Podcasts about gym owners

Join us July 18–19 at the SPF Mastermind Event and learn exactly how to grow your gym, stand out in your community, and finally get the freedom you've been chasing—grab your seat here! Or click here: https://events.vincegabriele.com/july2025 In this episode of Ask Vince, Vince Gabriele and guest host Onur celebrate the show's unexpected #1 ranking and talk about what really got them there—not fancy studios, but straight-up consistency and care. Vince opens up about everything from recording podcasts on his phone while walking to how being known in your local community can make or break your business. They dig into what to do when old marketing stops working, how to refocus when you're feeling scattered, and why leveraging relationships matters more than slick tactics. It's honest, funny, and packed with real-world takeaways for gym owners who want to grow without the fluff. 5 Quick TakeawaysShow up every week. It's not the mic—it's the message.Get known locally. Fame in your town beats fame on Instagram.Track your numbers. If you don't measure it, you can't fix it.Pivot when needed. What worked last year might flop today.Borrow someone's audience. Partner up to grow faster. Join us July 18–19 at the SPF Mastermind Event and learn exactly how to grow your gym, stand out in your community, and finally get the freedom you've been chasing—grab your seat here! Or click here: https://events.vincegabriele.com/july2025 If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

STRONG Life Podcast ep 508  Helping a Strength Coach / Gym Owner with Business Struggles  This a heartfelt message from a Strength Coach who needs help while juggling busy family life, financials and growing the business.  Both of my certifications come with business bonuses and SSPC Cert is getting another business bonus so make sure you check it out! SSPC Cert  ========== STRONG Life Resources ALL Linked Below: https://GetDadStrong.com - (7 Day FREE Trial) 30 Minute Workouts for the Busy Dad / Busy Man    https://marketplace.trainheroic.com/workout-plan/team/garagegymgladiators?attrib=1266-web - Gladiator STRONG 7 Days FREE   =======   http://ZachStrength.com - BEST FREE STRENGTH TRAINING COURSES    http://SSPCoach.com - SSPC (Strength & Sports Performance Coach) CERTIFICATION with Business Bonus Seminar   https://GetDadStrong.com - (7 Day FREE Trial) 30 Minute Workouts for the Busy Dad / Busy Man     https://ZachEven-Esh.com  - STORE / PRODUCTS / RESOURCES   CONSULT with Zach - https://zacheven-esh.com/coach/    https://UndergroundStrengthCoach.com - The Underground Strength Academy for Strength Athletes & ALL Coaches. Business & Training Seminar Bonuses.   RECOMMENDED SUPPLEMENTS:   https://www.thorne.com/u/Underground    ==========   Compression Gear for Recovery & Improved Performance:   https://dfndusa.com/  -  20% DISCOUNT CODE = ZACH   =====     ZACH'S BOOKS:

I don't give a lot of life advice, but when I do - it's fucking legit. —-------------------------------------------------------------------------------------------------------------I solve problems in your business and make you more money.  Guaranteed. For over a decade I've been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.Stop wishing your business problems are going to magically go away.  Invest in your business and let me solve your problems and optimize your business fast and efficiently. We'll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I'm just here to solve a specific problem and then get out of your way.Learn more about what it's like for us to work together.—-------------------------------------------------------------------------------------------------------------Want to increase your business IQ by 100x for only $50? Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business.New courses are added every month. ⁠www.microgymuniversity.com⁠ —-------------------------------------------------------------------------------------------------------------Need help leasing or buying a building?I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.If you're looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call.—--------------------------------------------------------------------------------------------------------------Elevate Your Coaching and Program Design w/ TeamBuildrTeamBuildr is a strength & conditioning software for performance coaches who want to efficiently build workout programs for their athletes and clients. Their platform was designed to make the life of a strength coach easier when it comes to building workouts, monitoring athlete recovery, and tracking workout data.They are currently offering a 30-day free trial when signing up with code “WTF”.—--------------------------------------------------------------------------------------------------------------Inexpensive Member Management Software That Doesn't SuckGymStudio is a gym and studio management software for businesses that want to deliver a frictionless member experience. Their intuitive platform was designed to re-think how traditional gym management platforms organize memberships, payments, schedules, bookings, and more. GymStudio is utilized by small and medium-sized fitness businesses ranging from strength and conditioning gyms to yoga and Pilates studios around the world. They offer a 14-day trial and a concierge "transition service" when switching from another gym management platform. This all-in-one platform provides this and much more for less than $150 per month.

Don't Miss SPF Live at My Gym in NJ on July 18th and 19th!https://events.vincegabriele.com/july2025 In this episode of the Ask Vince Podcast, Vince keeps it real, sharing no-nonsense insights that every fitness business owner needs to hear. He kicks off by spotlighting the upcoming Mastermind Event on July 18th and 19th at Gabriele Fitness—a game-changing experience designed to help you maximize your gym's revenue, keep clients longer, and build a rock-solid community.But this episode isn't just about making money—it's about mindset, accountability, and making your health a priority. Whether you're crushing it or barely keeping your head above water, Vince's honest, straight-talk approach will hit home. Key Topics Discussed:1. Mastermind Event Announcement:Vince breaks down what you can expect at the event, including powerful strategies for increasing your gym's lifetime customer value. If you're serious about your business, this is a can't-miss opportunity. 2. Understanding Lifetime Customer Value (LCV):Vince gets into the nitty-gritty of how to boost your revenue through three main drivers:Stay Longer: Proven ways to keep your clients coming back.Pay More: Smart pricing strategies that don't scare clients away.Refer More: How to turn your happiest clients into your biggest advocates. 3. The Power of Accountability:You don't need more yes-men. You need friends who aren't afraid to call you out when you're slacking. Vince talks about the value of having people in your life who keep you honest—whether it's about your business or your personal health. 4. Health as an Asset or Liability:Vince pulls no punches as he explains why business owners often let their health fall apart and how this can destroy your success. It's a wake-up call for anyone who thinks they can “figure it out later. 5. Value Over Price:Stop fixating on what you charge—start obsessing over the value you deliver. Vince shares how creating memorable experiences and personalized touches can keep clients around for years. Don't Miss SPF Live at My Gym in NJ on July 18th and 19th!https://events.vincegabriele.com/july2025  If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

How to Get Your Next 5 Clients Without Paid Ads Even If You Hate Marketing HERE Here are 3 ways to get more BFU in your life: [NEW] Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE.  

