Podcasts about digital strategies

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Best podcasts about digital strategies

Show all podcasts related to digital strategies

Latest podcast episodes about digital strategies

Cloud Realities
RR020: When AI eats the Internet with Stephen Follows, author and researcher

Cloud Realities

Play Episode Listen Later Oct 1, 2026 53:59 Transcription Available


AI is no longer just consuming information, it is reshaping the economics and infrastructure of the internet itself. The challenge now is ensuring that the creators and custodians of trusted data can continue to exist in a world increasingly dominated by machines.This week, Dave and Rob are joined by Stephen Follows, film data analyst, author, publisher and researcher to explore how AI systems are fundamentally changing the economics, architecture and future of the web and why it should worry us all. TLDR00:20 – Introduction to today's topic: AI agents, web scraping and the changing internet01:40 – Hang out: Rob's confusioned by the always-on AI assistants07:55 – Dig in: Privacy, convenience and the growing tension between AI assistance and personal data collection11:55 – Conversation with Stephen Follows about what happened to the film industry website The Numbers45:16 – Is Tom Cruise really taller on screen and favourite movies discussion GuestStephen Follows: https://www.linkedin.com/in/stephenfollows/https://stephenfollows.com/HostsDave Chapman:  https://www.linkedin.com/in/chapmandr/Rob Kernahan:  https://www.linkedin.com/in/rob-kernahan/ ProductionMarcel van der Burg:  https://www.linkedin.com/in/marcel-vd-burg/Dave Chapman:  https://www.linkedin.com/in/chapmandr/ SoundBen Corbett:  https://www.linkedin.com/in/ben-corbett-3b6a11135/Louis Corbett:   https://www.linkedin.com/in/louis-corbett-087250264/ 'Realities Remixed' is an original podcast from Capgemini

Transformation Ground Control
Your "Customer 360" Is Really an Order 360, Businesses Act Like It's 2006, Customers Act Like It's 2026, 67% of B2B Buyers Don't Want Your Salesperson

Transformation Ground Control

Play Episode Listen Later Sep 30, 2026 108:48


The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews:   Your "Customer 360" Is Really an Order 360 Businesses Act Like It's 2006, Customers Act Like It's 2026 (Anna Falcon, MCA Connect) 67% of B2B Buyers Don't Want Your Salesperson   We also cover a number of other relevant topics related to digital and business transformation throughout the show.    

Omni Talk
Danone's Arthur Sylvestre on Media Digital Strategy and the Future of Grocery | Groceryshop 2026

Omni Talk

Play Episode Listen Later Sep 25, 2026 12:34


Live from the Vusion podcast studio at booth 913 at Groceryshop 2026 in Las Vegas, Ben Miller sits down with Arthur Sylvestre, VP of Media & Digital at Danone North America, for a GrocerTalk conversation on the forces shaping media, digital commerce and consumer engagement across the grocery industry. Arthur brings a CPG perspective to the conversation, exploring how brands like Danone are navigating an increasingly digital retail environment and the changing ways consumers discover and engage with products. The discussion looks at the intersection of media, digital strategy and the evolving grocery landscape. In this episode: • Danone North America's media and digital strategy • How digital is changing the grocery and CPG landscape • The evolving relationship between brands and retailers • Changing consumer behaviors and digital discovery • Where media and digital strategy are headed next • What the future of grocery means for CPG brands

Cloud Realities
RR019: Season 6 Kick-off with Dave and Rob

Cloud Realities

Play Episode Listen Later Sep 24, 2026 70:06 Transcription Available


We're back and Season 6 of Realities Remixed starts now! After a summer packed with new ideas, major industry shifts and relentless innovation, Realities Remixed returns with fresh perspectives on the forces transforming business, technology and society.In this season-opening episode, Dave and Rob dive headfirst into the biggest opportunities, toughest challenges and emerging realities facing leaders today. From AI and digital disruption to leadership and the future of work, they set the agenda for a season filled with bold conversations, powerful insights and remarkable guests. TLDR00:22 – We are back after the summer break!03:00 – Hang out: Dave is confused and favorite summer cocktail11:03 – Before we begin, let's review a few important safety considerations13:27 – Dig in: The Trends13:55 – The AI Economy and model behind it19:37 – Adoption lag26:22  – The technology stack is being reset again34:50  – Cybersecurity, sovereignty and trust become strategic priorities39:20 – Summary Part 141:17 – Part 2, The Human experience 47:39 – Society is rebalancing after digital saturation 56:42 – Leadership responsibilities are expanding 59:54 – The next frontier is already emergingHostsDave Chapman:  https://www.linkedin.com/in/chapmandr/Rob Kernahan:  https://www.linkedin.com/in/rob-kernahan/ ProductionMarcel van der Burg:  https://www.linkedin.com/in/marcel-vd-burg/Dave Chapman:  https://www.linkedin.com/in/chapmandr/ SoundBen Corbett:  https://www.linkedin.com/in/ben-corbett-3b6a11135/Louis Corbett:   https://www.linkedin.com/in/louis-corbett-087250264/ 'Realities Remixed' is an original podcast from Capgeminirealitiesremixed@capgemini.com

The WARC Podcast
Video: B2B marketing's secret superpower

The WARC Podcast

Play Episode Listen Later Sep 24, 2026 29:59


Video campaigns are 2x more likely to grow B2B market share and 1.7x more likely to deliver stronger ROI, according to new research from LinkedIn's B2B Institute and WARC. Amazon Business's Kate Rundell, LinkedIn's Vita Molis and LIONS Advisory's Imaad Ahmed join Anna Hamill to share insights from the research and practical applications for B2B marketing.Chapters:[00:00] Intro: Why video matters in B2B marketing[02:34[ Methodology: 1,025 Award-Winning B2B Campaigns Comparing Video vs Non-Video[05:03] How B2B Video Drives Market Share, ROI and Search Performance[07:14] The “Video Paradox”: High B2B Video Effectiveness but Flat Investment Budgets[09:35] Winning Over The B2B Buying Group[12:34] Amazon Business's CMO on Using Video Across the Full B2B Marketing Funnel[15:05] Creative Lessons: Designing Silent-First B2B Video and Proving ROI with Data[16:34] Discoverable, Credible, Winnable: How Video Builds B2B Brand Trust and Recall[18:35] Why B2B Marketers Underinvest in Video and Misjudge Business Buyers[22:32] Use Cases For B2B Video[24:40] Make Video Work Harder: Jobs-to-Be-Done and Journey-Led Planning[27:22] The Future of B2B Video: AI, Hidden Buyers and CFO-Friendly MeasurementSupporting resources on WARC.com:Unlocking the Value of Video in B2B: https://www.warc.com/en/article/unlocking-the-value-of-video-in-b-2-b-728926f28b29431c9493c568690fefea#B2Bmarketing #marketing #advertising #videomarketing #media #B2B #marketingscience For 40 years, WARC has been providing the marketing industry with rigorous, unbiased evidence and expert effectiveness guidance. The WARC Podcast publishes a new episode every Tuesday and Thursday. Subscribe to The WARC Podcast here: https://www.warc.com/en/warc-podcasts Sign up to daily WARC News for free: https://www.warc.com/en/latest Book a demo: https://www.warc.com/en/subscribe

Transformation Ground Control
Your "Customer 360" Is Really an Order 360, Businesses Act Like It's 2006, Customers Act Like It's 2026, 67% of B2B Buyers Don't Want Your Salesperson

Transformation Ground Control

Play Episode Listen Later Sep 23, 2026 121:46


The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews: Your "Customer 360" Is Really an Order 360 Businesses Act Like It's 2006, Customers Act Like It's 2026 (Anna Falcon, MCA Connect) 67% of B2B Buyers Don't Want Your Salesperson We also cover a number of other relevant topics related to digital and business transformation throughout the show.  

The Digital Marketing Mentor
121: Trust as the Only Metric: Jonti Bolles on the Long Game of Search Marketing

The Digital Marketing Mentor

Play Episode Listen Later Sep 23, 2026 44:08 Transcription Available


Jonti Bolles has been in Danny's orbit for years, crossing paths at SearchHOU, AMA Houston, and a dozen other industry events long before this conversation finally came together. As CEO of Who Digital Strategy and one of the earliest practitioners to genuinely lean into AI for content creation, she's also the architect of the AI Entity Blueprint, a framework for brand consistency that goes well beyond a traditional brand guide. In this episode, she traces the single thread running from Google's founding to today's LLMs, makes the case for trust as the only metric that has ever really mattered, and shares a moment at a memorial service that reframed what she believes her work is actually for.Episode Highlights:Jonti shares why trust has been the single through-line of search marketing from Google's founding to AI overviews in 2026, and why Jonti has been building toward this moment for her entire career.This episode explores the AI Entity Blueprint: what entities, attributes, and values actually mean for brand consistency, and why the inconsistencies that LLMs find across your digital footprint are costing you visibility right now.Jonti gives the microwave analogy: why AI will create new industries and jobs rather than eliminate them, and why those resisting it are simply happy where they are.We uncover what Jonti learned at a memorial service about what a real body of work looks like, and how that shapes the way she thinks about sustainable, ethical work.She shares her belief that early AI adoption follows the same logic as staying in the market during an economic downturn: those who go in early come out ahead, and the gap compounds.Episode Links: Jonti Bolles on LinkedIn: linkedin.com/in/jontibollesWho Digital Strategy: whodigitalstrategy.comRelational SEO Tool: relationalseo.comWinning by Jack Welch: Available on AmazonSend us Fan MailFollow The Digital Marketing Mentor:Website and Blog: thedmmentor.comInstagram: @thedmmentorLinkedin: @thedmmentorYouTube: @thedmmentorInterested in Digital Marketing Services, Careers, or Courses? Check out more from the TDMM Family:Optidge.com - Full Service Digital Marketing Agency specializing in SEO, PPC, Paid Social, and Lead Generation efforts for established B2C and B2B businesses and organizations.ODEOacademy.com - Digital Marketing online education and course platform. ODEO gives you solid digital marketing knowledge to launch/boost your career or understand your business's digital marketing strategy.

