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This week I'm sharing my experiences from the Kajabi Hero Live Event that I just attended. I got to hear about some amazing updates coming to the platform plus I met some truly inspiring people that I want to share with you.Start with Kajabi today: thekrissychin.com/kajabiMy fave business tools: thekrissychin.com/toolsFollow these people on social!https://www.instagram.com/haleyburkhead/ https://www.instagram.com/linda_sidhu_quizzes/https://www.instagram.com/bradenadamdrake/https://www.instagram.com/holly_hillyer/https://www.instagram.com/emilyreaganpr/Braden's Contract Club: CLICK HERE
In Episode 58 of ADHD for Smart Ass Women, Tracy shares five hacks that have changed her professional and personal productivity and play well with her ADHD brain. They are: Stickies app for IOS (or Sticky Notes for Windows), Multiple Desktops which is available for both IOS and Windows, TabResize app, Bear app; and New Kajabi, a platform for online businesses Tracy talks about: Her love - hate relationship with Post-it-notes The two things that new applications need in order to work well with her ADHD brain How to organize your computer workspace with multiple desktops How to automatically organize your desktop so it’s never a mess The application that keeps her the most focused because it allows her to stay within the four corners of one computer screen The application that ensures you will never lose another note, book or restaurant suggestion or link again The application that finally allowed her to understand all parts of her online business rather than delegating that which she didn’t understand Resources: https://support.apple.com/guide/stickies/welcome/mac https://support.apple.com/guide/mac-help/work-in-multiple-spaces-mh14112/mac https://support.apple.com/en-us/HT209101 https://www.howtogeek.com/355173/how-to-get-macos-mojave-style-desktop-stacks-on-windows/ https://chrome.google.com/webstore/detail/tab-resize-split-screen-l/bkpenclhmiealbebdopglffmfdiilejc https://bear.app/ https://www.tracyotsuka.com/kajabi
Oggi parliamo di NEW KAJABI e scoprirai se è davvero la soluzione definitiva che fa per te
This was a super fun episode with the president of Kajabi, Jonathan Cronstedt, also known as JCron. We went deep into the journey of Kajabi, how things have developed since the release of 'New Kajabi', all the new features they've released in 2018. We got a little bit of a sneak peek into what's coming in 2019 (Including their first live event). I absolutely love Kajabi. The people behind the company and the culture make it pretty amazing.
If you are a serious blogger, solopreneur, speaker, or coach, then you need a simple, scalable solution to sell your products and services. In this episode, I'll share with you why I'm in love with New Kajabi. While I could list many reasons why this platform has simplified my life, here are at least ten. Want to learn how to create an online course over the weekend using New Kajabi? Here's a free course: http://bloggingyourpassion.com/117
Our Work at Home Life with Jason and Jami: Online Business | Blogging | Working from Home
On the podcast this month we've been talking all about product launches. We covered the big picture overview of how to launch a product and how to work with affiliates to help sell your product. Today is my favorite episode yet. We are going to be talking about how to create a free opt-in offer that leads to the sale of your product. So let's jump in! What is a free opt-in offer? This comes under many names - a freebie, freemium, lead magnet, opt-in offer, etc. But they are all essentially the same thing. It's an awesome piece of content that you giveaway for free. Your readers sign up for it with their email address. It's an amazing way to grow your audience but it also provides incredible value for your readers. My readers are always thanking me for the awesome free content I give away! Benefits of creating an opt-in offer Grows your email list This one is obvious. This is usually the #1 reason why people giveaway an opt-in in offer. They want to build up and grow their email list. This is great, but if you combine it with an email sequence and a product in mind, it can really push the needle! Nurtures cold subscribers before selling to them A free opt-in gets people onto your email list. And it also nurtures them from cold subscribers into raving fans. Throughout your free opt-in offer and a subsequent email sequence, these new readers really get to know you and build that trust. Great to share on guest posts A free opt-in offer gives you something extremely valuable to share on other people's blogs as guest posts. You COULD be a guest poster on someone's blog and share your product. But you probably won't get very many sales. Those readers don't know you from Adam, they don't trust you, they don't yet love you. But GIVE them something awesome for FREE and they get to know you. Affiliates can share very easily This is usually my #1 reason for creating a free opt-in. My own readers know me pretty well by now and know if they want a product I come out with. But my affiliates audiences don't know me. Creating an awesome free offer that is easy for your affiliates to share, helps you gain a new audience to sell to AND your affiliates can sell more easily. Easy to push really hard and then do the actual selling over email It's so easy to push a free offer insanely!! You can share it on your blog, Facebook live, all over Instagram, in your emails, guest posts, etc. No one gets tired of hearing about a great free product! So you can push this really hard without feeling like you are selling! And then you can nurture them through an email sequence where you sell hard. Examples of our freebies: Finding Joy in Your Home Free eCourse This is by far our most popular free offer. It's a mini-eCourse called Finding Joy in Your Home. This has become my main free offer for my blog and eventually leads to a sell of our academy, My Homemaking Mentor. This works well because MHM is our most expensive item. So giving them a full course as a FREEBIE works well. Plus, the academy is video based. So giving them a free PDF wouldn't be nearly as effective as a free video series so they can get used to me on video and how I teach. 