Podcasts about ideal client

In this episode of The Tactical Empire, Jeff Smith and Shawn Rider break down how business owners can make smarter business decisions without spreading themselves too thin. They discuss the dangers of chasing projects just because you can, the importance of ROI, knowing your ideal client, and how to filter opportunities through time and perspective.Learn why having the skill to do something doesn't always mean it's the right move, how to stay focused as a visionary entrepreneur, and strategies for balancing new ideas with the core business that got you here. Perfect for business owners, founders, and ambitious entrepreneurs who want to grow smartly while avoiding wasted effort.[00:00] Intro – Jeff Smith welcomes Shawn Rider[00:17] Talking about personal skills we wish we had[02:25] Shifting to business: Not every ability should be pursued[04:02] Examples of wasted business spending and chasing ROI[07:57] Visionary entrepreneurs and the “squirrel brain” problem[11:21] How to filter opportunities before jumping in[12:26] Can you see yourself doing this role in 3 years?[14:37] The importance of unbiased third-party perspective[15:33] How to reach Jeff and Shawn – IG, Facebook, YouTube

If you know you're capable of so much more—but have a feeling you're the one standing in your own way—this episode will show you how to shift that. What if the key to unlocking more ideal clients, revenue and work-life balance is all around you in nature? This episode dives into the most effective and important method for thriving without restraint.     This is the episode where you will: 1) Learn what Right Conditions Theory is and how it can transform your business, how you feel about your business, what you're prioritizing in your business, and the results you see in your business 2) Discover what most entrepreneurs are doing that wastes their time and energy and how to avoid that pitfall 3) Discover why that thing that worked wonders for someone else might be the very thing suffocating your growth—and what to do instead Press play now to uncover the simple, natural shift that can unlock your next level of success and growth. Resources Mentioned:   Clarity Accelerator: Schedule a call with Jenna about joining the Clarity Accelerator--the same mastermind that we talk about in this episode--to unlock your inner genius, streamline your strategies and offers, and dial in the inner world that lets you work smarter, not harder.        https://www.theuncommonway.com/schedule     Find Jenna on Instagram:  https://www.instagram.com/theuncommonway/     This podcast dives into the potential of balancing a business and life without sacrificing revenue or impact. It helps women business owners and mompreneurs overcome overwhelm, decision fatigue, and the guilt of working less and stepping away from hustle culture while increasing leadership, strategic decision making, alignment and delegation / team building. Learn to build powerful habits and mindset, embrace smarter and higher vibration work methods, and master time management by streamlining tasks, implementing business systems, and even prioritizing self-care. We explore efficiency and energetics, productivity and filling your cup, automation and where to personalize your efforts … all to reduce overworking, and finally take time off—without the fear or shame—whether that is with high-ticket offers, scalable offers, or passive income. Say goodbye to imposter syndrome and people pleasing while running a small business: It's time to shift your mindset, reclaim your work-life balance, and thrive!   

In this episode of The Private Practice Elevation Podcast, you're going to learn how to write copy for your website that speaks directly to your ideal client. I'm sure you know that the copy on your website has the power to connect with your ideal client. And when a potential client feels connected, and that you understand their challenges on a deep level, they're more likely to take that next step and actually become a client of yours. But most therapists struggle with what words they should actually use that will resonate with those potential clients. What are the words you can use to connect with them? How do you create an entire website that speaks to them? And if you don't know those words, how can you find out what they are? Our guest, Laura Long LMFT/S, is going to teach you her 3 C's of copywriting for your private practice website: Clear, Compelling, and Conversational. As a business coach, Laura has been teaching therapists how to create copy for therapist websites for years. If you've been wondering or struggling with the words you need to use on your own private practice website, this episode will give you exercises, tips, and simple actions you can take to write copy that truly resonates with your ideal client.  In This Episode, You'll Learn: Laura's 3 C's of copywriting How to avoid watering down your copy so that it speaks directly to your ideal clients The difference between your ideal client and a niche Exercises to help you get into the mind of your ideal clients' fears, hopes and expectations How to write copy for your ideal client even if you haven't worked with them or are changing niches Four places you can go to do market research and uncover the exact words your ideal clients are using so you can write copy that connects with them Mindset shifts to help you get unstuck and kill writer's block This Episode Is Brought To You By Alma is on a mission to simplify access to high-quality, affordable mental health care by giving providers the tools they need to build thriving in-network private practices. When providers join Alma, they gain access to insurance support, teletherapy software, client referrals, automated billing and scheduling tools, and a vibrant community of clinicians who come together for education, training, and events. Learn more about building a thriving private practice with Alma at helloalma.com/elevation.

Are you struggling with visibility in your business? Wondering why your content isn't converting—even though you're showing up? In this powerful training, Coach Karena breaks down exactly why your visibility strategy is incomplete and what you need to do to fix it—step by step!From understanding your ideal audience, to creating engaging content, building trust, and amplifying your reach, this session dives deep into how to position your business to be seen by the right people at the right time in the right way.If you've ever felt like you're doing all the right things, but still not getting traction, this is your wake-up call! It's time to tighten up your visibility strategy and show up with intention and impact.Drop your thoughts and questions in the comments—Coach Karena is responding personally!

This week I'm chatting with Nikki Hinrichs, a Christian image consultant and stylist who's on a mission to help women align their personal style with their God-given calling. Nikki shares how what we wear can powerfully communicate our message, attract the right clients, and glorify God. We talk about the science behind colors, how style impacts confidence and productivity, and practical ways to create a brand-aligned wardrobe that works for both life and business.  Whether you're a jeans-and-tee girl or love getting dolled up, this episode will inspire you to see your closet as a tool for influence, joy, and Kingdom impact. __________________________________________________________   Ready for more? Here are 3 ways we can help you: 1)

What Do You Have to Offer? How Describing Your Ideal Client Might Be Repelling Good Enough Clients Curt and Katie chat about common mistakes therapists make when writing their websites and directories — especially using “ideal client” language that may turn away the very clients they want to help. They explore how to write therapist website copy that's client-centered, inclusive, and more effective for attracting referrals. Key Takeaways: Describing ideal clients too rigidly can unintentionally alienate potential referrals Language should reflect client experiences and therapy process — not just therapist preferences Blog posts are a flexible, strategic way to expand on specialty areas without over-niching Websites should be regularly updated to reflect current practice and make contact easy Listen to the full episode and access resources:https://therapyreimagined.com/podcast Join the Modern Therapist Community:https://linktr.ee/therapyreimagined Creative Credits: Voice Over by DW McCann Music by Crystal Grooms Mangano

Show NotesIf you're doing all the right things but still not attracting the right clients, the problem probably isn't your visibility — it's your clarity. In this episode, we talk about what unclear messaging sounds like, how it confuses your buyer, and why posting more, showing up more, or networking harder often backfires. You'll learn how to spot the real issue and what to focus on instead if you want better inquiries from clients who actually get what you do.Takeaways:What unclear messaging sounds like and how it shows up in your businessWhy visibility without clarity creates noise, not conversionsThe long-term impact of fixing surface problems without solving the root messaging issueWhat changes when your message is actually clear and buyer-aligned

