Dailicast Moment

On this dailicast, Chris tells you that having large numbers of listeners may not actually be the best. It all depends on your purpose for having the dailicast and placing quality of listeners about quantity. See omnystudio.com/listener for privacy information.

On this dailicast, Chris talks about who you should have host your dailicast if you are a small or medium-sized business. See omnystudio.com/listener for privacy information.

It's "Mindset Friday" on the "Dailicast Moment". Today, host Chris Laning talks about "imposter syndrome" as it relates to dailicasts, and why you should not worry.

A quick announcement to say that the Dailicast Moment has hit 90 episodes and so is replaying all 90 episodes on the Flash Briefing feed. All those episodes are already avaliable on his feed of course. So there won't be new content everyday. However, their will be some new episodes from time to time as Chris has some interview planned. Its a great time to jump back to Episode 1 and listen through again.

It's "Mindset Friday" on the "Dailicast Moment". Today, host Chris Laning talks about....Mondays. Find out more at Dailicast.com TRANSCRIPT:  With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Happy Friday! That's right. It's "Mindset Friday" here on the "Dailicast Moment". Now today on "Mindset Friday", I want to talk about Monday. Yeah, you heard me right. I want to talk about Mondays. You see, for a lot of us, the weekend's over Monday rolls around and "Ugh, I got to go back to work!". But if you're doing a dailicast, particularly if you're an entrepreneur, Monday's the best day of the week. Now how did I get there? Very simply. Assuming that you're not able to get a lot of work done over the weekend, Saturday and Sunday because you got family obligations, you got things you got to do, and you're trying to focus more on family rather than focusing on your business or your dailicast. Then Monday should be your best day of the week. Because finally you're back at it. You're beginning a week of opportunities to push your business forward, to push your dailicast forward, to grow as a business person, to just make progress. So we use the weekend to relax, recoup, get our energy back. And you know, just kind of chill, hang out with the family and all that. But then we got to get down to business Monday morning. And the thing about it is if you really love what you do, if you're really enjoying being business person, an entrepreneur, or even if you have a nine to five job but you really enjoy that job, then Mondays are the best day of the week. Because you're ready to get in, get to work and hit the ground running. Now that's all for the "Dailicast Moment" for today. Don't forget, you want to find out any more information about the "Dailicast Moment" or about dailicasts in general, just head on over to Dailicast.com that's d-a-i-l-i-c-a-s-t.com. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com Have a great day and awesome weekend! And Monday morning, hit that ground running!

This week on the "Dailicast Moment" host Chris Laning talks about some of the "myths" that guarantee success for your podcast or dailicast. Today, he talks about the myth that having a highly produced show guarantees success. TRANSCRIPT:  With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now all this week I'm talking about the various myths that you've heard on how to have success with podcasts and dailicasts. These are the variety of myths that say if you do this one thing that will practically guarantee you success. Well, yesterday I was talking about spending a lot of time putting together top notch quality content. That I've often heard that if you really spend that time and build top notch content that's totally full of quality, you simply can't miss. And if you go back and listen to yesterday's dailicast, you'll find out why I kind of busted that myth. Well, the one I want to talk about today is others have said, you know, if you're gonna do a podcast or a dailicast, make sure it's highly produced with a great professional sound. If you put all that time and effort into making it sound pristine, making it sound like a professional high grade production, then you can't miss. Now, again, I'm going to go back to my experience in doing podcasts and dailicasts because since I started doing podcasts way back in 2005... 2006... 2006 I think it was my first podcast, I have always strived to put together highly produced productions. To make sure I had the right music in place. To make sure that my sound was great. Editing it to get all the ums and ahs out, make it sound tight. I would try, in some cases, like I had mentioned yesterday with "Your Neighborhood Stage" to put together a variety of segments so you'd go from one segment to another and it really sounded like a high quality produced thing. But it did not necessarily make the numbers come. Really in almost all of the podcasts that I've done, I've had some difficulty getting those numbers despite doing all of these things. Making sure that I was putting a lot of time and effort into content. Making sure I was putting a lot of time and effort into professional sound. One of the things that I've been running across lately, particularly from podcasting clients and potential clients that I've talked to is everybody wants to have this NPR sound. They want to be like NPR. They want to have kind of the soft up-close sound. They want to have music that fades in and out that sets the mood and goes into this segment. And we start with a quote here and we do this and all of that. And making it a fully produced production that's on par with NPR. Well, I'm going to kind of admit something here. I've never been a huge fan of NPR so maybe this is a little bit of a biased opinion, but do you really need to have all that production value to get across your point and find that success? Yeah, NPR is successful. There's no doubt about that. They've had some of the most successful podcasts of all time. But is that because strictly of their professional production quality? I would actually argue it is not. I think there's again other factors going on and we're going to explore those down the road. But keep in mind that just because you put together and spend all the time, effort, and money to have a really highly produced production will in no way, shape or form guarantee you a large audience. Now, that's all for your "Dailicast Moment" for today. Now, don't forget if you want to start a podcast or dailicast and you just don't even know where to begin. Or you have some ideas, but you're not quite sure how to format it. Just head on over to Dailicast.com. There's a link there where you can schedule a free 20 minute call with me. We'll sit down, we'll talk over your ideas and I'll give you some idea, the direction you might want to go with it and maybe down the road even be able to help you with that as well. That's Dailicast.com, D-a-i-l-i-c-a-s-t.com. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com Have a great day!  

This week on the "Dailicast Moment" host Chris Laning talks about some of the "myths" that guarantee success for your podcast or dailicast. Today, he takes on the myth that spending considerable time and resources to create high quality content is a guarantee of success. TRANSCRIPT: With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now, this week I'm talking about success myths. In other words, things people tell you if you do this one thing, your podcast or dailicast is sure to be a hit! Now, I don't know if you've noticed in everything I've talked about up to this point, I've not ever said that. You know, if this is what you do it's going to work out great for you. Because the reality is there are so many moving pieces and parts in this, it's really hard to nail it down. But we're going to address this myth today that if you put a lot of time and effort into building top quality content, you're sure to gain a nice strong audience. Well, this is one I can definitely tell you is not always true, and I know this because I've been doing podcasts and dailicasts since essentially the mid 2000's. And every time I've done a production, I have put a ton of work into putting together quality content. For instance, my very first podcast, "Your Neighborhood Stage", which was a national podcast on community theater, I would spend upwards of 40 hours a week. That's right, 40 hours a week. This is in addition to having a full time job. This was 40 hours of my spare time that I would spend researching news articles, going out and pulling together the other segments we wanted to put together, finding people to interview, doing the interview, editing the interview, writing a script, recording that script with me and my cohosts and turning around and editing that script. And then putting together all the various segments. Everything together into this nice 45 minute presentation with lots of different segments. The interview broken up throughout. Making sure it had, you know, good production values, all of that because I wanted to make sure I was putting out a quality product. I mean, after all, if I could put out quality content, there was no way I was going to miss. I was going to get tons of listeners. The reality is I never did. We had a decent following for a while, but it would be pitiful compared to some of the podcasts and dailicasts that are out here today. And yet that was taking all that time that I was putting into that to do the quality content, but it never did pay off the dividends because in the end just wasn't garnering that many listeners. If you go out and you find some of the more popular podcasts and dailicasts, in a lot of cases, you'll find that these people aren't spending hardly any time at all putting together. Maybe they're just hopping on a microphone and talking, you know, in some cases maybe they didn't even think about what they're going to talk about before they opened the microphone. But there's something else about it that's leading to them getting those visitors. We're going to explore that later on, but for today, just going through and busting that myth that just putting together great quality content alone is not going to lead to the big numbers. Now that's all for your "Dailicast Moment" for today. Don't forget "Dailicast Moment" is available strangely enough as a dailicast. It's available as an Amazon Alexa flash briefing. So if you're listening to this on one of the other platforms and you don't know a whole lot about the Amazon Alexa flash briefing, you can do it even if you don't have an Alexa device. You can download the Amazon Alexa app on your mobile phone. You can enable all kinds of flash briefing skills and then in the morning or whenever you have a chance to listen, just simply say to your device, "Play my flash briefing". And with that, you'll get all those ones you enabled one after another, which gives you a great opportunity to listen to a variety of different content in short period of time. So if you decide to do that, just go to Amazon and search for "Dailicast Moment" in the Skills section, enable it and make it part of your flash briefing. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!

This week on the "Dailicast Moment" host Chris Laning talks about some of the "myths" that guarantee success for your podcast or dailicast. Today, he lists those common myths. TRANSCRIPT: With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now all this week I'm going to be looking at success myths. Now, what do I mean by that? Well, you've heard it before. Things people tell you that you need to do to be successful with your podcast and your dailicast. One of the ones I've always heard is that if you put a ton of time into making sure you're producing high quality content, well then you just can't miss. You're going to have a successful podcast. Another one I've heard is if you put a ton of effort into having a tight quality professional sound. That, that's the secret of success. If you've got a nice type professional sound, you can't miss. A third one. I've often heard as well, you know as long as you have a large marketing budget you can't miss. And of course implicit in all of those three is if you don't do what it suggests, then you're not going to be successful. Well, we're going to look into each of those this week and we're going to talk about that and see where the reality lies in relation to those myths. But to start today and before we go down that road, I want you to do something for me. We need to know what success actually means for you. It might surprise you to know that success is different for everyone that's doing their podcast and their dailicast. Because it's what they want to get out of it. that's important. For instance, what does success mean to you? Are you looking to make sure you have a lot of listeners? Are you someone that's going to be looking at your stats and unless you're starting to get up there and you're competing with the big boys on the number of listeners, you're not going to be happy. Okay. What if success for you means that there's a lot of people that are listening to your show that are jumping onto your social networks. Maybe you don't have the highest numbers around in terms of listeners, but the ones you're getting are then following you on social media. That might be your definition of success. Then there's also maybe you're looking for a lot of sales leads. So again, you don't care that you're not getting a lot of people listening, but what you do care about is that of those people, the majority of them are coming over and somehow getting into your sales funnel. That might be your definition of success. Another one, and to be honest with you, a lot of people have this and really a lot of us probably have a little bit of this one and don't even necessarily want to admit it, but maybe you're looking for notoriety, notoriety because of doing your podcast or dailicast. With that notoriety, maybe leading you to be invited as guest on other podcasts as being called an expert in your realm, or even maybe eventually being invited to speak at conferences and events. That might be your chief reason for doing your podcast or dailicast. But then again, maybe you just want to do it and you don't so much care about the listeners. All you care about is knowing that what you're doing is having a significant impact on other's lives. Really, some people do it for altruistic reasons. So I want you to think about over the course of the next few days when you wanting to do a podcast or dailicast or if you already have a podcast or dailicast, what is your chief reason for doing it and what does success in that mean for you? That's all for your "Dailicast Moment" for today. Now, don't forget, if you do love "Dailicast Moment", I would be grateful if you would leave me a rating or review. Just go to wherever you found this, whether that was on the Amazon ecosystem, whether that was on Stitcher or Spotify, iTunes, Google Play store, YouTube, LinkedIn, wherever you're listening to "Dailicast Moment". Please either leave a rating or review if that's possible or at least drop a comment in, say why you liked it and share it out to others. Doing that really helps get the word out and helps us build an audience here at "Dailicast Moment". With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!

It's "Mindset Friday" here on the "Dailicast Moment". Today, host Chris Laning talks about finding some time early in your day to quiet the mind and center yourself for your busy day. TRANSCRIPT: With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Happy Friday once again, which means it's time for "Mindset Friday" here on the "Dailicast Moment". Now, one of the things I want to talk about today is silence. (5 second pause) Okay, that was probably long enough. What I actually want to talk about is giving yourself the chance to sit down and get your mind together to start the day. Now, for me, that's not always the easiest because the first thing I do in the morning is I'm getting up and I'm trying to get everybody up and moving and there's this whole thing I've got to go through. It's really hard to find that time to just sit down, kind of just take a moment of silence and get my brain in gear. Now, one thing that I actually did this morning and I'm going to see if I can try to make a habit of this, is after dropping the kids off of the bus and getting back to the house, it's still dark and it's quiet and the stars are out. And this morning I just stopped for a second, leaned against the car, looked up in the sky, and just tried to appreciate it. Now, of course, clearing the mind of everything it's got to get done for the day, that's a little bit more of a challenge. And that's the kind of thing where ultimately you probably need to get into some sort of meditation or some daily prayer, some way where you're really centering your brain so that you can get the day started the right way. So staring up at the sky, taking just a moment to just enjoy the peace and quiet was a good start. But make sure that you're looking as you plan out your day to find a place early in the day where you can sit down and either meditate or listen to calming music or pray, or just something that allows you to get your brain centered, quiet and focused on the day ahead before the craziness ensues. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day and I want you to have an awesome and peaceful weekend.

