Podcast appearances and mentions of mike shreeve

What's the best way to survive (and thrive) the next 6 - 12 months? Mike Shreeve answers these questions in today's podcast episode. Want to work with our team? Book a call here: https://www.peacefulprofits.com/call

Mike Shreeve has been hiring, firing, and growing teams for the last 14 years. Here's how to know if you're ready to start firing yourself from the day-to-day, and how to get ready if you aren't. Want to work with our team? Book a call here: https://www.peacefulprofits.com/call

Mike Shreeve doles out the 3 symptoms of a broken offer and how to fix them. Get our comprehensive implementation guide here>> http://bit.ly/3jLI0bg

How we built a profitable book funnel, complete with Mike Shreeve's signature transparency. It all starts here: http://bit.ly/3jLI0bg

I was looking at a sales letter last night and making some notes around what things I thought I could improve. The sales letter was good, no doubt.. but there were some critical things missing that I know will increase conversions. However, before I started writing a word of copy, I went back to my training (like Luke Skywalker..) Mike Shreeve teaches in his Sales Letter course that the three things you should focus your attention on when writing sales letters are: 1. Improve the Bullets 2. Improve the Headline 3. Improve the proof elements And that's exactly what I looked at.. The good news is, this sales letter is already converting... so with improvements to the 3 things mentioned above, it should a decent jump in sales. Lets talk more about it in todays lesson! --- Support this podcast: https://anchor.fm/copycoffee/support

Our returning champion is Dr. Doug Pew. As you may remember, Doug is an award-winning musician and composer, and a former university professor of music. His compositions have been performed at the Kennedy Center and even Carnegie Hall. You heard that right! A true over-achiever! Through a perfect storm of bad circumstances, though, Doug got fired from the university and found his way to copywriting, where he has flourished and inspired many others. He’s done work for Ray Edwards and many private clients. And just yesterday Doug was named Copy Chief at Mike Shreeve’s notorious No Pants Project. In case you didn’t know, this is a big deal! Doug’s list of credentials is much longer than we have time for here, but recently I heard Doug on Nathan’s podcast talking about something he does that is totally unique, as far as I know. And would be incredibly valuable for you to know about. It’s using a composer’s secret to generate a lot of high-quality emails fast. I mean, who wouldn’t want to know how to generate a lot of high-quality emails quickly? Plus, stay tuned. Because at the end of today’s show Doug will share a free resource with you that I promise you will absolutely love! 1. Doug, you had been writing email successfully for clients and even for your wife’s business before something that happened that took email to a whole new level of meaning for you. Could you tell us what happened? 2. Now, you are an accomplished, award-winning musician and composer. And there’s a technique that composers use, that you’ve been able to use to generating a lot of unique email ideas quickly. Before we get to your email technique, could you explain the composer’s technique and give us a simple example? 3. OK, now, let’s talk about the email technique. How do you “transpose” it from music to email? 4. OK. Want to take us on a “test drive” of your email technique? 5. OK, this app you’ve been talking about. Want to tell us about it? musicofcopywriting.com/conservatoryDownload.

I was making my coffee this morning (as per usual) - and I was half in a daze when something crossed my mind. I was thinking about something I applied for yesterday. Basically, one of the screening questions was “what is your writing methodology”... A pretty typical question when you're applying to be a copywriter for someone. Now, most people would answer with AIDA or something similar. And if you had asked me a few months ago, I would have said the same thing… But recently I started learning Mike Shreeve's letter writing system. A program to write sales letters for businesses of all types. Mike's system is unique because it uses the same framework as AIDA - but adds in another super powerful element. But before I talk about what the P stands for, let's quickly review what AIDA actually is. So, ‘A' stands for Attention. Your sales letter, email, VSL, webinar.. Whatever it is needs to speak directly to your ideal client. It can't be vague. Like the old saying goes, when you speak to everyone, you speak to no-one. The first section of your sales letter needs to give your prospect complete whiplash because your headline and opener directly addresses a problem or desire your audience is dealing with. They can't NOT read it... because you're entering into the conversion already going on in their minds. Now the ‘I' stands for Interest. People will NOT be bored. If your sales letter doesn't hold the prospect's attention… if the content is boring, you've lost. Like Joe Sugarman says, your letter needs to be like a slippery slide. Once you hop on, they slide from one paragraph to the next. Every story, every bullet and every sub headline is like an explosion of excitement in the reader's mind… sending them further along the slide. Okay, step three is ‘D' - Desire. In A and I, we've got the attention and interest of our reader. It's now time to evoke their desires. Desire is really about understanding the market, what problems they have and creating a strong desire around your product - to solve that problem. Desire scratches the itch your market has, and sells the hell out of your product. Okay, now for the ‘P'. The P stands for Proof. Proof is what crushes the natural skepticism in people's minds. You see, in today's modern age people don't believe anything they read. They've been scammed, read horror stories on reddit and seen promises of every kind. They're trained not to believe you. So, we use proof elements to show our products and services are the real deal. We do that through testimonials, videos and photos. And the more proof you can add in the better. People on the fence will almost base their decisions entirely from others testimonials. Enough proof can even sell a crappy product, no kidding. And finally, our last one is A for Action. You need to be very clear about what you want the reader to do. Do you want them to send a cheque, call a toll free number or click the purchase button? Tell them! And when you're closing your letter, tell them again. You need to reiterate what they get with your product and exactly how to get it. We live in a world where people have a 7 second attention span… they need clear direction. So there we go. Thats the writing style or methodology i used. Again, full credit to Mike Shreeve. His letter system is excellent and I use it in my own work. --- Support this podcast: https://anchor.fm/copycoffee/support

