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Balancing dual careers is challenging, but James Miller, Senior SEO Analyst at Re: Signal and Associate Ballroom and Latin Teacher at Country Dance, proves it can be done! In this episode, you'll learn how the discipline and precision of ballroom dancing translate into the analytical world of SEO. James shares practical tips for maintaining balance and excelling in both fields. If you're contemplating a dual career, this episode offers valuable insights on harmonizing different pursuits and achieving success in both. *************************************** Thank you to our guest, James Miller https://www.linkedin.com/in/james-miller-marketing https://www.instagram.com/jxmes_mdance/ *************************************** This episode is brought to you by Moz's Keyword Explorer Try it for free https://moz.com/explorer Streamline your SEO strategy with Moz's updated Keyword Explorer. Our AI-powered tool effortlessly identifies and adapts to changing search intents, ensuring you always target the most valuable keywords. Get access to our full suite of tools with a Moz Pro free trial https://moz.com/moz-pro-free-trial *************************************** Additional Moz Resources: 30-day Moz Pro Free Trial ► https://mz.cm/3jZq3p3 Check out Moz Local ► https://mz.cm/36Pbz7h Learn about STAT ► https://mz.cm/2IiqTzf Watch Moz Webinar ► https://mz.cm/3TgJgGK *************************************** STAY IN TOUCH: Moz ► https://mz.cm/30QvHCm Facebook ► https://www.facebook.com/moz X/Twitter ► https://twitter.com/Moz LinkedIn ► https://www.linkedin.com/company/moz Instagram ► https://www.instagram.com/moz_hq/
Does a topical expert need to write your content in order to rank? Quality content is nuanced content built on experience and expertise. This week, Wix's Mordy Oberstein and Crystal Carter analyze how you can integrate expert authority into your content. Hear insights from none other than Senior SEO Analyst at the Mayo Clinic Will Peters about the ways expert-led content can demonstrate a large scope of knowledge within an organization's brand. Plus, Mordy and Crystal investigate how different engines handle sensitive queries. Learn how to integrate expert-led content into your SEO strategy this week on the SERP's Up SEO Podcast! Key Segments [00:02:05] What's On This Episode of SERP's Up? [00:04:23] Focus Topic of the Week: The value of using expert insights for your SEO [00:14:10] Focus Topic Guest: Will Peters [00:32:50] So many search engines [00:42:36] Snappy News [00:50:31] Follow of the Week Hosts, Guests, & Featured People: Mordy Oberstein Crystal Carter Will Peters Ian Helms Resources: SERP's Up Podcast Wix SEO Learning Hub Searchlight SEO Newsletter Wix Studio Wix Studio YouTube The Mayo Clinic The future of web content: Where AI, user preferences, and SEO meet Why SEOs should watch content trends carefully News: New Google Search DMA Rich Results, Aggregator Units & Refinement Chips Reddit shown excessively in Google product review search results, study finds The Discussion Forums Dominating 10,000 Product Review Search Results
Internet Marketing: Insider Tips and Advice for Online Marketing
In this episode we're joined by our Senior SEO Analyst, Marcos Álvarez Martín and Angry Creative's Chief Marketing Officer, David Lockie, to discuss SEO Best Practice for WooCommerce websites.David has over a decade of specialist WordPress and WooCommerce experience, having formerly been the Director of UK-based WordPress agency, Pragmatic, before their merger with Angry Creative in 2020.As for Marcos, he's a veteran of this podcast and has worked on the optimisation of countless WordPress and WooCommerce sites during his time as our lead SEO specialist.In this episode we discuss:Where is WooCommerce in its lifecycle and how does it compare against Shopify?Who isn't WooCommerce a good fit for?What are the costs incurred when managing a WooCommerce website?Is WooCommerce SEO friendly 'out-of-the-box'?How to build the foundations for WooCommerce SEO successRecommended plugins and services for an advanced and optimised WooCommerce experience*** Grab tickets to David's talk 'Using AI to Optimise SEO for WordPress Sites' at BrightonSEO on July 23rd 2021 via this link: https://summer2021.brightonseo.com/talks/using-ai-to-optimise-seo-for-wordpress-sites/ ***Referenced in this episode:https://yoast.com/wordpress/plugins/seo/https://wordpress.org/gutenberg/https://akismet.com/https://www.gravityforms.com/https://ninjaforms.com/https://marketingplatform.google.com/intl/en_uk/about/tag-manager/https://wp-rocket.me/https://wordpress.org/plugins/wp-smushit/https://www.cloudflare.com/en-gb/https://www.mollie.com/enhttps://www.klarna.com/https://clerk.io/https://angrycreative.com/cases/strandberg-guitars/CONNECT WITH DAVE / ANGRY CREATIVE:https://angrycreative.com/https://uk.linkedin.com/in/davidlockiehttps://twitter.com/divydovyCONNECT WITH MARCOS:marcos.martin@sitevisibility.comhttps://es.linkedin.com/in/marcos-alvarez-martin