This week on the "Dailicast Moment" host Chris Laning offers some cool ideas for formatting your dailicast. Today, he wraps up the discussion by pointing out things to keep in mind when coming up with your "cool" dailicast idea. TRANSCRIPT: [inaudible] With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now all this week and all last week I've been talking about cool ideas that you can use to do your dailicast. I'm going to wrap that up today by just simply saying this. The list that I gave you is just the beginning of what you can do with the dailicast. When you're deciding to put one together, the key thing to think is what value you can bring to your listeners. First, what's gonna really attract people? What's gonna make them want to listen? Two, what's going to make them feel like they're getting good value from you. And only after that can you maybe make the consideration of what might also get them to want to use your services. Because again, the key thing we need to remember is that people don't want to be sold to. They just want you to provide them something. The idea is that they get comfortable with you, with your voice, getting to know you and getting to appreciate that your bringing them solid value each and every day. Then they may just use your services when they need it. So when they finally need something from you or something that you can do, you'll be the first person that leaps to mind. That is the best way to effectively use a dailicast. And that's the way that I recommend you do it when trying to come up with what you want to do for your dailicast. And that's all for the "Dailicast Moment" for today. Don't forget, you can find out all the ways to listen and all the information about dailicasts by going to Dailicast.com. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com Have a great day!

This week on the "Dailicast Moment" host Chris Laning offers some cool ideas for formatting your dailicast. Today, he talks about keeping your dailicast locally focused if your business and customers are almost exclusively in your local community. TRANSCRIPT:   With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now all this week and actually all last week too, I've been giving you some cool ideas that you can use to put together your own dailicast, particularly if you just don't know what you want to do your dailicast on. Well today, this idea is specific to people that have businesses that thrive within a community. In other words, your customer base, pretty much everyone that's going to be involved in your business comes from your local community. So I'm not talking about if you're a coach or somebody that has online services that has clients all over the country. I'm talking about a service, a business, again, that operates solely within your community. Now, this could be something like, let's say you're a local baker. All right? You're Joe Smith with Doggone It's Good Bakery. Now, as a bakery, you're probably not going to be drawing people from all over the country unless you ship and then it's not as fresh. So do a dailicast that's not necessarily about the bakery, but do a dailicast that's about your community. Now this can be bringing all kinds of things related to your community. It could be history of your community, it could be current events, it could be items of interest and news. Maybe you partner up with the local news organization to bring that information to the community. The point is your doing a dailicast that provides information to those people that live in your target area, and you do this by partnering up with other people in the community. Find those other leaders, find people with other businesses that you can get out, get involved in this, and then they can bring their people and their audience to it and help you get the word out about it. The thing is you're going to draw ears because they want to hear about their community. Right? They want to hear what's going on. They want to hear people on there that they know. Even if they don't specifically know you, they're going to come and listen. Now, how do you use that to promote? Well, we're not going to throw commercials in there. I mean, I guess you could, but that's not really gonna keep within the spirit of what you're doing. It can just be as subtle as if you're the one hosting it, just simply say, "I'm your host Joe Smith from the Doggone It's Good Bakery" and leave it at that. They now know your name and they're getting to know who you are. This is a really effective way to do a dailicast because people don't feel like you're selling to them. They realize that your providing them a service and if you're going to provide them that service, then when it comes time to need possibly your other services, they're going to be more inclined to give you a try. So if your business keeps it local, then think about keeping your dailicast local as well. And that's all for the "Dailicast Moment" for today. Now don't forget if you're not doing this already, the "Dailicast Moment" is available as an Amazon Alexa flash briefing. You can just go into Amazon, search for "Dailicast Moment" in the skills section, enable that skill. Then all you have to say to your device is "Play my flash briefing" and the "Dailicast Moment" will be played as part of all the other things you select to play in your flash briefing. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!

This week on the "Dailicast Moment" host Chris Laning offers some cool ideas for formatting your dailicast. Today, he talks about doing fun facts on your dailicast as a way to attract listeners and followers. TRANSCRIPT: With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now, last week and this week we've been talking about cool ideas that you can do for your dailicast, particularly if you're trying to find something to do with it. Today I wanted to talk about fun facts, in other words, each day, bringing a fun fact related to your genre. Now for some of you, this might be difficult to do an entire dailicast on. For instance, if you were a plumber or an accountant, really how many facts, no offense, but how many facts are your potential clients really going to want to hear about plumbing and about accounting? But think of it this way. If you were say a local movie theater and you were really trying to promote upcoming films and each day you did a different film fact, sometimes one from history, sometimes from a film that you're currently running. Each and every day, doing a fun fact that someone would want to listen to regarding movies that might really work for you. So think about the genre you're in and decide if maybe doing a fun fact a day just may be a great way to attract listeners and to attract followers to your dailicast. Now that's all for the "Dailicast Moment" for today. Don't forget, if you really want to start a dailicast and you're just unsure what you want to do, you can have a free 20 minute consultation with me. Just a quick call. We can talk over what you have in mind, what your business is, what you're looking to do, and maybe I can help you find the direction that you need to go in. To do that, just head on over to Dailicast.com and there you'll see a link where you can schedule that free 20 minute call. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!

This week on the "Dailicast Moment" host Chris Laning continues offering some cool ideas for formatting your dailicast. Today, he talks about using your dailicast to hype a new product, service, or event that is in development.

It's time for "Mindset Friday" again. This time Chris talks about preparation.   TRANSCRIPT:   With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now Happy Friday and it's time once again for "Mindset Fridays" here on the "Dailicast Moment". Today I want to talk about preparation. Now part of this comes to mind because as I record this, Hurricane Dorian is working her way up the east coast. Now, we've been hearing about the hurricane for days and people that were possibly in the affected areas have been prepping and getting themselves ready for it. Now, I haven't done a lot of prepping for it around here because we're far enough from the coast and it doesn't seem like there's any real chance of it hitting here, but probably I should have prepared because I mean really the point of preparing is to be ready for anything. Another key thing that brought home the point of doing preparation was me actually trying to record this dailicast. You see when you do record an episode, you should prepare a few thoughts or an outline for what you want to do because if you don't, you tend to start rambling and getting scatterbrained. And that's exactly what happened to me the first time I tried to record this particular episode. I thought I can go in there and talk about preparation. I did and when I got done it was about four and a half minutes long and rambling all over the place because I didn't take those few moments to lay out a few key points. So that's where I'm going to end for today. When you go to do a recording, be prepared with a few ideas that you want to talk about. Stick to that and try not to go too far off of it. Otherwise the rambling happens and you don't get the best of episodes. Short, sweet, and to the point, that's the way we want to roll. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day! Have an awesome weekend! And if you're in the path of Hurricane Dorian, keep safe out there.

This week on the "Dailicast Moment" host Chris Laning offers some cool ideas for formatting your dailicast. Today, he talks about bringing storeis of all types to your dailicast.

This week on the "Dailicast Moment" host Chris Laning offers some cool ideas for formatting your dailicast. Today, he talks about bringing inspirational and motivational quotes, stories and advice to listeners. TRANSCRIPT:   With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now all week I've been talking to you about some cool ideas that you can do when trying to figure out what you want to do for your dailicast. On Monday, I talked about how you could bring news, particularly from your industry to your listeners and by doing that you were showing them that you're on top of things and that you know how to digest that information to bring it to them. Yesterday I talked about how you could offer your listeners tips in your particular field. Get a whole bunch of tips offer it to them on a daily basis. Give them something that they can take away each and every day. Now, today I want to offer another thing and this time I want to talk about inspiration and motivation. I know I probably could have divided these up because they're not exactly the same thing, but they do kind of fall in the same category. There are a lot of dailicasts out there that do this where somebody gets on there and brings either an inspirational or motivational moment. Now inspirational would tend to be a little bit shorter, whether it be a quote or just a real brief story that kind of inspires people to do something. That reminds them that they have that ability to do it. Inspire them. Get their day started right. Motivational might be a little bit longer. Where you kind of talk more about, like I do on "Mindset Fridays" about some of the mindset and try to convince people to start thinking in a certain way to change their attitude on things, motivate them to move forward and to get things done. Now both of these are great venues for your business regardless of what you do. Obviously if you're a motivational speaker, it's a no brainer. If you're a business coach or the like also kind of a no-brainer and definitely a great way to reach out and get a hold of people and to get them to really trust in you. But even if you're a more like we were talking about yesterday, the plumber, how would a plumber do motivation? Well maybe you wouldn't make a whole dailicast on it, but you could do similar to like I do where maybe four of the days of the week you talk about whether it's tips or however you want to go there, but on the fifth day maybe you just do a motivational moment. Something that brings home more about who you are. And that's one of the great things about the inspirational and motivational type of dailicast is that the person that's doing it is really bringing a piece of themselves to it. And part of what we want to do is to get people to know you, like you and trust you. If you have a plumber out there that every Friday is giving you a motivational moment, something that really comes from their heart and you feel like you get to know them and trust them, are you really going to have a hard time giving them a call when your pipes burst open? Probably not. Now. That's all for your "Dailicast Moment" for today. I would love it if you can leave us a review if you like "Dailicast Moment". If you're listening in the Amazon Alexa environment, just head on over to Amazon and search for "Dailicast Moment" in the skills section. There, you can leave a rating or review. If you listened to us elsewhere, whether it's iTunes, Google Play store, Stitcher, Spotify, YouTube, head over to those individual channels, find it there and leave a review there. Again, I would really appreciate it. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!

This week on the "Dailicast Moment" host Chris Laning offers some cool ideas for formatting your dailicast. Today, he talks about bringing tips related to your business to potential customers.   TRANSCRIPT:     With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now this week I'm going to be kind of throwing some ideas out there to see if you're thinking about doing a dailicast, but you're not quite sure how you want to approach it, I'm going to throw out a few ideas this week of different ways that you can do it. Now, yesterday I talked about you could surf the news, find different news stories and bring one news story a day that really excites you, summarize that news story and then give your opinion on it. Another thing that you can do, and this is very popular among dailicasts, is to offer tips. Now think about this. No matter what type of business, organization or even if you're just yourself, there is a lot of tips that you can offer. For instance, let's say you have a plumbing business and you're trying to promote it using a dailicast. Well, maybe you can offer some simple tips each day that people can do to keep their pipes in great working shape. Maybe you own a landscaping firm and maybe you can offer every day some tips that people can do to make their lawn just look a little bit better. Or you can be professional services, you know, maybe you're an accountant and you can just offer a tip here and there for people to keep organized and things that they maybe aren't thinking about throughout the year relative to their finances. And certainly if you're some sort of business coach or consultant, there's plenty of ideas that you can bring that show you really do know what you're talking about and that you're willing to bring useful information to those listening to you. Now that's all for your "Dailicast Moment" for today. Now don't forget if you want to do a dailicast and you have an idea or you're just not quite sure which direction to go to, just go over to Dailicast.com. There, you can actually schedule a free 20 minute call with me. No obligation. I'll sit down, I'll talk with you and maybe together we can figure out the best direction for you to go when doing your dailicast. Again, that's at Dailicast.com, D-A-I-L-I-C-A-S-T.com. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!

This week on the "Dailicast Moment" host Chris Laning offers some cool ideas for formatting your dailicast. Today, he talks about bringing current news stories.

Today is "Mindset Friday" on the "Dailicast Moment". This time, host Chris Laning discusses authenticity. To be able to bring who you are to your dailicast, you have to first KNOW who you are.

This week on the "Dailicast Moment" host Chris Laning talks about some "no nos" when doing your dailicast. These were inspired by a single dailicast he heard in his "Flash Briefing" over the weekend. Today, he addresses handling weekends when doing only 5 days a week.

This week on the "Dailicast Moment" host Chris Laning talks about some "no nos" when doing your dailicast. These were inspired by a single dailicast he heard in his "Flash Briefing" over the weekend. Today, he addresses the dreaded playing last five episodes glitch caused by repurposing your podcast RSS feed for an Amazon Alexa Flash Briefing.   TRANSCRIPT:  With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. All week, I've been talking about no-nos with your dailicast in particular ones that I discovered by listening to a certain dailicast on my flash briefing last weekend. Already I mentioned that they took way too long to get to their content and the second thing they did was play an obnoxious sound, an alarm clock, as part of their intro each and every day. Now another obnoxious thing they did really because it was a obnoxious enough, but at the end of that episode it played four more episodes of that. That's right. So you went through the long intro, you went through the alarm clock, you went through the content and then it started all over again. And then when that was done all over again and all over again and all over again, well let's think about it this way. If you're listening to that every single day, why are you going to want to hear everything repeated five times every day. And to be honest with you, that was the other reasons cited in the only two reviews the skill had for why listeners stopped listening. They were tired of it repeating every single day. Now how does that happen? Well, a lot of people try to repurpose their podcast feed, their podcast RSS feed, and they give that to Amazon to play for the flash briefing. Now the problem with this is that podcast feeds list most if not all of your episodes. Amazon's Alexa device plays the first five that it finds. So that means it's going to play five every day if that's what you're feeding it. You need to make sure that the feed you're using serves one and only one item each and every day. One of the ways you can do this is make sure that you're using a host that is familiar with the flash briefings. Otherwise, regular listeners are going to have to shout "Alex next" four times every single day. Now, to be honest with you, after a few days of that, they're probably going to drop you altogether. It's just not worth it. So keep that in mind. One and only one episode in your feed, uh, pretty much ever. And that's all for the "Dailicast Moment" for today. If you want to learn more about dailicasts and want to explore your options, go to Dailicast.com . You can even set up a quick one on one call with me to see if dailicasts are a fit for you. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!  

