Cosmetic Tattoo Talk

Hayley Osborne joins us to talk about local area marketing and how to reach more customers and have a bigger impact.   We cover all of your salon basics from SEO to word-of-mouth strategies and why you shouldn't outsource your business in the beginning.   Download the Marketing Checklist here https://hayley-osborne.mykajabi.com/marketingplanchecklist   Find Hayley's Superhero Marketing here https://hayleyosborne.com/   Show Notes below https://www.thecosmetictattoocompany.com/31

We welcome Jayd from Studio Conceal, an expert in Camouflage and Stretchmark tattooing, about how new artists can get started in the industry and what qualities to look for in a great trainer! https://www.thecosmetictattoocompany.com/30 

Welcome to this episode where I am brain-dumping everything that has been happening in the last 2 weeks, and why I am so passionate about raising the standard of cosmetic tattoo education! LISTEN NOW

Word of mouth is one of the best forms of advertising, but HOW do you get your clients to talk rave about you to their friends? Outstanding Customer Service is the answer. Find the Show Notes here: https://www.thecosmetictattoocompany.com/28  

Are you ready to build a waitlist of clients before you even start? Listen to this podcast episode where I will be talking you through how to book your services out before you finish your course. Find the Show Notes here: https://www.thecosmetictattoocompany.com/27

Have you ever wondered how to market to your ideal client? Or how to even find them in the first place? The best place to look is your current clients, or if you're just starting out, your former self. Find the Show Notes here: https://www.thecosmetictattoocompany.com/26  

How to track your numbers and why understanding your budget and where money is being spent in your salon is POWERFUL!   Find the Show Notes here: https://www.thecosmetictattoocompany.com/25

Today we talk about understanding where your clients ingrained beliefs of beauty stem from, the trends that impacted their makeup routine, and their idea of the "perfect" eyebrow. Find the Show Notes here: https://www.thecosmetictattoocompany.com/24  

If you were a customer, would you give your business a 5 star review? In this podcast episode we explore the points on what it means to give outstanding service and you can take a closer look at your customer experience. Find the Show Notes here: https://www.thecosmetictattoocompany.com/23  

With business growth expanding so quickly the standard level of customer expectations is growing and we are becoming shorter on time but also more aware of what excellent customer service looks like. Find the Show Notes here: https://www.thecosmetictattoocompany.com/22

Commit to doing the work, results are the by-product. All that we can control is our intention and our effort, the rest will eventuate, or it won't. You must pivot to suit your client and serve them with the best intentions. Find the Show Notes here: https://www.thecosmetictattoocompany.com/21

In this podcast, we explore the options you have when first starting your business. I recommend a home salon to help you with steady business growth and to not over-commit yourself too early on. Find the Show Notes here: https://www.thecosmetictattoocompany.com/20  

In this podcast, we talk about the essential reasons you need a brand photoshoot and how to prepare for one.   Find the Show Notes here: https://www.thecosmetictattoocompany.com/19   Find Claire here: http://www.oakstreetimages.com.au/

In this episode, I talk about what has been happening in Australia with the Pigment laws and how it is affecting cosmetic tattooing. Are we following suite with the EU or are we making out own rules? Listen to the podcast the find out.

Ever wondered how to make your photos look flawless for Instagram straight after a treatment? These are my top 3 apps for cosmetic tattooists.

Purchasing our first PMU machine is a big decision and an even bigger investment. In this episode, I talk about my top three machines for beginners and why I recommend them to my students.

In this episode we are talking about saline removal and why you need to have "Li-ft" lightening solution on hand at all times to give you more confidence as a new tattooist

In today's episode, I will talk about creating a success mindset, laying the foundations for your future successful self, and why it isn't as easy as some may think.

This week's episode talks about the book by Donald Miller "Building a Story Brand" and how to start developing your business story so your customers hear you over the noise of your competitors

Learn exactly how you can take deposits as a new artist, and how to avoid refunding the no-shows

As a beginner did you think you were ready to charge $999 for a lip tattoo? In today's episode we talk about realistic expectations for treatment prices, and what to know before you join the industry

How will the Diploma affect current artists and will it be mandatory? In today's episode, I answer your questions about the diploma and shed some light on how you can obtain the qualification as a current artist.

Ever wondered if you're covering everything during a consult? Find out exactly what you need to cover and our top 3 ways to consult with your client.

Have you ever wanted it to be easier for your clients to imagine their brow transformations before you show them the final product?

Which technique is better and does your client's skin type really matter?

Find out what are Fordyce Spots and how you can effectively cover them in a cosmetic tattoo treatment

Are you exposing your clients to cross-contamination? Find out what a needle membrane is and how to test for them

Did you know there is a Diploma of Cosmetic tattoo planned to be released next year? Find out why it is the biggest buzz in the industry and how it may eventually impact you as an artist.

Have you ever worried that your numbing cream is too strong for eyeliner treatments? Do you know you can potentially cause a cornea burn on a client's eye? In this podcast, I will tell you exactly why they happen and how you can avoid them during a treatment

Listen to this weeks episode where I share my Top 5 Cosmetic Tattoo Secrets that can improve your results and make you a more confident artist

Have you been wondering why you are not seeing as many microblading eyebrows on social media? It looks like everyone is focusing more on Ombre eyebrows and I'm here to share why.   How does microblade age in the skin? This is a question I like to ask whenever a new trend emerges Why Microblading has its limitations as a treatment Can microblading cause scar tissue in the skin? The answer will surprise you