Podcasts about conversions

February 27th, 2026:  Ember Friday of Lent - Pray for Conversions;  38 Days to Perfection;  This Lent, Remember Our Baptism;  The Crown of Thorns;  Be Made Whole;  St Augustine Explains the Mystery of 38 

Hour 2 for 2/26/26 Drew and Elizabeth pray the Chaplet of Divine Mercy (1:00). Then, Dr. Gavin Ashenden covers conversion from Anglicanism to Catholicism (29:02), why some conversions take so long (31:55), the Queen and Tony Blair (34:55), and how England has become woke (43:58). Link: https://drgavinashenden.substack.com/

Conversions still beat new construction in a lot of markets right now, so I wanted to get specific on what Bruce Ford sees across the Americas pipeline. I talked with Bruce Ford (SVP, Lodging Econometrics) about where projects are moving, where they're stalling, and what owners/operators/investors should watch in Canada, Latin America, the Caribbean, and the U.S. for #NoVacancyNews. Here's what we cover:

Our Let's Talk Curation series was created in partnership with GDB, our curated data partner, to help demystify curated audiences, what they are, how they work, and when and why you should consider using them. Check out this lesson on CTR vs Conversions real performance examples.  #ProgrammaticAdvertising #Curation #AdTechEducation #MediaBuying #ProgrammaticTips About our Partner: https://f.mtr.cool/ulwuqldzqt GDB is a curated audience data partner focused on combining quality inventory and audience signals to support smarter testing and cleaner measurement in programmatic campaigns.

#647 – In dieser Episode teilt Tim die wichtigsten Ergebnisse einer großen Umfrage zum Kaufverhalten 2026. Du erfährst, warum Vertrauen und Sicherheit zentrale Kaufmotive sind, wie kostenlose Inhalte und Live-Webinare die Entscheidungsfindung beeinflussen und welche Rolle Testimonials und gezielte Positionierung spielen. Highlights: "Das größte Bedürfnis der Teilnehmer ist Sicherheit – Kunden müssen sicher sein, dass sie bei dir gut aufgehoben sind und du sie nicht alleine lässt." "Gratis-Inhalte wurden mit 8,29 von 10 bewertet. Das bedeutet, sehr viele Menschen wollen dich vorher einmal kostenlos erleben. Biete daher mehr Live-Webinare an." "Der Preis wurde als weniger wichtig bewertet als erwartet. Es zeigt sich: Hochwertige Inhalte und echte Ergebnisse zählen mehr als einfach nur günstige Angebote." Timestamps: 00:00 – Intro & Umfrage zum Kaufverhalten 2026 02:37 – Die 4 wichtigsten Kaufmotive der Zielgruppe 06:50 – Demografie und Investitionsbereitschaft der Teilnehmer 09:46 – Was beeinflusst Kaufentscheidungen wirklich? 15:32 – Die drei Kaufentscheidungsfilter 17:54 – Sicherheit als größtes Bedürfnis beim Kauf 22:24 – Fazit und Tims 7 Praxistipps für 2026 Connect: → Tritt meinem Newsletter bei und erhalte 3 E-Mails pro Woche, die deine Conversions erhöhen: https://www.timgelhausen.de/newsletter/ → Folge mir auf Instagram für Einblicke in mein Business: https://www.instagram.com/timgelhausende/

Unlocking Post-Click Success: How to Convert Clicks into Customers with Shamir Duverseau Are you pouring budget into digital ads, getting plenty of clicks—but not enough conversions? You're not alone. Most marketers focus on getting the click, but the real opportunity comes after. In this episode of the Business of Story, Park Howell sits down with Shamir Duverseau—founder of Smart Panda Labs and former marketing leader at Disney, Marriott, Southwest Airlines, and NBC Universal—to reveal why the post-click experience is the most overlooked (and profitable) part of your marketing funnel. Shamir shares his journey from running campaigns for iconic brands to building a framework that helps businesses turn website visitors into loyal customers. You'll learn: The psychology behind why prospects vanish after the click How to align marketing, IT, and product teams for seamless digital journeys Simple tweaks that can dramatically increase your conversions Proven strategies for building trust and removing friction on your site How to use research and feedback to continually improve your results Whether you're a startup founder or an enterprise marketer, you'll discover actionable steps to transform your website into a conversion engine and get more from the traffic you already have.

To kick off the week, I wanted a hard look behind the numbers. We hear a lot of takes—so what's real and what's not? I called our buddy Bruce Ford (SVP, Lodging Econometrics) to pressure-test World Cup demand, international travel, and the conversion-brand land grab for the hashtag#NoVacancyNews crowd. Here's what we put numbers on: ⚽ 2026 World Cup: 48 teams across the U.S., Mexico, and Canada

Your best-ranking pages might be your biggest missed opportunity.We studied content across dozens of campaigns — from global brands like Stanley to fast-growing eCommerce stores — and found the same pattern everywhere: high-ranking pages generating almost no revenue. Not because the SEO was wrong, but because the content wasn't built to convert.After fixing this for clients, including a mortgage business (11,000 leads in 12 months) and cosmetics brand The Ordinary (451% revenue increase from content alone), we identified five things that separate content that converts from content that just ranks.In this podcast episode, I reveal:Why adding more CTAs can actually kill your conversion rate — and what to do insteadThe decision fatigue trap that sends ready-to-buy visitors away empty-handedHow to match your content to the right audience at the right moment in their journeyWhy interrupting the browsing experience costs you sales (and the seamless fix)The interactive tool strategy that generated 11,000 qualified leads in a single yearI'll take you over real examples — including some of the world's biggest brands getting this embarrassingly wrong — and walk you through exactly what high-converting content looks like in practice.And because ranking on Google is only half the battle now, I'll also cover how to get your content visible across ChatGPT, Perplexity, and Google's AI Overviews — before your competitors figure this out.As I explain in this episode:"If your content isn't doing these five things, you might just be generating traffic and rankings for the sake of it — and not actually impacting your bottom line."Listen To These Episodes NextHow SEO Works in 2026 (and How You Can Win)https://exposureninja.com/podcast/373/How To Dominate AI Search Results in 2026https://exposureninja.com/podcast/372/The BEST SEO Strategies for 2026https://exposureninja.com/podcast/368/Request a Free Review of Your Websitehttps://exposureninja.com/review/

Ask Me Your SEO Questions!An SEO case study today for all the small business owners who want to learn exactly how I go about working on clients' websites just like yours to grow their organic traffic and increase conversions.  Grow your business with SEO by using the exact strategy I use with multimillion dollar companies: The Complete Beginner's SEO Course Is Here Enroll Here!Head to www.theplansuccess.com where you can get started on your SEO journey for free with some great free resources like the beginner's small business starter guide!And if you're not already, follow me over on Instagram for easy SEO tips!Website: theplansuccess.comInstagram - @theplansuccess