This week on the "Dailicast Moment" host Chris Laning talks about some "no nos" when doing your dailicast. These were inspired by a single dailicast he heard in his "Flash Briefing" over the weekend. Today, he talks about NOT putting obnoxious attention getting sounds in your dailicast. TRANSCRIPT: With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now this week I've been talking about no-nos that I discovered when listening to a dailicast on my flash briefing. And this particular dailicast as I mentioned yesterday, started with a 20 second promo followed by a 15 second intro, which meant 35 seconds before we even got to any new content. Well, the second thing they did was actually part of their intro and this drove me crazy. They have an obnoxious sound, in this case an alarm clock as part of their regular intro. Now come on. Many people listen in the morning and they're probably already tired of alarm clocks. Certainly we don't like loud sounds first thing in the morning. There's also the fact that maybe people have had this in their ears. They've got their levels set to a very good level, they're out running and all of a sudden they get this obnoxious sound and they can't do anything about it. Now, the other thing is that they listen to this every day. So if they're going and listen to you every day, why assault them with an obnoxious sound every single day? Look, obnoxious sounds don't grab attention. They just make a listener want to disable your skill to not listen to your flash briefing. And this briefing that I mentioned actually had only two reviews and both of them said they disabled it and got rid of it partially because of that obnoxious sound. Now that's all for your "Dailicast Moment" for today. If you like the "Dailicast Moment", I would love for you to connect with me on social media. You can search for "Dailicast Moment" on Facebook, Twitter, Instagram, or YouTube on LinkedIn. You can search for me, Chris Laning, L-A-N-I-N-F directly. Now, once connected, please share and or like "Dailicast Moment" so your family and friends can find it too. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!

This week on the "Dailicast Moment" host Chris Laning talks about some "no nos" when doing your dailicast. These were inspired by a single dailicast he heard in his "Flash Briefing" over the weekend. Today, he addresses "long intros".

It's "Mindset Friday" on the "Dailicast Moment" and host Chris Laning revisits confience. He talks about why just the fact you are taking the time and effort to do a dailicast is enough to show you deep down believe you have something to share and how that alone should give you that confidence. TRANSCRIPT: With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. It is Friday, which means it's time for Mindset Friday. Now, sometimes on Mindset Friday, I'm going to kind of repeat a few things because they're very important for your mindset. Early on, on Mindset Fridays, I talked about confidence and having that confidence in your abilities and in your ability to deliver great information to your clients and your potential clients. And that's kind of what I wanted to rediscuss today because it's very important when you're in front of this microphone to really feel confident about it. Let's be honest, you've gone to all the trouble to put this out. You're researching topics, you're bringing information of experience that you've had and your bringing it to people's ears right then and there. That gives you a level of competence that far surpasses others because they're not taking the time to do it. You are actually making the time to do that, and as such, that means that deep down you really believe that you can make a difference in people's lives. So keep that in mind when you're doing your dailicast. You've already taken that step. Somewhere inside you believe that you can do it! So why doubt yourself when you get on the microphone? It would be very easy for me to say, "Well, you know, there's probably other people out there that maybe have a little more experience at this, or maybe there are better voice over people and maybe they could teach you how to do it a little bit better."No. I've done it. Plain and simple. I put out dailicasts. I've helped others put out dailicasts and podcasts. I may not be 100% the top best person ever in the world to do it, but for some of you, I'm exactly what you need. I know how to help you take that idea you have and turn it into a great dailicast. And so I need to rely on that confidence even when I don't want to, even when I want to doubt myself. I just sit back and realize I've done this. I know I can do it because I've done it. And you'll have the same thing with whatever topic you pick as long as it's a topic that you've got some familiarity with and you're taking that time to deliver it, be confident in what you're doing. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day and have an awesome weekend!

Today on the "Dailicast Moment", host Chris Laning, continues his revisit of why you should start your own dailicast. Today he talks about the power of being in your clients or potential client's ear, each and every day! TRANSCRIPT: With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now, yesterday we started talking about why dailicasts are the perfect venue for you and that's what we're going to continue that discussion today. Yesterday I was talking about how if you get in and start your own dailicast, number one, you may be a trailblazer because it's still the early ages of dailicasts. You could be the first one in your industry to do that. I also talked about how it's personal. You're in people's lives every day. They hear you, they get to know you. That starts that relationship. And I also talked about how it is easy to digest. They're short, they're quick. You're not asking a lot of somebody to listen to your dailicast as opposed to having to listen to 20/30 minutes of your podcast. Short, quick, to the point, good way to get them and hook them. So what I want to talk about today is why this is very important, particularly if you have a business or if you're a solopreneur and you're really trying to build those relationships. Well as I touched on a little bit yesterday, you're in their ears every day. If your dailicast has been included as part of their daily flash briefing in a lot of cases people are starting their day with that. They're going through and listening to several of these briefings. They're hearing your voice each and every day. Could you imagine paying for advertising to be in people's ears every single day? That's awesome! They get to know you because they are used to hearing you. They're used to hearing your voice. They're used to hearing your message, and you may find there's a day when for whatever reason they don't get to it. They might actually miss it or wonder what they missed on your dailicast and what nugget of information you've provided that day that they actually missed out on. That's golden! You're getting these people to really depend on you. Maybe you're not selling them right off the bat, but when the time comes that they need the particular service or product that you're offering, don't you think you're going to be the first person that leaps to their mind because they know you. They're not having to go figure out whether they're gonna have to trust somebody else. They know you, they know your message. Having that familiar voice, giving them good information and advice on a daily basis is what really sells it. They build that level of trust because they recognize you and they recognize that the information you're giving them is good and useful. Now that's assuming, of course you're giving good and useful information, which would be 101 for doing dailicasts. And that's all for your "Dailicast Moment" for today. Now remember, if you want to learn more about dailicast or you want to explore your particular options of doing one, just head over to Dailicast.com. As I mentioned yesterday, I've set up a new place where you can even set up a quick one on one call with me to see if dailicasts are a fit for you. That's right, a one-on-one consultation call with me to see if dailicasts are a fit for you. You can find that over at Dailicast.com that's D-A-I-L-I-C-A-S-T.com. I should know. I literally coined the term. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!

Today on the "Dailicast Moment", host Chris Laning, revisits why you should start your own dailicast. He also talks about a new feature on the Dailicast.com website.   TRANSCRIPT: With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now I'm going to do something that I haven't really done since I began the "Dailicast Moment". I'm going to go back and talk to you about why you should have your very own dailicast. That's right. If you haven't made the decision by now, let's go over some of the reasons again, why you should have your dailicast. First and foremost, it is trailblazing. Now, I know Amazon flash briefings have been out for a couple of years now, but they're still just starting to catch on. Where a lot of people are really coming up with having their own podcast and everybody's got their podcast anymore. How many people actually have a flash briefing? Have a dailicast? You would actually be a trailblazer in this. It could be that in your particular field, you might be the very first one to do it. You don't know. You should take that opportunity to lead the way and show other people what you can do in your industry through a dailicast . Wouldn't that be cool? Another reason you should do a dailicast is because it makes things very personal. Yes, they say podcasts are a very intimate way to get to know your listeners, but dailicasts take it to a different level! Instead of just being there once a week for the people you're there every single day. You are in their lives every day. How much more personal can that get and the whole thing about getting clients anymore seems to be centered around building relationships. If you're there everyday talking directly to them, then you are providing the basis for a strong relationship which may ultimately turn into a strong business dealing or connection to use later on. Another thing to think about is that they are easy to digest. If you were to look at podcasts, so many of them run 20 minutes, 30 minutes, 45 minutes. I've seen some that are running an hour to an hour and a half to two hours. I don't know about you. I do not have that kind of time in my day. Maybe some of you do, but I do not. I want to have that ability to listen to something, get in and get out and get a little bit of information from it every single day. And then if I stack up a bunch of them, then I can cover a wide range of areas in a short period of time. Yes, I'm doing it every day and yes, it's being broken up over the course of days, but I'm getting a little bit of information in a lot of areas for that same time investment every day. You're going to find that with your customers, your listeners, your potential clients. If you want to get them to listen to your podcast, you're going to start off by saying, "Oh, you know, you might be interested in me. Here's a podcast to go listen to if you've got an hour and 20 minutes." No! But if you say, "Hey, you know what? I got a little thing I do everyday, a dailicast that I do. Go out there, two or three minutes a day. See if you like the information that's coming out." Now, they're having to invest a lot less time into it, and if you're giving them a short amount of information without really giving them a chance to get bored, you might just get a faithful listener. Now, tomorrow we're going to talk about this again and we're really going to bring home why dailicasts are the perfect venue if you're out there trying to reach your clientele and to try to get those great customers on board. Now, if you want to learn more about doing dailicast or you want to explore your options with that, head on over to Dailicast.com. I've got a new feature I just put up there where you can even set up a quick one on one call with me, personally with me, to explore whether or not dailicasts will be a fit for you, your organization, or your company. So head on over to Dailicast.com that's D-A-I-L-I-C-A-S-T.com. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!

Today on the "Dailicast Moment", host Chris Laning, talks about the CTA (Call to Action), what it is and why you should have one. TRANSCRIPT: With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now, yesterday we were talking about outros and I told you that it gives you a perfect opportunity to do a CTA or a call to action. Now, if you listened to any sort of marketing gurus or anybody talking about Internet and network marketing, you're gonna know what a call to action is. And honestly, I think it predates even Internet marketing. It's kind of always been out there when you're doing advertising and marketing. A call to action is something you're trying to get the people that are listening to your dailicast to actually do. And it's something that will maybe take them a step closer to whatever it is you're trying to accomplish. Boy, that was clear as mud, wasn't it? Well, let me see if I can explain. So a call to action should be short and sweet. You don't want it to go on forever. You don't want to take a minute, two minutes, three minutes to do a call to action. Particularly when you're doing a dailicast that's only supposed to be two to three minutes anyway. Some examples of what you can do is you can just simply say,"Hey, leave us a review." That's going to give them something to do that they're going to take an active step toward helping you out or becoming a closer part of what you've got going on. Another example could just simply be to visit your website. You're trying to drive traffic to your website and you just simply say,"Hey, you know, I'd appreciate it if you could just step on over to Dailicast.com.". Another one that you can do is just ask them to tell their family or friends. Say, "Hey, if you really enjoy what you're listening to, please let your family and friends know about it so that they can listen and tune in as well. " What we're trying to do is get them to take an active step that's gonna give them just a little bit more buy-in for your particular dailicast. We're not going to ask too much of them. Just going to ask a little bit, something they can do quick and easy, but now by taking that step, they're going to feel one step closer to you. Which again has always been the point of the dailicast to get people to know you better, to really take a step toward that relationship. Ultimately, yes, that can lead to sales, but we're not there yet. We just want to get them a little bit closer to that sales funnel. And even if you're not doing a dailicast that's designed to sell, you probably have some sort of mission, even if it's just building community. By getting them to take this one little step, they're taking a step closer to becoming a stronger part of your community. Now that's all for the "Dailicast Moment" for today. If you do like "Dailicast Moment" , I would love for you to connect with me on social media. You can search for "Dailicast Moment" on Facebook, Twitter, Instagram, or YouTube. If you're on Linkedin, you can search for me directly. Chris Laning, L-A-N-I-N-G. And once we're connected, please share and or like "Dailicast Moment" so your family and friends can find it too. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!

