Podcasts about seo best practices

Dan Gower is a seasoned marketing professional with over a decade of experience in digital marketing, content strategy, and SEO. He has worked with a diverse range of clients, from startups to established enterprises, helping them enhance their online presence and drive growth. Dan's expertise lies in crafting compelling content and implementing data-driven strategies that resonate with target audiences. His commitment to staying abreast of industry trends ensures that his clients benefit from innovative and effective marketing solutions. Website: https://www.sketchdev.io/  LinkedIn: https://www.linkedin.com/in/gowerdan/  YouTube: https://www.youtube.com/channel/UCMJjdnXlj5eA-ZzX4hRoMmg  Instagram: https://www.instagram.com/sketchdev/  Facebook: https://www.facebook.com/sketchdev    Alison Ver Halen majored in English and Psychology without realizing she was getting the perfect degree for content marketing. It wasn't until a few years after she graduated, when a family friend asked her to write blog posts for his law firm, that she realized she could make money doing what she loves. Fast forward to today and Alison is still writing blog posts, as well as website landing pages and emails, but also integrates SEO and marketing strategy into the content she writes to give her clients their best chance of attracting, engaging, and converting their ideal clients. Website: https://avwritingservices.com LinkedIn: https://www.linkedin.com/in/alison-ver-halen/ YouTube: https://www.youtube.com/@alisonverhalencontentmarketer Facebook: https://www.facebook.com/alison.halen   In this episode, we explore innovative approaches, SEO strategies, and AI integration tips with experts Dan and Alison.    Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz   Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments

Dan Gower is a seasoned marketing professional with over a decade of experience in digital marketing, content strategy, and SEO. He has worked with a diverse range of clients, from startups to established enterprises, helping them enhance their online presence and drive growth. Dan's expertise lies in crafting compelling content and implementing data-driven strategies that resonate with target audiences. His commitment to staying abreast of industry trends ensures that his clients benefit from innovative and effective marketing solutions. Website: https://www.sketchdev.io/  LinkedIn: https://www.linkedin.com/in/gowerdan/  YouTube: https://www.youtube.com/channel/UCMJjdnXlj5eA-ZzX4hRoMmg  Instagram: https://www.instagram.com/sketchdev/  Facebook: https://www.facebook.com/sketchdev    Alison Ver Halen majored in English and Psychology without realizing she was getting the perfect degree for content marketing. It wasn't until a few years after she graduated, when a family friend asked her to write blog posts for his law firm, that she realized she could make money doing what she loves. Fast forward to today and Alison is still writing blog posts, as well as website landing pages and emails, but also integrates SEO and marketing strategy into the content she writes to give her clients their best chance of attracting, engaging, and converting their ideal clients. Website: https://avwritingservices.com LinkedIn: https://www.linkedin.com/in/alison-ver-halen/ YouTube: https://www.youtube.com/@alisonverhalencontentmarketer Facebook: https://www.facebook.com/alison.halen   In this episode, we explore innovative approaches, SEO strategies, and AI integration tips with experts Dan and Alison.    Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz   Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments

Ever wondered why your meticulously crafted TPT resources aren't getting found, despite your best SEO efforts? After nine years as a TPT seller and five years coaching other teacher entrepreneurs, I've discovered a hard truth: most sellers are solving the wrong problem.The issue isn't that your resources lack proper search optimization. It's that you're creating products that can't be effectively optimized in the first place. Many of us start by creating resources we're personally excited about or that our own classrooms need, then try to retrofit SEO strategies afterward. This backwards approach typically leads nowhere because either nobody is searching for the keywords that describe your product, or the competition for those keywords is so fierce that newer sellers have virtually no chance of ranking.This frustrating cycle is what I call the "silent killer" of TPT businesses. You follow all the conventional advice – create more products, optimize your listings, design beautiful covers – yet sales remain stagnant. The burnout that follows drains your momentum and enthusiasm. Meanwhile, successful sellers who transition from side-hustle to full-time income share one critical habit: they validate market demand before investing time in product creation. They check search volume, assess competition, and identify keyword targets before designing a single page.Ready to break free from creating "hope and pray" products? Join my free Five Days to 5K Product Challenge starting May 24th! Through bite-sized, actionable daily tasks, you'll learn how to identify products with built-in demand, align your resources with what buyers actively search for, and stop guessing whether your next creation will sell. By the end of our five days together, you'll approach product creation with data-driven confidence rather than wishful thinking. Sign up through the link below – this is likely my only free workshop of 2025, and you don't want to miss it!Grab your spot in the 5 Days to 5K Product Idea Workshophttps://rebrandedteacher.kartra.com/page/eTl153Get your ticket to the Teacher Seller's Summit https://laurenfulton.krtra.com/t/oTIxSLPqfhYfCheck Out My YouTube Channelhttps://www.youtube.com/c/laurenfultonMy Instagramhttps://www.instagram.com/laurentschappler/My Other YouTubehttps://www.youtube.com/@LaurenATschFree Rebranded Teacher Facebook Grouphttps://www.facebook.com/groups/749538092194115 Support the show

Is your website still telling the story of the business you were three years ago? In this episode of SoTellUs Time, Trevor Howard and Troy Howard dive into the signs that it's time for a brand refresh—and how you can update your image without blowing your budget. Whether you're a solopreneur, small‐business owner, or marketing manager, you'll learn practical tips to make a powerful first impression and keep your brand ahead of the curve.

Jeff Oxford is on the podcast today to talk about how you can get free Google Shopping listings as an e-commerce seller. Jeff explains what Google Shopping is, why they're not just paid ads,  and how you can achieve better rankings on Google Shopping. We also touch on why diversification away from Amazon is important and the things we have observed in SEO for e-commerce businesses. Today's episode is sponsored by Autron. Maximize your ROI with Autron's real-time algorithmic bidding, optimizing every ad dollar for smarter spending and higher returns. Start optimizing today and get 30% off for 3 months! The Big Takeaway Google Shopping is not just about ads; it's a separate search ranking. Amazon dominates Google Shopping listings, holding 50% of the top spots. Domain authority is one of the biggest factors for ranking in Google Shopping. Building backlinks to specific product pages is more effective than general domain authority. Product reviews significantly impact rankings in Google Shopping. Diversifying sales channels beyond Amazon is something worth considering. Recent SEO updates have favored e-commerce sites over content sites, so if you are new to SEO, don't be afraid!  E-commerce has seen significant growth, with a 50% increase over five years. Main image and title optimization are critical for product listings. Having keywords in product titles helps with rankings, but correlation is minimal. Lower-priced products tend to rank better in Google Shopping. Premium brands may struggle with SEO due to higher bounce rates. Core updates from Google adjust ranking factors periodically. A good mobile experience is absolutely essential for website ranking. User experience significantly impacts SEO performance. Content on collection pages can enhance SEO effectiveness. Link building remains a key strategy for improving search rankings. Timestamps 00:00 - Introduction to Google Shopping Listings 03:03 - Understanding Google Shopping and Its Importance 06:07 - Getting Started with Google Shopping Listings 09:03 - The Role of Domain Authority in Google Shopping 11:58 - Optimizing Product Pages for Google Shopping 15:05 - The Impact of Product Reviews on Rankings 17:51 - Diversifying Beyond Amazon 21:08 - The Future of E-commerce and SEO Trends 21:33 - E-commerce Growth and Optimization Strategies 30:04 - Understanding Core Updates and Their Impact 35:52 - SEO Best Practices for E-commerce in 2025 As always, if you have any questions or anything that you need help with, reach out to us at support@ecomcrew.com if you're interested.  Don't forget to leave us a review on iTunes if you enjoy our content. If you have any questions, send us an email at support@ecomcrew.com. We'd love to help you in any way we can.  Thanks for listening! Until next time, happy selling!

