Podcasts about business jazz podcast

Season 5 Finale - recorded in Republic of Work in Cork. Topics touched & addressed in this episode by Roger Overall & Paul O'Mahony from Show&Tell Communications https://www.showandtellcommunications.net/ (1) Paul needs a hearing aid & weather is very good. (2) Business Jazz Podcast were lobbied on Periscope to use Twitter @bizjazzpodcast - its over 30 days since it's been used. "Why are we not using Twitter to provide a service to people interested in Business Jazz?" Public commitment by Paul to start using our Twitter. But - should Paul take on using Twitter? Is Twitter a service which you can use to make your business more genuinely attractive? At least one person wants our business to use Twitter. This is "proof of concept". Twitter is not free from the point of view of time - people pay with their time. Minimum viable product (MVP) - what do people want from a Twitter account? (1)Information (2)Stories (3)Humour Business Jazz already has text written (shownotes) that could be edited & turned into a 280-character communication. Paul & Roger rubbishes 'rubbishy tweets'. John Cleese built a business (Video Arts, founded 1972) - produced "Meetings Bloody Meetings" (Training Video). Enlightening Empowering Entertaining Schindler's List - the film Roger brings in a quote (source unknown) "I do today what others won't so I can do tomorrow what others can't." Twitter is often used to gather intelligence ... Also you can practise the art of copywriting ... Would we recommend Twitter? Roger highlights Where is your audience? What are you trying to do? "I may be too much like an accountant" says Roger Don't forget the opportunity cost of using Twitter - to manage a Twitter feed. "Let's just do an experiment" suggests Paul ["What's the difference between a consumer & a customer?" - a topic we may come back to another day.] The only way to find out whether it works for you is to try it. However, to use it as best you know may not be the best way it can be used. How to use Twitter infinitely better than most: (1) Name people - especially if you know they welcome Tweets from you. If they don't they may block you. Paul started using Twitter in 2008 or 2009. 'I've got work from people over the years from my use of Twitter." Pat Phelan & Bernie Goldbach - Eirepreneur "I've got work from podcasting" - says Roger How could Business Jazz use Twitter? What could others learn: What could we use Twitter for? Let's say we want revenue = our No 1 goal Do we have any customers who use Twitter? "Yes" For them we can deepen rapport, open communication. enlighten, empower them because "they may be our marketing team" There are people who've never heard of us ... There are very experienced business people who've never considered making a podcast - they may be looking for fresh new advice Others are very inexperienced - don't know anything about marketing - never heard of us Twitter has a powerful search function Deepen rapport to improve our marketing ... Provide exceptional innovative experience to experienced people Help very inexperienced people Geographical considerations: where are the people you want to connect with? Who are your ideal clients & where are they? Find representatives of businesses, name them in tweets. "We could do an episode all about Richard Branson: how we'd do a brand podcast or a personal podcast". Out of your league - some people are People want people to re-tweet their stuff. You can do that. People have networks already. You can connect with relevant networks. If you're going after Richard Branson ... "You're abusing your power Roger" That's the end of it. We're taking a short break - for Easter. We both have daughters - and a dog each - and no goldfish Contact Paul @bizjazzpodcast Instagram another day The End ___________________________

Making an Episode of Business Jazz audio • Business Jazz - writing show notes • What's next? • Jack Nicholas story on Business Jazz podcast • Even more coming • Value of a seasoned person on Business Jazz podcast • The End is neigh • No more sharing Business Jazz • The last few words about Business Jazz Podcast for now

