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Step into the industry of creating online education with lessons and insights from Danny Iny (@DannyIny). Danny is the founder of Firepole Marketing and Productive Inbox, host of the Business Reimagined podcast, and best-selling author of multiple books, including Engagement from Scratch! and The Audience Revolution. Danny Iny is also the creator of the acclaimed Audience Business Masterclass and Course Builder's Laboratory training programs. Danny’s courses have graduated over 3,000 value-driven online entrepreneurs. In this episode we discuss: -The core phases of a great online course, which are conception, application, and feedback/integration. -How to start with the end in mind when designing online training. -The differences between online education that offers information versus transformation We hope this episode helps you learn about the shift and opportunity in the online education industry. ---- #WorkTheSystembook #BusinessPerformanceArchitect #JoshFonger #Makemoreworkless #certificationprogramforbusinessconsultants #JoshFongerandSamCarpenter #Joshspeaking #documentyourworkproceduresnow #JoshFongerSmallBusinessSpeaker #systemizeyourbizin2020 #onlinecourse #DannyIny #entrepreneurs #systems
Danny Iny compares the crash of his dream start-up to the painful breakup of a relationship. “As an entrepreneur, your identity is deeply invested in your work.” In hindsight, he can say, “Sometimes the rebound turns out to be the one.” He sees the irony of being a high school dropout who is passionate about providing business education. He has a soft spot for helping entrepreneurs succeed. Together, his acclaimed Audience Business Masterclass and Course Builder’s Laboratory training programs have graduated more than 5,000 value-driven online entrepreneurs.
Self Publishing School : Learn How To Write A Book And Grow Your Business
There needs to be a driving force behind product launches. Danny Iny has found that using books is the perfect driver. Danny is the founder of Mirasee, the host of the Business Reimagined Podcast, and bestselling author of multiple books including Engagement from Scratch!, The Audience Revolution, and Teach and Grow Rich. He is also the creator of the Audience Business Masterclass and Course Builder’s Laboratory which has graduated over 5000 value driven entrepreneurs. Danny is on top of his game, and a great friend of mine. He doesn’t lose sight of the importance of impact and making a difference in people’s lives. Today, we talk about mistakes Danny made with his very first book. The tactics he used to write and market his official first book, and the importance of creating value for everyone you are involved with from readers to customers and collaborators. You can find Danny here: Mirasee @DannyIny on Twitter Books by Danny Iny Danny Iny on LinkedIn Engagement from Scratch! The Audience Revolution Teach and Grow Rich Audience Business Masterclass Course Builder’s Laboratory Business Reimagined Podcast Show Notes [01:37] Danny's actual first book was a book about writing published in 2006. It' a self-published book and Danny knew nothing about marketing. The lesson learned from this book was that he needed to learn about marketing. [03:13] In 2011, he published Engagement from Scratch! this was a compilation book about building engagement with your audience. [04:00] This book was about building an audience when you don't have one. This book put Danny on the map and grew his initial audience. [05:36] His co-authors were people who had an audience and reach that he worked hard to build a relationship with. These people are rock stars now and it helped Danny build his reach. [06:40] Danny was guest posting everywhere. His pitch invited people to contribute a chapter. [10:32] When asking present what is in it for them and be honest about it. [11:27] His strategy was to glean knowledge and get extra promotion from his guest authors for the book. He also sent each co-author two or three copies. [13:03] Measuring up against expectations of people who help you out. [14:40] The large amount of people who get a book deal and then don't deliver. [15:17] With self-published books, you can control everything. [16:32] How giving away free books actually boosted sales and helped Danny's career. [18:13] Having a book support team of people with an audience. [20:01] If people download a book from your website, you can reach out to them. Danny told his list he was available for podcast interviews. [23:59] Using the book itself as part of the prelaunch process. [25:04] People look at things differently when they are learning as opposed to being sold to. [25:54] The importance of delivering real value and information in a way that people are receptive to it. [26:41] How a real book can be powerful. Educate the market and help readers accomplish something meaningful. [28:04] More people will optin in for a download rather than a video. The pages of your book determine how much people will read. [31:49] Properly resourced projects tend to do well. [32:52] The book should be great, but your offer is the core of what you are doing. [34:43] Structure of a launch. First video helps people to see an opportunity that wasn't there before. Second video helping them to see that it is possible for them. Overcome objections. Third video show what life can be like after the journey. [36:52] 1 star reviews can be frustrating, just accept it and move on. [38:35] Books as a long term play. It leads into a launch or an evergreen offer. A book is part of your body and work. The more you create the more visible it is. Create great stuff and write a great book. [40:25] When cool things happen it is not a surprise. Writing something great will attract a higher caliber or better fit of students or customers. [42:29] Think about why you want to write and publish a book. Don't have things that are just steps in the ladder. Links and Resources: self-publishingschool.com Spsfreetraining.com Mitch Joel Guy Kawasaki Seth Godin Copyblogger Self-Publishing Summit Disrupted Mirasee @DannyIny on Twitter Books by Danny Iny Danny Iny on LinkedIn Engagement from Scratch! The Audience Revolution Teach and Grow Rich Audience Business Masterclass Course Builder’s Laboratory Business Reimagined Podcast
Danny Iny compares the crash of his dream start-up to the painful breakup of a relationship. “As an entrepreneur, your identity is deeply invested in your work.” In hindsight, he can say, “Sometimes the rebound turns out to be the one.” He sees the irony of being a high school dropout who is passionate about providing business education. He has a soft spot for helping entrepreneurs succeed. Together, his acclaimed Audience Business Masterclass and Course Builder’s Laboratory training programs have graduated more than 5,000 value-driven online entrepreneurs.