Secure your spot now for Vince Gabriele's July 18–19 Mastermind Event in New Jersey: events.vincegabriele.com

Staffing problems can destroy your gym's momentum—and your sanity. But with the right systems and mindset, they're solvable.In this episode of Run a Profitable Gym, host Mike Warkentin talks with gym owner Chris Williams about the staffing chaos he inherited when he bought his gym.Chris shares the HR disasters that nearly wrecked his business and lays out the steps he took to rebuild trust, create structure and increase professionalism. He explains how he turned a gym run by friends into a real business and gained the freedom to step away from day-to-day operations. He also breaks down his evaluation system, describes his pathways for staff advancement and explains how he approaches hard conversations with employees.Staffing problems aren't unavoidable, but they are fixable. Tune in to become a better leader for your team!For more help, use the link below to join Gym Owners United and get the free “7 Deadly Sins of Staffing” guide.LinksGym Owners UnitedBook a Call 0:37 - Staffing horror stories11:27 - Systemizing the business13:48 - Documenting roles and responsibilities20:24 - Preventing staffing issues28:20 - What gym owners can do today

Weightlifter, Alejandro Medina,  has been a member of Team USA eight times. He is the 2023 Pan Am Champion, 2022 National Champion, and 2x American Open Champion. He is co-owner of 3 White Lights Gym in Florida where he trains. Alejandro tells Rob about his weightlifting career and explains the ins and outs of pursuing his Olympic dream. They also talk a lot about barbells. Alejandro on Instagram: https://www.instagram.com/medina_islandWhite Lights Gym: https://www.instagram.com/3_whitelights/

Jason Fernandez does a live coaching session with a CrossFit Gym Owner. Watch and learn as he solves the biggest pain point with an affiliate owner in real time. ---

Looking for help with raising your rates? Get BFU's playbook for raising prices so you can charge what you're worth while minimizing client pushback. Includes step-by-step instructions and email templates you can copy and paste. Get it HERE. Here are 3 ways to get more BFU in your life Follow BFU on Instagram HERE Subscribe to Mark's YouTube channel HERE Pick up a copy of Mark's book HERE Are you a gym owner doing more than $15k/mo looking to grow your gym in the next 90 days?   Learn more about the Unicorn Society HERE.

Some gym owners are taking measures to stop workout videos from being filmed in their facilities.See omnystudio.com/listener for privacy information.

Summer is coming, and for many gym owners, that means holds, cancellations and a painful dip in revenue—but it doesn't have to.The summer slump is natural if you don't take action: Clients go on vacation, they trade your programmed workouts for outdoor activities in the sunshine, and kids who are home from school force routine changes.But when clients stop coming to the gym consistently, they lose the momentum they've built, making it harder to get them to restart in the fall.Today on “Run a Profitable Gym,” Two-Brain founder Chris Cooper gives you a tactical action plan for getting ahead of the summer slump in 2025.He breaks down practical strategies for improving summer retention and boosting revenue with seasonal programs, such as offseason athlete camps. You'll also learn how to offer remote coaching and travel prescriptions so you can keep clients engaged even when they're outside the gym.Tune in to hear a complete plan you can apply to your gym today and use every year to make summer a strong season.LinksGym Owners UnitedBook a Call  3:25 - Pre-sell fall engagement5:00 - Seasonal programs and events7:37 - Camps and programs for offseason athletes9:06 - Remote training programs12:29 - Vacation training plans

Want a fresh set of eyes on your business? Get ahead of the chaos—book your call now: https://calendly.com/spf-leo/spf-mastermind-discovery-call What's up, guys—Uncle Vinny here.I'm back behind the mic after some travel and life stuff… but this one's important.We're diving into two big topics today: tariffs and retention—and how both are about to smack gym owners right in the face if you're not paying attention. I break down what I've learned from some seriously smart finance people (not from watching the news), and explain how this stuff could affect your clients and your business.But most importantly—I'm sharing exactly what we did at Gabriele Fitness to drop our attrition rate to 1.5%. That's the lowest it's ever been. I'm talking real strategies, real results—no fluff. If you're trying to keep your members happy, showing up, and not canceling, you'll want to hear this one. Top 5 Key PointsFocus on What You Can Actually ControlYou can't control the economy, politics, or what China does. But you can control your fitness, your food, your time, your team—and how hard you work. Do that.Fear is in the Air—That Affects SpendingTariffs are creating uncertainty, and uncertainty makes people think twice before spending money. If your clients feel unsure, your gym could end up on the chopping block—unless you show them you're worth every penny.Keep What You've GotWhen it gets harder to bring in new leads, your best bet is to double down on the clients you already have. Our motto: Operation: Don't Lose Anybody. That's how we cut attrition to 1.5%.Add Real Value (Not More Sessions)Personalization, connection, and community win. Automated birthday emails don't cut it. We did stuff like personalized holiday videos and ran an epic March Madness event just for members. That's what people actually care about.Don't Be Afraid to Lead HardWhen someone tries to cancel or go on hold, challenge them. Remind them why they started. People are secretly begging to be led—especially in times like these. Be the leader they're looking for. Want a fresh set of eyes on your business? Get ahead of the chaos—book your call now: https://calendly.com/spf-leo/spf-mastermind-discovery-call If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

