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This week Beth Feraco makes her Industrial Strength Show debut... And it won't take the Industrial Strength Universe long to figure out WHY Joe invited her on the show :) Beth is a "NO BS", "Tell it like it is" Health & Fitness coach who is dedicated to busting popular fitness myths and helping people reach their goals WITHOUT following fitness fads or trendy diets. On today's show you'll hear Beth & Joe discuss a variety of topics including: How/Why Beth got started in the fitness industry; Creating content that will positively IMPACT your clients vs trying to IMPRESS your peers; Top 3 pieces of misinformation currently being spread online; Why EVERYONE needs to "master the basics"; Beth's stance on tracking calories/macros; Strength training recommendations (for females); Why Beth has a problem with weight vests; The power of "community"; The "missing piece" to most people's fitness/nutrition journey... And Much MORE! *For a full list of Show Notes with Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS @bethferacofitness Cut The Crap With Beth And Matt (podcast) Kasey Jo Orvidas - Health Mindset Coaching Certification Iron Business Blueprint - 90-Day Coaching Program
Peak Human - Unbiased Nutrition Info for Optimum Health, Fitness & Living
Chris Kruger returns to Peak Human for an electrifying, no-nonsense breakdown of why the calorie paradigm is broken, how hormone health is the real foundation of lifelong fitness, and what he calls the “Forever Jeans” formula — a simple, powerful way to track your health without lab work or complex diagnostics. In this episode, host Brian Sanders returns after an eight-month hiatus with an update on his documentary 'Food Lies' and a deep dive conversation with fitness expert Chris Krueger. They discuss the myths surrounding diet and exercise, emphasizing the importance of natural hormone optimization over artificial supplementation like TRT. Krueger outlines a holistic approach to health that targets core strength, mobility, balance, and proper nutrition. The conversation also covers practical, actionable insights for achieving optimal health and fitness without the need for extensive gym workouts or rigid diet plans. The episode concludes with practical tips, such as leveraging whole foods and natural supplements like oyster capsules, to naturally boost essential hormones. Show notes: 00:00 Intro – What's New with Brian Sanders & Food Lies 02:15 Hormone Optimization Over TRT – Why Natural Matters 04:25 The Forever Jeans Formula – Waist-to-Height Ratio Simplified 08:55 Hormones vs. Willpower – Why You're Not Broken, the System Is 14:40 You Don't Need a Gym – The 14-Minute Workout That Changes Lives 21:10 Hunger Means Hunter – Rethinking Hunger, Leptin, and Satiety 28:00 The Leptin Trigger – Why Protein is the Key to Real Satiety 33:00 Snacks Are for Fat Kids? – Fasting, Insulin, and Hormonal Wins 35:00 The Flywheel of Hormonal Momentum vs. the Spiral of Willpower 44:20 How Women Can Optimize Naturally – Fat Loss and the 28-Day Cycle 48:00 The Billionaire with a Heart Attack – A Cautionary Tale 55:00 Helpful vs. Unhelpful Foods – A Simpler Way to Think About Diet 01:02:00 The Fitness Industry's Scam – What Really Works REGENERATIVE PRODUCTS: NosetoTail.org Preorder the film here: http://indiegogo.com/projects/food-lies-post Film site: http://FoodLies.org YouTube: https://www.youtube.com/c/FoodLies Follow along: http://twitter.com/FoodLiesOrg http://instagram.com/food.lies http://facebook.com/FoodLiesOrg
In this episode, I'm joined by longtime industry leader and educator Dean Somerset to talk all about what it takes to have longevity as a coach, trainer, and athlete. Dean has been in the fitness industry for over two decades, blending clinical insight with strength training in ways that are both accessible and high impact. We discuss navigating coaching through injuries, how to bridge the gap between rehab and performance, working with postpartum clients, and how to scale your coaching business without compromising quality. Whether you're a new trainer, a seasoned coach, or someone navigating injuries while still wanting to train hard, you're going to take away so much from Dean's grounded, no-BS approach. Connect with Dean Somerset: Website: https://deansomerset.com/ Instagram: @dsomerset1 Book: Rock Solid Resilience Need workouts for your pregnancy or postpartum? Check out my programs (now with app access!): The Pregnant Athlete Training Program: https://go.pregnancyandpostpartumathleticism.com/pregnancy The 8-Week Postpartum Athlete Training Program: https://go.briannabattles.com/8-week-postpartum-athlete-training-program Learn to coach pregnant + postpartum athletes: https://briannabattles.com/ppacoach MORE ABOUT THE SHOW: The Practice Brave podcast brings you the relatable, trustworthy and transparent health & fitness information you're looking for when it comes to coaching, being coached and transitioning through the variables of motherhood and womanhood. You will learn from athletes and experts in the women's health and coaching/performance realm as they share their knowledge and experience on all things Pregnancy & Postpartum Athleticism. Whether you're a newly pregnant athlete or postpartum athlete, knowing how to adjust your workouts, mental approach and coaching can be confusing. Each week we'll be tackling questions around adjusting your workouts and mindset, diastasis recti, pelvic health, mental health, identity, and beyond. Through compelling interviews and solo shows, Brianna speaks directly to where you're at because she's been there too! Tune in every other week and share the show with your athlete friends!
Harvey's been swimming, Angus wants an illegal swimsuit, Jacob screwed up a dinner booking, Angus has been training his Dad, and Jacob is on his way to Wollongong! Check Out GPP Level 1: https://angusbradley92.lpages.co/gpp-level-1/ Check out Angus Bradley on instagram! (https://www.instagram.com/angusbradley92/) Check out Jacob Mesquita on instagram! (https://www.instagram.com/jacob__mesquita/) Check out Matt Harvey on instagram! (https://www.instagram.com/mattharvvey/) Check Out Angus' Organic Content & E-Commerce E-book: https://473198.myshopify.com/products/organic-content-e-commerce For links to Angus' programs, mailing list, and other info: https://linktr.ee/angusbradley Free Programs: https://473198.myshopify.com/ If you have a topic you'd like us to discuss then leave us a voice message: https://www.speakpipe.com/hyperformancepodcast
Sometimes the best way to make progress (or keep your results) is to do the opposite of what the fitness industry tells you.. myself included at times.Let's break down some popular advice that can quietly make maintaining your results harder. I also want to share some of the mindset shifts I've been coaching clients on lately.Hope you enjoy this one! TIA for listening. Where to find me:IG: @lukesmithrdCheck out my website HERE
In this episode of Iron Culture, the Erics begin by discussing Helms' prep updates and the standout performances from the recent powerlifting World Champions. The conversation also touches on body composition and attractiveness, highlighting the misconceptions in the fitness industry regarding ideal body fat levels. After that they take a deep dive into the strategies of cutting weight in various sports, comparing the approaches of powerlifting, bodybuilding, and combat sports. Finally, they explore the differences in weight cutting techniques across different sports, emphasizing the importance of planning and strategy for optimal performance. Time stamps: 00:00 Helms Prep Update and World Powerlifting Highlights 15:07 Body Composition, Attractiveness, Evolution, and the Fitness Industry 31:16 Trexler's Take On Comparing Weight Cuts in Different Sports (Powerlifting, Bodybuilding, Combat Sports) 40:32 Helms' Take On Comparing Weight Cuts in Different Sports (Powerlifting, Bodybuilding, Combat Sports) 57:11 Electrolyte Management and Hydration Techniques 1:03:05 Final Thoughts on Weight Management and Performance
