Book Marketing Mentors

Do you know how strategic sponsorships can boost your book sales and author platform?This week's guest expert is Charmaine Hammond, co-founder of Raise a Dream, 11-time bestselling author, and certified speaking professional. With first-hand experience working with over 40 sponsors, Charmaine reveals how authors can leverage sponsorships to market their books and open new doors for partnerships.From identifying the “grassroots” meaning of sponsorship to creative collaboration ideas, Charmaine shares practical steps that any author, no matter their platform size, can take to secure and maximize sponsorship support for greater book success.Key Takeaways - Here's what most authors overlook:It's not charity—it's marketing. Sponsors don't donate; they invest where their audience hangs out (yours).Look around. Your next sponsor might be your hairdresser or local service club.Pair it with bulk sales. Want your book in schools or communities? Partner with groups that can distribute for you.Cash isn't the only currency. Free services or products can boost your brand and lead to bigger deals.Skip the cold pitch. Warm connections win. Build the relationship first—then talk business.Ready to land sponsors—no matter your topic or audience size? Tune in for simple, actionable steps to fund your message and serve your readers.Here's how to connect with Charmaine:LinkedInFaceBook*************************************************************************

Feeling like your small email list isn't enough to move the needle? Think again.This week's guest expert is Kathy Farah, a seasoned email marketing strategist and implementation specialist. Kathy reveals how to turn even a handful of subscribers into a loyal fanbase that buys, shares, and raves about your book.If you're tired of chasing social media trends and want a proven way to nurture readers and sell more books, Kathy's down-to-earth advice will help you make email work - no huge list required.Key Takeaways:Why jumping into promo mode too fast might backfireAnd what to send first to warm up your list (without sounding salesy).A fun way to share your book that actually builds trustThink behind-the-scenes sneak peeks, helpful tips, and stories your readers will love.How often should you email your list? The answer might surprise you—and it's all about what works for you.How to make your subscribers feel like VIPsFrom little bonuses to exclusive content, you'll learn how to turn casual readers into raving fans.Easy email automations that do the heavy lifting for you Plus, how to test and tweak what you send so more people actually open (and act on) your emails.Listen in to discover how even a small email list can become your most powerful tool for book marketing success.*************************************************************************

Are you ready to transform your LinkedIn presence and make your book promotion unforgettable?This week's guest is Miranda von Fricken—keynote speaker, LinkedIn strategist, and author of Own Your Awesome on LinkedIn.Miranda helps women entrepreneurs and authors grow their brand with confidence, energy, and authenticity.From busting imposter syndrome to creating engaging content and converting followers into loyal readers, Miranda reveals powerful media strategies authors can use on LinkedIn and beyond. Key Takeaways:How being fully yourself online can attract the right readers—without trying to be someone you're notWhy imposter syndrome disappears when you use your real-life experience as your brand's secret weaponThe one storytelling trick that turns your posts and messages into meaningful reader connectionsHidden LinkedIn tools that quietly grow your email list and deepen reader relationshipsWhat happens when you stop chasing trends and focus on building real momentum insteadReady to share your story? Tune in for Miranda's actionable tips and energizing wisdom to spark your LinkedIn journey!Here's how to connect with Miranda:Website: MirandaVonFricken.comBook: Own Your Awesome on LinkedInPodcast: Own Your Awesomehttps://LinkedIn.com/in/MirandaVonFrickenhttps://Instagram.com/MirandaVonFricken*************************************************************************

Are you struggling to cut through the digital noise and make real connections to promote your book?This week's guest expert is Cahill Camden, founder and CEO of Digital Vision Media Group, and best-selling author of Automatic PR and Decoding Digital.     He's an authority on brand building and AI-powered marketing. In this episode, Cahill shares transformative strategies for leveraging podcasts to authentically boost your book's visibility in an AI-dominated content landscape.From maximizing podcast exposure to harnessing the power of human-to-human conversations, Cahill reveals how authors can harness both technology and authenticity to stand out, build authority, and reach their ideal readers.Key Takeaways:Why Real Talk Still Matters AI is everywhere, but real conversations build real trust. Find out why your voice still counts.One Interview = Endless Possibilities Learn how to turn one podcast into blogs, posts, emails, and more to keep your message working for you.AI Can Help, But You Seal the Deal Discover how to mix smart tools with the human touch that actually wins hearts (and sales).Turn Podcasts into Sales Tools Use your interviews to wow potential clients, readers, and partners, long after the episode airs.Pitch Smarter, Not Harder Get the inside scoop on tools that match you with the right shows—and still let you stay authentic.Unlock practical steps and the right mindset to thrive as an author in today's crowded digital world, while creating the kind of real connections that AI can't deliver.Here's how to connect with Cahill:Email: cahill@echojockey.com LinkedIn: https://www.linkedin.com/in/cahillcamdenLead magnet: Podcast Power Pitch Generator (free tool)*************************************************************************

Ever wondered how strategic public relations can help get your nonfiction book featured in top media outlets?This week's guest expert is Marjie Hadad, globally recognized PR leader, former television journalist, and author of The Power of PR Parenting. Marjie reveals the insider secrets every nonfiction author needs to attract media attention, establish expertise, and build lasting relationships with journalists. Key Takeaways:The number one way to capture a journalist's attention that most authors overlook.How to position yourself as the expert that journalists want to feature.Simple strategies to grow your visibility without relying on a big PR budget.Why timing is critical to your success and how to get it right.The secret to handling media interviews like a pro, even if you feel unprepared.Listen to this episode and discover how to grow your book's reach without spending a fortune.Here's how to connect with Marjie:WebsiteLinkedInYouTube*************************************************************************Want a copy of “10 Smart Ways to Make Money with Your Nonfiction Book?”

Curious about how ghostwriting can help transform your business book into a best-seller while retaining your authentic voice?This week's guest is Danielle Hutchinson, Chief Creative Officer at Authors on Mission. With experience ghostwriting 50+ books and collaborating with over 1,100 authors worldwide, Danielle reveals the secrets to working effectively with a ghostwriter (aka “angel writer”) to create a compelling, marketable book that remains true to your vision.From demystifying the ghostwriting process to responsibly leveraging AI, Danielle shares actionable insights for authors who want their message to stand out in a crowded marketplace.Key Takeaways:Explore the Angel Writing Approach Understand how angel writers differ from ghostwriters to create a book that feels truly yours.Capture Your Authentic Voice Use simple techniques to make sure your words, tone, and ideas sound like you. This builds trust with readers.Craft a Standout Business Book Design a book you're proud of—because loving your cover can boost your energy and your sales.Use AI the Smart Way Blend AI tools with your unique voice to save time while keeping your message real and personal.Choose the Right Publishing Path Clear up common myths about traditional publishing and take control of your book's marketing and success.Tune in to discover expert strategies to elevate your book and amplify your message with confidence.Connect with Danielle at Authors on MissionLinkedInInstagram: @authorsonmission*************************************************************************FREE AUTHOR MARKETING RESOURCES

What if your intuition held the secret to bold business moves to skyrocket your book's success?This week's guest expert is Jennifer Jane Young, an intuitive leadership coach and consultant, international speaker, and author of "Say Yes to Your Yes, How to Trust Your Gut and Take the Leap." Jennifer shares how to use the power of intuition in your business and book marketing.Discover the intricate relationship between intuition and effective decision-making. This episode offers a pathway to harnessing your inner wisdom to enhance business outcomes and drive book marketing success.Key Takeaways:What Is Intuitive Leadership? Using your gut to make choices that feel right for you in business and life.How to Trust Your Gut in Business Steps to listen to your inner voice and act with confidence.Letting Go of Fear How to stop fear and doubt from holding you back.Simple Ways to Build Your Intuition Easy daily habits to help you hear your gut more clearly.Using Intuition to Market Your Book Let your instincts guide your book marketing decisions.Tune in now to unlock the magic of your gut instincts and take your book marketing to a whole new level of success!Here's how to connect with Jennifer:Website: JenniferJaneYoung.comLinkedInHer book: "Say Yes to Your Yes"*************************************************************************Make Money With Your Book: A Step-by-Step Guide to Selling Books in Bulk Special launch price. Save $400 when you purchase before April 18th. Use the coupon code "SAVE400" at the checkout.

