Podcasts about Local Business

Social media is always changing and 2026 is going to be a pivotal year for local business owners who want to stand out, get found and get hired... and Leslie predicts it will be EASIER than ever.She's breaking down her top social media predictions for 2026, including what's shifting with AI content, why duplicating trends are fading and why social media SEO is now non-negotiable if you want locals to actually find you.In this episode you'll learn:Why AI content is increasing fast, but audiences are craving the real you (and how to use AI without losing your voice)Why viral trends are starting to burn your audience out and how original content will help you become the local top choice faster and easier than everWhy social media SEO matters more than ever in 2026Mentioned in this episode:Join The Local Instagram FormulaFollow me on Instagram @‌lesliepresnallWork with me inside The Localpreneur AcademyDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

Happy New Year — and welcome to 2026.We're kicking things off with practical, tactical visibility strategies for brick-and-mortar business owners who want to be found first in a world that's changing fast.People aren't just searching on Google anymore. They're using tools like ChatGPT and other AI-powered platforms to find the best businesses in their area. And here's the truth: those tools pull information from what already exists online.That means your Google Business Profile, your website, and your social media channels still matter — a lot.In this episode of Brick and Mortar Visibility, we're focusing on one of the most powerful tools you can use right now: video.Video keeps people on your social platforms longer, builds trust faster, and helps algorithms push your business further — which ultimately helps AI tools recognize your brand as relevant and credible.I'm breaking down four simple ways to use video strategically so:People stay on your channels longerYour brand builds authority and familiarityYour visibility compounds instead of stallsAnd your business shows up when people are actively searchingIf you want your business found first in 2026, this episode will help you understand why video matters — and how to use it without overthinking it.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

Many buyers prefer to order products and services independent of interacting with customer service personnel. Does your order entry process service “do it yourself” purchasing?Support the show

When a 10-year-old kid starts taking notes to critique his Aunt's directing of a Severna Park High School play, you know there is a budding theater kid in there. Fast forward about twenty years, and that kid graduated from Severna Park High and has just won an Annie Award in Arts Education from the Arts Council of Anne Arundel County. Along the way, Atticus Boidy has made a huge name for himself in the realm of the theatrical arts in Anne Arundel County. He teaches at the Children's Theatre of Annapolis, consults with many elementary and high schools in the county, and works with AACC and many other theater companies in the region. Along the way, he has launched his own consulting firm-- Theatrical Success Consulting. Truly a fascinating individual! Have a listen! LINKS: Atticus Boidy (Website) Theatrical Success Consulting (Website)  

Can your customers effectively order product from your catalog? Or, do your customers have to go on a hunt and peck internet search to gather the information they need to place an order, just because your catalog is not informative enough? If you are making customers go through more investigating to order, then it is time for the marketing department to wakey-wakey!Support the show

It's the last week of December of 2025!  And while many of us are resting, traveling, or spending time with family, our minds are quietly turning toward what's next.In this short and practical solo episode, I'm sharing a few important reminders and tools to help brick-and-mortar business owners step into 2026 with clarity instead of overwhelm.We cover:A timely Google Business Profile PSA (and why it matters more than you think)Why most business owners can't see the visibility gaps costing them customersMy $39 Website + Social Media Audit and how it helps you see your business through a customer's eyesAnd the One-Sheet Planning Tool I use every year to map quarterly goals, build systems, and stay focusedI also walk you through how I use this one-page plan with my team, how it supports SOPs, reviews, and leadership decisions — and why small, intentional changes compound over time.If you're looking for a calm, clear way to plan for 2026 without pressure, this episode is for you.DM me “ONE SHEET” on Instagram or LinkedIn and I'll send you the template I use or click here! Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

They say most people fear public speaking. Well, there's a cure for that up in Severna Park. Toastmasters of Severna Park (or Toast of Severna Park) is a local chapter of an international organization that meets twice monthly to help people overcome that fear. We sat down with Geri Cvetic, the club's President, to talk about the club and what it can do for virtually anyone. With COVID, we have become somewhat isolated and a bit introverted. Toastmasters has the tools to help you out in one-on-one conversations or on a stage in front of thousands! Do you freak out when you need to speak in front of people? Have a listen! LINKS: Toastmasters of Severna Park (Website) Toastmasters of Severna Park (Facebook)  

Giving something extra is another way of expressing customer appreciation. L'agniappe is a Cajun expression that labels a mindset of giving something extra. To the Cajun culture, it is a conscious mindset that encourages usage. The trick is to provide this “extra” something without the recipient asking for it. What about you? How well do you deploy L'agniappe?Support the show