In Today's Episode of You Can Call Me Goddess:We're diving into some controversial topics.We're going to discuss how the beauty and fitness industries often hide low-frequency messages in positive disguises to keep you disempowered.You may not notice it, but much of today's society is keeping us stuck rather than propelling us forward and helping us step into the best version of ourselves.So today, I'll be sharing some of the subtle ways you're being disempowered—so you can take your power back and fully step into the goddess you are.Resources mentioned in this episode:Manifest Your Dream Body Masterclasshttps://academy.nouksfitness.com/ManifestBodyWorkshopYour Body Is Magic (The Ultimate Glow-Up Course)https://academy.nouksfitness.com/BodyMagicCome hang out with me!:Instagram: https://www.instagram.com/manoukvink/YouTube: https://www.youtube.com/@manoukvinkStay up to date with the newsletter:https://academy.nouksfitness.com/NewsletterJoin the Ultimate Fitness Intuitive Membership:https://www.academy.nouksfitness.com
Send us a textMetabolism “broken”? Cortisol through the roof? Syncing your workouts with your menstrual cycle like it's a lunar ritual? Let's unpack the madness.Welcome to the 2025 Fitness Complex—where the marketing is louder than the science and your confusion is the business model.Lauren Colenso-Semple, certified slayer of fear-based wellness B.S., is here to cut through the collagen powders and influencer jargon and serve up some actual facts.Keep calm and remember the six C's: Credentials, Consensus, Conflict of Interest, Common Sense, Confirmation Bias, and Communication Style.Still clinging to creatine? It's not a magic potion, so stop prioritizing it over your other healthy routines. Worried menopause is stealing your muscle? Blame aging, not your hormones. Resistance training is the only thing that fights back.Cycle syncing? Honestly, it's just a socially acceptable way to ghost your workout routine. And inconsistency is the real hormonal chaos.Supplements and biohacks won't save you. Showing up and doing the work will.No one wants to hear they have to work harder… but sorry, that's still the truth.Whatever physical activity you actually like? Do that. And then do it again.The myths, the shady sales pitches, the body-obsessed bait—tune it out.And as Lauren wisely says… stay safe out there. What's Inside:Actually build muscle during menopause (before AND after).The real deal on cycle syncing.How to spot sciency bullshit.Keep calm and remember the 6 Cs.Feeling personally victimized by the pseudo-health industry? It's time to seek personally individualized real health and fitness plans…NOT the one-size-fits-all magical fixes. Did we bust some myths you've fallen for? Let me know on Insta!Mentioned in this Episode: Lauren Colenso-Semple, PhD (@drlaurencs1) on InstagramMASS Research Review Front Page Fitness - Podcast Transform Your Body & Habits In One Year. Guaranteed. Oonagh Duncan (@oonaghduncan) on Instagram Fit Feels Good Goals, Grit and some Woo Woo Shit with Oonagh Duncan
Justin “JT” Tamsett is a globally recognized fitness industry expert, speaker, and business coach with over 30 years of experience. A former gym owner and fitness instructor, he now helps gym owners and managers improve profitability, member retention, and leadership skills through his company, Active Management. As the host of the Fitness Business Podcast and a leader of REX Roundtables in the US and Australia, he has spoken at over 40 conferences in 23 countries. Passionate about reducing global healthcare costs by promoting physical activity, JT is dedicated to empowering fitness entrepreneurs and shaping a healthier world. Some of the takeaways from today's show: - Responding promptly to inquiries is crucial for conversions. - Many gyms fail to follow up on leads effectively. - A simple follow-up system can significantly improve lead management. - Small gym owners often overcapitalize and struggle with cash flow. - Strength training is becoming increasingly popular among all demographics. - Recovery practices in gyms lack proper programming. - Pilates is a growing trend in the fitness industry. - Referrals remain a powerful tool for increasing membership. - Offering incentives for referrals can boost client acquisition. - Understanding consumer trends is essential for gym owners. Today's show is sponsored by my six month business mentorship: Apply below. https://briankeanefitness.com/mentorship-and-business-coaching (Website) https://www.activemgmt.com.au (Instagram) https://www.instagram.com/justintamsett (LinkedIn) https://au.linkedin.com/in/justintamsett (Podcast) Fitness Business Podcast: Leadership, Innovation, and Profit - Podcast - Apple Podcasts
Angus and Atlas join forces, future potential debates on the pod, Angus' stance against promoting gambling, swimming to improve surfing, James Magnussen's new physique, and Angus wants to see Justice! Check Out GPP Level 1: https://angusbradley92.lpages.co/gpp-level-1/ Check out Angus Bradley on instagram! (https://www.instagram.com/angusbradley92/) Check out Jacob Mesquita on instagram! (https://www.instagram.com/jacob__mesquita/) Check out Matt Harvey on instagram! (https://www.instagram.com/mattharvvey/) Check Out Angus' Organic Content & E-Commerce E-book: https://473198.myshopify.com/products/organic-content-e-commerce For links to Angus' programs, mailing list, and other info: https://linktr.ee/angusbradley Free Programs: https://473198.myshopify.com/ If you have a topic you'd like us to discuss then leave us a voice message: https://www.speakpipe.com/hyperformancepodcast
How Group Fitness Instructors Can Thrive in 2025: New Business Models with Rachel Holmes PODCAST DESCRIPTION: In this episode, I join Jono Petrohilos, Co-Founder of Fitness Education Online, to discuss the exciting evolution of group fitness and how instructors can step into their power as entrepreneurial FitPros. We explore my ideas of a new business model for group fitness professionals — the HYBRID Business - one that goes beyond the studio and opens up opportunities in digital delivery, events, niche programming, and brand-building. We chat about * Why the traditional group fitness model is changing — and fast * How instructors can transition from employee to entrepreneur * Building your own brand with classes, online programmes, and events * Using digital tools to automation to scale your business while staying personal This episode is packed with ideas, mindset shifts, and practical steps for instructors ready to take control of their income and impact. Tune in and let's talk about the next chapter in group fitness!
n this episode of the TRX Podcast, host Nathan D'Rozario sits down with Lawrence Everest, CEO and co-founder of Love Recruitment—the UK's leading fitness and leisure recruitment agency.Together, they unpack the current state of recruitment in the fitness industry, explore why so many trainers leave their roles, and share practical advice for businesses looking to attract and retain top talent. Whether you're a gym owner trying to build a reliable team or a fitness professional navigating your next career move, this conversation is packed with insights to help you succeed.Expect honest perspectives, real-world tips, and a clear look at how recruitment can shape the future of the fitness industry.Tune in and learn how to hire smarter, build stronger teams, and create a workplace that people want to be part of.Thanks to Our SponsorsA huge thank you to our sponsors for supporting this episode of the TRX Podcast. Your support helps us continue sharing expert insights with the fitness and wellness community.
Binging Podcasts Won't Make You Rich. Execution Will. Let's Build Your Fitness Empire! Book a call with one of my coaches, get a plan, and start scaling. https://fitness-entrepreneur.com/podcasts/?utm_source=podcast&utm_medium=description&utm_campaign=the-art-of-selling-with-purpose-in-the-fitness-industry Sales calls used to make me feel awkward, like I was pushing something on someone who wasn't ready. But over time, I realised that if you truly believe in what you're offering, challenging someone to invest in themselves isn't pushy—it's leadership. In this episode, I unpack the real purpose of a sales call in the fitness industry. It's not about pressure—it's about helping someone make a decision that could change their life. From rebuilding confidence to giving someone structure and purpose, coaching goes far beyond sets and reps. And while not every conversation will lead to a sale, every call is a chance to lead with integrity and belief in what you do. If you're looking to approach sales with more confidence and less hesitation, this one's for you.
Is fitness being represented across all ages well enough? Katie and Frank have their doubts...
