Podcasts about wordpress website

Martin, ein engagierter Coach, betreibt eine WordPress-Website mit Coaching-Angeboten, Online-Shop und Blog. Nachdem er einen ersten Hackerangriff erfolgreich abgewehrt hat, scheint zunächst alles in Ordnung.Doch plötzlich bemerkt er wieder seltsame Aktivitäten: Unbekannte Admin-Accounts, Codeänderungen und Weiterleitungen auf fremde Seiten. Ein Hacker hat eine Backdoor installiert, um sich erneut unautorisiert Zugang zu verschaffen.Was du in dieser Folge erfährst:Was Backdoors sind und wie und warum sie von Hackern so häufig installiert werden.Wie regelmäßige Scans und Bereinigung helfen, sie zu finden oder zu verhindern.Wichtigkeit von Backups und Sicherheits-Plugins.Die Podcast-Seite zu dieser Folge findest du unter:www.hackerfrei.de/hacker-geschichten/backdoor-in-wordpressHey, mein Name ist Frida und ich berate kleine Unternehmen zum Thema WordPress- und IT-Sicherheit.In diesem Podcast geht es um IT-Sicherheit.In jeder Folge erzähle ich dir eine Geschichte, einen Cyber-Krimi, in dem wir Internetbetrügereien und Cyber-Angriffe unter die Lupe nehmen und Hackern über die Schulter schauen, um wirklich zu verstehen, welche Gefahren die Digitalisierung gerade für kleine Unternehmen mit sich bringt.Mein Ziel ist es, dich zu unterhalten und dir gleichzeitig auf einfache und verständliche Weise zu zeigen, welche Risiken im Internet lauern, aber vor allem, wie du diese Gefahren sicher umgehen kannst.Ich möchte, dass du informiert bist, die Tricks der Hacker kennst und sie so erkennen kannst, bevor du zum Opfer wirst.Tauche mit mir ein in die spannende Unterwelt des Internets und lerne, wie ein Hacker zu denken.Mach den Sicherheits-TestMöchtest du wissen, wie sicher der digitale Teil deines Unternehmens, deiner Website oder dein Instagram-Account ist?Dann mach das Quiz und finde es heraus!www.HackerFrei.de/sicherheits-testHackerFrei NewsletterMöchtest du dein Business vor Hackern schützen, aber IT-Sicherheit klingt für dich wie ein Buch mit sieben Siegeln?Kein Problem! Mit meinem HackerFrei-Newsletter bekommst du einmal pro Woche einen kurzen 5-Minuten-Tipp, der einfach umzusetzen ist und dein Unternehmen ein Stück sicherer macht – ganz ohne Technik-Kauderwelsch! Melde dich jetzt an und werde mit jeder Email sicherer im Netz.Jetzt abonnieren! www.HackerFrei.de/newsletterWebsitewww.HackerFrei.de Instagram: @hackerfrei

In this episode of the Christian Business Advantage Podcast, host Alyssa Avant continues the April series, Spring Clean Your Online Presence, with a focus on how to freshen up your WordPress website. Your website is often the first impression potential clients or ministry partners get—so it's important to make sure it's clean, updated, and functioning well.Alicia shares practical tips to help you:Review and update your homepage, about page, and services/productsCheck for broken links using the Broken Link Checker pluginRefresh visuals to stay on-brand across platformsEnsure mobile responsivenessKeep plugins and backups up to date with tools like UpdraftPlusAudit each page to maintain functionality and relevanceShe also discusses the value of having a website maintenance plan and shares how her team helps Christian business owners keep their websites running smoothly.✨ Need help maintaining your WordPress site? Visit alyssaavantandcompany.com to learn more about Alyssa Avant and Company's website maintenance packages.

In dieser Folge geht es nicht primär um den eigentlichen Angriff – sondern um die Machenschaften dahinter. Claudia, eine Grafikdesignerin, bemerkt, dass ihre WordPress-Website plötzlich völlig andere Inhalte zeigt. Unbekannte Weiterleitungen, manipulierte Texte und versteckte Links führen ihre Besucher zu dubiosen Angeboten. Der Clou: Hacker nutzen gehackte Websites gezielt, um sich monetären Nutzen zu verschaffen. Sie schleusen beispielsweise SEO-Spam ein, leiten Traffic auf Affiliate-Seiten um oder verkaufen gesammelte Daten weiter – alles, um Geld zu verdienen.Was wird erklärt:Welche konkreten Aktionen Hacker nach einem erfolgreichen Eindringen durchführen.Warum sie Websites hacken und wie sie aus den gehackten Seiten Profit schlagen.Welche Methoden und Monetarisierungsstrategien (wie SEO-Spam, Affiliate-Links und Werbeeinnahmen) zum Einsatz kommen und wie du dich davor schützen kannst.Lerne, wie Hacker denken – und sei ihnen immer einen Schritt voraus!Die Podcast-Seite zu dieser Folge findest du unter:www.hackerfrei.de/hacker-geschichten/wordpress-gehacktHey, mein Name ist Frida und ich berate kleine Unternehmen zum Thema WordPress- und IT-Sicherheit.In diesem Podcast geht es um IT-Sicherheit.In jeder Folge erzähle ich dir eine Geschichte, einen Cyber-Krimi, in dem wir Internetbetrügereien und Cyber-Angriffe unter die Lupe nehmen und Hackern über die Schulter schauen, um wirklich zu verstehen, welche Gefahren die Digitalisierung gerade für kleine Unternehmen mit sich bringt.Mein Ziel ist es, dich zu unterhalten und dir gleichzeitig auf einfache und verständliche Weise zu zeigen, welche Risiken im Internet lauern, aber vor allem, wie du diese Gefahren sicher umgehen kannst.Ich möchte, dass du informiert bist, die Tricks der Hacker kennst und sie so erkennen kannst, bevor du zum Opfer wirst.Tauche mit mir ein in die spannende Unterwelt des Internets und lerne, wie ein Hacker zu denken.Mach den Sicherheits-TestMöchtest du wissen, wie sicher der digitale Teil deines Unternehmens, deiner Website oder dein Instagram-Account ist?Dann mach das Quiz und finde es heraus!www.HackerFrei.de/sicherheits-testHackerFrei NewsletterMöchtest du dein Business vor Hackern schützen, aber IT-Sicherheit klingt für dich wie ein Buch mit sieben Siegeln?Kein Problem! Mit meinem HackerFrei-Newsletter bekommst du einmal pro Woche einen kurzen 5-Minuten-Tipp, der einfach umzusetzen ist und dein Unternehmen ein Stück sicherer macht – ganz ohne Technik-Kauderwelsch! Melde dich jetzt an und werde mit jeder Email sicherer im Netz.Jetzt abonnieren! www.HackerFrei.de/newsletterWebsitewww.HackerFrei.de Instagram: @hackerfrei

