Podcasts about landing pages

This week, we discuss personal AI hype cycles, bottoms-up adoption, and "The Modern Stack" simplifying cloud. Plus, thoughts on new cars and the dogs that ride in them. Watch the YouTube Live Recording of Episode 560 Runner-up Titles They only talk about AI I bet you have 5 shop vacs It's all going into applesauce Live Claude Code It Good defaults and opinions, nobody wants that Give me 5 minutes, and I'll give you fifty 6 page memos I know I just pulled off a Pivotal scab. Free Tier as a Service Rundown Something Big Is Happening OpenClaw creator Peter Steinberger joins OpenAI Modern Stack: Fly.io, Neon, Upstash and Cloudflare Relevant to your Interests An AI Agent Published a Hit Piece on Me YouTube launches native app for Apple Vision Pro Not all cables are born equal, so test your USB cables with these cheap USB testers — these budget-priced tools help you protect your expensive gear from faulty or bad-quality leads The Lunduke Journal (@LundukeJournal) Video on Apple Podcasts - Apple Podcasts for Creators Temporal raises $300M Series D at a $5B valuation as AI drives demand for Durable Execution Amazon's Ring cancels Flock partnership amid Super Bowl ad backlash Meta Plans to Add Facial Recognition Technology to Its Smart Glasses Anthropic raises $30 billion in Series G funding at $380 billion post-money valuation Introducing Sonnet 4.6 Conferences DevOpsDay LA at SCALE23x, March 6th, Pasadena, CA Use code: DEVOP for 50% off. Devnexus 2026, March 4th to 6th, Atlanta, GA. Use this 30% off discount code from your pals at Tanzu: DN26VMWARE30. Check out the Tanzu and Spring talks and trading cards on THE LANDING PAGE. Shout out to the people who saw the trading cards and messaged me! Austin Meetup, March 10th, Listener Steve Anness speaking on Grafana KubeCon EU, March 23rd to 26th, 2026 - Coté will be there on a media pass. Devopsdays Atlanta 2026, April 21-22, 2026 DevOpsDays Austin, May 5 - 6, 2026 WeAreDevelopers, July 8th to 10th, Berlin, Coté speaking. VMware User Groups (VMUGs): Amsterdam (March 17-19, 2026) - Coté speaking. Minneapolis (April 7-9, 2026) Toronto (May 12-14, 2026) Dallas (June 9-11, 2026) Orlando (October 20-22, 2026) SDT News & Community Join our Slack community Email the show: questions@softwaredefinedtalk.com Free stickers: Email your address to stickers@softwaredefinedtalk.com Follow us on social media: Twitter, Threads, Mastodon, LinkedIn, BlueSky Watch us on: Twitch, YouTube, Instagram, TikTok Book offer: Use code SDT for $20 off "Digital WTF" by Coté Sponsor the show Recommendations Brandon: Ghostty pairs nicely with Claude Code Matt: Home Assistant Connect ZBT-2 Coté: Iron Lung. ChatGPT for upscaling images, like this one.

In this episode, we do a deep dive on Landing Pages. The content used in ads is a big part of the battle, but the landing page will make or break a campaign. We outline real life examples of how landing page changes increased conversion rates, must haves on landing pages, and we read the EXACT landing page we're running right now for MSP clients. Need help improving the content in your ads? Start a trial at: https://campers.msp-camp.com/

Welcome to Part 5 of our 2026 Med Spa Marketing and Growth Series. In this episode, we break down our top-performing Google Ads strategies and frameworks for med spas in 2026, including how to eliminate wasted ad spend, structure high-converting campaigns, and confidently scale with real ROI data.If you're ready to implement more efficient & effective marketing strategies for your practice, book your FREE strategy session & marketing plan: https://go.medspamagicmarketing.com/scheduleIn this episode, Ricky Shockley, owner of Med Spa Magic Marketing, pulls back the curtain on exactly how we structure Google Ads for our med spa clients. This includes when Google should enter your growth strategy, how it differs from Meta ads, how to choose the right services to advertise, and how to build campaigns that attract bottom-of-funnel, high-intent patients instead of wasting budget on unqualified clicks.If you are running Google Ads but unsure whether your setup is truly optimized, or if you feel like you are spending money without clear ROI visibility, this episode gives you a tactical blueprint for improving performance in 2026.In this episode, we cover:✅ When med spas should prioritize Meta vs Google in the growth framework✅ Which services are ideal for Google Ads (and which are not)✅ Policy restrictions you must understand (PRP, approvals, compliance)✅ The anatomy of a high-performing Google ad✅ How responsive search ads actually work✅ Bottom-of-funnel keyword strategy using phrase and exact match✅ When broad match can work and when it wastes budget✅ How to build and use a negative keyword list✅ The landing page checklist that lowers CAC✅ Why conversion tracking is non-negotiable for ROI confidenceNeed help getting approved to run Botox ads? Email our team at support@medspamagicmarketing.comChapters:00:00 Introduction & Where Google Fits in the Growth Framework02:24 When to Prioritize Meta vs Google Ads04:03 What Services Work Best on Google (Brand vs Category Search)05:27 Policy Restrictions & Approval Requirements06:42 How Google Ads Are Displayed & Competitive Positioning09:06 Anatomy of a High-Performing Google Ad11:42 Bottom-of-Funnel Keyword Strategy (Phrase & Exact Match)14:36 Negative Keyword Lists & Eliminating Waste16:03 Landing Page Optimization Checklist20:15 Conversion Tracking, ROI & Ongoing OptimizationFollow us on social media: https://www.instagram.com/medspamagicmarketing/https://www.linkedin.com/company/med-spa-magic-marketing/https://www.facebook.com/MedSpaMagicMarketing/https://www.tiktok.com/@medspamagicmarketing

In Time for Learning sucht dein Host Nawid Company das Gespräch mit anderen Branchenexperten. Hier erfährst du, wie es im Affiliate Bereich wirklich läuft und was die neusten Trends sind. Machst du also bereits Affiliate Marketing und arbeitest in dem Bereich, bist Merchant und betreibst deinen eigenen Online-Shop oder möchtest dich einfach weiterbilden, dann bist du hier genau richtig. Im zweiten Teil der heutigen Folge 'Time for Learning' sprechen Nawid Company und CRO-Experte Anas Elimani über AOV-Steigerung durch smarte Bundle-Strategien, die Macht von Post-Purchase-Befragungen und wie die 5 kritischen Nutzerfragen jede Landing Page zum Erfolg führen. Heute geht es um folgende Themen: - Abo-Subscription - Amazon Marketplace - Average Order Value (AOV) - Bounce Rate - Bundle-Angebote - Conversion Rate - Heatmaps (Hotjar/Clarity) - Post-Purchase-Fragen - Trust-Elemente

This week, we discuss the future of SaaS, OpenAI vs. Anthropic strategies, and cloud capex. Plus, when will you let an AI book your flights? Watch the YouTube Live Recording of Episode 559 Runner-up Titles Do we get to eat Moon Pies? Some days it's just me and the AI We have a LinkedIn page The state of the world has not gotten better, it's just moved to Kubernetes Trained on the Corpse of Stack Overflow. We just have to get the files right It is all just files It's all an OODA loop Rinse and reply. Is Software dead? Your margin is my yacht. claude-travel.md Vegans have morals though Rundown DriftlessAF: Introducing Chainguard Factory 2.0 Is Software dead? Clouded Judgement 2.6.26 - Software Is Dead...Again...For Real this Time...Maybe? Anthropic's breakout moment: how Claude won business and shook markets Besieged The $285 Billion 'SaaSpocalypse' Is the Wrong Panic The "whole product" is more relevant than ever Cloud Earnings Microsoft Q2 earnings beat on top and bottom lines as cloud revenue tops $50 billion, but stock falls Microsoft stock plunges as Wall Street questions AI investments A day of reckoning for the AI boom Oracle says it plans to raise up to $50 billion in debt and equity this year Google Earnings Beat. Cloud Computing Momentum Builds Amid Spending Boom Amazon stock falls 10% on $200 billion spending forecast, earnings miss Amazon's $200 Billion Spending Plan Raises Stakes in A.I. Race [Follow the CAPEX: Cloud Table Stakes 2024 Retrospective](http://(https://platformonomics.com/2025/02/follow-the-capex-cloud-table-stakes-2024-retrospective/) Amazon Earnings, CapEx Concerns, Commodity AI Google's parent company raises billions of dollars in debt sale OpenAI Drama Amazon in Talks to Invest Up to $50 Billion in OpenAI The $100 Billion Megadeal Between OpenAI and Nvidia Is on Ice Sam Altman got exceptionally testy over Claude Super Bowl ads | TechCrunch OpenAI will reportedly start testing ads in ChatGPT today Relevant to your Interests Deploying Moltbot (Formerly Clawdbot) Apple tops Q1 earnings estimates on record-breaking iPhone sales Clouded Judgement 1.30.26 - Software is Dead...Again! Leaders, gainers, and unexpected winners in the Enterprise AI arms race All Enterprise software is dead The Dumbest Thing I've Seen This Week SpaceX acquires xAI in record-setting deal as Musk looks to unify AI and space ambitions AWS destiny: becoming the next Lumen CloudBees CEO: Why Migration Is a Mirage Costing You Millions Xcode 26.3 unlocks the power of agentic coding The world is trying to log off U.S. tech Anthropic's newest AI model uncovered 500 zero-day software flaws in testing DHH on OpenClaw Adam Jacob really likes AI code generation Cautionary Tales – The WOW Machine Stops (Part 2) Kyndryl Shares Halved Amid CFO Departure, Accounting Review Our $200M Series C / Oxide Presentations — Benedict Evans Matrix messaging gaining ground in government IT Hello Entire World · Entire Blog Former GitHub CEO raises record $60M dev tool seed round at $300M valuation From magic to malware: How OpenClaw's agent skills become an attack surface Nonsense What If the Sensors on Your Car Were Inspecting Potholes for the Government? Honda Found Out Superbowl Ad 404 Conferences DevOpsDay LA at SCALE23x, March 6th, Pasadena, CA Use code: DEVOP for 50% off. Devnexus 2026, March 4th to 6th, Atlanta, GA. Use this 30% off discount code from your pals at Tanzu: DN26VMWARE30. Check out the Tanzu and Spring talks and trading cards on THE LANDING PAGE. Austin Meetup, March 10th, Open Lakehouse and AI — Listener Steve Anness speaking KubeCon EU, March 23rd to 26th, 2026 - Coté will be there on a media pass. Devopsdays Atlanta 2026. April 21-22 VMware User Groups (VMUGs): Amsterdam (March 17-19, 2026) - Coté speaking. Minneapolis (April 7-9, 2026) Toronto (May 12-14, 2026) Dallas (June 9-11, 2026) Orlando (October 20-22, 2026) SDT News & Community Join our Slack community Email the show: questions@softwaredefinedtalk.com Free stickers: Email your address to stickers@softwaredefinedtalk.com Follow us on social media: Twitter, Threads, Mastodon, LinkedIn, BlueSky Watch us on: Twitch, YouTube, Instagram, TikTok Book offer: Use code SDT for $20 off "Digital WTF" by Coté Sponsor the show Recommendations Brandon: YouTube TV plans launch this week Matt: Send Help Steal Coté: AI, open source, talent, and more, live at cfgmgmtcamp 2026, with Andrew Clay Shafer Tapistry

