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4 episodes with image optimization
4 episodes with image optimization
3 episodes with image optimization
2 episodes with image optimization
2 episodes with image optimization
2 episodes with image optimization
2 episodes with image optimization
2 episodes with image optimization
2 episodes with image optimization
Vacuums are uncomfortable, but they're actually far less risky than the alternative. A No Whisper Ideas post on how to think about, approach, and create vacuums.Brought to you by Tacklebox.
In this episode, Dave shares some easy Amazon image hacks that can help you improve your click-through rates (CTR) and conversion rates. We'll talk about how important it is to show your packaging in your main images, how you can sneak in some keywords without alerting Amazon's ban hammer, and how you can A/B test against your competition. Struggling with tariffs? Unsure about upcoming changes? Let's talk! With Portless, you only pay tariffs after your customers pay you – so your cash always moves faster than your costs. Schedule a risk assessment and leverage tariff deferment today. All new customers get $1,000 to reinvest in their business. As an Amazon seller, you always have to be ahead of the competition. This means offering a better customer experience overall, but what does that look like in e-commerce? This means better product imagery. Images are the only way for customers to truly know what they're getting and better images often means higher click-through rates and higher conversion rates. How do you get better product images? Here's 7 easy ways you can make your product imagery better than your competition. The Big Takeaways Include a keyword in your main image packaging and add your packaging to your main Amazon image. More items in the main gallery image convey better value. A/B test your product image against competitors using PickFu. Check Amazon brand analytics for the performance of keywords for your product. Regularly update product images to reflect trends. Do not fear Amazon's TOS when it comes to images. Review competitors' images in competitive categories. Sometimes, ugly images perform better than beautiful ones. Continuously refresh your images to avoid looking dated. Timestamps 00:00 - Introduction to Amazon Image Hacks 01:55 - Utilizing Packaging for Keywords 03:48 - Enhancing Product Images for Better Value 05:15 - A/B Testing Against Competitors 06:38 - Leveraging Amazon Brand Analytics 08:33 - Regularly Updating Product Images 09:59 - Pushing the Limits of Amazon's TOS 10:56 - Learning from Competitors' Successes And that's the 7 ways you can improve your images. If you have any questions, feel free to leave a comment below! Thanks for listening and happy selling!
In this episode of the Post Status Happiness Hour, host Michelle Frechette interviews Jono Alderson, an independent technical SEO consultant and WordPress advocate. Jono shares his journey of creating and submitting his first plugin to the WordPress repository, focusing on image optimization for website performance. They discuss the complexities of managing multiple image sizes in WordPress and how Jono's plugin generates images on-the-fly using services like Cloudflare, reducing server load and improving performance. The conversation also covers the environmental impact of web hosting, Jono's background, and his experience with AI-assisted coding.Top Takeaways:Image Optimization Plugin for WordPress:Jono Alderson's plugin focuses on solving WordPress image optimization issues by addressing the inefficiencies in how images are handled. WordPress often generates unnecessary image sizes, which leads to slower load times and inefficient storage use. His plugin dynamically generates the appropriately sized images for each device, improving both website performance and storage efficiency. By eliminating the need for WordPress to create multiple versions of images, the plugin optimizes the backend and frontend performance of a website.Environmental Impact of Image Management: The discussion highlights the environmental impact of inefficient image management. Storing and serving large or redundant images increases the carbon footprint due to the energy used in data centers and transmission networks. Optimizing images and reducing excess storage can help lower this impact, making even small changes in image management significant for sustainability.Jono Alderson's Plugin Submission Experience: Jono Alderson shared his experience submitting a plugin to WordPress, noting initial nervousness due to his self-taught background. After carefully following guidelines, the submission went smoothly, with only minor issues to address. Once live, Jono quickly fixed bugs and found updating easier with practice.Mentioned In The Show:YoastCloudflareWooCommerceGravity FormsSlackWhatsAppFacebookGoogle DiscoverFortniteHello BeautifulGitHubCursorJonoAlderson.com
Sia Karamalegos, performance engineer, web developer, and Google Developer Expert in Web Technologies & Web Performance, discusses the pitfalls of relying solely on Lighthouse scores, the importance of Real User Monitoring (RUM), and dive deep into metrics like Core Web Vitals and various other performance indicators, giving practical insights to enhance user experience on your website! Links https://sia.codes http://front-end.social/@sia https://bsky.app/profile/sia.codes https://github.com/siakaramalegos https://www.linkedin.com/in/karamalegos https://stackoverflow.com/users/5049215/sia https://conf.11ty.dev/2024/you-re-probably-doing-web-performance-wrong https://themevitals.com We want to hear from you! How did you find us? Did you see us on Twitter? In a newsletter? Or maybe we were recommended by a friend? Let us know by sending an email to our producer, Emily, at emily.kochanekketner@logrocket.com (mailto:emily.kochanekketner@logrocket.com), or tweet at us at PodRocketPod (https://twitter.com/PodRocketpod). Follow us. Get free stickers. Follow us on Apple Podcasts, fill out this form (https://podrocket.logrocket.com/get-podrocket-stickers), and we'll send you free PodRocket stickers! What does LogRocket do? LogRocket provides AI-first session replay and analytics that surfaces the UX and technical issues impacting user experiences. Start understand where your users are struggling by trying it for free at [LogRocket.com]. Try LogRocket for free today.(https://logrocket.com/signup/?pdr) Special Guest: Sia Karamalegos.
Behind the Scenes of Live Image Optimization Host: Danny McMillan Guests: Dorian, Sim, Andri This MIM Live session explores image optimisation and its impact on product visibility and customer engagement. Danny McMillan and the team work with Dorian to refine visual assets in real-time, showcasing the iterative process of creating compelling e-commerce imagery. Key Highlights: 1. Hydrogen Peroxide and Product Messaging The discussion emphasizes the importance of ingredient transparency in product imagery, suggesting that highlighting ingredients like hydrogen peroxide can build trust and credibility. Andri highlights the challenge of balancing safety with performance claims, questioning whether to emphasize less invasive formulas or scientific effectiveness. Dorian agrees on the need for clarity, stating that a certain formula can be featured in the design to connect with the target audience. 2. Results-Oriented Copywriting Sim and the team discuss how timelines influence buyer decisions, emphasising that claims like “8x shades whiter” need a defined timeframe to increase credibility. Catchy phrasing like "Fast results in just 14 days" emerged as a strong contender, with Andri explaining, "14 days sounds shorter and less intimidating than two weeks—it's worth testing." 3. Award-Winning Trust Signals Integrating awards or certifications into packaging was explored. Andri suggested, “Adding ‘Award-Winning Formula' subtly elevates the product, making competitors look less trustworthy.” Danny adds, "It's about stating the obvious but making it compelling. Why does the formula win awards? That's the narrative buyers want." 4. Aesthetic Tweaks and Visual Testing A debate arose over using before-and-after images, with concerns about aesthetics and customer perception. Danny noted, "Yellow teeth might show results but could deter initial impressions." Dorian highlighted the squint test, zooming out to assess prominent elements like colors and text. Key points included: Bright colors (e.g., reds or blues) often outperform pastels. Highlighting "Award-Winning" in bold, contrasting circles can attract attention while staying professional. 5. Iteration Through Data The team emphasised the importance of testing hypotheses. As Dorian stated, "The moment I feel confident with a design is when I'm ready to spend $100 to test it on ProductPinion or similar platforms." The session concluded with multiple design iterations, balancing brand presence, messaging clarity, and aesthetic appeal. Actionable Takeaways: Test visual prominence: Verify bold claims like "Award-Winning" align with customer expectations. Iterate designs with context: Use competition-aware adjustments like standout colors or trust signals. Keep numbers clean and clear: Short timelines and concise claims enhance psychological impact. Grab Tickets: Seller Sessions Live is Back on May 10 – Get yours now!
