Podcasts about WooCommerce

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Best podcasts about WooCommerce

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Latest podcast episodes about WooCommerce

Ecommerce Coffee Break with Claus Lauter
How to Increase Shopify Revenue with Bundles and Bulk Discounts — Katie Keith | Why Stores Struggle With AOV, How Bundles Boost Sales and AOV, What Discount Pricing Psychology Works Best, Why B2B Versus B2C Matters, How To Tweak Discount Design (#438)

Ecommerce Coffee Break with Claus Lauter

Play Episode Listen Later Oct 6, 2025 20:06 Transcription Available


In this episode, we unpack bundles and bulk discounts and how they can nudge customers to buy more and boost revenue. Katie Keith, Founder and CEO of Barn2 Plugins, shares why most stores struggle to increase average order value and how her new Shopify app bridges the gap between different discount strategies. She also provides a masterclass on discount pricing psychology, setting tiers, and when to choose volume bundles over bulk discounts.Topics discussed in this episode:  Why many stores struggle to increase AOV. What the difference is between WooCommerce and Shopify discounts. How to match your discount strategy to your target customer. What makes the right moment to test and adjust your offers. How to avoid a cluttered and confusing product page. Why you must know your minimum acceptable profit margin. What role psychological pricing plays in setting tiers. How a fixed price offer can convert better than a percentage. Why discounts aren't right for all types of products. What flexible targeting options are available for discounts. Links & Resources Website: https://barn2.comShopify App Store: https://apps.shopify.com/barn2-bundles-bulk-discountsLinkedIn: https://www.linkedin.com/in/katiekeithbarn2X/Twitter: https://x.com/katiekeithbarn2Get access to more free resources by visiting the show notes at https://tinyurl.com/3skdcmaw______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don't miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/podcast-sponsorship/

WordPress | Post Status Draft Podcast
Post Status Cache Up With Joe Dawson

WordPress | Post Status Draft Podcast

Play Episode Listen Later Oct 1, 2025 32:20


In this episode of Cache Up, host Michelle Frechette chats with Joe Dawson, co-founder of WordPress Accessibility Day. They discuss the event's origins, its 24-hour global online format, and the importance of accessibility in web design for people with disabilities and aging users. Joe explains the logistics behind providing live captions, ASL interpretation, and paying speakers. The conversation highlights the volunteer-driven nature of the event, the need for sponsorship, and ongoing efforts to improve both digital and physical accessibility in the WordPress community and beyond.Top Takeaways: The Origins and Growth of WP Accessibility Day: WP Accessibility Day started in 2020 as an online accessibility-focused event and was significantly shaped by the pandemic, which allowed the team to attract international speakers. Founders Joe Dolson, Amber Hinds, and Bet Hannon built a volunteer-run organization that has grown into an annual, fully online 24-hour event, enabling global participation.Commitment to Accessibility for All: The event emphasizes true accessibility, not just compliance. It includes live ASL interpretation, live captions, and translated content (currently in Spanish, French, and other languages), ensuring participants with various disabilities and language backgrounds can fully engage. Accessibility is seen as a benefit for everyone, including those with temporary or situational disabilities.Valuing Contributors and Maintaining a Sustainable Model: WP Accessibility Day pays its speakers and translators to honor their time and expertise, despite being a volunteer-led nonprofit. Sponsorships and donations fund professional captioning, sign language interpreters, Zoom infrastructure, and post-production, balancing high-quality accessibility services with organizational sustainability.Real-World Impact and Awareness: The conversation highlights how accessibility challenges extend beyond the web to physical spaces and everyday life. Joe and Michelle emphasize the importance of listening to feedback from people with disabilities, including temporary ones, and addressing barriers proactively. The event and its materials serve as both an educational resource and a demonstration of inclusive design practices in action.Mentioned Links: WP accessibility dayid24Bet HannonAmber HindsVitaly FriedmanSmashing MagazineJoe A Simpson Jr

Onlineshop-Geflüster
3 Cashflow-Hacks, die jeder Gründer kennen muss

Onlineshop-Geflüster

Play Episode Listen Later Oct 1, 2025 11:16


In dieser Folge des Onlineshop Geflüster Podcasts teile ich mit dir 3 einfache, aber wirkungsvolle Cashflow-Hacks, die jeder Gründer kennen sollte. Du erfährst, wie du mehr Überblick über deinen Zahlungsfluss bekommst, smarter mit Ausgaben umgehst und deinen Onlineshop langfristig profitabel aufstellst. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Wenn du sofort tiefer einsteigen willst: Hol dir mit unserem Onlinekurs die kugelsichere Komplettanleitung für profitable Meta Ads im eCommerce.

WP Builds
This Week in WordPress #350

WP Builds

Play Episode Listen Later Sep 30, 2025 95:02


Episode 350 of TWiW, hosted by Nathan Wrigley, tackled key topics in the WordPress ecosystem, including updates on RT Camp's GoDAM plugin, Site Spotlight site reviews, and upcoming features in WordPress 6.9. The panel discussed WordPress's marketing struggles, the “cool kids” debate, community events calendar conflicts, and recent layoffs at major agencies like 10Up. Notable news included Shopify's new WordPress plugin and WooCommerce's POS app launch. Accessibility initiatives and innovative plugins were also highlighted, reflecting the ongoing evolution and challenges in the WordPress community.

Next Level Affiliate Marketing Podcast
095 - Back 2 Basics - Datengrundlagen: Traffic-Tools vs. Shopdaten

Next Level Affiliate Marketing Podcast

Play Episode Listen Later Sep 30, 2025 5:18


Willkommen bei Back 2 Basics – der Reihe für aufstrebende E-Commerce Händler und ihren ersten Kontakt mit Affiliate Marketing - vom Next Level Affiliate Marketing Podcast. Bist du engagierter Merchant und hast bereits deinen Online-Shop bei Shopify, Woocommerce, Magento oder Shopware, und suchst nun nach einer Erweiterung zum typischen Google, Amazon, Facebook und Apple Marketing-Mix? Dein Host Nawid Company erklärt in dieser Serie klar strukturiert die Grundsteine des Affiliate-Marketingbereichs damit du bestens vorbereitet für die ersten Schritte bist. So wirst mit Back 2 Basics und der Interview-Reihe Time for Learning schnell zum Profi. Die heutige Folge behandelt folgende Themen: - Datengrundlage - Datenvarianz - Emulierung / Hochrechnung - Google Analytics 4 (GA4) - Hidden Champions - Mittelstand - Semrush, SimilarWeb - Shopsystem - Traffic-Anzahl

Onlineshop-Geflüster
Warum dein Meta-ROAS nichts über deinen Erfolg aussagt

Onlineshop-Geflüster

Play Episode Listen Later Sep 28, 2025 7:24


In dieser Folge des Onlineshop Geflüster Podcasts schauen wir uns an, warum der ROAS in Meta oft ein verzerrtes Bild liefert – und was du stattdessen messen solltest, um den echten Erfolg deiner Kampagnen zu beurteilen. Wenn du wissen willst, wie du deinen Adspend wirklich bewertest und profitabel skalierst, ist das hier deine Folge. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Wenn du sofort tiefer einsteigen willst: Hol dir mit unserem Onlinekurs die kugelsichere Komplettanleitung für profitable Meta Ads im eCommerce.

