Podcasts about competitors

In this episode of Essential Ingredients, Justine Reichman speaks with Gita, founder of gutBFF, about the importance of gut health and plant diversity in our diets. They discuss Gita's personal journey with health challenges, the role of food in wellness, and the entrepreneurial challenges she faced while launching her product. The conversation also touches on sustainability, consumer trust, and the growing awareness of nutrition, particularly among women. Gita emphasizes the need for more accessible information and the potential of the digital age to influence healthy eating habits.   Takeaways Gut BFF aims to simplify plant diversity in diets. 30 different plants are needed weekly for optimal gut health. Plant diversity includes fruits, vegetables, nuts, and seeds. Small steps can lead to significant health improvements. Food can be a preventative measure against diseases. Women are increasingly aware of nutrition's role in health. The digital age provides access to valuable health information. Entrepreneurship requires grit and adaptability. Building consumer trust is essential for success. Sustainability and waste reduction are important in food production.   Sound bites "Food is the first line of defense." "Every bite better be good for your body." "Entrepreneurship is a grit game."   Chapters 00:00 Introduction to Gut Health and gutBFF 01:02 The Importance of Plant Diversity 05:19 Personal Journey and Health Transformation 08:37 The Role of Food in Health and Wellness 10:03 Women and Nutrition Awareness 12:06 Digital Age and Access to Information 14:35 Entrepreneurial Journey and Challenges 18:48 Market Research and Competitors 21:16 Global Perspectives on Food and Nutrition 25:42 Sustainability and Waste Reduction 29:41 Building Trust with Consumers 32:18 Advice for Aspiring Entrepreneurs

If you're hiring cleared talent, you already know the market is moving fast—AI, clearance timelines, technical recruiting pressure…Today we're breaking down why ClearanceJobs Connect West is the event recruiters should prioritize this year. Tune in to learn about Connect West in one word and what kind of recruiter gets the most value from attending. Hosted on Acast. See acast.com/privacy for more information.

In this episode, Vince talks with Ray Huang, VP of Marketing at Canopy Connect, about category creation, defining new market language, and building momentum around immaterial but critical processes like insurance intake. Ray explains how Canopy Connect simplifies insurance data intake, why establishing clear terminology matters for both customers and competitors, and the strategic mindset behind positioning a company in a nascent category. They also discuss the parallels between category creation in insurance tech and other emerging spaces like branded podcasting — where messaging confusion creates drag on adoption. A rich conversation for founders, marketers, and builders thinking about how to make people understand what they do, not just like it.Guest BioRay Huang is Vice President of Marketing at Canopy Connect, an insurtech company focused on streamlining the insurance intake experience for agencies and customers alike. With years of startup experience and a deep understanding of what makes category positioning resonate, Ray leads Go‑to‑Market strategy, messaging, and the effort to define an emerging space in insurance technology that didn't have a name — until now.TakeawaysProblem first, product second: The best solutions solve real, felt pain — not imagined ones. Canopy Connect emerged from an actual agent's nightmare intake process.Category creation matters: Giving a name to the task you solve (insurance intake) helps customers articulate what you do — and increases adoption and advocacy.Terminology influences adoption: When competitors start using your category language, it validates that the category has traction.Competition is healthy: You want alternatives in the category because it proves market demand — not that you're alone.Naming matters: Clear, concrete terms (“insurance intake platform”) outperform fuzzy marketer language that sounds cool but doesn't convey meaning.Category leadership strategy: You don't have to be the only player — just the one that sets the rules and becomes the default first choice.Clear messaging accelerates growth: Shared language helps SEO, sales conversations, customer success, and overall brand momentum.Chapters00:00 – Welcome & Introduction to Ray Huang 00:23 – What Canopy Connect Does 01:00 – The Problem of Insurance Intake 03:10 – Origin Story: How Canopy Connect Started 04:49 – Scaling Connections: From 30 to 300 Carriers 06:06 – Category Challenges & Messaging 06:22 – Defining a New Category: “Insurance Intake” 08:48 – Borrowing Language & Building Terminology 10:07 – Framing Alternatives and Competitive Landscape 11:14 – Why “Fluffy” Category Names Fail 12:00 – Competitors & The Status Quo as Alternatives 14:47 – Rules of Category Positioning 15:16 – The Realities of Buyer Evaluation 17:23 – Market Reaction & Terminology Adoption 18:50 – Competitive Structures (CRM Analogy) 20:31 – Importance of Shared Terminology 21:38 – How to Connect With RayLinkedInConnect with Ray HuangFuture Fuzz Host – Vince Quinn

Happy Valentine's Day Weekend! Need to Outperform Your Competitors in 2026? Favour Obasi-ike, MBA, MS delivers an insightful masterclass on outperforming your competition through applied and actionable SEO marketing tactics. The discussion covers the critical distinction between direct and indirect competitors, strategic approaches to competitive analysis using tools like SimilarWeb.com and SparkToro.com, and the importance of focusing on long-term performance over short-term rankings.Favour emphasizes the value of understanding customer intent, the difference between pre-purchase and post-purchase behavior, and how to leverage both Google search and social media platforms like Instagram for comprehensive market visibility. The session includes live Q&A with participants discussing real-world challenges in SEO strategy, website validation, and go-to-market approaches for startups in niche markets.Book SEO Services | Quick Links for Social Business>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book SEO Services with Favour Obasi-ike⁠>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Purchase Flaev Beatz Beats Online>> Favour Obasi-ike Quick LinksDetailed TimestampsIntroduction & Topic Overview00:00 - 02:02 - Opening: Outperform competitors with applied search everywhere optimization (SEO marketing tactics)02:02 - 03:10 - Understanding your competitors: National, international, local, and regional competitionDirect vs. Indirect Competitors03:10 - 04:46 - Defining direct and indirect competitors in your market04:46 - 06:17 - Market share dynamics and competitive positioningPractical Example: Flower Business Case Study06:17 - 09:13 - Using a Valentine's flower business as a practical example09:13 - 11:47 - Time-based pricing strategies and customer behavior patterns11:47 - 14:22 - Applying competitive insights to pricing and positioningSEO Strategy & Competitive Analysis14:22 - 17:35 - Understanding competitor strengths and weaknesses17:35 - 20:48 - Using competitive intelligence for content strategy20:48 - 23:19 - Keyword research and search intent analysisTools & Resources for Competitive Research23:19 - 25:42 - Introduction to SimilarWeb, SocialBlade, and SparkToro25:42 - 27:58 - Cost-effective alternatives for competitive analysis27:58 - 30:16 - Building long-term visibility through strategic toolsLive Q&A Session Begins•30:16 - 31:02 - Mohsen introduces himself: Software engineer starting a startup in the tattoo field31:02 - 32:34 - Question: How to approach SEO when there's no competition in your field?Google vs. Instagram Strategy Discussion32:34 - 35:05 - Why Google is the most unsaturated platform for search-based marketing35:05 - 37:15 - Instagram as a feed-based platform vs. Google as intent-based search37:15 - 40:30 - Pre-purchase vs. post-purchase intent: Amazon vs. YouTube analogyWebsite Validation & Trust Building40:30 - 43:12 - The importance of having a website for business credibility43:12 - 45:38 - Off-page SEO: Connecting Instagram to your website45:38 - 48:05 - Building relationship models across platformsAdvanced SEO Tactics48:05 - 50:21 - Running ads effectively: Brand awareness before advertising spend50:21 - 52:47 - Understanding audience targeting and customer journey mapping52:47 - 54:26 - Closing remarks and how to stay connected on ClubhouseFrequently Asked Questions (FAQs)1. What is the difference between direct and indirect competitors?Direct competitors are businesses that offer the same products or services within your niche or market. They target the same customer base and operate in similar ways. For example, if you sell red roses, other florists selling red roses are your direct competitors.Indirect competitors are businesses that offer different products or services but satisfy the same customer need or compete for the same market share. Using the flower example, supermarkets and farmer's markets selling flowers would be indirect competitors to a specialized florist.2. How do I find out who my competitors are?Favour recommends using several competitive analysis tools:SimilarWeb: For website traffic and audience insightsSocialBlade: For social media analytics and competitor trackingSparkToro: For audience intelligence and content discoveryYou can also identify competitors by searching for your target keywords on Google and seeing which businesses rank for those terms. Consider both national, international, local, and regional competitors depending on your market scope.3. Should I focus on Google or Instagram for my business?According to Favour, Google is the most unsaturated platform because it's based on search intent—people actively looking for specific solutions. Instagram is a feed-based platform better suited for brand awareness and showcasing visual results (before/after transformations, product demonstrations).Best approach: Use both strategically. Google captures pre-purchase intent (people researching solutions), while Instagram provides post-purchase validation and builds brand awareness. Having a website connected to your Instagram profile adds credibility and improves your off-page SEO.4. What's more important: ranking or performance?Favour emphasizes that performance is more important than ranking. Rankings fluctuate constantly (like stock prices or gas prices), but performance focuses on long-term outcomes:How quickly can you serve customers?What value do you provide beyond just appearing in search results?Can customers find your information when they need it?Anyone can rank with AI-generated content today, but what makes your business different is the experience, speed, and value you deliver to customers.5. How do I approach SEO if I have no competition in my field?When you're in a niche market with little to no competition, Favour suggests:Reverse engineer your success: If you're getting traction on Instagram, create corresponding website content (10 Instagram posts = 10 website articles)Focus on search volume: Research if there's search demand on Google for your servicesBuild credibility: Having a website validates your business more than social media aloneCreate content ecosystems: Connect your social media to your website through embedding posts and cross-linking6. Why is having a website important if I already have Instagram?A website provides business validation and credibility. As Favour's example illustrated: if three businesses offer the same service but only one has a website, customers will trust the one with a website because it demonstrates investment in human resources, infrastructure, and long-term commitment.Additionally, a website enables off-page SEO—when your Instagram links to your website, you're building relationship models between platforms that improve your overall search visibility.7. What is pre-purchase vs. post-purchase intent?Pre-purchase intent: Customers researching before buying (e.g., reading Amazon reviews, comparing products on Google)Post-purchase intent: Customers who already bought and need guidance (e.g., watching YouTube tutorials on how to use an air fryer they purchased)Understanding this distinction helps you create appropriate content for each stage of the customer journey. Google and review sites capture pre-purchase intent, while platforms like YouTube and Instagram serve post-purchase needs.8. Should I run ads if people can't find my business organically?Favour advises: Don't run ads first if people can't find you organically. If the answer to "Will they find my business without ads?" is no, then focus on building organic visibility first through SEO and content creation.If people can already find you organically, then running ads becomes more cost-effective because you're amplifying existing brand awareness rather than starting from zero.9. What are applied SEO marketing tactics?Applied SEO refers to search everywhere optimization—not just optimizing for Google, but creating a comprehensive presence across all platforms where customers might search:Google searchInstagram searchYouTube searchSocial media platformsReview sitesLocal directoriesIt's about understanding customer behavior across multiple touchpoints and ensuring your business is discoverable wherever customers are looking.Additional Resources MentionedSimilarWeb: Competitive website analyticsSocialBlade: Social media statistics and trackingSparkToro: Audience research and insightsChatGPT: AI content generation tool (mentioned in context of ranking vs. performance)See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

SHOCK WARNING - There are stories describing injuries and other content some listeners may find disturbing. Don't be fainting while driving and then blaming the I Suck at Jiu Jitsu Show. You've been warned. The episode is actually really good though. Coming back from injury isn't just physical... it's ego, identity, and expectations colliding at once. In this episode, we talk about what it actually takes to return the right way… and why most people sabotage themselves before they ever step back on the mats.Featuring Kyle Watson, Andy Sabens, and a special guest, this conversation drifts into crazy arrests, training as you age, competition(or lack their of), and some stories that you won't believe — but everything somehow comes back to leadership, pressure, and staying composed when things get unpredictable.Because the truth is: people don't listen to 2-hour podcasts just to “solve a problem.” They listen to be entertained. If we can make it interesting, we can help you suck less. Suck at Jiu Jitsu Experience: https://kick.site/rxi0b3vo ($100 OFF with Promo Code "Fuji Expo")Jiu-Jitsu for Imbeciles, feat. Rob Biernacki(FREE): https://www.bjjmentalmodels.com/isucksportshygiene.com Promo Code “ISUCK”Datsusara 10% OFF with Promo Code “ISUCK”: https://www.dsgear.com/ The Competitor's Journey: https://www.simplifyingjiujitsu.com/comp

Send a textIt's no secret that social media is at the center of online marketing. Some people do it very well, while others—not so much.