Geschichte:Lena, eine erfahrene Webdesignerin, unterstützt Kleinunternehmer wie Herrn Müller bei der Pflege seiner WordPress-Website für sein Café. Eines Morgens erhält sie einen panischen Anruf: Die Website leitet Kunden auf dubiose Seiten weiter! Schnell ist klar: Ein Hacker hat zugeschlagen. Plötzlich tauchen neue Admin-Accounts und unbekannte Dateien auf. Ein Hacker hat eine bekannte Sicherheitslücke in einem veralteten Plugin ausgenutzt und sich so unbemerkt Zugang verschafft. Die Folge zeigt, dass auch kleine Unternehmen Ziel typischer Hackerangriffe werden können, wenn Sicherheitslücken nicht konsequent geschlossen werden.Denn diese Woche geht darum:Wie Hacker typische Angriffstechniken nutzen, um Sicherheitslücken auszunutzen.Was automatisierte Angriffe sind und warum sie deine kleine Website gefährden.Warum regelmäßige System-Scans, Updates und gründliche Bereinigungen essenziell sind.Schütze deine Website, bevor es zu spät ist!Die Podcast-Seite zu dieser Folge findest du unter:www.hackerfrei.de/hacker-geschichten/wordpress-gehacktHey, mein Name ist Frida und ich berate kleine Unternehmen zum Thema WordPress- und IT-Sicherheit.In diesem Podcast geht es um IT-Sicherheit.In jeder Folge erzähle ich dir eine Geschichte, einen Cyber-Krimi, in dem wir Internetbetrügereien und Cyber-Angriffe unter die Lupe nehmen und Hackern über die Schulter schauen, um wirklich zu verstehen, welche Gefahren die Digitalisierung gerade für kleine Unternehmen mit sich bringt.Mein Ziel ist es, dich zu unterhalten und dir gleichzeitig auf einfache und verständliche Weise zu zeigen, welche Risiken im Internet lauern, aber vor allem, wie du diese Gefahren sicher umgehen kannst.Ich möchte, dass du informiert bist, die Tricks der Hacker kennst und sie so erkennen kannst, bevor du zum Opfer wirst.Tauche mit mir ein in die spannende Unterwelt des Internets und lerne, wie ein Hacker zu denken.Mach den Sicherheits-TestMöchtest du wissen, wie sicher der digitale Teil deines Unternehmens, deiner Website oder dein Instagram-Account ist?Dann mach das Quiz und finde es heraus!www.HackerFrei.de/sicherheits-testHackerFrei NewsletterMöchtest du dein Business vor Hackern schützen, aber IT-Sicherheit klingt für dich wie ein Buch mit sieben Siegeln?Kein Problem! Mit meinem HackerFrei-Newsletter bekommst du einmal pro Woche einen kurzen 5-Minuten-Tipp, der einfach umzusetzen ist und dein Unternehmen ein Stück sicherer macht – ganz ohne Technik-Kauderwelsch! Melde dich jetzt an und werde mit jeder Email sicherer im Netz.Jetzt abonnieren! www.HackerFrei.de/newsletterWebsitewww.HackerFrei.de Instagram: @hackerfrei

Willkommen im nerdcafe. Du hast keine Lust oder Zeit, dich regelmäßig mit deiner WordPress Website zu befassen? Du möchtest gerne das nervige Thema "Sicherheit" und "Backups" an jemanden abgeben? Wir sind für dich da und nehmen dir diese Arbeit ab. In dieser Episode stelle ich dir einmal meinen Update- und Backup-Service ausführlich vor. Was ist das nerdcafe? Hier geht es um WordPress, Hosting, Content Management Systeme und Web-Themen. Aber natürlich auch um Sicherheit, Backups und Social Media. Kurz gesagt: Um alles, was dich interessiert, wenn du mit deinem eigenen Webseite Projekt starten möchtest. Neue reguläre Podcast Episoden erscheinen jeden Dienstag um 7:00 Uhr. Ab 2025 immer abwechselnd Johannes alleine oder mit verschiedenen Expert*innen. Machs dir gemütlich und komm gern dazu. Viel Spaß im nerdcafe. Weiterführende Links zu dieser Folge: Johannes im Gespräch mit Dominik Liss https://dominikliss.com/dls/wann-koennen-backups-deine-wordpress-seite-retten-m-johannes-mairhofer/ Mein Update- und Backup- Service https://johannesmairhofer.de/blog/meine-wordpress-services/ Passende Episoden: 064 WordPress absichern 066 Backups mit WordPress erstellen

Meet Natalie Crowe - the WordPress Expert for small businesses shedding light on what to do and NOT do when creating or updating your website using WordPress. In her words; "I help non-techies DIY their own websites, courses and funnels EASILY with WordPress." Connect with her here; Facebook: https://www.facebook.com/Natalie.Crowe.WordPress.Expert/ Facebook Group: https://www.facebook.com/groups/ncdsupport Website: https://www.ncdacademy.com.au Instagram: https://www.instagram.com/nataliecrowedesigns Connect with Kate here; www.katemartinmentor.com