Today on the "Dailicast Moment", host Chris Laning, talks about the outros for your dailicast. He discusses the types and suggestions for doing them. TRANSCRIPT: With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now if you missed it last week I was talking with Peter Stewart from the "28 Day Flash Briefing Briefing". And it's a dailicast that teaches you essentially how to do dailicasts. He goes through it in very finite detail. It was a great conversation. We talked about all the different parts of putting together a dailicast and flash briefing and we even talked about what we see in the future for this type of format. S o I recommend that if you missed any of last week's episodes you can go to dailicast.com and go and listen to those. Now, prior to that, the week before that I was talking to you about intros, the intros to your dailicast. We went through the different types of intros, why you needed to have it, how to put it together. Well this week I'm going to pick up with that conversation only on the other side of things. We're going to talk about the outro. Now similar to the intro, they are pretty much the same types of outros. You can have the produced outro, which is where the music starts playing and either an announcer or the host who's prerecorded it saying, "This has been the whatever show." Usually it'll drop in there what the purpose of that dailicast is and then follow up with the name of the host once again. And of course just like with the intros, there's a shorter version where you leave out the purpose of the dailicast but you still have the name of the dailicast and the host for the dailicast. And another type of outro of course is the live and that's similar to what I do here on "Dailicast Moment". So I'm going along, I'm talking to you on the dailicast and all of a sudden I'll say ,"With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day." But while I'm doing that, the outro music is playing. So it gives you an indication that the dailicast is wrapping up and coming to an end. A third type is the cold one. This is where they're just talking. You know, you have a host that just talking, you know, "That was from my thoughts for the day. Have a great day." And that's it. No music, nothing other than them just saying, "Have a great day.". Now, those are the main types of outros. So here's the question, why do we need an outro anyway? Well, first and foremost, it really buttons up your dailicast. Again, it's an audio clue to the listener that it's over with. It prepares them for the fact that you're going to be suddenly stopping talking, right? It's a little jarring to just have you just stop, especially if they're only half paying attention to you. But by playing the music that kind of brings them into it and lets them know that they're reaching the end of your golden nugget of information. It also makes it seem more professional. If you're buttoned up, you've got that intro and that outro, you definitely come off as more professional. The other thing about an outro is it gives a good chance to do a call to action. Now, what is a call to action? That's what we're going to discuss tomorrow, but it's just a way to reach out to people and get them to do something. Something that will take a further step toward whatever it is you've got going on with your dailicast. Again, we'll talk about it tomorrow. The other reason you should do the outro...come on it's just good manners. Don't just stop talking and walk away. Make sure you're saying goodbye to people, thanking them for listening, whatever you want to do, but it's just good manners. Now, one last thing on this would be music. Where do you find the music? Well, you could use a completely different song than your intro and some people do, but what I recommend is actually keeping them similar. When I'm looking for music for somebody for their dailicast or podcast intro, I try to find a clip where I listen to the beginning. It's got a really strong beginning, but then I'll skip all the way to end and make sure that as it's playing out, there's a little bump at the end that just makes it sound good. You can use the same piece of music. It ties everything together. You have a strong opening, a strong closing, and a great outro. Now, tomorrow, as I mentioned before, we're going to talk about the call to action and what it is. But just for an example, if you like what you've been hearing in this dailicast, I would love it if you could leave us a review. Now, if you're listening on the Amazon ecosystem, head over to Amazon and search for "Dailicast Moment" in the skill section. There you can leave a rating and review. If you found us elsewhere in the iTunes Store, Google Play store, Stitcher, Spotify, YouTube, head over there and leave a rating or review there. Again, I would really appreciate it. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!  

In this edition of "Mindset Friday" host Chris Laning, while on vacation, and at Assateague Island National Seashore, discusses "perspective". He talks about how taking in such sites really puts the busyness of our careers in their proper place. https://Dailicast.com TRANSCRIPT: With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now once again, it's Friday. It's time for "Mindset Friday". Now you've probably noticed a difference in sound if you're not watching this on video and that's because I'm doing this from beautiful Assateague island National Seashore just outside of Chincoteague, Virginia. Today I want to discuss perspective. Because that's something that we need to keep in mind when we're doing our dailicast. We all have perspectives, right? It's how we view things. It's how we think of things. That perspective comes through on our dailicast. People hear that. So we need to make sure that we know our perspective when we sit down to do this. I like being out by the ocean or I grew up in Jersey so I call it "down the shore". I like being out there, listening to the sounds, the smells, just seeing the immensity of the ocean because it puts into perspective everything that's going on. Particularly when we're busy working on our businesses or our dailicast and everything. We get wrapped up in the minute details of it and we get stressed out about it. Everything is like this big deal. We got to get this done....... we get all wrapped up. But when you come to a place like this, you really, puts you in perspective, puts life in perspective basically. You realize that in some ways how insignificant you are and yet every small detail here contributes to the overall picture. So think about where you are, where you want to be, and what your outlook on things are from that perspective. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day and have a great weekend!

On this episode of the "Dailicast Moment" host Chris Laning speaks with Peter Stewart, a long time radio presenter and host of the "28 Day Flash Briefing Briefing". Today, they wrap up their discussion by talking about what they see as the future for dailicasts. TRANSCRIPT:   CHRIS: With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now today I'm going to finally wrap up my conversation with Peter Stewart from the "28 Day Flash Briefing Briefing". If you haven't caught any of these dailicasts from earlier this week, you want to go back and listen because Peter is a wealth of knowledge on this subject and even though I'm in and I've been doing dailicasts and I tell you guys how to do it, I continue to learn from him not only on his "28 Day Flash Briefing Briefing", but even just in the ones he's done for us this week. So Peter, once again, welcome to the "Dailicast Moment". PETER: Chris, you're very kind. Thank you very much indeed for your words. CHRIS: I think it's been very clear among people this week if they haven't picked up on it that both you and I are extremely passionate about this format. We see big things for this format! So I kind of wanted to take a moment to discuss where we see this format going and what kind of increase in listenership we think it might be in the near future. PETER: I really think that flash briefings, Chris are the sleeping giant of what a Amazon Echo devices have got. As I understand it, they were almost put in as a bit of an afterthought and were mainly for the professional broadcasting companies. You know the BBCs and the CBSs is of this world to be putting out information almost hourly. You know, updated news bulletins of content they already had. I don't believe they thought that it was going to be opened up for everyone to be able to get in there to do these dailicasts or briefcasts, these micro podcasts or to give them their proper name, the flash briefings. I really think they are undiscovered at the moment, but they are just waiting to be discovered and to be opened up. PETER: Let me give you a few ideas. I really think we call them estate agents over here in the UK, in London, but I know you refer to them as real estate agents. What a fantastic opportunity for real estate agents to really own the area. And I don't mean to have a flash briefing talking about you know, a four bedroom detached house with two bathrooms and a large garden and an in and out drive. I don't mean that. That's far too much advertising! Who's going to be listening to that time and time again every single day? You won't. However, if you're a real estate agent, you should be owning your geographical area. You should be talking about the news that's happening in your area. You can become known for that, particularly with fewer and fewer local newspapers. You can be talking about the schools and the education system. How good your local schools are. How clean the local parks are. Talk about local events. Talk about how far it is to the beach. About developments or road closures that are going on because something's going to be retarmacked or there's been a burst water main so avoid this area. Be known for your local geographical area. And then when people want to move from one side of the city to the other or if people want to move into your fantastic city, then they we'll already know you are an authority in that. You're staking your claim in knowledge of the local area. And if you are giving that kind of advice perhaps along with, I don't know, DIY tips around the house, then people will come to you. Your name is going to be front of mind when people want to buy or sell their home. As an example of how a local business can really use flash briefings to be loud and proud on this new platform. CHRIS: And I love that example and that's one of the things that I think both you and I are out there trying to convince people to do and saying, look, you know, look into this, see what you can do in your industry and take advantage of the fact that it's still relatively new. I mean that's changing. I mean even the last six months and there was be like maybe 10, 15 new flash briefing showing up every day. Now you go in there, there's 30, 40, maybe 50 new ones a day. So people are starting to catch on. You need to jump in now to claim your niche and go with it. PETER: Absolutely. And all the time people are doing slightly different things. I've got a few ideas in the back of my mind for a couple of things, which I'm hopefully going to be launching in the next few months or certainly by the early part of next year. But think of maybe quizzes and competitions or formats. Think of creativity. Think of perhaps the kind of radio shows or radio formats, radio competitions, radio features that are already used out there. May be on your local station or maybe on PBS or something like that. Whatever you do, don't steal them. However you can mix some ideas with something that is a passion of yours already and put something out that really cuts through that is really creative and can grab other people by the ears. I was going to say by the scruff of the neck, by the ears to show what a force this is to be reckoned with. It's sign up marketing. People will sign up, will subscribe to listen to what you have got to say every single day. You shouldn't be advertising on it, but you can stake your claim and you can put your name of your business front of mind. CHRIS: Now I'm going to make one point in this. I'm probably going to talk about this on a future "Dailicast Moment", but while I have you on the line, I just wanted to be, if you're out there looking for an idea, don't go out there and you find somebody doing something similar to yours and go, ah, it's already being done. I guess I can't do that. There is room for similar shows in that vein. And the second part of that I would say is don't feel like it's a competition. You know, I'm sitting here talking to you. Obviously your's came out way before mine and we do have similar topics. But I think people can listen to both of ours and get different views, different types of information that just rounds that out. So like I don't look at you as a competitor. I look at you as somebody that I enjoy listening to and being in the same space and hopefully together we can really promote dailicasts. PETER: Absolutely Chris! You're very generous and thank you. And I love the work that you're doing as well and how you've been dividing up the different content topics and the different angles that people can choose has been tremendous as I've been listening to your back catalog. So thank you for all your doing in this space and I really appreciate you asking me along to speak on your dailicast about flash briefings. CHRIS: Not a problem. And I will say now that I've gotten past the 30 to 40 day mark, I see the beauty in your 28 day repeating every month. That's a brilliant idea! PETER: Well again, bit of kind of creativity if I could kind of pat myself on the back. But yeah, taking the idea of a short course and putting it out as a flash briefing and anyone can do that. Not necessarily as a flash briefing course, but again, a 28 day course because obviously that's the shortest month in the calendar. And to just go through one to 28 so people listen on the first day of the month for the episode one and they work their way through in those kind of bite sized chunks. They are a little bit longer than most flash briefings. It has to be said. However, if you're really keen on learning how to do a flash briefing to market your brand, your business, yourself, your hobby, your charity, your nonprofit, then perhaps sign up to the "28 Day Flash Briefing Briefing".. It's free to listen and it's available on all Amazon Echo devices. Speaker 2: My guest has been Peter Stewart, who is the host of the "28 Day Flash Briefing Briefing" And again, I've mentioned this before, I definitely recommend you go and add that because you will learn so much from them. Thanks again, Peter for being here on "Dailicast Moment". With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com Have a great day.    

On this episode of the "Dailicast Moment" host Chris Laning speaks with Peter Stewart, a long time radio presenter and host of the "28 Day Flash Briefing Briefing". Today, they talk about what subjects he covers on his flash briefing.

On this episode of the "Dailicast Moment" host Chris Laning speaks with Peter Stewart, a long time radio presenter and host of the "28 Day Flash Briefing Briefing". Today, they talk about the different ways you can do your flash briefing.   TRANSCRIPT:   CHRIS: With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now I'm excited to have back my very first guest on "Dailicast Moment", Peter Stewart from the "28 Day Flash Briefing Briefing". Now, if you listened to us yesterday, we were talking about why we're both so jazzed about the whole dailicast flash briefing format and how it's very intimate and how it's just a small amount of information that you're dribbling to people each and every day. But today we're going to talk about how complicated or how uncomplicated it can be to put together a flash briefing. So Peter, welcome back to the "Dailicast Moment". PETER: Chris, it's great to be back with you. New Speaker: Now, yesterday you started to talk to us about what's involved in putting together a flash briefing. Do you mind going back into that and explaining to people again how easy or how difficult they want to make it? PETER: You know what? The easiest way for you to do a flash briefing is to set up an RSS feed, set it up, walk away, and then have Lexi , A-l-e-x-a actually read the content that you've already put onto your website. That's the easiest thing for you to do. And of course, that's what marketing is all about. Isn't it? Of making things easy for you? No, not really, because actually that's gonna be, it's gonna be easy for you. Yeah, but really bad experience for your listener. So I would suggest not doing that. I would suggest spending a little bit more time by actually reading the content of your dailicast or your flash briefing yourself. There's nothing, however good Lexi is or some of these other devices are, and they are getting better and better. None of them quite have the prosody of a human voice. None of them can change the speed, the tempo, the tone. Perhaps, build in a little bit of a pause for dramatic effect and that kind of thing that a human voice can do. Nothing can get quite excited about your new products that you're trying to explain to somebody or suddenly come down and say something in a much more kind of serious tone because you're being actually quite serious and thoughtful and cognizant about what it is that you are talking about. It's the humanity of the human voice. If that kind of makes sense. That brings over...that connects with people. We've been used to hearing other humans speak for Millennia and that is what is actually cutting through rather than the synthesized voice that Lexi may have when we read something out. It won't be received in the same kind of way as a human being delivering the same information would be. CHRIS: And that's the amazing thing. And you were talking about the Lexi version where she just is talking and I don't know if you've noticed recently, I have a couple that do that and it sounds like that they have made some changes just recently where there does seem to be a little bit more emotion going into it. It was kind of surprising to me at first. PETER: I think you are absolutely right! I noticed it about three or four days ago that I do believe her voice has changed and it has got a little bit better. I still think the Google voice is probably better still, but it just goes to show how things are moving on leaps and bounds at the moment and that technology is getting better and better and better. But you know what? You almost want to hear a stumble, a, a slight mistake, a hesitation that shows the humanity of a voice. Now sometimes as were shown with the Duplex last year, sometimes Google for example, is building in that hesitation into an automated voice, which actually sounds more human. But you know what a human does a better and actually can then connect better with another human being rather than have something that's too polished. CHRIS: I think we're much more experienced at doing that. You know? PETER: We've been doing it for a long time, haven't we? But of course the problem being that if you are reading from a script yourself, you've got to make sure that it doesn't sound as though you're reading from a script. You've got to be able to lift those words from a page. We've been talking naturally for thousands and thousands of years. What we haven't been doing naturally is actually reading words from a page, those squiggles on a computer screen or those squiggles on a bit of dried wood pulp. It takes a lot of effort. It takes a lot of training to be able to lift those words from page and actually make it sound as though they're just appearing in your head at that moment and you're passing them on conversationally. CHRIS: Now, one of the things that we have stressed and we stressed it yesterday and I constantly stress is brevity in doing this. We want to keep these short. On that note, I think I'm going to need to have you back again tomorrow because we're having such a great conversation, but I do want to keep these within our limit. Do you mind coming back? PETER: Not at all! I'm going to make some bullet points so I'm briefer tomorrow than I have been today, and I look forward to speaking with you again then. New Speaker: With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day.