This recording is from a live call that I was asked to lead for Active Life to discuss how to simplify and dial in your messaging in terms of WHAT you do, WHO you do it for and HOW you do it. —-------------------------------------------------------------------------------------------------------------I solve problems in your business and make you more money.  Guaranteed. For over a decade I've been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.Stop wishing your business problems are going to magically go away.  Invest in your business and let me solve your problems and optimize your business fast and efficiently. We'll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me.  Because this is YOUR business, I'm just here to solve a specific problem and then get out of your way.Learn more about what it's like for us to work together.—-------------------------------------------------------------------------------------------------------------Want to increase your business IQ by 100x for only $50? Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry and then lets you decide which ones to install in your business.New courses are added every month. ⁠www.microgymuniversity.com⁠ —-------------------------------------------------------------------------------------------------------------Need help leasing or buying a building?I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.If you're looking for help with your next lease or if you want us to help you along the journey of buying a building - ⁠head over to www.gymrealestate.co and book a Discovery Call.—--------------------------------------------------------------------------------------------------------------Elevate Your Coaching and Program Design w/ TeamBuildrTeamBuildr is a strength & conditioning software for performance coaches who want to efficiently build workout programs for their athletes and clients. Their platform was designed to make the life of a strength coach easier when it comes to building workouts, monitoring athlete recovery, and tracking workout data.They are currently offering a 30-day free trial when signing up with code “WTF”.—--------------------------------------------------------------------------------------------------------------Inexpensive Member Management Software That Doesn't SuckGymStudio is a gym and studio management software for businesses that want to deliver a frictionless member experience. Their intuitive platform was designed to re-think how traditional gym management platforms organize memberships, payments, schedules, bookings, and more. GymStudio is utilized by small and medium-sized fitness businesses ranging from strength and conditioning gyms to yoga and Pilates studios around the world. They offer a 14-day trial and a concierge "transition service" when switching from another gym management platform. This all-in-one platform provides this and much more for less than $150 per month.

Want to earn $100,000 a year from your gym? Passion alone won't cut it. You need a clear plan.Today, Chris Cooper introduces a proven, step-by-step guide: “The Gym Owner's Checklist for Hitting $100K+ Annual Income.” Based on data from thousands of gyms worldwide, this checklist outlines exactly what you need to do to build a profitable, sustainable business. It's broken down into six essential areas:- Get More Clients- Average Revenue Per Member (ARM)- Length of Engagement (LEG)- Effective Hourly Rate (EHR)- Staff- FinanceIf you've ever felt overwhelmed by the business side of gym ownership, this checklist will give you a clear path forward. Join Chris for a live walkthrough and Q&A on April 29 at 12 p.m. EDT in Gym Owners United—linked below. LinksGym Owners UnitedBook a Call  0:01 - Intro2:29 - Overview of the checklists 3:48 - Client headcount, value & retention8:13 - Owner pay, staff & finance9:50 - Your next step

Why Being “Pretty Good” Isn't Good Enough?Welcome to the Gym Marketing Made Simple podcast — the go-to resource for fitness professionals looking to grow revenue, simplify their approach, and attract the right clients without wasting time on trends that don't convert.Episode HighlightsWhat does it really take to stand out in a crowded fitness market? In this episode, Jonathan Goodman shares why gyms and fitness coaches shouldn't aim to be just “pretty good” for everyone. Instead, he breaks down how becoming the obvious choice for a very specific audience leads to stronger client relationships, smarter content strategies, and long-term business growth.Key InsightsWhy chasing social media popularity doesn't always lead to paying clientsThe importance of niching down and designing services for a specific audienceHow to build trust and expand your network by including other experts in your workUnderstanding the Dunning-Kruger effect and staying committed to learningUsing content as a long-term investment rather than a quick-win toolHow community engagement drives real-world results for gymsWhat leapfrog skills are—and how they give fitness professionals an edgeEpisode Chapters00:00 Intro01:41 Understanding the "Obvious Choice05:26 Choosing Your Customer and Building a Scalable Service09:31 The Importance of Community and Local Engagement14:50 The Role of Content and Social Media in Business Growth15:10 The Dunning-Kruger Effect and Continuous Learning23:21 The Value of Leapfrog Skills and Industry-Specific Knowledge29:12 Building a Reputation and Including Others in Your Work34:43 Personal Insights and Career Turning PointsIf this episode gave you something to think about, share it with a fellow gym owner or coach who's building their own path. Community is how we all grow stronger.Resources & LinksQuickCoach.Fit FacebookJonathan Goodman's FacebookThanks for tuning in! Stay focused, keep it simple, and don't forget—your gym doesn't need to reach everyone, just the right ones.

Book a free call with Kilo HERE. Here are 3 ways to get more BFU in your life: [NEW] Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE.  

In this episode of The Optimal Aging Podcast, I dive into the most common questions gym owners and fitness professionals ask about marketing to people over 50. Learn why blogs still matter, how to get more from your emails, whether TikTok is worth your time and how to consistently create engaging content that actually works.I also share powerful advice on how to truly connect with the active aging community—those in their 50s, 60s, and beyond—by using communication strategies that build trust and reflect their real values and goals.Whether you run a gym, teach classes or offer health-related services for older adults, this episode is packed with practical, proven strategies to help grow your business.