Have you ever wondered how leveraging media can boost your book sales?This week's guest expert is Paula Rizzo, an award-winning television producer, bestselling author, and media training coach. She shares her unique insights on effectively using media to promote your book.Uncover the secrets of gaining media attention, crafting impactful pitches, and leveraging various platforms to enhance your book's visibility. Get ready to build those essential media relationships and set your book apart from the competition.Key Takeaways:Get Media Attention: Don't wait! Reach out to the media. A smart plan helps them notice your book.Pitch It Right: A great pitch has a hook, a twist, and a takeaway. These three parts help grab the media's interest.Make Media Friends: Build real relationships with journalists and producers so they keep coming back to you.Start Local: Use local media to practice and grow your confidence before going bigger.Be Your Book's Cheerleader: Start promoting your book early. You're the best person to spread the word.Tune in to master the media landscape and take your book to the next level of success!Here's how to connect with Paula:10 Questions Every Author Needs to Answer in the MediaLinkedIn.SpeakwithPaula.com*************************************************************************Click here for Susan's free book marketing resources

How can your book become a powerful marketing tool to land speaking engagements and enhance your authority?This week's guest expert is Dr. Yaniv Zaid, also known as Doctor Persuasion, an acclaimed speaker and bestselling author specializing in persuasion, marketing, and sales. He shares strategies to transform your book into an effective tool for securing speaking opportunities and building your expert brand.From managing stage fright and engaging audiences to leveraging your book during presentations, Dr. Zaid offers actionable insights to aspiring speakers. Understanding and implementing these strategies can help set you apart as a dynamic thought leader.Turning Your Book into a Marketing Tool: Use your book to get speaking opportunities and show your expertise.Overcoming Stage Fright: Learn simple ways to calm nerves and speak naturally instead of performing.Preparation and Practice: Prepare well by knowing your audience, managing your time, and adjusting your content for each event.Connecting with Your Audience: Discover how to start strong, use humor wisely, and build common ground with listeners.Ending with a Call to Action: Finish your talk clearly by summarizing main points and giving the audience simple next steps.Tune in to discover how to use your book as a powerful marketing tool to land speaking gigs and enhance your authority.Check the transcription for links to Doctor Persuasion's website, LinkedIn, and books.*************************************************************************Click here for Susan's free book marketing resources

Want to know how to use a book to build your thought leadership and grow your expert brand?In this episode, I had the pleasure of chatting with Verity Craft, a brilliant book coach and thought leadership expert from New Zealand. Verity and her team help big-thinking experts turn their ideas into strong, meaningful books. We discussed why writing a book is one of the best ways to build your thought leadership and how your ideas can make a bigger difference when they're shared in the right way. Key Takeaways...You've got to get your ideas out of your head. Start small if you have to, but start sharing.Writing a book helps you sharpen your thinking. It forces you to get clear on your message.Know exactly who you're writing for. The better you understand your audience, the easier it is to connect.Your unique voice matters. Don't copy others—be bold, be original.Publishing is just the beginning. Keep using your book to grow your business and influence.Tune in now and discover how your book can build your authority and become your #1 marketing tool. *************************************************************************Click here for Susan's free book marketing resources

How can you use beautiful book design to attract readers and boost book sales?This week's guest  expert is Catherine Williams, a seasoned book design professional with over 30 years in publishing. Catherine shares practical insights into making your book visually appealing, easy to read, and professionally polished.Learn essential design tips, the importance of early cover creation, and why meticulous proofreading is critical for your book's success.Key Takeaways:Importance of Design: A well-designed book improves readability and reader enjoyment.Use of White Space: Proper spacing helps readers stay focused and prevents overwhelm.Choosing Fonts: Keep fonts simple and reader-friendly.Early Cover Design: A professional cover boosts your marketing opportunities.Proofreading Essentials: Thorough proofreading helps avoid distracting mistakes.Tune in to discover how to use beautiful book designs to attract readers and boost book sales.*************************************************************************Be More Human: Do the Work that Matters Most with Generative AI The future of work is changing fast. Master the practical applications of Generative AI in just four weeks with the AI-Powered Professional Program. This hands-on workshop sprint is designed for professionals who want to streamline workflows, enhance productivity, and integrate AI tools into their daily work. You'll learn how to use GenAI for writing, automation, research, and decision-making. By the end of these four 90-minute Zoom workshops, you will gain real-world skills that improve your productivity, strategy, and creativity. Each week, you'll tackle interactive challenges, and work on guided AI exercises, to immediately apply what you learn. This program provides step-by-step instruction and real-world case studies to help you confidently use AI in your professional role. Join us and build the AI skills that give you a competitive edge. *Ticket purchase gives access to all 4 workshops in the series. Recordings provided if you miss any of the sessions. It's time to invest in your growth If you don't want to be left behind! Register here: ...

How can nonfiction authors create a powerful brand for successful book marketing?This week, brand marketing expert Blaire Brown, featured in Forbes and Yahoo Finance, shares essential strategies to help nonfiction authors stand out.Learn how to build a recognizable author identity, leverage branding elements like color and logos, and engage consistently on social media to grow your audience.Key Takeaways:Branding Basics: Treat your authorship like a business—establish a clear brand identity with a logo and a strong online presence.Color & Logo Strategy: Use color psychology and genre-specific design to make your brand visually compelling.Consistent Engagement: Stay active on social media to build relationships and keep your audience engaged.Avoid Common Mistakes: Don't try to appeal to everyone—focus on your niche for a stronger reader connection.Free Resources as Marketing Tools: Share valuable content to establish expertise and attract readers to your book.Tune in to refine your book marketing strategy and elevate your author brand!*************************************************************************Be More Human: Do the Work that Matters Most with Generative AI The future of work is changing fast. Master the practical applications of Generative AI in just four weeks with the AI-Powered Professional Program. This hands-on workshop sprint is designed for professionals who want to streamline workflows, enhance productivity, and integrate AI tools into their daily work. You'll learn how to use GenAI for writing, automation, research, and decision-making. By the end of these four 90-minute Zoom workshops, you will gain real-world skills that improve your productivity, strategy, and creativity. Each week, you'll tackle interactive challenges, and work on guided AI exercises, to immediately apply what you learn. This program provides step-by-step instruction and real-world case studies to help you confidently use AI in your professional role. Join us and build the AI skills that give you a competitive edge. *Ticket purchase gives access to all 4 workshops in the series. Recordings provided if you miss any of the sessions. It's time to invest in your growth If you don't want to be left behind! Register here: ...

Have you ever wondered if your podcast could do more than attract listeners?What if you could transform your spoken content into a published book—without starting from scratch? That's exactly what Tina Dietz and Michelle Fishering of Alembic Press are doing. In this episode, Tina and Michelle share how podcasters (and even frequent podcast guests) can repurpose their episodes into powerful books that expand their platform, boost their authority, and create lasting impact.Key Takeaways:Your Podcast is a Book in Disguise – Your episodes already contain valuable content. Mining them for key themes can help you craft a book without starting from scratch.Save Time, Money, and Energy – Repurposing podcast content into a book is faster, more affordable, and less exhausting than traditional writing.Hosts Can Create Interview-Based Books – Transform guest insights into an anthology-style book without the hassle of chasing contributors.Guests Can Turn Their Interviews into Books – Frequent podcast guests can compile their transcripts to showcase their expertise in book form.Align Your Book with Your Bigger Goals – Whether you're a host or guest, your book should support your brand, authority, and business vision.If you want to explore turning your podcast into a book? Check out Alembic Press for a free evaluation of your show and discover the untapped potential in your episodes.Listen now and rethink how you create, repurpose, and expand your message beyond the mic!*************************************************************************Be More Human: Do the Work that Matters Most with Generative AI The future of work is changing fast. Master the practical applications of Generative AI in just four weeks with the AI-Powered Professional Program. This hands-on workshop sprint is designed for professionals who want to streamline workflows, enhance productivity, and integrate AI tools into their daily work. You'll learn how to use GenAI for writing, automation, research, and decision-making. By the end of these four 90-minute Zoom workshops, you will gain real-world skills that improve your productivity, strategy, and creativity. Each week, you'll tackle interactive challenges, and work on guided AI exercises, to immediately apply what you learn. This program provides step-by-step instruction and real-world case studies to help you confidently use AI in your professional role. Join us and build the AI skills that give you a competitive edge. *Ticket purchase gives access to all 4 workshops in the series. Recordings provided if you miss any of the sessions. It's time to invest in your growth If you don't want to be left behind! Register here: ...

Want to land a traditional publishing deal for your nonfiction book? This week's guest expert, Joelle Hann, also known as the Brooklyn Book Doctor, shares expert insights on crafting a winning book proposal, building an author platform, and navigating the publishing process.Joelle works with major publishers like HarperOne, Wiley, and Shambhala Publications, helping nonfiction authors refine their ideas and pitch their books successfully. In this episode, she reveals what it takes to grab a publisher's attention, the importance of a strong proposal, and how to transition from writer to published author.Key Takeaways:Start with a Proposal: Learn why a strong nonfiction book proposal is key to landing a traditional publisher.Build Your Platform: Discover how to attract publishers by increasing your visibility.Traditional Publishing Realities: Understand agent relationships, marketing expectations, and distribution challenges.Industry Trends: Stay ahead with insights on what publishers are currently looking for.Writer to Author Mindset: Shift from just writing to strategically serving your audience.Tune in to take your nonfiction book from idea to publishing success!*************************************************************************Be More Human: Do the Work that Matters Most with Generative AI Have you been using GenAI? The 2024 Work Trend Index report found that users of Generative AI are changing the workforce. They feel more motivated, are able to focus on more important work, and find their workload to be much more manageable.My friend Caelan Huntress has been a digital marketer for 15 years, and now he helps knowledge workers learn how to use Generative AI to improve their productivity, strategy, and creativity.He's also an American digital nomad, who just got his New Zealand citizenship this month!On Friday, 28 February at 1pm New Zealand time (which is Thursday, February 27th at 4pm Pacific time) he's hosting a free webinar about GenAI, called ‘Be More Human: Do the Work that Matters Most with Generative AI.'It's about how we can be better co-pilots of GenAI, and why the future of work belongs to professionals who are proficient operators of these tools.It's 45 minutes, with 15 minutes of Q&A for anyone who has a burning question about AI. You can register for his free webinar by subscribing to his newsletter here:https://genaitraining.co.nz/webinar

