Podcasts about Figure

This week Brian Dombrowski is back on the podcast, and we spend a lot of time talking about what actually happens after the plans fall apart—which, if you hunt long enough, is most of the time. We get into his season bouncing between Wisconsin and Illinois, the reality of hunting pressured ground, and why mature bucks have a way of simply disappearing when you think you've got them figured out. We also dig into the growing role of technology—from trail cameras to drone recovery—and where that line sits between being helpful and changing the hunt altogether. More than anything, this conversation is about adapting in real time… learning terrain instead of fighting it… and accepting that success usually comes from covering ground, paying attention to historical sign, and sticking with the process long after confidence starts to fade. WHAT TO EXPECT FROM PODCAST 482 rian wrapped up a strong season, including multiple successful hunts across Wisconsin and Illinois. The guys discuss using a drone for deer recovery and where technology fits ethically in modern hunting. Hunting thick cover highlights how mature bucks can disappear even when you're doing everything right. Scouting, historical sign, and terrain understanding remain the foundation for finding older deer. Rising hunting pressure and out-of-state traffic are changing how deer — and hunters — behave. Trail cameras and data help, but success still comes down to prediction, patience, and experience. The episode reinforces that shared stories, hard lessons, and community are what keep hunting meaningful.  SHOW NOTES AND LINKS: —Truth From The Stand Merch —Check out Tactacam Reveal cell cameras — Save 15% on Hawke Optics code TFTS15  —Save 20% on ASIO GEAR code TRUTH20 —Check out Spartan Forge to map your hunt  —Save on Lathrop And Sons non-typical insoles code TRUTH10 —Check out Faceoff E-Bikes —Waypoint TV Learn more about your ad choices. Visit megaphone.fm/adchoices

Life doesn't come with instructions. There's no manual, no perfect roadmap, no moment when everything suddenly clicks. No one has it figured out.In this video, Eddie shares a powerful reminder for anyone feeling lost, behind, uncertain, or pressured to “have it together.” The truth? Life is trial and error. It's learning as you go. It's trusting your intuition when the path isn't clear.Stop waiting for permission. Stop talking yourself out of what you already know. Build your own path. Take the risk. Make a mistake. Learn. Adjust. Grow.Personal growth doesn't come from having answers; it comes from moving forward anyway.Trust yourself. Go anyway. Figure it out in motion.More from Eddie Pinero:Monday Motivation Newsletter: https://www.eddiepinero.com/newsletterYour World Within Podcast: https://yourworldwithin.libsyn.com/Stream these tracks on Spotify - https://spoti.fi/2BLf6pBInstagram - @your_world_within and @IamEddiePineroTikTok - your_world_withinFacebook - https://www.facebook.com/YourworldwithinTwitter - https://www.twitter.com/IamEddiePineroBusiness Inquiries - http://www.yourworldwithin.com/contact#liveinspired #yourworldwithin #motivation

This week, Emily sits down with Alexandria Gilleo, a celebrity makeup artist and wellness entrepreneur who has worked with icons like Sue Bird, Ali Krieger, and Breanna Stewart. Alex shares the story of her sudden health crisis—a diagnosis of endometriosis that nearly led to emergency surgery on leading up to a what was supposed to be an epic trip to the Paris Olympics. The conversation explores how Alex navigates the high-pressures of her work with balance living in th Hudson Valley. She details her #hurdlemoment following the loss of her father, which served as the catalyst for her deep dive into holistic wellness. IN THIS EPISODE The "Sue Bird Method" of varying glam levels. Alex's non-negotiable morning and night rituals, featuring red light therapy and classical music. The power of manifestation and "execution boards." Why skin prep is the most important part of a long-lasting look. The evolving synergy between beauty and women's sports. QUOTABLE MOMENTS "I really try to sit down with them and look at their face and see what is going to help with making them feel the most beautiful, confident person on the field, off the field, on the court, whatever it is." "I feel like this generation of athletes understands that beauty can be utilized as a tool. Makeup is not necessarily a mask ... it’s more about amplifying the look and showing the world every side of who they are." "In order to get what it is that you want, you have to act like you already have it. You have to own it and be so confident with it." "Everything is figure-outable. There is always light at the end of the tunnel. No matter how dark, how lonely, how sad, how heartbreaking something can feel, it's always going to get better." SOCIAL@alexgill@emilyabbate@iheartwomenssports JOIN: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Daily Hurdle IG Channel⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ SIGN UP: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Weekly Hurdle Newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ASK ME A QUESTION: Email hello@hurdle.us to with your questions! Emily answers them every Friday on the show. Listen to Hurdle with Emily Abbate on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.See omnystudio.com/listener for privacy information.

What's the movie where the autistic dude smacks himself when shit gets loud? Do you Google exactly that? We ain't gonna find an answer lol Now let's figure out how these bands got their names, Wang Chung is two white dudes, WTF? Headlines

The mainstream media is up to their old trick again, portraying the recently deceased Ayatollah as a Santa Claus Like figure. Plus, Howie takes calls on the war with Iran.  Visit the Howie Carr Radio Network website to access columns, podcasts, and other exclusive content.

This is the Wholesale Hotline Podcast (Brent Daniels Show Edition), the best 120 minutes in wholesaling education -- live with Brent Daniels.Show notes -- in this episode we'll cover:Brent answers your questions live.Knowledge from Brent and some of the best wholesalers in the industry.The most important news affecting the wholesaling industry.Your weekly dose of wholesaling motivation.Interviews with industry experts and successful wholesaler.Please give us a rating and let us know how we are doing!➖➖➖➖➖➖➖➖➖➖➖➖➖➖➖☎️ Welcome to Wholesale Hotline & TTP Breakout

Mantha Camacho is the heart, mind, and soul behind EdtechEars. With an M.Ed. and over 20 years and counting as a proud educator and Special Education teacher, she knows exactly how to make tech work for every learner. Mantha's passion shines through her work as a former Teaching and Learning Coordinator for Kami, where she loved connecting with educators across the U.S. and internationally. She specializes in sharing practical, joyful training that empowers teachers to bring innovative solutions to their classrooms worldwide. ______________________________________________________________________ The Edupreneur: Your Blueprint To Jumpstart And Scale Your Education BusinessYou've spent years in the classroom, leading PD, designing curriculum, and transforming how students learn. Now, it's time to leverage that experience and build something for yourself. The Edupreneur isn't just another book; it's the playbook for educators who want to take their knowledge beyond the school walls and into a thriving business.I wrote this book because I've been where you are. I know what it's like to have the skills, the passion, and the drive but not know where to start. I break it all down: the mindset shifts, the business models, the pricing strategies, and the branding moves that will help you position yourself as a leader in this space.Inside, you'll learn how to:✅ Turn your expertise into income streams, without feeling like a sellout✅ Build a personal brand that commands respect (and top dollar)✅ Market your work in a way that feels natural and impactful✅ Navigate the business side of edupreneurship, from pricing to partnershipsWhether you want to consult, create courses, write books, or launch a podcast, this book will help you get there. Stop waiting for permission. Start building your own table.Grab your copy today and take control of your future.Buy it from EduMatch Publishing https://edumatch-publishing.myshopify.com/collections/new-releases/products/the-edupreneur-by-dr-will

Alisa Sparks is the Founder and CEO of Linden Creek, a luxury interior design and homestaging franchise built around elevated living and meaningful design. She also leads theLinden Creek Shoppe, an online destination for curated décor and furnishings, along withArchd, an inventory management and CRM platform created to support the home stagingand interior design community. With a background shaped by entrepreneurship, family life,and a love of travel and thoughtful interiors, Alisa brings a warm, creative perspective toboth her work and the communities she serves.Visit Alisa Sparks' Website: www.linden-creek.comInstagram: @lindencreek_ Instagram: @Alisa_Sparks_ LinkedIn (Company): linkedin.com/linden-creekLinkedIn (Alisa Sparks): linkedin.com/in/alisasparkslc/ Youtube: youtube.com/@LindenCreek

When she was little, her grandmother told her she had ESP.She didn't think much of it. Years later—after two battles with cancer and more than one brush with death—she began to wonder if some people simply stand closer to the veil than others.A radio that turned on by itself. A sinister laugh in an empty house. Footsteps when no one was home. A dark mass at the foot of her bed that moved when she commanded it to leave. A brother who never entered the room she saw him in. And finally, a house where something seemed to prefer standing in doorways… watching.She doesn't consider herself overly sensitive. She doesn't jump to conclusions. But after enough moments that refuse to explain themselves, denial starts to feel less logical than possibility.#ESPExperiences #ShadowFigure #ParanormalEncounters #DoorwayApparition #NearDeathConnection #HauntedHome #UnexplainedActivity #SpiritualSensitivity #GhostStories #RealGhostStories Love real ghost stories? Want even more?Become a supporter and unlock exclusive extras, ad-free episodes, and advanced access:

#799 What do you get when you mix a former Tesla sales star, a pandemic-era pivot, and a beat-up school bus turned boho lounge-on-wheels? You get Toasted Tours — a uniquely personal, wildly creative wine tour business built from the ground up by entrepreneur Kevin Throop! In this episode hosted by Kirsten Tyrell, Kevin shares how he walked away from the corporate grind to create a business on his own terms, starting with nothing but grit, a stimulus check, and a bold idea. From converting buses and 18-wheelers into Instagram-worthy tour experiences to navigating California's intense regulations, Kevin breaks down the real behind-the-scenes of building a standout business in a saturated industry — and why being yourself might just be your greatest business asset! (Original Air Date - 7/2/25) What we discuss with Kevin: + Tesla layoffs spark pivot + $3K school-bus makeover + Faith-fueled pandemic launch + Minimum research, max authenticity + Outrageous 18-wheeler tour idea + Social media wins first bookings + Scaling to four custom vehicles + Self-trust over imitation Thank you, Kevin! Check out Toasted Tours at ⁠⁠ToastedTours.com⁠⁠. Follow Kevin on ⁠⁠Instagram⁠⁠. Watch the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠video podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of this episode! To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

How do you go from the classroom to building a 7-figure consulting business?In this episode of the WillPower Podcast, I sit down with Dr. Erica Jordan Thomas, CEO of 7 Figure Educator, a business development company that is shifting power in education by helping educators build scalable, profitable consulting businesses.Dr. Erica is on a mission to equip teachers, administrators, and education leaders with the tools to turn their expertise into high-impact, high-income consulting brands. Instead of being limited by school systems, she's helping educators reclaim ownership, increase their income, and expand their influence.She has her own book coming out on June 16th, 2026. You can pre-order here: www.7febook.comWLPWR Podcast Website: willpowerpodcast.orgGet your copy of Rick Segal's book, The Heart of It here: https://amplifypublishinggroup.com/product/nonfiction/business-and-finance/entrepreneurship/the-heart-of-it/Read Rick Segal's blog: https://impactinvestorsegal.com/blog

A mysterious figure in a wide-brimmed hat and trench coat has been appearing in bedrooms across the world for centuries — and scientists are uncovering disturbing patterns in who sees him and why.*No AI Voices Are Used In The Narration Of This Podcast*Take the Weird Darkness Survey: https://take.supersurvey.com/QGZCRXPVSIN THIS EPISODE: Thousands of people across dozens of countries have reported waking paralyzed in the night, staring at the same featureless figure in a wide-brimmed hat standing in the corner of their room. The trail of documented evidence behind who he is — and where he came from — runs through classified government files, unexplained refugee deaths, and a common allergy medication sold at every pharmacy in America. (The Hat Man: Why Thousands See The Same Ominous Figure In Their Bedrooms) *** Scientists are strapping heart rate monitors on haunted house visitors, equipping them with skin conductance sensors, and running them through chainsaw-wielding pig-men in abandoned factories — and what they're finding about why humans deliberately seek out terror is reshaping how we understand fear, anxiety, therapy, and the human brain itself. Turns out the people walking voluntarily into the dark may be onto something the rest of us haven't figured out yet. (Fear For Fun: What Scientists Are Learning Inside America's Haunted Houses)CHAPTERS & TIME STAMPS (All Times Approximate)…00:00:00.000 = Short Announcement00:00:20.531 = The Foreboding00:02:19.899 = Show Open00:04:08.301 = The Hat Man00:27:25.805 = Fear For Fun, Part One ***00:42:12.608 = Fear For Fun, Part Two ***00:59:36.509 = Show Close*** = Begins immediately after inserted ad breakHELPFUL LINKS & RESOURCES…https://WeirdDarkness.com/STORE = Tees, Mugs, Socks, Hoodies, Totes, Hats, Kidswear & Morehttps://WeirdDarkness.com/HOPE = Hope For Depression or Thoughts of Self-Harmhttps://WeirdDarkness.com/NEWSLETTER = In-Depth Articles, Memes, Weird DarkNEWS, Videos & Morehttps://WeirdDarkness.com/AUDIOBOOKS = FREE Audiobooks Narrated By Darren Marlar SOURCES and RESOURCES:THE HAT MAN: Why Thousands See the Same Shadow Figure in Their Bedrooms: https://weirddarkness.com/hat-man-shadow-person-science/FEAR FOR FUN: What Scientists Are Learning Inside America's Haunted Houses: https://weirddarkness.com/haunted-house-fear-science/=====(Over time links may become invalid, disappear, or have different content. I always make sure to give authors credit for the material I use whenever possible. If I somehow overlooked doing so for a story, or if a credit is incorrect, please let me know and I will rectify it in these show notes immediately. Some links included above may benefit me financially through qualifying purchases.)= = = = ="I have come into the world as a light, so that no one who believes in me should stay in darkness." — John 12:46= = = = =WeirdDarkness® is a registered trademark. Copyright ©2026, Weird Darkness.=====Originally aired: February 27, 2026EPISODE PAGE (includes sources): https://weirddarkness.com/HatManABOUT WEIRD DARKNESS: #WeirdDarkness is a true crime and paranormal podcast narrated by professional award-winning voice actor, Darren Marlar. Seven days per week, Weird Darkness focuses on all things strange and macabre such as haunted locations, unsolved mysteries, true ghost stories, supernatural manifestations, urban legends, unsolved or cold cases, conspiracy theories, and more. Weird Darkness has been named one of the “20 Best Storytellers in Podcasting” by Podcast Business Journal. Listeners have described the show as a blend of “Coast to Coast AM”, “The Twilight Zone”, “Unsolved Mysteries”, and “In Search Of”.DISCLAIMER: Stories and content in Weird Darkness can be disturbing for some listeners and intended for mature audiences only. Parental discretion is strongly advised.

Despite earlier denials, the world economic chief steps down and Bill Gates admits to part of the email about Russian women. Meanwhile, the Miami Herald exposes Epstein's infiltration of the justice system. Dina Doll reports. Qualia: Take control of your cellular health today. Go to https://qualialife.com/misstrial and save 15% to experience the science of feeling younger. Visit https://meidasplus.com for more! Remember to subscribe to ALL the MeidasTouch Network Podcasts: MeidasTouch: https://www.meidastouch.com/tag/meidastouch-podcast Legal AF: https://www.meidastouch.com/tag/legal-af MissTrial: https://meidasnews.com/tag/miss-trial The PoliticsGirl Podcast: https://www.meidastouch.com/tag/the-politicsgirl-podcast Cult Conversations: The Influence Continuum with Dr. Steve Hassan: https://www.meidastouch.com/tag/the-influence-continuum-with-dr-steven-hassan The Weekend Show: https://www.meidastouch.com/tag/the-weekend-show Majority 54: https://www.meidastouch.com/tag/majority-54 On Democracy with FP Wellman: https://www.meidastouch.com/tag/on-democracy-with-fpwellman Uncovered: https://www.meidastouch.com/tag/maga-uncovered

Tracklist and more info: https://www.bestdrumandbass.com/podcast582/We are back with another huge episode! Not only are we still pushing the brand new CROO EP that is climbing up the charts today (almost to top 50!), but PashaRav is in the guest mix to celebrate the brand new Paperfunk release that we are both a part of that dropped today. So lock it in, and lets rock it out!Subscribe to the podcast: bestdnb.com/podcast  Croo - Juice EP [OUT NOW on Abducted LTD]Download / Stream: bestdrumandbass.com/altd135/Supported by: Neonlight, MNDSCP, Figure, Bad Ace, Contam, Stonx, Manta, Klone, Akrom, Nuvertal, Drone, Nox, Subconscious BSC, MYGR, Michael Paino, Critical Control Point, Ollie Duracell, fibednb, Psidream, Stonerice, Johannes Soppa, Sinuous Recordings, Affirmation, Impex, Hijk, Malasuerte, Korax, Drbblz, BassDrive.com, Lennart Hoffmann, Diode, Crackindomes, Dip Vertigo, Bytecode, dela Moon, Pish Posh, Metric, ESKR, Insom, Scout 22, Tschul, Bons, The d34d b34t, 360 Degrees, CRS, X.morph, Autopsy, The Smell of Males, 9thwave, MV, J. Augustus, AL SEEN, ARI-ON, Needlenose, Lee UHF, Gigan and more!