Bronze medal winners in women's alpine combined skiing Jackie Wiles and Paula Moltzan drop in to discuss their first Olympic medal and how their longtime friendship may have given them an edge. Also, Ted McGinley stops by to share details about his experience joining the popular Apple TV+ series ‘Shrinking.' Plus, Drew Brees joins to talk about his recent Hall of Fame induction, turning the Super Bowl into “date night,” and his role as a brand ambassador for Stretch Zone. And, a few top-of-the-line hair products to elevate your routine. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Send a textIn this episode Thomas' guest engages in a deep conversation, exploring his journey from a competitive athlete to a successful instructor and business owner. He shares insights about the transition from being a self-focused competitor to a mentor who prioritizes the growth of others. He emphasizes the importance of hard work, discipline, and the willingness to face challenges, drawing from his own experiences of moving to the United States and adapting to a new environment. Here is The RŌL Radio with an entrepreneur, 2023 World champion, and the owner of Risecore Jiu-Jitsu, Johnatha Alves.www.rolacademy.tv 30% discount with ROLRADIO code at checkout. Over 1600 videos for your Jiu-Jitsu journey.FREE Access to ROL TV - https://rolacademy.tv/yt/269-the-rol-radiohttp://www.therolradio.comhttps://www.instagram.com/therolradiohttps://www.facebook.com/therolradio/https://www.instagram.com/johnatha/?hl=enhttps://www.instagram.com/risecorejiujitsu/?hl=enhttps://www.skool.com/johnatha-alves-2392/about?Episode Highlights:3:46 Finding a Passion for Your Work6:30 Shifting from a Competitor to a Coach11:54 Finding a Path Beyond Expectations23:14 Facing Your Fears29:35 Johnatha's Journey37:50 The Struggles of Moving to the US54:46 The Price of SuccessSupport the show

The internet isn’t being searched the same way anymore—and most businesses haven’t caught up. In this episode of the BOB Podcast, Jaryd Krause welcomes back Rad Paluszak to explore the transition from SEO to GEO (Generative Engine Optimization) and what it means for founders, operators, and investors navigating an AI-driven world. Instead of ranking pages, AI answer engines are ranking entities, brands, and trust. Rad explains why traditional SEO playbooks are breaking down, how AI engines source and rotate answers, and why brand mentions across the web now matter more than links ever did. You’ll learn: Why AI engines rarely repeat the same sources—and how that changes traffic forever How brand authority is built through mentions, associations, and personal brands Why being listed alongside established brands can instantly elevate visibility The growing role of Reddit, social platforms, and communities in AI discovery How to structure content for AI without sacrificing real users What businesses should stop obsessing over—and what actually moves the needle Whether you run content-heavy sites, ecommerce brands, SaaS, or are evaluating businesses to buy, this episode offers a practical framework for adapting to AI without panic—or guesswork. AI is coming either way.The question is whether your brand will be visible when it does.

Discover how AI-powered ad scrapers are transforming ecommerce competitor research. From understanding what an ad scraper does to examining leading platforms, we unpack the tools and ethics every marketer should know. Find out more at https://www.gethookd.ai/blog/best-meta-ad-library-scraper-tools GETHOOKD LLC City: Miami Address: 40 SW 13th street Website: https://www.gethookd.ai/

Andrew Gass is a chef with more than 35 years of experience around the globe. He's worked everywhere from Walt Disney World Resorts to elite international hockey tournaments - earning two gold medals as Team Canada's chef at the World Junior Championships in Sweden and the Czech Republic. A graduate of the Olds College Brew Master program (with distinction) - Andrew is now the co-owner of Vaycay Brew Co, combining his culinary and brewing passions.  Today, we're going to talk about personal growth and what it really takes to build excellence over decades.Guest:Andrew Gass: Instagram VayCay Brew Co: Instagram Host:Mark Kondrat: Instagram | LinkedIn CREATE - The Podcast:  Instagram | TikTok | Website

The Colorado Senior Games are Coming. Will you sign up? Athletes over 50 are invited to show your skill in a multitude of sports this June in Colorado Springs. The Colorado Senior Games this year are qualifying games that lead competitors on to the National Senior Games. What an accomplishment! Competitors will be coming from Colorado as well as surrounding states for this important qualifying year. Hear from the organizing entity, Colorado Springs Sports Corp, to learn more about volunteering at the events or competing in these awesome games.Register or volunteer at https://coloradoseniorgames.org/Aging with Altitude is recorded in the Pikes Peak region with a focus on topics of aging interest across the country. We talk about both the everyday and novel needs and approaches to age with altitude – whether you're in Ft. Lauderdale, Florida or Leadville, Colorado. The Pikes Peak Area Agency on Aging is the producer. Melissa Marts with the Area Agency on Aging is our moderator.Learn more at: https://ppacg.org/pikes-peak-area-agency-on-agingOr call 719-471-2096INSERT GUEST WEBSITE HEREBEACON Senior News is a proud sponsor/partner for this podcast. BEACON Senior News empowers Colorado seniors with inspiring local stories, timely coverage of senior issues, health and travel features, retirement and financial guidance, senior expos and local resources — all presented in a fun, engaging way that helps older adults lead happier, healthier lives. Catch all the news at: https://www.beaconseniornews.com/

Jen Shares Her Story of How She Found Her Rhythm with Fitness and What Keeps Her Motivated to Keep Showing Up at Lumber Capital Athletics.» Watch on YouTube: https://youtu.be/SlFtC9-aMLE» View All Episodes: https://zoarfitness.com/podcast/» Hire a Coach: https://www.zoarfitness.com/coach/» Shop Programs: https://www.zoarfitness.com/product-category/downloads/» Follow ZOAR Fitness on Instagram: https://www.instagram.com/zoarfitness/Support the show

https://www.gethookd.ai/the-ai-ad-generator-built-to-create-winning-ads-3x-fasterDiscover how AI transforms competitor ad analysis on Meta. Learn to reverse-engineer winning strategies, spot performance patterns, and turn insights into campaigns that convert—all in minutes instead of days. Ready to outmaneuver your competition? GETHOOKD LLC City: Miami Address: 40 SW 13th street Website: https://www.gethookd.ai/

https://www.gethookd.ai/blog/best-meta-ad-library-scraper-toolsDiscover how Meta Ad Library scrapers automate competitor research, reveal winning ad strategies, and help dropshippers and e-commerce marketers turn insights into high-performing campaigns, faster than ever. GETHOOKD LLC City: Miami Address: 40 SW 13th street Website: https://www.gethookd.ai/

This is the true story of seven strangers picked to live in a house, work together, and have their lives taped. Find out what happens when people stop being polite and start getting real…. The Real World. Eric Nies steps Behind The Rope. Mr. Eric Nies was part of the granddaddy of all of reality TV, the original Real World, New York, Season One. THE show that changed, introduced, formed and revolutionized Reality TV. With no prior reality show to look to, we discuss how that makes the Real World, New York, Season One possibly the most authentic reality TV show ever. Eric discusses his hesitations to do certain things not knowing how the final product would turn out and the influence of producers and editing back then. Eric discusses what MTV was like back in the day when it played music all day and how he thought the Real World would maybe be a little show that a few people watched. On that note, we talk about how life suddenly changed once the show aired and became a blockbuster of supreme magnitude. We discuss his house mates Julie, Norman, Heather, Kevin, Becky and Andre and who he keeps in touch with today. He explains how once the Real World ended he was offered the gig as host of Club MTV, which led to MTV's The Grind (also featuring a pre RHOBH Camille Grammer), which led to The Grind Workout Videos, which led to a long career as both a Competitor and Host of the classic MTV juggernaut The Challenge. He had movie offers, modeling offers and who could forget that Bruce Weber photoshoot book he was in with his brother (Google It). Being the hot commodity in town, no one said no. Money, fame, booze, drugs, women, anything at his fingertips that he wanted, Eric seemingly had it all. Until he didn't. With an addictive personality, Eric finally hit rock bottom and had his “aha" moment when he realized he needed to transform his life. Eric and David discuss the aftermath of being in the spotlight, how fame is possibly the most addictive drug of all, the highs and lows of the entertainment business and how to navigate it successfully and come out the other side. @nies.eric @behindvelvetrope @davidyontef BONUS & AD FREE EPISODES Available at - www.patreon.com/behindthevelvetrope  BROUGHT TO YOU BY: GROW THERAPY - GrowTherapy.com/VELVET (Whatever Challenges You're Facing, Grow Therapy Is Here To Help QUINCE - quince.com/velvetrope (Get Free Shipping and 365 Day Returns to As You Indulge In Affordable Luxury) MOOD - www.mood.com/velvet (20% Off With Code Velvet on Federally Legal THC Shipped Right To Your Door) ADVERTISING INQUIRIES - Please contact David@advertising-execs.com MERCH Available at - https://www.teepublic.com/stores/behind-the-velvet-rope?ref_id=13198 Learn more about your ad choices. Visit megaphone.fm/adchoices

 In this episode of the OMD TV & Podcast Show, Huyen explores why patients often choose a competitor over your practice—even when your services are comparable. You'll discover practical ways to stop blending into the crowd and start becoming the obvious choice by defining your unique value and enhancing the patient experience. What You'll Learn The Danger of Commoditisation: How identical websites and messaging make practices indistinguishable—and why patients default to price or convenience when they can't see a difference. The Power of Patient Feedback: Why surveying current, past and even lost patients uncovers the real reasons people choose (or don't choose) you. Riches in the Niches: How defining a specific target market allows you to tailor amenities, scheduling and communication to meet their exact needs. Positioning the Physician: A simple one‑page graphic that highlights your credentials, experience and expertise to build instant trust with prospective patients. Differentiating Through Experience: Specific examples of unique amenities, loyalty programs, personal touches and cutting‑edge technology that set you apart from your competitors. Learning from the Best: The value of modelling successful clinics' strategies instead of reinventing the wheel. Action Steps: How to bring all these elements together and why ongoing differentiation keeps patients loyal and referring their friends. Key Takeaways If you don't define what makes your practice special, patients will assume you're just like everyone else. Small touches—like friendly staff, shorter wait times or flexible financing—can be major differentiators. Specialising in a niche and clearly displaying your credentials instils confidence and reduces price shopping. Consistent efforts to refine your service and communicate your strengths are what keep patients coming back. Resources & Next Steps Ready to define your practice's unique value? Book a free discovery call with the OMD team: https://onlinemarketingfordoctors.com/discovery-call-booking/ Learn more about Online Marketing for Doctors: https://onlinemarketingfordoctors.com/ We've talked about similar topics in previous episodes of the OMD TV and Podcast Show. Here are the links to some of the more relevant episodes. Check them out…    _________________________________________  

1) Know the game never ends 2) Always give 110% 3) Compare yourself only to yourself 4) Differentiate yourself 5) Learn how to lose 6) Never make excuses 7) Give credit when credit is due

"Intervals⁴"Every 4:00 x 4 Sets:-7/5 BMU-14 Calorie Row-14 Deadlift 225/155lb-7/5 BBJO 30"/30"*reverse order each interval*score is combined time*cap of 3:00 / interval» View the Video Version: https://youtu.be/Bn4IOu4msQg» Hire a Coach: https://zoarfitness.com/coach/» Shop Programs: https://www.zoarfitness.com/product-category/downloads/» Follow ZOAR Fitness on Instagram: https://www.instagram.com/zoarfitness/Support the show

John Maytham speaks to Guy Leitch, independent aviation analyst, to explore how China’s state-owned planemaker Comac is positioning itself as a competitor to Boeing and Airbus in the Asia-Pacific market. Presenter John Maytham is an actor and author-turned-talk radio veteran and seasoned journalist. His show serves a round-up of local and international news coupled with the latest in business, sport, traffic and weather. The host’s eclectic interests mean the program often surprises the audience with intriguing book reviews and inspiring interviews profiling artists. A daily highlight is Rapid Fire, just after 5:30pm. CapeTalk fans call in, to stump the presenter with their general knowledge questions. Another firm favourite is the humorous Thursday crossing with award-winning journalist Rebecca Davis, called “Plan B”. Thank you for listening to a podcast from Afternoon Drive with John Maytham Listen live on Primedia+ weekdays from 15:00 and 18:00 (SA Time) to Afternoon Drive with John Maytham broadcast on CapeTalk https://buff.ly/NnFM3Nk For more from the show go to https://buff.ly/BSFy4Cn or find all the catch-up podcasts here https://buff.ly/n8nWt4x Subscribe to the CapeTalk Daily and Weekly Newsletters https://buff.ly/sbvVZD5 Follow us on social media: CapeTalk on Facebook: https://www.facebook.com/CapeTalk CapeTalk on TikTok: https://www.tiktok.com/@capetalk CapeTalk on Instagram: https://www.instagram.com/ CapeTalk on X: https://x.com/CapeTalk CapeTalk on YouTube: https://www.youtube.com/@CapeTalk567 See omnystudio.com/listener for privacy information.