How can building strong relationships revolutionize your book marketing strategy? In this episode, I interview marketing expert Scott Grates to reveal how relationship-driven strategies lead to greater book marketing and sales success.Key Takeaways:The Power of Relationships – Digital marketing is important, but genuine human connections open doors to business growth and new opportunities.Rethinking Self-Promotion – Focus on serving your audience rather than selling. When you highlight the problem your book solves, sharing it feels natural.Strategic Networking – Leverage five key referral groups and creative bulk sales tactics to expand your reach. Consistency and patience are key.Tune in to discover how relationship-building can boost your book marketing success!*************************************************************************Be More Human: Do the Work that Matters Most with Generative AI Have you been using GenAI? The 2024 Work Trend Index report found that users of Generative AI are changing the workforce. They feel more motivated, are able to focus on more important work, and find their workload to be much more manageable.My friend Caelan Huntress has been a digital marketer for 15 years, and now he helps knowledge workers learn how to use Generative AI to improve their productivity, strategy, and creativity.He's also an American digital nomad, who just got his New Zealand citizenship this month!On Friday, 28 February at 1pm New Zealand time (which is Thursday, February 27th at 4pm Pacific time) he's hosting a free webinar about GenAI, called ‘Be More Human: Do the Work that Matters Most with Generative AI.'It's about how we can be better co-pilots of GenAI, and why the future of work belongs to professionals who are proficient operators of these tools.It's 45 minutes, with 15 minutes of Q&A for anyone who has a burning question about AI. You can register for his free webinar by subscribing to his newsletter here:https://genaitraining.co.nz/webinar

Ever thought about how LinkedIn could revolutionize book marketing for authors who dread the traditional marketing approach?This week's guest expert is Sophie Lechner, a speaker, author, and business coach specializing in helping entrepreneurs attract clients in a natural and authentic way. Sophie shares her "Magnet Model," a powerful framework that enables authors to use LinkedIn effectively to market their books.Discover how the Magnet Model—focused on mission, message, and movement—can transform your book marketing approach into one that feels genuine and engaging. Sophie also offers insights on how to talk about your work, connect with your audience, and use your book as part of a bigger mission.Key Takeaways:Embrace Visibility: The Magnet Model focuses on your mission and message, helping you overcome the discomfort of self-promotion.The Power of LinkedIn: Use LinkedIn to connect with a wider audience through authentic conversations and storytelling.Non-Traditional Marketing: Forget sleazy sales tactics—build genuine connections and serve your audience with value.Create Your Movement: Extend your message beyond your client base, creating a ripple effect to draw in more people.Unlock Your Impact: Align your marketing with your passion for your work to ensure your message flows authentically.Tune in to discover actionable strategies to revolutionize your book marketing approach.*************************************************************************Want to Get Your Message Out to Millions? You're just one idea or connection away from transforming your career. You could find it at the 3-Day Virtual Expert's Bootcamp with 5x TEDx Speaker & Bestselling Author Corey Poirier. ✅ Learn how to: Land a TEDx Talk Build a thriving speaking business Write & launch a bestselling book Secure media opportunities Attract high-level connections Real success stories:

Did you know branding can make a huge difference in your book marketing success?This week's interview is with Kim Rozdeba, a branding expert with over 30 years of experience. He breaks down author branding, sharing insights from his books, Branding Queens and Loyalnomics.We explore the difference between branding yourself as an author versus branding your book, plus key strategies to build a strong connection with your audience.Key Takeaways:Author vs. Book Branding – Understand the difference and where to focus for the best results.The Five Branding Pillars – Kim's essential framework: Commitment, Construct, Community, Content, and Consistency.The Power of Emotion – Learn why making readers feel something is crucial for branding success.Know Your Why – Define your purpose to create a brand that lasts.Consistency is Key – A strong, consistent message builds trust and credibility.Tune in to learn how to position yourself and your book for long-term success!*************************************************************************Want to Get Your Message Out to Millions? You're just one idea or connection away from transforming your career. You could find it at the 3-Day Virtual Expert's Bootcamp with 5x TEDx Speaker & Bestselling Author Corey Poirier. ✅ Learn how to: Land a TEDx Talk Build a thriving speaking business Write & launch a bestselling book Secure media opportunities Attract high-level connections Real success stories:

Have you ever wondered how LinkedIn can help you grow your audience and build your author brand? In this week's episode, I interview Sandra Long, a global LinkedIn expert, TEDx speaker, and bestselling author. She shares simple but powerful strategies for authors and speakers to use LinkedIn effectively.From creating a standout profile to connecting with the right people, Sandra explains how LinkedIn can amplify your visibility and influence.Key Takeaways:LinkedIn is Essential: Use it to boost your visibility and connect with the right people.Comment Strategically: Thoughtful comments can lead to big opportunities.Optimize Your Profile: Create a strong headline, engaging bio, and clear experience details.Leverage Features: Use tools like newsletters and videos to share your expertise.Build Genuine Relationships: Focus on being supportive and showing gratitude to grow your network.Tune in to learn how to make LinkedIn a game-changer for your author brand.*************************************************************************Time for a Social Media UpgradeEver wonder how some authors effortlessly post engaging content daily on social media? If you're tired of struggling to come up with ideas or over-promoting your book, it's time for an upgrade. Introducing Author Social Assistant – the tool that takes all the guesswork out of your social media. They've spent months perfecting a proven formula, creating engaging images and captions, and delivering them to you on a scheduling calendar. No more wondering what to post next – just follow the plan! And here's the best part: it's not a subscription! Get lifetime access with a $200 discount if you order between January 20th-31st. This is an incredible deal. Don't waste time or money hiring an agency – get everything you need for just a fraction of the price. Grab your discount now and start making your social media work for you!

How can storytelling improve your book marketing?This week's guest is Douglas Vigliotti, author of Aristotle for Novelist and Tom Collins, A Slightly Crooked Novel. Doug, an expert in storytelling and marketing, shares how authors can use storytelling to stand out.From finding personal stories to using them in marketing, Doug explains how storytelling can attract your audience and make your book more appealing.Key Takeaways:Essentials of Storytelling: Learn the key parts of storytelling, like protagonist, plot, and obstacles, and apply them to your book and brand.Character Traits: Know the four traits of good characters: goodness, appropriateness, relatability, and consistency.Crafting Your Message: Learn how to make your story believable to keep the audience engaged.Identifying Stories: Get tips on finding and recording your own stories for marketing.Avoiding Exaggeration: Understand why keeping your story believable is crucial for effective marketing.Tune in to learn how storytelling can boost your book marketing.*************************************************************************Time for a Social Media UpgradeEver wonder how some authors effortlessly post engaging content daily on social media? If you're tired of struggling to come up with ideas or over-promoting your book, it's time for an upgrade. Introducing Author Social Assistant – the tool that takes all the guesswork out of your social media. They've spent months perfecting a proven formula, creating engaging images and captions, and delivering them to you on a scheduling calendar. No more wondering what to post next – just follow the plan! And here's the best part: it's not a subscription! Get lifetime access with a $200 discount if you order between January 20th-31st. This is an incredible deal. Don't waste time or money hiring an agency – get everything you need for just a fraction of the price. Grab your discount now and start making your social media work for you!

Have you considered using your podcast guest appearances to help market your book?This week's guest is Lyndsay Phillips, CEO of Smooth Business Podcasting and host of Leverage Your Podcast. Lyndsay is an expert in turning podcast content into tools that boost visibility and build authority for authors, coaches, and thought leaders.She shares practical tips on how to take charge of your podcast guest spots and repurpose them into content that attracts leads, clients, and partnerships.Key Takeaways:Take Charge of Your Guest Appearances: Don't rely on hosts—promote yourself to boost visibility and credibility.Turn Podcasts into Content: Repurpose interviews as blogs, social posts, or short videos to reach more people.Show Your Expertise: Share guest spots on LinkedIn and your website to build authority.Drive Traffic and Leads: Use clear calls to action to turn listeners into visitors and clients.Create a System: Create a process to repurpose content and delegate tasks for consistent marketing.Tune in and discover how to make the most of podcast guesting to grow your audience and market your book.*************************************************************************REALIGN, REINVENT, and RELAUNCH! Your Roadmap to Lasting Success Starts Here Are you ready to create the life you've always envisioned? In just a few days, my friend, Hilary DeCesare is opening enrollment for her highly anticipated program, Flip Your World in 40 Days, a proven 40-day journey designed for women ready to break through limiting beliefs and unlock a life of purpose and momentum. What sets this unique program apart? ● Rewire limiting beliefs with neuroscience-backed tools. ● Build unstoppable momentum with daily practices and powerful accountability. ● Unlock your purpose-driven roadmap to long-term success in your personal life, career, and relationships. Through live coaching, community support, and innovative tools, you'll stay inspired and on track to achieve your biggest breakthroughs. [Mark Your Calendar—Enrollment Opens Soon!] This is your chance to work directly with a coach who has guided millionaires, billionaires, celebrities, entrepreneurs, and leaders to life-changing success. Get ready to realign, reinvent, and relaunch!

