Welcome to The Teacher Business Society Podcast. Now, let me introduce myself: I’m Farrah, a Diet Coke-drinking, true crime junkie, and a former teacher turned 7-figure teacher business owner. Are you stuck in the grind as a full-time edupreneur, or teaching by day and side-hustling by night, wondering how to turn your entrepreneurial dreams into a reality? Whether you're brand new to this journey, trying to bust through that $100K ceiling, or you’ve built the business but now need help working on your business instead of in your business, you're in the right place.I get it; building your dream business can feel overwhelming. But listen, I’ve been where you are, and I'm here to make it all feel possible. Through personal stories, expertise, and interviews with successful teacher business owners, we'll tackle email marketing, social media strategies, content creation, and everything in between. I'm committed to helping you not just grow, but THRIVE so you can live the life you've been dreaming of.So grab your favorite notebook, perhaps a Diet Coke, and pull up a chair. Let’s get down to business, teacher style!
Are you struggling to retain and engage members in your membership program? Do you want to create a success path that keeps your members engaged and motivated throughout their journey? I'm here to unlock the secrets to making sure your members get the most out of your membership and you create lifelong members that will never want to leave.I want to walk you through the step-by-step process of creating a success path for your membership. From understanding your members' needs and goals to mapping out a personalized journey, we will cover it all. We are going to discuss practical strategies to boost member engagement, increase retention rates, and build a strong and loyal community. Listen Now!Show Notes and Links
I understand that choosing a membership platform can be overwhelming with the variety of options available in the market. That's why I wanted to include this episode in my membership series. I want to provide you with all the information you need to make an informed decision. From evaluating your business needs to comparing different features and pricing structures, I hope this episode clears up the many questions you have.Whether you're a small business owner, an e-commerce entrepreneur, or a content creator, my hope is that this episode will help you navigate the complexities of selecting the perfect membership platform. I'm going to outline the key factors to consider, such as customization options, integration capabilities, member management tools, and payment gateways, among others.So, if you're ready to take your business to new heights with a membership program, grab a notebook, and let's dive in and find the ideal platform that fits your brand voice and meets your specific requirements.SHOW NOTES
Should I start a membership? This is the question I get asked multiple times a week in emails, DM's, and from clients. But whether you SHOULD start a membership is just the beginning. In this new series, I am going to be sharing some gems when it comes to building, launching, growing, and maintaining a successful membership. First up...I'm going to share 10 things I wish I had known before starting my membership. I'm sharing the good, the bad, and the ugly...so grab your earbuds, and let's dive in!SHOW NOTES and LINKS
This week I had the opportunity to sit down with Krystal and chat about how she leveled up her teacher business with print-on-demand workbooks.SHOW NOTES and LINKSCHECK OUT Krystal's Course: P.O.D Playbook
I was super excited to sit down with my friend and colleague Bryce Sizemore to discuss how adding a physical product to your business can be a viable additional revenue stream. Bryce shares insights into the process and shares some key advice if you are thinking about embarking on this path.Show Notes and Links
Kristen is a seasoned teacher business owner who has diversified her business to a point where TPT is an afterthought. Learn how she successfully created a course and then transitioned into a membership. She is dropping some GOLDEN nuggets of wisdom for you if you are considering going down this path. You won't want to miss it...listen now!SHOW NOTES and LINKS
You know how in our ever-changing world, being versatile and adaptable is super important. That's exactly what we're chatting about today and in the next few episodes of the podcast, especially for you amazing teacher business owners who've started your journey on platforms like Teachers Pay Teachers. Let's explore this whole business diversification thing that you are hearing so many talk about and how it can take your business to the next level by opening new doors for growth and stability. Show Notes and Links
AI in advertising isn't just a buzzword; it's a tool that can bring incredible efficiency and creativity to your campaigns. There are two tools that we use here in our business that have completely transformed our process for marketing: AdCreative.ai and ChatGPT. Both are amazing, but serve different purposes and when paired together, are magical. AdCreative.ai is your go-to for creating stunning, effective ad visuals, while ChatGPT is a conversational AI that can help you write compelling ad copy and even strategize your content.