Revenge Of became the go-to nerd bodega by hosting free events and waiving pinball fees. Learn the strategy that drives organic sales without discounts. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

The reality is that 80% of handwritten notes will get thrown away. The remaining 20% will quietly love them, save them, cherish them , or reciprocate by responding back. This applies to customers, spouses, kids, grandkids and friends. I would much rather put a smile on the 20% audience who appreciates receiving a heartfelt message. What about you? We invite you to go a little “old school” by exploring the magic of handwritten notes.Support the show

Today's Local Business Spotlight might get a little sticky! We are chatting with Brittney deVicq, who owns West Annapolis Acupuncture, which has been helping people for more than 20 years, 13 of them right on Giddings Avenue in West Annapolis. Ever the skeptic, we covered a lot of ground. What do you say to a skeptic like me? So what ailments can you help with? Who comes to see you? We learned about the hundreds of points, saw the needle, and listened to a few stories about wonderful successes. A surprise for me? How much the patient needs to be involved. If you want acupuncture to help with poor sleeping habits, it can--but you need to stop chugging that soda right before bed! And while most treatments are not accomplished in a single visit, it does not need to be a life-long endeavor! Bonus: They accept some insurance! This was a VERY fascinating one for me. Have a listen!

Gugs Mhlungu chats to Tshepiso Sibisi, Founder of Mwari Pizza about the inspiration behind the business, how its evolved, core values and how it serves as a community hub, bringing people together over great food. 702 Weekend Breakfast with Gugs Mhlungu is broadcast on 702, a Johannesburg based talk radio station, on Saturdays and Sundays Gugs Mhlungu gets you ready for the weekend each Saturday and Sunday morning on 702. She is your weekend wake-up companion, with all you need to know for your weekend. The topics Gugs covers range from lifestyle, family, health, and fitness to books, motoring, cooking, culture, and what is happening on the weekend in 702land. Thank you for listening to a podcast from 702 Weekend Breakfast with Gugs Mhlungu. Listen live on Primedia+ on Saturdays and Sundays from 06:00 and 10:00 (SA Time) to Weekend Breakfast with Gugs Mhlungu broadcast on 702 https://buff.ly/gk3y0Kj For more from the show go to https://buff.ly/u3Sf7Zy or find all the catch-up podcasts here https://buff.ly/BIXS7AL Subscribe to the 702 daily and weekly newsletters https://buff.ly/v5mfetc Follow us on social media: 702 on Facebook: https://www.facebook.com/TalkRadio702 702 on TikTok: https://www.tiktok.com/@talkradio702 702 on Instagram: https://www.instagram.com/talkradio702/ 702 on X: https://x.com/Radio702 702 on YouTube: https://www.youtube.com/@radio702See omnystudio.com/listener for privacy information.

Expressing appreciation is a dying principal in modern business. There is no way around this. Saying THANK YOU to customers is all but dead. An expression of appreciation on a paper, or text receipt is not making any customer feel warm and fuzzy. When are you going to pick up the phone, write a handwritten note, or send some chocolates to a customer?Support the show

If you're a brick-and-mortar business owner who avoids credit cards, feels unsure about financing, or worries about taking on debt — this episode is going to challenge (and empower) you in the best way.Today on the podcast, I'm joined by Gerri Detweiler, a nationally recognized credit and financing expert with nearly 30 years of experience helping business owners understand their options, protect their credit, and fund their growth wisely.In our conversation, we break down:The biggest myth about business credit that holds owners backThe true difference between personal credit vs. business creditWhen a business owner should stop relying only on personal creditWhere brick-and-mortar businesses most often make costly credit mistakes with leases, equipment, and hiringHow to determine if financing is a smart growth move — or a risky oneSurprising financing options many small business owners overlookAnd the systems every brick-and-mortar business should have in place before they ever need fundingWe also dive into the role of charge cards (business credit cards) in building strong business credit — even for owners who are afraid of debt — and how to use platforms like Nav to understand your credit profile and funding options before you ever apply.By the end of this episode, you'll walk away with: ✔ A clearer understanding of how business credit actually works ✔ More confidence around financing decisions ✔ And practical next steps to protect and strengthen your business financiallyIf you're building a local business and want long-term stability, this conversation is essential listening.A little about our guest: Gerri Detweiler is a nationally recognized credit and financing expert with nearly 30 years of experience. As a consultant for Nav, she develops programs and content to help small business owners build credit, track cash flow, and understand financing options. She has written six books and her work has appeared in Yahoo!, MSN Money, ABCNews.com, CBSNews.com, NBCNews.com, The Today Show, and more. Gerri has been interviewed for over 4,500 news stories, featured in The New York Times, USA Today, and Reader's Digest, and appeared on Fox Business, CNN, and other national programs. She is also a frequent speaker at business conferences, works closely with SCORE and Small Business Development Centers, and has testified before Congress as an advocate for credit protections.SOCIAL MEDIA LINKS:Website: www.gerridetweiler.com LinkedIn:https://www.linkedin.com/in/gerridetweiler Instagram:@navsmb Enjoy this episode and make sure you check out the referral page of my website to grab the all year long deals that they offer!Love today's podcast?