In this episode, Lisa Duck, Susan Larimer, and Sami Bedell-Mulhern discuss the importance of digital marketing strategies, particularly focusing on how to effectively use websites to capture leads and convert them into customers. They explore the significance of capture and convert pages, optimizing websites for conversions, understanding analytics, crafting effective lead magnets, and tailoring content to specific audiences. The conversation also touches on the necessity of having a website in the evolving digital landscape and how to navigate links and navigation menus effectively.TakeawaysYou have to tell people what to do next.Capture before you can convert.Start at the end and work your way forward.It's about what they need, not about you.You can have multiple capture and convert pages.Picking a domain name, Write it out as a URL before you pay for it.Your website is your own space to build trust.You need to talk to the people who are gonna relate to you.Having a website allows you to build an audience.#DirectSales #BusinessGrowth #TheOther99%Podcast #cinchshareThis episode of The Other 99% Podcast is sponsored by CinchShare, a social media scheduler designed for direct sellers and creators who want to stay consistent without the overwhelm. CinchShare makes it easy to plan, schedule, and share content across platforms, all from one simple app. You can upload your own content, use ready to share posts, and access free training and resources to help you show up online with confidence. Try CinchShare free for 30 days and learn more at lisaduck.com/cinchshare. Thank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don't forget to share this episode with your network and help spread the word.Subscribe now to never miss an episode and stay inspired in your direct sales journey!Plus be sure to follow The Other 99% Podcast on YouTubeInterested in being a guest? Share your story hereFind Lisa on social: Facebook | Instagram | YouTube | lisaduck.comGrab your ChatGPT Freebie hereExplore Lisa's ToolkitsExplore Lisa's Course Email Marketing Made SimpleFind Susan on social: Facebook | Instagram | YouTube | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereExplore Susan's ToolkitsDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!

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Selling season is not the time to be building your backend — it's the time to leverage it.In this episode, you'll learn:Why your email list is the backbone of selling season (and why social media can't replace it)What makes an administrator-facing opt-in actually workWhy a named, visual framework increases credibility and confidence with decision-makersWhat a high-converting landing page needs to include (and what it should not)How your LinkedIn profile functions as a verification tool, not a content grindWhen and why a simple website and blog still matterWhy running a beta group now makes selling season easier laterBusiness Asset Checklist:Jenn walks through these non-negotiable assets:An Email PlatformA real email service provider (not Gmail)A working opt-in formA simple nurture sequence to stay top of mind2. An Administrator-Focused Opt-In PDFShort, skimmable, and practicalDesigned for decision-makers, not teachersPositioned as a quick win or quick insight3. A Clear, Named Framework3–5 steps or pillarsConsistent languageA simple visual representationEasy to explain in under 30 seconds4. A Landing Page That Does One Job WellClearly names the problem administrators care aboutConnects pain points to student outcomesShows your framework and resultsLeads to one clear call to action: book a call5. A Strategic LinkedIn ProfileOptimized for verification, not viralitySpeaks to administrators, not recruitersIncludes long-form articles that reinforce credibility and expertise6. Optional but Powerful: A Simple Website + BlogBuilds credibility and trustHouses your opt-in and messagingPositions you as a thought leader with minimal content7. A Beta Group (If You Don't Have Data Yet)Collect testimonials, stories, and outcomesGather proof that your framework worksMake selling season about sharing results, not making claimsHere's the link: LIVE Workshop - The Booked-Out Consultant Education Consultant Accelerator: 90-Day Blueprint IG - www.instagram.com/jenn_kleiber

In this episode, Lauren & Matt cover five different types of paid ads that can help you sell more books. We review the pros, cons, and best practices for:

Day 6 of building my SaaS in public - and today we're polishing thelanding page to get it ready for launch.AI-generated landing pages look good, but they're not quite ready.There are telltale signs that hurt credibility - and I'm fixing them all.The biggest AI tell? Em-dashes (—). Every AI model is obsessed with them.They're a dead giveaway. Search and destroy.What you'll learn:• How to spot and remove AI "tells" in your copy• Where to add CTAs for maximum conversion• Section-by-section review checklist• How to handle footer links and legal pages• The exact prompt format for Lovable refinementsChanges I made:• Removed all em-dashes• Added CTAs to every section• Simplified How It Works (removed redundant icons)• Made integrations section symmetrical• Fixed testimonial readability• Cleaned up footer links

Day 4 of building my SaaS in public - and today we're putting everythingtogether to build a landing page.All the research from Days 1-3 (problem validation, market validation,competitive analysis) feeds directly into this. The result? A complete,functional landing page built in under an hour.The framework I use: PAIN → DREAM → FIX• PAIN: Lead with the problem, use emotional language from research• DREAM: Paint the vision of life without the problem• FIX: Show how you actually solve it (3 steps max)Plus: Social proof, pricing, and FAQ/objection handling.What you'll learn:• The 6-section landing page structure that converts• How to turn research into compelling copy• The exact AI prompt I use for landing page content• How to handle social proof BEFORE you have customers• Using Lovable.dev to build the page in minutes

The entrepreneurial world loves telling founders to "never give up"—but what if that advice is slowly killing your business? In this episode, I unpack why persistence without direction is just expensive stubbornness. The real skill isn't grinding through everything; it's knowing which assumptions to abandon while keeping the business alive. I share why running parallel experiments beats blind faith, and what a Twitter thread about Pieter Levels' "ugly" landing pages taught me about the beliefs we cling to without questioning.This episode of The Bootstraped Founder is sponsored by Paddle.comThe blog post: https://thebootstrappedfounder.com/dont-give-up-your-assumptions/The podcast episode: https://tbf.fm/episodes/432-dont-give-up-your-assumptions Check out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fmSend me a voicemail on Podline: https://podline.fm/arvidYou'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.comHere are a few tools I use. Using my affiliate links will support my work at no additional cost to you.- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