Ever thought about using a creative brief to make writing and marketing your book easier?This week's guest expert is Peter Murphy Lewis, founder of StrategicPete.com and fractional Chief Marketing Officer. Peter is known for turning complex marketing ideas into clear, useful strategies. He explains how to treat your book like a business, and how to tackle your marketing fears.Learn how a creative brief can act as your "road map" to success and why book marketing should start before you finish writing. Peter's insights can transform how you plan, write, and market your book.Key Takeaways:Start with a Creative Brief: Create a plan to set goals, measure success, and stay on track before you start writing.Treat Your Book Like a Business: Build a mission statement and track progress like a company to reduce risks and stay focused.Face Marketing Fears: Use "fear-setting" to name, understand, and tackle your worries about marketing and publishing.Begin Marketing Early: Use simple, affordable strategies like LinkedIn and YouTube to grow interest before your book launches.Focus on Feedback: Engage with a niche audience and value quality feedback over big numbers.Tune in to learn how smart planning and creative marketing can help your book succeed!*************************************************************************REALIGN, REINVENT, and RELAUNCH! Your Roadmap to Lasting Success Starts Here Are you ready to create the life you've always envisioned? In just a few days, my friend, Hilary DeCesare is opening enrollment for her highly anticipated program, Flip Your World in 40 Days, a proven 40-day journey designed for women ready to break through limiting beliefs and unlock a life of purpose and momentum. What sets this unique program apart? ● Rewire limiting beliefs with neuroscience-backed tools. ● Build unstoppable momentum with daily practices and powerful accountability. ● Unlock your purpose-driven roadmap to long-term success in your personal life, career, and relationships. Through live coaching, community support, and innovative tools, you'll stay inspired and on track to achieve your biggest breakthroughs. [Mark Your Calendar—Enrollment Opens Soon!] This is your chance to work directly with a coach who has guided millionaires, billionaires, celebrities, entrepreneurs, and leaders to life-changing success. Get ready to realign, reinvent, and relaunch!

This episode originally aired on May 29th and was one of the top downloads in 2024. If you missed it, now's your chance to catch up, or for those who want another dose of Megan Dougherty's incredible wisdom. Enjoy!Thank you for being a dedicated Book Marketing Mentors listener.Wishing you a happy holiday season*****************************************How can launching a podcast boost your book's success and enhance your business growth?Welcome to another episode of Book Marketing Mentors, where we delve into proven strategies, tools, and tips to help you market and sell your books.This week, I sat down with Megan Dougherty, a digital marketing strategist and co-founder of "One Stone Creative."With her expertise in online business development and podcasting for business, Megan offers invaluable insights on leveraging podcasts to amplify your book's reach and business success.Key Takeaways:Pod Curious Phase: Evaluate if podcasting is the right fit for your book and business.Benefits of Podcasting: Understand the multiple benefits of podcasting, including increased visibility and audience engagement.Content Repurposing: Use your book's research and content as the foundation for your podcast episodes.Choosing the Right Format: Decide between solo episodes and interviews based on your goals.Building Intimacy with Your Audience: Leverage podcasting's personal connection to build trust and loyalty among your listeners.Here's how to find out more about the podcast services Megan offers*************************************************************************REALIGN, REINVENT, and RELAUNCH! Your Roadmap to Lasting Success Starts Here Are you ready to create the life you've always envisioned? In just a few days, my friend, Hilary DeCesare is opening enrollment for her highly anticipated program, Flip Your World in 40 Days, a proven 40-day journey designed for women ready to break through limiting beliefs and unlock a life of purpose and momentum. What sets this unique program apart? ● Rewire limiting beliefs with neuroscience-backed tools. ● Build unstoppable momentum with daily practices and powerful accountability. ● Unlock your purpose-driven roadmap to long-term success in your personal life, career, and relationships. Through live coaching, community support, and innovative tools, you'll stay inspired and on track to achieve your biggest breakthroughs. [Mark Your Calendar—Enrollment Opens Soon!] This is your chance to work directly with a coach who has guided millionaires, billionaires, celebrities, entrepreneurs, and leaders to life-changing success. Get ready to realign, reinvent, and relaunch!

This episode originally aired on February 7th and was one of the top downloads in 2024. If you missed it, now's your chance to catch up, or for those who want another dose of Caelan Huntress's incredible wisdom. Enjoy!Thank you for being a dedicated Book Marketing Mentors listener.Wishing you a happy holiday seasonThis episode originally aired on February 7th and was one of the top downloads in 2024. If you missed it, now's your chance to catch up, or for those who want another dose of Caelan Huntress's incredible wisdom. Enjoy!Thank you for being a dedicated Book Marketing Mentors listener.Wishing you a happy holiday season*********************************************How good are you at marketing yourself?Join me as I interview Caelan Huntress, the brilliant mind behind Stellar Platforms and the bestselling author of "Marketing Yourself." Caelan shares essential strategies for effective book marketing, emphasizing the journey towards finding what truly works. Key takeaways include:Avoiding Ineffective Marketing: Emphasizing the risk of using unreliable methods and the search for strategies that consistently lead to success.Crafting a Unique Marketing Approach: Trying new marketing techniques to find ones that connect personally with your audience.Building Your Personal Platform: Caelan discusses the four cornerstones: your message, offerings, strategy, and systems, and how they all affect marketing yourself.Overcoming Imposter Syndrome: Sharing advice from successful individuals to help authors overcome self-doubt.And, a whole lot more...Tune in now for a treasure trove of practical information for authors who want to refine their marketing approach and boost book sales. (I have a sneaking suspicion that might be you!)*************************************************************************REALIGN, REINVENT, and RELAUNCH! Your Roadmap to Lasting Success Starts Here Are you ready to create the life you've always envisioned? In just a few days, my friend, Hilary DeCesare is opening enrollment for her highly anticipated program, Flip Your World in 40 Days, a proven 40-day journey designed for women ready to break through limiting beliefs and unlock a life of purpose and momentum. What sets this unique program apart? ● Rewire limiting beliefs with neuroscience-backed tools. ● Build unstoppable momentum with daily practices and powerful accountability. ● Unlock your purpose-driven roadmap to long-term success in your personal life, career, and relationships. Through live coaching, community support, and innovative tools, you'll stay inspired and on track to achieve your biggest breakthroughs. [Mark Your Calendar—Enrollment Opens Soon!] This is your chance to work directly with a coach who has guided millionaires, billionaires, celebrities, entrepreneurs, and leaders to life-changing success. Get ready to realign, reinvent, and relaunch!

Have you ever considered how mastering the editing process could take your manuscript to new heights of success?This week's guest expert is Jeanette Smith, a copy editor, content writer, and mermaid Instagrammer. She reveals her expert insights into demystifying the editing process and how self-editing skills can lead to a polished manuscript that stands out.Discover the secrets to improving your manuscript, from understanding different types of editing to mastering self-editing techniques. With Jeanette's guidance, you'll gain the confidence and clarity to tackle editing like a pro.Key Takeaways:Types of Editing: Understand the differences between developmental editing, line editing, copyediting, and proofreading, and when to use each.Self-Editing Basics: Master the three keys to self-editing—mindset, knowledge, and tools—to improve your work.Practical Self-Editing Tips: Use strategies like notes-to-self and breaks to refine your writing and stay creative.Finding the Right Editor: Learn how to choose an editor who fits your genre, editing needs, and personal style.Avoiding Editing Mistakes: Spot common pitfalls like poor structure, complex language, and missing citations—and learn how to fix them.Tune in to refine your editing skills and take your manuscript from good to outstanding.*************************************************************************REALIGN, REINVENT, and RELAUNCH! Your Roadmap to Lasting Success Starts Here Are you ready to create the life you've always envisioned? In just a few days, my friend, Hilary DeCesare is opening enrollment for her highly anticipated program, Flip Your World in 40 Days, a proven 40-day journey designed for women ready to break through limiting beliefs and unlock a life of purpose and momentum. What sets this unique program apart? ● Rewire limiting beliefs with neuroscience-backed tools. ● Build unstoppable momentum with daily practices and powerful accountability. ● Unlock your purpose-driven roadmap to long-term success in your personal life, career, and relationships. Through live coaching, community support, and innovative tools, you'll stay inspired and on track to achieve your biggest breakthroughs. [Mark Your Calendar—Enrollment Opens Soon!] This is your chance to work directly with a coach who has guided millionaires, billionaires, celebrities, entrepreneurs, and leaders to life-changing success. Get ready to realign, reinvent, and relaunch!

Did you know podcast marketing can boost your book's reach and impact?This week's guest expert is Suzanne Tregenza Moore, best-selling author of Hang on Tight, Learn to Love the Rollercoaster of Entrepreneurship, and host of the podcast All Things Authopreneur. Suzanne specializes in helping rising thought leaders and nonfiction authors focus on revenue and thought leadership status.From preparing impactful podcast interviews to converting listeners into clients, discover the nuances of using podcast appearances as a powerful marketing tool for your book. Understanding the art of podcast interviews can open doors to new opportunities and boost your book's visibility.Key Takeaways:Using Podcast Interviews: Learn why podcasts are a great way for nonfiction authors to share expertise and attract clients.Crafting Your Message: Understand the value of a clear marketing message and how to set goals before your interview.Engaging the Audience: Discover how to give thoughtful answers that keep both hosts and listeners interested.Mentioning Your Work: Find out how to mention your services or courses naturally without overdoing it.Offering Free Resources: See how free lead magnets can help you connect with potential clients from the podcast.Tune in to master the art of podcast marketing and boost your book's reach and impact.*************************************************************************Do you want every PODCAST GUEST APPEARANCE to PAY OFF, save you time and BOOST SALES?PODCAST GUESTS Use This FREE Guide & Checklist To Attract More Leads, Clients & Opportunities From Your Interviews Easy Ways To Repurpose How to repurpose your interviews to grow an audience, attract your ideal client, and get more calls on your calendar. Don't Miss This Step Skipping this step is sabotaging your results, and here's how to fix it! Avoid Leaving $ On The Table How to be in control of your authority, positioning and visibility to avoid leaving money on the table. Click here to download your FREE Guide & Checklist To Attract More Leads, Clients Thanks to our sponsor Leverage Your Podcast