In this episode, we are discussing how to grab and keep your audience's attention with your headlines and get them excited about your offers. Find the full show notes here: https://onlinemarketingpodcast.com/how-to-hook-your-ideal-clients-instantlyResources:50 High Converting Headlines Templates - Grab your 50 High Converting Headlines Templates to customize and use on your own marketing campaignsAdaptive Marketing Program - The Adaptive Marketing Program is an exclusive opportunity for online business owners, coaches, course creators, and membership site owners to play bigger and bolder in their business and explode their bank account with more clients!For a list of our resources & recommendations visit: https://onlinemarketingpodcast.com/learn-with-paul-melissa/Connect with us on social!Instagram: @realpaulpruitt & @realmelissapruitt Facebook: @realpaulpruitt & @realmelissapruitt

Every probate real estate specialist  whether you're an investor or a realtor should know the benefits of a lease option and how it can give you a competitive edge in your offer stacking...In this Q&A, Credit Specialist Paul Ritter reveals how lease options can:

Welcome to Friday Coaching Clinic Episodes. These are LIVE coaching session snippets where you have the opportunity to learn as both client and coach. I encourage you to think about how you might coach through this topic as a coach or how this situation may support you as a client. A reminder about these episodes: This snippet is just one way of coaching through this topic. Each coach has their own unique voice, personality and confidence to best support their clients and I invite you to find yours.  This week: Stop Creating Courses for "Less Ideal" Clients (Do This Instead)

Starting a coaching or service-based business is incredibly fulfilling—but turning it into a profitable one? That's where so many get stuck. In this episode, I'm breaking down why most coaches spin their wheels (and what to do instead). If you want to make money, serve the right people, and build an aligned offer that actually sells—this one's for you. READ MORE HERE*Check out InThisVeryRoom.com, the online gift boutique that my daughter Ava and I are resurrecting LOL - we are opening soon!

In this episode the hosts interview Jacques, CEO of Raindrop Agency, discussing the agency's journey. Particularly their work with Dr. Squatch, which grew from a $3 million company to a billion-dollar sale. They explore the dynamics of creative advertising, the importance of storytelling, and the agency's unique approach to brand campaigns. The conversation also touches on the role of AI in creative production and the future of advertising, emphasizing the need for brands to invest in narrative-driven campaigns rather than relying solely on UGC.Chapters:00:00 Introduction05:24 Jacques and the Raindrop Agency10:00 The Dr. Squatch Success Story20:40 Creative Philosophy and Agency Operations36:10 The Ideal Client and Brand Building54:39 Campaign Strategy and Timelines01:09:13 The Role of AI in Creative AdvertisingPowered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Richpanel.https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdescSaras.https://saras-analytics.typeform.com/to/T8jpuAEb?utm_source=9operator_lp&utm_medium=find_out_moreSubscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperatorsSubscribe to The Finance Operators here:https://www.youtube.com/@FinanceOperatorsFOPSSign up to the 9 Operators newsletter here:https://9operators.com/

A powerful episode on how to adjust any beliefs & behaviors that no longer are serving from a neuroscience point of view. For upcoming events, offerings & services subscribe to the newsletter list at www.KellyLynnAdams.com Upcoming exclusive in-person events like the next The Brunch & Business Event, themed Summer Soiree is here! Enrollment to the 6 & 12 Month VIP Accelerator/Mastermind in The Inner Circle are now open, and the waitlist to The Luxury Leadership Lab is open. If you are a female founder, executive or investor you will want to check out The 30 Day Accelerator and if are not part of the exclusive Inner Circle paid community this is your sign to apply to become part of this movement.  Subscribe to this podcast, leave a review and share with your friend, network and community.

Send us a textShownotes can be found at https://www.profitwithlaw.com/492Most law firm owners think they need better systems, more leads, or another hire to scale—but the real bottleneck? It's often you.If you're buried in day-to-day operations, constantly firefighting, or holding off on delegation because “no one can do it like you,” this episode is the shift you've been waiting for.This week, I sit down with business alignment coach Emily Aarons to unpack the inner work behind building a thriving, scalable firm. We talk mindset, energy, and the hidden beliefs that keep law firm owners stuck—plus actionable strategies to break free from the grind and lead like a true CEO.Chapters:[00:00] Unlocking Law Firm Growth: Moshe's first encounter with visualization and Emily Aarons [03:27] Harnessing Intuition: Why trusting your instincts is the hidden CEO superpower [07:21] The Overworked Attorney's Dilemma: Escaping overwhelm and realigning your law firm's vision [10:23] Time Audits and Energy Alignment: How to reclaim your day and boost profitability [15:12] Letting Go to Scale Up: The mindset shift required to delegate legal work and lead like a CEO [22:20] Designing Your Ideal Law Firm Life: Step-by-step to create your profitable, fulfilling future [24:18] Breaking Old Patterns: How to address burnout, reset priorities, and reclaim yourself [32:18] The Million-Dollar Crossroads: Making fearless, intuitive decisions for the next level [37:39] Stop Overthinking, Start Growing: Bypassing analysis paralysis for faster law firm results [42:27] Daily Practices for Lawyer Wellbeing: Emily's meditations and next steps to thriveResources mentioned:Book your FREE strategy session today!: profitwithlaw.com/strategysessionTake the Law Firm Growth Assessment and find out how you rate as a law firm owner! Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program hereProfit with Law Episode 381 - How to Align Your Energy and Become Unstoppable with Emily AaronsWho Not How by Dan SullivanConnect with Emily Aarons: WebsiteCEO Sanctuary SeriesJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

In this episode of The School of Healing, host Dominiece Clifton sits down with Catharine O'Leary to explore her powerful transition from a corporate career to purpose-driven entrepreneurship. Catharine shares how understanding your ideal client, leaning into personal development, and aligning with your passion are key to long-term success. Together, they unpack the mindset shifts required for growth, the importance of community and connection, and how real transformation happens when you listen deeply—to yourself and to those you serve. This conversation is a must-listen for entrepreneurs craving clarity, confidence, and connection on their journey.Key TakeawaysPersonal development is crucial for entrepreneurs to navigate challenges.Making a decision to explore new opportunities can lead to growth.It's essential to find passion in your work to achieve success.Checking all the boxes doesn't guarantee happiness or fulfillment.Misalignment in business can signal the need for change.Entrepreneurship requires resilience and the ability to adapt.Success is often a long journey, not an overnight achievement. Entrepreneurship is 90% mindset, 10% strategy.Understanding your clients is key to creating effective offerings.Clarity in messaging beats creativity.Real-time conversations with clients provide invaluable insights.About Catharine O'LearyCatharine O'Leary has spent over 30 years helping businesses like Apple, Pepsi, and Blackberry unlock growth by leveraging client intelligence. As the founder of the Client Intelligence Agency (CIA), she ensures businesses gather and act on real-time insights to align with their clients, build loyalty, and stay ahead of market shifts.Known for her no-nonsense, results-focused approach, Catharine helps businesses avoid missed opportunities by using client intelligence to fuel innovation, drive growth, and build lasting relationships. When you understand your clients better, you make smarter decisions—and unlock sustainable success.Connect with Catharine O'LearyEmail: Catharine@catharineoleary.comFree Tool -- Ideal Client AI Toolkit Connect with Catharine on InstagramConnect with Catharine on LinkedInSupport the showIMPORTANT LINKS AND RESOURCES: Discover Where You Are Getting Stuck In Your Business, By Taking My Free 3-minute quiz: https://confusionloop.com/ Women Entrepreneurs, schedule your free Clarity Call here Learn more about Move And Still's service offerings: https://movexstill.com/ CONNECT WITH DOM: Learn about Transformation YOUniversity, my 12-week biz coaching program for women entrepreneurs at https://domrclifton.com/coaching-for-women/ IG - @DominieceRClifton LI- Dominiece R. Clifton Email me: hello@movexstill.com A GIFT FOR YOU! Don't forget to subscribe, rate, and review the show on Apple Podcasts to be entered into a drawing to receive my new book FREE! I will be picking one winner monthly. Just send me the screenshot at hello@movestill.com to enter.