Outdoor Adventure Series
Discover Janesville: Four Seasons of Gardens, Trails, Adventures, and Events

Outdoor Adventure Series

Play Episode Listen Later Sep 22, 2026 44:02 Transcription Available


Welcome to another episode of the Outdoor Adventure Series podcast! In this episode, Howard sits down with Katie Tranel, Director of Digital Strategy and Public Relations for the Janesville Area Convention and Visitors Bureau. Fresh off their involvement with the Outdoor Writers Association of America's annual conference in Madison, Katie shares why Janesville, Wisconsin, is the ultimate four-season destination—whether you're planning a family vacation, couples getaway, or seeking your next outdoor adventure. Discover the hidden gems of Janesville, from its expansive trail systems and beautiful botanical gardens to its thriving local food scene and vibrant art community. We'll also explore how Janesville's new Woodmen Sports and Convention Center is attracting exciting events and why this “small but mighty” city should be on your travel radar. Grab your coffee and get ready to explore everything Janesville has to offer!DISCUSSION1. Introduction and Episode ContextAcknowledgment of Travel Wisconsin and Destination Madison for hosting the conference 00:12.Introduction of guest Katie Tranel and her role 00:49.2. Experience at the OWAA Conference in MadisonKatie shares her first impressions attending the OWAA conference 03:34.Highlights of networking and meeting creators, including podcasters 03:57.Value of local opportunities—living close to conference venue 04:25.3. Geographic and Transportation Overview of JanesvilleJanesville's central location in the Midwest 05:33.Accessibility to major cities (Milwaukee, Madison, Chicago) 05:38.Modes of transportation serving Janesville (bus lines, proximity to airports) 06:34.4. Katie Role at the Janesville Area CVBOverview of a small but effective team 08:13.Duties in digital strategy and public relations: social media, newsletters, blogs, media relations 08:25.Content creator/influencer program 08:51.5. Use of Multimedia and Community OutreachRegular video/podcast updates about local events 09:07.Collaborations with local production companies 09:21.Discussion about expanding into podcast platforms 10:24.6. Event and Convention Attraction StrategyImpact of the new Woodmen Sports and Convention Center 11:09.Description of facilities (ice rink, convention center, multi-use arena) 11:33.Expansion into sporting events: martial arts, boxing, hockey, pickleball 12:16.Types of events: youth sports, local and regional competitions 13:54.7. Outdoor Recreation and Visitor Experiences in JanesvilleRotary Botanical Gardens as a key attraction 15:22.Extensive trail systems and paved paths 15:59.Connection to the Ice Age Trail and its unique features (e.g., Devil's Staircase) 16:26.89. Pre-Tour Experiences with OWAA Conference AttendeesBiking and hiking on trails 17:23.Unique landscape and geological features of the area 17:35.Sunset boat tour on Lake Koshkonong 18:09.90. Water Recreation and Partnered DestinationsOverview of local rivers and lakes (Rock River, Yahara River, Clear Lake, Lake Koshkonong) 19:13.Activities such as kayaking, canoeing, fishing, and boating 19:13.10 Janesville as a Four-Season DestinationBirding in spring, pumpkin patches and harvests in fall 20:28.Cross-country skiing, snowshoeing, snowmobiling in winter 20:35.11. Website Tour and Resources for VisitorsHighlights of the Janesville visitor website 21:26.Visitor's guide availability (digital and print) 23:41.Showcasing key assets: farmer's market, public art, local food, and places to stay 21:58.Maps, murals, public art trail 25:32.Recreation categories: biking, birding, golf, parks, disc golf, itineraries 28:01.Local eateries, coffee shops, shops, and specific recommendations 30:13.Accessibility features and family-friendly attractions 35:08.12. Community Highlights and AccessibilityRotary Botanical Gardens' holiday light show 25:01.Palmer Park's accessible playground 35:08.13. Reflection on the Role and ImpactKatiel's “aha” moments from community engagement and feedback 36:39.The value of promoting unexpected aspects of Janesville 38:01.Difficulty fitting all local attractions into even a two-day itinerary 39:12.14. Key Contact Points and Closing RemarksSocial media and website as primary information outlets 39:50.Encouragement to visit or contact the visitor office 40:03.LEARN MORETo learn more about the Janesville area, visit their website at https://www.janesvillecvb.com/ and on these social sites:Facebook: https://www.facebook.com/JanesvilleCVBInstagram: https://www.instagram.com/explorejanesvillewi/YouTube: https://www.youtube.com/channel/UCBmFvyHXUiw6uy0BkfK0cdAX: https://twitter.com/JanesvilleCVB1OWAA 2026 Conference HostsTravel Wisconsin: https://www.travelwisconsin.com/Destination Madison: https://www.visitmadison.com/NEXT STEPSVisit us at https://outdooradventureseries.com to like, comment, and share our episodes.KEYWORDSKatie Tranel, Janesville Area CVB, Travel Wisconsin, Destination Madison, OWAA, Outdoor Adventure Series, Podcast Interview#KatieTranel #JanesvilleAreaCVB #TravelWisconsin #DestinationMadison #OWAA2026 #OutdoorAdventureSeries #PodcastInterviewMy Favorite Podcast Tools:  Production by DescriptHosting BuzzsproutShow Notes by CastmagicWebsite powered by PodpageBe a Podcast Guest by PodMatchBanner Customization by Nano Banana & Canva

Practice You with Elena Brower
Episode 252: Dr. Shefali

Practice You with Elena Brower

Play Episode Listen Later Sep 19, 2026 48:53


Vital parenting practices to cultivate confidence, purpose and inner power in an increasingly anxious world. 0:00 - Introduction to Dr. Shefali 3:04 - Understanding Modern Boyhood 4:57 - Parental Control and Autonomy 9:15 - Addressing Male Isolation 12:20 - Digital Strategies for Parents 14:55 - The False Hierarchy of Men 17:14 - Emotional Intensity in Girls 22:11 - Social Media and Female Identity 27:25 - Mitigating Digital Damage 29:02 - The Science of Self-Harm 34:29 - Reclaiming Authenticity and Privacy 41:56 - Repairing the Parent-Child Bond Dr. Shefali is a clinical psychologist, New York Times bestselling author, and the founder of the Conscious Parenting movement. Blending Western psychology with Eastern wisdom, she has redefined how families understand selfhood, connection, and the inner life of children. Trained at Columbia University, Dr. Shefali has spent decades guiding parents beyond patterns of fear and control toward presence, authenticity, and inner transformation. Her groundbreaking work explores the hidden forces that shape identity, relationships, and the way we inhabit the world—creating a path for both children and the adults who raise them to awaken and evolve. "The greatest gift you can give your children is your own transformation."

Transformation Ground Control
Your ERP Vendor's Roadmap Is a Sales Document, Beyond the Requirements Checklist: What Really Decides an ERP Selection, The 7-Year Contract Is the Riskiest Thing You'll Sign

Transformation Ground Control

Play Episode Listen Later Sep 16, 2026 110:56


The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews:   Your ERP Vendor's Roadmap Is a Sales Document Beyond the Requirements Checklist: What Really Decides an ERP Selection (Brad Feakes, Estes Group) The 7-Year Contract Is the Riskiest Thing You'll Sign   We also cover a number of other relevant topics related to digital and business transformation throughout the show.  

The Action Catalyst
Everything Clicks, with Shamir Duverseau | (Marketing, Customer Experience, Digital Strategy, AI)

The Action Catalyst

Play Episode Listen Later Sep 15, 2026 25:02 Transcription Available


Shamir Duverseau, co-founder of Smart Panda Labs and former marketing leader for brands including Disney, Marriott, Southwest Airlines, and NBC Universal, discusses how organizations can dramatically improve digital marketing performance by focusing on the often-overlooked post-click experience. Duverseau explains that while many companies invest heavily in advertising and customer acquisition, conversions are won or lost after consumers arrive on a website, where poor user experience, organizational silos, and misalignment between marketing, IT, product, and data teams create friction that drives potential customers away. He explores the “Bermuda Triangle” challenge of cross-functional collaboration, the growing impact of AI on customer experience, and why achieving an “Amazon-level experience” requires strategic communication, technical integration, and continuous optimization, along with insights on customer journey optimization, conversion rate improvement, digital transformation, marketing technology, and user experience strategy.

Transformation Ground Control
Don't Invite the Roofers on Day One, Audience Takeover, Buy the Expertise, Not the Conflict of Interest

Transformation Ground Control

Play Episode Listen Later Sep 9, 2026 118:06


The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews:   Don't Invite the Roofers on Day One Audience Takeover Buy the Expertise, Not the Conflict of Interest   We also cover a number of other relevant topics related to digital and business transformation throughout the show.  

The Agile World with Greg Kihlstrom
Optimizely's Greg Heinz on rebranding an AI platform: AI scaled the work, but every input stayed human

The Agile World with Greg Kihlstrom

Play Episode Listen Later Sep 3, 2026 21:42


Greg Heinz, Senior Director of Brand and Digital Strategy at Optimizely, led the company's rebrand — and he argues AI should amplify creative work rather than automate it away. Recorded live at Opticon 2026 in New York City.A rebrand is repositioning, not a new logo. Heinz walks through the research behind Optimizely's brand evolution, the market signals that made the case internally, and what the company had to give up to make the new promise credible.The line between amplification and authorship gets drawn on purpose. "AI" covers everything from a tool that speeds up a designer to a system that ships work with nobody in the authoring seat. Heinz on where he insisted a person stay in the seat, and why.A brand is proven by behavior, not messaging. What had to change in product decisions, sales conversations, and the digital experience for the new positioning to be true — and what keeps the brand recognizable as one company as the volume of expression goes up.Greg Heinz and Greg Kihlström also get into what changes when the first thing evaluating your brand is an AI system researching on a buyer's behalf rather than a person.About Greg HeinzGreg is a marketing manager with over fifteen years of professional experience in B2B software solutions and services, Healthcare, Sports and Entertainment. My goal is to help organizations achieve rapid growth through brand development and demand generation. I am a strong believer in creating amazing experiences and lasting impressions through UX design and storytelling.Greg Heinz on LinkedIn: https://www.linkedin.com/in/gjheinz/---------- Resources ----------Optimizely: www.optimizely.comThe Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://aglbrnd.co/r/2868abd8085a9703We're proud to be a media partner for #MAICON26 - Oct. 13-15! Learn how AI can power your marketing and business and help you grow smarter. Use code AGILE150 to save! https://aglbrnd.co/r/7fe458ced0f04658Reach your customers with Reddit. Spend $500 in ad spend, get $500 back in ad credit! Learn more: https://advertalize.com/r/491818c79fb1873fChaser is the only Slack-native project management platform that helps teams turn messages into tracked tasks, automate follow-ups, and maintain team-wide visibility, without adopting another tool. Now integrated with Claude and other GenAI tools. Learn more at trychaser.com and use code AGILEBRAND for a 3-month free trial (normal trial is 14 days).The most influential minds in software, AI, and engineering leadership will be at WeAreDevelopers World Congress North America, September 23-25 in San Jose. Learn more: https://aglbrnd.co/r/60a7299222a7bcf1Start building your own apps with Replit and get $20 off. Learn more: https://aglbrnd.co/r/93531742a7625a20Enjoyed the show? Tell us more at and give us a rating so others can find the show at: https://aglbrnd.co/r/faaed112fc9887f3Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss a thing: get the latest episodes, sign up for our newsletter and more: https://aglbrnd.co/r/35ded3ccfb6716baCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.comThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

Transformation Ground Control
Your System Integrator Profits When You Skip Planning, Open Source, AI, & the Planning Phase, Excel Is Still the World's #1 ERP System

Transformation Ground Control

Play Episode Listen Later Sep 2, 2026 140:50


The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews:   Your System Integrator Profits When You Skip Planning Open Source, AI, & the Planning Phase Excel Is Still the World's #1 ERP System   We also cover a number of other relevant topics related to digital and business transformation throughout the show.  