In this episode of The AI Report, Liam Lawson sits down with Tom Winter, co-founder of SEOwind, to explore how AI is transforming SEO, content strategy, and search rankings in 2025.Tom breaks down how AI-powered SEO is reshaping the way businesses rank on Google—revealing the rise of AI agents, predictive keyword analysis, and automation-driven content creation. He explains why the old SEO playbook no longer works and how AI can help marketers, businesses, and content creators stay ahead in an ever-changing search landscape.From leveraging AI for better keyword research to automating content workflows that actually rank, this episode is packed with actionable strategies. Tom also dives into Google's AI-driven updates, the future of AI-powered search engines like Perplexity, and why authority-building is more crucial than ever.But it's not just about rankings—this episode also explores the impact of AI on jobs, whether junior developers and SEO specialists are becoming obsolete, and why businesses that fail to integrate AI will struggle to compete.Want to future-proof your SEO strategy, rank higher, and maximize organic traffic with AI?Tune in now! Don't forget to like, comment, and subscribe for more expert insights! Learn AI in Just 5 Minutes Per Day: https://www.theaireport.ai/(00:00) Preview(00:33) AI & SEO in 2025  (04:30) AI-Powered Content Creation(06:15) AI Workflows vs. AI Agents(09:48) Will AI Replace SEO Experts?  (13:26) How SEOwind Uses AI to Automate SEO Research  (15:19) Understanding Google Search Console Data with AI  (19:13) The Role of AI in Google's Search Rankings  (25:41) Google's Algorithm Updates & How to Adapt  (27:02) How to Build SEO Trust  (31:36) AI Search vs. Traditional SEO (34:49) AI & SEO Best Practices (38:56) Guide to Mastering AI SEO  (44:03) The Impact of AI on Business & Job Markets  (46:09) Why Businesses MUST Adopt AI to Survive  

Discover the secret to mastering link building in this episode of From Startup to Wunderbrand. Nicholas Kuhne sits down with SEO expert Shaurya Jain, who has worked with industry giants like SEMrush, Ahrefs, and HubSpot. Shaurya shares his unique fractionate link building methodology, offering actionable insights into finding high-quality backlinks, avoiding common pitfalls, and maximizing your website's visibility on Google.Timestamps:[00:00:00] Introduction: Why backlinks matter[00:02:00] Shaurya's journey to becoming a link-building specialist[00:03:00] What is link building, and how does it differ from SEO?[00:05:00] Setting up a successful link-building strategy[00:06:00] The "Cobra Effect" and its impact on SEO metrics[00:09:00] Shaurya's 7 ways to vet backlink quality[00:16:00] Industries that benefit most from link building[00:17:00] Overview of Shaurya's free masterclass[00:18:00] Services and ideal clients for link-building successFor more insights, visit Shaurya's free masterclass at herculeanseo.com.

Have you ever grappled with growing your podcast audience or monetizing your show? You've poured your heart into creating engaging content, but it feels like you're spinning your wheels without seeing the growth you deserve. You're in for a treat! We're bringing back Tyler Perry, host of Believing the Bizarre, to break down his strategies for building an engaged audience and monetizing his niche podcast. Join us and find out how his cost-effective ad strategy and authentic approach paved the way for consistent and sustainable growth for his niche podcast. Episode Highlights: [4:48] Tyler Perry on Monetization [11:10] Challenges and Management of Multiple Revenue Streams [12:12] Organization and Tools for Content Management [13:31] SEO Best Practices [32:07] Advanced SEO Techniques and Tools [32:23] Advertising and Audience Targeting [41:54] Audience Building and Niche Marketing [48:57] Engagement and Authenticity in Marketing Links & Resources:  The Podcasting Morning Chat:  www.podpage.com/pmc Join The Empowered Podcasting Facebook Group: www.facebook.com/groups/empoweredpodcasting⁠ Believing The Bizarre:  https://believingthebizarre.com/ Believing The Bizarre on Instagram:  https://www.instagram.com/believingthebizarre Believing The Bizarre on Patreon: www.patreon.com/believingthebizarre Meta Ads Manager:  https://www.facebook.com/business/tools/ads-manager Facebook Ads Library:  https://bit.ly/4h1yJYN Canva:  www.Canva.com  Cast Magic:  https://bit.ly/40nPwzY MP3 Tag:  www.mp3tag.de/en/ Remember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to our community. Join us LIVE every weekday morning at 7am ET (US) on ⁠Clubhouse⁠: ⁠⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠ Brought to you by⁠ ⁠iRonickMedia.com⁠⁠ and ⁠⁠NextGenPodcaster.com⁠⁠ Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you! --- Send in your mailbag question at:⁠ https://www.podpage.com/pmc/contact/⁠ or ⁠marc@ironickmedia.com⁠ Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here:  ⁠https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b⁠

Send us a textWANT US TO DO YOUR SEO? We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you. Stuff You Need To Know The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review. Learn more about us at https://theseoshow.coCheck out our agency Local DigitalFollow Michael on Twitter @servicescalingFollow our agency Local Digital on Instagram @localdigitalcoCheck out our content on Youtube

Want to unlock the kind of high-quality traffic that can transform your business? In this episode, host Justin Williams sits down with SEO expert Brandon Leibowitz from SEO Optimizers to uncover the strategies that will get your website ranking higher on Google. Whether you're new to SEO or looking to level up, Brandon shares insider tips on optimizing your site, creating valuable content, and building backlinks to boost your visibility. Plus, discover how to use AI tools effectively and avoid common pitfalls. Tune in now, and take your business to the next level with SEO! What we discuss with Brandon: + SEO Basics: Why SEO drives free, quality traffic + Content Strategies: Researching and writing rank-worthy content + Backlink Importance: Building authority with quality links + Top Tools: Recommended SEO tools for success + AI for Content: Using AI responsibly for valuable writing + Site Optimization: Improving speed, mobile, and technical SEO + Topical Relevancy: Boosting authority with interconnected content + Backlink Outreach: Strategies for securing quality links + SEO Timeline: How long results typically take Thank you, Brandon! Check out SEO Optimizers at SEOOptimizers.com. Download Brandon's free gift at SEOOptimizers.com/gift. And follow us on: Instagram Facebook Tik Tok Youtube Twitter To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Want to hear from more incredible entrepreneurs? Check out all of our interviews here! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Tanu Javeri, Global Head of Search at Foundry, to explore the critical role of internal linking in SEO success. They discuss strategic approaches to internal linking, balancing user experience with search engine requirements, and practical tips for implementing effective internal linking strategies across large websites.