Watch me program for a Masters CrossFit Games Athlete (Real Client Case Study) with limited time to train. » Watch on YouTube: https://youtu.be/vesZ_ZI8AhE» View All Episodes: https://zoarfitness.com/podcast/» Hire a Coach: https://www.zoarfitness.com/coach/» Shop Programs: https://www.zoarfitness.com/product-category/downloads/» Follow ZOAR Fitness on Instagram: https://www.instagram.com/zoarfitness/Support the show

Most businesses waste money on websites and social media without understanding why customers can't find them. The gap between visible and invisible companies isn't budget or quality—it's knowing which technical fundamentals search engines actually reward.Learn more: https://satrinexus.clientcabin.com/app/proposal Satri Nexus City: Lewisville Address: 194 civic cir Website: https://satrinexus.clientcabin.com/app/proposal Email: milton4satripriority@gmail.com

Send us a textNikki Lagorio breaks down what it really means to lead yourself first—especially when you're navigating identity shifts, career transitions, and the pressure to “pick one lane.” She shares what drove her to become a coach, why moving on from teaching was emotionally difficult, and the mindset shift that changed everything: it doesn't have to be all-or-nothing.This conversation is a practical playbook for anyone who wants to compete in life, business, or fitness—at any age. Nikki challenges the belief that you have to be young to compete, reinforces the discipline of getting back up after setbacks, and introduces a leadership framework rooted in ownership: the first person you need to lead is you. Along the way, she highlights lessons from unexpected mentors, the value of “choose yourself” moments, and how adopting a giver's mindset can reshape your results and your relationships.The episode closes with grounded, actionable mindset coaching—how to stop fixating on limitations, refocus on controllables, and build real authority over your habits, including food. If you're asking, “Am I fulfilled?” or wrestling with your “why,” this is the perspective reset that brings you back to purpose, performance, and personal leadership.Nikki Lagorio's philosophy is rooted in the belief that movement is medicine and that true empowerment begins with the body. Her background is remarkably diverse, reflecting her lifelong commitment to physical excellence. Nikki excelled in collegiate club soccer, qualified for state championships in the 800m in track and field, competed as a CrossFit athlete, and became a 53kg USA Olympic Weightlifter, all before earning her IFBB Pro Bikini status. Her purpose was further shaped during nearly a decade in education as a high school teacher and coach, where witnessing her students achieve their goals sparked a deep passion for cultivating self-belief and growth. Today, Nikki channels her educational and athletic expertise into coaching individuals to build a powerful, enduring relationship with themselves through movement and mindful living. She specializes in integrating high-performance athletics with behavioral health, guiding others to develop mental fortitude and unlock their innate capabilities. Nikki is an ideal guest to explore how elite trainingWelcome to FitBody Lifestyle the podcast hosted by Jami and Greg DeBernard! Join us as we explore the multifaceted world of fitness, health, business, relationships, and the art of leading a well-rounded life. Whether you're pumping iron at the gym, grinding in your entrepreneurial endeavors, or simply striving for balance in your daily routine, you've landed in the right spot.In each episode, we'll embark on enlightening discussions, provide you with actionable tips, and share inspiring stories that touch on every aspect of your journey towards a healthier, more fulfilling life. We'll cover everything from fitness tips to expert guidance on nutrition, and effective weight loss strategies. Dive deep with us into topics like strength training for both body and mind, fostering cardiovascular health, and discovering the harmony between your daily lifestyle and your personal well-being. We're here to help you unlock your full potential, empowering you to transform your mind, body, and overall life. Connect With Us:https://www.fitbodylifestylepodcast.com/https://www.fitbodyfusion.com/https://www.instagram.com/jamidebernard/https://www.instagram.com/fbf_papa_bear/https://...

This episode is really about one thing: deciding when “no sales yet” actually means something. Because in real accounts, non-converting spend isn't some small inefficiency. It's often 30 percent of spend. Sometimes it's 50. I've seen it hit 80 percent. Ten thousand dollars in ad spend, eight thousand going to search terms that never convert.What changes the way you look at this is separating converting behavior from non-converting behavior. If you include all the wasted spend in your averages, you end up judging new keywords against a broken baseline. Instead, you want to look at what your converting traffic normally does and use that as your benchmark.Another big takeaway is that not all keywords deserve the same level of patience. Branded terms might convert every couple of clicks. Competitor terms might need fifty clicks before you see a sale. If you use one rule across the board, you'll end up killing keywords that were slow, not bad.We'll see you in The PPC Den!

It's Thursday, and you know what that means! It is time to walk through those Tavern doors and order up a round of professional wrestling coverage from The Two Bad Chads! This week we talk AEW and all the happenings of the week! Make sure you go to patreon.com/theturnbuckletavern for all your Tavern needs!

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Everyone Has a Hot Take about BJJ… So We Gave Them all a MicrophoneThis is the FIRST EVER episode of Hot Takes Wanted—and we didn't hold back.I(@thejoshmckinney) grabbed as many people as possible and let them unload their most unfiltered jiu-jitsu opinions. No scripts. No safety nets. Just raw takes from the mats.Guard pulling?Gi vs No-Gi?Wrestling elitism?American Jiu-Jitsu?Barefoot tournament savages??Yeah… it all came up.Some people think you can't complain about guard pulling if you can't pass a guard.Others say you shouldn't guard pull if you can't wrestle.Some swear No-Gi isn't even Jiu-Jitsu—it's just submission wrestling.Others say if you don't train in the gi, you're missing the point entirely.Then things got weird (in the best way).We got takes on:-Boxers vs Jiu-Jitsu in real fights-Why belt promotions are broken (or perfect)-Why American Jiu-Jitsu is its own thing-Why your toes should get stomped on if you walk barefoot at tournaments-And even why the infamous “r*pe choke” should be renamed Some takes are smart.Some are spicy.Some will absolutely make you mad.And that's the point.

Tonight, on the GNG Show I catch-up with South Beach Palms Owner/Coach and Season 2 Beast Games Competitor Bryleigh Hansen. Bryleigh recaps and grades the Palms 2025 season, addresses the elephant in the room of why she missed a match with the Palms last season, and we end the episode talking about the 2026 roster and expectations.

Will McClay spoke at the Senior Bowl about defensive coordinator Christian Parker. RJ is tired of Allen Iverson. Tony Romo says the Cowboys are close to being competitors again. Choppin it up: New policy at Love Field has begun!

In this episode of the Federal Help Center Podcast, Ryan Atencio explains why timing—not talent—is the biggest reason contractors lose government opportunities. You'll learn how relying on sporadic SAM.gov searches puts you weeks behind, why safe searches and daily monitoring are critical to catching opportunities the moment they drop, and how internal delays quietly kill bids before pricing or proposals even begin. The episode also breaks down why many companies pass on winnable work due to short timelines, how competitors often miss the same opportunities you assume they're chasing, and why mastering fast, repeatable proposal submission is one of the strongest unfair advantages in government contracting. Key Takeaways Speed beats perfection. Catching opportunities the day they drop gives you a massive edge over competitors who see them late—or not at all. Most companies self-eliminate. Delayed go/no-go decisions and slow pricing cycles cause businesses to pass on contracts they could win. Price always matters. Even in best-value trades, technically acceptable proposals often come down to cost—so never price like it's "a sure thing." If you want to learn more about the community and to join the webinars go to: https://federalhelpcenter.com/  Website: https://govcongiants.org/  Connect with Encore Funding: http://govcongiants.org/funding Join 2026 Surge Bootcamp Starting January 31: https://govcongiants.org/surge 

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Send us a textIn episode #171 we talked with the Ultramarathon Man, Dean Karnazes aboutHow nutrient-dense food and recovery have kept him injury-freeIntuitive eating supporting performance and agingMental Mastery in EnduranceNamed by TIME as one of the “100 Most Influential People in the World,” Greek-American Dean Karnazes has pushed his body and mind to inconceivable limits. He once ran 50 marathons, in all 50 US states, in 50 consecutive days. He's run across the Sahara Desert and run a marathon to the South Pole. He's run a 200-mile relay race solo, 10 times. An acclaimed endurance athlete and NY Times bestselling author, coach and speaker, he's won the Badwater Ultramarathon, running 135 miles nonstop across Death Valley during summer, and has raced and competed on all seven continents, twice. Dean is an ESPN ESPY winner, a 3-time recipient of Competitor magazine's Endurance Athlete of the Year award and has served as a US Athlete Ambassador on three Sports Diplomacy envoys. He's twice carried the Olympic Torch and is a recipient of the President's Council on Sports, Fitness and Nutrition Lifetime Achievement Award. Dean has been featured in TIME, Newsweek, The NY Times, Forbes, the LA Times, The Today Show, 60 Minutes, The Late Show with David Letterman, CBS News, CNN, ESPN, NPR, Late Night with Conan O'Brien, the BBC, and now the Nutritional Revolution podcast. He remains most proud of his ongoing contributions of time and funding to programs aimed at getting kids outdoors and active. He has raised millions for charity and served on the Board of Girls on the Run, an international organization that helps young girls learn valuable life skills through training and completing a 5K.Please note that this podcast is created strictly for educational purposes and should never be used for medical diagnosis or treatment.Follow : IG: instagram.com/ultramarathonWeb: ultramarathonman.com/Read Dean's BooksMentioned:Hammer Perpetuem SolidsKillian Korth Episode: nutritional-revolution.com/podcasts/kilian-korths-triple-crown-of-200s-quest-nutrition-and-mindset-for-the-win/Run the Athens Marathon with DeanTurmeric Ginger TeaMORE NR Save 10% on our website with code NEWPOD10 Apply to work with us, click here: https://nutritional-revolution.com/ Follow us @nutritionalrevolution Save 20% on supplements at our trusted online source: https://us.fullscript.com/welcome/kchannell Join Nutritional Revolution's The Feed Club to get $20 off with an additional $20 Feed credit drop every 90 days.: https://thefeed.com/teams/nutritional-revolution If you're interested in sponsoring Nutritional Revolution Podcast, shoot us an email at nutritionalrev@gmail.com.