Have you ever wondered how embracing imperfections can enhance your book marketing strategy?This week's guest expert is Michele Molitor, CEO of Nectar Consulting, transformational coach, clinical hypnotherapist, and author of "I Am Perfectly Flawsome." She shares invaluable insights on conquering perfectionism to boost your book marketing and personal growth.From embracing imperfections to rewiring your mindset, discover the transformational techniques to help you overcome self-doubt and amplify your book's success. Understanding these dynamics can set your book marketing efforts apart.Key Takeaways:Understanding Perfectionism: Learn how perfectionism stems from trauma and stops you from reaching your best in life and in your book marketing. Embracing Imperfection: Discover how accepting being "flawsome" can bring more success and happiness. Rewiring Your Mindset: Explore Michele's method that combines coaching and neuroscience to shift limiting beliefs. Practical Tools for Growth: Get practical tips like mindfulness, self-compassion, and setting achievable goals to overcome perfectionism. Impact on Book Marketing: See how letting go of perfectionism leads to confident, authentic, and more effective book marketing.Tune in to unlock the secrets of overcoming perfectionism and take your book marketing efforts to new heights.*************************************************************************3 Proven Strategies to Boost Your Podcast Success!Are you passionate about sharing your knowledge and expertise? Do you dream of changing lives and building a successful podcast? Then this webinar is for you! Join Sam Liebowitz, Director and Executive Producer of Talking Alternative Broadcasting, for an engaging 60-minute workshop where you'll discover: The secret to podcast success that doesn't require millions of listeners. How to create impactful content that resonates with your audience. Strategies to stay consistent and keep your show thriving. Plus, we'll explore real-life case studies from successful podcasts like "Tony Martignetti Nonprofit Radio" and "Secrets of the Sire" to help you learn what works. Event Details: • Date: December 5th 2024 • Time: 2 PM EDT / 11 AM PDT • Duration: 60 minutes with a Q&A session to address all your questions. Reserve your spot today! Limited seats available for a more personal experience Ready to take the first step toward podcast success? ************************************************************************

Thank you for being a loyal podcast listener. I'm extremely grateful!Thanksgiving Greetings***************************Have you ever wondered how asking the right questions can skyrocket your book sales?This week's guest expert is Mark Victor Hansen, co-creator of the Chicken Soup for the Soul series, and a prolific author known for his contributions to inspirational literature. Mark shares his proven strategies for transforming your book marketing approach through the power of asking.Discover practical methods to engage your audience, build meaningful connections, and break through the roadblocks that hinder your book's success. Explore the art of goal-setting, the significance of curiosity, and the impact of collaborative efforts to elevate your book's reach.Key Takeaways...The Power of Asking: Learn how asking good questions can boost your book marketing success and help you reach higher financial goals.Reengaging Your Audience: Find out how offering value, like collaborative efforts, can re-engage your readers and build excitement.Overcoming Roadblocks: Spot common challenges in writing and marketing, and learn simple ways to overcome them.Nurturing Curiosity: Discover how to spark curiosity in yourself and your audience to keep them engaged and growing.Leveraging Collaboration: See how mastermind groups and supportive communities can help you sell more books.Tune in to uncover the secrets to becoming a successful author and take advantage of Mark Victor Hansen's rich experience in the literary world.Get your copy of Mark's book Ask!: The Bridge from Your Dreams to Your Destiny *************************************************************************BLACK FRIDAY 75+ Kindle Business Books Discounted to 99 cents! Ready for Black Friday sales? My friend, Robbie Samuels, organized over 70 business authors to lower their Kindle book price for a Black Friday Kindle Cross-Promotion Sale. What does that mean for you?? 75+ Kindle business books discounted to 99 cents from #BlackFriday until #CyberMonday. There are books in these categories: Book Publishing & Marketing, Personal Transformation, Small Business, and Workplace Communication & Leadership. Get as many as you'd like. No email opt-in is required. ************************************************************************

Do you want to learn how poetry can transform your book marketing strategy?This week's guest expert is Viral Gor, a celebrated Canadian poet and author known as Virus the Poet. Viral shares his journey, creative process, and insights on using poetry to engage readers on a deeper, emotional level.Discover the art of captivating your audience through authentic storytelling and relatable themes. Viral's unique perspective can help you leverage poetry to enhance your book's impact and reach.Key Takeaways:The Power of Conciseness: Learn to deliver powerful messages in fewer words to capture short attention spans.Inspiration and Vulnerability: Use personal stories to show authenticity and connect with your audience.Emotional Connection: Discover how to evoke emotions to make your work relatable and impactful.Facts and Creativity: Balance facts with creative storytelling to inform and entertain.Mistakes to Avoid: Learn common pitfalls to keep your storytelling strong.Tune in to transform your marketing approach and connect with readers on a deeper, more meaningful level.*************************************************************************BLACK FRIDAY 75+ Kindle Business Books Discounted to 99 cents! Ready for Black Friday sales? My friend, Robbie Samuels, organized over 70 business authors to lower their Kindle book price for a Black Friday Kindle Cross-Promotion Sale. What does that mean for you?? 75+ Kindle business books discounted to 99 cents from #BlackFriday until #CyberMonday. There are books in these categories: Book Publishing & Marketing, Personal Transformation, Small Business, and Workplace Communication & Leadership. Get as many as you'd like. No email opt-in is required. ************************************************************************

Have you considered how a strategic preorder campaign can skyrocket your book's success?This week's guest expert is Kimberley Wells Eley, founder of KWE Publishing and an experienced guide for authors navigating from idea to publication. She shares essential strategies for turning your book into a thriving business while creating buzz through effective preorder campaigns.Learn how to market your book effectively, from finding your ideal reader to using social media for preorders. Engaging your audience early and building anticipation will boost your book's visibility and sales.Key Takeaways:Identifying Your Ideal Reader and Purpose: Discover why identifying your book's audience and aligning your goals is key to your book's success. Preorder Campaign Strategy: Learn why starting your preorder campaign early, building excitement, and using tools like Tailwind and Linktree are essential for engaging potential readers. Treating Your Book Like a Business: Learn how branding yourself as an expert through your book and connecting with event planners for speaking opportunities can boost your success. Avoiding Common Marketing Mistakes: Discover why rushing preorders harms your momentum and how timing your efforts right helps build strong anticipation. Cheerful Relentlessness: Adopt a mindset of cheerful perseverance—balancing consistent marketing efforts with fresh strategies to ensure your message connects with your audience.Tune in to master the art of turning your book into a business and creating preorder campaigns that build significant buzz and anticipation.Here's how to get your copy of Kimberley's ebook "How Do You Know If You AreReady to Publish Your Book?" *************************************************************************BLACK FRIDAY Kindle Cross-Promotion Campaign Authors of nonfiction BUSINESS books are invited to participate in this campaign during the weekend of Black Friday 2024. The campaign is focused on four days over the holiday weekend.If you published a business book, this is a low-cost way to market your book and boost sales. No email opt-in is required for readers to access the list of dozens of discounted business books.The deadline to sign up is November 10: www.robbiesamuels.com/KindlePromo ************************************************************************

Have you ever wondered how to improve your virtual presentation skills to captivate and engage your audience?This week's guest expert is David Doerrier, a professional speaker, trainer, and coach with over 30 years of experience in effective communication. Known for his captivating style and expertise in adult learning theory, David shares essential tips for mastering virtual presentations.Learn the key elements of a successful virtual presentation, from understanding your audience to using engaging visuals and mastering your voice.Key Takeaways:Engagement Strategies: Discover practical tips for engaging your audience online.Preparation Essentials: Learn the importance of preparation by defining your goals, understanding your audience, and organizing your presentation for maximum impact.Visual Communication: Discover how visuals can enhance virtual presentations and learn the best ways to use PowerPoint to support your message without overwhelming your audience.Voice and Delivery: Learn how recording your presentation can help you improve your voice and delivery, so you appear confident and engaging.Dealing with Anxiety: Discover ways to manage presentation anxiety by realizing your audience supports you and is focused on hearing your message.Tune in to master the art of virtual presentations and connect with your audience like never before.Download "Engaging Your Virtual Audience"*************************************************************************BLACK FRIDAY Kindle Cross-Promotion Campaign Authors of nonfiction BUSINESS books are invited to participate in this campaign during the weekend of Black Friday 2024. The campaign is focused on four days over the holiday weekend.If you published a business book, this is a low-cost way to market your book and boost sales. No email opt-in is required for readers to access the list of dozens of discounted business books.The deadline to sign up is November 10: www.robbiesamuels.com/KindlePromo ************************************************************************

How can you monetize your podcast, even with a small audience?In this episode, I interview podcast expert and consultant Traci DeForge. With over 30 years of experience in broadcast media and business development, Traci is the founder of Produce Your Podcast and the creator of the Podcast Management Academy. Discover practical, step-by-step strategies for monetizing your podcast—no matter the size of your audience. Whether you're just starting or have a niche show, Traci DeForge's expert advice will help you unlock new revenue streams and grow your podcast successfully!Key Takeaways:Niche Audiences are Powerful: You don't need a massive following to attract sponsors. Smaller, engaged audiences offer higher value for niche brands.Sponsor Strategically: Start with local brands or partners you already know. Leverage Your Own Products: Use your podcast to promote your own services, books, or products.Create Sponsorable Segments: Develop special show segments or repurpose content to attract specific sponsors.Break the Myths About Downloads: Focus on the quality of your audience and create custom sponsorship opportunities.Tune in now to discover practical, step-by-step strategies for monetizing your podcast.Connect with TraciLinkedIn: https://www.linkedin.com/in/tracilongdeforge/*************************************************************************BLACK FRIDAY Kindle Cross-Promotion Campaign Authors of nonfiction BUSINESS books are invited to participate in this campaign during the weekend of Black Friday 2024. The campaign is focused on four days over the holiday weekend.If you published a business book, this is a low-cost way to market your book and boost sales. No email opt-in is required for readers to access the list of dozens of discounted business books.The deadline to sign up is November 10: www.robbiesamuels.com/KindlePromo ************************************************************************