Nicki Chang-Powless is an international speaker, Client Attraction Specialist, Business Strategist, and with her book “Putting the Pieces Together: Your Survival Guide to the First Five Years in Business” also an Amazon Bestselling Author. Her specialty in Client Attraction helps business owners STAND OUT and attract more clients with ease! Identify the best marketing strategies that will get you the best return on your investment and get there fast. Her programs have made such an impact on the small business community that she was the recipient of the 2018 Best New Business Venture award at the SuPEARLative Awards and the 2019 Entrepreneur of the Year at the Business from the Heart Awards.Today, Nicki helps business owners work less and make more by designing a business journey that is fun and simple!Kathi and Nicki discussed the importance of a clear and compelling marketing message. Nicki emphasized that the message should focus on the target audience's needs and challenges, and how the product or service can solve them. She also highlighted the need for a unique positioning and value proposition. Nicki shared a process to help identify strengths and understand the target audience's language and motivations. They also discussed the importance of feedback and testing different topics with the audience. Nicki discussed the two main factors that determine success in marketing.https://link.ncpconsulting.net/0Dcp0Support the show

Send us a textBlending Human Ingenuity and AI in Digital Transformation with Matt of Red Hawk TechnologiesIn this episode of The Wireless Way, host Chris Whitaker welcomes Matt, the CEO and co-founder of Red Hawk Technologies. They explore Matt's journey from a musician to a tech leader, his vision for digital transformation, and how Red Hawk's unique 'development as a service' model supports mid-market companies. Matt shares insights into blending AI with human creativity in the development process, AI's role in modern software engineering, and ensuring data integrity in IOT solutions. The episode concludes with advice for companies on navigating digital transformation, the impact of AI on the workforce, and recommended reads for business leaders.00:00 Introduction and Guest Welcome00:21 Matt's Background and Red Hawk Technologies00:43 The Concept of Digital Transformation01:59 Matt's Musical Journey05:36 AI and Human Creativity in Development10:22 Ideal Clients for Red Hawk Technologies12:06 Digital Transformation and AI Readiness15:52 Exploring IoT and Data Integrity17:01 Challenges in IoT Implementation20:11 The Role of AI in IoT Solutions22:05 Red Hawk's Development as a Service Model27:22 Advice for Embracing Digital Transformation28:59 Final Thoughts and Book RecommendationsMore on MattBook mentioned- Gap and the GainSupport the showCheck out my website https://thewirelessway.net/ use the contact button to send request and feedback.

AI is transforming how spa owners market, hire, and lead—and the shift is happening fast. In this episode, Daniela reveals how to actually use ChatGPT to grow your spa by getting ultra-clear on your Ideal Client Avatar. Discover how spa CEOs can use simple prompts to attract aligned, rebooking clients, save time on marketing, and reduce burnout—all while building a boutique brand that feels authentic and sustainable. Whether you're just dabbling in AI or ready to go all-in, this episode will help you train ChatGPT to become your secret marketing assistant (with soul). What you'll learn during this episode: Why 40–45% of small businesses will use AI by 2026—and what it means for spas How to use ChatGPT to define your Ideal Client Avatar (ICA) Prompts that create emotionally resonant marketing content How ICA clarity leads to better clients, fewer refunds, and scalable growth Pro tips to train ChatGPT on your tone, voice, and unique spa brand Resources Mentioned in Episode #444:  AI Is Coming for Your Spa (In the Best Way): How to Use ChatGPT to Attract Ideal Clients Download the freebie - 26 ChatGPT Prompts for Spa McKinsey Report Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here. IG / @addoaesthetics WEB / addoaesthetics.com YOUTUBE / @addoaesthetics LINKEDIN / @addoaesthetics   ABOUT THE SPA MARKETING MADE EASY HOST      Daniela Woerner is the founder and CEO of Addo Aesthetics, a leading community for aesthetic professionals, and the creator of the Growth Factor® Framework—a proven system that has helped 582 six- and seven-figure spa owners scale their businesses with strategy and systems. With nearly two decades in the aesthetics industry, Daniela has trained alongside top physician-dispensed brands, consulted with leading dermatologists, and helped thousands of spa professionals streamline their operations and maximize profitability. Her mission? To transform overworked aesthetic professionals into Spa CEOs - building a business and life they love with the strategic systems needed for long-term financial growth. As the host of the Spa Marketing Made Easy podcast, Daniela brings expert insights, real-world strategies, and in-depth conversations to help spa owners elevate their marketing, optimize their operations, and create sustainable success. With over 400 published episodes, 1 million+ downloads, and a ranking in the top 1% of all podcasts worldwide, Spa Marketing Made Easy is the go-to resource for spa and aesthetic professionals looking to level up. Tune in each week for actionable strategies, expert interviews, and inspiration to help you build a thriving, systemized, and scalable spa business!  