We often forget that, in local business, local SEO and general SEO are all part of the same whole. Your site needs to be as optimized as your Google Business Profile, but how often do these strategies really speak to one another?We spoke to Amsive Digital's Dayna Lucio for the lowdown on how, particularly in more complex business models like franchises, it's crucial for SEO and local SEO to speak to each other for the best possible outcomes.What you will learn in this episode:Understanding the intricate relationship between SEO and local SEOThe challenges faced by franchises in managing their online presenceCommon misconceptions about local SEOWhy domain management and backlink strategies are outdatedWhy you should focus on a more integrated and strategic approach to local SEOThe importance of tailoring strategies to specific regions and cultural contextsAnd much more!About Claire Carlile (Host)Claire Carlile is a Chartered Marketer (MCIM) and is BrightLocal's Local Search Expert. Her work at Claire Carlile Marketing, where she helps businesses of all sizes make the most of the local search opportunity, allows her to provide real-world skills and expertise to what BrightLocal does.About Dayna Lucio (Guest)Dayna is an Sr. SEO Strategist at Amsive and has almost a decade's experience executing and developing comprehensive strategies for multi-location and franchise brands. Her experience in local SEO has spanned a variety of industries including health, beauty and spa, fitness, home improvement, and more.Resources from this episode:Women in Tech SEO: https://www.womenintechseo.com/BrightLocal's Local SEO Content: https://www.brightlocal.com/insights/Joy Hawkins: https://twitter.com/JoyanneHawkinsAmanda Jordan: https://twitter.com/amandatjordanLily Ray: https://twitter.com/lilyraynycDelivering Local SEO as Part of a Wider SEO Strategy: https://www.brightlocal.com/learn/delivering-local-seo-strategy/AD - BrightLocal's Listings Visibility Study: https://www.brightlocal.com/research/business-listings-visibility-study/About Adventures in Local MarketingAdventures in Local Marketing is the podcast for local marketers, hosted by industry expert and popular speaker, Claire Carlile. Claire chats to a smorgasbord of marketers from various different backgrounds, who each bring their unique insight into facets of the local marketing landscape.

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Jason Hewett, an SEO consultant, to discuss how businesses can effectively work with SEO agencies. They explore different agency models, common frustrations, and strategies for successful partnerships, offering valuable insights for both startups and established enterprises seeking to optimize their SEO efforts.

From Clicks to Customers: Using Google Business Profiles for Local Success with Marilyn Jenkins Introduction: In this episode, we explore how to harness the power of Google Business Profiles to enhance your local search visibility and attract more qualified customers. Our guest, Marilyn Jenkins, a digital marketing expert with over two decades of experience, shares strategies to align your online presence with search intent and use innovative tools like “Caller-ID” technology on your website. Whether you're a local business, law firm, or service provider, these insights can help you drive growth and achieve a greater ROI. Key Talking Points: [00:03:12] What Is a Google Business Profile and Why It Matters: Marilyn breaks down the essentials of Google Business Profiles and how they play a critical role in increasing local search visibility. Discover why a fully optimized profile can be the key to standing out in local search results and on Google Maps. [00:08:45] Optimizing Your Google Business Profile for Local Search Dominance: Learn actionable strategies for improving your profile, from integrating target keywords to managing reviews and keeping your information accurate. Marilyn shares how these tactics can elevate your profile's ranking and attract more traffic to your business. [00:14:30] Understanding Search Intent and How It Impacts Your Business: Discover the importance of search intent and how it can shape your content strategy. Marilyn discusses aligning your content with what your potential customers are searching for, helping you attract more ready-to-buy leads. [00:20:15] How “Caller-ID” Technology on Websites Can Boost Conversions: Marilyn introduces the concept of “Caller-ID” for websites, a tool that allows businesses to capture visitor data and improve follow-up with potential customers. Learn how this technology can identify high-value leads and increase your website's conversion rates. [00:27:50] SEO Best Practices for Google Business Profiles: Marilyn shares advanced SEO tips specific to Google Business Profiles, including crafting keyword-rich descriptions, using high-quality images, and leveraging Google Posts. These practical steps can give your business a competitive edge in local search. [00:35:22] The Role of Reviews in Local SEO Success: Learn how customer reviews directly impact your local search ranking. Marilyn discusses strategies for encouraging positive reviews, managing negative feedback, and building a strong reputation online to attract new clients. [00:42:10] Real-Life Success Stories with Google Business Profiles: Hear success stories from businesses that have seen substantial growth by optimizing their Google Business Profiles. Marilyn shares how these strategies led to improved visibility and increased revenue for her clients, and how you can implement similar approaches. Guest's Offer: Marilyn Jenkins is offering a special guide, The Google Business Profile Training Guide, which dives into the intricacies of local search and how to maximize your Google Business Profile to attract more qualified customers. Visit maximizeyourgbp.com to access this comprehensive guide and take control of your business's online presence today. Connect with Marilyn Jenkins: Visit Marilyn's website for more resources: maximizeyourgbp.com Follow her on LinkedIn for more digital marketing tips and strategies. Conclusion: If you're ready to boost your local search visibility and drive more customers to your business, this episode with Marilyn Jenkins is packed with the actionable insights you need. Don't miss the chance to transform your Google Business Profile into a powerful tool for growth. Ready to take your business to the next level and finish the year strong? Join the Executive Edge Boardroom, where business owners come together for expert guidance, actionable strategies, and a clear path to rapid growth. Secure your spot and start building a stronger, more profitable business today! Learn more and apply here.     This episode is sponsored by Infinite Profit ® —We don't just talk profit — we deliver it! Is your business ready for explosive growth? Visit InfiniteProfitConsulting.com to learn how Marcia and her team can help you boost profits and set your business up for long-term success.     Grab Your Free Resource: Looking to supercharge your profits? Download Marcia's Profit Booster Playbook at BoostingProfit.com to uncover three essential strategies to increase your bottom line today.     About Marcia Riner.  She is a business growth strategist who helps business owners dramatically increase their revenue, profit, and the value of their company. In fact, she can show prospective clients a clear pathway to profit and an impactful ROI for working here before hiring her firm. Through her proven Profit Booster® strategies, she gets results. Marcia is the CEO of Infinite Profit® and more information can be found at https://www.InfiniteProfitConsulting.com Got questions?  Reach out to Marcia and her team at (949) 229-2112 ♾️  