Mason Cosby shares a conversation from the Growth & Conversions podcast with Meghana Bhate. The discussion centers on a practical scenario: launching an Account-Based Marketing program for a greenfield account with high annual contract value.ㅤMason breaks down the process, starting with targeting based on profitability and retention rather than just revenue. He explains how to map the buying committee by analyzing deal records and introduces the Account Progression Model. You will hear how to build awareness, validate existence, and move accounts through meaningful engagement using existing tools and content.ㅤWhat We CoverTargeting based on profit: Why you must verify product-market fit and profitability before launching ABM to ensure you get more of your best customers.The Account Progression Model: A stage-by-stage breakdown from Awareness and Initial Engagement to MQA, SQA, and Opportunity.Parsable Case Study: How a manufacturing software company used an SAP integration and closed-lost opportunities to drive revenue in four months.ABM vs. Demand Gen: Understanding the difference between broad demand generation and finite, sales-supported account-based marketing.AI in ABM: Why you should use AI for data cleaning and segmentation before attempting to scale content or distribution.Sales alignment: How to identify the buying committee by associating contacts to deal records and reviewing call transcripts.ㅤResourcesScrappy ABM Templates: Download the program planning templates mentioned in the episode.Scrappy ABM Newsletter: Sign up for unique content sent directly to your inbox.Scrappy ABM: Visit for more ABM tips and strategies.Connect with Mason on LinkedIn: Start a conversation about ABM.ㅤIf you enjoyed today's episode and found valuable insights for your business, be sure to subscribe to the Scrappy ABM podcast for more expert discussions. Don't forget to leave a review and share this episode with your team or fellow marketers!

Jim and Chris are joined by Jake Turner to discuss listener emails in this special tax related episode covering Roth conversions after RMD age, balancing Roth versus Traditional IRA contributions, HSA versus Roth contributions, IRA reporting questions, filing deceased tax returns, and a listener PSA on tax planning software. (11:30) A listener asks whether converting to a Roth makes sense at age 75 while currently in the 12% bracket and taking RMDs, and whether recent tax law changes create a strategy opportunity. (20:20) George wonders whether his 30-something children should continue using Roth contributions exclusively or begin balancing with Traditional IRA contributions as their wages increase, and asks what percentage split between Traditional and Roth accounts looks reasonable in retirement. (48:45) The guys discuss whether covering medical expenses from an HSA and contributing to a Roth IRA, or leaving the HSA intact and paying medical bills out of pocket will result in greater retirement spending flexibility. (57:00) Jim, Chris, and Jake address whether a spouse who retired during the year is considered covered by a workplace plan, how to answer prior nondeductible IRA contribution questions, and whether Form 8606 is required after making and converting a small IRA contribution in the same year. (1:10:30) George asks how to handle the direct deposit of a refund on a deceased final 1040, including whether to use the estate bank account with an EIN or the decedent's existing account, and whether a paper check remains an option. (1:15:30) A listener PSA introduces Catalyst Tax Insights, a free tool to run “what if” scenarios and estimate taxes owed without using full tax software. The post Tax Special – Conversions, Contributions, HSAs, Tax Returns, Tax Software PSA: Q&A #2608 appeared first on The Retirement and IRA Show.

Nur Coaching. So werden wir oft wahrgenommen. Und ganz ehrlich – das haben wir uns selbst ein Stück weit eingebrockt. In den letzten Jahren waren wir extrem sichtbar mit unserem Coaching-Modell. Podcast. YouTube. Newsletter. Content über Weiterbildung, Struktur, Frameworks. Und wenn du oft über etwas sprichst, dann wirst du genau damit verbunden. Sichtbarkeit formt Wahrnehmung. Aber hier ist die Wahrheit: Wir betreuen seit 20 Jahren operativ Google Ads Konten. Jeden Tag. Mit echten Budgets. Mit echten ROAS-Zielen. Mit echten Skalierungen. Nicht theoretisch – sondern im Maschinenraum. Wie ein Kfz-Mechatroniker, der täglich Motoren zerlegt und wieder zusammenbaut, sitzen wir in Accounts, richten Tracking sauber ein, strukturieren Kampagnen neu, skalieren profitable Setups und bauen Rückmeldesysteme, die 95 % der Unternehmen nie eingerichtet haben. Das Coaching-Modell kam erst später. Warum? Weil wir gemerkt haben, dass viele Unternehmer entweder schlechte Agenturerfahrungen gemacht haben – oder endlich verstehen wollten, was da eigentlich in ihrem Konto passiert. Also haben wir angefangen, unser Wissen strukturiert aufzubereiten. Videokurse. Calls. Community. Klar, verständlich, umsetzbar. Und ja: Für Unternehmer, die Zeit haben und wirklich tief einsteigen wollen, ist das perfekt. Aber: Wenn du keine Zeit hast. Wenn du dich nicht in Tracking, Conversions, CRM-Rückmeldungen und Gebotsstrategien einarbeiten willst. Wenn du willst, dass jemand Verantwortung übernimmt – dann ist Coaching nicht dein Modell. Dann brauchst du operative Umsetzung. Ein Retainer-Modell. Ein Team, das dein Konto führt. Das Tracking sauber mit Umsatz rückkoppelt. Das nicht auf „Termin gebucht“ optimiert, sondern auf tatsächlichen Umsatz. Denn hier liegt der größte Hebel: Nicht Leads zählen. Nicht Gespräche zählen. Sondern Umsatz zurückmelden. Und genau das machen wir seit zwei Jahrzehnten. Diese Folge ist der Auftakt einer kleinen Serie. Damit du klar verstehst: - Wann Coaching Sinn macht - Wann Retainer sinnvoll ist - Und wann ein Hybrid-Modell wirtschaftlich die beste Lösung ist Im Strategiegespräch klären wir ehrlich, was für dein Unternehmen wirklich passt – in Bezug auf Zeit, Ressourcen und Budget. Denn wir sind kein Coaching-Anbieter. Wir sind Umsetzer, die auch lehren. Und das ist ein riesiger Unterschied.

What makes a guest trust your website enough to enter their credit card details? That's the question at the heart of this conversation with Amber Knight from Bookings Cloud - and it's one every property manager should be asking. Amber has been in this industry long enough to remember tape charts and highlighters (yes, really). From growing up around her father's vacation rental business in Sun Valley to helping build corporate development initiatives at Vacasa, she's seen this industry evolve from fully analog to algorithm-driven. And through all of that change, one thing hasn't shifted: If you don't own your guest relationship, you don't own your business. In this episode, we dig into what really drives direct bookings - and why trust is the single most important conversion tool on your website. ________________________________________________________________________________________________________

If customers are reaching your checkout but not completing the purchase, the issue is likely friction, not product quality.This FittBite breaks down the Checkout Relief Formula and explains how to remove hidden cost shock, unclear delivery, weak trust signals, and last-second sizing hesitation. The fixes are straightforward but often overlooked.Tune in and strengthen the final step of your buying experience.Book a 1 on 1 with our host, Shadi for personalized advice on how to create and grow your fashion business: https://www.fittdesign.com/services/consultation Design your own collection with our instantly downloadable factory ready tech pack templates: FittDesign Tech Pack Templates Follow our host on instagram: https://www.instagram.com/shadiadada/ https://www.instagram.com/fittdesign/ Got any other questions, email us for an instant response at: studio@fittdesign.com Subscribe to our weekly fashion design podcast (New episodes every Thursday at 4pm CST): https://podcasts.apple.com/gb/podcast/the-fittdesign-podcast/id1454410683 Visit our website:https://www.fittdesign.com/ Follow us on:https://www.linkedin.com/company/fittdesign/ https://www.facebook.com/fittdesign https://www.pinterest.com/fittdesign/ https://www.behance....

