POPULARITY
Categories
In this engaging episode, Ed Parcaut sits down with publishing expert, author, and former film & TV producer Aurora Winter to explore the power of books as authority builders and business growth tools. Discover Aurora's journey from screenwriting and producing television in Canada to launching multiple successful businesses through publishing—plus her deep dive into the neuroscience of communication and why storytelling matters more than data alone. You'll learn practical tips on using books (and even short books) as lead magnets, how to turn your expertise into a compelling story that attracts your ideal clients, and why self-publishing could be the smartest route for experts and entrepreneurs. Aurora shares case studies and her personal method for transforming a single interview into a business-launching book, as well as insights on translating books into courses, TV series, and more. Whether you're an aspiring author, entrepreneur, or established pro ready for your next pivot, this episode is packed with wisdom on building authority, connecting with your audience, and creating content that lasts. Plus, if you're curious about turning your book into a potential TV or streaming series, Aurora brings her unique publishing-to-Hollywood perspective to the table. Highlights: The neuroscience-backed formula for unforgettable messaging How Aurora's burnout led to a new business and a bestselling book—using her own lead magnet technique Turning books into courses, podcasts, media opportunities, and even Hollywood pitches Real-life tips for boosting your authority in any industry Ready to amplify your impact? Don't miss Aurora's free resources at turnwordsintowealth.com. Tune in for a blend of strategy, inspiration, and actionable steps to elevate your business and brand! *Contact Ed Parcaut:** -
Dans cet épisode, nous explorons le marketing du sentiment d'appartenance et la manière dont il transforme la relation entre une marque et ses clients. Vous découvrirez pourquoi ce besoin humain fondamental influence la fidélité, l'engagement et la croissance organique. Nous verrons comment poser des fondations solides, comment animer une communauté sans la contrôler et comment des marques comme Patagonia, Merci Handy et Notion incarnent cette dynamique. L'épisode se termine par des conseils concrets pour mesurer, ajuster et faire vivre une communauté saine et durable. ---------------
In this powerful episode of Tech Diva Biz Talks, Audrey Wiggins dives into the world of creative entrepreneurship with TEDx speaker, author, and legendary “Santa for Nerds,” Paul Pape.For over 20 years, Paul has designed custom collectibles for Disney, Universal, Nickelodeon, and fans around the world — all while building a profitable creative studio from scratch. Today, he teaches artists and makers how to build thriving businesses using his Gamify Business framework, a uniquely playful approach that turns business planning into character creation, pricing into magic-item valuation, and clients into campaigns worth conquering.Inside this conversation, you'll learn:Why creatives often undercharge—and how to fix it immediatelyHow to turn your business plan into a fun, creative “character sheet”The truth behind the Rule of 100 and why you only need a small group of true supportersHow to price your art like a magic item, not a commodityHow to align your creativity with sustainable profitThe mindset shift that moves you from starving artist to creative heroWhether you're a designer, maker, writer, performer, or creative entrepreneur, Paul's insights will help you level up, charge your worth, and embrace the adventure of running a business with joy — not fear.This episode is your invitation to become the hero of your own creative story.GamifyBusiness.com/podcastpaulpapedesigns.comSend us a messageBuzzsprout - Let's get your podcast launched!Start for FREEAltogether Domains, Hosting and MoreBringing your business online - domain names, web design, branded email, security, hosting and more.Digital Marketing PlatformContent Creator Machine - The integrated all-in-one online marketing, business tool/platform.Digital Business CardsLet's speed up your follow up. Get a digital business card.Small Business Legal ServicesYour Small Business Legal Plan can help with any business legal matter.Mens and Womens HatsSince 1972, American Hat Makers has been dedicated to the art of fine hat making.Riverside.fm Your Own Virtual StudioProfessional Virtual StudioDesignrr for eBooks, BlogsCreate eBooks, Blogs, Lead Magnets and more! Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showWant to be a guest on Tech Diva Biz Talks? Send Audrey Wiggins a message on PodMatch, here: podmatch.com/hostdetailpreview/audreywiggins To work with Audrey schedule a breakthrough/discovery session.
Dans l'entrepreneuriat, il y a deux camps : ceux qui bossent en équipe et ceux qui se la jouent solo. Alors aujourd'hui je vous parle de moi et de pourquoi j'ai choisi de rester solo, indépendante, me myself and I. Autres épisodes qui pourraient vous plaire :Solopreneur, nouvel eldorado ?Organiser son temps de travailCompétence et incompétence---------------
Le contenu peut devenir votre meilleur levier d'acquisition, non pas en poussant à la vente mais en installant une relation de confiance naturelle. Dans cet épisode, vous découvrirez pourquoi les approches commerciales classiques ne fonctionnent plus, comment les prospects prennent réellement leurs décisions, et comment le contenu peut les accompagner jusqu'à l'achat sans pression. Nous détaillons les formats qui convertissent subtilement, les mécanismes psychologiques qui sous-tendent une acquisition douce, et les étapes clés pour construire une stratégie de contenu performante. Au programme :– Pourquoi vos prospects rejettent désormais les approches commerciales directes– Comment le contenu construit la confiance et la relation– Les formats qui “vendent sans vendre”– Comment structurer un parcours d'acquisition basé sur le contenu– Les indicateurs qui montrent réellement que votre contenu attire des clients ---------------
In this episode of The Other 99%, Lisa Duck and Susan Larimer dive deep into the world of leads. They discuss the importance of understanding what a lead is, the value of lead magnets, and how to effectively collect and nurture leads through email marketing. The conversation emphasizes the need for automation in lead generation processes and offers practical tips for reconnecting with dormant leads. The hosts share personal experiences and insights on building relationships with leads to foster business growth.Takeaways: A lead is someone who provides their contact information.Lead magnets should offer valuable information to attract leads.Email marketing is highly recommended for nurturing leads and growing a business.Follow-up systems are essential to prevent leads from going cold.Tracking analytics helps understand lead sources and improve strategies.Building a personal connection with leads enhances business relationships. Memorable Quotes: “These are people who want to hear from me. They gave you their email address.” -Susan Larimer“You need to have this in your business to grow.” - Lisa Duck“Your comfort comes first. All messages and conversations are treated with full discretion and respect.” - Susan LarimerChapters:00:00 Understanding Leads and Lead Magnets07:39 The Importance of Email Marketing14:42 Collecting and Nurturing Leads21:01 Automating Your Lead Process28:26 Re-engaging Cold Leads#DirectSales #EmailMarketing #BusinessGrowth #TheOther99%Podcast #BusinessLeads Thank you for tuning in to The Other 99%. If you enjoyed this episode, please take a moment to rate and review the podcast—it helps us reach more listeners like you! Don't forget to share this episode with your network and help spread the word.Subscribe now to never miss an episode and stay inspired in your direct sales journey!Plus be sure to follow The Other 99% Podcast on YouTubeInterested in being a guest? Share your story hereFind Lisa on social: Facebook | Instagram | YouTube | lisaduck.comGrab your ChatGPT Freebie hereExplore Lisa's Toolkits | Oh My HiCHECK OUT Lisa's Email Marketing Made Simple CourseFind Susan on social: Facebook | Instagram | YouTube | susanlarimer.comGrab your 5-Step Customer Care Cheat Sheet hereExplore Susan's ToolkitsDisclaimer: While we strive to provide valuable recommendations and insights, the opinions expressed in this podcast are those of the host and guests. We encourage you to conduct your own research before using any mentioned tools or services to ensure they align with your personal needs. Thank you for being part of The Other 99%!