Taking you behind the scenes of the SEO Seasons Society where I walk through website migration best practices for SEO. This is a snippet of one of our demo call where we talk about canonical issues, content management, and keyword optimization.    More information about the SEO Seasons Society here: https://courses.digitalbloomiq.com/seo-seasons-society Website Links: Full episode shownotes for this episode: https://digitalbloomiq.com/seo/website-migration-best-practices   Get email updates on all podcast episodes (+ SEO tips, behind the scenes, and early bird offers) : here: https://digitalbloomiq.com/email   90 Day SEO Plan: Your Dream Clients Booking You Overnight! Free webinar training here: https://digitalbloomiq.com/90dayseoplan More information about the podcast and Digital Bloom IQ: https://digitalbloomiq.com/podcast https://www.instagram.com/digitalbloomiq/ https://twitter.com/digitalbloomiq https://facebook.com/digitalbloomiq https://www.linkedin.com/in/cinthia-pacheco/ Voice Over, Mixing and Mastering Credits: L. Connor Voice - LConnorvoice@gmail.com Lconnorvoice.com Music Credits:  Music: Kawaii! - Bad Snacks Support by RFM - NCM: https://bit.ly/3f1GFyN  

When should you as an inventor ask for help with social media?  What should you do if you don't want your boss to find out you're running a side hustle?  How can beginning inventors sell out with social media? Stick around to find out!Questions? inventpodcast@gmail.comIWM Engineer; Lance at https://www.freelancedesigns.ca/The Invent With Me Podcast⬇️Spotifyhttps://open.spotify.com/show/2YAZqvv...⬇️Applehttps://podcasts.apple.com/us/podcast...In this episode, our hosts Grant and Marcus are joined by two special guests from Tork Strap: Dan Bruhl, the new head of marketing, and Steven Flynn, the head of sales. They share invaluable insights from their experiences in leveraging social media to transform business strategies.

Have you ever considered advertising your business to about 10 - 30 zip codes at once for hyper-target marketing? Listen to the audio episode to learn how to win your local business area. PROMO: Welcome to the Podcast Growth Academy

In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by John Hutson, Head of SEO at Ink Digital. Join them as they explore creating effective content strategies that align with performance marketing objectives.

When are best SEO practices not the best SEO strategy? As with everything in SEO, even following best practices all depends. Wix's Mordy Oberstein and Crystal Carter are back to discuss the pros and cons of following the best practices of SEO. Find out when to and when not to adhere to best SEO practices as the duo explores real cases when following best SEO practices may not be ideal!  SEO Consultant, Jono Alderson, shares scenarios where you should take off your SEO hat and alter certain best practices by not necessarily ignoring them but reshaping them to differentiate yourself from competitors.  Plus, see how best practices relate to actual consumer expectations.  Practice doesn't always make perfect on this week's of the SERP's Up SEO Podcast!  Key Segments [00:01:51] What's On This Episode of SERP's Up? [00:02:38] Focus Topic of the Week: Parting Ways With Best Practices  [00:19:18] Focus Topic Guest: Jono Alderson [00:28:25] Deep Thought [00:34:59] Snappy News [00:42:23] Follow of the Week Hosts, Guests, & Featured People: Mordy Oberstein Crystal Carter Jono Alderson Natalie Slater Barry Schwartz Resources: SERP's Up Podcast Wix SEO Learning Hub Searchlight SEO Newsletter Wix Studio Wix Studio YouTube Jono Alderson SEO Consulting User first SEO News: Google Explains How It Processes Queries & Ranks Content Reminder: Google's Helpful Content Update Is No More - It's A Core Update

Cameron Gordon, SEO Manager at Rack Room Shoes, delves into optimizing eCommerce SEO using AI and search intent. AI is changing the way we do eCommerce SEO, making product descriptions easier and enhancing internal search functionality to drive user experience. However, we must exercise caution to ensure we maintain originality in our content when leveraging AI to maximize efficiency. Today, Cameron discusses SEO best practices and AI for eCommerce.Connect With: Cameron Gordon: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to the Marketing 101 Podcast for Small Business Owners, where you will find practical tips and guidance on developing marketing plans and content marketing strategies and tactics. Your host Philippa Channer, owner of Channer Consulting, is a content marketing strategist looking to help entrepreneurs like yourself to succeed.   In this podcast episode, host Philippa Channer focuses on the critical role of SEO and content optimization for small business owners. She explains how SEO helps content reach the right audience and the importance of organic traffic. Philippa discusses long-term SEO strategies versus paid ads, emphasizing the need for high-quality, relevant content. She covers key SEO elements like keyword research and on-page optimization, as well as technical aspects like website speed and structure. Additionally, she advises using tools like Google Analytics for performance insights and staying updated with SEO trends. The episode ends with Philippa teasing a personal upcoming segment.   Learn more about the EmpowerHer Program today: https://empowerherap.com/   Whenever you are ready, here are some ways that we can help you: Free 1-Hour Marketing Consultation: https://tidycal.com/philippa/free-marketing-consultation   Free Marketing Assessment: Do you know if your marketing is working?   Are you sure that all of the work you're doing to grow your business is actually working? You might be surprised by how much money and time you could save by taking our free marketing assessment. It only takes a few minutes, but it will give you an in-depth look at how effective your current strategy really is. Click here to get started: https://bit.ly/3xnrJ1W   Subscribe for regular content on developing a solid marketing plan, marketing strategy, and marketing tips.   Connect with us:   Linkedin: https://www.linkedin.com/company/channer-consulting-llc Facebook: https://www.facebook.com/channerconsulting/ Instagram: https://www.instagram.com/channerconsulting/   Get in touch: info@channer-consulting.com

Today, we're diving straight into a topic that's been buzzing – should I be using hashtags within my content, and if so, how?In 2024, the game has changed. Algorithms evolve, trends shift, and user behavior adapts. So, if you're still relying solely on hashtags to amplify your content, you might want to rethink your approach.Today, we're going to unpack the truth about hashtags in 2024. We'll explore their role in today's digital ecosystem, nail down effective hashtag strategies, and uncover whether the effort put forth with hashtags is worth it or not.⬇️ MORE THINGS, CHECK THEM OUT! ⬇️ ⟡ The S.O.S. Collective: https://iden.agency/thesoscollective ⟡ 1:1 Coaching: https://go.iden.agency/1-1-coaching ⟡ My Favorite Platforms: https://www.iden.agency/faves ⟡ Subscribe to my Email List: https://iden.myflodesk.com/subscribe

Ever wondered why some websites soar in search rankings while others remain invisible? Our newest podcast episode sheds light on the critical factors that could be holding your website back from achieving its full potential!This episode provides insights on the importance of unique, original content, the Expertise Equation, and addressing user queries. It also discusses the dangers of stale content and its impact on a site's trustworthiness and ranking. Key takeaways include crafting original and insightful content, showcasing expertise, answering user queries, and maintaining fresh content.Discover expert tips for creating original and insightful content, showcasing expertise, boosting site credibility, directly answering user queries, and maintaining freshness and fulfilling promises.Don't let common pitfalls drag your site down. Implement our expert recommendations and watch your website climb up the search engine ladder!