Internet Marketing: Insider Tips and Advice for Online Marketing
In this episode we're joined by an Internet Marketing Podcast veteran and our very own Senior SEO Analyst, Marcos Álvarez Martín, to discuss the upcoming Google's Core Web Vitals update.**UPDATE**Shortly after this recording, Google provided an update to note that the Core Web Vitals update will now start rolling out from mid-June 2021: https://developers.google.com/search/blog/2021/04/more-details-page-experience.In this episode we discuss:What is the Core Web Vitals update and how does it differ from previous Google search algorithm updates?How might the Core Web Vitals impact roles of SEO professionals?A description of what the 3 key Core Web Vitals areWhat are 'page experience signals'?Why business owners and webmasters may need increased development budgets in 2021/22How to benchmark your current performance and tools to help analyse performance against Core Web VitalsHow will you know if your site is impacted by the Core Web Vitals update?Referenced on this episode:https://search.google.com/search-console/abouthttps://developers.google.com/speed/pagespeed/insights/https://web.dev/vitals-tools/https://chrome.google.com/webstore/detail/web-vitals/ahfhijdlegdabablpippeagghigmibma?hl=enhttps://developers.google.com/search/blog/2020/05/evaluating-page-experiencehttps://developers.google.com/search/blog/2020/11/timing-for-page-experienceCONNECT WITH MARCOS:marcos.martin@sitevisibility.comhttps://twitter.com/markookamihttps://www.linkedin.com/in/marcos-alvarez-martinCONNECT WITH SCOTT:scott.colenutt@sitevisibility.comhttps://www.linkedin.com/in/scottcolenuttCONNECT WITH SITEVISIBILITY:https://www.sitevisibility.co.uk/https://www.youtube.com/user/SiteVisibilityhttps://twitter.com/sitevisibilityhttps://www.facebook.com/SiteVisibilityhttp://instagram.com/sitevisibilityFor all show ideas, guest... See acast.com/privacy for privacy and opt-out information.
Internet Marketing: Insider Tips and Advice for Online Marketing
We've covered several aspects of migration historically on our podcast, but never from the perspective of one of our clients.This is why I'm so pleased that in today's episode we're able to bring you the thoughts of Jamie Watson, SEO Marketing Manager at Dunelm. Jamie is joined by our Senior SEO Analyst from SiteVisibility, Marcos Alvarez Martin.When Dunelm first partnered with us, they weren't far removed from having suffered the results of a poor migration. Jamie touches on this at the beginning of this episiode as he explains just how important it was to get things right when their second migration in four years was looming on the horizon.Breaking down a migration that spanned almost two years, Jamie and Marcos share:The roles of agencies/clients during a migrationThe role of trust in a successful migrationDifferences in the metrics that are monitored by clients and agenciesGo-to tools for technical SEO monitoringHow to encourage and consider cross-department workingThe standout feeling for me in this episode is trust. Trust is such a vital component in any form of successful marketing and even more so when navigating the often complex, time consuming and technically-challening terrain of eCommerce migrations.CONNECT WITH JAMIE / DUNELM:jamie,watson@dunelm.comhttps://www.linkedin.com/in/jamie-watson-ba95983b/https://www.dunelm.comCONNECT WITH MARCOS:marcos.martin@sitevisibility.comhttps://twitter.com/markookamiWatch Marcos as host in our recent '60 Minutes to Migration Success' webinar: https://www.youtube.com/watch?v=7LK2BcX69OoCONNECT WITH SCOTT:scott.colenutt@sitevisibility.comhttps://www.linkedin.com/in/scottcolenuttCONNECT WITH SITEVISIBILITY:https://www.sitevisibility.co.uk/https://www.youtube.com/user/SiteVisibilityhttps://twitter.com/sitevisibilityhttps://www.facebook.com/SiteVisibilityhttp://instagram.com/sitevisibilityYou can also check-out our recent case study with Dunelm, exploring how we helped them generate YoY increases in organic revenue and sessions through dedicated subcategory analysis and optimisation: https://www.sitevisibility.co.uk/case-study-significantly-increasing-organic-traffic-revenue-for-dunelm/See you next week! See acast.com/privacy for privacy and opt-out information.
