Podcasts about storybrand

Get free marketing videos from Donald Miller every week at: WeeklySoundbite.com   Leaders often inherit a culture. The problem is, some of those cultures are toxic, broken, and built on a belief system of losing. When you walk into a room where failure has been normalized, where low standards are expected and defeat is baked into the identity, it's not just about improving performance. You have to rewrite the entire story people believe about themselves. That's where many leaders fail. They try to motivate or strategize their way through it without changing the narrative. But what if turning a culture around starts with something as simple and powerful as the words you repeat?   In this episode, Donald Miller breaks down how Curt Cignetti, the new head coach at Indiana, didn't just win football games—he rewired an entire organization's identity. From powerful soundbites to obsessive attention to detail, Don explores the leadership and messaging strategies that transformed Indiana from a historic underdog into a national powerhouse. If you're leading any kind of turnaround, this episode is your playbook.   --   Click HERE to get in-person help creating your marketing at the next available StoryBrand Your Business LIVE event!   Click HERE to find a StoryBrand certified marketing coach to help you grow your business!   Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon  or wherever you buy books!

If you've ever fallen behind on paying your employees or the people who help you, it's time for a hard truth: you made a commitment, and not paying them damages trust, morale, and your reputation as a leader. You'd never accept a customer refusing to pay YOU — so why are you doing it in your own business? Two biggest reasons this happens: poor pricing and ongoing debt that drains every dollar before it reaches your team. You need to stop the financial bleeding, pay your people moving forward, and create a plan to make up any back pay. And when a big job comes in? That money needs to fix the business first, not line your own pockets. Strong businesses take care of their people. Let's get you back on track.   -----------------------------   DIVE IN DEEPER & LEARN MORE ABOUT YOUR NUMBERS

In this episode of 10x Your Team, Camden and Otis McGregor sit down with Sean Garner, an entrepreneur and marketing strategist who specializes in helping local, service-based businesses achieve consistent growth. Sean shares his journey from being a gym owner and firefighter to founding Sean Garner Consulting, where he empowers businesses with clear, actionable marketing strategies."Marketing doesn't have to be confusing," Sean explains, as he delves into the power of StoryBrand messaging, effective website design, and sales funnel strategies. Whether you're a business owner seeking to enhance your marketing efforts or a leader looking to empower your team, Sean's insights provide a roadmap for achieving clarity and confidence in your marketing approach.More About Sean:Sean Garner is an entrepreneur, marketing strategist, and the founder of Sean Garner Consulting—a full-service agency and fractional CMO partner for local, service-based businesses. With over a decade of hands-on experience, Sean has helped health and wellness companies, medical clinics, law firms, coaches, consultants, and home service providers grow with clarity, confidence, and consistent lead generation. Drawing from his background as a gym owner, firefighter, and faith-driven family man, Sean understands the realities of running a business while juggling life's priorities. His superpower is simplifying marketing—turning confusing tactics into clear, actionable steps that drive real growth. Whether it's through StoryBrand messaging, website design, or sales funnel strategy, Sean empowers business owners to take control of their marketing and become the trusted, go-to choice in their market.#10xyourteam #TrustInLeadership #OrganizationalResilience #HumanCenteredLeadership #LeadingThroughChange #ExecutiveLeadership #TrustMatters #LeadershipDevelopment #ChangeLeadership #FutureOfWork #HighPerformanceTeamsChapter Times and Titles:Introduction to Sean Garner [00:00 - 05:00]Welcome and overview of Sean's backgroundTransition from firefighting and gym ownership to marketingThe Philosophy of Simplified Marketing [05:01 - 15:00]Why marketing feels confusing for most business ownersTurning complex tactics into actionable growth stepsStoryBrand and Messaging Clarity [15:01 - 25:00]The importance of clear messaging in a crowded marketHow to become the "trusted choice" for your customersBuilding Effective Sales Funnels [25:01 - 35:00]Moving beyond basic websites to lead-generation toolsStrategies for local and service-based businessesThe Role of a Fractional CMO [35:01 - 45:00]How a marketing partner provides clarity and confidenceScaling businesses with consistent lead generationBalancing Business, Faith, and Family [45:01 - 52:00]Juggling life's priorities while running a consulting agencySean's advice for the modern entrepreneurClosing Thoughts and How to Connect [52:01 - End]Final leadership takeawaysWhere to find Sean Garner Consulting and more resourcesConnect with Sean Garnerhttps://www.seangarner.co/https://www.linkedin.com/in/seanagarner/https://www.facebook.com/SeanGarnerConsulting/https://www.instagram.com/seangarner/https://www.youtube.com/seangarnerhttps://podcasts.apple.com/us/podcast/marketing-domination/id1330661519

In this episode of The Friday Habit, Mark Labriola II interviews John Gallagher, a seasoned leadership coach, who shares insights on the journey of leadership, the importance of emotional intelligence, and the mindset shifts necessary for entrepreneurs. Gallagher emphasizes the need for practical frameworks, the signs that indicate a business owner may need a coach, and the significance of legacy in leadership. He also discusses the challenges of consistency, the impact of distractions, and the importance of prioritization and delegation. The conversation concludes with Gallagher's advice on making small changes for personal growth.

Get free marketing videos from Donald Miller every week at:  https://WeeklySoundbite.com/   Most business owners waste thousands on billboards that never bring in a single lead. Why? Because they try to be clever instead of clear. When your brand isn't a household name, confusing messaging on a massive sign just becomes expensive noise on the side of the road. No one's pulling over to decode your inside jokes or admire your witty wordplay. If your billboard doesn't solve a problem in 7 words or less, it's not advertising, it's art. And art doesn't convert. So why do so many companies still get this wrong?   In this episode, Donald Miller takes you through a hilarious, no-holds-barred review of real billboards from across the country. From duct tape ads to funeral home puns, Don breaks down exactly what works, what flops, and why "cute and clever" usually kills your ROI. If you want your marketing to actually make money—whether it's on a billboard, website header, or tagline—this episode will sharpen your instincts and make you rethink every word you publish.     --   Click HERE to get in-person help creating your marketing at the next available StoryBrand Your Business LIVE event!   Click HERE to find a StoryBrand certified marketing coach to help you grow your business!   Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon  or wherever you buy books!