SEO or search engine optimization isn't getting the amount of attention  it used.The early days of e-commerce was all about key words and being top ranked in Google searches.    As dynamic new marketing options were rolled out, SEO found itself out of sight, out of mind.However online marketing experts are now saying that by overlooking this core part of the digital ecosystem, companies could be leaving money on the table.In this episode we're joined by Jules White, founder of Success Hub, which specializes in helping companies and entrepreneurs optimize their websites so that they can connect with customers who are searching for their products and services.In this podcast Jules will be discussing: The critical reason why everyone should get the SEO right for their website.Key areas that sites need to optimize for better search results.What companies misunderstand about how to optimize their website in a competitive market.Useful LinksAsianet Consultants website:  https://asianetconsultants.comSuccess Hub website: https://thewebsitesuccesshub.comJules White on Facebook:   https://www.facebook.com/juleswhitecreativa Jules White on LinkedIn:   https://www.linkedin.com/in/jules-white-creativaVisit A Seat at The Table's website at https://seat.fm

Autumn Micketti, SEO and Content Coordinator at 1-800-Flowers.com, delves into optimizing content creation for SEO success. Prior to learning SEO best practices, 1-800-Flowers content teams struggled with blog topic selection. However, with improved SEO knowledge and trust in the SEO team, they now proactively seek SEO guidance to ensure topic relevance. Today, Autumn discusses teaching content teams SEO best practices. Show NotesConnect With: Autumn Micketti: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode, we're delving deep into the world of Shopify SEO with an industry expert who's not just talking the talk but walking the walk. Benjamin Golden is the founder of Golden Web, a Shopify SEO agency that has been making waves in the e-commerce industry. Benjamin's impressive track record speaks for itself, as he's generated a staggering $25 million in organic revenue for his Shopify SEO clients in just two short years. Tune in as we sit down to uncover the secrets behind Benjamin'sremarkable success. He'll will be sharing a treasure trove of highly actionable tips and best practices for optimizing your Shopify store for search engines. Whether you're a seasoned e-commerce professional or just getting started with your online store, this episode has got a ton of valuable insights that will help you take your SEO game to the next level.

Samantha Mabe owns a business called Lemon in the Sea, specializing in Squarespace and Kajabi website design for industry experts, health, and wellness professionals.Connect with  Samantha:Website Instagram We discussed the importance of combining website strategy and SEO. 1. Critical steps of optimizing your website:Messaging comes first. Copywriting next.Invest in high quality brand photos BEFORE website design.Implement basic SEO setups to ensure visibility.2. Basic SEO may or may not be included in web designing services. Much of the SEO comes from the website content. Often this is submitted by the clients themselves or written by a copywriter.The main goal of websites Samantha creates: present a professional online space.3. Professional, personalized brand photos can enhance the quality of a website. Use brand photos when possible over generic stock photos.Proper optimization of images can assist in quick loading of webpages.4. Best practices to improve a website's functionality and visibility: Set clear site goals (Set a fundamental goal for the site).  Integrating main goal into every page's design.Track conversions toward goal(s). Utilize SEO and keywords. Create an accommodating user experience. Incorporate a blog for content creation. "Choose Your Own Adventure" section on home page.Keep buttons and menus simple.5. Common business goals for a website:Building an email list.Getting people on sales/consultation calls.Three pillar blog posts.Make sure site map is submitted to Google Search Console.If you're looking for a unique, handcrafted way to spruce up your home or office, then Collage and Wood is the perfect place for you! We offer a range of beautiful wooden signs that are perfect for any occasion. Our talented team of artists will work with you to create a sign that perfectly suits your needs. So why wait? Visit Collage and Wood today!Support the showApply to be our podcast guest!

Your website's content and keywords might be optimized for search engines, but have you built out an SEO strategy that Google will like? In today's episode, Melissa Arlena joins us to share how you should plan your keywords, best practices for SEO, and what tools you should be using (including AI).The Business-First Creatives Podcast is brought to you by CRM and Dubsado expert Colie James. Join Colie each week as she discusses how to build a business that brings you joy and a paycheck! From business advice with fellow entrepreneurs to sharing automation tips and tricks, Colie and her guests are sharing industry trends and resources, along with a little bit of sarcasm.Review the show notes and transcript at coliejames.com/episode-080/If you've tried setting up your Dubsado account, yet aren't actually utilizing all of the features it offers, I want to invite you to check out The CRM Blueprint. My course includes templates for all of the forms, emails, and workflows that you need to get paid in one easy step. Ready to maximize your use of Dubsado, enroll in The CRM Blueprint today! Use the code PODCAST for 10% off.Mentioned in this Episode:Google Search ConsoleKeywords EverywhereKeywords Research CourseProfit FirstImagen AIConnect with Melissa:melissaarlena.cominstagram.com/melissaarlenamelissaarlenaphotography.commelissaarlena.com/services/