Explore the science behind the "Sugar Diet," a low-protein, high-carbohydrate or high-fat dietary regimen. We'll discuss how this approach influences metabolic pathways, its potential benefits for fat loss, and the importance of nutrient quality in achieving optimal health outcomes. All things considered, do we recommend anyone utilize this strategy? Tune in to find out! APPLY FOR COACHING: https://www.lvltncoaching.com/1-1-coaching SDE Method app: https://www.lvltncoaching.com/sde-method-app Macros Guide https://www.lvltncoaching.com/free-resources/calculate-your-macros Join the Facebook Community: https://www.facebook.com/groups/lvltncoaching FREE TOOLS to start your health and fitness journey: https://www.lvltncoaching.com/resources/freebies Alessandra's Instagram: http://instagram.com/alessandrascutnik Joelle's Instagram: https://www.instagram.com/joellesamantha?igsh=ZnVhZjFjczN0OTdn Josh's Instagram: http://instagram.com/joshscutnik Timestamps: 00:00 Introduction and Birthday Celebrations 02:57 Understanding the Sugar Diet 05:58 The Science Behind Low Protein Diets 09:56 Critique of the Sugar Diet 12:43 Metabolic Health and Individual Responses 15:51 Long-term Implications of the Sugar Diet 18:50 Conclusion and Final Thoughts 23:38 The Impact of Diet on Health 25:38 Understanding mTOR and AMPK 26:33 Taurine and Its Role in Diet 27:28 The Efficiency of Low Protein Diets 29:24 The Nuances of Dietary Strategies 30:17 Target Audience for New Diets 31:42 The Risks of Misleading Headlines 33:30 The Importance of Metabolic Health 34:46 Navigating the Health and Fitness Industry 36:34 Exploring Nutrient-Dense Carbohydrate Sources 38:24 Limitations of Low Protein Diets 40:11 Long-Term Effects of High Sugar Diets 42:25 Key Takeaways and Recommendations
Kate and Jess Rothschild met many years ago as fellow podcasters covering Bravo shows. Jess produces and hosts the LGBT pop iconography podcast Hot Takes & Deep Dives where she interviews comedians, writers, TV showrunners, actors and reality TV personalities, and is the creator, executive producer and narrator of Finding Fire Island podcast. Her new podcast series is Cult of Body & Soul, a 7-part docuseries that explores how SOULCYCLE transcended fitness as it captured the New York City zeitgeist with ritual, candlelight and cult of personality. Reality Life with Kate Casey What to Watch List: https://katecasey.substack.com Patreon: http://www.patreon.com/katecasey Twitter: https://twitter.com/katecasey Instagram: http://www.instagram.com/katecaseyca Tik Tok: http://www.tiktok.com/itskatecasey Facebook Group: https://www.facebook.com/groups/113157919338245 Amazon List: https://www.amazon.com/shop/katecasey Like it to Know It: https://www.shopltk.com/explore/katecaseySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Fitness Career Mastery Podcast: Group Fitness | Personal Training | Studio & Gym Business
Ashley Marand Iwanicki is the founder and CEO of The Collective Studios, a boutique fitness brand in New Hampshire that's redefining what it means to lead with purpose, build community, and create experiences that actually move people. In this powerful conversation, Ashley shares how a vivid dream sparked the vision for her studio, what it means to build a brand rooted in expansion and belonging, and the bold leadership decisions that helped her scale with soul. As a Fitcarma brand, Ashley partnered with us to clarify her message and elevate the Collective Studios identity into something bigger than a studio—it's now a brand people feel. In this episode, we go behind the scenes of what it really takes to build something that resonates on every level. You'll hear us dive into: The moment she realized fitness had to be more than workouts How Collective Studios blends performance with purpose What it really takes to develop a high-performing, empowered team The systems that drive consistency and connection across locations Why staying in the messy middle is part of the magic And how transformation begins with creating the conditions for people to return to themselves This episode is part of our new Brands That Move People series, where we spotlight founders who are doing things differently—and doing it well. If you're a studio owner, instructor, or creative leader in the fitness space, this one will leave you fired up.
In today's episode of The Female Fitness Podcast I share an episode which I recorded with Dan Osman where we talk about transitioning away from bodybuilding, disordered eating & body image issues in the fitness industry, social media pressures, my own journey, and so much more! I really hope you enjoy this chat, and if you have any questions or thoughts after listening it would mean the world if you could share them with me - I love hearing from you always. My Instagram: @dannibosworth My Substack: @dannibosworth (subscribe for free weekly emails!) Enquire to work with me: www.dannibosworth.com/coaching
In this episode, I'm joined by Coach Kolton. Kolton is a YouTuber, online health and fitness coach, and one of the most outspoken voices in the industry. We dive into a raw and honest conversation about PEDs (performance-enhancing drugs) in the fitness space, breaking down the stigma, the misinformation, and how they're impacting both athletes and everyday lifters.We also get into the darker side of social media from unrealistic body standards to influencer culture and how it's affecting people's mental health, expectations, and trust in the fitness community. Whether you're a coach, competitor, or just someone trying to navigate fitness in the digital age, this episode is packed with insight, truth bombs, and some much-needed real talk.Today's guest Instagram: KoltonfitnessMy website & for more information on my coaching serviceswww.nicoleferrierfitness.comMy go to supplementsShop Legion supplementscode NFFYour host Nicole Ferrier @nicoleferrierfitness on Instagram and tiktok
➡️ Join 321,000 people who read my free weekly newsletter: https://newsletter.scottdclary.com➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstoryKim Constable is an entrepreneur, bodybuilder, and founder of The Sculpted Vegan—the world's largest online vegan fitness program. A mother of four and former yoga teacher, she transformed her life at 37 by entering competitive bodybuilding and quickly rose to success, earning her PRO card and multiple titles. Kim built her multimillion-dollar business from her kitchen table, creating powerful digital programs that empower women worldwide. She currently focuses on two main companies: The Sculpted Vegan and The Sculpted Menopause App, with the exciting launch of her new app BeSculpted coming in just a few weeks. Kim shares her insights on mindset, business, and resilience through her popular podcast, inspiring women to transform their lives through fitness and entrepreneurship.➡️ Show Linkshttps://www.instagram.com/thesculptedvegan/https://x.com/sculptedvegan/https://www.linkedin.com/in/kimconstable/ ➡️ Podcast SponsorsHubspot - https://hubspot.com/ Vanta - https://www.vanta.com/scott Federated Computer - https://www.federated.computer Lingoda - https://try.lingoda.com/success_sprintCornbread Hemp - https://cornbreadhemp.com/success (Code: Success)FreshBooks - https://www.freshbooks.com/pricing-offer/ Quince - https://quince.com/success Northwest Registered Agent - https://www.northwestregisteredagent.com/success Prolon - https://prolonlife.com/clary Stash - https://get.stash.com/successstory NetSuite — https://netsuite.com/scottclary/ Indeed - https://indeed.com/clary➡️ Talking Points00:00 - Intro01:40 – The Turning Point03:49 – Hardship: Built In or Learned?08:14 – Kim's First Career10:37 – Was Diet Always This Big?16:46 – The Truth About Cooking Oils21:00 – Creators, Be Responsible26:38 – Sponsor Break29:47 – Fear vs. Ethics41:17 – Why Kim Went Vegan46:18 – Plant-Based Bodybuilding Myths53:56 – Sponsor Break56:07 – The All-or-Nothing Trap58:10 – Top Veganism Misconceptions1:09:58 – What's Next for Kim?1:14:30 – Menopause Wellness Tips1:21:49 – Kim's Lesson for Her KidsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
AI isn't coming—it's already here. In this episode of Fitness Insights, Matt Robinson breaks down three major ways AI is set to disrupt the fitness industry—and what smart coaches can do to stay ahead. From falling client trust, to the evolving role of the coach, to rising competition from apps and trackers, Matt reveals how to use AI as your ally, not your replacement. Learn how to future-proof your fitness business by doubling down on the one thing AI can't replicate: human connection.Whether you're curious, cautious, or completely overwhelmed by AI, this episode gives you the clarity, mindset, and strategies to move forward with confidence.---------To catch all episodes, make sure you're subscribed to the show...Apple Podcasts - https://podcasts.apple.com/gb/podcast/the-pro-fit-podcast/id1458318553Spotify - https://open.spotify.com/show/315111taFKBgrk2E7o6Wt8?si=c0901b6a3e14409c----------And for easy-to-review short form content (plus full guest interviews) please subscribe to our YouTube Channel...Matt Robinson on YouTube: https://www.youtube.com/channel/UC_GIS4vVMb0sneZR6qKKMXQ----------To stay up to date with Matt follow him on Instagram...IG - https://www.instagram.com/mattrobinsonpt/Website - http://mattrobinsoncoaching.com