J'ai le syndrome de la bonne élèves. Et ça a un gros désavantage d'être la bonne élève : c'est qu'on n'a pas l'habitude de se planter. Alors aujourd'hui, j'ai envie de vous parler de l'échec, de la peur de l'échec, de pourquoi c'est vraiment un sujet à traiter, de l'impact que cette peur a réellement sur nos résultats, de comment faire pour dépasser cette peur, et puis aussi de comment faire ben quand on se plante justement. Autres épisodes qui pourraient vous plaire :Savoir se vendre avec Jenny ChammasComment la résilience transforme les défis en opportunitéEpisode du Tim Ferris Show avec Arnold Schwarzenegger---------------
Episode Overview In Part 4 of the Power Hour Series, John Kitchens and Joel Perso deep-dive into one of the most pivotal milestones of the entire framework—the Profit Engine. If Milestone 1 gave you clarity, Milestone 2 charted your course, and Milestone 3 upgraded your thinking… this is where you finally start architecting the business machine that will free you from the transaction treadmill. John and Joel break down how to build a team-driven, financially sound, scalable real estate business that no longer depends on your personal production. They unpack the four foundational pillars of the Profit Engine—Economic Model, Value Promise, Lead Magnets, and Delivery Model—and show you how each piece fits into the bigger Agent to CEO flywheel. This episode is pure gold for agents, team leaders, and entrepreneurs who want predictable growth, stronger margins, and a business model that actually produces freedom—not burnout. Key Topics Covered 1. The Profit Engine Explained Why this milestone determines whether you grow into a true CEO—or stay stuck as an average frustrated agent (AFA). Why stepping out of production requires a profitable and predictable model—not hope, not hustle. How to think like an architect designing a machine, not a salesperson chasing the next deal. 2. The Economic Model: "Math Must Math" How to design a business that remains profitable as you remove yourself from production. The truth about margins—and why most teams fail because they don't understand cost of sales. Why top-line revenue is vanity, but profit is sanity. Target margins, compensation philosophy, and how to avoid the trap of 75/25 agent splits. Why most agents never escape production because their economic model makes it mathematically impossible. Books mentioned: Simple Numbers, Straight Talk, Big Profits (Greg Crabtree) Profit First (Mike Michalowicz) Psychology of Money (Morgan Housel) 3. The Promise: Your Value Proposition to the Market "Businesses compete on promise… and survive on the promises they keep." How to define the ONE major pain your ideal client has—and the solution only you provide. Why your value proposition must work for two audiences: Buyers & Sellers Agents How to craft your "Only We…" statement that separates you from every other agent with a business card. 4. The Magnet: Creating Consistent Lead Flow Why picking ONE channel first prevents "half-built bridges." How to build hooks, stories, and offers that attract your ideal client. Why missing CTAs are the #1 reason agents' marketing fails. The metrics you MUST track to know if marketing works (and what to ignore). 5. The Delivery Model: The Promise Kept How to map the 5–7 step client journey that delivers a world-class experience. The secret to scaling: roles, handoffs, and accountability. Why every stage needs a commitment and a deliverable. How your service model drives advocacy, referrals, and repeat business. 6. The Agent to CEO Flywheel Why every milestone fuels the next—and why momentum is everything. Why losing momentum is 10x harder to rebuild than it is to maintain. The leadership principles needed to avoid complacency as you scale. Books mentioned: The Need to Lead by Dave Berke. Resources & Mentions Simple Numbers, Straight Talk, Big Profits – Greg Crabtree Profit First – Mike Michalowicz Psychology of Money – Morgan Housel The Need to Lead – Dave Berke The Motive – Patrick Lencioni Choose Your Enemies Wisely – Patrick Bet-David The Fifth Discipline – Peter Senge CHSA / CHBA Certifications CoachKitchens.ai (AI-powered business assistant) Honey Badger Nation Final Takeaway If you want freedom, you must build the machine. The Profit Engine is the blueprint for predictable, scalable, team-driven revenue—so you can step out of production without your business falling apart. As John says: "Words talk. Numbers scream. If you don't know your numbers, you don't know your business." Connect with Us: Instagram: @johnkitchenscoach LinkedIn: @johnkitchenscoach Facebook: @johnkitchenscoach If you enjoyed this episode, be sure to subscribe and leave a review. Stay tuned for more insights and strategies from the top minds. See you next time!
C'est Black Friday!! Economisez 100€ sur Stratégie PersonaDans cet épisode, vous découvrez pourquoi un persona solide n'est pas un document théorique, mais un véritable centre de gravité pour votre stratégie marketing. Vous explorez comment un persona précis clarifie votre message, renforce votre positionnement et augmente naturellement vos conversions.Nous abordons :• Pourquoi une communication trop large crée du bruit• Les signaux faibles qui montrent que votre persona est approximatif• Les questions clés pour construire un persona stratégique• Comment transformer ce persona en ligne directrice opérationnelle• De quelle manière il vous aide à créer un message qui percute vraiment• Comment il renforce la cohérence globale de votre marketingUn épisode essentiel pour celles et ceux qui veulent passer d'une communication qui existe à une communication qui marque vraiment. Vous comprendrez pourquoi viser tout le monde vous rend invisible, et comment un persona précis vous permet de devenir incontournable auprès de la bonne audience.---------------
Want to work together? I offer financial planning & investment management services. Learn more or schedule a call at https://www.assistfp.com/–In this conversation, Mike Crowson and Justin Green discuss the evolving nature of funnels in marketing, emphasizing the importance of conversation-based strategies over traditional application funnels.They explore the significance of data collection, the effectiveness of lead magnets, and the impact of personal branding. The discussion also highlights the advantages of text messaging in sales, the need for humanizing automation, and the importance of creating engaging content to foster conversations.Mike shares tactical strategies for fitness coaches and underscores the psychology behind selling, ultimately providing insights on building successful funnels in today's market.Connect with me → https://www.instagram.com/justingreenfpMike Crowson on IG → https://www.instagram.com/mike_crowson/Key TakeawaysFunnels are not dead; they are evolving.A funnel is simply a way to guide someone from point A to point B.Conversations often lead to more successful outcomes than applications.Data collection is crucial for effective marketing strategies.Lead magnets should be compelling and relevant to attract potential clients.The title of a lead magnet can significantly impact its success.Personal branding is essential in today's market.Text messaging has a higher engagement rate than email.Humanizing automation can improve customer relationships.Creating engaging content can lead to more conversations and opportunities.Chapters00:00 The Relevance of Funnels Today02:46 Conversation-Based Funnels vs. Application Funnels05:37 The Importance of Data Collection08:33 Lead Magnets and Their Effectiveness11:29 Crafting Compelling Titles for Lead Magnets14:19 The Role of Text Messaging in Sales17:10 Humanizing Automation in Communication19:34 Effective Texting Strategies for Engagement22:11 Narrowing Down Conversations with This or That Questions26:03 Coffee Preferences and Customer Engagement27:34 Navigating Social Media for Fitness Coaches37:43 Funnel Optimization for Fitness Coaches46:35 The Importance of Personal Branding_ _ Assist Financial Planning L.L.C. (“Assist FP”) is a registered investment advisor offering advisory services in the State of Massachusetts and in other jurisdictions where exempted. Content may include topics related to tax planning and estate planning but should not be considered tax or legal advice. This material is for informational purposes only and not personalized advice. Investing involves risk. Past performance is not indicative of future results. Always consult your CPA, attorney, or financial planner before making financial decisions.
