Podcasts about conversions

Ryan Sudeck is the CEO of Sage Investment Group, where he leads a team focused on addressing the affordable housing crisis through hotel-to-apartment conversions. With a background in mergers and acquisitions at Amazon, Samsung, and Redfin, Ryan has overseen more than 24 successful adaptive reuse projects nationwide. Under his leadership, Sage operates an evergreen fund with over 400 investors, creating high-quality, naturally affordable housing at scale.     Make sure to download our free guide, 7 Questions Every Passive Investor Should Ask, here.     Key Takeaways Hotels are valued differently than apartments, creating a 40%+ value lift when converted to residential use. Sage Investment Group has completed 24 hotel-to-apartment conversions across six states, with 100–200 units per property. Units are typically 300-square-foot studios with full kitchens and modern amenities. Strong diligence on entitlements, construction, and lease-up is critical for success. Patience in acquisitions—sometimes two years per deal—is key to meeting return thresholds.     Topics From M&A to Affordable Housing Ryan's career in corporate acquisitions prepared him to lead Sage. Joined as CEO to scale a mission-driven approach to solving the housing shortage. Why Hotel Conversions Work Hotels trade at higher cap rates than apartments, creating built-in arbitrage. Conversion costs average $100K per unit—about half the replacement cost of new builds. Final product: fully renovated studios with fitness centers, coworking, and community amenities. Execution Risks and Lessons Learned Entitlements: converting from commercial to residential requires local approvals. Construction: inspections, sewer scopes, and cutting open walls before purchase to avoid surprises. Lease-up: conservative rent assumptions and regional property managers ensure stabilized occupancy. Capital Stack and Returns Evergreen fund supplies 25–35% of equity alongside LPs. Senior debt from community banks or private debt funds covers 60–75%. Renovation costs run $35K–$45K per unit; recent refis have returned significant equity. Why Not Ground-Up or Value-Add? Ground-up costs 2x more per unit and faces supply delays. Value-add multifamily is overpriced with thin margins post-2021. Conversions provide stronger risk-adjusted returns.    

Send us a textReThink Podcast, Digital Store**Use Code: Y3K2WMXLH1 for How to Create $7 Digital Products pdf**3 Part Funnels: From Discovery to Purchase**TikTok Product Launch in 24 Hours**The 15-Second Monetization Strategy: Sell in a Scroll**Turn Your Voice Into Income: Audio Monetization Starter Kit**Instagram Bio to Bank: Make Your Profile a Sales Page**The 5 Minute Digital Product Creation Method**The Audience Activation Tool Kit

In this episode of the Real Estate Pros podcast, host Q Edmonds interviews David Pelusio, a seasoned expert in the building and development space with over 55 years of experience. David shares insights into his current focus on mini storage ventures, the importance of market analysis, and the keys to maintaining a successful real estate business. He discusses the necessity of having options in real estate deals, navigating adversity, and the significance of building strong relationships. David emphasizes the role of family in his life and how it motivates his work.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

#622 – In dieser Episode zeigt dir Tim, wie du herausfindest, was deine Kunden wirklich kaufen wollen. Du erfährst, warum eine gründliche Zielgruppenrecherche entscheidend ist, wie du erfolgreiche Produkte analysierst und modellierst und welche vier Methoden dir dabei helfen, die authentische Sprache deiner Kunden zu gewinnen – von Interviews über Umfragen bis hin zu KI-gestützter Marktforschung. Highlights: "Erfolgreiche Produkte entstehen nicht durch Genialität, sondern durch genaues Beobachten des Marktes." "Menschen wählen mit ihrer Brieftasche, nicht mit ihrer Stimme." "Gründliche Recherche ist das beste Mittel gegen Schreibblockaden." Timestamps: 00:00 – Willkommen & persönliche Erfahrungen 03:03 – Was Menschen wirklich kaufen wollen: Lektionen aus Fehlern 07:15 – Modeling of Excellence: Konkurrenzanalyse und Erfolgsmuster 10:45 – Emotionale Kundenzitate und Beispiele 13:50 – Vier Methoden, um Zielgruppensprache zu finden 20:23 – Kundensprache in der Online-Welt entdecken 23:45 – Die Rolle von KI in der Marktforschung Connect: → Tritt meinem Newsletter bei und erhalte 3 E-Mails pro Woche, die deine Conversions erhöhen: https://www.timgelhausen.de/newsletter/ → Folge mir auf Instagram für Einblicke in mein Business: https://www.instagram.com/timgelhausende/

In this week's pep talk, I share exactly how to grow your email list in September so you can turn those subscribers into sales by the end of the year—without posting every day or burning out on social media. In today's episode, I share:Why most business owners wait too long to grow their list (and how it costs them sales)What's actually working right now to build your list—like roundtables, monthly workshops, and seasonal freebiesHow your email list becomes your #1 moneymaker for holiday promotionsReal client examples of prepping early and selling with easeMy favorite strategies for borrowing other people's audiences through partnerships, bundles, and swapsIf you've ever felt like Black Friday comes out of nowhere, this episode will give you the clarity and the plan to grow now so you're not scrambling later. 

In this episode we talk with Justin Lunny the founder and CEO of Everrati™ - Electric Classic Cars & Restomods | Electrifying Icons Plus a review of the very well done, Hyundai Ionic 6 long range. 

In this episode we talk with Justin Lunny the founder and CEO of Everrati™ - Electric Classic Cars & Restomods | Electrifying Icons Plus a review of the very well done, Hyundai Ionic 6 long range. 

Direkt nach meinem Urlaub war klar: Es gibt viel zu besprechen. Google hat gleich mehrere neue Funktionen ausgerollt – manche als stille Beta, andere inzwischen für alle sichtbar. Und genau deshalb ist diese Folge so wichtig für dich: Wenn du nur eine dieser Funktionen falsch interpretierst, verlierst du Geld, statt Conversions zu gewinnen. Ich nehme dich mit in die spannendsten Google Ads Updates, darunter: - Markenbezogene Conversions separat messen: Warum du sie vom restlichen Traffic isolieren solltest – und was das mit deinem ROAS macht. - AI Max und der neue Traffic Finder: Warum wir davon aktuell noch abraten – trotz aller KI-Hoffnungen. - Asset-Leistungsdaten: Wie du die neuen Auswertungen richtig liest – und welche Denkfehler du unbedingt vermeiden musst. - Neue Kanal-Leistung für PMAX-Kampagnen: Endlich mehr Transparenz! Aber: Kannst du damit wirklich steuern? Die wichtigste Erkenntnis für mich: Google gibt uns mehr Daten – aber auch mehr Verantwortung. Du musst lernen, die richtigen Schlüsse daraus zu ziehen. Sonst verleitest du dein Budget in eine Richtung, die zwar gut aussieht, aber keine Kunden bringt.