Communicating from Cork Ireland. There is a clock ticking during this episode ... "People can hear their life ticking away..." says Roger. "Your time gets more valuable the longer you live ..." says Roger. "I'm charged out at a much higher rate than you Roger ..." says Paul. Elliott Erwitt, the photographer - how does he think? Coffee chat comes next. No coffee company sponsors Business Jazz - "we're not attractive enough yet" says Paul Gary Vaynerchuk went ranting yesterday - says Roger. "The contrast between your two personalities is significant" says Paul Parents shouldn't impose their dreams on their children ... At the beginning of his business career Gary Vaynerchuk worked in the family business. He was living his parents' dream - wasn't he? "Gary took the conventional route" says Paul. "I knew his father, I played golf with his father, mixed foursomes with his parents ..." says Paul. "Call him on Skype" says Paul. Casey Neistat , the You Tuber, doesn't like being asleep - Roger says. FOMO = fear of missing out "How is this at all relevant Roger ...? - Gary Vaynerchuk is a trombone says Paul Customer service plea by Roger "sounds like sloppy stuff" says Paul. "I'm really going to enjoy things when I retire" - Paul sounds horrified as he reports that he's heard many people saying this. "Let's try and think of the others" pleads Paul to Roger. "You'll end up in a job you hate ..." Roger says "After work I can go to opera" says Paul "It's not the end of the world to be in a job your don't like" says Paul. Paul gives a sermon on "Suck it up". "You are become the most amazing stoic ..." intones Roger. Calvanistic Voyeristic Clever use of rhyme perhaps. 8 hours a day = 1/3 of your life, says mathematician Roger. Business Jazz Podcast is for people who like their job and for people who don't like their job. This is an equal opportunity podcast. "Are you absolutely sure this is the right job for you?" = a great question for a consultant to use. "Are you absolutely sure you're on the right planet?" (as Elan Musk says) Gary Vaynerchuk's life summarised by Roger ... "We can tell a story" says Paul - as he starts to speak about a job he began ages ago. How Paul learned a lot from bad experiences in London. "I'm distracted by the ticking clock ... " blurts Paul. Roger takes his turn at telling a story. You can connect with Paul & Roger - "Personally on line" - at http://www.showandtellcommunications.net Thank goodness - the next episode will sound very different The End.

Business Jazz Podcast - raw & unedited - the first 3 minutes • How emails to Business Jazz were disappointingly addressed • Business Jazz: How much will they pay us? • Business Jazz: "Are you important? • Business Jazz: URL run around • Business Jazz: Good email marketing

This is Episode 1 of Season 5 Could Business Jazz get into the Guinness Book of Records? Longest single episode of a podcast? This episode is all about Chris Brogan's #My3Words. Context & timing are important in every business. Business Jazz Podcast probably wouldn't exist if it wasn't for Chris Brogan's weekly newsletters. Three words that act as your guides for the year... www.chrisbrogan.com is where you can find Chris Brogan's three words - every year since 2006. Put your three words in your diary so you see them every day ... Make them your screensaver ... Have them tattooed ... Make a new business card each year with your words on them ... You hear Roger & Paul discussing Paul's three words [Strava & Runkeeper = running Apps Roger uses.] "Planning Quality Moments" - Roger's three words. Roger creates a huge amount in his work - but if you just create in a vacuum that's not good enough. Planning is an on-going process. "I'm going to start seriously planning stuff" says Roger. You hear Roger describe how he allocates his time. Moments: I want to focus more on being 'in the moment'... How golfers stay in the zone for small bits of time ... "My time is getting progressively more valuable to me" says Roger. Quality: Making sure I do the best work I can with the resources available to me ... ______________________ Why do you think anyone could benefit from this approach? Your words won't make you feel bad, they nudge you along. The year is going to be "choppy waters" - the words help you think on your feet, make decisions, remain flexible ... ___________________ You can find Paul and Roger at "ShowandTellCommunications.net"