Larry Mietus (Chief Excuse Obliterator) is the Founder of Speaking of Strategy. He is an engaging speaker, business consultant, author, podcaster, and educator with a wealth of practical, hands-on experience. His expertise encompasses leadership development, organizational design, employee engagement, and sales and marketing strategies. His clients run the gamut from "Mom and Pop" businesses to international enterprises. He is a frequent contributor on LinkedIn. Larry has also been quoted in HR Magazine, the most widely read and respected Human Resources publication in the world. He is a guest speaker for Vistage International, the world's largest executive coaching organization. Larry is the author of “We Tried That Once” And Other Popular Excuses That Sabotage Business Success!00:00 - 00:17 "So I really think, you know, when you said, you know, what do I do best? I get people to think and hopefully I get people to take themselves a little bit less seriously because I'm thoroughly convinced when you look at businesses and professional sports teams, the ones that are more light hearted having fun are getting better results.” — Larry Mietus00:18 - 00:38 Welcome to Peppershock Media's Marketing Expedition Podcast00:39 - 01:33 Larry's Background01:34 - 17:32 Marketing Essentials Moment: What to Expect in Working with an Agency (Part 2)17:33 - 21:04 Welcome to the show, Larry!21:05 - 23:28 Larry's Consulting Approach23:29 - 27:11 Restoring Entrepreneurial Passion27:12 - 29:47 Consulting Process & Company Culture29:48 - 32:22 Success Stories32:23 - 37:38 Marketing Challenges & Awareness37:39 - 38:15 Poderific, baby! Whether you're looking for a podcast studio to rent or need help with the entire production and distribution of your podcast, we gotcha covered. 38:16 - 42:23 Networking & Referral Strategies42:24 - 46:21 Ideal Clients & Business Fundamentals46:22 - 50:29 Book Writing Process & Purpose50:30 - 53:03 Book Marketing Strategies53:04 - 54:22 Reach out to Larry & Get your copy of his book “We Tried That Once” And Other Popular Excuses That Sabotage Business Success! (https://www.amazon.com/stores/Larry-Mietus/author/B08NHQG8L8?ref=ap_rdr&store_ref=ap_rdr&isDramIntegrated=true&shoppingPortalEnabled=true)54:23 - 55:13 Thank you so much, Larry! Share this podcast, give us a review, and enjoy your marketing journey!55:14 - 56:00 Join the Marketing Expedition Community today! Like what you hear, but need more information?Meet with Rhea Allen#businessconsultant #leadershipdevelopment #marketingstrategies #MarketingEssentialsMoment #clientexpectations #keyperformanceindicators #KPIs #businessvisibility #topofmindawareness #bookwriting #overcomingexcuses Hosted on Acast. See acast.com/privacy for more information.

In this special Summer Series Flip episode, I sit down with my dear friend Stephanie Cartin, co-founder of Entreprenista, for a deep dive into personal branding, refined messaging, and sustainable visibility. We unpack why building a personal brand is more essential than ever in 2025, and I share my step-by-step framework for how to get seen, get known, and get paid—without burning out or chasing the algorithm. We talk about the real meaning of a personal brand, why clarity and credibility matter more than more followers, and how to own your authority through strategic, story-driven content. I also open up about my own journey—what happened behind the scenes after hitting 7 figures, how I rebuilt with more alignment, and why power content and momentum messaging are now at the heart of everything I teach. If you're ready to stop playing small, stop performing, and start leading with real resonance, this episode will meet you exactly where you are. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS:  02:42 Summer Show Flip Episode 04:54 Defining a Personal Brand 08:19 Messaging vs. Content 10:29 Owning Your Authority 21:39 Business Tools and Automation 26:06 Building a Business with Contractors 26:53 The Importance of Automation and Human Touch 28:04 Mastering Social Media Messaging 29:38 Momentum Messaging Framework 34:39 Special Messaging Offer 36:35 TikTok Whirlwind and Diversification 41:29 Looking Forward to 2025 44:57 Ideal Clients and Audience 47:20 Biggest Business Secret 49:31 Conclusion and Newsletter Invitation QUOTABLES: “ Their challenge is that they keep thinking that more followers or just more content creation or this or that is gonna help them get there. But it's really that messaging and really making sure that you are standing out for being known for something specific.” - Julie Solomon  “ I feel like so many times, and even for myself, as founders, like we're really good at building our businesses, but messaging and copywriting, that messaging might not be our area of expertise. It's like we know what we wanna get across and we know what our purpose is, but how do we actually get the right words to be able to actually message what that is?”- Stephanie Cartin GUEST RESOURCES: You can listen to more of Stephanie on The Entreprenista Podcast Listen to Stephanie's Episode of The Influencer Podcast RESOURCES: [JOIN MY VISIBILITY TRAINING] With just 1 hour a week, my proven content framework will help you refine your messaging and turn your offers into consistent, scalable sales. Click here to get access to my new training! [HIGH LEVEL SUPPORT] Ready to unlock your next level of growth? Applications are now open for my 1:1 VIP sessions and high level coaching opportunities. Click here to apply. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [MASTER YOUR MARKETING] Looking for an easy way to manage your email marketing, events, and social in one place? Constant Contact has you covered, with AI tools that make it even easier. Test it out free for 30 days and start growing your list the simple way. Try Constant Contact free for 30 days and start growing your list the simple way. [NO TECH? NO PROBLEM.] Shopify's drag-and-drop templates, AI tools, and built-in support make launching a business easier than ever. Start selling for just $1/month.

If your marketing feels like it's falling flat - or you're attracting clients who aren't quite the right fit - you might not need more leads. You might need more alignment. In this episode of The Encore Entrepreneur, Lori shares the truth about ideal clients - and why defining your GEM client (Gravitational Pull,  Emotionally aligned, Mirror moment) can radically shift how you show up, what you say, and who says “yes” to working with you. You'll learn: Why we resist getting clear on our ideal client — and how that's holding you back The GEM framework that helps you attract clients who feel like “OMG, this is for me!” The second filter every business owner needs: Ready, Willing, and Able What happens when your message goes from vague to vibrantly specific A simple 10-minute action to help you start speaking directly to the people who need you most If you've ever found yourself saying, “I could help anyone… so why is no one biting?” - this episode is your turning point. Schedule a call today! Click HERE to receive your free gift - Get Clients to Say "YES!" The Ultimate Social Proof Checklist Every Business Needs to Built Trust and Boost Sales Resources: Are you frustrated that your business isn't growing? "Messy to Magnetic: Unlocking the Secret to Effective Marketing" is a free course that goes over the top 10 mistakes small business owners make with attracting their ideal client and converting those clients to leads. Click here for your free gift!  Join Lori's private Facebook group - Make Your Marketing Simple. Lori interviews her guests in the group (giving you advance listening!) and has a community of small business owners just like yourself to connect and grow their businesses.  Join now!  Schedule a Website Biz Accelerator call. Answer just a few questions and Lori will audit your website for the ONE biggest change you can make to your site to get more clients.  Schedule here!  Connect with Lori