For real this time.... Apple is gonna have real AI soon!For real for real. And if that's not enough to catch your attention, ChatGPT ads may be dropping in weeks, Anthropic might have beat Microsoft at its own game, and Google is bringing a MUCH more personalized version of AI and search to users in AI Mode. If you want to get ahead, you have to understand a blizzard of AI updates each week. That can take hours a day. Instead, tune in on Mondays as we bring you the AI News That Matters. Apple's new ChatGPT competitor and updated AI Siri, ChatGPT ads dropping in weeks, Gemini makes search more personal and more -- An Everyday AI Chat with Jordan WilsonNewsletter: Sign up for our free daily newsletterMore on this Episode: Episode PageJoin the discussion on LinkedIn: Thoughts on this? Join the convo on LinkedIn and connect with other AI leaders.Upcoming Episodes: Check out the upcoming Everyday AI Livestream lineupWebsite: YourEverydayAI.comEmail The Show: info@youreverydayai.comConnect with Jordan on LinkedInTopics Covered in This Episode:OpenAI New Revenue Model and Value SharingAnthropic Launches Claude Excel Add-InAmazon Unveils Health AI for One MedicalGoogle Gemini Powers Personalized Search IntegrationOpenAI ChatGPT Ads Rollout DetailsAnthropic and OpenAI AI in Global Education PushApple AI Siri Beta with Google GeminiApple Campos Chatbot and iOS IntegrationRunway Gen 4.5 Image-to-Video UpgradeShopify Adds 4% Fee for ChatGPT CheckoutGoogle Gemini Ultra for Workspace Business AccountsMeta Superintelligence Labs Internal AI Model ReleaseTimestamps:00:00 "Modulate Revolutionizes Voice AI Analysis"06:51 Anthropic Launches Claude Excel Tool11:02 "Amazon Expands AI Health Services"12:07 AI Revolutionizing Healthcare Innovation17:29 "OpenAI Introduces Ads in ChatGPT"21:49 "AI Tools Transforming Global Education"25:59 Apple's Siri Revamp with Gemini27:23 "Siri Updates Powered by Gemini"32:22 "AI on Smartphones: What's Next"35:58 AI Advances: Agents, Images, Videos37:44 "AI Trust Layer with Modulate"Keywords: Apple's AI competitor, updated Siri, ChatGPT ads, Gemini, Google Gemini AI, personalized AI search, OpenAI revenue model,Send Everyday AI and Jordan a text message. (We can't reply back unless you leave contact info) Human-Level Voice Intelligence, 100x Faster. Try Velma from Modulate today.  Human-Level Voice Intelligence, 100x Faster. Try Velma from Modulate today. 

Paige Burns is shifting her entire business from brand work to schools and nonprofits—and she's being refreshingly honest about how hard that pivot actually is. In this conversation, we dig into why networking still beats any sales funnel you can build, how hiring your "competitors" actually grows your business faster, and the one random conversation that's made her tens of thousands of dollars. Key Takeaways One networking conversation at a conference led to tens of thousands in referral work across multiple universities—proof that in-person connections still outperform any automated sales funnel Hiring and collaborating with people you see as "competitors" creates a healthier business ecosystem and almost always comes back to benefit you Being an introvert doesn't disqualify you from networking—Paige forced herself to attend one event per week when starting out, and it fundamentally changed her business and confidence When pivoting your business focus (like Paige's shift from brand work to schools/nonprofits), don't expect overnight success—it's a longer play that requires patience and consistent effort About Paige Burns Paige Burns is the award-winning founder and creative director of Main Paige Media, a women-owned video production agency based in Beverly, Massachusetts. With over a decade of production experience from broadcast to mobile, Paige specializes in helping mission-driven organizations tell emotionally resonant, unscripted stories that spark action and build connection. Main Paige Media creates docu-style brand films and strategic video content for purpose-driven small businesses, nonprofits, and schools. Under Paige's leadership, the team is known for its collaborative approach, thoughtful storytelling, and deep commitment to amplifying voices that are making a difference in their communities. In This Episode [00:00] Welcome to the show! [02:52] Meet Paige Burns [15:36] Goals and Creative Fulfillment [23:31] Receiving Feedback [25:43] A Male Dominate Field [38:45] Collaborating With Others [40:27] Impact of Networking [45:57] Connect with Paige [46:56] Outro Quotes "I didn't know what I didn't know. And I think that was really huge." — Paige Burns "What you give is what you get... I have given away jobs to people I see as my competitors, because I'm like, I don't really want it, or I'm not available here, you take it. And that always comes back." — Paige Burns "One conversation where I was just like, I want to talk to someone else who has this small university video job has made me tens of thousands of dollars." — Paige Burns "The quickest way to build trust to get business is in person at events... don't let that be your 80% focus. Let that be 20%, maybe at most like 40%, and then spend the other 60 to 80% of your time cultivating relationships." — Ryan Koral "I am a completely different person than I was in 2019 when I started my business. Because this has pushed me so far outside of my comfort zone, it has grown my confidence like tenfold." — Paige Burns Paige Burns is shifting her entire business from brand work to schools and nonprofits—and she's being refreshingly honest about how hard that pivot actually is. In this conversation, we dig into why networking still beats any sales funnel you can build, how hiring your "competitors" actually grows your business faster, and the one random conversation that's made her tens of thousands of dollars. Key Takeaways One networking conversation at a conference led to tens of thousands in referral work across multiple universities—proof that in-person connections still outperform any automated sales funnel Hiring and collaborating with people you see as "competitors" creates a healthier business ecosystem and almost always comes back to benefit you Being an introvert doesn't disqualify you from networking—Paige forced herself to attend one event per week when starting out, and it fundamentally changed her business and confidence When pivoting your business focus (like Paige's shift from brand work to schools/nonprofits), don't expect overnight success—it's a longer play that requires patience and consistent effort About Paige Burns Paige Burns is the award-winning founder and creative director of Main Paige Media, a women-owned video production agency based in Beverly, Massachusetts. With over a decade of production experience from broadcast to mobile, Paige specializes in helping mission-driven organizations tell emotionally resonant, unscripted stories that spark action and build connection. Main Paige Media creates docu-style brand films and strategic video content for purpose-driven small businesses, nonprofits, and schools. Under Paige's leadership, the team is known for its collaborative approach, thoughtful storytelling, and deep commitment to amplifying voices that are making a difference in their communities. In This Episode [00:00] Welcome to the show! [02:52] Meet Paige Burns [15:36] Goals and Creative Fulfillment [23:31] Receiving Feedback [25:43] A Male Dominate Field [38:45] Collaborating With Others [40:27] Impact of Networking [45:57] Connect with Paige [46:56] Outro Quotes "I didn't know what I didn't know. And I think that was really huge." — Paige Burns "What you give is what you get... I have given away jobs to people I see as my competitors, because I'm like, I don't really want it, or I'm not available here, you take it. And that always comes back." — Paige Burns "One conversation where I was just like, I want to talk to someone else who has this small university video job has made me tens of thousands of dollars." — Paige Burns "The quickest way to build trust to get business is in person at events... don't let that be your 80% focus. Let that be 20%, maybe at most like 40%, and then spend the other 60 to 80% of your time cultivating relationships." — Ryan Koral "I am a completely different person than I was in 2019 when I started my business. Because this has pushed me so far outside of my comfort zone, it has grown my confidence like tenfold." — Paige Burns Guest Links Checkout Paige Burn's WebsiteFollow Paige Burns on LinkedIn Links Find out more about the Studio Sherpas Mastermind Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Join the Studio Sherpas newsletter Checkout Paige Burn's WebsiteFollow Paige Burns on LinkedIn Links Find out more about the Studio Sherpas Mastermind Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Join the Studio Sherpas newsletter

Send us a textNikki Lagorio pulls back the curtain on what competitive growth actually costs—and what it gives you when you stop chasing validation and start building identity. The episode begins with a look at Nikki's posing work and the standards she holds herself to, then quickly deepens as she shares the moment panic attacks entered the picture and forced a hard truth: you can only ignore real life and buried emotions for so long before your body demands honesty. From there, the conversation becomes a practical guide to showing up as your authentic self—especially when you're used to performing, people-pleasing, or measuring your worth by outcomes.Nikki breaks down “the work of the work”: the unglamorous reps that build confidence, integrity, and self-trust in the off-season when no one is clapping. She explores the self-improvement paradox—does confidence come before action, or does action create confidence?—and reframes success as consistency under pressure, not motivation. A major theme is shifting from comparison to community: being proud of the women around you, competing with them instead of against them, and recognizing that your personal best can matter more than winning. We end with the questions that separate contenders from performers: are you chasing achievement or approval, and did you truly do everything in your power to make yourself proud? Because in the end, the climb is the fun part—and the real win is who you become on the way up.Nikki Lagorio's philosophy is rooted in the belief that movement is medicine and that true empowerment begins with the body. Her background is remarkably diverse, reflecting her lifelong commitment to physical excellence. Nikki excelled in collegiate club soccer, qualified for state championships in the 800m in track and field, competed as a CrossFit athlete, and became a 53kg USA Olympic Weightlifter, all before earning her IFBB Pro Bikini status. Her purpose was further shaped during nearly a decade in education as a high school teacher and coach, where witnessing her students achieve their goals sparked a deep passion for cultivating self-belief and growth. Today, Nikki channels her educational and athletic expertise into coaching individuals to build a powerful, enduring relationship with themselves through movement and mindful livWelcome to FitBody Lifestyle the podcast hosted by Jami and Greg DeBernard! Join us as we explore the multifaceted world of fitness, health, business, relationships, and the art of leading a well-rounded life. Whether you're pumping iron at the gym, grinding in your entrepreneurial endeavors, or simply striving for balance in your daily routine, you've landed in the right spot.In each episode, we'll embark on enlightening discussions, provide you with actionable tips, and share inspiring stories that touch on every aspect of your journey towards a healthier, more fulfilling life. We'll cover everything from fitness tips to expert guidance on nutrition, and effective weight loss strategies. Dive deep with us into topics like strength training for both body and mind, fostering cardiovascular health, and discovering the harmony between your daily lifestyle and your personal well-being. We're here to help you unlock your full potential, empowering you to transform your mind, body, and overall life. Don't forget to subscribe, and together, let's take the first step towards a healthier, happier you.Connect With Us:https://www.fitbodylifestylepodcast.com/https://www.fitbodyfusion.com/https://www.instagram.com/jamidebernard/https://...