Today, host Pete Moore sits down with Michael Pesta, a veteran in the HALO space whose career has bridged the fitness, entertainment, and tech industries. Michael shares his journey from his beginnings at AFAA—where he played a key role in pioneering fitness education and telemarketing globally—to an unexpected pivot into film and music production. Mike's story started in the mid-1980s, when, as a struggling actor, he agreed to help move boxes at an organization he hadn't heard of—never suspecting it would literally change his life. Michael quickly found himself drawn into the organization's mission and over time, rose from a casual volunteer to become the director of membership. Michael is now back in the HALO sector with an innovative focus on telefitness, aiming to bridge the longstanding gap between the fitness and healthcare industries. Pete and Michael discuss the evolution of fitness education, the changing landscape of personal training, the integration of technology, and Pesta's vision for a new era where trainers, healthcare professionals, and clients all connect seamlessly. Key themes discussed Evolution of fitness industry education and certification. Partnerships between fitness brands and major companies (e.x., Reebok.) Transition from fitness to entertainment and back. The rise of telefitness and telehealth platforms. The challenges and benefits of online personal training. The importance of connecting fitness with healthcare services. A few key takeaways: 1. AFAA's Early Days and Industry Impact: Pesta entered the fitness space by chance with AFAA (Aerobics and Fitness Association of America), which at the time was a key player in fitness education and certifications. He helped develop their telemarketing division and played a major role in expanding programs globally, including strategic partnerships like outfitting instructors worldwide with Reebok shoes. 2. Adaptation and Collaboration Are Key in Fitness Partnerships: Michael highlighted the importance of partnerships between leading fitness brands and educators. Collaborations with companies like Reebok brought vast exposure and validation to AFAA's education programs. However, he also notes that how big brands like Nike and Reebok interact with the sector continues to evolve, and education may not always be their current focus, despite massive historical investments. 3. Career Shifts Bring Transferable Skills: After a successful run in fitness, Pesta took a leap into the entertainment industry, producing films and learning every facet of the production business. This gave him valuable skills in production, marketing, and distribution—skills he would later apply upon returning to the fitness and telehealth sectors. 4. The Next Big Thing-Telefitness as an Extension of Telehealth: Michael's current focus is to create a trusted, HIPAA-compliant platform that not only vets the best personal trainers but also positions them for direct referrals from healthcare providers. This effort aims to solve the industry's historical inability to connect personal training with mainstream healthcare. 5. Support and Upskilling for Personal Trainers: Telefitness will provide personal trainers with new opportunities for entrepreneurship, offering lead generation, business-building support (like webinars specifically for virtual training), and potential client referrals sourced from both healthcare and consumer channels. Trainers won't be charged upfront SaaS fees; instead, the model will center on revenue-sharing. The emphasis is on elevating trainers' roles, including launching specialties like the “medical personal trainer.” Resources: Michael Pesta: https://www.linkedin.com/in/michael-h-pesta-satori-1a9776a5/ AFAA: https://www.afaa.com Classroom Trainer: https://www.classroomtrainer.com Prospect Wizard: https://www.theprospectwizard.com Promotion Vault: http://www.promotionvault.com HigherDose: http://www.higherdose.com
Christian Guzman, founder of Alphalete and creator of Alphaland, joins the show to break down the real highs and brutal lows of building a multimillion-dollar brand from scratch. It's tempting to assume overnight success when you see big launches and flashy gyms—but Christian walks us through the failed gyms, manufacturing mistakes, and sleepless decisions that built the empire. From ordering $2.5M in inventory without a finance team to managing influencer trends, middlemen, and changing buyer habits, he shares what it truly takes to scale. 00:00 Welcome to Alphaland 02:23 From first YouTube video to fitness icon 04:05 Choosing entrepreneurship over college 05:18 The humble beginnings of gym ownership 09:22 Pivoting to digital and apparel 10:45 Alphalete's birth and early growing pains 15:38 Building community through content 20:47 The costly lessons of scaling too fast 28:16 Learning the women's apparel market 33:49 How women became Alphalete's core business 36:46 Mastering production relationships 41:38 Nearly losing it all: financial turning points 45:46 Building a proper finance foundation 50:02 Adapting to evolving marketing landscapes 53:52 Reimagining the Alphalete brand 55:40 Thoughts on selling vs. building legacy 57:19 The 3D Energy drink adventure 1:02:28 Fighting to reclaim a stolen brand 1:05:53 Rebuilding 3D from the ground up 1:11:16 Managing multiple ventures and life 1:15:37 Confronting addiction and burnout 1:19:48 How Alphaland transformed a community 1:22:55 Vision for the brands' future» Escape the 9-5 & build your dream lifehttps://www.digitalplaybook.net/» Transform your physiquehttps://www.thrstapp.com/» My clothing brand, THRSThttps://thrstofficial.com» Custom Bioniq supplementshttps://www.bioniq.com/mikethurston40% off your first month of Bioniq GO20% off your first month of Bioniq PRO» Join our newsletter for actionable insights from every episode:https://thrst-letter.beehiiv.com/» Join @Whoop and get your first month for free:https://join.whoop.com/FirstThingsThrst» Follow ChristianInstagram: https://www.instagram.com/christianguzmanfitnessWebsite: https://alphaleteathletics.com
Don't Miss SPF Live at My Gym in NJ on July 18th and 19th!https://events.vincegabriele.com/july2025 In this episode of the Ask Vince Podcast, Vince keeps it real, sharing no-nonsense insights that every fitness business owner needs to hear. He kicks off by spotlighting the upcoming Mastermind Event on July 18th and 19th at Gabriele Fitness—a game-changing experience designed to help you maximize your gym's revenue, keep clients longer, and build a rock-solid community.But this episode isn't just about making money—it's about mindset, accountability, and making your health a priority. Whether you're crushing it or barely keeping your head above water, Vince's honest, straight-talk approach will hit home. Key Topics Discussed:1. Mastermind Event Announcement:Vince breaks down what you can expect at the event, including powerful strategies for increasing your gym's lifetime customer value. If you're serious about your business, this is a can't-miss opportunity. 2. Understanding Lifetime Customer Value (LCV):Vince gets into the nitty-gritty of how to boost your revenue through three main drivers:Stay Longer: Proven ways to keep your clients coming back.Pay More: Smart pricing strategies that don't scare clients away.Refer More: How to turn your happiest clients into your biggest advocates. 3. The Power of Accountability:You don't need more yes-men. You need friends who aren't afraid to call you out when you're slacking. Vince talks about the value of having people in your life who keep you honest—whether it's about your business or your personal health. 4. Health as an Asset or Liability:Vince pulls no punches as he explains why business owners often let their health fall apart and how this can destroy your success. It's a wake-up call for anyone who thinks they can “figure it out later. 5. Value Over Price:Stop fixating on what you charge—start obsessing over the value you deliver. Vince shares how creating memorable experiences and personalized touches can keep clients around for years. Don't Miss SPF Live at My Gym in NJ on July 18th and 19th!https://events.vincegabriele.com/july2025 If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!