This is an unbelievable WordPress story. How does one person go from a developer to the President of the best WordPress SEO plugin. Not only is this chat with Ben Rojas informative and inspirational from a business point of view, on a personal and very human level this is one of the most inspirational conversations I've ever had, with a very inspiring individual. We will go all the way from his beginnings writing out pieces of code on lined paper, through his passion for WordPress, his family and finally to his meteoric rise through Awesome Motive to President of AIOSEO. This is not to be missed. If you want to check out AIOSEO then just click here - https://aioseo.com/If you want to check out OptinMonster then just click here - https://optinmonster.com/ If you want to find a specific section of the video then use these CHAPTERS0:00 Who is Ben Rojas? 2:02 Growing up Without Computer Access2:40 Where Did Ben's WordPress Journey Start4:45 How Did Ben Get Started?6:43 What Was Ben's First Role With Awesome Motive7:44 How To Become A WordPress Developer 11:29 What Are Are The Best Languages To Learn? 14:36 The Best Advice For Becoming A Developer 17:20 How Did Ben Become The President Of AIOSEO pt120:00 Ben's Mindset & Inspiring Others21:50 How Did Ben Become The President Of AIOSEO pt2 23:23 What Was The Biggest Challenge Becoming President of AIOSEO 25:30 What Is AIOSEO & New Features 31:15 What's Next For AIOSEO & Ben RojasTop Resources⚡Use Promo Code WPBVIP⚡►Best WordPress Contact Form Plugin https://wpforms.com/wpbeginner►Best WordPress Analytics Plugin https://www.monsterinsights.com/ ►Best Lead Generation Plugin https://optinmonster.com/►Best WordPress SEO Plugin https://aioseo.com/►Best Theme Builder for WordPress https://www.seedprod.com/Related Videos►WordPress Tutorial - How to Make a WordPress Website for Beginners https://www.youtube.com/watch?v=DvbFBxKcORA►WordPress Gutenberg Tutorial: How to Easily Work With the Block Editor https://www.youtube.com/watch?v=JjfrzGeB5_g►What is SEO and How Does it Work? https://www.youtube.com/watch?v=JjfrzGeB5_g►How to Install a WordPress Theme https://www.youtube.com/watch?v=ZIPQRQLAz90If you liked this video, then please Like and consider subscribing to our channel for more WordPress videos.https://www.youtube.com/subscription_center?add_user=wpbeginnerFollow us on Twitter:https://twitter.com/wpbeginnerCheck out our website for more WordPress Tutorialshttps://www.wpbeginner.com/#WPBeginner #WordPress #WordPressTutorialIf you liked this episode, then please subscribe to our YouTube Channel for WordPress video tutorials. Or watch our Podcasts on YouTube. You can also find us on Twitter and Facebook.

In diesem Webinar zeigt Fabian Scholz, wie inklusives und barrierefreies Webdesign umsetzt wird. Er führt die Teilnehmer:innen durch die WCAG-Richtlinien, erläutert zentrale Designprinzipien und erklärt praxisnah, wie barrierefreie Formulare und Typografie effektiv integriert werden können. Egal, ob du eine neue WordPress-Website erstellt oder bestehende Designs optimiert werden sollen – Fabian vermittelt Schritt für Schritt, wie digitale Barrieren erkannt und behoben werden. Am Ende lernen die Teilnehmenden, ihr eigenes Design auf Barrierefreiheit zu testen und sicherzustellen, dass es für alle Nutzer:innen zugänglich ist. Folgendes hast Du nach dem Webinar gelernt: Du wirst ein fundiertes Verständnis der WCAG-Richtlinien haben und wissen, wie sie in der Praxis angewendet werden. • Du lernst, barrierefreie Formulare und Typografie effektiv zu gestalten, um eine zugängliche Nutzererfahrung für alle zu schaffen. • Du weißt, wie du eine WordPress-Website barrierefrei gestaltest und welche Plug-ins und Tools dir dabei helfen. • Du kannst dein Design auf Barrierefreiheit testen und Optimierungspotenziale erkennen. • Du erhältst praktische Tipps und Best Practices, um digitale Barrieren zu vermeiden und inklusives Design umzusetzen.

In this episode of Let's Talk Marketing with NDUB, Nathan Webster discusses the critical importance of having a website for entrepreneurs and business owners. He shares insights from his experience building websites, particularly focusing on a project related to NFTs and community art. The conversation delves into the backend of WordPress, the significance of themes and plugins, and the overall effort required to create a successful online presence. Watch the full podcast on YouTube. NDUB Brand | NW & Associates, LLC | Conference:  https://letsconnectpnw.com/

Podcast Description: Season 2, Episode 12 of the Virtual GM PodcastIn this exciting episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team announce Vibrant's next adventure: buying their own Airbnb! After years of working with various properties and refining their processes, they're ready to demonstrate the success of their proven strategies with their own investment.Episode Highlights:Branding: Establishing a cohesive brand identity with colors, typography, and logos.Digital Presence: Creating a custom WordPress website and executing a comprehensive digital marketing strategy (Google, Meta, Organic).Direct Bookings via PMS: Utilizing WebRezPro for efficient property management and direct bookings.Guest Communication: Implementing Akia to streamline communication with guests.OTA Integration: Plugging into platforms like Expedia, Booking.com, Airbnb, VRBO, and TripAdvisor.VOIP Setup: Using Mango Voice to facilitate direct booking calls from customers.Designing the Destination: Crafting a unique and appealing house that becomes a sought-after destination.Call to Actions: Setting up promotions like length-of-stay offers to encourage direct bookings.National Recognition: Leveraging tools like Curacity for broader exposure and recognition.Join us as we share all these trade secrets and more! But before we can implement our strategies, we need your help to find the perfect location. We invite all our listeners and any realtors out there to tell us: where is the next best-kept secret? Where should Vibrant open its first Airbnb? Let us know in the comments!Whether you're a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or anyone in the hospitality industry, this episode is packed with actionable insights and expert advice.Join us for an engaging and informative session, blending business acumen with witty banter, relatable anecdotes, and plenty of laughs. Produced and distributed by Vibrant Management, Virtual GM is your ultimate resource for all things hospitality. Tune in, elevate your game, and don't forget to visit us on our website for more resources and support.Produced by Vibrant Management – helping hoteliers and vacation rental managers thrive in the modern world. Follow us on Instagram - @thevibrantteam@virtualgmpodcastCheckout our website - www.thevibrantteam.com

