Podcast appearances and mentions of louise knight

Louise Knight is one of the team at Navigate Video, an award-winning YouTube Agency who are focused on helping brands grow on YouTube, including (of course!) YouTube SEO. In this episode, we discuss: How YouTube SEO requires time and a strategic plan Why optimisation goes beyond just the videos Optimising your OLD videos as well as your new ones Engagement and quality as keys to algorithm favorability Leveraging new features and community engagement Dive in: [05:03] Optimise YouTube videos for higher ranking and visibility. [07:28] Maximise video discoverability through algorithm and tactics. [12:04] Understand audience, prioritize content, improve gradually. [13:35] Channel representation crucial for brand visibility and experience. [16:57] Test, change, adapt, and trust in marketing. [20:21] Improve old video content by editing it. [22:30] Adding clickable descriptions helps index video content. [26:43] Insider Tips from Louise! Find the notes here: https://keepopt.com/199 Digital Retail Index: Find out where you're ranked or submit your own site for analysis >> KeepOpt.com/remarkable ****Get all the links and resources we mention & join our email list at https://keepopt.comLove the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://keepopt.com/sponsor

This episode is brought to you by Mercury.   WashBar's product is a soap bar, says Louise Knight, owner of the New Zealand-based brand that produces all-natural skin and coat care products for pets.   Unlike liquid dog shampoos, WashBar isn't poured onto a dog's coat - it's used with water to create a lather. It's also easier to hold so a pet parent can clean all the hard-to-reach areas on a dog.   "It's just a generally more enjoyable experience for everybody," says Louise. "That's something that we were interested in, making people's lives a little bit easier so they can get on and get out and enjoy their walks with the dog and throw the stick or throw the ball or whatever it is the dog's into."   To that end, all the ingredients used in WashBar are safe, non-toxic, and human-grade. The brand's relatively new website takes the time to explain the soap's components. It also features blogs that answer common questions from pet parents.   Future plans include the development of a gentle wash bar, which is intended for use on younger dogs and puppies.   Something not in her plans: returning to the corporate world.   "Sometimes you look at other people, and you think they've got it all or everything's all the boxes are checked, and everything appears perfect," she says. "Nothing is perfect ... we've all got our challenges. But if you dive into the bits (and) pieces of your life that you're good at ... there are a lot of benefits. You'll get a lot of love."   In Part 2, Louise talks about:   * How the bar of soap is designed mainly for dogs. * Why the customer base is so strong in New Zealand and her desire to grow a similar community in the United States. * Taking a tour through the website, which is relatively new. * The brand's various products, including a beeswax-based balm. * Advice for others on the entrepreneurship journey.   Join Ramon Vela and Louise Knight as they break down the inside story on The Story of a Brand.   For more on WashBar, visit: https://washbar.com/    Subscribe and Listen to the podcast on all major apps. Simply search for “The Story of a Brand,” or click here to listen on your favorite podcast player: Listen now.   *   This episode is brought to you by Mercury.   Ecommerce founders from around the world use Mercury for FDIC-insured U.S. bank accounts, with no visit to a physical bank branch is required.   Get physical & virtual debit cards, domestic & international wires, and integrations with essential payment processors, from Amazon to Shopify to Etsy and more. Plus, access the best-fit financing for your company with Mercury Capital, available just for Mercury customers.   Apply from anywhere in minutes and receive $100 when you make your first deposit. All banking services provided by banking partner Evolve Bank and Trust."   Growth-accelerating products for startups, ecommerce stores, angel investors, & more. Visit https://mercury.com/storyofabrand 

