Podcasts about solopreneurs

S5:E40 If people don't trust you, they won't buy from you. If they don't remember you, they won't find you again. In this episode of Small Biz Stories, Robert Kennedy III breaks down how storytelling, video, and authentic communication help small businesses move from invisible to influential.

S5:E40 If people don't trust you, they won't buy from you. If they don't remember you, they won't find you again. In this episode of Small Biz Stories, Robert Kennedy III breaks down how storytelling, video, and authentic communication help small businesses move from invisible to influential.

Everyone is busy planning what they're bringing into 2026. New goals. New strategies. New habits.But what if the real progress comes from deciding what doesn't make the cut?In this episode, we flip the usual New Year conversation on its head and talk about the things solopreneurs should seriously consider leaving behind. From creating content just because it's “trending,” to chasing passive income fairy tales, to saying yes to clients and projects that quietly drain your energy, we break down what's no longer serving your business (or your life).This is a practical, honest conversation about focusing on what actually works for your audience, your strengths, and your version of success. If you want to head into 2026 with more clarity, less noise, and a business that feels sustainable instead of exhausting, this episode is your permission slip to let some things go.Episode FAQsWhat should solopreneurs stop doing in 2026 to grow faster and feel less overwhelmed?Solopreneurs should stop doing activities that don't directly support their audience, revenue, or energy. This includes creating content without a clear strategy, chasing “passive income” shortcuts, comparing their progress to others, managing every task themselves, and saying yes to clients or projects that don't align with their core business. Letting go of these habits creates space for focus, clarity, and sustainable growth.Is passive income actually realistic for solopreneurs, or is it mostly hype?Passive income is possible for solopreneurs, but it is rarely instant or effortless. Sustainable passive income usually comes from productizing services, creating courses, books, or digital products after significant upfront work. Solopreneurs should avoid “get rich quick” promises and instead focus on building offers that reduce one-on-one time while still delivering real value and support to customers.How do solopreneurs know what to say no to without hurting their income?Solopreneurs should say no to projects that fall outside their core expertise, disrupt their workflow, or pull them away from their ideal clients even if the opportunity seems appealing in the moment. Long-term income stability comes from focus, consistency, and repeatable offers, not from taking on one-off or misaligned work that creates stress and inefficiency.

Dans ce nouvel épisode de ☎️La hotline, je réponds au message d'Abdel:“J'ai lancé mon entreprise freelance dans le domaine du management en assurance. Je souhaite savoir si, dans le cadre de mon activité, il est judicieux et efficace de poster du contenu (articles, podcast…) pour améliorer ma visibilité OU est-ce que tu penses qu'il faut mieux, dans un premier temps, se consacrer à la prospection et au networking?”Spoiler: je ne recommande pas aux néo-freelances de faire de la création de contenu leur principal levier d'acquisition de clients.En revanche, je pense que la création de contenu peut servir d'autres objectifs.J'explique tout ça dans cet épisode.À tes

Dans ce nouvel épisode de ☎️La hotline, je réponds au message de Morgane, :“J'ai identifié un problème que je voudrais résoudre pour mes clients et je souhaite construire une nouvelle offre. Comment faire pour valider que ce problème existe bien chez mon client-cible pour pouvoir ensuite aller prospecter?”Construire une nouvelle offre de services, cela demande du temps et du jus de

If the word sales makes you tense up, this episode is about to change everything.In this conversation, sales expert Adam Cerra breaks down why most solopreneurs struggle with selling, and it's not because they're bad at it. It's because they've been taught the wrong mindset. Instead of “closing,” Adam introduces inverse closing, a way to turn sales calls into guided conversations where prospects sell themselves without pressure, manipulation, or feeling salesy.You'll learn how to stop pricing your time and start pricing your wisdom, how to run discovery calls that feel collaborative (not awkward), and how to follow up without chasing or feeling desperate. Whether you're booking your first calls or already selling high-ticket services, this episode gives you practical, confidence-boosting shifts you can apply immediately.Episode FAQsWhat is inverse closing, and why does it work for solopreneurs?Inverse closing is a sales approach where the solopreneur acts as an assessor rather than a closer. Instead of pitching, you guide the prospect to articulate their own needs and reasons for buying. This works especially well for solopreneurs because it removes pressure, builds trust, and aligns sales with service, making conversations feel natural and collaborative.How can solopreneurs stop feeling “salesy” on discovery calls?Solopreneurs stop sounding salesy when they shift from trying to convince someone to helping them self-evaluate. By asking thoughtful, emotionally driven questions and listening deeply, the call becomes a guided conversation instead of a pitch. This approach positions the solopreneur as a trusted authority, not a persuader.What's the best follow-up strategy if a prospect doesn't buy on the first call?Most prospects don't buy on the first call, and that's normal. A strong follow-up strategy treats the second call as a continuation—not a chase. By maintaining leadership, referencing prior conversations, and removing urgency pressure, solopreneurs can increase conversions without sounding needy or desperate.

Dans ce nouvel épisode de La hotline des freelances, je réponds au message de Floriane:“Avec un de mes prospects, on devait convenir d'une date pour faire une visio mais depuis, plus de nouvelle. Silence radio…”Voilà encore une situation à laquelle on est tous confrontés, à un moment ou un autre, dans nos parcours de freelance.La plupart du temps, cela signifie qu'on est tombés sur ce que j'appelle des “prospects-touristes”.Dans l'épisode, j'explique:ce qu'est un prospect-touriste,comment relancer un prospect-touriste (sans le harceler

Why is it so hard to explain what you do, even when you're really good at it? In this episode, messaging strategist Damian Vallelonga breaks down why solopreneurs struggle with clarity, confidence, and consistency in their messaging, and what to do about it.We talk about why referrals aren't a strategy, how vague language quietly kills opportunities, and the exact framework Damian uses to help solopreneurs create elevator pitches, website headlines, and LinkedIn bios that actually make sense to other humans. If you've ever said, “I know what I do, I just don't know how to explain it,” this episode is for you.Episode FAQsWhy do solopreneurs struggle to clearly explain what they do?Solopreneurs struggle to explain what they do because they know too much. Years of experience, details, and expertise live in their heads, making it hard to simplify their message for someone hearing it for the first time. Clear messaging requires stepping outside your own perspective and focusing on what your audience needs to understand, not everything you know.What is the simplest framework for creating an effective elevator pitch?An effective elevator pitch has three parts:The common problem your ideal client is struggling withWhat you do to help solve that problemThe outcome or transformation they experience as a resultThis structure keeps your message focused, relatable, and easy to remember, without turning it into a list of credentials or services.How often should solopreneurs update their messaging?Solopreneurs should revisit their messaging any time their business changes in a meaningful way. This includes adding or removing services, narrowing a niche, shifting strategy, or changing who they serve. Messaging should always follow business strategy, because outdated or unclear messaging creates confusion, and confusion is one of the biggest barriers to growth.