Pushing the Limits of Main Image Optimization for Amazon Sellers Join Danny and an all-star panel of e-commerce experts in this episode of Seller Sessions as they dissect the science of main image optimization for Amazon sellers. Using insights from their Main Image Monthly feature, the panel takes a deep dive into improving click-through rates (CTR) and driving conversions through data-driven design changes. Featured Product: A standout wooden ride-on toy, modeled after a London double-decker bus, is at the center of the discussion. Designed for kids aged 1-3, this unique product undergoes a real-time transformation guided by the panel's expert feedback. Key Takeaways: Customer Objections Turned into Strengths: By analyzing video reviews and surveys, Simon, a featured brand owner, tailors his listing to address common buyer concerns effectively. A/B Testing for Visual Excellence: The panel explores how image quality, badges, and strategic callouts influence customer perception and improve listing performance. Leveraging Data for Results: Discover how measuring CTR changes and tracking conversion feedback can revolutionize your main image strategy. Your Expert Panel: Sim Mahon: A seasoned seller managing six private label brands and driving eight-figure revenues. Matt Kostan: Founder of ProductPinion, with over a decade of experience in e-commerce growth strategies. Peter-Paul Maan: Head of Sales and Partnerships at Intellivy, connecting brands with their target audience through strategic alignment. Hannah Lyss Tampioc: Founder of Mad Cat Creatives, specializing in high-impact visual strategies for Amazon listings. Get ready to unlock practical tips and actionable insights for optimizing your product's main images and driving sales success on Amazon! Reaching the Guests https://www.linkedin.com/in/sim-mahon-46a30123a/ https://www.linkedin.com/in/hannahlysstampioc/ https://www.linkedin.com/in/mattkostan/ https://www.linkedin.com/in/pmaan/ Reaching the Guests Sim Mahon Hannah Lyss Tampioc Matt Kostan Peter-Paul Maan Out Now on SellerSessions.com 'The Cold Reality Of The Honeymoon Period And External Traffic'
Ian, together with evolve media, creates content for amazon sellers to increase their listing's conversion rate. With their product photo and video content, they can increase the organic rankings through CTR & CVRHighlight Bullets> Here's a glimpse of what you would learn…. Importance of high-quality, split-tested content for Amazon listingsStrategies for optimizing main images to improve click-through ratesRole of creativity and data analysis in content creationSignificance of lifestyle images and human elements in product photographyTechniques for effective split testing of image variationsAnalyzing competitors' listings to identify opportunities for differentiationThe impact of video content on product visibility and engagementUtilizing AI tools for brainstorming and content generationContinuous testing and adaptation of marketing strategiesLong-term investment in quality content for sustained sales growthIn this episode of the Ecomm Breakthrough Podcast, host Josh Hadley interviews Ian Smith from Evolve Media about optimizing Amazon listings to boost click-through rates and organic rankings. They emphasize the importance of high-quality, split-tested content, particularly main images, to enhance product visibility. Ian shares strategies like using real-life photography, incorporating lifestyle elements, and leveraging AI for creative ideas. They also discuss the significance of video content and continuous testing. This episode offers actionable insights for 6-7 figure business owners aiming to scale to 8 figures by refining their Amazon marketing strategies.Here are the 3 action items that Josh identified from this episode:Invest in Authentic, High-Quality Content:Use real-life photography and videos instead of stock images or 3D renders. Showcase actual people using your products to build trust and make your listings stand out. Consider this content as a long-term investment that can enhance your brand's credibility and drive sales over time.Implement Split Testing for Images and Videos:Regularly test different image and video variations to identify which performs best. Focus on incorporating lifestyle elements, such as hands holding products, and monitor the impact on click-through rates. Use split testing to make data-driven decisions and refine your content strategy based on real performance metrics.Leverage AI for Content Ideation and Creation:Utilize AI tools like ChatGPT for brainstorming creative ideas for your product listings. While you should be cautious with AI-generated images, AI can help generate unique content ideas and refine them through specific prompts. Incorporate diverse video content, including user testimonials and brand stories, to enhance your product's appeal and visibility on Amazon.Resources mentioned in this episode:Josh Hadley on LinkedIneComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comCanvaLeonardo AIMidjourneyDALL-EClaude.aiEvolve Media AgencyEvolve Media YouTube ChannelSpecial Mention(s):Adam “Heist” Runquist on LinkedInKevin King on LinkedInMichael E. Gerber on LinkedInRelated Episode(s):“Cracking the Amazon Code: Learn From Adam Heist's Brand Scaling Secrets” on the eComm Breakthrough Podcast“Kevin King's Wicked-Smart Tips for Building an Audience of Raving Fans” on the eComm Breakthrough Podcast“Unlocking Entrepreneurial Greatness | Insider Secrets With E-myth Author Michael Gerber” on the eComm Breakthrough PodcastEpisode SponsorThis episode is brought to you by eComm Breakthrough Consulting where I help seven-figure e-commerce owners grow to eight figures. I started Hadley Designs in 2015 and grew it to an eight-figure brand in seven years.I made mistakes along the way that made the path to eight figures longer. At times I doubted whether our business could even survive and become a real brand. I wish I would have had a guide to help me grow faster and avoid the stumbling blocks.If you've hit a plateau and want to know the next steps to take your business to the next level, then go to www.EcommBreakthrough.com (that's Ecomm with two M's) to learn more.Transcript AreaJosh Hadley 00:00:00 Welcome to the Ecomm Breakthrough podcast. I'm your host, Josh Hadley, where I interview the top business leaders in e-commerce. Past guests include Kevin King, Adam Heist, and Michael E Gerber, author of the IMF. Today I am speaking with Ian Smith of Evolve Media, and we are going to be talking a lot about how high quality, split tested content is the key to help you increase your organic ranking on Amazon. This episode is brought to you by Ecomm Breakthrough, where I specialize in investing in and scaling seven figure companies to eight figures and beyond. If you're an ambitious e-commerce entrepreneur looking for a partner who can help take your brand to the next level, my team and I bring the hands-on experience, the strategic insights and the resources needed to fuel your growth. If you or someone you know is ready to scale or looking for an investment partner, reach out to me directly at Josh at Ecomm Breakthrough.Com that's E-comm with two M's and let's turn your dreams into reality. But today I am super excited to introduce you all to Ian Smith.Josh Hadley 00:00:47 Ian, togeth...
Send us a textWatch it on YouTube: https://youtu.be/sBfy9ZHXZFsYour Amazon listing's main image can make or break your sales. In this video, Stephen Pope from My Amazon Guy explains why focusing on your click-through rate (CTR) is critical and how a simple main image change can increase your sales. Discover why showcasing options, adding keywords, and standing out in a competitive marketplace are essential to success. Don't miss these practical tips for improving your product visibility on Amazon.#AmazonSellerTips #AmazonSales #AmazonSEO #CTRBoost #MainImageHacksGet 50% off main image upgrades with code CTR.https://myamazonguy.com/IMGGet help from My Amazon Guy to grow your Amazon sales:https://myamazonguy.com/Timestamp:00:00 - Introduction: The Role of Main Images and CTR on Amazon 00:18 - Example: Dog Leash Listing & Image Optimization 01:00 - The Importance of CTR in Amazon SEO & PPC 01:30 - Why CTR is Easier to Improve than Conversion Rates 02:10 - How to Leverage Keywords in Your Main Image 03:00 - Customer Behavior and Click Patterns on Amazon 03:45 - The Impact of Product Options on CTR 04:30 - How Price and Reviews Influence Click-Through Rates 05:00 - Using Dogs in Main Images for Maximum Impact 05:45 - Case Study: How Adding Keywords to Main Images Boosts Sales 06:30 - A/B Testing and Optimizing Your Main Image for Best Results 07:15 - The Low-Risk Approach to Image Suppression and Changes 07:50 - Why Image Optimization is the Key to Growth 08:10 - Subscribe for More Amazon Growth Strategies-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
Colin Raja has been deeply immersed in the Amazon industry for nearly a decade. Over the years, he has developed 2 7-figure brands, and now he is focused on helping other brands achieve similar success. His approach is entirely data-driven and recently, he executed a $4 million launch with just one product.Highlight Bullets> Here's a glimpse of what you would learn…. Strategies for launching products on AmazonTransition from traditional product launches to data-driven approachesImportance of keyword optimization in product visibilityBackend optimization and its role in product rankingUnderstanding Amazon's browse nodes and product categorizationAligning product types and item types for better indexingThe significance of General Ledger (GL) matching in Amazon's fee structureContinuous monitoring and optimization of product listingsUtilizing customer reviews and feedback for keyword relevancyEffective pricing strategies and their impact on conversion ratesIn this episode of the Ecomm Breakthrough Podcast, host Josh Hadley chats with Colin Raja, a veteran Amazon FBA seller turned consultant. Colin shares his decade-long expertise in launching products on Amazon, emphasizing a shift from traditional methods to a data-driven approach centered on keyword optimization. He discusses the importance of backend optimization, understanding Amazon's browse nodes, and aligning product types for improved visibility and ranking. Colin also provides actionable strategies for optimizing product listings, leveraging PPC data, and continuously monitoring performance to enhance product launches. This episode offers invaluable insights for experienced Amazon sellers aiming to scale their businesses.Here are the 3 action items that Josh identified from this episode:1. Optimize Your PPC Campaigns: - Action: Regularly review your PPC data to identify high-performing keywords and adjust your strategy to focus on these. Use the insights gained to refine your keyword targeting and improve your product listing's visibility. - Why: This helps in effectively leveraging the data to drive more targeted traffic and increase conversions.2. Ensure Accurate Product Categorization: - Action: Verify that your product is listed in the correct category and browse node using Amazon's Browse Tree Guide. Regularly check for any changes in categorization that might affect visibility. - Why: Proper categorization ensures that your product appears in relevant searches, enhancing its discoverability and ranking.3. Utilize Customer Reviews for Keyword Optimization: - Action: Monitor customer reviews for frequently mentioned keywords and integrate these into your product listings. Run targeted PPC campaigns using these keywords to boost visibility. - Why: Engaging with reviews and incorporating relevant keywords can improve your product's search relevance and ranking on Amazon.Resources mentioned in this episode:Josh Hadley on LinkedIneComm Breakthrough ConsultingeComm Breakthrough PodcastEmail Josh Hadley: Josh@eCommBreakthrough.comAmazon Seller CentralAmazon Browse Tree GuideProduct Pinion99 DesignsCloudy AIThe Untethered Soul by Michael SingerVine ReviewsSpecial Mention(s):Adam “Heist” Runquist on LinkedInKevin King on LinkedInMichael E. Gerber on LinkedInRelated Episode(s):“Cracking the Amazon Code: Learn From Adam Heist's Brand Scaling Secrets” on the eComm Breakthrough Podcast“Kevin King's Wicked-Smart Tips for Building an Audience of Raving Fans” on the eComm Breakthrough Podcast“Unlocking Entrepreneurial Greatness | Insider Secrets With E-myth Author Michael Gerber” on the eComm Breakthrough PodcastEpisode SponsorThis episode is brought to you by eComm Breakthrough Consulting where I help seven-figure e-commerce owners grow to eight figures. I started Hadley Designs in 2015 and grew it to an eight-figure brand in seven years.I made mistakes along the way that made the path to eight figures longer. At times I doubted whether our business could even survive and become a real brand. I wish I would have had a guide to help me grow faster and avoid the stumbling blocks.If you've hit a plateau and want to know the next steps to take your business to the next level, then go to www.EcommBreakthrough.com (that's Ecomm with two M's) to learn more.Transcript AreaJosh Hadley 00:00:00 Welcome to the Ecomm Breakthrough podcast. I'm your host, Josh Hadley, where I interview the top business leaders in e-commerce. Past guests include Kevin King, Michael Gerber, author of The E-myth, and Matt Clark from ASM. Today I am speaking with Colin Raja. Colin is a veteran Amazon FBA seller turned consultant, and today we are going to be talking about all the secrets to la...