Lesley Logan challenges the way menopause is often framed, reminding listeners that it was never meant to be a decline. She reflects on how history rewrote the role of powerful women and why that still matters today, with 1.2 billion women entering menopause worldwide. She also celebrates a listener win rooted in community building and shares why creating space in your schedule is essential to staying present and avoiding burnout. This episode is a reminder to advocate for your health and trust the wisdom you already carry.If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co .And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe.In this episode you will learn about:Reclaiming menopause as a spiritual rising rather than a decline.How historical narratives were used to silence powerful older women.Why advocating for your health matters during menopause.Creating community and overcoming scheduling conflicts.Creating space supports the person you are becoming.Episode References/Links:Womb Wisdom with Shavita - https://beitpod.com/wombwisdomShe Caused a Riot by Hannah Jewell – https://a.co/d/aznJTHoEp. 637 Burnout Episode Special 1 - https://beitpod.com/ep637Ep. 638 Burnout Episode Special 2 - https://beitpod.com/ep638Ep. 640 Self-Love Episode Special 1 - https://beitpod.com/ep640Ep. 644 Self-Love Episode Special 2 - https://beitpod.com/ep644Submit your wins or questions - https://beitpod.com/questions If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast https://lesleylogan.co/podcast/. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co mailto:beit@lesleylogan.co. And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe https://lesleylogan.co/podcast/#follow-subscribe-free. If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox. https://lovethepodcast.com/BITYSIDEALS! DEALS! DEALS! DEALS! https://onlinepilatesclasses.com/memberships/perks/#equipmentCheck out all our Preferred Vendors & Special Deals from Clair Sparrow, Sensate, Lyfefuel BeeKeeper's Naturals, Sauna Space, HigherDose, AG1 and ToeSox https://onlinepilatesclasses.com/memberships/perks/#equipmentBe in the know with all the workshops at OPC https://workshops.onlinepilatesclasses.com/lp-workshop-waitlistBe It Till You See It Podcast Survey https://pod.lesleylogan.co/be-it-podcasts-surveyBe a part of Lesley's Pilates Mentorship https://lesleylogan.co/elevate/FREE Ditching Busy Webinar https://ditchingbusy.com/Resources:Watch the Be It Till You See It podcast on YouTube! https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gLesley Logan website https://lesleylogan.co/Be It Till You See It Podcast https://lesleylogan.co/podcast/Online Pilates Classes by Lesley Logan https://onlinepilatesclasses.com/Online Pilates Classes by Lesley Logan on YouTube https://www.youtube.com/channel/UCjogqXLnfyhS5VlU4rdzlnQProfitable Pilates https://profitablepilates.com/about/Follow Us on Social Media:Instagram https://www.instagram.com/lesley.logan/The Be It Till You See It Podcast YouTube channel https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gFacebook https://www.facebook.com/llogan.pilatesLinkedIn https://www.linkedin.com/in/lesley-logan/The OPC YouTube Channel https://www.youtube.com/@OnlinePilatesClasses Episode Transcript:Lesley Logan 0:00  It's Fuck Yeah Friday. Lesley Logan 0:01  Fuck yeah.Lesley Logan 0:02  Get ready for some wins. Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started. Lesley Logan 0:48  Hello, Be It babe. How are you? Oh my gosh, we're here end of the month. What a way that could be a celebration. You made it. You didn't give up. You're listening to this podcast, which is a win for me, so as a win for you. No seriously, but thank you for being here. Thank you for listening to the Be It Pod all these years. Oh, my goodness. I really hope this, this serves you, it would, and if it does, please tell me in a review that'd be so great. Send your wins in to the beitpod.com/questions also send your questions in that you would like Brad and I to you know, answer for you and support you. It could be anything. Lesley Logan 1:23  So this blew my mind. Made me pissed off and but like, in a fired up way, and I think, like, that's what we need to be. I know we have a few good men who listen to this podcast. Hello. Thank you so much. But, and you are part of this as well. We actually need to take this all back. And so this inspiration came from womb_wisdom_with_shavita, and it's a carousel post, and she was like, menopause wasn't a decline, it was colonized. So before patriarchy, the menopausal woman was the Oracle. She was the healer, she was the memory keeper, the voice of the village, she held the kind of wisdom you cannot buy, silence or control. So they feared her. When the witch hunts began they weren't just killing women, they were erasing the power of menopause itself. A woman who no longer bleeds cannot be controlled. She doesn't fear pregnancy, she doesn't fear judgment, she doesn't bend to the rules of a world she already sees through. She becomes dangerous to the system, so they burned her, they silenced her, they rewrote her story, and in that smoke, they replaced the Oracle with the diagnoses. Menopause became decline, drying up, the end, a medical problem instead of a spiritual rising. And this was no accident. The system knew, if they get to the women, they get to the womb. If they get to the womb, they silence the elders. If they silence the elders, the children will forget. When the children forget, the whole world becomes easy to control, and this is how they shape generations of women to fear aging, fear institution, fear their own power. This is how the world forgot the truth of the Oracle years. But the turning has begun. 1.2 billion women are now entering menopause, 1.2 billion. And the same threshold they try to destroy it. This is a planetary shift, 1.2 billion voices rising. 1.2 billion nervous system waking up, 1.2 billion wombs remembering the system doesn't stand a chance. The only question now is, will we use the voices women were burned for? Or will we stay silent? We already know the answer. So I am really obsessed with this, because I do, look, obviously, as you go through menopause, there's all these different symptoms that happen through your body, and I think it's so important that you educate yourself before as much as you can, and then during, and advocate for yourself, because there are tools that are out there to support you through this. And as we know, as I know from the women who are older than me, who've gone through it like it is beautiful on the other side. So we got to go through this. But also, what are we going through it for? And if it is not to make sure that the people younger than us do not understand, like if it's not to make sure the people younger than us understand how freaking powerful they are, and all the options that are out there, then, you know, what is the point? So there's another book that this post reminds me of. It's called, She Caused A Riot. And I'm so sorry I don't have the author's name on top of my head. She Caused A Riot. So interesting because I was reading the book, and I was, like a lot of women leaders, like, thousands of years ago, what's going on, like in the, you know, all these different times, BC, and it's all these women leaders, and also there's none, none. And it just was like, oh, it's because they changed the history, you know, and so we can take it back, and I think we need to do and so being it until you see it doesn't have to be that you become like some sort of political figure in your world, but it can be that you become, maybe you're the voice in your community that's reminding women of how powerful they are, and reminding the men around us that like the patriarch, isn't good for them either. It's not good for anybody, right? So you know, when people have to fall into a role, it's not good. So anyways, all right, that's your inspiration for that today. Lesley Logan 5:06  Now let's go to your wins that you sent in. This one is from MelissaYNagai. I'm running a mat class. She's she's from Canada. She sells OPC flash cards in Canada. She's also an Agency OPC member. I was running mat class this weekend where my for my teacher trainees to observe, and it filled up in a day, actually over filling as I made a mistake on my schedule, but we will make it work. I decided to run a monthly session for teachers. I'm calling it core connections for Pilates teachers. It's open to six people, and I have four signed up, plus several others are interested. But timing doesn't work. Humongous. First of all, way to create community, Melissa, it's not easy, and when you first start it like the timing never works for people. People say they want things, and then it's like the timing never works. You've quickly find out, like there's no time that it will work, but eventually they make it work because they want to be near what you're creating. So just keep going with that. I'm so stoked for you. And I love when we make a mistake and it overfills and we go, oh, actually, I could do it with six people. I could do with five. Sometimes these mistakes are like these little, happy, magical accidents. So way to go, to put yourself out there. Way to just continue to show up each and every day for you and the people that you believe in the impact you want to make on this world. It's inspiring. And thank you for sharing with us. Lesley Logan 6:19  All right. My win. So my win is, I've had this one before, I'm sharing it again, because I'm constantly, like, proud of what we do. So each and every year I decide, like, okay, I need more time here. I need more space here. I need to be more ahead here. And then I've told you guys, like, sometimes you realize, like, one of the examples is in November of 2024 I got sick, and so then I got behind for November in early 2025 so my illness in November caused a domino effect of things not being done on time in early 2025 and there was a scramble. So then, you know, obviously, my assistant and I went to the drawing board. How can we even get more ahead? So in case something happens, we're not rushing. Of course, in November of 2025, I was still, still getting everything done, just right before we left, and that's okay, like things happen. In fact, what I'm recording right now is a re record, so I would actually have a little bit more time today, but this is a re record, because mercury retrograde. That being said, I got better at noticing how much more time I wanted to have on certain projects so they weren't rushed. And I can sit here today and celebrate that I got to be super present for multiple visitors in February. Multiple. My slingshot bestie, a podcast guest, slash we coached for a really long time. We've had so many people coming through these doors in February, it almost felt like I should take another month off. And because of how far ahead we got ourselves for the beginning of 2026 last year in 2025, I was able to be present. And I just want to say, like, if you are feeling overwhelmed, near burnout. One, take some breaks. You need to and you need to figure out what fills your cup. Listen to the burnout episodes. Listen to our self love episodes, listen to our habit episodes. Two, two, very important. You may have to get behind to get ahead, but I highly recommend that you figure out a way to create more space in your life and not be so to the wire on things, and that is as an ADHD person who loves to procrastinate like lives off it like says, I used to be proud of the papers I would write the night before. Yes, I wrote a 48-page paper the two days before it was due, and I got a B plus. And he said I would have gotten an A had I written it three days before, because I probably would have time to read it. That all being said, at some point you have to give yourself space, just you're not running on that adrenaline all the time. And so my win is that I have, each and every year, created more and more space for the following year for the person I'm going to become. And I'm continuing to look at how I'm doing that this year for next year already, even though it's February. So there's my win. Lesley Logan 9:03  All right, your mantra for the week. Oh, this is a good one. I take care of my body. I take care of my body. I take care of my body. I take care of my body. Of course you do, babe. Let's go take care of that body and have an amazing day. Be It Till You See It. Lesley Logan 9:21  That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network. If you want to leave us a message or a question that we might read on another episode, you can text us at +1-310-905-5534 or send a DM on Instagram @BeItPod.Brad Crowell 10:03  It's written, filmed, and recorded by your host, Lesley Logan, and me, Brad Crowell.Lesley Logan 10:08  It is transcribed, produced and edited by the epic team at Disenyo.co.Brad Crowell 10:12  Our theme music is by Ali at Apex Production Music and our branding by designer and artist, Gianfranco Cioffi.Lesley Logan 10:19  Special thanks to Melissa Solomon for creating our visuals.Brad Crowell 10:23  Also to Angelina Herico for adding all of our content to our website. And finally to Meridith Root for keeping us all on point and on time.Support this podcast at — https://redcircle.com/be-it-till-you-see-it/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

I get this question all the time. What would I do if I had to build a personal brand from scratch in one year? In today's episode, I'm sharing the seven habits that would catapult my personal brand to seven figures if I had just one year to start from scratch. I'll walk you through what I believe it takes to build an authentic, profitable brand. While I've built multiple brands over the years, one thing remains constant: consistency. The habits I'm about to share are the exact actions I've taken to shift my mindset, grow my visibility, and keep my audience engaged. These habits will help you become the person you need to be to stand confidently in front of your audience and grow a personal brand in a way that feels like second nature. If you're serious about growth, start putting these into action today. Listen to the full episode to learn how you can start making progress toward your personal or business branding goals. "The only way you get good at doing the thing you're afraid to do is by doing the thing you're afraid to do." ~ Jen Gottlieb In This Episode: - Habit #1: Posting three pieces of content daily - Habit #2: Building relationships with collaborators - Habit #3: Practicing messaging through wonder walks - Habit #4: Doing live streams to boost confidence - Habit #5: Studying people who have built successful personal brands - Habit #6: Putting yourself in new rooms to network - Habit #7: Doing one terrifying thing every day to build courage Where to find me: IG: https://www.instagram.com/jen_gottlieb/    TikTok: https://www.tiktok.com/@jen_gottlieb     Facebook: https://www.facebook.com/Jenleahgottlieb    Website: https://jengottlieb.com/    My business: https://www.superconnectormedia.com/     YouTube: https://www.youtube.com/@jen_gottlieb

(1) J&J try to figure out how the Tigers are finding out ways to lose? (2) Memphis callers LIVE and the Penny Convo is hot on 92.9 with J&J

In this week's Roundup, we start with a discussion on Figure's and Nvidia's quarterly results, choppy digital asset markets, Circle's 45% post-earnings move, and cost reductions at Block. From there, we zoom out to the AI and compute stack, including Anthropic's stance on AI safeguards and a potentially landmark 6-gigawatt AI infrastructure deal between AMD and Meta. We close with our Chart of the Week, Why Inference Workloads Could Account for as Much as 40% of Global Data-Center Demand by 2030, and what this may mean for investors.  Remember to Stay Current!  To learn more, visit us on the web at https://www.morgancreekcap.com/morgan-creek-digital/. To speak to a team member or sign up for additional content, please email mcdigital@morgancreekcap.com  Legal Disclaimer  This podcast is for informational purposes only and should not be construed as investment advice or a solicitation for the sale of any security, advisory, or other service. Investments related to the themes and ideas discussed may be owned by funds managed by the host and podcast guests. Any conflicts mentioned by the host are subject to change. Listeners should consult their personal financial advisors before making any investment decisions. 

Send a textThe quiet before a three-foot putt feels a lot like the hush before a quadruple jump—or the breath you take when a headline tries to hijack your day. We open on Jacob Bridgman's breakthrough at Riviera and live inside that moment where hands go numb, galleries roar, and a life can tilt on a three-and-a-half-foot stroke. What does it take to close when the stakes stretch beyond money to legacy, invitations, and the long arc of a season? We unpack the mechanics of staying present in a sport that's mostly waiting and only minutes of swinging, and why routines are the real armor against nerves.From the fairway to the rink, the pressure script repeats. Figure skating's leaps mirror Sunday golf: precision in a storm, the reset of what's possible as athletes push from triples to quads and pull the rest of the field forward. Alysa Liu's gold becomes a cultural pivot, proving that style, voice, and performance can fuse into something that expands what fans accept and celebrate. Then hockey dials up the drama—USA vs. Canada thrillers, sudden-death momentum shifts, and the elegant chaos of three-on-three overtime. Belief, preparation, and clean execution write the endings we remember.We don't stop at sports. A razor-edged satire takes aim at DHS, travel bottlenecks, and political own-goals to show how attention gets weaponized—and how quickly it backfires. And we close with UAPs, where testimony, technology, and slow-moving institutions collide in a cautious trickle of disclosure. Across every thread, the lesson holds: focus is not the silence of the world; it's the skill of moving through noise with purpose. If you loved the ride, tap follow, share this episode with a friend who geeks out on clutch moments, and leave a review to help others find the show.Spotify Apple podcastsAmazon Music all other streaming services

For the first time ever on The Mel Robbins Podcast, Mel is sitting down with a world-renowned dermatologist.  Whether you're dealing with acne, aging skin, redness, fine lines, or you're just overwhelmed and don't know what to do with the products that are clogging your bathroom drawers, this episode is for you.  If you're at a moment in your life where your skin is out of control, you don't look like yourself, and you don't feel like there's anything you can do, Dr. Shereene Idriss is going to assure you that there is absolutely always something you can do. And today, you're going to learn exactly what that is.  Today, Dr. Shereene Idriss, MD, one of the most trusted dermatologists in the world, is here with the science, the 3 specific steps, and the no-BS truth on what works… and what doesn't.  What helps your skin and what hurts it.  What's worth your money and what isn't.  In today's episode, you're going to learn the science-backed way to take care of your skin, boost confidence, and feel better from the inside out.  All of the questions Dr. Idriss' answers in this episode come directly from the listeners of this show.  If you have ever wondered:  Why am I getting acne as an adult, and what can I do about it? How do I get rid of my sagging jowls? What skincare should be thrown out immediately? How should I wash my face? What are the skincare ingredients that actually work? How do I take care of aging skin? She'll cover everything from collagen and sagging jowls to actives, acne, injectables, and how much money you should really be spending on skincare. And she doesn't just list problems - she gives you clear, practical solutions you've probably never heard before. In this episode, you'll learn:  -Why your skin can seem to “age overnight”  and the 2 specific ages when skin changes accelerate -The difference between Botox and filler, what each one does, and how to avoid the “overdone” look -Understand the 3 lifestyle habits that affect your skin health  -Deal with adult acne: why it happens, common triggers, and the first step to calm your skin down fast -Simplify skincare down to the 3 core categories every routine needs (and why that's enough) -Wash your face the right way (including what most people get wrong about water temperature) -Figure out whether you have “sensitive skin” or reactive skin  -Manage the emotional and psychological toll of skin issues and how to get out of the shame spiral If you put what she teaches you into practice, you'll stop guessing, stop wasting money, and start feeling confident in your skin again. For more resources related to today's episode, click here for the podcast episode page.   If you liked the episode, check out this one next with longevity expert Dr. Vonda Wright: Look, Feel, & Stay Young Forever: #1 Orthopedic Surgeon's Proven Protocol Connect with Mel:     Order Mel's new product, Pure Genius Protein Get Mel's newsletter, packed with tools, coaching, and inspiration. Get Mel's #1 bestselling book, The Let Them Theory Watch the episodes on YouTube Follow Mel on Instagram  The Mel Robbins Podcast Instagram Mel's TikTok  Subscribe to SiriusXM Podcasts+ to listen to new episodes ad-free Disclaimer Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Creativity isn't just for designers. It's a core business skill. This week on SUPERWOMEN, I sat down with Natalie Nixon, PhD, renowned creativity strategist, President of Figure 8 Thinking, and author of The Creativity Leap. We discuss why creativity is at the heart of successful business strategies and how it can transform the way companies lead, adapt, and innovate. Natalie shares her unique journey from academia to entrepreneurship and breaks down her Wonder-Rigor method for turning creative thinking into a strategic advantage. Prepare to rethink everything you thought you knew about innovation and leadership. Episode Guide: (00:00) Meet creativity strategist Natalie Nixon, PhD (05:39) How creativity drives innovation in business (07:42) The "What If, So What, Now What" framework (11:29) Why working with limited resources enhances creativity (14:46) How to revive creativity in larger organizations (27:54) The importance of hiring people with different skill sets Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of the Ecomm Breakthrough Podcast, host Josh Hadley explores the “hidden cost of growth” in e-commerce. Drawing from his own journey scaling to eight figures, Josh explains how business expansion often leads to overwhelming complexity, not more freedom. He introduces the “momentum matrix,” a framework based on the 80/20 rule, to help entrepreneurs focus on the most impactful products and sales channels. Josh shares actionable strategies for prioritizing efforts, reducing operational overload, and maintaining lifestyle goals while scaling, emphasizing that true freedom comes from systems and focus—not just hitting revenue milestones.Welcome to the Ecomm Breakthrough Podcast!

Vincent's Slava Rubin and Sacra's Jan-Erik Asplund discuss the emerging field of humanoid robotics, exploring the convergence of AI and robotics and the various use cases for these robots. They look at the key players in the industry and the future outlook for the sector.Presented by Augment, whose Collective funds are the easiest way to invest in the most popular private tech companies.

Send a textIn this Love & Marriage Fusion Hack episode of the FitBody Lifestyle Podcast, Kerryne and Torrey Henich join Greg and Jami to discuss what it truly means to show up for your partner with intention and confidence. The conversation centers on the importance of self-respect, personal responsibility, and understanding your role within a committed relationship.The episode explores why loving yourself is foundational to loving someone else, how purpose shapes partnership, and what it means to be fully present as a spouse—especially when supporting a partner with high-level ambitions. Grounded, honest, and practical, this fusion hack offers insight into strengthening connection by becoming a better version of yourself first.Kerryne Henich is an accomplished IFBB Bikini Professional, Olympian, and dedicated Fitbody Fusion Coach. Her competition journey began in 2008 in the Figure division, but after transitioning to Bikini in 2011, she earned her pro card at the 2015 NPC Jr National Championships and qualified for the Olympia in 2018. In 2023, Kerryne competed in the inaugural Masters Olympia in Romania, placing 4th, and is thrilled to be invited back for the 2025 Masters Olympia in Japan. As a wife, mom, bonus mom, and dog mom, Kerryne balances family life with her passion for coaching, inspiring athletes to reach their fullest potential through Fitbody Fusion. Her journey is a testament to perseverance, dedication, and the power of chasing your dreams—both on and off the stage.

The Sacramento Kings lose to the Houston Rockets 128-97In this episode of The Royal Report I discuss Nique Clifford stringing back to back good games together, the Kings debut of Patrick Baldwin Jr., and another injury to Keegan Murray.