In this episode, Jon will be sharing about different OSINT (Open Source Intelligence) tools that can be used to see what ports and parts of your WordPress website are vulnerable. He will also share ways that people attack websites, and what you can do to safeguard your valuable information.  To watch this training, go here: https://youtu.be/eodMsBBLPb8

This episode dives into the world of Average Order Value (AOV) and explores effective strategies to increase it within your online store. AOV represents the average amount a customer spends per transaction and significantly impacts your bottom line.Understanding AOV:AOV is a metric calculated by dividing your total revenue by the number of orders over a specific period.It provides valuable insights into your pricing strategy, marketing efforts, and product selection.A healthy AOV indicates customers are purchasing more or spending more per purchase.Actionable Tips to Increase AOV:Track Your AOV: Utilize plugins like Easy Digital Downloads or WooCommerce to monitor your AOV and gain data-driven insights.Optimize Pricing: Conduct tests to find the ideal pricing sweet spot that covers your costs and remains attractive to customers. Consider perceived product value when adjusting prices.Offer Product Bundles: Create bundles of complementary products to incentivize purchases and provide additional value to customers.Provide Payment Plans: Break down expensive products into smaller installments to make them more accessible and encourage larger upfront purchases.Streamline Checkout: Ensure a smooth and fast checkout process to minimize cart abandonment and potentially increase impulse purchases.Upsells and Cross-sells: Strategically suggest add-on products or related items during checkout to entice customers to spend more.Promote High-Margin Products: Highlight your most profitable products to increase revenue without necessarily requiring additional sales.Strategic Coupons: Offer targeted incentives, like free shipping when exceeding a specific cart total, to nudge customers towards adding more items.Prioritize User Experience: A user-friendly and intuitive shopping journey fosters trust and satisfaction, potentially leading to increased spending.Create Urgency with FOMO (Fear of Missing Out): Implement limited-time offers or flash sales to tap into customers' desire to avoid missing out and encourage impulsive purchases.Showcase Social Proof: Display product reviews and testimonials to build trust and credibility, potentially influencing customers to add more to their carts.Loyalty Programs: Reward repeat customers for exceeding a spending threshold to cultivate loyalty and encourage future business.Recover Abandoned Carts: Entice customers who abandon carts with incentives or reminders to complete their purchases.Test and Refine: Experiment with different strategies to discover what resonates with your target audience. Continuously adapt and innovate based on your findings.Conclusion:By thoughtfully implementing these strategies, you can increase your AOV, customer satisfaction, and overall revenue. Remember, this is an ongoing process that requires attention and adjustments. The effort invested will be rewarded with a significant boost to your bottom line.Additional Resources:Easy Digital Downloads: https://easydigitaldownloads.com/WooCommerce: https://woocommerce.com/If you liked this episode, then please subscribe to our YouTube Channel for WordPress video tutorials. Or watch our Podcasts on YouTube. You can also find us on Twitter and Facebook.

Tips for securing the popular FOSS website builder and service: WordPress. With Urban Hacker. Watchman Privacy → https://watchmanprivacy.com → https://twitter.com/watchmanprivacy → https://www.amazon.com/Watchman-Guide-Privacy-Financial-Lifestyle/dp/B08PX7KFS2   Privacy Courses (supports the show) → https://rpf.gumroad.com/l/hackproof   Monero Donation (supports the show) →8829DiYwJ344peEM7SzUspMtgUWKAjGJRHmu4Q6R8kEWMpafiXPPNBkeRBhNPK6sw27urqqMYTWWXZrsX6BLRrj7HiooPAy   Bitcoin Donation (supports the show) →https://btcpay0.voltageapp.io/apps/3JDQDSj2rp56KDffH5sSZL19J1Lh/pos   Please subscribe to and rate this podcast wherever you can to help it thrive. Thank you! → https://www.youtube.com/@WatchmanPrivacy  →https://odysee.com/@WatchmanPrivacy #WordPressSecurity #CyberSecurity #WatchmanPrivacy

On the podcast today we have Adam Zielinski. He works as a WordPress developer at Automattic and in this episode, we talk about Playground, a groundbreaking project that is redefined the way we interact with WordPress. Adam's visionary approach to creating a seamless WordPress experience within a web browser has revolutionised how easy it is to access WordPress. This project really does change the way that WordPress can be used, and there's so many exciting prospects for how it might shape the future of website design and development. If you're interested in hearing about cutting-edge advancements reshaping the WordPress landscape, this episode is for you.

On the podcast today we have Adam Zielinski. He works as a WordPress developer at Automattic and in this episode, we talk about Playground, a groundbreaking project that is redefined the way we interact with WordPress. Adam's visionary approach to creating a seamless WordPress experience within a web browser has revolutionised how easy it is to access WordPress. This project really does change the way that WordPress can be used, and there's so many exciting prospects for how it might shape the future of website design and development. If you're interested in hearing about cutting-edge advancements reshaping the WordPress landscape, this episode is for you.