Follow optYOUmize Podcast with Brett Ingram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Summary Brett Ingram speaks with Robert Foster, a transformational speaker and coach, about overcoming self-doubt and the journey of personal growth. Robert shares his experiences of facing significant challenges, including a life-changing knee injury, and how he transformed pain into power. The conversation emphasizes the importance of resilience, authenticity, and prioritizing self-care for personal and professional success. Robert also discusses the mindset shifts necessary for overcoming obstacles and achieving goals, encouraging listeners to believe in themselves and pursue their passions. Chapters 00:00 Introduction to Transformation and Overcoming Self-Doubt 02:56 The Journey of Personal Growth and Competitive Spirit 05:29 Facing Life-Changing Challenges: The Knee Injury Story 11:20 The Power of Resilience and Determination 17:01 Turning Pain into Power: Lessons from Adversity 22:41 Prioritizing Self-Care for Personal and Professional Success 28:44 Authenticity and the Importance of Being True to Yourself 34:26 Mindset Shifts for Overcoming Obstacles and Achieving Goals #selfdoubt #resilience #personalgrowth #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch Learn more about your ad choices. Visit megaphone.fm/adchoices

Topics NXT/TNA (1:09) [Tony D'Angelo not talking is wearing thin. Competitors win spots in the NXT ladder match. Trey Miguel resigns with TNA after being released from AEW. The System restructures its system.]  AEW (37:36) [MJF watches competitors in their matches. Powerhouse Hobbs is gone from AEW. Kevin Knight main event Dynamite] WWE Main Roster (51:23) [Matches made for SNME. Finn showed everyone he still has "IT". Natalya turns heel on Maxine. Randy Orton is the last man standing on Smackdown] National Suicide Prevention line: 1-800-273-8255 Twitter: @My2Podcast Instagram: my2centspodcastg2 Business email: my2centspod@yahoo.com

It's been a long journey of seeking margin improvements in my coaching service.  And here's where I'm at...» 14 Day CoachRx Free Trial: https://referrals.coachrx.app/l/BENWISE83/» Watch on YouTube: https://youtu.be/lSJ8Wj_noBo» View All Episodes: https://zoarfitness.com/podcast/» Hire a Coach: https://www.zoarfitness.com/coach/» Shop Programs: https://www.zoarfitness.com/product-category/downloads/» Follow ZOAR Fitness on Instagram: https://www.instagram.com/zoarfitness/Support the show

What does it actually take to become unbreakable in jiu-jitsu — mentally, physically, and over an entire career?I(@thejoshmckinney) recorded this conversation live at the Fuji BJJ Expo with Victor Hugo (victorhugojj), right in the middle of a tournament atmosphere, with matches happening, crowds moving, and pressure everywhere. No studio. No edits. Just a real, unfiltered conversation with one of the most dominant and respected competitors of this generation.Victor Hugo doesn't talk about techniques here.He talks about how he lives his life and how it applies to jiu-jitsu.In this live interview, Victor breaks down:- Why flow matters more than force at the highest level- How he trains without burning out or getting stuck- What actually goes through his head before world championship finals- How early losses shaped him instead of breaking him- Why adaptability beats having “one best move” - How he stays calm when everything is on the line- And what most athletes get wrong about longevity, pressure, and winningThis was filmed tableside at Fuji BJJ Expo, during a live tournament weekend — the noise, the distractions, the energy — and Victor stayed exactly who he is: calm, thoughtful, and intentional.If you've ever:- Felt stuck in your training- Burned out chasing results- Struggled with pressure in competition- Or wondered how elite athletes stay composed while everyone else panicsThis conversation will change how you think about jiu-jitsu.This isn't hype.This is Big Man Flow — explained by the man who lives it.I Suck at Jiu Jitsu Experience: https://kick.site/rxi0b3vo ($100 OFF with Promo Code "Fuji Expo")Jiu-Jitsu for Imbeciles, feat. Rob Biernacki(FREE): https://www.bjjmentalmodels.com/isucksportshygiene.com Promo Code “ISUCK”Datsusara 10% OFF with Promo Code “ISUCK”: https://www.dsgear.com/ he Competitor's Journey: https://www.simplifyingjiujitsu.com/compChampion's Stay Present: https://www.simplifyingjiujitsu.com/cspJoin ISAJJ PRO(ALL of Josh's Courses in One Place): https://www.simplifyingjiujitsu.com/suckFollow the show on Instagram: https://www.instagram.com/isuckatjiujitsushow Check out the ISAJJ Youtube Channel: https://www.youtube.com/@JoshMcKinney

The most dangerous attack surface isn't your infrastructure, it's desire under pressure. When people are emotional, impulsive, and hoping for connection, security controls don't fail… judgment does. Ron sits down with George Al-Koura, CISO at Ruby Life, to talk about securing some of the most psychologically sensitive data on the internet, and why dating data can carry more real-world risk than financial data. From the fallout of the Tea dating-safety app breaches to impulse-driven human behavior, sexual science, and intel-driven security, this conversation cuts straight to the uncomfortable truth: protecting users means understanding how people actually behave when emotion overrides logic. Impactful Moments 00:00 - Introduction 01:45 - Tea app breach reality-check 04:26 - Why George chose Ruby Life 09:10 - Dating data hits harder 11:52 - Competitors refuse threat sharing 16:15- AI boosts social engineering 18:47 - Horny brains create risk 19:49 - Sexual science meets security 21:20 - AI avatars dating first 33:13 - Trust is earned in layers Links Connect with our guest on LinkedIn: https://www.linkedin.com/in/george-y-al-koura/   Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/    