Ready to make your podcast guest appearances work harder for you? This episode is all about taking the power of podcast guesting and amplifying it with smart marketing strategies.I'm joined by Berlyn from Planted Marketing, a community-centered marketing strategist for purpose-driven brands and the creator of The Greenhouse: Marketing Hub for Solopreneurs. Together, we break down:

Ma fée des bois, dans cette MM, je te parle des podcasts que je kiffe en ce moment:Femmes coupables1 euro la minuteTchatcheuse T'écoutes quoi toi?(Pour me répondre, envoie-moi un mp sur Linkedin 

What I Wish I Knew When Starting an Online Business: 9 Fresh Tips for Solo Startups!Starting an online business today looks different from how it did a few years ago.After years of building, refining, and working with solo business owners, I've had time to reflect on what actually matters and what simply keeps everyone busy, but stuck.In this episode, I'm sharing what I wish I knew when starting an online business, based on real experience, real mistakes, and lessons learned along the way.If you're early in your journey, this will help you focus on what truly moves you forward. What You'll Hear in This EpisodeIf you're starting an online business, this conversation will help you rethink:Why staying busy can feel productive while still holding you backThe decision most new business owners delay, and why it matters more than they realizeWhy does some advice sound smart but doesn't work in real life for solo business ownersThe overlooked asset that makes selling feel easierWhy chasing what's “working right now” often leads to exhaustion…and more Closing ThoughtIf you're starting an online business, you don't need to do everything; you need to do the right things. Start with strategy, keep it simple, and let clarity guide your next steps. If you need a complimentary strategy call, please visit: https://marisashadrick.com/contact/ Audio Timestamps00:00:00 Intro and why starting with strategy matters00:01:00 Strategy vs. tactics explained00:06:24 Why being busy doesn't equal progress00:07:31 One clear offer and validation00:09:00 Managing doubt when starting an online business00:10:38 Filtering advice and avoiding overload00:11:55 Visibility without clarity creates noise00:13:58 Podcasting and YouTube strategy insight00:14:39 Why email list building matters early00:16:22 The cost of chasing algorithms00:18:27 Building a business that fits your life00:20:33 Lessons as mentors and selling earlier00:24:34 Final thoughts and next stepsFREE RESOURCECapture the Human Knowledge Your AI Needs to Model Your Voice, Values, and Brand IdentityINTRODUCING THE HEART PROFILE™If you're ready to step off the sidelines and start using AI with confidence, CLICK HERESkip Hours of Prompt Trial & Error with ChatGPTWhether you're writing, planning, analyzing, or brainstorming, my C.O.N.T.E.X.T. ™ method transforms ChatGPT into a consistent marketing assistant. No steep learning curve.Free Download!https://marisashadrick.com/prompts If you're ready to grow with effective marketing that actually feels manageable, here's your next move.Inside AI Lab for Solopreneurs, get Custom GPTs, templates, and coaching to grow your business. Visit: https://marisashadrick.com/communityListen to the "Amplify Your Authority" Podcast! Click Here! Rate & Review: If you enjoyed this episode, please take a moment to leave a 5-star rating and review on Apple Podcasts. Tip: Answer these questions inside of ChatGPT (free or paid) and have AI craft your review! How did you discover this podcast? What's your biggest takeaway from this episode? How has this podcast helped your current journey? Thanks so much for taking a few minutes to craft a review!

C'est la dernière MM de l'année!À venir : deux semaines de rediffusion en mode playlist thématique.→ Des recos de contenus (à écouter, à lire, à savourer)→ Des épisodes Hotline, pour répondre à des questions très concrètes que tu t'es peut-être déjà posées.

In this episode, Shannon sits down with Dawni Baxter — founder of a boutique marketing agency and a multi-passionate entrepreneur leading the movement in ethical, human-first marketing. Dawni brings a refreshing perspective to an industry filled with noise, inflated promises, and confusing pricing structures. Together, Shannon and Dawni dive into: ✨ How to navigate marketing relationships with confidence ✨ Why transparency and trust are the backbone of ethical marketing ✨ What to look for (and avoid) when hiring a marketing agency or contractor ✨ The power of outsourcing — even when it feels uncomfortable ✨ Why real marketing results require time, patience, and accurate data ✨ How fractional marketing directors provide expert support without bloated retainers Dawni shares why she helped develop the first global regulation for social media managers in the UK, and how her agency champions organic reach and integrity over pushy sales strategies. This conversation is a must-listen for any entrepreneur — especially solo retreat leaders — who wants to grow sustainably, avoid costly marketing mistakes, and build relationships rooted in alignment and trust. Key Takeaways Ethical marketing is about humans first, not hustle culture. Due diligence is essential — marketing professionals are great at marketing themselves. Trust your instincts: if a partner feels off, overpriced, or vague, walk away. There is no standardized pricing in marketing — and that's exactly why transparency matters. Fractional marketing directors are a powerful option for small businesses who need strategy without full-time overhead. Outsourcing is uncomfortable — but it's one of the fastest ways to grow as a founder. Real marketing results come from consistent data over 12–18 months… not overnight "miracles." Quick exits from misaligned relationships often save you more time and money than sticking it out. Listen to This Episode If You: Want to better understand Tantra from a grounded, professional lens. Are interested in how men can contribute meaningfully in the retreat space. Need inspiration for creating safer, more inclusive, and more profitable retreats. Are a retreat leader looking to blend purpose and profit without compromising integrity. About Dawni Baxter: Dawn Baxter is a Social Media and selling guru. Multi Business owner including Beyond the Dawn Digital LTD a full house digital marketing brand & agency. Dawn is passionate about helping female entrepreneurs build sustainable brands, community and sales using social media as a connection tool. A leading UK female entrepreneur in digital business systems and strategy, social media, sales and audience growth. Dawn successfully builds digital business models that increase income, and can be actioned both remotely and around the important things in your life, like children, friends and loved ones. Dawn has had careers in sales, customer service, buying & merchandising sector and corporate retail within some of the biggest luxury brands in the UK In 2020 her offers of coaching and training in all areas to service and product based businesses alike helped self employed and SME's to navigate through the Covid Crisis and get their offerings in the digital space. Many made more income than with their previous business model. She has a passion to support small business and the entrepreneurial spirit and inspire people to try the careers that can make them truly happy. Dawn believes in personal growth and has put herself through numerous trainings in graphic design, digital marketing, Coaching and Positive Psychology to be able to pursue her dreams and is always constantly learning and upscaling. She is warm and inclusive and wants to make the world a pretty place. Connect with Dawni: www.beyondthedawndigital.com    The Retreat Leaders Podcast Resources and Links: Learn to Host Retreats Join our private Facebook Group Top 5 Marketing Tools Free Guide Get your legal docs for retreats Join Shannon in Denver at the Retreat Industry Forum  Join our LinkedIn Group Apply to be a guest on our show   Thanks for tuning into the Retreat Leaders Podcast. Remember to subscribe for more insightful episodes, and visit our website for additional resources. Let's create a vibrant retreat community together!   Subscribe:  Apple Podcast | Google Podcast | Spotify ---------- TIMESTAMPS Dawni's Background & Ethical Marketing (00:01:20) Dawni shares her multi-passionate journey, agency's human-first approach, and creating the first regulation for social media managers. Changing Perceptions of Marketing Agencies (00:02:40) Discussion on negative perceptions of marketing, ethical standards, and the agency's quality standard. Misconceptions About Marketing Agencies (00:04:52) Shannon and Dawni address common fears: high costs, unclear returns, and the importance of organic reach. Due Diligence & Evaluating Agencies (00:05:51) Dawni explains why skepticism is healthy, how to vet agencies, and the importance of transparency and value. Pricing Structures & Transparency (00:09:12) Dawni reveals the lack of regulated pricing in marketing and tips for assessing agency pricing and openness. Value of Exploratory Calls (00:10:11) Advice on seeking agencies that offer value upfront and the significance of exploratory calls. Retreat Industry Forum Announcement (00:10:46) Shannon promotes the upcoming Retreat Industry Forum event in Denver. Importance of Marketing Support for Solopreneurs (00:12:17) Shannon emphasizes why solopreneurs need marketing support, either in-house or outsourced. Fractional Marketing & Flexible Support (00:13:35) Dawni discusses affordable, flexible options like fractional marketing directors and short-term contracts. Testing Agency Relationships & Learning (00:17:32) Encouragement to try agencies on a trial basis, learn from mismatches, and adapt as needed. Red Flags & Relationship Building (00:18:28) Shannon shares a negative agency experience and stresses monitoring alignment and communication. Marketing as Relationship Building (00:19:39) Dawni compares marketing to dating, emphasizing gradual trust-building and the value of expert guidance. Letting Go & CEO Growth (00:23:08) Dawni describes the transformation when entrepreneurs trust experts, leading to business and personal growth. Outsourcing Before You're Ready (00:24:18) Advice to outsource marketing a step before feeling ready, without causing financial strain. Financial Stretch & CEO Space (00:25:25) Shannon shares her experience with hiring help, creating space for CEO-level work, and the need for expert eyes. Timeframe for Marketing Results (00:27:01) Discussion on realistic expectations for marketing ROI, typically requiring at least six months. Data, Metrics, and Long-Term Strategy (00:27:25) Dawni explains the importance of data, why viral moments can be misleading, and the need for long-term analysis. No Quick Fixes in Marketing (00:31:38) Dawni debunks quick-result promises, emphasizing testing, adaptation, and the impossibility of guarantees. Global Relevance & Dawni's Work (00:32:47) Shannon notes Dawni's agency works worldwide and mentions Dawni's recent photo shoots. Social Media Content & Travel (00:33:31) Dawni shares about creating social media content in various international locations. Closing & Farewell (00:34:10) Shannon thanks Dawni, wraps up the episode, and shares where listeners can find more resources.