On this episode of the "Dailicast Moment" host Chris Laning speaks with Peter Stewart, a long time radio presenter and host of the "28 Day Flash Briefing Briefing". Today, they talk about what makes dailcasts and flash briefings such a great medium!

It's "Mindset Friday" on the "Dailicast Moment", where host Chris Laning, talks about something related to mindset to keep in mind when doing your dailicast. Today, he discusses preparation. There are some things you should do to prepare yourself to record your dailicast. TRANSCRIPT:   With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. It is Friday once again, which means it is time for "Mindset Friday." Today we are going to be talking about preparation. Now you're going to say, well, preparation strictly isn't mindset because it's not a way of thinking, but it is a way of getting yourself settled down and ready to have the mindset to do the episode. So what we're going to do is be prepared when we're recording. Now I'm not talking about writing out an entire script because then you're going to read it and it's not going to sound good. And as I mentioned before, I used to do things that way much better to just have a list of ideas that you want to connect together. So we're going to sit down, we're going to jot down the ideas of what we want to talk about on that dailicast. There's a couple of reasons why this is good. One. By doing that, you can see how much you're going to actually be putting into it and you may know that you're going to be running way long, which gives you the ability to break it down into one, two, maybe three other dailicasts and kind of keep the idea rolling over a few days. So jot those ideas down, put them into like a bulleted list that you can go through as you're recording the episode. Another thing you want to do is run through in your head a few times. I often do this when I'm driving. I know what I roughly want to talk about and so I just kind of rehearse it a little bit in my head, but I don't want to use the word rehearse cause you're not really going to rehearse it, but just kinda run through the ideas and see how they flow. That's the main thing we're looking for here. If you find yourself rambling on and on or as you're running it through in your head, it just seems like it's going on forever. You may find that you need to break it down a little bit separated in separate episodes. In some cases, I've run through like a week's worth as I'm driving and suddenly the order that I was going to put them in doesn't make sense and so I'm kind of reordering things as we go. That's how it was with this week's episodes. I was talking about introductions and then was going to talk about audio logos, but as I kept running through things, it made it clear to me that audio logos needed to be talked about first, so I was able to make that mental adjustment long before I even recorded. Now when you actually do go to record, not only do you should you have your notes in front of you, but just do a quick once over, read through the notes, just a freshman in your mind so that your mind has an idea of where you're going. Then when you're ready to record, after you've read that, take a pause Picture, your audience in your head and then just simply have a conversation with them. Now by doing all these steps, particularly laying out your points, you're going to have a map and a direction that your dailicast is going to go, which will keep you from rambling and scrambling, and believe me, I know I've done that from time to time. The more that I put these steps into place, the more that I'm putting down these ideas, the better on track I stay and the more confidence I have when I record, you will have more confidence. If you already know what you're going to talk about, the direction it's going, where you're going to start and where you're going to finish with that going on in your head, you know exactly where you're going and you've got that confidence that your listeners will then hear in your voice. Now, that's all for your "Dailicast Moment" for today. You can find out all you need to know on our website at Dailicast.com. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day and have an awesome weekend.

​Today on the "Dailicast Moment", host Chris Laning, talks about what to consider when choosing the types of intro you use on your dailicast.   TRANSCRIPT:   With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now yesterday I was talking to you about the different types of intros you may want for your dailicast, so today I want to go through that again, but explain when you may want this type of intro. Now the first example is fully produced and that's the one where we said it was a music bed. It had voiceover artist or the host and their talking about the name, the purpose for the podcast and dailicast. Also the host name and any other important information they feel like you should get. Well fully produced ones are usually a bit much for a dailicast. They can run a little too long and it just seems overwhelming. If people have to listen to this every single day, it's going to get old, it's going to get old fast. However it is proper to use a fully produced one, particularly if your dailicast is representing a larger corporation or an organization. If it's something that's more than just the host and if you're trying to put out a really professional feel to show that you are kind of a really firmly established organization or corporation, a fully produced is probably the better way to go. A secondary one to that is if you have a dailicast that really has some special information you need to get out, whether that's disclaimers or copyright notices or something you've got to push through every day in the proper language, that might be one to use as well. For example, my, "Your Daily Psalm" podcast, I have a thing in there where I need to announce that the Psalms that I'm reading from are from the NET Bible at NetBilble.org. Well, I could do that every day as a live open, but that would just get really annoying to always have that language in front of me, so in that case I do a fully produced one. I just have the name. I have the host and I have that disclaimer in there. One of the other types we talked about was the short produced. Now, the short produced is pretty much it just, it's a music, again, voiceover artists or host prerecorded and it just contains the name of the dailicast and the host name and gets right into it. That one is great if you're a small business or a solopreneur and where you are. the chief focus of the dailicast. And the reason that is because it does add a little more professional ability to it. So it says, Hey, I'm a professional, I'm serious about this and this is what we're doing. Now you don't want to go overboard and make it crazy like THE number one most we're not, we're not trying to over promote ourselves, but it just shows that you took the time to put together something professional and upbeat, particularly if you use a separate voiceover artist for that. And if you need one, just give me a call, just saying.... Alright, so again, a small business for solopreneur, let's go with the short produced. Now I also talked about what I called the live intro. It can also be good for Solopreneurs, but it's definitely for formats that are a lot more intimate where you're just kind of talking one-on-one and you're trying to be somebody that people are familiar with. Just play a little bit of music and you just start right off. That's what I do with "Dailicast Moment". So the music starts playing you say,"With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com." Boom and I'll get right into the meat of it, but I am actually recording that every time that I record the episodes, so that's why I call that a live one. And I also do a version of that with my "Voice Over Match" podcast. Now one thing I add there that I didn't include in most short produced is today's date and I do that for a reason because those dailicaste are really tied to the podcast episode for that particular week and so it's not going to be one that I'm going to eventually make evergreen anyway. This is going to be specific to this date, so I go ahead and include that date as an added way to let people know that what they're listening to really is fresh and off the presses. And so that's a variation that you can do on the [inaudible] intro. Now, finally, the other ones we talked about was the cold intro and the only time you might really want to do a cold intro is if you really want people to know that you're not a professional podcast or that you're just doing this as a hobby and that you want that real, real level intimacy where you feel like just hearing your voice, they're going to Kinda know who you are. I really don't recommend the cold One. It certainly is the easiest, right? I mean you don't have to add music or anything. You just open up your record and you save. You can do that and I guess if that works for you, that's great. However, I don't recommend that. Now that's all for your "Dailicast Moment" for today. If you want to launch a dailicast, but you don't have the time to do all the necessary steps to make it happen, just go to dailicast.com and check out the Dailicast concierge service. Now that service, you simply sit down for 30 to 45 minutes a week, record your five episodes and then send it to us and I take it from there. Again, you can find out more at Dailicast.com With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!

​Today on the "Dailicast Moment", host Chris Laning, talks about the various types of intros you can use on your dailicast.   TRANSCRIPT:   With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com Now all week we've been talking about audio logos and today we're going to start talking about intros, the different types of intros. Now if you've listened to podcasts and other dailicasts, you know just about every one has some sort of intro on it. We need to know what we're listening to. Right? Well, the types of intros vary greatly and I'm going to discuss some of those today. One of the more common ones is the fully produced intro. Now that this is very common among podcasts, not as much with dailicasts, but there definitely are some out there. Fully produced means they'll have a music bed under it. It's prerecorded. I mean everything technically is prerecorded on here, but you know what I mean. They're not doing this each and every time they're recording it. They just have a file that they drop in there. So it's prerecorded. It can either be with a voice over artist or the host saying it, but it includes things like the show name, usually a description or purpose for the podcast, of course the name of the host. And then getting in, you know from there the music starts to fade out and then you can get into your actual dailicast for the day. Now those tend to run a little bit longer and in the dailicast world we need it to be a little shorter than that. So another common one that I've seen similar to the fully produced is what I call the short produced. So it's similar. You've got the music bed. You've got prerecorded, either voice over artist or the show host, and they are pretty much though just giving the name of the show, the name of the host, and then going into it. A lot shorter and a lot better fit for dailicasts. Now another type is what I call the live open. Again, we're all recording this, so it's not technically live, but what I mean by that is the live one is essentially where the host as they start hosting that episode just says, "Hi, I'm so and so. Welcome to the whatever show." It's very simple. It's very easy and they probably will still be playing some sort of music as they start it, but it's not some whole preset thing they drop in there. Now another type, especially in the dailicast world, I don't think this would work too great in the podcast world, but in the dailicast world there's also one called the cold intro and that is just the person just starts talking. They don't even really say who they are or explain what they're doing. They just start talking. Now the reason this can kind of work in the dailicast world is because a lot of the dailicasts are on the Amazon Alexa environment and the way Amazon Alexa's flash briefing is set up is that Alexa herself announces each thing as you go into it. So for instance, for "Dailicast Moment", Alexa would go "From Dailicast.com" and then it starts playing. So I could see where if you just started talking and people already know what that is, that would make sense. Now which one are you going to use? That's a good question and that's one we're going to deal with tomorrow. I'm going to explain all the types again and explain when it might be best to use which type. Now that's all for the"Dailicast Moment" for today. If you like what you have been hearing on this dailicast, I would love it if you could leave us a review. If you are listening in the Amazon ecosystem, head over to Amazon and search for Dailicast Moment in the skills section. There you can leave us a rating and review. If you found us elsewhere, iTunes Store, Google Play Store, Sticher, Spotify, YouTube, head over there and leave a rating or review. I r would really appreciate it. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com Have a great day!

​Today on the "Dailicast Moment", host Chris Laning, continues his talk about audio logos, the short sounds (music, voice, etc.) used to let listeners immediately recognize that your dailicast is playing. He tells about the method he has employed for creating audio logos for his dailicasts. Music Clip: "Legendary" (Official Audio) - Welshly Arms   TRANSCRIPT: With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now yesterday I was talking to you about the importance of an audio logo and what it is and I explained to you the several different types of audio logos, whether it could be a simple sound effect, whether it was a short musical clip from a song, whether it was a short musical riff that you put together or whether it was just simply a little short voiceover phrase that you play. Now, today I'm going to talk to you about what I did when I went to create audio logos for my three dailicasts. I had found out about the importance of audio logos. Other people had been talking about how extremely important they were, particularly in a voice first environment like Amazon Alexa. And so I decided that I was going to come up with one, but I didn't know where to start. So this was back when I was creating my, "Your Daily Psalm" dailicast. So I started thinking, do I want sound effects? I played around with a few things. I thought about finding songs and doing the clips finally, like, no, I think I want a musical riff. But well, how do I do that? Now, I've done a little bit of music writing in the past, but not really able to play piano. I can't just sit down, just bang out a few things. But that's in some ways, that's kind of what I did. I started playing around on the piano just to see if some sort of combination of notes felt right. And before I knew it, I actually fell right into it. See in my head I was running through the name of my dailicast and unbeknownst to me, I actually started plucking out notes in kind of the same rhythm as that name. After a while, you know what that kind of reminds me of the name. So I took that little musical phrase and I went to my computer. I brought up this music writing software I have, it's called Musescore. It's free. And I went in there, I put those notes in and just listened to it. Picked out a right instrument that seemed right with it and went, this is pretty good. Now this is how it ultimately turned out. ( "Your Daily Psalm" audio logo plays) One of the things that I did though when I got the background music. See, what you didn't realize is the theme music for "Your Daily Psalm" that you here. That is a bought piece of theme music that I got. But that opening portion is not part of that. What I did is knowing I wanted to use that theme music and having this music I'd put together, I actually transposed it very easy to do in the music software, just update until it was in the right key. Then laid it over top using audio software. So I generated out the WAV file. I took the music, I laid it over in an audio editing program and now it sounds like a very cohesive one piece and it just fades into it. (Start of "Your Daily Psalm" opening theme plays) And I love that. And it really worked for me, especially because I didn't really tell people that I had done that. But within a few days of launching "Your Daily Psalm", of course I had my kids listening to it and all that. Well I found that whenever it would play, the kids would then immediately sing back "Your Daily Psalm". I went, there you go. It wasn't just me, it really works. So it was kind of a subliminal way of putting the name in there and they hear it in their head when they hear that music. So I've gone on and done the same thing for my other two dailicasts, for instance, "Dailicast Moment". ("Dailicast Moment" audio logo plays) Yeah, you see now you can hear the words "Dailicast Moment". Your welcome because you're never going to unhear that. And then I also do it for my "Voice Over Match Dailicast". Now in that case, "Voiceover Match Dailicast" was really long, so I just went with "Voice Over Match", listen... ("Voice Over Match" dailicast audio logo plays). And that's how I went about putting together my audio logos. Now you don't have to do it that way and in fact I kind of think it's my unique thing, but if you want to go with something like that, please feel free. I'm not really going to be that way. I just wanted to point out to you, that's what I do and now it's given me kind of a narrowed way of coming up with something. So as I create dailicasts, I'm going to think about their names and I'm going to try to find a musical way to say that name. And it's memorable. When you hear it, don't you realize that you're listening to the "Dailicast Moment". Maybe the whole name part hasn't stuck yet, but at least you know it, you hear it and you know which one you're listening to. And that's the importance of the audio logo. So let's get out there and let's create some interesting and attention grabbing audio logos. That's all for your "Dailicast Moment" for today. Now, if you aren't already doing so, don't forget that the "Dailicast Moment" is available as an Alexa flash briefing skill. Just go to Amazon and search for "Dailicast Moment" and then click to enable it for your account. It'll then be available on all your Alexa devices and all you have to say is, Alexa, play my flash briefing. And you will hear "Dailicast Moment" as part of all your other flash briefings. And don't forget if you don't have an Alexa device, you can still download the Alexa app on your smartphone and be able to listen to flash briefings through there as well. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!