PPC Strategies for Small B2B Brands to Beat Big Competitors So many B2B companies and marketing teams waste budget on tactics that don't drive results or support core business goals. Smaller B2B brands often compete against much larger companies while working with less internal bandwidth, tighter budgets, and limited resources. The key being successful lies in their ability to be strategic, efficient, and resourceful despite these obvious constraints. So how can small B2B brands outmaneuver big competitors using PPC and smarter marketing strategies? That's why we're talking to Andy Janaitis (Founder and Chief Strategist, PPC Pitbulls), who shared his experience and PPC strategies for small B2B brands to beat big competitors. During our conversation, Andy discussed the importance of foundational B2B marketing elements like high-converting landing pages, automated email flows, and a well-structured PPC strategy. He highlighted why targeted messaging and measurement are essential to compete more effectively against competitors. Andy also underscored the value of understanding B2B audience pain points, having a well-designed website, and leveraging key metrics such as first-order profitability and customer lifetime growth. He emphasized the importance of transparency and authenticity in B2B marketing strategies and advocated for a data-driven approach that achieves scalable, profitable growth. https://youtu.be/DR6d_dFfnVI Topics discussed in episode: [03:06] The Small Brand Advantage: Why being smaller allows for more targeted messaging that resonates better than broad, big-brand ads. [05:05] Avoid the Testing Trap: Why splitting a small budget across too many creative tests leads to insufficient data and wasted spend. [07:14] Winning the Auction: How the real-time ad auction rewards quality and specificity, allowing you to pay less than big brands for premium placements. [09:50] The Conversion Ecosystem: The critical role of landing pages and automated email flows in nurturing leads who aren’t ready to buy yet. [14:58] 5 Essentials for Ad Readiness: A checklist of what you need (from audience understanding to goal clarity) before launching your first campaign. [21:55] AI in PPC: How AI-driven automation has powered platforms for years and where it is heading next. [25:34] Better Metrics: Why you should look past ROAS and focus on first-order profitability and customer lifetime growth. Companies and links mentioned: Andy Janaitis on LinkedIn  PPC Pitbulls  Transcript Andy Janaitis, Christian Klepp Andy Janaitis  00:00 If you’re sending people to a landing page that’s not built to convert, if it doesn’t have the social proof that gives somebody the trust in your product or your service, you may be able to get folks to your site, but they’re not ultimately going to purchase for you, and that’s just one other component. Something else we see all the time is email flows, so making sure that you have automated welcome flows, that if they don’t purchase the first time they’re on your site, they have a lower value touch point, whether it be downloading a free lead magnet or something like that, that brings them into your ecosystem and allows you to start nurturing the relationship over time. Those are two things that we see all the time, landing pages and email flows that are fundamentals that get overlooked and people say, hey, the ads aren’t working, you know, I gotta, you know, try more creative. I gotta keep tweaking. I gotta change, you know, the different structure that some YouTube Guru told me that I need to be running, when in reality, it’s like, no, there’s some key fundamentals that you’ve got to get right about your business first. And getting those things right is going to have 100 times more impact than tweaking little bits of the creative here and there. Christian Klepp  01:04 So many B2B companies and their marketing teams waste money on marketing that doesn’t match their business goals. They go up against much larger competitors, while also having to contend with limited budgets, resources and bandwidth. So how can smaller B2B brands outsmart their biggest counterparts and win? Welcome to this episode of the B2B Marketers on the Mission podcast, and I’m your host, Christian Klepp, today, I’ll be talking to Andy Janaitis, who will be answering this question. He’s the Founder and Chief Strategist of PPC Pitbulls, a boutique digital marketing agency that helps B2B businesses grow past seven figures through leveraging Google and Meta ads. Tune in to find out more about what the speed to be Marketers Mission is. All right, and off we go. Mr. Andy Janaitis, welcome to the show, sir. Andy Janaitis  01:50 Thanks for having me, Christian. Christian Klepp  01:51 Really enjoyed our pre-interview conversation, Andy. We talked about a lot of things that range from B2B Marketing to family and hobbies and the different cities that we’re living in, and what have you. But I am really looking forward to this conversation, because it’s something that I think a lot of people in the B2B Marketing world can relate to. And if they can’t relate, they should all right, so let’s dive right in, because I think this is going to be a really interesting conversation, right? Andy Janaitis  02:19 Definitely. Christian Klepp  02:20 Okay. So Andy, you’re on a Mission to help scale independent B2B brands with data driven Google and Meta ads. But for this conversation, I’d like to zero in on the topic of how smaller B2B brands can outsmart the bigger competitors by being strategic with PPC. If we’re going to use military terms, it almost sounds like you have to learn how to use Guerrilla warfare instead of conventional war tactics, right? So I’m going to kick-off the conversation with two questions, and I’m happy to repeat them all right? So the first question is, what is it about PPC or Pay Per Click that you wish more people understood? And the second question is, why do you think small brands fail when they try to copy big brand ad strategies? Andy Janaitis  03:06 There’s a lot, a lot there to unpack, and I think, you know, there’s, I think you touched on it there, but there’s a lot of anxiety among small brands. We work with Founders and Marketing Directors of these independent brands, and oftentimes there’s a fear of a Google Ads or Meta ads, because they say, Hey, there’s some big competitors out there in my space that are spending hundreds of thousands of dollars a month. And if I’ve got my little budget, if I’m trying to spend $5 or $10,000 a month, how do I have any chance of competing with them? You know, surely they’re going to outbid me on every single keyword, every single ad placement that I could be in, and what gets missed there is that you actually do have a big advantage in that being smaller. Your product probably has a smaller niche than you think, because you’re not distributed to everybody, you’re speaking to a smaller audience, which allows you to be much more targeted in your messaging. So in that way, where you might have some of these bigger brands that are, of course, way out investing, you that investment is being spread across so many different audiences and so many different placements, whereas you have the ability to say, Hey, I’ve got a limited budget. Let me only target, you know, the most likely people to purchase from me, and the people who are, you know, who I’m most likely to resonate with, and then give them a message that really speaks directly to them. So I think that’s the first and foremost thing to remember, is that you can take this, you know, supposedly disadvantage, and really turn it into an advantage when you when you focus in on, you know, who is your smallest, tightest, ideal client, that that you can target and speak to. I think that’s really, really important and gets missed and to your second question around, you know, the big brand tactics. I think a lot of times people see these in Instagram reels, LinkedIn posts that come up with a lot of different strategies that could work well, but are only going to work well on those larger budgets. So one great example of this. A lot of times I see people talking about creative testing and talking about needing we tested across 100 different assets, talk about, you know, let’s use AI so that we have the model in this particular influencer ad. You know, we can change the hair color and the shirt color and all these different combinations and test all these different things. The problem with that is, if you try that with a much smaller budget, you’re necessarily going to split, you know, the budget that many different ways. So say you run 100 different combinations, 100 different messages targets, you’re splitting your budget that many different ways, and you’re not building up enough data about any one of those individual combinations to make a good decision. So I always kind of tell people focus on the fundamentals. First worry about your top level messaging. What is it that really matters most and makes your product different, you know, and your really key differentiators to your to your most ideal audience, forget about, you know, button colors, or, you know, with these smaller budgets, don’t worry about testing. You know, what’s the color of the shirt that the model is wearing kind of thing, you know, you’ll have time to test those things in the future. But, you know, I think people get too caught up in those, those types of practices that, you know, big brands are spending a lot of time and money on and forget about, you know, the fundamentals themselves. Christian Klepp  06:35 Absolutely, absolutely. You brought up some really great points. I like to go back to like, two of them that you mentioned, I think the first one, short of getting too granular or getting too in the weeds, but you brought up something that I thought was really important to discuss further about, like the worry or the concern the Marketers have that people are gonna outbid us for those, for those keyboards, For example, talk us through, if you can, even from a top level perspective, how does a small B2B Company navigate through that? Because it sounds like it can. It can be an exercise that could potentially become very complex. Andy Janaitis  07:14 And the nice thing about this is it’s all automated these days. So, you know, realistically, when you are putting, you know, saying, hey, I want to run an Ad, whether it be on Google or on Meta. What’s happening is a real time auction where they’re saying, Hey, there’s this particular placement or this particular search, in the case of Google, so anybody who could possibly run an Ad on that, we’re going to let them, you know, put their ad forth and how much they’re willing to bid on it, and see, you know, who kind of gets in the top position and gets to show their ad. Now the thing that’s interesting there is it’s not based only on how much you’re about to pay for the ad. It’s also based on the quality of the ad, or how good of a match the ad is for that particular person or that particular search that’s coming in. And that’s where your ad can be more targeted, can be a higher quality ad, because it’s more specific. So you actually are going to be paying a little bit less for that placement than even some of these really big brands that are necessarily speaking a little bit broader language and not as niche down of a message. So that’s one, one big way. The other big thing is, as I mentioned, it’s in real time on every single on every single potential ad placement, or every potential search. So what that means is you probably aren’t going to compete with the big guys across all of the searches they’re running, but you don’t have to, because you may only show up, you know, you may only overlap in 5% of the placement. So where their budgets are going out there to every single potential placement or search that they could show up for, you only need to compete with them in that small, small percentage that is most relevant to your specific audience. Christian Klepp  08:55 Okay, fantastic, fantastic. Okay, second follow up question, and again, got to be careful, because we could potentially go down the deep rabbit hole with this one. But one thing that we all know about PPC is that there’s a lot behind it. And what I mean by that is, it shouldn’t be viewed as this one and done exercise. There’s a there’s a bit of an ecosystem behind it. And what I mean by that is, if somebody goes and sees the ad on Google or Meta and clicks on it, well, that clicks got to redirect people somewhere, right, be that a landing page or a website or whatnot, what’s on? What’s on the co you know, what kind of content are we talking about? What kind of CTA are we talking about? Walk us through that about why, why is it so important for B2B Marketers to understand that PPC is a component in this, this ecosystem? Andy Janaitis  09:50 That’s so, so important, and it’s, it’s important, especially as we talk about, you know, smaller brands, smaller budgets. You know, in that $10,000 to. $20,000 ad spend range. What we find is that, first of all, as you mentioned, it’s a holistic ecosystem. So, yeah, the ads are one part, and you got to make sure that you’ve got your ad copy, you’ve got your placements, you’ve got your you know, your strategy in the ad platforms down. But as you mentioned, if you’re sending people to a landing page that’s not built to convert, if it doesn’t have the social proof that gives somebody the trust in your product or your service. They’re not you may be able to get folks to your site, but they’re not ultimately going to purchase for you. And that’s just one other component. Something else we see all the time is email flows, so making sure that you have automated welcome flows, that if they don’t purchase the first time they’re on your site, they have a lower value touch point, whether it be downloading a free lead magnet or something like that, that brings them into your ecosystem and allows you to start nurturing the relationship over time. Those are two things that we see all the time, landing pages and email flows that are fundamentals that get overlooked. And people say, you know, hey, the ads aren’t working. You know, I gotta, you know, try more creative. I gotta, I gotta keep tweaking. I gotta change. You know, the the different structure that some YouTube Guru told me that I need to be running, when, in reality, it’s like, no, there’s some key fundamentals that you’ve got to get right about your business first. And getting those things right is going to have, you know, 100 times more impact than tweaking little bits of the creative here and there. Christian Klepp  11:26 You brought up one word that I think is worth repeating. It’s nurturing, right? Like, and I think that gets, um, that gets ignored or overlooked a lot in B2B, especially like, when, when the organization’s very sales driven. So it’s all about like, volume, volume, volume, right? Like we gotta, like, I mean, just to use the the old adage of like, you know, gonna hit that phone right, or pound the pavement and just get those numbers up right? But at the end of the day, especially if we’re talking about B2B, not everybody is ready to buy at the first contact. In fact, that would, I would almost go as far as to say, like, 97%, 98% of the time, they’re not, not, they’re not in buying mode, right? They’re probably still in an investigative mode. They’re still looking at what the options are out there. They’re probably doing their own research. That’s how they have landed on those ads. So it’s to your point. It’s so important to like, nurture that at that that lead rather in a non-pushy, non-intrusive way that helps to build that trust, to give them that confidence that this is, in fact, the right company that we should be perhaps having a conversation with, right? Andy Janaitis  12:33 Exactly, yeah, and I think sometimes people spend so much time on their messaging and their differentiators, and then they forget to tell their customers that, you know, they spent all this time working through what exactly it is that made their business better than the competitor. But if you don’t take the time to, you know, set up a welcome email flow it or, you know, build a presence on build an organic presence on Google, on Instagram or Facebook, you’re not necessarily getting that message out and giving people a chance to get to know you and fall in love with your brand. So I think that’s so, so important and often overlooked. Christian Klepp  13:12 Absolutely, absolutely. You brought up some of these already, but talk to us about some of these key pitfalls that Marketing Teams should be avoiding when it comes to PPC, and what should they be doing instead? Andy Janaitis  13:24 So we talked about a few of them. You know, some of the fundamentals that exist outside of the ad ecosystem. But one pitfall that I really want to focus on, that that is really closely tied to the ad ecosystem is measurement. So making sure that once somebody hit your site, you understand where they came from and ultimately what they did so that might be filling out a lead form. That might be purchasing a product, if you’re in kind of the E-commerce space, might be adding a product to their cart. You’ve got to make sure that you’re measuring all those independent events for two purposes, one, passing that data back to a Google or a Meta is the only way that those platforms can optimize and continue to get you better and better results. And two, you need to have that data to be able to report on and understand where your ad dollars are going and whether they’re working or not. That’s how you make the decision of, should I be putting more budget into Google or into Meta or hey, are neither of them working? And I got to try something totally different that’s often overlooked. We see clients coming to us that have spent untold amounts of money, and they’re not really even sure how it worked because they weren’t measuring it in the first place. So they’re just basing it on getting the cheapest clicks possible and not focusing on, you know, really optimizing for conversion? Christian Klepp  14:44 Yeah, no, absolutely. Those are, those are some very important points. In our last conversation, you talked about these five essentials that B2B brands need to have before they run their first ad campaign. Can you talk to us about that? Andy Janaitis  14:58 Yeah, definitely. I. So yeah, I’ll kind of walk through, and I don’t know if we’ll end up on four or six, but we’ll shoot for five here. The number one thing as you’re going through or selling online, obviously, you need to have an understanding of who your audience is and who you’re going to be targeting from that and what comes out of that is having an understanding of what are the main pain points that they have, and making sure that you’re speaking to those on a really well designed website that’s designed for, I say, designed for conversion, but what I mean by that is it helps guide somebody through that buyer’s journey, taking them from the point of just getting to know your brand to understanding what you do, to understanding how you solve their pain points, and then some social proof about why you’re better than others. So a you know, understanding your audience, having a well developed website that speaks to the audience, and importantly, speaks to the real symptoms and pain points that they’re dealing with, and how you can help solve them. Number three, I would say, is measurement. That’s, that’s a big piece that, you know, we just talked about in depth, but making sure you’re understanding once somebody hits the site, what are they, you know, what are they doing? Where are they going? What pages are they viewing? Do they ultimately fill out a lead form? Do they ultimately, you know, add the product to their cart and then leave? You’ve got to be able to measure what’s happening once they hit the site. Beyond that, I would say maybe, maybe item number four will group together a lot of those other fundamentals. So things that even outside of the website, things like a nurture flow and email, a presence on social, these are all so, so important, and even if you’re focused on paid ads running to a website to get a conversion, all of these other things are going to help that process. It’s a holistic marketing process, because we know today that people see you across a number of channels. It’s not that they’re only going to see your ad, come to your website, make a decision and buy. They’re going to, you know, hopefully see your ad later on, maybe see an organic post that you made on your socials. Maybe they bump into you at a trade show or a conference, and ultimately get to your website, make the decision there so making sure that those other fundamentals, like a an email nurture flow or a good organic social present are available, and then number five, and I think this is most important. And what I see people get wrong all the time is, understand your goals. So people will say, hey, I need to run ads. I want to run ads because I want more leads. Ultimately, you know, obviously we can, can run ads, and that could be an outcome. But if you’re not able to say, you know, what type of leads do you want, why are you not getting enough leads today? What’s your capacity? How many leads can you handle? You know, what type of behaviors are you trying to get more of, whether it be leads versus, you know, sales versus, you know, people buying a purchase or even downloading a lead magnet so that we can begin the nurture process. These are all viable, viable directions to go. And if you’re not thinking through specifically for your business, what’s the very specific goal that you that you have, and more importantly, what are the constraints you have? What’s your budget? What how much creative do you have available? Do you have a team on staff that can create more creative or work with your marketing strategy, understanding the goals and the constraints? A lot of people get caught up and just say, Hey, I got to run some ads and go for it. I want more revenue, when, in reality, there’s all these different nuances to it, and you really need to know what your specific goal is. Christian Klepp  18:39 Yeah, no, no, that’s great stuff. So let me just quickly recap for the benefit of the listeners, right? So you were talking about understand who the audience is, which is, which is imperative. I mean, you know, you almost shouldn’t start anything without knowing that, right? The second one was a well developed website, and I’ve got a follow up question for you on that one. Third one is measurement. So metrics like, know what to measure, and we will have a separate question about metrics later on in the conversation. Four is nurture, flow and email and organic and a presence on social. And the last one is understanding your goals, right? Like, what is it you want to achieve with this? Right? So on the topic of websites, when you say, well, developed website, I’m I have this feeling that you’re not referring to it’s got to be this incredibly expensive and complex website. That’s not what you’re talking about, right? Andy Janaitis  19:34 No and oftentimes, the simpler it is, the better it’s going to convert. So I think that’s really important what we think about. And I think the way I think of it is, in the old days, you might have a salesperson who’s going to get in front of a potential lead and then help kind of, you know, work through the objections they might have. So hey, you know, I’m not sure this might be a little too expensive for me. Or, Hey, I’m not sure if you know, you really serve people in my niche. Or if you know you you work with somebody, somebody different. I don’t know that this is a great fit for me. And the salesperson would have all the answers, right? They would say, hey, if this is their objection, this is how we answer that. If this is their objection, this is how we answer that. This is how we tell them about how we solve their problems. In today’s day and age, you may still have some sales people, but your website needs to do a lot of that work itself. So that’s what we need to think through is, what are all the things that a buyer needs to know before they’re ready to make that purchase and make sure that we’re putting that in front of them in a way that’s super easy to understand. A confused buyer is not a buyer. There’s a better way to use that statement. I’m sure you’ve probably heard that somebody, if they find confusion, they’re not going to be ultimately making a purchase with you. So make sure it’s really, really clear what is your product or service, how does it solve the customer’s problem? And hopefully some social proof too, and making sure that there’s some confidence that you’ve solved this problem for other people, like the potential buyer. Christian Klepp  20:57 And when you say social proof, you’re, of course, referring to things like in the form of case studies, testimonials, maybe even reviews on like platforms like Clutch and the like. Andy Janaitis  21:07 Exactly. All of those are great. You know, if you have a partner badge that, hey, you’ve done good work, or you’re certified to do particular work, that could be another one. If you’ve been featured in particular publications, that can be another one. But yeah, ultimately, all of these different ways that help give confidence that you can do the job. Christian Klepp  21:24 Fantastic, fantastic. You kind of scratch the surface a little bit in the beginning of the conversation, but PPC and AI, right? I mean, you kind of, you kind of cannot avoid this topic, right? Because it permeates across the entire marketing spectrum. But you know, from your perspective and in your experience, to what degree do you find AI harmful and helpful when it comes to PPC? Andy Janaitis  21:55 So I would say, on kind of the helpful side, and this is something that’s what’s interesting is we think of AI, you know, in the last, say, three years since chatGPT released, was it three? Five was the first, you know, kind of big milestone, breaking model where people said, Oh my gosh, this is, you know, this can really do a lot of, you know, can sound like a real human kind of thing. But long before that, AI has been implemented in these platforms, in Google and Meta, and for probably the last 10 years, we’ve been moving in the direction of more automation, more AI. So earlier, we talked about that ad auction, where every single time a keyword is searched or a placement pops up on Facebook or Instagram, you have to have a particular bid of how much you’re willing to spend to get your ad there. These days, you’re not putting any of those bids in manually. You’re just telling Meta or Google, hey, here’s the budget I want, and here’s the data coming from my website to let people know if they’re purchasing or filling out a lead form or not. And now Google or Meta, go out there and run with it. You know, go ahead and optimize with the ad assets that I’ve given you and the budget that I’ve given you. Go ahead and put me wherever you need to put me in order to get the most possible, you know, results, goals that that you can and that’s all AI driven. Then it’s been that way for a long time. We’ve been moving in that kind of direction. So that’s on the helpful side. That’s where, you know, AI is really driving, driving success for us. On the hurtful side. You know, you hear a lot of times people talking about, you know, now, especially in Google, when somebody makes a search, they’re getting the information. They’re getting an answer right up front. Or maybe they’re not even going to Google. Maybe they’re in ChatGPT or Perplexity, so, Christian Klepp  23:44 It’s a summary at the top right? Yeah. Andy Janaitis  23:47 Exactly, yeah. So they don’t even need to come to your website. From a PPC perspective, there’s not that click that you can go ahead and bid on and put your ad in front of, and that can be a concern, honestly, from a services and product perspective, I find that to be a little bit less of an issue. It’s definitely more of an issue for publishers. So if you have an information content kind of business that’s really harmful for you right now, because, you know, people are getting that information without ever having to make the click onto your website. But ultimately, if somebody is going to want to hire you for your services or buy one of your products, they still have to click through at some point. They’re not necessarily making that purchase, or they’re definitely not making that purchase out of the Google results summary. That being said, the other kind of big thing, and why I’m not super, super concerned about that development, is that whether it be on chatGPT or on Google, they really haven’t started monetizing yet, and that’s where I think you’re still going to see ads up in that area, we know that you’re going to be seeing ads up there. In fact, chatGPT is already hiring up and staffing up an ad organization, so it’s just going to be one more platform, one more area where you can run ads and get in. Front of your ideal customers. Because ultimately, you know, a subscription model can work to a degree, but you know, these companies, from an economic basis, need to have ads in order to kind of fund the type of growth that they that they need to see over the coming years. Christian Klepp  25:15 Yeah, yeah, no, absolutely, absolutely, all right, previously, like when we talked about this, you mentioned this one thing, right? Kind of sounds like a song, right? Like this one metric that every B2B brand must know before scaling. So what is it? And why do you think B2B brands should have it? Andy Janaitis  25:35 So I’ll maybe take a little bit of a cop out. And they’re a couple different metrics. You know, we, especially on the e-commerce side, we look at four key metrics. One of the people get caught up when they’re thinking about on in the PPC world, a lot of times, people talk about ROAs (Return On Ad Spend) or CPA (Cost Per Acquisition/Action). So ROAs would be the amount of revenue that you’re getting in for every ad dollar your spend return on ad spend and CPA would be cost per action, or essentially, you know, if somebody is looking to get lead forms filled out, how many dollars of ad spend are you putting in for every lead form that you’re getting filled out? And those can be important metrics, but they abstract away a lot of important nuance, and it’s very possible to look good in those metrics and still not make a ton of money. So we have these four key metrics, especially on the e-commerce side, that we focus in on, and it’s things like first order profitability. So yeah, your ROAs may be high, but if it’s a lot of people making repeat purchases, you may still be spending too much money to acquire that that first customer so first order profitability is going to be the first time somebody makes a purchase. Are you profitable? Or are you not? You know that that one individual purchase even before you start to look at customer lifetime growth. Is it profitable for you? Another key metric that we look at is that customer lifetime growth. So okay, perfect. You’ve profitably gotten that first purchase, but are you building enough customer lifetime value so that over time it’s going to pay off what you had to put in to acquire that customer in the first place. Another key one that really applies, whether it be e-commerce or elsewhere, is the percentage of your revenue, the percentage of your leads that are coming from organic channels versus paid channels. So we love to focus on the paid side. We help people find scalable, profitable results in the paid channels, but if you’re too over indexed in those, if you’re getting too much of your revenue or your leads from paid channels, that tells you that you’re probably paying a little bit too much for it. And you need to develop that organic you know, from your your social from people just finding you via regular old Google search, making sure that you’re not over indexed towards the paid channel, if you want to be able to scale that profitably. Christian Klepp  28:06 Okay, okay, well, there’s some really great points, and I’m glad that you pointed that out about like, you know how everybody is very obsessed with ROAs and CPA, but there are actually, in fact, other metrics that they really should be paying more attention to, or that need, that deserve some of that limelight as well. Right? Andy Janaitis  28:23 Exactly. Christian Klepp  28:24 Fantastic. So we get to the point in the conversation, my friend, where we’re talking about actionable tips, and you’ve given us a ton already within these past like, 30 minutes. But just imagine there’s a B2B Marketer out there that’s listening to this conversation between you and I, and there are three to five things that you can tell them. You know, you can take action on this right now, right after listening to this conversation, what would those things be? Andy Janaitis  28:48 Yeah. So first and foremost, we talked about your measurement. So the action there is use GA for Google Analytics. If you don’t have Google Analytics installed on your website already. Make sure you go ahead and get that installed. It’s a free tool. There’s some other paid tools that are better in certain ways. But you know, for my money, as you’re getting started out, Google Analytics is absolutely table stakes. You’ve got to have that installed on your site and set up properly to measure the behavior of what’s what’s happening on your site. If we’re talking PPC, similar to that, is making sure that everything is technically configured correctly, so that when somebody makes executes a behavior, makes a purchase, fills out a lead form, that data is getting back to, you know, either Google or Meta. So those are, you know, kind of the some of the key things that you got to do right out the gate and GA for Google Analytics. It’s a free tool, so there’s no, really no excuse not to have that set up. The other thing that I think is a first step that a lot of folks really got to got to figure out is getting crystal clear on who your customer is, what their main pain point that you can solve is. Is, and then ultimately, what’s your goal for for ads. So those kind of three, three components all tied together a lot of times. You know, we find people that are either, hey, we’re just looking for leads, but they can’t really give a good answer on, you know, who their customers or what type of leads would be a good lead for them. Or, you know, maybe they they’re really tight on who their customer is. And they say, Hey, we just, we just got to run some ads, but understanding kind of where ads fit into overall ecosystem. How are you doing organically? How do you close the leads once you get them you know? How often do people who make that first purchase end up coming back and making an additional purchase? Make sure you understand what you’re actually trying to get out of the ads. I think that’s probably the number one thing, and you can’t do that without the measurement piece that we that we discussed earlier. But I would really, you know, kind of start from a measurement component. Make sure you understand what’s happening when folks at your site, and then, before you spend $1 in paid ads, make sure you understand what you’re trying to get out of those paid ads and what gap in your marketing, you’re trying to solve. Christian Klepp  31:02 Absolutely, and it’s such a dangerous mindset to have that, you know, we just want to quickly do this right, and we just want to, like, generate some quick leads so we can show some numbers. But if you, you know, to your point, and you’ve raised it a couple of times in this conversation, if you don’t do this heavy lifting up front with understanding who your target audience is and understanding what the actual goals of this exercise are, then all of this is gonna go like, down the drain at some point, right? I mean, like, I’ll have to tell you, this is your this is your area of expertise. But if you don’t know what you’re doing with paid ads, that budgets gonna, like, evaporate fairly quickly. Andy Janaitis  31:40 Exactly, yeah. Christian Klepp  31:42 We’re gonna move on to the soapbox question. I’m gonna say I was, I was, I was trying to think about, well, how to describe this, but, yeah, that’s the best description. What is the status quo in your area of expertise that you passionately disagree with, and why? Andy Janaitis  32:02 That’s a great question. I think we talked about some of the individual components earlier. You know, folks kind of listening to Gurus, kind of coming we still to this day, you know, have clients, or prospective clients coming in and say, Hey, I saw this YouTube video that told me I’ve got to do this. And it’s, you know, just bad advice for them kind of thing, you know, where they didn’t really, you know, get that good advice and take it one step further to see how that fits for their specific business. I think that happens all too often. The other big thing that we, we see, especially in marketing in general, I think there’s a lot of suspicion of, you know, marketing, you know, we people are really, really looking for authenticity these days. And I think there’s a fear that, you know, marketing as an industry is all about telling lies or not giving, you know, an authentic answer, trying to trick somebody into buying a product or a service. And a lot of that, you know, it’s kind of our own fault, honestly. You know, there’s a lot of Gurus out there that give the industry a bad name, when in reality, you know, all of this is about you should have a valuable product or a valuable service, and what we’re doing, you know, whether it be via paid ads or organic or you know those email nurture flows is just educating The customer on how your product authentically solves their specific pain points. So I think that’s, you know, something I would really like to kind of dispel that myth that marketing agencies say, you know, are not able to, are all charlatans and not able to give you good, authentic support. You know, we like to kind of think of it almost like when you bring your car to a mechanic, that old trusted mechanic thing, right? You don’t know what’s going on under the hood. You don’t know what that clunking sound is. So you better find a mechanic that you can trust to shoot it to you straight, not sell you something you don’t need. We like to think of ourselves like that in the marketing world, you know, in a world where there’s a lot of suspicion of the practitioners, you know, making sure that you can find somebody who is transparent and that you can trust to tell you the truth, I think that’s, you know, there’s a lot of good people out there and a lot of a lot of good businesses, agencies out there, you know, I’d like to kind of, you know, dispel that myth that there isn’t, you know, a trustworthy marketing agency that can really help you, guide your business to success, and help you find, you know, find the right answers for you, not what’s just profitable for the agency. Christian Klepp  34:33 This is gonna sound so biased coming from me, but yes, I agree with you. There are some good Marketers out there, right? I mean, we have to believe that too, because, you know, not, not all of us are, are out there to, like, just, you know, make some quick profit. In fact, like the way that I work with my clients, I always say up front, honesty and transparency. Andy Janaitis  34:52 Exactly. Christian Klepp  34:53 You know. And every time they asked me for for advice and or what I would do in this situation, I always start. Answer by saying full transparency, right? This is how I would do it, or I wouldn’t recommend you do this right now, because it’s not a good user for your budget, for example, right? And we and we know that, and we know that there are agencies out there that wouldn’t do that, right? They won’t say that, right? They’ll just say, oh, yeah, absolutely, go do it. Okay? But those relationships don’t tend to last very long in my experience. Okay, so here comes the bonus question, and we talked a little bit about this before I hit record. But rumor has it that you started your agency three months before your first child was born. So the question is, what important lesson to that experience teach you, both personally and professionally, like, like, it was almost like there was, there were two things coming into this world at that point in time as a war, right? Andy Janaitis  35:51 Yeah, it’s a great question. And certainly there’s been, you know, a lot that I’ve learned from, you know, both the business and and the parenting journeys, you know, I think kind of the crossover there, you know, we think about, like, the time component, right? You know, there’s only so many hours in the day. One big thing is, it definitely gives you perspective. You know, we always think about, you know, the perspective, hey, family matters the most and kind of what it means to, you know, now I know what’s really important, as opposed to getting worried or bent out of shape about, you know, some of the little things. But I think that really applies to the whole, you know, the holistic person, and, you know, the whole lifestyle, whether it be, you know, how we spend time with family or how we spend time, you know, working on the business and growing the business, it really forces you, because you have a limited time horizon, you know, forces you to kind of really focus in on what’s most important and not waste your time on, you know, either spending time on the things that aren’t going to be impactful or don’t matter so much, and especially not wasting your worry and your anxiety on, you know, things that are going to solve themselves and you really don’t need to be worried about. Christian Klepp  37:04 And just my two cents worth, because we kind of both started our businesses around the same time, but it kind of teaches you to prioritize and manage your time a little bit better. Not that we didn’t know how to manage our time previously, but it’s a different type of time management, right? Like, time management to take care of the family and time management to, like, run the business. Right? Andy Janaitis  37:26 Exactly. Yep. Christian Klepp  37:28 Yeah. No. Fantastic, fantastic. Andy, this has been such a great conversation. I really enjoyed it. Thanks so much for coming on and for sharing your experience and expertise with the listeners. Please. Quick intro to yourself and how folks out there can get in touch with you. Andy Janaitis  37:43 Yeah, so we’re at ppcpitbulls.com at PPC Pitbulls. We’re really focused on helping e-commerce Directors, Marketing Directors, and just small businesses in general, figure out, you know, kind of demystify the world of digital marketing, and go from confused, not knowing where the next dollars are going to come in, to having a really good, stable strategy, and, you know, confidence in, you know, a strategy for profitable growth. So if you want to learn more, come check us out. We’ll actually have a special page, ppcpitbulls.com/mission, and that will be for listeners of this particular podcast. I talked about those four key metrics that we really care about. We’ve got that all put down in kind of a self guide that you can go through. We call it our paid ads reality checklist you can go through step by step. And I’ll show you exactly how to calculate each one of those metrics and how to analyze it on the back end. If that’s too much for you, can always just book a time with me too. I love sitting down with and meeting new small businesses, learning about your niche and you know, talking about where you can go next with your digital marketing. Christian Klepp  38:52 Fantastic, fantastic. So once again, Andy, thanks so much for coming on. Take care, stay safe and talk to you soon. Andy Janaitis  38:59 Talk to you soon. Thanks for having me.

