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Most independent artists walk away from a live show with whatever the ticket sales and merch table produced. Cody DeLong has spent more than a decade helping artists find what's left on the table, and it turns out there's quite a bit. Cody is the CEO and co-founder of Sound Rink, a live-music technology company focused on VIP experiences, artist pre-sales, and direct-to-fan commerce. He started his career booking shows for punk and emo bands, co-founded Armada Merch, and built Sound Rink into a platform that helps artists of all sizes capture more revenue from their live shows — and own the fan data that makes future shows more profitable. In this conversation, Cody breaks down how independent artists can start capturing fan data and earning incremental revenue from live shows, even before they're running VIP packages. He explains what a superfan actually looks like in practice, why most artists don't own the data from their own ticket sales, and how to build the kind of direct fan relationships that pay off across an entire career — not just one tour. Cody also gets into why pre-sale ticketing is the right entry point for most independent artists, what needs to be in place before a VIP offering makes sense, and where artists leave money on the table when they do run one. He covers what label deals can do to a mailing list, why an artist who only tours once a year may have more leverage than they think, and why building a mailing list is still the most important thing an artist can do right now. For show notes and episode a list of past episodes, please visit UnstarvingMusician.com. Support the Unstarving Musician The Unstarving Musician exists solely through the generosity of its listeners, readers, and viewers. Learn how you can offer your support at UnstarvingMusician.com/CrowdSponsor This episode was brought to you by Podcast Startup. Ready to launch your podcast or take it to the next level? Podcast Startup gives you the frameworks, systems, and insider knowledge to build a show that actually grows your audience and serves your goals. Whether you're just getting started or looking to improve your existing podcast, you'll get actionable strategies on equipment selection, content planning, audience building, and sustainable production workflows—without the overwhelm. Learn more at UnstarvingMusician.com/PodcastStartup. Join podcasters who are building shows that last. Resources The Unstarving Musician's Guide to Getting Paid Gigs, by Robonzo Dreamhost – See the latest deals from Dreamhost, save money and support the UM in the process. More Resources for musicians Disclosure: Some of the links in this post are affiliate links. This means I make a small commission, at no extra charge to you, if you purchase using those links. Thanks for your support! Stay in touch! @RobonzoDrummer on Instagram @UnstarvingMusician on Facebook and YouTube
Join Scott Lee and I as we talk about resurrecting the New England Metal and Hardcore Festival, and how the festival got its start in the first place. Scott talks about how he has navigated a 2 decades long career in the music business. What it's been like to see his friends bands start out to becoming some of the biggest bands in metal today. This is a fun chat with TONS of great stories, enjoy. Intro Music: “Remember “This Night” (Podcast Edit) by Chae Hawk "Pretty Lights" by Heartsick Show Sponsors: Rockabilia (www.rockabilia.com) USE OUR CODE BREWTALLY AND GET 10% OFF YOUR TOTAL ORDER!! Starving Artist Brewing Co (www.starvingartist.beer) Links: Facebook: www.facebook.com/scott.lee.5680 www.facebook.com/metalandhardcorefest www.facebook.com/rockabiliacom www.facebook.com/starvingartistbrewing www.facebook.com/brewspeakpod Instagram: @nemhfofficial, @scottlee26, @brewspeakpod, @jbeatty616 Twitter: @NEMHF_Official, @SCOTTLEE26, @rockabilia, @brewspeakpod, @jbeatty616 Website: www.metalandhardcorefest.com Email:Brewtallyspeaking@gmail.com RATE/REVIEW/SUBSCRIBE!!! --- Support this podcast: https://podcasters.spotify.com/pod/show/brewspeakpod/support
Scott is the co owner of the VIP ticketing company Sound Rink. He is also the co-owner of Modern Empire Management where he guides the careers for such artists as Jason Richardson, Kublai Khan, Currents, Enterprise Earth and many others. Scott is also the founder of the New England Metal and Hardcore festival and was the producer for it's first 16 years. You can find his company on Instagram @sound_rink. Email Me: AskBlasko@Gmail.com Follow Me: @Blasko1313 on Twitter & Instagram Facebook: aNewLevelPodcast Please Rate and Review on Apple Podcasts or wherever you listen to this show! Thanks to Musicians Institute, Blake Bunzel, Monster Products and Jabberjaw Media for all your hard work. Thanks to all my guests and listeners for your support! Learn more about your ad choices. Visit megaphone.fm/adchoices
