The Small Business Express Podcast

Feel like you've run out of gas, that starting a business is burning you out?  Are you finding yourself avoiding the important things that need to get done in your business? If you're experiencing feelings of self-doubt, burn-out, apathy, laziness, and guilt that comes from not doing what you know you should be doing, it's […] The post SBX 34: How To Recharge Yourself and Your Business appeared first on Small Business Podcast | Small Business Ideas.

Ever feel like you're working your ass off in your business but when you look back, you feel like you still didn't accomplish much? Maybe your not focusing on the right things. If you own your own business, you know that being super busy isn't the same as being productive.  You can spend the entire […] The post SBX 33: How To Keep Focused On The Main Thing For Your Business appeared first on Small Business Podcast | Small Business Ideas.

Website not driving leads like you thought it would?  Maybe you're focusing on the wrong things. Every business owner dreams of having a website that prints money for their business, one that just keeps sending leads over and over again.  Yeah, that rarely ever happens.  Building a website that works is hard.  The strategy is […] The post SBX 32: Advanced Website Strategies To Grow Your Business appeared first on Small Business Podcast | Small Business Ideas.

Every business owner eventually arrives at a crossroads with their business where they have to make some tough decisions.  Things may not be going as planned and you feel like you're just spinning your wheels.  So do you keep plugging along and hope the obvious business problems you face will eventually work themselves out?  Do […] The post SBX 31: When Is It Time To Pivot Your Business appeared first on Small Business Podcast | Small Business Ideas.

The itch to become a business owner happens seemingly out of nowhere. You're standing in line at Wal-Mart. You're daydreaming in the fast lane on the highway while other (irritated) drivers pass you on the right. Or you're in the world's incubator of great ideas: the shower. When, all of a sudden, you think: “I […] The post SBX29: Evolution Of Your Thing appeared first on Small Business Podcast | Small Business Ideas.

Social media… it is NOT just for your business.  In an age of information and CEO celebrity-hood, customers want to know a little something about the owner of your company (RE: you).  It doesn't matter if you're an offline owner, an online owner, or an aspiring owner with a cool idea. Your online profiles are […] The post SBX 28: Building Owner Brands appeared first on Small Business Podcast | Small Business Ideas.

When it comes to generating leads and sales for your business, is your website less like Ron Popeil and more like Willy Loman? Well, don't feel bad if it is, most business websites are setup to fail from the start. Your website does not have you, the all knowing business owner, standing by to deliver […] The post SBX 27: 5 Website Mistakes That Are Killing Your Conversions appeared first on Small Business Podcast | Small Business Ideas.

Selling just isn't what it used to be.  Many business owners miss the good old days of straight forward selling, where you give your canned sales pitch, the customer counters, you give them a small discount and a pat on the back……and boom!  Deal closed! It doesn't work like that anymore.  Today's consumer comes through […] The post SBX 26: Effortless Selling, How To Sell To Today's Consumer appeared first on Small Business Podcast | Small Business Ideas.

You're rocking out.  Building your business.  Dreaming.  Planning.  Dreaming some more.  And then it happens.  You discover another business doing what you're doing.  Competition happens, sure.  But THIS other business is further along than you.  Has more customers than you.  And may even look better than you.  What's going to make you different? Or maybe […] The post SBX 25: How To Make Your Business Standout From The Crowd appeared first on Small Business Podcast | Small Business Ideas.

Is your business taking over your life? Starting your own business is nothing like working for someone else.  When you have a job, you clock in every morning and clock out at the end of the day.  Both physically and mentally.  With your own business, it's with you all the time.  All the time! Having […] The post SBX 24: How To Not Let Your Business Get In The Way Of Your Life appeared first on Small Business Podcast | Small Business Ideas.

The only thing that might be uglier than a divorce is a business partnership gone bad. Business partnerships can be awesome.  Steve Jobs & Steve Wozniak, Warren Buffet & Charlie Munger, Mike Monroe & Gary Shouldis and Darryl Hall & John Oats are just a few examples of the magic that can happen when two […] The post SBX 23: How To Find The Right Business Partner appeared first on Small Business Podcast | Small Business Ideas.

So much social media, so little time!  Many business owners believe that if they can't do EVERYTHING, they shouldn't even try to do SOMETHING.  Which is why we hunted down small business owner and Twitter expert, Mr. Josh King.  As a small business consultant, Josh recognizes the need to keep the social media workload light. […] The post SBX 22: Twitter Success In Under 15 Minutes a Day appeared first on Small Business Podcast | Small Business Ideas.

Has anyone ever told you, “you're so great at (insert skill), you should start a business!” These words, though innocent, have paved the road to more failed business ventures than any recession, depression or economic downturn ever has. Encouragement from friends and family is great, but before you start a business, you have to dive […] The post SBX 21: How To Validate Your Business Idea appeared first on Small Business Podcast | Small Business Ideas.

The hardest part of being a business owner is getting people who need you to notice you.  And then, once they notice you, getting them to overcome their natural skepticism and buyers remorse to purchase from you.  *Sigh*  What if there was a way where you could accomplish both without feeling sleazy, salesy, or scummy?  What […] The post SBX 20: How to Get Customers Coming to YOU appeared first on Small Business Podcast | Small Business Ideas.

Have you always wanted to create an eCommerce store for your business but don't know where to start? Creating an Ecommerce store, as a stand alone store or to supplement your brick and mortar, can be a great way for a local business to create a much broader reach than a physical location ever could. […] The post SBX 19: How To Get Started In Ecommerce appeared first on Small Business Podcast | Small Business Ideas.

Congratulations, you made a sale!  But what if it meant more than a monetary transaction that ensured your business could stay open for 12 minutes longer?  What if, instead of saying “you made a sale,” we instead suggested “you solved a problem.”  That certainly puts things in perspective.  And it proves the necessity of upselling […] The post SBX 18 – The Upsell: Getting Your Customers To Buy More Stuff appeared first on Small Business Podcast | Small Business Ideas.

Are you a service professional having a hard time getting paid by your customers?  Is cash flow always an issue? This is something that plagues many freelancers and service professionals. Getting paid on time. You can have a successful business and still get into lots of financial trouble because you're getting paid so slow after […] The post SBX17 – How To Productize Your Service And Get Paid Faster appeared first on Small Business Podcast | Small Business Ideas.

In the beginning stages of owning a small business, you're going to be doing everything yourself. Sorry, that's just the way it is.  As the owner, however, there are places where your time is better spent: things that please customers, things that grow the business today, or things that grow the business tomorrow.  Administration is […] The post SBX 16: Cut Down On Administrative Tasks And Focus On Growing Your Business appeared first on Small Business Podcast | Small Business Ideas.

Every business owner has been told by at least a few people that they need to have a blog.  They tell them a blog will make you a leader in your field, will drive tons of traffic to your website and will increase revenues 10 times over.  Well, maybe not 10 times, but you get […] The post SBX 15: Creating A Killer Business Blog appeared first on Small Business Podcast | Small Business Ideas.

Serving customers is great.  But as business owners we have the opportunity to do even more for causes, communities, and people the world-over.  Almost everybody nowadays has a favorite charity (or two, or five) and the question becomes: how can you leverage your position as a business leader to (1) support those charities while (2) […] The post SBX 14: How Your Business Can Work With Charities appeared first on Small Business Podcast | Small Business Ideas.