Convenience Matters
How to Define Your Digital Strategy - Episode 550

Convenience Matters

Play Episode Listen Later Aug 31, 2026 36:05


How can independent operators take advantage digital platforms or AI? We'll break down the questions to ask for finding a cost-effective solution that works for you. Hosted by: Jeff Lenard   About our Guest: Babir Sultan, CEO, FavTrip Babir is the CEO of FavTrip, which has three locations around Kansas City. The company also has a highly successful online presence, with 122,000 subscribers on YouTube alone.

Justin, Scott and Spiegel Show Highlights
Baltimore Ravens, Dave Lang takes on the 777 World Marathon Challenge

Justin, Scott and Spiegel Show Highlights

Play Episode Listen Later Aug 27, 2026 23:39


On this episode of Justin, Scott, and Spiegel we are joined by Senior Director of Digital Strategy and Innovation of the Baltimore Ravens, Dave Lang. Tune in to hear The Morning Boys talk to Lang about taking on the 777 World Marathon. Seven marathons, seven continents, on seven days. How is he going to do it? One way to find out. Hit play!  

Transformation Ground Control
Turn AI Off and Your Business Won't Miss a Beat, The AI Bubble Meets Your Contract, The Discount They Can Take Back Overnight

Transformation Ground Control

Play Episode Listen Later Aug 26, 2026 121:25


The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews:   Turn AI Off and Your Business Won't Miss a Beat The AI Bubble Meets Your Contract (Scott Bickley, Info-Tech Research Group) The Discount They Can Take Back Overnight We also cover a number of other relevant topics related to digital and business transformation throughout the show.  

Unstoppable Mindset
Episode 468 – Building an Unstoppable Life Without Comparing Your Journey with Dr. Stephanie Gutnik