Send us a textGot a product that's not moving on Amazon? If your listings are stuck and need a fresh start, these tips will help you get back on track fast.Start with a low pricing strategy to drive immediate sales, then gradually raise the price as momentum builds. It's a proven way to bring your product back to life.Steven Pope breaks down the importance of A+ content and how telling a compelling brand story can set your product apart from the competition. Simple tweaks can make your listing look more professional and trustworthy.Whether you're in the luxury market or selling everyday products, these strategies will help you relaunch with confidence and start seeing real results.#amazonppc #amazonlistingoptimization #amazonfbalisting #amazonproductimage #amazonfba → Want to increase your Amazon sales or solve a problem? Visit https://myamazonguy.com for expert assistance.→ Upgrade your main product image at half the price!Visit https://myamazonguy.com/IMG and use promo code: CTR for a 50% discount.→ Learn about PPC, SEO, Design, and Catalog at https://mag-school.com/. Boost your Amazon skills with our courses.→ Enhance your Amazon listing with A+ Content. Learn more at https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/.-----------------------------------------------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:0:00 - Introduction: Relaunching Your Amazon Product0:08 - Pricing Strategy: Boost Sales with Lower Prices1:10 - Optimizing Product Images for Better Results2:26 - A+ Content and Brand Story Tips3:15 - Using PPC to Drive Traffic4:23 - Managing Stock and VariationsSupport the show
Sam Lee is the Vice President of Amazon DSP at Trivium, a full-service Amazon agency. With a background spanning Google Ads, Facebook Ads, and Amazon PPC, Sam has developed deep expertise in Amazon DSP and has successfully managed advertising for over 200 brands.In this episode of DTC Pod, Sam provides a comprehensive overview of Amazon DSP, its functionality, and its potential for driving brand growth. He shares practical insights on topics such as when brands should consider investing in DSP, what budget and review thresholds are recommended, and how to develop effective DSP strategies tailored to specific brand goals. Sam also emphasizes the importance of product differentiation, page optimization, and integrating Amazon DSP into a cohesive multi-channel marketing approach to drive overall sales growth.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Amazon DSP Overview2. Budgeting for Amazon DSP3. Amazon DSP Strategy4. Tips for Amazon Success5. Amazon Product Differentiation6. Amazon Trends and OutlookTimestamps00:00 Sam Lee's background in Amazon DSP03:38 What is Amazon DSP05:24 Where Amazon DSP ads show up06:24 Getting started with Amazon DSP advertising08:17 Product-based Amazon DSP strategies09:21 How Amazon DSP ads boost conversion rates11:24 Leveraging Amazon's first-party data through DSP15:28 Creatives for Amazon DSP ads17:04 Amazon DSP as part of the overall marketing strategy20:19 Creating an Amazon strategy for a brand22:11 Characteristics of brands that do well on Amazon24:22 Amazon product trends in 202426:13 Amazon's future, importance of holistic marketingShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more. Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• #243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTok Sam Lee - Vice-President of Amazon DSP at TriviumBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic
The Bulletproof Dental Podcast Episode 362 HOSTS: Dr. Peter Boulden and Dr. Craig Spodak GUEST: Darren Shaw DESCRIPTION In this conversation, Peter and Darren discuss the importance of local SEO for dentists and how to optimize their Google Business Profile. They cover topics such as the impact of reviews on local rankings, the significance of keywords in the business name, the value of image and video optimization, and the benefits of using YouTube for video embedding. Darren emphasizes the importance of user engagement signals, such as time on site and pogo sticking, in influencing search rankings. He also discusses the significance of having a well-designed website with compelling copywriting and videos to keep visitors engaged. He highlights the value of optimizing GMB services and using Google Posts as a sales tool. Additionally, Darren recommends using Microsoft Clarity to track user behavior on websites and improve conversion rates. TAKEAWAYS Local SEO is crucial for dentists to improve their rankings in the local pack and attract more customers. Optimizing the Google Business Profile is essential, including selecting the right primary category and soliciting reviews. Image optimization, including adding captions and descriptions, can improve engagement and visibility. Mobile optimization is vital, as Google prioritizes mobile-friendly websites and profiles. User engagement signals, such as time on site and pogo sticking, play a crucial role in search rankings. Having a well-designed website with compelling copywriting and videos can help keep visitors engaged. Optimizing GMB services and using Google Posts as a sales tool can have a positive impact on rankings and conversions. Tracking user behavior on websites using tools like Microsoft Clarity can help improve conversion rates. CHAPTERS 00:00 - Introduction and Background 02:29 - The Importance of Local SEO for Dentists 06:43 - Optimizing the Google Business Profile 09:26 - The Significance of Keywords in the Business Name 12:20 - Creating Separate Google Business Profiles for Practitioners 18:10 - The Impact of Image Optimization on Rankings 20:58 - The Benefits of Using YouTube for Video Embedding 25:23 - The Importance of Mobile Optimization 30:13 - Optimizing User Engagement Signals 33:12 - Prioritizing GMB Services and Mirror Image Web Pages 46:58 - Monitoring and Managing Google Business Profiles 51:38 - Tracking User Behavior with Microsoft Clarity REFERENCES Bulletproof Mastermind Darren Shaw
Send us a Text Message.What do you do when your Amazon listings aren't getting the clicks they need? Steven Pope has valuable tips on how to increase your click-through rate (CTR) and increase your sales.In this video, Steven will walk you through optimizing a main image product, which is one of the most important factors in improving your CTR. You'll learn the importance of using keywords, numbers, and design elements to help your main image stand out from your competitors. By implementing his proven main image listing optimization hacks, you can make impactful changes to your Amazon listings and give them the clicks they deserve.Ready to upgrade your main image? Visit myamazonguy.com/IMG and use code "CTR" for 50% off your main image upgrade!Watch our video here: https://youtu.be/XFjmTEprIIA#amazontips #amazonoptimization #stevenpope #amazonlistingoptimization → Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:00:00 - Introduction to CTR Optimization00:29 - Importance of the Main Image01:42 - Keyword Placement in Main Images02:22 - Components of an Effective Main Image03:00 - Final Thoughts on Main Image OptimizationSupport the Show.
Dolly DeLong joins me to explore the real-world application of SEO for entrepreneurs and talk about the upcoming SEO Audio Summit.Key Takeaways:Introduction to Dolly DeLong:Dolly DeLong introduces her dual roles as a Middle Tennessee family photographer and a systems and workflow educator.She shares her experience of separating her photography and education businesses to better serve her audience and improve website clarity.The Importance of SEO:Dolly emphasizes the critical role of SEO in building a sustainable business, contrasting it with the fleeting nature of social media trends.Crystal and Dolly discuss the challenges and rewards of focusing on long-term SEO strategies versus short-term social media tactics.Real-World SEO Challenges:Dolly shares her ongoing project of optimizing two separate business websites and the importance of clear messaging for different target audiences.Crystal highlights the common misconception that simply having a website equates to good SEO, emphasizing the need for continuous optimization.Introduction to the SEO Audio Summit:Dolly introduces the free SEO Audio Summit, which features short, actionable tips from over 23 SEO experts.The summit is designed to provide entrepreneurs with easy-to-implement strategies that can significantly impact their online presence.SEO Bundle Details:Dolly shares details about the upcoming SEO bundle, which includes over $2,500 worth of resources for just $97 during the initial launch period.The bundle is designed for business owners who are ready to take their SEO to the next level, offering tools and strategies that can be implemented over time.Listener Action Items:Sign up for the free SEO Audio Summit, starting on August 13th.Explore the SEO bundle, available for purchase starting August 19th, with early access for those on the waitlist.Join the Waitlist For The SEO Bundle to get first access!!Send me a text!I've got thirty seconds to tell you about Wix Studio, the web platform for agencies and enterprises. Work in sync with your team on one canvasReuse templates, widgets and sections across sitesCreate a client kit for seamless handoversAnd leverage best-in-class SEO defaults across all your Wix sitesTime's up but the list keeps going. Step into Wix Studio to see more!Support the Show.Search the Simple and Smart SEO Show podcast for something you heard! It's free!Apply to be my podcast guest!
Send us a Text Message.Learn how to enhance product images, use effective fonts, and leverage your product's unique features to stand out. From adjusting product images for better readability to running A/B tests, we explore actionable insights to enhance our product's market presence. Watch as we discuss design changes, the importance of clear infographics, and leveraging targeted advertising to boost rankings and sales.This guide is perfect for anyone looking to improve their Amazon sales and stay ahead in a competitive market.Brand Manager Takeaway:Hey team,I had a call with Steven Pope earlier this week, where we focused on a couple of main images that we were receiving doubts and pushbacks on from the clients.The primary concern was for After Inked, a well-known brand in the tattoo care and products industry. Despite their superior quality, they often fall behind the top two Chinese competitors due to pricing.One significant aspect of After Inked is that they were the main featured brand on the Ink Masters show. However, our client was hesitant to use the Ink Masters logo or name on the main image because they wanted to be recognized as “After Inked” rather than the brand from “Ink Masters.”After discussing this with Steven Pope, he added both images to a PickFu A/B test. In just a few minutes, we saw that 73% of customers preferred the main image with the Ink Masters logo.We presented these results to the client, and she finally approved the use of the Ink Masters logo.Having ideas is really great but having data and numbers to back up our ideas is the best!→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-----------------------------------------------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:0:00 - Introduction0:15 - Identifying Main Competitors0:29 - Comparing Product Pricing and Quality0:55 - Challenges in Competing on Price1:00 - Improving Product Reviews and Rankings1:04 - Feedback on Listing Design1:13 - Suggestions for Main Image Redesign1:31 - Adjusting Fonts for Better Readability1:47 - Running A/B Tests with PickFu2:10 - Featuring Product on Master Show2:25 - Decisions on Design and A/B Testing2:44 - Importance of Target Demographics2:59 - Running A/B Tests for Design Choices3:05 - Reviewing A/B Test Results3:13 - Strategies to Compete with Popular Brands3:23 - Optimizing White Space in Images3:28 - Adding Tattoo Images to Main Listings3:37 - Exploring Competitor Strategies3:49 - Testing New Design IdeasSupport the Show.
How to use AI for product image optimization with Jake Zarastian. In today's episode, we discuss how to optimize your Amazon product images using AI tools. Learn about Amazon FBA 2024 with Norm Farrar on the Lunch With Norm Podcast! Sign up to Jungle Scout here - https://get.junglescout.com/loy1yseuu27u Join the Beard Nation at https://www.facebook.com/groups/lunchwithnorm Sign up for our Newsletter - https://lunchwithnorm.beehiiv.com/ More about Jake... Our guest joined Jungle Scout in 2021, after 2 years working at one of the first Amazon-partnered advertising agencies that hyper-focuses on the marketplace. There, he managed over a million dollars in monthly ad spend for a large portfolio of enterprise brands. Since then, He has launched his own Amazon brand while also running a consulting business helping a range of brands grow their sales and profitability. This episode is brought to you by Startup Club: Startup Club is the largest club on Clubhouse supporting the Startup ecosystem. Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more. For more information visit https://Startup.club This episode is brought to you by Seller Basics: Seller Basics is the ultimate guardian for account suspensions, ASIN hiccups, and IP headaches. For only $99 per month, Seller Basics provides a dedicated team to safeguard your business. And that's not all! Gain access to free legal consultations with seasoned eCommerce attorneys. With no binding contracts, you can cancel anytime with just a month's notice. Consider Seller Basics your Amazon account's comprehensive health plan. For more information visit https://www.sellerbasics.com *All conversations and information exchanged on the Lunch with Norm podcast or interaction on the Lunch with Norm Website is intended for educational and entertainment purposes only. Do not confuse this with advice or direction with your business per se. Always do your own research before following advice from any podcast/website. Amazon's Terms of Service is always changing. Make sure you are following relevant up-to-date information.
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Head of SEO at Alamy, Roxana Stingu, discusses leveraging image optimization in your holistic SEO strategy. In this episode, Roxana shares her perspective on: strategies outside the pragmatic strategy to help grow and scale SEO, whether images are a hindrance or benefit to SEO efforts, what criteria marketers should use in thinking of images from an user perspective, and how to navigate measurement and performance. Show NotesConnect With: Roxana Stingu: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this podcast episode, Michelle Frechette and Corey Maass discuss their experiences at a WordPress Rochester April Meetup. Michelle recounts giving a talk on WordPress and image optimization, focusing on audience engagement and technical challenges. Corey reflects on the presentation's success and its technical and engagement aspects. They also explore broader topics like content management, SEO, accessibility, and the balance between technical and non-technical content. Additionally, they address the difficulties of organizing Meetups, the need for engaging content, and the nuances of marketing and self-promotion for introverts and small businesses. The conversation highlights the importance of community knowledge-sharing and the journey of building an online presence.Top Takeaways: Value of Incremental Growth: The participants recognize the importance of celebrating even small victories in their online presence, such as an increase in views on tweets or website traffic. They understand that consistent efforts over time lead to gradual growth and are encouraged by the progress they observe.Engagement with Community: Michelle emphasizes the significance of community engagement, not just content marketing, in building their online presence. They discuss strategies for interacting with their audience, participating in Meetups, and leveraging social media to foster connections and expand their reach.Adapting Marketing Strategies: Corey acknowledges the need to adapt marketing strategies based on their current resources and audience size. They discuss the challenges of scaling efforts and recognize the importance of starting where they are, rather than aiming for strategies designed for larger organizations.Balancing Work and Marketing: Corey reflects on the challenge of balancing work responsibilities with marketing efforts. He highlights the need to prioritize tasks and allocate time effectively, recognizing that while marketing is essential, it cannot consume all his resources. They discuss strategies for maintaining a sustainable marketing effort while managing other responsibilities.Mentioned In The Show:WordPress Rochester's April MeetupYoastWordPress TVWordPress eventsGive WPStellar WPWordCamps MeetupsGraham LawlorGary VaynerchukTwitter Post Status
Do you ever feel like you're putting so much effort into your website, but not seeing the direct booking results you want? You've probably been told to work harder and figure it out, but the more you try, the more frustrated and stuck you feel. It's time to stop the cycle of ineffective actions and start making real progress. Let's break free from the pain of not getting results and find a better way to optimize your website for increased direct bookings.All of our websites, every single year, and we do this for all of our clients, we go through, and we update the titles of the website to say book direct because you want people to know that they can book direct before they've even clicked on the link. - Bart SobiesIn this episode, you will be able to:Increase direct bookings with proven strategies.Optimize your website for maximum direct bookings.Build trust and credibility with social proof.Ensure mobile responsiveness for easy direct bookings.Harness the power of email marketing and data analytics.My special guest is Bart Sobies.Bart Sobies is the founder of iBooked Online, a company specializing in website optimization for direct bookings. With over four years of industry experience, Bart has honed his expertise in creating effective and visually appealing websites tailored to the accommodation sector, including hotels, motels, and short-term rentals. His deep understanding of property managers' challenges in establishing and maintaining an impactful online presence has positioned him as a trusted authority in the field. Bart's strategic focus on enhancing website functionality and design to drive direct bookings has resulted in tangible success for numerous properties across various scales. His commitment to remaining at the forefront of technological advancements underscores his dedication to providing property managers with cutting-edge solutions for increased direct bookings and improved online visibility.Connect with Bart: https://www.instagram.com/ibooked.online/https://www.linkedin.com/in/bart-sobies/https://www.facebook.com/groups/accommodationmanagersMore information: https://www.ibooked.online/*Mention the DBS Podcast for a $200 savings on the set up of your website. Offer ends May 19th, 2024.* The key moments in this episode are:00:00:08 - Introduction to Booking Success Podcast00:01:47 - Introduction to iBooked Online00:07:56 - First Impressions and Website Review00:09:16 - Aligning Photography with Booking Seasons00:11:20 - Optimizing Website Photography00:12:45 - Creating Emotional Connection through Visuals00:14:03 - Crafting Clear and Concise Descriptions00:15:51 - Utilizing AI for Description Refinement00:17:18 - Focusing on Guest Experience in Property Management00:18:18 - Testing and Streamlining the Booking Process00:38:19 - Planning and Execution00:39:00 - Search Engine Optimization00:41:20 - Image Optimization for SEO00:42:24 - Reviewing Book Direct Strategy00:47:57 - Special Offer for ListenersFREE GUIDE: 10 Ways to Drive Guests to your Website instead of Airbnb: https://directbookingsuccess.com/10-ways-to-drive-guests-to-your-website-instead-of-airbnb/Show notes are available at:
Die neueste Flutter-Version 3.13 bringt Preview Versionen der Impeller Runtime auf neue Plattformen und unterstützt nun 2-dimensionales Scrolling.PowerSync ist eine neue Offline-First-Datenbanklösung, die in ihrer Beta-Phase als erste ein SDK für Flutter bietet und mit Supabase integriert werden kann.Jetbrains bringt seine Cross-Platform-Lösung Jetpack Compose Multiplatform als Preview auch auf andere Plattformen und unterstützt nun Popups und Dialoge direkt im Framework.Die neue Version 3.0 von Astro bringt ein spannendes Update: View Transitions. Aber auch Image Optimization, bessere Render Performance und SSR-Verbesserungen für Serverless sind dabei.Unity hat mit ihrer “Runtime Fee”, einem neuen Bezahlmodell, für viel Aufregung gesorgt. Das neue Modell basiert auf Kosten pro Installation, was bei vielen Entwicklungsstudios zu finanziellen Problemen führen könnte.Die aktuelle Version von Node 20.6 unterstützt nun das Laden von .env-Dateien, was das sehr oft verwendete dotenv-Package überflüssig macht.Bun ist die performante JavaScript Runtime, die auch Bundler, Dependency Manager und Script Executor ist, und geht jetzt öffentlichkeitswirksam in die Version 1.0.Schreibt uns! Schickt uns eure Themenwünsche und euer Feedback: podcast@programmier.barFolgt uns! Bleibt auf dem Laufenden über zukünftige Folgen und virtuelle Meetups und beteiligt euch an Community-Diskussionen. TwitterInstagramFacebookMeetupYouTube
Welcome to our podcast episode, 'Unlocking Image Optimization Secrets for Bloggers.' Join us as we delve into the fascinating world of image optimization and its crucial role in blogging success. Discover why optimizing images is paramount for boosting your blog's visibility and improving SEO rankings. We'll share actionable tips and tricks that empower you to enhance your image optimization game, resulting in visually stunning blogs that captivate readers and search engines alike. Don't miss this opportunity to optimize your images and unlock the full potential of your blog. Tune in now and take your blogging journey to new heights! --- Send in a voice message: https://podcasters.spotify.com/pod/show/onlineblogacademy/message
Will Bachman is hosting a conversation with Jamylle Carter, a member of the Harvard and Radcliffe class of 1992. Jamylle graduated from Harvard with a degree in mathematics and went on to complete a PhD in math from UCLA. After UCLA, she also held a postdoctoral fellowship at the Institute of Mathematics and its Applications in the University of Minnesota. Math Think Tanks and Researching Algorithms Will and Jamylle had a conversation about math think tanks, in which Jamylle described her experience. She had spent four years in a math think tank at a university, and then another four years at a Mathematical Sciences Research Institute in Berkeley. Jamylle fell in love with the Bay Area and decided to stay, working as an adjunct professor, running a Math Circle and working at a science museum in San Francisco. She has been a math professor at Diablo Valley College since 2009. Jamylle explained that a math think tank is a place funded by the National Science Foundation and other private funders for mathematicians to leave their university appointments and focus on their research with other people in the field. Jamylle's research was applied math, and it was for image processing. Jamylle was researching a new algorithm to solve a mathematical problem. The problem was related to blurring or noise in an image, and the goal was to approximate the original picture as closely as possible. She was looking at optimization methods, which are mathematical techniques that can find the best answer to a problem. Teaching Math in the Math Circle Program Jamylle then went on to explain a math circle she organized for middle school kids. The math circle was inspired by a program from Eastern Europe that was designed to expose kids to higher level math. The math circle would also give kids a chance to struggle with a problem and get excited about learning. Jamylle learned more about the program while at the Mathematical Sciences Research Institute. In 2007-2008, the MSRI sponsored a Berkeley Math Circle for the children of professors and wealthy families. Seeing the need for a Math Circle for a different demographic, Jamylle proposed an Oakland Math Circle for black middle school students in order to challenge the idea that black people can't like math. With the help of the Exploratorium, the Institute for the Advanced Study of Black Family Life and Culture, and the Museum of African American Technology, she was able to get grants totaling $8,000 to run the Oakland Math Circle. The Math Circle ran hands-on activities to engage students, teaching them that it was okay to be both black and like math. She taught all the modules, did the recruitment and covered topics such as rocket science, probability and music and math. She also mentioned that in minoritized spaces, students tend to work alone, which can be due to racism, fear of being too nerdy, or fear that they won't be seen as capable due to their race. Carter's motivation for starting the Math Circle program was to provide a space where Black kids could come together and enjoy doing math without such pressures. Deborah Hughes Hallett was a Harvard graduate student who eventually became faculty in the Harvard Math Department. She never earned her doctorate, and unfortunately the math department still never treated her like real faculty. She was also at the forefront of the calculus reform movement and wrote textbooks to help teach the subject. Deb was an important figure in the Math Department, providing guidance and support to students in need and advocating for reform in the subject. Designing a New Math Curriculum Jamylle and Will discussed math education and its importance. Will then asked about how to build a high school math curriculum from the ground up. Jamylle believes that everyone should have a solid background in arithmetic, such as fractions, decimals, and percentages. She also suggests introducing courses on probability, statistics, computer science, and using spreadsheets. Additionally, she wants to focus on dimensional analysis and number sense in order to help students become more comfortable with math. Finally, she believes it's equally important to teach math in a way that avoids creating math phobias and traumas, and to make sure teachers are supported and not overworked. Jamylle talks about the courses and professors that have had an impact on her life. Carter starts by talking about her undergraduate advisor Deborah Hughes Hallett, who she credits with helping her to graduate. A class that stood out was music 51, a year long music theory course. Timestamps 08:24 Investigating Mathematical Methods for Image Optimization 11:15 Analysis of Total Variation Method for Image Processing 15:50 Optimization Problems and Finite Time Solutions 18:13 Image Enhancement Technology 20:00 Math Circles and Problem Solving 31:46 Intersecting Racial Identity and Mathematical Affinity 40:13 Comparing Experiences at Harvard and a Historically Black College 48:19 Supportive Mentorship in the Math Department 52:58 Music Theory and Performance 1:00:59 Exploring Equity in Mathematics Education Links: https://mathematicallygiftedandblack.com/honorees/jamylle-carter/ CONTACT INFO: https://twitter.com/CarterJamylle https://www.linkedin.com/in/jamylle-carter-3184259/
It's hard to convey the huge variety of topics we covered in this action-packed episode with just a 60-character title! Myriam Jessier is an SEO Trainer, SEO Consultant, and co-owner of PRAGM, a technical marketing agency. She speaks three languages and has been doing SEO for over 15 years. I had a blast talking with […] The post 127: Image Optimization, Algorithmic Biases, ADHD & SEO w/Myriam Jessier appeared first on Evolving SEO.
In this episode, we talk to Anthony Cofrancesco and Ian Sells about strategies for user-generated content and how to optimize your Amazon listings for better conversions.
Today we are talking about Image Optimization with Martin Anderson-Clutz. For show notes and more visit: www.talkingDrupal.com/368 Topics Image optimization Why it is important Performance Accessibility and Inclusion Techniques with Drupal Image formats webp svg avif Drupal support What to do before uploading Educating content editors Difference in formats Helpful modules and tools Core Image Styles Responsive Images Contrib Blazy for older sites Crop API, and Focal Point or Image Widget Crop WebP or similar SVG Image Field Image Optimize API, and Local Binaries Resmush.it or similar Image Library Imagemagick GD Library Anything else Resources Board Elections Web Almanac 2022 - Median page weight over time Web Almanac 2022 - Median page weight by content type PreviousNext - Better image optimisation in Drupal Browser Calories extension What are NextGen Web Formats? AVIF vs GIF: The battle for the animated picture format www.Webpagetest.org Shows full waterfall of the page and how it loads Helpful Modules Blazy for older sites Crop API Focal Point Image Widget Crop WebP or similar SVG Image Field Image Optimize API, and Local Binaries Resmush.it or similar Imagemagick Talking Drupal 348: Carbon footprint Guests Martin Anderson-Clutz - @mandclu Hosts Nic Laflin - www.nLighteneddevelopment.com @nicxvan John Picozzi - www.epam.com @johnpicozzi Tearyne Almendariz - @tearyneg MOTW Toolbar Manager Allow a site builder to customize what items appear in the toolbar: Change text labels Add classes (e.g. to add icons) Or hide entirely
Edge of the Web - An SEO Podcast for Today's Digital Marketer
Mike Blumenthal's second segment on the EDGE takes us into the realm of the value of image optimization for Local Search. It's a huge conversion factor for businesses that can be easy wins. Check out the incredible tool, AirCam.ai - a service that gives a breakdown of all of the images your business needs for local visibility. Mike gives us his take on the most recent Google updates and how they may affect local visibility. He also unequivocally lays down his opinion about AI machine learning evaluating human content: Google's not being accountable for the businesses that are relying on local visibility for revenue. [00:04:35] The HCU: Content Written For People By People Evaluated By AI [00:06:40] The Machine is Getting It Wrong [00:08:40] Is Helpful Content Update Unfair to SMB's Without Budget? [00:12:37] Will the Updates Affect the Knowledge Graph? [00:14:09] EDGE of the Web Title Sponsor: Site Strategics [00:15:11] Why are Images So Valuable to Local Search? [00:29:14] Mike's Pro Tip for Local Optimization: Aimcam.ai Thanks to our sponsors! Site Strategics https://www.sitestrategics.com Follow Mike! https://www.twitter.com/mblumenthal https://www.linkedin.com/in/mblumenthal/ https://www.youtube.com/channel/UCQb7CMIgNQz38U6RVcE8rug Connect: mblumenthal@nearmedia.co
Image Optimization Using Alt Tag SEO Training and search engine optimization coaching and consulting for all types of websites. Local SEO , GMB , Affiliate. I cover everything SEO related including On-Page SEO , Off-Page SEO , White Hat SEO , Black Hat SEO , Grey Hat SEO , Techniques , Strategies , Methods , Tactics, Anything SEO or SEM digital marketing related I have you covered. Search Engine Optimization Expert and SEO Consultant Chris Palmer Marketing SEO. Learn SEO - SEO Training - SEO Consulting - Digital Marketing Reach out: Chris Palmer Marketing Learn SEO : https://www.youtube.com/chrsplmr Join the group: https://facebook.com/groups/chrispalmerseo/ Twitter: https://twitter.com/seopalmer/ With 11 years of passion through digital marketing. Internet Marketing and Search Engine Optimization For any Business or Person in any Niche that would like to learn search engine marketing (SEM) and content marketing for there websites. SEO and digital marketing is my passion and my life. I love nothing more than happily helping small to large companies and businesses achieve results using search engine marketing and internet marketing. Chris Palmer Marketing SEO 30 W Broad St fl2 Tamaqua Pa 18252 (570) 810-1080 --- Support this podcast: https://anchor.fm/chrsplmr/support
Tips this week include: • Why the Tips Tuesday Livestream is going dark • How you can still get into the Gutenberg Ninja course before it closes • How to discover what your audience wants workshop in the BB Hub • Upcoming bonus sessions in the DIY SEO workshops • Multiple follow-ups on the WebP as default proposal • Why there is no way to carry MozJPEG optimization through thumbnails • More image formats coming that are just around the corner • The difference in Reusable blocks, block Patterns, Templates and Template Parts • Possible full-page patterns coming in WP 6.0 • YouTube's keyword research tool is now available to all • An easy way to get dynamic YouTube thumbnails • A roundup of more GA4 tutorials
Lindsay and Steve talk with Subha Chanda, freelance developer, about a number of topics related to building and managing your own sites. They discuss Subha's work as a writer, and his work writing for LogRocket (and others), focusing on his article on using ImageKit and Vue. They also discuss the current state of using Nuxt, integrating with a CMS, and what tools Subha reaches for when doing freelance work. Sponsors Top End Devs (https://topenddevs.com/) Coaching | Top End Devs (https://topenddevs.com/coaching) Links Nemotivity (https://www.nemotivity.dev/) Image branding with ImageKit and Vue.js - LogRocket Blog (https://blog.logrocket.com/image-branding-imagekit-vuejs/) Global Image CDN with Real-time Image Optimization (https://imagekit.io/) Headless CMS and Content API (https://buttercms.com/) vsinder - Visual Studio Marketplace (https://marketplace.visualstudio.com/items?itemName=benawad.vsinder) Picks Lindsay- Twitter: Introducing Wordle Wars! Multiplayer #Wordle (https://twitter.com/ctnicholasdev/status/1493557703892996102?s=20&t=_ifZ8O9IDPyV9rtYo1tDeQ) Steve- passWORDLE (https://rsk0315.github.io/playground/passwordle.html) Subha- WORLDLE (https://worldle.teuteuf.fr/) Special Guest: Subha Chanda.
Check out the Video ---> MRI Tips and Tricks: From MRI Image Optimization to Claustrophobic PatientsMRI sequence optimization can be a daunting task for new technologists. In this episode of Zone 3 Podcast, Matt Rederer from RITE Advantage LLC joins Reggie and Robert to share some tips on optimizing Image Contrast, image quality, scan time, and many parameters that might come up when it comes to being an "MRI artist." Whether the topic was dealing with claustrophobic patients or just providing some general guidance in life as one who performs these examinations every day - there was plenty of insight shared by Matt's experiences and knowledge!About our Guest:Matt is the President of RITE Advantage LLC. A company focused on educating and testing MRI, CT, Sonography, and Radiography students and technologists. The lead MRI technologist and a certified MR Safety Officer at Advocate Sherman Hospital. Matt is also the MRI/CT Physics Professor at Elgin Community College. Matt's very knowledgeable at MRI physics which is the fundamental factor for image acquisition. So in addition to tricks and tips learned from coworkers, Matt stresses the importance of understanding how to optimize the image you're acquiring by means of physics. Matt appreciates the artistic influence that naturally comes with photography. If you understand what's happening on the back end in terms of k space etc., then you can be the creator of new tips and tricks to share with your coworkers and team. Rite Advantage - Education Platform Riteadvantage.com wants to help you reach your goals and have fun doing it.
Diane Boerstler, the Hypnotic Amazon Copywriter and M&A business investor joins us on today's Lunch with Norm. We will be discussing how to grab the attention of online mobile buyers, the process of optimizing images, simple ways to skyrocket conversions, and what are the biggest mistakes people make with their images. Passionate about Scaling, Flow Performance and Covert Financing Strategies, Diane helps thousands of companies scale profits to the tune of over $6 Billion dollars as the Hypnotic Amazon Copywriter. She also advises owners who want to sell on how they can exit by leveraging the current assets, products and services they already have in place, meanwhile consulting with potential owners about financing techniques without wasting time on banks or government loans. This episode is brought to you by Global Wired Advisors Global Wired Advisors is a leading Digital Investment Bank focused on optimizing the business sale process. Our approach combines decades of merger and acquisition experience with online and e-commerce expertise to increase the transactional value of your greatest asset. Maximizing the value of your company in a business sale is achieved through the full expression of its future potential. Choosing the right representation to provide this vision to the right buyer, means putting your future in focus. For More information visit https://globalwiredadvisors.com/ This episode is also brought to you by Sellerise. Take a deep dive into your business processes to make data-driven decisions and outperform the competition in an innovative way. Sellerise is a comprehensive solution for your everyday business needs with innovative tools like the PPC Dashboard, Smart Alerts, Review Requester, and Keyword Tracker. Everything you need to grow and scale your business is just one click away. Stand out from the crowd and conduct business whenever, wherever. Innovate your effort and work smarter, not harder. The difference is amazing. Sellerise is for professionals at every level of the business journey. Simply select the capabilities that best fit your needs. Visit www.sellerise.com This episode is also brought to you by .CLUB Domains .CLUB is the most used new top-level domain name and the perfect web address for your membership or subscription-based startup or business. Why? Because your customers are your CLUB! Grow your business with a domain name that instantly means membership and subscriptions. There are a lot of great domain name choices today, but if your business is about building a community of members around a product or service, there's no better URL than YourName.club. With 1.3 million registrations worldwide, there are already thousands of e-commerce sites using .CLUB. - great subscription businesses like Soap.club, Firstleaf.club and Coffee.club. You too can join the .CLUB today. Visit www.get.club. On today's Lunch with Norm we have the Hypnotic Amazon Copywriter, Diane Boerstler to talk about how to grab the attention of online mobile buyers and simple ways to skyrocket conversions. Diane helps companies scale profits as the Hypnotic Amazon Copywriter. She's passionate about Flow Performance, Covert Financing Strategies, and Scaling. This episode is brought to you by Global Wired Advisors, Sellerise & .CLUB Domains.
We're talking about Image Optimization. What steps should we follow for performant images in 2021? Drew McLellan talks to expert Addy Osmani to find out.
Images are no doubt a very big part of websites. Whether the image is for content purposes to illustrate the meaning of the page, or for decorative/design purposes to make it look better— images are essential. But images can also slow down your website more than anything else. However that doesn't mean you remove all the images from your website. With proper optimization, you can have lots of great images AND have a fast loading Divi website too! In this episode of Divi Chat, we discuss image optimization and why it's one of the most crucial steps to speed up Divi. Plus, we discuss our preferred image optimization tools too! Join the DC panel this week as we share our tried & true tips for image optimization. Hosts Present: Stephanie Hudson - FocusWP / FB Tim Strifler – Divi Life / Divi Popup / Divi Mega Menu Sarah Oates – Endure Web Studios / FB / @endureweb Resources Mentioned: Dr. Browns: http://www.russellbrown.com/scripts.html SRCSET: https://www.w3schools.com/tags/att_source_srcset.asp https://make.wordpress.org/core/2021/06/07/wordpress-5-8-adds-webp-support/ Affinity: https://affinity.serif.com/en-us/ Gimp: https://www.gimp.org/ Jpeg Mini: https://www.jpegmini.com/ Tinypng: https://tinypng.com/ Squash: https://apps.apple.com/us/app/squash-web-image-compression/id1152443474?mt=12 Imagify: https://imagify.io/ WPSmush: https://wordpress.org/plugins/wp-smushit/ Ewww: https://wordpress.org/plugins/ewww-image-optimizer/ Stackpath: https://www.stackpath.com/ Cloudflare: https://www.cloudflare.com/ Bunny CDN: https://bunny.net/ Follow us on Social Media: Facebook: https://www.facebook.com/divichatpodcast/ Twitter: https://twitter.com/divichatpodcast/ Youtube: https://www.youtube.com/c/divichat/ Website: https://divi.chat/ Leave a (5 ⭐) Review: https://ratethispodcast.com/divichat Join us Live on Youtube or Facebook every Tuesday @
Images are no doubt a very big part of websites. Whether the image is for content purposes to illustrate the meaning of the page, or for decorative/design purposes to make it look better— images are essential. But images can also slow down your website more than anything else. However that doesn't mean you remove all the images from your website. With proper optimization, you can have lots of great images AND have a fast loading Divi website too! In this episode of Divi Chat, we discuss image optimization and why it's one of the most crucial steps to speed up Divi. Plus, we discuss our preferred image optimization tools too! Join the DC panel this week as we share our tried & true tips for image optimization. Hosts Present: Stephanie Hudson - FocusWP / FB Tim Strifler – Divi Life / Divi Popup / Divi Mega Menu Sarah Oates – Endure Web Studios / FB / @endureweb Resources Mentioned: Dr. Browns: http://www.russellbrown.com/scripts.html SRCSET: https://www.w3schools.com/tags/att_source_srcset.asp https://make.wordpress.org/core/2021/06/07/wordpress-5-8-adds-webp-support/ Affinity: https://affinity.serif.com/en-us/ Gimp: https://www.gimp.org/ Jpeg Mini: https://www.jpegmini.com/ Tinypng: https://tinypng.com/ Squash: https://apps.apple.com/us/app/squash-web-image-compression/id1152443474?mt=12 Imagify: https://imagify.io/ WPSmush: https://wordpress.org/plugins/wp-smushit/ Ewww: https://wordpress.org/plugins/ewww-image-optimizer/ Stackpath: https://www.stackpath.com/ Cloudflare: https://www.cloudflare.com/ Bunny CDN: https://bunny.net/ Follow us on Social Media: Facebook: https://www.facebook.com/divichatpodcast/ Twitter: https://twitter.com/divichatpodcast/ Youtube: https://www.youtube.com/c/divichat/ Website: https://divi.chat/ Leave a (5 ⭐) Review: https://ratethispodcast.com/divichat Join us Live on Youtube or Facebook every Tuesday @
Image Optimization - How To SEO Images Tips SEO Training and search engine optimization consulting for all types of websites. Local SEO , GMB , Affiliate. 11 years of passion through digital marketing. Learn more SEO and digital marketing free: Reach out:https://chrispalmermarketing.com/ Learn SEO : https://www.youtube.com/channel/UC8P0dc0Zn2gf8L6tJi_k6xg? Message me: https://facebook.com/chrispalmerseo/ Join the group: https://facebook.com/groups/chrispalmerseo/ Twitter: https://twitter.com/seopalmer/ Chris Palmer Marketing 30 W Broad St fl2 Tamaqua Pa 18252 (570) 810-1080 --- Support this podcast: https://anchor.fm/chrsplmr/support
Divi can be slower than other themes if you don't properly optimize them. However with proper optimization, you can get BLAZING FAST load times! While there are LOTS of things you can do to make Divi load faster, caching and image optimization are two of the most impactful! Additionally, using a Content Delivery Network (CDN) is also an extremely powerful way to improve how fast images load on your site. In this episode, we'll demystify the multiple layers of caching you can utilize, explain the benefits of a CDN, and maybe even share our favorite image optimization tips. It's gonna be an hour jam packed with actionable info. Don't miss it!
Divi can be slower than other themes if you don't properly optimize them. However with proper optimization, you can get BLAZING FAST load times! While there are LOTS of things you can do to make Divi load faster, caching and image optimization are two of the most impactful! Additionally, using a Content Delivery Network (CDN) is also an extremely powerful way to improve how fast images load on your site. In this episode, we'll demystify the multiple layers of caching you can utilize, explain the benefits of a CDN, and maybe even share our favorite image optimization tips. It's gonna be an hour jam packed with actionable info. Don't miss it!
Some of the easy-to-follow tips to better optimize your images to get the maximum traffic from google images..You can reach out to me on .Info@seosingh.in . .Dropping daily Content Marketing tips on: .Linkedin: https://www.linkedin.com/in/ishmeet2/ .. https://www.facebook.com/seosinghshow/.https://twitter.com/tweeetkaran.Instagram: https://www.instagram.com/seosinghshow/.Video Version of Podcast: https://www.youtube.com/c/SeoSinghShow
Today, we're going to talk about image optimization. And I know that doesn't sound sexy, but this is a very simple way you can improve yourself by being found online. And this is one of the common mistakes people make on their web sites. And it causes them to miss out on an important feature of Google, called image search. I'll tell you what you have to do to easily fix that problem. Screw The Commute Podcast Show Notes Episode 421 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars See Tom's Stuff – https://linktr.ee/antionandassociates 04:58 Tom's introduction to Image Optimization 10:30 Using your cellphone for pictures 13:49 Name your pictures with keywords 15:44 Make sure your image is relevant to the topic of the page 17:06 Place your images close to the relevant text and use a caption 17:58 Your most important images should be near the top of the page 18:40 Test your site on all devices 20:08 Sponsor message 22:20 Advanced techniques Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ Google Search Console - https://search.google.com/search-console/welcome Google Image Search - https://images.google.com/ Google Discover - https://blog.google/products/search/introducing-google-discover/ iPiccy - https://ipiccy.com/ Internet Marketing Training Center - https://imtcva.org/ Related Episodes Chala Dincoy - https://screwthecommute.com/420/ Anatoly Spektor - https://screwthecommute.com/422/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://screwthecommute.com/wordpressecourse/ Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.
Image Optimization_ Google Images SEO Tips (1) SEO Training and search engine optimization consulting for all types of websites. Local SEO , GMB , Affiliate. 11 years of passion through digital marketing. Learn more SEO and digital marketing free: Reach out:https://chrispalmermarketing.com/ Learn SEO : https://www.youtube.com/channel/UC8P0dc0Zn2gf8L6tJi_k6xg? Message me: https://facebook.com/chrispalmerseo/ Join the group: https://facebook.com/groups/chrispalmerseo/ Twitter: https://twitter.com/seopalmer/ Chris Palmer Marketing 30 W Broad St fl2 Tamaqua Pa 18252 (570) 810-1080 --- Support this podcast: https://anchor.fm/chrsplmr/support
Hi everyone, this is Digital Abhi, your digital marketing friend, a contented Digital Marketeer evolved from a terrific engineer. And in the episode no. 33 of "Voice of Digital Abhi", I will share with you what is On-Page SEO and the 13 Ranking Factors of On-Page Optimization. - In this episode, I have shared: (00:00) Intro (00:26) What is On Page SEO? (01:10) Why On Page SEO is important? (01:48) Ranking Factors (02:12) Focus Keyword (03:02) Title Tag (03:28) Meta Description (04:06) URL of the Page (04:32) Content of the Page (05:18) Heading Tags (05:56) Page Speed (06:36) Image Optimization (07:02) Alt tag (07:18) Internal and External Links (07:58) Anchor Text (08:32) Mobile Responsive Website - What is On-Page SEO? It is a practice where we optimize the webpages of our website in order to rank higher in search engines. In this, we optimize both the content and code of the page. But what is the need for On-Page optimization? Why is it important? The thing is that search engines want to provide the best experience to their users. And in order to fulfill that need, they need to understand the content of the pages which they are showing in the search results. And On-Page SEO helps search engines to understand the relevancy of the content of your page. So, a better-optimized page means a better chance to resolve the user’s search query. It also means that if a user visits your page, he or she is going to have a good user experience. - Watch this episode on YouTube: What is On-page SEO? | 13 Ranking Factors of On-Page Optimization - https://youtu.be/rZzwtj6YDmw - Links to my Social Profiles: Blog: https://digitalabhi.com/blog/ Instagram: https://instagram.com/digitalabhi_ YouTube: https://youtube.com/c/digitalabhi/ Twitter: https://twitter.com/digitalabhi__ LinkedIn: https://www.linkedin.com/in/digitalabhi0/ Facebook page: https://www.facebook.com/digitalabhi0/ Facebook group: https://www.facebook.com/groups/722817831173075/ Quora: https://www.quora.com/profile/Abhishek-Sharma-4495 - Connect with me socially so that I can help you out there also with queries related to Digital Marketing. Also, stay tuned to Digital Abhi for more content related to Digital Marketing. --- Send in a voice message: https://anchor.fm/digitalabhi/message Support this podcast: https://anchor.fm/digitalabhi/support
Image Optimization SEO for local business and small business owners looking to add extra details to there images. Everything from EXIF data all the way to long and lad details. Hope this episode helps with your SEO. Learn SEO --- Support this podcast: https://anchor.fm/chrsplmr/support
Anthony shares some AMAZING tips on how to improve the conversion rate by optimizing your images! This is a MUST watch for all Amazon FBA hustlers so send this to a friend! What are your favorite tips? Anything to add? Get 50% off first poll with Pickfu with our referral link and use code RILEY! https://www.pickfu.com/#_r_riley ___ NEWBIES START HERE Want to create cashflow on Amazon but have no idea what to sell or where to start? Here's how: 1) SUBSCRIBE to this channel for weekly tips, tricks & strategies. 2) DOWNLOAD my FREE "Amazon FBA Secrets" E-book (100+ pages) – http://livinthatlife.com/fba-ebook 3) BEGIN your product research! Use the Worksheet in my E-book along with JungleScout: http://livinthatlife.com/junglescout 4) APPLY to join the next 90-Day FBA Challenge/Accelerator if you want to go FAST & get coached by me: http://livinthatlife.com/90dayfba 5) FOLLOW on Instagram Podcast platforms: • Instagram: https://www.instagram.com/fba_lifestyle • Apple Podcasts: https://podcasts.apple.com/us/podcast... • Spotify: https://open.spotify.com/show/2JZCx75... Watch the episode on YouTube: https://youtu.be/cNxvk7jcz3A
Tips this week include: • Gutenberg vs Elementor: Which is Faster? – it was no contest! • What’s being revamped in the Gutenberg Ninja course this week • The new DIY SEO tutorials and bonus sessions coming • Our Webmaster bonus training is underway and meeting live again this week • Industry experts speak on the pros and cons of the Gutenberg editor • Mozilla has a new VPN service and why you may want to get it • Why you need to log out of WordPress • Google’s Rich Results tester is out of beta and what we’ll be using instead • Why Google’s AMP is going away and what criteria will replace it for getting into Top Stories • Why not to use WebP images • Why Squoosh is my favorite image optimizer • Why to get rid of your image optimization plugin
The Bright Ideas eCommerce Business Podcast | Proven Entrepreneur Success Stories
When words fail to convince customers to buy a product, sellers can rely on the power of images. But how can they build a visual identity for their brand? In particular, how can they optimize Amazon images to showcase their unique selling points? On the show with me today is Ian Bower, owner of the design agency Graphic Rhythm Designs. Working with Amazon sellers, the agency is dedicated to improving conversion rates in product listings by utilizing Amazon images. To see if this interview is for you, I recommend that you read the episode highlights below to get a quick overview of the topics I covered with Ian during our conversation. When you do, I think you'll quickly see that this episode is jam-packed with knowledge-bombs for optimizing your visual identity and capitalizing on your brand to generate more conversions and sales with your product. Watch the video above, read the transcript, or listen to the audio file below and benefit from the knowledge that Ian shares. Then leave a comment or question for him to answer. Here are three reasons why you should listen to the full episode: 1. Learn about optimizing Amazon images to generate more conversions. 2. Find out what your unique selling proposition (USP) is, and how to gain an edge over your competitors. 3. Discover the difference between your brand and your visual identity and how you can use visual cues to your advantage.
Website solutions for photographers, what’s needed and what options do we have today? This is Latitude Photography Podcast, Episode 78 for May 3, 2020 Links Mentioned in today’s show: Guest Website: arielestulin.com LPS Survey: https://forms.gle/JpFzi1vPvQzaPF8e8 Download the Image Optimization resource mentioned in this show from this page: https://brentbergherm.com/info/resources/ Palouse Shoot-n-Print Photography and Printing Workshop Get on the list for updates on Latitude Photography School Shop at lensrentals.com with my affiliate link and I’ll get a small commission of the sale. Use the code "latitude15" at checkout and you'll get 15% off your order. I also have an affiliate link with ThinkTank Photo Thank you for your support! Main Topic: Websites for Photographers Today we’re talking about websites for photographers. I wanted to go through a few items and I’m glad you’re here to discuss these things with me. First off, I want to cover just some bullet point items of what types of sections does a photographer need on their website. Start with WHY it’s important to have a website or online presence before getting into nitty gritty. Example. If I hear or find a photographer I like, I’ll look him/her online and if they don’t have a website or a working website or a website that has poor usability I’ll kinda not bother. Harsh but you need a web presence today. Also no reason even the most tech illiterate person cannot have an online portfolio and presence. What does your website need: Your website should not be your life story. No one has time or the attention span today. You are a photographer, show me your work, and then if I’m interested I’ll read more about what you do and your philosophies. Too Harsh?? (no) The opposite is sometimes true, I’ll read something really profound someone wrote on the subject of photography. Then I go see their work and it;s not very good. Just make sure your work speaks as loud as your words. Photos Duh :) About Page + Artist statement or vision A way to contact or email the photographer, what’s your opinion on how to best achieve this? On the about page, on a separate page, or in a sidebar or the footer? Contact page, plug-in if using WP Your own suggestions, feel free to intersperse them here. Gallery page(s) Blog? Anything else? E-commerce for prints etc... Let’s talk about a few hosting types that photographers can use to host their websites (feel free to expand this list and/or expand each individual bullet item. Whatever you add, please add in green) Super easy no effort to custom websites. Instagram / Facebook - FREE Less tech - Drag and Drop $$ - $$$ Squarespace.com - Not free Zenfolio.com - Not free portfolio.adobe.com/photography - Not free or free if you have Adobe CC already www.photoshelter.com - Not free Pixieset.com - Not free Smugmug.com - Not free Visualsociety.com More tech involved $ Wix.com - Free or not free Weebly.com - Not free or not free Wordpress.com/Wordpress.org - Free but you need hosting + theme Drag and Drop WP builder Very involved $$$$$ Custom-coded WP or HTML site - Definitely not free Drag and drop vs WP sites. I’m a big fan of Wordpress.org sites. Let’s talk a bit about that for a moment. Confusion with wordpress.com sites Wordpress.org vs Wordpress.com sites) Server Domain (ie google domains) Technical know-how Basic needs to host a site C-Panel server admin software makes life very easy. (I use Kinsta for my hosting, no C-Panel but still a very convenient way to manage a WP site) Plugins extend functionality of the site Themes control the look of the site. If you “build it right” you should (theoretically) be able to swap themes like you do a pair of socks. You have the same structure going in to it but a different look on the outside. Sometimes themes behave more like plugins though and can get tied in to your content as well. I don’t like those types of themes. Page builders make designing a site a lot easier, just another piece of software to learn though. Bugs to squash with WP sites Anything else Keep on top of WP, WP, theme and Plug-in updates. Otherwise risk of site being compromised. Big headaches. Other thoughts that need to be covered when dealing with websites for photographers. What images to put on your website? Cherry pick your images. Pick the best of the best. I don’t need to see every picture you’ve ever taken. It’s not about showing 10,000 images on your website. Quality not Quantity. You want the viewer to see a handful of your images and say, I get who this photographer is FInding a niche. If you want to be a landscape photographer show me your landscape work not your wedding, studio portraits, or sports action. If you want to show images outside your niche, use FB, Twitter or other social media for this. Show unique images. What does that mean? Google Horseshoe Bend - pages and pages of sameness. If you want to stand out, show images that are unique and make the viewer say, hmm. I’ve never seen that angle before. Make your website look good. If you don’t know what good is, ask someone who has a good eye for design. Tip of the Week. Brent: Experiment with the export settings in Lightroom and be sure to export using sRGB when saving out for the web. Guest: The best place to shoot is exactly where you are, especially true in today’s environment. Reminders Find us on the web at http://latitudephotographypodcast.com Find me on facebook at https://www.facebook.com/brentberghermphoto/ Find the podcast facebook group at https://www.facebook.com/groups/1892577214293688/ Find me on instagram @brentbergherm Find me on YouTube at https://www.youtube.com/c/brentberghermphotography Find me online at https://brentbergherm.com And finally, my online learning platform for photographers is found at http://latitudephotographyschool.com Find Ariel Estulin here: arielestulin.com Outdoorphotojourney.com IG @ariel.estulin
This week I talk about image optimization [powerpress]
This week I talk about image optimization [powerpress]
Episode #008 Hi guys in this segment i am going to share about alt text, image optimization is a part of seo where we can optimization our image for better search rank it's use for those who can't see image also but here i am talking about how crawler read it and understand what is in image so basically in seo images optimization is require for better rank in google and other engines so if have any question
Hugh Benjamin of I Think An Idea discusses image optimization.
Viral Solutions: Your Chief Marketing Officer | Marketing and Business Strategy
The world is made up of imagery, and the brands that stand apart are those with an understanding of how important images are in marketing. Images are what catch our eye and make us read a headline. They are what makes the biggest first impression with regard to an article, a product, or a brand. They can convey an instant emotion, intriguing us and drawing us in. We all love images. And the thing is, so does Google. That's why SEO image optimization can make a big difference in your ranking results. There are a lot of things to consider for SEO image optimization, and we're going to take a well-rounded yet simple approach in this article, including image design, user experience, technical considerations, as well as how you can go above and beyond. Let's get to it!
In the episode, I cover 3 categories of basic Search Engine Optimization for a WordPress website. I aim to make this educational yet simple enough for anyone to use the tools built into WordPress and some extra plugins in order to achieve functional SEO for their website. Related Article: https://www.brandshouter.com/seo-basics-for-wordpress/
Sarah Van Marketing is the treat that Google keeps giving this holiday season. Join us as we talk about balancing change, networking, family responsibilities and more importantly how to get found in Google!!!! Below are the tips she discussed or if you want to go straight to this source you can go to www.sarahvanmarketing.com She is also '' Sarah Van Marketing '' on all social media platforms 1.) Start Title Tag with your keyword. Your title tag is the most important on page SEO factor. The closer the keyword is to the beginning of the title tag, the more weight it has with search engines. 2.) Leverage SEO friendly URLs. Make your urls short and keyword rich. Focus on keeping it on an Edmonton or Author related keywords. Creating a blog tab and making yourself a source of knowledge would do wonders for your SEO. Having a Professional Contacts tab would allow you to endorse your partners. 3.) Add Modifiers to your titles. Tags like 2019 or Best or Edmonton or YEG. 4.) Wrap your Title in a . The h1 tag is your headline tag. Most CMS’s (Wordpress) automatically add the h1 tag to your blog post title. Some themes override this setting. Check your sites code to make sure your title gets the h1 love. Author in Edmonton 5.) Dazzle with Multimedia. Add new images on your site. They should also link through to the respective pages on your site. i.e. Engaging images, videos, and diagrams can reduce your bounce rate and increase time on site. 6.) Wrap Subheadings in . Include your target keywords in that heading. Mental Health in Edmonton 7.) Drop your keywords in the first 100 words in the article. Keep it rich. Mention Edmonton Mental Health, YEG Content Consultant, etc. 8.) Use Outbound links. Outbound links help Google decide what your pages topic is and has you show up in relative content requests. Outbound links will help your Google ranking. You can use some links on your Professional Contacts Page. 9.) Use Internal Links. All your images should be linked to the same respective pages. 10.) Boost Site Speed. Google uses page speed as a ranking signal. It should not take longer than 3 seconds to load. Compressed images will improve your load time. Check your hosting. Perhaps you can get a faster host. 11.) Sprinkle in LSI Keywords. (Latent Semantic Indexing) Use synonyms to increase your pages Google relevancy and quality. Add it to your write ups, 3 LSI keywords every 1000 words. We should create a list. 12.) Image Optimization. Make sure all your new compressed images contain those target keywords. For example, label the image as AuthorInEdmonton.jpg TopAuthorConsultantinEdmonton.png 13.) Use Social Sharing Buttons. Social shares generate more eyeballs on your content. Social Sharing Buttons can increase your sharing by 700%. You should share from these buttons as well to help raise your numbers! Perhaps the Buttons can be larger and more prominent. Have them at the top of your page rather than the bottom. 14.) Post Long Content. SEO adage of length is strength. Longer content ranks significantly higher on Googles first page. When rewriting the content on your website, go into depth. Talk about each service. Use every Author and Mental Health related keyword you can think of. You should start a list. 15.) Boost Dwell Time. If someone hits the back button immediately upon landing on your site’s page, it shows Google that you have a low dwell time. This is an indicator of a low-quality site. Writing long engaging content will keep viewers on your site longer.
In our first article on website image optimization, we looked at tools to identify large images that could slow website load times. Now it is time to discuss tools that can fix image problems by shrinking file sizes. Requirements There are 3 main ways to reduce the file size of an image. A good solution [...] The post Website Image Optimization for Real Estate: Part 2 appeared first on Agent Evolution.
Images are an integral part of the modern real estate website. They account for the majority of elements on an average page; and whether those images are optimized, plays a big part in the performance of a website. Why Is Website Image Optimization Important? Bad User Experience Large, bulky photos take a considerable time to [...] The post Website Image Optimization for Real Estate: Part 1 appeared first on Agent Evolution.
Bing adds another bell and whistle to its fold, the hosts discuss some helpful SEO tips from Google, enhanced mobile featured snippets, and Ross rants about the need for image optimization for every site and that retina displays are not an excuse for overweight imagery affecting all users.
Bing adds another bell and whistle to its fold, the hosts discuss some helpful SEO tips from Google, enhanced mobile featured snippets, and Ross rants about the need for image optimization for every site and that retina displays are not an excuse for overweight imagery affecting all users.
Bing adds another bell and whistle to its fold, the hosts discuss some helpful SEO tips from Google, enhanced mobile featured snippets, and Ross rants about the need for image optimization for every site and that retina displays are not an excuse for overweight imagery affecting all users.
In this episode of JAMstack Radio, Brian and Ben are joined by Cloudinary's Robert Moseley to discuss how his and other developer tools can help free up a lot of bandwidth taken up by poorly optimized videos and images. The post Ep. #26, Video and Image Optimization with Cloudinary appeared first on Heavybit.
In this episode of JAMstack Radio, Brian and Ben are joined by Cloudinary's Robert Moseley to discuss how his and other developer tools can help free up a lot of bandwidth taken up by poorly optimized videos and images.
We're constantly being asked the same image optimization questions. So we figured a dedicated podcast episode was worth making. In it, we cover multiple items to address, each of which is not SEO related. Site speed matters, so pay attention here. Referenced Links: Infographic Image Sizes to Upload Case Against Image Compression Plugins Image Compression […]
Check out the full list on the site: https://www.digitaleer.com/seo-this-week/episode-55/ Welcome to another episode of SEO This Week! Episode 55 of the show brings us a look at how link in various positions on your site may affect your SEO, Pinterest's new Ad features, featured snippets and how to get them, and a great post on technical SEO that is a good for newbies and experts alike. Finally we end up with a new feature in Google My Business and a look at why your on page optimization might be affecting the way your backlinking is working. All this and more on Episode 55 of SEO This Week. SEO This Week is a production from Digitaleer that was created in order to help small business owners and other digital marketing practitioners learn about the latest news, tips, and trends in the online marketing space. Produced By: Digitaleer 1332 Beverly CT NE Olympia, WA 98516 (253) 592-4476
Fast loading web pages are critical for conversions and general worldwide usability. Optimized images can greatly increase page speed. No one is more qualified to address optimized images than Chris Zacharias. He is the founder and C.E.O. of imgix, a real-time image-optimization platform. As an early-day YouTube developer, he created YouTube's HTML5 video player and Feather, an ultra-light version of YouTube that loads quickly in parts of the world with slow Internet connections
“Are you struggling with bulky images or slow push and pull times? In this session we will walk through the anatomy of a Docker image and provide techniques you can use to optimize images for faster pushes and pulls and reduce your overall storage footprint. We will discuss Docker image building (build containers versus runtime containers to remove unnecessary software), Docker image composition (minimizing the number of layers), the Docker Remote API (optimizing how images are pushed and pulled), and CI/CD Integration (automate building, versioning, and deploying images to production). We’ll also examine the tools that ECR provides to make Docker image management easier so that you can focus on building your application. Finally, we'll hear from Pinterest about how they use ECR and Docker, some valuable experiences gained along the way, and best practices for using ECR with Apache Mesos.”
Seeing a rubbish score on Google Page Insights can ruin your day. Images play a massive part in site speed and here is how to optimise them. These tools can be used by both the developer and the client. ImageOptim (Mac) https://imageoptim.com/mac ImageOptim Web Service https://imageoptim.com/api Trimage (Linux) https://trimage.org/ FileOptimizer (Windows) http://nikkhokkho.sourceforge.net/static.php?page=FileOptimizer EWWW Image Optimzer https://en-gb.wordpress.org/plugins/ewww-image-optimizer/ WP Smush https://en-gb.wordpress.org/plugins/wp-smushit/ --- OUR EVENT: Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency. --- See acast.com/privacy for privacy and opt-out information.
This week, I walk you through how to add copyright information to images in Adobe Lightroom, then export them for web with a watermark embedded, and we explore options to automatically optimize image size. Details on blog: https://mbp.ac/525 Music by Martin Bailey
This week, I walk you through how to add copyright information to images in Adobe Lightroom, then export them for web with a watermark embedded, and we explore options to automatically optimize image size. Details on blog: https://mbp.ac/525 Music by Martin Bailey
In episode #1076 we talk about optimizing images, css and js. Jason joins us this week. TOPICS: Goals Performance Requirements Strategy & Modules Advanced aggregation Testing Process When to use this Tips MODULES: ImageMagick - https://www.drupal.org/project/imagemagick w/this patch: additional_image_styles-1810390-5.patch ImageAPI Optimize - https://www.drupal.org/project/imageapi_optimize Image Field Focus - https://www.drupal.org/project/imagefield_focus Picture - https://www.drupal.org/project/picture Advanced CSS/JS Aggregation - https://www.drupal.org/project/advagg RESOURCES: ImageMagick - https://www.drupal.org/project/imagemagickw/this patch: additional_image_styles-1810390-5.patch ImageAPI Optimize - https://www.drupal.org/project/imageapi_optimize Image Field Focus - https://www.drupal.org/project/imagefield_focus Picture - https://www.drupal.org/project/picture Advanced CSS/JS Aggregation - https://www.drupal.org/project/advagg MODULE OF THE WEEK: Commerce Messagewww.drupal.org/project/commerce_messageProvides Commerce-specific Message integration HOSTS: Stephen Cross - www.ParallaxInfoTech.com @stephencross John Picozzi - www.oomphinc.com @johnpicozzi Nic Laflin - www.nLightened.net @nicxvan Jason Pamental - jwww.freshtilledsoil.com @jpamental
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