Invité: Dorian Colin- Lead UX designer chez AircallDans cet épisode, nous avons Dorian Collin, Lead Brand Designer chez Aircall et cofondateur de l'agence digitale OEO, pour explorer le design au service des entreprises B2B, en particulier dans le secteur technologique. Dorian partage son expertise sur l'impact du design sur l'identité de marque et les conversions. Il souligne l'importance de l'analyse du comportement des utilisateurs pour informer la conception UX et UI, et discute des raisons clés pour une refonte de site web. Nous abordons également les meilleures pratiques pour les landing pages, notamment la correspondance avec les annonces publicitaires et l'influence des vidéos, tout en proposant des conseils pratiques pour optimiser l'expérience utilisateur à travers des outils analytiques. Cet échange offre des insights précieux sur l'optimisation du design dans le domaine B2B.Au menu de cette conversation entre Dorian et Mony :0:12 Introduction1:18 Insights Terrain et Conception UX/UI5:19 Importance des Landing Pages en Campagnes B2B8:05 Erreurs Fréquentes sur les Landing Pages10:34 Utilisation des Vidéos sur les Landing Pages12:42 Optimisation des Pages de Free Trial et Démo15:32 Étude de Cas d'Accompagnement Client17:46 Conseils pour Améliorer l'Expérience Utilisateur19:39 Analyse des Données avec HotjarRéférences :LinkedIn de Dorianhttps://www.linkedin.com/in/doriancolin/– ⚡ Connecte-toi à Mony⁠ ⁠⁠⁠⁠ici⁠⁠⁠⁠⁠.Je suis Mony Chhim et je suis freelance LinkedIn Ads pour entreprises B2B (45+ clients accélérés)

Want our NEW Loop Marketing Prompt Library? Get it here: https://clickhubspot.com/lmp Ep. 359 Did you know that 60% of Google searches now end without a single click? Kipp and Aja Frost, Sr. Director of Global Growth at HubSpot, dive into why traditional marketing is broken and what the future of conversions looks like in a world dominated by AI. Learn more about how AI is upending search and website traffic, why the future belongs to marketers who can personalize experiences at scale, and the brand new Loop Framework that will transform how you drive results in 2024 and beyond. Mentions Aja Frost https://www.linkedin.com/in/ajafrost/ HubSpot Loop Marketing https://www.hubspot.com/loop-marketing ChatGPT https://chatgpt.com/ Claude https://claude.ai/ Perplexity https://www.perplexity.ai/ Quora https://www.quora.com/ Reddit https://www.reddit.com/ Discord https://discord.com/ Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg  Twitter: https://twitter.com/matgpod  TikTok: https://www.tiktok.com/@matgpod  Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934   If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar   Kieran Flanagan, https://twitter.com/searchbrat  ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.

Why Quizzes Build Trust (and How to Create One That Works)   Quizzes aren't just fun, they're powerful lead magnets that build connection, deliver insight, and convert curious prospects into engaged students.   In this episode of the Lead Magnets That Still Convert Series, I'm breaking down: ✔️ Why quizzes are still one of the most effective opt-ins ✔️ The four elements of a great quiz (and how to nail each one) ✔️ How to design questions that feel simple, fun, and confidence-building  ✔️ What to do with quiz results so you nurture, not lose, your new leads   Hit play now and learn how to create a quiz that sparks engagement and sets you up for sales!  

Ever look at your sales conversion rate and wish it were higher? Most business owners feel the same way, and it's often because they're stuck in a cycle of confusion and indecision. But what if there was a way to break free and achieve a freakishly high conversion rate?   This week, Eleanor breaks down the psychology behind freakishly high sales conversion and shows you exactly how to build a business ecosystem that naturally generates higher close rates. This goes way beyond sales scripts or tactics - we're talking about fundamental structural changes that create clarity at every level of your business.   Get full show notes and more information here: https://safimedia.co/WO65

What's really happening in the global hotel pipeline? Glenn Haussman sits down with Bruce Ford, SVP at Lodging Econometrics, to break down the numbers, trends, and transformations shaping hospitality development worldwide. From luxury's evolution into intimate, multi-gen-friendly resorts to the rise of dual-brand properties and strategic conversions, this episode delivers insights that matter to owners, developers, and hospitality pros alike. Special thanks to our advertiser:

In this episode of Chaos to Conversions, Melanie dives into the importance of setting realistic expectations for product launches. She emphasizes that many entrepreneurs feel disappointed after launches not because of poor performance, but due to misaligned expectations. By grounding expectations in data and personal experience rather than comparison, online business owners can better assess their launch results. Melanie also provides benchmarks for what are normal conversion rates and encourages listeners to reflect on their launch strategies and metrics to improve future outcomes.________________________________________CONNECT WITH MELANIE:www.duxburydigital.cowww.instagram.com/duxburydigitalCONNECT WITH BRANDA:www.therelevantcollective.comwww.instagram.com/therelevantcollective

God wants to help us convert our dreams into a fruitful existence. In today's message, Pastor Jeff Ables discusses how we can know if our dream is from God and gives us 9 principles that will help us convert our dreams into fruitfulness.Prayed to accept Jesus? Congratulations! Text SAVED to 337-222-3210 or click here https://bit.ly/CC_saved New to Crossroads Church? Learn all about us at https://mycrossroads.org 

#621 – In dieser Episode spricht Tim Gelhausen über die fünf größten Mythen rund ums Copywriting. Du erfährst unter anderem, warum Copywriting keine jahrelange Übung, besondere Kreativität oder perfekte Rechtschreibung erfordert, weshalb Werbetexte keine Manipulation sind und warum selbst das beste Angebot überzeugende Kommunikation braucht. Highlights: "Ohne gute Werbetexte bleibt auch das beste Produkt unsichtbar." "Du musst nicht kreativ oder wortgewandt sein, sondern vor allem empathisch denken und dich am Kunden orientieren." "Schon 20 Prozent der Copywriting-Techniken reichen aus, um 80 Prozent bessere Ergebnisse zu erzielen." Timestamps: 00:00 – Neues Format: KI-Impulse für Copywriting 01:53 – Mythos 1: Copywriting dauert ewig 04:38 – Mythos 2: Kreativität ist ein Muss 08:09 – Mythos 3: Copywriting ist nur was für gute Schreiber 11:40 – Mythos 4: Copywriting ist Manipulation 16:47 – Mythos 5: Gute Angebote brauchen keine Texte 19:52 – Outro: KI-Content & Academy-Start Connect: → Tritt meinem Newsletter bei und erhalte 3 E-Mails pro Woche, die deine Conversions erhöhen: https://www.timgelhausen.de/newsletter/ → Folge mir auf Instagram für Einblicke in mein Business: https://www.instagram.com/timgelhausende/

Tired of prospects ghosting your calls? Wondering how to follow up without being “that pushy salesperson”? In this episode of Stay Paid, Luke, Josh, Stephen, and Cody tackle your real-world questions like turning social media likes into actual clients, getting people to answer the phone, and following up in ways that build trust (not annoyance).  