The Business Case for Investing in Your Integrator For years, Megan Long told entrepreneurs that hiring a Second-In-Command wasn't a revenue-generating role, that it was a long game with slow ROI, and not to expect immediate financial benefits to the business. She was wrong.  New data from Second First's quarterly benchmarking reveals that companies investing in their operators and integrators are seeing an average of 28% revenue growth year over year, with a median growth of 10% and 25% reporting significant improvements in strategic alignment with their founder.  While she's not claiming causation, the correlation between investing in Seconds-In-Command and high growth is impossible to ignore. Together you'll break down the four reasons why Megan thinks this is true.  You'll hear all about: 00:29 - Introduction: The exciting data on what high-growth businesses (30%+ YoY) have in common 00:58 - The big reveal: Companies that invest in their second-in-command are growing significantly 01:27 - Important disclaimer: Not claiming causation, but the correlation is hard to ignore 01:33 - The actual numbers from Second First's quarterly benchmarking data 01:43 - Member company results: 28% average revenue growth, 10% median growth year over year 02:24 - Additional finding: 25% reported significant improvement in strategic alignment with their entrepreneur 02:43 - Why investment in operators has real business impact beyond just the programs themselves 02:59 - Megan's confession: "I used to get this so wrong" - the revenue-generating role misconception 03:28 - Why it's important for second-in-commands to know there's data backing up self-investment 03:53 - Reason #1: Leadership Alignment - How peer communities help operators align better with founders 04:38 - Things feel less personal, communication improves, and operators stop guessing what CEOs want 04:59 - The expensive friction that happens when CEO and COO are even slightly misaligned 05:23 - When alignment improves, speed and traction pick up (actual dollar value) 05:28 - Reason #2: Exposure to Better Ways of Doing Things - Why this is Megan's favorite 05:50 - Real hot seat example: Member manually entering data into separate systems 07:04 - Why smart people miss obvious inefficiencies: being "snow blind" to inherited processes 07:57 - The power of eight operators from non-competing industries questioning your normal 08:33 - A great peer group forces you to ask: "Is this actually the best way?" 08:45 - Reason #3: Confirmation - Second-in-command decisions live in gray areas 09:06 - When you operate in a vacuum, self-doubt and second-guessing creep in 09:22 - The incredible value of hearing "Yes, we would approach it the same way" 10:11 - Real example: 200%+ annualized turnover and trusting your gut that something's wrong 11:01 - How confidence creates a ripple effect: faster decisions, better leadership 11:08 - Reason #4: Reducing Risk of Entrepreneur Burnout - The opposite scenario without investment 11:39 - Growth ceiling when entrepreneur becomes the answer to every question 12:05 - Study findings: Weak partnerships lead to early exits; strong partnerships keep founders committed 12:19 - The shift: From "I don't know what to do" to "Here are three solutions from my peer group" 12:57 - When entrepreneurs start saying "Go ask your peer group" - that's a resourced operator 13:30 - Breaking the "selfish" narrative around investing in yourself as an executive 14:00 - Proven ROI on business growth by investing in your second-in-command role 14:22 - Final message: You deserve the same investment your CEO gets, and you deserve people who get it   Rate, review & follow on Apple Podcasts Click Here to Listen! OR WATCH ON YOUTUBE If you haven't already done so, follow the podcast to make sure you never miss a value-packed episode. Links mentioned in the episode: Second First Membership Second First One-on-One Coaching Second First on Instagram Second First on LinkedIn Megan Long on LinkedIn

The Knicks are confusing everyone right now — themselves included. One night they dominate, the next they vanish. In this episode, I break down the inconsistencies, who's underperforming, and why it might be more about the players than Coach Brown. Are they just coasting until the playoffs, or is there a bigger issue brewing? Let's unpack what's really happening with this team.InstagramXKnicksNation Shop

Julia Carlson is an 8-figure entrepreneur, a top ranked financial advisor by Barron's and Forbes, author of Money Loves You and Let's Get You Fired, and speaker who's spent more than 25 years helping women build real wealth without burning themselves out in the process. She has built and scaled multiple companies, including a financial services firm, while raising a family. Today, Julia helps women entrepreneurs scale to 7 & 8 figures by firing themselves from the day-to-day and stepping into true CEO leadership to build businesses that create freedom, impact, and legacy. To give us insight into what that looks like in practice, this conversation will focus on the identity shift required to move from operator to visionary and why doing “more” stops working after 7 figures. Connect with Julia: www.thejuliacarlson.com www.instagram.com/thejuliacarlson www.linkedin.com/in/thejuliacarlson/ Loving our bonus content and want more Cubicle to CEO in your ears? Join us every Monday on our subscriber-only premium feed for case study–style interviews with successful entrepreneurs debriefing their real-time growth experiments and results. Subscribe to get insider access to what's actually been working for businesses in the last 3-18 months:  cubicletoceo.co/podcast If you enjoyed today's episode, please: Post a screenshot & key takeaway on your IG story and tag us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cubicletoceo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ so we can repost you. ⁠⁠⁠Subscribe to our premium feed for case-study style interviews every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

You know why copywriting is so fun? Once you understand the foundations, you unlock a superpower you have for the rest of your life. 

In today's episode, I'm pulling back the curtain on a conversation that completely solidified what it really takes to operate at the next level in business. There are clear patterns in how the most successful founders think, make decisions, and show up in their businesses. Once you recognize them, it becomes impossible to ignore where you might be holding yourself back. This conversation is less about tactics and more about the subtle shifts in identity and standards that change your trajectory. If you've been feeling the pull toward your next level, but you know it's going to require a different version of you, you're going to want to listen to this one.

Scott Dancy is the founder and CEO of Azuna, a fast-growing brand in the natural air freshener space. With a background in staffing, technology, and several entrepreneurial ventures, Scott started Azuna in Buffalo in 2019, scaling the business from hand-packaging orders to becoming the world's largest purchaser of tea tree oil and achieving significant success in both DTC and Amazon channels. In this episode of DTC Pod, Scott shares his journey of launching Azuna, from navigating supply chain challenges and product R&D to unlocking consistent growth and managing cash flow as order volumes soared. He covers the pivotal product decisions, strategies for boosting AOV, lessons from high-profile partnerships, and Azuna's approach to retail expansion. Scott also offers practical advice for founders on knowing their numbers, avoiding expensive mistakes, and building a team that's invested in the brand's success. Episode brought to you by Stord - 3PL for Commerce Episode brought to you by EMF Radar - Health Starts with EMF Safety in mind Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack. On this episode of DTC Pod, we cover: 1. Scott Dancy's entrepreneurial background and Azuna's origin story 2. Early-stage bootstrapping: packaging, fulfillment, and ad writing 3. Scaling operations: manufacturing, 3PLs, and hiring expert talent 4. Product and packaging strategy: sustainable materials, bundling, and raising AOV 5. Building a brand moat with proprietary tea tree oil sourcing 6. Subscription economics and customer retention strategies 7. Navigating cash flow, funding growth, and working with MCAs 8. Knowing key metrics: revenue, gross profit, AOV, and cash allocation 9. D2C vs Amazon vs retail channel strategy 10. In-house vs agency operations and pitfalls 11. Brand marketing and influencer partnerships 12. Lessons learned from sports and celebrity partnerships 13. Timing retail entry and optimizing product mix for channels 14. Importance of customer service and product quality 15. Entrepreneurial learnings: failures, details, and staying data-driven Timestamps 00:00 Scott Dancy's background and founding Azuna 03:05 The “aha moment”—tea tree oil product discovery 04:10 Early days of hand-packaging, first sales, COVID impact 05:36 Scaling up: building the team, manufacturing, growth in Buffalo 07:14 Transition to 3PL and challenges of scaling past $10M 08:10 Product development, bundling, and packaging strategy 10:05 Target audience and tea tree oil sourcing 13:41 Growth channels: Meta, Google, and influencer seeding 15:53 Subscription model economics and retention 19:03 Funding growth: inventory buys, cash flow, using Clearco 22:24 Data-driven decisions and knowing your numbers 26:25 Channel mix: Amazon, DTC, retail launch, pricing strategy 32:00 Learning from agency mistakes and shiny object syndrome 35:06 Retail timing, product mix, and learnings from entering stores 42:02 Brand partnerships: AKC, NFL, influencer marketing 46:44 Final lessons and what Scott would have done differently 47:50 Where to find Azuna and connect with Scott Show notes powered by Castmagic Past guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.   Additional episodes you might like: • #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth • #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content • #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views • #219 JT Barnett: The TikTok Masterclass For Brands • #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook • ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands ----- Have any questions about the show or topics you'd like us to explore further? Shoot us a DM; we'd love to hear from you. Want the weekly TL;DR of tips delivered to your mailbox? Check out our newsletter here. Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for Content Follow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTok Scott Dancy - CEO & Founder of AzunaBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

Wolf and Luke discuss the Phoenix Suns' offensive issues and if the Arizona Cardinals need to address the running back position this offseason.

Kurt Helin of NBC Sports joins Afternoon Drive on The Fan. He talks about James Harden's right thumb fracture, if the Pistons are real threats in the playoffs, Evan Mobley's stock around the league, and more.

What if the real reason you haven't scaled your practice isn't strategy… but capacity? In this episode, I'm covering the piece no one talks about in the seven-figure conversation: your energy. We can learn marketing. We can master systems. We can hire and scale. But if you don't have the time, space, and nervous system regulation to implement what you already know, you will stay stuck. I share the hard statistics around female entrepreneurs and therapists hitting major revenue milestones, and why doing what "everyone else" is doing simply won't get you there. I also walk you through the mindset shift that changed everything for me after a season of grief, burnout, and realizing I was living in the wrong story. I break down the practical and personal shifts that helped me expand my capacity. I'll challenge you to look at what you're holding outside of work, what you're doing out of obligation instead of alignment, and why managing your life like a seven-figure therapist has to happen before you become one. If you want to scale without sacrificing your health, relationships, or sanity, this is the episode that will change how you think about growth. Topics Covered in This Episode: 3:42 - The uncomfortable statistics that might just fuel your next level 7:15 - Why knowing "how" isn't your real problem 10:28 - The 48-hour exercise that exposes what's actually draining you 14:03 - The delegation shifts that buy back more time than you think 16:47 - What high-level female founders are doing behind closed doors 19:12 - The hidden ROI of protecting your health If this episode stirred something in you, I urge you to take action. Start the audit. Have the hard conversation. Trial the support. Decide you're no longer available for the version of success that costs you your well-being. And if this resonated, DM me and let me know what hit home - I'd love to hear what you're shifting as you step into your next level.   Resources Mentioned: Find out more about Alma here: helloalma.com/danielle Take 50% off your first 3 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle   Fill Up Therapists: $0-$60k   If you are needing more private pay clients in your practice in 2026, the Practice Accelerator is the perfect fit for you. Use the code ALLIN as a podcast listener to get $100 off at checkout.    Scale Up Therapists: $60-$200k+ Group practice owners, content creators and therapists scaling beyond 1-1.  Apply here for the next round of Scale Up Mastermind where I help therapists create additional revenue streams and scale to multi six and seven figures.

This week on Collecting Weekly, we're taking a closer look at the newly revealed Hot Toys Jack Sparrow from Pirates of the Caribbean! We'll break down the likeness to Johnny Depp, costume tailoring, signature accessories, and unique character details that bring this swashbuckling rogue to life. Is this the definitive Jack Sparrow for collectors? #HotToys #JackSparrow #PiratesOfTheCaribbean #HotToysJackSparrow #SixthScale #SixthScaleFigures #ActionFigures #CollectingWeekly #CWLive #FigureCollectors #ToyNews #moviecollectibles Want to support our show? Check us out on Patreon: http://patreon.com/collectingweekly​== Channel Memberships: https://www.youtube.com/channel/UCU01yk5tPw_JMZ6Tc8rs09w/join Buy a shirt here: https://bit.ly/3wVXAHh Want to chat with us outside of the show? Check us out on Facebook! https://bit.ly/3seiNsv If you like our video podcast and want to hear our full library of audio releases check us out on Apple Podcasts: https://apple.co/3uL64iE

The boys are crazy for those Olympian hunks on ice! After Adam revealed his deep knowledge of men's Olympic figure skating, we didn't really have a choice—it was time to get back in the lab to analyze some frosty hunks. Click here to support our scientific research (and get the rest of this episode) by joining our Patreon! We'll be back next week with a new episode of Advice Fight! Learn more about your ad choices. Visit megaphone.fm/adchoices