After years of working alongside solopreneurs, 2025 finally gave us something new: real data, real patterns, and real lessons we couldn't ignore. In this episode, Carly and Joe step back from the nonstop AI conversation to unpack what actually moved the needle for solopreneurs this year, and what didn't. From why “human-first” marketing is outperforming polished automation, to the growing importance of personal brand, systems, community, diversified income, and mental health, this is a practical, honest look at what it truly takes to build a sustainable solo business.If you're heading into the next year wanting less stress, more clarity, and a business that works with your life instead of against it, this episode breaks down the biggest solopreneur lessons of 2025, and how to apply them moving forwardEpisode FAQsWhat were the biggest solopreneur lessons learned in 2025?The biggest solopreneur lessons from 2025 were that human-first marketing outperforms automation, strong personal brands build more trust than “company-style” positioning, and long-term success depends on systems, community, diversified income streams, and mental health. Solopreneurs who focused on authentic connection, clear processes, and sustainable work-life balance were more resilient and experienced less stress than those chasing trends or over-relying on a single client or revenue source. Why does a human-first approach matter more than ever for solopreneurs?A human-first approach matters because audiences are increasingly skeptical of overly automated, impersonal content. In 2025, solopreneurs saw stronger engagement and trust when they showed up as real people, sharing their perspective, personality, and lived experience instead of hiding behind polished brand language. Being authentic, transparent, and emotionally relatable helps solopreneurs stand out and build meaningful relationships, especially in an AI-saturated market. How can solopreneurs reduce stress while growing their business?Solopreneurs can reduce stress by building systems and processes, diversifying income streams, avoiding over-dependence on one or two clients, and intentionally protecting mental health and work-life balance. Investing time in documentation, automation, and community support creates long-term efficiency, while multiple revenue streams and customers reduce financial risk. Treating mental health as part of the business plan helps ensure the solopreneur, and the business, remain sustainable. 

Quand on râle sur sa to-do, qu'on traîne la patte ou qu'on doute… C'est facile d'oublier un truc pourtant fondamental : on a choisi d'être là.Dans cette Minute Marine, je te parle d'un petit shift d'état d'esprit que propose Ali Abdaal (auteur de Feel Good Productivity), et qui m'a pas mal parlé.Spoiler : ça ne rend pas tout plus facile, mais ça rend les choses plus claires.Toi aussi, tu as parfois l'impression de subir ta “to-bo”? Tenté-e par ce petit basculement de mindset ?(Pour me répondre, envoie-moi un mp sur Linkedin 

"It's too late for me."I had this worry, but I finally hit publish on my first podcast episode at 40.I thought I'd missed the boat. Everyone else had already started, and I wondered if I was too old to become a creator in an industry that thinks you expire at 35. I was terrified to try something new in public.But here's what I've learned: that "too late" feeling? It's just plain old straight-up fear wearing a really convincing disguise.I feel so strongly about debunking this myth that today, in this special episode, I get the chance to flip the mic and be interviewed by Rhona Barnett-Pierce on her podcast, Workfluencer. We're getting into all the messy, uncomfortable stuff about starting something new when you feel like you've missed your window.We talk about:→ The year I spent overthinking instead of doing (and why that was such a waste) → How to actually start when you don't feel ready (because you never will) → Why your age might actually be the thing that makes you better at this → What to do when people think you're cringe (spoiler: you gotta lean in) → Where to find support when your friends and family don't get it → The real timeline from "I'm terrified" to "okay, I'm doing this"This conversation is for you if:→ You've been thinking about starting something but keep finding reasons to wait→ You're staring down a layoff or career pivot and don't know what's next→ You want to build something of your own but feel like you've missed your chance→ You're tired of the voice in your head saying "not ready yet"→ You need someone to tell you it's okay to be scared and do it anywayLook, I'm not going to tell you it's easy. Starting something new at 40—especially something visible like starting a new business or jumping into content creation—is uncomfortable as hell. But the alternative is spending the rest of your life wondering "what if?" And I really, really don't want that for you.At the end of the day, “everyone's cringe until they make it. Then people pretend they supported you all along." (Thanks to my 28-year-old social media consultant for that gem.)I hope this conversation gives you permission to just start. Scared, unprepared, "too old," whatever. Just start. Let's make 2026 the year you go for it, whatever your “it” might be. The world needs you!Speaking of 2026, we'll be taking a holiday break til then. Happy Holidays to you and yours!Resources:-Get Corporate-level Health Coverage for Solopreneurs with a 50% Discount for 1st Three Months - https://essentlcreator.com/maureenConnect with Rhona Barnett-Pierce:-LinkedIn: https://www.linkedin.com/in/rhonabarnettpierce/-Website: https://www.workfluencerpodcast.com/Connect with Maureen Clough:-LinkedIn: maureenwclough - https://www.linkedin.com/in/maureenwclough/-Website: itgetslateearly.com - https://www.itgetslateearly.com/-Instagram:

“Quand tout est possible, faire des choix devient très difficile.”Ce constat, je l'ai posé (encore) au fil d'une discussion avec ChatGPT.Et il m'a donné envie de te parler de ces fameux NO GO ✋ : ces choix qu'on fait pour se fermer des portes… volontairement.Je t'explique pourquoi c'est salutaire, comment je m'y prends, et dans quels domaines tu peux tester ça toi aussi.Spoiler : t'as tout à y gagner.Et toi, est-ce que tu as déjà tes “nogo”, tes panneaux sens interdits ?(Pour me répondre, envoie-moi un mp sur Linkedin 

J'ai lu une newsletter d'Ilise Benun (marketing mentor US) qui m'a fait hocher la tête tout du long.Elle parle de “pipeline” — cette liste de vraies personnes avec qui on a déjà entamé une relation : clients passés, prospects chauds, partenaires…Et elle te propose de revenir vers eux, maintenant. Pas avec une offre agressive, non. Juste un message simple, personnalisé… et une question directe :→ “Tu as un petit budget à utiliser avant la fin de l'année ?”Est-ce que tu consacres assez d'énergie à nourrir ton pipe ? Ou tu te laisses embarquer par la chasse aux nouveaux contacts ?(Pour me répondre, envoie-moi un mp sur Linkedin

Coucou Guillaume

If the holidays feel like a chaotic mash-up of family gatherings, last-minute tasks, and pressure to magically “figure out next year,” this episode is your breath of fresh air. Carly and Joe break down why December is actually the perfect time to prep your business, without overhauling your life, and how reconnecting with your why can completely change the way you enter 2026. They'll walk you through mini-detox habits that clear mental clutter, lifestyle-first planning that puts joy back on the calendar, and small routines you can start now to build real momentum before January even arrives.FAQs From The EpisodeHow early should I start planning for the new year?Earlier than you think, but not in an overwhelming way. December is a great month to ease into planning by reconnecting with your personal and professional “why,” cleaning up digital clutter, and building tiny habits you want to bring into 2026. You don't need a full-year plan, focus on your first 90 days, because it's specific enough to take action but flexible enough to pivot as things change.What should I prioritize during a December “business detox”?Stick to high-impact clean-ups that reduce mental load: unsubscribe from emails you never read, unfollow accounts that drain your energy, organize your workspace, clear your desktop, and gather scattered to-dos into one place. These small resets set the stage for clearer thinking and a calmer January, without requiring hours of work.How do I build new habits for 2026 without burning out before the year even starts?Start practicing them now in micro-form. If you want to wake up earlier, try doing it one or two days a week in December. If you want to spend 10 minutes engaging on LinkedIn every morning, start this week. If you want to guard your deep-work hours, experiment with checking email later in the day. You're not aiming for perfection, just building familiarity so January doesn't feel like a hard reset.

Ready to stop wearing all the hats in your solo business?In 2026, AI integration will be as common as using your smartphone.But if you're a solo business owner who feels behind or overwhelmed by all the new tools, you're not alone.In this episode, I break down how to use AI and why strategy, simplicity, and your authentic voice are the keys to growth in the next wave of online business.What You'll Discover in This EpisodeMy top 3 predictions for 2026 and how they affect solo entrepreneursThe 3 leadership skills that will set you apart in the age of AIWhy content marketing is about to explode, and how to stand out with heart and originality, not just more content.Why your story and perspective are still your biggest business assetsActionable steps for simplifying your offers, building a strong brand voice, and using AI effectively. Key TakeawaysAI isn't a magic fix; it mirrors what you give it. Your clarity and communication matter more than ever.Delegation is now about asking: Should I be doing this, or can AI?Imagination is your competitive edge. Margin gives you the space to innovate.Your brand message and personality are your biggest differentiators in a crowded, AI-generated world.Keep your business focused: one offer, one audience, one problem, one transformation.Join AI Lab for SolopreneursReady to learn how to work smarter with AI and amplify your personal authority?Find out more at https://marisashadrick.com/communityAudio Timestamps:00:00:00 – Intro and why AI content is starting to blur00:01:20 – AI adoption trends and predictions for 202600:03:20 – Strategic use of custom GPTs and tools00:04:50 – Why prompting skills are your new superpower00:05:57 – The explosion of content: blogs, books, and newsletters00:08:02 – 3 leadership skills solopreneurs need for the future00:09:35 – How to simplify your offer, lead magnet, and audience00:12:05 – Rethinking delegation with AI as your assistant00:14:15 – Why imagination is your next best strategy00:16:28 – Protecting your voice and brand in the age of AI00:18:47 – Closing and community invitationSkip Hours of Prompt Trial & Error with ChatGPTWhether you're writing, planning, analyzing, or brainstorming, my C.O.N.T.E.X.T. ™ method transforms ChatGPT into a consistent marketing assistant. No steep learning curve.Free Download!https://marisashadrick.com/prompts If you're ready to grow with effective marketing that actually feels manageable, here's your next move.Inside AI Lab for Solopreneurs, get Custom GPTs, templates, and coaching to grow your business. Visit: https://marisashadrick.com/communityListen to the "Amplify Your Authority" Podcast! Click Here! Rate & Review: If you enjoyed this episode, please take a moment to leave a 5-star rating and review on Apple Podcasts. Tip: Answer these questions inside of ChatGPT (free or paid) and have AI craft your review! How did you discover this podcast? What's your biggest takeaway from this episode? How has this podcast helped your current journey? Thanks so much for taking a few minutes to craft a review!

J'ai commencé Feel Good Productivity, le bouquin d'Ali Abdaal.Un titre un peu doudou, une promesse sympa : bosser efficacement sans s'épuiser, sans se faire mal.Pour l'instant, je suis à 18 %, donc pas encore de révolution. Mais j'ai accroché à un truc : et si on abordait les tâches relou comme un jeu ?Le livre propose même d'identifier ton “profil de joueur·se”. Moi, je me reconnais en storyteller… avec une touche de Joker.

In this episode, Andreas Munk Holm sits down with Ole Lehmann to explore the rise of the solopreneur movement, what AI unlocks for solo founders, and how blockchain may finally have its moment as the infrastructure layer for AI. Ole also unpacks his new initiative, Built in Europe, and why he's betting on a future where ambitious company builders thrive without moving to the U.S.Here's what's covered:00:52 Ole's Journey: From Music Production to Crypto to AI Education03:57 Crypto Disillusionment & the Promise of Blockchain Infrastructure10:08 Inside the Solopreneur Mindset: Freedom, Curiosity & Leverage16:32 Content Market Fit > Product Market Fit: A New Way to Build21:18 Why Interest Graphs Beat Follower Counts in 202528:43 A New Class of Founders—and the Portfolio Play to Back Them39:10 How AI Tools Empower a One-Person Media Company43:31 Building in Europe: More Than a Narrative Play47:05 The Cultural and Regulatory Hurdles Still Holding Europe Back50:08 Why European Tech Founders Need to Enter the Political Arena

“Je suis transparente avec les candidats et les clients. Parfois, j'envoie un seul CV… mais c'est le bon.”Audrey✒️ Le thème de ce nouvel épisode : Comment une expertise ultra spécifique peut devenir un avantage concurrentiel durable.✨ Mon invitée pour en parler : Audrey, consultante en recrutement spécialisée dans le second œuvre et l'enveloppe du bâtiment.Elle travaille avec une dizaine de PME du BTP, uniquement sur des profils cadres.