14 Days of Praying for Your Husband & Marriage This is a freebie that we launched at the beginning of this year. It's a card set that is designed to be used over 14 days. It has a scripture and a prayer topic on each card. These were super popular! They lead to a marriage bundle of resources and are the perfect lead in to more printable products! 5 Keys to Planning a Successful Day The meat of this freebie was an in depth PDF that I put together that was essentially a mini training manual. I wanted to include a video component however, so I took that training and turned it into a video. So the reader has the choice of reading it or listening to it. It also includes a few bonus printables. This was our free opt-in for the 2016 homemaking conference. Here are some other freebie ideas If you are a photographer: Create a checklist of essential newborn shots to get If you want to launch a natural home course: Create 5 homemade recipe cards and a bonus video If you want to sell an essential oils eBook: Create an essential oils cheatsheet that they can hang on their fridge The free opt-in doesn't have to be big, long, or complicated! Just make sure that it is related (the same subject and the same teaching medium (i.e. video, audio, book, printable, etc). as the product you want to sell. How to deliver your freebie: If your product is a simple file (one PDF, an eBook, etc.) ConvertKit - Email Service Provider Our email service provider is ConvertKit and they make it SUPER easy to deliver a simple file. We use this to deliver all our single file freebies like a printable pack or PDF. ConvertKit is the #1 email service provider that we use and recommend (after trying out several others). You can try them out here. Amazon s3 Hosting If your email service provider doesn't offer an easy way to deliver simple products, then I highly recommend Amazon s3. You can easily upload files and then grab a link to share. And the beautiful thing: You ONLY pay for how many times people download the file. So you can have 100 products store in there, but you only pay every time someone actually downloads that file. And it's a few cents per download so it's not bad! We have dozens of products hosted in there and we pay a few dollars a month (but this isn't our MAIN storage mind you). Leadpages If you use Leadpages for your landing pages, they also offer simple lead magnet deliver. I used Leadpages for about 2 years and like them for what they do: very simple landing pages. But we have since moved all of our landing pages to ClickFunnels and have been very happy. We've been with ClickFunnels for over a year now. If you want to try it out, you can get a 14 day free trial. DO NOT JUST UPLOAD TO YOUR BLOG PLEASE do not just upload simple files to your blog. It's very easy to do but it's NOT what you want to do. For 1) Every single time someone downloads that file from the link on your blog, it takes bandwidth. This can significantly slow down your blog or even crash it! Plus, if you use too much it will cost hundreds of dollars a month to up that bandwidth amount. And 2) Those links are all public and searchable. So someone could just search in google and find that link without having to sign up. Even though it takes a bit more work, please find another way to deliver your simple files. Delivering Courses & Training: This is where things get a little more complicated. If you want to deliver a freebie that isn't just a simple file to download, you need something more advanced. What we use: Kajabi We have been using Kajabi for about a year and a half now and it's the VERY best solution we have ever been able to find. I am in love with Kajabi! Kajabi is a system that allows you to create a website to deliver all your free and paid content. We really needed a place where our customers could log in and access everything they've ever purchased from us - all in one spot! Kajabi gives us that plus everything we need. It IS expensive, but if you want to develop a library of resources like we have, then I highly recommend it. You can check it out here. Our Work at Home Life is built here on Kajabi and you can see how we use it with our other business, Homemaking Ministr Teachable Teachable is another popular option. It does not have all the bells and whistles that Kajabi does so it doesn't work for us and I do not like it as much as Kajabi. However, it has a lower barrier to entry because you can start off cheaper. They have a limited FREE plan where you pay per sale you make and a basic plan that starts at $39 a month. For the long run, I prefer Kajabi. But if you don't have the funds and want to just try something out, you can always start with Teachable and then change over later. It's not that big of deal! Thinkific Thinkific is another popular one but I don't know very much about it beyond that I know some people use it. But they also offer a limited FREE plan. So if you are tight on funds, this is another one to try out! Plugins for Wordpress If you run a Wordpress website, there are some plugins you can purchase that can allow you to turn your website into a membership site so people can log in to view the courses or videos. I will warn you though: We've tried many of these in the past trying to come up with a good solution and it IS a lot of work! If I were starting over today, I would head straight to New Kajabi, Teachable, or Thinkific. I think there is very little reason to host it on your own website. BUT if you want to explore that option, here are a few we've tried in