Marketing Mix Man Podcast

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All things marketing with Gary Bembridge. 30+ years global marketing experience packed into every episode. European Podcast Award Winner (UK) 2010 + 2011. http://www.MarketingMixMan.com

Gary Bembridge


    • Oct 2, 2012 LATEST EPISODE
    • infrequent NEW EPISODES
    • 8m AVG DURATION
    • 114 EPISODES


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    Latest episodes from Marketing Mix Man Podcast

    57: Big Ideas and why do so few brand have them?

    Play Episode Listen Later Oct 2, 2012 9:31


    David Ogilvy wrote in 1983 only 1 in 100 ads had a big idea. Has anything changed?

    57: Big Ideas and why do so few brand have them?

    Play Episode Listen Later Oct 2, 2012 9:31


    David Ogilvy wrote in 1983 only 1 in 100 ads had a big idea. Has anything changed?

    56: Competitive Point of Difference

    Play Episode Listen Later Sep 19, 2012 9:31


    CEO of Sainsbury's Supermarket says many brands lack a real competitive point of difference. I explore how you identify one.

    56: Competitive Point of Difference

    Play Episode Listen Later Sep 19, 2012 9:31


    CEO of Sainsbury's Supermarket says many brands lack a real competitive point of difference. I explore how you identify one.

    55: Paralympics 2012 - inspired marketing

    Play Episode Listen Later Sep 11, 2012 9:00


    Paralympics London 2012 is a casebook masterclass in the power of great marketing positioning and execution. Find out why and what you can learn from it.

    55: Paralympics 2012 - inspired marketing

    Play Episode Listen Later Sep 11, 2012 9:00


    Paralympics London 2012 is a casebook masterclass in the power of great marketing positioning and execution. Find out why and what you can learn from it.

    54: Prince Harry and Las Vegas

    Play Episode Listen Later Aug 28, 2012 9:00


    How some brands used the Prince Harry naked photo episode in Las Vegas to effect

    54: Prince Harry and Las Vegas

    Play Episode Listen Later Aug 28, 2012 9:00


    How some brands used the Prince Harry naked photo episode in Las Vegas to effect

    53: Naked Footballers

    Play Episode Listen Later Aug 21, 2012 13:00


    What naked footballers in ads can teach us all about successful communication

    53: Naked Footballers

    Play Episode Listen Later Aug 21, 2012 13:00


    What naked footballers in ads can teach us all about successful communication

    52: Interrogation As An Innovation Tool

    Play Episode Listen Later Aug 15, 2012 10:40


    Anything "new" to the consumer is new. Why you should see product interrogation a key innovation tool

    52: Interrogation As An Innovation Tool

    Play Episode Listen Later Aug 15, 2012 10:40


    Anything "new" to the consumer is new. Why you should see product interrogation a key innovation tool

    51: Olympic Gold vs Bronze Medal

    Play Episode Listen Later Aug 6, 2012 6:40


    In London 2012, Rebecca Adlington won Bronze swimming faster than her Gold in Beijing. What can we learn from this?

    51: Olympic Gold vs Bronze Medal

    Play Episode Listen Later Aug 6, 2012 6:40


    In London 2012, Rebecca Adlington won Bronze swimming faster than her Gold in Beijing. What can we learn from this?

    50: Is Marketing Strategy Dead?

    Play Episode Listen Later Jul 18, 2012 7:40


    The CEO of Saatchi says strategy and marketing is dead. What I think it means and you need to do based on what he had to say

    50: Is Marketing Strategy Dead?

    Play Episode Listen Later Jul 18, 2012 7:40


    The CEO of Saatchi says strategy and marketing is dead. What I think it means and you need to do based on what he had to say

    49: Is product placement on TV good for brands?

    Play Episode Listen Later Jul 4, 2012 7:40


    Product Placement is allowed, but is it a good thing for brands to do?

    49: Is product placement on TV good for brands?

    Play Episode Listen Later Jul 4, 2012 7:40


    Product Placement is allowed, but is it a good thing for brands to do?

    48: Is story telling important for brands

    Play Episode Listen Later Jun 24, 2012 6:40


    Steve Jobs was a master story teller. Should you be too?

    48: Is story telling important for brands

    Play Episode Listen Later Jun 24, 2012 6:40


    Steve Jobs was a master story teller. Should you be too?