In this podcast you will learn about: Launching books Validating books Facebook Ads Audience insights Ad optimization Morning routines Success: It's a Process that anyone can master!!! Related Posts: Mike Shreeve and Facebook Ads Dave Chesson and SEO for Authors What Every Author Must Do I have been severely "lucky" lately. Ever since I started my podcasts this year, I have had nothing but top notch industry experts on my show. From Simon Whistler, Mike Shreeve, and Dave Chesson, and now Tyler Wagner, I have noticed a connection: They are all extremely down to earth! And I love it! It's like Mike Shreeve said about writing and being a successful author, "It's not magic"! And that is what you will notice about Tyler in this interview: There is no magic to being a successful PROFITABLE author. It's a PROCESS -- period! [click to tweet] Tyler has launched over 150 authors to Bestseller status. Take a listen and delve into his morning routine, launch techniques, Facebook Ads techniques, and more importantly: his book VALIDATION techniques! Have you noticed? There are no commercials or advertisements on this podcast! Please help keep the podcast free from annoying advertisements! Become a SUPREME MEMBER of this Podcast: https://gumroad.com/l/zbooks Learn Selfpublishing the right way - get my new book while it's still FREE! http://bit.ly/get-the-Power

Charging low prices could be harming your freelance business. Tune in as Mike Shreeve, founder of The No Pants Project, discusses six reasons why you should increase your prices.

Still on the fence about freelancing? Then don't miss this episode of The No Pants Show, which is part of our Freelancer Interview Series. Listen in as Delicia Ivins, Growth Director of The No Pants Project, fills in for founder Mike Shreeve and chats with Jenny Watz, an up-and-coming freelancer who attributes a lot of her success to The No Pants Project. To watch the video, click here: https://youtu.be/uPSWpcK0dG8

Are you happy with the type of clients you're attracting? Listen in as Mike Shreeve of The No Pants Project shares a three-part formula to help you get great clients! To watch the video, click here: https://youtu.be/s5qUHnqDwZI

What does it mean to be authentic and why is it important? In this episode of The No Pants Show, Mike Shreeve shares his definition of authenticity and how it can help you in your business. To watch the video, click here: https://youtu.be/CjbBraOPlWM

How do you stand out in a sea of freelancers? Listen in as Mike Shreeve, founder of The No Pants Project, talks about four easy ways to add value to your clients. Follow these simple tips to get ahead of the pack quickly! To watch the video, click here: https://youtu.be/vhGIC3d4tY0

What does wealth mean to you? In this episode of The No Pants Show, Mike Shreeve gives his take on the true meaning of wealth and shares three equations to help you get there. To watch the video, click here: https://youtu.be/W3SPkWUI3n8

Are you afraid to raise your prices? In this episode, Mike Shreeve of The No Pants Project talks about why you should charge more and why it's way more dangerous to not do so. Originally recorded on January 24, 2019. To watch the video, click here: https://youtu.be/MDaPE8u5vVg

Do you want to make more money this year? (Who doesn't?) Then tune in as Mike Shreeve, founder of The No Pants Project, shares how you can double your profits in the next 90 days. Originally recorded on January 19, 2019. To watch the video, click here: https://youtu.be/-clKJs_NvmA