Most business owners say they have goals… but what they really have is a fuzzy wish list. "I want to grow," "I want more profit," "I want more customers". However, many do not have a clear plan. And if not tied to actual business numbers, those goals go nowhere. Today, we break down how to turn big dreams into real results. You'll learn how to set at least one long-term goal, break it into monthly, weekly, and daily steps, and use your business numbers to guide your decisions. Because "just showing up" isn't a strategy. However, taking consistent, concrete action is what moves the needle and grows your profits. Let's make your goals actually happen. -----------------------------   DIVE IN DEEPER & LEARN MORE ABOUT YOUR NUMBERS

Welcome to another short but empowering episode of Monday Motivation, giving you a dose of inspiration as you head into your week. Today, we explore a powerful mindset shift around growth, desire and personal responsibility, inspired by a quote from Paul Arden: ‘It’s not how good you are, it’s how good you want to be.’ Three key takeaways you can expect: Why your desire to grow matters more than your current skills or confidence How letting go of perfection and comparison unlocks progress The power of one small habit to move you closer to your dream life Listen in and reconnect with what you truly want, so you can take simple, meaningful steps towards living your dream life, in your own beautiful way. As always, I’d LOVE to hear what resonated most with you - so please share and let’s keep the conversation going in the Dream Life Podcast Facebook Group here. …and remember, it all starts with a dream

This week, AmSpa founder Alex R. Thiersch, JD, speaks with Jennifer Orechwa, founder and CEO of Salt Marketing, a boutique agency helping medical spas and aesthetic practices turn their story into strategy. Orechwa shares why Salt Marketing chose to focus on aesthetics, how StoryBrand became her go-to approach (she's a certified coach!), and the proven strategies med spas need to build with authenticity. Listen to learn: The five-part framework for a marketing system that attracts, converts and scales; How StoryBrand positions the patient as the hero, and why that matters; Common marketing mistakes med spas make and how to fix them; Affordable resources for small med spa or solo practitioners; AI and how to keep your brand authenticity as you grow. Find more insights at saltmarketing.co and check out the Worth Your Salt podcast. -- Music by Ghost Score

Donald Miller (New York Times bestselling author, Building a StoryBrand / Business Made Simple) breaks down the biggest reason customers ignore your marketing: you haven't clearly defined the problem you solve.In this interview, Donald explains why “looking successful” isn't the same as being successful, how to craft a marketing message that gets attention, and the simple positioning shift that increases sales without changing your product.If you're a CEO, founder, author, or expert building authority, this episode will help you clarify your message and create demand.

Get free marketing videos from Donald Miller every week at:  https://WeeklySoundbite.com/   Nonprofit leaders often feel stuck between wanting to make a real impact and struggling to get people to care. With attention spans shrinking and skepticism about charitable giving growing, how do you break through the noise and actually inspire action? You're constantly trying to build trust with donors and rally support, but even when the mission is noble, the response can feel underwhelming. What if your biggest hurdle isn't the cause itself, but the way you're communicating it?     In this episode, host Kyle Reed sits down with Scott Harrison, founder of Charity: Water, to uncover how a simple, clear message has raised over $1 billion and served more than 20 million people. Scott shares how he turned birthdays into global fundraisers, built trust with a 100% donation model, and why nonprofits must innovate their messaging like any modern brand. Tune in for practical messaging insights that apply to every mission-driven leader.   Help Scott continue giving people access to clean water at: https://www.charitywater.org/   --   Click HERE to get in-person help creating your marketing at the next available StoryBrand Your Business LIVE event!   Click HERE to find a StoryBrand certified marketing coach to help you grow your business!   Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon  or wherever you buy books!    

Happy 2026! Today, we are coming out of the gates strong with my friend Donald Miller, a bestselling author, speaker, and the creator of "Building a StoryBrand." I believe you're going to love this message today. It's all about clarifying your message so your customers will listen even more and how you can create even more purpose in your brand messaging to ultimately build a business and life that actually works. If you've ever felt stuck, overwhelmed, unclear, or you're doing a ton of work but not making the progress you want… this episode is for YOU. Donald brings wisdom, simplicity, and truth that cuts through the noise and helps you focus on what matters most. Here's what we dig into in Episode 460 of the IMPACT SHOW: Building your 'storybrand' for your customers. Who should be the hero of your story and why… Why clarity is the catalyst for momentum — in your business, your calling, and your life…and how to attain even more clarity. How most people overcomplicate success and why simplifying your message and mission changes everything. Why most marketing is a money pit. Donald's powerful perspective on story — and why seeing your life as a story helps you make better decisions. The difference between being busy vs. being intentional. Why leaders must define the problem clearly before they can create real solutions. How confusion kills growth — and how clarity builds trust, confidence, and action. What it looks like to align your faith, work, and leadership so they reinforce one another instead of compete against one another. Practical ways to create systems that support the life you actually want to live. How does one best 'Live a life worth telling a story about.'  Donald doesn't just talk theory — he gives you real tools and frameworks you can apply immediately to gain focus, reduce stress, and lead with greater confidence and conviction. This episode will help you get clear, focused, and moving into action with how to best share your story in 2026…and maximally IMPACT those who hear it. It will also help you create even more momentum in your brand and business in 2026. Thank you for listening. We have great plans to further skyrocket up the podcast ranks in 2026. I have one ask of you please: If this episode added value to your life, can you please LIKE it, SHARE it, and pass it on to someone who needs this message right now? Please screenshot it, post it on your social media, and tag us — let us know what insight hit you the hardest. Thank you in advance. Let's spread the IMPACT.  IG: @donaldmiller @todddurkin #IMPACT #StoryBrandBuilding **** New Coaching Opportunity: Ready to be Coached to help YOU 'Live a Life Worth Telling a Story About?' I'm looking for 5-people who want to GO DEEP, GET COACHED by me personally, and COMMIT to Making 2026 their BEST YEAR YET. I am creating a new "VIP" small-group of just 5-people who will be coached by me and that will allow you to finally attain the massive success you want…NOW!!! My VIP Coaching Program is all about you attaining YOUR goals… It's about accountability. It's about mentorship. And it's about you taking ACTION…now! It's about opening up my rolodex to help you get connected to the right people who can help you attain what you want…faster than you can probably do solo. It will be intense. It will take commitment on your end to make change. And it will be FUN!!! This Coaching includes: ½ Day Strategy Session (to kick it all off). Can be done live or virtual. In-Depth Brand Assessment. Monthly Coaching Calls with TD. Not once, but 2x per month with me. Weekly Homework and Accountability Checks. Yep. I said accountability from yours truly. Inclusion in my 3.5 Mentorship (April 2026) in San Diego. Only 20-people will be in the room for this momentous event. Inclusion in my "TD Annual Mountain Retreat" (Oct/Nov 2026) in Whitefish, Montana. In-depth report every 90-days for ACTION-Steps. Prestige introductions. My rolodex is expansive and can open it to introduce you to the right people who can expand your network (and ultimately net- worth). AND THEN SOME…I always include 'And then some' with all I do. Sometimes that alone is worth more than the price of the program. If this interests you and you want to be one of 5-people who I will personally coach 1:1 in 2026 and POUR INTO with everything I have, then contact me today. Please email me at Todd@ToddDurkin.com and I will reach out to you within 24-48-hours with all the details. This is for anyone who is SERIOUS about making change and stepping-UP massively starting NOW. This is for someone who: WANTS to work 1:1 with me personally. WANTS RESULTS NOW…and doesn't want to wait 6-12 months. COMMITS to making 2026 their BEST year by starting Q1 STRONG and getting after it. DESIRES GREATNESS in 2026. If that's YOU, please reach out today. Simply do one of 2 things: 1. Email me at Todd@ToddDurkin.com. Share with me where you are at in your business/career, what you are MOST excited to achieve in 2026, and why you want to be one of the 5-people who will be part of this very exclusive program. Or… 2. TEXT me. My personal cell is (619)304.2216. Yes, that IS me and I will return your TEXT within 24-hours if you text me and tell me that you are interested in having me coach you for the next 90-days for massive change. If this interests you and you are ready to COMMIT, take action now. Contact me TODAY!!!