From line cook to 8-figure founder, Ellen Bennett turned $300 and a vision into Hedley & Bennett, a heritage kitchen brand. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Lesley Logan sits down with Brad Walsh, photographer and host of the Empowerography Podcast, to explore what it really means to be seen. Brad shares how his journey from corporate work into storytelling and photography led him to amplifying women's voices—and why resilience isn't just about getting back up, but about creating a path for someone else to follow. They talk about authenticity, body image, and the shift from a “me first” mindset to leading with service. This conversation is a grounded reminder that sharing your story can create impact—often in ways you don't expect. If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast https://lesleylogan.co/podcast/. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co mailto:beit@lesleylogan.co. And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe https://lesleylogan.co/podcast/#follow-subscribe-free.In this episode you will learn about:How his photography helped women see themselves in a new light.Using resilience as a permission slip for other women's strength.Realizing every body is beautiful regardless of the package.Shifting from a “me first” mindset toward service-driven work.Letting go of comparison by owning what makes your work unique.Episode References/Links:Empowerography Podcast - https://empowerographypodcast.comEmpowerography Podcast Email - https://www.empowerographypodcast@gmail.comEmpowerography Podcast Instagram - https://www.instagram.com/empowerographypodcastBrad Walsh LinkedIn - https://www.linkedin.com/in/bradwalsh70/Brad Walsh Facebook - https://www.facebook.com/brad.walsh.56/Empowerography Live Conference 2026 - https://www.facebook.com/share/p/1D7QAc3hFxGuest Bio:Brad Walsh is a podcast host/producer, photographer, a published #1 International Best-Selling Author and an International Speaker and who found himself wanting to inspire others during the pandemic. He birthed the idea of EMPOWEROGRAPHY, a Top 1.5% Globally Rated Podcast, a platform that highlights strong, inspirational, dynamic women who share their stories of success, triumph, resiliency and transformation. He had no idea that what started as a simple concept would take on a life of its own. He is excited to share this platform with you and continue to EMPOWER, ELEVATE and EDUCATE by amplifying the voices of women all over the world. He is so excited to share this platform with you and continue to EMPOWER, ELEVATE and EDUCATE by amplifying the voices of women all over the world. If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox. https://lovethepodcast.com/BITYSIDEALS! DEALS! DEALS! DEALS! https://onlinepilatesclasses.com/memberships/perks/#equipmentCheck out all our Preferred Vendors & Special Deals from Clair Sparrow, Sensate, Lyfefuel BeeKeeper's Naturals, Sauna Space, HigherDose, AG1 and ToeSox https://onlinepilatesclasses.com/memberships/perks/#equipmentBe in the know with all the workshops at OPC https://workshops.onlinepilatesclasses.com/lp-workshop-waitlistBe It Till You See It Podcast Survey https://pod.lesleylogan.co/be-it-podcasts-surveyBe a part of Lesley's Pilates Mentorship https://lesleylogan.co/elevate/FREE Ditching Busy Webinar https://ditchingbusy.com/Resources:Watch the Be It Till You See It podcast on YouTube! https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gLesley Logan website https://lesleylogan.co/Be It Till You See It Podcast https://lesleylogan.co/podcast/Online Pilates Classes by Lesley Logan https://onlinepilatesclasses.com/Online Pilates Classes by Lesley Logan on YouTube https://www.youtube.com/channel/UCjogqXLnfyhS5VlU4rdzlnQProfitable Pilates https://profitablepilates.com/about/Follow Us on Social Media:Instagram https://www.instagram.com/lesley.logan/The Be It Till You See It Podcast YouTube channel https://www.youtube.com/channel/UCq08HES7xLMvVa3Fy5DR8-gFacebook https://www.facebook.com/llogan.pilatesLinkedIn https://www.linkedin.com/in/lesley-logan/The OPC YouTube Channel https://www.youtube.com/@OnlinePilatesClasses Episode Transcript:Brad Walsh 0:00  It is un-fucking-believable. It is so powerful to be able to give that to another human being. And that's the most beautiful part for me as the photographer to be able to do that and show a woman who she truly, truly is.Lesley Logan 0:17  Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self-doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring bold, executable, intrinsic and targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect. Let's get started. Lesley Logan 1:00  All right, Be It babe. This is a fabulous conversation you're about to hear. I'm so excited. I really enjoyed being on this person's podcast. They had the most amazing questions for me, and I was like, this person is very unique. I need to share their story on my podcast. And I was excited about it when I asked them. And now that I've interviewed them. I'm even more stoked about it. So you're in for a ride. You're in for a great conversation. I hope you feel like you're, you know, you're at coffee with us and chiming in. And I hope that this also inspires you to be it till you see it in a bigger, badder ass way, because you're amazing. That's not even a word, but I'm making it one. So here is Brad Walsh of the Empowerography Podcast and let us know what you think. Lesley Logan 1:47  Hey, Be It babe. Okay, we're gonna have a really fun conversation, because I already have had a wonderful conversation with our guest today, and after having those over on his amazing podcast, I had to have Brad Walsh, our guest today, over here on the Be It Till You See It podcast. So Brad, will you tell everyone who you are and what you rock at? Brad Walsh 2:04  Yes. Well, first of all, I'd like to say thank you so much for having me and bringing me on board on your platform. I'm excited to be here and share with your listeners a bit about me and what I do. So I am based in Toronto, Canada. My name is Brad Walsh. I am the host and founder of the Empowerography Podcast platform, which was created to help elevate and amplify the voices of women through sharing their stories. I also host women's empowerment conference online every year. We did our fifth one this year, and that's that's my thing. I love holding space and sharing, sharing the stage and shining a light on women to share their stories.Lesley Logan 2:40  So cool. Five, that's amazing. Congratulations. The first few are so hard. And then you get to five, and you're like, whoa, I'll keep doing this.Brad Walsh 2:51  Yeah, well, next year, actually, we're doing it live and in person here in Toronto.Lesley Logan 2:55  Oh, my God, that is amazing. In person is so powerful. Okay, but have you always been a storyteller? Like, have you always been like an event producer? Like, tell us the journey.Brad Walsh 3:07  No, the event producing is new because of Empowerography. Well, new. Five years new, I guess. The storytelling, yes, in a way, because I'm a photographer, so I tell stories visually through capturing images, through capturing moments in time. So yeah, storytelling has always been a part of the journey. My photography, that's my first love, my first passion. That's where everything started for me. I took a photography class in high school, and from the first moment I stepped into that class and into the dark room, it was first love. I fell in love with the art form, and I've been in a love affair with photography ever since. So it's been 35 years there around so, yeah, it's been an amazing journey. There's just something so magical about being able to capture an image in camera and then to develop the film yourself and to see an image come to life on a piece of paper is such a magical and beautiful process. I there's not enough words to describe the beauty in that. So that's where my journey began. I worked in corporate for 12 and a half years as an audio visual tech at one of the big four accounting firms.Lesley Logan 4:22  Like you know, I would never have thought that an accounting firm needed an audio visual tech.Brad Walsh 4:27  Oh, yeah, absolutely. Oh for sure, video conferencing, webcasting, meetings, off site events, yeah, absolutely, there's, yeah, there's a huge need for it, absolutely.Lesley Logan 4:39  Oh, well, that's so cool. I mean, least you got to experience the corporate side of things.Brad Walsh 4:43  Yeah, well, it was, it was for the first six years I loved it. The last six and a half were just terrible. I hated going to work. I didn't like my boss. I didn't love the work anymore. I fell out of love with it because I was constantly thinking about my photography, all the while, while I was working full time as an audio visual tech, I was running my photography business part time, but at that time, I was only creating I was creating art. I wasn't photographing people. I had no interest whatsoever in photographing people. That wasn't my thing. It was more architecture, landscapes, urban exploration, although that shifted a little bit for me during my corporate career, because I ended up getting, to put it politely, tasked with the responsibility at my corporate job, with doing the corporate headshots. Yeah, but I fell in love with photographing people.Lesley Logan 5:36  You're like, oh, you do photos? You can photograph a building, you can photograph a face.Brad Walsh 5:41  Yes, of course. And hey, why not? We've got this guy on staff. He could do this. We could save ourselves thousands upon thousands of dollars by having him do it for free. We don't have to pay him, because we're already paying him a salary. So I mean, that's where I fell in love with photographing people. I loved having that one on one time and that connection that you would get when you when a person sat in front of your lens, it just it created a connection there. And so through that, I a few, a few years after that, after my falling in love with photographing people, I was connected through a mutual friend to a boudoir photographer who was based in Florida, and I fell in love with her work and the mission and the message behind that genre of photography, with what you can help women accomplish in terms of body acceptance, self-love, self-confidence. And I ended up mentoring with her for six months. And when I was done my mentorship, it was just one of those light bulb moments. I just knew that that's what I've got to do with my photography business, when I make the jump, and that's where, that's really where my journey into the whole women's empowerment world started, is through the boudoir photography.Lesley Logan 6:49  Okay, this is so cool. I had no idea. So we had, yes, we had a boudoir photographer on earlier, and y'all are probably hearing this in 2026 so earlier in 2025, and I couldn't agree more. Like I, definitely, so back when I lived in LA, I had a girlfriend who wanted to work on boudoir photography, like, can you just, like, be my practice person? I was like, okay, like, whatever. But then you see the photos of yourself, and you're like, I had no idea the eye was so beautiful and like, that looks so amazing. Because, like, you know, first of all, most of all, most of us see ourselves in the lighting of our own homes, which is not always up to par. And you know, mirrors are interesting how they're not consistent. So like, you don't realize, like, the beauty that you have or the power that you have, and until someone does that. And yet, so many people are afraid of doing that, or think that they wouldn't be good enough for that. So I love this. So this is how you got into telling women's stories. And okay, but was it easy to switch? Was it did you have like this? Because I actually am sorry. I'm getting really excited right now. Okay, I'm halfway through my coffee this morning, guys, we are alive. So I love your journey, because it sounds like so many people. It's like I did this, and I kind of fell in love with it, and then I went to corporate, and then I was fine, and then I got bored, and then there was this other thing I was doing. And so I love this, because it's a journey that we all go on. But then to make the big switch to doing something you're really passionate about, there's still so much fear there.Brad Walsh 8:13  Oh, absolutely. I mean, with just back to the photography for a second, that gift that I am able to give a woman of her seeing herself for the very first time, like truly who she is. It is un-fucking-believable. It is so powerful to be able to give that to another human being. And that's the most beautiful part for me as the photographer, to be able to do that and show a woman who she truly, truly is. Because, as you said, you don't think about yourself. A lot of the women don't think about themselves that way. But then when they see the images, and they see who they truly are and how they're captured, it's inner and outer beauty, and it is so magical, the transformation that takes place in a 90 minute session with me is unbelievable. She walks in one woman, she leaves a completely different woman. And that is what it's about, is being able to show a woman herself in a brand new light, or a different light, a light that she's not used to seeing herself in, or a light that she's never seen herself in. That process. It's, it's, honestly, there aren't enough words to encapsulate the power in that. For me as a photographer, it is so beautiful.Lesley Logan 9:31  Yeah, because you're like, we wrote in something like a, like, a storyteller doula, but like, you are like, like, an empowering me, empowering women doula, you're like, and now go off and, like, impact the world, because it's why I do this show. It's probably why you do your your photography. It's like, I'm really good at what I do, and I love what I do, but my bubble of influence is this. It's whatever it can be, and if I can then influence another woman to be it until she sees it and does something that's so incredibly impactful. Her bubble of influence. And so all of a sudden, like, in my world, the way I envision this, it's like we get all these bubbles, and it's, like it can cover the whole world then, right? Because it's not about one person, it's about all the people feeling their power.Brad Walsh 10:14  That's right? And so with the photography, I got to a point I was probably about two years into my business full time, and I started to feel like I love this. This is amazing. What a beautiful gift this is that I get to do this, and I get paid to do this, but I want to reach more people. I want to have a bigger impact. I want my bubble to grow. And so I thought, Why don't I take the purpose, the mission, the values of the work I do as a photographer, and turn that into or transplant that into a podcast where I focus the platform solely on women. At the time and even now, I don't know of any other platform in the world out there that has a man as a host who solely, 100% focuses on amplifying and elevating the voices of women.Lesley Logan 10:57  Not gonna lie, Brad, when I saw what you're doing, I was like, what an interesting dude. I wonder why he does it.Brad Walsh 11:02  I so I thought, Well, I'm gonna give this to I had no experience interview. I had no idea how to interview someone. No clue. I just thought, you know what, fuck it. I'll figure it out. I'm just gonna jump in. So I reached out to seven or eight friends of mine, women who I had met through my photography journey, and I explained what my idea was for the platform, and of course, it was in its infancy back then, but I shared with them and asked them if they would help me get it off the ground by letting me interview them. They all said, yes. I did the interviews, I created the content, and at that same time, my photography business started to pick up traction. I was getting more inquiries, more booking. So I thought, Okay, I have to, I have to shift all of my energy, my focus, to the business. That's why I left corporate. I shut down the and shelved the podcast, focused on the business. And then, of course, we hit March of 2020. Screwed my business. I couldn't be photographing women. So I thought, Okay, well, you got two choices here. You can go through door number one and sit around and commiserate and complain about what's going on with over half the world. Or you could go through door number two and and see this as a gift that we've all been given and use it to put something good out into the world. We could use that right now. So I reignited the podcast, and here we are, five and a half years later, and it's been an absolutely incredible journey. I have interviewed some of the most beautiful, powerful, inspirational, resilient, courageous women. You being one of them, Lesley, and I mean, it has just been such an incredible journey. It has opened so many doors for me. I and at the foundation of it all is my mom, my grandmother. They are the the inspiration for it. My mom left my biological father when I was 10, he was running around on her having an affair. Back in those days, of course, women stayed home to raise the children while the husband was the one working. So when I look back on that, the fact that she had the strength and the courage to stand up after 15 years of marriage and say, No more. I don't have to put up with this shit. I'm taking my boys and we're leaving, and we left with nothing but the clothes on our back. We moved into a one bedroom apartment. Mom slept on a couch. My brother and I shared a bedroom, and she had to get a job after being out of work for 10 years, because she sacrificed to stay home and raise us and so when she was at work, my grandmother would step in. So for me, those two women are my heart and my soul. I wouldn't be the man I am today without them. And then, of course, all of the women that I've had the honor and pleasure of sitting down with and sharing in their stories, they have all contributed to who I am today because of their stories, because of the lessons and the insights I've I've received from all of these women I take inspiration from every single woman I interview, so they have all had a hand in creating who I am today.Lesley Logan 13:47  Brad, I couldn't agree more. Like I feel that in being able to interview people, even people who I don't really always agree with, I'm like, wow, that's an interesting way to be it until you see it. I probably wouldn't do it. But like, even in doing even in doing that, like, your ability to empathize and see people's whole people, because, like, we, we live in a world where people want to go that person did a bad thing, so they're a bad person. This person did a good thing, so they're a good person. And people are so complicated. They're so complicated. And when you know, growing up, you would hear about like, women who left or divorced people. And of course, the woman always gets the shade like because they're divorced, the divorce (inaudible) and knowing what I know now about when she could get a credit card, when she could get a bank loan, when she you're like, whoa, every single one of those women is the biggest badass I have ever heard of, because that would have been the hardest thing to do, like, because they're though the world was against them, and so like what strength and foresight and like to make sure that you guys saw something different. I, I am in the mood of like reading and re listening to women's stories from the past that have been painted in one way, and hearing the full capacity of it, you're like, oh, actually, you know that's that person is is stronger than we thought, or better than we thought, or cooler than we thought.Brad Walsh 15:07  Yeah. And I mean, then you add into the mix, if they've got children, they have to do what they have to do to help those kids. But to your point about hearing the full story, this makes me think of something I just discovered recently is the Salem witch trials, and what bullshit that was and what the real truth is, holy shit.Lesley Logan 15:30  You guys. We are. We are. I might have got chills. I got chills. We are recording this on Halloween. But like, I actually am in love with the acronym of WITCH, which is, like, woman in total control of herself. Like I am, like, obsessed with the song, I'm obsessed with the acronym, but you're correct, like the Salem witch trials, and also just the witch trials in general, which is just like, oh, she is a healer. She had power, or her husband's dead, and she has got money.Brad Walsh 15:53  She has real estate, yes, exactly. Lesley Logan 15:53  And they're just killing these women. Brad Walsh 15:57  I could not believe it when I went down that rabbit hole, I thought, Holy, fuck the amount of lies that we have been told about that and how women have been painted in such a horrible light, which is totally false, totally bullshit. Lesley Logan 16:11  In fact, you know what? Y'all I'm not saying that this is the most accurate statement, but I think if you've ever heard a historical woman being painted as this horrible person, I would just assume that there's probably a 180 story on that, like. Brad Walsh 16:26  Mary Magdalene? Lesley Logan 16:27  Okay, you read my mind. Because, like, you know, you're like, Oh, she's this poor sex worker home girl was fucking rich. She was she was absolutely bankrolling those dudes.Brad Walsh 16:39  It's crazy. The shit I have learned is unbelievable.Lesley Logan 16:43  Like, do you ever okay? Do you ever wonder, like, Is my whole life a lie? Like, was my whole like, my whole life was a lie? And sometimes I'm like, and so I have been reading there's, um, there's an Instagram channel that his name is for, like, I'm not remembering this moment, but she, like, talks about these, like, women in history that, like, we've just, like, erased, didn't listen to and I'm just like, made myself go every day I'm gonna read one, because it just makes me realize, Wow, we are stronger than we've ever been told we are. And in fact, like all these stories of history and people like, I think it's like these little digs to make sure women feel, Oh, I can't do it. Oh, bad things happen, right? Brad Walsh 17:23  Yep, it's horrible. Lesley Logan 17:25  Okay. The like, you've been platforming women, you've brought up the word resilience, and I, I'm someone who, like, everyone is like, Lesley, you're so resilient. And then what? Some days I just want to go fucking tired of being resilient. I just would, like to.Brad Walsh 17:39  I just spoke with someone the other day, and that's exactly what they said. I don't want to be fucking resilient. I'm so tired of that word.Lesley Logan 17:47  Like, I like, I like, I'm like, you know those, like, those punching bags where you hit them and they come back up again. I'm like, I just don't, I don't know if I should get back up or stayed. I don't know anymore. Like, just leave me. Let me be over here. Yeah, I guess, like, since you've interviewed so many women, you told so many stories, why should we want to stay resilient?Brad Walsh 18:10  Because it because I think that staying resilient by doing that you're giving a permission slip to other women. Because I think I see resilience as courage and inner strength being getting back up that eighth time after being knocked down seven times. That's what resilience is to me. And so when I think, when women do that, it's a permission slip for others, it shows other women what's possible. So yeah, I think, as much as you don't you hate the word, and I understand. I get it. I totally understand. But think about the other women that you are inspiring by doing that. And yes, of course, and there's nothing wrong with getting tired of hearing it. And maybe, maybe you don't have to get up every single time. But I think that by doing so it you are inspiring other women and showing you are proof of what's possible, in my opinion.Lesley Logan 19:00  Yeah, you're right. I mean, I'll keep getting back up, but I do, I.Brad Walsh 19:05  Somehow I can't see you staying down anyway. Lesley Logan 19:07  I don't even think I would know how to, but I, but I also, I also want to highlight that you said, like, it inspires others to actually maybe step outside and get outside, and I think, like, I think that's also why women have to tell their story, and I also think that's why your platform has to exist for women to tell their story, to have a platform if they don't have one, you know, because, like, so the other day, you don't know this, Brad, but I'll just tell you. So the other day, I got a comment on my YouTube channel, and it was like, Oh, I've loved your videos for so long, but you've been gaining weight, and it was better before.Brad Walsh 19:48  It was better. The content was better before you gained weight.Lesley Logan 19:50  Yeah, yeah, yeah. Because yeah. So I and first of all, they had they so they wrote in Spanish. Which is fine. Like, that's their language. No problem. There's Google Translate. So I see this, like, common in Spanish, and I know enough Spanish to, like, pick up. And I was like, that's not saying what it what it says. So I put it through, no, it said exactly what I thought it said. And then, of course, a couple of my subscribers on YouTube, like, they defended it in the best way that they could, which is, is fine, the person then doubled down. So even if we thought, like, maybe it's a cultural thing, like, look, we have, we have a place in Cambodia, and they will ask you, like, point blank, like, why don't you have kids? Why are you bigger? Why are you looking so old? And it's not here. We would take that as, like, what an asshole. There, it's like, if you're heavier or you don't work, you must be rich. Like, so, like, you know what I mean? Like, it's a different and that's a whole different thing, right? Like, to have weight on your bones is sign of money, where, here we're, like, a sign of wealth is, like, can you just be as skinny as possible, right? And then also, like, look like a child forever. So anyways, so they doubled down on it. So we are clear that it's not a cultural thing. This is their opinion. So I, you know.Brad Walsh 21:02  And this was a man, I'm assuming. Lesley Logan 21:04  Yes and I couldn't tell from the handle, until when I called them out and I said, Hey, like, I really hope that when your body changes and it will, that you have space and grace for yourself and others in your life that you love. Because I am, for the record, since you've called it out, 40 pounds heavier than the one I started this channel, and I am stronger and I'm healthier, and I have more longevity, and I will not tolerate fat phobic comments on this channel. Thank you so much, right? And then the person, like, didn't apologize, but was like, Oh, I didn't mean to offend you, which is like, Okay. And then they signed off, and it was a man. And I was like, fucking why the fuck, why is it always a man? Why? But then you know what, here's the thing, I will I will clarify. I've had many women say some nasty things too. So, so I, so I went to the point of the story is, I went on my Instagram account and I shared the story, and I said, you know, like, I