Have you ever considered leveraging joint venture partnerships to amplify your book's reach?This week's guest expert is Danny Bermant, renowned joint venture strategist known as Captain JV. He has helped over 500 joint venture partners generate millions through collaborations and is here to share his insights on how non-fiction authors can benefit from strategic partnerships.From understanding the core concept of joint ventures to finding the right partners, and ensuring your readiness, Danny reveals how authors can effectively collaborate to maximize their book's visibility and sales. Discover actionable strategies to boost your book's marketing potential through meaningful partnerships.Key Takeaways:Understanding Joint Ventures: Learn what joint venture partnerships are and how they can provide a mutually beneficial platform for authors and their partners. Finding the Right Partners: Get insights into identifying and reaching out to potential joint venture partners that align with your book's target audience.Preparing for Partnerships: Discover the essential components authors need to have in place before embarking on joint venture collaborations to ensure success. Effective Collaboration: Understand the importance of clear communication and due diligence in forming strong, reliable joint venture partnerships.Leveraging Technology: Explore various platforms and tools that can assist in managing and tracking joint venture activities efficiently to maximize results.Tune in to unlock the potential of joint venture partnerships and elevate your book's marketing strategy to new heights.Go to Danny's website to sign up for his live training:  A 3-step process to build six successful JV partnerships that can generate seven figures of revenue for your  business (without advertising or sleazy selling).*************************************************************************BLACK FRIDAY Kindle Cross-Promotion Campaign Authors of nonfiction BUSINESS books are invited to participate in this campaign during the weekend of Black Friday 2024. The campaign is focused on four days over the holiday weekend.If you published a business book, this is a low-cost way to market your book and boost sales. No email opt-in is required for readers to access the list of dozens of discounted business books.The deadline to sign up is November 10: www.robbiesamuels.com/KindlePromo ************************************************************************

Have you thought how being a podcast guest could boost your book marketing?This week's guest is Julie Fry, founder of Your Expert Guest, a podcast guest booking agency. Julie shares valuable tips for nonfiction authors on how to find and land podcast guest spots to increase visibility and attract new clients.Julie walks you through how to find the right podcasts, make the most of your guest appearances, and get your book in front of more people.Key Takeaways:Know Your Goal: Understand why you want to be a guest. Decide your goal before you start pitching.Find the Right Podcasts: Learn smart ways to find podcasts that match your expertise and audience. Create a Strong Pitch: Get tips on how to research podcasts and craft personalized pitches to grab the host's attention.Make the Most of Your Interview: Learn the do's and don'ts of being a guest to ensure a memorable and effective interview that benefits both you and the host.Repurpose Your Content: Discover creative ways to turn your podcast interviews into content to maximize your reach.Tune in to learn how to make the most of your podcast guest spots and boost your book marketing success.3 Resources from Julie:1) Custom Podcast Pitch List: 2) Blog post on finding podcasts to be a guest3) "Best Guest Ever" Checklist*************************************************************************BLACK FRIDAY Kindle Cross-Promotion Campaign Authors of nonfiction BUSINESS books are invited to participate in this campaign during the weekend of Black Friday 2024. The campaign is focused on four days over the holiday weekend.If you published a business book, this is a low-cost way to market your book and boost sales. No email opt-in is required for readers to access the list of dozens of discounted business books.The deadline to sign up is November 10: www.robbiesamuels.com/KindlePromo ************************************************************************

Have you ever found it hard to create marketing messages that really connect and charm your audience?This week's guest is Jason Van Orden, a growth strategist with almost 20 years of experience. Jason has launched over 60 online courses and helped over 10,000 entrepreneurs. He shares his tips on how to craft messaging hooks that grab your audience's attention.Jason discusses how to make your messages stand out by focusing on what matters most to your audience. His advice helps you improve your marketing strategies so they resonate and drive engagement.Key Takeaways:Understanding Remarkability: Discover four elements to create a memorable hook that grabs attention and interest.The Eclipse Factor: Learn how to simplify your marketing to reach the right audience with the Eclipse Factor and the '3 R's' framework.Practicing Relevance: Target your audience's needs and challenges by speaking directly to them and customizing your message.Building Resonance: Discover how to build trust and connect with your audience by using three key skills,Tune in to learn how aligning your marketing messages with what your audience cares about helps boost your book marketing success and increase your sales.Get information on Jason's workshops and download his worksheets to create  your marketing messaging hooks.*************************************************************************Dreaming of writing a book? Looking for a way to publish your book baby? Wondering how to leverage your book to create revenue for your business? Check out the Biz Book Publishing Hub and you'll be one connection away from finding the perfect next step—whether you're just starting to sketch out your book idea or navigating the complexities of publishing and marketing. I'm one of more than 50 Hub Partners ready to support your project with free tools and expert guidance. Find out how this fantastic resource can help entrepreneurs like you become authors: www.BizBookPublishingHub.com. ************************************************************************

Have you ever thought how being playful and experimenting can help generate new sales leads?This week's guest is Nikki Rausch, CEO of Sales Maven, and a sales coach certified in neurolinguistic programming. Nikki teaches real, effective sales strategies and shares her tips for better book marketing.From creating conversations to building strong relationships, Nikki offers practical ways to boost your book sales and manage sales anxiety. She explains how to spark curiosity, use neurolinguistic programming, and turn rejections into future opportunities.Key Takeaways:Stay Flexible: Talk naturally, not from a script, to build better relationships in sales conversations,Create Curiosity: Spark curiosity to easily engage in clients' conversations.Handle Rejection: Don't take rejection personally. Stay open to future opportunities.Use Convincer Strategies: Repeated positive interactions build trust and can lead to sales.Build Real Relationships: Focus on helping and understanding client needs, instead of pushing for a sale.Tune in to change how you think about sales and grow your book's success through real and engaging conversations.*************************************************************************Dreaming of writing a book? Looking for a way to publish your book baby? Wondering how to leverage your book to create revenue for your business? Check out the Biz Book Publishing Hub and you'll be one connection away from finding the perfect next step—whether you're just starting to sketch out your book idea or navigating the complexities of publishing and marketing. I'm one of more than 50 Hub Partners ready to support your project with free tools and expert guidance. Find out how this fantastic resource can help entrepreneurs like you become authors: www.BizBookPublishingHub.com. ************************************************************************

Have you ever thought how starting your own podcast can boost your book marketing?This week's guest is Sam Liebowitz, TEDx speaker, bestselling author of Everyday Awakening, and host of The Conscious Consultant Hour. Sam shares how podcasting can grow a dedicated audience and boost your book sales. Discover the advantages of hosting your own podcast and strategies to engage listeners. For authors, podcasting offers a powerful way to connect with people and turn them into loyal readers and customers.Key Takeaways:Hosting vs. Guesting: Find out why hosting your own podcast builds stronger loyalty than just being a guest.Navigating the Podcast Space: Most podcasts die quickly, leaving plenty of room for new voices.Styles and Strategies: Learn if a solo or interview-based podcast works best for your goals and how each can boost your audience and reputation.Consistency is Key: See why sticking to a regular schedule is important for building and keeping a loyal audience.Early Stage Realities: Break the myth of perfection.  Tune in to learn how podcasting can be a powerful tool in marketing your book and helping you grow a dedicated audience.*************************************************************************Do you feel like your book is a well-kept secret? Learn quick, effective techniques to simplify and boost your book marketing. 5-Day Book Marketing Mini-Course ************************************************************************

Have you ever wondered how audiobooks can transform your book marketing strategy?In this episode of "Book Marketing Mentors," my guest expert is Tina Dietz, an award-winning speaker, audiobook publisher, and expert in vocal leadership. Tina is the founder of Twin Flames Studios, and she shares her insights on how audiobooks can play a key role in your book marketing.Tina discusses the journey of creating an audiobook, the details of non-fiction narration, and how to make the most of audiobooks in your marketing plan. Whether you're thinking about audiobooks or already making one, this episode is full of practical tips.Narration Flexibility: Non-fiction audiobook narrators don't need to be perfect. Small changes that don't change the meaning are fine.Plan Early: Authors benefit from thinking about audiobooks early on. It saves time and helps them reach more readers.Professional vs. DIY: Recording your audiobook has drawbacks. Pros deliver better quality and keep listeners engaged.Book Promotion: Writing a book is like raising a child—it's a long process. Promotion after publication is crucial. AI Narration: AI has come a long way, but it still lacks the emotional depth and natural sound of human narration, which makes professional narrators crucial.Tune in to learn more about audiobooks and how they can change your marketing strategy.*************************************************************************This is something you didn't know you needed. As an author, you're looking for useful shortcuts…What are easy ways to get your book in front of your audience?What would make things faster and easier to get the word out?What would make your audience stick with you beyond the experience of the book itself? The answer to each of these questions might surprise you…It's an audiobook! If the thought of an audiobook makes you feel a little stressed or confused, you're not alone. It's why so many authors never get around to doing one. I want to change that for you. On September 19th at 12 PM Eastern, my good friend and colleague, Tina Dietz of Twin Flames Studios, is hosting an in-depth live event to give you all of the most important information you need about audiobooks right now. Get all the details here! ************************************************************************