Most small business owners grind day after day… and still have no idea what their real numbers are. They "guess" what their sales are, hope their profits are there, and then wonder why every year feels the same. Today, we break down why knowing your numbers is the key to breaking the cycle. You'll learn how simple the formula really is Sales – COGS – Expenses = Profit and how it connects directly to your Profit & Loss report. Once you understand the flow of money through your business, you can finally stop repeating the same year over and over and start making smarter, more profitable decisions. Tons of sales mean nothing if there's no profit. Make this the year you learn your numbers and drive those profits up!  -----------------------------   DIVE IN DEEPER & LEARN MORE ABOUT YOUR NUMBERS

Welcome to another short but empowering episode of Monday Motivation, giving you a dose of inspiration as you head into your week. Today, we explore the powerful truth that the way your year unfolds depends on the energy, intention and commitment you bring into it, inspired by a quote from Vern McLellan: “What the new year brings to you will depend a great deal on what you bring to the New Year.” Here are three key takeaways you can expect: Why intention matters more than having the perfect plan at the start of a new year How small, consistent steps create momentum without overwhelm A simple way to reflect, dream and plan so the year ahead feels aligned and truly yours Take this opportunity to learn how to step into a new year with clarity, confidence and calm rather than pressure or perfection. As always, I’d LOVE to hear what resonated most with you - so please share and let’s keep the conversation going in the Dream Life Podcast Facebook Group here. …and remember, it all starts with a dream

Messaging gets way easier when you stop trying to sound smart and start trying to sound clear, and this quick Guru Conference convo nails why. Alongside Jay Schwedelson, Donald Miller breaks down the “cognitive load” trap that quietly kills conversions, then hands you a dead-simple framework for turning what you sell into something people instantly get. The best part is its practicality: you will leave knowing what to say, how to say it, and why repeating one line beats explaining ten features.ㅤGo to StoryBrand to learn the four ways Donald helps teams build their five soundbites, including the on-demand course, a live workshop in Nashville, a private on-site workshop, or a Donald Miller strategy session.ㅤBest Moments:(03:30) The “Kids love aquariums” example that doubled sales with three words(05:34) The five soundbites that invite customers into a story without rambling(06:00) Why your customer is the hero and you are the guide with the rope(08:45) If you claim you solve 10 problems, you are basically solving none(15:15) How repetition trains AI to associate your brand with one specific “hole”(26:13) The simple email flow that consistently beats “clever” copyㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/

Get free marketing videos from Donald Miller every week at: WeeklySoundbite.com   You're great at your craft, whether it's designing, photography, or running a small creative agency, but turning your talent into consistent income feels like a mystery. You've tried word of mouth, posted on socials, and maybe even dabbled in funnels, but the results just don't scale. You want more clients, more impact, and more income without becoming a 24/7 marketing machine. And if you're honest, you're starting to wonder if making money while staying true to your creative values is even possible. Can you actually grow a thriving business without selling your soul?   This week, host Kyle Reed sits down with business coach Laura Higgins, who specializes in helping creatives build scalable businesses without sacrificing their freedom or authenticity. Laura breaks down her two-engine method for getting more clients and shares actionable strategies to connect with your customers. If you're a creative ready to get off the content treadmill and start seeing real results, listen in to get the expert playbook.   Check out Laura on her website: https://laurahiggins.com or at  @LauraHiggins   --   Click HERE to get in-person help creating your marketing at the next available StoryBrand Your Business LIVE event!   Click HERE to find a StoryBrand certified marketing coach to help you grow your business!   Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world's best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.   Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon  or wherever you buy books!

As the year wraps up, it's time to slow down, look back, and get real about your business. I challenge you to answer three simple but powerful questions: What was your biggest win this year? What's the one thing you wish you had fixed or worked on? Most importantly, how well do you actually know your business numbers from the past year? These questions set the tone for the new year and help you make smarter, more profitable decisions. If you want next year to be your best year yet, it starts with clarity, honesty, and a deeper look into your numbers. Let's get you ready to win!  -----------------------------   DIVE IN DEEPER & LEARN MORE ABOUT YOUR NUMBERS

Welcome to another short but empowering episode of Monday Motivation, giving you a dose of inspiration as you head into your week. Today, we explore trusting the magic of new beginnings, inspired by a beautiful quote from Meister Eckhart that speaks to the quiet inner knowing that it is time to begin again: ‘And suddenly, you know it’s time to start something new and trust the magic of beginnings.’ Three key takeaways you can expect from: How to reflect on the year that's been and honour what it has taught you. Why new beginnings don't need to be big to be powerful. How to trust yourself and take one small aligned step forward. Take this opportunity to learn how to create space, clarity and intention as you step into a new chapter of your life. As always, I’d LOVE to hear what resonated most with you - so please share and let’s keep the conversation going in the Dream Life Podcast Facebook Group here. …and remember, it all starts with a dream

If you have ever found yourself saying, "next year will be different", then this episode is for you. Today I want to talk about how to make 2026 your best year yet. Not a busy year. Not a year where you tick lots of boxes but still feel unfulfilled. I am talking about a deeply meaningful year. A year where you stop waiting, choose yourself, and finally begin creating the life you have been quietly dreaming about. Over the years, through dreaming, doing, failing, rebuilding and starting again, I've learnt one powerful truth. Your best year does not just happen. You create it. And you create it with clarity, intention and small, consistent steps forward. In this episode, I guide you through the most important foundational work that so many people skip. The work that changes everything. So, if you want 2026 to be the year you stop waiting and start creating, this episode will gently guide you there. Grab a cup of tea, take a breath with me, and let this be the moment everything begins to shift. As always, I’d LOVE to hear what resonated most with you - so please share and let’s keep the conversation going in the Dream Life Podcast Facebook Group here. …and remember, it all starts with a dream

SHOW NOTES:In this practical, high-energy episode, Matt Zaun talks with Sean Garner, StoryBrand–certified marketer and founder of Sean Garner Consulting, about cutting through today's 10,000-messages-a-day noise with a simple idea: clarity beats clever. They break down how to build messaging that wins attention, creates qualified demand, and turns “we do X” into “we solve your problem.”In this episode, they cover:✅ The StoryBrand core — 7 talking points that become your “verbal brand guidelines” for every email, website, and pitch.✅ Consistency that compounds — Be relentlessly consistent about the problem you solve, not the services you sell.✅ When prospects don't know their problem — Lead with the pain, then educate on your unique solution....and much more!BIO:Sean Garner is a StoryBrand–certified coach and founder of Sean Garner Consulting, a marketing agency for local service and professional brands that want to dominate their market, not just add a few leads. His team builds message-driven websites, funnels, SEO, and provides fractional CMO support.Matt Zaun is a strategic storytelling expert, keynote speaker, and author of The StoryBank. He helps leaders use story to build culture, strengthen sales, and speak with impact.

