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Simone Kain, the creator of George the Farmer, shares her journey of creating educational content for children about farming and agriculture. She discusses the inspiration behind George the Farmer and how it has helped children discover a love for reading and learning. Simone also talks about the different age groups her material targets, from picture books for young children to middle-grade literature. She emphasizes the importance of showcasing women in agriculture and breaking stereotypes. The conversation highlights the impact of George the Farmer in bridging the rural-urban divide and connecting people to where their food comes from. Simone Kain, the creator of George the Farmer, discusses the impact of the character on children's confidence and learning about agriculture. She shares stories of how George the Farmer has helped shy individuals gain confidence and pursue new opportunities. Simone also talks about the challenges of developing and providing free curriculum resources for teachers and the importance of connecting children to where their food and fiber comes from. She discusses the potential for George the Farmer to expand into new themes and partnerships, as well as the decision to not live on the farm and the future of the family farm. Simone Kain discusses the challenges she faced before and during the pandemic, the importance of personal growth and self-care, and the joys and struggles of raising kids in agriculture. She also shares insights on parenting teenagers and the need for mentors in their lives. Simone highlights the freedom and responsibility that comes with growing up on a farm and the impact of drought on farming communities. She concludes by expressing her love for cooking and frustration with bad kids' books.Learn More & Connect with George the Farmer Belowhttps://www.georgethefarmer.com.au/https://www.facebook.com/GeorgetheFarmerAUhttps://www.instagram.com/GeorgetheFarmerAUhttps://www.youtube.com/c/georgethefarmerhttps://x.com/GeorgeFarmerAUWe're glad you're joining us for another episode of Barnyard Language. If you enjoy the show, please tell a friend (or two) and be sure to rate and review us wherever you're listening! If you want to help us keep buying coffee and paying our editor, you can make a monthly pledge on Patreon to help us stay on the air. You can find us on Facebook, Instagram, and TikTok as BarnyardLanguage, and if you'd like to connect with other farming families, you can join our private Barnyard Language Facebook group. We're always in search of future guests for the podcast. If you or someone you know would like to chat with us, get in touch.If you have a something you'd like to Cuss & Discuss, you can submit it here: speakpipe.com/barnyardlanguage or email us at...
On this bonus podcast, Georgie Poole talks to Simone Kain, co-creator of George the Farmer, on what inspired her to create the popular Australian educational books and program.
Simone Kain is co-owner of creative agency Hello Friday and co-founder and author of the award-winning educational brand, George the Farmer. Simone and her husband Justin are also raising three young boys on their family property near Penola, South Australia, which specialises in beef-cattle trading and sheep for meat and wool. In this episode, Simone shares the story of how George the Farmer began in 2012 when Simone was trawling the internet looking for farming books and apps for her farm-obsessed son, George. Simone quickly discovered a hole in the market. And in 2014, George the Farmer was officially born, with the story quickly spilling outside storybooks and into new mediums… Resources and links: George the Farmer - Website George the Farmer - YouTube George the Farmer - Spotify Connect: Rural Bank website Rural Bank on Facebook Rural Bank on Twitter Rural Bank on LinkedIn Rural Bank on YouTube This show is produced in collaboration with Wavelength Creative. Visit wavelengthcreative.com for more information.
Simone Kain is the first to admit that she's reluctant to enter the political sphere, but, in the same breath, recognises the power and influence of the children's books that she has created. Co-creator of the popular George the Farmer books that help educate children about the systems that work to get their food on the table and their clothes on their back, Simone Kain didn't always see herself as connected to agriculture. While Kain spent plenty of time as a child with the animals around her parent's farm, she always preferred to be drawing rather than doing hands-on jobs around the property. This preference for the creative arts meant that for years Simone felt that she wasn't connected to agriculture. Simone is one of the Antola Trading Shirt Ambassadors, celebrating incredible people from right across Australia who are having an impact within their industry or community. To check out the whole range go to www.antolatrading.com --- Send in a voice message: https://anchor.fm/humans-of-agriculture/message
This episode will delight all the parents, guardians and teachers listening today, who have read aloud the tales of George the Farmer and his wife, Dr Ruby to the wide eyes and excited ears of little ones.Today we're chatting with Simone Kain, author and co-founder of the George the Farmer educational enterprise. Born and raised on a farm in South Australia, Simone lives in Penola with her farming hubby, Justin and their three young sons – George, Frank and Louis.Simone, alongside her business partner Ben Hood, writes and publishes picture books, music, free paddock-to-plate videos, apps, nationally touring performances and free curriculum-aligned resources for kids, helping them learn where food comes from and just how important agriculture is.The idea for an Aussie fictional character that inspired and educated about farming was sparked when Simone was heavily pregnant and looking for something for her tractor-and-farming mad toddler.Today's episode of Life On The Land is brought to you by AgriFutures Australia.The Rural Women's Acceleration Grant is a new AgriFutures program, developed to foster growth and development in women involved in Australia's rural and emerging industries, businesses, and communities.Seven Australian women per annum will be granted a learning and development bursary of up to $7,000 for professional development to enable them to bring their idea, cause or vision to life.Applications open on Thursday, 26th of August 2021. Find out more via the AgriFutures website agrifutures.com.au.