Why? Why? Why? In my 35 years of doing business, whenever there are problems, customers always want to know why. However, so many vendors get a failing grade when it comes to answering this simple question. If you want to make customers really happy, start telling them why there are issues with their orders…don't just tell them there are issues. The main question on their mind is why. When will you start providing answers to the most prevalent question in business?Support the show

We all know the Visitor's Center on West Street in Annapolis, right? We also know that little outpost in the harbormaster's building....oh wait, I mean that wild looking trailer down at City Dock, right? But do you really know what Visit Annapolis & Anne Arundel County actually does? Do you know how important tourism is to our economy? Today, we chat with CEO Kristen Pironis to talk all things travel and tourism. From a new center at BWI, assisting with workforce development, major events, and even a Bay ferry system. We cover a lot of ground in 48 minutes and 33 seconds!  Have a listen! LINKS: Visit Annapolis & Anne Arundel County (Website) Visit Annapolis & Anne Arundel County (Facebook) Visit Annapolis & Anne Arundel County (Instagram) Visit Annapolis & Anne Arundel County Foundation (Website)  

12AM Agency has released a new deep-dive on Local SEO, designed specifically for small business owners looking to grow visibility and revenue in 2025. The full article can be read at https://12amagency.com/blog/local-seo-strategies-for-business-growth-2025/ 12AM Agency City: Dallas Address: 1919 McKinney Ave Suite 100 Website: https://12amagency.com Phone: +1 855 603 5723 Email: PR@12AMAgency.com

Customers defect after they have endured enough doses of la-di-da service. Time is the currency of the Experience Economy. When customers sense the violation of their time, they usually say goodbye to that vendor. It is simply their way to punish bad service. Where is your company in this cause and effect equation? Is it time to revise your service mindset?Support the show

Today's episode is a great one! We interviewed Gary Hamer, the current Director for Strategic Planning at Partner Tulsa, but his previous role with the City of Tulsa led to the implementation of a locally owned, full service grocery store in an underserved area of Tulsa, Oklahoma. In this episode we cover how Gary, as a planner, was able to use federal funds to assist in building a community led grocery store, lessons learned and the importance of community engagement and community leaders, as well as the impact of local businesses to the economics and livability of a city or neighborhood.  Learn more about the Oasis Grocery store:Planning Magazine: Partnerships and Federal Funding Build an Oasis in a Food Desert He Opened the First Black-owned Grocery Store in Tulsa in 50 Years (video)Oasis Fresh Market Opens in North Tulsa (video)Want to be a part of the podcast? Send in an email! The team behind the upcoming Better Planners podcast wants to hear from you about the real life issues you handle as a planner. What are the honest, gritty, wicked problems you find yourself managing? To share your experiences, email betterplannerspodcast@gmail.com Your message might end up in one of the upcoming podcast episodes. You can be as anonymous or as identifiable as you want. Where to find us:Website: https://oregon.planning.org/community/betterplannerspodcast/Instagram: @betterplanners

What would customers say if you asked them what they thought of your customer service? Would they describe it as a lackadaisical approach to servicing orders, or a professional, well oiled machine? Talk to your customers. Be your customer. Find out what they think, and then throw away the Ladida approach and exchange it for a buttoned up approach. What say you?Support the show

In today's episode of Brick and Mortar Visibility, I'm pulling back the curtain on a real Social Media + Website Audit I just completed for a business owner who grabbed my Black Friday audit offer, and what I uncovered might surprise you.Here's the truth: Most business owners aren't struggling with SEO because they're doing nothing… They're struggling because their website and social media platforms aren't connected clearly or strategically, and it's silently hurting their visibility.In this episode, I walk you through:Why your homepage needs to do more than look cuteWhat actually belongs above the fold for SEO and conversionsHow to structure your homepage so Google and humans understand what you doThe hidden SEO mistake happening in most website menusWhy being “creative” with page names can cost you trafficI also reference a powerful concept from my mentor Donald Miller:“Cute is not kind.”And I explain exactly how that showed up in this audit — and how we fixed it.If you've ever wondered:“Is my website actually helping my SEO?”“Is my social media hurting or helping my Google visibility?”“Do people immediately understand what I offer?”This episode is for you.