Estimated reading time: 11 Minuten Recruiting fühlt sich 2026 für viele Mittelständler an wie Vertrieb in einer neuen Disziplin: Der Markt ist in Bewegung, Kandidaten sind wählerisch – und gleichzeitig entstehen wieder Chancen, an richtig gute Leute ranzukommen. Der Haken: Mit „Wir schalten mal eine Anzeige auf der Website" gewinnt heute niemand mehr. Ich habe dazu mit Pia Tischer gesprochen. Sie ist Geschäftsführerin der coveto ATS GmbH – ein deutsches Softwareunternehmen, das seit 25 Jahren Recruiting-Prozesse im Mittelstand digitalisiert („Von KMU für KMU"). coveto wurde u.a. als „Recruiting Champion" und „Recruiter's Liebling" ausgezeichnet (Details). In diesem Beitrag bekommst du die wichtigsten Recruiting Trends 2026 – plus einen klaren Plan, wie du als Mittelständler Top-Kandidaten gewinnst: mit zielgruppengerechten Stellenanzeigen, schnellen Prozessen, Messenger-Bewerbungen (ja: WhatsApp geht – aber bitte sauber) und KI als Turbo, nicht als Autopilot. Recruiting Trends 2026: Der Markt ist heterogen – und genau da liegt deine Chance Erstmal die unbequeme Wahrheit: Es gibt nicht den Arbeitsmarkt. 2026 ist Recruiting je nach Branche, Region und Rolle extrem unterschiedlich. In manchen Bereichen bekommst du weiter kaum Bewerbungen. In anderen Bereichen ist das Pendel spürbar zurückgeschwungen: Unternehmen selektieren wieder stärker, Bewerber müssen wieder sauberer liefern – und genau das eröffnet Chancen für Mittelständler, die ihr Recruiting im Griff haben. Was ich gerade überall sehe Qualität schlägt Quantität: Viele Teams wollen nicht mehr „mehr Bewerbungen", sondern bessere Bewerbungen. Skills-based Recruiting gewinnt: weniger „perfekter Lebenslauf", mehr „passt der Skill-Mix – und lernt die Person schnell?" KI überall: nicht nur im Bewerber-Text, sondern in Prozessen, Auswertung, Kommunikation, Terminierung. Geschwindigkeit entscheidet: Wer schnell reagiert, gewinnt. Wer trödelt, verliert – auch im Mittelstand. Spannend: In einer Übersicht zu den Recruiting Trends 2026 nennt Stepstone als Top-Priorität die Verbesserung der Bewerberqualität (79 %). Außerdem rückt Skills-based Hiring stärker in den Fokus (77 %) – mit mehr Gewicht auf Soft Skills (76 %). Quelle. Und jetzt kommt der Teil, den viele vergessen: Recruiting ist heute viel stärker Marketing und Sales. Du brauchst Reichweite, Positionierung, einen klaren Funnel – und einen Prozess, der nicht bei der ersten Bewerbung zusammenklappt. Recruiting im Mittelstand: Warum du nicht „gegen Konzerne verlierst" Der Mittelstand hat im Recruiting einen unfairen Vorteil – wenn er ihn nutzt. Konzerne haben Budget, aber oft langsame Prozesse. Mittelständler haben kurze Wege, weniger Abstimmungsschleifen und können schneller testen, nachschärfen und entscheiden. Deine größten Trümpfe (wenn du sie sichtbar machst) Tempo: Du kannst innerhalb von Tagen entscheiden, nicht in Wochen. Nähe: Direkter Draht zur Geschäftsführung, echte Verantwortung, weniger Politik. Gestaltungsspielraum: Kandidaten wollen Wirkung – und die gibt's im Mittelstand oft früher. Agilität bei KI & Tools: Du kannst neue Systeme schneller einsetzen als ein Konzern. Aber: Diese Vorteile sieht ein Kandidat nur, wenn du sie konkret machst. Nicht als „familiäres Team", sondern als echte Beispiele: kurze Entscheidungswege, Projekte, Verantwortung, Entwicklung, Flexibilität. Stellenanzeige als Landingpage: Verkaufen wie im E-Commerce Eine Stellenanzeige ist kein Amtsblatt. Sie ist ein Verkaufsdokument. Jede Anzeige muss sich anfühlen wie eine Landingpage – mit klarer Zielgruppe, klaren Benefits und einem einfachen nächsten Schritt. Recruiting nicht mehr aus der Gießkanne 2026 funktioniert Recruiting nicht mehr „one size fits all". Du musst dir pro Zielgruppe beantworten: Wo erreicht ihr diese Menschen wirklich? Welche Sprache verstehen sie – fachlich und emotional? Was ist der schnellste, niedrigschwellige Weg zur Bewerbung? Beispiel 1: Gewerbliche Rollen (Produktion, Logistik, Pflege) Hier gewinnt oft nicht die schönste Karriereseite, sondern die einfachste Bewerbung: QR-Code, Messenger, kurze Formulare, schnelle Rückmeldung. Und bitte: nicht davon ausgehen, dass jeder private E-Mails liebt. Beispiel 2: Kaufmännische Rollen & Führung Hier kannst du stärker über LinkedIn, XING, Fachportale und Inhalte punkten: Projekte, Verantwortung, Entwicklung, Führungskultur. Aber auch hier gilt: klarer Prozess und schnelle Kommunikation. Beispiel 3: Azubis & Berufseinsteiger Azubis erreichst du selten über „klassische" Kanäle. Hier zählen Mobile First, kurze Wege, schnelle Antworten – und eine Anzeige, die wie ein Social Post wirkt, nicht wie eine Betriebsanleitung. Kanäle 2026: WhatsApp, QR-Code und „da, wo die Zielgruppe ist" Der Kanal entscheidet, ob dein Recruiting überhaupt eine Chance hat. Und nein: „Wir posten auf LinkedIn" ist nicht automatisch die Lösung – genauso wenig wie „Wir schalten auf Indeed". WhatsApp Recruiting: Ja, aber bitte professionell WhatsApp kann ein extrem starker Recruiting-Kanal sein – gerade für gewerbliche Zielgruppen, Azubis oder Rollen, die unterwegs sind. Wichtig ist die saubere Umsetzung: nicht über private Handys, sondern über eine Systemlösung (Cockpit, Autoresponder, Dokumentation). So bleibt es skalierbar und datenschutzkonform – Stichwort WhatsApp Business API (Überblick). QR-Code Bewerbung: Offline trifft Online QR-Codes feiern ein Comeback. Überall dort, wo Menschen sowieso bei dir vorbeikommen, kannst du Bewerbungen anstoßen: Empfang, Werkstor, Filiale, Fahrzeuge, Monitore im Wartebereich. Ein Scan – und die Person landet direkt auf deiner Job-Landingpage. Active Sourcing: Wenn du Kandidaten nicht mehr „abwarten" willst Gerade im B2B-Sales kennst du das: Wer nur auf Inbound wartet, verliert. Im Recruiting gilt dasselbe. Active Sourcing, Empfehlungen, Talent Pools – das sind deine Outbound-Hebel. Candidate Experience: Schnelligkeit ist dein stärkster Hebel Ein Thema kommt in fast jeder Beratung wieder: Bewerbungen sind da – aber es dauert ewig, bis ein Gespräch zustande kommt. Termin-Pingpong, Fachbereich hat keine Zeit, keiner fühlt sich verantwortlich. Und währenddessen hat der Kandidat längst woanders unterschrieben. Warum Januar und Februar dein Zeitfenster sind Rund um den Jahresstart ist im Recruiting besonders viel Bewegung. Viele Menschen schauen nach den Feiertagen wieder aktiv nach neuen Optionen – und Unternehmen schalten gleichzeitig viele Stellen. Wenn du in dieser Zeit langsam bist, ist dein Recruiting-Funnel sofort verstopft. Die 3 simpelsten Prozessregeln, die sofort wirken SLA für Antworten: Jede Bewerbung bekommt innerhalb von 24–48 Stunden ein erstes Signal. Kalender-Slots: Hiring Manager blocken feste Interview-Zeiten im Voraus (ja, wirklich). Ein Ansprechpartner: Einer hat den Hut auf – Recruiting ist 2026 kein „Nebenbei-Thema" mehr. KI im Recruiting: Turbo ja – Autopilot nein KI ist 2026 ein Megatrend – auf beiden Seiten. Bewerber nutzen Tools, Unternehmen nutzen Tools. Die wichtigste Leitplanke: KI darf unterstützen, aber sie sollte nicht „allein entscheiden". Nutze KI als Co-Pilot: für Zusammenfassungen, strukturierte Einschätzungen, Textvarianten, Fragenkataloge, Terminierung – aber nicht als automatische Absage-Maschine. Gerade in Europa solltest du bei automatisierten Entscheidungen sensibel sein (DSGVO Art. 22) und bei KI in HR-Prozessen auf Human Oversight achten (EU-Rahmen: AI Act). Und weil das gerade überall hochkocht: Ich war neulich auf einem KI-Event in London. Da liefen 20 KI-Agenten parallel, jeder mit einer eigenen Aufgabe. Ergebnis: Aus 1.010 angemeldeten Teilnehmern wurden 600 echte Leads – vollautomatisch, aber mit klarer menschlicher Steuerung. Das war für mich der Reminder: KI kann Recruiting massiv beschleunigen. Nur eben nicht, wenn du sie blind laufen lässt. Praktisch: 3 Pluspunkte + 3 Punkte zum Nachfragen Ein Ansatz, den ich sehr mag: Das System liefert dir drei Punkte, die für den Kandidaten sprechen – und drei Punkte, wo du im Gespräch genauer hinschauen solltest. Das ist schnell, fair und hilft dir, skillbasiert zu entscheiden. Skill-based Recruiting statt „Keyword-Fetisch" Natürlich sollten Lebenslauf und Anzeige sprachlich zusammenpassen. Aber: Wenn du nur nach perfekten Keywords filterst, verpasst du Potenzial. Im Mittelstand ist es oft smarter, Menschen zu holen, die 70–80 Prozent abdecken – und die restlichen Skills schnell aufzubauen. Auswahl: Vergleich zur Stelle, nicht Kandidaten-Casting Ein Klassiker im Recruiting: Man bekommt Kandidaten, die zu 60–80 Prozent passen – und dann wird endlos verglichen: „Der ist besser als der andere." Ergebnis: Niemand wird eingestellt. Frust im Team. Vakanz bleibt offen. Meine Faustregel Wenn jemand die Mindestkriterien erfüllt und menschlich passt: Entscheide. Und wenn es nicht passt: Stelle nicht „irgendwen" ein, sondern schärfe die Anzeige nach (Titel, Anforderungen, Benefits, Kanal) und geh wieder raus. Jobtitel testen und nachschärfen Ein unterschätzter Hebel im Recruiting: der Titel. Suchverhalten ist oft „Keyword-getrieben". Wenn niemand nach deinem internen Jobtitel sucht, findet dich auch niemand. Teste Varianten (z.B. „Account Manager" vs. „Sales Manager", „Teamleitung Innendienst" vs. „Leitung Vertriebsinnendienst") und schau, was Bewerbungen bringt. System statt Bauchgefühl: Warum ein ATS 2026 Pflicht ist Recruiting professionalisiert sich. Cloud statt Excel, Prozess statt Chaos. Und vor allem: Recruiting darf nicht mehr die rote Laterne im Unternehmen sein – also das Thema, das „irgendwer nebenbei" mitmacht. Worauf Mittelständler achten sollten Mobile Bewerbung (auch ohne Lebenslauf-Drama) Messenger/WhatsApp-Integration + sichere Team-Inbox Multiposting & einfache Karriereseiten/Landingpages Automatisierungen (Antworten, Terminlinks, Status-Updates) Transparenz (Pipeline, Time-to-Hire, Kanal-Performance) Quick Takeaways: Das wichtigste in 60 Sekunden Recruiting 2026 ist Marketing + Sales: Zielgruppe, Funnel, Geschwindigkeit. Stellenanzeigen müssen wie Landingpages funktionieren – nicht wie Amtsdeutsch. WhatsApp & QR-Codes senken die Hürde – wenn du es professionell aufsetzt. Blocke Interview-Slots im Kalender, bevor du die Stelle veröffentlichst. Nutze KI als Co-Pilot (Scoring, Fragen, Texte), aber entscheide menschlich. Vergleiche Kandidaten zur Stelle, nicht untereinander. Ein ATS macht dich schneller, sauberer und messbar besser. Anleitung: In 7 Schritten baust du ein Recruiting-System, das 2026 wirklich Kandidaten gewinnt – ohne Chaos, ohne „wir finden niemanden"-Ausreden. Zielgruppe festnageln: Wer genau soll kommen – und warum sollte diese Person wechseln? Stellenanzeige als Landingpage bauen: klarer Nutzen, klare Aufgaben, klare nächsten Schritte. Kanäle auswählen: LinkedIn/XING für White Collar, Meta/QR/WhatsApp für Blue Collar & Azubis. Bewerbung vereinfachen: Mobile, Messenger, kurze Formulare – weniger Hürden, mehr Kontakte. Speed-SLA setzen: Erstreaktion in 24–48 Stunden, feste Interview-Slots, klare Verantwortlichkeit. KI sinnvoll einsetzen: 3 Pluspunkte + 3 Fragen, strukturierte Interviews, Textvarianten, Terminierung. Messen & nachschärfen: Time-to-Hire, Kanal-Performance, Absprungquoten – und dann testen.