If you've ever said, “I hate tech, I just want this to work,” this episode is your blueprint. Kerri M. Roberts sits down with systems and automation expert Brenda Breland of Build Business Academy and BuildDesk, who helps small business owners automate leads, follow-up, and client journeys - without needing a full-time ops or marketing team. Learn how to plug the money leaks in your follow-up, use automation that feels human, and build simple systems that let you serve your clients with excellence.They unpack the difference between AI that tries to replace you and automation that actually amplifies you, so your clients still feel seen, known, and cared for. Together, Kerri and Brenda walk through why every business, even the tiniest shop, needs a CRM from day one, what smart follow-up really looks like, and how to think through whether you're called to serve B2B, B2C, or both.Underneath all of it is a simple, biblical principle: faithful stewardship. When you care for the systems behind your business and the body God has given you, you're freed up to lead, love, and serve at a higher level. This episode will help you see where your systems may be working against you - and what to do about it before the year ends.Key TakeawaysMost small businesses are leaking money in their follow-up.Automation should amplify you, not replace you.Every business needs a CRM from day one.Content that converts starts with connection.Follow-up is the one automation you can't afford to ignore.Resources✨ HR in a Box – Your Fractional HR Partner for Small Business If you're growing a business and want to build people systems that honor your team and protect your company, HR in a Box gives you the tools, templates, and guidance you need—without the cost of a full-time HR department. From compliant hiring to performance conversations, it's designed to help you lead with clarity, integrity, and confidence. www.saltandlightadvisors.com/hrinabox

Dans le dernier épisode de la saison 2 de

Fear says AI will replace you; focus proves it can finally give you your time back. We sit down with AI and data strategist Vlada Mentik to unpack how solo founders and small teams can cut through the hype, start small, and build systems that free up hours for high-value work. The throughline is simple but powerful: mindset first, tools second. When you stop chasing shiny features and begin with a clear problem, a tiny workflow, and rich context, AI becomes a calm advantage rather than another source of stress.Vlada shares a practical roadmap for getting started: choose the task you dread, map the steps in plain language, and ship one working automation before you add another. We get into the biggest traps—tool-first thinking, generic prompts, and automating chaos—and show how to avoid them with human-in-the-loop design, purposeful data, and small wins that compound. You'll hear a standout example of automating client onboarding to make space for personal video welcomes that boost conversions and trust. We also explore data minimalism, arguing for intentional data over petabytes, and how faster, good-enough decisions often beat late, perfect ones.Productivity gets a refresh here. It's not about doing more; it's about doing better—creating room to think, rest, and ship higher-quality work. We touch on no-code for prototyping and when to code for scale, why sharing prompts lifts team performance, and how transparency and sustainability factor into responsible AI use. The conversation closes with a crucial reminder: AI doesn't think or create; you do. Treat it like a translator that amplifies your taste and strategy, and you'll build leaner, smarter workflows without losing the human touch.If this helped you see a cleaner path to practical AI, subscribe, share it with a friend, and leave a quick review—what's the first task you'll automate this week?Send us a textCheck out "Protection for the Inventive Mind" – available now on Amazon in print and Kindle formats. The views and opinions expressed (by the host and guest(s)) in this podcast are strictly their own and do not necessarily reflect the official policy or position of the entities with which they may be affiliated. This podcast should in no way be construed as promoting or criticizing any particular government policy, institutional position, private interest or commercial entity. Any content provided is for informational and educational purposes only.

Il y a quelques jours, j'ai parlé de “chaos décisionnel” dans une Minute Marine.Une expression un peu spectaculaire, oui… mais qui dit bien ce qu'elle veut dire.Aujourd'hui, je reviens dessus pour t'expliquer ce que j'entends par là, et surtout ce que j'ai identifié comme causes de ce chaos : solitude, manque de confiance, absence de routine ou de critères perso, surcharge mentale…Tu me diras si tu vis ça toi aussi ? Et ce qui t'aide à t'en sortir ?(Pour me répondre, envoie-moi un mp sur Linkedin 

“Mais pourquoi toi, tu serais légitime pour faire ça ?”C'est la question (pas vraiment posée, mais clairement sous-entendue) qu'une pote m'a balancée en soirée.Sous-entendu : ce que je fais, ça a l'air simple… donc tout le monde pourrait le faire. Et forcément, ça m'a fait cogiter.Dans cette Minute, je parle de ces métiers — le tien peut-être — qui ont l'air “faciles” vus de l'extérieur.Et je t'invite à réfléchir à ce qui fait que toi, tu fais ce job mieux que n'importe qui.(Pour me répondre, envoie-moi un mp sur Linkedin 

If your content has stopped landing, leads feel slower, or business just feels heavier than it used to, you're not alone. In this episode, Anna unpacks the major solopreneur trends of 2025 - and what they mean for how you work, sell, and show up as you prepare for 2026. Key Takeaways Visibility is changing: Even strong, thoughtful content underperformed on LinkedIn this year—and it's not about your quality, but the context. AI raised the bar: With content creation easier than ever, your differentiation now comes from clarity of message and point of view. Sales cycles slowed: Corporate budgets shrank, hesitations increased, and "maybe next quarter" became the norm. Trust takes more time: Warm leads, referrals, and real relationships outperform cold funnels and algorithm-chasing. Solopreneurs want sustainability: Many don't need bigger businesses—just clearer, simpler, more spacious ones. Call to Action Join the waitlist for the Solopreneur Operating System at intentionalexpert.com to build a clearer, calmer way of working in 2026.

Ton agenda de freelance est plein mais ton compte en banque ne suit pas ?Tu rêves de créer un produit scalable qui rapporte (vraiment) sans vendre tes heures ?Dans ce nouveau format "Dans les coulisses des solopreneurs à succès", je décortique le parcours complet d'un·e entrepreneur·e qui a réussi à créer un vrai solo-business rentable et scalable.Pour cet épisode, je reçois Nicolas Dorfmann, ex-freelance média buyer qui a créé le shapecamp, son bootcamp pour aider les salariés à se lancer en freelance dans la pub en ligne.Aujourd'hui digital nomad, il a généré 70K€ en 9 mois avec son programme.On décortique ensemble son parcours de solopreneur :

Est-ce que tu confonds parfois vitesse et efficacité ?Perso, je réalise que ça m'arrive plus souvent que je ne le pensais.Quand je suis en plein rush, j'ai l'impression d'avancer.Mais dès que j'ai un peu de marge… plus rien ne se passe.C'est en lisant un message de Marion, une auditrice du podcast, que j'ai compris ce qui se jouait vraiment.Dans cet épisode, j'ai aussi mentionné la Minute Marine #201 – Faille spatio-temporelle.(Pour me répondre, envoie-moi un mp sur Linkedin 