Fitness Career Mastery Podcast: Group Fitness | Personal Training | Studio & Gym Business
Episode Description & Show Notes: This week, a fitness influencer went viral for saying people over 200 pounds shouldn't be allowed in Pilates class—and that instructors with a “gut” shouldn't be teaching. Yes, she deleted the video. But the damage was done. Thousands of people agreed with her. This is the fitness industry we're still up against. And in this episode, we're not just pushing back—we're burning the whole narrative down. We break down 13 research-backed reasons why building your fitness brand around body transformation isn't just unethical—it's lazy, outdated, and costing you money. What we cover: Why transformation-based branding leads to low retention and high churn How extrinsic motivation backfires (and what the neuroscience says) The impact of shame-based messaging on mental health How to actually build emotional loyalty that fuels long-term growth Why purpose-driven brands scale better—and feel better This episode is part reckoning, part guidebook. We brought the science, the lived experience, and the tools to help you build a brand that doesn't just sell workouts—but moves people. Whether you've already left the old model behind or are still working your way out of it—this one's for you. If this message resonates, share it. Post it. Text it to your team. Forward it to another studio owner. This is how we shift the industry—together. SPRING INTO SUMMER AUDITS (Limited-Time Offer) Want to be sure your brand is saying what it's supposed to—and that your class experience is reinforcing it? Brand Strategy Audit with Barry – $150 Experience Architecture Audit with Shay – $150 Bundle both for $250 We'll review your messaging, experience delivery, and help you align your brand with what actually works—ethically, emotionally, and financially. DM us “AUDIT” on Instagram or email us at hello@fitcarma.com Citations & Research Sources McGonigal, K. (2020). The Joy of Movement: How Exercise Helps Us Find Happiness, Hope, Connection, and Courage. https://www.penguinrandomhouse.com/books/562466/the-joy-of-movement-by-kelly-mcgonigal/ Singh, B. et al. (2023). Effect of Physical Activity on Symptoms of Depression and Anxiety in Adults: A Meta-Review of Meta-Analyses. British Journal of Sports Medicine. https://bjsm.bmj.com/content/early/2023/02/16/bjsports-2022-106195 Ducharme, J. (2022). Mental Health Benefits Are Getting Americans Back to the Gym. TIME Magazine. https://time.com/6233766/mental-health-benefits-exercise/ Inspire360 (2023). Mental Health Issues Are on the Rise: How the Fitness Industry Can Help. https://blog.inspire360.com/mental-health-and-the-fitness-industry/ Mintel (2023). Exercise Trends and Mental Wellness in the U.S. https://www.mintel.com (requires subscription access) Mindbody Wellness Index (2022–2023). Top Reasons Americans Exercise. https://www.mindbodyonline.com/business/education/blog/wellness-index Clear, J. (2018). Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones. https://jamesclear.com/atomic-habits Harvard Business Review (Reichheld & Schefter, 2000). The Economics of E-Loyalty. https://hbr.org/2000/07/the-economics-of-e-loyalty Blink Fitness. Mood Above Muscle Campaign Case Study. https://www.blinkfitness.com/about/mood-above-muscle PubMed (Tiggemann & Zaccardo, 2015). “Fitspiration” on Social Media: Body Image Effects of Fitspo vs. Self-Compassion. https://pubmed.ncbi.nlm.nih.gov/26176993/ Two Brain Business (2019). The Real Problem With 6-Week Challenges. https://twobrainbusiness.com/the-real-problem-with-6-week-challenges/ Marshall, E. (2025). Music Is Medicine: How Rhythm Heals the Body and Moves the Soul. https://musicismedicine.co Fitcarma Brand Strategy Guide (2025). Internal brand framework. https://fitcarma.com
This week Joe covers two main topics. During the first half of the show he reveals his 2 "failed careers" prior to becoming a gym owner / personal trainer :) He then switches gears and dedicates the second half of the show to training. Specifically, he explains how to safely reintroduce sprints back into your program without injuring yourself. [This includes his proven "5-step approach"!] *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. Important Links Hellish Hypertrophy Iron Business Weekend @ DeFranco's Gym CPPS L1 certification [coupon: JOED30]
This week Joe covers two main topics. During the first half of the show he reveals his 2 "failed careers" prior to becoming a gym owner / personal trainer :) He then switches gears and dedicates the second half of the show to training. Specifically, he explains how to safely reintroduce sprints back into your program without injuring yourself. [This includes his proven "5-step approach"!] *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. Important Links Hellish Hypertrophy Iron Business Weekend @ DeFranco's Gym CPPS L1 certification [coupon: JOED30]
Exciting News… The Rachel Holmes Podcast is BACK! It's hard to believe, but this podcast has been going for 8 years (on and off!). Like I always say—it's all about consistency… and I'm finally taking my own advice! Podcasts are a big part of my life—they get me through long car journeys, tedious house chores, cleaning, folding laundry… I've always got one playing! And of course, it seems like everyone has a podcast these days. But today is a special one… I'm finally recording an episode I've wanted to do for over 6 months, and I couldn't be more excited! I'll be chatting with the incredible Rachel Hubbard— Exercise & Menopause Specialist Pilates Coach & Back Care Tutor CIMSPA Training Provider & YMCA Technical Advisor Motivational Speaker & Leading Expert in Women's Health Rachel also co-wrote the brand-new Level 3 Menopause Practitioner Course that we proudly deliver, and I can't wait to dive into all things menopause, fitness, and changing perceptions around women's health! Check it out like and subscribe!
Welcome to the latest episode of L.I.F.T.S – your bite-sized dose of the Latest Industry Fitness Trends and Stories. Hosts Matthew Januszek, Co-Founder of Escape Fitness and Mohammed Iqbal, Founder & CEO of SweatWorks attended FIBO in Cologne, Germany. (correct location?) In part 1 of this episode, Matthew and Mohammed are joined by: Gregory Gird, Marketing Manager of Octiv Grace McNamara, Partnerships Direcetor EMEA at Elfie Klaus Mueller, CEO at Wictory.ai This episode covers: Importance of data quality for effective AI implementation. Evidence-based AI development and addressing historical bias in research data. Privacy concerns, data governance, and building consumer trust. Data sovereignty and regional compliance considerations. AI's potential to accelerate personalised healthcare and fitness recommendations. Strategic partnerships to enhance AI capabilities. To learn more about FIBO, click here: https://www.fibo.com ====================================================== Support fitness industry news by sponsoring future LIFTS episodes. Contact us at marketing@escapefitness.com for advertising opportunities. Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it's published: https://www.youtube.com/user/EscapeFitness Shop gym equipment: https://escapefitness.com/shop View our full catalog: https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK) ====================================================== Facebook: https://www.facebook.com/Escapefitness Instagram: https://www.instagram.com/escapefitness Twitter: https://www.twitter.com/escapefitness LinkedIn: https://www.linkedin.com/company/escapefitness/ 00:00 Intro 06:14 AI and Generative AI in Practical Perspectives 12:19 Challenges and Ethical Considerations in AI Implementation 24:02 Privacy, Compliance, and Consumer Trust in AI 38:09 Future Trends and Exciting AI Applications
This week Joe welcomes Dr. Mike Israetel (world-renowned sport scientist and the co-founder/Chief Content Officer of RP Strength) to the Industrial Strength Show! Highlights from this information-packed episode include: What currently pisses Dr. Mike off most about the fitness industry; Gary Brecka's misinformation; The most important factors for building muscle; Dr. Mike's thoughts on "TRT dads"; How to train optimally when you're pressed for time; The brutally honest truth about muscle and longevity; How to maintain/develop power as we age; How to get the most strength/power carryover from your sled work; The 2 things that Dr. Mike believes are important for hypertrophy (but are NOT currently backed by research); Volume recommendations for the "average Joe" looking to build muscle; The best and WORST training splits; "Age-related" changes that Dr. Mike has made to his training...and Much MORE! *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Iron Business Weekend @ DeFranco's Gym! @drmikeisraetel Renaissance Periodization Youtube channel Magic Spoon