In diesem Webinar beschäftigen wir uns mit der Frage: Reicht Salesforce Pardot für das eigene Marketing noch aus, oder ist es Zeit für eine moderne Alternative wie die Salesforce B2B Marketing Cloud (Marketing Cloud Next) oder eignet sich die Marketing Automation von HubSpot für deine Anforderungen? Wir sehen uns an, was Pardot (MCAE) besonders gut kann und wo die Grenzen liegen. Dabei vergleichen wir die drei Plattformen Salesforce Pardot, Salesforce Marketing Cloud Next und HubSpot, sodass klar wird, worin sich die Lösungen unterscheiden, welche Anforderungen sie jeweils optimal abdecken und in welchen Situationen ein Umstieg oder eine Ergänzung sinnvoll ist. Anhand eines praxisnahen Beispiels vergleichen wir typische B2B-Szenarien im Marketing-Alltag: Den Aufbau Customer Journeys, E-Mails, Landing Pages und Reportings. Nutzungsmöglichkeiten für Personalisierung, Datenanreicherung und wie du die nativen KI-Features einsetzt. Zusätzlich schauen wir uns die Preise inklusive der versteckte Kosten genauer an. So kannst du ganz konkret sehen, was mit Pardot möglich ist und welche zusätzlichen Funktionen HubSpot oder Marketing Cloud Next bieten. Zusätzlich schauen wir uns die Preise inklusive der versteckte Kosten genauer an. Das wirst Du nach dem Webinar gelernt haben: Stärken und Grenzen von Pardot: Du erkennst, welche Marketingaufgaben Pardot effizient abdeckt und wo andere Tools Vorteile bieten. Entscheidungshilfe für die Zukunft: Du erhältst konkrete Hinweise, wann ein Umstieg oder eine Ergänzung sinnvoll ist, passend zu deinen Wachstumszielen und Marketingstrategien. Praxisnahe Anwendung: Du siehst, wie typische B2B-Marketing-Szenarien – von Customer Journeys über E-Mails und Reporting bis hin zu dem Einsatz von KI – in allen drei Tools umgesetzt werden. Für wen ist dieses Webinar? - CMOs (Chief Marketing Officers) - Marketing Leiter / Marketing Manager - IT-Leiter:innen oder CIOs - Geschäftsführer:innen - Projektleiter:innen für CRM-Einführungen - CSOs (Chief Sales Officers) / Vertriebsleiter:innen - Unternehmen die Salesforce Nutzen - Unternehmen mit 100+ Mitarbeitenden, die eine Marketing Automation einführen oder ausbauen möchten. - Teams die mit Pardot unzufrieden sind oder an Grenzen stoßen - Teams, die Prozesse effizienter gestalten und Lead-Conversion verbessern wollen. - Teilnehmer mit Grundkenntnissen in CRM/Marketing Automation. - Entscheider, die prüfen wollen, ob die aktuelle Marketing Automation optimal genutzt wird

I answer a listener question on product validation and the best way to launch new projects. I share why I prefer building a simple MVP over just creating landing pages, and why I believe organic traffic beats paid ads unless you're an expert. I break down the role of distribution and audience in finding traction. I also discuss recent Twitter drama about the “shotgun to sniper” approach, and why I think distribution often matters more than just launching many products. Twitter: https://x.com/wbetiagoLinkedin: https://www.linkedin.com/in/tiago-ferreira-48562095/My products:https://podsqueeze.com/https://videoqualityenhancer.com/https://audioenhancer.com/Timestamps by PodSqueezeIntroduction and Listener Appreciation (00:00:00)  Listener Question: Product Validation Strategies (00:02:20)  Tiago's Take: MVP vs. Landing Pages (00:03:19)  Landing Pages and Their Limitations (00:07:22)  Getting Traffic: Paid Ads vs. Organic Launches (00:08:36)  How to Launch Without an Audience (00:10:08)  Building Recurring Traffic and Scaling (00:13:49)  Twitter Drama: Shotgun to Sniper Strategy (00:15:05)  Tiago's Response: The Importance of Distribution (00:16:09)  Social Media Algorithms and Polarization (00:18:39)  Distribution vs. Catching the Wave (00:21:06)  Audience as an Unfair Advantage (00:24:54)  Audience-First Approach and Examples (00:25:53)  Conclusion and Call for Feedback (00:26:59)

If you're serious about winning more work, earning more money, and stopping time-wasters draining your day, you need to hear this episode. I'm breaking down the exact landing page strategy that has trades businesses waking up to inboxes full of vetted leads, without lifting a finger. No more tyre-kickers. No more slow weeks. No more wasted time. If you're not using landing pages, vetting forms, and automated calendars, you're already miles behind your competitors. Hit play now and fix that before they take the work that should be yours. WHAT YOU WILL LEARN AND KEY ACTIONS FROM THIS EPISODE:1. Uncover the deadly mistakes you're making that's killing your conversion rates 2. Discover why Landing Pages are converting more than websites 3. Learn how to create vetting forms to get rid of time wasters and save time 4. How to get pre vetted customers booked onto your survey calendar on autopilot5. Steal our proven 3-step strategy to win more jobs and make more money >> LISTEN NOW

Subscribe to DTC Newsletter - https://dtcnews.link/signupMost brands obsess over ads and ignore the moment that matters most: where the click lands. In this episode, Jordan Gordon and Pilothouse strategist Taylor Cain break down how to decide whether traffic should go to your homepage, a PDP, a collection, or a dedicated landing page—plus how to diagnose when conversion rate issues aren't about your ad at all. You'll learn:When a landing page outperforms your homepage (and when it doesn't)How consideration level, pricing, and message clarity determine the ideal click-through pathWhy “anchoring” and UX sequencing can dramatically change conversion ratesHow testing new PDP structures (including delaying price) can increase resultsHow to build fast, scrappy landing pages that plug cleanly into ShopifyWhat heatmaps, scroll behavior, and section-level engagement reveal about frictionWhy iteration beats theory — and how to develop a testing mindset that actually finds signal #EmailMarketing #RetentionMarketing #CRO #LandingPages #EcommerceStrategy #DTCMarketing #ShopifyBrands 00:00 — Introduction01:00 — When a Landing Page Beats Your Homepage03:00 — How Disrupted Traffic Changes Your Funnel06:00 — Rising Prices, Rising Consideration10:00 — PDP vs Landing Page: Which One Converts Better?14:00 — Why Testing Beats Theory Every Time20:00 — The Underrated Power of Email Capture on Landers29:00 — Inside a High-Performing Landing Page BuildSubscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://www.pilothouse.co/?utm_source=AKNF573Follow us on Instagram & Twitter - @dtcnewsletter

Guest: Myra Ahmed – Freelance Copywriter | LinkedIn Ads SpecialistIn this episode, I welcome Myra Ahmed, a skilled freelance copywriter focused on creating impactful LinkedIn ads for B2B SaaS brands. Myra shares her journey into the realm of LinkedIn advertising, discussing the pivotal moment that led her to specialize in this area due to the immense potential for audience engagement.We explore key strategies for crafting effective LinkedIn ads, emphasizing the importance of strong messaging and creative storytelling that deviates from conventional promotional content. Myra highlights the significance of authenticity, illustrating successful campaigns that resonate with users rather than merely pushing sales.Throughout our conversation, she addresses common misconceptions, the role of humor in B2B marketing, and the delicate balance of personalization without compromising user comfort. Best practices for storytelling, audience targeting, and content types are thoroughly examined, offering listeners actionable insights to enhance their ad performance.This episode is packed with valuable advice for anyone looking to improve their LinkedIn advertising strategy and create a compelling brand narrative.In this conversation between Myra and Mony:• 0:04 Introduction• 1:15 Myra's Journey into LinkedIn Ads• 3:40 Common Misconceptions about LinkedIn Ads• 10:00 The Power of Storytelling in Ads• 18:30 The Role of Humor in B2B Marketing• 25:12 Personalization in Advertising• 30:45 Best Practices for Writing Compelling Copy• 45:15 The Debate: Lead Gen Forms vs. Landing Pages• 50:00 Headline Writing Techniques• 57:10 Building an Engaging Company Page• 1:02:00 Conclusion and ResourcesReferences:Myra's LinkedIn:uk.linkedin.com/in/myraahmed—⚡ Connect with Mony here.I'm Mony, your guide to elevating B2B marketing strategies through innovative insights and actionable tips.—❤️ SUPPORT THE PODCAST1. Subscribe

In this episode, Josh interviews Kris Gramlich, an experienced Amazon FBA seller and entrepreneur. Kris shares practical strategies for building customer loyalty, including using product insert cards with QR codes that lead buyers to claim free gifts in exchange for their contact information and order ID. He emphasizes providing value rather than manipulating reviews and discusses sourcing free sample gifts locally to quickly engage customers. Kris also offers actionable tips on optimizing product images, building an audience, and leveraging influencer marketing, all aimed at fostering long-term relationships and driving repeat business on Amazon.Chapters:Introduction to Kris Gramlich (00:00:00)Josh introduces Kris, his background in entrepreneurship, and his Amazon FBA journey.Product Insert Cards & QR Codes (00:01:03)Discussion on using product insert cards with QR codes to engage customers and offer free gifts.Landing Pages & Customer Verification (00:02:00)Explaining the process: QR code leads to a landing page, collects customer info and order ID to verify purchases.Avoiding Review Manipulation (00:04:06)Emphasizing not asking for reviews to avoid Amazon penalties and focusing on providing value instead.Free Gift Strategy & Messaging (00:05:15)Details on the types of free gifts offered, messaging on insert cards, and conversion rates.Sourcing & Sample Packs (00:05:48)Switching to U.S. suppliers for faster fulfillment and offering sample packs as free gifts.Landing Page Experience & Brand Story (00:07:30)Using videos and storytelling on landing pages to build brand connection and encourage opt-ins.Gift Relevance & Opt-In Process (00:08:01)Ensuring free gifts are relevant to the purchased product and using order ID to prevent abuse.Email Follow-Up & Community Building (00:09:16)Using MailChimp for follow-up emails, sharing brand story, and building a community around new product launches.Consumable Products & Customer Satisfaction (00:10:26)Focusing on consumable pet products, offering alternatives if customers are unsatisfied, and prioritizing customer happiness.Actionable Takeaways & Listing Optimization (00:11:46)Josh summarizes three actionable takeaways: optimize listing images, build an audience, and use free samples for subscriptions.Product Launch Strategies & Influencer Marketing (00:13:55)Discussing launch strategies: audience outreach, PPC, influencer marketing, and new affiliate software tools.Where to Find Kris & Closing (00:15:51)Kris shares how listeners can connect with him and offers a free gift; episode closes.Links and Mentions:Tools and WebsitesZapierMailchimpSellozo.comTranscript:Josh 00:00:00  Today I am excited to introduce you to Kris Gramlich. Kris is a professional FBA seller, a podcast host and an account executive at Sellozo. Kris has always been entrepreneurial and enjoyed the thrill of selling items, from selling items at garage sales as a kid to mowing yards and then selling clothes on eBay. Kris learned how to sell physical products on Amazon in 2013, starting out by selling things around the house. He learned the basics of retail arbitrage and started sourcing his own products. Kris launched his first product in 2014 after watching YouTube videos and listening to podcasts. Currently, Kris has four brands and enjoys helping other sellers on Amazon. Kris hosts a podcast with Dustin, another seller, where they talk about industry leaders and other sellers. So welcome to the podcast today, Kris.Kris 00:00:52  That's quite the intro there. Josh. That's pretty good. I'm gonna have to take a couple notes there and kind of implement those on our own podcast. That was really good.Josh 00:01:00  Hey. Well, you have, you have a good bio yourself.Josh 00:01:03  I think that's that's why it sounds so good to you. So I want to dive in a little bit more with, how you're building that audience with insert cards. You know, we do the same thing with our brand. I don't know that I necessarily see that as, like, overly gray. I mean, you look at like a box of, you know, grab some Clorox wipes. Right. What's on the product label for Clorox wipes? it's the P&G website. Right. So like and they have like a, you know, they're not saying like, hey, come register your warranty per se, but like they have links to their social media, right? They have their icons, they have their website on there. So like I don't think people need to be as scared about that. Right. But what are you seeing working really well when it comes to product inserts?Kris 00:01:49  Well if anything good out of Covid came, it's that people were more adapted to QR codes. So people like start to they know what that is now.Kris 00:02:00  And so QR code like that just not people realize, oh I can scan that. So a QR code insert that is has some type of messaging messaging like so thank you. you know, get your free gift. there's, there's things that, that I'm doing now where, somebody scans it, they go to a landing page. in that landing page, they give name, email address, order ID number, and that just kind of verifies that the order matches with Amazon order. So we're not just getting spammed for free gift. Yeah. And they scan it and we just give a free gift out. And, all they got to do is provide us with their name and their email address. we're think about adding their mailing address there, just to kind of have that for like a backup plan to do postcards. I get a random side note here, but I bought something Amazon like literally 60 days later, I got a gift. Like a postcard in the mail. Really? How'd this? How'd this guy know to send me this postcard for another item? So, like, reverse engineering? That's kind of fun for me.Kris 00:03:07  So I'm trying to figure that out, but, Yeah, the insert scan, QR code landing page. Basic information. No first name, last name, email address, and then the order ID. we're using a tool called, It's going away from me. Zapier or Zapier, however you want to pronounce. Okay, that that, links up order IDs so that, when they type in your ID, it matches correctly with the order ID inside your account. and then from there, we send them a free sample and the free sample. You know, it's just something to, like, get them to engage with us, maybe try another product that we're thinking about launching down the road. it also just allows them to, like, feel warm and fuzzy. So maybe that when that review request does come and that that review request is done by Amazon, we're not sending any more like, hey, give us a five star review. We're just leaving it more like providing value. And whenever they get something from Amazon that says, how would you rate your experience with so-and-so brand? Maybe they think, hey, that was a good brand.Kris 00:04:06  I'll leave a five star review, so we're leaving that alone.Josh 00:04:09  So you're not even touching reviews. You're not.Kris 00:04:11  Even to touch.Josh 00:04:12  It. Yep.Kris 00:04:13  Yeah. Just leaving like just value.Josh 00:04:15  Yeah. I agree 100% with the, you know, not even touching reviews. We we've made the same decision because we have opt in flows and all of that. And everybody's like why don't you ask for a review? And it's like, I'm not even touching it with a ten foot pole.Kris 00:04:28  Because not anymore.Josh 00:04:29  That's that's the one thing that like is if Amazo...