​Today on the "Dailicast Moment", host Chris Laning, talks about audio logos, the short sounds (music, voice, etc.) used to let listeners immediately recognize that your dailicast is playing. Music Clip: "Legendary" (Official Audio) - Welshly Arms TRANSCRIPT:   With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now this week we're going to be talking about intros and audio logos. Essentially getting into your dailicast. So today and tomorrow we're going to focus on the audio logo. Now what is an audio logo? An audio logo is a sound that becomes instantly recognizable when listeners hear it. And there's several examples of it which I'm going to get to in just a minute. But let me start by this. Why is it important to have an audio logo? You should really be starting all of your dailicasts off with an audio logo. And the reason for that is simple. With a format such as the dailicast, short podcast or Amazon flash briefing, more than likely people are going to be listening to this as part of a list of ones that they're going through. Right? It could be a list of podcasts, a list of short podcasts. It could be the Amazon flash briefing where it literally is a list of all the flash briefings that they want to listen to. So as people are listening to it, a lot of times they start half listening, they start doing other things, and so they're sort of only partially paying attention. With an audio logo, if it's one that they recognize and they associate with your dailicast, particularly if they really like your dailicast, it's going to immediately grab them and pull their attention back. They're going to go, "Oh wait! That's that one! I really like to listen to that." They will know immediately when it starts playing that it is you and that's why we need to do this. Now, what are the types of audio logos? Well, they can come in several forms, all of which should be short. I will start by saying that right now your audio logo should be short a couple of seconds at the most, just enough to get their attention. This is not the same as your intro. We're going to discuss intros later this week. The audio logo needs to grab them and pull them in within a couple of seconds. So there's a couple of types out there. One is a sound effect. It could be an unusual sound effect. Something that just really gets their attention. Kind of like this: (Decending swooshing sound plays) It can also be a short musical clip. Several of the dailicasts I listen to do that. They take a short clip from a song and they use that to get your attention. Now like with anything else, you need to make sure that music piece is licensed. You just can't go take in your favorite song, chop it up and drop it in there. I mean you could, but I can't guarantee you're not going to get some flack for that one. So an example of a short musical clip would be like this. (Music clip from song "Legends" plays). Now another thing could be a short musical riff. Now this could be something that you get put together that just a couple of notes by a certain type of instrument or a certain type of orchestration that just is kind of unique to you and really gets people's attention. Here's an example of that. ("Dailicast Moment" audio logo plays) Another type that people do is actually to do voiceover, so they get a short little voiceover clip, very much similar to how sometimes radio stations or others just have a real short blast and they go in and out. So here's an example of voiceover version: Beetle Moment Marketing with Emily Binder. And of course with any of these you could combine them so you can certainly have music under the voiceover, whatever, but those are several different ways that you can grab people's attention. Now with sound effects, going back to that, I wouldn't go with something crazy like a big nuclear blast or anything that's going to drive people nuts, but you want something that is going to be just interesting enough to get a hold of their attention. Now, tomorrow I'm going to explain to you what I have done for the three dailicasts that I'm doing because I kind of found my own unique way of doing it, but I'm going to take you through that process so you can see what my thought process was and maybe use that to figure out what you want to do with your audio logo. Now that's all for the "Dailicast Moment" for today. If you like "Dailicast Moment", I would love for you to connect with me on social media. Search for "Dailicast Moment" on Facebook, Twitter, Instagram, or YouTube. If you're on Linkedin, you can search your me, Chris Laning, L-A-N-I-N-G directly. And once we're connected, please share and/or like "Dailicast Moment" so your family and friends can find it too. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!

It's "Mindset Friday" on the "Dailicast Moment", where host Chris Laning, talks about something related to mindset to keep in mind when doing your dailicast. Today, he discusses finding "Your Voice", something he heard Voice Over Artist and Coach Bill Dewees talk about on a recent video.   TRANSCRIPT:   With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Guess what? It's Friday. Yes, we actually got to Friday once again. Woo Hoo! Time to celebrate! But that also means here on the "Dailicast Moment", if you remember yesterday we were talking about themes. Well, the theme for today and every Friday is mindset, "Mindset Fridays". Now today's "Mindset Friday" we're going to talk about your voice. Now, this came from the other day I was listening to a video from Bill Dewees. Now, Bill Dewees is a voice over artist, a very successful voice over artist. But he's also a voice over coach. He does a lot of videos out there to try to teach others how to do voice overs and offers his tips and thoughts on it. Really great stuff! And he's got a good training program that I've been a part of too, and so going through that, I've learned a lot. But one of the things he said in a video he sent out the other day, and I think it was actually an old one that he resent out. But he was talking about one of the keys to doing voice over work is finding your voice, your unique voice, your unique brand, something that really stands out and that people seek that particular voice. Well that's all well and good, but as Bill pointed out, you can't find that voice over voice if you don't know what your own personal voice is. That's pretty profound. You're saying like, "Wait, well I should know what my voice is!" But if you sit down and you really think about it, do you know what your voice is? Are you truly genuine all the time? Or are you just kind of going through the motions or acting out or just pretending to be someone you aren't? And maybe that's because you just haven't quite figured out who you are yet. This is something that I do and I actually last week put out a little video on Facebook to my friends saying the same thing because I do sometimes feel like when I'm recording that I'm performing rather than just talking with you. I'm trying in this week's recordings. I'm trying to think a little bit more along those lines of just talking with you more so than performing. But it's really hard to bring my regular voice to the broadcast. And I think that's because in some ways I'm still struggling to figure out what that voice is. There's been a lot of changes in my life over the last several years. And so many good things in my life and then there's a few rough things in my life. And we all have that. We have our good moments. We have our bad moments. We have seasons of change. Right? It's always about the seasons of life. Well, as we go through different seasons of life, it might actually change a bit who we are and how we're perceived and how we want others to perceive us. So we need to know that. We need to know what our voice is because when we're doing our dailicast, that's what we need to bring to the dailicast. If you go back and listen to some of these ones that I did early on, it was very, (sounding hokey) "Hey, with your 'Dailicast Moment', we're having a great time! You want to do that? Yeah!" But that's not really what you want. You want to know that I am a real person. I've got the same struggles as you. And yet I'm taking the time to put together a dailicast. And because if you know that this guy here can put out a successful dailicast, then yeah, you should be able to pop it out pretty fast. Right? And that's what we need to keep in mind. Before you sit down and record, think about your voice. Hopefully you know who you are. Hopefully you do know who you are. And if you don't, well you know you need to probably talk to someone, whether it's counselors or coaches or somebody that can kind of help you outline what your voice is, know who you are in real life, and then bring that to the dailicast. So you may have to sit down just before you record, think about that and say, "Okay, this is who I am. This is who I want to be when I step in front of that microphone." Because that's the key! On these dailicasts you just need to be......you. Sure, you want to have some energy. Sure, you want to (talking lethargically) not just get on and talk like this. I get that. There's ways to be yourself but still add a little bit more energy to it. But just be yourself. Don't try to be some character in it. I've done that in the past. I've always tried to create these characters to be. You know what? It just hasn't worked out for me. So maybe it's time I started doing things my own way and by that I mean by being me. Because the whole point of dailicasts, the whole point of podcasts is to let your listeners get to know you, like you and trust you. Particularly if you're trying to turn them into customers. You want them to feel like they are friends. You want them to feel like that they're a part of your life and that they want you to be a part of their life as well. Got It. That's the kind of connections we're looking to make here. So just be you. Unless you're a really horrible person, then fake it. Just kidding. That's all for your "Dailicast Moment" for today and really for all week. You can find out more about dailicasts and the services I offer at https://Dailicast.com. I'm Chris Laning from NeighborhoodStage.com. I want you all to have a great day and have a wonderful weekend.

This week on the "Dailicast Moment", host Chris Laning, talks about different ways you can find content for your dailicast. Today, he discusses using themes to help you better manage planning and finding things to talk about on your dailicast. He credits Peter Stewart from the "28 Day Flash Briefing Briefing" for the idea.   TRANSCRIPT:   With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now continuing our discussion this week on finding content. Today, I'm going to talk about themes. Now, this one also, I'm going to credit Peter Stewart who I talked about yesterday who is the host of the "28 Day Flash Briefing Briefing". Peter also has had a long career in broadcast including radio and other types of fields, so he's got a lot of experience to share on that flash briefing and I do suggest you go out and check that out. Again, it's called the "28 Day Flash Briefing Briefing" and you can find that through the Amazon Alexa skills section. Well one of the tricks he talked about from his radio days, and he says a lot of radio presenters as they say over in England, we would say a radio host or broadcasters here. What they would do is come up with themes for a given day that helps them put together content. So for example, I just started this recently on the "Dailicast Moment" if you've been listening. I created "Mindset Fridays". So no matter what I've been talking about throughout the week on Fridays, now I change it up and I talk about mindset. What has this done for me? Well, it used to be when I'm sitting there looking for content for the week, like I was just earlier today trying to figure out what I was going to talk about for these five days. I had five full days to fill. And without having any way to narrow that focus down, it just was overwhelming. So by designating "Mindset Fridays", I now have one day a week that I know doesn't even have to necessarily be 100% related to my main topic. I can look through a variety of things related to mindset and figure out how to apply them to doing your dailicast. So that's actually given me one less day to worry about as a whole. I still have to worry about finding it, but at least it gives me a narrow focus and I can probably use other resources on mindset to find topics to talk about. You can actually do that for other days. You could lay out a different theme for every day if you want it, and by doing that, again, it narrows your focus down. Sometimes when we're trying to come up with things, there's just so much to choose from, we don't even know where to start and we're overwhelmed. By narrowing it down, you're able to say, "Okay, I need to find something related to this.", And by doing that you're probably going to have an easier time finding a topic to talk about. And again, doing this topics may let you also stray slightly outside of your core topic, like with mindset. Mindset isn't directly related to flash briefings. It's something outside of it, but I can then relate it back and so that's kind of a cool way of doing it too. Now themes don't just have to be daily, themes can also be weekly. Again, something I do here on the "Dailicast Moment". This week, my theme has been "finding content". So every day, at least in the four days except for "Mindset Friday", has been about finding content. Once I decided that I wanted to do a theme on finding content that gave me the ability to say, "Okay, well what different things do I want to talk about?" And then I was able to lay out topics for each of the four days. So it allows you to break down a topic into smaller bites and pretty much help you fill out your week pretty fast. So weekly themes I definitely recommend. It gives you something to talk about for the week. You can break it down and it's a lot easier than just trying to come up with a brand new fresh topic every single day. Now it doesn't always have to last a whole week. If you noticed last week I actually split it. The first two days were on promoting your dailicast and different ways of doing that. The last two days were actually on organizing, both on working ahead and on how to organize your thoughts when you're doing this. So just because you're creating a weekly theme doesn't mean you can't have two weekly themes, right? One for the first part of the week, one for the second part of the week. And then in my case you have got "Mindset Friday", which is a whole different theme on Fridays. So work with the themes, use that to help you focus better, to bring better content and to be able to just kind of zero in on what do you want to talk about. Now that's all for the "Dailicast Moment" for today. If you aren't already doing so, don't forget that the"Dailicast Moment" is available as an Alexa flash briefing skill. Just go to Amazon and search for "Dailicast Moment" and then click to enable it for your account. It'll then be available in of your Alexa devices and all you'll have to say is "Alexa, play my flash briefing" and you'll hear the "Dailicast Moment" as part of all of your other flash briefings. Also, don't forget if you don't have an Alexa device, you can still download the Alexa app on your smartphone and be able to listen to flash briefings through there as well. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!

