Novo Nordisk, the pharmaceutical company behind popular GLP-1 medications like Wegovy and Ozempic, recently announced that its phase 3, two-year trial examining GLP-1 medications for Alzheimer's failed to produce a significant reduction in disease progression.While these results are discouraging, they may have revealed something vital about Alzheimer's treatment.In this video, Dr. Bret Scher breaks down the recent failure of Novo Nordisk's evoke and evoke+ trials and what it teaches us about the limitations of a drug-only approach to Alzheimer's treatment.Key topics covered:Why GLP-1s may not be enough for Alzheimer'sThe link between glucose metabolism and brain energy failureHow ketones offer an alternative fuel for the brainEarly research on ketogenic therapy for cognitive impairmentWhy nutritional interventions deserve more scientific attentionWith Alzheimer's affecting millions and costing billions, it's time to shine a light on metabolic strategies that directly support brain energy, reduce inflammation, and improve cognitive function.

  ---- 1 - Leonor Arnaut - Vida Cega 2 - Stina Nordenstam - And She Closed Her Eyes - I See You Again 3 - Lemos - The Architecture of Rest Vol. 1 - Ethereal Return 4 - Ão -  Malandra - Cinza 5 - The Golden Filter - Drive 6 - Camille Christel - You EP - Copenhagen 7 - Lucy Gooch - Global Underground #48: Guy J - Córdoba (DJ Mix) - My Lights Kiss Your Thoughts Every Moment (Mixed) 8 - Kara-Lis Coverdale - From Where You Came - Eternity 9 - Joseph Marchand - Treize miniatures - St-Placide, l'Été 10 - Lisa O'Neill - The Wind Doesn't Blow This Far Right - The Bleak Midwinter 11 - Grace Cummings (feat. Jim James) - Times Like These 12 - Dao Strom - Tender Revolutions - Tender Variation iii (Associations of Yellow) 13 - Nick Cave - Train Dreams (OST) - Train Dreams 14 - Dao Strom - Tender Revolutions - [Hailing Tender] 15 - Sega Bodega & Lucinda Chua - I Created The Universe So That Life Could Create a Language So Complex, Just To Say How Much I Love You - mmMMmmmm 16 - Oneohtrix Point Never - Tranquilizer - Cherry Blue ---- 17 - Common Holly - Amour, Amour 18 - Bill Callahan - My Days of 58 - The Man I'm Supposed To Be 19 - Mark William Lewis - Mark William Lewis - Tomorrow is Perfect 21 - Mathilde Bataillé - Closer To 22 - Joanne Robertson - Blurrr - Ghost 23 - The Notwist - Magnificent Fall - Das Verschwinden 24 - Squirrel Flower & Babehoven - My Life in Art 25- Hydroplane - A Place In My Memory Is All I Have To Claim - I've Got A Buzz 26 - Jon Aguirrezabalaga & Verde Prato - Singular (OST) - El Pasado 27 - Jónsi & Alex Somers - Rental Family (OST) - Window Weather 28 - My Head is Empty - Nothing is Real, Part XXIII - Cleansing Song 29 - Fine - Moment 30 - Eterna - Ants - Riverhead 31 - Haley Heynderickx & Max García Conover - What of Our Nature - Red River Dry 32 - Sega Bodega & Vashti Bunyan - I Created The Universe So That Life Could Create a Language So Complex, Just To Say How Much I Love You.-  Pipe Pipe 33 - Romance - You Must Remember This (Extended) - Turn Of The Century 34 - John Southworth - The Red Castle - Saint John's Flood ----

In this episode of The Association Insights Podcast, host Colleen Gallagher sits down with Jamie Shibley, Co-Founder & CEO of The Expressory, to talk about how thoughtful appreciation can become a real strategy for retention, sponsorship loyalty, and long-term trust—not just a year-end “nice to have.” Drawing on her roots in her grandfather's relationship-driven flower shop and years in corporate and e-commerce, Jamie shares how associations can use simple, intentional touchpoints to make members, sponsors, and donors feel genuinely seen.

Brandon Langley talks with Liam Garvie about his chapter of Churches Planting Churches on how associations can foster collaborative church planting, including the biblical precedent and value of associations, formalizing associations, teaching congregations about partnership and more. 

Megyn Kelly begins the show by discussing the newly-revealed Jeffrey Epstein emails and the left trying to implicate Trump, the truth about what Epstein said about Trump on Michael Wolff audio recordings, new details about a 2019 PR strategy session with Jeffrey Epstein, Steve Bannon, Michael Wolff and former Obama admin lawyer Kathy Ruemmler, what was reported publicly and what Megyn heard personally on the audio recording she heard, and more. Then Maureen Callahan, host of "The Nerve," joins to discuss the way the new Epstein emails implicate Bill Clinton, former Obama officials, and many more public figures in power, Harry and Meghan's appearance at Kris Jenner's birthday party, pictures of their attendance deleted from the Kardashians' Instagrams, what's really happening between the Harry and Meghan after their “trauma bonding,” the very telling World Series video, Gayle King's ego and cluelessness as she may be losing her CBS gig, Michelle Obama's obsession with talking about race and smug narcissism, and more. Subscribe to Maureen's show The Nerve:Apple: https://podcasts.apple.com/us/podcast/the-nerve-with-maureen-callahan/id1808684702Spotify: https://open.spotify.com/show/4kR07GQGQAJaMNtLc9Cg2oYouTube: https://www.youtube.com/@thenerveshow?sub_confirmation=1 Landman on Paramount+: Don't miss the hit series everyone is talking about - Landman. New Season streaming November 16th, only on Paramount+BeeKeeper's Naturals: Get exclusive early access to their Black Friday Sale with 30% off sitewide at https://BeekeepersNaturals.com/MEGYNTax Network USA: Call 1-800-958-1000 or visit https://TNUSA.com/MEGYNto speak with a strategist for FREE todayHerald Group: Learn more at https://GuardYourCard.com  Follow The Megyn Kelly Show on all social platforms:YouTube: https://www.youtube.com/MegynKellyTwitter: http://Twitter.com/MegynKellyShowInstagram: http://Instagram.com/MegynKellyShowFacebook: http://Facebook.com/MegynKellyShow Find out more information at:https://www.devilmaycaremedia.com/megynkellyshow Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

What happens when two of real estate's most outspoken truth-tellers stop tiptoeing and start saying the quiet part out loud? Buckle up. Leigh Brown and Rob Hahn dive into the conversations the industry avoids—crime, public safety, fair housing realities, failing cities, the MLS shake-up, and what it really means to be a REALTOR® in a post-settlement era. This crossover episode from Under All Is The Land is raw, unfiltered, and guaranteed to challenge the way you think about your role, your industry, and your duty to the communities you serve. If you care about the future of real estate—or the future of your city—this is the episode you share.