A really solid Search Engine Optimization strategy for podcast show notes can easily be pushed to the back burner within a marketing strategy. Sometimes they're an afterthought, sometimes they're on the perpetual to-do list, and sometimes they're not really considered at all.Personally, I'll confess that my intentions around show notes optimization often exceeds the bandwidth we can devote to the project. But after today's conversation on The Company Show, I am prepared to mend my ways.Today's guest, Danielle Desir Corbett is someone who does show notes really, really well. A podcaster, podcast marketing coach, and SEO Expert, she delivered one of the most popular presentations at last year's Podcasting for Business Conference—optimizing your podcast show notes for maximum discoverability.In this episode, Danielle talks about her strategies for optimization and the benefits that she and her clients have seen by making it a priority on websites. She shares how to balance creativity and technical accuracy, how to conduct and deploy your keyword research, and why it's absolutely critical to have each episode on its own page within your website.As always happens after a conversation with Danielle, I'm wild to get into my content archive and update it, and improve our workflows going forward—and I think you will be too.Listen to our conversation below, or continue reading the blog post!Tune in to the full episode to learn about:Why SEO is so important for podcastersWhy so many people don't pay enough attention to search rankingsHow prioritizing SEO can impact your podcastShould you start with a topic or with a keyword when planning a new episode?An SEO workflow that you can use to optimize your episodesLow-hanging fruits of SEO show notes optimizationSEO metrics that you should trackDon't forget to join us for our free monthly strategy calls on the third Thursday of every month!8 EASY Ways to Boost Your Rankings TODAYHere are the best practices and tips from Danielle—now and add the most value to your show notes while spending the least amount of time and effort!Audit and change titlesEnsure your titles are clear, compelling, and contain relevant keywords. If any of these elements are missing, consider revising them. Optimizing your episode titles is an effective way to boost downloads. Danielle recommends doing this annually by reviewing your archives and assessing whether each title still meets the mark.Use your questions as bullet pointsWhen creating an episode, utilize keyword research and question analysis to develop your content. Copy and paste the questions you've identified into bullet points under the "In this episode, we discuss" section. These bullet points will serve as headers and paragraphs in your show notes, outlining the tips and topics covered. Proper preparation is crucial as it provides you with ready-made content for your show notes, making it easy to plug and play.Insert links to YouTube VideosTo enhance your search visibility, consider creating a video for each episode of your podcast and include the YouTube link in your show notes. Google prioritizes pages with videos, particularly those from YouTube. Adding a YouTube video, which can be automatically generated by your podcast hosting platform, to every show notes page is an effective way to improve search friendliness and increase your online presence.Embed the podcast player lower on the pageEmbed the podcast player in the second or third paragraph of your show notes. Search engines like Google prioritize understanding the page's content through the title and initial paragraph. If the first paragraph is filled with HTML code or unrelated text, you're already losing the mark.Start by optimizing your top-performing episodesIf you're ready to dive into SEO, you have two options: update your entire archive or focus on optimizing your top-performing episodes. It's not necessary to tackle everything at once, as it can be overwhelming.Take notes on what you've learned today, identify your top five or ten episodes, optimize them, and then proceed with this strategy. Don't feel pressured to do it all at once. It's more approachable and understandable to take a gradual approach, especially for people who prefer not to complete everything at once.Always link to other pagesA must-have for your website is a blog post or show notes page that includes links to all the episode-related content. As business owners, we aim to drive traffic to our website and cater to both Google searchers and our listeners seeking extra material. Therefore, it is essential to have the keyword in the title of the blog post, as well as sprinkled throughout the show notes, particularly in the first paragraph.Danielle's SEO WorkflowHer personal strategy involves embracing creativity and focusing on topics that resonate with her audience, then refining the SEO strategy afterward.Here are the steps that you can emulate for your show!Start by choosing a topic or finding interesting individuals with valuable stories to share.Once you have a topic, create bullet points of questions or talking points.While doing step #2, conduct soft keyword research, mainly focusing on incorporating relevant keywords into the episode.After recording the episode, write the show notes and blog posts, and conduct more thorough keyword research to optimize the content.While some bloggers prioritize keyword research first, Danielle believes that podcast listeners appreciate nuanced content that goes beyond simple how-tos. It can include different perspectives, explorations, and even lightheartedness.Don't (always) copy the larger shows!In the annual State of Business Podcasting Report, we consistently discover that many of the top 100 business shows have minimal show notes, often just a sentence or two, or even no associated website. Considering the value that comes from investing time and effort into both written and audio content, it's surprising to see this trend.According to Danielle, one possible reason behind this trend is that larger shows with a substantial following can afford to overlook detailed show notes. Meanwhile, smaller shows don't have that luxury.Google receives millions of daily searches, making it a valuable source of traffic for our ecosystem. For small business owners with limited resources, there are methods available for long-term discovery and visibility.Show notes have the advantage of being a one-time effort, although it can be time-consuming. Nonetheless, even show notes from years ago can continue driving daily traffic and affiliate sales. This long-lasting impact is undeniably powerful.Key Quotes“For the rest of us, it's really important for us to pull on levers that allow us to market our podcast for the long term so that people can find us and that we can achieve all the goals that we have related to our show.” - Danielle Desir CorbettResourcesOne Stone Creative | LinkedIn | Twitter | Facebook | InstagramMake sure to check out our free Monthly Strategy Calls!About Danielle Desir CorbettPodcasting since 2018, Danielle Desir Corbett is a podcast marketing coach and host of the top-rated 4x grant-funded affordable luxury travel and personal finance podcast and blog, The Thought Card. She has been a guest on nearly 200 podcasts and is a sought-after speaker at popular podcasting conferences such as Podcast Movement, She Podcasts LIVE, Podfest, and more.As the founder of WOC Podcasters (Women of Color), Danielle is passionate about connecting Women of Color podcasting creatives and professionals to resources and opportunities that will empower their podcasting journey.Podcast Coaching with Danielle Desir Corbett | Instagram | TwitterRelated Episodes and Media:The Video Advantage for SEO with Atiba De SouzaWrite Better Podcast Episode Titles WorkshopPFBCon 2023We're starting to get ready for this year's Podcasting for Business Conference, and we're currently looking for speakers! Go to PFBCon.com and click on “Become a Speaker” to share your idea! It's happening this November, all online.

Got a Minute? Checkout today's episode of The Guy R Cook Report podcast - the Google Doc for this episode is @ 20230613 Google image SEO best practices ----more---- Support this podcast Subscribe where you listen to podcasts I help goal oriented business owners that run established companies to leverage the power of the internet Contact Guy R Cook @ https://guyrcook.com The Website Design Questionnaire https://guycook.wordpress.com/start-with-a-plan/ In the meantime, go ahead follow me on Twitter: @guyrcookreport Click to Tweet Be a patron of The Guy R Cook Report. Your help is appreciated.   https://guyrcook.com https://theguyrcookreport.com/#theguyrcookreport Follow The Guy R Cook Report on Podbean iPhone and Android App | Podbean   https://bit.ly/3m6TJDV Thanks for listening, viewing or reading the show notes for this episode. Vlog files for 2022 are at 2022 video episodes of The Guy R Cook Report Have a great new year, and hopefully your efforts to Entertain, Educate, Convince or Inspire are in play vDomainHosting, Inc 3110 S Neel Place Kennewick, WA 509-200-1429

Even if blogging doesn't come naturally, or if you aren't quite sure what to blog about, perhaps knowing how blogging can serve your audience, boost your Search Engine Optimization, and help your business to grow can encourage you to consider blogging on behalf of your business. Today, we're excited to share more about blogging for SEO!  Hosted by ⁠⁠⁠⁠⁠⁠⁠⁠⁠Kelly Zugay⁠⁠⁠⁠⁠⁠⁠⁠⁠ of ⁠⁠⁠⁠⁠⁠⁠⁠⁠With Grace and Gold®⁠⁠⁠⁠⁠⁠⁠⁠⁠ — ⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brand It, Build It Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠, a chart-topping small business marketing podcast, equips you to build and grow your creative small business with purpose and strategy. Podcast Show Notes: https://withgraceandgold.com/category/podcast/ With Grace and Gold on Instagram: https://www.instagram.com/withgraceandgold Free Resources from With Grace and Gold: https://www.withgraceandgold.com/free Honored as Showit Designer of the Year, With Grace and Gold® has proudly served thousands of small businesses and creative founders worldwide through award-winning, elevated, purpose-driven brand and Showit web design since 2014. For custom brand design services, custom Showit web design services, and easy-to-customize Showit website templates for fine art photographers, event planners, wedding professionals, interior designers, and creatives, please visit With Grace and Gold: www.withgraceandgold.com

Cesar Toledo explains to us some SEO Best Practices. He provides answers to a lot of the Why? What? How? Who? within the world of SEO.Let us know what you think.Download our FREE E-Book: https://websites.bippermedia.com/25-lseo-ebookI'd like to invite you to join our SEO Secrets Facebook group: https://www.facebook.com/groups/seosecretsgroup/Get listed today in our business directory: https://bippermedia.com/best-business-near-me/Visit our website: https://bippermedia.com/Schedule a strategy call: https://calendly.com/seo-consultation-team/30-minute-seo-consultation?month=2023-05Thank you for listening to SEO Secrets...As always, I would be honored if you shared an honest rating and review on iTunes!Thanks again.Bobby HollandSEO Secrets Hosted on Acast. See acast.com/privacy for more information.