This week on the "Dailicast Moment", host Chris Laning, talks about different ways you can find content for your dailicast. Today, he discusses a few other ways you can essentially get others to generate your content for you. He credits Peter Stewart from the "28 Day Flash Briefing Briefing" (https://www.thesmartspeakers.com/)  for some of the ideas.   TRANSCRIPT: With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Continuing our discussion on finding content for your dailicast, I wanted to go over a few other ways that you might find content for your dailicast. Now first off, I've got to credit Peter Stewart. Now Peter Stewart has a flash briefing called the "28 Day Flash Briefing Briefing" in which he actually takes you through a very detailed process on how to build, create and maintain your daily flash briefing, your dailicast. One of the ideas that he suggested on his, and I do, I'm, I listen to his all the time. One of the ideas that he suggested was centering around going to industry events. Now I mentioned yesterday, you know, if you're at an industry event, maybe you want to grab one of the speakers or one of the organizers, do a quick interview and be able to use that on your dailicast. But one of the ideas Peter suggested was also getting other attendees thoughts on it. So if a big announcement is made at this industry event, you know, obviously you want to try and go get the people involved, but why don't I just be, as you're running around, as you're talking to people, just say, "Hey, can I get your thoughts on what you think about this change?" And then just ask them and let them do it. Then you've got that content which you can put on the air. Essentially, as Peter points out, you're letting other people create the content for you. And if you do several of those, you could again do multiple episodes. You might get a week, maybe even two weeks, depending on the type of event that you go to. If there's a lot of announcements you might get an entire month. So that's one great way of finding content from others. Another one is to actually tap your listeners. Now you can do this through voicemail or ask them to submit audio submissions. Or you can even have them email in questions if you want, but it's better to have their voice on it. And you can ask them for questions if they have questions for you or things that they want to know. You can even have them offer comments so maybe it's the other way around. You actually put out a question and ask them to send in their responses. And then you play those responses as part of your dailicast. Again, they're creating the content. You're just getting the ball rolling. The final way that you could do it is through surveying listeners. This is actually similar to what I just mentioned, but what you could do is you could put up a survey through something like Survey Monkey (https://surveymonkey.com) asking people's opinions on a particular topic. And you give that some time for people to hear that and to be able to respond to that. But then you take that survey, you break it down and you report the results on one of your dailicasts or maybe two of your dailicasts depending on how complicated the survey is. So you sort of generated that content, but a lot of the comments, a lot of the feedback is coming from your listeners and it gives you something else to talk about on your dailicast that people will buy into, they'll listen to and they will get value from. And that's the important thing we want to bring value to our listeners. Now, that's all for the "Dailicast Moment" for today. Remember, if you want to launch a dailicast, but you feel like you don't have the time to do all the necessary steps to make it happen because it can be a lot of work. Just go to https://Dailicast.com and check out the "Dailicast Concierge Service". Now, with that service, all you do is simply sit down for 30 to 45 minutes a week, record your five episodes and send it to me and I will take it from there. That's it. You record it. You send it to me. I got your back on the rest of it. Can you ask for anything better? You can find out more about that at https://Dailicast.com and don't forget, dailicast is spelled D-A-I-L-I-C-A-S-T.com With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!  

This week on the "Dailicast Moment", host Chris Laning, talks about different ways you can find content for your dailicast. Today, he revisits having guests and how that is a great way to generate several episodes. He also talks about seeking out shorter interviews with guests at industry events.   TRANSCRIPT:   With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now this week we're talking about finding content for your dailicast. Another great way, and I know I've mentioned this just recently, but it bears repeating again, interviews. Getting guests for your dailicast is a great way to get content. Because it's not relying on you necessarily to come up with all the information. After a while, you only have so much information to give, particularly if you're relating it from your experiences. So bringing in other people with their experiences and the things that they've gone through does a couple of things. One, it brings that new information, fresh information to your dailicast. And, quite frankly, you're probably gonna learn something in the process as well.   So look to bring on guests, people that are in your industry, people that are in the area related to the topic that you're discussing on your dailicast. Bring them in, do interviews, and as I mentioned before, you might want to do a little bit longer interview and break it up into several episodes. You could theoretically get a week's worth of dailicasts out of just one 15 minute interview with someone. So think about doing that.   Another type of interview you might do is if you attend an industry event. Now this is assuming that your dailicast is surrounding a particular industry. Somewhere where you might be attending a convention or a summit or I don't know all kinds of names for this. Where you're going to like corporate events. There you may want to interview the key players there. See if you can pull them aside and get some interviews with them. So it's very similar to having guests on your podcast, but it's probably going to be a little bit shorter. You're not going to grab somebody as they come off stage from giving a speech and say, "Hey, can I ask you a few questions for, oh, I don't know, 20 minutes?"   Yeah, no. It's probably going to be short and sweet. You may only get one episode out of it, maybe two if you stretch it, but still it gives you more content that you wouldn't have yourself. And it has the added benefit of being more relevant because it was just something they just gave. So you're in many ways communicating news as well. Again, you can make multiple episodes out of these guests and these industry events and that's going to help you fill some of that content. And again, bring fresh new content to your listeners.   So think about doing interviews. Guests or industry events, doesn't matter. Get out there and get some interviews and bring them to your dailicast.   Now that's all for the "Dailicast Moment" for today. If you like "Dailicast Moment", I'd love for you to connect with me on social media. Now you can search for "dailicast" on Facebook, Twitter, Instagram, YouTube. Or if you want to do it on Linkedin, go ahead and search for me, ChrisLaning, L-A-N-I-N-G directly. And once we're connected, please share and/or like "Dailicast Moment" so that your family and friends can find it too. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!

​This week on the "Dailicast Moment", host Chris Laning, talks about different ways you can find content for your dailicast. Today, he talks about searching for news stories in your topic area and using them, when appropriate, on your dailicast. TRANSCRIPT: With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Now all this week we'll be talking about finding content for your dailicast. We've kind of gone through the whole process on how to build one and I've given you a lot of tips and tricks on what to do to get your dailicast up and running. We're going to kind of go back over trying to find content for your dailicast. Today I'm going to talk about finding content in the news. Now what you want to do is you kind of want to keep track of news that are related to the topic that your dailicast is on. As you run across stories, you may find stories your listeners might appreciate. Now if that's the case y ou're going to want to summarize that story and then if appropriate, kind of give your brief take on it, no pun intended. Basically you want to digest that story and give it back to your listeners so that they're hearing it, but also getting your opinion on it. Now, how do you go about finding these stories? Well, there's a couple different ways. One that I've always used has been Google news. You can go into Google, switch to news section, put in a few key terms related to your field and it'll bring you up a list of news stories. So it's kind of the hottest latest that's going on. You can then also create an alert there and that alert basically, they'll send you an email periodically letting you know when news stories are available. You may want to go with the daily summary so that at a certain point of the day you get a list of all stories that have come across that are related to the topic that you picked. Then you can scan through those stories and find ones that you want to turn into your flash briefing. Now another way you can do it is using RSS feeds. Now I've always used a site called Feedly.com and what you do is you go through and you find all these different websites and other types of resources on the Internet that serve up news stories related to your field. You then grab their RSS feed if they have one available so that you can get a feed of the stories they're putting up and you assemble it all one place like Feedly.com. That way you can go there and you can see kind of a running list of stories from multiple sites and then you can go and you can tag the ones that you like. You can move them, save them for later, read them whatever you want to do, but it's all right there for you to work with. And so those are two great ways to get the news. Now understand doing a briefing on a news story is not appropriate for every dailicast that you do. Case in point, I've got three dailicasts going right now. One of them, this one "Dailicast Moment", it would be very appropriate to have news related to flash briefings to dailicasts, anything that's related to the voice first environment. Those would be great news stories to put on here and I will eventually get to doing all that. So "Dailicast Moment" is a perfect candidate for this type of content. I then have the "Voice Over Match dailicast," which essentially takes the "Voice Over Match Podcast", which is an interview podcast I do with people in the voice over industry and everyday I'm dropping in clips from that week's podcast. Well, news isn't going to fit in very well there, but if something big were to come up, something very important to the voice over industry, there's nothing stopping me from opening up a dailicast with, "Hey, guess what, in the news yesterday, blah, blah, blah, blah, blah." Go over the story and then say, "Okay, anyway, here's today's clip from this week's podcast." So I can put news in there if it seems appropriate. The other dailicast I have is called "Your Daily Psalm" in which everyday I am doing a dramatic read of one of the Psalms. Now, news may not be appropriate here because I just don't see too many news stories coming out about major changes or additions in the world of Psalms. So that is one where clearly it would not be right at all and that's fine. We're going to have ones where it's just not appropriate. So when you have your dailicast, think about whether news can play a part in it, and if it can go to those sites that I mentioned, start combing the news stories and bring that content to your listeners. Now, that's all for the "Dailicast Moment" for today. If you like what you've been hearing on this dailicast, I would love it if you can leave us a review. Now if you're listening on the Amazon ecosystem, just head on over to Amazon and search for "Dailicast Moment" in the skills section. There, you can leave us a rating and review. If you found us elsewhere, the iTunes Store, Google Play Store, Stitcher, Spotify, YouTube, head over there and leave your rating and review there. That way we know that's where you were listening. And I would really appreciate that rating and review. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!  

It's Friday...which means its time for "Mindset Friday" where we discuss mindset related topics around doing your dailicast. Today Chris talks about having that smile while you record. Even if you are having a really bad day you need to be genuinely happy when you record. He offers tips on how to do that.   TRANSCRIPT:   With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Well today is Friday. Happy Friday everybody for getting here. But it also means it's "Mindset Friday" here on the"Dailicast Moment". That's where we talk about something related to the mindset you need when doing a dailicast. Now I don't know if I can tell the future or not, but I actually came up with the ideas for this a few days ago, right? And here I am recording on a day and it's actually very appropriate. Because the thing I want to talk about today is smiling. That's sounding happy. That's sounding like your having a good time, that you're friendly and all is right with the world. And that's important because people, when they listen to your dailicast, want to feel comfortable. They want to feel happy. They don't want to hear somebody come on and just be very depressed and grumpy and you know, whatever. There might be a few people that would like a dailicast where somebody gets on and grumbles about something, I'm sure. But for the most part, people don't want that. They want to hear a pleasant sounding voice and somebody that's happy and upbeat. And sometimes that's not always easy to do because maybe the day your record, you're just not feeling that. That's kind of been how it has been for me today. For a variety of reasons. I'm just not in a really good mood today, just not in a good place in general today. But yet today was the day that I needed to record. So I had to kind of think about it and come up with ways to really get myself up to be able to do the recording. And the thing is you have to kind of do that in a genuine way. People like to hear a smile and yes, people can hear a smile. That's something that's talked about in broadcast for years. Make sure you're smiling because people can hear a smile and if you're faking happiness, it just doesn't sound genuine. So on a day like today, for me, even though I'm in a really bad mood, I've got to think of something that makes me happy. In this case, you know, just being able to be in front of the microphone and being with you guys makes me feel happy. It brings me up! You know and maybe I'm thinking about some things I'm supposed to be doing this weekend as well that are supposed to be fun and enjoyable and it's kind of putting me temporarily in a better mood. Like to think it'll do it all day, but I'm not holding out hope. But at least while I'm recording, I'm actually in a good mood. And so by envisioning that pleasant situation or even envisioning talking to someone that just makes you smile, that's going to help you sound so much better on the broadcast. You know, there's a couple of people that I've run across in my life that, you know, I'm not even necessarily that good of friends with them, but there's just something about being in the same room with them that make you happy. So if you're having a thing where you're just down, think about having a conversation with them. Think about being in the same room with them. Just think about that light that shines in their faces and how they just seem happy all the time. And you can feel that way. Even if it's for short time, let's at least get through the recording. Because you need to always genuinely smile. Like I could've got on here and, "Hi everybody. I'm having a great day today! Are you buying that?" No, you're not. But right now, I'm actually in a good place. Again, probably for a short period of time. But here I am sharing this with you, So keep that in mind whenever you do a dailicast even if you don't feel like doing it, if you have to record the day, I mean obviously we'll be best at all right, let's put it off till I'm in a better mood, but sometimes you don't have that choice. Take a moment. Think about a person that makes you happy or a situation that makes you happy or just some place where you feel good for a short period of time and then do your recording. That's all for your "Dailicast Moment" for today. If you would please pass the word. Please share about "Dailicast Moment" with your family, your friends, your business associates, and tell them they can find out all the information they need about "Dailicast Moment" at https://Dailicast.com. You might want to spell that for them D-A-I-L-I-C-A-S-T .com. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day and have an awesome weekend!