Geoffrey Dohrmann, founder and CEO of Institutional Real Estate, Inc., discusses the power of StoryBrand marketing and the importance of simplicity, clarity, repetition — and casting the target client as the “hero” in one's marketing story. He explains the process and offers examples. (12/2025) 

Get free marketing videos from Donald Miller every week at:  WeeklySoundbite.com     As the holidays slow things down, many business owners take stock of what's ahead. You've got goals for growth, plans for product launches, and maybe even a rebrand on the horizon. But before you do anything else, take a hard look at your message. Because unclear messaging is the silent killer of great businesses. No matter how good your product is, if your message isn't clear, sales will stall. So before the new year ramps up, ask yourself: is your message clear enough to cut through all the noise?   In this special holiday episode, Donald Miller and the StoryBrand team present a first-of-its-kind audio experience: Pete and Joe Save Their Mother's Company. This fun, fictional radio drama brings the StoryBrand framework to life through two brothers who must rescue their family's board game business. Packed with humor, heart, and powerful marketing lessons, this episode shows how clear messaging isn't just good business, it's the only way forward.     --   Click HERE to get in-person help creating your marketing at the next available StoryBrand Your Business LIVE event!   Click HERE to find a StoryBrand certified marketing coach to help you grow your business!   Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world's best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.   Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon  or wherever you buy books!

In this episode of The Best You Podcast, Nick sits down with Dr. JJ Peterson—bestselling author, professor, host of The Badass Softie podcast, and former Head of StoryBrand.JJ brings the perfect blend of humor, humility, and heart as he shares how discouraged he became watching leaders who failed to lead with integrity, empathy, or energy—and why he pivoted to build a new brand and mission that teaches leaders to be both ambitious and emotionally intelligent.This episode is full of real-life insight—not just from JJ's career as a communications expert, but from his recent personal transformation as a new husband and sudden stepdad to four kids. He shares what it means to live out a hero's mindset and be a guide, how to stop playing the victim, and how to build trust through consistency and ownership.What You'll Learn:●      Why JJ left the corporate world to build something more unique to him●      What the best leaders do differently (and what bad leaders get wrong)●      How to live and lead without a victim mentality●      The difference between being a hero and being a guide●      What it's like becoming a stepdad of 4 overnight—and how it's shaped him●      How to lead at work and at home with strength and softness

Everyone's got a plan until they get punched in the face. In this episode, Chad Cannon joins Bradley to talk about the reality of entrepreneurial setbacks and what separates business owners who make it from those who don't. Chad shares frameworks from his 20+ year career working behind the scenes with companies like Michael Hyatt & Co. and StoryBrand, plus raw stories from his own recent challenges with clients.This episode is a recast from our 2 Day MBA virtual event held in August 2025, focused on the mindset pillar of building a sustainable business.About Chad CannonChad Cannon is a business growth strategist and co-founder of Zenith Labs, an innovation studio helping founder-led companies scale faster and smarter. He spent nearly a decade with Michael Hyatt & Co., where he helped scale the business from $1.5M to mid-8 figures as employee #3. He also worked with Donald Miller at StoryBrand before launching his consulting practice.Chad now works as a fractional CRO for 7- and 8-figure businesses, specializing in the intersection of marketing and sales. He's the creator of two proprietary frameworks - FOUNDER and FLIP - designed to help business owners sell more effectively and eventually step out of day-to-day sales.When he's not helping business owners scale, you'll find Chad on the golf course in Nashville with his two adopted kids.Join Us at the 2026 Above The Business Event SeriesWant to experience more transformational content like this? Join us for the 2026 Above The Business event series where we'll dive deep into the strategies, systems, and mindset shifts that help you move from Rainmaker to Architect.Get above the daily grind and design a business that can run and grow without you.Learn more at blueprintos.comThanks to our sponsors...Coach P found great success as an insurance agent and agency owner. He leads a large, stable team of professionals who are at the top of their game year after year. Now he shares the systems, processes, delegation, and specialization he developed along the way. Gain access to weekly training calls and mentoring at www.coachpconsulting.com. Be sure to mention the Above The Business Podcast when you get in touch.Club Capital is the ultimate partner for financial management and marketing services, designed specifically for insurance agencies, fitness franchises, and youth soccer organizations. As the nation's largest accounting and financial advisory firm for insurance agencies, Club Capital proudly serves over 1,000 agency locations across the country—and we're just getting started. With Club Capital, you get more than just services; you get a dedicated account manager backed by a team of specialists committed to your success. From monthly accounting and tax preparation to CFO services and innovative digital marketing, we've got you covered. Ready to experience the transformative power of Club Capital? Schedule your free demo today at club.capital and see the difference firsthand. Make sure you mention you heard about us on the Above The Business podcast to get 50% off your one time onboarding fee!Autopilot Recruiting helps small business owners solve their staffing challenges by taking the stress out of hiring. Their dedicated recruiters work on your behalf every single business day - optimizing your applicant tracking system, posting job listings, and sourcing candidates through social media and local communities. With their continuous, hands-off recruiting approach, you can save time, reduce hiring costs, and receive pre-screened candidates, all without paying any hiring fees or commissions.More money & more freedom: that's what Autopilot Recruiting help business owners achieve. Visit https://www.autopilotrecruiting.com/ and don't forget to mention you heard about us on the Above The Business podcast.Direct Clicks is built is by...