Do the Woo - A WooCommerce Podcast
How a Global Cake Brand Was Built Using WooCommerce and Open Source Communities

Do the Woo - A WooCommerce Podcast

Play Episode Listen Later Sep 25, 2025 43:56


In this episode, nurse-turned-baker Precious shares her journey of launching "Cakes in a Jar" with WordPress and WooCommerce, blending her Zimbabwean roots with a vibrant online brand.

Onlineshop-Geflüster
Dieser Irrglaube schadet deiner Marke im Q4 mehr als Rabatte

Onlineshop-Geflüster

Play Episode Listen Later Sep 24, 2025 6:10


Hier geht's zum Meta Scaling System: https://www.berend-heins.de/meta-scaling-system?utm_source=organic&utm_medium=podcast In dieser Folge des Onlineshop Geflüster Podcasts geht's um eine weitverbreitete Denkfalle im Q4: Warum der Irrglaube, ohne Rabatte sei alles gut, deiner Brand mehr schadet als Rabattaktionen. Ich erkläre dir, worauf es wirklich ankommt, um langfristig profitabel zu skalieren – und wie du deine Marke im Jahresendgeschäft richtig positionierst. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Wenn du sofort tiefer einsteigen willst: Hol dir mit unserem Onlinekurs die kugelsichere Komplettanleitung für profitable Meta Ads im eCommerce.

Next Level Affiliate Marketing Podcast
094 - Back 2 Basics - Publisher Outreach & Follow-up Strategien

Next Level Affiliate Marketing Podcast

Play Episode Listen Later Sep 22, 2025 10:17


Willkommen bei Back 2 Basics – der Reihe für aufstrebende E-Commerce Händler und ihren ersten Kontakt mit Affiliate Marketing - vom Next Level Affiliate Marketing Podcast. Bist du engagierter Merchant und hast bereits deinen Online-Shop bei Shopify, Woocommerce, Magento oder Shopware, und suchst nun nach einer Erweiterung zum typischen Google, Amazon, Facebook und Apple Marketing-Mix? Dein Host Nawid Company erklärt in dieser Serie klar strukturiert die Grundsteine des Affiliate-Marketingbereichs damit du bestens vorbereitet für die ersten Schritte bist. So wirst mit Back 2 Basics und der Interview-Reihe Time for Learning schnell zum Profi. Die heutige Folge behandelt folgende Themen: - E-Mail-Timing - Follow-up Strategie - Kontinuität - KPI Tracking - Lead-Qualität - Leads aufwärmen - Publisher Pipeline - Time Blocking - Wochenplanung

Onlineshop-Geflüster
Warum deine besten Ads längst auf dem Silbertablett serviert sind

Onlineshop-Geflüster

Play Episode Listen Later Sep 21, 2025 7:00


In dieser Folge vom Onlineshop Geflüster Podcast geht's darum, warum du deine besten Ads oft schon längst vor dir hast – ohne es zu merken. Ich zeige dir, wie du zum Beispiel aus organischem Content wie Instagram-Posts oder TikToks richtig starke Werbeanzeigen machen kannst. Du erfährst wie du mit weniger Aufwand deutlich bessere Ergebnisse erzielst. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Wenn du sofort tiefer einsteigen willst: Hol dir mit unserem Onlinekurs die kugelsichere Komplettanleitung für profitable Meta Ads im eCommerce.

WP Builds
437 – Streamlining photo sales with ShutterPress

WP Builds

Play Episode Listen Later Sep 18, 2025 47:20


In this episode, Nathan Wrigley chats with Olly Bowman about his new WordPress plugin, ShutterPress, designed for photographers to easily sell prints and digital downloads through WooCommerce without the hassle of creating individual products for each image. Olly explains how the plugin streamlines gallery and product management, supports password protection, watermarking, and future features like CDN storage, print service integration, and AI-powered image recognition. Whether you're a professional photographer or want an easy gallery solution, ShutterPress offers both flexible display options and e-commerce functionality.

Onlineshop-Geflüster
Was es wirklich bedeutet, wenn andere deine Ideen klauen

Onlineshop-Geflüster

Play Episode Listen Later Sep 17, 2025 6:36


In dieser Folge des Onlineshop Geflüster Podcasts geht's darum, wie du damit umgehen kannst, wenn deine Konkurrenz dich dreist nachmacht – und was es wirklich bedeutet, wenn andere deine Ideen, Creatives oder Shop-Elemente kopieren. Du erfährst, warum das kein Grund zur Sorge ist, was es über dein Business aussagt und wie du souverän reagierst. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Wenn du sofort tiefer einsteigen willst: Hol dir mit unserem Onlinekurs die kugelsichere Komplettanleitung für profitable Meta Ads im eCommerce.

Next Level Affiliate Marketing Podcast
093 - Back 2 Basics - Proof of Concept vor Affiliate Marketing - Wann der Start Sinn macht

Next Level Affiliate Marketing Podcast

Play Episode Listen Later Sep 15, 2025 7:47


Willkommen bei Back 2 Basics – der Reihe für aufstrebende E-Commerce Händler und ihren ersten Kontakt mit Affiliate Marketing - vom Next Level Affiliate Marketing Podcast. Bist du engagierter Merchant und hast bereits deinen Online-Shop bei Shopify, Woocommerce, Magento oder Shopware, und suchst nun nach einer Erweiterung zum typischen Google, Amazon, Facebook und Apple Marketing-Mix? Dein Host Nawid Company erklärt in dieser Serie klar strukturiert die Grundsteine des Affiliate-Marketingbereichs damit du bestens vorbereitet für die ersten Schritte bist. So wirst mit Back 2 Basics und der Interview-Reihe Time for Learning schnell zum Profi. Die heutige Folge behandelt folgende Themen: - Arbitrage Geschäft - Conversion Rate - Google Shopping - Margenkalkulation - Netzwerk Partner - Publisher Placements - SEA Kampagnen - Semrush - Traffic Akquise - Wettbewerbsfähigkeit

Onlineshop-Geflüster
Die eine Sache, die 90% der Shops übersehen – und dadurch Geld verbrennen

Onlineshop-Geflüster

Play Episode Listen Later Sep 14, 2025 8:10


In dieser Folge des Onlineshop Geflüster Podcasts sprechen wir über einen der größten Umsatz-Killer im E-Commerce: mangelhaftes Tracking. Ich erkläre dir, warum 90 % der Onlineshops hier bares Geld liegen lassen, welche Tools du für sauberes Tracking brauchst und wie du deine Datenqualität schnell prüfen und verbessern kannst – ganz ohne teure Tools. Viel Spaß beim Anhören! Dein Berend. Mein Mable-Code: "Berend10" __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Wenn du sofort tiefer einsteigen willst: Hol dir mit unserem Onlinekurs die kugelsichere Komplettanleitung für profitable Meta Ads im eCommerce.