Welcome to this incredible episode, where we break down why selling is actually an act of service! and how avoiding sales might be stopping the very people who need your help the most.Learn why so many gym owners struggle with sales, the mindset shift that will transform your business, and how to create a system that turns conversations into committed members without high-pressure tactics.✨ Whether you own a boutique fitness studio, a big box gym, or you're starting your fitness business, this will be gold for your gym sales!Download your FREE boutique fitness industry report: https://links.buzops.com/widget/form/UxVf0bByo1xHJplEwLui✅ TIME STAMPS FOR BETTER NAVIGATION:0:00:00 - Fitness Industry Trends 0:00:18 - Sales Challenges in Boutique Gyms 0:00:34 - Jack's Journey into the Fitness Market 0:10:36 - Recognizing Market Gaps 0:13:27 - Competitive Landscape 0:16:16 - Fitness Culture in Asia 0:22:25 - Global Fitness Market Differences 0:37:18 - Fit Guide Development and Evaluation Process 0:47:28 - Hiring Challenges in the Fitness Industry 0:52:46 - Concluding Thoughts and Contact InformationFollow us in socials and access the best gym management software tools for your gym:https://www.instagram.com/buzops/https://www.facebook.com/buzops
This week Joe welcomes Dr. Mike Israetel (world-renowned sport scientist and the co-founder/Chief Content Officer of RP Strength) to the Industrial Strength Show! Highlights from this information-packed episode include: What currently pisses Dr. Mike off most about the fitness industry; Gary Brecka's misinformation; The most important factors for building muscle; Dr. Mike's thoughts on "TRT dads"; How to train optimally when you're pressed for time; The brutally honest truth about muscle and longevity; How to maintain/develop power as we age; How to get the most strength/power carryover from your sled work; The 2 things that Dr. Mike believes are important for hypertrophy (but are NOT currently backed by research); Volume recommendations for the "average Joe" looking to build muscle; The best and WORST training splits; "Age-related" changes that Dr. Mike has made to his training...and Much MORE! *For a full list of Show Notes w/ Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS Iron Business Weekend @ DeFranco's Gym! @drmikeisraetel Renaissance Periodization Youtube channel Magic Spoon
Angus is starting a weightlifting club, getting back to face to face coaching, and has a new GPP product to announce… Safe to say that there's a lot going on! Check Out GPP Level 1: https://angusbradley92.lpages.co/gpp-level-1/ Check out Angus Bradley on instagram! (https://www.instagram.com/angusbradley92/) Check out Jacob Mesquita on instagram! (https://www.instagram.com/jacob__mesquita/) Check out Matt Harvey on instagram! (https://www.instagram.com/mattharvvey/) Check Out Angus' Organic Content & E-Commerce E-book: https://473198.myshopify.com/products/organic-content-e-commerce For links to Angus' programs, mailing list, and other info: https://linktr.ee/angusbradley Free Programs: https://473198.myshopify.com/ If you have a topic you'd like us to discuss then leave us a voice message at the link below: https://www.speakpipe.com/hyperformancepodcast
This is the FULL STORY they didn't want you to hear. Mike Van Wyck breaks his silence on the gym altercation that went viral — the truth behind the infamous push, police charges, social media takedowns, and the influencer who weaponized victimhood for clout. From bodyguards in gyms to faking injuries for sympathy, Mike exposes how online fitness beefs have become a dirty game of manipulation and cancel culture. This episode is raw, unfiltered, and brutally honest. Watch before it gets taken down.This episode is brought to you by BetterHelp. Give online therapy a try at https://betterhelp.com/BUYHAPPINESS and get on your way to being your best self.SHOP NEW MBH MERCH:https://mbhtv.com/collections/mbh-merchandiseSUBSCRIBE TO MBH SNAPCHAT: https://www.snapchat.com/p/58f66f01-5acf-4d09-a4ca-652bad95554a/574335458732032?sender_web_id=e8418f1d-2254-4c91-a0d9-3278c358f8c0&device_type=desktop&is_copy_url=true&sender_web_id=dcbaff02-b98c-428b-a67e-9fe64ca75e30&device_type=desktop&is_copy_url=trueSUBSCRIBE HERE: https://www.youtube.com/channel/UCcQijWgy0S1vyfPm_BhYNPwLISTEN ON:APPLE: https://podcasts.apple.com/ca/podcast/money-buys-happiness/id1513827461SPOTIFY: https://open.spotify.com/show/4DzyFZDvEHVT8ArGusePGs?si=38129137034440ecHOSTS INSTAGRAM:ERNESTO: https://www.instagram.com/Ernestogaita/ANTHONY: https://www.instagram.com/AnthonysorellaPODCAST: https://www.instagram.com/moneybuyshappinessGUEST: Mike: https://www.instagram.com/bigmikevanwyckk/TIMESTAMPS:00:00 – The Interview Starts With Tension05:00 – Mike Talks Surgeries, Pain & Recovery10:00 – Gym Altercation With Jeff Begins To Unfold15:00 – “I Don't Like You” – Mike Confronts Jeff20:00 – The Viral Push & What Actually Happened25:00 – Why Jeff Called The Police On Mike30:00 – Mike Gets Banned, Jeff Hires Bodyguards?!35:00 – Social Media Attacks, Lost Followers, & Bot Spam40:00 – Jeff's PR Spin & Fake Victim Narrative45:00 – Mike Reflects On Loyalty, Regret & Public Fallout50:00 – Fitness Industry Drama & Cancel Culture Exposed55:00 – Mike On Jeff, Closure, and Growth1:00:00 – The Fallout: Police, Lawyers & Public Backlash1:05:00 – Losing the Gym, Brand Attacks & Instagram Deletion1:10:00 – Jeff Nippard's Press Team & Viral Narrative Explained1:15:00 – The Fake Injury, CT Scans & Bodyguard Optics1:20:00 – Mental Toll, Death Threats & Career Sabotage1:25:00 – Betrayal From Friends & Unexpected Public Support1:30:00 – Inside the Fitness Industry's Toxic Drama Cycle1:35:00 – The Real Mike Van Wyck: Loyalty, Growth & Perspective1:40:00 – Final Word on Jeff Nippard & Life After the Storm
Want a fresh set of eyes on your business? Get ahead of the chaos—book your call now: https://calendly.com/spf-leo/spf-mastermind-discovery-call What's up, guys—Uncle Vinny here.I'm back behind the mic after some travel and life stuff… but this one's important.We're diving into two big topics today: tariffs and retention—and how both are about to smack gym owners right in the face if you're not paying attention. I break down what I've learned from some seriously smart finance people (not from watching the news), and explain how this stuff could affect your clients and your business.But most importantly—I'm sharing exactly what we did at Gabriele Fitness to drop our attrition rate to 1.5%. That's the lowest it's ever been. I'm talking real strategies, real results—no fluff. If you're trying to keep your members happy, showing up, and not canceling, you'll want to hear this one. Top 5 Key PointsFocus on What You Can Actually ControlYou can't control the economy, politics, or what China does. But you can control your fitness, your food, your time, your team—and how hard you work. Do that.Fear is in the Air—That Affects SpendingTariffs are creating uncertainty, and uncertainty makes people think twice before spending money. If your clients feel unsure, your gym could end up on the chopping block—unless you show them you're worth every penny.Keep What You've GotWhen it gets harder to bring in new leads, your best bet is to double down on the clients you already have. Our motto: Operation: Don't Lose Anybody. That's how we cut attrition to 1.5%.Add Real Value (Not More Sessions)Personalization, connection, and community win. Automated birthday emails don't cut it. We did stuff like personalized holiday videos and ran an epic March Madness event just for members. That's what people actually care about.Don't Be Afraid to Lead HardWhen someone tries to cancel or go on hold, challenge them. Remind them why they started. People are secretly begging to be led—especially in times like these. Be the leader they're looking for. Want a fresh set of eyes on your business? Get ahead of the chaos—book your call now: https://calendly.com/spf-leo/spf-mastermind-discovery-call If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!
In this Greatest Hits episode of Getting to Aha!, Darshan Mehta is joined by Ross Franklin, the founder of Pure Green and CEO of Pure Green Franchise. Join them as they discuss challenges in the fitness industry, the misconceptions surrounding nutrition, and Ross's creation of Pure Green, a juice bar franchise focused on high-performance superfoods. Ross also discusses the importance of customer insights in business and some principles of entrepreneurial success.