Send us a textIn this fun, high value CEO-style episode, Laura shares her favourite business books, podcasts and AI tools that are shaping her strategy and success in 2025. Why business books matter for designersHow the right books can reshape the way you think, market, lead and sellHow to turn book insights into systems you use dailyHow AI can help implement the concepts instantlyBook #1: Building a StoryBrand 2.0 by Donald MillerWhy StoryBrand is the clearest messaging framework for 2025The shift from talking about yourself to spotlighting your client as the heroHow to rewrite your homepage, services page, bio and scripts with StoryBrandHow pairing StoryBrand with AI becomes a messaging powerhouseBook #2: The Ultimate Sales Machine by Chet HolmesThe power of focus and consistent actionWhy the Dream 100 strategy works for designersUpdated insights from Amanda HolmesHow AI can rewrite scripts, create outreach plans and build sales systemsBook #3: Scorecard MarketingHow to use quizzes to attract qualified leadsWhy scorecards reveal buying intent and segment your audienceHow AI can write your quiz, interpret results and automate follow-upLaura's 2026 Reading ListThey Ask, You Answer by Marcus SheridanGood Strategy Bad Strategy by Richard RumeltThe Sales Playbook by Jack DalyThe 48 Laws of Power by Robert GreeneLaura's Top Podcasts for 2025The StoryBrand PodcastThe Game with Alex HormoziDiary of a CEO with Steven BartlettAspire with Emma GredePlus bonus entrepreneurial listens for extra motivation.True Crime CornerBecause designers are allowed a little guilty pleasure too. Laura shares her current binge-worthy listens.Be sure to follow along on Instagram @thebusinessofbeautifulspaces + @thorntondesign to stay up to date on what we're talking about next week. If you love our podcast, please, please, please leave us a review. If you have any questions or topic ideas OR you wish to be a guest email us thebusinessofbeautifulspaces@gmail.com or find us on instagram @thebusinessofbeautifulspacesLaura Thornton is the principle designer of Thornton Design Inc, located in Kleinburg, ON. Since founding the company in 1999, Laura has been committed to creating a new kind of interior design experience for her clients. Thornton Design is an experienced team of creative talents, focused on curating beautiful residential and commercial spaces in the Toronto, Ontario area and beyond. Now sharing all the years of experience with other interior designers to create a world of collaboration and less competition. The Business of Beautiful Spaces I @thebusinessofbeautifulspacesThornton Design I @thorntondesign

Welcome to another short but empowering episode of Monday Motivation, giving you a dose of inspiration as you head into your week. Today, we explore the powerful and slightly uncomfortable reminder from John D. Rockefeller about releasing 'comfortable' in order to create something truly meaningful: “Don’t be afraid to give up the good to go for the great.” Three key takeaways you can expect: How to recognise the areas of your life where you may be settling for good instead of what truly lights you up How to reconnect with your own definition of great without pressure or comparison How small, courageous steps can gently move you toward your dream life Listen in and reconnect with the part of you that knows you are meant for a life that feels aligned, fulfilling and deeply yours. As always, I’d LOVE to hear what resonated most with you - so please share and let’s keep the conversation going in the Dream Life Podcast Facebook Group here. …and remember, it all starts with a dream

Most brands think their messaging is clear. Their customers often disagree. In this episode of Frictionless Growth Marketing, Sonia Thompson sits down with Dr. J.J. Peterson — marketing and communication expert, former Head of StoryBrand, and co-host of the globally top-ranked Marketing Made Simple podcast — to unpack how messaging can either remove friction or quietly block business growth at every stage of the customer journey. Together, they explore why unclear messaging is one of the most overlooked sources of friction in marketing — and how it leads to lost trust, stalled conversion, and missed growth opportunities, especially with today's identity-rich, values-driven consumers. This episode will help you spot where your messaging may be slowing customers down — and how to realign it to drive business growth. You'll learn: How unclear messaging creates friction across the customer journey Why customers need to see themselves in your story to take action How storytelling increases clarity, trust, and conversion Where brands unintentionally push customers away with their language and positioning How to communicate with empathy and authority — without sounding generic or salesy Why clear, human messaging is essential for sustainable business growth Dr. Peterson also shares powerful real-world examples, lessons from working with global brands, and insights on how leaders can show up as guides — not heroes — in their customers' stories. If you want to improve customer experience, remove messaging friction, and drive business growth through clearer, more human communication, this episode will help you see exactly where to start.

Today I’m sharing one of my favourite end-of-year practices - choosing a word of the year for next year. It sounds so simple, but truly… one word can become your anchor. It can guide the way you plan, the habits you build, and the decisions you say yes (or no) to in 2026. And because life gets busy (and sometimes a little noisy), I love having something I can come back to - a word that gently brings me home to what matters. In this episode, I’ll walk you through how to choose your own word, how to use it, and why it’s such a supportive gift you can give yourself as you step into a new year. Here are three takeaways you can expect: Why your word matters (and how it becomes your “lens” for the year ahead). The simple questions that make your word rise up clearly - without pressure. How to use your word as a filter for planning, prioritising, and decision-making. And if you want extra support, here's a link to a free printable PDF with 100 words you can choose from. As always, I’d LOVE to hear what resonated most with you - so please share and let’s keep the conversation going in the Dream Life Podcast Facebook Group here. …and remember, it all starts with a dream

Welcome to another short but empowering episode of Monday Motivation, giving you a dose of inspiration as you head into your week... Today, we explore Jonathan Lockwood Huie’s reminder to celebrate endings as the doorway to your next chapter : 'Celebrate endings, for they precede new beginnings.' Three key takeaways you can expect: How to finish your year with reflection -> so you can carry the wisdom forward (not just the to-do list). How to release what no longer serves you -> to create real space for what you want next. How to take one tiny, encouraging step -> that builds momentum into your dream life. Take this opportunity to learn how to slow down, reset, and step into your new beginning with intention. As always, I’d LOVE to hear what resonated most with you - so please share and let’s keep the conversation going in the Dream Life Podcast Facebook Group here. …and remember, it all starts with a dream

As we approach a new year—and really, at any point in our business journey—it's a great time to step back and revisit how we're showing up in our marketing, especially when it comes to the story we're telling.That's why I'm bringing back one of our most popular episodes with Kris Jones, a StoryBrand expert and the author of From Click to Client. Kris shares how one well-crafted story can replace all your marketing and transform your website into a sales tool that works for you around the clock.If your message feels muddled or your website isn't converting the way it should, this conversation will open your eyes to a simpler, smarter way to connect with clients.Let's listen again to this powerful conversation with Kris Jones—and discover how to make your message work harder (so you don't have to).Sometimes the simplest changes make the biggest impact—and that's exactly what Kris Jones shows us in this episode. She breaks down the power of storytelling in a way that instantly makes you rethink your website, your LinkedIn profile, and how you're connecting with clients. It's not about you; it's about the story you're inviting your clients into. That shift? It changes everything.Kris walks us through her Signature Story Selling System and shares how to uncover the one story that can fuel all your marketing—from your homepage to your pricing pitch. We explore how to confidently show up as the guide (not the hero), why writing for people trumps SEO, and how your story can do the heavy lifting in your business. If you've ever struggled to put your value into words or wondered why your website is not converting, this episode will enlighten you.Highlights:Learn why your clients—not you—should be the hero of your website and messaging.Discover the three steps of Kris's Signature Story Selling System.Understand how storytelling builds trust and supports premium pricing.Get clarity on why writing for humans matters more than ranking for bots.Explore how a strong narrative can align every part of your marketing strategy.Connect with Kim:Website: https://www.reddoordesigns.com/ LinkedIn: https://www.linkedin.com/in/reddoordesigns/ Facebook: https://www.facebook.com/reddoorportland Instagram: https://www.instagram.com/reddoordesign/ In appreciation for being here, I have some gifts for you:A LinkedIn Checklist for setting up your fully optimized Profile:An opportunity to test drive the Follow Up system I recommend by checking this presentation page - you won't regret it. AND … Don't forget to connect with me on LinkedIn and be eligible for my complimentary LinkedIn profile audit – I do one each month for a lucky listener!Connect with me:http://JanicePorter.comhttps://www.linkedin.com/in/janiceporter/