With so many ways to make money online, many founders and creators have lost sight of the most powerful one: email marketing. John Ainsworth, founder of Data Driven Marketing, says you're leaving tons of money on the table if you're not doing it well. John is back on the pod to share his best tips and tactics on landing pages, upsells, lead magnets, and more. You might want to take some notes for this one! LINKS Rolodex Marketing Resource (https://docs.google.com/document/d/1jRV_ncgCWAMRB7tZZtnO7x0Tn5sE46-tYkwN6paVG3A/edit?tab=t.0) Free Email Marketing Resources (https://datadrivenmarketing.co/resources/) John's Podcast: The Art of Selling Online Courses (https://www.youtube.com/@john_ainsworth/videos) Meet John and other location-independent founders inside Dynamite Circle (https://dynamitecircle.com/) Hang out exclusively with 7+ figure founders (https://dynamitecircle.com/dc-black) Get 2 months of Perspective AI FREE with promo code TMBA (https://getperspective.ai/tmba) Share your thoughts about the podcast (https://getperspective.ai/interview/tmba-feedback) [takes 2 minutes] 22 FREE business resources for location-independent entrepreneurs (https://tropicalmba.com/resources) CHAPTERS (00:02:11) Email Marketing: A Must-Have Money Maker (00:11:50) 15 Steps to a High-Converting Landing Page (00:19:18) Do Webinars Still Work in 2026? (00:24:09) What Makes a Great Lead Magnet (00:29:09) The Power of Order Bumps and Upsells (00:36:58) How to Use AI to Improve Your Funnels (00:40:45) How to Make Extra Money with Trip Wires (00:44:37) Rapid-Fire Email Tips for 2026 (00:50:49) How John is Running His 7-Figure Agency CONNECT: Dan@tropicalmba.com Ian@tropicalmba.com Past guests on TMBA include Cal Newport, David Heinemeier Hannson, Seth Godin, Ricardo Semler, Noah Kagan, Rob Walling, Jay Clouse, Einar Vollset, Sam Dogan, Gino Wickam, James Clear, Jodie Cook, Mark Webster, Steph Smith, Taylor Pearson, Justin Tan, Matt Gartland, Ayman Al-Abdullah, Lucy Bella. PLAYLIST: Marketing to High-Dollar Clients (https://tropicalmba.com/episodes/marketing-to-high-dollar-clients) 6-Figure Sales Expert Calls You Out (Don't Keep Doing This in 2026) (https://tropicalmba.com/episodes/dont-keep-doing-this-2026) 8 Simple Steps for Improving Your Sales Funnel (https://tropicalmba.com/episodes/john-ainsworth-sales-funnel)

In this episode, Hannah, an expert in landing page optimization, provides a step-by-step guide to diagnosing and fixing common issues with landing pages. She emphasizes the importance of slowing down to make smart moves, triaging the problem, and following a systematic order of operations for effective optimization. Learn how to identify the cause of low traffic, poor conversion rates, and irrelevant leads. Hannah also explains how to perform clean A/B testing to validate changes and achieve real results. This episode is essential for anyone looking to enhance landing page performance and ROI from paid ads.

Are you tired of pouring your heart into a beautiful lead magnet only to see tumbleweeds in your inbox? You've got the knowledge. You've got the skills. You've even got that glossy, well-designed PDF or checklist you just know could change lives. But for some reason, your email list isn't growing. What gives?Here's the truth nobody talks about. It's not that your lead magnet isn't good enough. It's not even that people don't want what you're offering. The real reason your list is stuck is simple. Your landing page isn't doing the heavy lifting.And today, that changes.This episode breaks down the exact method smart coaches are using to transform their landing pages into list-building machines. This isn't theory. This is the real deal, straight from someone who's done it. No fluff. No gimmicks. Just practical steps to make your landing page work like magic, so you can finally get the audience you deserve.Useful Episode ResourcesFREE list of the top 10 books to improve your email marketingIf you want to write better emails, come up with better content, and move your readers to click and buy, here's how. We put together this list of our Top 10 most highly recommended books that will improve all areas of your email marketing (including some underground treasures that we happened upon, which have been game-changing for us). Grab your FREE list here. Join our FREE Facebook groupIf you want to chat about how you can maximise the value of your email list and make more money from every subscriber, we can help! We know your business is different, so come and hang out in our FREE Facebook group, the Email Marketing Show Community for Course Creators and Coaches. We share a lot of training and resources, and you can talk about what you're up to.Try ResponseSuite for $1This week's episode is sponsored by ResponseSuite.com, the survey quiz and application form tool that we created specifically for small businesses like you to integrate with your marketing systems to segment your subscribers and make more sales. Try it out for 14 days for just $1.Join The Email Hero BlueprintWant more? Let's say you're a course creator, membership site owner, coach, author, or expert and want to learn about the ethical psychology-based email marketing that turns 60-80% more of your newsletter subscribers into customers (within 60 days). If that's you, then The Email Hero Blueprint is for you.This is hands down the most predictable, plug-and-play way to double your earnings per email subscriber. It allows you to generate a consistent sales flow without launching another product, service, or offer. Best news yet? You won't have to rely on copywriting, slimy persuasion, NLP, or ‘better' subject lines.Subscribe and review The Email Marketing Show podcastThanks so much for tuning into the podcast! If you enjoyed this episode (all about the psychology of marketing and the 9 things we use in all our email campaigns) and love the show, we'd really appreciate you subscribing and leaving us a review of the show on your favourite podcast player.Not only does it let us know you're out there listening, but your...

In this episode, Matt & Lauren look back on this year in publishing. We review some of our predictions from 2024 and how those trends impacted the industry in 2025, including: How AI continued to dominate the conversation Why more and more authors and publishers are exploring direct salesHow traditional publishers are adopting print-on-demand solutionsWhy building community is more important than everListen now, or watch the full episode on YouTube! Dive Deeper

In this episode, I reveal the 5 AI image hacks I use to create stunning landing page visuals in under 15 minutes using ChatGPT, Grok, and Higgsfield - no design skills required.

In this episode, we provide a detailed guide on improving landing page SEO to drive more traffic, leads, and conversions. Learn how to enhance your page's structure, intent, and schema markup to make it more understandable for search engines and AI systems. Key topics include the importance of clean URLs, internal linking, canonical tags, and maintaining semantic coverage. We also cover traditional SEO elements like title tags and meta descriptions, and how to align your page content to match search intent. Follow our steps to see faster indexing, better ranking, and increased visibility.00:00 Introduction: Overcoming Landing Page Challenges01:16 Understanding Search Intent02:54 Structuring Your Page for Machines06:01 The Importance of Schema Markup07:23 SEO Basics and AI Evolution09:00 Advanced SEO Practices10:09 Conclusion and Next Steps

Most education organizations are under pressure to do more with less. Teams are lean, hiring is frozen, and yet the demand for leads, pipeline, and proof of ROI keeps growing. At the same time, the buying cycle in K12 has never felt more compressed or more high stakes. You cannot afford to waste effort on campaigns, events, or RFPs that do not convert.That is where fractional marketing leadership comes in. When you only have a limited number of hours, every decision has to count. You have to land quickly, read the politics, find the true priorities, and show impact fast while still building a sustainable system behind the scenes.In this episode, long time marketing leader and fractional strategist Allison Maudlin joins Elana to talk about what it really takes to step into an education company, stabilize the chaos, and create momentum. They dig into how to start when leadership only cares about “more leads now,” where the real low hanging fruit usually hides, and why RFPs are a strategic marketing channel, not just paperwork for sales to handle.They also get tactical about landing pages, forms, and workflows that quietly kill conversion, how to think about state specific strategy, and why the future of education marketing is people plus AI, not one or the other.Read the rest of the show notes here. Mentioned in this episode:EdTech Planner 2026Planning a full year of education marketing takes time, and you need a clear path that helps you stay relevant, consistent, and aligned with the moments that matter. Ready to make 2026 your most intentional (and effective!) year yet in education marketing? What The EdTech Marketer's 2026 Planner helps you do: Focus on what matters most to your brand and audience Plan campaigns around key education events Use proven strategies tailored to K–12 and higher ed Build a system that fuels visibility, engagement, and leads For six years, thousands of education and EdTech marketers have used this planner to guide their yearly campaigns and stay aligned with the school calendar. Download here: https://www.leoniconsultinggroup.com/edtech-marketers-planner