Law Firm Marketing? No Lead Magnet Necessary.
Neil "Shoney" Maclean is a marketing practitioner and coach who builds and runs Facebook/Meta ad campaigns for coaches and knowledge-business owners, plus produces paid training. He's an ads expert, agency co-owner, course creator and speaker. He is also a dad, husband and investor and in today's show we are going to unpack all the mistakes you are potentially making with your ads strategy online. Timestamps (may vary by 2-4 minutes based on your podcast app) 02:11 Introduction to Ad Strategies for Fitness Professionals 05:06 Understanding Conversion Systems in Advertising 08:01 Effective Ad Frameworks: Live Masterclasses and Lead Magnets 10:57 Warm vs Cold Campaigns: Strategies for Success 14:02 Navigating High Skepticism Markets 17:01 Macro vs Micro: The Balance in Ad Strategy 20:17 The 3x Reel Strategy: Amplifying Success 25:28 Boosting Posts Effectively 28:51 Custom Ads vs. Amplifying Organic Content 31:01 The Seven Day Stack Facebook Ad Strategy 32:39 Overcoming Ad Aversion 36:11 Choosing Between Facebook and Instagram Ads 39:20 Identifying Who Shouldn't Run Ads Today's podcast is sponsored by The Circle: https://briankeanefitness.com/online-mastermind (Website) https://neil-maclean-marketing.mykajabi.com/ (Instagram) www.instagram.com/neilshoneymac/ (Threads) https://www.threads.com/%40neilshoneymac
Connaissez-vous la stratégie des Dream 100, les 100 personnes de rêves. Ces personnes qui vont parler de vous. C'est mieux qu'une pub, c'est mieux que vous un micro à la main, les Dream 100 ce sont ceux qui auront le plus de poids parce qu'ils n'ont rien à gagner. S'ils parlent de vous ou de votre produit, c'est parce qu'ils sont convaincus.Mais comment fait-on pour trouver nos Dream 100 ? J'ai interrogé Caroline Mignaux de Marketing Square, elle nous dit tout.Si vous ne connaissez pas déjà Caroline Mignaux, foncez écouter son podcast, et je ne peux que vousrecommander d'acheter son livre From Zero to Hero qui est une pépite (à vos Stabilo!)>> Acheter From Zero to Hero de Caroline MignauxAutres épisodes qui pourraient vous plaire : le co-marketing avec Caroline Mignauxle marketing d'influenceles secrets du marketing d'autorité---------------Pour travailler avec moi vous pouvez :> Choisir une formation> Réserver une consultation mraketing> Devenir partenaire du Podcast du Marketing---------------
Discover how to turn your podcast into a powerful, client-generating machine. In this episode, Tech Diva Audrey Wiggins sits down with podcast strategist Virginia Elder, host of Podcasting for Financial Professionals, to reveal the proven systems behind converting listeners into high-value clients.You'll learn the biggest mistake most service-based business owners make when podcasting, how to create messaging that attracts your ideal audience, and why simple, repeated calls to action are essential for conversion. Virginia breaks down her five-step listener-to-client pathway, shares batching and workflow strategies to eliminate burnout, and explains which podcast metrics actually impact business growth.Plus, you'll hear real client success stories that show the power of strategic podcasting—especially for professionals in high-trust industries like finance, legal, medical, and tech.If you want to build authority, grow your email list, and attract ready-to-work-with-you clients through your podcast, this episode gives you the blueprint.Send us a messageAltogether Domains, Hosting and MoreBringing your business online - domain names, web design, branded email, security, hosting and more.Small Business Legal ServicesYour Small Business Legal Plan can help with any business legal matter.Digital Marketing PlatformContent Creator Machine - The integrated all-in-one online marketing, business tool/platform.Buzzsprout - Let's get your podcast launched!Start for FREERiverside.fm Your Own Virtual StudioProfessional Virtual StudioDigital Business CardsLet's speed up your follow up. Get a digital business card.Designrr for eBooks, BlogsCreate eBooks, Blogs, Lead Magnets and more! Mens and Womens HatsSince 1972, American Hat Makers has been dedicated to the art of fine hat making.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showWant to be a guest on Tech Diva Biz Talks? Send Audrey Wiggins a message on PodMatch, here: podmatch.com/hostdetailpreview/audreywiggins To work with Audrey schedule a breakthrough/discovery session.
Most freebies never get seen. Not by people, not by AI. If your lead magnet lives in a lonely folder or just looks pretty on Canva, this episode is for you. I'm Veronica Di Polo, marketing strategist and host of the Branding Momentum Podcast, based in Moraira, Alicante, Spain. I help service-based business owners get leads with words that sell and strategies that make them visible in AI search. In this episode, I'm breaking down how lead magnets are being read by AI tools like ChatGPT, Perplexity, and Gemini — and what's changed for 2026. You'll learn what formats actually get picked up, how to fix the ones you already have, and how to make your content work for both humans and machines. This isn't about pretty PDFs. It's about creating something AI can find and people actually want.
