Podcast by Mike Bean
Episode 25 - Mission statements, straplines and expressing your position in writing by Mike Bean
Episode 24 - Combine all your expertise for powerful positioning by Mike Bean
Episode 23 - Six way to focus your law firm by Mike Bean
Episode 22 - Challenges for positioning law firms by Mike Bean
Episode 20 - Outspend big law on marketing by Mike Bean
Episode 19 - Introduction to positioning for law firms. by Mike Bean
Episode 18 - Video for developing lawyers sales skills by Mike Bean
The ability to create a personal connection through digital content is attractive because a busy person can reach other human beings at a scale not possible face-to-face. I also believe it smooths the transition when the time comes to develop a real relationship offline. In this episode I want to talk briefly about how video can bring these two benefits.
Episode 16 - Ranking on the second biggest search engine by Mike Bean
Episode 15 - Creating spin off content from your videos by Mike Bean
Episode 14 - Using video to get marketing content from lawyers efficiently by Mike Bean
Episode 13 - Three people that inspired me to make videos regularly by Mike Bean
Episode 12 - The Perfect Tweet by Mike Bean
Episode 11 - Don't worry about your follower counts on social media by Mike Bean
Episode 2 - Snapchat for law firm graduate recruitment by Mike Bean
Episode 3 - The creative bar in digital marketing by Mike Bean
Episode 4 - How to learn any new social media or digital marketing platform by Mike Bean
Episode 5 - My worst ever marketing tactic by Mike Bean
Episode 6 - Free marketing plans for staff at risk of redundancy by Mike Bean
Episode 7 - Business lessons I learned from bunking off school to go climbing. by Mike Bean
Episode 9 - CMA report in to legal services market. by Mike Bean
Episode 8 - Are law firms spending too much on their websites? by Mike Bean
Episode 10 - How to get people to see your legal updates online. by Mike Bean