During Matt's trip to Charleston, Dave Bazan stopped by to have lunch and talk with Toby Joey and Matt in person. This conversation was a blast. Toby or course says some incredibly obnoxious things and has Dave cracking up and we get to discuss some stuff about dave personally that we've never heard before. Sponsors and Links: Club W www.clubw.com/badchristian Credit Karma text BADCHRISTIAN to 89800 Fallstar https://www.facebook.com/Fallstar/ The Jabberjaw Media Network and this podcast are Presented by our sponsor Sound Rink, an Experience Company - www.soundrink.com
Mark Salomon is the singer of Stavesacre and other bands and Mark LaFay is the Manager of Haste the Day and other bands. They join us on the second half of the show to discuss gun control. Sponsors and Links: Harry's www.harrys.com code: BCPOD to save $5 A People To Be Loved by Preston Sprinkle www.peopletobeloved.com Support us by shopping at Amazon- Bookmark this amazon link Roust www.roust.community We are a part of the Jabberjaw Media podcast Network - www.jabberjawmedia.com The Jabberjaw Media Network and this podcast are Presented by our sponsor Sound Rink, an Experience Company - www.soundrink.com
This week Stephen talks about the 3 biggest lies we believe, and sits down with author and musician, Aaron Lunsford, to talk about his new book, "Backstage: How I Almost Got Rich Playing Drums in a Christian Hardcore Band." This show is a part of the Jabberjaw Media podcast network. (www.jabberjawmedia.com) Presented by Sound Rink, an experience company. (www.soundrink.com) Additional support provided by Kings Road. (www.kingsroadmerch.com)
Aaron Weiss is the enigmatic vocalist of mewithoutYou. We finally tracked him down and went over some of the urban legends surrounding him and the band and an update on his "faith journey" Sponsors and Links: Audible www.audiblePODCAST.com/BCPOD One Kingdom www.onekingdomrock.bandcamp.com Break It Down www.breakitdownpod.com Pastor With No Answers: http://badchristian.com/pastor-with-no-answers/ We are a part of the Jabberjaw Media podcast Network - www.jabberjawmedia.com The Jabberjaw Media Network and this podcast are Presented by our sponsor Sound Rink, an Experience Company
Matt explores the topics of Radical Islam, Terrorism, Syria and refugees in conversations with terrorism law professor Jeffery Adicott, Libertarian podcast host Jason Stapleton, Science Mike, and Underoath keyboardist Chirs Dudley whose European merch guy was killed in the Paris attacks. Links: Texture www.texture.com/breakitdown Amazon Contribute We are a part of the Jabberjaw Media podcast Network - www.jabberjawmedia.com The Jabberjaw Media Network and this podcast are Presented by our sponsor Sound Rink, an Experience Company - www.soundrink.com Learn more about your ad choices. Visit megaphone.fm/adchoices
Toby said the F word 15 times on stage at a Christian venue in an epic rant about Jesus, and Matt wishes that great Christian thinkers and communicators could sometimes talk about something other than the Gospel and also illustrates what he believes to be the parallels between politicians and pastors. Sponsors and Links: Club W- www.clubw.com/badchristian Credit Karma- text BADCHRISTIAN to 89800 Emery Christmas Sweatshirt- Black Friday through Cyber Monday, all SALE items and music are 15% off with the code BLACK15 at shop.badchristian.com. We are a part of the Jabberjaw Media podcast Network - www.jabberjawmedia.com The Jabberjaw Media Network and this podcast are Presented by our sponsor Sound Rink, an Experience Company
Chad Hennings is a three time Super Bowl winning offensive lineman with the Dallas Cowboys in the '90s and flew the A-10 in the Airforce. He has a new book called Forces of Character. Sponsors and Links: Harry's www.harrys.com code BCPOD Prosper www.prosper.com/badchristian Tooth and Nail www.toothandnail.merchline.com BadChristian Sale http://shop.badchristian.com/ Emery Christmas Sweater http://shop.badchristian.com/ We are a part of the Jabberjaw Media podcast Network - www.jabberjawmedia.com The Jabberjaw Media Network and this podcast are Presented by our sponsor Sound Rink, an Experience Company -