Tu vends ton temps en tant que freelance RH et tu rêves de sortir de la rat race ?Tu te demandes comment transformer ton expertise en un business scalable qui te rapporte sans devoir prospecter ni sacrifier ta liberté ? Dans ce nouveau format "Dans les coulisses des solopreneurs à succès", je décortique le parcours complet d'un·e entrepreneur·e qui a réussi à créer un vrai solo-business rentable et scalable.Dans ce deuxième épisode, je reçois Charlène Hemery, ex-DRH en banque qui a créé Talent Catcher, son entreprise spécialisée dans le recrutement inbound.Aujourd'hui digital nomad à l'île Maurice, elle a transformé son expertise en formations B2B pour recruteurs.On décortique ensemble son parcours de solopreneure :

Tu vends ton temps en tant que freelance RH et tu rêves de sortir de la rat race ?Tu te demandes comment transformer ton expertise en un business scalable qui te rapporte sans devoir prospecter ni sacrifier ta liberté ? Dans ce nouveau format "Dans les coulisses des solopreneurs à succès", je décortique le parcours complet d'un·e entrepreneur·e qui a réussi à créer un vrai solo-business rentable et scalable.Dans ce deuxième épisode, je reçois Charlène Hemery, ex-DRH en banque qui a créé Talent Catcher, son entreprise spécialisée dans le recrutement inbound.Aujourd'hui digital nomad à l'île Maurice, elle a transformé son expertise en formations B2B pour recruteurs.On décortique ensemble son parcours de solopreneure :

Le casting pour la saison 3 de

Tu vends ton temps en tant que freelance RH et tu rêves de sortir de la rat race ?Tu te demandes comment transformer ton expertise en un business scalable qui te rapporte sans devoir prospecter ni sacrifier ta liberté ? Dans ce nouveau format "Dans les coulisses des solopreneurs à succès", je décortique le parcours complet d'un·e entrepreneur·e qui a réussi à créer un vrai solo-business rentable et scalable.Dans ce deuxième épisode, je reçois Charlène Hemery, ex-DRH en banque qui a créé Talent Catcher, son entreprise spécialisée dans le recrutement inbound.Aujourd'hui digital nomad à l'île Maurice, elle a transformé son expertise en formations B2B pour recruteurs.On décortique ensemble son parcours de solopreneure :

Et si on arrêtait de penser que les collaborations, c'est réservé aux marques B2C ? Un échange avec une créatrice de pins m'a rappelé à quel point c'est puissant… même (surtout ?) entre freelances.Dans cette Minute, je t'explique pourquoi je crois aux partenariats entre indépendants, ce qu'ils peuvent t'apporter selon tes objectifs, et comment j'en prépare quelques-uns pour 2026.Je fais aussi référence à l'interview de Clémentine, qui partage comment elle a co-construit une offre à plusieurs pour accompagner les podcasteurs.Et toi, tu as déjà noué des partenariats avec d'autres entrepreneurs ? Tu aimerais ? Tu penserais à qui ?(Pour me répondre, envoie-moi un mp sur Linkedin 

Tu vends ton temps en tant que freelance RH et tu rêves de sortir de la rat race ?Tu te demandes comment transformer ton expertise en un business scalable qui te rapporte sans devoir prospecter ni sacrifier ta liberté ? Dans ce nouveau format "Dans les coulisses des solopreneurs à succès", je décortique le parcours complet d'un·e entrepreneur·e qui a réussi à créer un vrai solo-business rentable et scalable.Dans ce deuxième épisode, je reçois Charlène Hemery, ex-DRH en banque qui a créé Talent Catcher, son entreprise spécialisée dans le recrutement inbound.Aujourd'hui digital nomad à l'île Maurice, elle a transformé son expertise en formations B2B pour recruteurs.On décortique ensemble son parcours de solopreneure :

Tu vends ton temps en tant que freelance RH et tu rêves de sortir de la rat race ?Tu te demandes comment transformer ton expertise en un business scalable qui te rapporte sans devoir prospecter ni sacrifier ta liberté ? Dans ce nouveau format "Dans les coulisses des solopreneurs à succès", je décortique le parcours complet d'un·e entrepreneur·e qui a réussi à créer un vrai solo-business rentable et scalable.Dans ce deuxième épisode, je reçois Charlène Hemery, ex-DRH en banque qui a créé Talent Catcher, son entreprise spécialisée dans le recrutement inbound.Aujourd'hui digital nomad à l'île Maurice, elle a transformé son expertise en formations B2B pour recruteurs.On décortique ensemble son parcours de solopreneure :

I paused the marketing strategy talk to have a real conversation with you, especially if you're feeling the weight of it all.This episode isn't about tactics or trends. It's about remembering why you started, reframing the hard days, and finding a steady anchor when you feel overwhelmed.Gratitude isn't just a feeling; it's a powerful lens that can shift how you show up and serve. What You'll Discover in This Episode:How gratitude reframes setbacks and turns obstacles into opportunities for growth.Ways to shift from chasing conversions to truly serving and connecting, one person at a time.The power of gratitude to ground you during burnout, overwhelm, or loneliness as a solo business owner.Why gratitude matters more than ever as businesses move into a new AI chapter.Practical mindset reminders to carry into the new year, helping you see possibility instead of pressure.From my family to yours, have a wonderful holiday season. Free ResourceCapture the Human Knowledge Your AI Needs to Model Your Voice, Values, and Brand IdentityINTRODUCING THE HEART PROFILE™If you're ready to step off the sidelines and start using AI with confidence,CLICK HERE to grab my free resource. Skip Hours of Prompt Trial & Error with ChatGPTWhether you're writing, planning, analyzing, or brainstorming, my C.O.N.T.E.X.T. ™ method transforms ChatGPT into a consistent marketing assistant. No steep learning curve.Free Download!https://marisashadrick.com/prompts If you're ready to grow with effective marketing that actually feels manageable, here's your next move.Inside AI Lab for Solopreneurs, get Custom GPTs, templates, and coaching to grow your business. Visit: https://marisashadrick.com/communityListen to the "Amplify Your Authority" Podcast! Click Here! Rate & Review: If you enjoyed this episode, please take a moment to leave a 5-star rating and review on Apple Podcasts. Tip: Answer these questions inside of ChatGPT (free or paid) and have AI craft your review! How did you discover this podcast? What's your biggest takeaway from this episode? How has this podcast helped your current journey? Thanks so much for taking a few minutes to craft a review!

Tu vends ton temps en tant que freelance RH et tu rêves de sortir de la rat race ?Tu te demandes comment transformer ton expertise en un business scalable qui te rapporte sans devoir prospecter ni sacrifier ta liberté ? Dans ce nouveau format "Dans les coulisses des solopreneurs à succès", je décortique le parcours complet d'un·e entrepreneur·e qui a réussi à créer un vrai solo-business rentable et scalable.Dans ce deuxième épisode, je reçois Charlène Hemery, ex-DRH en banque qui a créé Talent Catcher, son entreprise spécialisée dans le recrutement inbound.Aujourd'hui digital nomad à l'île Maurice, elle a transformé son expertise en formations B2B pour recruteurs.On décortique ensemble son parcours de solopreneure :

Build an AI That Thinks Like You Using ChatGPT Best PracticesRunning a business as a solo owner means every task, every deadline, every piece of content falls on your shoulders.Some weeks, the to-do list feels like a second job. And when you finally find a tool that can shave off 30 minutes here and there, it adds up.That's where I was a few months ago, deep in the writing process for my book, trying to keep up with client work, content, admin, all of it. (We wear many hats.)I decided to give ChatGPT a shot to help edit some of the writing. I uploaded my rough draft with stories and insights, but the revision didn't sound like me. The stories were mine. The insights were mine. But the voice? Filtered. Generic.That's when I realized, if AI is going to help us, it needs to know me. It needs more than a great prompt. It needs our decision-making process, our values, our tone, even our quirks.In This Episode, I'll Share My Process for Building A Helpful AI AssistantIf you've felt buried in work or disappointed by AI, I'll show you a better way to use AI, whether it's ChatGPT, Claude, or Gemini,  that is not only strategic but a huge timesaver.Whether you're just starting or searching for more meaningful output, this episode will give you actionable steps to make AI work more effectively.What You'll Discover in This EpisodeWhy adopting an AI strategy matters more than just acquiring prompt templates.The most common mistakes business owners make when using ChatGPT and how to avoid themThe foundational documents you need to “teach” AI about your unique business and brandHow to shift your mindset from overwhelmed admin to empowered strategistSimple steps to build specialized AI assistants for ghostwriting, marketing, and more.Free ResourceCapture the Human Knowledge Your AI Needs to Model Your Voice, Values, and Brand IdentityINTRODUCING THE HEART PROFILE™If you're ready to step off the sidelines and start using AI with confidence, CLICK HERE to grab my free resource or link below.Link: https://learn.marisashadrick.com/heartSkip Hours of Prompt Trial & Error with ChatGPTWhether you're writing, planning, analyzing, or brainstorming, my C.O.N.T.E.X.T. ™ method transforms ChatGPT into a consistent marketing assistant. No steep learning curve.Free Download!https://marisashadrick.com/prompts If you're ready to grow with effective marketing that actually feels manageable, here's your next move.Inside AI Lab for Solopreneurs, get Custom GPTs, templates, and coaching to grow your business. Visit: https://marisashadrick.com/communityListen to the "Amplify Your Authority" Podcast! Click Here! Rate & Review: If you enjoyed this episode, please take a moment to leave a 5-star rating and review on Apple Podcasts. Tip: Answer these questions inside of ChatGPT (free or paid) and have AI craft your review! How did you discover this podcast? What's your biggest takeaway from this episode? How has this podcast helped your current journey? Thanks so much for taking a few minutes to craft a review!

There is a peculiar paradox where many Podcast Editors, Managers, and Producers do not host their own shows. Our panel today explores the reasons behind this, including time constraints and perfectionism, while also highlighting the significant benefits that podcastING can bring to our careers and reputations. The core debate centers on whether post-production professionals should have their own shows -- and no... the answer isn't as easy as you think!Key moments:(00:00) The PodcastING Paradox for Podcast Editors(03:13) Why is this such a debate?(05:23) Should someone start a show before making money as a Podcast Editor?(07:58) Podcast Editor Goals and Revenue(18:02) If you don't have time...20:00 Could you be qualified if you've never podcasted before?24:11 Is Perfect Editing Keeping Us From Podcasting28:58 Scale of 1-10: Should Editors Podcast?Panelists:Julia Levine - ThePodcastTeacher.comJulia, aka The Podcast Teacher™, is a certified podcast growth coach and former educator who helps solopreneurs use their podcasts to attract ideal clients and grow their business. She's the host of Podcasting for Solopreneurs, where she shares strategic tips to turn weekly episodes into powerful marketing assets. With a background in education and a proven track record of helping podcasters grow their audience and increase their impact, Julia is known for making podcast strategy simple, effective, and results-driven.Steve Cosio - Podcast MansfieldFrom 30 years in news/talk radio to podcaster, since 2020, Steve Cosio is currently the “voice of news” for the city of Mansfield, Texas, in lieu of a local newspaper. Find the show at AboutMansfield.comHe also runs Podcast studio in Mansfield, where locals can rent studio time and get their podcast recordings professionally produced, at PodcastMansfield.comJon Gay - JAG Podcast ProductionsFollowing a 15 year radio career, Jon "JAG" Gay founded JAG in Detroit Podcasts in 2018, and rebranded to JAG Podcast Productions in August 2025. He helps clients build podcasts from the ground up and offers producer, co-host, and editing services.He also hosts his own show, "The JAG Show".______________________________The Tools:*Riverside.fm to RECORDWe used Riverside to record this episode, create video shorts for marketing the show, and create a "Video Lite" version for YouTube.The audio version was edited by Steve Stewart using Audacity. Could you even tell?

Most people think leadership is about having answers. In reality? AI already has those. The leaders who win next are the ones who know how to ask better questions.In this episode, Luciana and I trace the evolution from old-school hierarchy (titles, power, layers, politics) into something flatter, peer-driven, and choice-based — where people follow you because they want to, not because they “report” to you.We dig into how AI accelerates this shift, why the next generations won't tolerate traditional management structures anyway, and why solopreneurs will scale bigger than ever without hiring armies of employees. And most importantly, how coaching — real coaching — becomes the meta-skill that makes people better thinkers, better collaborators, and better humans.Luciana also shares her trilogy model for helping anyone move from where they are to where they want to be, why listening is a superpower, and how the best leaders guide people to their own answers instead of supplying canned solutions. Think less “Cobra Kai drill sergeant,” more “Mr. Miyagi builds muscle memory while you think you're just sanding the deck.”This isn't soft leadership. It's the new competitive edge.TL;DR* AI kills “leader as the answer-giver.” The winners will be the leaders who ask the right questions.* Hierarchy is collapsing. Future teams form around choice, not authority.* Solopreneurs scale bigger. AI makes “teams of one” way more powerful.* Coaching = the foundational skill. Listening + powerful questions = 10x commitment.* The trilogy model: What do you want → How will you get it → Who does what by when.* People own what they discover. If they found the solution, they'll fight for it.* Next-gen leaders will not tolerate 1950s management. Flat, peer-based, and values-driven is the future.Memorable Lines“AI gives you the answers. Leaders win by knowing which questions matter.”“Authority doesn't make people follow you. Being worth following does.”“Coaching isn't teaching — it's helping someone see what's already within them.”“When someone finds their own answer, their commitment goes up 10x.”“The new organizational chart is horizontal — not vertical.”GuestLuciana Nunez — Executive Coach, former CEO & GM, 20+ years in corporate leadership, now helping leaders upgrade from command-and-control to collaborative, coaching-based leadership.LinkedIn: https://www.linkedin.com/in/luciana-nunez-coachny/Wesbite: https://www.theprestonassociates.com/Why This MattersIf you want to stay relevant as AI reshapes work, you need to master the one thing machines can't replicate:human guidance, human insight, and human development.Leadership is no longer about being the smartest person in the room — it's about being the person who unlocks everyone else's smartest thinking.This episode shows you how.Call to ActionIf this conversation lit something up for you, don't just let it fade. Come join me inside the Second Life Leader community on Skool. That's where I share the frameworks, field reports, and real stories of reinvention that don't make it into the podcast. You'll connect with other professionals who are actively rebuilding and leading with clarity. The link is in the show notes—step inside and start building your Second Life today.https://secondlifeleader.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.dougutberg.com

What if your customers can't care about your advanced features because you haven't satisfied their basic needs first? Just like humans need food before philosophy, marketers need specific data in a rigid order – and understanding this hierarchy transformed how Podscan onboards customers.This episode of The Bootstraped Founder is sponsored by Paddle.comYou'll find the Black Friday Guide here: https://www.paddle.com/learn/grow-beyond-black-fridayThe blog post: https://thebootstrappedfounder.com/the-marketers-hierarchy-of-needs-a-framework-for-understanding-customer-intelligence/The podcast episode: https://tbf.fm/episodes/423-the-marketers-hierarchy-of-needs-a-framework-for-understanding-customer-intelligenceCheck out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fmSend me a voicemail on Podline: https://podline.fm/arvidYou'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.comHere are a few tools I use. Using my affiliate links will support my work at no additional cost to you.- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

Most solopreneurs don't fail because of a lack of effort—they fail because of how their system is designed. In this episode of Creative on Purpose Live, Scott Perry breaks down the three hidden reasons solopreneurs stall out on Substack (and everywhere else)—and shares the virtues and frameworks that will help you finally build momentum.You'll discover:* Why your system is already perfectly designed for the results you're getting (and how to redesign it for success).* How chasing algorithms and gurus keeps you distracted from what actually works.* Why going it alone leads to burnout and delusion—and how to find the right support.Scott also introduces the three virtues of solopreneurship—Receptivity, Restraint, and Responsibility—and how each connects to the frameworks inside the Purpose-Driven Prosperity Model OS: Close the Gap, Forever Offer, and Be a Blessing Marketing.Subscribe to Transcendent Solopreneurship on Substack for more episodes, tools, and workshops.If you're ready to stop chasing marketing tricks and start building a business that funds and fits your life, this episode is your reset.Listen + Learn:* Stop thinking in terms of “hope and hustle” and start applying system design.* Shift from distraction to discipline through clarity and connection.* Replace isolation with community and accountability.Ready to elevate your solopreneur skills? Join the Circle.Prefer to watch? Click below! This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit creativeonpurpose.substack.com/subscribe

In this episode, Luke Hessler gets radically real about losing everything and rebuilding faster using the only assets no one can take: mindset, skills, and relationships. We dig into personal branding for any personality (yes, introverts), the “one post a day for a year” muscle, turning your warm network into real leads (today), and scaling without employees by fixing fulfillment first and systemizing customer acquisition. It's gritty, generous, and wildly practical.FAQs From The EpisodeI'm introverted. Can I really build a personal brand without being on camera all day? Yes. A personal brand is just your authentic offline reputation, online. If video drains you, lead with thoughtful written posts, frameworks, and slow-paced explanations. The people who think like you will prefer it. Pick one platform, post once daily for a year, and use simple content buckets (e.g., Expertise, Process, Personal). Watch engagement to see what lands, then iterate.I need leads fast on a tiny budget. What should I do this week? Start with your warm network. Make a handwritten (or spreadsheet) list of every relevant contact and call them. Offer a small “beta” program to a few ideal clients for free in exchange for a testimonial, a case study, and 1–2 introductions. Measure it like math: if 1 in 10 says “yes,” and you need 5 clients, make 50 quality outreaches. Don't overcomplicate. Sort for the “ready now,” not convince the “not now.”How do I scale without hiring employees and avoid burning out? Fix fulfillment first. Ensure partners/vendors can handle increased volume so new sales don't create churn. Then systemize customer acquisition (choose one core motion: landing page + traffic, affiliates, or cold outbound that sets appointments). Expect a short initial sprint (the jet uses 80% of fuel on takeoff), then automate/outsourcing what worked: repurpose posts, templatize outreach, use software or reliable vendors. Choose a sustainable cadence over heroics.

In this episode curated by our friends at HI-FLOAT I'm chatting with Victoria of Balloons by Victoria, and we're getting real about what it means to build a balloon business and hire help that supports your life—not the other way around. We cover: Why Victoria chose to stay home-based (and how she makes it work) How she got out of her own head and decided to hire help Her inflator and admin roles Sticking to the policies that she's set for her business Why she still rents U-Haul vans instead of buying a business vehicle The life-changing personal life hacks that she loves The freedom and flexibility that come with staying small (by choice!) If you're juggling business growth with family life, or wondering whether hiring help could actually give you more freedom, you'll love this episode. In the UGlu Hotline, hear my own tip for square arches!   Unlock three free bonus episodes!    RESOURCES MENTIONED: Presenting sponsor: 17hats (get 50% off your 1st year)  Curated month by: HI-FLOAT @balloons_by_victoria_dz  Other sponsors & resources: Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST) Courtney Lynette Creative Co.  UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)  DM @thebrightballoon on Instagram to ask a question or leave advice for the UGlu Hotline! Balloon Boss Mastermind & Summit  - - - - On the Bright Side (Apple) On the Bright Side (Patreon) 50 Ideas for Email Marketing | Join the Bright Balloon email list  @thebrightballoon  The Bright Balloon on YouTube 

Feeling overwhelmed by planning next year when your business still feels a bit messy beneath the surface? In this episode, Anna Lundberg shares why rushing headlong into goal-setting without strong business foundations is a recipe for frustration, and lays out a practical, simple approach to set yourself up for success in 2026. If you're craving more clarity, smarter strategy, and a business that actually suits your life, this episode is tailor-made for you. Key takeaways: Brilliant Planning Starts with the Right Foundations: Setting new goals and colour-coded calendars is pointless if your underlying business model is misaligned or not delivering what you need. First, get clear on what's working, what feels heavy, and what simply isn't serving you. The Stop, Start, Continue Method: Anna advocates for the "stop, start, continue" framework—identify what to stop doing (low-ROI activities or things that drain you), what you must continue (your proven efforts), and a mindful approach to what new things you start (beware shiny-object syndrome!). Prioritise Simplicity Over Overwhelm: Avoid the trap of planning a million changes. Anna's approach focuses on a light reset—refining your core priorities and picking only one or two key shifts for the first quarter, keeping things achievable and aligned. Check Your Business Model and Message: Review where your income comes from, what's profitable, and whether your delivery modes (coaching, mentoring, speaking, etc.) align with your capacity and energy. Sharpen your messaging so it stands out in a busy marketplace. Groundwork Business Recalibration: Anna introduces her 10-day "Groundwork" programme—an experiential reset to evaluate, recalibrate, and set an intentional path for the year ahead, focusing on clarity, confidence, and sustainable growth. Ready to reset before the year ends? Join Groundwork - a 10-day guided sprint to step back, get clear on what's working, and make intentional decisions for 2026. Short daily videos, focused prompts, and the option to join a WhatsApp group and live coaching call. We start Monday 17th November. onestepoutside.com/groundwork