Onlineshop-Geflüster
Warum Perfektionismus der größte Umsatz-Killer ist

Onlineshop-Geflüster

Play Episode Listen Later Sep 10, 2025 8:57


In dieser Folge des Onlineshop Geflüster Podcasts geht es um ein Thema, das viele Unternehmer bremst – Perfektionismus. Ich erzähle dir, warum genau dieser Anspruch dich beim Skalieren deines Onlineshops massiv ausbremst und was du stattdessen tun solltest, um wirklich voranzukommen. Du erfährst, warum Geschwindigkeit im E-Commerce entscheidend ist und wie du mehr Tests, Learnings und Fortschritt mit weniger Aufwand erreichst. Viel Spaß beim Anhören! Dein Berend. __________ Mache den ersten Schritt und buche dir eine kostenlose SHOPANALYSE: https://www.berend-heins.de/termin Wenn du sofort tiefer einsteigen willst: Hol dir mit unserem Onlinekurs die kugelsichere Komplettanleitung für profitable Meta Ads im eCommerce.

Negocios & WordPress
236. IA para todo: WordPress, música, resúmenes y estadísticas

Negocios & WordPress

Play Episode Listen Later Sep 10, 2025 59:42


✏️ Suscribirse https://youtu.be/jIjBtTdz2tU La inteligencia artificial (IA) está revolucionando la forma en que trabajamos, aprendemos y gestionamos nuestros proyectos digitales. En este episodio de NegociosWP, exploramos cómo la IA se integra con WordPress, analizamos herramientas, plugins, automatizaciones y plataformas como ChatGPT, Gemini, Claude o Perplexity, y compartimos experiencias reales para que puedas sacar el máximo partido a estas tecnologías. Si buscas optimizar tu flujo de trabajo, crear contenido más rápido o elegir la mejor plataforma de IA, aquí tienes la guía definitiva. Curso WordPress Profesional: Estrategias de creación y publicación de contenido Cómo planificar y lanzar un curso de WordPress desde cero Planificación progresiva: Publicar lecciones a medida que se graban permite recibir feedback y ajustar el contenido en tiempo real. Ventajas de la publicación escalonada: Mantener la atención en YouTube y en la web, generando contenido recurrente y mejorando el posicionamiento SEO. Estrategias de marketing de contenidos: Aprovechar cada lección para crear publicaciones en redes sociales y mantener la comunidad activa. Enlace interno recomendado: Cómo crear un curso online en WordPress Automatización y productividad: Apps, scripts y prompts para el día a día Automatiza tareas con Automator y scripts personalizados en Mac Ejemplo práctico: Crear una app con Automator para abrir carpetas aleatorias de música y mejorar la experiencia de trabajo. Tutoriales y recursos: Compartir scripts y bookmarklets en la web para que otros usuarios puedan replicar soluciones. https://eliasgomez.pro/blog/formacion/como-abrir-carpetas-aleatorias-en-mac-con-automator-de-forma-sencilla/?utm_campaign=NegociosWP&utm_medium=podcast&utm_source=negocioswp.es WordPress e Inteligencia Artificial: Herramientas, plugins y casos de uso Plugins de IA para WordPress: Automatización, resúmenes y generación de contenido Telex de Automattic: Herramienta para crear bloques personalizados en WordPress con ayuda de IA. Plugins para compartir y resumir contenido: Facilitan la generación de resúmenes y la atribución inteligente, mejorando el SEO y la experiencia del usuario. Integración de IA en WooCommerce: Generación automática de descripciones de productos y optimización de fichas. IA cotidiana: Cómo la inteligencia artificial transforma la vida diaria Estadísticas de uso y aplicaciones prácticas de la IA Uso de ChatGPT vs Google: El 95% de las búsquedas y consultas se realizan ya con IA, relegando a Google a consultas muy específicas. Ámbitos de aplicación: Desde consultas técnicas y definiciones hasta salud, ocio, videojuegos y productividad personal. Formatos preferidos: Explicaciones conceptuales, análisis, definiciones rápidas y consejos prácticos. Lista de aplicaciones cotidianas de la IA: Asistente para videojuegos Consultas sobre salud y bienestar Aprendizaje de idiomas y cultura Resolución de problemas técnicos Comparativa de plataformas de IA: ChatGPT, Gemini, Claude, Perplexity y más ¿Cuál es la mejor plataforma de IA para ti? Ventajas y limitaciones Límites y funcionalidades: Todas ofrecen proyectos, subida de archivos y generación de imágenes (excepto Claude). Ventana de contexto: Gemini destaca con 1 millón de tokens, ideal para proyectos complejos. Integraciones y asistentes: Perplexity permite configurarse como asistente en Android, ChatGPT destaca en integración con apps y generación de imágenes. Modo voz y transcripción: ChatGPT transcribe conversaciones, Perplexity ofrece manos libres, Grok permite interacción en tiempo real. Tabla comparativa (resumida): PlataformaImágenesProyectosVozIntegración AppsContexto TokensChatGPTSíSíSíSí32k-196kGeminiSíSíSíSí1MClaudeNoSíLimitadoSí200kPerplexitySíSíSíSí48k-100kGrokSíSíSíSí256k Enlace externo recomendado: Comparativa actualizada de plataformas de IA Prompts, GPTs y personalización: Cómo sacar el máximo partido a la IA Creación de agentes y prompts personalizados para podcast y contenido digital Uso de GPTs personalizados: Generar títulos, descripciones, etiquetas y copys para episodios de podcast de forma automática. Prompts reutilizables: Guardar y adaptar instrucciones para agilizar la creación de contenido en diferentes plataformas. Integración con herramientas como Notion y TextExpander: Centralizar la gestión de prompts y recursos. Bookmarklets y recursos para resumir vídeos de YouTube con IA Cómo crear un bookmarklet para extraer y resumir transcripciones de YouTube Solución rápida y sin extensiones: Extraer la transcripción de YouTube y resumirla con ChatGPT. Ventajas: No consume recursos, es seguro y fácil de usar. Recurso compartido: Enlace al bookmarklet en las notas del episodio. Consejos para elegir la mejor IA según tus necesidades Factores clave a tener en cuenta Funcionalidades específicas: Generación de imágenes, integración con apps, modo voz, proyectos colaborativos. Experiencia de usuario: Facilidad de uso, personalización, soporte multiplataforma. Precio y promociones: Aprovechar ofertas como el año gratis de Perplexity Pro con PayPal. Preguntas frecuentes sobre IA, WordPress y productividad digital ¿Qué IA es mejor para crear contenido en WordPress? Depende de tus necesidades: ChatGPT y Gemini son ideales para generación de texto e imágenes, mientras que Perplexity destaca como asistente y Claude para tareas de código. ¿Cómo puedo automatizar tareas en mi Mac? Utiliza Automator para crear scripts personalizados y apps que agilicen tu flujo de trabajo. ¿Existen plugins de IA para WooCommerce? Sí, hay plugins que generan descripciones de productos, resúmenes y mejoran el SEO de tu tienda online. Conclusión: Elige, prueba y optimiza tu flujo digital con IA y WordPress La integración de la inteligencia artificial en WordPress y en tu día a día digital es ya una realidad accesible y potente. Desde la creación de cursos y contenido, hasta la automatización de tareas y la elección de la mejor plataforma de IA, las posibilidades son infinitas. Experimenta, comparte tus resultados y sigue aprendiendo para mantenerte a la vanguardia. ¿Tienes dudas, sugerencias o quieres compartir tu experiencia? ¡Te leemos en los comentarios y en nuestra comunidad!