the past: Course Cats Wishlist Member Zippy Courses My personal favorite: Optimize Press So what's next? Now that you've got your free opt-in and you are sharing it with your readers, what now? Set up an email sequence Now you want to set up an email sequence. You start out with a "welcome" email. Then over the course of a week or two (or three) you deliver great content and casually mention that you've got a new product coming. The entire time your goal is to provide more valuable content for your readers. Then when your product goes on sale: Email them like crazy! Again, make sure your focus is on helping your audience and providing more value. But nows your time to make a strong case for your new product. If you have a standard 7-8 day sales week, then I suggest emailing them 2-3 times during that week. And then 2-3 times on that final day! Trust me: I know that seems like a lot of emails but it works! In the next episode we are going to share all about launch week of your product! Now that your product is created and you've got an email list ready from your free optin, what do you do during launch week? Episode #5 will cover all that and more! NOTE: We do all of our email sequences in ConvertKit, it's one of the main reasons we switch to it from ConvertKit (as well as the ability to do advanced tagging. Here's a preview of setting up an email sequence in ConvertKit, they make it so easy! Download our FREE Product Launch Checklist! I know this is a TON of information! So I distilled it all down into a handy printable product launch checklist for you. All you have to do is fill it out for you next product launch and you are well on your way to a successful launch. To download the FREE checklist, simply sign up here and download right away!
Our Work at Home Life with Jason and Jami: Online Business | Blogging | Working from Home
Welcome to our brand new podcast: Our Work at Home Life with Jason & Jami. Each week we are going to bring you these mini-training sessions with practical hands on resources for growing your own blog or online business! This podcast has been a LONG time coming, and Jason and I are both so excited to kick it off. Today we are going to be sharing a little bit about our story, how we came to work from home full time, and how we make our money. If you are curious about how it's possible to work from home full time running an online business (and how you can do it too!), then this episode is for you. Then make sure to head back for our next episode. We are going to be jumping straight into our training sessions when we chat about how to launch your very own digital product. Our Story I started my very first blog back in 2009. I fell in love with blogging and then in 2012 I started our main blog, Young Wife's Guide. I had no idea at that time that it would become our family's full time income in just three short years. The very first thing we made some money on was an eBook on gardening that I sold for $5.95. I was making like $20 here or there and it was SO exciting!! Later that year, I was approached by a friend to put my book in this brand new eBook bundle she was putting together. That year my gardening book was in the first ever Healthy Living Bundle and I made a few hundred dollars! I think this was a turning point for us. We realized that I could actually make a little income from this. So my goal was to be able to build this up a little bit to have a small side income for when we had kids and I stayed home. Slowly we started working on this blog and building up a bit of side income. And then in December of 2015, Jason quit his full time job in sales to be able to come home and run our businesses from home. We've now been running our online businesses full time for over 18 months and I don't think we could ever go back! This business and running it from home has become such a blessing to our family. How we make money One of the biggest things that people ask us is how we make an income from home. They hear that we run a blog full time and people assume we must run ads on our blog. But in reality - we actually don't run ANY outside ads on our blog. So how do we make money? Here's the breakdown (these numbers are approximate): 20% of our income comes from affiliate sales & sponsored posts 80% of our income comes from selling our own products: digital items, courses, conferences, our academy, etc. Breakdown of 20% These are the percentages for 2016. These seem to be holding true for 2017 but there are still a lot of months in the year left, so that could change. Affiliate Sales Being an affiliate for companies is a wonderful way to start making a little bit of income. It's easy in some ways because you don't have to have your own products or anything. Basically you sign up for an affiliate program with some business or product you already love. They give you a special affiliate link which you then share on your blog, social media, etc. Then whenever anyone purchases something through that link, you get a percentage of that sale. So for Young Wife's Guide (a homemaking blog), that means that I've been an affiliate for natural cleaners, a meal planning website, amazon book recommendations, and more. Sponsored Posts I also work with companies on a VERY limited basis to do sponsored posts. What this means is that a company will pay me up front to promote their business or product to my audience. I do these on a very limited basis and ONLY ever do it for companies that I 100% believe in and would recommend their products anyway. One thing for 2017 we are exploring more is podcast sponsorship for my homemaking podcast: The Homemaking Foundations Podcast. Breakdown of 80% We've done a few things in our business life that has made all the difference!! The first thing was starting our online conference 4 years ago, and the second thing was starting an online digital store. Here's some more details: Homemaking