Mon partenaire Waalaxy est gratuit jusqu'au 28 novembre et à -50% pour Black Friday. Profitez-en pour transformer Linkedin en machine à leads.Dans cet épisode du Podcast du Marketing, on explore le retour en force de la rareté comme levier stratégique.Dans un marché saturé où l'abondance a fini par uniformiser les expériences, la rareté apporte du relief, de l'émotion et de l'engagement. Vous apprendrez :• Pourquoi la saturation de l'offre a relancé la quête d'exclusivité• Comment la frustration active le désir plutôt que de l'éteindre• Pourquoi les listes d'attente sont devenues un outil de pré-désir incontournable• Comment les drops transforment chaque lancement en événement• De quelle manière la rareté renforce la fidélité et l'attachement émotionnel• Les limites éthiques et les risques d'un usage excessif de la raretéUn épisode essentiel pour comprendre pourquoi les consommateurs veulent précisément ce qu'ils ne peuvent pas avoir… et comment les marques orchestrent ce paradoxe.---------------
In this coaching episode, Lindsay and Nora work with Lissa Figgins, creator of Redeem Her Time, to optimize her private podcast lead magnet strategy. They tackle the challenge of positioning in the competitive time management space, discuss title optimization for her "Scaling Secrets of the Top 1%" podcast, and provide technical guidance on improving conversions through better CRM integration and re-engagement strategies. Topics CoveredEvaluating and testing private podcast titles for maximum impactPositioning strategies for competitive markets like time managementTechnical optimization: Flow Desk to Hello Audio integration via ZapierRe-engagement tactics for unconverted leads from April launchAdding bonus content and Q&A episodes to increase conversionsBalancing faith-based messaging without triggering shame or guiltCreating seamless user experiences from opt-in to consumptionLinks MentionedExplore Lissa's resources here: https://redeemhertime.com/Binge this private podcast series to stop managing time...and start multiplying it! : https://redeemhertime.com/hourMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
Emma ValahuFounderInbox Journeyshttps://adventuretravelmarketing.com/guest/emma-valahu/Emma is the founder of Inbox Journeys and helps experiential travel founders build an automated system that turns website visitors and social media followers into warm, qualified leads—without them having to manually nurture every prospect.summaryIn this episode of the Big World Made Small podcast, host Jason Elkins speaks with Emma Valahu, founder of Inbox Journeys, about her journey in transformational travel and education. Emma shares her experiences living in various countries, including Ecuador and Romania, and discusses the importance of capturing potential customers early in their travel journey. The conversation delves into Emma's decision to homeschool her children, the challenges of balancing family life with travel, and her philosophy on education and curiosity. Emma's story is a testament to the transformative power of travel and the importance of following one's passions. In this conversation, Emma Valahu shares her journey from teaching English online to becoming a business consultant for tour operators. She discusses the importance of effective communication in the tourism industry, the challenges of relying on word-of-mouth marketing, and the critical role of email marketing in building trust and relationships with customers. Emma emphasizes the need for businesses to create valuable lead magnets to attract the right audience and overcome the emotional hurdles associated with unsubscribes. The discussion highlights the significance of nurturing customer relationships through consistent and meaningful communication.takeawaysTransformational travel begins before booking.Capturing potential customers early is crucial.Emma's journey reflects a passion for travel and education.Teaching English abroad opened new opportunities.Homeschooling was a response to traditional education pressures.Family dynamics influenced Emma's career choices.Living in Ecuador felt like home for Emma.Nature plays a significant role in Emma's life.Balancing travel desires with family responsibilities is challenging.Education should foster curiosity and a love for learning. Emma transitioned from teaching English online to consulting for tour operators.Effective communication is crucial for tour operators to connect with international clients.Relying solely on word-of-mouth marketing is not sustainable for businesses.Email marketing offers the highest return on investment compared to other marketing strategies.Building trust with customers requires multiple touchpoints and valuable content.Unsubscribes can be emotionally challenging for business owners, but they are a natural part of email marketing.Lead magnets should provide real value to attract the right audience.Understanding your target audience is essential for creating effective marketing strategies.Businesses should focus on nurturing relationships rather than just making sales.Transforming potential customers through valuable content is key to successful marketing. Learn more about Big World Made Small Adventure Travel Marketing and join our private community to get episode updates, special access to our guests, and exclusive adventure travel offers on our website.
Are you nurturing your community off social media? Email lists are a community you own and a thriving email lists starts with captivating Lead Magnets.In this practical episode of Community, Kristina is joined by Maria as they dive into what lead magnets/freebies are and how to make ones that truly connect and nurture the community your business is building. They talk candidly about how their own business has evolved their free lead magnet offerings over the years and the mistakes they've made so you don't have to! Tune in to hear: What a lead magnet really is and how to create one that converts.Why you should build your funnel backward (start with the offer!)How to avoid creating lead magnets for the wrong audience.The biggest mistakes they've made in funnel creation—and how to avoid them.Why “done is better than perfect” when it comes to your freebie.The value of feedback and messy action.Whether you are just starting your email list or working on an overhaul this episode will help you design aligned offerings your ideal client will love.Check out our new lineup of freebies at thesocialsnippet.com!Mentioned in the Episode:PodcastherCheck Out Our Freebies: Take our QuizInstagram Story Strategy KitPodcast Growth GuideLinkedIn Starter PackInstagram Profile Glow-up GuideBlog - How To Create Lead Magnets Aligned To Your BrandSend me a text!Canada NowBold ideas with the people shaping Canada's next chapter.Listen on: Apple Podcasts SpotifySupport the showFor Your Information: • Host your podcast on Buzzsprout! •Join The High Vibe Women Online Community! • Join our favourite scheduling platform Later • FLODESK Affiliate Code | 50% off your first year! Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin
Construire une base emails ça n'a aucun sens si vous n'envoyez pas d'emails. Les deux questions qui reviennent le plus souvent quand j'enseigne l'emailing sont :Tous les combien est-ce qu'il faut que j'envoie des emails ?Qu'est-ce que je suis sensé raconter ? Si vous êtes déjà posé l'une de ces deux questions, cet épisode est fait pour vous.
Boss Your Business: The Pet Boss Podcast with Candace D'Agnolo
In this special Q&A episode, Candace shares real conversations from a recent Pet Boss Nation coaching session- tackling the topics keeping pet business owners up at night. From the literal end of U.S. penny production to navigating employee raise requests when budgets are tight, to creating lead magnets that actually grow your business, this episode delivers practical solutions you can implement immediately. She covers:
Financial Coaches Network - The Podcast: Build your Financial Coaching Business
In this podcast episode, Joshua and Amelie discuss lead magnets for financial coaches, focusing on how to create valuable content that attracts your specific niche. They emphasize the importance of understanding your niche, conducting in-depth research, and creating specialized content that appeals to your niche rather than generic material that's available through a simple internet search. The conversation highlights that successful lead magnets require significant effort to create, and include follow up to provide additional value, helping prospects move through your marketing funnel. Topics Discussed: Definition and purpose of lead magnets in the marketing funnel Common but ineffective lead magnet examples (budget worksheets, quizzes) How to develop a great lead magnet by researching your niche Strategies for sharing lead magnets (conferences, paid advertising) The importance of follow-up content after receiving the prospect's contact information
Le SEO entre dans une nouvelle ère. L'arrivée de ChatGPT, de Perplexity et du Search Generative Experience de Google bouleverse nos repères : la recherche devient conversationnelle, les clics disparaissent, les IA reformulent nos contenus. Alors, comment rester visible quand les moteurs répondent à la place des sites ?Dans cet épisode, nous décryptons le nouveau visage du référencement naturel et les leviers à activer pour exister dans les moteurs de confiance.Dans cet épisode, vous apprendrez1/ Comprendre la révolution de la recherche conversationnellePourquoi les internautes ne cherchent plus, mais dialoguent.Comment les IA conversationnelles redéfinissent la notion de visibilité.Les nouveaux acteurs : Google SGE, ChatGPT, Perplexity, Gemini.2/ Le SEO n'est pas mort, il se transformeLes nouveaux signaux de visibilité : expertise, autorité, fiabilité.Comment rendre un contenu “conversationnel-ready”.Pourquoi la clarté et la crédibilité comptent plus que les mots-clés.3/ Repenser sa stratégie de visibilitéDevenir la source que les IA citent : construire une réputation d'expertise.Le futur du SEO : vers un moteur de confiance.Comment bâtir une visibilité durable fondée sur la cohérence et la valeur.---------------
In this coaching episode, Lindsay and Nora work with Rose Caiazzo, founder of Live Streaming Secret Circle, to develop a private podcast strategy for her video confidence coaching business. Rose helps established women entrepreneurs overcome their camera blocks, and the hosts guide her through creating a lead magnet that meets her ideal clients exactly where they are... knowing they need to be on camera but struggling to take that first step. Topics CoveredIdentifying the specific avatar: established businesswomen who know they need video but haven't startedCommon objections and blocks around appearing on camera (appearance concerns, voice issues, time constraints)Leveraging Rose's proven "Don't Say That Live" concept as a private podcast lead magnetCreating curiosity-based hooks that convert cold trafficThe psychology of leading with empathy and helping prospects have epiphaniesHow video experts can complement their visual content with audioRepurposing existing video content into private podcast episodesUsing private podcasts for client support (pep talks, transformational content)The sensitivity required when coaching on personal presentation topicsLinks mentionedLive Streaming Secret Circle: https://www.jacksonholerose.com/More from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
Send us a textIn this episode of Quilting on the Side, Tori interviews her co-host Andi about her experiences participating in four virtual quilting summits this year (2025). They discuss the rise of virtual summits in the quilting community, the benefits of collaboration, and the importance of audience engagement. Andi shares insights on preparing for a summit, the importance of follow-up strategies, and the role of lead magnets in building an email list. The conversation emphasizes the value of data collection and marketing strategies to maximize the impact of summits on business growth.Don't miss an episode! Like, comment, and subscribe for more quilting stories, tips, and industry insights.Chapters00:00 Introduction to Virtual Summits in Quilting04:15 The Benefits of Collaboration and Community07:03 Choosing to Participate in Summits10:01 Testing Ideas Through Summits12:48 Engagement and Audience Building15:38 Impact on Business and Sales18:20 Follow-Up Strategies After Summits21:24 Preparing for a Summit24:10 Marketing and Promotion Strategies27:02 Interacting with Summit Organizers30:16 Final Thoughts on Summit ParticipationSee previous Episodes on summits:"My Summit Story" Listen to Tabatha's Interview Here! (Mentioned in this podcast)Subscribe to Andi's YouTube! CLICK HEREWant More Quilting Business Content?