Got a Minute? Checkout today's episode of The Guy R Cook Report podcast - the Google Doc for this episode is @ How to easily secure your WordPress Website with Two-Factor Authentication ----more---- Support this podcast Subscribe where you listen to podcasts I help goal oriented business owners that run established companies to leverage the power of the internet Contact Guy R Cook @ https://guyrcook.com In the meantime, go ahead follow me on X: @guyrcookreport Click to Post Be a patron of The Guy R Cook Report. Your help is appreciated. Contact Guy R Cook Follow The Guy R Cook Report on Podbean iPhone and Android App | Podbean   https://bit.ly/3m6TJDV Thanks for listening, viewing or reading the show notes for this episode. This episode of The Guy R Cook Report is on YouTube too @ This episode of The Guy R Cook Report Have a great new year, and hopefully your efforts to Entertain, Educate, Convince or Inspire are in play vDomainHosting, Inc 3110 S Neel Place Kennewick, WA 509-200-1429

How to make your ecommerce store stand out with SEO   Do you struggle to get your products to rank high on the search engine results pages?    Last year we went through how you can improve user experience on site with Louis Smith.   And today we'll cover some common mistakes ecommerce owners make that can lead to their products ranking poorly, or sometimes not at all.    Tune in to learn:  How ecommerce SEO differs from service-based business SEO What features ecommerce owners can access in the SERPS Why you should get set up on Google Merchant Center. The biggest mistakes ecommerce sites are making What the best structure for product pages is Patrick's top tips on how to make more engaging product descriptions How to use internal linking to cross-sell your products Why having a personalised brand can help you stand out What role schema plays in ecommerce sites   Useful resources:  Google Merchant Center Google Keyword Planner SEMrush Ecommerce SEO-friendly UX: from crappy to kerching with Louis Smith (NEWBIE)   Head to episode notes   Freebies: Free webinar: Increase your website traffic (and sales) Free challenge: SEO SOS The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course

Today is a tip episode, no guest to interview, just little old me. My tips, my advice. These shorter, more succinct episodes are here to help with easy learning and quick wins and I promise they're 100% jargon and gobbledegook free. Today I'm answering a question that was posted in the I LOVE SEO group about whether someone can optimise one web page of their website, and if that will be enough.   Listen to all the tip episodes   Freebies: Free online training: Increase your website traffic (and sales) The Ultimate SEO Checklist SEO SOS Challenge Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course

Do you wonder what type of digital offers to have in your business? And how many offers you should have?You are not alone... several of my clients ask me this question often, so I decided to break it down for you right here in today's episode.This episode will help you figure out exactly what is right for your business.Let's Go, My Friend!

There is a mountain of SEO advice out there, but how much of it is actually doable for the average business human? In my reality SEO episodes, I talk to real humans and get the truth about how they use SEO and digital marketing to improve their businesses. Today I'll be talking to a former student of the Recipe For SEO Success Course, Jane Fonti. We'll chat about how Jane got her start in SEO, the digital marketing highs and lows, and the challenges she's faced along the way. Head to the episode notes Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO SOS Challenge Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course  

Today is a tip episode, we're going to be talking about easy ecommerce SEO, five things for store-owners to focus on in 2024.  I'm gonna be honest, I think that most ecommerce stores need to focus on some foundational elements. So let's jump in.  Listen to all the tip episodes here. Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course

With HostLegends MAX, it's never been easier to create and run your business online. You get unlimited sites with blazing-fast speed and top-of-the-line security! Find out more at: https://muncheye.com/ai-launch MunchEye City: London Address: London Office 15 Harwood Road, , London, England United Kingdom Website: https://muncheye.com/ Phone: +1-302-261-5332 Email: support@ampifire.com

Knowing your audience and cutting through the noise In 2024 with the rise of AI, it can feel like we're moving further and further away from our humanity. If we can chatbot our customer service, analyse spreadsheets to decide our next move, and Chatgpt our content do we really need to build relationships with our customers any more? Well obviously, yes, yes we do! But where do we start?  How do we really know who our audience is, what they're talking about and how to reach them? Can we use data and insights to find out what podcasts they're listening to, which social accounts they follow and the websites they love most? And when we know all that information, what the hell do we do with it? Today's guest is an all-time favourite of the show and is going to help us understand what the eff is going on in the world of digital marketing and social media this year - and how we can be better marketers. Tune in to Learn: How much influence AI has actually had in digital marketing  The biggest challenges marketers are facing n 2024 What ‘dark social' means What the future of paid ads looks like What is working in social media How SparkToro works How to use the data you find using SparkToro Why email marketing is the way forward What you should be investing your time in marketing right now Useful resources: Geraldine DeRuiter's new book: If You Can't Take the Heat   Head to the episode notes.    Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course

On this episode we delve into the concept of digital permanence and the lifespan of websites. They discuss the recent decision by Google to discontinue certain website services, impacting businesses and users who relied on them. This leads to a broader conversation about the impermanence of digital platforms and the risks of relying on third-party services for important digital content. They touch on the closure of APIs by various platforms, including Twitter and Medium, and how these changes can affect users and developers. The panel also explores the concept of personal and business websites, questioning the necessity of their longevity and the importance of regularly updating web content to stay relevant. They discuss the idea of digital legacies, how to manage online presence posthumously, and the responsibility of handling someone's digital assets. The conversation is both philosophical and practical, addressing the transient nature of the internet and the need for individuals and businesses to adapt to these changes. Links Running your own site is painful. Hosting Nazis is worse LOW←TECH MAGAZINE – This is a solar-powered website, which means it sometimes goes offline Chapters 00:00 Introduction 02:47 Google's Discontinuation of Services 10:03 Impact of API Closures 16:18 Website Lifespan and Digital Impermanence 22:55 Managing Digital Legacies 29:30 The Future of Online Platforms 35:44 Adapting to Technological Changes 42:58 Conclusion and Outro Panel Jason Cosper Jason Tucker Sé Reed

Today is a tip episode, no guest to interview, just little old me. My tips, my advice. These shorter episodes are here to help with easy learning and quick wins and I promise they're 100% jargon and gobbledegook free. Today we're going to be talking about what the first steps are for a new website when it comes to SEO. Check out all the Toon tips here. Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course