In this episode of Talking Business Australia, we chat with Simone Kain co-owner of creative agency Hello Friday, and the co-founder and author of award-winning educational brand George the Farmer.With a vision for all children to connect to the earth, food, and farm, the George the Farmer brand encompasses picture storybooks, free curriculum-aligned teacher resources, stage performances, and paddock to plate short films which can be viewed on YouTube and ABCTV.Simone sits on various boards and has received a number of awards including the NAB Women’s Agenda Regional Entrepreneur of the Year, Brand SA Flinders Education Award, and national runner-up in the AgriFutures Rural Women’s Award.In this episode we cover: What goes into creating an inspirational children's characterThe importance of teaching children about the reality of farmingThe support you receive when you start a business regionallyHow the freedom that comes with living rurally can serve as a creative inspiration Staying true to your brandLinks mentioned in the show:George the Farmer WebsiteGeorge the Farmer InstagramTalking Business Australia WebsiteTalking Business Australia FacebookTalking Business Australia InstagramFind Cath at:The Digital Laneway WebsiteThe Digital Laneway FacebookThe Digital Laneway InstagramFind Mel at:Regional Roar WebsiteRegional Roar FacebookRegional Roar Instagram
This week, I catch up with Simone Kain, author of the much loved kids books, George the Farmer! She's a mum of three, including twins, and in many ways, lives the best of both words, living in town, while her husband drives out to work on the farm each day. Work/life balance is critical for her family, especially after Simone's battle with the 'motherload'..... when life and work and being a mum became too much, because she was doing too much. But, she took back control.This is her story.SPONSOR: Iris and Wool is founded on Emily’s love of the enduring quality of Australian Merino Wool & her passion for timeless designer clothing. A brand with authenticity and sincerity, 5% of all sales are donated to the McGrath Foundation in honour of Emily’s mother who passed away from breast cancer at age 43.Shop online at www.irisandwool.com. Use the code motherland to receive 10% off your order.
If you live in a city, chances are the only time your kids get to see where their food comes from is when they visit a farm stay. Simone Kain and her business partner Ben Hood wanted children across Australia to understand more about farm life, regardless of where they live. Together they created George the Farmer, a character who is teaching children about the journey food takes from paddock to plate. Simone tells us where you can find George, and why it's important to connect the town and country this way.
Simone Kain is the co-creator of George the Farmer, a social enterprise that focuses on educating kids about proper farming practices as well as how food and fiber are produced using apps, music, videos, picture books, and free curriculum-aligned educator’s guides. She drew inspiration from a 2012 survey in Australia that shows 10-12-year-old students don’t know where their food comes from. Simone describes George the Farmer as “everyone’s mate” and tackles the daily activities of Australian farming with passion. In this episode, Simone explains how George the Farmer educates children. She shares the story behind George the Farmer, how they structured their app, and why knowing where your food comes from is essential. She also discusses the need for people to learn that a career in agriculture is not always about farming and how George the Farmer aims to do just that. “We try to get kids to start thinking about the amazing opportunities available in agriculture.” – Simone Kain This Week on The Future of Agriculture Podcast: The origins of George the Farmer. What their app aims to do. Who their market is and their target age group. Their response from those who don't have a farm background. How kids have benefited from their app. Their future projects for George the Farmer Their process in trying to get George the Farmer in television. The challenges they've faced What surprised her the most in this project? Connect with Simone Kain: George The Farmer Facebook Twitter We Are a Part of a Bigger Family! The Future of Agriculture Podcast is now part of the Farm and Rural Ag Network. Listen to more ag-related podcasts by subscribing on iTunes or on the Farm and Rural Ag Network Website today. Share the Ag-Love! Thanks for joining us on the Future of Agriculture Podcast – your spot for valuable information, content, and interviews with industry leaders throughout the agricultural space! If you enjoyed this week’s episode, please subscribe on iTunes and leave your honest feedback. Don’t forget to share it with your friends on your favorite social media spots! Learn more about AgGrad by visiting: Future of Agriculture Website AgGrad Website AgGrad on Twitter AgGrad on Facebook AgGrad on LinkedIn AgGrad on Instagram
During January Regional Voices will feature 4 great stories we covered in 2017. In March we spoke with Simone Kain, who had recently won the South Australian RIRDC Rural Women’s Award for her work teaching kids – and grown ups – about Australian agriculture through her George the Farmer stories.
How much do you know about where the food you eat comes from or about the people who grow it? Alarming statistics indicate that many Australian students, especially in urban areas, don't understand where their food comes from or how it's grown. My Be The Drop podcast guests this week, "George The Farmer" duo Simone Kain and Ben Hood, are on a mission to turn this around. What started as a business idea to create an informative App and an additional business revenue stream, has grown into a range of books, videos and merchandise to educate an urban audience about rural issues; something they're hugely passionate about. So passionate in fact, this year they performed 5 shows a day for 14 days straight to approximately 400,000 people at the Sydney Royal Show! In today's episode of Be The Drop, Simone, Ben and I discuss the power of storytelling to educate, we hear an impromptu rendition of one of their most popular songs, and they reveal top tips for leaving a lasting legacy... SUBSCRIBE to the blog here with the 'unlock my storytelling superpowers' form on the right! SUBSCRIBE to us in iTunes here (Android users can access via the free app 'Podcast Addict'). SUBSCRIBE to us in SoundCloud here. SUBSCRIBE to us in YouTube here. CONNECT with Narrative Marketing on Facebook, and @be_the_drop on Instagram and Twitter. CONTACT US at podcast@narrativemarketing.com.au
George The Farmer was born out of a creative endeavour by Hello Friday http://www.hellofriday.com.au/ , the creative powerhouse of Simone Kain and Ben Hood.https://www.georgethefarmer.com.au/It started as an interactive app and has blossomed into a huge retail range including toys and books, education programs, live performances and a big social media presence.Simone and Ben have created a number of different forums including songs- this one is to celebrate the International Year of the Pulse https://soundcloud.com/user-912151459/pulse-partyOr this one learning about potatoes. https://www.youtube.com/watch?v=fmuueelyQwwSimone has also won the South Australia RIRDC Rural Women’s Award. http://www.abc.net.au/news/rural/2017-02-14/simone-kain-wins-rirdc-rural-womens-award-sa/8269740
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