In this raw and revealing episode of PPC Live the podcast, Dale Olorenshaw, Head of Paid Media at StrategiQ, shares a mistake that cost £15,000 and taught him the most valuable lesson of his 15+ year career.Takeaways:In this raw and revealing episode of PPC Live the podcast, Dale Olorenshaw, Head of Paid Media at Strategic IQ, shares a mistake that cost £15,000 and taught him the most valuable lesson of his 15+ year career.Chapters:00:00 Introduction & Meet Dale Olorenshaw02:06 Setting the Stage05:25 The £15,000 Mistake Revealed09:00 The Dreaded Client Email11:39 Immediate Response & Team Support13:43 Rebuilding Trust with the Client15:48 The Growth Team's Role17:11 Crisis Management Advice19:20 Lessons Learned & Changes Made22:04 Key Takeaways from the Story23:13 Common Mistakes Dale Still Sees25:30 SMB-Specific Advice27:47 Why Talking About Mistakes Matters29:31 Building a Mistake-Tolerant Culture31:41 PPC Career as a Movie33:53 Where to Find Dale & Closing35:15 Outro & AnnouncementsFollow Dale Olorenshaw on LinkedInPPC Live The Podcast (formerly PPCChat Roundup) features weekly conversations with paid search experts sharing their experiences, challenges, and triumphs in the ever-changing digital marketing landscape.Upcoming: PPC Live event, February 5th, 2026 at StrategiQ's London offices (where Dragon's Den was filmed!) featuring Google Ads script master Nils Rooijmans.Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow us on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠WhatsApp Group⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to our ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Newsletter⁠⁠

Join Hannah as she shares expert strategies for building high-converting landing pages in your paid media campaigns. Learn how to tailor your message to specific audiences, make conversions effortless, and continually test and optimize your pages with tools like Microsoft Clarity. Discover actionable tips to enhance headline relevance, improve form interactions, and effectively use social proof to boost your conversion rates. Follow these best practices and transform your landing pages today!00:00 Introduction to Optimizing Landing Pages00:48 Nailing the Message Match02:00 Effortless Landing Page Conversions03:40 Testing and Learning05:03 Recap and Final Tips

What if the secret to scaling your brand wasn't your ads, but the speed of your design process? In this solo episode, Nik pulls back the curtain on one of the biggest competitive moats in DTC: building high-converting landing pages fast. He unpacks how the most successful brands (from Hint Water to today's fastest-growing supplement and apparel companies) win not by spending more, but by testing faster, designing smarter, and iterating relentlessly. Nik walks through the five essential questions every page must answer: “What is it?”, “Why does it exist?”, “How will it benefit me?”, “How fast do I get it?”, “Why should I trust this brand?” He also shares the lessons he learned building Sharma Brands, why most designers fail at conversion design, and how speed in testing, feedback loops, and UX clarity can turn a good brand into a category leader. If you're a marketer, founder, or designer trying to figure out how to make your website sell instead of just looking pretty, this is your guide. What's Instant? They're the secret weapon to triple your email revenue with AI-powered flows. Instead of blasting the same cart reminders to everyone, Instant ensure every shopper gets a unique email experience: Copy, products, and offers that adapt to your shopper's behavior in real time. Emails sent at the exact moment that shopper is most likely to buy. 11+ abandonment flows live in minutes. Book a demo by Nov. 15 to get 50% off your first 60 days. Make this BFCM your biggest one yet: ⁠⁠⁠⁠⁠instant.one/limited⁠ Want more DTC advice? Check out the Limited Supply YouTube page for more insider tips.   Check out the Nik's DTC newsletter: https://bit.ly/3mOUJMJ   And if you're looking for an instant stream of on-demand DTC gold, check out the Limited Supply Slack Channel for Nik's most unfiltered, uncensored thoughts.   Follow Nik: Twitter: https://www.twitter.com/mrsharma

In this episode, Lauren & Matt simplify your website down to a single landing page with one goal in mind: selling your book. We talk through reasons why you may choose to build a landing page instead of a full website, what you need to consider before building out your page, and how to use different tools and platforms to build your custom page. Tune in now wherever you get your podcasts, or watch the episode on YouTube.Dive Deeper

Did you like this episode? Dislike it? Ever wonder why your ads get clicks but your phone isn't ringing? In this episode, Mike and Eddie dig into what your conversion rates are actually saying about your marketing. From landing pages that “catfish” visitors to the dangers of clickbait tactics, they break down how to spot — and fix — the real issues behind weak conversions. If you want your law firm's marketing to actually bring in clients, this one's for you.

Did you like this episode? Dislike it? In this episode, Danny, Mike, and Eddie break down what really makes a call to action effective—and it's not just the words on the button. They explain why the real persuasive work happens before someone ever clicks “Contact Us,” and how you can guide potential clients to take action by showing them what's in it for them. If you've ever wondered why your “Book a Call” button isn't getting clicks, this one's for you.

What if your ads aren't failing because of your copy…but because of your landing page? In this episode, Daniel Murray sits down with Val Riley, VP of Marketing at Unbounce, to unpack why marketers are still wasting ad spend by sending traffic to homepages and generic pages that don't match their message.  Val shares what Google's latest update really means for ad performance, and how to future-proof your marketing with AI-powered landing pages. They dive into: > Why 52% of B2B PPC ads still link to homepages and how to fix it fast > How to create high-converting, channel-specific landing pages > What Google's ad quality update means for marketers right now Plus, Val breaks down how her team at Unbounce uses AI and automation to speed up workflows, test faster, and build smarter, not harder. If you want better ads, better conversions, and a better handle on how AI is reshaping marketing, this one's for you.  Generate more leads and sales with ⁠Unbounce⁠, the leading landing page platform built for marketers and agencies. Leverage AI-driven insights powered by billions of conversions to deliver better results - without increasing your budget or team size. Follow Val: LinkedIn: ⁠https://www.linkedin.com/in/valerie-riley-marketer/⁠ Follow Daniel: LinkedIn: ⁠https://www.linkedin.com/in/daniel-murray-marketing/⁠ Sign up for The Marketing Millennials newsletter: ⁠www.workweek.com/brand/the-marketing-millennials⁠ Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: ⁠www.workweek.com⁠

Everyone is talking about an "AI-First" content strategy, but it's the wrong mentality, and it's killing your founder authority. In a world drowning in noise, you don't need to be everywhere; you need to be "undeniable where it counts." This interview with Ethan Monkhouse, founder of Naviro, breaks down the new rules for building authority as a founder. We explore why quality content is a hundredfold more important than quantity and how to use AI as a co-pilot for the heavy lifting, not as a replacement for human creativity. You'll learn the fatal flaw in most AI content tools and the framework for a content funnel that attracts your ideal customers without turning you into just another "supplier." Check out the company: https://naviro.aiBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory

Episode #171: Cass and JP, our dynamic duo of the day, bring a whirlwind of laughter and wisdom as they recount their journey from the inception of Iconic Nation Media to celebrating their son Miles' first birthday with a delightful "One Toberfest" theme. Their story is a heartwarming testament to the power of collaboration and community, reminding us that the chaotic dance of entrepreneurship and parenthood can be beautifully harmonious with the right support system. Cass, the branding maestro, and JP, the unwavering pillar of support, share their adventures with infectious joy, making this episode a celebration of creativity, resilience, and shared milestones. As we explore the transformative impact of AI on business operations, we introduce exciting strategies to elevate exposure and streamline processes. Imagine having a branded app that places your business at your customers' fingertips or an AI assistant like "Little Buddy" to automate mundane interactions. These tools promise to revolutionize the small business landscape, offering owners more time to focus on growth and innovation. We dive into the world of AI workshops and concierge services, equipping entrepreneurs with the knowledge to harness these technologies for a competitive edge, and ultimately, a more efficient and engaging customer experience. The conversation doesn't shy away from the trials and triumphs of building a community around shared entrepreneurial values. We highlight the significance of finding the right people who align with your mission and the beauty of unexpected connections that can transform daunting environments into nurturing spaces. Whether it's tackling the challenges of parenthood while running a business or fostering a supportive network through platforms like getvibey.com, Cass and JP's experiences underscore the importance of communication, balance, and mutual growth. This episode is a treasure trove of insights for anyone seeking meaningful connections and sustainable success in their entrepreneurial journey. Chapters: (00:00) Entrepreneurship and Family Success (13:04) Revolutionizing Business With AI Integration (21:32) Entrepreneurial Community Building Quality Life (31:15) Building Entrepreneurial Connections Through Community (35:20) Balancing Parenthood and Entrepreneurship (44:12) Building a Collaborative Entrepreneurial Community Join the Community at: getvibey.com and follow @get_vibey Follow Kimberly on Instagram and TikTok @kimberlylovi or @iconicnationmedia  WATCH us on YouTube and view our brand new studio! 

Episode 276 for the week of September 22, 2025 ...  and this is what is going on in our Disney World...News Roundup- Guest passes away after riding Stardust Racers. Source: Scott Gustin- Imagineering Explores the Use of AI Glasses in Theme Parks. Source: Blog Mickey- NightFlight Expedition Announced for Dollywood. Source: Scott GustinStarts @1:42 ...Construction Updates- Appears to be ramped up at Tropical Americas and MostropolisStarts @15:29 ...Which Rides Should Be Replaced?- Phil and Jason first react to the list in a recent article by All Ears Net ... then provide their own lists!Starts @27:04 ...Game: Under/Over Rated Food at WDW- Phil and Jason say with food (location, item, etc) at Walt Disney World is either underrated or overratedStarts @40:00 ...* Reminder to like, subscribe, rate, and review the DBC Pod wherever you get your podcast *NEW! Landing Page for all things DBC Pod: magictravelonmain.com Send us an e-mail! .... thedbcpodcast@gmail.comFollow us on social media:- LinkTree: https://linktr.ee/thedbcpod - Bluesky: @thedbcpod.bsky.social- Instagram: https://www.instagram.com/TheDBCPod/- Twitter: https://twitter.com/TheDBCPod- Facebook: https://www.facebook.com/TheDBCPod- YouTube Channel: https://www.youtube.com/thedbcpod- Discord Server: https://discord.com/invite/cJ8Vxf4BmQNote: This podcast is not affiliated with any message boards, blogs, news sites, or other podcasts

This is something I've been wrestling with at Podscan, and I know many of you face the same challenge: you're building a product that could serve two, three, maybe even five different ideal customer profiles. And you're trying to figure out how to keep them all balanced—or whether you should even try.This episode of The Bootstraped Founder is sponsored by Paddle.comThe blog post: https://thebootstrappedfounder.com/handling-multiple-icps-as-a-solo-founder/The podcast episode: https://tbf.fm/episodes/handling-multiple-icps-as-a-solo-founderCheck out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fmSend me a voicemail on Podline: https://podline.fm/arvidYou'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.comHere are a few tools I use. Using my affiliate links will support my work at no additional cost to you.- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