Today on the "Dailicast Moment" Chris continues talking organization. He discusses both reasons why you should be organized and some tools for doing so. https://trello.com https://wunderlist.com https://monday.com   TRANSCRIPT:   With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com Now yesterday we talked about working ahead. But here's another important thing that you need to know regarding your dailicast. You must be organized. If you try to do this and just sort of a eh, go with the flow type thing. It is not going to work. We need organization. As with any project, organization is key. Now, as I talked about yesterday, you probably want to keep a list of topics that you can pull and use when you need ideas for your dailicasts. But along with that you should also keep a calendar and list out each of the episodes and as you know them, put them on the calendar along with the topic for that dailicast. Having that calendar is especially useful if you have guests. Because when you finish your interview with the guest and the guest says, "Yeah, do you know about when this will be on?" You can turn around and say, "Yes, it will be on August 3rd, 4th, and 5th." How impressed is your guest going to be if number one that's still like two or three weeks away, but you were able to know that date right off the top of your head. That looks organized. That looks professional. Some other things you want to do is you want to set up a task list of things you need to do to publish each and every dailicast episode. What do I do? I have a task list that includes the following things. One, I have to come up with the topics and the points to cover. So I actually will open up a thing for the episode and I'll explain what tool I'm using and a little bit later, but I'll open it up and I'll say, "Okay, I want to come up with a list of points of what I want to talk about on this dailicast." Believe it or not, I don't write out a full script and perfrom it. I used to work that way years ago with podcasts, but now I just put together a list of points that I want to hit and I make that available. So when I go in to record, I just pull up that list, work from that list, put it away, pull up the next episode's list, work from that list. I don't have to stress about it, I don't have to think about it. I'll take that time in advance to organize the ideas. So after I come up with the topics and points to cover. I then record the episode, as I mentioned yesterday, often in batches, usually a week's worth. Then I edit and finalize the episode. Then I schedule the audio episode on the dailicast host and the podcasting host. Then I get the episode transcribed. Then I turn it into an audiogram and put transcription titles in there so that people can read them when I put it up on social media, I then have to upload the audiogram video to social media and schedule those, and then I can alert the guest about the appearance. Now that's a lot of steps to do and believe me, my memory does not work that well, so that's why it's important to set up a task list, check them off as you do it. Because particularly when you're doing an episode every day, you may work a couple episodes ahead. You're not going to remember what you've done on this episode versus that episode. That's where the checklist comes in handy. Alright, so a couple of sites that I've used to help organize. Number one, Trello, I mentioned that before. Trello is a place where you can set up lists with little cards on them and you can use it for organizing your ideas. Really great way to get organized and see things all at once. Another one I know some people use, I used to use it for like shopping lists and stuff, but Wunderlist, W-U-N-D-E-R-L-I-S-T, and it just allows you to make a checklist and then you just click off the items on the checklist. The only problem with Wunderlist is you have to kind of redo the list every time that you need it. It's not as easy to work with in that case and might be a lot more effort than it's worth. But it'll be up to you to look at that and decide for yourself. The big one that I'm using right now and I got turned onto this by a colleague of mine is Monday.com. Now it definitely costs money, but having that organizational ability through Monday.com is awesome. You set up a board. You can set up rows for each episode you have coming up with columns including the date that it's going to be on, and then you can have columns for when you record it, when you schedule it, when you edit it, all those columns out there. You can even set up all these automations so that when you click that you're finished one of them, it automatically changes the status on the other ones so that you can have one column right there by the episode name and date telling you the current status. I can go in, I can open up that board and immediately know where in the process each one of my episodes is. So you might want to check that out , https://Monday.com Now, that's all for your "Dailicast Moment" for today. If you aren't already doing so, don't forget the "Dailicast Moment" is available as an Alexa flash briefing skill. Just go to Amazon and search for "Dailicast Moment" and click to enable it for your account. It'll then be available on all your Amazon Alexa devices. All you have to say is, "Alexa, play my flash briefing" or "Alexa, what's in the news?" And you will hear "Dailicast Moment" as part of all your other flash briefing skills. And don't forget if you don't have an Alexa device, you're not out of luck. You can still download the Alexa app on your smartphone and be able to listen to flash briefings through there. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!

On today's "Dailicast Moment" Chris talks about the importance of working ahead, recording several episodes of your dailicast well in advance to avoid stress and last minute problems.   TRANSCRIPT:   With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com Now, the first part of this week, I've been talking about promoting your dailicast. First I talked about getting out there and evangelizing and telling and teaching people what dailicasts are and convincing them that they should be jumping in and listening to dailicasts as well. Yesterday I talked about how if you reach out to guests, particularly people with their own dailicast or people that are popular in the field that your dailicast is on or even people with really engaging stories, how doing that brings more attention to your dailicast and hopefully more listeners. Today, I'm going to go in a different direction. Today,I want to start talking more about managing your dailicast. In particular working ahead. Let me tell you, it is a terrible feeling to be sitting there the night before you have run out of dailicasts, trying to think of something to say. It really becomes stressful. The reality is there's times when your brain is flowing where you can come up with all kinds of great ideas, but when you have to come up with one, when you know you're down to the wire, sometimes you just freeze up and nothing comes out. So we can avoid the stress by working ahead. Now, there's a couple of ways we can do this. First off, you should keep a running list of ideas. I particularly like to use Trello and I'll have a list of ideas that I can put in Trello. So driving down the road, an idea pops in my head, "Hey, I should do an episode on this." Boom. Well, I'm going to need to pull over. I mean you can't do it while you're driving. But you know, you write it down, you put it into Trello and the list is there. So when you do sit down to plan out what your episodes are going to be about, you can hit that list and you've already got ready made ideas. Then you want to set it up and record your dailicast in batches. I'm not going to lie. That's what I'm doing right now. I am recording a week's worth of dailicasts right now. Now does that mean that if something big comes up that I want to tell you about tomorrow, I'm not going to bump it. No. I can always come back pop in another episode and do that. So if some big thing breaks tonight that I need to tell you about regarding dailicasts, trust me, I'm going to jump on. I'll record the episode and I'll push everything back. So go ahead and record your dailicast in batches. That gives you more time to edit it and to get them prepped the right way. As I mentioned yesterday, you also want to use multi episode interviews. So if you do an interview, spread that out over a couple of episodes. You can build two, three, four episodes out of one single interview. Now, what does getting ahead do for you? Well, first off, it keeps you from stressing daily about your dailicast. You're going to burn out quickly if every day you have to start your day, but gone. All right, I got to think of an idea for tomorrow's dailicast or even worse, you wake up in the morning, you don't have one and like, "I got to come up with an idea. I need to record it and I need to get it up!" We don't need that kind of stress. This is supposed to be something we're doing for fun and something we're doing to kind of promote our businesses, promote whatever it is we want to promote and get out there. This is a passion, so let's not make it a daily chore. Second, it keeps you from putting out poor quality because you're rushing to get it up. Again, if you're coming with ideas last minute, you're trying to get it up and you just running at a time, your just going to start talking fast. You're not going to time to edit it, right? It's just going to sound terrible. Let's do it in advance and let's put out some really good quality. It allows you time to properly promote episodes including teasing. So if you do an interview with somebody that's really good, you can actually start talking about that and promoting that before it even goes up. Say, "Hey, next week on the dailicast, you're not going to want to miss this interview I did with So-and-so." It also gives your guests a chance to do the same thing, to promote their upcoming appearance, to build some buzz around it. Another thing it does, it makes you feel you're in control of your dailicast, not the other way around. It is very easy when you have something you need to put out every single day for it to control your life. And we don't want that. We want to be the boss of this. We're going to take control, we're going to make it happen. And finally, working ahead keeps you from having to sweat about it on vacation o r if you get sick. You wake up in the morning, you're just not feeling great, but you know you've got to get an episode out. What are you going to do? Are you going to get up and go, "Ooooohhh, with your dailicast? Oh, it don't feel ...." No, you're not going to do that. By working ahead and having several days ahead you can handle vacations, you can handle being sick and get back on track long before there's a problem. So plan and schedule your dailicast and then also plan and schedule the social media so you can set it and forget it. Ideally you should be working several weeks ahead. Right now I'm probably working only about a week ahead. I'm trying to get to a point where I'll be working several weeks ahead. So if I go on vacation, which I'm planning to do for a week, I don't have to worry about it. Now that's all for the "Dailicast Moment" for today. If you want to launch a dailicast but don't have the time to do it because there a lot of steps involved, just go to https://Dailicast.com and check out the Dailicast Concierge Service. In other words, make my problem. With that service you simply sit down for 30 to 45 minutes a week, record your five episodes and send it to us, and then we take it from there. Just think how easy that would be to work ahead. You can sit down and you could spit out a month's worth of ideas and send it to us and not even have to worry about it. Doesn't that sound appealing? So you can find out more about that at https://Dailicast.com. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com Have a great day!

On today's "Dailicast Moment" Chris reminds you that having guests on your dailicast is a great way to bring new eyes and ears to your show.   TRANSCRIPT:   With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com Now yesterday I was telling you how one of the ways you could promote your dailicast is by actually getting out there and being a teacher and an evangelist about what dailicasts are. Making sure that you're passionately telling people what a great thing it is what these flash briefings, these short daily podcasts are, and how they should be adding those to their daily routine. Well today I want to talk about another way of promoting your dailicast. Now this one I've kind of talked about before, but it bears repeating. You can promote by getting guests. Now what you want to do is you want to look for guests, number one, who have their own podcasts and dailicasts that are similar to yours. You want to get on, have them on and hopefully bring their audience along with them. And since you have similar dailicasts, hopefully their audience will add yours to their routine as well. Another type of guest you can look for are big players in the field your dailicast focuses on. So, for instance, I have one called "Voice Over Match", which is about the voice over industry. So I'm out there interviewing some of the big producers out there that are hiring voice talent, getting them on and getting them to listen. Other guests I'm going to reach out to are some of the big name voices, bring them over, get them to get on and talk about the industry. By doing that, those people have a lot of followers and fans of their own, that will then hopefully when they come over to listen to them like what they hear and stick around as well. And finally, the other type of guests you want to look for are people who have really engaging stories to tell. Okay, maybe they're not the most popular people. Maybe they don't have a huge following. But when people listen to their story on your dailicast, they really become engaged. They really buy in. And that helps bring a lot of credibility to the project you're working on. Now, one thing you're going to want to do with guests is you want to want to spread them out over several episodes. Remember that I said we want to keep these dailicasts to five minutes or less, and so what you want to do is you can do the interview but break it up over the course of several episodes. Now you can do that one of two ways. Either when you're doing the interview, you could deliberately start and stop doing your intro and outro as you're doing the interview and make it as if the guest is appearing on several episodes and say, "Can I have you back tomorrow? And we'll talk about this." The second option is you can just do one continuous interview, which maybe you ultimately make available somewhere else. But you can break it up into various clips and then on each of your dailicast episodes you can open up with an introduction that you do that explains what this clip is about. This is what I've done with the "Voice Over Match Podcast". I'll come on and I'll say, "Okay, this week I interviewed so and so for the podcast. Here's a clip that talks about when I asked so and so this question." And then move on. Doing that makes it clear that it was a full interview and it wasn't interrupted and it also helps engage people and get them up to speed. Now once you do have these interviews, make sure you tag the guest and their company if applicable in the show notes and on social media. Because if you're tagging them on various sites whether it be Facebook, LinkedIn, whatever. That's also going to put that information in front of the eyes of people that are following them. So it's a good way to get information out about that show so that their listeners can hear them on your show, but then hopefully that their listeners will follow you as well. Now that's all for the "Dailicast Moment" for today. If you like"Dailicast Moment", I would love for you to connect with me on social media. Just search for"Dailicast Moment" on Facebook, Twitter, Instagram, or YouTube. On LinkedIn you can search for me, Chris Laning, directly. That's L-A-N-I-N-G. Once connected, please share and or like "Dailicast Moment" so your family and friends can find it too. With your "Dailicast Moment" for today, I'm Chris Laning from NeighborhoodStage.com. Have a great day!

Today on the "Dailicast Moment" Chris revisits promotion and and marketing and how that may sometimes involve educating people about dailicasts in general.

It's Friday...which means its time for "Mindset Friday" where we discuss mindset related topics around doing your dailicast. Today Chris talks about "perserverance", stick ing with your dailicast even if the numbers are far below expectations.

Wrapping up his discussion on how to collect your statistics/metrics from the various locations your dailicast appears, today, Chris talks about getting the stats from the audiograms you posted on social media, specifically Facebook, YouTube, and LinkedIn.

Continuing the discussion on how to collect your statistics/metrics from the various locations your dailicast appears, today, Chris talks about getting the stats from streaming services your podcast may be on like Stitcher and Spotify.