Unstoppable Mindset

Play Episode Listen Later Aug 21, 2026 64:05


Success does not always mean moving faster, achieving more, or keeping up with someone else's timeline. Dr. Stephanie Gutnik has built a career across marketing, business development, media, travel, and entrepreneurship, yet some of her biggest lessons have come from learning when to slow down. Stephanie and I explore burnout, wellness, fear, AI, social media, intuition, and why our lives rarely follow a straight path. We talk about doing your best without needing to be the best, trusting your instincts, letting go of what you can't control, and staying open when life changes the plan. I believe you'll find useful ideas here about personal growth, resilience, and creating a life that feels like your own. Highlights: 0:10:15 - How high achievement can lead to burnout, stress, and health issues. 0:16:09 - Learning to control fear instead of letting fear control you. 0:24:30 - How asking, trying, and taking initiative can open new career paths. 0:35:35 - Doing your best matters more than being the best. 0:45:26 - Knowing when to stop pushing and let life unfold. 0:58:37 - Trying more helps you discover what you're capable of. About the Guest: Dr. Stephanie Gutnik is President of tuxedo concepts, providing management consulting and public speaking to organizations across the world. Her focus areas are integrated marketing communications, business transformation and corporate wellness. She is also the author of the children's book, “My Very Best”. Stephanie has spoken globally from Taiwan to Brazil, with notable events including Advertising Week New York and London, Ad Age's Business of Brands in Chicago, Brand Innovators in New York, Possible in Miami and AdAI in Toronto. Her articles and interviews can be found in publications such as Adweek, AdExchanger, Digiday and the Association of National Advertisers. She has also been a juror for the likes of The Drum and Future is Female. As EVP Omnichannel at Wilkins Media, Stephanie has previously held roles as Global Chief Strategy Officer at Billups, Global Head of DOOH at Yahoo, Vice President of Digital Strategy and Programmatic Sales at OUTFRONT Media, and Vice President, Business Development at Broadsign. She sits on the Board of Directors of the Canadian Association of New York and Jewish Community Foundation of Montreal. Stephanie graduated with a BA from McGill University and has a MBA and doctorate from Edinburgh Business School. Ways to connect with Dr. Stephanie**:** People can follow me on LinkedIn (https://www.linkedin.com/in/stephaniegutnik/) Tuxedo concepts (tuxedoconcepts.com). My book is available through Amazon and directly through Book Baby (https://store.bookbaby.com/book/my-very-best) About the Host: Michael Hingson is a New York Times best-selling author, international lecturer, and Chief Vision Officer for accessiBe. Michael, blind since birth, survived the 9/11 attacks with the help of his guide dog Roselle. This story is the subject of his best-selling book, Thunder Dog. Michael gives over 100 presentations around the world each year speaking to influential groups such as Exxon Mobile, AT&T, Federal Express, Scripps College, Rutgers University, Children's Hospital, and the American Red Cross just to name a few. He is Ambassador for the National Braille Literacy Campaign for the National Federation of the Blind and also serves as Ambassador for the American Humane Association's 2012 Hero Dog Awards. https://michaelhingson.com https://www.facebook.com/michael.hingson.author.speaker/ https://twitter.com/mhingson https://www.youtube.com/user/mhingson https://www.linkedin.com/in/michaelhingson/ Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can subscribe in your favorite podcast app. You can also support our podcast through our tip jar https://tips.pinecast.com/jar/unstoppable-mindset . Leave us an Apple Podcasts review Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts. Transcription Notes: Michael Hingson  00:04 What if the biggest thing holding you back isn't what's in front of you, but rather what you believe? Welcome to Unstoppable Mindset, where inclusion, diversity, and the unexpected meet. I'm your host, Michael Hingston, speaker, author, and advocate for inclusion and possibilities. This podcast explores how the beliefs we carry shape the way we live, lead, and connect with others. Each week, I talk with people who challenge assumptions, face adversity head-on, and show what's possible when we choose curiosity over fear. Together, we focus on mindset, resilience, and the small shifts that lead to meaningful change. Let's get started. Hi there! Welcome to another episode of Unstoppable Mindset. We're glad you're with us wherever you happen to be. Hope you're having a good day. Our person that we get to chat with today is Dr. Stephanie Gutnik, Doctor No Less. We'll have to find out about that, but she is is here from Toronto, where right now it's pretty cold because we're recording this on the 30th of January, so it's cold where she is. It's not quite as cold where I live in Victorville, California, but we're doing okay and we'll cope. So Dr. Gutnik is the president of Tuxedo Concepts, and I'm not going to go into any detail about it because I want to leave all that for her. So we'll just do it this way. Stephanie, welcome to Unstoppable Mindset. We're glad you're here. Dr. Stephanie Gutnik  01:49 I am so glad to be here. Thank you. Michael Hingson  01:51 Why don't you tell us a little about maybe the early Stephanie growing up and all that? Let's start with that. Dr. Stephanie Gutnik  01:57 All right. The early Stephanie grew up in Winnipeg, Manitoba, which is even colder than Toronto is this time. So I'm definitely used to snow and negative temperatures, and I just had a wonderful, wonderful upbringing to be in the prairies. You get perspective on a lot in life, and was very close with family, friends, and then very quickly I wanted to discover more of the world, so I left to study at McGill for undergrad, and it's in Montreal, in Canada. And my life took shape around that. I traveled the world. I continued my academic pursuits and certainly climbed my way up in the business world as well. Michael Hingson  02:47 How did travel to various places sort of shape your outlook on things? Dr. Stephanie Gutnik  02:54 I've always had the travel bug. Growing up, we would go away to you know different parts of the states and some warmer destinations with a family road trip as well. And then as I got older, it was it was Europe, it was Australia, and I was always very happy to travel alone or with groups of people that I met for the first time. And I was just really curious to see what life was like in other places, and that translated very nicely into my my working reality, where I was largely in marketing and business development throughout my career, and I was with companies at first that were rapidly expanding internationally. So I was able to open an office in China and set a business plan for you know hiring in the Middle East and go to South America and speak and and grow the business. So I'm really grateful because when I meet people now, typically wherever they're from, I can you know pick my favorite food that I ate while I was there, and we have something to smile about and talk about. Michael Hingson  04:04 That's pretty cool. Well, I I haven't traveled as as much as you have, but I've traveled enough, and I enjoy travel. I enjoy going to different places and meeting people and experiencing different customs. And even around the United States, there's so many diverse and different kinds of environments. It's it's pretty fascinating. Dr. Stephanie Gutnik  04:25 Very much. Do you have a favorite place in the U.S. Michael Hingson  04:29 Oh, it's still going to be California because the weather's better. Dr. Stephanie Gutnik  04:34 I hear you. I Michael Hingson  04:35 my favorite place is probably in the San Diego area because I think it's still the best weather anywhere. It's a temperate climate. It's a good climate. It doesn't really get cold to freezing very often, although it can in the winter. But it warms right up during the day. So I really like San Diego. We enjoyed my wife and I living in San the San. San Francisco area. We lived in a town called Novato, which is in the North Bay of the San Francisco area. We lived there for 12 years, and I enjoyed that too. But San Diego still has the best weather. Dr. Stephanie Gutnik  05:12 The air in La Jolla is is delicious. Michael Hingson  05:17 Oh yeah, Speaker 1  05:18 yeah, Michael Hingson  05:19 and and of course that's the whole point. La Jolla is such a nice place, and it's northern San Diego County, and you've got the beach, and you've got the university there, and so many other things that make it a nice place. Dr. Stephanie Gutnik  05:32 Very true. Michael Hingson  05:33 Now I live in Victorville, which is kind of up on the high desert of California, so it's not exactly the same. And I never thought I would live here. But we moved here because it was the only property in Southern California when we wanted to move down to be closer to family. It was the only property that we or place where we found property where we could build a home, and we wanted to build a home because my wife was in a wheelchair her whole life, so we wanted to build an accessible home, and that's what we did. So we've been here now. I've been here for well. We moved down in July of 2014. So my gosh, it's going to be 12 years in five months, Dr. Stephanie Gutnik  06:13 isn't it? It's funny that you say that because I always find in life there just you find yourself in circumstances that you did not plan, and then they become rather permanent, and you can't really envision your life without that place or that circumstance. Michael Hingson  06:30 I hear you. I agree. And well, and you know, this house is very comfortable. I like it. My wife unfortunately passed away in November of 2022, so it's me, a dog, and a cat, but I enjoy it, and I'm I'm perfectly happy here. I said I never thought I would live in Victorville, but that's okay. That is where I am, and the house is wonderful, so I I'm I'm fine with it. If I had one thing to say about Victorville, it is the drivers up here all think they own the road, and they're as far as I'm concerned. I ought to be able to get a driver's license because I could drive as well as a lot of the people up here. I don't see the problem myself. Dr. Stephanie Gutnik  07:12 But up until recently, I hadn't driven a car in like at least 12 years, just from living, you know, in more cosmopolitan cities, and really enjoying a good walk. Michael Hingson  07:24 Yeah, Dr. Stephanie Gutnik  07:24 just yeah. Michael Hingson  07:25 But you drive now? Dr. Stephanie Gutnik  07:27 No, I've just been behind the wheel to break that. Break that. Michael Hingson  07:31 Just to get into that habit. Yeah. Dr. Stephanie Gutnik  07:33 Totally. Yeah. Michael Hingson  07:35 Well, and Toronto, you you can certainly get around Toronto without a lot Of grief, Speaker 2  07:41 totally, Dr. Stephanie Gutnik  07:41 yeah. I am. I very much value the ability to live somewhere where you can just run out and pick something up to eat, or you know, see people around you. I think it's important. Certainly, it feeds me. Michael Hingson  07:58 Yeah. So, and I and really, for the most part, enjoyed living in New Jersey and working in New York City. New York City is a great place to be able to get around. It's pretty easy to to travel anywhere in the city, subways and all that. Now, it wasn't as easy for my wife because she was in a wheelchair her whole life, and a lot of subway stations and so on aren't accessible. But one day, it was actually before we moved back there. We were both we were in the city, and my wife wanted to go see the UN, and it turns out that she could go downstairs in the hotel where where we were staying, and I was doing other work. But she was able to get a bus that took her right to where the UN was. She could wheel across the street and take a tour of the United Nations and so on, and then take the bus back home because everything was accessible. So she was really excited about having had the opportunity to do that. Dr. Stephanie Gutnik  09:09 I love that. Michael Hingson  09:11 Yeah, I was at. Dr. Stephanie Gutnik  09:12 It really is, and it's important. I was at Yahoo for a couple years, running a division there globally, and when I started, it was part of Verizon Media. Yes, Verizon Media, part of Verizon, and the work that groups were doing on accessible features and technology really intrigued me. And you kind of think there should be an element of that at every company producing whatever it is that they're doing because it makes such a difference. Michael Hingson  09:41 Well, when you think about it in terms of, let's say, in the U.S. for example, the Center for Disease Control says that up to 25% of all people have a disability. Now, I disagree with that, and I'll come back to that in a moment. But they say 25% have a disability, and so often. Often companies don't deal with that. They're leaving out 25% of their prospective customers because they don't want to make things accessible. And there is so much evidence to show that companies that do create accessibility get the brand loyalty and they get the business, Dr. Stephanie Gutnik  10:21 yeah. Michael Hingson  10:22 And the reason I object to 25% is my belief is everybody has a disability. For most of you, it's light dependence. You all don't do well when the lights go out, unless you happen to have a smartphone or a flashlight or whatever. So I describe disability as a characteristic that everyone has. It's just that it manifests itself differently for different people, but that's that's that's my view on it. And one of these days, we'll get more of society to recognize that there is a lot more that they need to do to to to deal with preventing this whole business of leaving so many people out. Dr. Stephanie Gutnik  11:00 I mean, I couldn't agree more with you. By the way, and there's also, you know, call it disability or whatever you want. Everybody has something in their life that you know it either doesn't make it as easy or makes it their own. And so the whole point of you know when you talk about a customer base, really just interacting as humans, it's how do we how do we understand that everybody is dealing with you know one thing and what can we do and you know throughout my throughout my working career I was somebody who like despite being born in Winnipeg I should have been born in Manhattan because my work ethic is one where I'll work day and night and be very happy about it. I walk quickly. I get things done quickly, and so it was. You know, if you if you give me a challenge, I'll do anything to you know fulfill it. And I think what has what I've seen with myself and amongst others in my network, is that that type of personality begets a whole slew of other issues: burnout, health issues, stress. And so, one thing that I developed and have started to take on the road. I know you're a public speaker. I am as well. I call it the wellness workshop, and it's not you know get up at five in the morning and do your yoga and then your 30 minute meditation and then your your 5k run or it really is much more more tangible and certain tips and tricks that we can do when we're on an airplane or you know in a hotel or just in a period where we're feeling overwhelmed, and I really believe that we have to be cognizant of what's going on with each other in the workplace and just in general, and be able to offer some of the these these guidelines to just help everyone, you know, be okay, if you will. Michael Hingson  13:00 One of the things that I have adopted as a pretty hard line way of living is when I'm flying to travel and speak. I don't want to work on the airplane going or coming. Rather, I'll use that time to sort of mentally prepare because when I get off the airplane at a destination, I know I'm on until I get off until I fly out again. There are going to be people who want my attention and all that. So I use that time to relax, and then when I leave again, I don't want to work. I want to be able to kind of unwind. So I like to read and do things like that, but I I use those airplane flights basically as a time to unplug. Dr. Stephanie Gutnik  13:49 Yeah, and see, you're being mindful of the space that you need to let yourself unwind and be that much more productive, and have your battery recharged when you're when you're landed. But I think more Michael Hingson  14:01 people should do that. And there are so many different kinds of things that we can do. We collectively, as a society, tend not to be overly introspective. We don't think about things. So something doesn't go right. We consider it a failure. We worry about it. We fret about it. But what we don't do is listen to our own inner voice, and we don't analyze well. So, what was the real problem here? What am I afraid of? What can I do to make sure that this doesn't happen again? We don't ask ourselves those questions. Dr. Stephanie Gutnik  14:31 Oh wow! I kind of needed to hear that actually today. So, thank you for bringing that up. You're very right. Michael Hingson  14:37 Is that because you haven't figured out why you live in the snow. Dr. Stephanie Gutnik  14:41 I'm working on that. Yeah, there you are. Yeah, cold is actually very good for our vagus nerves. So yeah, Michael Hingson  14:48 well, I it it gets fairly cool here at night. It was down to oh what 27 degrees, so it was like minus. Two or three Celsius a couple of weeks ago here, and but I am I I can keep pretty warm, and when I'm sleeping at night, my cat sleeps right up next to me. She does it because it keeps her warm, but it helps keep me warm too. So I'm not complaining. Dr. Stephanie Gutnik  15:19 There you go. Michael Hingson  15:20 But I minus Dr. Stephanie Gutnik  15:21 minus two. By the way, that's beach weather. Michael Hingson  15:24 Yeah, yeah. Well, there you are. Yeah, fine. You go to the beach then. But I, but I think that we we really do need to collectively and individually think about the need to unplug to to not just always do every single thing and that the same way, and then when there's a problem, we don't take time to think about it, which is a real problem. Dr. Stephanie Gutnik  15:51 There's also the concept of I don't know if we're raised with this or if at some point we think this is what happens in society, but to think that our lives are almost like a staircase, and that the older we get, the further up the staircase we should be going, is is quite a fallacy. Because again, it you know you're gonna it's just not how it works. Sometimes things stay flat. Sometimes you're gonna go down a few steps. And no, this is called. We're all about the unstoppable mindset here, right? So it really is. If you're falling down a few stairs, what do you do to get back up? I would say, Michael Hingson  16:31 right? Yeah, and that's and that's it. And you have to really look for that answer, which is which is Dr. Stephanie Gutnik  16:40 the issue. So, Michael Hingson  16:41 yeah, go ahead. Dr. Stephanie Gutnik  16:42 I was just going to say, like, is that something that people can learn, or is it something that you, you know, is ingrained in you from a younger age? Michael Hingson  16:51 Well, I think that for some people it it may be, and I think, but it is a matter of life. It is a matter of upbringing. I think it is something that people can learn. So during the pandemic, I wrote my book "Live Like a Guide Dog: True Stories for a Blind Person and His Dogs About Being Brave, Overcoming Adversity, and and Moving Forward in Faith. And what I talk about through as the basic premise of the book is that in reality, we can learn to control fear. I will not say we should never be a. We should never say we're not afraid. We should never say that. Oh, I don't ever experience fear. We do experience fear, and it's evidenced in so many ways. But you can either allow fear to overwhelm you and and as I would put it, blind you, or you can learn to control fear. You can learn that fear can be a very powerful tool to help you. And my evidence of that is that I learned so much prior to September 11th about what to do in emergency and other things like that. And all of that clicked in on September 11th. But I realized during the beginning of the pandemic that I'd never taught other people to do the kinds of things that that I do, and that I still tend to do. And so, I wrote "Live Like a Guide Dog" to to try to teach people by using examples that I learned from my eight guide dogs and my wife's service dog about how to live. So, the example I use most often is people. What if everything to death? Well, what if this happens? What if that happens? What if this? What if that? And the reality is, 95% of that will we have no control over, and all we do is create fear and worry because we keep going "What if" about this, and there's nothing we can do about it. I'm not saying that we shouldn't be aware of things, but