How This Studio Owner 3X'd Revenue and Built a Team That Scales Hosted by Mike Arce, CEO of Loud Rumor In this episode, Mike Arce sits down with Caitlin Bovée, a studio owner in Ontario who scaled her business from $40K/month to over $160K/month—and opened a new location along the way. They break down the mindset shifts, operational systems, and leadership habits that transformed her business, without relying on gimmicks or shortcuts. You'll learn: – What Caitlin changed in her sales process to go from “no system” to 80–90% conversion – How her team uses monthly optimization meetings to evolve with consumer behavior – Why having a lead gen specialist (and no referral system) still works when the product is dialed in – How focusing on leadership development—not just strategy—was the biggest unlock Whether you're stuck at $50K/month or building toward your first $1M year, this episode will challenge how you think about growth—and help you focus on what actually drives results.

Description: How To Lead from Any Seat on the Team — Managing Up for a Stronger Studio Culture Hosted by Mike Arce, CEO of Loud Rumor Whether you're the owner of a gym, a front desk manager, or part of the coaching team, this episode is for you—and it's one your entire team should hear. Mike Arce breaks down one of the most overlooked leadership skills in business today: managing up. You'll learn: – Why great teams don't just manage down… they lead in all directions – How to strengthen your studio's culture without changing your title – What most employees misunderstand about their leaders—and how to build real trust – The mindset shift that turns frustration into influence If you're ready to create a gym culture where communication is clear, leaders grow stronger, and everyone feels seen—this episode will show you how. Share it with your team. Set a time to discuss it. And start building the kind of studio people never want to leave.

What We Cover In This Episode: The difference between an LLC and an S-Corp, and how that affects liability, taxation and future growth [4:31] What the purpose of a legal entity is, and how it protects your personal assets from business lawsuits [7:04] How to negotiate commercial leases effectively, plus the strategies you can use to protect your wealth [15:45] What makes membership and staff agreements critical for a new gym business and why not having these in place isn't an option [19:33] The significant financial risks of misclassifying staff and how the true costs this type of mistake can have [25:17] What specific lease clauses gym owners should negotiate, and how to get better protection within those contracts [29:32] What you need to keep in mind as you future plan for the sale of your business [35:08]   Quotes:    “The whole purpose of the legal entity is to protect your personal assets. Think about it as we're basically putting a roof over your head so that the lawsuit comes at you, at the legal entity, and it's going to bounce off you personally, and it's going to stick to the legal entity." [Matt, 6:59]  “The lease is a contract and every contract is negotiable. So the landlord will present you with an initial copy of the lease and recommend that you hire somebody to go through and basically say, we like this language. We don't like this language." [Matt, 15:27]  "So it's not really a question of whether or not you think you should have a membership agreement. You have to. By law." [Matt & Nick, 22:26]  “We want to make sure that we are building an asset, this is an investment, this is an asset that is growing and it is nice and packaged up, because it's a nice little LLC and the more you operate in it the more you can remove yourself from the business it is going to increase its evaluation and then ultimately, we are going to try to sell it.” [Matt, 36:40]   LINKS:  Gym Lawyers Website  Gym Wealth Strategies Website  Their Gym Ventures & New Gym Owner Services Matt's Previous Episode on fitSpot Guru Learn More About All of Our Partners & Get Exclusive Offers Visit the fitDEGREE Knowledge Base Send Megan Your Playlist or Discuss the Podcast Here!  fitDEGREE's Business Portal https://calendly.com/fitdegree-support  support@fitDEGREE.com https://www.instagram.com/fitdegree/ ​​https://www.instagram.com/fitspot_guru/  https://www.fitdegree.com/blog  https://www.youtube.com/channel/UChJ5rK6zWPXjbxtUQx3ys9Q https://www.tiktok.com/@megan_fitdegree  

Welcome to The Optimal Aging Podcast, where we explore the intersection of fitness, content marketing and healthy living for adults over 50. In this supersized and value-packed episode I Jay Croft sit down with three inspiring gym owners—Micah Morgan, Jake Trione and Lisa Grace Wright, who are transforming lives and redefining aging through fitness, storytelling, and community-driven marketing.They are proving that fitness after 50 is more than possible—it's powerful. Through real client stories, strategic use of video content and a deep commitment to connection, they've each built thriving communities that focus on empowerment, wellness and independence.

Join the BFU Team at Perform Better Headquarters in Warwick, RI on May 16-17th for The Gym Owner Masterclass. To see the agenda and claim your spot click HERE. Here are 3 ways to get more BFU in your life: [NEW] Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE.  

Join the BFU Team at Perform Better Headquarters in Warwick, RI on May 16-17th for The Gym Owner Masterclass. To see the agenda and claim your spot click HERE. Here are 3 ways to get more BFU in your life: [NEW] Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE.  

How can gym owners achieve financial freedom and retire comfortably? Traditional retirement plans are not always the best answer for gym owners, and relying solely on gym income can be risky.To tackle this question, Chris Cooper sits down with Joey Mure from “Wealth Without Wall Street,” a podcast and online community designed to educate people on how money truly works.Chris and Joey discuss how gym owners can become financially independent, invest wisely and build wealth beyond their gyms.Joey introduces alternative wealth-building strategies such as syndication, land flipping and infinite banking. He also breaks down legal ways to minimize what you owe in taxes and keep more of your hard-earned money working for you.Gym owners, it's time to start planning for your financial future—tune in to hear how.Use the link below to access free resources and take the financial freedom quiz.LinksFree ResourcesGym Owners UnitedBook a Call05:24 - Where to invest your money12:45 - Passive income from your business19:05 - Small ways to get started 22:29 - How syndication works25:28 - Infinite banking breakdown32:41 - Free resources for listeners