Get-Fit Guy's Quick and Dirty Tips to Slim Down and Shape Up
This week, Kevin goes off the fitness path and dives deep into philosophy, exploring how our senses—and even industries like fitness—can deceive us. From Plato and Descartes to The Matrix and Baudrillard, he explains why what you think is real might just be a well-crafted illusion. Plus, hear how you can keep connecting with Kevin after his final episode.Get-Fit Guy is hosted by Kevin Don. A transcript is available at Simplecast.Have a fitness question? Email Kevin at getfitguy@quickanddirtytips.com or leave us a voicemail at (510) 353-3014.Find Get-Fit Guy on Facebook and Twitter, or subscribe to the newsletter for more fitness tips.Get-Fit Guy is a part of Quick and Dirty Tips.Links:https://www.quickanddirtytips.comhttps://www.facebook.com/GetFitGuyhttps://twitter.com/GetFitGuyhttps://www.kevindon.com/
Welcome to the latest episode of L.I.F.T.S – your bite-sized dose of the Latest Industry Fitness Trends and Stories. Hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of SweatWorks attended EHFF 2025 in Cologne, Germany. In part 2 of this episode, Matthew and Mo are joined by: Michelle Dand, Head of Fitness Product and Programming of David Lloyd. Benjamin Roth, Co-Founder and CEO of Urban Sports Club. Jim Pisani, CEO and Board Member of Life Fitness Hammer Strength. David Stalker, Ambassador for EuropeActive. This episode covers: Evolution of branded group fitness programming at premium clubs in response to boutique competition. The rise of budget boutique fitness concepts in Europe and their rapid scaling approach. Equipment manufacturing strategy and the renewed focus on both cardio and strength equipment. Impact of global political climate and tariffs on fitness equipment production and pricing. The industry's decade-long transition from fitness-focused to health-focused approaches. The importance of offering multiple fitness modalities to meet diverse consumer preferences. To learn more about EHFF, click here: https://www.europeactive.eu/ ====================================================== Support fitness industry news by sponsoring future LIFTS episodes. Contact us at marketing@escapefitness.com for advertising opportunities. Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it's published: https://www.youtube.com/user/EscapeFitness Shop gym equipment: https://escapefitness.com/shop View our full catalog: https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK) ====================================================== Facebook: https://www.facebook.com/Escapefitness Instagram: https://www.instagram.com/escapefitness Twitter: https://www.twitter.com/escapefitness LinkedIn: https://www.linkedin.com/company/escapefitness/ 00:00 Intro 02:36 David Lloyd's Response to Market Trends 05:00 Challenges and Lessons from Standalone Boutiques 07:28 Budget Boutique Market and Its Impact 27:58 Life Fitness and Hammer Strength's Evolution 41:35 Impact of Global Political Climate on Business 49:37 David Stalker's Reflections on Industry Growth 50:55 Mentorship and Advisory Roles 52:09 Future of the Fitness Industry
The man putting up more ultra marathon prize money than anyone else in the world, Ethan Fleming joins us on the show this week and we are STOKED about it! The lads talk: Ethan's “King of The Hill” events, helping athletes get paid what they're worth, the benefits of decentralising a sport, Ethan's world record attempts, and the drawbacks of Guinness world records for pursuits in sport! Check Out GPP Level 1: https://angusbradley92.lpages.co/gpp-level-1/ Check out Ethan Fleming on instagram! (https://www.instagram.com/ethanjfleming/) Check out Hardcore Harry's on instagram! (https://www.instagram.com/hardcoreharrys/) Check out Harry's King of The Hill on instagram! (https://www.instagram.com/harryskingofthehill/) Check out Ethan Fleming's Other Work! (https://linktr.ee/ethanjfleming?fbclid=PAZXh0bgNhZW0CMTEAAaeMoysf6JY5rUAfAXYrfpWAa4t8DNLvyjs0LDLdykpX5sDflJphuFLzqEkCIg_aem_FXYvVe0TlRmDdLSH5UIPwg) Check out Angus Bradley on instagram! (https://www.instagram.com/angusbradley92/) Check out Jacob Mesquita on instagram! (https://www.instagram.com/jacob__mesquita/) Check out Matt Harvey on instagram! (https://www.instagram.com/mattharvvey/) Check Out Angus' Organic Content & E-Commerce E-book: https://473198.myshopify.com/products/organic-content-e-commerce For links to Angus' programs, mailing list, and other info: https://linktr.ee/angusbradley Free Programs: https://473198.myshopify.com/ If you have a topic you'd like us to discuss then leave us a voice message at the link below: https://www.speakpipe.com/hyperformancepodcast
Here's the current, real state of the industry, and what it means for your PT business (Hint: it's not all doom & gloom). This week's topics:1. Has the size/spend of the industry shrunk? 6:522. What people are willing to spend 13:463. Online vs. face-to-face value nowadays 17:534. Rise of cost of living & competition 22:485. The next big demographic / The way forward 31:32Build a World-class Service: AccessBecome a Standout PT: AccessJoin our community: AccessAs always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
Get the other part of this conversation on Isaiah's podcast “Fat Loss Forever” to hear Philip expose 10 more myths!--Think fasting fixes everything? That carbs are the enemy? Or that intuitive eating is where everyone should start?You're not alone. You're being misled by an industry built on half-truths.Today, Isaiah Mitchell, the owner of Relentless Pursuit Coaching and host of the "Fat Loss Forever" podcast, dismantles 10 of the most persistent fat loss myths keeping you stuck. From the fasting hype and cardio obsession to hormone blame and the lie that clean eating must be perfect, he brings the science and the nuance to help you stop spinning your wheels. Catch the companion episode of this two-part special collaboration on Isaiah's podcast where Philip breaks down 10 other myths, including metabolism, fasted cardio, and fat loss over 40.Main Takeaways:Intermittent fasting isn't magic, it only works if it helps you eat fewer caloriesIntuitive eating is a skill you earn, not how you startCardio alone won't get you lean, strength training builds the body you wantCarbs, sugar, and seed oils aren't the enemy, context and calories are kingYour dream body won't fix your life, mindset and habits matter mostTimestamps:03:02 – Myth 1: Intermittent fasting is a magic fat loss method11:25 – Myth 2: Intuitive eating is the best place to start15:47 – Myth 3: Cardio is the key to fat loss22:45 – Myth 4: Carbs make you gain fat31:40 – Myth 5: Lifting makes women bulky35:15 – Myth 6: You must eat clean 100% of the time41:10 – Myth 7 and 8: Sugar and seed oils are toxic51:01 – Myth 9: Hormones are the reason you're not losing fat54:33 – Myth 10: Your dream body will solve everything1:00:01 – OutroGet the other part of this conversation on Isaiah's podcast “Fat Loss Forever” to hear Philip expose 10 more myths!Support the show
Greetings and welcome back to another great episode of The Todd Durkin IMPACT Show—and today, I've got something REALLY special for you. I recently wrapped up two incredible days at the NASM HQ (that's the National Academy of Sports Medicine) in Gilbert, Arizona. Not only did I deliver TWO (2) keynotes to their team of 100+ passionate fitness professionals & executives, but I also sat down with three (3) of NASM's top leaders for a powerful series of convos that I had to bring straight to YOU today. This episode is all about coaching, leadership, mindset, and the FUTURE of the fitness industry. I hope you are ready to dive in… In This Episode, You'll Learn: Mindset Coaching with TD (Opening Segment): Why relationships > resumes—and how to deepen the ones that matter most. How perfection is killing your momentum—and what to do about it. The power of vision as your anchor—not just for 2025, but for the next decade of your life and business. Behind-the-scenes look at how we're using vision boards at TDE & Impact X—and why YOU should too. On Location at NASM HQ (Gilbert, AZ): I sat down with three (3) NASM leaders to talk shop, drop fire, and share the future of coaching with you. Guest #1: Tony Ambler-Wright – Product Manager, NASM What NASM-1 (aka N1 Membership) is—and how it supports 40,000+ trainers every year. Why the biggest opportunity in fitness is actually in career sustainability, not just certification. The rise of high school and midlife career changers entering the industry—and how NASM is equipping them. Guest #2: Mike Fantigrassi – Head of Product, NASM The BIGGEST trends shaping the fitness world in 2025: longevity, biohacking, GLP-1s, wellness coaching. How NASM is teaching trainers to safely and effectively coach clients on weight loss meds like Ozempic. The shift toward behavior change, motivational interviewing, and building deeper client relationships. Why 40% of NASM course buyers are using them for personal growth, not just careers. Guest #3: David Van Daff (aka D.V.D.) – VP, Industry Development & Public Affairs A powerful recap of my keynote to NASM's full team. What it really means to lead at work, at home, and within your community. How to develop leaders in your business (and why it's the fastest path to growth). Setting guardrails around your schedule, energy, and relationships to avoid burnout. Why trainers MUST learn sales, communication, and business development to stay in the game long-term. And the one thing every coach needs to remember: “Never underestimate the power of ONE.” Big Takeaways from this episode: Today's trainer needs to be more than just physically fit—they need to be a leader, a life coach, a business builder, and a trusted guide. The fitness industry isn't shrinking—it's EXPANDING. But only those who evolve will thrive. Success today is about alignment of your vision, your habits, and your community. If you're a trainer, coach, or leader who's fired up to create IMPACT—do me a favor. Please screenshot this episode, share it to your IG stories, tag me @ToddDurkin and @NASMFitness and let me know your biggest takeaway. For more information & follow-up: · NASM official site: nasm.org · Follow NASM on IG: @NASMFitness · Apply to the TD Mastermind: todddurkin.com/tdmastermind · For all Todd Durkin Coaching programs & Retreats available: todddurkin.com #ToddDurkin #NASM #GetYourMindRight #LeadershipMatters #CoachOfCoaches #FitnessIndustry #WellnessTrends #NASM1 #VisionDriven #ImpactShow
My guest on today's show is Andrew Coates. Andrew is a great trainer, speaker, writer and host of The Lift Free and Diet Hard podcast. He has written for publications like Men's Health, T-Nation, Muscle and Fitness, and Elite FTS, among others. Today Andrew and I dive deep into several topics including: Building a brand What it takes to grow your following in 2025 How to stand out in a crowded industry How to create content that people want to engage with Strategies to become a public speaker And so much more. If you're not following Andrew be sure to check him out @andrewcoatesfitness Enjoy the show.