As constraints on energy, water, and permitting collide with exploding demand for AI and compute, a once-fringe idea is moving rapidly toward the center of the conversation: putting data centers in space. Starcloud believes orbital infrastructure isn't science fiction—it's a necessary extension of the global compute stack if scaling is going to continue at anything close to its current pace.Founded by Philip Johnston, Starcloud is building space-based compute systems designed to compete on cost, performance, and scale with terrestrial data centers. The company has already flown a data center–grade GPU in orbit and is now working toward larger, commercially viable systems that could reshape where and how AI is powered. We discuss:How energy and permitting constraints are reshaping the future of computeWhy space-based data centers may be economically inevitable, not optionalWhat Starcloud proved by running an H100 GPU in orbitHow launch costs, watts-per-kilogram, and chip longevity define the real economicsThe national security implications of who controls future compute capacity • Chapters •00:00 - Intro00:50 - The issue with data centers02:20 - Explosion of the data center debates04:58 - Philip's 5GW data center rendering and early conceptions of data centers in space at YC08:16 - Proving people wrong11:17 - The team at Starcloud today12:29 - Competing against SpaceX's data center14:42 - Sam Altman's beef with Starlink16:52 - Economics of Orbital vs Terrestrial Data Centers by Andrew McCallip21:33 - Where are we putting these things?23:50 - Latency in space25:59 - Political side of building data centers28:36 - Starcloud 130:16 - Space based processors30:51 - Shakespeare in space32:00 - Hardening an Nvidia H100 against radiation and making chips in space economical34:43 - Cooling systems in space36:01 - How Starcloud is thinking about replacing failed GPUs38:46 - The mission for Starcloud 240:05 - Competitors outside of SpaceX40:49 - Getting to economical launch costs44:35 - Will the next great wars be over water and power for data centers?46:25 - What keeps Philip up at night?47:11 - What keeps Mo up at night? • Show notes •Starcloud's website — https://www.starcloud.com/Philip's socials — https://x.com/PhilipJohnstonMo's socials — https://x.com/itsmoislamPayload's socials — https://twitter.com/payloadspace / https://www.linkedin.com/company/payloadspaceIgnition's socials — https://twitter.com/ignitionnuclear /  https://www.linkedin.com/company/ignition-nuclear/Tectonic's socials — https://twitter.com/tectonicdefense / https://www.linkedin.com/company/tectonicdefense/Valley of Depth archive — Listen: https://pod.payloadspace.com/ • About us •Valley of Depth is a podcast about the technologies that matter — and the people building them. Brought to you by Arkaea Media, the team behind Payload (space), Ignition (nuclear energy), and Tectonic (defense tech), this show goes beyond headlines and hype. We talk to founders, investors, government officials, and military leaders shaping the future of national security and deep tech. From breakthrough science to strategic policy, we dive into the high-stakes decisions behind the world's hardest technologies.Payload: www.payloadspace.comTectonic: www.tectonicdefense.comIgnition: www.ignition-news.com