Despite countless efforts by city and state leaders, downtown foot traffic is nowhere near pre-pandemic levels. Today, we're talking with two local leaders who represent our central city: District 4 Councilor Oliva Clark and District 3 Councilor Steve Novick. We're talking through the mayor's ambitious new plans for downtown, what's already in the works, some crazy ideas that just might work, and why it's so important we continue to invest in our urban core. Thank you to today's sponsor, Pivot Property Management. Become a member of City Cast Portland today! Get all the details and sign up here.  Who would you like to hear on City Cast Portland? Shoot us an email at portland@citycast.fm, or leave us a voicemail at 503-208-5448. Want more Portland news? Then make sure to sign up for our morning newsletter and be sure to follow us on Instagram.  Looking to advertise on City Cast Portland? Check out our options for podcast and newsletter ads at citycast.fm/advertise. Learn more about the sponsors of this February 17th episode: Discover Newport Neo Home Loans Pivot Portland South by Southwest - use code "citycast10" for a 10% discount on your Innovation Badge

AI is no longer optional in fashion, it's infrastructure.In this episode of The Retail Podcast, we sit down with Antonia Dumitriu, Co-Founder & CEO of @Irisphera, to explore how AI-powered virtual styling is transforming online fashion retail.Irisphera offers online brands a plug-in virtual personal shopper that:• Detects correct sizing based on brand size charts• Identifies body shape and colour palette• Automatically selects best-fit clothing items• Enables outfit visualisation on a shopper's own image or private avatarThe results?✔️ Conversion rates doubled✔️ Returns reduced by up to 30%✔️ Increased customer confidence✔️ Stronger brand positioningAntonia shares her journey from working as a stylist at 16 — including editorial work for Vogue Italy — to building proprietary AI technology before the current AI wave took off.We cover:Why AI must solve real problems (not invented ones)The psychology behind purchase confidenceWhy small brands shouldn't “start from zero”Why the Middle East is adopting fashion AI faster than EuropeThe future of fashion: personalization, sustainability & omnichannelIf you're in retail, fashion, e-commerce, AI, or brand building — this is essential listening.⏱ CHAPTER TIMESTAMPS (Derived Only From Transcript)00:00 – Why Brands Don't Need to Start From Zero00:25 – Introduction & Why Early Retail Tech Matters00:48 – Meet Antonia Dumitriu01:21 – Antonia's Background: From Stylist to Founder02:13 – Identifying the Problem in Fashion02:35 – Where AI Fits in Fashion03:02 – Building Proprietary Technology Before the AI Wave03:30 – AI Should Solve Real Problems03:50 – What Is Irisphera?04:18 – How the Virtual Personal Shopper Works04:55 – Privacy & Middle East Deployment05:31 – In-Store Omnichannel Experience05:52 – Customer Feedback & Education07:19 – Why Brands Hesitate to Adopt08:13 – Influencers & Viral Adoption Strategy09:06 – Shopify, WooCommerce & API Integration09:32 – The Future of Fashion & AI10:29 – Target Market: Why the Middle East Leads11:49 – Closing Thoughts

This week on Respect Life Radio, we're honored to welcome back theologian and trusted guide Scott Ventureyra — known for helping the faithful go beyond routine religious habits to encounter the transcendence of who God truly is. With a reputation for deep theological insight and a gift for making the mysteries of faith accessible, Scott consistently invites listeners to see salvation not as a mechanical checklist, but as a living, dynamic relationship with Christ. In his recent Crisis Magazine article, “Deathbed Conversions and the Limits of Pascal's Wager,” Scott reflects on what authentic faith really looks like, cautioning against reducing salvation to a mere calculation of risk and reward. Instead, he emphasizes that genuine conversion involves a heartfelt turning toward God — rooted in repentance and trust, not logic alone. Scott shares that the faithful should not stop encouraging repentance, emphasizing “Faith in not verification after death, but rather, it is trust before death”.  Tune in to gain fresh perspective and be encouraged to embrace a deeper, more vibrant walk with Christ. To learn more about Scott and his writings visit: https://scottventureyra.com/

In this episode of the REconomy Podcast, Chief Economist Mark Fleming, Deputy Chief Economist Odeta Kushi, and Senior Commercial Real Estate Economist Xander Snyder unpack why an uptick in office conversions has had limited impact on the broader office market, and why that may soon change. Office-to-residential conversions remain difficult, costly, and limited in scale, while new office construction has continued to add supply. However, sharply lower office construction starts could mark a shift, making office conversions measurably influential to national office market in the years ahead. Don't miss a single REconomy episode, subscribe today.  

In this episode, host Kaylee Felio reconnects with Austin Conroy, also known across social media as “Dealer Plate Guy.” Over the past two years, Austin Conroy has skyrocketed from fixed ops director at Rohrman Automotive Group to also an industry influencer with hundreds of thousands of followers across Instagram, TikTok, and YouTube.Kaylee and Austin dive into the journey behind his viral dealership sketches, how he balances creativity and accuracy to keep both the automotive pros and customers laughing— and learning——and why authenticity is still the golden rule of building an engaged community. The conversation spotlights how Austin Conroy's brand of comedy helps bridge connections, boost recruiting, and even drive industrychange.You'll also hear stories that go beyond the showroom: wrangling viral fame at the grocery store, lessons in time management, how beekeeping and dealership life unexpectedly intertwine, and the importance of embracing new platforms and opportunities (including landing brand deals and inspiring others to jump into content).If you're in the dealership world (or ever thought about picking up your phone to record a skit), this candid convo will ignite your creativity—and give you permission to laugh at the quirks we all know and love.--------------------------------------------This show is powered by PartsEdge: Your go-to solution for transforming dealership parts inventory into a powerhouse of profitability. Our strategies are proven to amp up parts sales by a whopping 20%, all while cutting down on idle inventory. If you're looking to optimize your parts management, visit

The Inside Scoop On Building Conversions Downtown full 299 Fri, 13 Feb 2026 14:11:54 +0000 8T4jdwc3VQoZTZfl8SFlm7SZAQrouwNb news The Big K Morning Show news The Inside Scoop On Building Conversions Downtown The Big K Morning Show 2024 © 2021 Audacy, Inc. News False https://player.amperwavepodcasting.com?feed