Next Level Affiliate Marketing Podcast
092 - Back 2 Basics - Publisher-Wertschätzung und Advertiser-Mindset

Next Level Affiliate Marketing Podcast

Play Episode Listen Later Sep 8, 2025 10:28


Willkommen bei Back 2 Basics – der Reihe für aufstrebende E-Commerce Händler und ihren ersten Kontakt mit Affiliate Marketing - vom Next Level Affiliate Marketing Podcast. Bist du engagierter Merchant und hast bereits deinen Online-Shop bei Shopify, Woocommerce, Magento oder Shopware, und suchst nun nach einer Erweiterung zum typischen Google, Amazon, Facebook und Apple Marketing-Mix? Dein Host Nawid Company erklärt in dieser Serie klar strukturiert die Grundsteine des Affiliate-Marketingbereichs damit du bestens vorbereitet für die ersten Schritte bist. So wirst mit Back 2 Basics und der Interview-Reihe Time for Learning schnell zum Profi. Die heutige Folge behandelt folgende Themen: - Advertiser Mindset - AdSale Analyse - Affiliate Fraudlisten - AWIN Affiliate Netzwerk - Axel Springer, Mydeals, Payback Publisher - Google Meta Monopol - Marketing Manager Wechsel - Payback Affiliate Partner - Substitutionsprodukte Marketing - User Journey Tracking

Ecomm Breakthrough
Throwback: Creative Marketing Hacks to Build Customer Loyalty

Ecomm Breakthrough

Play Episode Listen Later Sep 4, 2025 16:57


In this Throwback episode, Amazon brand-building expert Kevin shares advanced strategies for established sellers aiming to scale to eight figures and beyond. He emphasizes the shift from selling generic products to building authentic brands, leveraging Amazon as a distribution channel rather than the sole platform. Kevin discusses creative tactics for collecting customer data—like compelling insert cards and personalized experiences—and highlights the importance of nurturing an engaged email list. The conversation covers email marketing best practices, the challenges of today's Amazon landscape, and actionable steps for long-term brand growth both on and off Amazon.Chapters:The Shift to Real Brand Building on Amazon (00:00:00)Discussion on the end of "me-too" products and the need for genuine brand building to scale on Amazon.What Makes a Real Brand (00:01:41)Explains the difference between a product and a true brand, using search volume and customer recognition as benchmarks.Owning Customer Data & Creative Inserts (00:02:37)Importance of collecting customer data, using creative insert cards, and leveraging off-Amazon channels for customer relationships.Pet Brand Example: Insert Offers & Birthday Campaigns (00:03:27)Detailed example of using free sample offers, pet registration, and birthday postcards to build loyalty and collect data.Email Marketing Challenges & Deliverability (00:07:40)Covers issues with email engagement, deliverability, and strategies to stay out of spam folders.Email Frequency & Value-Driven Content (00:09:18)Best practices for email frequency, balancing value and promotions, and the importance of testing.Testing Offers & Audience Warmth (00:10:42)The need to test different offers and tailor messaging based on audience familiarity with the brand.Actionable Takeaways for Amazon Sellers (00:12:01)Summarizes three key actions: build a real brand, create an email list, and provide value to your audience.Top Billion Dollar Seller Summit Speakers (00:13:45)Kevin names top speakers/attendees to follow for Amazon growth insights: Brandon Young, Casey Goss, and Josh Hadley.How to Connect with Kevin (00:16:33)Kevin shares the best way to contact him—primarily via Facebook.Links and Mentions:Tools and WebsitesShopifyWooCommerceAmazon Prime now Prime VideoTaxJarBillion Dollar Seller SummitRecommended SpeakersBrandon Young on LinkedInTranscript:Josh 00:00:00  You talked a lot about how important brand building is on Amazon now, as our audience primarily has established Amazon businesses, they've already found success, but they're looking to go to eight figures and beyond. You know, what do you see going on in the Amazon space right now? And some of the advice and strategies that you would recommend to establish sellers right now?Kevin 00:00:23  Yeah, that's a tough one because some of them are going to need to pivot, and it's going to be a little bit of a hard pivot because in the past on Amazon, there's a lot of people that built successful businesses and even exited successful businesses just basically finding opportunities. Sticking a name on it, you know, on a label on it and selling it, then selling that to an aggregator. But that's those days are pretty much over. I'm not going to say it doesn't happen. It could still happen here and there. And then there's a lot of people, as you know, that may have started with a small amount of money, and that's way more difficult now.Kevin 00:00:52  Not that you can't do it, but, you know, I always say, I always hear stories that people say, yeah, I started with 500 bucks and now I got an eight figure business. And I always say, RBS, you might have started with $500. That may be true. But two weeks later, your uncle gave you ten grand. Or somebody. You got a credit card or you did something. There's just no way it did. That just flat out does not happen. from 500. There was something else along the way. It might not be the money out of your pocket, but there's something else along the way in those days are much more difficult now. And as Amazon's you know Amazon's everything is more towards rewarding brands. You know the brand registry the brand analytics the all the different you know the advertising thing. Everything is there trying to reward those brands. It's because they're trying to clean it up as well. They don't want just this hodgepodge, flea market on there. They want, you know, people.Kevin 00:01:41  They're coming for brands. And a lot of people think they're a brand and they're really not. I say that if you don't have at least 3000 searches a month on your brand name on Amazon, on Amazon, because Amazon is so big, you're not a brand. If people are not looking for you, buy that that brand name and typing that in and you can see it in brand analytics and it's got like 3000 searches a month or more, then you're actually not a brand. You're just a product. And so that's where a lot of people get confused. And a brand is not a logo. A brand is not a name. That's part of it. But a brand is what emotion is a feeling. It's an evolution of something that people feel identity towards this or a passion towards this, or it represents something that they believe in or that they feel. And that's where a lot of big sellers are making mistakes. you know, you see all these, these, Chinese brands on Amazon, that strange brand names like Z, X, T, Y, or whatever can even pronounce a damn thing, right? That's not a brand.Kevin 00:02:37  I mean, they're doing that because it's easy to get a trademark on that. They can. Those things can fly through, the trademark process really easy so they can get the brand registry and all that. But those aren't aren't really brand names. so I think you need to switch more toward brand and you need to switch to more towards they need to they need to own their customer lists. you know, on Amazon, you don't get that data anymore. You used to be able to download that data. And so if you're selling, FBA, FBA on Amazon, you don't get that data. If you're doing FBM, you can still get it. And there used to be a loophole like with tax jar that got, I think just recently got shut down. A lot of privacy issues there. But you need to figure out ways to actually get that data and whether that's switching over, you know, if you're selling on Shopify or WooCommerce, start using Amazon Prime. the new, ship with Prime, whatever it's called Shopify shipping.Josh 00:03:25  Shop with Prime. Yeah.Kevin 00:03:27  Yeah. Where the Amazon will fulfill it for you off your, Shopify store. So you get that extra customer service level. Plus you get the customer data, plus anything you're selling on Amazon. It's just a huge market. You've got to figure out ways to try to get them into your ecosystem with, creative inserts and creative marketing stuff. I mean, like, one of the things that we do with one of my brands, for example, I have a pet brand of dog treats, and whenever someone buys these dog treats off of Amazon, you know, they spend 30 bucks to buy these dog treats. We will have a really cool. It's not just like a business card, but like something that really gets their attention. into the in the package and it says, hey, get a sample of all of our treats and we'll do a zero plus free plus shipping offer. So it's like if we have, for example, if we're selling bully sti...