Have you ever felt like there's an invisible wall between you and your dream clients? You know you can help so many people, but somehow, you're just not being seen or heard, almost like you're standing right next to the sweet spot in the market, but not quite in it yet. If that sounds familiar, this episode will help you get clarity and take action. Right now, there's a lot going on in the world, uncertainty, fear, global changes that affect how we all do business. But what if I told you that despite all of that, people are investing in themselves more than ever before? The numbers show it: annual growth in coaching, self-improvement, and development are between 9% and 17%! And we're talking mega billion dollar industries here. So why aren't your ideal clients signing up with you? In today's episode, I talk about how to put yourself exactly where you need to be- right in your “expert zone” - so your future clients can see you, trust you, and know you're the right guide for them. Here's a taste of what you'll gain from this episode: Why are so many of us invisible to our perfect clients, even when demand is rising? What does it really mean to find your market sweet spot, and how is it different from just “picking a niche”? How can you get clear on your expert zone so you become the go-to choice, not just another face in the crowd? What simple mindset shift can help you move past fear and step confidently into your authority? How do you know when you've truly landed in your expert zone (hint: it feels a lot like finding the perfect pair of jeans, or that once-in-a-lifetime wedding dress)? If you're ready to clear the confusion, stop blending in, and want to finally claim your place in the market where your dream clients are waiting - don't miss this episode! ……................................................. Mentioned in the episode: Niche Buster 7 Day Challenge: starting 4 August! Get your spot now, and use coupon “STBCODE” for a special podcast listener earlybird price! Https://www.jessicaosborn.com/nichechallenge ...................................................... Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... She's The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn DID YOU KNOW we also publish our guest interviews on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn Apply to be a guest on She's The Business Podcast Do you have a story or relevant expertise to share with our global audience of female entrepreneurs? Apply to be a guest on She's The Business with Jessica Osborn here: https://jessicaosborn.com/podcast ......................................................... About your host: Jessica Osborn is a strategic business coach with over 25 years' professional marketing experience. She specialises in online coaching, education and services businesses. Her popular Business JAM program helps you create a sell-out signature program that gives you the undeniable authority you need to stand out in your niche and attract high quality clients with ease. As a mother of 2, she believes in a less work, more life approach to business, promoting strategies that help you reach 6+ figure years in less than 20 hours a week. Learn more & book an intro call: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach

Do you find yourself struggling to define who your business is really for? Maybe you're casting a wide net—hoping to help “everyone”—but still not connecting with the people who truly need you. As a health or wellness professional stepping into entrepreneurship, it's easy to feel overwhelmed and unsure whose problems you're meant to solve. In this episode, Suzy Wraines breaks down why trying to serve everyone leads to confusion and burnout (for both you and your clients) and how getting specific about your ideal client is the key to growing your business. Discover the crucial question you need to be asking when choosing who you'll work with, learn how to align your business with your true calling, and find the confidence to say “no” without guilt. Get ready to simplify your path, serve with purpose, and finally build a business that feels right for you!Starting a Business Simplified Website: https://www.startingabusinesssimplified.com/Episode #126-Contents:(00:00) Intro (00:29) Niche Marketing for Health Professionals(05:33) Army Medic Experience(06:50) Soul's True Purpose or Skill?(11:18) "Define Your Target Customer" Get full access to Starting a Business Simplified at startingabusinesssimplified.substack.com/subscribe

In this episode, we break down the real meaning of branding and why it's the sum of every experience, every touchpoint, and every memory people have with your practice. Danielle shares some fantastic insights on how to go beyond just visuals—like logos and colors—and focus on the details that truly matter, from the way your team answers the phone to the scent in your waiting room. We talk about the three core branding questions every practice owner should ask before even thinking about design: What problem do you solve? How do you solve it differently? And who do you solve it for? Danielle also walks us through how to find your emotional core by channeling your “inner toddler” and asking “why” until you get to the heart of your brand's purpose. We also dive into the importance of backing up your brand promises with real action, the difference between brand promises and core values, and why being authentic and consistent is key to building trust with both clients and your team. Danielle shares some great examples of employer branding, showing how practices can attract the right team members by being clear about who they are—and who they're not. We cover how to maintain brand consistency as you scale, the importance of ongoing brand management, and how to keep your messaging human and specific in the age of AI. If you're wondering when to start thinking about branding, Danielle's advice is clear: the sooner, the better—ideally before you even open your doors. We also talk about why it's okay (and actually necessary) to be picky about the clients you attract, and how serving everyone can actually hurt your brand in the long run. Whether you're just starting out or looking to take your practice's brand to the next level, this episode is packed with actionable tips, real-world examples, and expert advice to help you build a veterinary brand that resonates and endures. Tune in to learn how to create a brand that's more than just a logo—it's a lasting promise to your clients, your team, and your community.

In this episode of Building the Billion Dollar Business, Ray Sclafani explores one of the most powerful yet overlooked growth strategies in the financial advisory space: defining your ideal client profile. He shares why the most successful advisory firms aren't chasing more clients—they're focused on the right ones. Ray outlines five actionable steps to help advisors gain clarity, specialize effectively, and align their services to deliver greater value. Listeners will learn how ideal client profiling boosts marketing impact, sharpens referrals, strengthens team focus, and drives smarter, more sustainable growth.Key TakeawaysClarity on who you serve best is crucial.Specialization helps advisors stand out in a crowded market.High-performing teams use ideal client profiling for strategy.Clarity makes referrals sharper and marketing easier.Document both known and unknown client needs.Align your value proposition with client needs.Customize messaging to speak directly to your ideal client.Evolve your ideal client profile as your firm grows.For more information click here to visit the Best in the Business Blog.Find Ray and the ClientWise Team on the ClientWise website or LinkedIn | Twitter | Instagram | Facebook | YouTubeTo join one of the largest digital communities of financial advisors, visit exchange.clientwise.com.

If you're curious as to if you have any stored emotions or trauma that might be causing your illness, preventing you from achieving your goals, or even just showing up as the best, authentic version of yourself, I invite you to take my free Stored Emotions and Trauma Quiz.In this episode, I talk about how losing a “perfect” client exposed something much deeper.Scarcity has shown up in my life in so many ways, and in this conversation, I share exactly how I've worked through it and how I help my clients do the same. I get into the beliefs that quietly block abundance, like not wanting to seem salesy or charging “too much.” I walk through how your energy can attract the wrong people, how trauma wires us to play small, and what it actually takes to shift into clarity and alignment. If you've ever felt stuck, this episode will help you figure out why.Timestamps:[00:00] Introduction[04:14] Why unpacking your baggage attracts your ideal clients[07:27] Don't let fear narratives control your mindset[14:43] Shifting from “I'm not good enough” to abundance[19:45] Stop pouring into fear and start choosing safety[23:01] Why challenges are really opportunities to grow[25:59] Time abundance starts with intentionalityFind More From Dr. Stephanie Davis:Dr. Stephanie Davis | WebsiteQuantum Rx | InstagramQuantum Rx | Skool

If you are worried that your ideal clients aren't out there or just need a little hope right now, this episode is for you. Rebekah Mays, a LinkedIn ghostwriter for Climatetech executives, shares exactly how she landed her dream project with an ideal client – and much more! And if you like what you hear, we'd love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.