Have you ever considered how transforming your book into an online course can boost your revenue and engagement?This week's guest expert is Parchelle Tashi, an award-winning creative educator and former teacher who has won awards for her work. She helps authors turn their books into online courses that are fun, easy to understand, and successful.Parchelle helps you create successful learning experiences by showing you how to simplify course structures and use digital workbooks. You'll also learn how to make money from your book content and keep learners engaged using practical activities and games.Key Takeaways:Simplifying Course Structures: Design online courses with a clear promise and a simple, focused structure to avoid overwhelming your audience.Practical Application: Make your courses more engaging and improve completion rates by including real-world applications.Leveraging Digital Workbooks: Boost learning with interactive workbooks that blend videos, multimedia, and space for reflection and practice.Revenue Potential: Boost your book sales by cross-selling online courses.Building Community through Gamification:Gamify learning, build community, and keep students motivated Tune in now to turn your book into engaging courses, boost your author brand and make money!*************************************************************************No one wants what you're selling (ouch) – but they want THIS…… what they want is the *transformation* that it provides.Only question is: how do you sell that transformation? My friend and colleague Lisa Bloom, CEO and founder of Story Coach, will show you during her upcoming LIVE training, Story Selling Workshop. It's 100% free and it's happening at 3 different times, between September 12 and 14. All you have to do is pick a time and register here: And be sure to come ready to take plenty of notes… because Lisa has a reputation for overdelivering! :-) ************************************************************************

Have you ever wondered how storytelling can drive your book marketing success?This week's guest expert is Lisa Bloom, best-selling author, speaker, coach, and founder of Story Coach. She shares invaluable insights on how authentic storytelling can transform your marketing strategy.Discover the art of making connections through compelling narratives, from harnessing the power of personal anecdotes to crafting stories that resonate with your audience. Understanding the principles of storytelling can set your book apart and build lasting trust with your readers.Key Takeaways:The Power of Storytelling in Marketing: Learn how storytelling strengthens marketing by building trust and connecting with your audience.Finding the Right Story: Discover how to turn life moments into stories that connect with your audience and boost your marketing. The Story of You: Uncover the power of your personal story—your passion and journey—and how sharing it can connect you with your audience and clients. Identifying Your Audience: Learn how to craft a story that speaks directly to your target audience's experiences, struggles, and desires. The Failure Story: Discover how sharing your failure stories can humanize you, build trust, and create a deeper connection with your audience.Tune in to discover storytelling secrets that can take your book's impact to the next level.Get your complimentary copy of Lisa's new book "Seven Stories That Sell" before Saturday, September 7!*************************************************************************Sponsored by Aviva Publishing. For over 30 years, we've dedicated ourselves to support nonfiction authors on their journey to publish andsell their books in bulk. Our mission is to empower you to establish yourself as a leading authority in a niche market. Do you feel like your book is a well-kept secret? Learn quick, effective techniques to simplify and boost your book marketing. 5-Day Book Marketing Mini-Course ************************************************************************

Have you ever considered how the memoir method can deepen the emotional connection between your readers and your story?This week's guest expert is Amanda Nell Edgar, an award-winning author, ghostwriter, and book coach. She reveals the transformative power of the memoir method, particularly for women looking to share their personal stories.Join us as Amanda shares the nuances of writing a compelling memoir, from distinguishing the core topic and key message to handling legal and emotional complexities. Discover how to turn personal experiences into impactful narratives that resonate with readers.Key Takeaways:Crafting a Core Message: To broaden the impact of your memoir, distinguish the core topic from the key message Legal and Emotional Considerations: Get legal advice and permission before sharing someone else's story.First vs. Third Person Narrative: Choose a writing style that fits your book and your brand.The Power of Emotional Truth: Realize how emotional truth in storytelling connects with readers. Healing Through Storytelling: Sharing personal stories of trauma and adversity can be liberating.Tune in to gain expert insights on writing a memoir that tells your story and also profoundly impacts your readers.*************************************************************************Sponsored by Aviva Publishing. For over 30 years, we've dedicated ourselves to support nonfiction authors on their journey to publish andsell their books in bulk. Our mission is to empower you to establish yourself as a leading authority in a niche market. Do you feel like your book is a well-kept secret? Learn quick, effective techniques to simplify and boost your book marketing. 5-Day Book Marketing Mini-Course ************************************************************************

Have you ever wondered how physical books can boost your book marketing strategy?This week's guest expert is Peter Thomson, the UK's leading strategist for business and personal growth. He shares invaluable insights on using physical books to make a good impression and attract more clients.Discover how to boost your book's value by turning its content into useful products. Grasping Peter's ideas can help you earn more money and enjoy long-term success.Key Takeaways:Importance of Physical Books: Find out why physical books leave a stronger impression than digital ones and why they work better for attracting clients and getting leads.Deluxe Version of Services: Find out why offering a deluxe version of your services or products can make you more money and make your clients happier.Repurposing Content: Learn how to turn your book into different products to reach more people.Effective Lead Magnets: Find out why short books with catchy titles can attract the right audience.Mistakes to Avoid: Learn some common industry mistakes, like trying to make one book serve multiple purposes. Tune in to discover the secrets of physical book marketing and how to effectively repurpose content to amplify your success.*************************************************************************Sponsored by Aviva Publishing. For over 30 years, we've dedicated ourselves to support nonfiction authors on their journey to publish andsell their books in bulk. Our mission is to empower you to establish yourself as a leading authority in a niche market. Do you feel like your book is a well-kept secret? Learn quick, effective techniques to simplify and boost your book marketing. 5-Day Book Marketing Mini-Course ************************************************************************

Have you ever wondered how your subconscious limiting beliefs impact your book marketing success?This week's guest expert is Judy Kane, author of "Your 4 Truths: How Beliefs Impact Your Life." As a transformative coach dedicated to helping individuals overcome subconscious barriers, Judy shares invaluable insights on breaking free from limiting beliefs that can hinder your book marketing efforts.From understanding where subconscious beliefs originate to recognizing and changing self-sabotaging patterns, discover the crucial steps to align your subconscious with your conscious book marketing goals. Key Takeaways:Understanding Subconscious Beliefs: How our subconscious controls most of our behavior, shaping how we act and react.Impact of Childhood Experiences: How your past experiences shape your beliefs can either help or hinder your book marketing.Recognizing Self-Sabotage: Recognize self-sabotaging habits, which are often a result of conflicting views.Techniques for Positive Shift: How to spot and change negative thoughts, so you can be your biggest fan.Practical Steps for Change: How to align your inner beliefs with your book marketing success goals.Tune in to uncover how aligning your conscious and subconscious mindsets can dramatically enhance your book marketing strategy.*************************************************************************Sponsored by Aviva Publishing. For over 30 years, we've dedicated ourselves to support nonfiction authors on their journey to publish andsell their books in bulk. Our mission is to empower you to establish yourself as a leading authority in a niche market. Learn my Top 5 Book Marketing Tips! Sign up for the “Book Marketing Kickstarter 5-Day Challenge”—it's free! ************************************************************************

Have you ever wondered how to boost your writing productivity and beat writer's block?This week's guest expert is Allie Pleiter, international bestselling author and creator of the Chunky Method Writing Technique. She shares invaluable insights on tailoring your writing process to match your personal productivity rhythms to consistently craft engaging content.From discovering your optimal writing "chunk" to understanding how to build a realistic writing plan, learn how to harness your creativity and stay prolific. Understanding these techniques can take your writing productivity to the next level.Key Takeaways:Understanding the Chunky Method: Discover how breaking your writing into manageable "chunks" can help you maintain momentum and increase productivity.Personalizing Your Writing Process: Discover how identifying your unique writing chunk size leads to consistent writing success.Overcoming Writer's Block: Use the Chunky Method to overcome writer's block and boost productivity.Switching Writing Environments: Change your writing environment or tools to shake up your creativity and overcome stagnation.Antidote to Distraction: Find a writing schedule that works for you and minimizes distractions.Tune in to master the art of personalized writing productivity to transform your creative process.*************************************************************************Sponsored by Aviva Publishing. For over 30 years, we've dedicated ourselves to support nonfiction authors on their journey to publish andsell their books in bulk. Our mission is to empower you to establish yourself as a leading authority in a niche market. Learn my Top 5 Book Marketing Tips! Sign up for the “Book Marketing Kickstarter 5-Day Challenge”—it's free! ************************************************************************

Are you ready to transform your business with the power of kindness?Join me for an enlightening conversation with Linda Cohen, also known as the "Kindness Catalyst." Linda, a professional speaker and consultant, shares her insights on the transformative power of kindness in the workplace. With over a decade of experience and two published books, Linda offers invaluable strategies to help authors thrive through compassion and empathy.Key Takeaways:The ROI of Kindness: Discover how kindness can significantly boost your bottom line.Strategic Media Engagement: Learn the importance of local media for book promotion and how to leverage it effectively.Pitching with Confidence: Understand the necessity of pitching yourself and your book with confidence, even when facing imposter syndrome.The Power of Social Media: Utilize LinkedIn to build authentic connections and promote your book and business.Incorporating Kindness in Speaking Engagements: How to weave kindness into your speaking, coaching, or consulting work.Tune in now for actionable insights to elevate your business with the power of kindness!*************************************************************************Sponsored by Aviva Publishing. For over 30 years, we've dedicated ourselves to support nonfiction authors on their journey to publish andsell their books in bulk. Our mission is to empower you to establish yourself as a leading authority in a niche market. Learn my Top 5 Book Marketing Tips! Sign up for the “Book Marketing Kickstarter 5-Day Challenge”—it's free! ************************************************************************