Losing a big account hurts. Your natural instinct is to get defensive, blame price, and block the other broker on LinkedIn. But what if the secret to your future growth lies in picking up the phone and congratulating the person who just beat you?My guest, Ruth Manka, Executive Director of Intersure, advocates for a radical strategy called "coopetition." In this episode, she explains why the most successful independent agencies are sharing their secrets with rivals rather than guarding them. We discuss why you should debrief with the competitor who stole your business to learn where you failed, how to stay independent in an M&A-obsessed world, and why an abundance mindset is the ultimate competitive advantage. This is the argument for turning your enemies into your best teachers.▶▶ Sign Up For Your Free Discovery Callhttp://completegameu.com/agaKEY MOMENTS(0:00) Why You Should Call the Competitor Who Just Stole Your Client (4:17) Community vs. Networking: Why Most Groups Fail (7:30) The "Coopetition" Strategy: Sharing Secrets to Win (14:30) The Call: How to Debrief a Loss with Your Rival (15:28) Staying Independent in a World of Mergers (24:10) AI is Your Thought Partner, Not Your Replacement (30:52) The Abundance Mindset: Why the Good Guys Win (37:04) Ruth's Routine: Light Therapy and the "Reverse 80/20 Rule"CONNECT WITH ANDY NEARY

Tenacious | Grounded | Hungry

What is up, team!We just wrapped up another solid episode, and I'm feeling dialed in. Greg and I got into the weeds on everything from post-deload training stats to the "victim mentality" creeping into today's content. Here is the breakdown of what we covered:Training & Nutrition Update We are fresh off a deload week, and the strength is rebounding hard. I solidified my base and now the numbers are climbing—I hit 505 lbs on Hatfield squats for reps, which was brutal but good. I'm sitting right around 15% body fat, which is exactly where I want to hold. To support that, I'm eating a lot—averaging 3,500 to 3,800 calories a day.My macros are dialed: ~200g of protein and a heavy 250g to 300g of fat. And no, I'm not worried about the saturated fat; I'm getting a healthy mix of stearic and lauric acid from sources like tallow, butter, and cacao butter.The Competitor's Mindset We took a trip down to Little Rock for a posing seminar (and hit up Wright's Barbecue—if you know, you know). On the drive, we talked about the trap first-time competitors fall into. You might bring your absolute best package to the stage, but if you run into a guy who has been competing for ten years, you might not win because you can't control who shows up.If you tie your self-worth to a trophy, you're setting yourself up to be let down. The goal is always to beat the previous version of yourself. If you transformed your life and body to get on that stage, you've already won, regardless of the hardware.Extreme Ownership vs. "Feel Good" Fluff We listened to some Mel Robbins on the drive. Look, she's popular, but a lot of that content feels like sugarcoating—telling people it's okay to stay on the couch and relax. I think there is a void in the space for people who need to be told to level the f up*.We need less coddling and more Jocko-style Extreme Ownership. Even if your situation isn't your fault, act like it is, own it, and find a way to overcome it. The victim mentality is a cancer.Upcoming Events & UpdatesAustin Retreat: The "Mud Run Meetup" in Austin is almost full. We are capping it at around 12 people to keep that camaraderie tight. We're doing a Tough Mudder, so I've been training my agility on the trails to get ready.Family: Crystal just got a gym membership at a new spot about 20 minutes away. I'm stoked for her to have that dedicated space to train and zone out now that the baby is a bit older.Keto Brick: Good news—Chocolate Malt is back in stock this week. We are also working on some new test formulations... let's just say there might be a "tallow teaser" coming soon.Time to go eat some beef and eggs. Keto on!Greg Mahler is also a lifetime natural bodybuilder, and can be followed on Instagramhttps://www.instagram.com/ketogreg80/Register For My FREE Masterclass: https://www.ketobodybuilding.com/registration-2Get Keto Brick: https://www.ketobrick.com/Subscribe to the podcast: https://open.spotify.com/show/42cjJssghqD01bdWBxRYEg?si=1XYKmPXmR4eKw2O9gGCEuQ

In this episode, the hosts discuss the importance of community and respect in fitness, the balance between open gym culture and group classes, and the future of training trends. They explore the role of technology and AI in fitness, the significance of individualized programs, and the impact of attitude on gym culture. The conversation also touches on morning routines and the rise of jujitsu as a popular form of training.   Takeaways   The main goal of a gym is to help people get healthier. Balancing open gym culture with community is essential. Respect between different training styles fosters a positive environment. Individual design can coexist with group classes if managed well. Setting clear standards helps maintain gym culture. Competitors should respect the space of regular gym-goers. Attitude and respect are crucial in fitness communities. Technology is shaping the future of fitness training. AI can enhance personalized training but should not replace human connection. Morning routines can set the tone for the day. Topics Building a Stronger Community in Fitness Navigating the Balance of Open Gym and Culture Sound bites "Respect is key in a fitness community." "We can coexist together in the gym." "Jumping 50 times can wake up your system." Chapters 00:00 Introduction and Setting the Scene 03:06 Balancing Open Gym and CrossFit Culture 05:51 The Importance of Community and Respect in Fitness 08:37 Individual Design vs. Group Classes 11:28 Setting Standards and Expectations in the Gym 14:39 The Role of Competitors in the Gym Community 17:31 The Impact of Attitude and Respect in Fitness 20:19 Fitness Trends and the Future of Training 23:15 Exploring 2026 Fitness Trends 26:07 The Role of Technology in Fitness 28:53 The Balance of AI and Human Connection in Training 32:10 The Importance of Individualized Fitness Programs 34:59 Trends in Group Fitness and Community Events 37:43 The Rise of Jujitsu and Self-Defense Training 40:39 The Gimmicks of Fitness Trends 43:29 The Importance of Strength Training 46:29 Morning Routines and Jumping into the Day 49:19 Closing Thoughts and Future Directions  

The U.S. Olympic Long Track speedskating roster is set and it's a mixture of up and comers and veterans like Brittany Bowe. Bowe has won two Olympic bronze medals and she have very clear goals for the 2026 games in Milan-Cortina. "I'm still chasing that ultimate dream of becoming Olympic champion. I want nothing less than to step on the top of that podium," says Bowe. Long track pits skaters against the clock and each other on a 400 meter track. It's the same distance as a high school running track. Competitors race distances ranging from 500 meters to 5-thousand meters. It takes extraordinary physical and mental endurance. The 2026 Winter Games will be Brittany's fourth Olympics. She grew up in Florida and made the transition from inline skating to speedskating in 2010. At 37, she's a veteran athlete. That requires training smarter not harder. Brittany credits tools like hypnotherapy for her continued success. And, her outlook this Olympic run is different. She's operating from a true sense of gratitude. Brittany says, "I'm going to enjoy the process. I'm going to enjoy everything it takes to set myself up for success, to be an able to perform on the highest level, to have the opportunity, to chase that gold medal." On this Dying to Ask: What it's like to plan your life in four year increments like longtime Olympians do How Brittany and Olympic hockey player Hillary Knight became an Olympic power couple Learn how to train your brain Olympian to increase mental endurance

What happens when you take the wildest, deepest, most ridiculous Jiu-Jitsu conversations of the year… and put them in one episode?This is it.⚠️ 7 straight hours of black belt wisdom, hot takes, mindset shifts, technical gold, and straight-up Jiu Jitsu madness — all pulled from the best moments of The I Suck at Jiu-Jitsu Show in 2025.Whether you're a white belt looking for breakthroughs…A coach searching for clarity…Or a die-hard fan of the chaos — this episode is your end-of-year deep dive.⏱️ What's Inside: