Agent Evolution

IMPORTANT UPDATE:  We’re adjusting pricing – Effective June 3, 2019. Agent Evolution, an IDX Broker company, will adjust subscription pricing (on June 3, 2019) to match our current retail rates and to more accurately reflect the value our clients receive from our products and services. We have proudly served the real estate industry for the [...] The post Price Adjustment and Platform Upgrade appeared first on Agent Evolution.

Envious of another real estate agent’s social presence? Do their posts seem more polished and professional than yours? Feel like you could never get your posts to that level? Truth is, you can step up your lackluster social game. All you need are the right tools. Graphic Design Made Easy Let me introduce you to [...] The post Canva Turns REALTORS® Into Designers appeared first on Agent Evolution.

Ever read product reviews before ordering on Amazon? Checked a movie’s score on Rotten Tomato before buying a ticket? If so, you aren’t alone. Nearly 70% of online shoppers read reviews before purchasing. Looking to the opinions of others is the phenomenon known as “social proof”. When you get a recommendation from family, friends, or [...] The post 8 Ways Real Estate Agents Can Use Social Proof appeared first on Agent Evolution.

In our first article on website image optimization, we looked at tools to identify large images that could slow website load times. Now it is time to discuss tools that can fix image problems by shrinking file sizes. Requirements There are 3 main ways to reduce the file size of an image. A good solution [...] The post Website Image Optimization for Real Estate: Part 2 appeared first on Agent Evolution.

Images are an integral part of the modern real estate website. They account for the majority of elements on an average page; and whether those images are optimized, plays a big part in the performance of a website. Why Is Website Image Optimization Important? Bad User Experience Large, bulky photos take a considerable time to [...] The post Website Image Optimization for Real Estate: Part 1 appeared first on Agent Evolution.

MLS home search is one of the most important pieces of a real estate website. It provides value (i.e. listing details) that can be exchanged for contact information (example: homes by email). Those conversion points account for a large chunk of the leads generated on many REALTOR® websites. When adding MLS home search to a [...] The post A Tour of IMPress for IDX Broker appeared first on Agent Evolution.

The popularity of podcasts is at an all-time high. Nearly one in four Americans listen to podcasts on a monthly basis. With those numbers, it makes a lot of sense for real estate agents to have their own podcasts. Using Amazon Polly for WordPress, building that podcast from a REALTOR® website happens automatically. Harness the [...] The post Amazon Polly for WordPress Turns a Real Estate Website into a Podcast appeared first on Agent Evolution.

Surely you’ve received loads of emails over the past several weeks from companies saying they’ve updated their privacy policy or need to re-confirm your email address. This is all due to GDPR, or General Data Protection Regulation, established into law by the European Union. Without getting in to the legalese of the law (spoiler alert [...] The post GDPR and Your WordPress Website appeared first on Agent Evolution.

Maps are an essential part of any real estate website. They’re used to show the location of listings and the boundaries of communities. The visual and interactive nature of online maps adds a lot to the user experience of an agent’s site. When it comes to online maps, Google is king. Nearly 14% of the [...] The post Google Maps API Key Changes Impact Real Estate Websites appeared first on Agent Evolution.

Thanks to the social media trend of #ThrowbackThursday (or #tbt), what’s old is cool again! With that in mind, when we came across some photos from the 2009 REBarCamp in San Francisco, we just had to share. If you’re not familiar, REBarCamp provided a forum for those in the real estate industry to connect and [...] The post A Look Back at REBarCamp 2009 appeared first on Agent Evolution.

Google’s goal has always been to recommend the best, most relevant websites in their search results. This leads to more visitors, which leads to increased ad revenue. But, a lot has changed with search engine optimization (SEO) in the past few years. While keywords and backlinks are still important factors for search results placement, the [...] The post Recommend Content for Better Real Estate Website SEO appeared first on Agent Evolution.

Imagine a buyer browsing the internet for their next property… They’d be quick to pass up a home due to lack of visual appeal, and they wouldn’t look twice at a listing without photos. Think of your real estate site in the same way. You only have eight seconds to make an impression, and images [...] The post Free Stock Images for Your Real Estate Website appeared first on Agent Evolution.

 Every agent knows, being the “neighborhood expert” can do wonders for your real estate website. Providing quick access to popular neighborhoods showcases your knowledge, increases your lead-gen opportunities and can be an excellent way to boost SEO ranking. But, compiling valuable, accurate information can be a challenging and time-consuming process. Luckily, there’s a quick, [...] The post Let Google Maps Help With Your Real Estate Community Pages appeared first on Agent Evolution.

A strong password can be an effective security measure, but as security breaches become more commonplace, it can be necessary to add an additional layer of protection. The most common multi-step authorization process is called Two-Factor Authentication. It can be enabled for many of the apps you use every day, including: Facebook, Twitter, Gmail, Dropbox, [...] The post Protect Your Website with Two-Factor Authentication appeared first on Agent Evolution.

First, we would like to thank the Academy… Wait, wrong award. Who we actually need to thank is WPBeginner.com. Our plugin, IMPress Listings, was #1 on their “7 Best WordPress Real Estate Plugins” list. WPBeginner hand-picked our plugin because it’s “easy for beginners to get started, and flexible for advanced users to create powerful real estate [...] The post Best WordPress Real Estate Plugin appeared first on Agent Evolution.

The quality of your logo speaks to the quality of your brand. It makes the first impression on all your clients and leads, and can really take your real estate website up a notch. As covered in Part 1 of our series, look and feel, color choice, typography, and dimensions are important elements to consider. [...] The post Crowdsource Your Real Estate Branding appeared first on Agent Evolution.

Your real estate site is a place where prospects search for homes, but equally (or more importantly) your website should be a place where clients and leads get to know you and your brand. When it comes to the look, feel and personality of your real estate website, we’re hard-pressed to think of anything more [...] The post Launch Your Own Real Estate Brand appeared first on Agent Evolution.

No, this isn’t some new kind of math. It’s a change in how we are offering our WordPress real estate themes. Now, all 7 of our existing themes, plus a new design, are free. Free Themes We’ve simplified the buying process. It’s now all about the Equity subscription. Purchase our Equity framework for real estate [...] The post 7 + 1 = FREE appeared first on Agent Evolution.

Hyperlocal landing pages are a powerful tool for converting website visitors into leads. This is even more true when they are used in conjunction with online advertising efforts (SEM and social media ads). Join our Director of Operations, Chad A. Johnson, as he explores the fundamentals of a good hyperlocal landing page. From there, he [...] The post Create Hyperlocal Landing Pages Using TurnKey appeared first on Agent Evolution.

Remember how difficult it was finding properties before the advent of GPS? It usually meant a lot of fumbling through a Thomas Guide to locate the house, followed by guessing the best route to get there. Now, it’s as simple as entering an address and following the turn-by-turn instructions. We’ve taken this same approach by [...] The post Interactive Tutorials Added To TurnKey Sites appeared first on Agent Evolution.