>> Découvrez la formation Automatiser Chat GPT de Ludo Salenne - promotion 99€ au lieu de 399€
L'IA s'impose dans le marketing, mais comment l'utiliser vraiment ? Ni gadget, ni menace, c'est un levier puissant… à condition de savoir à quel niveau jouer. Marjolaine Grondin, précurseur de l'IA en France, nous partage sa « pyramide de l'IA » : trois étapes concrètes pour intégrer l'intelligence artificielle dans son quotidien professionnel sans perdre son authenticité.Vous pouvez suivre Marjolaine sur LinkedIn ou rejoindre son Bootcamp IA. ---------------
Think you have a coaching problem? What you really have is a pipeline problem. In this episode of Small Business Talk for Coaches, Cathy Smith shows why so many coaches spend most of their time delivering and almost none building demand, then wonder why business feels like feast and famine. You will learn how to swap random posts and hope marketing for a simple growth infrastructure that attracts, nurtures, and converts your ideal clients on repeat. We unpack the shift from freelancer to CEO, why consistency beats inspiration, and how to use email to create trust, educate prospects, and make clear offers without feeling salesy. Cathy walks through practical ideas for lead magnets, nurture points, visibility habits, and confident pricing so you can build a predictable flow of clients and spend more time coaching. Ready to fix the pipeline for good, listen in? Join Cathy’s free Email ATM webinar and start building an engine you can rely on. Link in the show notes. Pick one tip, take action today and enjoy your journey.Support the show: https://smallbusinesstalk.com.au/See omnystudio.com/listener for privacy information.
In this episode of Beyond the Sets and Reps, host Brandi Clark shares essential lead generation strategies for fitness businesses. Celebrating nearly 12,000 downloads, she highlights the importance of aligning lead magnets with client needs and introduces the revamped, accessible Six Figure Framework program. With actionable tips on client relationships and marketing, Brandi inspires listeners to elevate their fitness business. Tune in for expert insights! And when you're ready here's how I can help: 4 Crazy Simple Steps That Made Me $200k With Only 583 Followers As An Online Fitness Professional: https://beyondthesetsandreps.com/find-clients-online-2227 MyClientConnections.com is all-in-one platform that will run your entire fitness based business With unlimited everything like courses, websites, funnels, scheduling, emails, texting and automated workflows you can charge your clients and give them a password protected portal for your programs courses…so no more chasing venmo payments! At only $97 a month it is the obvious choice for new coaches entering the space and seasoned coaches looking for an upgraded back office experience. Jump on over and take a look at myclientconnections.com 30 Ways to Make $500 In Your Fitness Business By Next Week: https://beyondthesetsandreps.com/30-ways 90 Days Of Social Media Content For The Fitness Professional: https://beyondthesetsandreps.com/90-days Join our Facebook Group Successful Online Fit-Pro's where you will find a tribe of fabulous fitness trainers, done-for-you weekly content ideas, ways to start making money TODAY, content rewrites and much more: https://www.facebook.com/groups/fitprohangout
This episode is sponsored by Lightstone DIRECT. Lightstone DIRECT invites you to partner with a $12B AUM real estate institution as you grow your portfolio. Access the same single-asset multifamily and industrial deals Lightstone pursues with its own capital – Lightstone co-invests a minimum of 20% in each deal alongside individual investors like you. You're an institution. Time to invest like one. _____________ This Episode is also sponsored by Ryze Health Every minute counts in medicine—so why waste it on clunky admin work? With Ryze Health, practice management becomes effortless. Our all-in-one platform streamlines scheduling, patient communications, and insurance verification, giving you fewer no-shows, faster check-ins, and happier patients. Free yourself from paperwork and phone tag so you can focus on what truly matters: providing care. Visit http://ryzehealth.com/BootstrapMD today and see how simple running your practice can be. ______________ How do you attract more patients—without spending a fortune on ads or hiring a marketing agency? In this episode of BootstrapMD, Dr. Mike Woo-Ming demystifies the concept of marketing funnels and reveals how any doctor can build a simple, trust-based system to bring in patients organically. Whether you're running a cash-based practice, launching a telemedicine brand, or just starting out, Dr. Woo-Ming shares a step-by-step process that turns awareness into engagement—and engagement into conversion. He begins by redefining the "funnel" not as a piece of software, but as a relationship journey—a path that guides potential patients from discovery to booking. Using his signature mix of practical teaching and relatable analogies, Dr. Woo-Ming explains how building an organic funnel is simply about building trust before the sale. He listed seven-step framework for creating an organic funnel: Understand the Funnel Journey, Start with One Irresistible Offer, Create a Value Magnet (Not Just a Lead Magnet), Build the Trust Loop, Add a Clear Conversion Path, Promote Organically, Measure and Refine Through these seven steps, physicians learn how to stop chasing patients and start creating systems that attract and nurture them naturally. Dr. Woo-Ming emphasizes that effective funnels don't rely on complicated tech—they rely on empathy, clarity, and consistent follow-up. He wraps up by reminding listeners that they don't need a big budget, marketing degree, or social media fame to grow. What they truly need is a repeatable system that builds trust and invites action—one small step at a time. Whether you're a physician tired of depending on word-of-mouth referrals or a healthcare entrepreneur ready to scale your practice, this episode gives you the tools, mindset, and motivation to start attracting more patients organically today. Three Actionable Takeaways: Simplify Your Offer: Focus on One Clear Transformation:One of the biggest mistakes physicians make in marketing is trying to promote every service at once—weight loss, hormone therapy, aesthetics, telemedicine, and more. But as Dr. Woo-Ming explains, "a confused mind never buys." When your messaging is scattered, your patients don't know what to focus on—and they leave before taking action. Build Relationships Before Revenue: Trust Comes Before Transactions: Funnels aren't just about automation—they're about authentic connection. Patients today are looking for more than quick fixes; they want to know who you are, what you believe in, and whether they can trust you with their health. Track and Tweak Consistently: Measure What Matters: In marketing—and in medicine—what gets measured gets improved. Many physicians struggle with patient acquisition because they're guessing at what's working. About the Show: Bootstrap MD is the ultimate podcast for physician entrepreneurs looking to escape traditional healthcare and control their financial futures. Hosted by Dr. Mike Woo-Ming, a successful physician, entrepreneur, and investor, the show delivers actionable insights on starting businesses, creating passive income, and navigating healthcare entrepreneurship. Featuring interviews with industry leaders, physicians, and experts in telemedicine and digital health, it's your guide to building a profitable, fulfilling career. Tune in weekly at http://bootstrapmd.com About the Host: Dr. Mike Woo-Ming has over 20 years of experience as a physician entrepreneur. He's built and sold multiple seven-figure companies and now leads Executive Medical, a group of clinics specializing in age management and aesthetics. Through BootstrapMD, he mentors physicians in business, content creation, and autonomy. Let's Connect: www.https://www.bootstrapmd.com Want to start a podcast? Check out the Doctor Podcast Network!