When the internet started to take off, Jon Henshaw was presented with an interesting opportunity. And, if he's learned one thing, it's to always take a great opportunity. Today, Jon works as a Senior SEO Analyst at CBS Interactive. Henshaw is also the founder of Coywolf Marketing, a provider of webmaster resources and digital marketing insights, and runs the Coywolf podcast. But every destination has a story. Listen in as we discover the path that led Jon to where he is now, what his failures taught him, and how he never lost his curiosity itch.
Edge of the Web - An SEO Podcast for Today's Digital Marketer
WordPress has become one of the most popular content management systems as it is running over 28% of the web. And to their credit, it is easy to use has lots of great tools you can add that make your website even powerful. But a lot of companies and developers can add so much code to your website that it is slowing down your website and frustrating your users and hurting your SEO. Jon Henshaw, the founder of Coywolf and the Senior SEO Analyst with CBS Interactive, is a big proponent of WordPress and improving your speed on your website. Join our conversation with Jon as we deep dive into plugins, code, and WordPress! All this and more, today on the EDGE! Sponsor EDGE of the Web is brought to you by Site Strategics and they are offering to help you find out your digital marketing ROI. The Digital Marketing ROI Report will examine your existing SEO, content, social media, and PPC to help you discover your TRUE ROI. Visit https://edgeofthewebradio.com/roi/ to get 30% off your comprehensive review of your digital assets! Edge of the Web Radio is brought to you by Site Strategics. Site Strategics is a web design and marketing services company that not only helps business owners look good on the internet but helps ensure you come to the top positions on major search engines. Are you looking for a professional SEO firm? Site Strategics curtails its business to Indianapolis, Indiana -- but also works nationwide and globally. To learn more, visit our website at http://www.sitestrategics.com/ or http://www.edgemedia.studio
This week on The Layover Live Jason Swick, VP of Digital Marketing, is joined by Senior SEO Analyst, Erin McNamara. Erin and Jason discuss an article from Google's blog announcing the new changes to Search Console now that it has "graduated" from beta and how DMOs can take advantage of these new features.
Vizion had the pleasure of speaking with Thom Craver at this year's Dallas Digital Summit. Thom is the Senior SEO Analyst for CBS News. From technical issues to measuring outcomes, Thom has a unique view of modern digital marketing.Check out our interview with Thom below, as he gives us some key takeaways from his session: “Measuring the Moment: Pro Tips for Monitoring User Behavior” and shares his digital marketing predictions for 2018!
Our guest this week on Search Talk is Thom Craver, the Senior SEO Analyst at CBS Interactive. A unique yet thorough combination of digital marketer and technical IT professional all in one, Thom specializes data-driven decision making for marketing, IT analysis, and management. He’s also an effective communicator, able to translate from the Tech/IT world to the marketing and management worlds with ease. You can find him speaking at ClickZ Live Conferences across North America, helping people make the most of their online presence through sound, actionable recommendations.
Our guest this week on Search Talk is Thom Craver, the Senior SEO Analyst at CBS Interactive. A unique yet thorough combination of digital marketer and technical IT professional all in one, Thom specializes data-driven decision making for marketing, IT analysis, and management. He’s also an effective communicator, able to translate from the Tech/IT world to the marketing and management worlds with ease. You can find him speaking at ClickZ Live Conferences across North America, helping people make the most of their online presence through sound, actionable recommendations.