Conversations with ClubRight

In this bonus episode of Conversations with ClubRight, Ryan Charlesworth of Black Raccoon Consultancy joins Wayne to discuss some predicted trends for the fitness industry in 2025. They'll cover topics such as AI in the fitness industry, how gyms can capitalise on data-driven personalisation, holistic wellness and how to leverage community.  Tune in for valuable insights and actionable strategies to help your fitness business thrive in 2025!

It's the finale of season two and who better to close out a brilliant season than Mike Hind MBE.  Mike is the founder of several successful businesses in the fitness industry and is most known for his dedication to his local community.  In this episode, we're getting into what it was like opening a gym with £2,000, what drives him to play such an active role in his community and how other gym owners can do the same - plus, a hilarious story from when Mike picked up his MBE!  We'd like to take a moment to thank all of our guests and listeners for helping to make Season Two of Conversations with ClubRight happen. We've had a blast recording this season and we'll see you again soon. Follow Mike: Website: https://mikehindmbe.co.uk/  Instagram: https://www.instagram.com/mikehind_mbe/  Facebook: https://www.facebook.com/MikeHindFitness 

In the penultimate episode of season two, we're delving into the world of access control - and who better to chat to than industry expert Simon Trobe of Zero IT Solutions! We spoke to Simon about the security benefits of installing door access, the liabilities involved with gym security, which methods of access control are worth the hype and how gyms can transition to being open 24/7. If you're considering access control at your gym or you're curious as to how you can make your business more secure, this is the episode for you. Speak to Zero IT Solutions https://clubright.co.uk/clubright-connect/zero-it-solutions-ltd/  E: simon@zeroitsol.co.uk Tel: 0141 737 7833

Sometimes it's not straightforward to get simple answers to your questions, especially if you're opening a new club and have never run a business.  So to help you along the way, Wayne is answering some of gym owners' most-asked questions, from how to find a gym premises to hiring and retaining staff. Timestamps 02:00 - Is opening a gym profitable? 05:25 - How can I retain my gym staff? 10:39 - How should I deal with members who book but don't turn up to my classes? 16:16 - What should I look for in a gym location? 24:21 - How can I compete against budget gyms? 30:10 - Is Direct Debit too advanced for my class studio? 36:11 - Why are my member attrition rates so high?

This week, Wayne shares his tried and tested member acquisition strategy so that you can drive some serious revenue in 2024. He covers everything from defining your USP to building a seamless referral program and converting prospects into paying members. If you find lead generation challenging, this is the episode for you. Timestamps 02:56 - Defining Your USP 08:37 - Marketing Mix 17:50 - Driving Referrals 26:47 - Boosting Conversion Rates

Happy New Year everyone! In our first episode after our mid-season Christmas break, we've got Ryan Charlesworth of Black Raccoon Consulting on to chat about some predictions for the fitness industry in 2024.  We're covering everything from holistic wellness to smart equipment, and most importantly, what your club can do to get ahead of the trends. Find Ryan Listen to The Inside Track Podcast: https://www.youtube.com/@theinsidetrackpodcast/featured  Connect with Ryan: https://www.linkedin.com/in/ryancharlesworth/  Black Raccoon Consultancy: https://www.blackraccoon.org/ 

This week Wayne is joined by the Founder of FTC Gym, John Grindrod. John chats to us about his time in the RAF and what led him to build a wildly successful gym in Ipswich. He shares everything he learned along the way, from retaining more than 60% of his members during the nationwide lockdowns to how you can strive for excellence in every aspect of your business. Find John FTC Gym: https://www.ftcgym.com/home  Instagram: https://www.instagram.com/ftcgymipswich/?hl=en  LinkedIn: https://uk.linkedin.com/in/john-grindrod-bsc-hons-92283271 

This week Wayne is joined by ClubRight's Head of Customer Success, Paul Jouanny, to chat about how member expectations have changed in recent years and what businesses can do to stay ahead. They cover how customer expectations have changed, how gyms can spot a change in their members' expectations and offer practical advice on how to deal with it. Connect with Paul on LinkedIn