Get free marketing videos from Don every week at WeeklySoundbite.com   Every brand has a story, but not every brand knows how to tell it well. We often skip over the hard parts, thinking they make us look weak. But those moments are what make us human and help people connect. The truth is, your most powerful message isn't the perfect version of your story. It's the honest one. When you reframe your story to show what you've been through and how it changed you, you build trust. You help people see themselves in your journey. So how do you tell your story in a way that actually connects and makes an impact?   In this episode, host Kyle Reed talks to John O'Leary, a speaker, author, and the real-life inspiration behind the new movie Soul On Fire. John shares how surviving a fire as a child shaped his life and how he learned to stop hiding his story and start using it to help others. You'll hear how telling your story honestly can grow your impact, connect with your audience, and even become your strongest marketing tool. Listen in to learn how to build the kind of trust that makes people want to connect and do business with you.   Watch Soul On Fire on Amazon Prime HERE, check out John's website HERE, or buy one of his books HERE.   --     Click HERE to get in-person help creating your marketing at the next available StoryBrand Your Business LIVE event!   Click HERE to find a StoryBrand certified marketing coach to help you grow your business!   Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world's best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.   Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon  or wherever you buy books!

Profit First is an amazing system, but only when you use it correctly. Too many small business owners hear the concept and immediately open a ridiculous number of bank accounts, creating confusion, stress, and a bookkeeping nightmare. In this video, we break down what Profit First is really about: starting small, building discipline, and using your accounts with intention. We'll also talk about the most important part of Profit First that no one mentions - Knowing Your Numbers! Your Profit & Loss and Profit First must work together if you want real results. Let's clean up the chaos and get you on a path to true profit.

Today’s episode is a very special one. I'm chatting with someone whose work has deeply influenced me - and our Dream Life community - over the years… the incredible John Soforic, author of The Wealthy Gardener and now The Five-Year Crusade: The Easy Way to Achieve Your Impossible Goals. If you’ve followed me for a while, you’ll know just how much I love The Wealthy Gardener. So when John released this new book, I was beyond excited - and couldn’t wait to bring him back on the podcast to unpack it all with you. We talk about everything from dreaming big and structuring your life for success, to simplifying and slowing down in the pursuit of a more meaningful, purposeful life. And what I love about John’s approach is how grounded and practical it is. No fluff - just real wisdom that you can apply daily. So go grab a coffee or a cup of tea, settle in, and be prepared to rethink what’s possible for you in the next five years of your life. ...and we're reading Johns new book in my book club GROW this January. Join us! As always, I’d LOVE to hear what resonated most with you - so please share and let’s keep the conversation going in the Dream Life Podcast Facebook Group here. …and remember, it all starts with a dream

What if you could replace ALL your marketing with a single story? And grow your practice with less effort. Yes, please. Sign me up. If that sounds awesome and almost too good to be true, give this episode a listen. I interviewed Kris Jones, a storytelling expert who turns expertise into sales success.  She has a background working with major brands like Adidas, Nike and Guinness. She was also hand selected for mentorship by StoryBrand's Donald Miller.  Kris explains how a single, compelling story can transform your marketing efforts and significantly increase your revenue.  And she shares her proven story selling system that helps businesses scale effectively without the need for endless content. Don't miss this one. Hope you enjoy the episode! Find out more about Kris Jones and her services at Red Door. And of course, check out the amazing resources over at productivetherapist.com.

Most authors stop at “bestseller.” That's cute. But if your book isn't building your brand, landing clients, or breaking open locked doors… what's the point?This week, Amber Gaige brings her experience as a third-generation entrepreneur and StoryBrand expert to show you how smart authors turn books into revenue-generating assets.She's flipping the usual marketing fluff on its head and showing you how to weaponize your book with real strategy.Inside This Episode:Books Don't Build Authority—Smart Authors Do Get blunt about what it really takes to turn pages into power and why media exposure isn't optional.Funnels Aren't Sleazy—Yours Just Sucks Learn how to build a funnel that actually converts without feeling like a spam bot.Repurpose or Be Irrelevant If your content dies in your book, you're wasting gold. Here's how to cut it up, spread it out, and stay top of mind.Marketing Before the Launch or Don't Bother Stop scrambling post-publish. Amber breaks down how to lay the groundwork before your book ever drops.Clarity Is Currency If you don't know who you're talking to or what you want, no tactic will save you. Let's fix that.This isn't another “book launch tips” episode. It's a wake-up call for authors who want real ROI.Here's how to connect with Amber:Want Amber's free gift - her special marketing planning documentWebsiteLinkedInFaceBookInstagramBuzzsprout - Let's get your podcast launched!Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.*************************************************************************How to Turn Your Ideas into Endless Content Feeling stuck every time you try to write for your business? Lisa Bloom's free training, AI Storytelling for Business Growth, is here to change that. She'll show you how to tap into the stories you already have, build a reusable content vault, and use AI to stay creative and authentic. No more blank pages or forced ideas. Three live sessions to choose from. Grab your free seat now and make storytelling your easiest growth tool.

Caleb begins by mentioning a difficult but productive date night with Brittany to resolve internal company disagreements, referencing advice from a marriage coaching service. He then transitions to business topics, including dealing with seasonal challenges, giving updates on an employee's band gig, and addressing delays in posting YouTube content due to staffing issues. The core of the episode revolves around several sound bites and quotes on business strategy, notably a segment on creating an effective, three-part elevator pitch (problem, answer/product, end result) based on the Building a Story Brand methodology. He also shares clips about increasing efficiency and margin for valuable service companies, using an advanced ChatGPT prompt for better results, and leveraging tax codes for business deductions by establishing a board of advisors. Finally, Caleb discusses the importance of shifting terminology from "laborer" to "apprentice" to signify future growth, emphasizing that all successful business efforts—from landscaping to outsourcing cleaning—should be viewed through the lens of maximizing enterprise value. Auman Landscape on YouTube Primed For Growth www.companycam/kcpodcast Company Cam- 50% for 2 months! Linktree/AumanLandscape @aumanlandscapellc www.CycleCPA.com  Use code: Auman and save $200 when signing up. LMN Software Save on onboarding! Code: AUMAN

Get free marketing videos from Don every week at WeeklySoundbite.com   A confused team can't sell a clear product. Period. If your executive team can't clearly articulate your mission, you're already losing ground. You think you've cast a vision, but no one's catching it. Instead, you're running a business with a fractured identity where every department is chasing a different goal, and your customers are left scratching their heads. Misalignment is more than just a leadership issue. It's a revenue problem. So before you fix your marketing, fix your mission. But how do you align your people around one clear idea?   In this episode, Donald and Kyle welcome StoryBrand Certified Guide Kenny Jahng for a powerful conversation on how businesses lose clarity and how to get it back. Kenny shares a practical leadership exercise that reveals whether your team is truly aligned and reveals the secret to reigniting passion across your organization. You'll also hear real-life examples of how clarity in messaging has cut sales cycles in half and restored direction for struggling teams. Tune in and learn how to stop diluting your message and start winning with clarity.   Hire Kenny to perfect your nonprofit's messaging at Big Click Syndicate.   --     Click HERE to get in-person help creating your marketing at the next available StoryBrand Your Business LIVE event!   Click HERE to find a StoryBrand certified marketing coach like Kris to help you grow your business!   Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world's best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.   Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon  or wherever you buy books!