Click below to join us May 2–3, 2025 at Perform Better Headquarters in Rhode Island for an exclusive 2-day event:https://www.performbetter.com/2025-Business-Secrets-for-Gym-Owners-May-2-3-2025/  In this lively and real-talk episode of Ask Vince, Leo and Vince dive deep into the nitty gritty of business ownership, culture-building, and personal growth—with some solid laughs and stories along the way (including breaking into Fenway Park!). From hiring the right team to dealing with burnout, Vince brings candid advice gym owners need to hear—especially when excuses like “the economy” creep in.This one's packed with practical mindset shifts and reminders that if your gym's struggling…it might just be you. And that's actually good news—because you can fix you. Key Topics DiscussedCulture Starts With YouYour gym's culture reflects your personal development. Improve yourself, and you'll see the culture follow.Hiring Based on Values, Not Just SkillsVince shares how hiring for relationships and cultural fit beats resumes and degrees every time.The Myth of Work-Life BalanceEspecially in the early years, balance is earned—not given. Stop pretending you can build something great working part-time.Excuses Like the Economy Are CrutchesBlaming external factors is easy. Ownership, accountability, and adaptability are what create success.Family, Kids, and the Legacy of WorkVince reflects on raising kids while growing businesses and the importance of showing your children what hard work looks like—through both presence and persistence. Click below to join us May 2–3, 2025 at Perform Better Headquarters in Rhode Island for an exclusive 2-day event:https://www.performbetter.com/2025-Business-Secrets-for-Gym-Owners-May-2-3-2025/  If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

A huge untapped market is looking for a gym that understands them, yet many fitness businesses miss the mark. Older adults want strength, longevity, and confidence, but traditional marketing often excludes them. Are you making the same mistake?Welcome to the Gym Marketing Made Simple podcast, your go-to resource for exploring the strategies that boutique fitness gyms need to thrive.In this episode, we're joined by Jay Croft of Prime Fit Content, an expert in marketing fitness services to the 50+ demographic. We'll explore how to create a gym environment that truly resonates with older clients, from personalized communication to authentic representation in marketing materials.Episode Highlights:Boutique fitness gyms have a significant opportunity to serve the 50+ market, but many struggle with how to connect with this audience. Jay Croft explains why traditional marketing approaches often fall short and how gyms can adjust their messaging to better appeal to older clients. He emphasizes the power of personalized communication—through email, phone calls, and text messaging—and highlights the importance of featuring real older clients in marketing materials. Jay also discusses how creating a non-intimidating gym atmosphere can make a significant impact on attracting and retaining this demographic.Key Takeaways:How to tailor gym marketing efforts to appeal to clients over 50.The role of email newsletters in building trust and engagement.Why featuring authentic representations of older clients is crucial.How a mix of communication methods improves client relationships.Ways to create a welcoming gym environment for older individuals.The financial benefits of targeting the 50+ market.Episode Chapters:00:00 Intro24:48 Jay Croft's Background and Business Focus25:03 Challenges and Opportunities in Marketing to Older Demographics 25:20 Effective Marketing Strategies for Older Clients25:38 Importance of Authentic Representation in Marketing25:48 Creating a Welcoming Environment for Older Clients26:03 Personalized Service and Client Engagement26:20 Effective Communication and Marketing Tactics26:35 Building Trust and Credibility with Older ClientsWant to learn more?Connect with Jay Croft and Prime Fit Content here:

What if you could double your gym's size without spending a dime on advertising?Today on “Run a Profitable Gym,” Mike Warkentin talks with top-earning gym owner Travis Laufle of TRVFIT in Detroit, Michigan. In just one year, Travis doubled his gym's size with zero ad spend and earned a spot on the net owner benefit (NOB) leaderboard. Travis reveals the simple but effective strategies he used to attract and retain clients, including creating a referral program, implementing Goal Review Sessions and focusing on organic social media. He also explains why shifting from free trials to free consultations was a game changer for his gym and how focusing on retention and high-value services produces more revenue than constantly chasing new leads.Tune in to this episode to hear proven strategies for growing your gym without paid ads.LinksGym Owners UnitedBook a Call  03:14 - Growth without paid ads07:42 - TRVFIT's business model 13:37 - Net owner benefit strategy22:21 - Referrals and bring-a-friend days28:18 - Top tips for increasing NOB

Are you a gym owner, or manager/leader?This episode is for you. Fitness business is a tricky landscape to navigate but following these 7 laws of success will help boost your success!

To get the details for our July Mastermind Meeting with Zingerman's Founder Ari Weinzweig, email Tom@vincegabriele.com. In this episode of The Business Secrets for Gym Owners podcast, Uncle Vinny shares game-changing insights from his longtime mentor and friend, Ari Weinzweig, the founder of Zingerman's Deli. Ari took a small Jewish deli in Ann Arbor, Michigan, and grew it into an $80 million empire spanning multiple businesses — and his lessons are directly applicable to running a successful gym. Vinny dives deep into three of the most valuable business lessons he learned from Ari: the four stages of business growth, the recipe for outstanding customer service, and the power of creating a clear vision for your business. This episode is packed with actionable insights that will help you take your gym to the next level.Key Points Covered:The Four Stages of Business Growth – Vinny outlines the four stages that every business goes through: Creating, Building, Prime, and Scale. He explains the challenges and opportunities at each stage and what it takes to level up.The Recipe for Great Customer Service – Learn Zingerman's simple but powerful three-step system for providing exceptional customer service: Find out what the customer wants, get it for them, and exceed their expectations.How to Write a Powerful Vision – Discover the difference between a mission and a vision, and why creating a clear, compelling vision for your gym's future is crucial for long-term success.The Importance of Leadership and Delegation – Transitioning from working in your business to working on your business requires building a strong team and elevating leaders within your organization.Lessons from a Multi-Million Dollar Business – Vinny explains how the principles that built Zingerman's into an $80 million business can be applied to growing and scaling your gym.To get the details for our July Mastermind Meeting with Zingerman's Founder Ari Weinzweig, email Tom@vincegabriele.com. If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Most gym owners don't start their businesses to get rich, but that doesn't mean they should struggle to make a living.In fact, the better a gym pays its owner, the more likely it is to stay in business and change more lives.In this episode of “Run a Profitable Gym,” Chris Cooper reveals the Top 10 gym owners for net owner benefit (NOB)—take-home pay. More importantly, he breaks down exactly what the top earners are doing to bring home between $19k and $30k per month.These gym owners have a few key things in common: They repeat simple, effective habits instead of constantly chasing new tactics; they raise rates annually to account for inflation; and they focus on retention and delivering exceptional value to clients.Chris also explains why NOB is the best measure of a gym's health and covers some of the biggest mistakes gym owners make—like adding more members without increasing NOB—and how to avoid them.If you're tired of just getting by, tune in to hear proven strategies for increasing your income.LinksGym Owners UnitedBook a Call  01:51 - Our Top 10 earners04:23 - What they have in common07:54 - Retention and service delivery12:37 - Reputation and social media16:36 - Smart financial planning