Join the Refrigeration Mentor Hub here Learn more about Refrigeration Mentor Customized Technical Training Programs at www.refrigerationmentor.com/courses In this episode, we're talking about installation prep for CO2 refrigeration. I'm joined by longtime refrigeration technician and Refrigeration Mentor Community Ambassador Andrew Freeburg to discuss CO2 system installation, design, evacuation, and pressure testing, diving into best practices and common challenges. This episode provides valuable tips for refrigeration technicians looking to expand their knowledge and expertise in handling CO2 systems. This episode was recorded live during one of our regular Refrigeration Mentor Community Meetups. Join the next meetup here. In this episode, we cover: (1:37) Dealing with Pain and Injuries on the Job (8:06) Training Apprentices Effectively (16:33) Insights from the HR Show (17:50) CO2 System Design and Installation (34:24) Understanding Pressure Ratings and Conversions (35:40) Installation Prep for CO2 Systems (36:24) Proper Support and Slope for Piping (38:15) Brazing and Nitrogen Purging (38:48) Setting Cases and Proper Installation Practices (40:06) Following Manufacturer Specifications (41:57) Expansion Loops and Traps (51:42) Pressure Testing Procedures (57:29) Triple Evacuation and Deep Vacuum Helpful Links & Resources: Episode 160: Things to Know When Installing and Servicing CO2 Refrigeration Systems Episode 285. CO2 Experts: Transitioning to CO2 as a Service Technician Q & A with Andrew Freeburg Episode 81. Challenges Faced When Installing CO2 Systems

Most entrepreneurs think their funnel is broken when it doesn't convert. But after building funnels for over two decades, I can tell you the truth… ninety-nine percent of the time, the funnel isn't the problem. The problem is we haven't done the work of testing. The difference between a funnel that struggles and one that scales to millions usually comes down to a few small changes - tested intentionally and consistently. In this episode of The Russell Brunson Show, I pull a classic out of my vault: Tested Advertising Methods by John Caples. This is one of the foundational books that shaped modern advertising and completely transformed how I look at marketing. I share the story of my very first split test - changing nothing but the color of a headline - and how that simple tweak increased conversions by nearly 27%, instantly giving me a “raise” without more traffic, more ad spend, or more work. If you've ever wanted to know how to systematically grow your business instead of gambling on guesses, this episode is your blueprint. Key Highlights: ◼️Why 80% of your ad's success depends on the headline - and how to structure it so it pulls people into the first paragraph ◼️The exact split-testing framework I use inside ClickFunnels to “give myself a raise” every single day ◼️The biggest mistake entrepreneurs make when testing (and why testing more than one variable at a time kills your data) ◼️Why specifics dramatically out-convert generalities - and how one precise headline 3X'd our results ◼️How old-school advertisers risked tens of thousands of dollars per test - and what their discipline can teach us today Testing isn't just a tactic… it's a philosophy. It's the difference between hoping your funnel works and knowing it works. When you understand how to test headlines, offers, and pages the right way, you stop guessing and start engineering growth. John Caples mastered this decades ago, and when you adopt that same mindset, you'll realize you're just one split test away from your next breakthrough. ◼️⁠⁠⁠https://russellbrunson.com/notes⁠⁠ ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

What if attracting the right clients didn't mean posting more, chasing trends, or spinning your wheels online — but showing up in a way that actually gets noticed by your best-fit buyers?In this BE SEEN Workshop Day 1 replay, Lissa Figgins guides Christian women business owners through creating a BE SEEN Statement — a simple, one-sentence conversation starter that helps the right people instantly recognize themselves, their problem, and your role, without selling or over-explaining.This session is about clarity, confidence, and multiplying your results — not busy work. You'll discover why being visible isn't enough, and how to show up strategically so your time and energy produce real Return on Time Invested (ROTI).In this workshop, you'll learn:Why most conversations don't lead to clients — and what BUSY-ness Owner activity looks likeHow to craft a one-sentence BE SEEN Statement that attracts the right people and filters out the wrong onesWhere and how to share your statement so it actually produces aligned conversationsHow investing time in clarity multiplies your results without adding more hoursPlus, hear examples from real women who stopped spinning their wheels and began attracting aligned clients and opportunities — even in busy seasons of life.Ready to take it further?If you're ready to move beyond just being seen and start converting the right conversations into aligned yeses, CEO Focus gives you the system and support to:Clarify your God-given CEO visionMap it into a simple 12-week planStay focused, accountable, and aligned through weekly coaching and communityMultiply your ROTI without adding more hours, energy, or overwhelm

If your offers aren't converting the way they should be, it might not be your content, your audience, or your price. It might be the fact that there is no real reason for someone to buy right now.Kendra explains why scarcity is not about being manipulative or “salesy,” but about helping people make decisions instead of staying stuck in endless maybe-later mode. She shares how a lack of urgency leads to stalled launches, drawn-out decision cycles, and audiences who love your content but never actually buy. If you have people watching, liking, and lurking but not purchasing, this episode will hit home.You'll learn how to use ethical, clean scarcity in your marketing, why open-ended offers quietly kill conversions, and how to create clear timelines that actually support your audience in taking action. This is a must-listen for any wellness entrepreneur who wants more sales without feeling pushy or inauthentic.What We Cover in This Episode:Why urgency and scarcity are essential for increasing sales and offer conversionsThe psychology of scarcity marketing and why it drives faster buying decisionsReal-world examples of scarcity in online business and digital offersThe core emotions that trigger action, trust, and buyer readinessUrgency vs scarcity in marketing and how to use each strategicallyHow social proof strengthens urgency and boosts conversion ratesWhy many coaches struggle with scarcity tactics and how to reframe themEthical urgency marketing that builds trust instead of pressureThe dangers of fake scarcity and how it damages brand credibilityBest practices for using urgency and scarcity in launches and promotions Resources mentioned:IP Tracking Software for Authentic Deadlines: Deadline Funnel - https://www.deadlinefunnel.com/Apply for HCA: https://go.kendraperry.net/apply-hca  Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy 

Food halls are no longer just a trend—they are a high-impact amenity for improving a property's dwell time, leasing velocity and NOI. Recorded at Central Perk in Times Square, a quartet of experts from Colicchio Consulting and CBRE explain how the best food halls prioritize operations and programming, new beverage and evening strategies, the lowdown on operator selection and deal structures that offer better risk-sharing and returns.- Food halls aren't food courts: Independent concepts + community + beverage drive performance.- Hybrid work has changed the operating model: Fewer office days demand longer-hour, programming-led models.- Conversions can happen everywhere: Converting buildings to their highest and best use can work for both offices and food halls, especially in suburban markets.- Alignment between operators and landlords: Vendor stall flexibility and percentage-rent leases can benefit operators and investors.- Market snapshot: Colicchio Consulting believes the sweet spot of sizing is around 10,000–15,000 sq. ft. with average buildout costs around $400/sq. ft., depending on the market.

If you've been wondering whether your mobile site is actually working for you, keep reading. This strategy might just transform how you approach web design.Hosted by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kelly Zugay⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠of ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠With Grace and Gold®⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ — ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Brand It, Build It Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a chart-topping small business marketing podcast, equips you to build and grow your creative small business with purpose and strategy.Podcast Show Notes: https://withgraceandgold.com/category/podcast/With Grace and Gold on Instagram: https://www.instagram.com/withgraceandgoldFree Resources from With Grace and Gold: https://www.withgraceandgold.com/freeHonored as Showit Designer of the Year, With Grace and Gold® has proudly served thousands of small businesses and creative founders worldwide through award-winning, elevated, purpose-driven brand and ⁠⁠⁠Showit web design⁠⁠⁠ since 2014. For custom brand design services, custom Showit web design services, and easy-to-customize Showit website templates for fine art photographers, event planners, wedding professionals, interior designers, and creatives, please visit With Grace and Gold: www.withgraceandgold.com

Work with Me https://ashborland.com  Follow me on IG https://www.instagram.com/ashborland/  Can you remove all emjois and —  The FREE 30-Day Mortgage Broker Boost https://ashborland.com/boost Check out my YouTube channel  https://www.youtube.com/@AshBorland  Automate fact-finds, document checks, and medical questionnaires. Get a 2-month free trial: https://calendly.com/keychain-1/keychain-ash-borland 

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Welcome to the ThrivetimeShow.com Cleaning Business Podcast Series. During this 100 episode business coach podcast series Clay Clark teaches how you can achieve success in automotive repair, carpet cleaning, dog training, grooming, home building, home cleaning, home remodeling, manufacturing, medical, online sales, podcasting, photography, signage, skin care, and other industries. #CleaningBusinessPodcast   Where You Find Thousands of Clay Clark Client Success Stories?  https://www.thrivetimeshow.com/testimonials/    Breaking Down the 1,462% Growth of Stephanie Pipkin with Clay Clark: An EOFire Classic from 2022 - https://www.eofire.com/podcast/clayclark8/    Who is Clay Clark?  Clay Clark is the co-founder of five kids, the host of the 6X iTunes chart-topping ThrivetimeShow.com Podcast, the 2007 Oklahoma SBA Entrepreneur of the Year, the 2002 Tulsa Metro Chamber of Commerce Young Entrepreneur of the Year, an Amazon best-selling author, a singer / song-writer and the founder of several multi-million dollar businesses.  https://www.forbes.com/councils/forbescoachescouncil/people/clayclark/    Where Can You Learn More About Clay Clark? https://www.thrivetimeshow.com/need-business-coach/#coaching-about-founders    Where Can You Read Clay Clark's 40+ Books? https://www.amazon.com/stores/Clay-Clark/author/B004M6F5T4?ref=sr_ntt_srch_lnk_1&qid=1767189818&sr=8-1&shoppingPortalEnabled=true    Where Can You Discover Clay Clark's Songs & Original Music?  https://open.spotify.com/album/2ZdE8VDS6PYQgdilQ1vWTP?si=Am65WUlIQba4OLbinBYo1g

If you're overwhelmed, confused, terrified, or totally lost with Meta Ads — THIS is the course you start with.This is my flagship, deep-dive, learn-everything, understand-everything master training on Facebook & Instagram ads.If you don't know where to click, which objective to choose, how audiences work, what creatives convert, or why your ads keep failing…STOP.This is the one you watch.Inside this course, I break down the ENTIRE Meta Ads ecosystem — from the very beginning — so you finally understand how this crazy, complex world works.You will learn:

Chanelle Leslie is the VP of Marketing at The Class, a fitness platform blending movement, somatics, and mental health support. In this episode, she shares how The Class shifted from celebrity-driven growth to a persona-led acquisition strategy that doubled conversion rates. Chanelle explains why niching messaging around anxiety, trauma, and emotional regulation outperforms broad positioning. She also breaks down the role of tailored landing pages, quizzes, and zero-party data in driving smarter follow-ups and higher lifetime value. This conversation is packed with practical insights for marketers building high-intent funnels and conversion-focused websites in crowded digital markets today. It highlights modern attribution challenges and the importance of psychology-led marketing leadership in growth-stage teams.

Shivani Airi, Chief Strategist at AltVibes, joins Pathmonk Presents to share how curated ecommerce experiences can dramatically improve website conversions. AltVibes operates at the intersection of experiential luxury and ecommerce, bringing globally sourced homeware, coffee, wine, and kitchen products to Indian consumers. In this episode, Shivani explains how intentional curation reduces choice paralysis, why website structure matters more than endless product listings, and how tools like behavioral analytics inform smarter merchandising decisions. She also breaks down how performance marketing, word of mouth, and customer trust work together to drive sustainable growth. This conversation offers practical insights for marketers and founders looking to improve conversion rates through smarter UX, data driven decisions, and meaningful customer experiences.

In this episode, Becky explains why people can obsess over your content—opening emails, saving posts, lurking like detectives—and still never buy. Spoiler: it's not your offer. It's friction.She walks through 7 evergreen mistakes that quietly kill conversions!The fixes? Listen to the episode to find out. Get the transcript, a free GPT and workbook to launch your digital product BeckyBeachShow.com.

Discover how to drastically improve your paid social and Google Ads copy with these seven actionable tips for incredible conversion copywriting. Learn the significance of using the right words to create relevance, specificity over fluff, addressing objections, and creating clear call-to-actions. Additionally, explore how microcopy can alleviate fears and contrast phrases can bring clarity and comfort. Implement these strategies and improve your ad campaigns today!

Join Ivoclar (AND US!) this February at LMT Lab Day in Chicago. Ivoclar will be offering 16 different educational lectures over the three-day event, giving dental professionals plenty of opportunities to learn, connect, and grow. Visit labday.com/Ivoclar to view the full schedule and register, and be sure to stop by and see the Ivoclar team in the Windy City. Walking the Lab Day Chicago floor? Make it worth it. Stop by the FOLLOW-ME! hyperDENT booth (E-27, East Hall) and take part in their Milling Roadmap—a quick, scavenger-hunt-style activity that leads you to key milling partners like Axsys, Imagine, DOF, and Roland. Collect stamps at booths you're likely visiting anyway and get entered to win some great giveaways—including this year's grand prize: a foldable Honda electric scooter. You're already walking the floor. Now it might carry you. Come see and talk to Elvis and Barb at all these amazing shows coming up in 2026* Cal-Lab Association Meeting in Chicago Feb 19-20 https://cal-lab.org/ LMT Lab Day Chicago Feb 19-21 https://lmtmag.com/lmtlabday Dental Lab Association of Texas Meeting in Dallas Apr 9-11 https://members.dlat.org/ exocad Insights in Mallorca, Spain Apr 30 - May 1 https://exocad.com/insights-2026 This week Elvis and Barb sit down with Helen Tanaka — a removable, implant, and digital workflow specialist whose career started in one of the most relatable ways possible: as a dental lab driver. What began as a job delivering cases quickly turned into a full-blown passion once she stepped inside the lab and saw what technicians were creating. From trimming dies and waxing copings to managing labs, supporting implant surgeries, teaching doctors chairside, and leading removable and implant teams, Helen shares a journey built on curiosity, persistence, and a deep drive to understand the why behind everything in dental technology. Helen talks about working her way through crown and bridge fundamentals before discovering her true passion in removables, dentures, implants, and occlusion. After getting real-world lab experience, she attended dental technology school, studied all six specialties, and continued expanding her knowledge through advanced occlusion training and continuing education. She explains why understanding morphology, materials, and occlusal principles is critical — especially today — and why technicians must know more than just the steps of fabrication. For Helen, dentures and implant prosthetics offer the ultimate puzzle, combining anatomy, function, and problem-solving in ways that keep her constantly engaged. The conversation dives deep into digital dentistry, guided surgery, and removable workflows, with Helen sharing her early experiences launching digital denture and sleep appliance programs long before the workflows were polished. She discusses digital record capture, stackable surgical guides, implant planning, photogrammetry, and where digital still needs improvement — especially for removable prosthetics. While she embraces technology, she stresses that software is only as good as the technician behind it, and that skipping fundamentals creates bigger problems later. Digital is powerful, but it doesn't replace understanding. Education is a major theme throughout the episode. Helen regularly teaches doctors and technicians, speaks at courses, supports live implant conversions, and works with dental students. She emphasizes that many clinicians today lack confidence in dentures and removable workflows, often because fundamentals are under-taught, and she sees technicians as essential partners in closing that gap. She and the hosts discuss how removable cases are frequently rushed, underpaid, and misunderstood — even though they replace a critical body function — and why slowing down, capturing correct records, and returning to basics solves many of the “mystery” failures labs see every day. Helen also shares stories from her time with large organizations and clinical teams, including MicroDental, ClearChoice, Arklign, and implant education centers, where she has worked in technical service, management, training, and quality oversight roles. She talks about networking, mentoring, never burning bridges, and investing in people coming up in the industry. Her approach to both dentistry and life centers around curiosity and accountability — always asking why, always backing decisions with data, and always trying to do the right thing even when no one is looking. Throughout the episode, the energy stays fun and honest, with stories about speeding delivery runs, early digital growing pains, chairside save-the-case moments, and the reality of fixing cases that skipped key steps. Helen brings passion, technical depth, and a strong belief that knowledge should be shared, not guarded. It's a conversation about growth, fundamentals, digital evolution, and why great technicians still matter more than ever. If you want to grow your business, you need clear insight into what's happening inside your operation and across your customer journey. That's where Icortica comes in. At Canadian Dental Labs, Icortica has become a cornerstone of how we operate—giving us at-a-glance visibility into performance, helping us focus our efforts, spot opportunities early, and solve problems before they grow. It takes the guesswork out of decision-making and shows us what to do next. Plus, the Icortica team is incredibly responsive and feels like a true partner in our success. If you're serious about growing your business and understanding your customers better, Icortica can get you there. Learn more at icortica.com/voices — Icortica, helping dental labs grow. Join us at exocad Insights 2026, happening April 30–May 1, 2026, on the stunning island of Mallorca, Spain. This two-day event features powerhouse keynotes, hands-on workshops, live software demos, and top-tier industry showcases—all in one unforgettable setting. Barb and Elvis will be on site bringing you exclusive interviews, plus don't miss the FIRST 5k run on the coast! And of course, cap it all off with the legendary exoGlam Night under the stars. Tickets are limited. Visit exocad.com/insights-2026 and use code VFTBPalma15 for 15% off.Special Guest: Helen Tanaka.

Send us a textAre you accidentally making your brand harder to buy from? In this guest interview, Jen talks with Nicole Powell, founder of Halcon Marketing, about neuromarketing—how the brain processes marketing messages and why most buying decisions happen before people can explain them.You'll learn what neuromarketing actually is, the “curse of knowledge” mistake that makes messaging confusing, and why some offers need facts + ROI more than emotional storytelling. Nicole also shares practical advice for standing out in crowded markets, using data without fear, and doing audience research that actually improves conversions.Plus, Nicole shares a free guide + workbook with five neuromarketing secrets you can apply to your brand right away.ALL LINKS: https://jenvazquez.com/neuromarketing-for-service-businesses/Transform your service-based business with valuable insights and actionable strategies on how to find, attract, and book your ideal clients at our marketing summit.https://creativemarketingsummit.com FREE Marketing Summit: https://creativemarketingsummit.com

Today we reflect on a unique feast day in the Church, the Conversion of St. Paul.  Paul's conversion shows God's initiative in our lives and the great changes grace can work in a soul.  St. Paul responds to God's entrance into his life in a powerful and exemplary way.  His willingness to suffer for Christ reveals the depth of his love for God.  

Apply to Work With Tier 11: https://www.tiereleven.com/apply-nowAre you still pausing “winning” ads because Meta tells you the CPA is broken? In this episode, we break down the next layer of our three-part series on why turning off Meta's conversion obsession is the smartest move you can make right now.John Moran walks us through a real case study where individual category campaigns, feeder strategy, and engagement metrics drove an 80% lift in new customers. We unpack why hook rate, CTR, and directional signals matter more than platform-reported conversions, and how Shopify and blended nCAC become the real source of truth.We also connect the dots between Meta and Google in a way most marketers completely miss. You'll hear how improved Meta creative reduced Google spend by 20% while increasing total new customers by 37%. And if you want proof that Meta is a top-of-funnel growth engine and not an attribution tool, this episode lays it out step by step.In This Episode:- Why should not pause winning ads- Hook rate & outbound CTR benchmarks- Example of benchmarking with nCAC- Amazon, Google, and Meta sales overlap- Case study: Meta's impact on Google resultsMentioned in the Episode:Previous Episodes On Why You Should Not Pause Ads: https://www.youtube.com/@perpetual_trafficTier 11's nCAC: https://www.tiereleven.com/ncacTier 11's Data Suite: https://www.tiereleven.com/what-we-do/data-suiteListen to This Episode on Your Favorite Podcast Channel:Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491Follow and listen on Spotify:https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuKSubscribe and watch on YouTube: https://www.youtube.com/@perpetual_traffic?sub_confirmation=1We Appreciate Your Support!Visit our website: https://perpetualtraffic.com/Follow us on X: https://x.com/perpetualtrafConnect with John Moran:LinkedIn: https://www.linkedin.com/in/johnmorangadsConnect with Ralph Burns: LinkedIn - https://www.linkedin.com/in/ralphburnsInstagram - https://www.instagram.com/ralphhburns/Hire Tier11 - https://www.tiereleven.com/apply-nowConnect with Lauren Petrullo:Instagram -

This Day 3 ALIS update focuses on what the data shows — not predictions, not sentiment. In this episode of No Vacancy, Glenn Haussman connects remotely with Bruce Ford, SVP at Lodging Econometrics, who is on the ground at ALIS in Los Angeles. Bruce walks through current pipeline data and how it lines up with conversations happening at the conference. The discussion stays focused on pipeline mix, renovation volume, brand activity, and where capital continues to move across markets. Topics include: • How conversions and renovations show up across the pipeline • Where midscale brands appear most frequently in current data • What renovation volume looks like compared to prior cycles • How brand consistency factors into development discussions • How financing conditions shape development decisions • Which markets continue to show momentum Sponsored by Unifocus — technology that drives value. Learn more at Unifocus.com.