am saying this for the women who actually do have to walk into a room that people question. Like, I still go, I'm like, thin passing, right? Like, if we're going to talk about, like, like, I can walk into room and no one's going, Oh, is she? Can she do the exercise? Like, you know, like, what is she doing here? Like, I that doesn't happen to me, but there are women who are in bigger bodies that that happens to and so I just, you know, shared like, this is wrong. Like, bodies do not, size of bodies does not determine if they're a good teacher, a good a good athlete. None of this stuff. The every comment was positive. Every comment was thanking me for sharing, because they felt so seen and so to your point, the resilience of like, I'm gonna get up, I'm I mean, like, if I could punch a bag, that's what I would have done. I'm not a violent person, everyone, but I do think you should punch a bag you know.Brad Walsh 22:46  Yeah or scream into a pillow, whatever it is you got to do,Lesley Logan 22:49  Yes, yes. And so I shared it, and we're talking a 500 comments of women, that is, it was overwhelming. How many people like we're saying, this is what I or like they'll say, like, thank you for saying this. Or some of them are saying, this is what I'm afraid of. And I had to say, like, this is why you have to post, because people don't see that real bodies are out there. They're all the only people who feel like they can post are these 20 somethings. And nothing wrong with the 20 somethings. If you're listening, like, enjoy the metabolism you have while you have it like, have the best time. But we do have to, if we have a story, tell it so that we can inspire other people, yeah.Brad Walsh 23:28  Yeah, for sure. And that, you know what this is, something I love about being a photographer too, is I got to photograph all types of bodies, and every body is beautiful. I don't give a shit what anyone says. Everyone's body is beautiful. It's just a different package that we're looking at that's all and I love that you had the courage to post about it and share it. Because again, and this is exactly what I was saying by you sharing, look at all the comments you got. Look at all the women that stepped up and said, thank you. This is exactly why women need to, not need to. I shouldn't say that. This is why women should be resilient and share and be vulnerable. And I know it's not easy sometimes to be vulnerable, to share your your inner stuff. Think of the impact you can have and who you can help. And that's why storytelling is so very, incredibly poor, important because, and I don't care, I've heard many times I don't have a story. Who's going to want to listen to my story. I guarantee you, as I sit here right now, if you share your story, it will impact one person's life, I guarantee it. And that's all that we're here to do, is have impact. So share your story, as scary as it might be, you can you can edit it. You can decide what parts you want to share. I'm not saying you have to go and share every single detail of your story, but share your story because you will inspire someone else, and maybe by you sharing your story and your struggles, whatever it is, maybe you will help prevent someone from having to go through a similar thing by sharing your story, because you're sharing how you got through it. Lesley Logan 24:14  Yeah. Oh, you. Oh, I love this, okay. I also love the idea like sharing your story even impacts one person. Because, like, if we just, like, who knows? Like, maybe, maybe women are 50% of the population, right? Like, let's just make it even, if you share one, if you share your story and impact one person, you can impact the whole other half of the world. You can impact even just the women around but you can impact, I do think that sometimes we get frustrated with with men sometimes, and it's like, Well, did any women in their life ever tell like, did any woman in their life ever tell them like, hey, don't say that thing that actually you know about others, or here's hey, when you said that, here's a story, like, here's my story, how like that might change it and and that takes courage and conviction. It's not always easy. Some family members suck. So maybe it's maybe it's a co worker, maybe it's a neighbor, but I do think it is important that even if we impact one person, we are changing the world and how it sees everybody.Brad Walsh 25:56  For sure, because that will also ripple out to the person that the people that surround that one person. So you are, in effect, impacting more than one person, because yes, you've impacted that one person directly, but indirectly, you've you've impacted the people around her, because it will uplift her and shift her way of thinking. It'll shift her mindset. It'll help her, which then, in turn, helps everyone else around her, because it lifts her up. Lesley Logan 26:21  Okay. So we've been saying that we should, you know, consider sharing a story of ourselves. We, you know, edit how we want. Where do you like? Where do you get started? What makes a good story? Like we got perfectionist listening. They're gonna want to know some action steps.Brad Walsh 26:36  Yeah, just, just be authentic. Don't bullshit. Don't try and be something you're not. Just be genuine. Tell your story shit. Figure out, drill it down to what you want to share. First, figure out to what part of your story you want to share, and then just share it with authenticity. Just be who you are. Don't put on some facade. Don't put on a mask. Take the masks off and share who you genuinely are. Because I think when you are genuine, when you are authentic, and I know authentic, everyone uses that word, but it's true when you're authentically who you are that resonates with people. People want to see the mess. People want to know that you're human if you're portraying this perfect person that's gone through, you know, with no struggles, no hassles, no, come on, be who you truly are. Share your struggles, but again, you could be selective in what you share. Just be messy, because we are all perfectly imperfect, and it's okay. I think people will resonate with that more when you're authentic and you're genuine, it just it resonates for people, I think.Lesley Logan 27:39  I think so. And I know, like, people have really ruined the word authentic. We got to bring it back, because it's such a good word. I really, and I I think, like, you know, I think some people go, Well, you know, Lesley, Brad, I don't have like, a tragic story. Like, I think people because all the stories they hear is like, somebody like, survived, like, falling off a cliff, and then they turned into, like, some TED Talk speaker, and it's like, hold on, like, you know, like it can, like your story is so it, it will make someone else feel so seen. Like it doesn't have to be that you serve you're the lone survivor of a car accident. You can, you know, you can actually have.Brad Walsh 28:17  No, your story matters. Lesley Logan 28:18  Your story matters. You're correct. It could be that you struggled in school, and then you like, led you to like doing art, and it made you realize, like, you know, art tells I think, that we all are harder on ourselves than we need to be.Brad Walsh 28:30  Oh yes, we are own worst critics, our own biggest hurdles. We are terrible to ourselves terrible. And something someone said to me quite a while back, is when, when I, because I went through I negative talk. Of course, we all do at some point here and there. And I had someone say, Would you speak that way to your best friend? Would you speak that way to your mother? No, of course you wouldn't. So why are you doing it to you the most important person in your life? You. Stop, stop the shit. You don't deserve it. You're amazing. You're incredible. Every single person has a beautiful light within them. It's just a matter of finding it and then shining it. But surround yourself with the right people. Find your like and heart minded people to surround yourself with. Community is everything, absolutely everything. Community, connection, it's community is relationships are currency. You need them. We all need them, but share your story. It's so important.Lesley Logan 29:35  So I get like, what comes up for me on that is like, one, I love that you said we are the most important person our own lives. Like, holy moly. Like, I've never heard it so succinctly, and it's just like, Duh I am if I don't feed myself and sleep and like, I'm the most important person. Yes, of course. And so love that. So you know maybe you can share from your own personal experience, or maybe from. Any of the women's stories you've heard. Like, when you are trying to be more yourself, authentic, share your story. Sometimes your community doesn't exactly like cheer cheer for you. Like, sometimes your community puts those little doubts in your head because of their own fears, of their own shit, and it requires us to, like, find either new community or or or new things to say to ourselves. Like, did you have to go through that when you were making a big transition from, like, corporate to being a photographer or being a podcaster?Brad Walsh 30:27  Like, how did you handle that? So there were a few things when I first, before I was when I decided I was going to make the jump, I had so many people saying to me, are you crazy? There's so many photographers out there, how, like, why would you even do that? It's so you have a you have a good paying job, you have benefit, like, but I'm not happy. So why am I going to stay in something? I'm miserable. So many people stay stuck in that position because it's comfortable, because it's easy, because I have benefits, but they don't want to be there. It's not on their heart. So why you think about the fact that we spend so many years of our lives working? Why the fuck do you want to be miserable every day? Find and you know, you hear the excuse, well, I can't, because I can't. I need money for this. I need money for that. I've got better Okay, great. Those are, those are your reasons. That's your reasoning. Find what you love, start doing it part time, until you can build something up enough that you can do that. I know you know, working a full time job and then pursuing this, but I guarantee you, if you find your purpose, your passion, something that lights you up, that just has creates such a fire in your belly, it will change everything for you. I say it's, for me, it was like winning the lottery twice. Once, because I found my purpose, second, because it impacts people. That's what we're all here for. So when I first left, yeah, I dealt with imposter syndrome. Who the fuck am I to do this? Why would anyone want to work with me, all the things, comparisonitis, I would sit there and, well, why is this person, this photographer, so far ahead of me when I'm here? And I thought I would be here, but all of these things and around that piece of it, I thought, well, when I So, the first thing I did was get a mentor. It was the first thing. He helped me get to the point where that comparisonitis and the imposter syndrome. Well, the imposter syndrome was still there a bit, but the comparisonitis stuff he helped me realize that my only competition is me, as long as I can look back at for me as a photographer and see that my work has grown, my work has improved, that's the only competition now, I don't give a shit what that person's doing as a photographer. It doesn't matter. It has no bearing on me. Because first of all, to compare, comparing someone that's at their five year and I'm at my two year, that's like comparing apples to oranges. You cannot compare the two. It's pointless, right? Secondly, no one has, again, speaking about the photography, no one has my eye. No one sees images the way I see them. No one provides the client experience that I can, because no one else is me. That's part of your superpower. That's part of your gift is nobody else on this planet can do what you do the way you do it, I'm saying. Yes, anyone. I mean, look. Lesley Logan 33:31  I love it. I tell people this. I tell people all the time, you are the only person who can do what you do the way that you do it doesn't matter what industry you're in doesn't matter what your dream is. Even if two people are baking an apple pie from the same recipe, it's going to taste different because of what they put into it, what the energy they put into it. Yeah.Brad Walsh 33:50  Give, give three photographers the same image to shoot the same thing to shoot, all three images, I guarantee you will be different in some way, shape or form, because we don't have the same eyes. We don't see things the same way. And so through that mentor helping me with that, I also I had a me first kind of attitude, too. When I first jumped into photography, like I would, I was starting to go in with, go into brands, companies, and say, you know, wanting to collaborate with them. And I was going and say, well, what, what can you do for me? Like, how can we work together? What am I going to get out of this? And my mentor said to me, said that, Brad, I'm You're going nowhere fast. You have to shift that mindset and go into these companies and say, How can I be of service to you? What can I do to help your brand? It will come back to you if you go in with a mindset of service. It's a fucking game changer, I promise you. It will change everything but the comparisonitis, the the imposter syndrome, the nerves, the fears, all of that thing, all of those things. I, the comparison, I just no more. I don't deal with that anymore. I'm done. I've got my tools. And this is the thing is, get a mentor. Watch videos on YouTube. YouTube University. It's a great place, talk to people who are in your industry. Talk to people that are further along in their journey. They have the experience and the wisdom. Ask questions, it can only lead you up. It's it's so helpful. Just trust in yourself, believe in yourself. And I know it's easy to say, but I'm telling you, it will change everything once you start to believe in yourself, don't worry about competition. I'm telling you, it doesn't matter what business you're running, what company. There is no such thing as competition. Competition comes from lack. You are unique. Lesley Logan 35:53  Yeah, I couldn't agree more. We coach a lot of Pilates studios and like, they'll be like, oh, so and so is going with this many classes, and they have this many performers, and I should have the same and I'm like, what are you talking about? You don't even know if they're successful. They look successful because they made it look pretty. We don't know that could be a way that their family is writing off the business and having a loss. It might be purposely there to lose money. And I say that because I had a friend whose whole existence for her business was to bring the couple's money down because their tax bracket was really high. So like, if I was comparing myself to her, who looks like she has it all together, I could have driven my business into the ground. Like, you have to, look, market research is real, do the thing, but then also, like you have to do it for you, and the impact you want to make and the service want to be. I love this so much. And I also couldn't agree more, like getting a mentor is like it was, and this might be a terrible joke, but for those who I went to public school, I was homeschooled, I went to private school. So I can say this, from this experience, I feel like when you get a mentor, it's like taking your your business, or your idea or your passion, and putting it in a little bit of a private school, putting in a little bit of a because you get extra attention, you have smaller class sizes, you you get someone who's really invested in you. And I'm not saying, like, public school teachers, you're amazing. Thank you for all the work you do, but, like, it just takes your thing to the next level, or you can still do all the things for free, but you've got to make sure that you're going, okay, my YouTube University, I this, I It's like I paid for this. I like invest in that to make sure that I'm applying those things I'm learning. Yeah.Brad Walsh 37:31  Comparison is the thief of joy. Do not compare yourself, because no one else is you. And listen, when I first jumped well before I actually jumped into photography full time, I was doing free shoots. Sometimes that's what you have to do, and that's okay. There's nothing wrong with that. I did the free shoot so I could enhance and hone my lighting skills. Because I had never worked with artificial light before. I'd always worked with natural light. I had to learn how to pose women properly. With boudoir if you don't know what you're doing with lighting and posing, forget it. You're fucked. That's it. It's over.Lesley Logan 37:54  Yeah, the opposite effect could happen. Brad Walsh 38:03  Yes, so I was doing free shoots for friends to hone my skills and to learn. That's how you learn. And I know people say, well, I don't have the money for a mentor, and there's nothing wrong with that. But what you can do is trade services, maybe, find someone you could trade services, what you can provide for them, and do it in trade. There's nothing wrong with that either. I'm hearing a lot more people talk about doing things in trade. There's nothing wrong with that. Lesley Logan 38:33  Yep, yeah. And especially, like, I think that it's easier to put a wall up than open a door, you know, and I think, like, if you don't have the money, and I've been there, y'all, I have been homeless. I've had, like, credit cards, max to the brim, student loans, all the things. And today there is a podcast for everything you want to do, and that person is giving you, I promise you, they're giving away all the stuff they coach on for free in the wrong order. So if you have you either have money or you have time, and so what you could do is take that free stuff, figure out the right order through experimentation, and not compare comparison, and you will get to where you can actually take the money and invest it so it will work out for you, but you have to believe in yourself. And I think that's really the hard thing is that so many people are hope, looking for other people to believe in them first. And this is where I don't know how to like, truly help everyone I want to help. It's like, how do we get them to believe in themselves enough to take the first step? Because they really are amazing, you know? And they're just, they don't know it, you know?Brad Walsh 39:39  You just have to support them. You just have and you have, it's conversations like you and I are having right now and then taking the time to sit with someone and talk to them and find out hey, why you feel if it's a friend or someone you want to help, why are you feeling this way? How can we help you get to the next level? What can we do to support you? How can we get you there? Because everyone has the ability within them. Every single person on this planet is capable of doing anything, anything, anything in the world that they want to do is possible, you just have to. It starts here with us. We are the foundation for all of it, you have to do the inner work. Lesley Logan 40:17  Oh, you are so, I could talk to you forever. I really hope this is an episode people like, like, I hope they're as fired up as I am from this, because it really there's, there's so much possibility out there. We're gonna take a brief break and then find out how people can find you, follow you, work with you and your Be It Action Items. Lesley Logan 40:39  All right, Brad, where do you hang out? You said Toronto. But where do you hang out online? How can people hear more of your amazing tips and these brilliant stories?Brad Walsh 40:43  Instagram, at Empowerography Podcast, my website, empowerographypodcast.com, and Facebook, those, those are the three places I'm on LinkedIn. I'm starting to build up a profile and following on LinkedIn as well. But those are the three main is Instagram, Facebook and my website.Lesley Logan 41:03  Yeah, yeah, no, I'm with you. I with you on the LinkedIn, like, oh my God, if you've been listening podcast for the over 600 episodes, where you guys, I still haven't gone. And honestly, here's where I'm at. I'm just gonna have someone do it for me. I I just, like, I'm not a corporate person, so I don't get half the stuff that it's doing. And I just, I just want to do other things. So that will be my 2026, 2027 goal is to just find someone just rock that LinkedIn for me, but, but I do love my I love my platforms I'm on, so y'all go check them out. Follow, check out the podcast. I mean, if you want to hear resilient stories from amazing women, like, what a great way to fill your cup each week, especially if your community isn't doing that for you. Like, you can start with just hearing a story on a podcast. Okay, Brad, you've actually given us some great tips, but we like them at the end, bold, executable, intrinsic or targeted steps people can take to be it till they see it. What do you have for us?Brad Walsh 41:56  Something that my father always said is what's meant for you will never go by you. So if you don't get that thing that you are hoping for, and don't worry, it wasn't meant for you, and something bigger is around the corner, I promise you, just be patient. Wait for it. It will happen. The universe always has your back. It will never, ever let you down. So like I said, if you're not, if you don't get that TED talk, or you don't get that job you wanted, you don't get that client you wanted to work with, it's okay. It wasn't meant to be something else. I promise you, bigger is coming around the corner for you. So be patient and wait for it. It will happen.Lesley Logan 42:35  I think there's such a good like mantra to have, like, written somewhere, like, start your day with it, end your day with it. Like, because I have to say to myself too, like, what is for me will not pass me. Like, what is for me will not pass me. Because you do get doors, like, you're like, Oh, I'm excited about that. Someone asked you to do something. You're like, Yes, I'm in. And they go, Oh, we're going a different direction. You're like, Oh, it feels so deflating. And then you're like, but you have to remember that like, there's another reason why that space is open in your calendar, in your life. Yeah, yeah.Brad Walsh 43:05  That's right. I just sent an email off to invite a guest that I really wanted to have on the show. And they came back and they said, sorry, her calendar is full, so no. And I just thought, Okay, well, this I wasn't meant to interview her now, and no means next opportunity.Lesley Logan 43:22  Yeah, at least you got an email back. That's great. Sometimes people just don't even say no. And so you're like, should I bug him again? Like, that's a door open for later on going, like, in the new year, like, Hey, how's that calendar? Like we can we have the whole 12 months where we want to put it? Brad Walsh 43:37  That's right, that's right. Lesley Logan 43:39  Brad, thank you. What a great, well, for me on a Friday, interviewing you, what a great way to like end my week. I feel so fired up. For those of you who listen to us on a Tuesday, thank you for listening to the Be It Till You See It podcast. We are so excited to have you. Please make sure you share your favorite takeaways with Brad at Empowerography on Instagram or Facebook, or you can check out their website and listen to their podcast and share this with a woman who needs to hear it. You know, like, even that can be the helpful thing you can say to your friend, like, hey, you've been feeling stuck. Brad Walsh 44:10  He you should check this out. Lesley Logan 44:11  Check this out. Like, sometimes that's the thing that helps people get out of being stuck or being in a rut or feeling like they're not seen. So thank you for sharing it. Until next time, Be It Till You See It. Lesley Logan 44:21  That's all I got for this episode of the Be It Till You See It Podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review and follow or subscribe for free wherever you listen to your podcast. Also, make sure to introduce yourself over at the Be It Pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others Be It Till You See It. Have an awesome day. Be It Till You See It is a production of The Bloom Podcast Network. If you want to leave us a message or a question that we might read on another episode, you can text us at +1-310-905-5534 or send a DM on Instagram @BeItPod.Brad Crowell 45:04  It's written, filmed, and recorded by your host, Lesley Logan, and me, Brad Crowell.Lesley Logan 45:09  It is transcribed, produced and edited by the epic team at Disenyo.co.Brad Crowell 45:14  Our theme music is by Ali at Apex Production Music and our branding by designer and artist, Gianfranco Cioffi.Lesley Logan 45:21  Special thanks to Melissa Solomon for creating our visuals.Brad Crowell 45:24  Also to Angelina Herico for adding all of our content to our website. And finally to Meridith Root for keeping us all on point and on time.Support this podcast at — https://redcircle.com/be-it-till-you-see-it/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Hey there ladies. In this honest, slightly ranty episode, I'm calling out one character issue I see quietly stalling online business growth for Christian women. As a Christian Business Coach, I unpack how unchecked attitudes can keep us stuck in the wilderness - and how this doesn't just show up in online coaching, but spills into our relationships and even impacts our health.In this episode, you'll learn:—Why a whining mindset quietly sabotages success in online coaching—How unchecked attitudes keep Christian online business owners stuck in the wilderness—How I address negativity when it shows up in client and online business relationships—How to break free from a negative mindset and walk in victory through Jesus as a Christian Business CoachGET STARTED TODAY Ready to launch? Join The Selah Collective 12-Month Group Coaching Program.Ready to scale? Join Eden: The Mastermind (for women who have made $20k-100k+ in online business).Kingdom Seasons Coaching Quiz: Be sure to check out my Kingdom Seasons Coaching Quiz! Get your custom plan & the action steps you need to take in your business right now, for a thriving online coaching business.Women of Valor 3-Part Mini-Course: Learn how to create a 6-7 figure offer and how to implement the Esther Upleveled sales system.For the Holy Spirit-led coaches who want to hit $100k in the next 12 months, get the 40+ page guide: 12-Months to $100k.The Productivity Playbook: Steal my 7-Figure online business rhythms & daily operations with The Productivity Playbook. Grow your online revenue in just 20 minutes a day. Ready to get an all-in-one funnel builder? Sign up for Kartra today!Get FREE, ORGANIC email leads on Instagram using this DM flow template.READ THE BLOG255: This Character Flaw Ruins Your Chances for Success as a Christian Business OwnerOTHER EPISODES YOU MIGHT ENJOY 232. When You Blame Someone For Your Lack of Success as an Online Coach39. Overcoming Imposter Syndrome Like Moses Did

Kris Land is a serial tech entrepreneur with multiple 9-figure exits and one IPO. He understands business, leadership, and wealth at a real-world level. And he wrote a book about the soul. In this episode, we talk about The Infinity Within — and Kris's long-held framework that life may be a fully-invested game. A game where we are the pieces, lifetimes are the turns, and lessons repeat until learned. After selling his first company at 17, Kris fell into depression — not because he failed, but because he thought he had already "won." Without purpose, success felt empty. What pulled him out was creating three lifelong goals: have fun, learn, and do neither at the harm of others. We also explore: Why fear dissolves when curiosity enters How doubt acts as the curtain that keeps us stuck Whether time scarcity is real — or inherited programming What his childhood out-of-body and near-death experiences taught him about identity You don't have to agree with his framework. But this conversation will challenge how you think about purpose, fear, and what you're actually here to learn. Listeners can learn more about the book and download the free 21-day journal here: https://theinfinitywithin.me/ If fear has been loud lately, this episode will help you ask better questions.  

Join Jordan, Commish, Pitt Girl, and our VP of Podcast Production Arthur. The Winter Olympics are done, USA Women's and Men's Hockey Gold, we welcome Alyssa Liu to the Committee, the Mess Olympics winners (Canadian Curling gold, Cheating Biathlete's 5 medals, credit card fraud biathlete won three golds), Jordan likes Pandas and Figure skating now (maybe a little too much), Mia Manganello from cyclist to speed skating bronze, Arthur has Olympic awards, College Football news, Thomas Hammock leave NIU to the Seahawks, Curry College going to College Football, Kyle Assmann commits to the Guelph Gryphons, Lewis and Clark are the RIVER OTTERS NOW, Chicago State has got their schedule, short shorts doing away in CFB? Ole Miss' generic yellow dog squishmellow, OH NO DISASTER DOWN UNDER causing Giancarlo Italiano to resign and oh so much, much more!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Hour 2 - A lot to figure out for Brett Veach and Co. full 2851 Tue, 24 Feb 2026 19:59:40 +0000 fgCNjoe70LLXnjrbobCp1tPbhdmBrV8v nfl,college basketball,kansas city chiefs,kansas jayhawks,society & culture Cody & Gold nfl,college basketball,kansas city chiefs,kansas jayhawks,society & culture Hour 2 - A lot to figure out for Brett Veach and Co. Hosts Cody Tapp & Alex Gold team up for 610 Sports Radio's newest mid-day show "Cody & Gold."  Two born & raised Kansas Citians, Cody & Gold have been through all the highs and lows as a KC sports fan and they know the passion Kansas City has for their sports teams."Cody & Gold" will be a show focused on smart, sports conversation with the best voices from KC and around the country. It will also feature our listeners with your calls, texts & tweets as we want you to be a part of the show, not just a listener.  Cody & Gold, weekdays 10a-2p on 610 Sports Radio.  2024 © 2021 Audacy, Inc. Society & Culture False https://player.amperwavepodcasting.com?f

Are you a healer, lightworker, or intuitive spending all your energy on LLCs, business cards, and website design, yet still struggling to find consistent clients?In the kickoff of the High Ticket Healer Series, Katie J (aka Kaje) breaks down why the "logistics first" approach is actually repelling the people you are meant to serve. If you want to consistently sign high-ticket clients (offers starting at $1,000+), you have to stop aligning with the world's hustle and start aligning with Spirit.In this episode, we dive into:The Truth About "Selfish" Desires: Why healers having more money is exactly what the world needs right now.The "Clear Channel" Framework: Your only job as a spiritual CEO and how to let the Universe act as your Head of Marketing.The 3 Prerequisites for High-Ticket Sales: Why you need an established financial "safety net" to avoid "sticky," desperate energy during sales calls.Energetic Hygiene & Nervous System Regulation: Practical somatic tools to help you navigate triggers and become a magnet for ideal clients.A 3-Hour Morning Ritual: Behind the scenes of the daily ceremony Katie uses to manifest "payment notification" emails and soulful client connections.Stop trying to do it all yourself and learn how to co-create your business with Source energy.Resources & Links Mentioned:Free Business Consultation: Ready to sign high-ticket clients with ease? Schedule a free 1-on-1 consultation with Katie to get feedback on your business and see if you're a fit for the High Ticket Healer guarantee. https://calendly.com/womanifester/claritySomatic Tools: Breathe With Sandy on YouTube for the manifestation breathwork mentioned in today's episode. https://youtu.be/Po6_yt-t8Ko?si=bIvG8LuLJL8ZbhkPConnect on Instagram: Follow @womanifester to watch the video replays of this series and send a DM to chat about your mission.

Brian Windhorst is joined by ESPN's Tim Bontemps and Tim MacMahon to react to the Thunder getting a shorthanded win against the Cavs including if Cleveland will be able to figure out their rotations in time to make a deep playoff run. Next, we talk about more inexplicable losses from the Wolves before diving into a tough loss for the Lakers against Boston on Pat Riley's day in LA. Finally, we discuss if the young Pistons will be ready to win the East this season or will a potentially healthy Boston be ready soon. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Today's guest is a ProvenAmazonCourse.com student who became a coaching student (SilentJim.com/bookacall) and then became a coach - and it's been a few years since we heard from him!   He has a healthy seven-figure business and he has so many great lessons to share!   "I wanted to be home as a dad."   He made it happen and he's thriving!   We spend a good amount of time discussing the power of intentional RELATIONSHIPS as well! You're sure to get several ideas and nuggets of practical wisdom from this episode!   Watch this episode on our YouTube channel here: https://youtu.be/ppYXWgs6Hkc   Check out our sponsor: SilentJim.com/2d - Try 2D Workflow for free and see how much you could save every time you send in an FBA shipment to Amazon!   Show note LNKS:   "PPP model" - Proven Product Partnering is a module inside the ProvenAmazonCourse.com library   TheProvenConference.com - Block out the last full week of August 2026! More details coming soon at TheProvenConference.com!   Humnbird.com - ready to launch a brand? Talk to us - we can help if you're qualified!   SilentJim.com/h10 - Helium 10    3PMercury.com - Our best price https://3pmercury.com/friends and the free extension https://3pmercury.com/extension   SilentJim.com/kickstart - If you want a shortcut to learning all you need to get started, then get the Proven Amazon Course and go through Kickstart.   SilentSalesMachine.com - Text the word "free" to 507-800-0090 to get a free copy of Jim's latest book in audio about building multiple income streams online (US only) or visit SilentJim.com/free11   SilentJim.com/bookacall - Schedule a FREE, customized and insightful consultation with my team or me (Jim) to discuss your e-commerce goals and options.   Today's Guest: Trevor Niel

Corporate job by day, Kaffe Products by night. How Robert built an Amazon brand into Walmart shelves before he ever went all-in. Get all his strategies in this episode!

Kate retired at 51, not because everything was perfectly figured out, but because the pull toward freedom finally outweighed the comfort of routine.After more than two decades in a demanding public service career, Kate realized it wasn't the work she was tired of... it was the monotony. The same weeks. The same pressure. The feeling that life kept shrinking into Monday-through-Friday obligations. When the balance tipped just enough in favor of freedom, she trusted it and stepped away. In this episode of Retirement Reality, Kate shares what the first six months of retirement have really been like. Slower mornings. Better sleep. Coffee shops instead of commutes. Yoga instead of rushing. And the space to think clearly about what comes next, without forcing purpose or rushing into another identity.She opens up about retiring without a rigid age goal, navigating the gap before traditional retirement accounts become available, living comfortably on a modest monthly spend, and why it's okay to leave a career you enjoyed when the routine no longer fits. She also talks candidly about choosing comfort where it matters (like flying business class) while staying intentional everywhere else.Kate's story is a reminder that retirement doesn't require certainty. Sometimes it's a 51/49 decision... and trusting yourself enough to choose freedom anyway.As you listen, consider this:What part of your life feels routine out of habit — not because it still fits?Interested in a custom strategy to retire early? → https://www.rootfinancial.com/start-here/Get access to the same software I use in my videos and join the Early Retirement Academy here  → https://ari-taublieb.mykajabi.com/early-retirement-academy-Kate is not a client of Root Financial Partners, LLC and received no compensation for participating in this video. His statements reflect his own opinions and experience and are not indicative of any specific client's experience and are not a guarantee of results. No cash or non-cash compensation was provided, and no material conflicts are known.Advisory services are offered through Root Financial Partners, LLC, an SEC-registered investment adviser. This content is intended for informational and educational purposes only and should not be considered personalized investment, tax, or legal advice. Viewing this content does not create an advisory relationship. We do not provide tax preparation or legal services. Always consult an investment, tax or legal professional regarding your specific situation.The strategies, case studies, and examples discussed may not be suitable for everyone. They are hypothetical and for illustrative and educational purposes only. They do not reflect actual client results and are not guarantees of future performance. All investments involve risk, including the potential loss of principal.Comments reflect the views of individual users and do not necessarily represent the views of Root Financial. They are not verified, may not be accurate, and should not be considered testimonials or endorsementsParticipation in the Retirement Planning Academy or Early Retirement Academy does not create an advisory relationship with Root Financial. These programs are educational in nature and are not a substitute for personalized financial advice. AdvisorCreate Your Custom Early Retirement Strategy HereGet access to the same software I use for my clients and join the Early Retirement Academy hereAri Taublieb, CFP ®, MBA is the Chief Growth Officer of Root Financial Partners and a Fiduciary Financial Planner specializing in helping clients retire early with confidence.

When your corporate job feels "secure" until it suddenly isn't, real estate can become the Plan B that turns into your best move…  In this episode of the #DoorGrowShow, DoorGrow founder Jason Hull sits down with John Casmon (multifamily syndicator, host of Multifamily Insights, and co-creator of the Midwest Real Estate Networking Summit) to break down how corporate professionals can transition into multifamily investing without becoming a stressed-out landlord. They dive into how John went from corporate bankruptcies to building a multifamily portfolio, what passive investors actually need to know before putting money into a deal, and why trust + clear expectations matter just as much as the numbers.  Jason and John also unpack what this means for property managers: how to align with investor goals, why the best operators project calm control (even in chaos), where syndicators hang out, and how PMs can position themselves to win more multifamily doors.    You'll Learn (00:00) Transforming Property Management: An Introduction  (00:59) John Casmon's Entrepreneurial Journey  (02:56) Transitioning to Multifamily Investing  (04:33) Understanding Investor Types and Property Management  (05:48) The Role of Property Managers  (07:49) Investor Control vs. Trust in Management  (09:33) Challenges in Property Management  (11:17) Aligning Goals with Property Managers  (14:19) The Real Product of Property Management  (17:14) Managing Investor Expectations  (19:50) Syndication: A New Avenue for Property Managers  (23:44) Legal Considerations in Syndication  (26:41) Calmness in Chaos: The Key to Success  (31:40) Partnering with Syndications  (33:54 The Role of Property Management in Syndication  (38:29) Finding Syndicators and Building Relationships  (42:24) Understanding Passive Investment in Syndication  (47:45) Identifying Your Investment Goals  (51:54) Assessing Risk in Real Estate Investments  (55:15) Choosing the Right Market for Investment  (01:00:12) The Three C's of Raising Capital Quotables "The first C is confidence. Confidence comes from preparation." "The investment itself, we got to go out there and execute. But that investor psyche is a completely different game."  "It is not your job to hope. Your job is to analyze the information in front of you and make an informed decision." Resources DoorGrow and Scale Mastermind DoorGrow Academy DoorGrow on YouTube DoorGrowClub DoorGrowLive Transcript Jason Hull (00:01) All right, five, four, three, two, one. All right, I'm Jason Hull, the founder and CEO of DoorGrow, the world's leading and most comprehensive coaching and consulting firm for long-term residential property management entrepreneurs. And for over a decade and a half, we have brought innovative strategies and optimization to the property management industry. At DoorGrow, we are on a mission to transform property management business owners and their businesses.   We want to transform the industry, eliminate the BS, build awareness, change perception, expand the market and help the best property management entrepreneurs win. Now let's get into the show. So my guest today, I'm hanging out here with John Casman, a multifamily syndicator, host of the multifamily insights podcast and the co-creator of the Midwest real estate networking summit. And in today's episode, John's going to break down how corporate professionals can transition.   into multifamily investing, how to find the best markets, how to raise capital effectively, and what separates successful operators from everyone else. John, welcome to the DoorGrowth Show.   John Casmon (01:10) Yeah, Jason, thank you for having me. I'm really excited to be here. Love the intro, your intro, not my intro, ⁓ but excited to be here and share as much as we can on our journey to help all of your listeners reach their goals.   Jason Hull (01:22) Cool. So John, ⁓ it's great to have you. I would love for people to hear about your entrepreneurial journey. How did you get to where you are now? And then we can get into your business.   John Casmon (01:34) Well, the short answer is bankruptcy, right? I worked for a couple of different companies that went through bankruptcy and that really made me consider my other options. You know, I was at General Motors back in 2007, 2008, 2009 when we went through bankruptcy and I was there and I watched what that did to a lot of my peers. I one day in particular when we were going to have a lot of layoffs, I went to work as late as I could. But when I got there, I had a red message, a little red dial on your phone.   for anybody who's worked in corporate and remember voicemails. So I had a red dot on my phone, picked it up, pushed the play button and my heart skipped a beat because I thought maybe I was getting to the can, right? And it was actually a colleague of mine who sat kind of kitty corner in front of me and he had been let go. He, you know, was diabetic. He didn't know I was going to pay for his medication. He just was venting in his voicemail. And I just remember feeling empathy for him, but also   a sense of I just never wanted to be in that situation. So it made me really start to think about Plan B. Eventually I moved to Chicago, realized real estate was going to be that path and learned everything I could about investing. So it kind of took me down that pathway to say, you know what, I need a Plan B because no matter what you do, when you work in corporate America, you do not control your future. You know, there's politics, there's policy, there's a lot of different things involved that you do not control.   And sometimes it does just come down to someone not liking you for whatever reason, or they think you're a threat. And I didn't want to spend the rest of my career navigating those issues. So I figured I had to take more into my own hands.   Jason Hull (03:16) got it. And so you start taking things in your own hands and what was the result?   John Casmon (03:20) Yes. So we landed on multifamily investing, started with small multifamily. My first investment was a two unit building. We house hacked it, which is a common popular phrase now. But back then it wasn't quite as common. But we lived upstairs. We rented out the first floor unit and it worked great. You know, it worked so great that we went to refinance and we had created enough equity in that first investment to pull out a six figure line of credit and go out and buy another property. So.   Jason Hull (03:45) Nice.   John Casmon (03:47) That really got the ball rolling. bought a three unit building, we bought an eight unit building, and at this time I'm still working in advertising, still working in corporate America, and I enjoyed what I was doing, and I just had my second child, but the agency I was working for also went through bankruptcy right at this time. We had expanded, we were growing, and we had kind of combined with a few other agencies and kind of became this little conglomerate, and it just eroded just as quickly as it grew.   I remember again, just sitting there and I've got some real estate. I've got a little bit of cashflow, but not enough to pay all my bills. New baby. And I just realized this real estate thing is working, but the exact strategy I'm employing doesn't allow me to insulate myself from these economic changes and shifts. So I had to change my strategy and that led me to syndication. Since then, we've acquired over $150 million worth of apartments.   We've partnered with busy professionals to buy these properties and give them some passive income. And that's what we've been doing ever since.   Jason Hull (04:50) Got it. So your area of genius really is helping these people that were similar to you, they're in the corporate environment transition into being an investor in real estate.   John Casmon (05:01) Yeah, exactly. And I would say too, it doesn't have to be you're going to quit your job and do this full time. And in fact, most people don't, you know, but most people do want a little bit more control over their life. You want a little bit more flexibility. You want to earn and start building up, you know, your net worth. You want to have a little bit more liquidity. You have to look at your investments to say, what should you be doing? I think most people know that their 401k, their, you know, company issued life insurance.   probably not enough to really get you on the fast track to retirement. So what else could you do? Certainly you can invest in the stock market. Lots of folks do that. But real estate is a proven vehicle. The challenge is, I don't know anyone who really wants to be a landlord, right? ⁓ Certainly you want the benefits of real estate investing, but very few of us want to get those 2 a.m. phone calls. So the shortcut there is, ⁓ hire a property manager. Great solution. But now you have to be able to manage   property managers, right, which is this whole other business. And if you don't have enough scale, then it's hard to get that person really focused on your business. So we offer an alternative, right? You get all the benefits of real estate investing, all the ownership perks without any of the headaches of being the landlord yourself. So it really is a great marriage of being in real estate without having to do the heavy lifting yourself.   Jason Hull (06:15) Okay.   Okay, so ⁓ the target audience of this show are property managers. So if they're not gonna use property managers, then what's the alternative? How does this work?   John Casmon (06:29) Well,   first of all, what we do is not always for that individual. So I think that's the key, right? You've got to understand who you are from a psychological standpoint. So when it comes to investors, there's two types of investors. One wants control, right? They're not willing to be passive. And some people think they want to be passive until they're in a passive situation and then they're calling and they want to know why you did this and why you did that and how come you did do that. That's not a passive investor. And that's fun.   Jason Hull (06:45) Yeah.   Yeah, they're anxious. Yeah. Yeah.   John Casmon (06:58) And   if that's you, you should be active, right? And you should work with a property manager, but you also want to work with the property manager who is going to be right for you, right? Because sometimes that is not how they operate. So you want to understand that. And that's a process to understand who you are as an investor, what kind of investment strategy fits you and what's going to be right there. When it comes to property managers, though, I think there are a couple of things. And as a matter of fact, we just left out of meeting with   property management company yesterday. They have 2000 units. We talked about some other services that we offer. And one of things that stood out to me was just understanding some of the challenges that property managers face. And one of them is property managers are really in a position to think like everyone. They're supposed to think like an investor. They're supposed to understand maintenance and kind of the construction arm enough to understand what needs to happen at a property. But they are really little CEOs, right? Because for   Our stuff, the large apartment stuff, those are typically million dollar annual revenue businesses. And this person is in charge of that asset of that business. They are making the day to day decisions. They are the face for the residents, aka the customers of that business. They are the face and their experience with that individual is how they view that business. So it really is an important role. And if you're working with property managers, it's really important to understand how to find the right people.   to connect with them and have them represent your business, your brand, company in the right light.   Jason Hull (08:30) So now you left an open loop that I want to close. So you said there's two types of investors, those that want control and maybe should go find a property manager, you said. And then what's the other type?   John Casmon (08:34) Yeah.   The other type is those who don't want control and they trust someone else to handle that. And for them, there are a couple of different ways of investing. One is investing passively with a group like ours. The other is turnkey investing where again, you hire a property manager, but you really entrust them to manage the property. The only thing I would say for either one of those groups, myself included, is you want to trust but verify. Okay. You've got to do a lot of your due diligence upfront. You want to understand how they operate. You want to talk to   some of their other clients, some of their other investors, because you need to get a really good sense of what to expect. And a lot of people are great at selling themselves upfront, right? I can tell you everything you want to hear upfront. You want to know what is it like once you sign the paperwork? How often are we going to talk? How frequently am I going to get updates? And at what point am I able to weigh in and make decisions? Because if, if you are someone who wants to be more active or be heard, or you've got thoughts and opinions,   Jason Hull (09:18) yeah.   John Casmon (09:35) You want to make sure you have a voice in your investment. Otherwise you may get really disappointed or you may bring on someone who has a different perspective of what that relationship looks like and that never is going to work out.   Jason Hull (09:47) Yeah, there's a big challenge in the industry and that's that most property management companies suck. so most investors that have dealt with property management to some degree are they have some scar tissue, they've been burned a little bit. They've a lot of property managers that started their businesses that come to me for help to grow their business. They started because they were investor and they couldn't find anyone else to manage the property good enough. And that's why they started their business, but it can be a difficult business to run. so none of them start their business saying, I want to suck.   But that's kind of the default unless they get some really good support or figure some things out through a lot of trial and error. And so that's where DoorGrow comes in. We help them with that. But one of the things I coach my clients on a lot is that they need to shift into being daddy over these rental properties. They need to like tell the owner, hey, you need to trust me. And they need to be able to have a really effective business so that they can lean into that trust.   because a lot of people are anxious. They'll come to them with concerns, but generally if a property manager is good, they're much better at this investing stuff than most investors. And they're much better at coordinating maintenance. They're much better at handling leasing. And so when an owner tries to micromanage a property manager, it kind of doesn't make sense to hire somebody to manage your asset just so you can manage them to do the job. And so I think the secret is finding a really good property manager that you can   let go of control because you can trust them. And but yes, you need to verify that they can do the job that you need them to do. And so a good property manager will take ownership of it and they'll take control and they will, they'll display a lot of certainty and confidence in how they communicate and they won't allow you to micromanage them is what I've seen. So.   John Casmon (11:37) Yeah, Jason, and I'll add to it. There's a two way street there. And I think it's easy for people to say, ⁓ most property managers suck or they're not good or whatever. And listen, there's certainly a lot of challenges there. A lot of folks who are not living up to par to the standards. But I will go back to this. We ask property managers to do the work of generally like a CEO. Right. I mean, again, they're managing million dollar businesses in many cases, yet they don't have that training. They don't have that experience. They don't have the ability to navigate.   all of these various things. So part of what owners and investors need to also understand is that you play the role of asset manager. And that means giving clear direction of what success looks like so that that property manager has a framework to make decisions. It's not to micromanage those decisions, but to help them understand how their decisions impact the greater good. And part of that is like, again, just sitting down with annual goals. What are revenue goals? What are our goals on?   Occupancy, what are our goals on in a lot? And this may seem simple, but I promise you a lot of folks don't do this. And if you don't do that, then that property manager is going to default to, for instance, I'll give you a great example. I've got a property manager. She's awesome rock star. But she always gets nervous when occupancy is not at like 96 or 97 percent of this property. So she is, you she starts apologizing profusely and all I did this or done that and like.   Jason Hull (12:58) Yeah.   John Casmon (13:04) Occupancy is one of our KPIs for sure. It's important, but that is not the KPI. I am focused on my net operating income. And if we're going to push rents, the impact of that is you're going to have higher vacancy and she is not comfortable with that. And that's probably because she's used to working with owners who want that thing fully rented and they are comfortable having 100 % occupancy.   Jason Hull (13:13) Yeah.   Hmm.   Yeah.   John Casmon (13:33) if they're leaving 50 bucks, 75 bucks, whatever it is of rent on the table. And that's the part where you've got to really align with your vision versus their vision, because what they have in the back of their mind may not completely align with what you have. Or they have residents in their face who are coming into the office. They want something fixed. They want it done quickly. They want it done right. They want it done yesterday.   Jason Hull (13:49) Right.   .   John Casmon (13:59) So they've got that pressure of this person in their face. So they may go out there and spend the money or authorize the money to get spent. And maybe they're not picking the most cost effective measure. So you have that. And I'll give you one third one. A lot of times when you run into the flip side of that is maybe occupancy is low. They say, hey, we need to increase our marketing spend, right? We got to increase our marketing budget. know, ox is down to 88 or 90%. We got to spend more money. And we're not necessarily.   really zeroing in on what the specific issue or challenge is at that property. So for an owner, your job as an asset manager is to partner with them and to help them see what the options are, help them work through with some of those challenges and solutions are and partner with them to find success. It's not to micromanage them and tell them what to do, but it's really to understand the situation better and give them that perspective.   Jason Hull (14:49) Yeah, that makes a lot of sense. think, you know, one of the things I've seen is that I've noticed a lot of property managers, they make the mistake of thinking that the goal or the product that people want to buy from them is property management. But investors don't wake up in the morning and go, man, I'm so excited to get property management today. The thing that they want. And so the way I describe it to them as they say, property management is like the flight to Hawaii. It's not Hawaii.   and you're trying to sell the flight. That's not the exciting part. You need to figure out what the investor wants, what their goal is. Where do they want to go? What's Hawaii for them, right? What's paradise? And then how do we optimize for that? And how do we help them create a path for that? Because the actual product that a property manager is selling is not what they do. It's not property management. The actual product is them. It's them and their values and their belief system and how they create trust and the team they build and the system and mechanism they build around them.   That's the actual product the property manager is selling. so a lot of property managers make that mistake. They sit there and talk to you about maintenance coordination and leasing and inspections. And meanwhile, you're just wondering as an investor, can I even trust this person? Like do our values align? Yeah. So I don't know what your thoughts are on that, but.   John Casmon (16:11) I think you're spot on, right? Because, I mean, ultimately, as an investor, you are only as good as the team you can build. And that property manager is in charge of the day-to-day aspects of the business. especially when you, you know, I've heard horror stories of folks who have done like turnkey investing, right? Where the property manager, someone owns it, they buy it, they fix it up, and then they rent it back to...   an investor. And I've heard horror stories where that property was not being well managed. And that's the fear. If you're not in that marketing, you can't come and see it. So if you got an out of town investor, you really are trusting that property manager. So that is the most important thing, right? Everything else are tactical, daily situational things that can change. But it comes down to do I have the right people, people that I can trust, people who are going to make the right decision based on the information they have.   because they may not know what I know or maybe something shifted and changed where they would have made a different decision. We can't, you know, ache on that. It really comes down to are they doing their best? Are they making good decisions? If they're not making good decisions, is it because they didn't have the correct information, which again, could fall back on you as the investor to say, hey, are they aware of what your goals are? Are they aware of maybe this situation, these tools, these resources, whatever it is? And that's on you to sit and collaborate.   But trust is absolutely paramount because at end of the day, the thing that I think most of us are concerned with is who we partner with. And there's a great book I'm reading right now. And it gets into decision making and the fear of decision making for most of us and why deals stall. Why didn't you hire somebody? Why didn't you, you know, go with the vendor or go with the contractor or with the company? And the biggest thing is we are scared of making the wrong choice. All of us in decision and no action.   Jason Hull (17:43) Absolutely.   John Casmon (18:04) is better than the wrong action for many people because they once they take action. Well, now they're blaming themselves because you didn't pick the right person. Why did you hire that guy? You should have like now this starts to go on in their head versus doing nothing. Well, at least it's you know, it's not going to get worse, you know, it will in lot of cases get worse. So for a lot of people, that is the scariest thing. So if you can take that fear off the table as far as being the right person or being someone who is trustworthy.   Jason Hull (18:07) Right, yeah.   John Casmon (18:32) everything else gets easier. So if you can do that, that's, you know, the best thing you can do as an investor or as a property manager.   Jason Hull (18:38) Yeah, I agree. think one of things that I talk about a lot is that clarity has to come before action because if you don't have clarity and you start taking a bunch of action, doing stuff, every action you take is a little bit wrong. Sometimes it's a lot wrong. so, yeah, we need to get that clarity first before we start ⁓ making moves. And you talked about, I love the example of your property manager that is trying to   optimize maybe for the wrong thing. They're like, want to optimize to the, making sure their vacancy is super low. But that might not be the goal. That's not the primary goal. The goal is money, you know, and there's a really good book is by Elihu Goldratt. It's a good book for operations people, but it's called The Goal. And spoiler alert, the guy's trying to figure out the goal through this whole book, the story and it's money. That's the secret. The goal is the of the business, should be making making money.   And what happens in this book is that people are over optimizing individual pieces in this flow at this warehouse. And it's actually not helping to make money. It's causing more constraint. And so if we over optimize at one stage, it actually creates waste, bloat, inventory, additional work for the next stage. And so sometimes the best thing certain departments can do is slow down and do less in order to get the outcome to be maximized outcome.   And there's some really great examples in that that I think are really powerful. But I think the if you're optimizing for the wrong thing, then you're not making it effective. So you want to make sure you're optimizing for the right thing. Otherwise. ensues. You get mad at somebody, but nobody understood what the goal was. And so I think, yeah, getting a greed upon set of criteria of what what the outcome is and asking the property manager, can you help me achieve this?   And they know, they know if they know what the problem is, usually they can, they know how to help you get whatever goal that you have. And they know whether your goal is probably realistic or not, because they've helped probably a lot of people do this similarly. And so, but yeah, I think it's very important. Make sure you know, where's Hawaii and maybe property management is the vehicle. Now you had mentioned like, I'm really curious about this idea of, you know, maybe creating syndications.   Some property managers are now starting to think, maybe I should create a syndication. What's your criteria for, what's a good syndication and what are some of the, I'd be really curious to get into if some of the property managers listening were wanting to do kind of a little bit of what you do, how they might be able to get started in that. Like what are the beginning steps to make sure they don't make the mistakes you probably already figured out in the beginning?   John Casmon (21:27) Well, I think the first thing is, you really want to get into it? Right. Because for a lot of people, you got to understand it's a different business. Now you're not talking about real estate investing. You're not talking about property management. You're really talking more about, you know, investment management. You're talking about bringing on private investors who are looking for a return. That is communication skills. That's building up a network and a database of   Jason Hull (21:35) Mm-hmm.   Right, returns.   John Casmon (21:54) prospective investors, it's understanding the return projections that they're looking for. And it's really kind of managing the investor expectations, not necessarily the investment. And to give you a great example here, I had a deal where the investment went great, but it was slightly lower than what we initially projected. And I had an investor who was upset.   Jason Hull (22:07) Yeah.   Yeah.   John Casmon (22:23) about that. And we had communicated all throughout the entire process where things sat and he wasn't too upset, but he still made it a point to let me know, hey, well, this is less than what you initially thought. And that's challenging because the market shifts, right? Anybody who's bought properties in 2022 and beyond knows the market has shifted drastically over the last three or four years. So those projections made in a 2021-22 environment   Have a hard time standing up in a 25 26 environment We still make good money on that deals double-digit returns for investors ⁓ But you know there was that that was that feedback I got from one of the investors conversely We just exited deal a couple months ago, and we completely exceeded our return projections You know we delivered on a almost a 2.7 equity multiple Hit all you know mid 20s on the IRR completely unheard of stuff in this environment   And I have one investor call me and say, hey, John, I just checked my account. Is this right? And I'm like, yeah, it's it's right, man. He's like, my gosh, you guys killed it, man. my. Like, this is amazing. And it's great to hear. But again, that is separate from the investment. Right. Happy to manage the investor expectations and concerns. But that was an up and down investment where we had, you know, a moment where we actually had to put some of our general partner capital into the deal to keep it going.   Jason Hull (23:27) Yeah.   Yeah.   John Casmon (23:48) We have floating rate debt. had to refinance out of that. And we had to kind of rush to do that before rates started to go crazy. We had moments where our construction or renovation costs were much higher than we anticipated. So there are a lot of things that we had to navigate. And I think what happens for a lot of operators, a lot of people who get into syndication, they know the real estate and want to do the real estate, but they do not understand the perspective of the investor. And when you don't communicate to investors on a frequent basis and a clear, transparent nature,   Jason Hull (24:19) Yeah. Yeah.   John Casmon (24:19) They fill in the blanks and   the first concern every investor has and they won't say it. Most of time they don't say it, but I promise you they're thinking it after they make that investment. my gosh, did I make a mistake? Am I going to lose money? Is this person going to run off? Is this going to be some sort of fraudulent thing? Is this deal going to fail? These are all that we're wired like that. This is caveman stuff, right? We're wired to protect ourselves.   Jason Hull (24:36) Hmm.   Right.   John Casmon (24:45) And when you make an investment, and by the way, our investments are typically $50,000 and up, right? So these are not small investments. So when you make that investment, people start to second guess that decision. So my job when it comes to this side of the business is to keep them grounded that, hey, you've done your research, you've made an informed decision, you've picked a good partner, we've done this before. ⁓   Jason Hull (24:50) Yeah. Right.   John Casmon (25:13) And it's really to make sure that they feel comfortable with that decision. It has nothing to do with the investment, right? The investment itself, we got to go out there and execute. But that investor psyche is a completely different game. So first thing I would tell any of your property managers when they get into this business is understand, do you actually like people? Do you want to manage investors? Are you comfortable managing people's money? ⁓ And then beyond that, you have to do it the legal way. There are a lot of regulations around accepting capital from other people.   Jason Hull (25:31) you   John Casmon (25:42) So you can do it as a joint venture. The more common way of doing it, the more accepted way of doing this is by doing a formal syndication, which requires you to file SEC documentations. ⁓ know, there's regulation D and regulation A and there's some couple others, but typically it's going to be reg D 506 B or 506 C filing, which basically is the the structure that allows you to offer ⁓ passive investment opportunity or a security to investors. So again, for some people,   It's overwhelming. they're like, nope, never mind. But for some people, they love it. They want to get into it and they can learn more about that process.   Jason Hull (26:19) Got it. Yeah. I think I love your idea that it's more about managing expectations rather than the investments. And I think, I think that's good advice for all the property managers listing. This is something we spend a lot of time coaching clients on because they think their job is to manage properties. But really, if they're not strong in managing expectations and managing the relationship, it's 10 times to 100 times harder to manage the properties.   their operational costs go through the roof because owners are getting anxious. They're asking more questions. They're getting all these interruptions and calls, tenants, owners constantly. And if they had just managed the relationship and expectations and set strong boundaries at the outset, everybody would feel calmer. And I think really for business owners, I think the thing that really stood out to me that I've been focused on, and this is I've done some personal coaching and this is just nervous system regulation.   If you can, and John, seem like you're pretty chill and pretty calm and I'm sure the investor feel safe with you, which is why you've had success. If you are a person that is anxious and you're running around like a chicken with your head cut off, you're going to have, you're going to struggle in leading anybody, especially in relationships to your spouse and like everybody else. so having a calm, regulated nervous system allows your investors.   to entrain to your nervous system and to feel safer and to calm down. And that's not something you can pretend or you can just fake. You have to be that and they can sense and they can feel that it'll come across in your tone and in your body language and how you communicate. But if you can make sure that you're in that space and that you're able to regulate your own system, you're able to stay calm when other people are coming at you.   and other people are angry and other people are emotionally heightened. And you recognize this isn't really you. It's just that's them. And you can maintain that calm. You will be able to create a lot more safety. And that's really what people want to buy. Most people out there, their primary basic need is safety and security. Most people. That's why they aren't entrepreneurs. That's why they don't go start jobs. That's why they aren't like you and me. And if you're a property management business owner listening to this,   Most people are not like you. They want safety and security. That's why they get a property manager. They want peace of mind. And so, and I'm sure investors in a syndication, they also want some peace of mind because this is a big chunk of change.   John Casmon (28:55) They do. And I will say to most of the property managers I come across thrive in chaos. Right. They're used to stuff getting thrown at them. Right. And when you talk to them and get to know them, you learn very quickly. They like it. They do. They like the fact that they don't know what the day is going to bring. It could be a. Yeah, yeah. Could be a tenant coming with some crazy issue. It could be something from it's never boring and they thrive in it. However.   Jason Hull (29:00) Yeah.   Yeah.   They like the variety and unique challenges that property management brings, for sure.   It's never boring.   John Casmon (29:25) What happens then if you if they're going to look to work with investors and particularly raise capital and kind of do their own syndications, they have to understand that while they may thrive in chaos and uncertainty, most other people want organization. You want everything you said right. You want to have the calmness. You are looking for a captain to steer the ship. And for that part of the personality, they're going to have to tap into a different side of it to demonstrate how they handle chaos.   Jason Hull (29:37) Hmm.   Yeah.   Yeah.   John Casmon (29:54) not that they are chaotic. And I think what happens a lot of times when you're working with property managers is that they don't project that level of control. It just feels like they're reacting. So part of it is that, and they're really, really good ones. The ones who make it to that next level who are the regional managers and get those promotions, well, that's what they do. They manage the chaos and they manage up. They do a great job of telling the owners,   Jason Hull (30:06) Yeah.   Mm.   John Casmon (30:23) the leadership, whoever they need to talk to, they're telling them, hey, here's how here's our process. Here's how we're managing the situation. Here's what's going on. Here's what we're into. Hey, we had a water main burst here. Here's we bought. call three companies. We've got three quotes, but it's calm, right? It can be the worst. I'll give you a real example, right? At a fire, one of my properties and I was going to meet a property manager and I just happened to have a meeting with her that day at the property. She called me.   I was literally about to get in the car. She called me and said, Hey, I just want to let you know we've got a fire going on at the property. I'm not sure if you still want to meet. You're happy to come. We already have, you know, the fire department's here. They're they're putting the fire out right now. We already have another company that's coming in. They're going to walk through the damages once this is kind of settled. And I've already talked to the residents. Residents are good. We've got them hotels for the evening. We've checked with insurance. This is covered in your policy. So they're good to go. So you're happy to come down and talk and all of that if you want to.   Or we can let things settle down and maybe we can meet next week. This is a fire, right? This is like a scary situation. She called me.   Jason Hull (31:26) Right. A literal fire. Yeah. And there's plenty of fires   in managing properties. The literal ones.   John Casmon (31:33) Her calmness, she was so calm. Not only was   she calm, she had handled 90 % of it, right? It was the stuff you could handle in the moment. She handled it. So was like, hey, I don't think it makes sense for me to because I'm probably just going to add more anxiety to the situation at this point, right? It seems like you've got it under control. Why don't we let things settle, literally let the dust settle? And then once it's there, I'll come down. We can assess the damages, figure out what else needs to happen, what other next steps need to take place, right?   Jason Hull (31:41) Yeah? huh.   question. Yeah.   John Casmon (32:03) but had it handled like a rock star. Now, a lot of other folks would have saw the flames, called immediately, my God, there's a fire. ⁓ my God, what are we gonna do? So now you freaking out, everyone's freaking out, no one's controlling the situation, right? So now everyone's mind is just spinning and going. it does really take, kind of go back to where we started the conversation, that mindset of someone who was the boss, who was leading.   Jason Hull (32:05) Yeah, I love that.   Yeah. Freaking out. Yeah.   Hmm. Yeah.   John Casmon (32:32) who is going to take charge, even though it's not their property, they're going to take charge. Here's what needs to happen next. Maybe you have an emergency response plan already put in place, but you have these things already scheduled and ready to go. So when they happen, you're not shocked. You're not surprised. You're not asking questions that maybe you should have figured out upfront. And that's what a great property manager does. And if you convey that to owners, you're going to stand out above and beyond your competition because most people cannot convey that level of control, the level of   planning and the level of expertise that it takes to truly and effectively manage properties from the front, being proactive as opposed to just reacting to whatever the issue of the day is.   Jason Hull (33:13) Got it, okay. So ⁓ I'm reading, I just read, well, I didn't just read. I read in the past a really great book called Extreme Ownership. Really good book. Yeah, phenomenal book. ⁓ I'm going through their newer book, which I think is even better, called The Dichotomy of Leadership. leadership is what we're talking about right now, is that that,   John Casmon (33:23) Yeah, I think I got it like right here. It is right there.   Absolutely.   Jason Hull (33:38) creates a huge impact and there's a lot of misunderstandings of what leadership is, like it's control or it's being aggressive or, but yeah, it's really that calm presence of letting people know I've got it. Like we can take care of this. We've got a plan and staying regulated and calm. So I love that. ⁓ have a, so another question I have is how can the property managers listen to this? How could they maybe target or partner   with, if possible, syndications like you, like people that are doing what you're doing. Is there a chance that they could be a resource or do most syndications just in-house and do, they are a property management business?   John Casmon (34:19) No, no, most ⁓ most that I know work with third party manager companies. So I would say first and foremost, if you and syndications, I mean, it sounds like a big, huge, fancy word. But I mean, honestly, anytime you work with passive investors is technically a syndication. So it really comes down to figuring out who is looking for third party management and whether or not it's technically a syndication or not is really irrelevant. You want someone who is going to be managing or owning the property.   Jason Hull (34:24) Okay.   Yeah.   John Casmon (34:49) They want third party, but you have to understand their plan, going back to understanding the goals, right? Most syndications are looking to sell in a three to seven year timeframe, typically five to seven years. Most buy and hold owners have not decided or have not identified their exit strategy. So that's probably the biggest difference is when you have, let's just call it an individual investor or maybe it's a   Jason Hull (35:01) Okay.   Right.   John Casmon (35:17) a family or whatever that's buying and they want a third party manager, they don't know the exit. They haven't predetermined that they're going to sell in five years. So they are buying and holding it. And that goes back to the the I think the separation of understanding the objective, because for that person, having a full property is great. It means they're maximizing the revenue potential today. When you are syndicating.   most syndicators already assume 5 % vacancy. That's that's in everyone's underwriting. So you being at 100, they won't even give you credit banks don't even give you credit for it. So all of these things are already assumed. So for us to be above that is actually a miss, because it means we're not being as aggressive on the rent. So just understanding the mindset of a syndicator, which is they are looking to sell typically they're looking to double their money over a five or six year period. So how can you create value?   And that's something most property managers don't fully understand. But I would sit and I would talk to that syndicator. And if you want to be a syndicator or partners, not just be a third party vendor, but you actually want a partner, which we have seen a lot of folks look to do. You want to figure out how you can bring value to the table, because now we are aligning your interest with that syndicators interest. And now you've got a great partnership.   because every syndicator is going to need property management and they're going to need construction management to drive value. So if they can bring those people in as partners, that's a great opportunity for you. And if you're a property manager, you may have phenomenal relationships. You may already have contractor or the vendor partners that you trust in that marketplace. And if you could then take that and get a slice of the equity, that makes you very valuable for both sides.   Jason Hull (37:08) Do syndications, do they also need investors in capital or do most of them have that, are they really good at that? Okay.   John Casmon (37:15) Absolutely. Yeah. Yeah. Yeah.   mean, I mean, syndication at its core really just comes down to the need of capital. If someone had the capital themselves, they would probably just buy it directly and not go through the process of syndication. Because the syndication is literally just raising the money from passive investors. And in that scenario, again, being able to manage that, manage the communication, ⁓ that's really what a syndication truly is.   Jason Hull (37:42) So a really good property management partner could bring property management, some of the construction elements and investors and capital to the table. So it could be a nice little.   John Casmon (37:51) That would be amazing.   I'll be honest, man. That's because I don't want your listeners sitting here like, oh, I don't have one of those. I don't know if I've ever met one that had all of those. If you do have all of them, yes, you should consider syndicating yourself because you got all the pieces to the puzzle. Typically, what happens is a property manager has the property managers. I'll give you a great example. I got a 54 unit down in North Carolina. OK, so I came in as a key principal. I've got a.   Jason Hull (38:03) Okay.   Okay.   John Casmon (38:20) to my coaching clients. It's his property that he found. He asked me to come help him with the loan, which I did. One of the members, one of the partners is the property manager. So that's kind of their role to the table is they're managing the property. That's what they kind of came on. They had a couple of relationships, but their main role is the asset and property management side of it. So that's a great way to come to the table. But. Just like anything else in business.   Jason Hull (38:33) Mm-hmm.   John Casmon (38:49) It's very hard to find someone who checks every single box. I mean, that's like finding the marketer who's a CMO, who's also the CFO, who's also the COO, who's also the chief of human resource. very like no one, people don't really have like top notch excellent skills at every single one of those, right? Like you might be great at business, great at sales, great at marketing. You're probably terrible at finance, right? Like you just, you just forget to do your expense report type person, right? So it's hard to find someone who's   checks all those boxes. And I think typically when comes to property management, you want someone who's great with people, can resolve issues, but also has to be somewhat, you know, sufficient when it comes to the numbers, tracking all the data, tracking all the, you know, the rent roll, the leases, the income and expense statements, things like that. So usually they're not going to do every single box. But again, if you can find someone or that's where partnerships make sense.   Jason Hull (39:24) Mm-hmm.   John Casmon (39:43) If you've got that awesome. And again, I'm not saying a company doesn't have that. I'm just saying a single individual doesn't, which is why it's great to partner. If you can find someone who maybe brings a set of skills that you don't have, whether they're joining you in your property management business or they're partnering up where you're bringing your property management skills to the table with their investing or their networking skills, that makes for a good partnership.   Jason Hull (39:43) Mm-hmm.   Yeah, I got it. Well, we've got several clients, you know, all over the U S that are really good at property management. They're really good at handling the maintenance stuff and they obviously have a pool of investors as clients and, and, know, and they know that they can't do everything. So we coach them in making sure that they would do time studies. They figure out which, what their purpose is. We start to align them towards more fulfillment, more freedom, more contribution and more support in their business.   John Casmon (40:32) Yeah.   Jason Hull (40:38) And they start to build the right team. So they're getting operators, they're getting BDMs, they're getting the things they're not like strong in. And so we just make healthier businesses. So for those of maybe my clients listening that have healthy property management companies. And, but they don't want to do syndication. They're just like, man, that's a whole nother business. If I stay in my lane, I can grow that faster. How do they find syndicates? Like, how do they find people like you? Cause you've got a lot of properties connected to you.   and they would probably love to chat with somebody like you. Where do you syndicate people hang out? What's the title? Who runs a syndicate? What are they called? Do they have a specific title?   John Casmon (41:15) You   Yeah.   Yeah, great. Great question. Multifamily syndicator is is kind of the name just syndicator. We're all over. So I've got a podcast called Multifamily Insights. I interview like minded individuals. I've been doing that for a long time. We've done our seven hundred and seventy plus episode. So lots of people, lots of syndicators there. Definitely conferences. So if you look up any multifamily conference in your city.   Jason Hull (41:25) Okay.   Nice.   Okay.   John Casmon (41:46) meetups, lot of meetups in different cities as well. Those are great places to find syndicators. I think the biggest thing though is this.   Figure out who your avatar is. Because while we're talking about syndicators, ultimately, if you want to scale your property management business, I presume you're trying to scale with folks who are looking for third party management and the best option for that. OK, and let me back up. had one of the guests out of a podcast some years back, ⁓ Ashley Wilson. Love Ashley. As you said, something really changed when I thought about the business.   And she said the best way to find any vendor, any vendor is to figure out who relies on that vendor next and ask them for referral. So if you think about it, if you want a great drywall person, ask a painter. A painter is going to know who's great at drywall because they're going to know who makes their job easy and they can come in and just start painting versus a drywall guy who maybe doesn't, you know, you know.   Jason Hull (42:38) I like it.   John Casmon (42:55) mud the drywall properly or doesn't sand it down. So they got to do all this extra work before they start their process. Right. So a painter is going to know a great drywall guy. And in this case, it's really hard on ⁓ the property manager because you guys are the ones who do the work. But if you are looking for syndicators, OK, well syndicators, person who buys the deal. Well, who sells the deal? A broker. Find brokers. Go to a broker, commercial multifamily broker and ask them, hey,   Jason Hull (43:01) I love this.   Yeah.   John Casmon (43:25) Do you know some groups or you have properties that you're going to list? Here are the kind of deals we want to do now on the flip side of that. You got to be good at your job, right? You got to sell yourself and share what you do. So if you've got a great track record, a great resume, showcase that, bring that broker through and let them know, hey, we're looking to scale our property management business here. Here are the kind of assets that we want to manage. If you come across any of these that you're going to list, would you mind keeping our main name out there or referring us or giving us introductions to any of those buyers?   Jason Hull (43:53) Yeah.   John Casmon (43:54) so that we can throw our hat in the running to manage these properties. That's a phenomenal way to do that. And it allows you to shine and expand your relationships in your core networks and in your core markets.   Jason Hull (44:06) Brilliant. think I love the, I love Ashley's idea that you shared, you know, the drywall. Yeah. The painters, like they don't want to be painting over a crappy drywall. They're like, this is a mess. Like this doesn't even look good in my job. Now I'm going to look bad. Yeah. So the brokers know who maybe those best syndicators are. And so they could just go to the brokers and say, Hey, who's, who's doing deals like this? Who who's got things going on? Like who could you connect me with?   And I avoid maybe.   John Casmon (44:36) And on top of that, keep in mind, too, like what   are the times when? Yeah, but think about to like when is a property hiring or bringing on a new property manager? Right. So it's either a current owners firing the existing property manager or the property is being sold. Right. So, I mean, if you can get in during that transition phase, that's going to help you tremendously. And if even if they're firing their existing property manager, you can think through, OK, how do I?   Jason Hull (44:51) Yeah. Yeah.   John Casmon (45:06) work myself and get my name out there. And a lot of times, again, you're going to ask, right? You're going to ask other investors. If I were going through that process, I'm going to call my buddies into space, right? And say, hey, man, having a hard time, my current PM is not working out or we're not hitting our objectives, looking at some other options. Do you have any experience with these guys? What do you know about these guys? Or do you have anybody you could recommend? It's word of mouth, right? So that's what's going to start happening as well. So you kind of have to get out there and network and let folks know who you are, what you do. But you want to be someone who   people can say, yeah, these guys are amazing. You know, they, they only had an eight unit, but they crushed my eight unit for me. I'm sure they kill your 25 unit or your 50 unit. And you've got to start building that rapport and building your reputation in your market.   Jason Hull (45:44) Yeah.   Nice. This is good advice, my friend. So, cool. For those that maybe are investors listening to this show, ⁓ I'd love to hear a little bit about what you do, how you do run your syndication, and how they can ⁓ make things more passive, if that's what they're looking   John Casmon (46:08) Yeah, man. So there are lots of different ways to get in. If you are looking to be more passive, ⁓ high level, here's how it works. OK, so first and foremost, me and my team would go out. We look for the deals. We focus on a really tight radius. So we're in Cincinnati. We like Cincinnati, Columbus, Louisville, Kentucky. Really a two hour radius of the Cincinnati market is where we focus. And right now we actually think there's more opportunities locally. So we're really honed in on Cincinnati right now. But we focus on that once we find a deal.   We reach out to folks in our network. So we have folks in our investor list. ⁓ Once they're on our list, we kind of have a quick vetting process and then we can share opportunities with them. Once they see that opportunity, they get a chance to review it. We like to have a webinar where we answer any questions about the deal. I think for new investors, it's a great way to learn because we have a lot of experienced investors who ask very intelligent, thoughtful questions that   Many first time investors probably would not even think of. And that's a great way to learn, right? And ultimately when it comes to this space, it's really about education. know, it's educating yourself, understanding how you think about risk, how you mitigate risk in your investment choices. And those webinars are a great chance for you to learn about that the first time. Once you've done that, you can go ahead and fill out our official paperwork with our SEC documents.   Jason Hull (47:30) Mm-hmm.   John Casmon (47:30) And then   once you're through there, you can make the investment. But the first thing is just to get on our list, you can have access to the deals. And before you do that, we've actually put together a guide that can help people because I found that when I have these calls, people don't ask great questions. Sometimes they do. But I want to make sure that you are informed and well educated because this is a big investment. You know, this is not a 599 thing. And if it doesn't work out, OK, well, I just wasted six bucks. No.   Jason Hull (47:54) .   John Casmon (47:59) We're asking you to make a pretty large investment, whether it's with us or with others. If that's what you're looking to do, I want to make sure you're well informed. So we put together a guide. It's seven questions you must ask before investing in apartments. You can get that on our website. It's casmancapital.com slash seven questions, but it gets into questions around the market itself, the operating team, what you should be looking for, the deal. What is the story of this property? What's the business plan? And it helps you identify different levels of risk because the reality is   Anything can work, but you want to mitigate risk as much as possible, particularly when you're a passive investor, because you are basically saying, I'm trusting these people to find the right deal and execute. And you want to make sure that you are finding and identifying the right individuals who have a proven track record doing the thing that they are asking to do. When I hear about people losing money in real estate. At least 50, if not 70 % of the time.   Jason Hull (48:35) Hmm.   John Casmon (48:57) It is someone doing something for the first time. It is the first time in the market, first time doing this kind of deal, first time doing this kind of business plan. And. I can't tell you how frustrating it is because it's a big red flag, and it's not to say they can't do it and can't have success. But if it's your first time, I want to see how you're mitigating that right. You want to partner with someone who does have the experience you want. Like there are lot of things that you can do to put the odds in your favor. And when you're a passive investor.   Jason Hull (48:59) Mm, yeah.   John Casmon (49:26) It is not your job to hope. Your job is to analyze the information in front of you and make an informed decision. So this guide can help you do that.   Jason Hull (49:34) Yeah, love it. I'm going to run a quick word from our sponsor real quick. Our sponsor for this episode is Vendero. And many of you tell me that property management maintenance is probably the least enjoyable part of being a property manager and definitely the most time consuming. But what if you could cut that workload by up to 85 percent? That's exactly what Vendero has achieved. So they leverage cutting edge AI technology to handle nearly all your maintenance tasks from initiating work orders.   Troubleshooting, coordinating with vendors and reporting. This AI doesn't just automate, it becomes your ideal employee. Learning your preferences, executing tasks flawlessly and never needing a day off and never quitting. This frees you up to focus on the critical tasks that really move the needle for your business, whether that's refining operations, expanding your portfolio or even just taking a well-deserved break. Don't let maintenance drag you down. Step up your property management game with Vendero. Visit vendero.ai slash door grow today and make this the last maintenance hire you'll ever need.   All right, so John, this is super helpful. love you've got your list. ⁓ You got your webinar, you've got your guide. I would recommend property managers listening to this. If they're curious about the world of syndication, that they start getting into your stuff and seeing how an expert like you is doing this and maybe even get involved in some of the deals with you or something might be a good idea. And they can kind of get a feel for how this works. And then maybe they'll say, I don't want to do what John does.   And I'll just find people that do, but they'll at least understand how they could partner with people like that. then, or they may decide, you know what? John's clever, but I'm clever too. I might be able to figure out how to do this too. And maybe they'll do it too. And, but I think there's a solid opportunity for property managers that want to be in the multifamily space and do multifamily management to find third party people that are doing these syndication deals. They need good property managers and property managers want more doors and they want to grow.   And if you don't, because your business sucks and it's uncomfortable, then reach out to me. I'll help you out. We'll get you dialed in. But ⁓ John, what else would you say to the investors that are maybe they're familiar with this and they've done some real estate investing and they've worked with some syndications ⁓ and they get on your list to do the webinar. What would you say to them next?   John Casmon (51:56) Yeah, I think the biggest thing is understand what you're looking for. You know, I think one of the biggest challenges for investors is when you can't pull the trigger, it's typically because you haven't figured out what you're solving for. Are you looking for passive income? So you're just looking for a cash flow? Are you looking for long term wealth appreciation? Are you looking for tax benefits and to reduce kind of your tax liability? Do just want to diversify? Maybe you got feel like you have too much in a stock market, just like we put something somewhere else. So.   Figure out what you're actually solving for. Understand your risk tolerance, you know, because every deal is different. In our case, we do value add B class deals. That's a fancy way of just saying we like properties that already making money that are solid, solid tenant based. Think of when I say B class, I'm thinking of all stuff that was built maybe 30 years ago, maybe 40, maybe 20 years ago. Stuff that.   your teachers, your firefighters, your police officers, places where they might rent. So desirable locations, not luxury, not super high end, not, you know, super courts, everything. ⁓ But, you know, places that you would want your kid, your kid was in college, places you would be fine with your kid living, right? So you're thinking about that stuff. That's, you know, I don't say affordable stuff. That's not crazy price. So that's kind of what we focus on.   Jason Hull (53:15) So would   that be like, is that how you find the best markets then?   John Casmon (53:21) That's part of it. That's our strategy. There are different strategies that people utilize. I have found for us that is a sweet spot where we can take those kind of assets, modernize them and create value for potential renters. Some people like to focus only on they call it core plus right where they're buying newer stuff, stuff built five years ago or three years ago. And maybe it was, you know, leased up and they're just going to go in and hold it longer. You'll find other ways to add more money through amenities.   Jason Hull (53:35) Okay.   John Casmon (53:50) So some people do that strategy. Some people like older properties where they're buying more distressed or much older properties and are trying to fully renovate them and bring them up. There are strategies out there, something like new construction, stuff that doesn't exist. They want to build from the ground up. So it really comes down to you. Every investing strategy has a different level of risk. This has nothing to with real estate, right? This is investing in general. you're buying, you know, know, value stocks versus growth stocks versus Internet, it's the same stuff, right?   So you just have to figure out your level of risk. We like value at B-class multifamily deals. Once you understand your level of risk and balance that with your return expectations or projections, that's when you can figure out which investments actually make sense. You know, I have some folks who they like to invest in what we call trophy assets. And...   They may not know that right away, but when you send them a couple of deals and they look at the property like, ⁓ it's okay. They want something. They want something they can brag about. They want to drive you by like, see that building over there? That's me. And if that's fine, if that's what you want, understand what comes with that, right? That's going to be a lower term, right? Because these are, there's not much value to create, right? You've got a brand new property. It's A class, rents are $2,500. There's not a whole lot you can do there. And because of that,   Jason Hull (54:49) Yeah, they don't want to show that off. Look what I'm connecting.   OK, right.   Thank   Yeah.   John Casmon (55:13) There's not as much risk. So you're going to get less return because there's less risk. That's fun. Some people want to maximize their return, right? Hey, I don't need this money. I want to let it ride for 20 years. So they might want to do new construction or they might want to do a deep discount, highly distressed vacant property that needs, you know, $50,000 per unit to renovate it and turn around because the upside is there. So it just depends on that investor and your level of risk. Right. And most of us fall somewhere in the middle.   Jason Hull (55:27) Thank   John Casmon (55:43) which is kind of our strategy. figure out your level of risk tolerance, what you're looking for. And sometimes you don't know until you start looking at a Because you might think you're a cashflow person until I show you what cash flows. And you're like, oh, no, I don't want to be in that de