In this episode, host Nicole Aucoin introduces an exciting initiative called the Global Health Project. This collaborative effort aims to bridge the gap between traditional healthcare providers and gym owners by fostering partnerships that promote lifestyle interventions—nutrition, sleep, mindset, movement, and strength training. With healthcare professionals often constrained by time in clinical settings, the Global Health Project empowers gym owners with free training on building these critical partnerships. Nicole shares real-world success stories from gyms already working with medical professionals, demonstrating the impact of integrating fitness and nutrition into patient care. Launching on March 20th, the Global Health Project includes a free training program and a dedicated Healthcare Appreciation Week (May 17-23) to encourage collaboration between gym owners and healthcare providers. Participants will gain access to professional media, marketing tools, and continuing medical education (CME) opportunities for healthcare professionals. Whether you're already running a nutrition program or just starting to explore healthcare partnerships, this initiative provides a roadmap for expanding your impact. Tune in to learn how you can be part of this movement to improve global health and connect with medical professionals in your community.   What You'll Learn: Introduction to the Global Health Project The role of gym owners in supporting healthcare providers The impact of lifestyle interventions on chronic disease How to build successful healthcare partnerships Healthcare Appreciation Week (May 17-23) initiative The importance of CME credits for healthcare providers Success stories of gym and healthcare collaborations How HSN Mentoring supports gym owners in launching nutrition programs   LINKS: Episode Blog Post: https://growyournutritionbusiness.com/podcast-episode-202-the-global-health-project-collaborative-initiative-to-create-bridges-between-healthcare-providers-gym-owners  Free Downloadable Guide - 3 Steps To Hiring & Training A Nutrition Coach: HERE   Join us in person at the Gym Accelerator Summit[GAS]:  Live event hosted by HSN Mentoring for gym owners, managers and nutrition coaches to help bridge the gap between fitness and health inside your gym.  April 3-5, 2025 in Nashville, TN.  Tickets & Details: HERE https://growyournutritionbusiness.com/gas/)     ▼ ▽ Connect With Us HSN Mentoring Instagram  | https://www.instagram.com/hsn_mentoring  Healthy Steps Nutrition Instagram  | https://www.instagram.com/healthystepsnutrition Nicole Aucoin Instagram  | https://www.instagram.com/nicole_rd_hsn    ▼ ▽ About Healthy Steps Nutrition & HSN Mentoring:  We believe something as fundamental as nutrition shouldn't be complicated, which is why we focus on a simple habit-based approach. We know that helping you become the best and healthiest version of yourself isn't just about telling you what to eat or going to the gym a few hours a week. Our holistic coaching program addresses nutrition, mindset, sleep, daily movement, support system and lifestyle paired with our expert coaches for accountability and support. Our mission is to help one million people take control of their health one step at a time. In order to do that, we need gym owners and coaches with their boots on the ground, using the Healthy Steps Nutrition framework to empower their communities to make health a way of life. HSN Mentoring provides a turn-key solution for gym owners to build, launch and grow a professional nutrition coaching program in their gym, including training, business systems, nutrition coach certification, an exclusive app to manage clients, and ongoing mentoring. ▼ ▽ Next Step For Gym Owners: Book a FREE Discovery Call {For Gym Owners Only} HERE | https://growyournutritionbusiness.com/book-a-free-call 

The fitness industry is booming with options on every corner, but behind the energy of packed classes lies a stark reality: running a successful fitness business requires much more than exceptional coaching skills. In this candid exploration of fitness entrepreneurship, we unpack the critical mindset shift needed to transform from passionate trainer to effective CEO.Drawing from our combined decades of experience both as gym owners and franchise operators, we reveal why so many fitness professionals struggle with this transition. The harsh truth? When you open a fitness studio, you're not just opening a training facility – you're launching a sales business with a fitness product. Understanding this distinction changes everything about how you operate.We identify three common pitfalls that derail fitness business owners: excessive focus on training while neglecting business systems, inability to delegate effectively (hello, burnout!), and the dangerous habit of relying on walk-ins and referrals without a strategic marketing plan. The "Field of Dreams" approach – build it and they will come – simply doesn't work in today's competitive landscape.For those ready to elevate their business thinking, we offer practical first steps like dedicating just two hours weekly to working ON your business rather than IN it. Simple tactics like observing your operations, conducting local market research, and revisiting your core purpose can dramatically shift your effectiveness as a leader. Building a team culture where your values genuinely guide hiring and accountability creates an environment where employees take ownership.Whether you're a solo trainer considering your own space or a franchise owner managing multiple locations, this episode provides the foundational mindset shifts necessary for sustainable success. The passion that drove you to fitness can flourish even more when supported by effective business practices.Are you ready to stop being just a coach and start being the CEO your fitness business needs? This episode is your first step toward that transformation.