When Nicole McCullum promoted her real estate school using online ads, she quickly learned how difficult it was to fill her classroom. It was 2004 and the competition was stiff. Determined to crack the code of digital marketing, she began educating herself about Search Engine Optimization (SEO).   She soon found herself immersed in the world of SEO. What started as a desire to generate more ROI from her online ads turned into a new, full-fledged, and highly successful business called Captivate Designs. Nicole is now a preeminent coach, teacher, and public speaker to small businesses seeking to get found online using cutting edge digital marketing strategies and tactics.   In this episode, you get a chance to hear from the SEO maestro herself!   She shares best practices that include:

Taking your brand global While many of us start small and want simply to be found locally, over time our desire to be found on the global stage increases. And even if we're not directly targeting other countries, of course it's likely that a fair share of your website visitors come from different countries and speak different languages, so it might be time to consider making your site more international. But if you're looking to create an international website, what do you need to consider?   In this episode we'll focus on the three big tasks: 1. International-friendly URLS - or country targeting 2. Language tags - language targeting 3. Ranking in the different countries. As well as discussing a bundle of other tips and tactics. So, if you're ready to take your brand global, this is the episode for you. Tune in to learn: How to choose an internationally-friendly brand name Which is best moving from local to global: Top level domains, sub domains or subdirectories How to avoid duplicate content issues across multiple sites Best practices for language targeting.  What to consider across different cultures when writing content Best ways to handle keyword research and backlinks for international variations of your site Top tips for using Google Analytics and Google search console How important it is to host your international sites on a local hosting site Useful Resources: The Guide to International SEO - Just getting acquainted with international SEO? Start here. The International SEO Checklist - Aleyda Solis walks you through everything you need to know to get started with international SEO. International SEO – Google Technical Support Head to episode notes Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course Sign up for the Recipe for SEO Success Course

Digital marketing is now something that every business needs to include  - even if only in a minimal way.That's left a lot of companies either wondering what to do - or wasting time and money doing the wrong thing.One of the core tactics is building links on your website.  They can significantly boost your ranking in search, add credibility to your website and help attract more visitors.Like most aspects of digital marketing, the cost can be low, but the time required to do it right can be massive.   The question is how to do this effectively and efficiently?Today we'll be speaking with Aaron Anderson, an SEO and Link Building expert whose company Link Pitch prides itself on offering link building services done the right way. With a focus on scalable outreach-oriented link building, Link Pitch is completely obsessed with building high-quality, relevant links that  benefit their clients' sites for the long term.In this podcast Aaron will be discussing: - How link building works and why it is critical for every website to have backlinks.- The best way to build those all-important backlinks - even for brand new websites.- Key mistakes companies make when outsourcing their link building.USEFUL LINKS:Asianet Consultants:  https://asianetconsultants.comConnect with Aaron Anderson:  https://www.linkedin.com/in/aaronanderson22/Link Pitch's website: https://linkpitch.io/Let's Talk Link Building podcast:  https://www.buzzsprout.com/2057466Visit A Seat at The Table's website at https://seat.fm

SEO--- another acromion we hear all the time and use it in a verity of ways, but you can't fully appreciate the value of SEO without an understanding of what it is. SEO really is. It's the complex practice of increasing the quantity and quality of traffic to your website through search engine results. The goal of SEO for business is to generate organic traffic—by allowing searchers clicking through to your website from a search engine results page (SERP). Simple right? Not really. It is very complex and most small businesses, although they may think they get it, really do not. Most online experiences begin on a search engine, making search the most used digital tool, and is why it is important that small business do get it right, and very often they need help. In this episode we explain how SEO works, what the key elements are and how one company helps SMBs get it right.

SEO--- another acromion we hear all the time and use it in a verity of ways, but you can't fully appreciate the value of SEO without an understanding of what it is. SEO really is. It's the complex practice of increasing the quantity and quality of traffic to your website through search engine results. The goal of SEO for business is to generate organic traffic—by allowing searchers clicking through to your website from a search engine results page (SERP). Simple right? Not really. It is very complex and most small businesses, although they may think they get it, really do not. Most online experiences begin on a search engine, making search the most used digital tool, and is why it is important that small business do get it right, and very often they need help. In this episode we explain how SEO works, what the key elements are and how one company helps SMBs get it right.

In this episode of the Photo Business Help Podcast, I talk with Georgie Hope about SEO and how to best use it in your photography business! About Georgie: Website: https://largehope.com/ (https://largehope.com) Facebook: https://facebook.com/largehopeseo (https://facebook.com/largehopeseo) Instagram: https://instagram.com/largehopeseo (https://instagram.com/largehopeseo) LinkedIn: https://www.linkedin.com/in/georgiehope/ (https://www.linkedin.com/in/georgiehope/) Georgie Hope is a Search Engine Optimisation expert and author with a focus on educating small business owners about how to protect themselves from failed SEO migrations.

Ranking high in Google searches is more than adding a bunch of keywords on your website. A lot more. In my interview with Sam Dunning, co-owner at WEB CHOICE, Sam unpacks the best ways to integrate SEO into your website for inbound leads, best and worst SEO practices and much more. Jump in for all the best advice from a top expert.Visit The Copy Worx for more info and to contact Linda.

Shockingly, Google finished rolling out the Google product reviews update on August 2nd and didn't even tell us on social. We are seeing some volatility and fluctuations in Google Search may be due to the Google Product Reviews...

Brandon Leibowitz, the founder of SEO Optimizers, created a digital marketing agency with a strong focus on small and medium-sized businesses. SEO Optimizers use strategies that help companies rank higher on Google to realize an increase in leads, conversions, and their bottom line. With over 14 years of experience, Brandon's methods have proven effective and helped hundreds of brands increase profits with hyper-competitive keywords that convert into sales. What began as an after-hours passion and second income stream in 2008 has proven to be a successful full-time business. Brandon shares how he uses keywords to help his clients rank high on Google in this One Big Tip podcast episode.  Since graduating college, Brandon has worked in digital marketing agencies and learned different marketing strategies. The one that intrigued him the most was SEO. Unlike paid ads and social media, SEO is the best way to create free organic traffic. What started as a side hustle ten years ago has become a successful business for Brandon. The most significant change over the past ten years is that SEO is no longer enough. You need to convert the leads SEO generates. That comes down to website design and other tactics. When creating an SEO campaign, it's important to tie it to the client's main website. This is the best way to attract new leads. Otherwise, Google gets confused and doesn't know which page to rank higher, the landing page created for SEO or the main website. A skilled marketer can steer you in the right direction.  Brandon always makes sure his clients know the timeline of different marketing strategies. With SEO, it's often trial and error, with a lot of internet sleuthing to see which keywords are ranking and if they're successful. SEO is the scenic route to successful lead generation, but it's a guaranteed win.SEO may be the best way to increase traffic to your website, but you need to be top of mind to your consumers for a high conversion rate. Conversions happen when there is trust and authority. Email is a proven strategy to stay top of mind and help with conversions. Another method that helps with conversions is remarketing ads. That's a way to follow the lead over time and give them a little nudge or reminder - “Hey, I'm still here. Do you still need my service?”Having a solid SEO campaign may be a top priority for digital marketing. Skilled marketers know that SEO is not enough. To convert leads, you need other strategies. In this episode of the One Big Tip podcast, Brandon shares tried and true tactics that work to grow your business in this episode of the One Big Tip podcast. In this episode:[2:05] Brandon shares what a strong SEO campaign can do for your companySEO is the best way to generate free organic trafficSEO is always tied into your company website for the best results[4:50] Over the past ten years the SEO game has changedIt's not enough to generate traffic to your website, you need to make sure the leads don't bounceThe best keywords can often be found by looking at your competition and seeing what works for them[8:00] Before you have a solid marketing strategy you need to have a solid websiteThe best SEO strategy will fall short if the website is not optimized for conversionsConversions require CTA's and clear directions for your consumers to follow[11:14] SEO is the scenic route of marketing Paid ads always provide quicker results and feedbackIt can take months to see the results of a strong SEO campaign[13:49] Staying top of mind is important for conversionsPeople leave websites due to distractionsYou need to use other methods besides SEO for a well-rounded marketing campaign[15:02] Remarketing ads and emails are imporSupport the show