CRM.Buzz - שיווק, חווית לקוח, טכנולוגיה, דאטה ועוד
שוב הגיע לספאם?? פתרון בעיות עבירוּת אימייל באתרי וורדפרס

CRM.Buzz - שיווק, חווית לקוח, טכנולוגיה, דאטה ועוד

Play Episode Listen Later Sep 3, 2025 14:08


איך לפתור בעיות עבירות אימייל באתרי וורדפרס?ניהול אתר וורדפרס, גם אם מדובר באתר הפשוט ביותר, כולל צורך בשליחת אימיילים. לדוגמא שליחת אימייל לפתיחת משתמש חדש והסיסמה שלו, הודעות שהאתר שולח אל מנהלי האתר לגבי שגיאות ואם מדובר באתר קצת יותר מורכב, שזה בדרך כלל המצב, שליחת אימיילים שונים כגון אישורי הרשמה, איפוס סיסמה, התראות למנהל האתר וללקוחות הקצה על רכישות בחנות WooCommerce, מילוי טפסי ״צור קשר״ ועוד. בעיות עבירוּת אימיילים (Email Deliverability) מתרחשות כאשר אימיילים הנשלחים מהאתר אינם מגיעים לתיבת ה-Inbox של הנמענים אלא אל הספאם, או שאינם נמסרים כלל (נדחים). בפרק זה זה אסקור מדוע בעיות כאלה קורות וכיצד לפתור אותן. ---CRM.BUZZ הוא בלוג ופודקאסט בעברית העוסקים באימייל מרקטינג, עבירוּת אימיילים ושיווק.יוצר הפודקאסט והבלוג הוא סלע יפה (Sella Yoffe), מומחה בינ"ל לעבירוּת אימיילים ושיווק באימייל, מסייע למדוורים גלובליים, סטרטאפים, סוכנויות אימייל ומערכות דיוור (ESPs) עם מסירות אימייל, אימות אימייל (SPF, DKIM, DMARC, BIMI), ואסטרטגיית אימייל. קישור אל הבלוג

En.Digital Podcast
Escalar un SaaS Open Source con comunidad y visión – con José Ramón Padrón de Automattic

En.Digital Podcast

Play Episode Listen Later Sep 3, 2025 80:40


¿Cómo monetizas un software que es gratuito por definición? En este episodio, exploramos la respuesta con uno de los mayores referentes del ecosistema WordPress.

Uncensored Direct Marketing
Top 5 Shopify Alternatives

Uncensored Direct Marketing

Play Episode Listen Later Aug 21, 2025 18:01


Thinking about starting an online store or want to swap services but not sure if Shopify is the right fit? In this video, we break down the best Shopify alternatives in 2025 — including WooCommerce, BigCommerce, Magento (Adobe Commerce), and Shift4Shop so you can choose the right eCommerce platform for your business.We'll cover:✅ Why Shopify might not be the best option for certain businesses✅ Shopify Payments limitations & hidden fees you should know about✅ How WooCommerce gives you low-cost flexibility and control over your customer data✅ Why BigCommerce is powerful for scaling brands and B2B businesses✅ How Magento (Adobe Commerce) supports enterprise-level eCommerce with advanced tools✅ Budget-friendly options like Shift4Shop for quick setup with no extra payment processing feesWhether you're selling dropshipping products, print-on-demand, supplements, digital products, or direct-to-consumer goods, this guide will help you compare Shopify with other platforms and make the best decision for your store.

WordPress | Post Status Draft Podcast
Post Status Happiness Hour | Session Thirty Seven

WordPress | Post Status Draft Podcast

Play Episode Listen Later Aug 15, 2025 26:15


In this podcast episode, host Michelle Frechette interviews Remco Nieuwenhuis, a WordPress professional from the Netherlands and founder of WPSupporters and WPoptic. Remco shares his journey from military and police service to tech entrepreneurship, discusses the creation of WP Optic—a fast, accurate browser extension for detecting WordPress themes and plugins—and demonstrates its features live. The conversation covers challenges, future plans, and community involvement, ending with the host encouraging listeners to try WP Optic and announcing a brief podcast break for WordCamp US.Top Takeaways:WPoptic is a fast, WordPress-focused browser extension: Remco Nieuwenhuizen developed WPoptic to quickly detect if a site is built with WordPress, along with its themes and plugins. Unlike broader tools like BuiltWith or Wappalyzer, WPoptic focuses specifically on WordPress and boasts near-instant detection speeds, currently identifying around 17,000 plugins with plans to expand to over 50,000.Development involved overcoming early challenges: The first version of WPoptic was built by an overseas developer but lacked scalability, security, and depth in plugin detection. After receiving feedback from a competitor-turned-collaborator, Remco decided to rebuild the tool from scratch, prioritizing speed, security, and accuracy. This pivot confirmed market demand and improved the product's professional quality.Growth and monetization plans center on data and community: WPoptic has around 800 Chrome users and aims to monetize through features like an export function, AI-assisted plugin detection, and potentially dashboards for plugin developers to track installations and competition. Remco emphasizes organic growth, user feedback, and avoiding heavy reliance on advertising, preferring to fund development through his other business, WPSupporters.Mentioned In The Show:WPopticWaveBuilt WithWPSupportersWappalyzerWPfounders article about Remco NieuwenhuizenElementorWPBakeryDivi