Breaking out your sales on your Profit & Loss statement might be the single biggest game changer in your business. When you separate your sales into categories, you finally see what's working… and what's wasting your time. You can spot trends, identify low-profit areas, understand where you're spending too many hours, and see exactly which parts of your business drive real profit. In this episode, we talk about why breaking out your sales matters, how it helps you make smarter decisions, and touch on how to do it in QuickBooks. If you want to grow your profits, start by understanding where your sales actually come from. -----------------------------   CONTACT ME:

Get free marketing videos from Don every week at WeeklySoundbite.com     Running a marketing consulting business is never simple. In uncertain times, it's even harder. Clients are cautious, timelines stretch, and budgets shrink. You know your services create real results, but closing new business feels tougher than ever. If you're not clear and confident in your message, potential clients will hesitate or move on. And the longer you stay vague or unfocused, the more you're stuck in survival mode instead of scaling. So how do you position yourself as the obvious choice, especially when the market feels shaky?     In this episode, host Kyle Reed is joined by veteran StoryBrand Certified Guide Kris Jones and StoryBrand's Director of Certification Luke Pastina to explore how to thrive as a messaging expert in a season of economic unpredictability. Kris shares how she's adapted her business, adjusted her rates, and built systems that support both clarity and connection. You'll learn how to uncover your client's real problem, what story actually moves the needle, and why collaboration is key to building a thriving consulting business. If you're trying to grow your marketing practice in uncertain times, listen in to get the blueprint.     Hire Kris to get you effective messaging at Red Door Stories and access the free PDF mentioned in this episode.     --     Click HERE to get in-person help creating your marketing at the next available StoryBrand Your Business LIVE event!   Click HERE to find a StoryBrand certified marketing coach like Kris to help you grow your business!   Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world's best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.   Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon  or wherever you buy books!

Most small business owners don't think about retained earnings until they desperately need them. Retained earnings are your business's safety net, growth fund, and stress reducer all rolled into one. Let's break down why retained earnings matter and how they help you prepare for upcoming purchases, cover payroll, reinvest in your business, avoid late fees, and keep your cash flow steady. When you build retained earnings, you build stability. When you ignore them, every surprise becomes a crisis. Let's talk about how to finally get ahead instead of constantly catching up. -----------------------------   CONTACT ME:

Professor-in-residence at StoryBrand and host of the new podcast Badass Softie, Dr. J.J. Peterson, joined me on Ditching Hourly to discuss how to strike a balance between authority and empathy. And be sure to stick around to the end to hear J.J.'s take on AI's impact on professional services and how to avoid creating ‘louder garbage' :-)Chapters(00:00) - Introduction and Guest Welcome (00:17) - JJ Peterson's Current Ventures (01:11) - The Concept of 'Badass Softie' (03:26) - StoryBrand Framework Explained (06:20) - Empathy and Authority in Leadership (08:42) - Balancing Empathy and Authority in Coaching (12:38) - Personal Experiences and Coaching Styles (16:05) - Communicating Empathy and Authority Effectively (24:44) - Engaging Your Audience with Empathy and Authority (28:06) - Controlling the Narrative in Marketing (29:07) - Embracing Your Authentic Self as a Guide (31:41) - Overcoming Imposter Syndrome (40:52) - The Importance of Niching Down (47:35) - Leveraging AI in Professional Services (51:39) - Conclusion and Final Thoughts LinksJ.J.'s website » https://www.drjjpeterson.com/J.J.'s podcast » https://www.badasssoftie.com/ ----Do you have questions about how to improve your business? Things like:Value pricing your work instead of billing for your time?Positioning yourself as the go-to person in your space?Productizing your services so you never have to have another awkward sales call or spend hours writing another custom proposal?Book a one-on-one coaching call with me and get answers to these questions and others in the time it takes to get ready for work in the morning.Best of all, you're covered by my 100% satisfaction guarantee. If at the end of the call, you don't feel like it was worth it, just say the word, and I'll refund your purchase in full.To book your one-on-one coaching call, go to: https://jonathanstark.com/callI hope to see you there!

Get free marketing videos from Don every week at WeeklySoundbite.com   Leadership success often hinges on a trait many people misunderstand: self-awareness. In today's fast-paced world, leaders are surrounded by noise: social media flattery, AI-generated validation, and constant feedback loops that create more confusion than clarity. And while confidence is essential, when it crosses into narcissism, the fallout can be devastating. Think Enron, Lehman Brothers, or any organization led by someone blind to their own flaws. Narcissistic leaders may get results, but the cost is often burnout, chaos, and shattered trust. So how do you know if you're headed down that path? And what does true, effective leadership actually look like in a world addicted to ego boosting?   This week, Don and Kyle sit down with leadership advisor and former White House speechwriter Les Corba to unpack the nuances between healthy confidence and dangerous self-absorption. You'll learn how to spot narcissistic messaging, build trust, foster honest feedback, and create a culture of self-awareness, starting with yourself. Listen in to discover how to lead with the kind of self-awareness that earns real trust and has a lasting impact.   Click HERE to get in-person help creating your marketing at the next available StoryBrand Your Business LIVE event.   Buy Les' book "Aware: The Power of Seeing Yourself Clearly" on Amazon HERE.     --     Click HERE to get in-person help creating your marketing at the next available StoryBrand Your Business LIVE event!   Click HERE to find a StoryBrand certified marketing coach to help you grow your business!   Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world's best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.   Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon  or wherever you buy books!