This week on the podcast, we dive deep into the art and science of crafting a landing page that doesn't just look good but converts spectacularly. Sounds like a dream? I assure you, it's absolutely achievable.Here's a sneak peek of what we cover:The Perfect Landing Page: We dissect what makes a landing page not just good, but phenomenal. It's all about performance and conversion.Essential Elements: Learn what to include (and what not to) to enhance performance. Spoiler alert: simplicity and focus are your friends.Headlines and Subheads: These are more than just words; they are your first impression. Find out how to make them bold, clear, and irresistibly engaging.The Magic of the CTA Button: Discover the four must-have qualities of a Call-to-Action button that draws clicks like a magnet.Aesthetics that Convert: Yes, looks matter. We'll explore how the right background can set the stage for your CTA.And there's more! We also delve into the crucial elements of effective sales pages. From empathetic storytelling to choice architecture, I'll guide you through creating a page that not only resonates with your audience but also drives them to action.Ready to transform your landing and sales pages into high-converting assets? It's time to tune in and turn up your business acumen!SHOW NOTES and LINKS
Are you feeling stuck in the same old marketing routines? It's time to shake things up! While email blasts, social media posts, and paid ads have their place, there's a world of innovative strategies waiting for you. Let's dive into five creative marketing tactics that can breathe new life into your teacher business.SHOW NOTES
Have you recently found yourself staring at plummeting sales figures, feeling a mix of confusion and concern? You're not alone. This week's episode tackles a problem many in our community are grappling with.SHOW NOTES
December is a month that outside of retail, is often chalked up as a wash. It's the end of the year and for our niches, most teacher business owners believe that December is the time to start planning for the new year. And while planning for the next year can be exciting and fresh and give you renewed energy, it could also mean you are leaving money on the table. In this episode, I am sharing my thoughts on how you can leverage the month of December to generate sales Push through and don't stop till you cross that finish line and it could mean the difference between hitting or missing your goals.SHOW NOTES and LINKS
Build your list they say. Your email list is your pot of gold. But is it? It really depends on how you use your list but more importantly HOW YOU BUILT IT! In today's episode I'm going to share how the lead magnets you are using to build your list might be hurting your sales and the strategy I have used for the last few years to build a healthy and profitable list that generates sales.SHOW NOTES
Sometimes you need to generate revenue NOW or you just need to give your revenue a little boost to meet that goal that you are so close to hitting. I often get asked about how I am able to weather the ups and downs of our market and still see good sales numbers and how have I put marketing strategies in place that WORK and aren't subject to things like the dreaded algorithm or other external factors out of my control.Today I'm going to share my Fast Track Profit Plan that I have been using for more than 4 years and it still works every time to generate immediate revenue and boost sales on all my platforms. The last time I implemented it, I generated just under $6000 in 7 days on the offer but it also resulted in increased revenue across my other shops.SHOW NOTES and LINKS
So, the big question is: what's holding back your business? You might think it's your marketing strategy or the competition. Or you might even be stuck on blaming the algorithm of your selling platform. But let's dig deeper and get a little uncomfortable today.Sign Up for The Society Brief: CLICK HERE
Welcome back to the podcast. Today, we're diving into a topic that will spark some serious thought and possible controversy as we pick apart the dream vs. the reality of running a 7-figure teacher business and maybe some things that 7-figure business owners don't like to admit or talk about. You might think hitting that 7-figure mark is all rainbows and glitter, but let me tell you, there's more to that story!
Hey there, Educational Rockstar! I'm Farrah, the founder, coach, and mentor of The Teacher Business Society, and I want to welcome you to the newest source of actionable insights for your teacher business journey. Welcome to ‘The Teacher Business Society' podcast!So, what can you expect from this podcast? Well, it's a fusion of my experiences and strategies combined with interviews with other experts who've made it big in the teacher business world. We'll be diving into topics like email marketing, social media marketing, content creation, and so much more!The style of this podcast is professional yet casual—think of it as a laid-back business meeting with a best friend where you walk away with your next big idea. We're not just talking theories here; we're talking practical, doable steps you can apply today.Who is this podcast for? If you're a teacher looking to exit the classroom, already side-hustling your own business, or a full-time edupreneur, this is your place. My goal is to help you build or scale your business so you can finally live the life you've been dreaming of.And hey, if you want to stay connected and get even more exclusive strategies to grow your business, head over to teacherbusinesssociety.com and subscribe to our Society Briefs newsletter. As a thank-you, you'll get a FREE Optin to Offer Roadmap™ to help you build your email list with the RIGHT people.I can't wait to dive into this incredible journey with you. Let's make your teacher business dreams a reality together..until next time...keep being an educational rockstar.