This episode of Business Jazz Podcast is (mainly) about : How to do an elevator pitch to the CEO of your 'ideal potential client'. _________________ There is no perfect way. You need to find your best way. There are some essentials & some desirables. You must find out how to get in touch with the person afterwards  ensure they know how to contact you (if they want to). Give us an example of a successful elevator pitch you've done Paul Paul's elevator pitch story:  to an advertising agency director. Paul eavesdropped on a conversation during a coffee break at a conference in Dublin. (The person in the queue was a director of Arks "one of Ireland's longest-established agencies, with billings of £21 million (€27 million) in 1999 - up from £6 million in 1996".) The Guinness stout account was once held by Arks for more than 20 years. What Paul did led to a contract to provide services to the agency - presentation skills training courses for account managers & creatives. Learning: A queue for coffee's a great place to take the first step - to make a "memorable splash". P&R speculate how Michael Lynch AV3 Media (for example) could make a 'memorable splash' - introducing AV3 Media to new potential clients. PLEASE NOTE: The topic of Elevator Pitches emerged as a surprise during this podcast. P&R don't decide beforehand what they're going to focus on. ____________________ A 'business development' news story : ShowandTell Communications is in a situation.  Another podcast team are  (1) in difficult  (2) looking for advice Asked for advice, S&T offered a solution. The solution involved offering to do some work (audio-editing) - for free. Because S&T want to be seen as genuinely attractive  Our No 1 aim at Business Jazz Podcast is to  (1) Be Useful to Show&Tell Communications (our parent company) [and equally at the same time] (2) Be Useful to other businesses That's why we offered a trial - one piece of work - valuable but not a huge service. Why a Trial period is a good idea:  A trial piece of work. The advantage to both parties - being able to stop without losing face - time to get to know each other & see whether both like working together. In this case, it's important to clarify the quality of the audio-editing needed - before quoting or agreeing a fee for the service. You'll hear lots of chat about editing audio - the tricky work involved in removing background sounds - how it can take a long time to remove sounds entirely. [There's short reference to sound of Theresa May coughing at Tory Party Conference.] ______________________ Contact Paul & Roger on www.businessjazz.net. - if you'd like to follow up on anything on this podcast. Please tell someone about this podcast

Paul O'Mahony & Roger Overall [P&R] - podcasting from Cork, Ireland talk about how to be genuinely attractive in business today. Recorded in @RepublicofWork. The podcast recording was live streamed on Periscope. This week P&R discuss: (1) A serious approach to branding. What is your brand? It's what others expect from your business. "This is what you are in the mind of others..." P&R emphasise the importance & value of doing research to find out what your business is in the minds of others - research may surprise you. (2) What if a business can't afford to do research about its brand? (3) Roger tells a story about his plans to travel from Cork to Vancouver - via Aer Lingus & Air Canada. Paul is shocked by Air Canada. Roger emailed both Aer Lingus & Air Canada to find out about his luggage. He expected a poor, slow response from Aer Lingus. He expected a top class response from Air Canada. Brand Canada is strong, much stronger than Brand Aer Lingus - in Roger's expectations. The shocking thing is that Air Canada sent an email : "We will respond to you within 30 working days." You hear Paul cracking-up. Paul says it's like someone calling a fire brigade and getting a reply - "thanks for your call, we'll be with you within 30 working days." P&R decide : "Let's send this podcast to CEO of Air Canada". Paul says next time he books to fly Air Canada he expects a reply "we expect to be able to collect you within 30 days of your booking date." Horrific story - almost unbelieveable. (In case you're wondering, Aer Lingus sent a reply that left Roger in some doubt - but at least it was an honest answer that sounded as if they couldn't provide an absolute guarantee that nothing would go wrong.) _________________________ Part Two: Paul & Roger (P&R) chat about (1) An understanding of what a brand is. Many miss the point that "I don't have control over my brand. (2) A book: "Markets are conversations" is the No 1 thesis in "The ClueTrain Manifesto" (1999). ______________________ P&R summarise key points from their conversation: - You need to have a huge interest in the expectations people already have. - Strong Brands discourage some people from being interested in their products & services (saves people from wasting their time). An Undertaker doesn't want to be confused with Pizza parlour. - It's good to "Be Ignorant" about what other people think Don't base your understanding & decisions on (1) an unrepresentative sample - (2) what you fear people are saying Your company values: Remember : You can control the extent to which you behave in line with your values. Your values can't be changed without changing the Board, the hiring policy, the people. You may gradually need to ditch some of your clients - in order to move to working with your "ideal clients". Many companies have "values" - value statements. But statements are not what matter most - behaviour is what people base their expectations on. Paul tells story about a company he once worked for whose No 1 value was Fun ___________________ P&R summarise the Key Points from this week's episode. (Bitcoins get a brief mention) EIR brand is an elephant or a tanker - slow to change. It's in a market that's high tech - fast - nimble. P&R say there's a "phenomenal mismatch" between Eir's brand and the market in which they aim to succeed. "If your No 1 value is X - why do you do Y? "If that's your No 1 value - why are you doing that? The ClueTrain Manifesto : "Markets are conversations" is highly recommended Paul & Roger would like you to contact them via BusinessJazz.net Important Note: Big thanks to Jane Boyd in Vancouver for contacting us about our "About Us" Page: she pointed out that it's out of date. Sometimes you really do screw up - even when your heart is in the right space. Please tell someone about Business Jazz Podcast. ____________________