Find out more about the Podcast Collective at: https://www.podcastcollective.io/ Ready to grow your clientele & revenue? Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work. https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh --- Building Your Fitness Brand Through Podcasting with Eric Malzone In this episode of The Fitness Business School, host Pat interviews Eric Malzone from the Podcast Collective. They discuss the evolution of podcasting, how it has saturated the market, and its significance in building authentic media and brand trust. Eric shares insights into the Podcast Collective's role in connecting podcasters and offering PR services specific to the fitness, health, and wellness space. He also provides strategies for starting and growing a podcast, the importance of storytelling, and preparation for being a great podcast guest. The episode is packed with valuable tips for leveraging podcasting as a powerful tool for business development and branding. 00:00 Introduction and Guest Welcome 00:33 Eric's Journey in the Fitness Industry 02:01 The Evolution of Podcasting 03:30 The Importance of Branding 10:17 Podcast Collective's Services 14:08 Tips for Aspiring Podcasters 16:59 Future of Podcasting 19:48 Final Thoughts and Contact Information
Welcome to the latest episode of L.I.F.T.S – your bite-sized dose of the Latest Industry Fitness Trends and Stories. Hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of SweatWorks attended Connected Health & Fitness Summit event in Los Angeles. Thank you to our sponsor, Flex (withflex.com) of these LIFTS episodes. Flex is the holistic solution for accepting HSA/FSA. They work with their partners to navigate the regulatory and compliance landscape. In this LIFTS episode, Matthew and Mo are joined by Carl Daikeler, CEO of The Beachbody Company. This episode covers: Beachbody's founding and early successes. Transition from VHS to digital subscriptions. Creating effective, results-driven fitness programs. Developing "Super Trainers" and 90-day program structures. Disrupting lifestyle priorities. Challenges of digital and subscription models. Adapting to changing demographics. Shift from multi-level marketing to direct-to-consumer. Engaging different generations. To learn more about BODi, click here: https://www.beachbodyondemand.com/ To learn more about the Connected Health & Fitness Summit, click here: https://connectedhealthandfitness.com ====================================================== Support fitness industry news by sponsoring future LIFTS episodes. Contact us at marketing@escapefitness.com for advertising opportunities. Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it's published: https://www.youtube.com/user/EscapeFitness Shop gym equipment: https://escapefitness.com/shop View our full catalog: https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK) ====================================================== Facebook: https://www.facebook.com/Escapefitness Instagram: https://www.instagram.com/escapefitness Twitter: https://www.twitter.com/escapefitness LinkedIn: https://www.linkedin.com/company/escapefitness/ 00:00 Intro 03:14 Evolution of Beachbody and Digital Transformation 04:56 Challenges and Lessons Learnt in the Fitness Industry 07:42 Developing Super Trainers and Program Structure 12:33 Disrupting Lifestyles and Priorities 14:56 Challenges of Going Digital Subscription Models 21: 35 Adapting to Changing Demographics and Preferences 44:36 Transitioning from Multi-Level Marketing to Direct-to-Consumer 50:26 Personal Health and Wellness Habits
On this episode of 'Hey Coach Radio', William Grazione and coach Zach Richie interview Dr. Joey Munoz, a PhD in nutritional sciences and owner of the FIT 4 LIFE academy. Dr. Munoz shares his personal journey from being an overweight kid to becoming a fitness coach, emphasizing a habit-focused approach to nutrition and exercise. Our conversation covers various aspects of health and fitness, such as the importance of consistency, dealing with dietary struggles, and client transformations. Dr. Munoz also talks about his experiences working with Layne Norton and the valuable insights gained from that mentorship. The podcast dives into myth-busting various nutrition and fitness claims, including the efficacy of Ozempic, the fallacy of certain carbohydrate-related weight gain theories, and the misinformation surrounding metabolic adaptation. We'll also discuss how to maintain motivation and provide practical advice for those feeling overwhelmed in their fitness journey. Let's get started.
On this week's show Joe shares his [raw & unfiltered] thoughts on Ashton Hall's "life-changing" morning routine. He then reveals what he believes to be the most overrated trend in the fitness industry today! [Trigger Warning.] *For a full list of Show Notes with Timestamps visit www.IndustrialStrengthShow.com. IMPORTANT LINKS DeFranco's Nutritional supplements [coupon: MuscleUpApril] Team Forever Strong [Try "SHOCK & AWE 2.0" for FREE] @ashtonhallofficial
Right About Now with Ryan AlfordJoin media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential. Resources:Right About Now NewsletterFree Podcast Monetization CourseJoin The NetworkFollow Us On InstagramSubscribe To Our Youtube ChannelVibe Science MediaSUMMARYIn this episode of Right About Now, host Ryan Alford sits down with Bedros Keuilian—founder and CEO of Fit Body Boot Camp and author of Man Up—to discuss his incredible journey from escaping the Soviet Union to building a multimillion-dollar fitness empire. Bedros dives into the erosion of freedoms in America, the critical role of personal responsibility, and the mindset needed to thrive as an entrepreneur. He shares hard-hitting insights on resilience, adaptability, and the lessons learned from navigating crises like the COVID-19 pandemic. This episode is a powerful testament to the opportunities available in America—and a masterclass in hard work, grit, and determination.TAKEAWAYSThe erosion of freedoms in America and the importance of standing up for rights.Personal journey of escaping the Soviet Union and its impact on views of freedom and success.The significance of personal responsibility in addressing societal issues.The need for prioritization in tackling multiple societal challenges.The concept of national intervention to address pressing issues facing the country.The strategy of division as a means to weaken collective strength.The evolution of the American Dream and opportunities for hard work and risk-taking.The impact of the COVID-19 pandemic on businesses, particularly in the fitness industry.The importance of adaptability and resilience in entrepreneurship.Views on immigration policy, including the need for secure borders and vetting processes. If you enjoyed this episode and want to learn more, join Ryan's newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.ryanisright.comSubscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.
In this episode, I had the pleasure of sitting down with Andrew Coates to dive into the importance of building meaningful connections within the fitness industry. We explore how fitness education has evolved, the role of networking and mentorship, and the impact of social media on coaching. Together, we discuss the narratives that shape our identities as coaches, the realities of running a successful coaching business, and the evolving landscape of client relationships in an industry that's rapidly changing. We also touch on the importance of human connection, personal branding, and how technology is reshaping the fitness world. Plus, we dive into the unique challenges women face in the industry, the need for strong mentorship, and why coaches must continuously adapt to support their clients—especially as they age. Where to Find Andrew: Instagram: @andrewcoatesfitness Podcast: Lift Free and Diet Hard - https://andrewcoatesfitness.com/podcast/ Website: https://andrewcoatesfitness.com/ If you're a pregnant or postpartum athlete looking for resources, I can help: The Pregnancy Cheat Sheet Free E-Book: https://go.briannabattles.com/adjust-cheatsheet The 8-Week Postpartum Athlete Training Program: https://go.briannabattles.com/8-week-postpartum-athlete-training-program Ready to take your coaching to the next level? Join the waitlist now and be the first to know when P&PA enrollment opens!
In this episode of The Daryl Perry Podcast, Daryl dives into the importance of living from the inside out. He explains how connecting with yourself first lays the foundation for sustainable health and fitness, and why this approach can be applied to all areas of life.Many people focus on external motivators, but real progress comes when you define your personal “why.” Daryl shares how discovering your true reason for prioritizing health can lead to consistency, confidence, and a process that works for you. Instead of chasing trends, you'll learn how to take control of your actions, trust yourself, and make adjustments when life throws curveballs.Fitness is often the starting point, but the inside-out approach extends beyond workouts and nutrition. Daryl highlights how this mindset shift can positively impact other areas of your life, helping you feel more in control, capable, and confident.If you're tired of fitness marketing noise and looking for a real, sustainable way to build lasting habits, this episode is for you.Please share this episode with anyone you think would be interested in listening to it.Visit darylperrypodcast.com for links to the show page on each of the major podcast directories. From there, you can subscribe and share this pod.For comments, questions, topic ideas, or possible collaborations, please email daryl@yourlevelfitness.com.