What started seven years ago in a tiny 1,800 sq ft room with just a couple of days a week has exploded into one of the Mohawk Valley's favorite shopping destinations.Renewed & Rescued on North Main Street in Herkimer now fills nearly 12,000 square feet, boasts 42 vendors, over 500 consignors, and draws customers from as far away as Japan and South America.In a brand-new episode of the Building Local Business podcast, owner Tammy Crossway sat down with host Carl Ulinski to share the remarkable journey: from quitting her nonprofit CFO career after a “mid-life crisis,” to taking over the old Wakefield Furniture space next door, opening seven days a week, and still having a waiting list for new vendors.

When you put a chiropractor in the same building as a boutique gym, you have a good idea! Thrive Sports & Spine shares a space with Maxed Out Fitness in Annapolis, and this makes SO much sense. Today, we talk with Dr. Erik Korzen, who is a chiropractor for scores of local athletes and people who just need to feel better. He's also the team chiropractor for the Annapolis Blues! Dr. Korzen believes in starting with the least invasive means to cure pain and then working your way up the ladder. He sees all sorts of patients from adjacent gym clients to student athletes to new parents not used to picking up toddlers to older folks who just overdid it! If you have joint pain, are recovering from surgery, have experienced an injury.... Have a listen! LINKS: Thrive Sports & Spine (Website) Thrive Sports & Spine (Facebook) Thrive Sports & Spine (Instagram)  

Business is looking and feeling too casual these days. We operate at WARP speed, cutting corners, multitasking constantly. Then, amidst all this chaos, we partially answer questions with cryptic, text abbreviations. Our associates, or customers often ask us 2,3 or 4 questions at once, and then we go on to answer in unintelligible, short-hand quips that have tons of grey area, and, we only answer one of the multiple questions. This leads to misinterpretation, mistakes ensue, customers defect, and hard-earned profitability is swept away by the mistakes. Is this you? Is this your company? Let's all wake up and start writing business correspondence in complete sentences. Stop the insanity! Today!  Support the show

What can one of LA's best local lawyers teach us about scaling your business? Can Lawyers make it easier to do find and do business with them? In this episode, Rob and Alex Bruno, Founder and Lawyer at the Bruno Group, break down the essential legal fundamentals every entrepreneur needs in place before scaling, while also talking about the importance of storytelling and building great relationships in your community! From why a simple written agreement can prevent major problems to how founders can use technology like Ai, this conversation gives you the clarity you need to protect your ideas and build your business from day one.Feel free to follow and engage with ALEX here:LinkedIn: https://www.linkedin.com/in/alexbrunoesq/Instagram: https://www.instagram.com/alexbrunoesq/X: https://x.com/alexbrunoesqWebsite: https://www.brunogroupinc.com/We're so grateful to you, our growing audience of entrepreneurs, investors and community leaders interested in the human stories of the Entrepreneurial Thinkers behind entrepreneurial economies worldwide.As always we hope you enjoy each episode and Like, Follow, Subscribe or share with your friends. You can find our shows here, and our new Video Podcast, at “Entrepreneurial Thinkers” channel on YouTube. Plug in, relax and enjoy inspiring, educational and empowering conversations between Rob and our guests.¡Cheers y gracias!,Entrepreneurial Thinkers Team.Chapters00:00 Introduction to Entrepreneurial Thinkers04:46 The Importance of Human Relationships in Law07:29 Evolution of the Los Angeles Economy10:48 Diversity and Its Impact on Business12:29 Adapting Legal Practices Over Time15:19 The Role of Technology in Law21:20 Understanding the Bruno Group24:50 Defining Startups vs. Small Businesses29:21 Navigating Client Relationships and Expectations33:15 The Importance of Specialization34:43 The Power of Storytelling in Business38:06 Innovative Business Models for Lawyers46:47 Navigating the Entrepreneurial Journey52:37 Understanding Business Exits58:03 Actionable Legal Advice for Founders