In Episode 3 of Season 2, Wayne is joined by Debbie Hancock of Southbourne Accountancy to discuss how the current economic climate impacts businesses in the fitness industry. Debbie also gives some knockout advice on money mindset, breaks down cash forecasting and gives you some actionable steps you can take today to get back on top of your business finances. If you've ever felt overwhelmed by the financial aspect of running a gym, this is the episode for you. Where to Find Debbie Facebook: https://www.facebook.com/debbie.hancockSA/  LinkedIn: https://www.linkedin.com/in/southbourneaccountancy/  Money Mindset Freebee: https://moneymindset.southbourneaccountancy.co.uk/opt-in  Book a Coffee & Chat: https://link.leaddec.com/widget/bookings/coaching_inital 

In the second episode of Season Two's premiere, Wayne goes even deeper into how ClubRight came to be.  He shares how he went from gym owner to founder of a Member Management supplier and the events that followed… If you've ever wondered how ClubRight came to be, this is the episode that tells-all.

In this episode, Wayne rewinds to the very beginning of his career in the fitness industry.  He shares why he decided to open a gym after several years in the motor trade, what it was like opening a gym just as the 2007 recession hit, and how these events started to lead him to where he is today. If constantly striving to run a successful club is leaving you feeling a little burnt out, this episode is for you. Be sure to tune into Part Two next week.

If this episode sounds a little different, it's because we shot and recorded the whole thing using Zoom Meetings! This week, we're (virtually) joined by Guy Griffiths of GGFit. Guy is a retention expert with years' of valuable knowledge on best practices for keeping your members engaged. So, we thought we'd get him on the podcast and ask him for his thoughts and advice on navigating COVID-19. We hope you’re all doing your bit to stay home and stay safe!

Darryl is the Owner of BodyHub Billericay - an outdoor bootcamp and assault course designed for people that want to improve their general fitness and wellbeing. In this episode, Wayne chats to Darryl about the power of positivity and the responsibility of keeping your members motivated. You can order Your Body Bible book here, and you can follow BodyHub on Facebook, Twitter, and Instagram!

Our guest this week is Core Health & Fitness representative Rob Handy! Rob has over 20 years' experience in the fitness industry, from equipment sales and consultancy to founding the Independent Gym Owners UK & Ireland network almost two years ago. Wayne chats to Rob about how he's seen the fitness industry change over the last twenty years, what equipment is most popular for 2020 and how important it is for gym owners to network with other gym owners.

We're back this week with guest Charlotte Woolven-Brown! Charlotte is a qualified solicitor specialising in Data Protection and GDPR. In this episode, Wayne and Charlotte break down the confusion surrounding GDPR for gym owners. Charlotte also offers tips and best practices on how your club can stay 100% compliant, and avoid those nasty fines!

Happy New Year everyone! We're kicking off 2020 by addressing a common theme when it comes to owning a fitness business: over-complication. Contrary to popular belief, you don't need a million membership options and endless circuits of equipment to impress your members, nor do you need lots of different systems in place to make sure your business runs smoothly. Wayne and Neil talk about the different ways that gym owners can run into over-complication and ways to simplify things!

In this episode of Conversations with ClubRight, we speak to accountant, entrepreneur and Heybridge Swifts chairman Gary White! He has 40 years experience in the accounting sector, so we thought we'd pick his brains about everything a gym owner should know when it comes to finances and setting up your own business.

Today Neil and Wayne are talking about one of Neil's crazy inventions: a Pre-Pre-Sale. The majority of club owners will have heard of a Pre-Sale, which is effectively selling memberships to prospects ahead of when a new business is set to open - meaning you've got people using your club as soon as the doors open. A PRE-Pre-Sale is one step further than that! Neil explains why it's useful and why new clubs everywhere should consider it.

This week, we chat about competitors and what to do about them. A lot of clubs panic when a new fitness facility opens up in the same town, especially if their pricing is more competitive than yours! We talk about how to add value to the member experience, gain loyal members and most importantly, how to stay competitive.

In the first episode of Conversations with ClubRight, we're talking about Memberships - are they actually still relevant? Is it still a product that people want to buy? Wayne and Neil give their take on Memberships, adding value to the member experience, and how you can modernise your joining process to get more members through the door.