So here we are, a fresh new year to grapple the Google beast and get our site found online. But what should be our SEO priorities in 2024? What's coming down the pipe? And what is old hat? Today I'm joined by one of our favourite guests on the Recipe for SEO Success podcast, Cyrus Shepard. We're going to be rubbing our crystal balls together and chatting through what we think are the big things to focus on in 2024. Will AI ruin SEO once and for all? What algorithm updates do we see coming? Can we finally forget schema? We'll answer all this and more in today's episode.   Tune in to learn:  What impact Generative AI will have on the Search results The importance of User signals in ranking What Cyrus learned as a Google quality rater Whether backlinks still matter If you still need to keep using schema The three-second rule and why it matters more in 2024 What Cyrus learned from the recent Google privacy trial And so much more. Head to episode notes  Useful resources:  Cloudflare Pingdom GTmetrix Google Search Quality Rater Guidelines Freebies: SEO SOS Challenge Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course

I am answering the question I get asked so often! What tools do I use to run my business and provide my online courses that saves me time and money?Whether you're just starting out or looking to optimize your tech stack, these tools could be game-changers for you, too. I share my top 6 tools, along with why I chose this tool over others and the current price point to expect with my favorite tools.I also share a bonus tool at the end that will save you oodles of money!

Taking testing one step at a time Do you ever wonder how effective your site's SEO is?  You've put all this time and effort into finding effective keywords, your images are slim, your page loading time is faster than a fast thing.    But is it bringing in the clicks and sales? Because at the end of the day, ranking is nice, but you know what's nicer? Making money! Today we're going to look at some tests you can run on your SEO to make sure it's all ticking along, and what needs some work. Tune in to learn:  What SEO testing is Where to start - simple tests for small business owners How to measure how successful your title tag is  How long you should run a test before looking at the results How you can test the effectiveness of a featured snippet How to look at your highest conversion pages and see where the clicks are really going What tools Logan recommends for SEO testing Logan's top tip to get started with testing   Useful resources:  Google Search Console SEOtesting SEO pilot   Head to episode notes    Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course

Embracing techy SEO to get found online Getting SEO advice is one thing, but how much of it is really doable for the average business human?  In my reality SEO episodes, I talk to real humans and get the truth about how they use SEO and digital marketing to improve their businesses. Today I'll be talking to a former student of the Recipe For SEO Success Course, Elisha de Jonge. We'll chat about how Elisha got her start in SEO, the digital marketing highs and lows, and the challenges she's faced along the way. Useful resources: SEO META in 1 CLICK Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course

Enhancing SEO and User Experience with Interactive Maps and Driving Directions In this episode, we delve into the game-changing potential of interactive maps and driving directions for boosting SEO and improving user experience. Taylor Horn, our brand marketing manager, explains why traditional static embedded maps fall short and how an interactive map can offer a superior user experience while providing SEO benefits, including backlinks and a robust Google Business profile. Taylor also shares practical insights on embedding Google Maps on a WordPress website, adding open directions buttons, and maintaining a healthy bounce rate. What You'll Learn Why static embedded maps are outdated and how interactive maps can elevate user experience and SEO What are the SEO benefits, including backlinks and a strengthened Google Business profile, associated with interactive maps and driving directions How to embed Google Maps directions on a WordPress website for a seamless user experience Thanks for listening! Show your support of the show by sharing and reviewing us wherever you get your podcasts. Ask SEO questions and get a free SEO audit on our website! Episode Transcript and Resources: https://www.localseotactics.com/link-to-google-driving-directions-from-your-website-for-an-seo-boost/  FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/ Ask us a question: https://www.localseotactics.com/questions/

Today is a tip episode, no guest to interview, just little old me. My tips, my advice. These shorter, more succinct episodes are here to help with easy learning and quick wins and I promise they're 100% jargon and gobbledegook free. Today we're going to be talking about how much should SEO cost?   Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course

Social Media Decoded - Is social media intimidating? Are you confused about how to create content? Would you like to have your business excel on social media? Join us for another episode of The PR Playbook Podcast.  Today we are interviewing Karlyn Ankrom who is the founder of Snap Social.   Social Snap is the best WordPress social media plugin by allowing you to control how visitors share and view your content.  Built with ease of use and performance in mind. Social Snap is developed with the latest standards to ensure things run smooth and fast. It works asynchronously so it doesn't slow down your website at all. In today's episode you'll learn the key insights on how Snap Social can help your business website integrate with the plugin and how it can improve your website to increase visibility. Please hit the follow button to be notified of the next episode launch.  If you enjoyed the episode, please hit the like button and share it with your friends.  This is the best way help us continue to grow.  Thank you!  Support the showwww.thesilvertelegram.com

Now here's me thinking that being online means I'm pretty green. My entire business is up in the cloud, with very few physical products, not much post, and a little shed in the back garden that uses minimal electricity.   And I never use my printer, not because I'm green but because I can't hook it up to my computer properly.   But today's guest is going to explain how even hosting your website has environmental consequences and some simple steps to minimising your environmental footprint. Tune in to learn:  What it means to be green online How your digital footprint is connected to your carbon footprint How climate change is being affected by websites, apps and email Common practices online that are more harmful than helpful to the environment What steps you can take to reduce your carbon footprint Why hosting is a big issue when it comes to being green How True Green® can help reduce energy output What to focus on when choosing a hosting platform   Useful resources:  True Green® TinyPNG SmallPDF   Head to episode notes    Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course

In today’s episode, we’re diving deep into the world of ChatGPT and exploring its myriad applications for content creation, business enhancement, and more

Setting up a website is not a one-off process.  In many ways, it's like having a plant.  Building your website and optimising it to be found is like setting up the nutrient-rich soil.  Hitting publish for the first time is like planting a seed.  Now you just sit back and see what happens right? No, much like that little seed, if you ignore it, it will wither away, much like your website traffic.  You have to monitor it, remove any bugs, and give it plenty of water and sunshine. I'll leave the plant metaphor there. So how do we keep it healthy and thriving? The answer? Well, one answer is Google Search Console. I often describe it as Google Analytics ugly cousin, but in fact, it's a rich source of website nutrients, helping you diagnose, and understand your website, and if necessary bring it back to life. Today we'll look at the benefits of using Google's Search Console as a tool in your SEO garden shed to keep traffic high and problems low. Tune in to learn: What Google Search Console is Two metrics to focus on when you're getting started What Sodiq thinks of Search Console Insights Where to start looking when your traffic is way down More advanced ways to use Google Search Console Sodiq's tips for getting acquainted with Google Search Console Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course