Danny Iny is the leader of the new movement of creating online courses. He has built a million dollar business helping others to create their own courses. In his book Teach and Grow Rich, he outlines how to create, market and sell your first online course. Danny Iny is also the founder of Mirasee, host of the Business Reimagined podcast, best-selling author of multiple books including Engagement from Scratch!, The Audience Revolution, and Teach and Grow Rich, and creator of the acclaimed Audience Business Masterclass and Course Builder's Laboratory training programs, which have together graduated over 4,000 online entrepreneurs. Online education is a massive billion dollar industry, and it's only growing. With the expensive of college to student debt, the internet can create an ocean of opportunities to launch a course. Danny dropped out of high school to start his first business and has spent years crafting his method for helping others launch their courses. Anyone can share their business vision with their audience to launch their first course. Read Teach and Grow Rich: https://www.amazon.com/Teach-Grow-Rich-Knowledge-Freedom-ebook/dp/B01N10K344/ref=asap_bc?ie=UTF8 Danny Iny's website: https://mirasee.com/
The Business Elevation Show with Chris Cooper - Be More. Achieve More
Are you in the business of educating others? Perhaps you are a trainer, coach or subject expert and want to have a great impact. If so, on this show we will discuss how to create online programmes that take skills to the next level, while delivering you a healthy revenue stream. My guest Danny Iny is the founder of Mirasee, host of the Business Reimagined podcast, bestselling author of multiple books including Engagement from Scratch! and The Audience Revolution, and creator of the acclaimed Audience Business Masterclass and Course Builder's Laboratory training programs, which have together graduated over 5,000 value-driven online entrepreneurs. Join us to hear how to develop programmes that allow you to share your knowledge, create global impact, freedom and wealth.
The Business Elevation Show with Chris Cooper - Be More. Achieve More
Are you in the business of educating others? Perhaps you are a trainer, coach or subject expert and want to have a great impact. If so, on this show we will discuss how to create online programmes that take skills to the next level, while delivering you a healthy revenue stream. My guest Danny Iny is the founder of Mirasee, host of the Business Reimagined podcast, bestselling author of multiple books including Engagement from Scratch! and The Audience Revolution, and creator of the acclaimed Audience Business Masterclass and Course Builder's Laboratory training programs, which have together graduated over 5,000 value-driven online entrepreneurs. Join us to hear how to develop programmes that allow you to share your knowledge, create global impact, freedom and wealth.
Danny Iny joins us to discuss the changes in the landscape of education, online and offline, and how they create an excellent opportunity for entrepreneurs and educators to use the democratized access provided by the internet to launch an online course business (or even an online education empire). He'll include actionable tips on marketing, selling and building a course, as well as explaining why you should do it in that order. Danny is the founder of Mirasee, host of the Business Reimagined podcast, best-selling author of multiple books including Engagement from Scratch!, The Audience Revolution, and Teach and Grow Rich, and creator of the acclaimed Audience Business Masterclass and Course Builder’s Laboratory training programs, which have together graduated over 5,000 value-driven online entrepreneurs. Today's show is sponsored by Audible.com. Audible.com is a leading provider of spoken audio entertainment and information. Listen to audiobooks whenever and wherever you want. Get a free book when you sign up for a 30-day free trial at audibletrial.com/businessgrowth.
Danny Iny is the bestselling author of multiple books including "Engagement from Scratch" and the "Audience Revolution." He's the founder of Mirasee (formerly Firepole Marketing), and Productive Inbox. Host of the "Business Reimagined" podcast, and creator of the acclaimed Audience Business Masterclass and Course Builders Laboratory training programs, which have graduated over 3000 online entrepreneurs. Listen as Danny shares tools, tips and techniques to help you persevere with your book marketing, so you achieve amazing results. Learn more about your ad choices. Visit megaphone.fm/adchoices
Danny, a.k.a. the Freddy Krueger of Blogging, is the founder of Firepole Marketing, the Author of the Best-selling book Engagement from Scratch, creator of the acclaimed Audience Business Masterclass, and most recently created the Course Builder’s Laboratory.
Danny, a.k.a. the Freddy Krueger of Blogging, is the proud founder of Firepole Marketing. He’s also the author of the Amazon best-selling book Engagement from Scratch, the Naked Marketing Manifesto, and the Audience Business Masterclass. Below are two free resources to IGNITE your Entrepreneurial journey!FreePodcastCourse.com: A free 15-day course that will teach you how to create, grow, and monetize YOUR Podcast!TheWebinarCourse.com: A free 10-day course that will teach you how to create and present Webinars that convert!
Danny, a.k.a. the Freddy Krueger of Blogging, is the founder of Firepole Marketing, the Author of the Best-selling book Engagement from Scratch, creator of the acclaimed Audience Business Masterclass, and most recently created the Course Builder's Laboratory.
Danny, a.k.a. the Freddy Krueger of Blogging, is the proud Founder of Firepole Marketing. He’s also the Author of the Amazon Best-selling book Engagement from Scratch, the Naked Marketing Manifesto, and The Audience Business Masterclass.