Are you looking for SEO best practices? Internet marketing is important for business visibility. Dmitrii Kustov speaks with Favour Obasi-ike to speak on major components that will positively impact your marketing efforts. Connect with Dmitrii's business on social media with these links: https://www.facebook.com/regexseo/ https://www.linkedin.com/in/DigitalSpaceman/ https://twitter.com/DigitalSpaceman https://www.instagram.com/regexseo/ Resources: Listen to We Don't PLAY podcast on wedontplaypodcast.com Learn how to use Pinterest for business with Pinterest SEO Marketing strategies. ✅ Grab your free Pinterest marketing course here! Visit http://playinc.online/pinterest to start using Pinterest.com as a business today. Connect with Favour Obasi-ike here: https://znap.link/flaevbeatz Join the Pinterest & SEO Marketing club on Clubhouse today using this link here. Join the Pinterest & SEO Marketing Facebook Group to join the LIVE! sessions here. Listen to Favour Obasi-ike on the Wisdom App Rate this Podcast: https://ratethispodcast.com/wedontplay --- Send in a voice message: https://anchor.fm/wedontplay/message Support this podcast: https://anchor.fm/wedontplay/support

I'm going to be honest with you: When I started my career, I didn't think SEO for copywriting was as powerful as SEO for content writing. But for many reasons, I realized that there was just as much value in SEO for copywriting projects like web pages (and potentially even sales pages — gasp!) as there was in longer-form content.  In this episode, I'll talk about whether or not investing SEO in your copywriting efforts will bring a good return on investment. And if so, what you can do to maximize that return.Here's the scoop on what we talked about:Erin's transition from SEO content writer to SEO website writer and why she made the shiftThe three types of keyword phrases that you may want to consider using on your website pagesWhy and how voice-of-customer research can help you with SEO research and implementationRemember, search intent is such a valuable lesson for business owners when it comes to finding SEO opportunities and using that data when implementing SEO for copywriting projectsWhy trial and error (and trying again) is the best approach for implementing SEO within your website copyHow to use the posts on your website to link to the pages on your website for maximum SEO juiceHow to ask for backlinks from outside sources to maximize your SEO for copywriting on-page effortsWhether or not SEO for copywriting projects like sales pages is worth the effortHow to approach SEO for sales copy for time-specific launchesWhy using your best SEO keyword phrases in evergreen content is the best approach and how calls-to-action on those pages could temporarily drive traffic to your launchesSure, SEO for copywriting is a lot of work. But consistency is what drives conversions, so keep at itMost importantly (

Are you a teacher who sells their resources but are confused about how teachers pay teachers works? In this show, we crack the code for you when it comes to getting more organic traffic to your resources, targeting your ideal audience, and converting views into sales! The trick? To use Search Engine Optimization (SEO) in your teacher pay teachers description and titles. Today we will be discussing more what SEO is, the importance of SEO when selling your resources, and I will be sharing my three top tips! You do not want to miss this one. After you have watched, let us know if you have a better understanding of SEO and how it can help your TpT Store thrive in comments below or in our free Thriving Teacher Facebook Group: https://www.facebook.com/groups/thrivingteachergramtips This episode's sponsor- Thriving Teacher Academy! Don't miss this valuable opportunity and sign up today! https://www.jillianfernandez.com/thrivingteacheracademy Watch on YouTube: https://www.bit.ly/jillianyoutube Read the blog: https://www.jillianfernandez.com/blog GROW MORE ON SOCIAL: Instagram: https://www.instagram.com/thejillianfernandez/ Facebook Group: https://www.facebook.com/groups/thrivingteachergramtips Website: https://www.jillianfernandez.com ** FREE TRAINING - CREATE A MULTIPURPOSE RESOURCE FOR YOUR CLASSROOM OR TPT STORE** https://www.jillianfernandez.com/offers/DV6AvzJa ** GET YOUR FREE BRAND STRATEGY WORKBOOK ** https://www.jillianfernandez.com/brand-strategy-workbook ** LEARN MORE ABOUT MY PAID PROGRAM THRIVING TEACHER ACADEMY** https://www.jillianfernandez.com/thrivingteacheracademy **FIND RESOURCES FOR YOUR TPT STORE OR CLASSROOM ** https://www.teacherspayteachers.com/Sellers-Im-Following/Add/Jillian-Fernandez ** MASTER INSTAGRAM WITH THE ULTIMATE GUIDE TO INSTAGRAM MINI-COURSES ** https://www.jillianfernandez.com/instagramcourses

How do you feel about implementing SEO for content you've created?Wouldn't it be great if new people were coming into your network more frequently without having to do anything? On this episode of the Talk Copy to Me podcast, I'm talking with Meg Casebolt of Love at First Search all about SEO. We'll dive into what content is right for your business, how to rank for that content, how long it will take to rank, and what goes into creating content that will help you get found by your ideal audience.There's so much to learn about SEO for content writing — and we'll help you determine what to focus on.Here's everything I talked about with Meg during this episode:Why and how SEO brings new clients into your businessHow quality content helps your audience to feel as if they really know youHow competition plays a key role in if/how you will rank on search enginesYou may need to change your content approach based on what your ideal clients are searching for or what they think they may needEveryone has their own perspective. Your content will be based on your perspective. Your take on the topic is different from other people who are trying to rank for that same or similar keywordYou don't need a lot of visits to your website. You need the right visits, which is why intent is so important. To get the right people to your website, you need to put strategy into your SEO and content approachWhy your SEO approach may need to change based on what is happening with your business and the world at largeWhat to do if you already have invested in SEO, and are looking for an improvement to what you already haveSEO is a long-term investment than can continue to serve you for years after creating the original contentHow the pandemic changed all bread makers SEO efforts for the better