What if we became Chief Encouraging Officers at the office? Most of us spend more time working than we do with our own families. As a result, the workplace often takes on the role of our second family. Knowing this, why don't more leaders adopt a mindset of knowing employees by name, and knowing a little about their families? Maybe your employees are going through something, and encouragement could help their situation. We invite our audience to start knowing more about their employees. Try being a Chief Encouraging Officer!  Support the show

If you own a boutique, run a retail store, manage inventory, or support product-based businesses — this episode is required listening.Today I'm joined by Christyne Gray, a distinguished retail accountant, certified tax specialist, and CEO of She Profits Now. For 25 years, Christyne has helped independent retailers, brand creators, and wholesalers elevate their profits, maximize returns, and minimize financial overwhelm.And here's why she's different: Christyne explains financial strategy in a way no accountant has on this show. She breaks down the concept of profit guardrails — how to create them, why they matter, and how they prevent silent revenue leaks that are SO common in boutique retail.We also talk about: ✨ Why inventory-based businesses require a different financial approach ✨ The hidden habits that sabotage boutique profit ✨ How to finally understand your numbers without wanting to cry ✨ And why Profit First doesn't work for retail! If you're in the retail industry or know someone who is, share this episode with them. Christyne is the go-to accountant for boutique retail, and she's about to make your financial life SO much clearer.A bit about our guest: Christyne Gray is a distinguished accountant, certified tax specialist, and the President and CEO of She Profits Now, an elite financial services firm and coaching company. For over 25 years, Christyne has helped independent retailers, brand creators, and wholesalers elevate their profits, maximize their returns, and minimize their stress. She has dedicated her career to helping high-achieving women create profitable and impactful businesses through her Financially Fabulous Coaching Program. Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, One on One Coaching, & Referral Partners.Love today's podcast?

Is your business ready for a world where 50% of search queries involve AI?The digital landscape is shifting fast. We are moving from a world of traditional Google rankings to a "Zero-Click" environment dominated by AI Overviews, ChatGPT, and Voice Search. If you are still relying solely on old-school SEO playbooks, your content is at risk of becoming invisible.In this episode I break down the confusion between AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization). I reveal why these aren't just buzzwords, but the two sides of the same coin that will determine your digital visibility in 2025 and beyond.Tune in to discover:The Critical Difference: What separates AEO (Extraction) from GEO (Synthesis) and why you need a hybrid strategy to win at both.The "Zero-Click" Reality: How to measure success when users get their answers without ever visiting your website (and why that actually builds more brand authority).5 Foundational Strategies: The specific steps you can take today—from "Answer-Focused Content" to "Entity Optimization"—to make your brand machine-readable and trustworthy.The Local SEO Pivot: Why NAP consistency and Google Business Profiles are non-negotiable for voice search visibility.Actionable Checklist: 7 immediate steps to audit your content and future-proof your digital marketing strategy.Whether you are a marketing professional, an entrepreneur, or a local business owner, this episode provides the roadmap you need to become the trusted source that AI cites and customers trust.Key Highlights:Intro: The confusion between AEO and GEO.Why the old SEO playbook isn't enough anymore.AEO vs. GEO: Extraction vs. Synthesis explained.The 5 Core Principles for AI Visibility.Specific tactics for Local Business owners.How to measure success in an AI world (Impressions vs. Clicks).The 7-Step Action Plan to implement today.Links & Resources Mentioned:Join the Digital First Group Coaching Membership: nealschaffer.com/membershipContact Neal: neal@nealschaffer.comNeal's Website: nealschaffer.comThe Ask Neal AI Framework: https://podcast.nealschaffer.com/episode/the-asknealtm-framework-7-steps-to-make-ai-sound-like-you-not-a-robotMarcus Sheridan's "They Ask, You Answer" book: https://amzn.to/48MT4PpSubscribe & Review:If you enjoyed this episode, please subscribe and leave a review! It helps me bring you moLearn More: Buy Digital Threads: https://nealschaffer.com/digitalthreadsamazon Buy Maximizing LinkedIn for Business Growth: https://nealschaffer.com/maximizinglinkedinamazon Join My Digital First Mastermind: https://nealschaffer.com/membership/ Learn about My Fractional CMO Consulting Services: https://nealschaffer.com/cmo Download My Free Ebooks Here: https://nealschaffer.com/books/ Subscribe to my YouTube Channel: https://youtube.com/nealschaffer All My Podcast Show Notes: https://podcast.nealschaffer.com

Every week, we hear of animals being surrendered to the SPCA because the humans cannot afford care! What if there was a solution? Robin Catletyt and Dr. Holly Mazzurco have a solution with H.E.A.R.T. HEART (Helping Every Animal Receive Treatment) is a new nonprofit initiative that provides low-cost medical care to pets in need. With a mobile clinic, low-cost vaccinations and medical treatments can come to a neighborhood, allowing animals to remain with their loving families! We all know how much our dogs and cats become family members, and we all know the pain of losing them. While HEART will not stop aging, it can go a long way toward ensuring pets live as long as possible by providing the necessary medical care! A great idea with some HEART! Have a listen!