Justin Wren is an MMA fighter. After discovering his faith following a six-year struggle with addiction and depression in his early career, Wren stepped away from MMA and founded the Fight for the Forgotten, a non profit to help and serve the Mbuti Pygmy people deep in the jungles of the Congo. Since 2011, Justin and Fight for the Forgotten have provided nearly 3,000 acres of land and 25 water wells to the Pygmies. In 2015 Wren returned to MMA fighting to raise awareness for his cause. Sponsors and Links Prosper www.prosper.com/badchristian Texture www.texture.com/badchristian We Are The City www.toothandnail.com Justin Wren http://www.water4.org/fightfortheforgotten We are a part of the Jabberjaw Media podcast Network - www.jabberjawmedia.com The Jabberjaw Media Network and this podcast are Presented by our sponsor Sound Rink, an Experience Company -
Episode 1 of The Art Collective features an interview with singer-songwriter John Mark McMillan. Make sure you subscribe on iTunes and leave us a review! We are part of the Jabberjaw Media family. (www.jabberjawmedia.com) Sponsored by Sound Rink, an experience company. (www.soundrink.com) Also sponsored by Kings Road (www.kingsroadmerch.com)
Joey is in a particularly goofball mood after what he describes as a really dark Sunday. He opens up about about specific thoughts and feelings he has about himself and family during such times. Sponsors: Club W www.clubw.com/badchristian Credit Karma text BADCHRISTIAN to 89800 Emery www.emeryvip.com We are a part of the Jabberjaw Media podcast Network - www.jabberjawmedia.com The Jabberjaw Media Network and this podcast are Presented by our sponsor Sound Rink, an Experience Company - www.soundrink.com
Episode 181 - A split 7" as it were! Podcast hosts collide and we have on the show today, Mark Brickey who hosts the spectacular show called Adventures In Design which focuses on design, art and the ability to make a living out of it. While the format may be a bit unconventional (we wander many different places) it's a discussion that enlightened me many times and I hope it does the same for you. We are a part of the Jabberjaw Media podcast Network The Jabberjaw Media Network and this podcast are Presented by our sponsor Sound Rink, an Experience Company Learn more about your ad-choices at https://news.iheart.com/podcast-advertisers
Billy Power, ex Tooth and Nail A&R and host of the Urban Achiever podcast interview Matt Carter about his background, upbringing and philosophies. Links: Audible www.audible.com/breakitdown Urban Achiever www.urbanachievershow.com Amazon Contribute We are a part of the Jabberjaw Media podcast Network - www.jabberjawmedia.com The Jabberjaw Media Network and this podcast are Presented by our sponsor Sound Rink, an Experience Company - www.soundrink.com Learn more about your ad choices. Visit megaphone.fm/adchoices
Preston Sprinkle is the vice president of Eternity Bible College's Boise extension. He blogs at Theology in the Raw and co authored Erasing Hell with Francis Chan. He has a new book out Dec 8th called A People to be Loved, Why Homosexuality Isn't Just an Issue. Sponsors and Links: Harry's www.harry's.com code BCPOD Casper www.casper.com/bcpod code BCPOD We are a part of the Jabberjaw Media podcast Network - www.jabberjawmedia.com The Jabberjaw Media Network and this podcast are Presented by our sponsor Sound Rink, an Experience Company - www.soundrink.com
It's here. Enjoy this preview of The Art Collective with Stephen Christian and come back next week for Episode 1. For more information, please visit www.theartcollectivepodcast.com We are a part of the Jabberjaw Media podcast Network - www.jabberjawmedia.com The Jabberjaw Media Network and this podcast are Presented by our sponsor Sound Rink, an Experience Company - www.soundrink.com
Enjoy a teaser of what's to come from Lead Singer Syndrome with Shane Told! www.leadsingersyndrome.com www.jabberjawmedia.com Presented by Sound Rink (www.soundrink.com) Learn more about your ad choices. Visit megaphone.fm/adchoices
On this episode of INSIDE MUSIC, host James Shotwell connects with Cody DeLong, founder and CEO of Sound Rink. What Cody and his team aim to do every day is create unique VIP experiences to help artists better connect with their fans without dealing with all the red tape and extra work that comes with trying to setup something special for those hoping to meet their favorite artists. It's a very cool idea, and it's one that is starting to catch on at an alarming rate. Cody tells us all about his company's origin, as well as where they hope to go in the future, and somewhere in the middle both he and James confess their undying love for The Spill Canvas. It's a little different than some of our recent episodes, but we believe you'll enjoy it all the same.