Episode 275 for the week of September 15, 2025 ...  and this is what is going on in our Disney World...News Roundup- Hong Kong Disneyland getting New Spider-Main Attraction. Source: Blog Mickey- Restaurant Marrakesh Sign Stripped of Lettering at EPCOT. Source: Blog Mickey- Universal Confirms Demolition of Lost Continent at Islands of Adventure. Source: Blog MickeyStarts @1:40 ...Construction Updates:- Not muchStarts @14:45 ...Phil's Epic Universe and Helios Grand Trip Report- Part 3 of Phil's Trip Report sees him breakdown his time at Universal. He covers:- Review of Grand Helios including Reviews of Flora Taverna and Bar Helios- One day at Epic Universe - how much did he get done and review of the attractions and areas- Ranks all the attractions and gives overall thoughts of the park and advice to visiting.Starts @16:29 ...* Reminder to like, subscribe, rate, and review the DBC Pod wherever you get your podcast *NEW! Landing Page for all things DBC Pod: magictravelonmain.com Send us an e-mail! .... thedbcpodcast@gmail.comFollow us on social media:- LinkTree: https://linktr.ee/thedbcpod - Bluesky: @thedbcpod.bsky.social- Instagram: https://www.instagram.com/TheDBCPod/- Twitter: https://twitter.com/TheDBCPod- Facebook: https://www.facebook.com/TheDBCPod- YouTube Channel: https://www.youtube.com/thedbcpod- Discord Server: https://discord.com/invite/cJ8Vxf4BmQNote: This podcast is not affiliated with any message boards, blogs, news sites, or other podcasts

Your Playbook for Black Friday & Cyber Monday Creative that ConvertsSign up here: https://www.tiereleven.com/BfcmGet your Beauty Brand's creative trend report from one of the most successful Creative Strategists, Lauren Schwartz. In this FREE webinar, you'll get all the Angles, Styles & Hooks That Sell (Before Your Competitors Catch On.) Black Friday and Cyber Monday are the most competitive moments of the year for beauty brands, and the right creative is how you win. In this webinar, we'll reveal the trends, hooks, and tactics driving conversions before your competitors catch on. You'll learn:Angles, Styles, and Hooks - Those that are actually selling this season, and not the trends we are going to see over-saturated.Macro Creative Trends - Learn all about the Macro creative trends that will shape your Q4 creative ads.Holiday Hooks - Holiday hooks that can be shaped to your brand to own the feed and stop the scroll.Quick Start Checklist - Get the ultimate quick start checklist so you can apply these learnings to your brand in under 7 days.Many marketers focus solely on driving traffic but overlook the critical step that follows: the landing page. In this episode, Andrew Miller, Co-Founder and VP of Client Services at Workshop Digital, shares how landing page optimization (LPO) and leveraging first-party data can drastically increase the ROI of your marketing campaigns.With over 20 years of experience, Andrew has helped countless B2B businesses maximize their conversions by optimizing their post-click experience. We explore the game-changing role of AI tools like Google's AI Max and how they're reshaping the future of online marketing.You'll also learn how to bridge the gap between AI-driven ads and optimized landing pages for different target audiences to attract better leads and achieve higher conversions.In This Episode:- SEO in the age of AI- Content quality and distribution strategies- How AI Max has impacted Google ads- The future of media buying and data flow- Optimizing landing pages and the post-click experience- Why aligning marketing and sales is critical - How to optimize data flows & micro conversions for better leads- Targeting the right customers with AI- Case study on the impact of dedicated landing pages- How to get in touch with Andrew MillerMentioned In the Episode:Google AI Max: https://blog.google/products/ads-commerce/google-ai-max-for-search-campaigns/Previous episodes on landing page optimization:https://perpetualtraffic.com/podcast/episode-711-defeat-the-new-google-ai-max-landing-page-doomsday-with-val-riley/ https://perpetualtraffic.com/podcast/episode-707-decode-googles-new-diabolical-landing-page-changes-with-tas-bober/ Listen to This Episode on Your Favorite Podcast Channel:Follow and listen on Apple:

In this episode of Unleashing Intuition Secrets, Michael Jaco is joined by Cindy Young for a hard-hitting conversation about the struggles faced by the January 6th community and the deep corruption undermining justice in America today. Cindy shares heartbreaking realities about the ongoing persecution of J6ers and their families, including financial ruin, broken homes, and lives lost to despair. Together, she and Michael expose how media manipulation, faulty trials, and government overreach have created a system where innocent Americans are left to suffer without true justice. The discussion expands to the larger picture of America's challenges, from judicial failures and political corruption to the urgent need for grassroots action, tactical civics, and courageous voices willing to speak out. With passion and clarity, Cindy calls for unity, resilience, and faith as tools to break free from tyranny and reclaim America's future. This is more than an interview — it's a rallying cry for patriots to rise, support those unjustly silenced, and take an active role in the fight for freedom.   LANDING PAGE for people to get a "FREE" precious metals consultation with Dr. Kirk Elliott: https://www.kepm.com/jaco/ Affordable Cell Activation Technology with LifeWave: Experience miracles with a deep discount as a Brand Partner https://www.lifewave.com/michaeljaco https://michaelkjaco.com/liveyoungerwithmj/ Power of the Patch Information Resource: Go to: https://liveyounger.com/ AGE REVERSAL WITH GHK-Cu Copper Peptides contained in X-39 and X-49 https://copperpeptidebreakthrough.com Join us every week for Michael Jaco's Miracle Monday Meeting at 6:00 PM EST for Product Testimonials & Questions This 50 Minute Meeting Will Teach You Everything You Need To Know About Phototherapy & LifeWave!! ~ Great for Guests, Customers & Brand Partners ~ ⏬ Click the link below for Meeting access ⏬ Join Zoom Meeting https://us06web.zoom.us/j/87949021063 JoinMichaels Business Builder Webinar ~ Friday 6:00 EST Tune in weekly to Michael Jaco's LifeWave Business Builder Webinars feature LifeWave's top leaders sharing proven strategies, business tips, and real-world success stories to help you grow your organization and achieve lasting financial success. ⏬ Click the link below for Webinar access ⏬ https://us06web.zoom.us/j/86714931635?pwd=WQ8UTQc8o95A1g5q7bOAnRW79mPJep.1 Shop Intuitive Wellness Products to reverse the devastating effects of the vaccine impacts on cardiovascular, reproduction and greater potential for death at any time in history. Also increase overall health and resistance to all disease and inflammation. https://intuitivewellness.michaelkjaco.com/ INTUITIVE ULTRA CLEANSE/INTUITIVE OCEANS VIDEO ON DETOXING ALL FOODS: https://www.diseasediscoverychallenge.vip/food-dtox WAVWATCH - The revolutionary selfcare watch that's designed to support the health of your mind AND body! This one-of-a-kind watch provides anxiety relief, pain support, productivity boost, immune system enhancement, and more!

Contains: Discussions of Reclaimed Slurs, Targeted Censorship, and Death of a Loved OneThe fifteenth episode of Table Talk! A place where Dan interviews other creators in the space about their shows/tables. This episode's interview is with Jellyfishlines, an AP player, TTRPG Designer, and creator of the 2025 CRIT Award Nominee for Best Solo RPG: "A Witch, A Gallows Bird". The interview discusses designing games that explore more mature subject matter and the complexities of navigating the increasingly hostile creative environment that more serious and adult-oriented games have to contend with.Jellyfishlines' Landing Page: https://jellyfishlines.carrd.co/ Jellyfishlines' Games: https://jellyfishlines.itch.io/Follow Jellyfishlines on BlueSky: https://bsky.app/profile/jellyfishlines.itch.ioSupport Jellyfishlines on Patreon: https://patreon.com/JellyfishlinesOriginal Theme Song/Outro by Jeremy Villucci. Follow him on Instagram: https://www.instagram.com/JeremyVillucci_WreckOfTime/Nominate us for the 2025 CRIT Awards! Vote Here: https://forms.gle/edQebZun5J6TJR1B6 Our Suggested Submissions: https://docs.google.com/document/d/1iUXTa0nwcpSLQ6OvjiCJ9Lr_rpKEy7bIhB4c9gON34o/edit?usp=sharing

Episode 274 for the week of September 8, 2025 ...  and this is what is going on in our Disney World...Bibbidi Bobbidi Boutique Discussion- Disney has announced that they will be updating Bibbidi Bobbidi Boutique with a simplified packages and appearances by the Fairy Godmother - We discuss if we have every done this experience or if we ever would- Source: Blog MickeyStarts @2:26 ...Construction Updates:- Signage for Better Zoogether is starting Starts @8:43 ...Phil's Non-Destination D23 Disney Trip Report- Part 2 of Phil's Trip Report sees him breakdown his time at Disney apart from the Destination D23 Event. He covers:- Review of Coronado- First day of Food and Wine Fest along with his first ride on the updated Test Track- Dining Reviews: Geo-82, Jock Lindsey's Halloween Bar, California Grill, and ToledoStarts @14:29 ...* Reminder to like, subscribe, rate, and review the DBC Pod wherever you get your podcast *NEW! Landing Page for all things DBC Pod: magictravelonmain.com Send us an e-mail! .... thedbcpodcast@gmail.comFollow us on social media:- LinkTree: https://linktr.ee/thedbcpod - Bluesky: @thedbcpod.bsky.social- Instagram: https://www.instagram.com/TheDBCPod/- Twitter: https://twitter.com/TheDBCPod- Facebook: https://www.facebook.com/TheDBCPod- YouTube Channel: https://www.youtube.com/thedbcpod- Discord Server: https://discord.com/invite/cJ8Vxf4BmQNote: This podcast is not affiliated with any message boards, blogs, news sites, or other podcasts