    47: Topless Car Wash: learnings

    Play Episode Listen Later Jun 6, 2012 6:30


    You a topless car wash can teach us all about marketing

    47: Topless Car Wash: learnings

    Play Episode Listen Later Jun 6, 2012 6:30


    You a topless car wash can teach us all about marketing

    46: 7 online trends you need to be aware of

    Play Episode Listen Later May 25, 2012 11:30


    You need to know these 7 key online trends to ensure your digital and social media strategy is the right one

    46: 7 online trends you need to be aware of

    Play Episode Listen Later May 25, 2012 11:30


    You need to know these 7 key online trends to ensure your digital and social media strategy is the right one

    45: Can only the young do digital marketing?

    Play Episode Listen Later May 9, 2012 6:30


    Do you need to be young to understand and implement digital marketing?

    45: Can only the young do digital marketing?

    Play Episode Listen Later May 9, 2012 6:30


    Do you need to be young to understand and implement digital marketing?

    44: 5 traits of great marketing leaders?

    Play Episode Listen Later Apr 25, 2012 6:30


    5 traits that make a great marketing leader

    44: 5 traits of great marketing leaders?

    Play Episode Listen Later Apr 25, 2012 6:30


    5 traits that make a great marketing leader

    43: 7 Tips to connect with bloggers

    Play Episode Listen Later Apr 19, 2012 6:30


    7 top tips on how to better connect with bloggers in your category

    43: 7 Tips to connect with bloggers

    Play Episode Listen Later Apr 19, 2012 6:30


    7 top tips on how to better connect with bloggers in your category

    42: Winning by having an enemy?

    Play Episode Listen Later Apr 11, 2012 7:30


    Why does having an enemy help you win? 3 approaches that will work

    42: Winning by having an enemy?

    Play Episode Listen Later Apr 11, 2012 7:30


    Why does having an enemy help you win? 3 approaches that will work

    41: Price your way out of though times?

    Play Episode Listen Later Apr 4, 2012 6:30


    Can you price cut your way out of tough times?

    41: Price your way out of though times?

    Play Episode Listen Later Apr 4, 2012 6:30


    Can you price cut your way out of tough times?

    40: Cost cut out of though times?

    Play Episode Listen Later Mar 29, 2012 6:30


    Can you cost cut your way out of tough times?

    40: Cost cut out of though times?

    Play Episode Listen Later Mar 29, 2012 6:30


    Can you cost cut your way out of tough times?

    39: TV versus THE TV. Implications?

    Play Episode Listen Later Mar 21, 2012 6:30


    Why is it important to think about TV versus THE TV that sits in the corner of the lounge?

    39: TV versus THE TV. Implications?

    Play Episode Listen Later Mar 21, 2012 6:30


    Why is it important to think about TV versus THE TV that sits in the corner of the lounge?

    38: What reality TV shows teach us about winning

    Play Episode Listen Later Mar 14, 2012 4:30


    What can reality TV shows like X-factor and American Idol teach us about winning and succeeding with brands?

    38: What reality TV shows teach us about winning

    Play Episode Listen Later Mar 14, 2012 4:30


    What can reality TV shows like X-factor and American Idol teach us about winning and succeeding with brands?

    37: Dealing with market turbulence

    Play Episode Listen Later Mar 7, 2012 4:30


    What can airline pilots teach marketers and retailers about dealing with turbulent conditions?

    37: Dealing with market turbulence

    Play Episode Listen Later Mar 7, 2012 4:30


    What can airline pilots teach marketers and retailers about dealing with turbulent conditions?

    36: The Sun on Sunday launch

    Play Episode Listen Later Feb 29, 2012 4:30


    What does the launch of The Sun on Sunday remind us about what will determine your success as a marketer?

    36: The Sun on Sunday launch

    Play Episode Listen Later Feb 29, 2012 4:30


    What does the launch of The Sun on Sunday remind us about what will determine your success as a marketer?

    35: Offline Brands Ousting Online Brands? Or not

    Play Episode Listen Later Apr 2, 2011 4:30


    are offline brands really overtaking online only brands?

    35: Offline Brands Ousting Online Brands? Or not

    Play Episode Listen Later Apr 2, 2011 4:30


    are offline brands really overtaking online only brands?

    34 Marketing in a digital world

    Play Episode Listen Later Mar 13, 2011 4:30


    Why you need to think marketing in a digital world, not digital marketing

    34 Marketing in a digital world

    Play Episode Listen Later Mar 13, 2011 4:30


    Why you need to think marketing in a digital world, not digital marketing

    33 Death of User Generated Content?

    Play Episode Listen Later Feb 27, 2011 4:30


    Is the death of user generated content on the way?

    33 Death of User Generated Content?

    Play Episode Listen Later Feb 27, 2011 4:30


    Is the death of user generated content on the way?

    32 Digital Strategy

    Play Episode Listen Later Feb 2, 2011 4:30


    3 key things to focus on when thinking about digital strategy

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