Richard McGirr interviews Julia Anderson. Julia shares her journey from running restaurant operations to launching Capital Catalyst, a fractional CMO firm helping real estate operators scale their marketing systems. She explains how effective CRM design, investor journey mapping, and consistent communication create trust that converts cold leads into long-term investors. Julia and Richard dive into practical strategies for marrying sales and marketing, building a white-glove investor experience, and knowing when your business is ready for paid ads or a full marketing department. Julia AndersonCurrent role: Founder of Capital Catalyst; Marketing Account Manager at Lightmark MediaBased in: Gilbert, ArizonaSay hi to them at: https://capitalcatalyst.com | https://lightmarkmedia.com Alternative Fund IV is closing soon and SMK is giving Best Ever listeners exclusive access to their Founders' Shares, typically offered only to early investors. Visit smkcap.com/bec to learn more and download the full fund summary. Join the Best Ever Community The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It's free to join, but you must apply and meet the criteria. Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow. Apply now at www.bestevercommunity.com Podcast production done by Outlier Audio Learn more about your ad choices. Visit megaphone.fm/adchoices
Axel Kaletka nous dévoile comment utiliser le framework des 3C (Cornerstone Content, Core Content, Cut Content) pour créer et distribuer du contenu de manière efficace.Vous pouvez retrouver Axel sur LinkedIn ou sur son site.Autres épisodes qui pourraient vous plaire : Comment faire connaître votre podcast Etre efficace avec The One Thing---------------
Professional liability insurance can feel like navigating a maze blindfolded—until you have the right guide. In this episode of Tech Diva Biz Talks, I sit down with Frederick Fisher, JD, CCP, a true industry veteran with over 50 years of experience helping professionals understand the complexities of claims-made insurance policies.From French Kitchens to Legal ExpertiseHis unexpected culinary journey learning French cooking at age 17 in a family-owned restaurantThe strategic decision to attend night law school while working in the legal professionHow early exposure to fine dining and French wine shaped his appreciation for qualityThe Evolution of Professional Liability CoverageWhy modern claims-made policies now have up to five different triggers before coverage kicks inThe shocking truth about which professionals are worst at reporting claims on timeHow ego and fear of rate increases lead to costly mistakes in claim reportingThe Safety Net You Need to Know AboutHow to report potential claims before they become actual lawsuitsThe specific elements you must include when notifying your insurance companyWhy this "safety net" provision can protect you even after your policy expiresProtecting Your Professional FutureWhether you're an architect, accountant, consultant, or any service-based professional, this episode provides essential insights on:Understanding the triggers that activate your liability coverageAvoiding the common pitfalls that lead to claim denialsLeveraging policy provisions to maximize your protectionReady to master Send us a messageBuzzsprout - Let's get your podcast launched!Start for FREEDesignrr for eBooks, BlogsCreate eBooks, Blogs, Lead Magnets and more! Riverside.fm Your Own Virtual StudioProfessional Virtual StudioAltogether Domains, Hosting and MoreBringing your business online - domain names, web design, branded email, security, hosting and more.Digital Business CardsLet's speed up your follow up. Get a digital business card.Small Business Legal ServicesYour Small Business Legal Plan can help with any business legal matter.Mens and Womens HatsSince 1972, American Hat Makers has been dedicated to the art of fine hat making.Digital Marketing PlatformContent Creator Machine - The integrated all-in-one online marketing, business tool/platform.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showWant to be a guest on Tech Diva Biz Talks? Send Audrey Wiggins a message on PodMatch, here: podmatch.com/hostdetailpreview/audreywiggins To work with Audrey schedule a breakthrough/discovery session.
Le tunnel d'acquisition, autrefois pilier du marketing, ne reflète plus la réalité du parcours client actuel. Dans cet épisode, nous explorons comment repenser la stratégie d'acquisition pour la rendre plus fluide, personnalisée et durable. L'objectif n'est plus de pousser un prospect jusqu'à la conversion, mais de construire une relation authentique et continue, du premier clic à la fidélisation.Au programme :1. Le tunnel d'acquisition classique : un modèle fondateur mais dépassé2. L'ère du parcours utilisateur non linéaire3. Du multitouch à la co-construction de la relation4. De la conversion à la fidélisation5. Transformer l'expérience client en levier de croissance durable---------------
Still offering a free PDF to grow an email list? That might be the exact reason leads have slowed down. What once worked like magic is now barely moving the needle.Lead magnets aren't dead; they've just evolved. While the old strategies used to bring in high opt-ins and eager prospects, things have shifted. Audiences are smarter. Competition is heavier. AI tools have flooded the market with low-value freebies, and people are tired of wasting their time.There's a new approach that top-performing coaches and creators are using right now, and it's working. It builds trust faster, attracts higher-quality leads, and drives more conversions.If growing an engaged audience, getting better clients, and turning more leads into buyers is the goal, here's how to do it.Useful Episode ResourcesFREE list of the top 10 books to improve your email marketingIf you want to write better emails, come up with better content, and move your readers to click and buy, here's how. We put together this list of our Top 10 most highly recommended books that will improve all areas of your email marketing (including some underground treasures that we happened upon, which have been game-changing for us). Grab your FREE list here. Join our FREE Facebook groupIf you want to chat about how you can maximise the value of your email list and make more money from every subscriber, we can help! We know your business is different, so come and hang out in our FREE Facebook group, the Email Marketing Show Community for Course Creators and Coaches. We share a lot of training and resources, and you can talk about what you're up to.Try ResponseSuite for $1This week's episode is sponsored by ResponseSuite.com, the survey quiz and application form tool that we created specifically for small businesses like you to integrate with your marketing systems to segment your subscribers and make more sales. Try it out for 14 days for just $1.Join The Email Hero BlueprintWant more? Let's say you're a course creator, membership site owner, coach, author, or expert and want to learn about the ethical psychology-based email marketing that turns 60-80% more of your newsletter subscribers into customers (within 60 days). If that's you, then The Email Hero Blueprint is for you.This is hands down the most predictable, plug-and-play way to double your earnings per email subscriber. It allows you to generate a consistent sales flow without launching another product, service, or offer. Best news yet? You won't have to rely on copywriting, slimy persuasion, NLP, or ‘better' subject lines.Subscribe and review The Email Marketing Show podcastThanks so much for tuning into the podcast! If you enjoyed this episode (all about the psychology of marketing and the 9 things we use in all our email campaigns) and love the show, we'd really appreciate you subscribing and leaving us a review of the show on your favourite podcast player.Not only does it let us know you're out there listening, but your feedback helps us to keep creating the most useful episodes so more awesome people like you can discover the podcast. And please do tell us! If you don't spend time on...