Are you overworked and en route to Burnoutville? In this episode, Mike Shreeve talks about three ways to increase what you earn without taking on more clients or doing any marketing. It sounds too good to be true, but it isn't! Originally recorded on January 25, 2019. To watch the video, click here: https://youtu.be/Vy2Wg4yNbg8

Are you struggling to attract clients? Then this episode is for you. We discuss some simple yet effective strategies, including Mike Shreeve's tried-and-tested million dollar secret, that will presell potential clients on your services before they even get on the phone with you. Originally recorded on January 26, 2019. To watch the video click here: https://youtu.be/lCAqNA9YObA

This is the first Zbooks podcast and I was lucky enough to get Simon Whistler for the interview! In case you don't know Simon Whistler, he is the Zen Master of Audio books, those are my own words of course. Listen to the interview for HIS own words! In his Rocking Self Publishing podcasts he has interviewed over 100 successful authors, so if you are interested in super interesting interviews and LEARNING from the most successful authors in the world, I highly recommend you go to his website: http://rockingselfpublishing.com/ and start listening to his interviews! Next week I interview Mike Shreeve and we finally get those Facebook ads right!

This is the best advice I have heard for ALL authors in a long time. In this podcast you will hear some of the best most down to earth advice, and you will notice that Mike really cares about you struggling authors out there. My favorite part is not the absolutely GOLD advice about Facebook ads, but how Mike DEMYSTIFIES everything. Highlites: The Isaac Asimov Business Model for publishing books Kindle Unlimited and Kindle Select vs "Going wide" Facebook Ads Done Right! Who the "F" needs a bestseller!? It's not magic! Bonus Resources: http://www.zbooks.co/2015/08/zbooks-dives-deep-with-mike-shreeve.html

Mike Shreeve joins us again to discuss what works (and what doesn't) when it comes to Facebook advertising. Topics covered include: - Could you take a few minutes to describe the Facebook ad landscape, the way most people see it? - What are misconceptions most people have about using Facebook ads? - What are the hard realities about Facebook rules regarding ads that frustrate most advertisers? - You’ve found ways to make Facebook ads work that most people would have considered difficult or impossible. Could you share some secrets? - What are the key points to remember to be successful with a Facebook ad? - What have been some of your biggest wins with Facebook ads? This is just the tip of the iceberg. Tune in to get the whole experience. Download.

Mike Shreeve joins us again to discuss what works (and what doesn't) when it comes to Facebook advertising. Topics covered include: - Could you take a few minutes to describe the Facebook ad landscape, the way most people see it? - What are misconceptions most people have about using Facebook ads? - What are the hard realities about Facebook rules regarding ads that frustrate most advertisers? - You’ve found ways to make Facebook ads work that most people would have considered difficult or impossible. Could you share some secrets? - What are the key points to remember to be successful with a Facebook ad? - What have been some of your biggest wins with Facebook ads? This is just the tip of the iceberg. Tune in to get the whole experience. Download.

Mike Shreeve is the man behind the curtain for a lot of successful people. He joins us this week to discuss how to stop chasing clients, and instead, get them chasing you. Here are just a few of the topics covered in this week's episode. - Could you talk about your own experience getting clients: What you’ve done, what you’ve learned, what you’re doing differently today than you used to? - What are the biggest mistakes copywriters typically make when they try to get clients? - What keeps copywriters happy and keeps clients happy at the same time? - You have a concept for copywriters you call “your superpower.” Could you explain that and give a couple examples? - What are the red flags you’ve discovered that warn a copywriter to stay away from a potential client? - If you could sum up everything we talked about today, what are you most important takeaways?Download.

Mike Shreeve is the man behind the curtain for a lot of successful people. He joins us this week to discuss how to stop chasing clients, and instead, get them chasing you. Here are just a few of the topics covered in this week's episode. - Could you talk about your own experience getting clients: What you’ve done, what you’ve learned, what you’re doing differently today than you used to? - What are the biggest mistakes copywriters typically make when they try to get clients? - What keeps copywriters happy and keeps clients happy at the same time? - You have a concept for copywriters you call “your superpower.” Could you explain that and give a couple examples? - What are the red flags you’ve discovered that warn a copywriter to stay away from a potential client? - If you could sum up everything we talked about today, what are you most important takeaways?Download.