Are you running a business or just duct taping one together? In this episode of the Real Estate Excellence Podcast, Tracy Hayes sits down with Lauren Duke. Lauren is the founder and CEO of Core Ops Collective, to unpack how she went from military spouse and hairdresser to running operations for one of the nation's top real estate teams—closing over 3000 transactions and opening 21 expansion locations. Lauren explains why so many agents get stuck wearing every hat, how culture can't just be “family,” and the difference between surviving and scaling. She dives into her signature SCALE framework—Set the vision, Capture attention, Acquire business, Lead with systems, Elevate experience—showing agents how to replace chaos with clarity. From CRMs and lead magnets to touch plans and KPI dashboards, Lauren reveals the tools and mindset shifts that free agents from survival mode and position them to grow like true CEOs. If this conversation gave you clarity, share it with another agent who's grinding without a plan. Subscribe to Real Estate Excellence, leave a review, and commit to setting up one system this week that will carry your business further.   Highlights: 0:00 - 6:00 Introduction and agent struggles Why agents hit a ceiling early Misconceptions about brokerage support Overwhelm from CRMs and tech tools Why systems matter before scaling 6:00 - 15:00 Lauren's background and entry into real estate From hairdresser to military spouse life Launching a VA business on Facebook First role as a transaction coordinator Learning operations by trial and error 15:00 - 25:00 Building and leading teams Expanding to 21 locations nationwide Managing 100+ agents and staff Culture vs. family in teams Launching Core Ops Collective after parting ways 25:00 - 41:00 The SCALE framework Setting the vision with audits Capturing attention with core values Acquiring business through CRMs Leading with measurable systems 41:00 - 55:00 Systems, automation, and client touch plans Building landing pages and lead forms Using Facebook groups for lead gen 00:45:30 to 01:22:23 Dashboards, hiring, and team building ·        CEO dashboards for KPIs and cost of sale ·        Avoiding the pay-per-lead trap ·        Setting clear roles and accountability for admins Dashboards and KPIs for agents Final advice on scaling with clarity   Quotes:  “We replace survival mode with structure.” – Lauren Duke “You can't grow a team if you don't even know how you want to show up for clients.” – Lauren Duke “If you don't know your core values, decisions will paralyze you.” – Lauren Duke “Your assistant should be an extension of you.” – Lauren Duke   To contact Lauren Duke, learn more about her business, and make her a part of your network, make sure to follow her on her Website, Instagram, Facebook, and Podcast.   Connect with Lauren Duke! Website: https://www.coreopscollective.com Instagram: https://www.instagram.com/coreopscollective Facebook: https://www.facebook.com/coreopscollective Podcast: https://open.spotify.com/show/0CeMtpitmpW2KB4j05cI7i   Connect with me! Website: toprealtorjacksonville.com   Website: toprealtorstaugustine.com    SUBSCRIBE & LEAVE A 5-STAR REVIEW as we discuss real estate excellence with the best of the best.   #RealEstateExcellence #LaurenDuke #CoreOpsCollective #RealEstateOps #ScaleYourBusiness #CRMSystems #LeadGeneration #TeamBuilding #Brokerage #AgentSuccess #BusinessSystems #EntrepreneurMindset #OperationsExcellence #RealEstateCoaching #ScalingAgents #CEOAgent #ClientExperience #KPIDashboard #Leadership #Authenticity

Episode 273 for the week of September 1, 2025 ...  and this is what is going on in our Disney World...BREAKING: Dinosaur Closing Date Announced- Disney has announced that the remaining elements of Dinoland (Dinosaur, the Dino Institute Shop, and Restaurantosaurus) will all close effective February 2nd- Additionally meet and greets in that area will be relocated, Harambe Market will see it's menu updated, and Kali River's annual maintanence will be moved up.- What are our thoughts on this, the impact to timelines, and the impact to visiting Animal Kingdom at this time.- Source: Blog MickeyStarts @2:31 ...Destination D23 Announcements - Destination D23 happened over the weekend and while we didn't get some announcements we were expecting, we did get some less expected news.- We break it all down - what we got and what we didn't get. What are we most excited for? What surprised us the most? Were attendees justified in being disappointed in the amount of news?Starts @8:31 ...Destination D23 Review:- Phil breaks down his thoughts on the Destination D23 event - his takes on each of the panels, how the event was organized, and if he would go back again- What were his personal highlights, and how did the crowd react to the various news items?Starts @32:21 ...Construction Updates:- Foundation drilling has started on the Door Coaster, plus moreStarts @1:07:33 ...* Reminder to like, subscribe, rate, and review the DBC Pod wherever you get your podcast *NEW! Landing Page for all things DBC Pod: magictravelonmain.com Send us an e-mail! .... thedbcpodcast@gmail.comFollow us on social media:- LinkTree: https://linktr.ee/thedbcpod - Bluesky: @thedbcpod.bsky.social- Instagram: https://www.instagram.com/TheDBCPod/- Twitter: https://twitter.com/TheDBCPod- Facebook: https://www.facebook.com/TheDBCPod- YouTube Channel: https://www.youtube.com/thedbcpod- Discord Server: https://discord.com/invite/cJ8Vxf4BmQNote: This podcast is not affiliated with any message boards, blogs, news sites, or other podcasts

Are Facebook Lead Ads better than sending traffic to your landing page? In this quick episode, I break down the pros, cons, and what's actually working in 2025. You'll learn when to use each strategy and how to make the smart choice for your funnel and audience. Website: https://philgrahamdigital.com

How is your website converting potential customers or franchise buyers for your business? When is the last time you checked? Our guest today is Sahil Patel, who is a landing page expert who shares with us the secrets he's learned on how to optimize a landing page. TODAY'S WIN-WIN:Create a great landing page that makes it easy for your customer to understand what you do and then test it.LINKS FROM THE EPISODE:Schedule your free franchise consultation with Big Sky Franchise Team: https://bigskyfranchiseteam.com/. You can visit our guest's website at: https://www.spiralyze.com/Attend our Franchise Sales Training Workshop:  https://bigskyfranchiseteam.com/franchisesalestraining/Connect with our guest on social:https://www.linkedin.com/in/sahilanamipatel/ABOUT OUR GUEST:Meet Sahil Patel, CEO of Spiralyze. He reveals the secrets from optimizing hundreds of landing pages leveraging data from 130k A/B tests, and working with SaaS leaders such as BambooHR, Crowdstrike, Unbounce, and hundreds more.  ABOUT BIG SKY FRANCHISE TEAM:This episode is powered by Big Sky Franchise Team. If you are ready to talk about franchising your business you can schedule your free, no-obligation, franchise consultation online at: https://bigskyfranchiseteam.com/.The information provided in this podcast is for informational and educational purposes only and should not be considered financial, legal, or professional advice. Always consult with a qualified professional before making any business decisions. The views and opinions expressed by guests are their own and do not necessarily reflect those of the host, Big Sky Franchise Team, or our affiliates. Additionally, this podcast may feature sponsors or advertisers, but any mention of products or services does not constitute an endorsement. Please do your own research before making any purchasing or business decisions.

In this episode, I'm diving deep into one of the most powerful — and often misunderstood — tools in digital marketing: the marketing funnel. If you've ever felt like you're pouring time and money into your content, ads, or campaigns but not seeing the results you want, you're not alone. I'll walk you through the different types of marketing funnels, how to set them up for success, and, most importantly, how to turn complete strangers into loyal clients for your veterinary practice. I'll start by breaking down what a marketing funnel really is and why it matters so much for your business. We'll talk about the journey your clients take, from first discovering your practice to finally booking an appointment or purchasing a service. I'll share why it's absolutely crucial to define your goals before you create any content or launch a funnel — whether you're aiming for awareness, lead generation, or direct sales, your approach needs to match your objective. I'll also explain the three core types of funnels: transactional funnels for quick sales, lead generation funnels for building a pipeline of prospects, and relational funnels for nurturing long-term engagement. Throughout the episode, I'll give you actionable tips and real-world examples for each funnel type. You'll learn how to create specialized landing pages, craft compelling offers, and set up automated follow-up systems that keep your leads warm and engaged. I'll also cover the essential tools you need — like CRMs and email automation — and how to measure what's working (and what's not) so you can keep optimizing your results. Plus, I'll walk you through a step-by-step process to map out and launch your own funnel, troubleshoot common issues, and iterate for continuous improvement. By the end of this episode, you'll have a clear roadmap for choosing the right funnel for your business goals, setting up each step with intention, and building a marketing system that actually delivers results. Whether you're looking to drive immediate sales, build a steady stream of leads, or foster long-term relationships with your clients, mastering marketing funnels will transform your approach from guesswork to a reliable, data-driven strategy for growth. So grab a notebook, and let's get started on building your next high-converting funnel! ‍

When you sign on with a digital agency, they put handcuffs on you. So when you leave, you lose access to all the landing pages they built for you. Guess what… not anymore! Because the new ChatGPT 5 makes it easier than ever before to create high-converting landing pages in less than 8 minutes… Even if you're not tech-savvy. Watch as I build a high-converting landing page using the new ChatGPT 5 that will probably outperform the landing pages that most agencies will build for you. P.S. Stop renting your marketing and own it. Learn the timeless strategies so you can call the shots, sniff out the BS, and get more leads from your marketing spend. Jim Ahlin and I are hosting multiple training sessions, hot seats, and audits to empower you to dominate your marketing. Join us inside: https://www.rsra.org/join/=============FREE TRAINING CENTERhttps://adamsfreestuff.com/ FREE ROOFING MARKET REPORT:https://roofmarketreport.com/ FREE COACHING FROM MY AI CLONEhttps://secure.rsra.org/adams-cloneJOIN THE ROOFING & SOLAR REFORM ALLIANCE (RSRA)https://www.rsra.org/join/ GET MY BOOKhttps://a.co/d/7tsW3Lx GET A ROOFING SALES JOBhttps://secure.rsra.org/find-a-job CONTACTEmail: help@rsra.orgCall/Text: 303-222-7133PODCASTApple Podcasts: https://apple.co/3fSQiev Spotify: https://bit.ly/3eMAqJe Available everywhere else :)FOLLOW ADAM BENSMANhttps://www.facebook.com/adam.bensman/   https://www.facebook.com/RoofStrategist/ https://www.instagram.com/roofstrategist/ https://www.tiktok.com/@roofstrategist https://www.linkedin.com/in/roofstrategist/#roofstrategist #roofsales #d2d  #solar #solarsales #roofing #roofer #canvassing #hail #wind #hurricane #sales #roofclaim #rsra #roofingandsolarreformalliance #reformers #adambensman

Sometimes marketing gold shows up when you're not even planning to work. Jay Schwedelson and Daniel Murray pulled in a surprise guest – Daniel's far better half, Ari Murray – and ended up with a masterclass on landing page mistakes you're probably making. From why mobile-first design isn't optional to the sneaky ways widgets can ruin conversions, Ari drops quick, practical fixes that will actually make you money. Plus, you'll hear some surprisingly competitive trivia about birthdays, cakes, and who's the real GOAT in the relationship.ㅤBest Moments:(01:34) Why designing for mobile should be your first priority for any landing page(02:46) The case for full screen popups instead of small mobile forms(03:55) How a two step form can capture more data without killing conversions(05:34) Why birthday and half birthday emails are worth adding to your marketing(08:03) The widget mistake that silently kills your landing page performanceㅤFollow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray's newsletter at gotomillions.co for sharp, actionable marketing insights.ㅤCheck out our 100% FREE + VIRTUAL EVENTS! ->Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!Register here: www.GuruConference.comㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤMASSIVE thank you to our Sponsor, Marigold!!Email chaos across campuses, branches, or chapters? Emma by Marigold lets HQ keep control while local teams send on-brand, on-time messages with ease.Podcast & GURU listeners: 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply).Claim your offer now at jayschwedelson.com/emma