Intercompany divisions, often pursue goals, and objective specific to their operational structure. However, lost in the shuffle, is tying all the divisions together, so that everyone works in a harmonized effort to satisfy the customer. Are your internal divisions pursuing divisional success over total customer satisfaction? It's a fair question that many companies need to answer. How about your company?Support the show

As business owners, we are brave. We are gritty. We are the ones who raise our hands and say, “Hey, I'll be the one to lead. I'll open the storefront. I'll be the one who takes the risk.”But… we don't do any of this alone.We have:the mentors who guide usthe tools that keep us organizedthe experts we trustthe partners who cheer us onand the small business community that keeps the flame litI wanted to pause in this week of gratitude and say out loud what we all know is true:We are only able to serve, share, and show up because others pour into us.And that's exactly why I'm sharing my Tools I Love list today.Not because I get a small referral bonus, but because when something WORKS…when something makes our life easier…when something saves us time, money, or emotional bandwidth…We SHARE it. Because that's what good friends do. We share the recipe. We share the shortcut. We share the wisdom.Enjoy this episode and make sure you check out the referral page of my website to grab the all year long deals that they offer!Love today's podcast?

The first 30 seconds we meet potential customers is all we have to make a good first impression. When we succeed, we launch the transaction process with the wind at our back. When we don't succeed, we dig an unnecessary hole that can often be hard to climb out of. What is happening in your company with those first 30 seconds of customer interaction?Support the show

What does California have that Annapolis does not? Well if it was more than 13 years ago, that answer would be an online resource focused on moms! Lisa Peri moved back to her hometown from LA and was looking for doctor recommendations and was struggling, so she solved the problem and started Annapolis Moms. Now with more than 27,000 members, this is the go-to place (online or on Facebook) for all the moms (and a few dads) in the area and provides a wealth of information from the best diapers to a CPA suggestion to the best place to get your car fixed. The secret is that it is highly vetted, and the members are ALL local. So it makes sense that they recently (yesterday) launched a new job board. It also makes sense that they have established a fund with the Annapolios Community Foundation to offer help to moms in need. Lots of great stuff! Have a listen! LINKS: Annapolis Moms Media (Website)] Annapolis Moms Media (Job Board) Annapolis Moms (Facebook Group) Annapolis Moms (Instagram) Annapolis Moms (YouTube) Friends of Annapolis Moms (FOAM)  

We often hit the business “Danger Zone” when we blindly copy and paste attractive-sounding business procedures, instead of critically thinking critically about our own business. Where are you in this click and drag world? Do you manage by shallow convenience, or by deep thought?Support the show

Feeling stuck on how to market your business without spending a dime?In this episode, Melissa shares a brilliant (and completely free) marketing idea from a local therapist who turned her passion for walk-and-talk therapy into a 260-person community event — and a brand visibility dream.We'll unpack: ✨ What made this event so effective (and how it cost almost nothing) ✨ How to find your version of “the walking club” in your business ✨ Why authentic connection beats clever ads every time ✨ Creative, low-cost community outreach ideas for studios and local businessesPLUS — Melissa shares two no-brainer Black Friday offers designed to help you finish 2025 strong and set yourself up for your best year yet.Because visibility doesn't have to cost a fortune — sometimes, it just takes one creative idea.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Local to Stillwater, MN and want to join the walking club?  Love today's podcast?

The answers to improved profitability often hide deep below the way things look on the surface. Are you a detail-surfer, snorkeler or scuba diver? Maybe it's time to do a deep dive to become more profitable.Support the show

When you want some heat for your meal, there is no need to head to New Orleans when we have our very own Naptown Sauces right here in Anne Arundel County! Bet you didn't know that! Neither did I until I saw a jar at Naval Bagels and made a call. Today, we sit down with James Young, the founder of Naptown Sauces. We learn how a guy who had zero interest in gardening left a corporate job after COVID to grow peppers in his backyard and create some of the best sauces you will taste! We learn how sauce is made, how he almost gassed out his daughter with spice, and just what makes a good sauce. You can order online or pick them up at several places all around town. Have a listen!