we don't have to worry about them. We don't have to focus on all the stuff over which we have no control. Dogs don't. What if anything? And I learned that because on September 11th, when we got home, I was going to take my guide dog Rozelle out. I took the harness off, and she ran off and grabbed her favorite tug toy and started playing tug of war with my retired guide dog Linnie. And when I talked to the people, the veterinarians at Guide Dogs for the Blind, where I got Roselle, I talked to them the next day. They said, "Well, did anything threaten her at the World Trade Center? And I said, "No. And they said, "There's your answer. When the harness came off, it was over for her. They don't. They don't. What if? And we should learn that. Dr. Stephanie Gutnik  19:27 And she wasn't. She wasn't processing what just happened. She just moved on. Michael Hingson  19:32 She moved on. You know, and and people still today fear it, and they worry about so many Things as I said, the the fact is we should be aware, but it doesn't mean that we have to worry about, especially if we don't have control over it. I rented office space in the World Trade Center in late 1999, early 2000, and. I was able to get office space because there had been a bombing in the World Trade Center in 1993. It wasn't much of a bombing. It was an explosion in a parking lot on the fourth sub sub level of the World Trade Center. So it wasn't the last. Yeah, it wasn't a big thing, but the occupancy rate by the time I was looking for office space, had dropped to 80% and why? If if something were to happen, something would would happen. But people worried about it, and so many people left the World Trade Center, and I thank them for doing that because I got a great rate, and we rented office space there. So fine, but but the fact of the matter is that we worry about so many things over which we just don't have control, Dr. Stephanie Gutnik  20:48 right? So you're a bit of a risk taker too in that sense. Michael Hingson  20:51 Well, in a sense, but you know, so there was a bomb that a car something exploded, and I understand that, but was it a true risk to go off and rent space in that building and that complex afterward? Well, is there risk in doing it today with the new complex? The fact of the matter is that there are always going to be things that can happen. the The question is, is it really taking a risk, or are you being silly and putting yourself in harm's way? I won't do that if I can avoid it. But that doesn't mean that I'm not gonna gonna be out there and try to live my life and and help others do the same. Dr. Stephanie Gutnik  21:38 That's the biggest thing: not living in fear of of so many different variables, Michael Hingson  21:44 right? So you went to McGill, and you you worked in you graduated with what degrees in business or what? Dr. Stephanie Gutnik  21:53 No, I graduated with a bachelor of arts in political science and communications. Okay, I went to McGill thinking that I was going to become a broadcast journalist. I loved the idea of being on camera and in the heat of something going on. And I've been told that I ask a lot of questions, and it's just it comes naturally. I'm very curious, so I love speaking to people and getting their opinions on various things, and then bringing that all together for what hopefully is a representative story of multiple truths, right? And I'm still like that to this day. So everything, if I had you know strength, it would be how do I compile a lot of information and then kind of organize it to to cut certain things out and really get at the crux of whatever it is that we're dealing with. So I loved I loved that. I still do. I had an internship at CTV Montreal, so it was a big news station nationally in Canada. And you know what? It was one of those things where I just didn't feel like a fit for me at that time, and so again, it's what do you do after? Oh, I was entering my my last year of undergrad, and I I thought, okay, maybe I'll just go do a master's because I really loved. I've always loved school, and instead, I got the advice: just go out there and pick something and work a little bit and figure out, you know, what it is that you want to do from there. When you're, I graduated a year early, so I was 21. It is hard to know what you want to do, right? I think a lot of young people find themselves in that position, and instead of, I guess, going back to the idea of fear, instead of being paralyzed by it and not doing anything, just do something, and at least it puts you on some sort of path. So, what did Michael Hingson  23:44 you do? Dr. Stephanie Gutnik  23:45 I got lucky. I ended up working for News Corp in Montreal for a couple of years in advertising sales, and that introduced me to the world of advertising. It helped me refine sales sales, you know, efforts and and skills, and I think that understanding how sales work, whatever you do in your life, that's going to come in handy, right? So I was doing that, and I was dealing with agencies and marketers for various different brands, like L'Oreal, for example, Denon, and I liked what they were doing. So then that led me to a job in marketing for a software company, and that's the story: is marketing turned into business development and partnerships, and launching a new tech effort and expanding with that company across the world. And I was able to lean into a lot of writing and speaking, and that's that's how my career evolved. And I did my MBA while I was working for that company, so there were a lot of lots of studying during plane rides. So not quite the unwinding, but it was definitely a break. From the actual work, Michael Hingson  25:02 well, that's fine, and you, you, you've you've done a lot with it. So you got your master's degree. Where did you get that from? Dr. Stephanie Gutnik  25:11 That was from Edinburgh Business School. So I did that remotely because I was traveling a lot, and I had a lot of business in the UK. So it made sense to do something around there, and again from there I was recruited to. I built a lot of my own positions while I was at this company, always going, "Oh, this isn't being dealt with. Why don't I take a stab at it and see what happens? Oh, there's a gap here. Let me figure that out. Even you know, the Middle East is one that I like talking about because at the time we were not doing any business there, and I had a hunch that I was like, "Look at all the research. We should be there. We should have a sales rep at least. And the CEO at the time said, "No, no, it's it's not really. I don't agree. So we made a deal for a small amount of money. I was able to figure out my trip and see if I could make a business plan, and so I took a flight from Montreal that had two stops to get there. Lost my luggage, and I know. But on the way back, I mean, long story short, the company now has a thriving business in that region, and while I was there, maybe there's a certain age at which you don't know any better. But I think I've always had this and always will. Is I was raised to understand that if you don't ask, either you don't get or you won't know. So I reached out to the editor of Golf News, which is their biggest paper there? And I said, "Hey, you know, I'm here growing a business in this industry. Can I write an article for you? And he said, "Yes, and it was published. And so stories like that is it kind of defines my life. I always like to figure out what else I could do and and learn from it and push the envelope a little bit. Michael Hingson  27:02 Yeah, sometimes you have to to take a stand. Sometimes you you have to develop your own mental toughness. And when when people disagree, you unless they can really present some strong argument, then you really just need to to push forward. And and clearly that's what you did, Dr. Stephanie Gutnik  27:21 yeah. And look, sometimes you're right, and sometimes you're wrong, and that's a learning experience in itself, and that's part of being humbled. And I think that's equally as important. Michael Hingson  27:32 Yeah, and it's all part of the adventure of life. If Speaker 3  27:40 you enjoy Unstoppable Mindset and would like to help us continue bringing these conversations to you each week, we've created a way for you to support the show. Your contribution helps us cover production costs and continue sharing stories, insights, and ideas that inspire people to live with purpose and possibility. If supporting the podcast feels right for you, you'll find the link in the show notes. Thank you for being part of the Unstoppable Mindset Community. Michael Hingson  28:13 What made you decide to get a doctorate? Dr. Stephanie Gutnik  28:16 Ah, so after the MBA again, I loved school, and I figured, why not just keep going? And I was moving to New York, and it was my mom who said, "You know what, Steph? Like, you're. I think I was I was 26. She goes, "Just enjoy your life a little bit, and she wasn't wrong. So I took a few years, and after that, it was still at the back of my mind. I still really wanted to continue and take my education as far as I could. So I thought long and hard about what I would want to study for that kind of time. And you know, it's not going to change the world. But I studied the advertising effects of mass media and ones that have been changing as a result of you know the whole media landscape has been digitized, so that's what I did. And actually, the the brand that I worked with for my research is a company out of California called Goodr. So they they make sunglasses, and I worked with their marketing team, and it was just a wonderful experience. And again, it's a different way of thinking. By that point, I was very much an executive, and I had been at private and public companies. And going back to school in that sense and learning, you know, in the business world, everything is about being concise, which I think is a very powerful skill to have. And in academia, you slow things down, and you really look at the whole picture plus all of the small, small details that build it. So, I'm an impatient person, and that definitely took some some work, but I loved the whole process. It wasn't easy, but I'm very happy that I did it. Michael Hingson  30:03 So, when did you get your PhD? Dr. Stephanie Gutnik  30:05 I graduated. I want to say two odd years ago, two or three years ago. Michael Hingson  30:11 Congratulations! Well, that's cool. Thank you Dr. Stephanie Gutnik  30:13 very much. Yeah. Michael Hingson  30:15 How how do you think that AI is affecting the the world of media, the world of public relations and marketing, and so on. Dr. Stephanie Gutnik  30:27 So, despite working in ad tech, I myself am quite a luddite. I I'm very removed. I don't have too much social media, and usually with technology, unless it really benefits me, I'm not going to be the first. I'm not going to be an early adopter, if you will. So with AI, I appreciate you know the the code and so on that it's built on all of the the knowledge behind it and how it works. And I definitely think there's so many realms in which it's going to help us advance as a society, and I think that with advertising and marketing and media, AI helps take out. It's there's something that preceded it in terms of media buying called programmatic that I've spent a lot of my career dedicated to, and programmatic just really automated media buying and selling, made a little bit easier than picking up the phone and calling two dozen different vendors to put a campaign together, and so with AI, it does that even more so. It just takes out a lot of the more tedious and redundant work from media planners to strategists and helps us understand a little bit better how marketing dollars are actually put to work, and how effective they are in terms of the results that we see. But here's the thing: is as much as AI is going to simplify certain processes, we, at the end of the day, are human beings, and the reason why, as far as I know, nobody's really mastered the stock market yet. It's because we're driven by emotion and we're fickle, and think it takes a lot for a machine to understand how we think and how we work. And so the same thing applies to advertising because for an ad to be effective, it has to strike a chord with humans somehow. So I think that by nature of us being human, the the world of advertising will still have media departments and creative teams, and have to continue to think about you know the strategy behind what it is that we're doing. Michael Hingson  32:34 How about social? What would you say? Well, I I think there's a lot of truth to all that. I think that AI is a tool, and different people will use it in different ways. And I'm not going to even go to the negative aspects of it because the the reality is most anything that we create, somebody will find a way to misuse it, and and I can't worry about that. But I do see the value of AI and the AI technology, in terms of how it can help us codify or create different kinds of aspects of whether it's marketing or or anything else, AI can assist us. But it is a tool, and we're still the humans, and we're going to be the ones that will be in control. I'm not ready to accept that it can take over in the end. I don't think that's going to happen. Dr. Stephanie Gutnik  33:28 I'm still. I'm still not even thinking about Michael Hingson  33:32 it. Yeah, I just think I think there are a lot of ways that we can use it. AI has done already a number of really good things for us collectively, and I think that's great. That doesn't mean that we're all going to use it, or that doesn't mean that we'll all use it extremely, well, in an extremely productive way all the time. But it is out there, and I think it's again, it's one of those things that's worth learning about and understanding because it's going to be here. It's not going away, Dr. Stephanie Gutnik  34:07 right? Michael Hingson  34:08 How about social media? That's the that's the other one that's become even more pervasive. Dr. Stephanie Gutnik  34:14 And social media, again, just by nature of who I am, I am not big on it, and it's not knocking it. I just know that it's not, it's not something that I want to have in my life to the extent that some others do want it in theirs. I'm really good with just doing my own thing and focusing on my little bubble in terms of you know the restaurants that I choose to go to and what food I'm eating and and all of that and with the people who are in my life I love hearing from them directly and getting updates and seeing their pictures so I definitely I use LinkedIn for business I think it's fantastic yeah and it's a wonderful platform to to build a profile and interact with people. Your world that way, and I think that there's a lot of people doing the same with other platforms. And so, when I look at social media from a business perspective, I think it's amazing. And when I look at it from a personal perspective, again, it's not for me, but I I think if people enjoy being on it, that's totally up to them. I can't. I just don't really have the patience to to. I'd rather do something else. I'd rather work on, you know, either my my full time job or my my business is on the side, or go for a walk. Quite frankly. Well, Michael Hingson  35:39 I think again, I'm I'm I'm kind of with you. I think that, especially personally speaking, people who spend hours a day on social media are missing out on so many other kinds of things that would would be even better. And and a lot of that has to do with personal contact with other people, which you don't have. No matter what people may say, you don't have when you're just dealing with communicating through social media. That's not the same. Dr. Stephanie Gutnik  36:08 It's true. Plus, there's the element. Yeah, and there's I think people feel pressure, and we see this. It goes both ways, but I do think there's a bit of a pressure to put your best foot forward in a social media environment, right? Whether it's Photoshop or editing or posing for you know a lovely photo when you're not doing great, whatever it might be, and I think that's slowly changing. But for me, it's more. Think we're all just trying to do our best, and you know, I don't. It just doesn't work for me on a personal level. Michael Hingson  36:45 Yeah, I think we should try to be doing our best all the time, anyway. Dr. Stephanie Gutnik  36:48 Yeah, that's true. Exactly. We should. Well, that actually leads me to. This is a. You know, I'm. I'm going to go for it. This is a plug. It's. I wrote a book called My Very Best for that reason. Actually, I was going to talk to you about that. Yeah, go Michael Hingson  37:03 ahead. Dr. Stephanie Gutnik  37:04 So you know exactly what you're doing. Yeah. And by the Michael Hingson  37:07 way, I would appreciate it because I don't think that you did send me a picture of the book cover that we can put in the the notes, the show notes. I Dr. Stephanie Gutnik  37:14 did, and I will follow up with that again. Thank you so much. It's that was something that I've always wanted to do. When I was younger, my mom tells me about how I used to bring a stack of books over to her to read to me, and I definitely have fond memories of reading books to my sister, who's younger than me. And I've always just loved children's books because they're they're so beautiful in their simplicity and the way that they can frame a young mind into being curious and imagining and learning so much about the world, and so I wanted to definitely write a book about the values that my sister and I were raised with. She told me that she was having our first child about a year ago at this time, and so in that time frame, I was like, "This is the moment. This is when I have to write a book. And so I wrote it for for him and her, my nephew. And it was one thing where I just I started with writing out the the copy, and then I needed to get it illustrated, and then from there I was like, you know what? I've done all this work. Let me let me publish it. And so I just was a big learning experience and so much fun. And I had readings, and I just went to go see it on the shelf at Canada's biggest bookstore called Indigo. And I'm I'm so thrilled. So I wrote it because my parents really-they raised my sister and I to really understand that it's not about being the best; it's about giving something your best effort. Because that way, you know, if you do well, great-you worked really hard to get there. And if you don't do well, you're not going to be wondering, hmm, if I only had tried more, because then you're disappointed with yourself. So it's about setting yourself up to always be proud of who you are, and that's really important to me. Michael Hingson  39:11 Are there any books, other books inside of you that may come on in the future? Dr. Stephanie Gutnik  39:14 Oh, well, that one I I'm loving right now. If we consider my thesis, my doctoral thesis, a book, that one will put you to sleep because it's long and quite academic. Many theses Michael Hingson  39:31 will do that. Dr. Stephanie Gutnik  39:32 Yeah, and I think I quite like. I can see moving forward the more journalistic style articles. So maybe there are a few of those that address very specific moments or questions. Maybe we'll we'll see some of those come out. And what about you? Given that you are also you're a New York Times bestseller, do you have anything up your sleeve? Michael Hingson  39:53 Not at the moment, but we'll see down the line. But one of the things that that I believe. His and I and I've roused about this even on the podcast a few times. I think that textbooks are so boring, and they shouldn't be. I think that every every textbook that that someone writes ought to have some personal things in it to help draw readers into being more excited about learning more about what's in the textbook. So a physics book is is real lovely, but it's very boring. Why don't Why don't they have Why don't the physicists, the scientists who create those books, put in as part of what they do some stories about their efforts, some stories about the discoveries they've made to really make the books more personal and to draw people in. Publishers don't want that, but the reality is it would really attract, I think, a lot more interest in textbook material. And and the same thing with technical journals and technical manuals. They're so boring, and there's so much more that could be done with them. I think that would would attract people much more than than they do today. Dr. Stephanie Gutnik  41:07 There's something about humanizing and adding a little bit of maybe even imperfection. Dare I say, like, hey, this is what happened, and let's be real about the situation. That yeah, makes it more entertaining for sure. Yeah, Michael Hingson  41:20 yeah, which I think makes makes perfect sense, and and it would be I think a wonderful thing to do. Well, maybe we'll have to start a new publishing company and insist that the people who write books for our company do that. Some to think about it. I'm with you. We Dr. Stephanie Gutnik  41:38 can we can offline on that. Michael Hingson  