Need a speedy SEO Fix?  These micro SEO tip episodes are a fast way to digest a little SEO knowledge for easy learning and quick wins and I guarantee they're 100% jargon and gobbledegook free.  Today I'll be giving you some top tips on Local SEO.   Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course

Showing Google you've got the goods Hey you, ecommerce store owner. I know you got a sexy theme for your website that promised it was responsive, conversion-focused and all that jazz. But is it? So many ecommerce sites fall down on the basics of user experience. Terrible navigation - check Confusing home page - check Bland category pages - check Cut and paste product descriptions - check And don't get me started on that checkout experience. Well, today we're honing in on carts, shopping and making the sale. Telling you how to turn casual browsers into eager buyers. Tune in to learn   The three main differences between service-based business SEO and ecommerce SEO How small businesses should build out the primary nav structure Two ways to start driving more relevant traffic to your ecommerce site today How to avoid the duplicate content issue with collection and product pages How to do keyword research for collection pages and product pages How to improve time on site and key information you should add to encourage customers through to the sale How to stand out in the SERPS against the bigger brands Optimising your product pages - where to start Why generative AI isn't going to doom ecommerce stores The importance of your brand story, and taking consumers on a journey with your brand Useful resources Keywords Everywhere Ahrefs Semrush Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course

Do you get anxious when updating your client's WordPress website, wondering what will break? Do you spend hours running tests in staging, before finally pushing everything live? In this episode, we explore WordPress maintenance and look at a solution designed to help developers and designers catch issues before they cause a real problem. Full show notes: https://trailblazer.fm/streamlining-wordpress-maintenance/

On the podcast today we have Robert Abela. Robert is the CEO and founder of MelaPress, formerly known as WP White Security. They make niche WordPress security and admin plugins. He has over 18 years experience in the IT and software industries, and has written numerous web security articles and white papers. We all know that your website is potentially under attack 24 hours a day, 365 days of this year, but why is that, and what can we do to mitigate that risk? Robert talks today about the threats posed to your website in terms of WordPress Core, plugins and themes. We also talk about how website security is an ongoing process, what worked yesterday might now work tomorrow and so your organisation needs to be mindful of this as an ongoing concern. The discussion moves on to the layers of tech upon which your website is built as well and the need to prune your legitimate users from time to time. If you're curious about how you can secure your WordPress website as it grows, this podcast is for you.

Understanding how Google classifies context. The Google beast has come a long way since 10 blue links, doorway pages and exact match domains. But what's changed the most is probably how we consider and use keywords.  At beginner level we're gathering keywords, grouping them by content and then using them on our pages, but as Google strives to improve the search results, it has started to dig deeper, and look at more than just the words on the page - now Google thinks about both context and the relationships between words. And this, my friends, is what we mean when we talk about entity-based SEO. Tune in to learn: Today we'll cover: What entities are What a knowledge graph is What semantic search is How semantic search helps users find relevant information Keyword research: how relevant it is with entities in the mix Nik's top 5 tips for content writers with Natural Language Processing in mind Head to episode notes Useful resources: Great article on entity SEO SEO Forecasting: How to Predict and Plan the Future with Dan Petrovic Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course   Sign up for the Recipe for SEO Success Course

I've started a new style of episode.  I've had an amazing run of interviewing other humans but often you don't hear that much from me.  My tips, my advice. So I thought I'd start sharing that with you.  After a long 5 years, shorter more succinct episodes for easy learning and quick wins, 100% jargon and gobbledegook free.  Today I'll be covering Core Web Vitals: what are they, why do we care about them, and how we can make them better.   Useful Resources:  Algorithm Change history  Algorithm updates   Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course

Are you employing animation in your WordPress websites or are you firmly against this trend? If you are pro-motion, what kind of animations are you using? Subtle text animations, fade-in's, or maybe something more dramatic? Slide-in text plus SVG animation in the form of Lottie files is at the heart of what we are discussing in this episode of Divi Chat.

Are you employing animation in your WordPress websites or are you firmly against this trend? If you are pro-motion, what kind of animations are you using? Subtle text animations, fade-in's, or maybe something more dramatic? Slide-in text plus SVG animation in the form of Lottie files is at the heart of what we are discussing in this episode of Divi Chat.

A complete history of algorithm updates (and why they matter) Google appears to be fiddling with things all the time, which can feel overwhelming for your average site owner. But the truth is most of the updates don't impact small business website owners, and Google is pretty open about the big changes that you really need to take action on. In this episode, I'll run through a complete history of the algorithm updates since 2011 and explain what they mean and how they help.   Tune in to learn:  What is an algorithm? Why are all the updates named crazy things? The biggest updates you need to know about Why Google changes things all the time Bonus: top tips on how to use pop-ups on your website.   Useful Resources:  Algorithm Change history  Algorithm updates   Freebies: Free webinar: Increase your website traffic (and sales) The Ultimate SEO Checklist Free SEO Nibbles Course