A five-hour drive. A state tournament. A parking lot full of parents waiting to hug their crying teenagers. And a moment with my son that completely unraveled me.Today's episode isn't just a story about soccer — it's a story about business, resilience, support, and why you absolutely cannot build a meaningful life or business alone.Inside, I share: • The emotional moment that stopped me in my tracks • Why empathy matters more than achievement • The real reason entrepreneurs burn out (hint: isolation) • What every business owner needs but rarely asks for • Why masterminds and safe circles dramatically change your growth • And how to stop white-knuckling your way through the hard seasonsIf you've been feeling tired, overwhelmed, or like you're carrying your business on your own shoulders… this episode is a warm blanket, a deep breath, and a gentle nudge toward the support you deserve.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

How to keep customers is not a topic often discussed in business board rooms. We spend a lot of board room time talking about getting new customers. However, we need to spend as much time discovering more ways to increase customer satisfaction so we can retain the buyers we have. What about your company? Is it time for a new mindset?Support the show

Hey folks, it's Paul Abernathy — The Electrical Guru from the Master The NEC Podcast.You want more local business without paying for ads?Here's the trick — get your customers to leave 5-star reviews while you're still on the jobsite.I'll show you how to use QR codes — like the ones I laser-engrave on my metal hat clips — to link straight to Google, Bing, and Yelp.It's simple, it's smart, and it turns every service call into free marketing.Tune in to the latest episode — Scan for Success — and I'll show you how to wire your business for growth.Become a supporter of this podcast: https://www.spreaker.com/podcast/master-the-nec-podcast--1083733/support.Struggling with the National Electrical Code? Discover the real difference at Electrical Code Academy, Inc.—where you'll learn from the nation's most down-to-earth NEC expert who genuinely cares about your success. No fluff. No gimmicks. Just the best NEC training you'll actually remember.Visit https://FastTraxSystem.com to learn more.

Hey folks, it's Paul Abernathy — The Electrical Guru from the Master The NEC Podcast.You want more local business without paying for ads?Here's the trick — get your customers to leave 5-star reviews while you're still on the jobsite.I'll show you how to use QR codes — like the ones I laser-engrave on my metal hat clips — to link straight to Google, Bing, and Yelp.It's simple, it's smart, and it turns every service call into free marketing.Tune in to the latest episode — Scan for Success — and I'll show you how to wire your business for growth.Become a supporter of this podcast: https://www.spreaker.com/podcast/ask-paul-national-electrical-code--4971115/support.

Annapolis has its fair share of characters… and then there's Chef Big Money. If you've spent any time at the Anne Arundel County Farmers' Market on Riva Road (and honestly, why wouldn't you?), you've probably seen him: the loud, laughing, larger-than-life pie guy holding court behind a table full of ridiculously good pies and breads, all baked in his cottage kitchen. In this episode, we dig into his story, his recipes, and what makes a "Big Money" pie different from anything you're grabbing at the grocery store. I've been hooked for years—my holidays basically don't start until I've got at least one of his pies on the table, and yes, mine are already on order. It's a fun, local spotlight with a guy who backs up the personality with serious flavor. Have a listen! LINKS: Chef Big Money (Website) Chef Big Money (Facebook) (443) 223-2895 (Phone or Text)  

It's that time again—Black Friday season. But before you start slashing prices or running last year's promo, let's pause.In this episode, I'm pulling back the curtain on how I went from a desperate Black Friday sale in 2020 to a strategic, community-focused tradition that drives real results—without discounting my worth.We'll talk about: ✨ How to identify your best offers (and when not to discount) ✨ Creative ways to collaborate locally and drive visibility ✨ Building long-term loyalty instead of one-day dealsPlus, I'm re-releasing my fan-favorite “Slay Your Black Friday” episode to help you put your strategy into action.Let's make this year's sale your most aligned—and profitable—yet.It's here – my most popular episode of the year! 