41:40 Yeah, ought to be able to do something with it. Well, so anyway, for you, so you wrote the children's book, and and it's out there. Did you self publish it, or was it published by a company? Dr. Stephanie Gutnik  41:53 Yeah, I went through a company based in New Jersey, and they just had the perfect platform and distribution for me, and it really-I would say-around the time that I was 35, which is now when I turned that age, I really started thinking about like you know, okay, our life doesn't have to be cut and paste, and there really is no manual. And I had thought that for most of it, I would look at people that I admire or respect, or people around me, and look at them, evaluate the milestones that they had reached by specific ages, and then I'd look at myself, and you know, sometimes I was feeding those milestones. In my opinion, like I, I worked my way up the corporate ladder very quickly, but there were other ways in which, at the time, I thought I was lagging or, or dare I say, failing, because certain other elements of my life weren't where other people's were, or I thought it should be. So I've been going through a process really of of letting that go, and again, just to your going full circle to what you said earlier, just being a bit more introspective and appreciating that we're all again trying to just do our best here, and nobody's journey is going to look the same. So with that has just come. I've always again I've always wanted to try new things, but it always is. I'll wake up in the morning and go like, you know, what do I want to do today? Who should I reach out to to see if there's some way to collaborate or have a new experience? And it's just made for really fun travels and stories and successes and and learning experiences. And I'm, but I'm working on that. I can say that as much as I want, and I think, you know, it's it's really believing it that is a bit more of an effort. Michael Hingson  43:48 Well, there you go, and you know, it'll it'll be interesting to to see how it all comes out as you go forward. Dr. Stephanie Gutnik  43:54 Yeah, did you have that at all throughout yours? As you know, those periods of of Like plateaus, Michael Hingson  44:02 I think probably so, but I but I don't think that I really ever thought that that I was failing. There were times that that things were not happening the way I would like, and usually what I needed to do was to make an adjustment in my attitude to understand why things were going slower or not the way I expected, and sometimes they weren't going the way I expected because I had the wrong expectations. And again, I love introspection, and those are things that I learned along the way. And I also discovered that when I reevaluated and said, "Oh, maybe this really wasn't the right way to do this. Let's look at this. I think that's that's an important thing to do, but I usually find, and I still do, that if something's not working right. Usually, my inner voice, if you will, will tell me what is good, what's working, what's not working, what should be done, and I have to be the one to pay attention to that. and And if I don't, then I can get into trouble. Dr. Stephanie Gutnik  45:15 It's amazing how much our our gut instincts really know what's best for us in certain situations, and how sometimes it takes a minute for our brain to to get there too. Michael Hingson  45:29 Yeah. Now, are you a spiritual person at all? Dr. Stephanie Gutnik  45:32 Oh, totally. Another good segue. Yes, I believe in the scientific method, obviously. So, so that's that's that. But I am comforted by the idea that there's a lot more to what we're doing here than what is commonly accepted. Michael Hingson  45:50 Yeah, I think I think that's absolutely true, and that gets back to my comment about the inner voice, which is, if you want to say God talking to us or however you want to view it. It doesn't matter. the The point is that I think the information is there if we learn to listen and and accept it. Our our own minds absorb so many things that we tend to forget about, but all that information is there for us to use if we would, but tap into it, Dr. Stephanie Gutnik  46:24 yeah, Michael Hingson  46:24 or allow it, or when it and it when it tries to tap us on the shoulder and say do it this way, we need to learn to listen. Dr. Stephanie Gutnik  46:32 Ooh, and that's a great point too. Is for people who are used to propelling, you know, things forward, and you had mentioned what's out of our control. That's another really important word that I speak about in wellness and has been given to me. Yeah, do I see a do I see a psychic? Absolutely. I often get the words render because, again, sometimes it's just it's being able to to accept, and I do a little bit of Kabbalah in terms of reading and and learning about how that works. And the the term actually means to receive. So when we look at what we're doing here again, I think you want to put out some energy to put things in motion, and then there's a point where you just have to let life come to you. Michael Hingson  47:21 Well, and I think also it's it's so helpful at night to when when falling asleep, even you want to do something. Ask your ask yourself, what do you think about this? Should I do this? Give me guidance and give me insight as to what works. The more of that we do, the more we develop our mind muscle to be able to get the information and process it and do something with it, and that will help us. But it it has to be a discipline that we create and develop to really work on getting that information and seeking it every day, and listening to what our minds are telling us. I, people probably will get bored with this because I say it often on the podcast, but I talk about Trivial Pursuit. You know the game. How often do we get a question asked on a game, Trivial Pursuit, and we immediately think of an answer, and we go, "Oh, that was just too easy. That can't be it. And we think a little bit more about other options, and we choose a different option. But the first one that we thought about was really the right answer. Dr. Stephanie Gutnik  48:33 Yes, Michael Hingson  48:34 exactly. And the point is that happened, and people agree. Now, what do we do about it? Well, we learn to listen to that inner voice. Dr. Stephanie Gutnik  48:42 The same thing happens with students, by the way, on exams. Multiple choice is not always that easy because so many students have the tendency to second guess themselves. Michael Hingson  48:53 Yeah, Dr. Stephanie Gutnik  48:54 and it's usually that their first instinct was the right answer. Michael Hingson  48:57 Right. Yeah. If they would just but listen and learn; they'll get the right answer by doing that. And and the reality is that I think there are some studies that have been done that people that truly do learn to listen and take those first answers and use them tend to be right a whole lot more often than they otherwise would have been, Dr. Stephanie Gutnik  49:21 yeah. Again, trusting our instincts, Michael Hingson  49:25 right? Yeah. So, what kind of projects are you working on now? Dr. Stephanie Gutnik  49:30 Oh, well, again, I I'm an EVP at an ad agency, so that's my that's my full time project. EVP. But then I always EVP, Executive Vice President. Michael Hingson  49:40 Oh, EVP. Okay, yeah, Dr. Stephanie Gutnik  49:41 yeah. Okay, Michael Hingson  49:42 VP. Okay, got Dr. Stephanie Gutnik  49:43 it. Yeah, with an E. You know, if we're if we're looking at, so that keeps me very busy. And then on the side, I always again, I think it's very important to have an identity outside of work, and this is something that I actually had to learn. Because for a while there, my my job title and so on was my whole life, and you can do have hobbies and so on. The side for me, it has to be more constructive than that. So the other things that I have on the go is I have my company Tuxedo Concepts, where I do all different types of consulting work. I have clients across the world in the world of media through to you know a private equity fund called Links Equity, and I'm actually working on a protein superfood snack right now called Balance Bites. So that's another I'm snacking all the time, and I have a massive sweet tooth, so usually I'm going for like the brownies and the cookies, and I work with the founder of this brand, and they're packed with a lot of nutrients that give me a lot more energy throughout the day. So that is something that I definitely want to bring to more people. Michael Hingson  50:58 Oh, that's exciting! Dr. Stephanie Gutnik  50:59 It lines very nicely with this this whole wellness kick that that I'm trying to bring to others, but not not in the lifestyle that's impractical to some people or makes them you know not even want to think about it. More so again with those ideas of if you're feeling overwhelmed or anxious, splash some cold water on your face, right? Like there's there's certain tips like that that you don't have to go to a yoga studio or sign up for a gym membership. Though you know you should be exploring physical activity. It's what are small things that we can be doing for ourselves to bring us back into the moment. Michael Hingson  51:37 Do you think there are things in your life that that you're not doing that-that you should be doing, or that that you miss. Dr. Stephanie Gutnik  51:46 Oh, on a personal level, I feel yeah. At this age, that probably from a family perspective, I should be getting on that. But that is one of those things that is so out of our control, and I find that in those instances, just it's very easy to look at what we don't have and yearn for it, but that can be depressing. So instead, it's it's much more fulfilling to look at what we do have and lean into that. Right? Michael Hingson  52:19 Yeah, I know that when my wife and I got married, we both pretty much thought we knew what we wanted in a partner, and we kept looking until we found it. We found each other, and and that worked. But we were I was 32 and she was 33, so we didn't get married right away, but the other side of it is we met in January of 1982, and we got married in November of 1982 because it clicked. We knew what we wanted, and we saw things in so many ways exactly the same. But there were also times that we disagreed with things. But you communicate. You you work through it, right? Michael Hingson  53:03 So, for example, she didn't want to have children because she felt that that would be kind of hard on her body being in a chair in her case, and I was fine with that. But our our solution to that was we'll be glad to entertain nieces and nephews and things like that because at the end of the day, we can either sell them to the gypsies or send them home, Dr. Stephanie Gutnik  53:24 and that's beautiful, right? You still have such a wonderful impact on other people, and that's a thank you for sharing that. And one of my one Michael Hingson  53:34 of our nieces lives about three miles from me, and we see each other all the time. She and her husband, and now their kids are grown and have kids of their own, so we we get to see everybody. Dr. Stephanie Gutnik  53:47 That is lovely. What about you? Are there any things that you still have on your bucket list that you'd like to be doing right now? Michael Hingson  53:55 Well, I certainly want to do more speaking because I want to keep that going. I'd like to to travel more, but it's not nearly as fun for me, at least traveling alone. But one of these one of these years, certainly in the next two or so years, I'll probably decide to take a cruise because I love cruising. Yeah, me Dr. Stephanie Gutnik  54:15 too. Michael Hingson  54:16 And I and I can do really fine cruising. I think that's a lot of fun to Dr. Stephanie Gutnik  54:21 do. Definitely. Which which part of the world would you cruise in? Michael Hingson  54:25 You know, I'm pretty open on that. I I first of all, I've been to New Zealand. I'd love to go to Australia, but as far as cruising, I'm pretty open. I'd like to to do a cruise up and down the Mississippi River, but I'd like to to to do some cruising around Europe or other places as well. I think it'd be fun. Dr. Stephanie Gutnik  54:46 Yes, I I very much agree. My family went on. I was very fortunate. We did four cruises together, my parents, sister, and I all over the Caribbean and Mexico, and then I did one in South America, and I've done one. In Greece and Turkey, and I also I took a catamaran with about a dozen strangers in Thailand for almost two weeks. Yes, well, because why not? Michael Hingson  55:12 First cruise that we took, Karen was a travel agent at the time, actually, and her family wanted to go on a cruise. We did a two week Trans Panama Canal cruise, that was a lot of fun. Loved it. Then we did a cruise to Mexico, and I think we did another cruise in the Caribbean, and then the last cruise we took was to Alaska, which was a lot of fun. Dr. Stephanie Gutnik  55:42 Okay, that is wonderful. Michael Hingson  55:45 Yeah. Was there anything Dr. Stephanie Gutnik  55:45 in Alaska that surprised you? Michael Hingson  55:48 Nothing that surprised me. It was just fun to go for me and and Karen actually. Although it's fun to get off and tour, we're fine if we're just on the ship the whole time, even just because it's the it's relaxing, it's the attitude and and and having fun. But but I would like to go and and cruise some. I think we'll do that sometime in the near future. Dr. Stephanie Gutnik  56:13 Well, I mean, I'm all for it. You let me know when you go. Want to go? Yeah, I'm down. Michael Hingson  56:20 Yeah, we'll have to do that. That'd be fun, but yeah, we'll kick off Dr. Stephanie Gutnik  56:24 our textbook company on the cruise. Michael Hingson  56:26 There you go. Dr. Stephanie Gutnik  56:27 Multitask Michael Hingson  56:28 books afloat Inc. Dr. Stephanie Gutnik  56:30 Love Michael Hingson  56:33 it, but I think there's there's so much to do that you know we'll make it work. So you um um we talked about a little bit, but you really feel that having been in a variety of cities has helped your life perspective. Dr. Stephanie Gutnik  56:48 Definitely. Look, the the way that you're just talking about travel, it's the same thing. Where I've lived in four cities and have traveled to many more, and it shapes you certainly when you when you make moves, I moved a couple times for work, for example. You are often finding yourself somewhere where you're alone, and you have to build a whole new community and support system. And sometimes that can be very lonely. And as much as I love spending time with myself, or but I think overall it really proves to you that you can be resilient and you can make you know wonderful things out of situations that you you didn't know what would happen, right? So similar to you not knowing that you would live where you do now, yeah, it's a beautiful testament to what we can do as humans, what we're capable of. Michael Hingson  57:44 Life's an adventure. Dr. Stephanie Gutnik  57:46 I know. I love that theory. Michael Hingson  57:48 So, for you, what's been one of your biggest learning lessons over the last year? Since I assume you still believe that you learn all the time, Dr. Stephanie Gutnik  57:57 I learn all the time. And again, I think it really is just going back to the spirituality element. Man plans, God laughs. I definitely have thought that there's a lot in my life that I had the ability to plan out. And even when I think things are going in a certain direction, the universe has this fun way of you know establishing a plot twist and seeing how I react to it. So yeah, maybe it's it's not take certain things as seriously and and kind of learn to go with the flow a little bit more. That's the biggest lesson there. Michael Hingson  58:33 Good for you. That's a that's a very important lesson. Dr. Stephanie Gutnik  58:37 Yeah. So maybe it's a little bit later in life, but you know, it's never too late for these things. Michael Hingson  58:43 Never. What would be Dr. Stephanie Gutnik  58:44 one of yours? Michael Hingson  58:46 Well, I think for me, spending more time being introspective has has been a great lesson for me, and I've learned to to step back and again not plan so much, as you said. Man plans, God laughs. I don't know. I would say God laughs. God's just patient, and He says, "Go do what you're going to do, and then let me know when you're ready to get real. But you know, I I think there's a lot of truth to that. So for me, I'm just constantly learning to be a little bit more patient, Dr. Stephanie Gutnik  59:22 a good one too. Michael Hingson  59:24 So, what kind of advice would you give to an up-and-coming entrepreneur or person about living life? Dr. Stephanie Gutnik  59:32 Ah, Speaker 4  59:34 just Dr. Stephanie Gutnik  59:35 do do everything. Do everything that you want to do. Really, would be because I think that like the more that you try, the more you are learning about what you are capable of and who you are as a person. The more different types of people that you meet, the more opportunities that might come your way. And some of it you're not going to like. That's a learning lesson. And some of it. You're going to love. So, if there's, so I would say do all of that, and then the other one is, is make it happen, because nothing will come to you if you are not going after it. And I just said that we have to surrender and let things come to us, but I really believe that there has to be not a manifestation, but really just some intention to push us in a certain direction, and that that hard work is necessary in anything that's really good that comes to us in life. Anything that's good is going to take work. Michael Hingson  1:00:36 The only thing that I would add to that is when you said there are things that might might be happening. That might happen that you don't like. My only comment to that would be: step back and try to figure out why you don't like them, and see if there's really a reason. Because we we we are such a knee jerk reaction society. It's always good to analyze and go, what really is the issue here? Dr. Stephanie Gutnik  1:01:00 Yeah, you're so right. Michael Hingson  1:01:02 Well, I want to thank you for being here. This has been absolutely fun. It has now been over an hour, and it's got to be past the beginning of your dinner time. Dr. Stephanie Gutnik  1:01:12 It's almost past my bedtime on a Friday night. How about there? You go. Well, Michael Hingson  1:01:17 I really appreciate you doing this and and spending the time with us, and I I've learned a lot, and I hope other people have. If people want to reach out to you, how do they do that? Dr. Stephanie Gutnik  1:01:27 Oh, please reach out on LinkedIn. It's just Stephanie Gutnick. You'll find me. Michael Hingson  1:01:33 Spell that if you would, just to play safe. Dr. Stephanie Gutnik  1:01:35 Yes, absolutely. S T E P H A N I E, and the last name is Gutnick. G U T is in Tom and is in Nancy I K. Michael Hingson  1:01:45 So hunt down Stephanie on LinkedIn. Dr. Stephanie Gutnik  1:01:49 Stephanie doesn't know who Tom or Nancy are, but she just thought that those would be helpful names. Well, Michael Hingson  1:01:54 there you go. Well, hey, whatever works. Yeah, Dr. Stephanie Gutnik  1:01:57 exactly. Michael Hingson  1:01:58 There you are, Michael. Dr. Stephanie Gutnik  1:01:59 Thank you so much. Michael Hingson  1:02:00 It's been a pleasure. Well, I want to thank all of you for being here with us, and hope you've learned some things today, and that you've enjoyed it. Wherever you're monitoring our podcast, please give us a five star review. But even more, or rating, but more important, give us a great review. Reviews are things that people like to see when they're thinking about what podcast to listen to, so we value your reviews greatly. And if you'd like to reach out to me, it's easy. It's speaker, S P E A K E R at Michael Hinkson, M I C H A E L H I N G S O n.com. Love to hear from you. If you know anyone who ought to be a guest on the podcast, let us know. Stephanie, you as well. Always looking for more people, and so I appreciate you doing that. And with that, Stephanie, once more, thanks for being here. This has been fun. Dr. Stephanie Gutnik  1:02:50 Thank you so much. I very much agree. Michael Hingson  1:02:55 Thank you for being here with me on Unstoppable Mindset. I hope today's conversation left you with a fresh perspective, a new insight, or at least something worth thinking about. If you're ready to go deeper into the ideas that shape how we see ourselves and others, I have a free gift for you. Head over to MichaelHingson.com and download my free ebook, Blinded by fear, it explores the invisible beliefs that hold us back and shows you how to reframe them so you can move forward with clarity and confidence. Be sure to subscribe to our podcast, leave a review, and share this show with someone who can use a reminder that growth starts with mindset. When people think differently, we all move forward together. Thanks again for listening. Keep learning, keep questioning, and keep choosing to live with an unstoppable mindset.