Do the Woo - A WooCommerce Podcast
Maintaining Legacy Support in WooCommerce and WordPress While Building for the Future

Do the Woo - A WooCommerce Podcast

Play Episode Listen Later Aug 14, 2025 38:54


In this episode, listen in as we discuss the significance of backward compatibility in WordPress, sharing insights from expert Gary Pendergast on technical challenges and real-world examples.

WP Tavern
#181 – Bob Dunn on rebranding Do the Woo and growing openchannels.fm

WP Tavern

Play Episode Listen Later Aug 13, 2025 35:34


In this episode, Nathan Wrigley interviews Bob Dunn about his journey from hosting Do the Woo, a WooCommerce-focused podcast, to launching OpenChannels.fm, a broader podcast network covering the open web, open source, and technology makers. Bob discusses the motivations behind the rebrand, his multi-channel and multi-host format, challenges with managing a growing podcast network, the technical side of production, and the evolving sponsorship model. He shares insights on maintaining flexibility, expanding to new topics and voices, and his ongoing commitment to staying engaged while giving others a platform to host and share content. If you're interested in open source, podcasting, or building community-driven content, this episode is for you.

Jukebox
#181 – Bob Dunn on rebranding Do the Woo and growing openchannels.fm

Jukebox

Play Episode Listen Later Aug 13, 2025 35:34


In this episode, Nathan Wrigley interviews Bob Dunn about his journey from hosting Do the Woo, a WooCommerce-focused podcast, to launching OpenChannels.fm, a broader podcast network covering the open web, open source, and technology makers. Bob discusses the motivations behind the rebrand, his multi-channel and multi-host format, challenges with managing a growing podcast network, the technical side of production, and the evolving sponsorship model. He shares insights on maintaining flexibility, expanding to new topics and voices, and his ongoing commitment to staying engaged while giving others a platform to host and share content. If you're interested in open source, podcasting, or building community-driven content, this episode is for you.

The eCom Ops Podcast
Future of Product Visualization: Try Before You Buy Is Dead. with Daniel Frith

The eCom Ops Podcast

Play Episode Listen Later Aug 1, 2025 30:35


Discover how 3D and AR are reshaping the way customers interact with products online. In this episode, we explore the practical side of immersive tech and its growing role in eCommerce - from photorealistic product configurators to the future of wearables.

WP Builds
431 – Automating WordPress form and checkout testing with Matt Schwartz of CheckView

WP Builds

Play Episode Listen Later Jul 31, 2025 52:06


In this WP Builds episode, Nathan Wrigley talks with Matt Schwartz, founder of CheckView, a SaaS platform designed to automate testing of WordPress forms and WooCommerce checkouts. Matt explains how CheckView helps agencies and site owners ensure forms work properly by simulating real user interactions, catching issues before customers do. They discuss features, supported plugins, integration challenges with security tools like Cloudflare, and how automated monitoring can prevent lost sales or leads due to unnoticed form failures. The episode also touches on pricing, agency use cases, and CheckView's expanding roadmap. If you've ever experienced the embarrassment, or financial consequences, of a broken form or silent checkout failure, or if you're simply looking for ways to make your processes more bulletproof and client-friendly, you'll definitely want to tune in.

WP Builds
This Week in WordPress #342

WP Builds

Play Episode Listen Later Jul 29, 2025 93:45


This Week in WordPress #342, titled "AI is Lit," dives deep into the rapid integration of AI into the WordPress ecosystem. Nathan Wrigley, Michelle Frechette, Andrew Palmer, and Rob Cairns discuss new community initiatives like WP Includes Me and WP Trailbodies, recent accessibility improvements in WooCommerce, and upcoming events. The main focus is on the transformative impact of AI projects, such as the new Abilities API, agentic plugins, and tools from Elementor and Hostinger. The panel also explores the implications of AI on design, security, and content creation in the WordPress space.

WordPress | Post Status Draft Podcast
Post Status Cache Up With Clem Omotoso and Mary Baum

WordPress | Post Status Draft Podcast

Play Episode Listen Later Jul 29, 2025 23:03


In this episode of Cache Up, host Michelle Frechette chats with Clem Omotoso and Mary Baum about WordCamp Canada 2025. Clem, a newcomer to WordPress, shares his journey from student to event volunteer, while Mary, an experienced organizer, discusses the event's programming, community spirit, and accessibility. The conversation highlights the excitement around meeting fellow WordPress enthusiasts, the value of informal networking, and the unique features of the Ottawa venue. Listeners are encouraged to attend, volunteer, or sponsor, making WordCamp Canada 2025 a welcoming and memorable experience for all.Top Takeaways:WordCamp Canada Fosters Community and Welcomes Newcomers: Clem Omotosho's journey from student to WordCamp Canada volunteer highlights how welcoming and accessible the WordPress community is. With encouragement from experienced community members like Michelle and Mary, newcomers are not only embraced but quickly integrated into organizing teams and events. The spirit of connection, support, and shared learning was a central theme throughout the conversation.Hosting WordCamp on a College Campus Enhances Accessibility and Atmosphere: Returning to Carleton University in Ottawa, WordCamp Canada 2025 will benefit from a venue that naturally supports learning, accessibility, and social interaction. College campuses offer built-in amenities like classrooms, accessible pathways, and communal spaces, making them ideal for events focused on knowledge-sharing and community building.A Dual-Track Program Highlights WordPress's Future and Foundations: The 2025 event will feature two main speaker tracks: one focused on practical sessions for users, developers, and business owners, and another forward-looking track exploring topics like AI, the fediverse, and the future of the open web. With keynote speakers like Dave Winer and Evan (surname TBD), the program aims to engage both seasoned professionals and curious newcomers alike.Mentioned in the Show:WordCamp Canada

Between Two COO's with Michael Koenig
Automattic Chief Quality Officer, Lance Willett, on What It Takes to Power 45% of the Web and Learning from a $250K Mistake