Peter Murphy Lewis is the founder of StrategicPete.com and a fractional Chief Marketing Officer who helps CEOs turn overwhelming marketing data into clear paths for revenue and growth. His expertise spans industries like software, travel, media—even zoos and banks, which are more alike than you might think.Peter has hosted two TV shows, recently produced and narrated a documentary, and leads his unique life from a literal zoo where he lives with his family. Known for his innovative approach, Peter specializes in building resilient, high-performing teams and aligning marketing efforts with measurable success.00:00 - 00:15 " So there's a staffing crisis in the United States in healthcare. So I taught people how to use LinkedIn to recruit people from community colleges. And it's an organic way for companies that don't have a strong marketing budget to growth hack their staffing crisis.” — Peter Murphy Lewis00:16 - 00:35 Welcome to Peppershock Media's Marketing Expedition Podcast00:36 - 01:20 Peter's Bio01:21 - 17:26 Marketing Essentials Moment: What to Expect in Working with an Agency17:27 - 18:57 Welcome to the show, Peter!18:58 - 20:52 What is a Fractional CMO?20:53 - 23:38 Transitioning Clients & Team Development23:39 - 26:15 Case Study: Wildlife Resort Marketing26:16 - 29:37 Husband-Wife Team Dynamics29:38 - 33:56 Podcasting & Personal Branding in Healthcare33:57 - 34:33 Poderific, baby! Whether you're looking for a podcast studio to rent or need help with the entire production and distribution of your podcast, we gotcha covered. 34:34 - 37:34 Repurposing PR & Community Engagement37:35 - 39:54 Book Writing & Intern Development39:55 - 42:58 Advice for Marketing Students & New Grads42:59 - 45:09 Ideal Clients & Expanding Services45:10 - 46:32 Documentary Projects & Storytelling46:33 - 47:30 Reach out to Peter47:31 - 48:43 Thank you so much, Peter! Share this podcast, give us a review, and enjoy your marketing journey!48:44 - 49:31 Join the Marketing Expedition Community today! Like what you hear, but need more information?Meet with Rhea Allen#MarketingStrategies #ClientAgencyRelationships #ClientExpectations #MarketingEssentials #RevenueGrowth #ActionableStrategies #MarketingAudit #TailoredStrategies #SocialMediaEngagement #Branding #MarketingTeamDevelopment #HealthcareMarketing Hosted on Acast. See acast.com/privacy for more information.

In this second episode Will walks through more business and tactical questions he got from his Q+A.

If you're creating consistent content but not seeing high-quality leads convert from your podcast, this episode will show you why—and what to do about it. Kelly shares how to turn your podcast or long-form content into a high-converting tool that attracts your most aligned, best-fit clients. From refining your topic strategy to building the right guest lineup, calls to action, and content promotion plan, this episode offers a step-by-step framework for using your podcast to increase client acquisition. If you're ready to make your show more strategic, this episode is a must-listen. Timestamps: 02:45 – Why you should source episode topics from your best customers 05:20 – Why big-name guests don't equal big results 07:50 – The hidden value of niche, non-mainstream guests 08:45 – Matching calls-to-action with your ideal buyer's behavior 13:45 – The truth about podcast directories and discoverability 15:00 – How to increase visibility without sacrificing authority 17:30 – 6 factors that increase podcast-driven lead flow Takeaways: Your episode topics must reflect the values, language, and struggles of your ideal buyer Every podcast should follow a framework designed to lead to a next step Daily podcast promotion (not just on release day) is essential for growth Podcasting is a marketing tool: you must treat it like one if you want it to convert Resources: Join The Virtual Business School Membership for $59/mo, no contract: https://go.virtualbusinessschool.com/joinvbs  Free Guide: The New Trust Building Funnel High Ticket Entreprenurs Are Using to Add 6+ Figures in Revenue: https://kellyroachinternational.kit.com/tbo  Follow Kelly on Instagram: https://www.instagram.com/kellyroachofficial/  Follow Kelly on Facebook: https://www.facebook.com/kelly.roach.520/ 

In this episode, I had the pleasure of welcoming Michele Williams, the host of the Profit is a Choice podcast, as part of our podcast takeover series. We have been friends and collaborators since we co-authored a book together in 2019. Michele and I discuss how to cultivate relationships with your referral sources and the language tactics you can use to plant referral seeds in various scenarios. If you've ever felt uncomfortable asking for referrals or wondered how to create a steady stream of warm leads, this episode is for you. We break down complex concepts into easy-to-understand strategies that you can implement right away. Resources and links mentioned in this episode can be found on the show notes page at http://www.staceybrownrandall.com/368

This week, Ivy Slater, host of Her Success Story, chats with her guest, Jennifer Gardella. The two talk about Jennifer's journey from academia to entrepreneurship, the strategies law firms can use to stand out online by creating client-focused content, and the crucial role that having a coach and a business development plan plays in scaling a successful firm.  In this episode, we discuss: The growing pains and surprising lessons of scaling a service-based business  What digital marketing solutions really help professional service firms, especially law practices, stand out online When to focus on building a solid business development plan rather than chasing every trendy marketing tactic Why understanding your ideal client and how they actually search for your services is crucial Who benefits most from coaching and mentorship in legal and professional services   Jennifer Gardella - Founder of The Gardella Group. For over 10 years Jennifer has helped small business owners, personalities, and start-ups attract their ideal clients executing a strategic digital marketing campaign.  She writes blogs, social media posts, and newsletters for a select group of clients.   Jennifer built The Gardella Group while living in a relationship of domestic violence.  She now shares her experience, escape and healing journey with your employees to raise awareness and educate to empower others to support victims and survivors.  You can find her book, Domestic Violence Awarness:  Listen for the Whispers of Abuse on Amazon and her awareness work at JenniferGardella.com. Jennifer has a PHD from Rutgers University and completed her undergraduate work at Fordham where she majored in the fun of NYC.  She was recently elected as President of the Board of Start-Up Bucks and is an avid supporter of the entrepreneurship eco-system in the Greater Philadelphia region and beyond.  She is a current participant in the Goldman Sachs 10,000 Small Businesses program.     Website:  www.thegardellagroup.com Social Media Links: Instagram:  https://www.instagram.com/drjennylynn/?hl=en LinkedIn:  https://www.linkedin.com/in/jennifergardella Youtube - Digital Marketing:  https://www.youtube.com/@TheGardellaGroup Youtube - Domestic Violence:  https://www.youtube.com/@DrJenniferGardella Facebook:  https://www.facebook.com/TheGardellaGroup      

Are you constantly chasing new lead generation tactics but still struggling to attract your ideal clients? We reveal why "I just need more leads" is rarely the real problem for coaches and consultants.We've discovered the deeper pattern most entrepreneurs miss: fear of visibility is the silent killer of business growth. While you're perfecting funnels and downloading templates, the real barrier might be your hesitation to truly show up and be seen.We break down why talented coaches with great content struggle to convert and share our practical strategies for overcoming visibility blocks.Key takeaways:Why "content ghosting" happens to experienced professionalsThe hidden cost of perfectionism in marketingHow to shift from volume-focused to visibility-focused growthSimple questions to identify what's really holding you backPerfect for coaches and consultants who feel like they "should" have more clients by now but can't figure out why their efforts aren't converting.Ready to stop hiding and start showing up consistently? Join the waitlist for our Expert Content Society: The Expert Content Society Waitlist

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Is free content attracting “freebie seekers” or does it actually work to get clients into your services and programs? In this episode, Stephanie breaks down the truth about the “free stuff” strategy, what works, what doesn't, and what kind of lead magnet actually brings the right people into your business. You'll hear how most health professionals and private practice owners are unintentionally giving away too much, repelling buyers instead of attracting them. Stephanie shares one powerful strategy that flips this script and turns your freebie into a trust-building, client-converting machine. Join Stephanie's upcoming Lead Magnet Fix workshop where you'll learn how to implement this strategy into your own business. Save your spot for the workshop: training.theleveragedpractice.com/lmfix    