Favour Obasi-ike, MBA, MS takes us on deep dive into the world of digital marketing, with a strong focus on Search Engine Marketing (SEM) and Search Engine Optimization (SEO). The host breaks down the key differences and relationship between these two critical components of a successful online strategy. The discussion covers the entire customer journey, from the pre-click phase, where the user is first searching for information, to the post-click phase, where the goal is to convert the user into a customer.A significant portion of the episode is dedicated to practical, actionable advice for improving conversion rates. This includes a detailed look at crafting effective Calls to Action (CTAs), optimizing landing pages, and leveraging analytics to make data-driven decisions. The host also shares a valuable tip on using brackets in headlines to increase click-through rates. This episode features a friend / guest from Canada

Apply to Work With Tier 11: https://www.tiereleven.com/apply-now CPAs look awful, so you pause the ads, and then revenue drops across channels. That's not you. That's the new reality of Meta Andromeda and the GEM-style ecosystem where “underperformers” can be the very ads feeding your whole business.John Moran is back to help us break down why cost per result and conversion columns can completely derail your decision-making. We walk through a real example where shifting spend away from a core set of ads didn't just hurt Meta; it dragged down Amazon, Google, and everything else. Stick around to learn how we analyze ads by spend, identify themes the market is responding to, and only layer in conversion data after we've found the real winners.In This Episode:- Why you should stop pausing “underperforming” ads- Case study: Analyzing active ads differently- How spending shifts affect performance across channels- Using ad spend instead of conversions to find winning ads- Real-life example of using spend to analyze ads- CPA and conversion data challengesMentioned in the Episode:Previous Episode On Why Meta Is The Best Ad Platform: https://www.youtube.com/watch?v=hRnglXjlwMo Partner With Our Meta Ads Experts: https://www.tiereleven.com/apply Listen to This Episode on Your Favorite Podcast Channel:Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491 Follow and listen on Spotify:https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuK Subscribe and watch on YouTube: https://www.youtube.com/@perpetual_traffic?sub_confirmation=1We Appreciate Your Support!Visit our website: https://perpetualtraffic.com/ Follow us on X: https://x.com/perpetualtraf Connect with John Moran:LinkedIn: https://www.linkedin.com/in/johnmorangadsConnect with Ralph Burns: LinkedIn - https://www.linkedin.com/in/ralphburns Instagram - https://www.instagram.com/ralphhburns/ Hire Tier11 - https://www.tiereleven.com/apply-now Connect with Lauren Petrullo:Instagram - https://www.instagram.com/laurenepetrullo/LinkedIn -

Ever notice how a “No thanks” button can make you feel weirdly judged? That is the whole point of today's quick-hit tactic from Jay Schwedelson, and it can lift conversions fast with a simple two-button rewrite. Then things take a hard left into Jay's personal dream for turning 50: two days on a farm, hanging with chickens, trying to feel like a functional adult.ㅤBest Moments:(00:16) A five-second landing page tweak that can spike conversions without any tech headache(00:57) The magic move: make the Yes button heroic and the No button painfully self-owning(01:45) Big brand examples that use it and why it keeps working on us(03:15) The lift by page type, including a big jump for newsletter signups(03:42) The psychology behind it: framing effect and loss aversion make “No” feel like a loss(06:36) Jay's 50th birthday wish: live on a farm for two days and vibe with the chickensㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

This week on the Podcast for Cultural Reformation, Nate Wright, Dr. Joe Boot, and Dr. Michael Thiessen review Russell Brand’s remarks at TPUSA’s AmericaFest and reflect on what they reveal about public faith, repentance, and cultural renewal. They discuss the twin dangers Christians often fall into with celebrity conversions—either uncritically platforming new believers or cynically dismissing their professions of faith—and argue for a biblically grounded middle road marked by discernment, prayer, and patience. The conversation highlights Brand’s emphasis on repentance, his critique of statism, and his growing vision for Christian culture that avoids both pietistic retreat and forced political triumphalism. Ultimately, the episode points beyond personalities to the real hope of cultural reformation: transformed people, faithful discipleship, and the advancing kingdom of Christ.

This week on the Podcast for Cultural Reformation, Nate Wright, Dr. Joe Boot, and Dr. Michael Thiessen review Russell Brand's remarks at TPUSA's AmericaFest and reflect on what they reveal about public faith, repentance, and cultural renewal. They discuss the twin dangers Christians often fall into with celebrity conversions—either uncritically platforming new believers or cynically dismissing their professions of faith—and argue for a biblically grounded middle road marked by discernment, prayer, and patience. The conversation highlights Brand's emphasis on repentance, his critique of statism, and his growing vision for Christian culture that avoids both pietistic retreat and forced political triumphalism. Ultimately, the episode points beyond personalities to the real hope of cultural reformation: transformed people, faithful discipleship, and the advancing kingdom of Christ.

Your customers aren't unmotivated—they're scared. Consumer psychology expert Matt Sucha explains why addressing fear outperforms aggressive selling every time. One bank's free insurance offer flopped until they tackled customer skepticism head-on. The result? A 167% conversion increase without changing the product. The secret lies in subconscious decision-making. When a water heater salesperson started presenting two options instead of one "perfect" choice, his conversion rate nearly doubled. Why? Choice reduces anxiety and creates empowerment. Sucha's breakthrough: communication changes three things—what people feel, think, and do. If you can't define all three outcomes before your pitch, you're guessing.

That “big win” moment is supposed to feel chill, right? Instead, the vibe here is more like: congrats, now the pressure triples. Between Jay Schwedelson admitting he's somehow more anxious after selling subjectline.com and Daniel Murray dropping a ridiculously simple conversion lever most marketers ignore, this one lands as equal parts real talk and immediately usable.ㅤFollow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray's newsletter at gotomillions.co for sharp, actionable marketing insights.ㅤBest Moments:(01:16) Selling a business sounds relaxing until Jay admits it cranked his anxiety up 10x(03:13) The uncomfortable reason Jay sometimes turns down small-budget clients, even when they believe in you(04:48) The easiest conversion lift you can test is not the offer, it's the name of the offer(06:37) The “one modifier word” title test that can change conversions fast(08:12) Why tiny A/B tweaks teach you more than totally different versions(09:15) Jay starts meditating every morning, and Daniel calls him out for the sun-staring habitㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Scott Adams, the creator of Dilbert, stepped into eternity last week and a letter was shared saying that he had given his life to Christ just prior to his passing. What makes this moment so striking isn't just the confession itself, but the way he framed it. In the letter it seemed he wasn't entirely convinced in the traditional sense. Instead, he described his decision more like a Pascalian wager, a calculated choice made in the face of uncertainty, suffering and mortality that raises some uncomfortable and fascinating questions. Is faith still faith if it merely begins with a wager? Can belief be genuine, even if doubt never fully leaves? And what do we make of so-called deathbed conversions? Are they real transformations of the heart or last minute insurance policies against the unknown? Get High Impact Uncompromising Tracts HERE Follow Good Fight Ministries on: Facebook: https://www.facebook.com/goodfightministries Instagram: https://www.instagram.com/goodfightministries Twitter/X: https://www.twitter.com/goodfightmin TikTok: https://www.tiktok.com/@goodfightministries We're on Rumble! https://rumble.com/GoodFightMinistries Support Us on Patreon: https://www.patreon.com/goodfight