In this episode, I sit down with Jon Sexton, a powerhouse realtor and investor based in Nashville. Jon's journey is nothing short of inspiring—starting as a gym owner, he made the leap into real estate and now runs one of the most successful real estate teams in the area. We dive into his transition from fitness to real estate, the mindset shifts that helped him scale his business, and his top strategies for investing in today's market.If you're looking for insights on building a thriving real estate career, investing smart, and scaling a team, this is an episode you don't want to miss!MAGIC MIND:You have a limited offer you can use now, that gets you up to 48% offyour first subscription or 20% off one time purchases with code WPLT20https://www.magicmind.com/WPLT20 at checkout

In this episode, Mike Arce, CEO of Loud Rumor, breaks down the key differences between managers and leaders and why understanding this distinction is crucial for business success. He shares an insightful exercise from a recent event, demonstrating how managers keep operations on track while leaders focus on judgment and growth. Mike also introduces the "131" problem-solving method and emphasizes how leadership isn't about title but mindset. Whether you're an owner, manager, or employee, this episode will challenge you to step up, think like a leader, and contribute to your company's success.  

From 150 to 300 Members: How Swift River CrossFit Scaled with Smart Systems and Marketing.Welcome to Gym Marketing Made Simple, your resource for exploring the strategies that boutique fitness gyms need to thrive.How do you take a gym from 150 to nearly 300 members in just three years—without sacrificing quality? Amy Moller from Swift River CrossFit did exactly that. In this episode, she shares the systems, strategies, and mindset shifts that made it possible.What You'll Learn in This Episode:- The marketing strategies that doubled Swift River CrossFit's membership- Why having the right systems is key to sustainable gym growth- How data-driven decisions improve client acquisition and retention- The power of a strong gym community in scaling success- How to effectively delegate and refine operations for long-term growthKey Insights:- How paid ads transformed Swift River CrossFit's membership growth- The importance of building systems to maintain quality as your gym scales- Why data-driven decisions are critical for sustainable growth- The role of high-performing communities like the Pinnacle Group in success- How to delegate effectively and create a seamless gym operationEpisode Chapters:00:00 Intro00:02 Gym Marketing and Paid Ads Impact01:40 Aimee's Gym Journey and Growth04:06 Challenges and Systems in a Growing Gym06:21 The Pinnacle Group and High-Performing Gym Owners15:15 Mindset and Success in Paid Marketing24:44 Systems Testing and Delegation31:51 Scaling and Offloading TasksCall to Action:Looking to scale your gym while keeping quality high? Learn how Lasso's marketing strategies can help you grow without the guesswork.Supporting Information & Resources:- Connect with Amy Moller & Swift River CrossFit: https://www.facebook.com/aimee.moller.5https://www.facebook.com/SwiftRiverCF- Join the PUSH PRESS Group for Gym Owners: https://www.facebook.com/pushpress- Explore More Gym Marketing Strategies: https://www.lassoframework.com/Closing:Scaling a gym takes the right combination of marketing, systems, and mindset. Whether you're at 100 or 500 members, the strategies in this episode can help you grow the right way. Thanks for tuning in—subscribe for more insights on gym marketing and business success!

Most gym owners are stuck in a cycle of low profits and high attrition, but not Jeff Binek. In this episode, he breaks down how he turned his gym into a $2.3M real estate empire, built a 7-figure fitness business, and maintains industry-best retention rates—all while working toward removing himself from daily operations. If you're tired of the constant grind and want to learn how to build real, sustainable wealth as a gym owner, listen now! To learn more go to LoudRumor.com Subscribe to our YouTube channel for more stories like this: https://www.youtube.com/@Loud-Rumor - Follow Us! Instagram: Mike Arce- CEO & Founder of Loud Rumor Loud Rumor- Where the Best Gyms Go to Grow  LinkedIn: Mike Arce: https://www.linkedin.com/in/mikearcelive/ Loud Rumor: https://www.linkedin.com/company/loud-rumor  

Click the link below to see the Agenda for Gym Business Raw https://drive.google.com/file/d/1noqfvY46-dtmLWd1_u65N3U4ckTVLBxH/view?usp=sharingand then Click here to get your virtual seats now! In this episode of the FBU Podcast, Vince sits down with Dr. Wood, founder of the Inspired Performance Institute, to discuss how unresolved trauma impacts performance, business success, and overall well-being. Dr. Wood explains how trauma—both major and minor emotional concussions—creates inflammation, disrupts the nervous system, and holds people back from reaching their true potential. He shares groundbreaking insights on how rewiring the brain can help business owners, athletes, and high performers break through self-imposed limitations. Using real-life case studies, including professional athletes and entrepreneurs, Dr. Wood demonstrates how his methods have led to record-breaking performances and financial success. Top 5 Key Points Discussed:The Hidden Impact of Trauma on PerformanceTrauma, even in subtle forms like childhood criticism or self-doubt, keeps the brain in a fight-or-flight state. This unresolved stress affects decision-making, business success, and physical health.Brainwave Optimization for High PerformanceDr. Wood explains the four brainwave states—Beta (high stress), Alpha (relaxed focus), Theta (processing state), and Delta (deep recovery). Rewiring the brain to operate in Alpha can unlock peak performance in business and athletics.The Mind-Body Connection in Business and FitnessMany gym owners and personal trainers unknowingly mask their own trauma through physical training. Dr. Wood emphasizes how trauma resolution can lead to better business decisions, improved client results, and personal breakthroughs.Real-Life Transformations Through Trauma WorkStories include a marathon runner breaking world records post-treatment, a high-level banker overcoming financial self-sabotage, and Dr. Wood's own daughter eliminating autoimmune diseases after addressing childhood trauma.Breaking Limiting Beliefs to Unlock the Next Level of SuccessEntrepreneurs often hit ceilings due to deep-seated fears and limiting beliefs from past experiences. Addressing these mental roadblocks allows for business growth, financial success, and personal fulfillment. Click the link below to see the Agenda for Gym Business Rawhttps://drive.google.com/file/d/1noqfvY46-dtmLWd1_u65N3U4ckTVLBxH/view?usp=sharingand then Click here to get your virtual seats now! If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Book a FREE Hot Seat Call with Us Now by Clicking the Link Below!https://calendly.com/spf-leo/spf-mastermind-discovery-call In this episode, we take you inside a LIVE SPF Mastermind coaching call, where gym owners bring their biggest challenges to the table and get real-time solutions. These hot seat sessions cover critical business issues that gym owners face every day, from increasing profits to refining marketing strategies and structuring training programs for maximum success.Many of the challenges addressed in this call will sound familiar to any gym owner looking to grow their business, improve retention, and boost revenue. The insights shared here could be the game-changer you need to take your fitness business to the next level. Key Points Discussed:How to Increase Gym Profitability – Strategies to maximize revenue, refine pricing models, and create additional revenue streams.The Power of Joint Ventures – How to build strategic partnerships with local businesses and leverage their customer base to drive new memberships.Small Group vs. Large Group Training – Pricing, structuring, and delivering each format effectively to meet client needs while maximizing profitability.Fixing Retention Problems – Understanding why members leave and how to create a gym experience that keeps them engaged long-term.Marketing That Attracts the Right Clients – How to refine messaging, offers, and positioning to attract high-quality leads who are more likely to stay. Book a FREE Hot Seat Call with Us Now by Clicking the Link Below!https://calendly.com/spf-leo/spf-mastermind-discovery-call If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Get our list of Best Offers for Your Gym HERE. Here are 3 ways to get more BFU in your life: [NEW] Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE.  