Send Rita a text with your thoughts!Get access to over 2000 cruise video clips: https://programs.steeryourmarketing.com/products/courses/view/1166776Change your money mindset with Chellie's book *affiliate link*: https://amzn.to/3HSwSt0Are you struggling to find travel clients and feeling like your business has hit a slow patch? I'm diving into the biggest mistake travel advisors make - waiting around for clients to be attracted to your business instead of actively going out and finding them. We're talking about three proven methods to generate leads, from non-digital networking and community building to digital strategies like LinkedIn, plus the hybrid approach that gives you the best of both worlds. If you're ready to stop being passive and start "sending out ships" to find your ideal clients, this episode will give you the clarity and actionable strategies you need to get your travel business back on track. Questions this episode answers:What are the best lead generation strategies for travel agents?Should travel agents focus on digital or non-digital marketing?What's the difference between attract marketing and proactive marketing for travel businesses?How can I use LinkedIn to find travel clients?How do I narrow down my travel niche to attract better clients?Where do my ideal travel clients spend their time?What networking events should travel agents attend?How can I partner with other businesses to find travel clients?How do I build trust with potential travel clients faster?Am I doing enough marketing to grow my travel business?How do I leverage other people's audiences to find travel clients?Enjoy (and take action)!---------------------------------------------------------------Check out EVERYTHING I offer to support your travel business journey: https://strategictravelentrepreneurpodcast.com/everything/Say HI on Social:LinkedIn: https://www.linkedin.com/in/ritaperez19/Instagram: http://www.instagram.com/takethehelmvbsFB Group: https://www.facebook.com/groups/529490048073622 Direct EMAIL:rita@steeryourmarketing.com

If you've ever felt like your messaging is a little “off,” or like you're attracting people who aren't quite the right fit for your offers, this episode is going to give you the clarity you didn't know you needed.I'm sharing the 3-layer framework I use (and teach) for identifying who your true ideal client is — so you can create offers, content, and experiences that attract the right people and feel fully aligned with your work.In this episode, we're talking about one of my favorite (and most important) topics in business — what it really means to know who your ideal client is.Not just what problem they have or what outcome they want. Not just the surface-level ICA stuff you scribbled down when you first started your business. But the full, honest, multi-layered picture of who your work is truly for — the kind of person you want to partner with, spend your time with, and create transformational results for.I'm sharing this now because I just had a huge reminder of this myself.While working on the sales page for this year's Passionate & Prosperous LIVE, I realized I was trying to make the event sound appealing to people who aren't even my ideal clients. And that realization led to a total shift in how I'm thinking about my messaging, my audience, and who I want to call into the room.So I'm bringing you the full behind-the-scenes of that lightbulb moment, along with a breakdown of the 3-layer framework I use to define ideal clients — and how you can use it to recalibrate your business right now.In the episode, I walk you through:Why your ideal client is more than just their problem and desired outcomeThe 3 key layers that determine whether someone is actually the right fit for your workHow I reconnected to my ideal client while planning a major live eventWhy trying to “get” the wrong people to want your offer is a waste of your geniusThe energetic mismatch that happens when you're creating from misalignmentWhy transformation-based businesses only thrive when they attract transformation-ready clientsThis episode is part strategy, part pep talk, and part invitation to do the work that keeps your business aligned with who you are now — not who you were when you started.Whether you're feeling a little off in your content and offers, or you just want to make sure you're still speaking to the right people, this one's for you.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast

If you're struggling to manifest ideal client relationships consistently, it's not your offer—it's your subconscious agreements. In this episode, I uncover the hidden rule you're unknowingly following that's keeping the wrong people in your orbit. To manifest ideal client results faster, you need to break from the energetic agreements tied to your past identity. Why […] The post Manifest Ideal Clients Faster: The Hidden Rule You're Breaking appeared first on The Successful Mind Podcast.

There is a new look to The Bookkeepers' Podcast as Jo and Zoe share their real life stories to tackle a common challenge many aspiring bookkeepers face: how to start a virtual bookkeeping practice from home—particularly after facing redundancy. Drawing from their own experience and real-life questions from their Facebook community, Jo and Zoe walk through the essential steps needed to set up a compliant, confident and client-ready bookkeeping business. From choosing your business structure and securing AML supervision to creating engagement letters and setting prices, this episode is packed with foundational advice for new and returning practice owners. Jo shares her personal story of being made redundant and how that pivotal moment led to building a practice that aligned with her lifestyle and values. Zoe explores the mindset shifts required to move from an employee mentality to business owner confidence, especially when it comes to pricing and valuing your expertise. The conversation also unpacks the pitfalls of hourly pricing, the emotional impact of redundancy, and the need to invest in yourself and your business. Whether you're at the beginning of your journey or considering a refresh, this episode will help you lay the right foundations. You Will Learn: Why redundancy can be a powerful catalyst for starting your own practice. The essential legal and regulatory steps to set up a bookkeeping business. The mindset shift from employee to business owner. Why pricing by the hour is outdated—and what to do instead. How to build confidence, even when you're feeling uncertain. The importance of identifying your ideal client early on. 00:00 - Intro: How to Start a Virtual Bookkeeping Practice 00:17 - Starting a Business After Redundancy 07:29 - Step-by-Step: Setting Up a Bookkeeping Business 12:04 - Do You Need a Solicitor for Contracts? 14:01 - Ideal Clients and Choosing Your Services 15:54 - Pricing Lessons from Bridesmaids' Dress Alterations 18:59 - The True Value of Your Time at Work 22:49 - What's the Minimum You Should Charge as a Bookkeeper? 26:07 - Why Hourly Rates Hold You Back ----------------------------------------------- About us We're Jo and Zoe and we help bookkeepers find clients, make more money and build profitable businesses they love. Find out about working with us in The Bookkeepers' Collective, at: 6figurebookkeeper.com/collective ----------------------------------------------- About our Sponsor This episode of The Bookkeepers' Podcast is sponsored by Xero. Get 90% off your first 6 months by visiting: https://xero5440.partnerlinks.io/6figurebookkeeper ----------------------------------------------- Promotion This video contains paid promotion. ----------------------------------------------- Disclaimer The information contained in The Bookkeepers' Podcast is provided for information purposes only. The contents of The Bookkeepers' Podcast is not intended to amount to advice and you should not rely on any of the contents of the Bookkeepers' Podcast. Professional advice should be obtained before taking or refraining from taking any action as a result of the contents of the Bookkeepers' Podcast. The 6 Figure Bookkeeper Ltd disclaims all liability and responsibility arising from any reliance placed on any of the contents of the Bookkeepers' Podcast.

Host: Kelli Hayes SmithPodcast: Social TakeoffKeywords: travel marketing, ideal client, social media, client transformation, travel agents, marketing strategy, audience targeting, emotional connection, travel planning, content creation✈️ Episode Summary :Raise your hand if your content calendar feels more like a game of “throw spaghetti at the wall and hope it sticks.”