What if your local business could become the unofficial welcome guide for your neighborhood? Ron Tester joins me to answer a listener's question – his was focused on churches – we expand it out to any local business dependent on their local community for business.  We discuss Rick Warren's 40-million-copy success that filled his church, how to use the book to build relationships, maybe even with local donors + how a beautiful neighborhood guide beats any leaflet. Look for more episodes in the Your Biz Needs a Book series where we discuss why every business should write something.  Book mentioned in this episode: The Purpose Driven Life - Rick Warren Ron's Website: rontestercoaching.com ==== If you'd like my help with your Business go to www.lizscully.com/endlessClients ==== And don't forget to get your reading list of the 10 essential reads for every successful biz owner - these are the books Liz recommends almost on the daily to her strategy + Mastermind clients. This isn't your usual list of biz books, these answer the challenges you've actually got coming up right now. Helpful, quick to read and very timely. Click here lizscully.com/reading to get your book list

The concept of being an expert leaves little room for improvement. Do we really want put our products and services on a self-proclaimed pedestal, or do we want to come across with an air of humility? Support the show

Looking for a career change can be a drag. For employers, hiring the wrong person can be expensive. But, if you have Beth Rosenberger from Halsen Solutions on your side, it does not have to be. Beth is the owner of Halsen Solutions, a 10+ year old recruiting company based here in Annapolis, and understands the complexities of hiring the right person for the right job at the right time. Do personalities mesh? What non-monetary reward is a prospect looking for? How do the Boomers, Millennials, Gen X, and Gen Z interact at a particular company? Finding the next career step is much more than an app and a cover letter. For applicants, Halsen Solutions can make sure you are not wasting your time. And for employers, they can make sure you are not wasting your money! Today's job market is complex, and Halsen Solutions has its finger on the pulse to build the relationship you need to kickstart your next move! Have a listen.

What if the reason your studio isn't as profitable as it could be… isn't because of enrollment or marketing—but because of a few simple accounting mistakes you don't even know you're making?This week I'm joined by Paul Roch, CFO, CPA, and founder of Roch Accounting Services, who specializes in helping studio owners and fitness entrepreneurs finally pay themselves what they deserve.In this episode, we dig into: 

Cooking and entertaining is hard work. But when you have an expert on hand, it suddenly gets a lot easier. April Koppenhoefer is that expert and the owner of April's Table, a wonderful catering company in Severna Park! Today we chatted about her background (classically trained French), how April's Table started, and all of their capabilities--from a gathering of a few friends with a "Grazing Box," to an off-the-charts party. Need something to pick up and enjoy one evening? Check out the Dinner Club. Need a small venue because you don't have the room (or patience) at home to entertain--April's Table is the place! April and her team can even handle the wings for your Super Bowl party! Have a listen. LINKS: April's Table (Website) April's Table (Facebook) April's Table (Instagram)

We all know your Google Business Profile helps attract clients—but what if it could help you hire your next dream team member too?In this episode, Melissa shares a real-life story from her studio: when two teachers left mid-season, the perfect new hire walked through her doors… thanks to her optimized Google Business Profile.Tune in to learn: ✨ Why consistency on your GBP matters (even when you're not “actively” marketing) ✨ How visibility attracts not just clients, but like-minded team members ✨ Why strong leadership and great marketing are deeply connected ✨ The mindset shift that keeps you calm when life—and business—throws a curveballPlus, Melissa shares details about her upcoming in-person Google Business Profile Workshop, where you can optimize your own profile and get hands-on help!Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

As business owners, we're taught to excel. We're taught to lead well. We're given the books, the assessments, the coaches, and the tools to reach success. But then one day you stop and wonder—is this it? Is this really what success feels like? Because instead of fulfillment, you feel exhausted, disconnected, and maybe even a little lost.That's where today's guest comes in.Mel McSherry is an international business and life guide who uses Human Design to help inspired but overwhelmed entrepreneurs realign with their strengths, honor their lives, and become the architects of their own success. With her spiritual gifts and 15+ years of business-building experience, she blends Human Design with traditional business strategy to slash stress and help entrepreneurs create profit every day—mentally, emotionally, and financially.Get ready for a conversation that's going to challenge how you define success, and maybe, just maybe, help you feel more at home in your own life and business.A little bit about Mel: As an international business and life guide, Mel McSherry helps inspired but overwhelmedentrepreneurs honor their lives and become the architects of their own success. Mel uses theirspiritual gifts and their 15+ years of business-building experience to slash entrepreneurs' stressand bring their success to life! By merging Human Design with traditional business developmenttools, Mel coaches others on how to connect with what they want and implement their strengthsand strategies to be profitable every day - mentally, emotionally, and financially.LinkedIn- https://www.linkedin.com/in/melmcsherry/Instagram- https://www.instagram.com/mel_mcsherryWebsite- https://www.melmcsherry.com Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?