Have you ever wondered why clear communication is essential for your book marketing success?This week's guest expert is Ben Guttmann, a renowned marketing and communications guru and author of "Simply Put: Why Clear Messages Win and How to Design Them."  With his deep experience, Ben helps you simplify your messaging so you can better connect with your audience.Learn the core principles of successful book marketing, from simplicity to clear communication. Discover how fluency and empathetic communication can transform your book's reach.Key Takeaways:

Ever wondered how to protect your book from plagiarism and copyright infringement?This week, I'm thrilled to host David Faux, a multi-talented attorney, entrepreneur, scholar, and former music journalist, who will demystify copyright law and share essential strategies for safeguarding your literary work.Key Takeaways:Understanding Copyright: David explains the five exclusive rights authors have over their work.The Importance of Registration: Why registering with the U.S. Copyright Office is crucial.Copyright vs. Trademark: David clarifies the differences.Steps to Register: How to apply, deposit your work, and pay fees.Protecting Your Ideas: Tips for safely sharing in writing groups and public forums.Tune in to arm yourself with the knowledge to protect and enforce your literary rights!Here's how to connect with DavidRegister your copyright with the US Copyright Office*************************************************************************Sponsored by Aviva Publishing. For over 30 years, we've dedicated ourselves to support nonfiction authors on their journey to publish andsell their books in bulk. Our mission is to empower you to establish yourself as a leading authority in a niche market. Learn my Top 5 Book Marketing Tips! Sign up for the “Book Marketing Kickstarter 5-Day Challenge”—it's free! ************************************************************************

Have you ever wondered how targeted Amazon strategies can make your book a bestseller?This week's guest expert is Lesley Hensell, an expert in Amazon selling and co-founder of Riverbend Consulting. She shares invaluable insights on leveraging Amazon's platform to maximize your book's visibility and sales.From selecting the perfect categories to mastering SEO, discover the key strategies to improve your book's ranking and reach the right audience on Amazon. Understanding these dynamics can be a game-changer for your book marketing efforts.Key Takeaways:Importance of Categories: Choose categories and subcategories to boost your book's visibility and increase your chances of becoming a bestseller.SEO Strategies: Learn how to optimize your book for Amazon and Google searchTargeting the Right Audience: Market to a specific audience rather than everyone. This approach can boost sales.Reviews and Distribution Cautions: Learn why quality reviews matter, how compensating for reviews can backfire, and the importance of having contingency plans beyond Amazon for book distribution.Amazon Advertising: Use PPC campaigns to improve your best seller rank during sales or price drops without losing money.Tune in to uncover the secrets of using Amazon to take your book marketing game to the next level.*************************************************************************Sponsored by Aviva Publishing. For over 30 years, we've dedicated ourselves to support nonfiction authors on their journey to publish andsell their books in bulk. Our mission is to empower you to establish yourself as a leading authority in a niche market. Learn my Top 5 Book Marketing Tips! Sign up for the “Book Marketing Kickstarter 5-Day Challenge”—it's free! ************************************************************************

Are you struggling to sell your book despite having it listed on Amazon? In this episode of Book Marketing Mentors, my colleague Jane Maulucci and I dig deep to debunk common misconceptions. authors have about book marketing. Discover the importance of proactive marketing, the benefits of directing readers to your own website, and how to leverage the resources within your book to create compelling content. Understanding these dynamics can help you maximize your book's potential and achieve the success you envision.Key TakeawaysKey Takeaways:Proactive Marketing: Learn why the “if you write it, they will come” mentality is a misconception and discover actionable steps to attract readers to your book.Driving Traffic to Your Website: Understand the benefits of directing readers to purchase from your website instead of relying solely on platforms like Amazon.Leveraging Your Book's Content: Learn how to use your book's content to create engaging emails, blog posts, and social media updates that provide value and draw interest.Building and Utilizing Your List: Discover the importance of building your own email list to maintain control and ensure consistent communication with your audience.Ongoing Marketing Efforts: Understand why marketing is a continuous effort and learn methods to keep your book in the public eye long after publication.Tune in to change your mindset and tactics to effectively market your book and make a lasting impact.*************************************************************************Sponsored by Aviva Publishing. For over 30 years, we've dedicated ourselves to support nonfiction authors on their journey to publish andsell their books in bulk. Our mission is to empower you to establish yourself as a leading authority in a niche market. Learn my Top 5 Book Marketing Tips! Sign up for the “Book Marketing Kickstarter 5-Day Challenge”—it's free! ************************************************************************

How can authors overcome distractions and master the art of focus to boost their productivity?This week's guest expert is Nir Eyal, a renowned expert in the psychology of technology and business. Nir is the best-selling author of "Hooked" and "Indistractable."  In this episode, Nir shares invaluable insights on creating habit-forming products and managing distractions.Discover strategies to take control of your attention, stay focused on your writing goals, and ultimately boost your book's successful creation and marketing. Learn to balance creativity and productivity by addressing the emotional discomfort that often leads to distractions.Key Takeaways:Mastering Internal Triggers: Understand how internal emotional triggers can lead to distractions and discover effective ways to manage themMaking Time for Traction: Learn the importance of scheduling focused writing sessions instead of waiting for inspiration, ensuring consistent progress on your book.Using Pre-Commitment Devices: Explore practical tips to avoid distractions and stay on task.Forethought as an Antidote: Plan ahead to overcome distractions to stay productive in your writing journey.Value-Driven Scheduling: Discover how to align your schedule with your core values for more fulfilling and productive writing sessions.Don't miss out on Nir's wisdom to transform your productivity! Listen now and take the first step towards becoming indistractable.Get a copy of Nir's book "Indistractable"*************************************************************************Sponsored by Aviva Publishing. For over 30 years, we've dedicated ourselves to support nonfiction authors on their journey to publish andsell their books in bulk. Our mission is to empower you to establish yourself as a leading authority in a niche market. Learn my Top 5 Book Marketing Tips! Sign up for the “Book Marketing Kickstarter 5-Day Challenge”—it's free! ************************************************************************

Want to know how to unlock the secrets of successful crowdfunding to supercharge your book marketing?Tune in and listen to insights from dynamic TEDx speaker and bestselling author Corey Poirier!  Corey shares his proven strategies for launching and managing a crowdfunding campaign.  Whether you're a seasoned author or just starting out, these tips will help you harness the power of crowdfunding to bring your book to life. Key takeaways include...Crowdfunding Fundamentals: how crowdfunding leverages the collective financial support of a crowd to fund passion projects like books, films, or inventions.Launching a Campaign: Practical steps for starting a successful crowdfunding campaign, highlighting the importance of a compelling video and strong narrative.Engaging Backers: Success relies on different tiers of backers, from personal supporters to those attracted by bonuses.Selecting the Right Platform: Choose a crowdfunding platform that fits your project goals.Pre-launch Preparation: Building an email list and preparing your audience is essential for crowdfunding success.Discover how Corey raised $95,000 for his book! Grab your copy of Corey's lastest book "The Enlighened Passenger" and unlock your complementary Masterclass Today!*************************************************************************The Enlightened Passenger: The Flight That Changes Everything Get Your Book and Unlock Your Masterclass Today! Have you ever wanted to know the timeless secrets of the world's most influential leaders around how to live a world class, fulfilling, abundant, fantastic, epic life? The Enlightened Passenger, a new fictional parable by Corey Poirier, a 4-time TEDx Speaker, SUCCESS Magazine Emerging Entrepreneur, and Wall Street Journal/USA Today Bestselling Author, is a guide to unlocking the secrets of living a fantastic, abundant life and building a business or impact that leaves a lasting legacy. Get Your Book and Unlock Your Masterclass Today! Whether you're a coach, speaker or author looking to create more impact, an Entrepreneur looking to enjoy more tangible success and to attract more of your ideal clients, or whether you're an individual simply looking to create more abundance, meaning, impact, find your purpose and/or enjoy true fulfillment: The Enlightened Passenger could show you the way. Grab Your Copy of The Enlightened Passenger below along with your free bonuses!...

Want to discover the secrets to building a personal solid brand?Join me as I interview Dr. Brigitte Bojkowszky, renowned personal brand identity strategist and author of the international bestseller "Significant Women, Leaders Reveal What Matters Most."Brigitte is the founder of Bridgette Brands, where she helps corporations and entrepreneurs create distinctive brand identities and cultures rooted in shared values.Key takeaways...The importance of mindset in brand buildingBalancing personal and company brandingMaintaining consistency and authenticity across all channelsLeveraging feedback to refine your brand strategyThe role of networking and collaboration in enhancing brand reachWhether starting from scratch or looking to rebrand, Brigitte's tips will guide you toward creating a compelling and authentic brand identity.Tune in now and make your brand shine! Here's how to connect with Brigitte BridgetBrands.com, or on LinkedIn at BojkowszkyB*************************************************************************70% OFFER ENDS June 15th! SNAG READERS WITH SIZZLING VISUALSStruggling to make your book stand out? Discover how professional images can: Craft an unforgettable brand that attracts fans for life Ignite sales with visuals so hot they're impossible to ignore Profit from imagery that oozes quality and professionalism Click here to create stunning marketing materials that turn window shoppers into die-hard readers! 70% OFFER ENDS June 15th! ************************************************************************