The Offseason Team Previews from free agency, team need scores, and highlight statistics from the 2025 season. In this episode, the Dallas Cowboys. Get 400+ premium podcasts by signing up at www.UTHDynasty.com as a General Manager PLUS subscriber. Also, get access to exclusive shows and deep data dive content from Chad Parsons (and a VIP Chat with the best dynasty owners on the planet) by signing up as an All-Pro at www.Patreon.com/UTH. Thanks for listening, and keep building those dynasties! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

#748 Is AI really killing copywriting — or is it exposing just how powerful your message needs to be? In this episode, host Brien Gearin sits down with Marisa Corcoran, founder of Copy Confident Society, to unpack why copywriting isn't “dead” in the AI era — it's more important than ever. Marisa shares her wild pivot from professional acting (yes, a Winnie the Pooh audition was the breaking point) to building a thriving copy community, and explains why business owners must “create their own stage” through platforms like podcasts, summits, or content series. You'll also learn why most “copy problems” are actually messaging problems, plus Marisa's practical Ghostbusters-inspired “Proton Pack” framework to clarify what you sell, who you help, and how to make your message memorable — so the right people remember you, rave about you, and refer you! What we discuss with Marisa: + Copy isn't dead — messaging matters + Creating your own stage + Actor's guide to copy + Messaging vs. copy problems + Standing out in a crowded market + Ghostbusters “Proton Pack” framework + Remembered, raved about, referred + Building in public + AI as a copy collaborator + Writing from lived experience Thank you, Marisa! Check out Marisa Corcoran at MarisaCorcoran.com. Join The Copy Chat Facebook Group. Follow Marisa on Instagram. To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

Starting January 28, 2026, military members can finally convert their traditional TSP to Roth while still serving...and if you're deployed to a combat zone, you could convert tens of thousands at near-zero tax rates. Brian "ALF" O'Neill from Wingman Wealth breaks down the game-changing TSP in-plan conversion feature and reveals why this could be a 6- or 7-figure lifetime tax savings for service members who get the strategy right. Main Points Roth vs Traditional Basics- Roth is "tax insuranc" against future taxation Why Military Tax Rates Are So Low What Are TSP In-Plan Conversions? New feature launched January 28, 2026 Convert traditional TSP to Roth TSP while still serving (previously had to wait until separation or age 59½) Can do up to 26 conversions per year Entire converted amount added to taxable income for that year Critical: TSP does NOT allow tax withholding; must have cash set aside externally Conversions are irreversible (no recharacterization allowed) The Combat Zone Golden Opportunity CZTE (Combat Zone Tax Exclusion) drops taxable income to near-zero Can convert large traditional TSP balances at 0-12% tax rates during deployment year Don't have to convert while physically in combat zone—any time during that tax year Example: E-5 deployed full year could convert $50,000+ at minimal tax cost Combat zone contributions also pro-rata (10% CZTE balance = only 90% of conversion taxable) This opportunity disappears after separation—can't replicate as civilian Tax Planning Essentials Paying the Tax Bill Strategic Timing for Conversions Best time #1: End of year (November-December) when you know actual income Best time #2: During market downturns—pay tax on lower value, convert more shares Example: $10,000 balance drops to $5,000, convert at 12% = $600 tax vs. $1,200 Don't tie conversions to deployment timing—tie to when you can see full-year income picture Can dollar-cost-average with multiple conversions throughout year (but probably unnecessary) The "2-1-0" Framework (Advanced) Two: Optimize for two spouses, married filing jointly, similar lifespans One: Optimize for surviving spouse facing higher single tax rates (widow/widower penalty) Zero: Optimize for heirs—prepay tax bill, leave Roth money to children Advanced strategy: High-earning children gift parents money for Roth conversions at parent's lower rate Who Should Convert and How Much Five-Year Rules and Withdrawal Restrictions Common Mistakes to Avoid Implementation Details Related Strategies When Professional Help Makes Sense First-time converters with 5-figure amounts Complex family situations (multiple income sources, kids in college) High-income earners considering large conversions Anyone uncertain about tax projections Use MFAA advisors, Military Tax Experts Alliance, or fee-only CFPs Resources & Links Wingman Wealth: wingmanwealth.com Military Financial Advisors Association (MFAA): militaryfinancialadvisors.org Fighter Pilot Finance Facebook Group (managed by Alf) Nectarine: hellonectarine.com (fee-only advisor consultations) Military Tax Experts Alliance: militarytaxexperts.org IRS Estimated Tax Payments: irs.gov Dinky Town Calculators (free tax projection tools): dinkytown.net/taxes.html  Related Podcast Episodes: Episode 2: TSP Deep Dive (most popular episode) Various TSP fund analysis episodes Key Takeaways TSP in-plan conversions launched January 28, 2026—military members can now convert traditional TSP to Roth while still serving without waiting for separation Combat zone deployments create once-in-a-lifetime opportunities—CZTE income drops taxable income to near-zero, enabling $50,000+ conversions at 0-12% tax rates You must have external cash for taxes—TSP does NOT allow withholding from conversions; need savings, refund, or estimated payments ready Most military members face higher retirement tax rates—pension + civilian job + Social Security likely pushes you into 22-24% brackets, making Roth conversions at current 10-12% rates a no-brainer Conversions are irreversible—no recharacterization allowed, so measure twice and do tax projections before converting Market downturns are conversion opportunities—when account value drops 50%, you pay tax on half the value but convert the same number of shares BRS members have automatic conversion candidates—5% government match always goes traditional, creating ongoing conversion opportunities if you're in low brackets State residency matters enormously—converting while legal resident of Texas saves 5-13% vs. high-tax states like California or New York This could be six-figure lifetime tax savings—depending on account size, career length, and strategy execution, potential $10,000-$100,000+ in tax savings November is optimal conversion month—you know actual income for the year, can calculate exact bracket room, and avoid year-end surprises   Spencer and Jamie offer one-on-one Military Money Mentor sessions. Get your personal military money and personal finance questions answered in a confidential coaching call. militarymoneymanual.com/mentor Over 20,000 military servicemembers and military spouses have graduated from the 100% free course available at militarymoneymanual.com/umc3 In the Ultimate Military Credit Cards Course, you can learn how to apply for the most premium credit cards and get special military protections, such as waived annual fees, on elite cards like The Platinum Card® from American Express and the Chase Sapphire Reserve® Card. https://militarymoneymanual.com/amex-platinum-military/ https://militarymoneymanual.com/chase-sapphire-reserve-military/ Learn how active duty military, military spouses, and Guard and Reserves on 30+ day active orders can get your annual fees waived on premium credit cards in the Ultimate Military Credit Cards Course at militarymoneymanual.com/umc3 If you want to maximize your military paycheck, check out Spencer's 5 star rated book The Military Money Manual: A Practical Guide to Financial Freedom on Amazon or at shop.militarymoneymanual.com. Want to be confident with your TSP investing? Check out the Confident TSP Investing course at militarymoneymanual.com/tsp to learn all about the Thrift Savings Plan and strategies for growing your wealth while in the military. Use promo code "podcast24" for $50 off. Plus, for every course sold, we'll donate one course to an E-4 or below- for FREE! If you have a question you would like us to answer on the podcast, please reach out on instagram.com/militarymoneymanual.