Découvrez la >> Formation Stratégie Persona
IG: _thelilyholmesJoin FREE broadcast:https://t.me/+OOcH8tl8yygyOWE1
Bénéficiez de 2 mois gratuits chez mon partenaire Waalaxy pour transformer Linkedin en machine à leads.Parler en public, ce n'est pas inné. Pourtant, c'est une compétence indispensable pour toute personne qui doit défendre un projet, représenter une entreprise ou simplement s'exprimer avec confiance.Dans cet épisode, je reçois Sandra Lou, animatrice télé pendant plus de vingt ans sur M6 et TF1, et aujourd'hui experte en média training et communication. À travers son parcours, Sandra partage son expérience et ses conseils concrets pour prendre la parole avec impact, que ce soit face à un journaliste, sur scène ou lors d'une réunion stratégique.Cet épisode regorge de conseils pratiques, d'exemples concrets et de techniques simples pour oser prendre la parole avec naturel, confiance et émotion. Vous pouvez retrouver Sandra sur LinkedIn ou sur son agence Verbale.---------------
In this coaching episode, Lindsay and Nora work with Azul Terronez, co-founder of Authors Who Lead, to optimize his private podcast lead magnet "Born to Write, Scared to Start." Discover how to transform common client objections into powerful lead magnet content, create effective promotional strategies for private podcasts, and explore ways to scale coaching through audio-only delivery methods.Topics CoveredAddressing the top fears that prevent successful people from writing booksUsing episode titles as marketing hooks and social media contentCreating promotional strategies with audio clips and reelsBuilding email sequences around private podcast lead magnetsTransitioning from live coaching to audio-based support systemsUsing private podcasts for ongoing client coaching and community buildingOptimizing opt-in processes and reducing friction for mobile usersLinks MentionedWebsite: https://authorswholead.com/Facebook: https://www.facebook.com/azuljterronezInstagram: @azulterronezTwitter: @azulterronezLinkedIn: https://www.linkedin.com/in/azul-terronez/TikTok @azulterronezMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
Has your business hit a growth plateau? If so, this episode is for you. Because building a brand isn't just about good design or smart strategy–it's about finding your voice and using it to create opportunities. In this special conversation, I joined Brian Mattocks on The Hard to Market Podcast to talk about the lessons I've learned running The brandiD for more than 15 years, and why your voice is often the most powerful marketing tool you have. Your Voice Builds Your Pipeline If your growth has slowed, hiding behind the work won't turn things around. You need to put your voice out there. I share how podcasting, LinkedIn, and even simple visibility habits can attract the right people to your business, even if you're introverted. Focus Creates Momentum Trying to speak to everyone dilutes your message. When I relaunched MyPath101, narrowing the audience and leaning on partnerships made all the difference. You'll hear how choosing focus over frenzy during slow periods can create the traction your business needs. Enjoy this episode… Soundbytes 05:23 - 05:48 “Our growth has been completely organic over these last 14-15 years, except for some partnerships and people who stumbled upon us through Google searches. But even those partnerships have been organic, meaning they just kind of came about by happenstance. I wasn't overly intentional about creating them, but we've always done really good work, and my team is exceptional at what they do.” 08:33 - 09:00 “When I launched that company, it was in 2015. Then we had three different target audiences. It was parents, the students themselves, and high school and college administrators, and we were trying to sell to all three…That wasn't the best move, because it was really difficult to speak to all three through one website.” 29:20 - 29:41 “I lean on my faith, quite honestly, more than ever when things get a little sticky. Whether it's personnel changes or a little uptick in business, I honestly pray about it. That the right people come our way.” Quotes “I'm here to help people be limitless in whatever their journey is.” “Strategy is great, but it's nothing if you don't do something with it.” “I love helping people figure out what they're here to do and then bring light to them, you know, to shine on their journey.” Links mentioned in this episode: Connect with brandiD Find out how top leaders are increasing their authority, impact, and income online. Listen to our private podcast, The Professional Presence Podcast: https://thebrandid.com/professional-presence-podcast Ready to elevate your digital presence with a powerful brand or website? Contact us here: https://thebrandid.com/contact-form/ From Our Guest Host Website: https://podcastchef.com/ Connect with Brian Mattocks on LinkedIn: https://www.linkedin.com/in/brianmattocks/
In this episode of the Health Coach Academy Podcast, we sit down with Sean Garner—marketing expert, former gym owner, Certified StoryBrand Guide, and founder of Sean Garner Consulting—to break down a simple, scalable marketing system for health coaches. In this conversation, Sean explains why entrepreneurship is a calling and how to translate that calling into clear brand messaging, a conversion-ready sales funnel, and consistent growth using SEO, email marketing, YouTube, and a right-sized CRM. We cover the Build → Fill → Optimize funnel framework, what actually converts (hint: email lists and long-form video), and why a video podcast is the most leverageable content engine a coach can run. If you're a health coach who's tired of guessing at marketing—or stuck relying on social media algorithms—this episode gives you practical, step-by-step moves to get clients and build a real business. What you'll learn: Why entrepreneurship is a calling—and how that shapes your niche, message, and offers How to craft StoryBrand messaging that speaks directly to your ideal client The 10 essential sections every homepage/sales page needs to convert Why lead magnets (quizzes, checklists, webinars, mini-courses) are non-negotiable The fastest, simplest way to create months of content with a video podcast What actually drives revenue: email list size and YouTube, not follower count SEO for health coaches in 2025 (including AI-assisted content done right) When to adopt a CRM (sooner than you think) and what setup details matter A realistic path from confusion → clarity using Build, Fill, Optimize
If your email list isn't growing—or if you're seeing great engagement but no sales—this episode breaks down exactly why your funnel might be stalling and how to get it back on track.Kendra walks through the most common funnel breakdowns—from traffic and opt-ins to nurture sequences and sales—and shares practical fixes for each stage so you can diagnose problems with data, not guesswork.If you've been wondering whether your offer, audience, or ads are the issue, this episode gives you a clear framework to find (and fix) the real bottleneck.In this episode you'll learn:Traffic and Lead Generation: Why the real problem is usually lack of traffic, not your freebie—and how a small paid ads budget can instantly change that. (07:00)Funnel Conversion and Alignment: How to spot audience mismatch and clarify your freebie messaging for higher opt-ins. (08:30)Opt-in Page Optimization: The simple design and copy tweaks that can raise your conversion rate fast. (12:20)Email Delivery and Engagement Metrics: What healthy open and click rates look like (and what to adjust when they aren't there). (15:20)Nurture Sequence and Sales Conversion: How to use your nurture emails to build trust that naturally leads to sales. (17:35)Sales and Pitch Effectiveness: What to do when your funnel metrics look good—but people still aren't buying. (19:20)Apply to work with me in Health Coach Accelerator HERE.Watch this episode on YouTube here: https://youtu.be/Va3-0Z6tzJk Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy
Bénéficiez de 2 mois gratuits chez mon partenaire Waalaxy pour transformer Linkedin en machine à leads.L'intelligence artificielle a bouleversé le monde du digital… et les relations presse n'y échappent pas.Faut-il craindre que l'IA rende les RP obsolètes, ou au contraire y voir une opportunité de renforcer la visibilité des marques et dirigeants?Dans cet épisode, j'échange avec Clara Armand-Lille, fondatrice de l'agence Third Eye Media, experte en communication internationale et en relations presse.Clara accompagne startups, scale-ups et fonds d'investissement à fort potentiel sur plusieurs marchés, en Europe comme aux États-Unis. Ensemble, nous explorons comment l'IA transforme la manière de faire des RP, de gérer la visibilité d'une marque et d'interagir avec les médias.