Sales might look sexy, but profit is what actually wins the game.  Too many small business owners chase high sales thinking it means success, only to end up broke, stressed, and unable to reinvest in their business. Today, we talk about why growing your sales means nothing if those sales aren't profitable. You'll learn how to focus on the right sales, make smarter decisions, and build a business that puts real money in your pocket. Because at the end of the day… sales are fun, but profit is freedom. -----------------------------   CONTACT ME:

Most entrepreneurs eventually feel the pull to pivot, but that shift can come with real risk. You've worked hard to build trust, grow your audience, and establish your expertise in one lane. So when it's time to evolve, how do you shift your messaging without confusing your audience or breaking what's already working? This is the tension: stay in your lane too long and you stagnate. Jump too fast and you lose everything. So how do you navigate that transition with clarity and confidence?   In this week's episode, Kyle Reed sits down with Amy Porterfield, who's redefining her business after 16 years and over $120 million in course sales. Amy unpacks the subtle strategy behind a graceful pivot, how she knew it was time, how she tested new messaging, and why she's choosing coaching over courses in this next chapter. If you're craving a new direction but fear the fallout, this conversation will give you the roadmap.   Click HERE to sign up for Amy's weekly newsletter.     --     Click HERE to get in-person help creating your marketing at the next available StoryBrand Your Business LIVE event!   Click HERE to find a StoryBrand certified marketing coach to help you grow your business!   Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world's best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.   Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon  or wherever you buy books!

Watch the full episode on our YouTube channel: youtube.com/@mreapodcastMeg Daday traded her law degree for listings and never looked back. As a top solo agent in Chicago, she built her business around connection, not cold calls. In this episode, she shares the exact systems behind her “micro event” model: The MICRO Model. Meg's MICRO Model is supported by a winner's mindset, key habits, and 15-person gatherings that spark relationships, build trust, and generate consistent referrals.We dive into the habits that changed her life, how a 30-day challenge reshaped her mindset, and why she believes movement creates momentum. Then, Meg breaks down her event playbook step-by-step, from audience targeting and sponsorships to post-event market updates that keep her top of mind.If you're an introvert who wants to grow your business through authentic connection, this is your roadmap.Resources:The Two-Hour Cocktail Party by Nick GrayBe Your Future Self Now by Dr. Benjamin HardyThe War of Art by Steven PressfieldBuilding a StoryBrand by Donald MillerExactly What to Say by Phil JonesMAPS CoachingMillionaire Real Estate Agent Podcast NotesOrder The Millionaire Real Estate Agent Playbook | Volume 3Connect with Jason: LinkedInProduced by NOVA

Every year small business owners act shocked when they owe money at tax time, but why? If you took money out of your business, the IRS wants its share. Today, we break down why you keep getting surprised and the simple system that will save you from the stress: setting up a high-yield savings account and moving money over every month. Even 10% is better than nothing. Whether you transfer a percentage or a set amount, the goal is the same - build a habit of saving so tax season doesn't break you. Stop being blindsided and start taking control of your numbers. -----------------------------   CONTACT ME:

On today's episode, we drop into a breakout session from the Dental Success Summit 2025 featuring Dr. Cody Boals and Dr. Beau Sparkman. In this high-energy talk, Cody and Beau unpack how storytelling, intentional culture, and community-driven marketing can help you build a truly magnetic dental practice. They explore real-world strategies for creating patient loyalty, empowering your team, and building brand equity that goes beyond discounts and Google ads.   With insights from Donald Miller's StoryBrand framework, tactical tips on media days, nonprofit partnerships, and even organizing internal committees, this session is filled with practical gems to implement Monday morning. If you're looking to build a practice that stands for something—and stands out—this is your blueprint. Be sure to check out the full episode from the Dentalpreneur Podcast! EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

Most businesses struggle to explain what they do in a way that actually gets people interested. You tweak your website copy, add more content, and keep pitching your product, but the reaction is lukewarm at best. Why? Because you're missing the most critical part of a messaging strategy, what Donald Miller calls the "5 front steps." Think of your brand as a house. Without these front steps, you're essentially asking customers to leap onto your front porch with no ladder in sight. It's a recipe for lost sales. So how do you fix this messaging gap?   In this episode, Donald Miller and Kyle Reed walk through the 5 essential soundbites every business must use to spark curiosity and drive growth. You'll learn how to position your brand as the guide, write words that people actually remember, and create marketing that doesn't just get seen, it gets repeated. Tune in to learn the exact messaging framework that top brands are using right now to grow at lightning speed.     --     Click HERE to get in-person help creating your marketing at the next available StoryBrand Your Business LIVE event!   Click HERE to find a StoryBrand certified marketing coach to help you grow your business!   Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world's best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.   Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon  or wherever you buy books!

If you're offering your services to everyone, chances are nobody's listening. Most businesses, especially coaches and consultants, waste valuable resources trying to speak to a crowd instead of their community. The result is confused messaging, unqualified leads, and no growth. If your marketing feels scattered or your offer is getting lost in the noise, it might be time to stop casting a wide net and start speaking directly to the people who truly need what you provide. What would happen if you focused your message so clearly that your ideal customer knew you were talking to them?   In this week's episode, Don and Kyle talk with Josh Taylor, CMO of OptSpot, about how his agency transformed by niching down to serve only car wash owners. Josh shares how narrowing their audience helped them go from charging $50/month to $2,500/month, built a 99% client retention rate, and created a repeatable, strategic playbook for success. Listen in to learn how to scale your business without burning out.     Click HERE to check out Opt Spot, and click HERE to transform your marketing business into a StoryBrand Certified Agency.     --   Click HERE to get in-person help creating your marketing at the next available StoryBrand Your Business LIVE event!   Click HERE to find a StoryBrand certified marketing coach to help you grow your business!   Unlock the power of a framework that works—the StoryBrand Framework at StoryBrand.ai. It's like having the world's best copywriter create high-converting marketing whenever you need it. Start your free 7-day trial at StoryBrand.ai.   Learn how to make your marketing and messaging work using a proven framework in the updated book, Building a StoryBrand 2.0. Order it now on Amazon  or wherever you buy books!

We are in a culture where it seems success is about being in the spotlight. Everyone must be a content creator. Everyone must become a known personality. Everyone must grow a platform, be on stage, and perform. But I don't find this strategy tenable or reasonable. Not for everyone. I feel we are treating business like baseball and telling everyone they must be the pitcher. Baseball works because of the value of the entire team, not just one position. So I'm bringing back a conversation with Tim Schurrer. Tim spent a decade working as COO with renowned spiritual author and now business leader, Donald Miller, who I've had on this podcast multiple times. Tim helped launch Storybrand and then Business Made Simple, with Don, and while Don had the spotlight, Tim ran the business and built and led the team that made it all possible. Before that Tim worked at TOMS as well as Apple Inc.. Tim authored a book titled, The Secret Society of Success: Stop Chasing The Spotlight And Learn To Enjoy Your Work [And Life] Again. He hosts the Build a Winning Team podcast, where he offers listeners actionable advice as he interviews some of the top leaders in business. We talk about the far greater opportunity for success and fulfillment, outside the spotlight and off the stage. Find Tim at buildawinningteam.com/ Sign up for your $1/month trial period at shopify.com/kevin Go to shipstation.com and use code KEVIN to start your free trial. Learn more about your ad choices. Visit megaphone.fm/adchoices