In these dark times, we must fight evil with the most powerful weapons we have.The Rosary is foremost among them.Join the Great Rosary Campaign today at: www.GreatRosaryCampaign.com.The Great Rosary Campaign is a yearlong mission for the conversion of cultural leaders. We will announce a weekly call to pray every Sunday for specific fallen-away Catholics and non-Catholics.THIS WEEK of the Great Rosary Campaign, we will pray for the conversion of former President Barack Obama and his wife, Michelle Obama.The SUGGESTED PENANCE this week is a 24 hour water fast, adjusted for your state in life.Countless Saints and Popes have told us that the Rosary is incredibly powerful for three things in particular:1. Keeping the Faith2. Moral renovation3. Conversions of non-CatholicsThe Great Rosary Campaign is also based on several biblical themes and principles.First, PRAY FOR OUR BRETHREN. “Pray for one another…” (Jas. 5:16). “So then, as we have opportunity, let us do good to all men, and especially to those who are of the household of faith" (Gal. 6:10).Second, PRAY FOR OUR ENEMIES. “You have heard that it was said, ‘You shall love your neighbor and hate your enemy.' But I say to you, Love your enemies and pray for those who persecute you, so that you may be sons of your Father who is in heaven" (Matt. 5:43-44).Third, PRAY FOR ALL MEN, PARTICULARLY LEADERS AND THOSE IN AUTHORITY. “First of all, then, I urge that supplications, prayers, intercessions, and thanksgivings be made for all men, or kings and all who are in high positions…” (1 Tim. 2:1-2).Fourth, GOING INTO BATTLE WITH THE ARK. When the ancient Israelites came to Jericho, God didn't tell them to besiege the city. Instead, He told them to march around it with the Ark of the Covenant seven times, and on the seventh the walls would fall. We will now "march" in prayer for seven days with the New Ark of the Covenant, Our Lady, through the Rosary. We pray in hope that on the seventh day, a day especially devoted to Our Lady (Saturday), extraordinary graces of conversion will be given to those we are praying for.Fifth, EVANGELISM AND APOLOGETICS = LOVE + ARGUMENTS + PRAYER + PENANCE. Ultimately it is God who reveals Himself to a soul, and empowers them to say "yes" to Him by His grace. He chooses to use us, but He does not have to. We must remember that as we evangelize and defend the Faith, our arguments will be fruitless unless informed by love (charity), and reinforced by prayer and penance.Sixth, RETURNING GOOD FOR EVIL. “Do not return evil for evil, or reviling for reviling; but on the contrary bless, for to this you have been called, that you may obtain a blessing" (1 Pet. 3:9).Sign up to take part in the Great Rosary Campaign today: www.GreatRosaryCampaign.com

Sermon by Pastor Jerry Jackson**8/27/25Make sure you check out our church website: https://www.tcpottershouse.comLook us up on social media:Linktree: https://linktr.ee/thepottershousetcFacebook: https://www.facebook.com/ThePottersHouseTC/Instagram: https://www.instagram.com/thepottershousetc/

In this final episode of our POSSIBLE series, we sit down with David Pangilinan, Senior Manager of Audience Impact and Intelligence at Paramount Advertising, to explore how brands can win big by leveraging tentpole moments. From live events and major film releases to cultural shifts that dominate the headlines, Paramount has perfected the art of turning high-profile moments into powerful opportunities for advertisers. David breaks down common mistakes brands make, strategies for staying authentic, and the four pillars for success he shared at POSSIBLE—our favorite presentation of the entire conference. If you want actionable insights on how to turn cultural relevance into measurable ROI, this conversation is one you won't want to miss.Key Takeaways:// What tentpole marketing really means today—and how the definition is evolving in an always-on, digital-first landscape.// How to authentically connect with audiences during cultural and industry moments without forcing the brand fit.// The four proven strategies for tentpole success that Paramount uses to deliver impact at scale.// Mistakes brands should avoid when trying to insert themselves into cultural conversations.// How to measure ROI when investing in tentpole-related campaigns.// Where audience expectations are heading in 2025 and beyond, and what marketers need to pay attention to now.Connect with David: LinkedIn____Say hi! DM me on Instagram and let us know what content you want to hear on the show - I can't wait to hear from you! Please also consider rating the show and leaving a review, as that helps us tremendously as we move forward in this Marketing Happy Hour journey and create more content for all of you. ⁠Join our FREE Open Jobs group on LinkedIn: ⁠Join now⁠Get the latest from MHH, straight to your inbox: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our email list!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow MHH on Social: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ |⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

A while back, I made a mistake that almost killed my ability to close sales — I forgot the reason I got into this game.I stopped listening. I stopped caring. I was chasing numbers and not people.The wake-up call? My wife pulled me aside and said:“You didn't even listen to what that guy told you after the show.”That one sentence hit me like a brick. I realized I stopped crafting the perfect solution and started pushing a pitch.That's when everything changed.In this video, I'm breaking down the exact shift I made that brought my close rate back — and made me feel alive in sales again.→ If you're in sales or building a brand, don't make the same mistake I did. Serve first. Listen hard. The money follows.—

ClassPass - friend or foe? For years, studio owners have argued whether it's the best tool to fill empty spots or the very thing devaluing boutique fitness. In this episode, we go straight to the source. Doza sits down with Kinsey Livingston, VP of Sales at Mindbody & ClassPass, to unpack the biggest myths, frustrations, and opportunities when it comes to using ClassPass in your studio. Here's what we're covering: -Why some studios make $16k/month from ClassPass while others swear it's killing their business -The brutal truth about what ClassPass is (and what it isn't) -The real payout structure - and how rates surge or drop based on demand -The 4 biggest myths about ClassPass (and the data that busts them) -Why free trials aren't the enemy (and how studios can benefit long term) -What the numbers actually say about cannibalisation of your members -How corporate wellness deals with Canva, KPMG & more are changing the game -Why your strategy - not ClassPass - is the real difference between success and frustration … and a whole lot more Chapters: ⏳ [00:00] ClassPass Love - Hate: $16k a Month But Still Frustrated ⏳ [06:00] The Real Purpose of ClassPass (And Why Studios Get It Wrong) ⏳ [12:00] Who ClassPass Users Really Are (And Why They Rarely Convert) ⏳ [18:00] The #1 Mistake Studios Make With ClassPass Strategy ⏳ [26:00] Pricing, Credits & Why Most Studios Lose Revenue When They Demand More ⏳ [33:00] Free Trials, Fraud & Why ClassPass Still Backs Them ⏳ [43:00] Studio Success Story: $8-10k a Month & 20% Conversions ⏳ [47:00] Cannibalisation: The Data vs The Felt Experience ⏳ [56:00] The Mindbody Guarantee: How ClassPass Offsets Risk ⏳ [01:00:00] Corporate Wellness Deals & New Revenue Streams ⏳ [01:06:00] The 4 Biggest Myths About ClassPass- Busted ⏳ [01:12:00] Final Word: ClassPass as a Tool, Not a Business Model Hope you enjoy! Don't forget to like, subscribe, and comment below with your biggest takeaway. We read them all. Want to LEARN proven systems to grow your business without burnout? Go here: https://live.geronimoacademy.com/newsletter Connect with us: My website: https://thegeronimoacademy.com IG Geronimo: https://www.instagram.com/thegeronimoacademy IG Hey.Doza: https://www.instagram.com/hey.doza LinkedIn: https://au.linkedin.com/in/andrewhandosa

It's the 11th running of the Race For the Future in Fort Worth, TX on September 14, 2025. This is YOUR chance to make a difference in a industry we all love so much. Important links: All the money goes to The Foundation For Dental Laboratory Technology: https://dentallabfoundation.org/ All about the Race: https://dentallabfoundation.org/news-events/race-for-the-future/ Race website: https://fortworth.californiatriathlon.org/ TO DONATE: https://fdlt.memberclicks.net/donor-form#/ Select: Race for the Future Enter the name of the racer you want to support: BARB WARNER or THE CROWN JEWELS Enter the amount (One Million Dollars) Full Arch Immediate Load Hybrids is still one of the most profitable restorations to a lab. The skill and confidence to do them is difficult, but thanks to Dr. Brandon Kofford, the day of surgery is getting even easier. Two years ago, Dr. Kofford came on this podcast to talk about Smart Denture Conversion. The workflow to make a faster and better converted denture. Well after a lot of work and FDA planning, they are back as Smart on X and have introduced the Omibut (https://smartonx.com/pages/omnibut), a new MUA that can be used at any angle. He also talks about improving the original version to make Smart Denture Conversion 2.0 (https://smartonx.com/collections/smart-denture-conversions-kits/products/pre-coated-tibase-recharge-kit)and the use of prefabricated arches (https://smartonx.com/pages/rapid-arches). Let's be honest. There are a LOT of zirconia on the market these days. How do you know which is which? Is one better than another? Is there one that can handle every situation? Check out a FREE webinar from Ivoclar (https://www.ivoclar.com/en_us) called Zirconia Unboxed with Jeff Smith, CDT. (https://www.ivoclar.com/en_us/course/zirconia-unboxed/246115?utm_source=External+-+Voice+from+the+Bench&utm_medium=QR+code&utm_campaign=Academy&utm_term=August) "This introductory webinar is the first in a five-part series designed to address the most frequently asked questions by dental labs when selecting zirconia for their restorations. With a focus on practical guidance, this session explores the key considerations in choosing the right zirconia, including material properties, esthetics, and processing techniques. This introductory webinar is the first in a five-part series designed to address the most frequently asked questions by dental labs when selecting zirconia for their restorations. With a focus on practical guidance, this session explores the key considerations in choosing the right zirconia, including material properties, esthetics, and processing techniques." Check it out at: https://www.ivoclar.com/enus/course/zirconia-unboxed/246115?utmsource=External+-+Voice+from+the+Bench&utmmedium=QR+code&utmcampaign=Academy&utm_term=August Special Guest: Dr. Brandon Kofford.

The Best Dental Marketing Podcast, powered by Dentainment, delivers cutting-edge strategies to help dental practices attract more new patients and grow in today's competitive digital landscape. In this episode, we explore how Dental Practices can boost conversions by drawing inspiration from the website design and marketing tactics of Four Sigmatic, particularly the effectiveness of their homepage header. We detail how to utilize clear value propositions, strong social proof, compelling calls to action, emotional and relatable imagery, and custom content in crafting dental websites that immediately establish trust and drive patient engagement.  

Listen in to this In Case You Missed It (ICYMI) article read episode in which we revisit a story titled, "Transforming Suburban Office Campuses for the Future: Five Key Strategies," written by Dayita Kumar and published on the interiors+sources website on May 28, 2025. You'll discover how suburban office campuses have evolved from sterile, isolated environments to vibrant, mixed-use hubs that prioritize amenities, community integration, and tenant diversity, driven by modern redevelopment strategies. Key Highlights from This Episode: Modern suburban campuses now emphasize amenities like bike shops, pet care, and social spaces to enhance tenant experience and community vibrancy. The integration of tech, life sciences, and creative tenants fosters innovation and attracts a diverse, thriving workforce within suburban settings. Designing open, approachable boundaries with retail, F&B, and recreational facilities creates inviting environments that blend public and private uses. A phased, adaptable approach ensures redevelopment aligns with market demands, allowing for long-term growth and flexibility. Conversions and placemaking initiatives leverage existing structures, promoting sustainability and community engagement while reducing costs.

In dieser Folge spricht Erik Siekmann mit Niklas Schwake, Co-CEO von Metapic – einer der führenden Plattformen für Creator-Marketing in Europa. Metapic bringt Creator und Marken über Performance-Modelle zusammen und ist in 15 europäischen Märkten aktiv. Mehr als 100.000 Creator und globale Marken wie New Balance, Nike, ASOS und Mango nutzen die Plattform, um Reichweite und Conversions zu steigern. Weitere Themen sind: • Managed Service vs. Self-Service: Wann lohnt sich welches Modell? • Creator vs. Influencer – Unterschiede und Chancen für Marken • Warum Community und Engagement oft wichtiger sind als Reichweite • Marktpotenzial im Creator-Marketing: 500 Mrd. USD bei 10–15 % Wachstum • Vergütungsmodelle: CPC, CPA oder Hybrid – welche funktionieren am besten? • Authentizität und Storytelling vs. künstliche Creator Über Niklas Schwake Niklas Schwake ist Co-CEO von Metapic und hat das Unternehmen maßgeblich zu einem der führenden Anbieter im europäischen Creator-Marketing aufgebaut. Sein Fokus liegt auf datengetriebener Kampagnenoptimierung, Performance-Modellen und authentischen Markenerlebnissen. Der Marketing Transformation Podcast wird produziert von TLDR Studios.

In these dark times, we must fight evil with the most powerful weapons we have.The Rosary is foremost among them.Join the Great Rosary Campaign today at: www.GreatRosaryCampaign.com.The Great Rosary Campaign is a yearlong mission for the conversion of cultural leaders. We will announce a weekly call to pray every Sunday for specific fallen-away Catholics and non-Catholics.THIS WEEK of the Great Rosary Campaign, we will pray for the conversion of former President Bill and his wife, former Senator and Secretary of State Hillary Clinton.The SUGGESTED PENANCE this week is a 24 hour water fast, adjusted for your state in life.Countless Saints and Popes have told us that the Rosary is incredibly powerful for three things in particular:1. Keeping the Faith2. Moral renovation3. Conversions of non-CatholicsThe Great Rosary Campaign is also based on several biblical themes and principles.First, PRAY FOR OUR BRETHREN. “Pray for one another…” (Jas. 5:16). “So then, as we have opportunity, let us do good to all men, and especially to those who are of the household of faith" (Gal. 6:10).Second, PRAY FOR OUR ENEMIES. “You have heard that it was said, ‘You shall love your neighbor and hate your enemy.' But I say to you, Love your enemies and pray for those who persecute you, so that you may be sons of your Father who is in heaven" (Matt. 5:43-44).Third, PRAY FOR ALL MEN, PARTICULARLY LEADERS AND THOSE IN AUTHORITY. “First of all, then, I urge that supplications, prayers, intercessions, and thanksgivings be made for all men, or kings and all who are in high positions…” (1 Tim. 2:1-2).Fourth, GOING INTO BATTLE WITH THE ARK. When the ancient Israelites came to Jericho, God didn't tell them to besiege the city. Instead, He told them to march around it with the Ark of the Covenant seven times, and on the seventh the walls would fall. We will now "march" in prayer for seven days with the New Ark of the Covenant, Our Lady, through the Rosary. We pray in hope that on the seventh day, a day especially devoted to Our Lady (Saturday), extraordinary graces of conversion will be given to those we are praying for.Fifth, EVANGELISM AND APOLOGETICS = LOVE + ARGUMENTS + PRAYER + PENANCE. Ultimately it is God who reveals Himself to a soul, and empowers them to say "yes" to Him by His grace. He chooses to use us, but He does not have to. We must remember that as we evangelize and defend the Faith, our arguments will be fruitless unless informed by love (charity), and reinforced by prayer and penance.Sixth, RETURNING GOOD FOR EVIL. “Do not return evil for evil, or reviling for reviling; but on the contrary bless, for to this you have been called, that you may obtain a blessing" (1 Pet. 3:9).Sign up to take part in the Great Rosary Campaign today: www.GreatRosaryCampaign.com

We're saved by grace through faith in Jesus Christ and not by our good works. But is it ever too late? But can a person really live their entire life in sin, convert on their deathbed and still make it to heaven?Join me for Today's Daily Word & Prayer to learn moreScripture Used in Today's MessageLuke 23:42-43Hebrews 3:12-13If you've not read my book, Takin' it to Their Turf. request a copy on my website, www.CampusAmerica.com.You'll be inspired, encouraged, and learn plenty about evangelism and spiritual warfare through the 70+ stories I share of my campus evangelism experiences.We send a copy to anyone who donates to our ministry, but if you can't do so, simply request a copy by sending us an email. Who do you know that needs to hear today's message? Go ahead and forward this to them, along with a prayer that God will use it in their life.To find Tom on Instagram, Facebook, TiKTok, and elsewhere, go to linktr.ee/tomthepreacher To support Tom Short Campus Ministries, click herehttps://www.tomthepreacher.com/support************ Do you want to have all your sins forgiven and know God personally? *********Check out my video "The Bridge Diagram" at https://www.youtube.com/watch?v=m0Kjwrlind8&t=1sCheck out my website, www.CampusAmerica.com, to learn more about my ministry and sign up for my daily email. And make sure to request a copy of my book, Takin' it to Their Turf, when you visit my website.Check out my videos on this channel to learn how to answer tough questions challenging our faith.

Most brands want more customers, better conversions, and stronger ROI. But here's the catch: when it comes to customer acquisition, there's one critical rule most brands completely skip. And missing it could be the reason your campaigns aren't delivering the results you want. In this episode, you'll discover the #1 rule of customer acquisition that turns efforts into measurable growth. I break down why this overlooked step is the foundation of successful strategies, how skipping it sabotages your conversions, and what you can do to apply it immediately. If you're ready to boost conversions, maximize ROI, and build a customer acquisition engine that actually works, this episode is for you. Get the Inclusion & Marketing Newsletter - www.inclusionandmarketing.com/newsletter

Today's Topics: 1) Gospel - Matthew 19:23-30 - Jesus said to His disciples: “Amen, I say to you, it will be hard for one who is rich to enter the Kingdom of heaven. Again I say to you, it is easier for a camel to pass through the eye of a needle than for one who is rich to enter the Kingdom of God.” When the disciples heard this, they were greatly astonished and said, “Who then can be saved?” Jesus looked at them and said, “For men this is impossible, but for God all things are possible.” Then Peter said to Him in reply, “We have given up everything and followed You. What will there be for us?” Jesus said to them, “Amen, I say to you that you who have followed Me, in the new age, when the Son of Man is seated on His throne of glory, will yourselves sit on twelve thrones, judging the twelve tribes of Israel. And everyone who has given up houses or brothers or sisters or father or mother or children or lands for the sake of My Name will receive a hundred times more, and will inherit eternal life. But many who are first will be last, and the last will be first.” Memorial of Saint John Eudes, Priest Saint John, pray for us! Bishop Sheen quote of the day 2, 3, 4) Praying for the dead 3) Conversions to Catholicism Jesus appears to a devout Muslim and shows him the Truth 4) Spiritual Lukewarmness and how you can avoid this

In this conversation, Paul Janaitis shares his journey from becoming a licensed realtor at 19 to establishing a successful general contracting business and consulting in the real estate space. He discusses the challenges and opportunities in the Pennsylvania real estate market, the importance of mentorship, and the dynamics between realtors and contractors. Paul emphasizes the significance of building relationships and networking, as well as the strategies he employs in real estate investments, particularly in multi-unit properties. He also provides insights into the necessity of being hands-on in construction projects and the potential for remote real estate investing.   Professional Real Estate Investors - How we can help you: Investor Fuel Mastermind:  Learn more about the Investor Fuel Mastermind, including 100% deal financing, massive discounts from vendors and sponsors you're already using, our world class community of over 150 members, and SO much more here: http://www.investorfuel.com/apply   Investor Machine Marketing Partnership:  Are you looking for consistent, high quality lead generation? Investor Machine is America's #1 lead generation service professional investors. Investor Machine provides true ‘white glove' support to help you build the perfect marketing plan, then we'll execute it for you…talking and working together on an ongoing basis to help you hit YOUR goals! Learn more here: http://www.investormachine.com   Coaching with Mike Hambright:  Interested in 1 on 1 coaching with Mike Hambright? Mike coaches entrepreneurs looking to level up, build coaching or service based businesses (Mike runs multiple 7 and 8 figure a year businesses), building a coaching program and more. Learn more here: https://investorfuel.com/coachingwithmike   Attend a Vacation/Mastermind Retreat with Mike Hambright: Interested in joining a “mini-mastermind” with Mike and his private clients on an upcoming “Retreat”, either at locations like Cabo San Lucas, Napa, Park City ski trip, Yellowstone, or even at Mike's East Texas “Big H Ranch”? Learn more here: http://www.investorfuel.com/retreat   Property Insurance: Join the largest and most investor friendly property insurance provider in 2 minutes. Free to join, and insure all your flips and rentals within minutes! There is NO easier insurance provider on the planet (turn insurance on or off in 1 minute without talking to anyone!), and there's no 15-30% agent mark up through this platform!  Register here: https://myinvestorinsurance.com/   New Real Estate Investors - How we can work together: Investor Fuel Club (Coaching and Deal Partner Community): Looking to kickstart your real estate investing career? Join our one of a kind Coaching Community, Investor Fuel Club, where you'll get trained by some of the best real estate investors in America, and partner with them on deals! You don't need $ for deals…we'll partner with you and hold your hand along the way! Learn More here: http://www.investorfuel.com/club   —--------------------

Welcome to a special re-run edition of The Mind of George Show, and our Back to School Series. Whether you're a longtime listener or just tuning in, this episode is foundational. George revisits one of the most impactful solo episodes to date—the “Triangle of Death”—where he breaks down the 3 biggest mistakes entrepreneurs make in their customer journey. These are the blind spots that sabotage trust, conversion, and long-term business success, and this episode is a must-listen reminder of how to do it right.George lays out a powerful framework for entrepreneurs at any stage—whether you're trying to get to your first 10K month or scaling past seven figures. These three mistakes may seem simple on the surface, but they often go unnoticed and can be the silent killer of momentum and connection.What You'll Learn in This Episode:How to identify and fix the “Triangle of Death” in your customer journeyWhy empathy and timing are critical to successWhat to do instead of overloading your audience with contentHow to rebuild trust and connection through customer-centric communicationActionable steps to increase retention, results, and referrals Key Takeaways:✔️Zone of Doubt: That critical moment after a customer opts in or buys—don't leave them hanging. Fill the emotional gap quickly and intentionally.✔️Inverse Journey: Making it all about you instead of them. Your customer's journey should always be focused on their results, not your accolades.✔️Drown the Journey: Overloading your customer with too much too fast creates overwhelm and resistance. Ease them in with clarity and support. Timestamps:[00:00] – Intro to the Back to School Series + Episode Setup[04:00] – Why the Triangle of Death kills momentum[06:00] – Mistake #1: Zone of Doubt – commitment remorse and how it derails trust[10:00] – Mistake #2: Inverse Journey – making it about your story instead of their transformation[15:00] – Mistake #3: Drown the Journey – how to avoid overwhelming your audience[20:00] – Leadership = communication that lands. Why implementation beats information[23:00] – The ultimate responsibility of every entrepreneur Your Challenge This WeekAudit your onboarding experience. Choose one touchpoint—whether it's an opt-in email, first purchase confirmation, or DM follow-up—and ask:“Does this make the customer feel seen, safe, and supported?”Then make one small improvement to reduce doubt and increase clarity.Resources Mentioned in the Episode:Customer Journey Training Video: DM George on Instagram for accessThe Catalyst by Jonah Berger – for deeper insights into behavior and customer motivationWant to Go Deeper with George?Join The Alliance – The Relationship Beats Algorithms™ community for entrepreneurs who scale with trust and connectionApply for 1:1 Coaching – Ready to build your business with sustainability, impact, and ease? Apply here Attend Live Events – Get in the room where long-term success is built: mindofgeorge.com/event

This week on Marketing O'Clock: Google adds a cart data diagnostics tool for spotting gaps in conversion reporting. Also, Bing Webmaster Tools gets a data boost, more filters, and trendlines that are playing hard to get. Plus, all of the digital marketing news you missed last week.Visit us at - https://marketingoclock.com/

In this episode, Meredith's husband unpacks the rise of “zero-click searches,” where AI summaries reduce website clicks. He explains how website owners—especially photographers—can adapt by focusing on top Google rankings to ensure visibility in AI-driven results. While traffic may decline, the visitors who do click through convert at much higher rates, making SEO more valuable than ever.Chapter Markers[0:00] Introduction[0:24] Welcome to Insider's Inbox[0:32] Excitement about AI in SEO[1:42] Reddit study on ChatGPT using Google[2:31] How the test revealed Google reliance[3:40] Introduction to zero-click search[4:19] Fewer visits but higher conversions[4:58] Ahrefs study: 23x higher conversions from AI traffic[5:34] Decoupling impressions from visitors[6:15] Implications for photographers and local SEO[7:15] AI results tied to Google rankingsArticles referenced in this episode:https://www.reddit.com/r/SEO/comments/1m47avn/chatgpt_plus_is_secretly_googlepowered_my_hidden/https://ahrefs.com/blog/zero-click-search/https://ahrefs.com/blog/the-great-decoupling/https://ahrefs.com/blog/ai-search-traffic-conversions-ahrefs/ --- Sign up for my upcoming Optimize for AI Guide

Main Image Monthly: Optimizing Main Images for Higher Conversions: AI-Driven Strategies Episode Overview In this episode, Danny McMillan and co-hosts Dorian Gorski and Matt Kostan delve into the optimization of product images to boost conversion rates. They discuss the findings from their tests on main images, highlighting the importance of visuals and customer feedback in shaping effective marketing strategies. This episode explores product image optimization, customer feedback analysis with practical insights for immediate implementation. Key Takeaways Visual representation is crucial in communicating product benefits effectively to boost conversions. Decibel ratings can be confusing to consumers, so it's important to simplify these terms and visualize their impact. Chapter Markers Time Chapter Description 00:01 Introduction and Recap Danny introduces the topic of the episode and recaps the previous discussion on optimizing product images. 00:49 Overview of Current Project Dorian Gorski provides background on the product being optimized - a set of earplugs, outlining the goals of improving the main image. 03:45 Testing AI-Generated Concepts Matt discusses the importance of qualitative feedback and shares insights on how shoppers perceive the product images being tested. 10:09 Insights from Shopper Feedback The team analyzes customer feedback on competitor products and discusses the importance of visual clarity in conveying product benefits. 12:31 Presenting Image Concepts The hosts present two different image concepts for the earplugs and discuss the rationale behind their designs. 19:35 Explaining Decibel Reduction Danny breaks down the importance of explaining the decibel reduction in simple terms for consumers. 25:09 Concept Testing Results A concept testing exercise reveals customer preferences between two design options, emphasizing the importance of visual representation. 32:12 Next Steps and Future Testing The hosts outline the next steps for implementing the new main image and additional testing strategies to further improve conversions. Notable Quotes "It's all about iteration and learning – combining data and creativity to optimize results." Resources Mentioned AI design: Utilized to generate concepts and variations for product images. Keplo: Mentioned as a tool used for research and design variations. Subscribe to Seller Sessions YouTube: Seller Sessions Channel Website: Seller Sessions Produced by Danny McMillan for CURV Tools | A Seller Sessions Production | © 2025

Ready for the easy button on postcards? Check out ⁠www.GEOsential.com⁠Join the free Mailer Bootcamp to send your first (or next!) 10X Mailer: ⁠www.MailerMomBootcamp.com⁠I help Real Estate Agents develop BRANDED content that will position them as the AREA EXPERT through proven strategies to rapidly grow their business and position them as the area expert that everyone wants to work with to buy and sell their home!2 bestselling books on Postcards for Real Estate Agents are available on Amazon:*Success with Real Estate Mailers*Success with Just Listed & Just Sold Postcards

#541 Want to make your website your best salesperson? In this episode, host Brien Gearin dives into the fascinating world of conversion rate optimization (CRO) with Sahil Patel, CEO of Spiralize. Together, they explore how your website can and should be converting more of the traffic you already receive. Sahil shares his journey from being a Spiralize customer to leading the company, along with actionable insights into A/B testing, website optimization, and building a data-driven approach to increase conversions. Discover the power of proven A/B test winners, the importance of running iterative experiments, and why CRO is positioned to be as critical for businesses today as SEO was 20 years ago. Whether you're a B2B SaaS company or a small business owner looking to optimize your website, this episode is packed with value! (Original Air Date - 12/16/24) What we discuss with Sahil: + Website as a salesperson: Your website should convert visitors + CRO defined: Turning visitors into customers through testing + A/B testing power: Measure and refine website performance + Data-driven strategies: Use proven A/B test winners + Website optimization tips: Try Loom videos and Google Translate + Focus on B2B SaaS: Optimize trial and demo buttons + CRO beyond SaaS: Applicable to industries like home services + Avoid pitfalls: Don't skip testing or rely on guesses + Future of CRO: Positioned for growth, like early SEO + Spiralize's model: Full-service, data-powered optimization Thank you, Sahil! Check out Spiralyze at ⁠Spiralyze.com⁠. Follow Sahil on ⁠LinkedIn⁠. Watch the ⁠video podcast⁠ of this episode! To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. And follow us on: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tik Tok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Want to hear from more incredible entrepreneurs? Check out all of our interviews ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of SEO 101, Ross Dunn and Scott Van Achte cover Perplexity's bold bid for Chrome, Google's new Preferred Sources feature, the impact of AI on SEO conversions, attribution challenges, behavioral shifts toward Reddit and YouTube, GPT-5's rocky rollout, a hilarious Gemini bug, and Google's claims about AI-driven search trends and website traffic.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Social commerce has become one of the most powerful drivers of online revenue, and when combined with the right video marketing strategy, it can turn casual viewers into loyal buyers faster than ever. In this episode, we sit down with Eitan Koter, co-founder of Vimmi, to explore how brands can turn content into real revenue using the combined power of social commerce and video marketing. Eitan starts by sharing his background and the story behind Vimmi, a video commerce platform helping brands drive sales with shoppable video and live shopping across storefronts and social networks. He then defines social commerce in today's context, explaining how it has evolved from simple “buy now” links to a full-scale ecosystem where video, community, and purchasing power merge seamlessly. For businesses wondering where to start, Eitan breaks down exactly how to launch your first social commerce videos, from choosing the right platforms to understanding your audience's buying triggers. He introduces his powerful Content, Community, and Commerce framework, which shows how storytelling, engagement, and sales strategy work together to drive long-term results. Listeners will also learn what makes content truly valuable in a social commerce setting, how to maintain high-quality output while producing videos at scale, and why consistency often beats one-off viral hits. Listen now and start transforming your video content into conversions that count. Topics Discussed in this episode: Eitan's background and an overview of Vimmi (02:04) A definition of social commerce and how it has evolved over the last few years (07:56) How to get started with social commerce videos (12:10) Eitan's Content Community and Commerce framework (23:09) What is valuable content when it comes to video and social commerce? (33:28) Setting up a system to ensure you can generate a high quantity of videos (41:05) The KPI's you should be tracking with your video marketing campaigns (48:34) Mentions:  Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Vimmi Sit back, grab a coffee, and learn practical strategies to help you sell more through social commerce.  

Matt is a seasoned entrepreneur and powerhouse in the ecommerce world. Over the last 30 years, he's launched and scaled businesses across industries, from concrete and brick-and-mortar ventures to thriving ecommerce brands. As the Managing partner at Build Grow Scale, Matt has personally helped hundreds of store owners reach and surpass the million-dollar mark, with many hitting $10M+. A sought-after speaker, Matt has graced stages across North America, sharing his expertise on ecommerce optimization and growth strategies with audiences from around the globe.Highlight Bullets> Here's a glimpse of what you would learn…. Transition from retail arbitrage to private label brands in e-commerce.Importance of delegation and hiring the right people for business growth.Learning from failures and embracing setbacks as opportunities for growth.Strategy of acquiring existing Facebook groups to access established audiences.Challenges faced in scaling e-commerce businesses, including inventory management.The role of TikTok and other marketing channels in driving sales.Prioritizing resources effectively for sustainable growth.Emphasis on focusing on high-return products and optimizing cash flow.Importance of building a cohesive brand identity in a competitive market.Strategies for expanding into direct-to-consumer (DTC) sales and retail channels.In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley chats with Matthew Stafford, managing partner at Build Grow Scale, about achieving e-commerce success through effective systems and strategies. Matthew shares insights on conversion rate optimization, emphasizing the importance of understanding customer feedback and optimizing checkout processes. Key takeaways include adopting a long-term business mindset, prioritizing exceptional customer service, and eliminating ambiguity in customer communications. Matthew also highlights the value of showcasing responsiveness to customer feedback and leveraging AI for data analysis. This episode offers actionable tips for scaling e-commerce businesses to eight figures and beyond.Here are the 3 action items that Josh identified from this episode:Regular Reviews: Schedule regular reviews of customer feedback and website performance.Data-Driven Decisions: Use data to inform decisions and prioritize improvements.Stay Agile: Be willing to adapt and make changes based on new insights and feedback.Resources mentioned in this episode:Here are the mentions with timestamps arranged by topic:Ecomm BreakthroughJosh Hadley on LinkedIneComm Breakthrough YouTubeeComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comAmazonLucky OrangeBuild Grow Scale  "Persuasion" by Robert Cialdini  Letting Go by David Hawkins  Special Mention(s):Adam “Heist” Runquist on LinkedInKevin King on LinkedInMichael E. Gerber on LinkedInRelated Episode(s):“Cracking the Amazon Code: Learn From Adam Heist's Brand Scaling Secrets” on the eComm Breakthrough Podcast“Kevin King's Wicked-Smart Tips for Building an Audience of Raving Fans” on the eComm Breakthrough Podcast“Unlocking Entrepreneurial Greatness | Insider Secrets With E-myth Author Michael Gerber” on the eComm Breakthrough PodcastEpisode SponsorThis episode is brought to you by eComm Breakthrough Consulting where I help seven-figure e-commerce owners grow to eight figures. I started Hadley Designs in 2015 and grew it to an eight-figure brand in seven years.I made mistakes along the way that made the path to eight figures longer. At times I doubted whether our business could even survive and become a real brand. I wish I would have had a guide to help me grow faster and avoid the stumbling blocks.If you've hit a plateau and want to know the next steps to take your business to the next level, then go to www.EcommBreakthrough.com (that's Ecomm with two M's) to learn more.Transcript AreaJosh Hadley 00:00:00  Welcome to the Ecomm Breakthrough podcast. I'm your host, Josh Hadley, where I interview the top business leaders in e-commerce. Past guests include Kevin King, Aaron Cordovez and Michael Gerber, author of the E-myth. Today I am speaking with Matthew Stafford, and he is going to be talking about how e-commerce success isn't just about luck, it's about systems. It's learning what customers actually want and implementing proven strategies to boost conversions, setting up your business for long term success and scalable growth. This episode is brought to you by Ecomm Breakthrough, where I specialize in investing in and scaling seven figure ecommerce brands to eight figures and beyond. If you're an ambitious e-commerce entrepreneur looking for a coach or consultant who can help take your business to the next level, my team and I bring hands on experience, strategic insights, and the resources needed to fuel your growth. So if you or someone you know is ready to scale or ...

Social commerce has become one of the most powerful drivers of online revenue, and when combined with the right video marketing strategy, it can turn casual viewers into loyal buyers faster than ever. In this episode, we sit down with Eitan Koter, co-founder of Vimmi, to explore how brands can turn content into real revenue using the combined power of social commerce and video marketing. Eitan starts by sharing his background and the story behind Vimmi, a video commerce platform helping brands drive sales with shoppable video and live shopping across storefronts and social networks. He then defines social commerce in today's context, explaining how it has evolved from simple “buy now” links to a full-scale ecosystem where video, community, and purchasing power merge seamlessly. For businesses wondering where to start, Eitan breaks down exactly how to launch your first social commerce videos, from choosing the right platforms to understanding your audience's buying triggers. He introduces his powerful Content, Community, and Commerce framework, which shows how storytelling, engagement, and sales strategy work together to drive long-term results. Listeners will also learn what makes content truly valuable in a social commerce setting, how to maintain high-quality output while producing videos at scale, and why consistency often beats one-off viral hits. Listen now and start transforming your video content into conversions that count. Topics Discussed in this episode: Eitan's background and an overview of Vimmi (02:04) A definition of social commerce and how it has evolved over the last few years (07:56) How to get started with social commerce videos (12:10) Eitan's Content Community and Commerce framework (23:09) What is valuable content when it comes to video and social commerce? (33:28) Setting up a system to ensure you can generate a high quantity of videos (41:05) The KPI's you should be tracking with your video marketing campaigns (48:34) Mentions:  Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Vimmi Sit back, grab a coffee, and learn practical strategies to help you sell more through social commerce.

B2B buyers now expect the same speed, personalization, and precision they enjoy in consumer shopping—and that expectation is redefining digital commerce. In this episode, inspired by How Boston Scientific uses AI search to transform B2B commerce + boost conversions, we break down how AI-powered search is closing the experience gap, boosting conversions, and creating measurable ROI.With insights from Boston Scientific's digital transformation journey, we explore how they tackled search performance challenges, integrated Coveo's AI relevance platform into SAP Commerce Cloud, and deployed an “intent box” to unify search and chat into a single entry point. The results: faster customer experiences, empowered sales teams, higher retention, and a staggering 300% growth in online order revenue.What You'll Learn in This Episode:The Experience Gap in B2B CommerceWhy B2B buyers expect Amazon-level experiencesHarvard Business Review study: 70% say AI is essential for e-commerce's futureCommon barriers: data privacy, skills gaps, executive alignmentWhat Makes AI-Powered Search DifferentEnriched intent detection that understands buyer needsAutomatic re-ranking and behavior-based recommendationsQuestion answering and dynamic content filtering to reduce frictionBoston Scientific's Search TransformationIntegrating Coveo's AI platform with SAP Commerce CloudCentralizing content from 55+ sources into one intelligent indexPersonalizing search results for both customers and sales repsThe “Intent Box” InnovationUnifying search and chat into one smart entry pointDelivering fast, accurate, contextual answers from anywhere in the siteChanging the way customers interact with digital channelsMeasurable Impact and ROI20%+ jump in search conversion ratesCustomers discovering and purchasing new products via searchReduced customer service calls and improved self-service300% increase in online order revenueKey Lessons for AI Success in B2BStart with the business problem, not the platformFocus on relevance, not just channelsPartner with providers who offer both technology and strategic guidanceKey Takeaways:AI search can close the B2B experience gap and boost customer satisfactionUnified, intent-driven experiences speed up buying and sellingStrategic alignment between tech and business goals drives ROIIntegration with existing platforms preserves flexibility while adding intelligenceRelevance is the ultimate metric for digital commerce successSubscribe to our podcast for expert insights on AI in commerce, B2B digital transformation, and customer experience innovation. Visit The Future of Commerce for in-depth research on how technology is driving measurable business results. Share this episode with digital leaders, e-commerce managers, and sales enablement teams looking to close the experience gap.