If you want to meet Devin along with over 140 ambitious gym owners and completely transform the way you run your gym click the link below to secure your spot at the most anticipated gym business event of the yearhttps://vincegabriele.com/gym-business-raw/ In this episode, Vince sits down with Devin Gage, a gym owner who went from struggling to sign his first client to running multiple gyms and making millions. They talk about the highs, the lows, and the oh sh*t moments of business growth. Devin shares how he went from clueless and overwhelmed to confident and strategic, breaking down the exact mindset and frameworks that got him there. They dive into the importance of having a clear vision, making data-driven decisions, and finding the right people to grow your business without losing your sanity. If you're a gym owner wondering what's next, this episode is packed with insights that'll help you level up. Five Key Takeaways:Get Clear on What You WantSaying “I want to grow” isn't enough. You need a specific, tangible goal—whether it's hitting $1.5M in revenue, working 20 hours less per week, or opening a second location. If your goal doesn't make you a little nervous, it's probably not big enough.Feel the Fear and Do It AnywayBig moves come with big risks, but sitting still is riskier. Devin follows a simple three-question framework:What's the upside?What's the worst-case scenario?Can I live with that worst case?If you can, it's time to move forward.Stop Running on Feelings—Know Your NumbersA gym owner saying “I feel like business is good” without knowing their retention rate, conversion numbers, or sales data is flying blind. The numbers don't lie—if you don't track them, you can't fix what's broken.Your Business Is Only as Good as Your PeopleIf you want to grow, you need self-driven facility leaders. These aren't people who wait to be told what to do—they take action, build relationships, and treat the gym like their own. Hire the right leaders, and your business will grow. Hire the wrong ones, and you'll lose a ton of money (Devin learned this the hard way).Your Job Will Change—And That's a Good ThingScaling means stepping away from the daily grind and spending more time thinking, solving problems, and planning for the future. It's not always exciting, but it's what takes you from running a gym to running a business. If you're stuck in “firefighter mode” putting out problems all day, you'll never get to the next level. If you want to meet Devin along with over 140 ambitious gym owners and completely transform the way you run your gym click the link below to secure your spot at the most anticipated gym business event of the yearhttps://vincegabriele.com/gym-business-raw/ If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

Click the link below if you want to completely redefine your gym in 2025 by attending the most sought after event for Gym Owners across the country: https://vincegabriele.com/gym-business-raw/  Podcast Summary:Marketing your gym shouldn't feel like throwing spaghetti at the wall and hoping something sticks. In this episode, I'm sitting down with the brains behind KISS Marketing—Chrizni Spitz, Will Matheson, and Ben Stocks—to talk about what's actually working right now for gym owners who want more leads, better retention, and a marketing plan that doesn't feel like chaos. Whether you've tried Facebook ads and got burned, struggle with social media, or have a website that's basically a digital paperweight, we're covering the simple (but powerful) changes that make all the difference. No fluff, no gimmicks—just real strategies from people in the trenches. Let's dive in! 5 Key Takeaways1️⃣ Stop Squirrel Marketing – A marketing calendar will save you from the random, last-minute “oh crap, I need leads” approach and actually build momentum.2️⃣ Funnels = Leads on Autopilot – If you're still manually following up with leads one by one, you're leaving money on the table. A simple funnel fixes that.3️⃣ Facebook Ads Aren't Dead (You Just Need a Strategy) – Most gym owners quit ads too soon. Here's how to tweak what's not working and actually get ROI.4️⃣ Your Website is a Lead Machine—If You Build it Right – Ditch the clutter, focus on local SEO, and make it easy for people to take action.5️⃣ Content That Converts – Posting random workout videos won't cut it. Learn what to post, how often, and why your social media presence matters for ads and trust-building. Click the link below if you want to completely redefine your gym in 2025 by attending the most sought after event for Gym Owners across the country:https://vincegabriele.com/gym-business-raw/ If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

#258: Have you ever felt like you're spinning your wheels, waiting for the "perfect time" to make a move? Success doesn't wait. In this episode, I share key insights from my recent mastermind experience and break down why acting with urgency is the game-changer most gym owners are missing.