Between Two COO's with Michael Koenig

Play Episode Listen Later Jul 23, 2025 52:41


Try Fellow's AI Meeting Copilot - 90 days FREE - fellow.app/cooGuest: Lance Willett, Chief Quality Officer at AutomatticTopics Covered:How Automattic's open source culture evolved over 20 yearsWhat a Chief Quality Officer actually does—and why it mattersQuality = Craft × Context, and how that feedback loop scalesAutomattic's AI strategy: support bots, contextual UI, and site generationThe importance of tools like Linear and Storybook in enforcing qualityHow Automattic balances speed, risk, and governance with AI experimentationLessons from stabilizing Tumblr during its post-acquisition rebootPrioritization and the dangers of unbounded optimismLeadership takeaways from working closely with Matt Mullenweg

WordPress | Post Status Draft Podcast
Post Status Happiness Hour | Session Thirty Five

WordPress | Post Status Draft Podcast

Play Episode Listen Later Jul 18, 2025 33:53


In this podcast episode, Michelle Frechette interviews Natalie MacLee and Nathan Tyler, co-founders of NSquared. They discuss their journey from developing popular WordPress plugins to launching SaaS products like Aaardvark, an accessibility platform, and Blink Metrics, a data management tool for small businesses. The conversation covers the challenges of fragmented business data, the importance of web accessibility, and the differences between WordPress plugins and SaaS solutions, highlighting N Squared's commitment to innovation and supporting both the WordPress community and broader digital needs.Top Takeaways:From WordPress Roots to SaaS Expansion: Natalie MacLees and Nathan Tyler started with successful WordPress plugins like Simply Schedule Appointments and Draw Attention. Realizing some challenges couldn't be solved within WordPress alone, they expanded into SaaS to build scalable tools that work both inside and outside the WordPress ecosystem.Introducing Aaardvark and Blink Metrics: Their new tools—Aaardvark and Blink Metrics—tackle accessibility and data overwhelm. Aaardvark offers automated and manual accessibility testing, with WordPress integration. Blink Metrics pulls data from multiple sources into a centralized, easy-to-read dashboard for small businesses, simplifying decision-making.Prioritizing Accessibility and Innovation:Accessibility is a major focus. Aaardvark is developing an AI tool to check color contrast in complex designs and supports multilingual websites. They're also launching Aaardvark Circle, a community to help professionals improve accessibility in their work.The Marketing Challenge of SaaS vs. WordPress: Marketing SaaS is harder than WordPress plugins, which get exposure through WordPress.org. SaaS tools require outreach and education to build awareness. Natalie and Nathan are leaning into this challenge to grow beyond the WordPress bubble.Coexistence of Platforms and a Broader Mission: Though they're expanding into SaaS, Natalie and Nathan still actively support their WordPress products. They believe in building tools that work across platforms, aiming to improve accessibility and usability for the entire web—not just WordPress users.Mentioned In The Show:N SquaredDraw AttentionSimply Schedule AppointmentsCalendlyAAArdvarkBlink MetricsSimple Client Dashboard 

WP Builds
429 – Aurélien Denis on crafting emails natively in WordPress with MailerPress

WP Builds

Play Episode Listen Later Jul 17, 2025 35:55


In this episode, Nathan Wrigley interviews Aurélien Denis about MailerPress, an upcoming WordPress plugin for sending email campaigns directly from your site. Aurélien explains how MailerPress mimics the Gutenberg UI, uses custom blocks for email creation, and integrates features like branding with theme JSON and querying WordPress content (including WooCommerce products). The plugin stores contacts in custom tables and allows flexible email delivery via popular services. They're seeking beta testers and hint at future AI and automation features.

The Peel
How WordPress Powers 43% of the Internet | Matt Mullenweg, Co-founder and CEO, Automattic

The Peel

Play Episode Listen Later Jul 11, 2025 88:56


Today's guest is Matt Mullenweg, Co-founder of WordPress, which powers over 43% of all websites on the internet, and founder of Automattic.Our conversation explores the 2000's internet, the early days of Automattic, and the decisions and philosophies that set them up for success 20 years later.We talk open source software, why Matt's such a big proponent of it, how Automattic built its business model as one of the first SaaS companies (that now owns companies like Tumblr and WooCommerce), and how AI is changing engineering.Matt also shares how to build a community around your product, “Conscious Capitalism”, what he learned running one of the first distributed teams, and lessons on optimism from Walt Disney.Thanks to Ramp for supporting this episode. It's the corporate card and expense management platform used by over 40,000 companies, like Shopify, CBRE and Stripe. Time is money. Save both with Ramp. Get your $250 here.Timestamps:(3:48) WordPress: Powering 43% of the internet(8:30) Outcompeting Reid Hoffman's startup in the early days(14:03) Why open source wins over the long-term(16:21) Business models in open source(21:12) Starting Automattic in 2005, one of the first SaaS companies(28:45) Spending most of Automattic's Seed round on servers(33:36) How to use Community + Word of Mouth for early growth(38:38) Matt's current situation with WP Engine(43:30) How to give back in open source(53:55) Best practices from 20 years of a remote company(59:59) Lessons on optimism from Walt Disney(1:12:33) How AI is changing coding(1:16:09) How Automattic created an internal employee secondary market(1:23:51) How open source increases longevity (1:26:08) Matt's favorite classical thinkersReferenced:AutomatticWordpressMatt's BlogBay Lights in SFInnocence ProjectVesuvius ChallengePlastic ListThe Giving PledgeDAFFYPessimist ArchiveMatt's favorite quote from Rudy FranciscoMaintenance by Stuart BrandWe are as Gods by Stuart BrandMarginal Revolution by Tyler CohenFollow MattTwitterLinkedInFollow TurnerTwitterLinkedInSubscribe to my newsletter to get every episode + the transcript in your inbox every week.

WP Builds
428 – Bulk editing WooCommerce products faster with Setary: Katie Keith shares insights and benefits

WP Builds

Play Episode Listen Later Jul 10, 2025 45:06


In this episode of WP Builds, Nathan Wrigley talks with Katie Keith, founder and CEO of Barn2 Plugins, about their new partnership with Setary, a SaaS bulk editing tool for WooCommerce products. Katie shares the story behind the partnership, how Setary streamlines bulk product edits through a spreadsheet interface, and its time-saving benefits for both technical and non-technical users. They also discuss plans for a Shopify version and upcoming features like scheduling. Katie touches on integration with custom fields, pricing, and special offers for existing Barn2 customers.