Most business owners focus on attracting new leads but overlook one critical stage—nurturing and onboarding the customers they already have. In this episode, Sally Sparks-Cousins shares how to use customer lifecycle automation to prevent leads from slipping through the cracks and keep clients engaged from day one. You'll learn how to: Build lead collection campaigns that attract your dream clients Convert more leads with follow-up and long-term nurture sequences Keep engagement high with consistent, automated communication Present timely offers that turn warm leads into loyal customers If you've ever built an email list only to let it go cold, this tip will help you create an automation system that works while you sleep.

Over the last year and a half, I completely transformed my social media strategy from sales-first to brand-first marketing. The results have been incredible: increased reach, higher conversion rates, better engagement, and more qualified leads across every metric I track. In today's episode, I'm breaking down exactly how I made this shift and why it's been a game-changer for my seven-figure creative agency. If you're tired of your social media feeling like a constant sales pitch that's not converting, or if you notice your engagement drops every time you launch, this episode is for you. I'm sharing the 5 specific problems I discovered with sales-first marketing.  Plus, I'm walking you through my exact framework for transitioning your audience without confusing them or tanking your sales. You'll learn how to retrain both the platform algorithm and your audience to expect something different from you, why storytelling sells better than direct pitches, and how to make your social media feel exclusive while moving conversions to email, podcasts, or other channels where people are actually ready to buy. The best part? Social media gets to feel fun and creative again instead of something you have to do to make money. In this episode, we're chatting about: • The 5 problems with sales-first marketing • Brand-first marketing framework  • The transition strategy  • Platform exclusivity method  Connect with me:  Website Join our email list! Instagram Pinterest Get creative support to turn your content into sales before, during and after your launches. From content classes to learn new campaign marketing skills, to custom designed assets completely done for you, we've thought of it all inside Sales Studio. Join today: https://highflierpowerhouse.com/retainer  Get the photoshoot, website, and content strategy you need to increase your business revenue and reputation. Apply for The Rebrand Experience https://highflierpowerhouse.com/rebrand-experience

Are visitors bouncing before they ever become leads? You might be making them work too hard. In this episode of Search Smarts, host Bob Brennan reveals how small tweaks, like skipping the contact form or offering instant estimates, can lead to big jumps in conversions. He breaks down the mindset shift from "what do we want from the user?" to "what does the user want from us?" If you're ready to eliminate friction, boost trust, and turn more traffic into real results, this one's a must-listen. Enjoyed this episode? Subscribe, leave a review, and send us your questions and we might feature them in an upcoming episode! Ask a question Free SEO Audit SEO Resources Hire Us

Unlock the secrets of social media mastery with Logan Forsyth, the visionary behind Media Scaling. Ever wondered how to distinguish genuine experts from those spinning hollow promises? Our conversation with Logan will equip you with the ability to discern authenticity while navigating the ever-evolving social media landscape. Explore the highs and lows of social proof, from the pitfalls of fake followers to the triumphs of authentic engagement, and learn how these experiences shaped Logan's journey from digital marketing novice to industry leader.   Join us as we dissect the meteoric rise of short-form content across platforms like TikTok, Instagram, and YouTube. Logan shares insights on transforming viral reach into a loyal follower base by targeting the right audience and maintaining quality content. Harness the power of digital marketing strategies for high-ticket sales with practical tactics like DM automations and Video Sales Letters (VSLs). We dive into the art of crafting compelling call-to-actions and the nuances of value-based content that drives conversions, especially for high-ticket items.   Embrace the future of content creation with strategies that balance the allure of viral trends and the uniqueness of innovation. Discover how to build a social media team that keeps quality high and time management efficient. We share techniques for optimizing content through split testing and repurposing, ensuring your brand remains agile and impactful. Whether you're scaling your brand or fine-tuning your social media presence, our chat with Logan is packed with actionable insights and strategies to elevate your social media game.   CHAPTERS    (00:00) Navigating the Social Media Growth Space (04:03) Short Form Content Growth Strategies (09:58) Effective Strategies for High Ticket Sales (22:48) Content Strategy for Social Media (26:14) Content Strategy and Social Media Teams (37:00) Social Media Testing and Clipping Strategies (43:12) Social Media Content Strategies and Engagement  

In this episode of Grow a Small Business, host Troy Trewin interviews Suzanna Chaplin, founder of ESB Connect, shares her incredible journey from starting an email marketing business with her father to building a powerhouse with over 17 million email addresses and £1.5M in revenue. She opens up about overcoming £250K in debt, navigating the emotional toll of a family business, and pioneering the UK's first email retargeting tech that matches anonymous site visitors with emails. Suzanna also dives into scaling with profitability, building a resilient team, and why owning your audience is more critical than ever. Her story is packed with real challenges, bold moves, and powerful insights for any business owner chasing sustainable growth. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? According to Suzanna Chaplin, the hardest thing in growing a small business is navigating the emotional rollercoaster—the constant ups and downs. One day everything feels great with strong sales and a happy team, and the next day, key clients might pull budgets or team members might resign. It's the ability to stay consistent, keep showing up every day, and push through the tough times that truly tests a business owner's resilience. What's your favorite business book that has helped you the most? Suzanna Chaplin's favorite business books that have helped her the most include “Winners” by Alastair Campbell for its insight into what makes successful people tick, and “The 7 Habits of Highly Effective People” by Stephen Covey, which she values for its lessons on communication and understanding people's core motivations. She also mentioned “Good to Great” by Jim Collins and books by Adam Grant as powerful resources that have shaped her business thinking. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Suzanna Chaplin recommends several powerful podcasts and online resources to help grow a small business, including How I Built This by Guy Raz for inspiring founder stories, Diary of a CEO for raw and insightful conversations (especially earlier episodes), and Sweat Equity by the founders of Hype for practical branding tips. She also suggests Founders for deep dives into entrepreneurial mindsets and The Spark by Emma Grede for valuable perspectives from a female founder's lens. Suzanna emphasizes that podcasts, books, and mentorship have been key to her learning, offering real-world solutions to everyday business challenges. What tool or resource would you recommend to grow a small business? Suzanna Chaplin recommends Xero as a must-have tool to grow a small business, emphasizing the importance of knowing your numbers and staying on top of cash flow. While it may seem basic, having clear visibility into your finances is crucial for making smart decisions. She also highlights the value of implementing a solid CRM system as the business scales, helping manage team workflows, forecasting, and client communication more efficiently. These tools, she says, are essential for building a strong operational foundation. What advice would you give yourself on day one of starting out in business? Suzanna Chaplin's advice to herself on day one of starting out in business would be: “It's going to be okay—keep going and stay consistent.” She emphasizes the importance of trusting the journey, making quicker decisions when needed (especially around hiring), and not holding onto people or situations that no longer serve the business. She'd also remind herself to stay organized, believe in her instincts, and understand that the hard days will pass—and every small step forward adds up to big progress. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.     Quotable quotes from our special Grow A Small Business podcast guest: You don't truly own your audience until you own their email address – Suzanna Chaplin Every small step you take during hard times becomes a giant leap in hindsight – Suzanna Chaplin Delegation isn't weakness — it's the key to real growth – Suzanna Chaplin      

Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours.  This week: Newsletter Mistakes That Kill a Coach's Conversions (And How to Fix Them)