Transformation Ground Control
Putting AI Inside ERP Is a Ferrari Engine on an Old Bicycle, Is the Business Finally Taking the Wheel?, ERP Should Propel EBITDA — Not Consume It

Transformation Ground Control

Play Episode Listen Later Aug 19, 2026 122:44


The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews:   Putting AI Inside ERP Is a Ferrari Engine on an Old Bicycle Is the Business Finally Taking the Wheel? (Jan Baan, Founder & Chairman - Rappit) ERP Should Propel EBITDA — Not Consume It   We also cover a number of other relevant topics related to digital and business transformation throughout the show.  

Transformation Ground Control
Your Shadow IT Is Actually Your Intellectual Property, Why Cloud ERP and AI Are Making Shadow IT Worse, Not Better, Today's Implementation Is Tomorrow's Technical Debt

Transformation Ground Control

Play Episode Listen Later Aug 12, 2026 121:28


The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews:   Your Shadow IT Is Actually Your Intellectual Property Why Cloud ERP and AI Are Making Shadow IT Worse, Not Better Today's Implementation Is Tomorrow's Technical Debt   We also cover a number of other relevant topics related to digital and business transformation throughout the show.  

Transformation Ground Control
The $1M Project Killed Because a Leader Wouldn't Have Hard Conversations, Resistance Isn't a Frontline Problem - It Starts at the Top, Your Executives Are Just as Afraid as Your Frontline

Transformation Ground Control

Play Episode Listen Later Aug 5, 2026 118:28


The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews:   The $1M Project Killed Because a Leader Wouldn't Have Hard Conversations Resistance Isn't a Frontline Problem, It Starts at the Top (Ema Roloff - Roloff Consulting, Natalia Rachelson - Oracle) Your Executives Are Just as Afraid as Your Frontline   We also cover a number of other relevant topics related to digital and business transformation throughout the show.  