P&R = Paul and Roger not yesterday, not tomorrow - How to be genuinely attractive in business today (GAIBT) This episode of Business Jazz Podcast was live streamed on Periscope. What is BJ day? S Day T day F day or BJ day Bj name is taken already Before you name your company - who else dominatd that name? Don't go for a name a criminal uses They have to have trade marked it in different jurisditions F day is n't confusing you can't be attractive if Words have resonances F-day further fab featuring a series of f words You get more f words on our podcast our 3 words - superlatives we own Press release - use all the superlatives when referring to your company some journalists are lazy = tip for you rubbish about you a leading co professional quality What 3 words would you reccomend fenomenal - factual - frisky Research team - 2.5 m - trafied _________________________ Are we going to get serious? Imagine we aimed to podcast alert & attentive their job is to communicate ehat how why & outcome you could expect you were an employee ambition to be change agent - make a difference and leave coffee-makers make a difference Anything going on in the world? M a diff or leave give people leaway to make a difference SOPs for everything - Scripts on screens - Siri co in-built Good example of a company doing something well Not first time they've impressed Roger American, San Fancisco Company - 53 You hear Roger tell "The 53 Story" "Paper Drawing App" Paper is a very human App Ohters are clinical empty soullesss "I use Paper" 53 is memorable company name. Lots of detail & emotions in the 53 "Paper" story. Is "Paper" a Challenger Brand to market-leader? (Pro Create & Adobe) (1) The fall from grace of "Paper" in 2015 ... Why did Paper add functionality to the App? Paul is preposterous (2) Roger wrote a blogpost... saying he was no longer happy Said he was "disappointed" (3) Email from Christopher Martin from 53 product mgr who oversaw the product the devel pf paper 3 "a very human email" out of the blue (4) Updated function 3 months later - App transformed "amazing, great to have t he App back" (5) R does cartoon building a career as a cartoonist Roger was asked: "How do you do your cartoons?" Stylus applied ear 53 launched their own stylus "Pencil" ¢50 Charoline Weingardt artist had a Pencil - got one for r - one of first in E have have one. Technological problems - wearing out too quickly - odd behaviour - trouble drawing with it - palm rejection didn't work quirks- eraser didn't work for me I use Paper Magnus Stylus by; an Irish company R said this on Instagram - can we send you a replacement? arrived additional nibs - it works brilliantly - better than the one I had leapt in on a conversation feint whisper on smedia -= got in touch - 2 years after last contact fenomenal way of reading wea "fing fabulous" 53 may take your story & put it on their wevbsite "I wouldn'tmind if they cc licence to 53 to use as you wish left me gushig fan of their product & company flaberghasted Advice points: Stories are better than points 144,000 seconds - BJ book producedin 144k seconds .... If you want to be genuinely attractive in business today (HTBGAIBT): (1) Do what people don't expect (2)Do what gets people saying "I don't really deserve to be served by this business ... Surely it's only others who get this extraordinary service? (3)Treat users in a 'down-to-earth' - ordinary - genuine - intelligent - way. There's a good chance you will be (GAIBT). Ffnd & contact P&R on "BusinessJazz.net" Find Roger Overall on "showandtellcommunications.neti" Find Paul O'Mahony's freshest bio there. Find Paul live streaming as @omaniblog on Periscope. 'OMANI' = Outrageous Monsters Are Near Ireland. Phone Paul - he'll be very pleased to talk to you. Last words you hear on this episode "... Now look you wonderful wonderful ...