Ministries Store I've been creating digital products for years. The more products we added, the more we realized that we needed a central "store" for all our products. I DREAMED of having a library where my customers could log in and access everything they've purchased from me under one login. So we paid for an expensive custom website which ended up not working and eventually landed on using New Kajabi for our store (which is what this website is also now run on). And we are in LOVE. It's not perfect and still has a few minor things we would change, but overall it has everything we need! (And don't worry - we plan on covering Kajabi in depth in the future and breaking down everything we love about itOur Conference The other thing that has had the most impact is launching our first every online conference in 2014! We had no idea what we were doing, figuring out the technology was a NIGHTMARE, but here we are on our 4th year and still going strong. Our conference has opened up the door to working with other bloggers and ultimately creating our online academy: My Homemaking Mentor! The vast majority of our income comes from selling those two products: our annual conference and our academy. The other smaller products help to fill in the gaps. Every $20 here and there really adds up and helps us pay our bills! Our Next Big Project: The next big project that we will be turning our attention to is our physical store. We have started an online store with physical products. So far we have t-shirts and Scripture memory cards in the store, but we are slowly working on adding more items to that. Our goal by the end of the year is to have 15-20 items in the store!! This has been a really fun new adventure into the realm of physical products, shipping, and sending things out. You can see our store here: Homemaking Ministries Store. And then make sure to stay tuned next week for episode #2. We are going to be talking about How to launch a digital product - a big picture overview!
I don't know if this is a distraction or real issue I need to solve. Well... it's probably a little of both. Let me back this up a bit and give you a little 'why' behind this so-called dilemma. I have done my fair share of setting up membership sites with WordPress plugins. I've used most at one time or another but tend to go back to Wishlist because I have a developers license for it (probably not the best reason, but hey, I can be practical once in a while). Last December like much of the rest of the online world I was anticipating the release of "New Kajabi" because I was tired of using different tools and piecing solutions together (we've all been there, right? After you have the website sorted, then you add the membership plugin, set up the payment gateway, connect it to your auto responder, create your landing pages... sheesh. Makes me tired just thinking about it and I know how to do all this stuff). So I jumped in with both feet. Purchasing New Kajabi that is. I had set up a new community (now defunct... I've learned a lot about myself in the past year, but I'll try not to go too sideways with that) and after I got the hang of it things seemed to be O.K., yet for some reason there was a disconnect. Don't get me wrong, it's a beautiful platform...I just found I never really wanted to login and do what needed to be done (and no, I'm not going to hire someone to do that for me). Then I though, I'll move my WordPress Genesis for Beginners course into New Kajabi... start selling that again. Only I didn't. I even moved the Selling with WordPress course Jon Perez and I had done into Kajabi. I still didn't sell it (or promote it). Why? That's the million dollar question, isn't it? Before I get into the mindset issue here, let me share a few of the other platforms and options I've looked at and tested: What is it with Kajabi that I cannot wrap my head around? I don't know... but I'll let you know soon enough because I have a call with them tomorrow. Now that I'm doing these 'daily emails' I'm getting better at posting them as blog posts as well (more on that in a minute). I recently shared something about my decision to NOT renew New Kajabi in December and lo and behold I got an email from someone at Kajabi today asking if I would be up for a chat. They saw I said I was leaving and they wanted to get some feedback and see if they could keep me if it was a possibility. Not too shabby on the customer service side of things if I do say so myself. And here's my two cents on customer service in general: You can ALWAYS find someone who has had a crappy experience with a company and you can ALWAYS find someone who has had an amazing experience with a company (O.K., most of the time. Just play along with me, k?). It's kind of like cars... some people hate a certain brand of car because they had a lemon. You can also find someone who has only bought that brand of car because they've been so reliable. Anytime you have people involved you're going to get a variety of experiences and opinions. This is something you have to decide for yourself. Here's what I'm doing before my call with Kajabi: First, I'm going to go through all their latest updates (they're kind of kicking ass with updates. #justsayin). I'm going to go through the blog (obviously I can't read everything since the call is happening tomorrow), log back into my site and spend some more time with the platform so I come to the call with less than "I don't know what my issue is".... and ideally, get the points of disconnect connected! When I started thinking about the benefits of using Kajabi it's a no-brainer. Everything in one place, I don't need to lay anything out, sales pages, checkout pages... they're all there. It's also ONE place for my customers to login if they've purchased more than one product from me (novel idea. Teachery actually does this too). It will save me $300 a year on Wistia (you get a Wis...