Are you looking to grow your podcast? You've come to the right place! This episode shares how to get your podcast unstuck and find success. Whether you're just starting out or have been podcasting for a while, the tips shared here will help you get your audience clicking with your content. We'll provide guidance on finding and following effective strategies for growing your podcast. Weight Loss and Podcasting Instead of focusing on the goal of "I need to lose 40 lbs" focus on the actions that lead to weight loss. Starring at the scale won't make it move, and starring at your stats doesn't make them move easier.  What Do We Want Our Audience To Do? When I thought about what we want our audience to do that leads to more podcast growth, it came down to these: FIND: We need our audience to find us. To be easily found we need to know what they are looking for and word it in a way they will use. CLICK: We need our audience to click on our listing, click on our titles, click on play and click follow. FOLLOW: When your audience follows/subscribes to your show you are becoming part of their routine. Make it EASY to follow you SHARE: We want our audience to share the show with their friends. According to Jacobs media 70% of new listeners discover a podcast from their friends.  Your Show Is An Experiment Yes we would love to get our show perfect from episode one going forward. I didn't follow my own advice (and didn't get any other opinions) and named one of my shows (about the future of podcasting) "Leading the Bleeding" (as we talk about the bleeding edge of podcasting). I named another "test" show Podcast Rodeo Show (I bet you don't think its full of podcasting tips - it is). If you have to explain your show title - your might regret it later.  FIND MY SHOW MY NAME TEST When I say to someone, "I'm doing a show called ______. What do you think it's about?" and they guess correctly, I've got a good name (Especially if there are some keywords in the name).  I see people put the name of their show asonegiantword and I'm pretty sure your audience isn't going to type that in. If you want to be found by Goolge, you need a website. Check out www.trypodpage.com to make a site with Podpage, and to learn podpage, see www.learnpodpage.com  GET YOUR AUDIENCE  TO CLICK Here are some things that get people to click on your show: The name of the show. The name of the episodes The artwork An easy to find play button on your website FOLLOW AND SUBSCRIBE Search in podcast apps is getting better, but nothing beats having follow/subscribe buttons on your website. This way, when you tell people to go to your website on the special page made to follow and subscribe, it makes it easy; they don't have to "Find you," and you are reinforcing your brand. There is a great plugin, Social subscribe and follow, that makes it easy to add subscribe buttons to your WordPress Website. Here is my Follow Page, and Subscribe page. SHARE THE SHOW When your audience shares your content with their friends, you have a decent chance of getting a new listener. At Christmas, EVERYBODY was talking about the show Yellowstone. Consequently, I came home and started watching.  You do need to work on your pitch in a way that makes people want to go listen. You should practice this. When someone asks, "So, what is your show about?" they should hear a response that is um, well, kind like, um, you know, um..... There are some cool plugins for WordPress like Novashare, Social Snap, the Monarch USE THESE CRITERIA FOR MAKING A DECISIONS I worked with someone who had named their show DCBN Lifestyle. When I asked (cause they didn't explain it in the show) what it stood for it was, "Don't cook bacon naked" which made me laugh. Which one would be found easier? DCBN or Don't cook bacon naked. The audience doesn't know you've abbreviated the title and if they can't find you they will never know.  If you're thinking of naming your episode School of Podcasting 861 or How to get your podcast unstuck, which one are you going to click on? Should use create separate artwork for your episodes? She we use episode numbers in your title? Sometimes it is hard to decide (and there is nobody to ask). What do you do then?  Go with your gut. Your podcast is not a statue, and you can always change it later. GROWING YOUR PODCAST AUDIENCE Make it easy to find you by having a name the audience is looking for, easy to say, spell, and find. Have artwork that makes you stand out (and wasn't done in crayon) with episode titles that make them click. Have buttons on your website so people can follow and subscribe to your show, and while they on your website they can use the share buttons as you ask your audience listening in their favorite podcast app (because your show is everywhere) to share their show with their friends. We want to grow our audiences, let's focus on those steps that lead to our audience growth.  It all starts with knowing who your audience is, and what they want.  QUESTION OF THE MONTH This month the question is one I often do in January. What are your top podcasting pet peeves? Those little things that drive you nuts. Leave Your Answer at  www.schoolofpodcasting.com/question Deadline is 1/27/23 Where Will I Be? I look forward to seeing you all; please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where Is Chat GPT the End of Civilization? I've played with ChatGPT, which is somewhat like a search engine where you can ask it to write you a blog post, and it will. Remember, Google wants good words that deliver value. It does make me nervous as I can see where people could "use this for evil. I played with Revoicer (another one is Blakify is another one), which takes a script and has a robot read it. It's impressive, but almost all AI I deal with still needs a human to step in and polish the content (which, in some cases, is blatantly wrong).  We had a discussion on the Podcasters Roundtable about this and other things happening in 2023. Ready To Start Your Podcast You may think nobody would listen to you, but I'm here to tell you they will. I have proven strategies to help you identify exactly what your audience wants. You will sound professional and won't have to spend a million dollars to sound great. Learn through our online tutorials, live group coaching and a private Facebook Group filled with brilliant podcasters. Join worry-free with a 30-day money-back guarantee. See schoolofpodcasting.com/listener MENTIONED IN THIS EPISODE School of Podcasting Blakify Revoicer Novashare, Social Snap Monarch Social Subscribe and Follow www.trypodpage.com Leading the Bleeding How to Make Episode Artwork Show in Podcast Apps (even in Apple Podcasts!) The Audacity to Podcast Podcast Rodeo Show Apple Website on Charts Apple website - How Search Works Click To Tweet Chat GPT No Agenda Show Follow the Show and Never Miss an Episode on: Apple - Google - Spotify - Amazon Check out New Podcast Apps for apps to stream bitcoin to podcasters. Did You Get Value From This Episode? Enjoy the Show? Buy Dave a Coffee and give some of that value back.  Become a School of Podcasting Affiliate Go to schoolofpodcasting.com/affiliates and sign up. When someone signs up using your link, you earn a commission. That commission is paid every month they stay subscribed. Start Earning Today

How to maximize the use of your WordPress Website. (ChatBots, Plug-Ins, Video, Voice)

How to maximize the use of your WordPress Website. (ChatBots, Plug-Ins, Video, Voice)

How to maximize the use of your WordPress Website. (ChatBots, Plug-Ins, Video, Voice)

How to maximize the use of your WordPress Website. (ChatBots, Plug-Ins, Video, Voice)

How to maximize the use of your WordPress Website. (ChatBots, Plug-Ins, Video, Voice)