Trying to grow your personal training business on social media? In this episode, we dive into how to use fitness trends on Instagram and TikTok to get real results—not just views.We break down:Why trends matter for visibility

3 big ideas discussed in this episode: BIG IDEA #1: The Power of Finding Your Niche – Why trying to serve everyone leads to burnout and ineffective marketing. Munira explains how identifying a niche not only positions you as an expert but also attracts the right clients effortlessly. BIG IDEA #2: Your Ideal Client Holds the Key to Your Growth – Understanding your audience's pain points and desires allows you to create messaging that resonates deeply, making your marketing more effective and conversion-driven. BIG IDEA #3: Leverage Other People's Audiences (OPA) to Build Authority and Visibility – Instead of struggling to grow an audience from scratch, Munira reveals how guesting on podcasts, speaking on other platforms, and collaborating with established communities can skyrocket credibility and attract high-quality leads. Get the show notes for this episode here: https://AskJeremyJones.com/podcast

Everyone in the wedding industry wants to level up their business. So it's not a matter of if, it's more how. How do you pick the right kind of client? How do you align yourself with the right kind of professional in your network? How do you prioritize all the different tasks that need to be done as the boss? How do you allocate your time, money, energy, and resources to get from where you are to where you want to be?Today I bring on my friend and client Julian Leaver, to talk about his journey over the last decade building a wedding business that targeted very specific ideal clients in three distinct phases as he grew his company.We dive into:What kind of ideal client he started with when his business got goingWhen he knew that it was time to level upWhy he chose to pursue a safer path with more steps rather than make big leapsHow he found that fast is slow and slow is smooth when it comes to elevating your brandIf you're looking for real talk about what it's like to level up your business from someone who made the moves over the last decade, this is a conversation you don't wanna miss.

Listen to the podcast: https://pod.link/1493136789Navigating the Journey: Pros and Cons of Different Chiropractic Practice Models; Dr. Kaitlyn Lackey, DCIn this episode of the Making Strides for Animal Chiropractic podcast, Dr. Katie shares her experiences and insights into different animal chiropractic practice models. After starting as a mobile practitioner with low overhead and flexible scheduling, she transitioned to working in various vet offices, appreciating the collaborative care aspect. Recently, she achieved the milestone of opening her own physical office, which allows for more control and a tailored patient experience, albeit with higher overhead and logistical challenges. Dr. Katie discusses the pros and cons of each practice model, emphasizing that each can be rewarding and adaptable to different lifestyles and career goals.Topics covered in this episode: Starting a mobile practiceTransitioning to vet officesOpening a brick and mortar officePros and cons of different practice modelsMaking Strides for Animal Chiropractic Links and Resources:Visit the Making Strides for Animal Chiropractic websiteVisit our Facebook PageVisit our Instagram Page Thank you to our sponsors!Academy for the Advancement of Animal ChiropracticiPoint Touch- Integrative Veterinary Medicine EHRThe Evidence Based ChiropractorHave an idea for the podcast? Please leave us a survey! 

285: The Top 5 Profit Drains in Your Interior Design Business   Welcome to the podcast! Today, we're diving into the five biggest profit drains that can silently sabotage your interior design business. If you've ever wondered where your money is going or why your profit margins aren't where they should be, this episode is for you. Grab a pen and paper—because you'll want to take notes on how to boost profitability and take control of your money management starting today.  Topics Mentioned: Pricing   Financials  Ideal Client  Managing Cash Flow Effectively  Key Thoughts:  You cannot sell more of something at a really bad price and continue to make money, a bad price is a bad price.  Michele Williams    An ideal client is somebody who has the same value statements that we are coming in with as the company and there's a value continuance between us and that client.  Michele Williams    The more we're fighting people, processes, or not knowing what the numbers are, the more it's going to cost us the profits and the money, but also the profitability of peace in our lives.  Michele Williams    Know how money comes in, know how revenues are recognized, know how profit is recognized, and know when you need those funds.  Michele Williams    Contact Michele: Email: Team@ScarletThreadConsulting.com Facebook: Scarlet Thread Consulting Instagram: @ScarletThreadATL Website: ScarletThreadConsulting.com LinkedIn: Michele Williams References and Resources: Work with Me The Designers' Inner Circle - Become a Member Today    CFO2Go Metrique Solutions Metrique Solutions - Free Month Promo Code How to Build, Manage, and Execute on a Business Strategy course beginning August 2025 sign up now! Profit First by Mike Michalowicz

We want to hear from you. If you're open to a quick chat with our producer, it only takes a few seconds to sign up: https://forms.gle/TTdgZ9R6HykpPaEh6Join Chris Do and veteran coach Jule Kim in this unfiltered conversation about the realities of coaching, personal growth, and professional responsibility. From ethical boundaries to the complexities of respect, they dive deep into what it really means to help others grow.Timestamps:(0:00) - Intro(1:44) - Can "Anyone" Can Be a Coach?

Struggling to close leads or wondering why your sales system isn't working? In this episode of The Dickie & Donny Show, BOP Business Coaches Shawn “Dickie” Stinson and Brandon “Donny” Gray break down what it really takes to build a reliable, repeatable sales process that works. From managing expectations to nurturing trust across regions and industries, you'll walk away with practical strategies to sharpen your system and stop letting leads go to waste. LISTEN now and learn how to turn every lead into a loyal customer—on purpose. Are you working IN your business or ON your business? Do you have all of the foundational elements that will liberate you from the business chaos? Take the assessment to find out which areas you can grow and improve on. Take our Healthy Owner Business Assessment HERE➡️ http://mybusinessonpurpose.com/healthy SIGN UP for our Newsletter HERE ➡️ https://www.boproadmap.com/newsletter For blogs and updates, visit our site HERE ➡️ https://www.mybusinessonpurpose.com/blog/ LISTEN to the Business On Purpose Podcast HERE ➡️ https://podcasts.apple.com/us/podcast/my-business-on-purpose/id969222210 SUBSCRIBE to our YouTube channel HERE ➡️ https://www.youtube.com/channel/UCbPR8lTHY0ay4c0iqncOztg?sub_confirmation=1

Bestie, let's talk about real connection — the kind that brings your dream clients straight to your inbox (or listing appointment

Nicole Gopoian Wirick is the President of Prosperity Wealth Strategies, an RIA based out of Michigan that oversees $70 million in assets under management for 40 households. What's unique about Nicole is how she hired a branding consultant early on to develop a clear brand identity that reflects her financial planning philosophy and resonates with her ideal clients. This brand now acts as a filter for deciding which marketing opportunities are worth pursuing, helping her stay focused and aligned. Listen in as Nicole shares how she developed a distinct brand identity by first exploring her ideal lifestyle and values, leading to a “brand DNA” that shapes everything from her marketing to her client experience. She explains how this branding attracts clients seeking deep financial planning around estate and legacy issues, and how she built trust and referrals by nurturing relationships with centers of influence and delivering personalized, planning-led advice. Nicole also reflects on evolving her brand as she grows her team, presenting recommendations through client-friendly summaries, and staying motivated during her transition to independence by focusing on meaningful progress over metrics. For show notes and more visit: https://www.kitces.com/436