Transformation Ground Control
You Don't Own Your IP Once It Hits the Cloud, Who Owns Your IP in the Cloud?, "Technical Debt" Is a Marketing Weapon

Transformation Ground Control

Play Episode Listen Later Jul 29, 2026 114:50


The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews:   You Don't Own Your IP Once It Hits the Cloud Who Owns Your IP in the Cloud? (Marcus Harris, Taft Law) "Technical Debt" Is a Marketing Weapon   We also cover a number of other relevant topics related to digital and business transformation throughout the show.  

Cloud Realities
RR018 Reflections on Season 5, what we loved, learned and the responsibility we have as Tech leaders today

Cloud Realities

Play Episode Listen Later Jul 23, 2026 88:48


Dave, Esmee, Rob and Marcel wrap up an incredible Season 5, reflecting on the biggest technology trends, the most memorable conversations, and the fantastic guests who joined us along the way. From AI and cybersecurity to quantum computing and digital transformation, it's been a season full of insights, innovation, and inspiration.Thank you to all our listeners, guests, and supporters for being part of the Realities Remixed journey. We wish you a fantastic summer and look forward to bringing you even more thought-provoking conversations when we return in September for Season 6!TLDR00:27 – Season 5 reflections and key trends02:38 – Summer observations and random interruptions05:01 – From Cloud Realities to Realities Remixed08:05 – Winning 3 Global Marketing Awards10:50 – Esmee's journey and what's next14:05 – Technology trends revisited15:20 – Cybersecurity and investment challenges18:34 – Scaling AI beyond pilots25:41 – The reality of business transformation 33:35 – AI governance, agents, ethics, and the future of work47:00 – Knowledge retention and collaboration49:20 – Hardware innovation for AI51:17 – Macro trends and standout guests57:45 – Digital sovereignty and resilience1:08:00 – Why systems thinking must change1:12:00 – The Octopus Organisation1:18:24 – Summer plans and what's aheadHostsDave Chapman:  https://www.linkedin.com/in/chapmandr/Esmee van de Giessen:  https://www.linkedin.com/in/esmeevandegiessen/Rob Kernahan:  https://www.linkedin.com/in/rob-kernahan/ ProductionMarcel van der Burg:  https://www.linkedin.com/in/marcel-vd-burg/Dave Chapman:  https://www.linkedin.com/in/chapmandr/ SoundBen Corbett:  https://www.linkedin.com/in/ben-corbett-3b6a11135/Louis Corbett:   https://www.linkedin.com/in/louis-corbett-087250264/ 'Realities Remixed' is an original podcast from Capgemini

Transformation Ground Control
What Is 'The Machine'?, Stories from the Machine, "Best Practices" & Other Gaslighting Buzzwords

Transformation Ground Control

Play Episode Listen Later Jul 22, 2026 161:01


The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews:   What Is 'The Machine'? Stories from the Machine "Best Practices" & Other Gaslighting Buzzwords   We also cover a number of other relevant topics related to digital and business transformation throughout the show.  

The Purposeful Banker
Thriving Through Disruption: Digital Strategies for a Changing Market

The Purposeful Banker

Play Episode Listen Later Jul 21, 2026 35:04


Commercial banking is changing fast, and the institutions winning aren't waiting for things to settle. In this episode, recorded live at Q2's CONNECT 26 customer conference, treasury and payments leaders from Associated Bank, Columbia Bank, First Citizens Bank, and Atlantic Union Bank talk through client expectations, payments modernization, embedded banking, AI, fraud, and what a best-in-class treasury sales team looks like. Related Links [Blog] One Platform, No Ceiling: Q2's Approach to Commercial and SMB Banking [Blog] The End of Double Entry in Commercial Banking [LinkedIn] Dean Jenkins [LinkedIn] Eric Lien [LinkedIn] Kathryn Albright [LinkedIn] Matt Ribbens [LinkedIn] Rob Noon

Cloud Realities
RR017: Engineering the impossible with quantum computing, Jonathan Owens, GE Vernova

Cloud Realities

Play Episode Listen Later Jul 16, 2026 48:39


Quantum materials discovery shows how quantum computing can create real value in industry by working alongside AI, advanced computing, and experiments to better understand materials, improve decision-making, and accelerate innovation at scale, ultimately helping deliver practical, measurable progress for the energy transition.This week, Dave, Esmee, and Rob are joined by co-host and quantum expert Phalgun Lolur, together with Jonathan Owens, Senior Scientist in Computational Materials Physics at GE Vernova to explore how quantum computing could reshape materials discovery and why that matters for the future of energy.  TLDR00:00 – Introduction01:50 – Hang out: The wet-bulb thermometer03:20 – Dig in: Technology Convergence and the Link to Quantum11:30 – Conversation with Jonathan Owens44:26 – Exciting to see how the quantum landscape matures and the magic wand for magnetismGuestJonathan Owens: https://www.linkedin.com/in/jonathan-r-owens-phd/ HostsDave Chapman:  https://www.linkedin.com/in/chapmandr/Esmee van de Giessen:  https://www.linkedin.com/in/esmeevandegiessen/Rob Kernahan:  https://www.linkedin.com/in/rob-kernahan/Co-host Phalgun Lolur:  https://www.linkedin.com/in/phalgun-lolur/ ProductionMarcel van der Burg:  https://www.linkedin.com/in/marcel-vd-burg/Dave Chapman:  https://www.linkedin.com/in/chapmandr/ SoundBen Corbett:  https://www.linkedin.com/in/ben-corbett-3b6a11135/Louis Corbett:   https://www.linkedin.com/in/louis-corbett-087250264/ 'Realities Remixed' is an original podcast from Capgemini

Transformation Ground Control
Transformation Is Like Gardening, From CIO to AI Champion, Get the Receipts — How to Vet a System Integrator

Transformation Ground Control

Play Episode Listen Later Jul 15, 2026 118:27


The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews:   Transformation Is Like Gardening From CIO to AI Champion (Veteran Tech Leader Chris Clark) Get the Receipts — How to Vet a System Integrator We also cover a number of other relevant topics related to digital and business transformation throughout the show.  

Transformation Ground Control
"AI Is Different This Time", AI and ERP: Hype vs. Reality, AI Is Only As Good As Your Data

Transformation Ground Control

Play Episode Listen Later Jul 8, 2026 127:52


The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews:   "AI Is Different This Time" AI and ERP: Hype vs. Reality AI Is Only As Good As Your Data We also cover a number of other relevant topics related to digital and business transformation throughout the show.  

ART of Feminine NEGOTIATION
318: Negotiation Isn't The Ask, It's The Experience

ART of Feminine NEGOTIATION

Play Episode Listen Later Jul 6, 2026 37:53


What if the key to successful negotiation isn't asking for more—but creating an experience people want to be part of? Discover why the most successful negotiations aren't just about making the right ask—they're about creating the right experience.    In this episode of The Art of Feminine Negotiation, Cindy Watson sits down with marketing and digital strategy expert Shamir Duverseau to explore "Negotiation Isn't The Ask, It's The Experience." Drawing on more than 15 years of leadership in marketing, product management, user experience, digital strategy, and his role as Senior Director of Digital Strategy and Services for Marriott International's Vacation Club Division, Shamir shares how understanding human behavior, trust, and customer experience can transform the way we negotiate. Whether you're leading a team, growing a business, or building stronger relationships, this conversation will help you create negotiation experiences that inspire lasting influence and better outcomes.    In this episode, you will discover:   How do we define negotiation? And what point does the so-called negotiation actually begins? What does clarity actually mean in a negotiation context? How to make someone safe in a conversation? What we can negotiate more effectively without that constant friction or emotional depletion? How can you renegotiate how you show up and get this clarity? What would be the starting zone for you? What is one negotiation that people need to start having with themselves? And many more!   Learn more about Shamir: Website: https://smartpandalabs.com/ LinkedIn: https://www.linkedin.com/in/shamirduverseau/ LinkedIn: https://www.linkedin.com/company/smart-panda-labs/ Facebook: https://www.facebook.com/smartpandalabs   If you're looking to up-level your negotiation skills, I have everything from online to group to my signature one-on-one mastermind & VIP experiences available to help you better leverage your innate power to get more of what you want and deserve in life. Check out our website at www.artofFeminineNegotiation.com if that sounds interesting to you.   Get Cindy's book here: Amazon   https://www.amazon.com/Art-Feminine-Negotiation-Boardroom-Bedroom-ebook/dp/B0B8KPCYZP?inf_contact_key=94d07c699eea186d2adfbddfef6fb9e2&inf_contact_key=013613337189d4d12be8d2bca3c26821680f8914173f9191b1c0223e68310bb1 EBook   https://www.amazon.com/Art-Feminine-Negotiation-Boardroom-Bedroom-ebook/dp/B0B8KPCYZP?inf_contact_key=94d07c699eea186d2adfbddfef6fb9e2&inf_contact_key=013613337189d4d12be8d2bca3c26821680f8914173f9191b1c0223e68310bb1 Barnes and Noble   https://www.barnesandnoble.com/w/the-art-of-feminine-negotiation-cindy-watson/1141499614?ean=9781631959776 CONNECT WITH CINDY: Website: www.womenonpurpose.ca Website: www.practicingwithpurpose.org Facebook: https://www.facebook.com/womenonpurposecommunity/ Instagram: https://www.instagram.com/womenonpurposecoaching/ LinkedIn: linkedin.com/in/thecindywatson Show: https://www.womenonpurpose.ca/media/podcast-2/ X(Twitter):  https://twitter.com/womenonpurpose1 YouTube: https://www.youtube.com/@hersuasion Email: cindy@womenonpurpose.ca  

Danny In The Valley
BONUS: The hidden technology behind Wimbledon

Danny In The Valley

Play Episode Listen Later Jul 4, 2026 13:14


This episode of The Times Tech Podcast is in paid partnership with IBM.Wimbledon may be one of the most familiar events in British sport, but behind the tennis is a vast technology operation – from live match data and digital storytelling to AI tools designed to help fans follow the Championships in real time.Katie Prescott is joined by Kameryn Stanhouse, Vice President of Sports and Entertainment Partnerships at IBM, and Chris Clements, Senior Manager of Digital Strategy and Products at the All England Club, to discuss how technology is changing the Wimbledon experience, both on the grounds and for fans around the world.Image: Getty Hosted on Acast. See acast.com/privacy for more information.

Transformation Ground Control
Manufacturers Don't Have an ERP Problem - They Have a Decision Problem, There Is No One Size ERP Fits All, System of Record vs. System of Action

Transformation Ground Control

Play Episode Listen Later Jul 1, 2026 96:34


The Transformation Ground Control podcast covers a number of topics important to digital and business transformation. This episode covers the following topics and interviews:   Manufacturers Don't Have an ERP Problem, They Have a Decision Problem There Is No One Size ERP Fits All (Sanjay Brahmawar, CEO of QAD|Redzone) System of Record vs. System of Action We also cover a number of other relevant topics related to digital and business transformation throughout the show.