In this coaching episode, Lindsay and Nora work with Dr. Angela Draper, founder of Game Change Her, to optimize her 16-episode private podcast lead magnet called "The Great Lock-In of 2025." Angela helps women in educational leadership develop their skills through her HERS framework (Heart, Emotional Intelligence, Relationships, and Systems). Discover how to refine messaging, target the right audience, and create promotional strategies that convert browsers into engaged subscribers ready for your next program launch.Topics Covered:Optimizing lead magnet conversion rates for educational leadersCreating evergreen content from trending topicsBalancing personal and professional goal examples in contentPromotional strategies beyond email lists and bundlesUsing authentic storytelling and vulnerability in coaching contentIntegrating private podcasts with existing newsletter contentSetting up Kit integration for seamless opt-in processesLinks mentioned:https://angeladraper.my.canva.site/homeMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
Friends, have you ever heard of an educational email course?Because honestly? I hadn't until recently. And now I'm obsessed...
Découvrez la >> Formation Stratégie Persona
Episode Summary In this episode of the Work at Home Rockstar Podcast, Tim chats with Jeff Walker, legendary online entrepreneur and the creator of the Product Launch Formula. Jeff shares how he went from a stay-at-home dad to generating over $100 million in sales — and empowering his clients to generate over $1 billion through launches. From early struggles with sales to pioneering the online marketing space, Jeff walks us through how mastering launches, building an email list, and leaning into authenticity helped him grow a thriving business. Whether you're just getting started or ready to level up your game, this episode is filled with inspiring stories, tactical advice, and timeless principles that still work today. Who is Jeff Walker? Jeff Walker is the creator of the Product Launch Formula, a groundbreaking system used by thousands of entrepreneurs to launch products, grow businesses, and scale revenue. With a legacy spanning nearly 30 years in the online business world, Jeff has helped high-profile names like Tony Robbins and Brendon Burchard while also empowering everyday entrepreneurs to quit their jobs and build sustainable income from home. He's the author of the New York Times best-selling book Launch and the CEO of Internet Alchemy. Connect with Jeff Walker: Website: https://productlaunchformula.com Facebook: https://www.facebook.com/JeffWalkerFan Instagram: https://www.instagram.com/jeffwalkerco/ LinkedIn: https://www.linkedin.com/in/jeffwalkerco/ YouTube: https://www.youtube.com/user/productlaunch Host Contact Details: Website: https://workathomerockstar.com Facebook: https://www.facebook.com/workathomerockstar Instagram: https://www.instagram.com/workathomerockstar LinkedIn: https://www.linkedin.com/in/timmelanson YouTube: https://www.youtube.com/@WorkAtHomeRockStarPodcast Twitter: https://twitter.com/workathomestar ⏱ In this Episode: 00:00 Introduction to the Work at Home Rockstar Podcast 00:32 Jeff Walker's Journey: From Stay-at-Home Dad to Online Business Success 04:39 The Evolution of Email Marketing 11:26 Challenges and Triumphs: Overcoming Business Setbacks 19:44 Building and Engaging Your Audience 21:57 Creating an Effective Opt-In Page 22:14 Driving Traffic to Your Lead Magnet 24:16 The Importance of Congruence in Lead Magnets 26:08 Delivering Value Without Overwhelming 28:02 The Power of Sequences in Marketing 33:50 Jeff's Journey and Insights 40:53 The Future of Jeff's Business and AI 42:01 Where to Learn More About Product Launch Formula 43:26 Jeff's Favorite Rock Stars
Omg this an insane episode with so much strategic juice hahahha i hope you love it and if you want help DM me on IG and let's blow it up inside 1:1 Mentorship IG: _thelilyholmesJoin FREE broadcast:https://t.me/+OOcH8tl8yygyOWE1
In this episode, we reconnect with Natalie Koussa, creator of the Trust Funnel, who has turned her successful private podcast strategy into a service helping coaches, consultants, and service providers convert leads through audio. Discover how she structures private podcasts that consistently outperform traditional lead magnets, why positioning matters more than subscriber count, and the specific framework she uses to help clients create bingeable content that builds trust and drives sales.Topics Covered:The Trust Funnel concept and why trust is crucial in today's marketTwo powerful positioning frameworks: "Give them what they want" vs "Name the threshold"Why private podcasts work better for service providers than traditional freebiesEpisode structure and length recommendations (15-20 minutes sweet spot)The importance of personality and authentic conversation over scripted contentSubtle selling approaches and call-to-action strategiesTechnical setup using Descript and Hello Audio integrationResults: Higher email open rates, faster buying decisions, and organic sharingLinks mentioned:- Website: https://nataliekoussa.com/New Private Podcast: natalieKoussa.com/leaguePOD DAMN. A free private podcast to help you go on a Podcast Tour that makes you the first choice in your niche : https://nataliekoussa.com/visiblehttps://www.instagram.com/nataliekoussa_/More from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.
You spent hours, days, or maybe even months creating the perfect lead magnet. You send out into the world and it gets downloaded. But then what? Crickets. No sales. No engagement. Nothing!If your lead magnet is internet famous, but isn't turning into sales, this episode is your crash course in what comes after the lead magnet download. Tune in for some Get ready for some tactical advice to finally make your lead magnet work for you, and bring in sales on autopilot.TAKEAWAYS:Your lead magnet is just the beginning. Post-lead magnet download should be a strategic email funnel that brings in sales.A Nurture Sequence warms up your lead by addressing their next-level pain points, which preps your leads for your pitch.The Pitch Sequence isn't about teaching, it's about overcoming objections and speaking directly to different buyer types.Most entrepreneurs underutilize their email funnels, landing them in the “friend zone” instead of converting leads into buyers.A well-built email funnel runs on autopilot, selling your program consistently without live launching.RESOURCES:Check out the blog post that accompanies this episode for additional resourcesSnag a spot in the upcoming Sell on Autopilot Masterclass! In just one hour, Allison will show you how to set up simple email funnels that bring in sales while you're at the ballfield, running errands, binge-watching Netflix, or ya' know…sleeping—so your business keeps moving even when you're not.Turn months of overwhelm into one day of DONE. I've got 3 spots left for my Beta Email Funnel VIP Day — you'll get a full nurture + pitch sequence done in one day. Grab your spot here.Take the Annual Audience Survey! For every survey completed, Allison will be donating $5 to Eveytown for Gun Safety.CONNECT WITH ALLISON: Follow Allison on Instagram DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?If you found value and are ready to take action from listening to this episode, head to Apple Podcasts and help us reach new audiences by giving the podcast a rating and a review. This helps us to reach more online coaches who are creating a thriving 6-figure business. Music courtesy of www.bensound.com