This episode is brought to you by Mercury   The ultimate endpoint for WashBar is a great relationship between a dog and a pet parent, says Louise Knight, owner of the New Zealand-based brand that produces all-natural skin and coat care products for pets.   That endpoint didn't come without an unusual journey, Louise says. Her career began as a consumer goods marketer before taking time off to raise her children. She and her husband planned to start this business venture together, but he got another full-time opportunity just days before they took over the brand.   "I liken it to standing on a clifftop and wondering whether you jump off ... is the parachute going to open?" says Louise. "How's it going to end? You don't know until you take the risk and you jump."   One of the ways she minimized the initial risks was by outsourcing specific tasks to experts.   "I think that's probably been my biggest learning," she says. "My first year of the business, I tried to do everything myself - (it) didn't work."   The product itself has "no nasties," as Louise calls them. That means no fragrances, no sulfates, no parabens. Instead, WashBar uses some unique ingredients native to New Zealand to help ease itchiness.   "The very best part of my day is talking to people who have a problem with their dog's skin and wondering how to fix it," she says. "Every story is different (but) they just want one thing. They want the dogs to be comfortable, and they want them to be able to get out and enjoy life and have their daily adventures."   In Part 1, Louise talks about:   * Gratitude for her husband's support and encouragement. * The unlikely journey she took to becoming the brand's owner. * How she feels energized talking about her business. * Why she outsourced many of the business's aspects at the start. * How she equates her skincare regime with her dog's care. * The fun of talking up New Zealand and its products to pet parents worldwide.   Join Ramon Vela and Louise Knight as they break down the inside story on The Story of a Brand.   For more on WashBar, visit: https://washbar.com/    Subscribe and Listen to the podcast on all major apps. Simply search for “The Story of a Brand,” or click here to listen on your favorite podcast player: Listen now.   *   This episode is brought to you by Mercury   Ecommerce founders from around the world use Mercury for FDIC-insured U.S. bank accounts, with no visit to a physical bank branch is required.   Get physical & virtual debit cards, domestic & international wires, and integrations with essential payment processors, from Amazon to Shopify to Etsy and more. Plus, access the best-fit financing for your company with Mercury Capital, available just for Mercury customers.   Apply from anywhere in minutes and receive $100 when you make your first deposit. All banking services provided by banking partner Evolve Bank and Trust."   Growth-accelerating products for startups, ecommerce stores, angel investors, & more. Visit https://mercury.com/storyofabrand 

The Memory Palace is a proud member of Radiotopia from PRX. Radiotopia is a collective of independently owned and operated podcasts that's a part of PRX, a not-for-profit public media company. If you'd like to directly support this show and independent media, you can make a donation at Radiotopia.fm/donate. A note on notes: We'd much rather you just went into each episode of The Memory Palace cold. And just let the story take you where it well. So, we don't suggest looking into the show notes first. Music Honesty by Thrupence El Noi de la Mare, Eldegard by Lofoten Cello Duo 2400 by Martyn Hyne White Light by Chihei Hatekeyama Valse Efter Valle I Lybe by Lofoten Cello Duo Notes There's obviously nearly-infinite amounts to read about Jane Addams. I found Citizen: Jane Addams and the Struggle for Democracy by Louise Knight particularly useful.  

Dr Bill Nelson speaks with Louise Knight, the Director of the Harry J. Duffey Family, Patient and Family Services Program, and Reverend Rhonda Cooper, our Cancer Center Chaplin, about the social services available to patients and care providers at the Johns Hopkins Kimmel Cancer Center.

Robin's commentaries take on both the Federal Reserve and the UN. Guests include Congresswoman Eleanor Holmes Norton on DC dysfunction; Zerlina Maxwell on rape culture and gun culture; historian Louise Knight, and Women Moving Millions CEO Jacki Zehner. Plus, Verbal Karate.

Even though I like to say boomers are "reinventing the spirit and style of aging," some of our notable foremothers felt the same way we do now. One remarkable woman, Jane Addams, wrote an essay on aging entitled "Need a Woman Over Fifty Feel Old?" Published in October of 1914, Ms. Addams used the piece to express the same sentiments felt by many of us today. Ms. Addams was a revolutionary trendsetter and age did not slow her down in the slightest. So tune in, learn all about her and her fascinating life from Louise Knight, author of Jane Addams: Spirit in Action. This remarkable woman truly did celebrate the feisty side of fifty!

Visit with Louise Knight, author of Jane Addams: Spirit In Action. Around a century ago Jane Addams stood at the head of the major peace & justice efforts of her day.

Are we in a recession? UK businesses discuss with UKFast UKFast hosts discussions with the UK's leading entrepreneurs, asking the controversial question "Was it a recession for you?" The UKFast Round Tables aim to unite business leaders to dispense advice for other companies looking to manage their own success, and to tackle varying and sometimes difficult themes and issues, like the worldwide 2009 recession. Bringing together six of the North West's best business brains, the first of UKFast’s bi-monthly forums tackled the entrepreneur’s view of the recession. Focusing on how online marketing has enabled companies to generate profit in spite of the economic downturn, the business forum identified employee engagement and aligning staff as a key aspect for surviving the recession. In accordance with research completed by the Chartered Management Institute in 2009, encouraging employees to realise their full potential was regarded as an essential task to enhance innovation during the economic downturn.

Are we in a recession? UK businesses discuss with UKFast. UKFast hosts discussions with the UK's leading entrepreneurs, asking the controversial question "Was it a recession for you?" Bringing together six of the North West's best business brains, the first of UKFast’s bi-monthly forums tackled the entrepreneur’s view of the recession. Focusing on how online marketing has enabled companies to generate profit in spite of the economic downturn, the business forum identified employee engagement and aligning staff as a key aspect for surviving the recession. In accordance with research completed by the Chartered Management Institute in 2009, encouraging employees to realise their full potential was regarded as an essential task to enhance innovation during the economic downturn.