The Thoughtful Entrepreneur
2224 - Navigating the Evolving Landscape of WordPress with Ndevr's Meeky Hwang

The Thoughtful Entrepreneur

Play Episode Listen Later Jun 30, 2025 16:49


Building High-Performing WordPress Sites: Insights from Meeky Hwang, CEO of NdevrIn this episode of The Thoughtful Entrepreneur, host Josh Elledge speaks with Meeky Hwang, CEO and Co-Founder of Ndevr, a development firm specializing in high-performing WordPress solutions. Meeky shares how digital publishers can scale effectively, the "three-legged stool" framework for site success, and how to secure and optimize WordPress for high traffic and e-commerce.The Three-Legged Stool of WordPress SuccessMeeky emphasizes that a successful WordPress site rests on three foundational pillars: audience experience, editor experience, and developer experience. For site visitors, speed, mobile responsiveness, and accessibility are crucial. A seamless front-end experience keeps users engaged and ensures compliance with accessibility standards.From an editorial standpoint, she advises leveraging the Gutenberg block editor and custom workflows to streamline publishing. An intuitive backend not only enhances productivity but also reduces content errors and improves team morale. Editors need tools that fit their workflow, not ones they must work around.For developers, Meeky recommends maintaining a clean codebase, using version control systems like Git, and implementing continuous integration and deployment pipelines. This technical foundation supports performance, security, and scalability—especially critical for high-traffic sites. All three experiences must work in harmony for a WordPress site to perform at its best.About Meeky Hwang:Meeky Hwang is the CEO and Co-Founder of Ndevr, a WordPress development agency trusted by leading digital media and enterprise companies. With over 20 years of experience in web development and open-source technology, she specializes in optimizing complex digital ecosystems, strengthening DevOps, and aligning technology decisions with business goals. A passionate advocate for women in tech, Meeky is also a frequent contributor to Forbes, BuiltIn, and Thrive Global, where she shares leadership and digital strategy insights.About Ndevr:Ndevr is a WordPress development agency focused on high-traffic digital publishers and WooCommerce-driven e-commerce businesses. Their services include site audits, performance optimization, custom development, and strategic consulting.Links Mentioned in this Episode:Meeky Hwang on LinkedInNdevr Official WebsiteEpisode Highlights:The "three-legged stool" framework: audience, editor, and developer experience.Key WordPress best practices for high traffic and enterprise-grade publishing.How Ndevr grows through partnerships and referrals.WooCommerce security and performance strategies.Why regular audits and managed hosting are essential for WordPress success.ConclusionJosh and Meeky highlight the importance of strategic infrastructure and balanced user experiences in building successful WordPress sites. From scalability to security, Ndevr's insights provide a blueprint for digital publishers and e-commerce leaders aiming to optimize performance. Whether you're a growing brand or a seasoned media company, implementing Meeky's advice will help future-proof your web presence.Apply to be a Guest on The Thoughtful Entrepreneur: https://go.upmyinfluence.com/podcast-guestMore from UpMyInfluence:We are...

WordPress | Post Status Draft Podcast
Post Status Happiness Hour | Session Thirty Three

WordPress | Post Status Draft Podcast

Play Episode Listen Later Jun 27, 2025 26:20


In this episode of the Post Status Happiness Hour, Michelle Frechette and June Lui introduce Speed Network Online, a new virtual networking initiative for the WordPress community and beyond. They discuss the origins of the idea, event logistics, and the benefits of relaxed, pressure-free networking. The hosts explain how the event will operate, including registration, costs, and future dates, emphasizing the importance of building genuine connections and fostering collaboration in a supportive environment.Top Takeaways:Speed Network Online Was Born from a Real Networking Challenge: The idea originated during a casual conversation where June expressed her struggles expanding her network at large events like WordCamps. Michelle immediately acted on the concept, purchasing a domain and jumpstarting the project. This quick collaboration shows the power of shared vision and execution between community members.The Format Focuses on Accessibility and Practicality: Speed Network Online is designed to be a virtual, low-pressure alternative to traditional networking events. It uses Zoom breakout rooms for one-on-one chats and provides participants with a spreadsheet of contact info afterward, eliminating the need for frantic note-taking. The event is purposefully inclusive, affordable at $20, and structured to reduce anxiety and improve accessibility.The Platform Encourages Relationship-Building, Not Just Pitching: Unlike speed dating or surface-level interactions, the goal is not to “close deals” or just market yourself but to build a lasting network of complementary professionals. The event supports deeper connections that may evolve into partnerships, project collaborations, or referrals over time.Speed Network Online Is Community-Driven and Evolving: June built the website from scratch, and they've begun promoting the project through a new Twitter (X) account: @SpeedNetOnline. They also encourage participants to create WP World profiles to make it easier to stay connected post-event. Michelle emphasizes that these types of grassroots initiatives are powered by genuine collaboration and shared community goals.Mentioned In The Show:Backpocket AceWP Accessibility daySpeed Network OnlineThe WP WorldZoomMark Westguard WS FormNathan TylerN SquaredMeet Michelle.online

Honest eCommerce
Bonus Episode: Shifting from Reviews to Smarter CRO Tools with Jeremy Horowitz

Honest eCommerce

Play Episode Listen Later Jun 26, 2025 27:40


Jeremy Horowitz is the Managing Partner of Because Ventures and the creator of Let's Buy a Biz!, a media brand and private equity-backed content engine built to make ecommerce M&A more transparent, data-driven, and founder-friendly. Because Ventures is a private equity search fund focused on acquiring and scaling Shopify brands and apps, while Let's Buy a Biz! documents what it actually takes to grow Top 1% ecommerce businesses.Before launching either venture, Jeremy worked across every layer of the Shopify ecosystem from scaling high-growth DTC brands like Lumi, to leading growth at top-performing Shopify apps like Gorgias. His on-the-ground experience gave him a front-row seat to what really drives retention, profit, and valuation. Now, through Because Ventures, Jeremy applies that knowledge to acquire and operate ecommerce businesses with sustainable margins and focused stacks.Whether debunking the myth that “every brand needs subscriptions,” tracking the 84% adoption rate of email/SMS across $1M+ stores, or predicting which app categories will consolidate over the next five years, Jeremy brings a deep analytical lens to ecommerce strategy. He shares insights from crawling 103,000 Shopify stores, explains why most loyalty programs fail, and urges founders to simplify their tech stack before adding complexity. His story is a masterclass in using real data, not hype to guide business decisions.In This Conversation We Discuss: [00:40] Intro[00:55] Scaling DTC brands to eight figures[02:03] Expanding beyond Shopify Plus assumptions[04:18] Filtering out inactive and duplicate stores[05:05] Highlighting the top 10 most used apps[09:08] Focusing on what actually drives growth[10:56] Comparing native vs third-party app adoption[12:23] Spotting analytics as a breakout category[14:11] Explaining why real CRO starts at $5M+[16:49] Spotting support as an underused category[18:29] Unpacking the subscription model myth[22:47] Auditing app stacks to save thousandsResources:Subscribe to Honest Ecommerce on YoutubeEcommerce Social Impact Fund because.ventures/index.htmlInsider analysis of the largest Ecommerce brands' financials letsbuyabiz.xyz/Follow Jeremy Horowitz linkedin.com/in/jeremyhorowitz1If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!